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This Week In Startups is made possible by:Crusoe Cloud - https://crusoe.ai/buildUber - http://uber.com/twistEvery.io - http://every.io/Today's show: Jason and Alex are BACK on TWiST for 2026! This holiday season was anything but calm, with deca-corn acquisitions, massive Polymarket bets, and major new startups breaking from stealth!Jason talks the recent Nvidia-Groq $20B acquisition, a major exit for Chamath as the lead investor back in 2017! Jason delves into how the VC fund math shapes out for pre-seed VC funds vs. Series A VC funds.Jason and Alex delve into drama swirling META's AI team. Yann LeCun, META's former Chief AI Scientist, announced that he would be leaving META to become Executive Chairman at AMI Labs. LeCun left the META team in the new year, calling the new Chief AI Scientist, Alexandr Wang, inexperienced. LeCun now looks to move AI beyond the era of LLM at AMI Labs.PLUS Jason and Alex talk about the new social media app Tangle, from Biz Stone, co-founder of Twitter, and Evan Sharp, co-founder of Pinterest. Their Startup, West Co, launched tangle, which seeks to become an “intentional living” app. The two look to improve how humans interact with modern tech. Jason points out that very few news products have worked, but is eager to see how two industry veterans build in the space. Timestamps:(00:00) Why Restaurants are OVER — Peptides and other self medications(06:41) Nvidia Acqui-Hires Groq for $20 BILLION(9:48) Crusoe Cloud: Crusoe is the AI factory company. Reliable infrastructure and expert support. Visit https://crusoe.ai/build to reserve your capacity for the latest GPUs today.(11:00) The VC fund math between seed vs. Series A funds(15:00) META buys TWiST 500 Company, Manus! Why it matters.(20:20) Uber AI Solutions: Your trusted partner to get AI to work in the real world. Book a demo with them TODAY at http://uber.com/twist(21:24) Why Yann LeCun left META, and what could be behind it(25:27) Producer Claude on the Gondola Crash in Zurich(29:13) Jason's Request for Augmented human intelligence(30:11) Every.io - For all of your incorporation, banking, payroll, benefits, accounting, taxes or other back-office administration needs, visit http://every.io/(32:04) How one Trader made $436.8k on one bet on polymarket!(36:05) Jason's Predictions for 2026 IPOs(40:01) Is news broken? How Tangle is tackling it.(45:53) How much should startup incur in legal expenses? Should founders try to use AI to avoid costs?(50:59) Why Google should let NotebookLM cook, make it a standalone brand! *Subscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.com/Check out the TWIST500: https://twist500.comSubscribe to This Week in Startups on Apple: https://rb.gy/v19fcp*Follow Lon:X: https://x.com/lons*Follow Alex:X: https://x.com/alexLinkedIn: https://www.linkedin.com/in/alexwilhelm/*Follow Jason:X: https://twitter.com/JasonLinkedIn: https://www.linkedin.com/in/jasoncalacanis/*Thank you to our partners:(9:48) Crusoe Cloud: Crusoe is the AI factory company. Reliable infrastructure and expert support. Visit https://crusoe.ai/build to reserve your capacity for the latest GPUs today.(20:20) Uber AI Solutions: Your trusted partner to get AI to work in the real world. Book a demo with them TODAY at http://uber.com/twist(30:11) Every.io - For all of your incorporation, banking, payroll, benefits, accounting, taxes or other back-office administration needs, visit http://every.io/

Matt Parrino and Ryan Talbot discuss the latest news from One Bills Drive as the team begins prep for the Jaguars. Sean McDermott was quite introspective on Monday about what he's learned in 14 career playoff games. The guys discuss that and more. Love SHOUT? Want to buy some swag to support the show and get decked out in our official gear? Check out the brand new "SHOUT!" store for apparel, headwear and much more! ⁠https://sportslocker.chipply.com/SHOUT/store.aspx?eid=405259&action=viewall What is the "SHOUT!" Bills text insiders? Want to join? You can get analysis from Matt and Ryan right to your phone and send texts directly to them both! Text 716-528-6727 or Click here: https://joinsubtext.com/c/shoutbuffalobills Sign up for the NYUP Bills newsletter! Don't miss all the Bills coverage. Head over to www.Syracuse.com/newsletters to start getting your Bills stories and the podcast delivered right to your inbox. The "SHOUT!" Buffalo Bills football podcast is available on Apple, Spotify, Google, Stitcher, and wherever you listen to podcasts Follow @MattParrino (⁠https://x.com/MattParrino⁠) and @RyanTalbotBills (⁠https://x.com/RyanTalbotBills⁠) on X Find our Bills coverage whenever you consume social media Instagram: http://www.instagram.com/buffalobillsnyup Facebook: http://www.facebook.com/buffalobillsnyup⁠ X: ⁠https://x.com/billsupdates Learn more about your ad choices. Visit megaphone.fm/adchoices

