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Hi there Coven, happy happy Friday! Today we get knee deep in all of your crazy Heauxmetown Hero tales, and dive into the nitty gritty for WWDD. In need of something cute and stylish for the fall? Get yourself or whoever's on your daddy list a beanie, hoodie, or daddy hat from our store! Please support our show and show off your love for Disrespectfully by repping our official gear :) K Love ya bye! Buy our merch! https://disrespectfullypod.com/ Thank you to our sponsors! Shopify: If you're ready to launch your business before Black Friday, go to https://Shopify.com/disrespectfully to start your free trial. Alloy: Head to https://MyAlloy.com and use code DISRESPECTFULLY to get 20% off your first order. Quince: Find the fall pieces you'll reach for most at Quince. Download the Quince app for app-exclusive offers, or go to https://Quince.com. Need Advice? We are here to help! Send your questions to disrespectfullypod@gmail.com and we may answer your questions on the show! Connect with the Coven! Facebook: https://www.facebook.com/groups/1930451457469874 Reddit: https://www.reddit.com/r/disrespectfullypod/ Listen to us on Apple: https://podcasts.apple.com/us/podcast/disrespectfully/id1516710301 Listen to us on Spotify: https://open.spotify.com/show/0J6DW1KeDX6SpoVEuQpl7z?si=c35995a56b8d4038 Follow us on Social! Disrespectfully Instagram: https://www.instagram.com/disrespectfullypod Disrespectfully Tiktok: https://www.tiktok.com/@disrespectfullypod Katie Maloney Instagram: https://www.instagram.com/musickillskate Dayna Kathan Instagram: https://www.instagram.com/daynakathan Cassie Galonsky Instagram: https://www.instagram.com/cassieg2011/ Disrespectfully is an Envy Media Production.
You could have the perfect offer and still get ignored. In this episode, I'm sharing the (no longer) secret weapon that will grab more attention and make you more money in your business. Storytelling is one of the most valuable skills you can build as an entrepreneur. I break down what I'm learning from studying great storytellers, how the right story can make people care about something they would normally scroll right past, and why this skill can make your ideas, offers, and brand more memorable. Plus, I share the unexpected way practicing storytelling is changing how I experience my own life. Get ready to communicate your ideas in a way people actually remember, and make what you're selling matter to the people you want to reach. Check out our Sponsors: Shopify - Launch your business before Black Friday, go to shopify.com/happy to start your free trial. Monarch Money - Get your first year of Monarch Core for half off at http://Monarch.com with code EYH. Northwest Registered Agent - Visit http://northwestregisteredagent.com/EarnFree and start using free resources to build something amazing. Fabric - Join the thousands of parents who trust Fabric to help protect their family. Apply today in just minutes at meetfabric.com/EARN. Meetfabric.com/EARN. Quince - Find the fall pieces you'll reach for most at Quince. Get free shipping on your order and 365-day returns and when Quince asked how you heard about them, let them know it was here on Earn Your Happy. Gloss Genius - Run a business that takes appointments? Use code HAPPY at glossgenius.com/earnyourhappy for 50% off your first two months of a premium plan. HIGHLIGHTS How to make your ideas, offers, and expertise matter to the people you want to reach. The skill that can help you sell more, even as your business and offers evolve. How to turn ordinary experiences into memorable stories people actually want to hear. What separates people with incredible expertise who get overlooked from the ones people can't stop watching. How to communicate your value in a way that makes people feel something instead of scrolling past. The overlooked habit that can give you an endless supply of stories to use in your content and business. How becoming a better storyteller can make your brand more memorable without needing a more exciting life. The unexpected way storytelling can help you become more present and interested in your own life. How to find meaningful stories in moments you normally wouldn't think twice about. Why paying closer attention to your everyday life can change both the way you communicate and the way you experience it. RESOURCES Get on the waitlist for the next Million Dollar Guest at milliondollarguest.com to learn how to tell stories on podcasts that connect to your offer, move people, and help monetize your podcast. Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci
You can buy attention, but you can't buy reputation. In this episode, Shauna and Mike Jones talk about what it really takes to protect a lash brand when things go wrong. They cover accountability, why ghosting clients does more damage than the original mistake, why busy businesses need to tighten their customer service, the Black Friday shipment that got stuck at the port, and why founder stories still matter in a crowded market. Whether you're a lash artist, salon owner, supplier, or educator, this one is a reminder that your reputation belongs to your customers.
Get the free playbook for building a brand to $100K a month: ► The free $100K playbook: https://capitalism.com/100K Black Rifle Coffee built a nine-figure brand on YouTube videos, a Shopify checkout and 287,000 people on autoship. Then they went public, chased retail shelves, quieted the content that built them, and watched the subscriber base fall to 150,000 while the stock dropped more than 97%. I break down the 3 pillars they had, the 2 they gave up, and why keeping it simple is what lets a brand scale and sell. Resources mentioned in the episode: ► The full step-by-step plan: https://capitalism.com/model (0:00) How Black Rifle Coffee went from viral videos to a billion dollars, and back (0:42) The 1 number to remember: 287,000 people on autoship (1:17) The 3 pillars of a brand you can scale and sell (2:09) Audience first: a $1,800 Black Friday test and 300 pounds of coffee (3:17) Viral videos and the exposure that compounded (4:26) Content, a subscription and a Shopify checkout: that was the whole business (5:10) The 2021 investor deck: 70% organic traffic, 7% conversion, 43% margin (6:13) Going public meant new people to please besides the fans (7:07) The PR controversy did not cause the decline, and the numbers show it (7:57) Marketing went from over 15% of revenue to under 10% (9:26) The SPAC, the IPO, and share payouts that triggered in 60 days (11:16) My theory about the coffee shops, and why I was wrong (12:33) Retail looks great on paper, and it became their priority (13:51) 287,000 subscribers down to 150,000 while revenue hit $390 million (15:02) Every major decision they made after going public (16:41) Complication kills growth, simplicity scales (17:01) Coffee prices, tariffs and the pricing power they had given up (18:49) Lesson 1: audience is the asset (19:17) Lesson 2: simplicity scales (19:45) Lesson 3: retail is a one-time event, not a growth machine (20:17) Why Black Rifle is now on my watch list (21:19) The 3 pillars, and what Black Rifle teaches about all of them DISCLAIMER: The information contained on this Podcast Channel and the resources available for download/viewing through this Podcast Channel are for educational and informational purposes only. Nothing in this episode is investment advice or a recommendation to buy or sell any security.
Do you avoid difficult conversations because you don't want to make things worse? You're not alone. Many of us avoid conflict because it feels uncomfortable, but avoiding it often creates even more stress, uncertainty, and anxiety. In this episode, I sit down with workplace conflict expert Amy Gallo to talk about why healthy conflict is an essential leadership skill and how you can approach difficult conversations with more confidence. We talk about how emotional flooding affects difficult conversations, why shame often keeps us from speaking up, and Amy's 4-step framework for handling difficult conversations with more clarity and confidence. Tune in to discover a healthier way to approach difficult conversations. Check out our sponsors: HeyPolo - Protect your loved ones without spying on them. Go to heypolo.com/achiever or use code ACHIEVER and get 40% off your first year! Life at the Speed of Play - Go to getmarksbook.com/anxious to get two copies for the price of one - one for you and one for a friend. Monarch - Write your own money story with Monarch and save 50% off your first year at monarch.com with code ACHIEVER. Notion - Learn more about how Notion can support your business, at notion.com/achiever Shopify - Ready to start your business before Black Friday? Go to shopify.com/anxiousachiever to start your free trial today! In this Episode, You Will Learn 00:00 Why does avoiding conflict make you even more anxious? 03:15 How Amy Gallo became fascinated by workplace conflict. 06:00 Can healthy conflict actually strengthen your relationships? 07:30 How emotional flooding can derail difficult conversations. 10:15 Why avoiding conflict creates long-term stress and anxiety. 12:00 What's stopping you from speaking up? 14:15 Shift from winning the argument to solving the problem together. 18:15 Ways to practice conflict in everyday situations. 23:30 Amy Gallo's 4-step framework for difficult conversations. 27:15 How to identify what really matters before the conversation begins. 30:00 When should you compromise, let it go, or walk away? 33:00 What to do after a difficult conversation doesn't go as planned. Resources + Links Get a copy of Amy Gallo's book, Getting Along: How to Work with Anyone (Even Difficult People) HERE Get a copy of my book - The Anxious Achiever Watch the podcast on YouTube Find more resources on our website morraam.com Follow Follow me: on LinkedIn @morraaronsmele + Instagram @morraam Follow Amy: on LinkedIn @amyegallo + Instagram @amyegallo
This one came to me on a walk (where most episodes do), and it's really about the intersection of what's changing in business, what's changing with consumers, and what isn't changing about the value you bring as a practitioner. In this episode I cover: Stop being a generalist. Your credentials are your title, not your positioning. Become known for the problem you solve and the population you help The midlife health opportunity. There are more women navigating perimenopause and menopause right now than there are people equipped to help them. Be the general contractor, not the one-stop shop. You don't have to be everything. Know your zone of genius, build a referral network, and cross-pollinate. Your "competition" might actually be your best referral partner. AI is commoditizing information. Meal plans, training programs, marketing copy, people can get those for free now. What they can't get from AI is your judgment, your context assessment, your ability to read between the lines, and your capacity to coach behavior change. That's your moat. Build an ecosystem, not a single offer. One-to-one work, group containers, self-paced programs, digital resources, hybrid delivery. Stay consistent. Stop pivoting every two months. Your audience gets confused and so do you. Pick your thing, stick to it, and build the lifetime value of your clients. Be the purple duck. If your industry is saturated, that's not an excuse to blend in. Learn from people who've actually done it. Surround yourself with mentors and peers who have the receipts, not just the talk. Let's dive in! Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you're at it, take a screenshot and tag me @jennpike to share on Instagram – I'll re-share that baby out to the community & once a month I'll be doing a draw from those re-shares and send the winner something special! Click here to listen: Apple Podcasts – CLICK HERESpotify – CLICK HERE Free Resources: Free Perimenopause Support Guide | jennpike.com/perimenopausesupport Free Blood Work Guide | jennpike.com/bloodworkguide The Simplicity Sessions Podcast | jennpike.com/podcast Get 20% on thewalkingpad.com using code "JENNPIKE20" Metabolic Guide | jennpike.com/metabolic-guide Get discounts at happybumco.com using code "JENNPIKE" *code doesn't apply with Black Friday sale* Programs: Ignite: Your 8-Week Body Transformation Program | https://jennpike.com/ignite The Peri & Menopause Project - Join the Waitlist | jennpike.com/theperimenopauseproject Synced Virtual Fitness Studio | jennpike.com/synced Services: Work With Jenn | https://jennpike.com/work-with-jenn/ Functional Testing | jennpike.com/testing-packages Business Mentorship | The Audacious Woman Mentorship: jennpike.com/theaudaciouswoman Connect with Jenn: Instagram | @jennpike Facebook | @thesimplicityproject YouTube | Simplicity TV Website | The Simplicity Project Inc. Have a question? Send it over to hello@jennpike.com and I'll do my best to share helpful insights, thoughts and advice.