DownloadWelcome to LOTC 461 and Happy New Year. 2025 has flew by and we are now in 2026. The crew decided to look back at 2025 , some of their favorite episodes, guests, themes etc. This is a really laid back episode that we hope you will enjoy. Thank You to each and every one of You who tuned in, downloaded and shared the episodes last year. It is because of you guys and gals that we do these shows. Grab those favorite snacks and beverages as you reminisce with us through Land Of The Creeps.HELP KEEP HORROR ALIVE!!LOTC Links :Land Of The Creeps InstagramGregaMortisFacebookTwitterLand Of The Creeps Group PageLand Of The Creeps Fan PageJay Of  The Dead's New Horror Movie PodcastYoutubeInstagramEmailLetterboxdDr. ShockDVD Infatuation TwitterDVD Infatuation WebsiteFacebookHorror Movie PodcastJay Of The Dead's New Horror Movies PodcastYouTube ChannelLetterboxdDVD Infatuation PodcastThe Illustrated Fan PodcastBill Van Veghel LinkFacebookLetterboxdMusic,Movies,Sports & Stuff PodcastFacebook Music Movies Sports & StuffTwisted Temptress LinkLetterboxdLOTC Hotline Number1-804-569-56821-804-569-LOTCLOTC Intro is provided by Andy Ussery, Below are links to his social mediaEmail:FacebookTwitterOutro music provided by Greg Whitaker Below is Greg's Twitter accountTwitterFacebook

Gary Parrish and Matt Norlander recap a massive weekend of conference action starting with the six remaining unbeaten teams. How good are the Vanderbilt Commodores? Who will be the last unbeaten standing? Then, the Weekend Whiparound tours the country from Alabama's win over Kentucky to UCF upsetting Kansas and everything in between. (0:00) Intro (1:00) We have SIX undefeated teams left! It's January 4th! + a duo of trivia times! (4:00) Vanderbilt is one of those teams…how good are the Commodores? (11:45) You don't just walk into Pinnacle Bank…Nebraska beats Michigan State (18:35) Michigan beats the brakes off another ranked opponent, this time USC (23:30) Iowa State and Arizona also undefeated and cruising along (25:45) Miami (OH)! (31:35) It's time for a Weekend Whiparound! (32:00) Braden Smith sets the Big Ten assist record (36:15) UCF is 12-1! But Darryn Peterson's legs continue to be an issue (46:30) SMU gets a big win against UNC and Boopie Miller is awesome (48:30) Alabama beats Kentucky by 15 and a spirited debate! (54:45) Darius Acuff puts in an awesome performance in win over Tennessee (56:10) Florida is 9-5 after a loss to Missouri (59:00) Norlander got a new dog! (1:06:00) Looking ahead to Monday and Tuesday  Theme song: “Timothy Leary,” written, performed and courtesy of Guster Eye on College Basketball is available for free on the Audacy app as well as Apple Podcasts, Spotify and wherever else you listen to podcasts. Follow our team: @EyeonCBBPodcast @GaryParrishCBS @MattNorlander @Boone @DavidWCobb @TheJMULL_ Visit the ⁠betting arena on CBSSports.com⁠ for all the latest in ⁠sportsbook reviews⁠ and ⁠sportsbook promos⁠ for ⁠betting on college basketball⁠. You can listen to us on your smart speakers! Simply say, “Alexa, play the latest episode of the Eye on College Basketball podcast,” or “Hey, Google, play the latest episode of the Eye on College Basketball podcast.” Email the show for any reason whatsoever: ShoutstoCBS@gmail.com Visit Eye on College Basketball's YouTube channel: ⁠https://www.youtube.com/channel/UCeFb_xyBgOekQPZYC7Ijilw⁠ For more college hoops coverage, visit ⁠https://www.cbssports.com/college-basketball/⁠ To hear more from the CBS Sports Podcast Network, visit ⁠https://www.cbssports.com/podcasts/ To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Happy New Year! NVIDIA just spent $20 billion to hollow out an AI company for its brains, while Meta and Google scramble to scoop up fresh talent before AI gets "too weird to manage." Who's winning, who's left behind, and what do these backroom deals mean for the future of artificial intelligence? Andrej Karpathy admits programmers cannot keep pace with AI advances Economic uncertainty in AI despite massive stock market influence Google, Anthropic, and Microsoft drive AI productization for business and consumers OpenAI, Claude, and Gemini battle for consumer AI dominance Journalism struggles to keep up with AI realities and misinformation tools Concerns mount over AI energy, water, and environmental impact narratives Meta buys Manus, expands AI agent ambitions with Llama model OpenAI posts high-stress "Head of Preparedness" job worth $555K+ Training breakthroughs: DeepSeek's mHC and comparisons to Action Park U.S. lawmakers push broad, controversial internet censorship bills Age verification and bans spark state laws, VPN workaround explosion U.S. drone ban labeled protectionist as industry faces tech shortages FCC security initiatives falter; Cyber Trust Mark program scrapped Waymo robotaxis stall in blackouts, raising AV urban planning issues School cellphone bans expose kids' struggle with analog clocks MetroCard era ends in NYC as tap-to-pay takes over subway access RAM, VRAM, and GPU prices soar as AI and gaming squeeze supply CES preview: Samsung QD-OLED TV, Sony AFEELA car, gadget show hype Remembering Stewart Cheifet and Computer Chronicles' legacy Host: Leo Laporte Guests: Dan Patterson and Joey de Villa Download or subscribe to This Week in Tech at https://twit.tv/shows/this-week-in-tech Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Sponsors: zscaler.com/security canary.tools/twit - use code: TWIT monarch.com with code TWIT Melissa.com/twit redis.io

William Sauvé, MD is CMO at Osmind and a leader in interventional psychiatry. A former Navy psychiatrist, he's expanded access to TMS and esketamine nationwide—helping build and scale hundreds of cutting-edge psychiatry clinics. In this episode, Drs. Tro, Brian, and William talk about… (00:00) Intro (05:47) Dr. Sauve's educational and professional experiences as a Navy psychiatrist during the Iraq War (15:26) The neurotransmitter theory of metabolic dysfunction and why it does not sufficiently explain depression (18:50) Common myths in medicine which are finally starting to be challenged (26:07) Why practicing psychiatry effectively takes courage and dedication (31:22) Trans-cranial Magnetic Stimulation as a treatment for depression (35:06) Cranial Electric Stimulation (37:18) Combining TMS with metabolic therapy for maximum impact (41:20) The possibility of complete, permanent remission of psychiatric disorders and the emergence of Interventional Psychiatry (51:36) Some practical, business-related reasons why TMS and Esketamine have not been widely adopted as treatments by psychiatrists For more information, please see the links below. Thank you for listening! Links: Please consider supporting us on Patreon: https://www.lowcarbmd.com/ Resources Mentioned in this Episode: Achilles in Vietnam (book): https://www.amazon.com/Achilles-Vietnam-Combat-Undoing-Character/dp/0684813211 William Sauvé, MD: Osmind: https://www.osmind.org/about/william-sauve-m-d Linkedin: https://www.linkedin.com/in/william-sauvé-md-45009813 Dr. Brian Lenzkes:  Website: https://arizonametabolichealth.com/ Twitter: https://twitter.com/BrianLenzkes?ref_src=twsrc^google|twcamp^serp|twgr^author Dr. Tro Kalayjian:  Website: https://www.doctortro.com/ Twitter: https://twitter.com/DoctorTro IG: https://www.instagram.com/doctortro/ Toward Health App Join a growing community of individuals who are improving their metabolic health; together.  Get started at your own pace with a self-guided curriculum developed by Dr. Tro and his care team, community chat, weekly meetings, courses, challenges, message boards and more.  Apple: https://apps.apple.com/us/app/doctor-tro/id1588693888  Google: https://play.google.com/store/apps/details?id=uk.co.disciplemedia.doctortro&hl=en_US&gl=US Learn more: https://doctortro.com/community/ 

Most firms are still fighting for attention the same way they always have. Meanwhile, discovery is changing fast. Recorded live at PIMCON 2025, this special bonus episode features Chris Dreyer's keynote on the non-negotiables for showing up in search as AI-driven discovery accelerates. Drawing on data from working with more than 200 PI firms, Chris breaks down where visibility actually comes from today—and which fundamentals will decide who gets discovered and who gets left behind. You'll learn: Where AI tools actually pull their information from when ranking lawyers Why Google, Reddit, and Wikipedia now matter more than most firms realize Which legal directories are referenced most often—and which ones aren't Why reviews, content, and links still determine discovery across every platform What firms need to do now as AI overviews and search behavior continue to shift If you like what you hear, hit subscribe. We do this every week. Buy tickets for PIMCON 2026: pimcon.orgGet Social! Personal Injury Mastermind (PIM) powered by Rankings.io is on Instagram | YouTube | TikTok

What does 2026 hold for indie authors and the publishing industry? I give my thoughts on trends and predictions for the year ahead. In the intro, Quitting the right stuff; how to edit your author business in 2026; Is SubStack Good for Indie Authors?; Business for Authors webinars. If you'd like to join my community and support the show every month, you'll get access to my growing list of Patron videos and audio on all aspects of the author business — for the price of a black coffee (or two) a month. Join us at Patreon.com/thecreativepenn. Joanna Penn writes non-fiction for authors and is an award-winning, New York Times and USA Today bestselling thriller author as J.F. Penn. She's also an award-winning podcaster, creative entrepreneur, and international professional speaker. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. (1) More indie authors will sell direct through Shopify, Kickstarter, and local in-person events (2) AI-powered search will start to shift elements of book discoverability (3) The start of Agentic Commerce (4) AI-assisted audiobook narration will go mainstream (5) AI-assisted translation will start to take off beyond the early adopters (6) AI video becomes ubiquitous. ‘Live selling' becomes the next trend in social sales. (7) AI will create, run, and optimise ads without the need for human intervention (8) 1000 True Fans becomes more important than ever You can find all my books as J.F. Penn and Joanna Penn on your favourite online store in all the usual formats, or order from your local library or bookstore. You can also buy direct from me at CreativePennBooks.com and JFPennBooks.com. I'm not really active on social media, but you can always see my photos at Instagram @jfpennauthor. 2026 Trends and Predictions for Indie Authors and Book Publishing (1) More indie authors will sell direct through Shopify, Kickstarter, and local in-person events — and more companies like BookVault will offer even more beautiful physical books and products to support this. This trend will not be a surprise to most of you! Selling direct has been a trend for the last few years, but in 2026, it will continue to grow as a way that independent authors become even more independent. The recent Written Word Media survey from Dec 2025 noted that 30% of authors surveyed are selling direct already and 30% say they plan to start in 2026. Among authors earning over $10,000 per month, roughly half sell direct. In my opinion, selling direct is an advanced author strategy, meaning that you have multiple books and you understand book marketing and have an email list already or some guaranteed way to reach readers. In fact, Kindlepreneur reports that 66% of authors selling direct have more than 5 books, and 46% have more than 10 books. Of course, you can start with the something small, like a table at a local event with a limited number of books for sale, but if you want to consistently sell direct for years to come, you need to consider all the business aspects. Selling direct is not a silver bullet. It's much harder work to sell direct than it is to just upload an ebook to Amazon, whether you choose a Kickstarter campaign, or Shopify/Payhip or other online stores, or regular in-person sales at events/conferences/fairs. You need a business mindset and business practices, for example, you need to pay upfront for setup as well as ongoing management, and bulk printing in some cases. You need to manage taxes and cashflow. You need to be a lot more proactive about marketing, as you won't sell anything if you don't bring readers to your books/products. But selling direct also brings advantages. It sets you apart from the bulk of digital only authors who still only upload ebooks to Amazon, or maybe add a print on demand book, and in an era of AI rapid creation, that number is growing all the time. If you sell direct, you get your customer data and you can reach those customers next time, through your email list. If you don't know who bought your books and don't have a guaranteed way to reach them, you will more easily be disrupted when things change — and they always change eventually. Kindlepreneur notes that “45% of the successful direct selling authors had over 1,000 subscribers on their email lists,” with “a clear, positive correlation between email list size and monthly direct sales income — with authors having an email list of over 15,000 subscribers earning 20X more than authors with email lists under 100 subscribers.” Selling direct means faster money, sometimes the same day or the same week in many cases, or a few weeks after a campaign finishes, as with Kickstarter. And remember, you don't have to sell all your formats directly. You can keep your ebooks in KU, do whatever you like with audiobooks, and just have premium print products direct, or start with a very basic Kickstarter campaign, or a table at a local fair. Lots more tips for Shopify and Kickstarter at https://www.thecreativepenn.com/selldirectresources/ I also recommend the Novel Marketing Podcast on The Shopify Trap: Why authors keep losing money as it is a great counterpoint to my positive endorsement of selling direct on Shopify! Among other things, Thomas notes that a fixed monthly fee for a store doesn't match how most authors make money from books which is more in spikes, the complexity and hassle eats time and can cost more money if you pay for help, and it can reduce sales on Amazon and weaken your ranking. Basically, if you haven't figured out marketing direct to your store, it can hurt you.All true for some authors, for some genres, and for some people's lifestyle. But for authors who don't want to be on the hamster wheel of the Amazon algorithm and who want more diversity and control in income, as well as the incredible creative benefits of what you can do selling direct, then I would say, consider your options in 2025, even if that is trying out a low-financial-goal Kickstarter campaign, or selling some print books at a local fair. Interestingly, traditional publishers are also experimenting with direct sales. Kate Elton, the new CEO of Harper Collins notes in The Bookseller's 2026 trend