10 new announcements fresh from Amazon unBoxed 2026, plus 20 new Helium 10 features this week. These and more on today's Weekly Buzz episode! We're back with another episode of the Weekly Buzz with Helium 10's VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, TikTok Shop, Walmart, and E-commerce space, talk about Helium 10's newest features, and provide a training tip for the week for serious sellers of any level. One of the biggest announcements from Day 1 of Amazon UnBoxed was that the event will return to New York next year. The news received the most enthusiastic spontaneous applause of the day, although official dates have not yet been announced. Amazon Ads: Accelerate authentic reviews with Review Requests https://advertising.amazon.com/resources/whats-new/get-product-reviews-faster-with-review-requests Helium 10 Adds 50 New Tools to Its ChatGPT Plugin Diamond members can now access expanded Walmart and TikTok Shop research, Market Tracker 360, Ads insights, Review Insights, Listing Builder, Keyword Tracker, Alerts, and more—all directly inside ChatGPT at no additional cost. Amazon Ads: Get more done across advertising through conversation in Amazon Ads Agent https://advertising.amazon.com/resources/whats-new/conversational-experience-amazon-ads-agent Amazon Ads: Analytics through conversational experience in Amazon Ads https://advertising.amazon.com/en-us/resources/whats-new/analytics/ Helium 10 Launches a Live War Room for Major Shopping Events Currently available to Elite members, the new tool acts as a command center for tracking sales pace, orders, ad performance, ACOS, campaign budgets, and customer locations during events like Prime Day and Black Friday. Sellers can set targets beforehand, monitor results in near real time, and receive an AI-powered performance report afterward. Helium 10 also introduced several Profits updates, including a change log, Subscribe & Save reporting, improved VAT support for EU sellers, and TikTok Shop GMV Max Live ad spend tracking. Reach new audiences using DVA+, bringing the power of programmatic advertising to everyone. https://advertising.amazon.com/resources/whats-new/dva-plus-display-video-audio-campaigns Helium 10 Adds 9+ New Tools and Features to Its Claude MCP Sellers can now check Amazon account health, review B2B offer changes, analyze Google Trends, and manage Keyword Tracker data directly through the MCP. Other updates include Amazon influencer research, saved keyword and product list management, plus detailed TikTok Shop sales and GMV history. Amazon and Helium 10 Introduce Smarter Advertising Tools Amazon's new Full-Funnel Campaigns use AI to coordinate sponsored ads, display, video, and streaming TV under one budget and optimization engine. Helium 10 Ads also added MCP-powered dayparting analysis, helping sellers identify their most and least profitable hours and build campaign-specific bidding schedules. Additional UnBoxed announcements included Sponsored Services, Amazon Ads MCP Lite, an AMC SQL Generator, and more granular Amazon Marketing Stream data. Together, these updates give advertisers more automation, deeper insights, and greater control over every stage of their campaigns. In episode 559 of the AM/PM Podcast and Weekly Buzz, Bradley covers: 00:00 - Introduction 01:38 - unBoxed 2027 in NY 02:20 - Sponsored Review Requests 04:46 - ChatGPT MCP Updates 07:00 - Amazon Ads Agent 10:25 - Live Key Shopping Date War Room 15:18 - New Amazon Advertising Tool: DVA+ 16:22 - 9 New MCP Tools 20:35 - Amazon Full Funnel Campaigns 22:35 - Amazon Ads Dayparting MCP Feature 25:50 - More Amazon Unboxed Announcements
What does it actually take to win BFCM? This week's episode comes straight from last week's Ecom Founders Q4 Summit in New York City, where Nik sat down with Cody Plofker, former CEO of Jones Road Beauty, for a live fireside chat. Cody recently stepped down as CEO after years running the brand at Jones Road Beauty, and he's now building something new while staying on Jones Road's board. In this conversation, he gets refreshingly honest about what actually works heading into Black Friday, and what he'd do differently. Cody breaks down why almost nobody discovering your brand on Black Friday is a first time visitor, which means the real work happens all year, not just in November. He walks through how Jones Road used moments like Memorial Day and Labor Day as tune ups before their biggest offers, why he treats the whole Q4 calendar as a season instead of a single weekend, and the mistakes he's made on both sides of inventory planning (overbuying and underbuying both suck, just in different ways). He also gets into his TV strategy and media mix, why he's skeptical of free ad credits even when they're tempting, how he thinks about the creative supply chain and budgeting around fifteen percent of spend toward creative, and why Q1 might actually be the real Q4 for wellness and subscription brands. Whether you're deep in Black Friday planning right now or already thinking ahead to Q1, this one is packed with tactical, no fluff advice. --- Triple Whale is the AI operating system built for modern commerce. We help you see what's actually working in your business, what's not, and what to do next. Then we take action for you — pausing the underperforming ad, generating the next batch of creative, flagging the inventory risk before it hurts your bottom line. Learn more at https://triplewhale.com/limitedsupply --- Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips. And if you're looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik's most unfiltered, uncensored thoughts. Check out the Nik's DTC newsletter --- Follow Nik on X: https://www.twitter.com/mrsharma Follow Cody Plofker on his website (https://codyplofker.com/) and on X (https://x.com/codyplof), and be sure to check out his podcast, Marketing Operators (https://codyplofker.com/podcast).
MrBeast and James Patterson took a familiar Beast Games-style experience and carried it into a completely different format. The result was The Most Dangerous Games, which debuted at No. 3 on The New York Times hardcover-fiction list.What interests me isn't the size of MrBeast's audience. It's how recognizable the experience still feels when it moves from YouTube into a book, a contest and a larger launch campaign.In this episode, I talk about:Why your strongest ideas don't have to stay in one formatHow to make a new offer still feel recognizably like your brandWhy giving people a smaller experience can help them understand the bigger offerHow founder-led brands can carry the same experience across different levels of the customer journeyThe question to ask when identifying what makes your approach distinctYou don't need MrBeast-level reach to use this idea. Start with the frameworks, experiences and perspectives people already associate with your work, then look for ways they could travel into something new. Plan your holiday marketingGrab the free 2026 Mindful Marketer's Holiday Handbook for help planning your Black Friday offer and holiday marketing: https://onlinedrea.com/holiday/Registration is also open for Plan Your Black Friday Campaign With Me. It includes immediate access to the complete Black Friday Promo Kit, the live workshop and replay. Sign up here: https://onlinedrea.com/black-friday/
Black Friday is coming — but is your Shopify store actually ready?In this episode of Winning With Shopify, Nick shares three AI prompts that Shopify merchants can use to prepare for Black Friday and uncover problems before the biggest shopping weekend of the year.Rather than using AI to write another Black Friday email, these prompts are designed to make AI analyse your ecommerce data, find weaknesses and identify where you're potentially leaving money on the table.You'll learn how to use AI to:Run a BFCM Readiness Check and identify the biggest things you need to fix before Black FridayFind your biggest revenue leaks before Q4Run an Automation Stress Test to see whether your email marketing is ready for increased trafficIdentify the biggest Black Friday email mistakes brands makeUnderstand why discounting can destroy your profit even when sales and revenue increaseThink differently about the long-term value of customers acquired during Black FridayAvoid simply copying your competitors' Black Friday offersPlan what happens after the Black Friday purchaseFocus on profit rather than getting distracted by record revenueSponsored by OmnisendOmnisend helps ecommerce brands grow through email and SMS marketing, automation and segmentation. Use it to build the campaigns and automated customer journeys that can turn Black Friday shoppers into repeat customers.Find out more about Omnisend and get 30% off paid plans for three months with code WINNINGWITHOMNISEND.Exclusive listener offers:Ships-A-Lot - Improve fulfilment costs and find hidden shipping margin leaks.Inventory Planner - Free seven-day inventory bootcamp.Omnisend - 30% off paid plans for three months with code WINNINGWITHOMNISEND.Yoast - 15% off Shopify and WordPress with code WWS.506 - Extended 30-day free trial on any of their three Shopify apps with code WWS.Timestamps:(00:00) - 3 AI Prompts for Black Friday(01:59) - AI Prompt #1: BFCM Readiness Check(03:00) - AI Prompt #2: Find Revenue Leaks(04:14) - AI Prompt #3: Automation Stress Test(05:37) - Biggest Black Friday Email Mistakes(07:07) - Why Discounting Can Destroy Profit(07:42) - The Problem With Black Friday Customers(09:56) - Stop Copying Competitors' Black Friday Offers(10:53) - Why Post-Purchase Planning Matters(11:46) - Profit vs Revenue During Black FridayFollow Winning With Shopify for practical ecommerce growth advice, founder stories and strategies for building better online brands.
Your Q4 marketing shouldn't leave your audience wondering what happened to the brand they followed all year. Every holiday season, brands that spent months building a recognizable voice, visual identity, and point of view suddenly replace it all with discounts, urgency, and nonstop promotional content. But it doesn't have to be that way. In this episode, Emma breaks down how to create a Q4 marketing strategy that sells while protecting the brand identity you've spent the year building. You'll learn why brand recognition can become a major advantage during Black Friday and Cyber Monday, how to layer promotions onto your existing messaging (instead of letting discounts become the entire strategy), and why your past marketing data should guide your holiday campaigns. You'll also learn the three questions to ask before launching your next Q4 campaign so your content remains recognizable, relevant, and aligned. Because when everyone else gets louder, consistency might be exactly what helps your brand stand out. Listen in as Emma explains: Why brand consistency stays valuable during noisy Q4 campaigns How to promote holiday offers without abandoning your core messaging Why familiarity helps turn year-round brand recognition into Q4 sales And much, much more!