article, “we are seeing global success with responsive, reader-driven publishing, subscription boxes and TikTok Shop and – crucially – developing strategies that are founded on a comprehensive understanding of the reader.” She also notes, “AI enables us to dramatically change the way we interact with and grow audiences. The opportunities are genuinely exciting – finding new ways to help readers discover books they will love, innovating in the ways we market and reach audiences, building new channels and adapting to new methods of consuming content.” (2) AI-powered search will start to shift elements of book discoverability From LinkedIn's 2026 Big Ideas: “Generative engine optimization (GEO) is set to replace search engine optimization (SEO) as the way brands get discovered in the year ahead. As consumers turn to AI chatbots, agentic workflows and answer engines, appearing prominently in generative outputs will matter more than ranking in search engines.” Google has been rolling out AI Mode with its AI Overviews and is beginning to push it within Google.com itself in some countries, which means the start of a fundamental change in how people discover content online. I first posted about GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) in 2023, and it's going to change how readers find books. For years, we've talked about the long tail of search. Now, with AI-powered search, that tail is getting even longer and more nuanced. AI can understand complex, conversational queries that traditional search engines struggled with. Someone might ask, “What's a good thriller set in a small town with a female protagonist who's a journalist investigating a cold case?” and get highly specific recommendations. This means your book metadata, your website content, and your online presence need to be more detailed and conversational. AI search engines understand context in ways that go far beyond simple keywords. The authors who win in this new landscape will be those who create rich, authentic content about their books and themselves, not just promotional copy. As economist Tyler Cowen has said, “Consider the AIs as part of your audience. Because they are already reading your words and listening to your voice.” We're in the ‘organic' traffic phase right now, where these AI engines are surfacing content for ‘free,' but paid ads are inevitably on the way, and even rumoured to be coming this year to ChatGPT. By the end of 2026, I expect some authors and publishers to be paying for AI traffic, rather than blocking and protesting them. For now, I recommend checking that your author name/s and your books are surfaced when you search on ChatGPT.com as well as Google.com AI Mode (powered by Gemini). You want to make sure your work comes up in some way. I found that Joanna Penn and J.F. Penn searches brought up my Shopify stores, my website, podcast, Instagram, LinkedIn, and even my Patreon page, but did not bring up links to Amazon. If you only have an author presence on Amazon, does it appear in AI search at all? Do you need to improve anything about what the AI search brings up? Traditional publishers are also looking at this, with PublishersWeekly doing webinars on various aspects of AI in early 2026, including sessions on GEO and how book sales are changing, AI agents, and book marketing. In a 2026 predictions article on The Bookseller, the CEO of Bloomsbury Publishing noted, “The boundaries of artificial intelligence will become clearer, enabling publishers to harness its benefits while seeking to safeguard the intellectual property rights of authors, illustrators and publishers.” “AI will be deeply embedded in our workflows, automating tasks such as metadata tagging, freeing teams to focus on creativity and strategy. Challenges will persist. Generative AI threatens traditional web traffic and ad revenue models, making metadata optimisation and SEO critical for visibility as we adjust to this new reality online.” (3) The start of Agentic Commerce AI researches what you want to buy and may even buy on your behalf. Plus, I predict that Amazon does a commerce deal with OpenAI for shopping within ChatGPT by the end of 2026. In September 2025, ChatGPT launched Instant Checkout and the Agentic Commerce Protocol, which will enable bots to buy on websites in the background if authorised by the human with the credit card. VISA is getting on board with this, so is PayPal, with no doubt more payment options to come. In the USA, ChatGPT Plus, Pro, and Free users can now buy directly from US Etsy sellers inside the chat interface, with over a million Shopify merchants coming soon. Shopify and OpenAI have also announced a partnership to bring commerce to ChatGPT. I am insanely excited about this as it could represent the first time we have been able to more easily find and surface books in a much more nuanced way than the 7 keywords and 3 categories we have relied on for so long! I've been using ChatGPT for at least the last year to find fiction and non-fiction books as I find the Amazon interface is ‘polluted' by ads. I've discovered fascinating books from authors I've never heard of, most in very long tail areas. For example, Slashed Beauties by A. Rushby, recommended by ChatGPT as I am interested in medical anatomy and anatomical Venuses, and The Macabre by Kosoko Jackson, recommended as I like art history and the supernatural. I don't think I would have found either of these within a nuanced discussion with ChatGPT. Even without these direct purchase integrations, ChatGPT now has Shopping Research, which I have found links directly to my Shopify store when I search for my books specifically. Walmart has partnered with OpenAI to create AI-first shopping experiences, and you have to wonder what Amazon might be doing? In Nov 2025, Amazon signed a “strategic partnership” with OpenAI, and even though it's focused on the technical side of AI, those two companies in a room together might also be working on other plans … I'm calling it for 2026. I think Amazon will sign a commerce agreement with OpenAI sometime before the end of the year. This will enable at least recommendation and shopping links into Amazon stores (presumably using an OpenAI affiliate link), or perhaps even Instant Checkout with ChatGPT for Amazon. It will also enable a new marketing angle, especially if paid ads arrive in ChatGPT, perhaps even integrating with Amazon Ads in some way as part of any possible agreement, since ads are such a good revenue stream for Amazon anyway. The line between discovery, engagement, and purchase is collapsing. Someone could be having a conversation with an AI about what to read next, and within that same conversation, purchase a bookwithout ever leaving the chat interface. This already happens within TikTok and social commerce clearly works for many authors. It's possible that the next development for book discoverability and sales might be within AI chats. This will likely stratify the already fragmented book eco-system even more. Some readers will continue to live only within the Amazon ecosystem and (maybe) use their Rufus chatbot to buy, and others will be much wider in their exploration of how to find and discover books (and other products and services). If you haven't tried it yet, try ChatGPT.com Shopping Research for a book. You can do this on the free tier. Use the drop down in the main chat box and select Shopping Research. It doesn't have to be for your book. It can be any book or product, for example, our microwave died just before Christmas so I used it to find a new one. But do a really nuanced search with multiple requirements. Go far beyond what you would search for on Amazon. In the results, notice that (at the time of writing) it does not generally link to Amazon, but to independent sites and stores. As above, I think this will change by the end of 2026, as some kind of commerce deal with Amazon seems inevitable. (4) AI-assisted audiobook narration will go mainstream I've been talking about AI narration of audiobooks since 2019, and over the years, I've tried various different options. In 2025, the technology reached a level of emotional nuance that made it much easier to create satisfying fiction audio as well as non-fiction. It also super-charges accessibility, making audio available in more languages and more accents than ever before. Of course, human narration remains the gold standard, but the cost makes it prohibitive for many authors, and indeed many small traditional publishers, for all books. If it costs $2000 – $10,000 to create an audiobook, you have to sell a lot to make a profit, and the dominance of subscription models have made it harder to recoup the costs. Famous narrators and voice artists who have an audience may still be worth investing in, as well as premium production, but require an even higher upfront cost and therefore higher sales and streams in return. AI voice/audio models are continuing to improve, and even as this goes out, there are rumours on TechCrunch that OpenAI's new device, designed by Jony Ive who designed the iPhone, will be audio first and OpenAI are improving their voice models even more in preparation for that launch. In 2026, I think AI-narrated audio will go mainstream with far-reaching adoption across publishing and the indie author world in many different languages and accents. This will mean a further stratification of audiobooks, with high quality, high production, high cost human narrated audio for a small percentage of books, and then mass market, affordable AI-narrated audio for the rest. AI-narrated audiobooks will make audio ubiquitous, and just as (almost) every print book has an ebook format, in 2026, they will also have an audio format. I straddle both these worlds, as I am still a human audiobook narrator for my own work. I human-narrated Successful Self-Publishing Fourth Edition (free audiobook) and The Buried and the Drowned, my short story collection. I also use