The pumpkins are out, the goals you wrote down in January are staring back at you, and Q4 starts October 1st. If you're a Christian woman entrepreneur wondering what's still worth doing before the year ends, this is the Q4 planning for small business rhythm I come back to every fall. It'll help you finish this year well and lay the groundwork for next year while there's still time to act on it.Grab a notebook. This one comes with action steps.What you'll learnWhy looking back comes first, and how an Ebenezer stone turns a simple wins list into worshipThe two-column exercise that sorts what's left into Still Aligned and Let It Go, plus a way to save next-year ideas without losing themA one-hour year-end brand check: where your best clients came from, what your website still says about you, and how to collect testimonials that actually sellWhat October, November, and December are each good for, including how to decide about Black Friday well before Thanksgiving nightWhy a rebrand or new website for next year needs a decision in Q4Episode highlightsTimestamps are estimates. Check them against the final edited audio.[00:00] Fall in Texas and the "where did the year go?" feeling [02:00] Welcome, and the one question this episode hangs on [04:30] Step 1: Look back first, with Samuel's Ebenezer stone and your three wins [08:00] Step 2: Still Aligned or Let It Go, and permission to mourn what didn't work out [11:30] Step 3: The year-end brand check, from client sources to testimonials [15:30] Step 4: October to build, November to serve, December to rest [20:30] Step 5: Three intentions, what God did in my business this year, and a recapQ4 planning for small business: questions this episode answersWhen should I start planning next year? In Q4. Waiting until December or the second week of January means you're planning from exhaustion, and a strong first quarter needs groundwork laid in the fall.Is December a slow month for sales? Not for everyone. People who want to start the new year with a new brand or website are researching in November and December, so your website needs to be ready to meet them.When should I book a rebrand or new website? If it's on next year's list, decide in Q4. Designers book out ahead, and you don't want a brand project landing on top of your busiest season.Quote to remember"Moving something to the right-hand column is clarity, and clarity is progress."Resources mentioned1 Samuel 7:12, the Ebenezer stone"Come Thou Fount of Every Blessing" (the hymn line "Here I raise my Ebenezer")Free Brand Audit Scorecard: jantouchberry.com/scorecardYour next stepReady to turn your notes into a real plan? Grab the free Q4 planning guide and map out the last three months of your year.Get the Q4 planning guide: jantouchberry.com/q4planningWant to see how your brand and website are holding up before next year? Take the free Brand Audit Scorecard: jantouchberry.com/scorecardCONNECT WITH JAN:Here are all the best places and FREE stuff
If your business is making decent revenue but you still feel like there's never enough money in the bank, you need to understand what's actually happening to your cash. In this episode of The Real Truth About Business podcast, I'm kicking off a new financial series designed to make intimidating money terms actually useful for service-based entrepreneurs and solopreneurs. We're breaking down cash flow, cash management, and profit strategy in normal-people language so you can understand how they affect your business growth, owner pay, investments, and profitability. After 9 years of experience running my consulting business, I've become increasingly focused on the intersection between financial strategy and business strategy because you cannot separate the two. You can have an incredible pricing strategy, lead generation system, and sales process, but if you don't understand when cash enters your business, where it goes, and how much you actually keep, you can still struggle financially. These aren't terms only your bookkeeper needs to understand. As CEO, you need to understand them too.What You'll Learn:What cash flow actually means and why revenue doesn't equal cash in the bankHow the timing of money coming in and going out can create cash flow problemsWhat cash management means and how to give every dollar entering your business a jobHow cash reserves can help you prepare for taxes, annual expenses, owner pay, and future obligationsWhat profit strategy looks like for a service-based businessHow cash flow, cash management, and profit strategy work together to create a financially stronger businessEpisode Highlights:[00:00] Introduction: A new financial terms series for solopreneurs[02:00] Cash flow: What's coming in, what's going out, and when[03:30] Why timing can create cash flow problems even in a profitable business[05:00] Mapping your incoming and outgoing cash[07:00] Cash management: Money hit your bank account, now what?[08:15] Why a $5,000 pay-in-full isn't automatically $5,000 available to spend[09:30] Using cash reserves for annual expenses and future obligations[11:00] Profit strategy: How to intentionally keep more of your money[13:00] Pricing, offers, capacity, expenses, and profitability[14:00] How cash flow, cash management, and profit strategy work together[15:30] Why successful businesses can still fail because of cash problems[17:30] Action steps: Audit the next 30 to 60 days of cash[19:00] The difference between bookkeeping and managing your cash[20:45] Wrap-up: Find the financial gap in your businessKey Takeaways:Cash Flow Is Simply Money In and Money OutLet's make cash flow significantly less intimidating.Cash flow is simply when money comes into your business and when money leaves your business.That's it.The timing matters because revenue doesn't necessarily mean cash is sitting in your bank account.Maybe most of your client payments hit your account after the 15th, but most of your software, subscriptions, and other expenses come out around the first.You could have a profitable business on paper and still feel constantly tight on cash because your money is leaving before your next wave of money arrives.That's a cash flow problem.Stop Looking at Revenue Booked and Start Looking at Cash in the BankOne of the simplest exercises you can do is map when your money actually arrives.Not when the invoice goes out.Not the total value of the contract.Not the revenue you've booked.When does the deposit actually hit your bank account?If you send an invoice on the first but your client normally pays around the fifth and the money doesn't reach your bank until the seventh, use the seventh when looking at your cash flow.The same applies to payment plans.If someone signs a $5,000 contract but they're paying you over six months, you don't have $5,000 in cash available today.Understanding the difference between booked revenue and actual cash helps you make significantly better financial decisions.Cash Management Answers: Now What?Once the cash hits your bank account, cash management answers the next question:Now what?Where does the money need to go?Some may need to become owner pay.Some may need to go toward taxes.Some might go toward debt.Some may need to sit in a cash reserve.And some may need to remain available for future expenses.For example, if a client pays $5,000 upfront for a six-month project, you may need to reserve some of that money because you're going to continue delivering the work for months without another payment coming in.The fact that $5,000 hit your bank account doesn't automatically mean you have $5,000 available to spend.Cash Reserves Help You Plan for Expenses Before They Become ProblemsI have annual software expenses that renew around the same time because I purchased several things during Black Friday.Those expenses aren't surprises.They happen every year.So I have a cash reserve specifically for annual renewals.That's cash management.Instead of seeing a larger bank balance and deciding I can give myself a bonus or make another investment, I already know some of that money has a future job.You can do the same thing for taxes, annual expenses, owner pay, future investments, debt payments, or other known obligations.The goal is to know what the money sitting in your account is actually there to do.Profit Strategy Is About Intentionally Keeping MoreProfit strategy is my baby.This is where we ask:How do we intentionally create a more profitable business?Maybe your pricing strategy needs to change because your margins are too low.Maybe your direct costs have increased.Maybe your offer requires too many delivery hours.Maybe you need a more scalable offer.Maybe you can delegate certain tasks and increase your capacity.Maybe unnecessary expenses need to go.Revenue tells you how much you're selling.Profit tells you how well the business is actually working for you.Inside my Focused Visionary Framework, we work on Pricing, Pipeline, and Sales because those three pillars help you generate revenue. Profit strategy asks what needs to happen so that more of that revenue actually stays in the business.These Three Financial Strategies Work TogetherCash flow, cash management, and profit strategy aren't three separate conversations.They work together.Cash flow: When is money moving into and out of the business?Cash management: Where should the money go once you have it?Profit strategy: How can we create more money to keep?A stronger profit strategy gives you more money to manage.Better cash management helps you navigate the timing of your cash flow.Understanding your cash flow helps you avoid situations where you continually rely on credit cards or debt simply because money leaves the business before the next deposits arrive.This is the intersection between business strategy and financial strategy that I want more solopreneurs to understand.Good Revenue Doesn't Protect You From Bad Cash ManagementYou can have a successful business and still run into serious financial problems.I've spoken with business owners who made money but didn't understand how to manage what was coming in. The money arrived. They spent it. More expenses came up. The cash wasn't available, so they relied on debt.Then more money came in and the cycle started over.That's why these aren't just nice-to-know financial terms.They're need-to-know business concepts.You don't need to become an accountant or CFO. But as CEO, you need enough financial understanding to recognize what's happening inside your own business.Business strategy can only take you so far if the financial strategy on the other side isn't working.Start With the Next 30 to 60 DaysYou don't need a complicated spreadsheet to start understanding your cash.Look at the next 30 to 60 days.First, identify exactly when cash is expected to hit your bank account.Then identify when money is scheduled to leave.Next, decide what jobs your incoming cash needs to have.Does it need to pay you?Does some need to go toward taxes?Do you need cash reserves for future expenses?Do you have annual renewals or other costs coming up?Then look at what's actually left after everything is paid.If there's a gap, that's information.Now you can start figuring out how to fill it through better cash management, stronger profitability, different timing, or another strategic change.Understanding Your Money Helps You Make Better CEO DecisionsA bookkeeper can provide financial reports and categorize what has already happened.But you still need to understand what those numbers mean for the decisions you're making next.Can you afford the investment?Can you pay yourself more?Why does the business generate good revenue but constantly feel tight on cash?Are your offers actually profitable?Where is your money going?This is why I'm bringing more financial strategy conversations to the podcast.You don't need to become a financial expert.But you do need to understand your money well enough to make informed decisions about your service-based...
Joey admitted he got completely distracted watching construction equipment while waiting on his boys’ piano lessons. He compared grading dirt to watching a Zamboni smooth ice, and Nancy confessed she's just as mesmerized by satisfying games on her phone like Block Blast and Good Sorting. The show talked about a University of Georgia student who survived an eight-story fall after reportedly falling through a window while dancing on a couch. Joey, Nancy, and Karly shared moments when they thought they were seriously hurt, including horse accidents, hydroplaning, and Joey spinning out on an icy interstate ramp. Hot Tea: Lady A's Charles Kelley revealed he's been diagnosed with multiple myeloma after doctors investigated several unexplained rib fractures. The CEO of Flock reportedly had his home blurred on Google Maps for privacy, only for internet users to mark it as a public toilet. And a Texas man crashed through the front doors of a Kroger at 4 a.m. because he urgently needed a bathroom. Nancy witnessed a full-blown fight in the Buddy's Bar-B-Q drive-thru after a driver mistakenly pulled around a truck that appeared to be stalled. The misunderstanding led to yelling, threats, and Buddy's refusing service to the guy who cut the line. Listeners shared the craziest places they've seen fights break out, including a liquor store drive-thru, a Keith Urban concert, a Hardee's drive-thru involving a very small woman with a gun, a grandmother's funeral, Black Friday at Walmart, and youth football games. Lucky 7 For $50 to the Copper Cellar Family Restaurants Nancy was shocked when his daughter asked whether there would be a livestream of the upcoming Christa Pike execution. The conversation turned into a discussion about true crime culture, public fascination with criminal cases, and why turning real-life tragedies into entertainment can feel uncomfortable. Joey shared a parenting moment after one of his sons accidentally dinged another car with a door in a parking lot. He used the situation as a lesson in accountability, left a note with his contact information, and joked that including a church note card with a Bible verse probably didn't hurt. For What Makes You Special, listeners met Kent from the Apple Barn in Sevierville. Kent shared that the family operation started with just a handful of trees and has grown to around 7,000 apple trees, all still picked by hand. He also talked about the Apple Barn's 50th anniversary celebration and upcoming Apple Festival featuring hayrides, bluegrass music, apple treats, and family activities over the first two weekends of OctoberSee omnystudio.com/listener for privacy information.
“You're never gonna make a big impact on Black Friday.” Should you worry if frequent promotions will hurt your brand equity? Sean Frank (CEO, Ridge), Matt Bertulli (CEO, Pela Case and Lomi), and Mike Beckham (CEO, Simple Modern) break down how Ridge manufactures demand instead of waiting for it. A slow summer becomes an 8-figure-plus sales season, anchored by a Lamborghini sweepstakes with Tony Hawk. Sean walks through how the campaign evolved from a $100K MVP into a five year, celebrity backed giveaway with a grand prize built in. He explains why a 45-day window beats trying to own a single day like Black Friday. The hosts continue to cover why a wider product catalog creates more natural sales peaks throughout the year. Powered By Aftersell https://9ops.co/aftersell-operators Richpanel https://9ops.co/richpanel Fulfil https://9ops.co/fulfil Northbeam https://www.northbeam.io/ Saras Analytics https://9ops.co/saras Postscript https://9ops.co/postscript Operators Portal https://portal.9operators.com/dashboard Operators Newsletter https://9operators.com/
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Joey admitted he got completely distracted watching construction equipment while waiting on his boys’ piano lessons. He compared grading dirt to watching a Zamboni smooth ice, and Nancy confessed she's just as mesmerized by satisfying games on her phone like Block Blast and Good Sorting. The show talked about a University of Georgia student who survived an eight-story fall after reportedly falling through a window while dancing on a couch. Joey, Nancy, and Karly shared moments when they thought they were seriously hurt, including horse accidents, hydroplaning, and Joey spinning out on an icy interstate ramp. Hot Tea: Lady A's Charles Kelley revealed he's been diagnosed with multiple myeloma after doctors investigated several unexplained rib fractures. The CEO of Flock reportedly had his home blurred on Google Maps for privacy, only for internet users to mark it as a public toilet. And a Texas man crashed through the front doors of a Kroger at 4 a.m. because he urgently needed a bathroom. Nancy witnessed a full-blown fight in the Buddy's Bar-B-Q drive-thru after a driver mistakenly pulled around a truck that appeared to be stalled. The misunderstanding led to yelling, threats, and Buddy's refusing service to the guy who cut the line. Listeners shared the craziest places they've seen fights break out, including a liquor store drive-thru, a Keith Urban concert, a Hardee's drive-thru involving a very small woman with a gun, a grandmother's funeral, Black Friday at Walmart, and youth football games. Lucky 7 For $50 to the Copper Cellar Family Restaurants Nancy was shocked when his daughter asked whether there would be a livestream of the upcoming Christa Pike execution. The conversation turned into a discussion about true crime culture, public fascination with criminal cases, and why turning real-life tragedies into entertainment can feel uncomfortable. Joey shared a parenting moment after one of his sons accidentally dinged another car with a door in a parking lot. He used the situation as a lesson in accountability, left a note with his contact information, and joked that including a church note card with a Bible verse probably didn't hurt. For What Makes You Special, listeners met Kent from the Apple Barn in Sevierville. Kent shared that the family operation started with just a handful of trees and has grown to around 7,000 apple trees, all still picked by hand. He also talked about the Apple Barn's 50th anniversary celebration and upcoming Apple Festival featuring hayrides, bluegrass music, apple treats, and family activities over the first two weekends of OctoberSee omnystudio.com/listener for privacy information.
This week is genuinely doing more for modern day insanity than those videos of people queueing to get into shopping centres on Black Friday. I can't decide which story is my favourite. Either way, all of the madness is forming a major part of the plans we have for December 13th...Any stories? Any suffering? Any roasts? Any thoughts? Hit me up: https://www.instagram.com/mehiganmark/?hl=en
Master of Search - messbare Sichtbarkeit auf Google (Google Ads, Analytics, Tag Manager)
Jahrelang hieß es bei Google Ads: Vertrau der Automatik. Klicks kamen rein, wohin das Budget genau floss, blieb oft offen. Jetzt gibt Google an mehreren Stellen wieder Stellschrauben zurück. Du musst nur wissen, wo sie sitzen. ---- Performance Max: Marke ausschließen, Shopping trotzdem zeigen Viele schließen ihre Markenbegriffe in Performance Max aus, etwa weil eine eigene Markenkampagne läuft. Bei Shops war das bisher ein Zielkonflikt: Wer nach deiner Marke sucht, soll ja trotzdem deine Produkte sehen. • Neues Häkchen bei den Markenausschlüssen: Shopping-Anzeigen bei Suchanfragen mit ausgeschlossenen Marken zulassen • Gilt nur für Shopping-Anzeigen, nicht für Text- oder andere Formate • Meine Empfehlung für Shops mit starker Eigenmarke oder Markenartikeln: setzen ---- Kanäle in Performance Max gewichten (Beta) Den Bericht zur Kanalleistung gibt es schon länger. Er zeigt, wie Google dein Budget zwischen Suche, YouTube, Display, Discover, Gmail und Maps verschiebt. Das erklärt oft, warum Klickpreise und ROAS plötzlich schwanken. • Neu in einer Beta: Kanäle stärker oder schwächer gewichten, teils wohl auch ausschließen • Sinnvoll, wenn ein Kanal viele Klicks, aber keine Anfragen oder Verkäufe bringt • Offene Frage: Wie viel Performance Max bleibt übrig, wenn du am Ende nur noch Suche zulässt? • Wann die Funktion für alle Konten kommt, ist noch nicht bekannt ---- AI Max: Deine Keyword-Arbeit zählt wieder AI Max hat in vielen Konten zu sehr allgemeinen Suchanfragen geführt. Aus „Samsung Galaxy S kaufen" wurde dann schnell nur „Samsung". Laut einer Google-Mitarbeiterin berücksichtigt AI Max genau passende Keywords und Wortgruppen jetzt wieder, statt sie zu überstimmen. • Genau passend und Wortgruppe bleiben die wertvollsten Signale • Deine Keyword-Struktur musst du nicht über den Haufen werfen • AI Max gilt bisher als Voraussetzung für Anzeigen in Googles KI-Umgebungen wie Gemini ---- Promotion Mode: ROAS-Spielraum für Aktionszeiträume (Beta) Für einen festen Zeitraum darfst du deinen Ziel-ROAS in Such- und Performance-Max-Kampagnen bewusst unterschreiten, zum Beispiel um 20 bis 30 Prozent. Danach springt die Kampagne automatisch auf deine Standardeinstellung zurück. • Passt zu Black Friday, Aktionswochen oder Abverkauf einzelner Kategorien • Google bietet im Aktionszeitraum höher, wo die Conversion Rate ohnehin steigt ---- Was wegfällt: kostenlose Shopping-Einträge in der EU Seit Mitte September gibt es in der EU keine kostenlosen Produkteinträge mehr, vermutlich im Zusammenhang mit dem Digital Markets Act. Wer bisher nur über das Merchant Center kostenlose Klicks bekam, sieht dort jetzt null. • Prüf im Merchant Center oder in Google Analytics, ob diese Klicks bei dir weggebrochen sind • War der Kanal relevant, kann schon eine Standard-Shopping-Kampagne mit kleinem Tagesbudget die Lücke schließen ---- Du möchtest wissen, welche dieser Stellschrauben in deinem Konto Geld bringen würde? Schreib uns kurz: https://www.master-of-scaling.de/kontakt/?utm_source=podcast Jede Woche ein Praxisimpuls zu Google Ads und Tracking: https://www.master-of-scaling.de/google-ads-analytics-newsletter/ Die Folge als Video: https://youtu.be/ZH9CTFjKE5E Christoph Mohr ist Google Ads Trainer seit 2015, gemeinsam mit Jörg Ullmann betreut Master of Scaling über 850 Kundenprojekte. LinkedIn: Christoph Mohr https://www.linkedin.com/in/christophmohr/
E se a Black Friday não fosse a única grande oportunidade de venda no fim do ano?De 10/10 a 25/12, o varejo entra em uma sequência de datas que podem virar novas âncoras de venda: datas duplas, Dia das Crianças, 11/11, Black Friday, 12/12, Cyber Monday e Natal.O movimento já ganhou força no digital. Agora, a pergunta é: por que o varejo físico ainda não está aproveitando essa onda?Neste episódio do [varejocast] Tendências e Pendências, Caio Camargo e Fred Alecrim discutem como transformar datas duplas em oportunidades comerciais, criar micropromoções, trabalhar ofertas sem depender apenas de desconto e usar o calendário para gerar novas razões para o consumidor comprar.E tem um alerta importante: preço atrai, preço converte, mas preço sozinho não fideliza.▶️ Dê o play e descubra como transformar os próximos meses em uma janela de oportunidades para o seu negócio.#varejocast #varejo #blackfriday #datasduplas #estrategiadevendas #retail #ecommerce #varejofisico----Assista Fred Alecrim no TEDxCarandá: https://youtu.be/MrHWCThoXdA?si=hOIqjP4fuBZGmJTpPipa: https://www.youtube.com/watch?v=CFYSwPGbNcA----
Is Black Friday a secret weapon for artists or just a shiny object to ignore? In this episode of Creative Juice, Jack and Circa dive into the strategies artists can use to leverage the shopping frenzy of Black Friday to boost their music careers. Learn about the ins and outs of executing sales promotions, understanding the consumer mentality during this massive sales event, and how artists can make the most of this period by driving serious e-commerce revenue. Whether you're planning to launch your first merch line or aiming to maximize your existing store, this episode will equip you with the tactics to crush Black Friday and make it a growth milestone for your music career! DISCOVER: Why You Should Care About Black Friday As An Artist How To Plan A Killer Black Friday Promotion From Scratch What Products Or Offers Could Work Best For Your Audience How COVID Has Shifted Black Friday Towards E-commerce And What That Means For You Why Offering Free Shipping Can Be A Game Changer For Your Sales How To Make Your Black Friday Promotions Simple Or Elaborate What Tech Tools You Need To Prepare For A Seamless Black Friday Sale RESOURCES: Get Access To Our Black Friday Workshops Inside IndiePRO Planning Your Black Friday Strategy Black Friday Preparation and Countdown For Artists How To Add Value To Your BFCM Offers For Your Fans How To Segment Your Fan Base When Running A Black Friday Sale Where To Focus Your Black Friday Sale If You Have Limited Products Looking to expand your team or need marketing help? Apply to work with IndieX! Join Us In The Indepreneur Discord Server!