AI narration for some books. ElevenLabs remains my preferred service and in 2025, I used my J.F. Penn voice clone for Death Valley and also Blood Vintage, while using a male voice for Catacomb. I clearly label my AI-narration in the sales description and also on the cover, which I think is important, although it is not always required by the various services. You can distribute ElevenLabs narrated audiobooks on Spotify, Kobo Writing Life, YouTube, ElevenReader, and of course your own store if you use Shopify with Bookfunnel. There are many other services springing up all the time, so make sure you check the rights you have over the finished audio, as well as where you can sell and distribute the final files. If they are just using ElevenLabs models in the back-end, then why not just do that directly? (Most services will be using someone's model in the back-end, since most companies do not train their own models.) Of course, you can use Amazon's own narration. While Amazon originally launched Audible audiobooks with Virtual Voice (AVV) in November 2023, it was rolled out to more authors and territories in 2025. If your book is eligible, the option to create an audiobook will appear on your KDP dashboard. With just a few clicks, you can create an audiobook from a range of voices and accents, and publish it on Amazon and Audible. However, the files are not yours. They are exclusive to Amazon and you cannot use them on other platforms or sell them direct yourself. But they are also free, so of course, many authors, especially those in KU, will use this option. I have done some for my mum's sweet romance books as Penny Appleton and I will likely use them for my books in translation when the option becomes available. Traditional publishers are experimenting with AI-assisted audiobook narration as well. MacMillan is selling digital audiobooks read by AI directly on their store. PublishersWeekly reports that PRH Audio “has experimented with artificial voice in specific instances, such as entrepreneur Ely Callaway's posthumous memoir The Unconquerable Game,” when an “authorized voice replica” was created for the audiobook. The article also notes that PRH Audio “embrace artificial intelligence across business operations—my entire department [PRH Audio] is using AI for business applications.” And while indie authors can't use AI voices on ACX right now, Audible have over 100 voices available to selected publishing partnerships, as reported by The Guardian with “two options for publishers wishing to make use of the technology: “Audible-managed” production, or “self-service” whereby publishers produce their own audiobooks with the help of Audible's AI technology.” In 2026, it's likely that more traditional publishers — as well as indie authors — will get their backlist into audio with AI narration. (5) AI-assisted translation will start to take off beyond the early adopters Over the years, I've done translation deals with traditional publishers in different languages (German, French, Spanish, Korean, Italian) for some fiction and non-fiction books. But of course, to get these kinds of deals, you have to be proactive about pitching, or work with an agent for foreign rights only, and those are few and far between! There are also lots of languages and territories worldwide, and most deals are for the bigger markets, leaving a LOT of blue water for books in translation, even if you have licensed some of the bigger markets. I did my first partially AI-translated books in 2019 when I used Deepl.com for the first draft and then worked with a German editor to do 3 non-fiction books in German. While the first draft was cheap, the editing was pretty expensive, so I stopped after only doing a couple. I have made the money back now, but it took years. In 2025, AI Translation began to take off with ScribeShadow, GlobeScribe.ai, and more recently, in November 2025, Kindle Translate boosting the number of translated books available. Kindle Translate is (currently) only available to US authors for English into Spanish and also German into English, but in 2026, this will likely roll out to more languages and more authors, making it easier than ever to produce translations for free. Of course, once again, the gold standard is human translation, or at least human-edited translations, but the cost is prohibitive even just for proof-reading, and if there is a cheap or even free option, like Kindle Translate, then of course, authors are going to try it. If the translation gets bad reviews, they can just un-publish. There are many anecdotal stories of indie success in 2025 with AI-translated genre fiction sales (in series) in under-served markets like Italian, French, and Spanish, as well as more mainstream adoption in German. I was around in the Kindle gold-rush days of 2009-2012 and the AI-translation energy right now feels like that. There are hardly any Kindle ebooks in many of these languages compared to how many there are in English, so