You know what you're selling for Black Friday but how the heck should you actually sell it? Do you slash the price? Add a bunch of bonuses? Bundle things together? And once you've figured that out, how do you actually promote the thing without scrambling at the last minute? In this episode of The Divorce Revolution Podcast, I'm breaking down exactly how I think about structuring a Black Friday promotion so you can stop overcomplicating it and get your offer out there. We're talking about three different ways you can structure your sale: discounting an offer, keeping your price the same and adding a strategic bonus, or creating a limited Black Friday bundle from things you already have. And I'm walking you through when each one makes sense. If you know you want to run a Black Friday sale but you're stuck trying to figure out the offer, the discount, the bonuses, or how you're actually going to promote it, this episode is for you. Resources Mentioned: Join the ReNewU Interest List: https://products.ambershaw.com/signature-waitlist Listen to Episode 495. The Smarter Way to Choose Your Black Friday Offer: https://podcasts.apple.com/us/podcast/495-the-smarter-way-to-choose-your-black-friday-offer/id1577282350?i=1000791069741 What I Discuss: 01:07 What we covered in Part One 02:03 Should you discount your offer? 04:07 Why a discount won't magically create demand 05:18 How to choose bonuses that actually make sense 08:23 Creating a Black Friday bundle without starting from scratch 10:50 How to choose the right structure for your sale 12:00 How I structure my four-day Black Friday email push 14:26 When to start warming up your audience 17:11 Using Black Friday to presell a January program Find more from Amber Shaw: Instagram: @msambershaw Website: ambershaw.com
New customers could be sitting on your site right now, waiting for a reason to join your email list before Black Friday. This week, I'm sharing ways to grow your email list before the holiday rush, from the basics most stores get wrong to the creative ideas your competitors aren't using yet. Shoppers are already researching their Black Friday buys, and the ones who join your list now are the ones you'll get to sell to when your sale drops. Whether you have a handful of subscribers or thousands, you'll walk away with a few new ways to get more of the right people on your list in time for BFCM. In this episode: How to optimize your pop-up strategy The default Klaviyo setting quietly keeping past customers off your list A mystery discount code idea that gets people excited to open your Black Friday emails How to make social media sign-ups feel like a game instead of a chore When price drop and wishlist alerts are worth the setup (and when to skip them) What happens when you keep your sign-up forms live during Cyber Week _______ Links Mentioned Full Show Notes https://ecommercebadassery.com/394 Holiday Resources https://ecommercebadassery.com/holidaypodcast The Lounge https://ecommercebadassery.com/membership _______ Learn With Me Work with Me 1:1 https://ecommercebadassery.com/ecommerce-help/ https://ecommercebadassery.com/email-marketing/ Courses & Membership https://ecommercebadassery.com/membership https://ecommercebadassery.com/programs _______ Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership _______ Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear. Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
Send us Fan MailWhat if your emails are being delivered, but your customers never actually see them? In this episode of The Unstoppable Marketer®, Mark Goldhart and Trevor Crump sit down with Liz Krupka, founder of Nomadd Marketing, to discuss why customer retention is getting harder and what DTC brands can do about it. They explore the shift toward text-based emails, how to improve deliverability, why segmentation and zero-party data matter, and how paid media and retention teams can work together. Plus, Liz breaks down RCS messaging, the next evolution of SMS marketing, and why brands should be paying attention before Black Friday. If you're trying to get more out of your email and SMS strategy, this episode is packed with practical insights.Connect with The Unstoppable Marketer® on Instagram, TikTok, Facebook, X, and YouTube @unstoppablemarketerpodcast, and let us know how you're telling your brand story this year!Timestamps 00:00 - Why Retention Is Harder14:38 - Acquisition Meets Retention23:01 - Your Email Strategy Is Outdated25:18 - Fixing Email Deliverability35:59 - The Future of SMS43:02 - Building Sustainable Brand Growth
We're bringing back one of our favorite conversations from the Leap Academy podcast with Shopify President Harley Finkelstein. Harley Finkelstein didn't set out to be an entrepreneur. He had no choice. With his father out of the picture, he had to pay for university and support his mother and sisters. So, he turned to his go-to problem-solving tool: entrepreneurship. Starting a t-shirt business changed his life, eventually leading him to Shopify, where he became one of their first merchants and later, its president. In this episode, Harley shares his incredible journey, highlighting key lessons on how entrepreneurship can solve real-life problems and the power of adapting quickly in a fast-changing world.Harley Finkelstein is the President of Shopify. He is also an entrepreneur, lawyer, and investor. He is one of the “Dragons” on CBC's Next Gen Den and has been recognized among Canada's Top 40 Under 40 and Fortune's 40 Under 40. In this episode, Ilana and Harley will discuss: 00:00 Introduction 01:11 Early Entrepreneurial Ventures 07:44 College Years and T-Shirt Business 14:14 Transition to Shopify 19:39 Challenges and Growth at Shopify 45:56 COVID-19 Impact and Adaptation 49:31 Black Friday and Cyber Monday Insights 53:27 Mentorship and Personal Growth 56:31 Encouragement for Aspiring Entrepreneurs 59:57 Conclusion and Final Thoughts Harley Finkelstein is an entrepreneur, lawyer, and President of Shopify. He is an advisor to Felicis Ventures and a notable investor. He has been recognized as Canadian Angel Investor of the Year and among Canada's Top 40 Under 40. Connect with Harley: Harley's Website: harleyf.com Harley's LinkedIn: Harley Finkelstein on LinkedIn Harley's Twitter: @harleyf
Undiscovered Entrepreneur ..Start-up, online business, podcast
Did you like the episode? Send me a text and let me know!! September 11th happened. Jeff Shafritz got downsized from his director of franchise development role three weeks later. His son had just been born. He was in a new city. And instead of looking for another job, he jumped into franchising — and has never looked back. In this episode of Undiscovered Entrepreneur: Get Across the Start Line, Jeff Shafritz — 30-year franchising veteran and franchise consultant — joins Skoob for a practical, grounded conversation on what franchising actually is, who it's for, how to find the right opportunity, and why the work-life balance it provides might be the most underrated benefit of entrepreneurship. What You'll Learn: What franchising actually is — and why it's not just fast foodThe most surprising franchise Jeff ever invested in (eyelash extensions)The difference between a franchisor and a franchisee — and what you're actually buyingWhat makes a franchise worth buying vs. one you should walk away fromWhether you can run a franchise while keeping your 9-to-5Why two people can talk to the same franchisee and come away with completely opposite impressionsThe house fire that proved the real value of owning your own businessWhy realistic expectations are the single most important mindset shift for new entrepreneursHow Jeff's favorite franchise placement — Club Pilates — led to multiple people selling out to private equityWhat Jeff's six-month goal looks like at this stage of his career: Scotland, an assistant, and more freedomTimestamps: [00:00:00] – Introduction & Welcome[00:01:00] – Jeff's Origin Story: 9/11, a New City, a Newborn & the Jump Into Franchising[00:02:30] – Starting After 9/11 vs. Starting After the Pandemic[00:03:00] – What Is Franchising? The Real Definition Beyond Fast Food[00:04:00] – The Oddest Franchise Jeff Ever Encountered — And Then Invested In[00:05:30] – Mobile Environmental Testing Labs: Why Non-Storefront Franchises Are Underrated[00:06:00] – If You Want to Franchise Your Business: What You Actually Need First[00:07:00] – In Business for Yourself But Not by Yourself[00:08:00] – What You're Really Buying When You Buy a Franchise[00:09:00] – Good Franchises vs. Bad Franchises: How to Tell the Difference[00:12:00] – The Emotional State of People Who Come to Jeff for Help[00:13:00] – Shifting the What If: From Fear to Possibility[00:13:30] – Why Two People Can Hear the Same Story and Come Away With Opposite Impressions[00:15:00] – Can You Run a Franchise and Keep Your Day Job?[00:16:30] – Jeff's Own Example: Running a Fitness Facility on the Side for Five Years[00:17:00] – Realistic Expectations: It's Not an Overnight Business[00:18:00] – The Pitfall He's Proud Of: A House Fire, a Three-Month-Old & a Business That Held[00:20:00] – Work-Life Balance Is the Best Part of Entrepreneurship[00:22:00] – Jeff's Favorite Franchise Placement: Club Pilates and the Private Equity Exits[00:23:30] – The Range of What's Out There: From Dirty Home Services to White Collar B2B[00:25:00] – One Piece of Advice: Follow the System — And Have Realistic Expectations[00:26:00] – Jeff's Six-Month Goal: Scotland, an Assistant & More Freedom[00:28:30] – How to Find Jeff & the Franchise Readiness QuizFree Resource:
Big Dumb Sports Podcast S1E7 - DFW Fans' Very, Very Bad Weekend - The Cowboys went to Brazil and still found a way to lose like they were in Arlington. Everybody touched the late-game dumpster fire — Dak, Schoony, the kickoff, the defense, the timeout, and whatever remains of the coaching staff's pulse. Then we do what Jerry does: shop for a corner like it's Black Friday and the Steelers left Joey Porter Jr. in the cart. After that, we take the Rangers to the woodshed after another “almost a .500 team in a terrible division” season, because Chris Young just called their grit into question, and we refuse to let batting average die so launch-angle priests can feel smart. Plus a Mavs target that actually makes sense, and a Friday Night Lights Week 5 wrap that reminds you high school football still has more urgency than half the pros. It's Season 1, Episode 7 of the Big Dumb Sports Podcast. Bring snacks. Bring rage.
Releasing a new manuscript during the fourth quarter seems like a smart holiday move, but executing a Q4 Book Launch Strategy during peak ad season can ruin your sales potential. Host Juliet Clark reveals why holiday noise, extended printing delays, and skyrocketing ad costs make November and December terrible times for first-time authors to release a book. You'll discover how corporate giants drive up CPMs during Black Friday, pricing out independent authors with smaller budgets. Instead of pushing expensive releases, you'll learn why shifting your focus toward audience list building in October positions you for massive success when January arrives. We'll break down the exact timeline to capture holiday Kindle receivers who actively hunt for fresh self-help topics after New Year's Day. Building a dedicated list today ensures you won't waste valuable ad dollars when readers are most eager to buy.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
Glam & Grow - Fashion, Beauty, and Lifestyle Brand Interviews
For the past 15 years, Danielle DuBoise has been at the forefront of the functional nutrition movement, building Sakara into one of the most recognizable wellness brands in the country. She co-founded the company in 2011 with childhood friend Whitney Tingle to reimagine the relationship between food and health. What began as a small organic meal-delivery service in New York has grown into a nationally recognized brand spanning prepared meals, supplements, and functional wellness products. Danielle has helped bring concepts like food as medicine, gut health, plant-forward nutrition, and functional wellness into the mainstream. Her perspective is especially compelling today as wellness evolves beyond restrictive diets and quick fixes toward a more holistic understanding of nutrition, metabolic health, gut health, and longevity. Having watched the industry move from cleanses and detoxes to today's focus on fiber, the microbiome, and personalized wellness, Danielle offers a thoughtful perspective on separating meaningful health practices from passing trends. She would be a strong voice on the future of functional nutrition, the connection between gut and metabolic health, food as medicine, wellness misinformation, and building a healthier, more intuitive relationship with food.In this episode, Danielle also discusses:The evolving role of supplements in modern wellnessThe powerful connection between gut health, metabolism, and longevityWhat food as medicine really looks like in everyday practiceHow to separate meaningful wellness advice from the latest trendsCreating a healthier, more intuitive approach to food and nourishmentDitching process foods and why your brain craves themHow meal delivery service brings peace and gives you your time backWe hope you enjoy this episode and gain valuable insights into Danielle's journey and the growth of Sakara. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out Sakara at www.sakara.com and on Instagram at @sakaralife Rated #1 Best Beauty Business Podcast on FeedPostThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co
We kick off on National Ask a Stupid Question Day celebrating Erin's two-week health streak (hitting 10,000 daily steps, hydration, protein, fiber, and pull-up workouts) before comparing step counts with Mike, who sits at a desk all day. Mike recaps attending a 150 person wedding featuring an all EDM DJ and a 30 minute ceremony, prompting a deep dive into wedding table etiquette and the awkwardness of navigating small talk with a quiet couple on your right while chatting with friends on your left. Erin then shares her dilemma about whether to walk half a mile down her rural road to introduce herself to a new neighbor who owns a pit bull and is rumored to be a retired NFL player, which prompts Mike to share how he met his neighbor after an idling car blocked the street. Mike also vents about an infuriating encounter at work with a persistent software salesman who rang the bell right next to a prominent "No Soliciting" sign and argued outside that he wasn't giving a sales pitch. Erin follows with a rant against unsolicited grocery store parenting advice, blasting strangers who tell stressed mothers of toddlers that "it goes by so fast" for fueling unnecessary mom guilt, before giving an update on the legal review of her book taking out her jokes. After a quick check-in on our quest for 7,000 Instagram followers, we dive into our fantasy football league, the Pepto Pugskins, breaking down how defensive scoring works after our Lions defense cost us negative four net points for allowing too many yards and scores against team "Enhanced Mediocrity". In sports, we dissect the viral biohazard controversy from a Beijing Hyrox race, where a 24-year-old Australian world record holder won the solo event with severe liquid diarrhea running down her legs across lunges and burpees, initially posted "a win is a win," and later faced intense backlash that prompted a public apology and voluntary withdrawal. Next, we break down the NASCAR brawl at Bristol between Carson Hocevar and Ryan Blaney; after a lap 458 collision ruined Blaney's playoff chances, Blaney confronted Hocevar in the pits, only for the young driver to clock him solidly in the face (claiming it was the first punch he had ever thrown in his life) before posting an unbothered smiling selfie in his car. For "Erin's Tea Time," we expose the shocking front-office scandal within USA Team Handball, where the CEO fired wheelchair handball head coach Dr. Ford Dyke a month before the World Championships—allegedly in retaliation for a whistleblower complaint over financial mismanagement—leading the federation to replace the entire protesting roster with adaptive crossover athletes who had only three weeks to learn the sport. Shifting to the collectibles market, we discuss the chaotic lines, Discord bot networks, and Black Friday-style rushes at Target and GameStop for the 30th-anniversary Pokémon cards, complete with Erin opening a pack live on the mic to inspect her cards' hit points. Finally, in "No Bad, No Sad," we share the heartwarming story of a four-year-old boy in Brooklyn dressed in a Spider-Man costume who walked the streets with his mom, handing out laminated red paper hearts to brighten strangers' days.
Send us Fan MailHit a Ceiling? 7 Questions Every Physician Entrepreneur Must Answer to GrowOver the last two weeks, I've talked with hundreds of physicians at the EntreMD Business School Vision Retreat and at the MoneyFit MD event. The same questions kept coming up, from doctors just starting out all the way to doctors running 8-figure businesses.With the last quarter of the year here, I treat this season the way retailers used to treat Black Friday. It's our chance to make more in 90 days than we have all year. So in this episode, I answer the 7 questions that decide whether you break through your ceiling or stay stuck under it.In this episode, you'll learn:"I'm maxed out. How do I grow without working more?" Why time is capital, just like money. And why, when we studied our EBS doctors, the ones earning the most were also the ones taking the most time off."My growth has slowed. Should I launch something new?" The honeymoon, wilderness and promised land cycle, why shiny objects are an escape, and why you should fix the cash cow before you add verticals."Why do I feel guilty charging what I'm worth?" How medical training separated helping from money, why "no profit, no mission" is true, and how to use ethical pricing to charge confidently."Why is asking so hard?" Selling isn't good or bad. It just is. How good selling gets people where they already want to go, whether it's a sale, a referral or a partnership."What do I do with the team member I can't let go of?" Why I always look at myself before I look at my team, and when it's time to let someone go."I'm smart and I work hard. Why can't I figure this out on my own?" Why you became a doctor through mentorship, community and accountability, not by Googling, and why business works the same way."I've done well. Why do I still feel like I'm not good enough?" Why that thought comes to everyone, no matter how accomplished, and the one sentence that stops it.Memorable quotes:"If you say I don't have time, it means you're dead. Every day, you get a fresh installment of 24 hours.""The only way to the promised land is through the wilderness.""No profit, no mission.""Selling is not good or bad. Selling just is.""If you can't figure it out on your own, it's because you're not designed to figure it out on your own.""I am amazing, and I am committed to getting better every day."Join the EntreMD Business School open house If you're ready to make these last 90 days the most powerful of your year, join me live on Tuesday, September 29, at 6 PM Eastern. Register: entremd.com/openhouseListening after the open house? Book a call with our team: entremd.com/callAdditional Resources:Learn more about my 12-month program. Interested in 1-on-1 coaching? Apply here.Grab a copy of the "The 7-Figure Physician CEO" book. When you are ready to work with us, here are three ways: The Profitable Private Practice Movement - If you want to build a thriving private practice that serves a lot of patients, while creating time and financial freedom for you, come join us here. EntreMD Business School Grow - This is our year-long program with a track record of producing physician entrepreneurs who are building 6, 7 and 7+ figure businesses. They do this while building their dream lives!EntreMD Business School Scale - This is our high-level mastermind for physicians who have crossed the seven figure milestone and want to build their businesses to be well oiled machines that can run without them.To get on a call with my team to determine your next best step, go here ...
You know that feeling when you just want to pause, look back, and ask yourself, "What felt good these last few months? What didn't? What habits stuck, and which ones were maybe just a 'right now' thing?" That's the energy I brought into today's episode, and it turned into what I think is one of the most important conversations we've had on this podcast. Here's what I cover: Why we fragment ourselves by symptom and lose sight of the whole picture of holistic health How symptoms are data, not a diagnosis The endocrine system and digestive system connection: how supporting one system can resolve multiple symptoms at once (I walk through real examples: hair loss, constipation, PMS, brain fog, fatigue, reflux The 3:00 AM wake-up call: why it's not automatically "high cortisol" or "just perimenopause," and what questions you should actually be asking (hint: it starts with your morning, not your night) Blood sugar, fasting, and why some of you are going 15–16 hours without eating and wondering why you feel terrible Hormone replacement therapy: my personal experience at 47, why I started progesterone, what's shifting now, and why I don't believe HRT is the only answer How to track your symptoms with detail so that when you sit down with a practitioner, you're giving them gold instead of "I just don't feel good" Why I only work one-to-one with women who've already gone through my foundational programs Let's dive in! Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you're at it, take a screenshot and tag me @jennpike to share on Instagram – I'll re-share that baby out to the community & once a month I'll be doing a draw from those re-shares and send the winner something special! Click here to listen: Apple Podcasts – CLICK HERESpotify – CLICK HERE This episode is sponsored by: withinUs | Use the code JENNPIKE20 at withinus.ca for a limited time to save 20% off your first order and 20% off your first subscription order St. Francis | Go to stfrancisherbfarm.com and save 15% off your all your orders with code JENNPIKE15 Eversio Wellness | Go to eversiowellness.com/discount/jennpike15 and save 15% off every order with code JENNPIKE15 /// not available for "subscribe & save" option Free Resources: Free Perimenopause Support Guide | jennpike.com/perimenopausesupport Free Blood Work Guide | jennpike.com/bloodworkguide The Simplicity Sessions Podcast | jennpike.com/podcast Get 20% on thewalkingpad.com using code "JENNPIKE20" Metabolic Guide | jennpike.com/metabolic-guide Get discounts at happybumco.com using code "JENNPIKE" *code doesn't apply with Black Friday sale* Programs: Ignite: Your 8-Week Body Transformation Program | https://jennpike.com/ignite The Peri & Menopause Project - Join the Waitlist | jennpike.com/theperimenopauseproject Synced Virtual Fitness Studio | jennpike.com/synced Services: Work With Jenn | https://jennpike.com/work-with-jenn/ Functional Testing | jennpike.com/testing-packages Business Mentorship | The Audacious Woman Mentorship: jennpike.com/theaudaciouswoman Connect with Jenn: Instagram | @jennpike Facebook | @thesimplicityproject YouTube | Simplicity TV Website | The Simplicity Project Inc. Have a question? Send it over to hello@jennpike.com and I'll do my best to share helpful insights, thoughts and advice.
Most founders start thinking about Black Friday the week before. The ones who actually win it start four weeks out and are already closing sales before they ever make a public announcement. In this episode of Running With Wolves, Savannah walks through the complete Black Friday marketing playbook, the promotion options, the four week countdown and the exact moment you stop teasing and start selling, so that when Black Friday arrives you are converting an audience you already warmed instead of trying to warm and convert at the same time. Here's what this episode covers: Why a massive discount is not always the right Black Friday move and two other promotion options that protect your brand and your price point Week by week breakdown of what your marketing needs to do in the four weeks leading up to Black Friday Why the people who buy from you on Black Friday discovered you weeks before Black Friday and what that means for your October strategy How to capture Black Friday sales before you ever publicly announce your promotion Apply to work with Savannah HERE: http://bit.ly/applywlfpodcast or DM her on Instagram @itssavannahjordan ( / itssavannahjordan ) with your takeaway. Black Friday marketing strategy, Black Friday sales, holiday marketing, Q4 marketing, marketing strategy 2026, female founder, organic marketing, content that converts
Scott previews the Bears big Monday Night Football matchup against the 2-0 Philadephia Eagles. Can Jalen Hurts and Co get some revenge for last seasons Black Friday loss or will Case Keenum lead the Bears to 2-1 while Caleb Williams is out?FOLLOW THE CREW ON SOCIAL MEDIA:https://x.com/BarbChairScotthttps://www.tiktok.com/@barbchairscotthttps://www.instagram.com/barbchairscotthttps://x.com/FlowsAndolinihttps://x.com/79thAndHalashttps://www.instagram.com/79thhalaspod/Subscribe to the Barber's Chair Patreon: https://www.patreon.com/c/BarbersChairNetwork
Adobe Digital Insight's Vivek Pandya forecasts a record holiday season with over $275 billion in online sales and 6.7% growth. He expects October to top $95 billion, Black Friday to gain ground on Cyber Monday, and AI traffic to surge 130% year over year. Electronics, health and beauty, and grocery are all standout growth categories.======== Schwab Network ========Empowering every investor and trader, every market day.Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about
Welcome to the Success With Jewelry podcast, hosted by Laryssa Wirstiuk and Liz Kantner, two experts passionate about helping independent jewelry artists thrive. Welcome to episode #190! We're still in our holiday planning series, and this week Laryssa and Liz are tackling one of the biggest decisions jewelry brands face every Q4: whether to participate in Black Friday, how to think about discounting, and what to do instead if a sale doesn't feel right for your brand. In today's episode, Laryssa and Liz cover: Why Black Friday is the noisiest marketing weekend of the year - and what that means for your strategy How to decide whether discounting makes sense for your brand, your margins and your positioning Why staying in your own lane during Black Friday weekend is easier said than done - and how to prepare your mindset for it now Creative alternatives to a straight discount: early access, volume-based collector's sales, limited edition holiday packaging, storytelling deep dives and more What to do if you decide not to participate in Black Friday at all - and why that's a completely valid choice Why Small Business Saturday might be a better fit for independent jewelry brands than Black Friday How to handle an "off day" Black Friday without confusing your customers Why sharing your values during this noisy season can be a powerful differentiator How to set realistic expectations about engagement during the busiest marketing weekend of the year In the bonus segment for Insiders only, Laryssa and Liz share what they're seeing from their own clients right now - including a real example of a limited-run drop with an early access strategy - and a cautionary tale about what happens when a brand misses the moment after an in-person connection. Liz Kantner works with independent jewelry artists to help them find their unique voices and succeed in today's marketplace. With over ten years of experience in jewelry marketing and sales, Liz offers consulting services and digital strategy. She's also the founder of the Stay Gold Collective, a private group providing live training, industry insights, and personalized feedback. Learn more at https://www.lizkantner.com. Laryssa Wirstiuk is the founder and creative director of Joy Joya, a digital marketing agency for the jewelry industry. She's the author of Jewelry Marketing Joy and the creator of JoyDeck, a platform designed to make marketing accessible for jewelry makers and designers. Discover more at https://joyjoya.com. Tune in to hear Liz and Laryssa share valuable insights, tips, and strategies for success in the jewelry industry!
IMAGINE if Beyoncé launched an album the way most online business owners are launching their offers right.“Hey guys, my new album is available now.”Followed by a couple of Instagram Stories, a countdown sticker and a handful of emails before deciding to disappear off the face of the earth because “I couldn't possibly talk about my album anymore without pissing people off”. And look, Beyoncé could probably get away with it. But sadly, you're NOT Beyoncé and you're launching into a market that's more skeptical, more distracted and being served more content and offers than ever before.So simply announcing that your offer exists and hoping people buy it probably isn't going to cut it.What Beyoncé does brilliantly (and what so many of the best brands do brilliantly) is create an entire world around what they're launching.There's an idea behind it. A story. A visual identity. Teasers, collaborations, activations and moments that build anticipation long before anyone is asked to buy.And THAT'S the juicy conversation we're diving into today with the launch campaign wizard herself, Kelsey McCormick.Kelsey is the founder of Coming Up Roses, where she helps creative entrepreneurs build businesses, launch offers and make more money without turning themselves into someone they're not.Before starting her own business, Kelsey worked in the music industry creating marketing campaigns for artists and festivals, so she brings a very different perspective to launching than the usual online business formulaIn today's episode of the How I Do Content Podcast, we talk about what actually makes a great creative launch campaign and why the future of launching is less about following a formula and more about creating something people actually want to be part of.So if you've got a launch coming up (or Black Friday is already on your calendar) grab a notebook, because this one's for you.Let's get into it.CONNECT WITH KELSEY MCCORMICKFollow Kelsey on Instagram @cominguproses.coDownload Kelsey's Creative Campaign Ideas from creators & brands to use in your next launch at https://cominguproses.co/pages/campaign Learn more about Launch Your Own Way at https://cominguproses.co/products/lyow-evergreen-supported Find out more at https://cominguproses.co/ WANT MORE?Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow me on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au TOPICS COVERED IN THIS EPISODEcreative launch campaigns, launch strategy for online business, how to make your launch stand out, creative launch campaign ideas, launch campaign examples, launch strategy for service providers, how to launch a group program, how to launch a coaching program, launch marketing strategy 2026, why my launch didn't work, pre-launch warm up strategy, waitlist strategy for launches, how to build trust before a launch, launch messaging, market research before a launch, Black Friday launch ideas for small business, campaign concept ideas for small business, launch planning for creative entrepreneurs, launch coach for service providersBackground Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE
Nvidia mag dan het grootste bedrijf van de wereld zijn: menig belegger vindt Nvidia nog steeds spotgoedkoop. Zeker als je kijkt naar wat je betaalt voor de verwachte winsten de komende jaren. Dat vindt het bedrijf kennelijk zelf ook, want Nvidia gaat nóg meer eigen aandelen inkopen dan het al van plan was. Het gaat om historische bedragen. Wat dat voor het aandeel kan betekenen, bespreken we deze aflevering. Maar er is meer, want na weken van zorgen over de ontwikkeling van AI, claimt Nvidia nu de oplossing: ze komen met software dat naar eigen zeggen kan voorkomen dat AI-agents op eigen houtje malafide praktijken uitvoeren. Software die, zo meent het bedrijf, een incident als bij Hugging Face had kunnen voorkomen. Hoor je ook over SK Hynix: het aandeel levert in nu duidelijk wordt dat een dochter van het bedrijf naar de beurs wil. Solidigm, een producent van geheugenchips. Het kan een van de grootste chipbeursgangen ooit worden; waarom beleggers in SK Hynix er toch van schrikken, bespreken we ook. Hoor je ook nog over: De ceo van ASML: die beweerde in de Financial Times dat de Nederlandse regering degene is die beslist over exportrestricties richting China. Daar denkt Stan wat anders over. Een handelsdeal tussen de VS en China Een telecombedrijf dat nog steeds niet naar de beurs wil SpaceX, dat ondanks een kapotte motor toch een succesvolle lancering van vlaggenschip Starship wist te draaien Te gast: Stan Westerterp van Bond Capital Partners BNR Beurs is een journalistiek onafhankelijke productie, mede mogelijk gemaakt door Saxo. Over de makers: Jelle Maasbach is presentator van BNR Beurs en freelance financieel journalist. Zijn favoriete aandeel om over te praten is Disney, maar daar lijkt hij de enige in te zijn. Sinds de eerste uitzending van BNR Beurs is 'ie er bij. Maxim van Mil is presentator van BNR Beurs en journalist bij BNR, waar hij zich focust op de financiële markten en ontwikkelingen in de tech-wereld. Je krijgt hem het meest enthousiast als hij kan praten over ASML, of oer-Hollandse bedrijven zoals Ahold of ABN Amro. Jorik Simonides is presentator van BNR Beurs, economieredacteur en verslaggever bij BNR. Hij wordt er vooral blij van als het een keer níet over AI gaat. Je hoort hem ook in de BNR-podcast Moerdijk: dorp van de rekening. Milou Brand is presentator van BNR Beurs, freelance podcastmaker en columnist bij het Financieele Dagblad. Jochem Visser is presentator van BNR Beurs, maakt Beursnerd XL en is redacteur bij de podcast Onder Curatoren. Vraag hem naar obscure zaken op financiële markten en hij vertelt je waarom het eigenlijk nóg leuker is dan je al dacht. Donner Bakker is presentator van BNR Beurs en economieredacteur bij BNR. Hij volgt macro-economische ontwikkelingen met bovengemiddelde interesse, net als de beursgenoteerde datingapps. Je hoort hem ook in de BNR-podcast All In The Game. Over de podcast: Met BNR Beurs ga je altijd voorbereid de nieuwe beursdag in. We praten je in een kleine 25 minuten bij over alle laatste ontwikkelingen op de handelsvloer. We blijven niet alleen bij de AEX of Wall Street, maar vertellen je ook waar nog meer kansen liggen. En we houden het niet bij de cijfers, maar zoeken ook iedere dag voor je naar duiding van scherpe gasten en experts. Of je nu een ervaren belegger bent of net begint met je eerste stappen op de beurs, de podcast biedt waardevolle inzichten voor je beleggingsstrategie. Door de focus op zowel de korte termijn als de lange termijn, helpt BNR Beurs luisteraars om de ruis van de markt te scheiden van de essentie.See omnystudio.com/listener for privacy information.
If you spend the next 30 minutes listening, your Black Friday customer notification strategy stops being a guess and becomes a data-driven asset. Most sellers panic in November. They scramble to fix broken flows, ignore weak points, and lose margin to chaos. This episode flips that. I break down why sixty percent of shoppers start hunting deals in October, not November. That timeline changes everything about when you stress-test your customer decision touches. I share what I saw in Sinch data this morning and how it maps to real brand growth. We have seen brands in our community scale from thirty thousand a month to over one million. They moved from six SKUs to over a hundred. Volume exposes weak points. That is the hard truth. If your notifications are silent, your margin is bleeding. You will learn how to stress-test customer decision touches before the rush hits. You will get a clear framework to audit your current flows. You will understand why ignoring customer notifications costs more than a missed sale. It costs brand trust and repeat revenue. This is not a holiday hack. It is an operator move. The Voltage 3 challenge is simple. Open Business Reports. Write units per day for the last fourteen days on every SKU. Do that today. Then you will know where your weak points are. Do not wait for Black Friday to reveal your gaps. Fix them now. This is for sellers who want to build assets that exit. Margin is the only metric that matters when the volume spikes. Listen to The High Voltage Business Builders Podcast. Get in the room. We are not here for hobbyists. We are here for operators. Start with the data. Then fix the flow. Then protect the margin. That is the path. Get involved in the Amazon CEO Playbook for $24.95 at voltagedm.com/blueprint: https://voltagedm.com/blueprint?utm_source=rss&utm_medium=show_notes&utm_campaign=ep398
Fall has a sneaky way of turning perfectly reasonable authors into frantic marketers. Suddenly Q4 is here, holiday promotions are everywhere, Black Friday is looming, and it feels like you should be launching ads, pitching bookstores, posting more, discounting your book, growing your email list—and somehow doing all of it before Thanksgiving.We have a different suggestion: stop adding things and figure out what's actually working.In this episode, Penny Sansevieri and Amy Cornell walk through a practical fall book marketing reset designed to help you finish the year strategically instead of throwing more time and money at tactics that aren't producing anything.We're digging into one of the biggest problems in book marketing: confusing activity with progress. Just because you've been doing something for months doesn't mean you should keep doing it. And walking away from an ineffective strategy isn't giving up—it's good marketing.But how do you know what's worth keeping?We talk about the signals authors should be watching for before the sales show up: genuine responses to pitches, bookstore and library interest, stronger engagement from the right readers, email activity, opportunities that begin opening up, and other signs that your positioning is starting to connect.Then we turn to one of the most important—and most overlooked—pieces of your fall marketing strategy: your Amazon book page. Because you can drive all the traffic in the world to a book, but if the retail page doesn't build confidence and make the book easy to understand and buy, the rest of your marketing has to work twice as hard.And we're giving you a simple 90-minute fall marketing audit you can do right now:30 minutes to review.30 minutes to eliminate.30 minutes to reallocate.We'll show you what to look for, what may be worth cutting, and how to choose just one to three smart experiments to run between now and the end of the year—without turning Q4 into a marketing free-for-all.Because sometimes the smartest thing you can do for your book isn't more marketing.It's better marketing.If this episode helps you rethink your fall strategy, subscribe to the show, share it with an author who may be heading into Q4 overwhelm, and leave us a review so more authors can find the podcast.Send us your feedback!Order Penny's latest book, Think Local Sell Global and start building a book sales strategy you have more control over!
You couldn't have a more opposite game than last week. Scoring 59 points to 3 points, the Chicago Bears fall to their division rivals, the Minnesota Vikings. Ben Johnson's so-called "juggernaut offensive" seemed to be the problem while the defense seemed to be the solution. Now with Caleb Williams out with a hamstring, and Tyson Bagent out on concussion protocol, Case Keenum will be the starting quarterback against the Philadelphia Eagles. With the Eagles narrowly escaping losses their first two weeks, they head to Chicago in a rematch of last year's Black Friday game.
Black Friday early access emails started landing in September this year. Which is giving Coles and Woolworths putting hot cross buns on the shelf on Boxing Day. If your Q4 plan is basically one question, being how much do we discount and when do we start, this episode is worth a listen before you lock anything in. In this episode of The Brand Marketing Show, Catherine Langman walks through six steps to a Q4 that's actually profitable for a premium eCommerce brand. Only one of them has anything to do with Black Friday discounts. Covering the number that should be setting your ad spend all year round (and no, it isn't ROAS), a twenty-minute exercise that shows you where your real demand peak is, the five or six seasonal moments your customer moves through between now and February, why a banner across your existing images isn't a campaign, how to do Black Friday on purpose, and why January is a growth window rather than a hangover. Plus why Ezra Firestone's 2026 Q4 guide came as such a surprise. Marketing strategy for premium, founder-led eCommerce brands that want profitable, sustainable growth. Book a Brand Growth Strategy Session: https://www.productpreneurmarketing.com/book-a-brand-growth-strategy-session/ q4 planning ecommerce, black friday strategy, ecommerce marketing australia, contribution margin, premium brand marketing, how to plan black friday, ecommerce without discounting
¡Qué pasa, locos!Esta semana viene Iván para hablarnos de Onimusha después de haberle metido cerca de 40 horas. Su combate le ha conquistado, aunque el juego también tiene carencias, jefes reciclados y misiones secundarias que no siempre están a la altura. ¿Hasta dónde llegará su nota?También repasamos la nueva oleada de despidos y reestructuraciones en Xbox: el futuro de Halo, los cambios alrededor de Obsidian y Bethesda, la unión de los equipos de Forza y la delicada situación de Ninja Theory. Además, debatimos qué ocurrirá con Kojima y el Decima Engine tras su acercamiento a Microsoft.Pero el plato fuerte llega al final. Marco está a punto de terminar The Blood of Dawnwalker y sorprende con su veredicto definitivo, mientras que Joaquín se ha pasado Marvel's Wolverine en apenas unos días. El combate funciona, el personaje convence y hay buenas ideas, pero la repetición, la duración y un precio de 80 euros pesan demasiado. ¿Es realmente la gran decepción de esta generación de PlayStation?Por el camino hay tiempo para probar la manta lastrada de Marco, fantasear con volver a World of Warcraft, leer vuestros comentarios, plantearnos crear un videojuego de Insert Coin Games y discutir sobre formato físico, precios, ofertas y el futuro de PlayStation.¡Esperamos que os guste!
September 24, 1869. A conspiracy between two investors to force up the price of gold triggers a financial crisis in America known as Black Friday. Support the show! Join Into History for ad-free listening and more. History Daily is a co-production of Airship and Noiser.Go to HistoryDaily.com for more history, daily.
This week, Chris and I are doing something a little different. We asked our community to submit their biggest money questions, and we're answering them — live, on the spot, with no sneak peeks at each other's answers beforehand. It's a fun, honest, sometimes surprising conversation about how we think about money as a couple. In this episode, we cover: A bonus question: who's really the "authoritative one" in our relationship Whether we'd hand a 25-year-old $100K (and what parameters we'd put around it) The classic debate: pay off a 3% mortgage or invest that money instead Owning vs. renting a vacation property Would we give up travel for five years to retire five years earlier? (Short answer: not a chance) Do we tell each other about every purchase? Plus, the early years when we were in financial survival mode Lending money to family Would we buy our kids a house? What we'd actually do instead The big one: would we keep working with $10 million in the bank? (Chris's answer genuinely surprised me) A personal story about my parents' recent move at 81 and 83, and the reminder that there's no guarantee of "the right time" Let's dive in! Thank you for joining us today. If you could rate, review & subscribe, it would mean the world to me! While you're at it, take a screenshot and tag me @jennpike to share on Instagram – I'll re-share that baby out to the community & once a month I'll be doing a draw from those re-shares and send the winner something special! Click here to listen: Apple Podcasts – CLICK HERESpotify – CLICK HERE Free Resources: Free Perimenopause Support Guide | jennpike.com/perimenopausesupport Free Blood Work Guide | jennpike.com/bloodworkguide The Simplicity Sessions Podcast | jennpike.com/podcast Get 20% on thewalkingpad.com using code "JENNPIKE20" Metabolic Guide | jennpike.com/metabolic-guide Get discounts at happybumco.com using code "JENNPIKE" *code doesn't apply with Black Friday sale* Programs: Ignite: Your 8-Week Body Transformation Program | https://jennpike.com/ignite The Peri & Menopause Project - Join the Waitlist | jennpike.com/theperimenopauseproject Synced Virtual Fitness Studio | jennpike.com/synced Services: Work With Jenn | https://jennpike.com/work-with-jenn/ Functional Testing | jennpike.com/testing-packages Business Mentorship | The Audacious Woman Mentorship: jennpike.com/theaudaciouswoman Connect with Chris: Instagram | @chrisborsellino Finance Discovery Session | Book Here Connect with Jenn: Instagram | @jennpike Facebook | @thesimplicityproject YouTube | Simplicity TV Website | The Simplicity Project Inc. Have a question? Send it over to hello@jennpike.com and I'll do my best to share helpful insights, thoughts and advice.
Everyone's Q4 plan starts with what they're going to add. Black Friday, the launch, the revenue target, the content. I think that starts one step too late. Before you add anything to October, November or December, the question worth asking is what your business already costs you on a completely ordinary Tuesday. Because whatever you add to Q4 gets added to the week you've already got, not the week you'd have if things were calmer. In this episode I take you through one client's business, 11 months on from the smallest change I've made in a client's business. We changed which half of the day she works on her own stuff. Her prices, the way her offers get delivered and what she hands over all moved after that, and none of it would have held without the part nobody sees, which is the same question asked every Monday for eleven months. Then I give you three calls I'd make for this quarter, with the dates behind each one. Why October to the middle of November is a review window rather than a build window, with Venus retrograde from 3 October and Mercury from 24 October. Why Black Friday gets designed backwards from December, with Mars moving into Virgo the day before it. And what December sets up for next year, as Saturn and Neptune both turn forward. Your job for the week is one job, and it needs a week of noticing rather than an afternoon of planning. I'm Holly, an operational business astrologer. Your birth chart is the instructions, and I turn them into decisions about how your business actually runs: what you sell, what you charge, when you work, what gets handed over and when you launch.
So how was the summer for retail in general, and more importantly, what does that tell us about what's ahead for Christmas?Hi, I'm retail strategist and founder of Resilient Retail Club, Catherine Erdly.This episode is brought to you by our sponsor Capify - business funding made simple. Find out more at capify.comDepending on what you read this summer, retail either collapsed or quietly got on with it. You'll have seen headlines about the retail apocalypse sitting next to reports of rising consumer spending, and the frustrating thing is that a lot of those contradictory things can be true at the same time.So in this episode I go through what the actual numbers say. Retail sales volumes were up. Footfall was down in six of the first seven months of the year. Online hit its highest share of spending since April 2021. Clothing had its strongest month since September 2025, while furniture and computing were left on the shelf. Consumer confidence climbed to a 21-month high, and June's early promotions appear to have pulled demand forward out of July in exactly the way Black Friday pulls it forward out of December.Put together, that gives us a picture of a customer who hasn't stopped spending at all. They've become selective, occasion-led and comfortable flipping between your website and your shop door depending on the weather and their mood. Which is genuinely encouraging going into Christmas, because Christmas is planned, occasion-led spending. It just means you can't assume that customers spending in general translates into customers spending with you.I finish with the four things I'd want you to do before November: don't plan for disaster, get your entry and mid price points right, stop relying on footfall alone, and keep enough flexibility in your stock budget to react to what's actually selling.Chapters00:00 How was the summer for retail, really?02:51 What the ONS sales numbers actually showed05:26 Why footfall fell but spending didn't07:18 Online's strongest share since 202110:00 Small treats, rising confidence and the October budget12:56 Four things to do before ChristmasResources and linksFree Christmas guide and week-by-week planner: https://www.resilientretailclub.com/christmasEpisode 316, Retail Christmas Strategy: Why August Decides December: https://www.resilientretailclub.com/podcast-episode/christmas-planning-for-independent-retailers/All episodes of the Resilient Retail Game Plan: https://www.resilientretailclub.com/podcast/Connect with me on LinkedIn: https://uk.linkedin.com/in/catherineerdlyThe Resilient Retail Game Plan shares retail industry trends, insights, and best practices for the retailer who's serious about building something that lasts. New episodes every Thursday morning.Mentioned in this episode:Capify
Discounts are the biggest line item on your P&L that nobody approved. Kurt and Paul answer the questions merchants keep asking, then lay out the Black Friday plan.Part one is a mailbag pulled from r/ecommerce, r/shopify, and the Shopify Community: the Combines With checkbox that wiped the profit on 60 orders before lunch, influencer codes showing up on Honey, welcome codes reused by new Gmail accounts, and the eternal free-shipping-or-20%-off question. Part two is what to fix in September, and what three consecutive Black Fridays of gift-with-purchase data say about thresholds, gift size, and who actually takes the gift.What you'll learn:Why discounts deserve the scrutiny you give ad spend, and why almost nobody gives itHow one Combines With checkbox stacked free shipping, 20% off, and a bundle script into zero-profit ordersWhat to do about influencer codes on coupon sites (and why single-use codes don't solve this one)The rule Kurt uses on every code he creates: a 12-month expiry, no exceptionsWhy you can't stop welcome-code abuse, and the one-line fix from the top Reddit replyFree shipping vs discount codes: if you have to ask, you don't know your contribution marginThe September checklist before code freeze: SEO metadata, alt text, accessibility, Core Web Vitals, and a discount auditThree Black Fridays, one $50 gift threshold, and carts that landed at $98, $101, and $111The surprise in the data: gift-with-purchase skews to returning customers, free shipping to new onesThe segmented strategy: free shipping code for first-time buyers, gift for everyone elseThreshold math: gift at 2x AOV, free shipping 50% above AOV, gift retail value 10 to 15% of cartWhy Shopify's agentic catalog mapping did nothing on two stores for 14 daysHosts: Kurt Elster and Paul Reda, co-owners of Ethercycle, a Shopify-exclusive agency, and makers of Promo Party, a gift-with-purchase app.SPONSORSSwym - Wishlists, Back in Stock alerts, & moregetswym.com/kurtCleverific - Smart order editing for Shopifycleverific.comZipify - Build high-converting sales funnelszipify.com/KURTLINKSAll three research reports: https://ethercycle.com/reportState of Discounts 2026: https://ethercycle.com/pages/state-of-discounts-2026Q4 gift-with-purchase report: https://promoparty.app/bfcm-gift-with-purchase/The $2K Combines With thread: https://www.reddit.com/r/ecommerce/comments/1qbvg5k/Free shipping vs discount codes thread: https://community.shopify.com/t/675799Welcome code abuse thread: https://www.reddit.com/r/shopify/comments/1u9i640/Influencer codes on Honey thread: https://community.shopify.com/t/222041WORK WITH KURTApply for Shopify Helpethercycle.com/applySee Our Resultsethercycle.com/workFree Newsletterkurtelster.comThe Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.
Black Friday is coming, but does that mean you need to create a brand-new offer to sell? In this episode of The Divorce Revolution Podcast, I'm kicking off a two-part Black Friday series to help you figure out what actually makes sense to sell this year without creating a bunch of extra work for yourself just because everyone else is launching something. Because here's the thing: you might already have the perfect Black Friday offer sitting right in front of you. If you've been staring at Black Friday wondering what the heck you're supposed to sell, whether you need something new, or if you should stick with what you already have, this episode is for you. Resources Mentioned: Join the ReNewU Interest List: https://products.ambershaw.com/signature-waitlist What I Discuss: 00:57 Why waiting until actual Black Friday could already put you behind 02:30 How to decide what actually makes sense for you to sell 03:23 What to look at before you even think about creating a new offer 05:14 How to know if there's actually demand for your new idea 06:58 How I've used Black Friday to pre-sell a bigger offer before it launched 08:11 Mini courses, paid workshops, bundles, and other lower-ticket options 09:08 Is your offer actually not working, or are you just not selling it consistently? 10:29 Why your clients' actual words should shape your Black Friday messaging 13:54 When creating something brand new actually makes sense 16:04 How to repackage what you already have instead of starting from scratch 19:24 The questions to ask yourself before deciding on your Black Friday offer 20:48 What we're getting into in Part 2 of the Black Friday series Find more from Amber Shaw: Instagram: @msambershaw Website: ambershaw.com
Before you lock in your Black Friday plans, let's talk about what shoppers say they want, and what that actually means for your business. I'm breaking down Tapcart's BFCM shopper survey and sharing where I agree, what deserves a closer look, and how I'd approach these findings as an eCommerce strategist. From choosing your promotion to deciding how often to email, this episode will help you ask better questions about your Q4 plans before you add one more thing to your to-do list. In this episode: Who's behind the survey and why that matters when interpreting the results What spending expectations can, and can't, tell you about your customers Whether different shopper behaviors call for different marketing strategies How AI is influencing product discovery and shopping decisions When holiday shopping starts, and what that means for your promotional calendar Which offers shoppers say they prefer and how to weigh that against your own results How much communication customers are open to during a sale The role loyalty programs can play beyond the holiday season _______ Links Mentioned Full Show Notes https://ecommercebadassery.com/394 Holiday Resources https://ecommercebadassery.com/holidaypodcast The Lounge https://ecommercebadassery.com/membership _______ Learn With Me Work with Me 1:1 https://ecommercebadassery.com/ecommerce-help/ https://ecommercebadassery.com/email-marketing/ Courses & Membership https://ecommercebadassery.com/membership https://ecommercebadassery.com/programs _______ Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership _______ Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear. Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683