inevitably, the rush is on to fill the void, especially in genres that are under-served by traditional publishers in those markets. Yes, some of these AI translated books will be ‘AI-slop,' but readers are not stupid. Those books will get bad reviews and thus will sink to the bottom of the store, never to be seen again. The AI translation models are also improving rapidly, and Amazon's Kindle Translate may improve faster than most, for books specifically, since they will be able to get feedback in terms of page reads. Amazon is also a major investor in Anthropic, which makes Claude.ai, widely considered the best quality for creative writing and translation, so it's likely that is used somewhere in the mix. Some traditional publishers are also experimenting with AI-assisted translation, with Harlequin France reportedly using AI translation and human proofreaders, as reported by the European Council of Literary Translators' Associations in December 2025. Academic publisher Taylor and Francis is also using AI for book translation, noting: “Following a program of rigorous testing, Taylor & Francis has announced plans to use AI translation tools to publish books that would otherwise be unavailable to English-language readers, bringing the latest knowledge to a vastly expanded readership.” “Until now, the time and resources required to translate books has meant that the majority remained accessible only to those who could read them in the original language. Books that were translated often only became available after a significant delay. Today, with the development of sophisticated AI translation tools, it has become possible to make these important texts available to a broad readership at speed, without compromising on accuracy.” (6) AI video becomes ubiquitous. ‘Live selling' becomes the next trend in social sales. In 2025, short form AI-generated video became very high quality. OpenAI released Sora 2, and YouTube announced new Shorts creation tools with Veo 3, which you can also use directly within Gemini. There are tons of different AI video apps now, including those within the social media sites themselves. There is more video than ever and it's much easier to create. I am not a fan of short form video! I don't make it and I don't consume it, but I do love making book trailers for my Kickstarter campaigns and for adding to my book pages and using on social media. I made a trailer for The Buried and the Drowned using Midjourney for images and then animation of those images, and Canva to put them together along with ElevenLabs to generate the music. But despite the AI tools getting so much easier to use, you still have to prompt them with exactly what you want. I can't just upload my book and say, “Make a book trailer,” or “Make a short film.” This may change with generative video ads, which are likely to become more common in 2026, as video turns specifically commercial. Video ads may even be generated specifically for the user, with an audience of one, maybe even holding your book in their hands (using something like Cameos on Sora), in the same way that some AI-powered clothing stores do virtual try-ons. This might also up-end the way we discover and buy things, as the AI for eCommerce and Amazon Sellers newsletter says about OpenAI's Sora app, “OpenAI isn't just trying to build a TikTok competitor. They're building a complete reimagining of how we discover and buy things …” “The combination of ChatGPT's research capabilities and Sora's potential for emotional manipulation—I mean, “engagement”—could create something we've never seen before: an AI ecosystem that might eventually guide you through every type of purchase, from the most considered to the most impulsive.” In 2026, there will be A LOT more AI-generated video, but that also leads to the human trend of more live video. While you can use an AI avatar that looks and sounds like you using tools like HeyGen or Synthesia, live video has all the imperfect human elements that make it stand-out, plus the scarcity element which leads to the purchase decision within a countdown period. Live video is nothing new in terms of brand building and content in general, but it seems that live events primarily for direct sales might be a thing in 2026. Kim Kardashian hosted Kimsmas Live in December 2025 with a 45 minute live shopping event with special guests, described as entertainment but designed to be a sales extravaganza. Indie authors are doing a similar thing on TikTok with their books, so this is a trend to watch in 2026, especially if you feel that live selling might fit with your personality and author business goals. It's certainly not for everyone, but I suspect it will suit a different kind of creator to those who prefer ‘no face' video, or no video at all! On other aspects of the human side of social media, Adam Mosseri the CEO of Instagram put a post on Threads called Authenticity after Abundance. He said, “Everything that made creators matter—the ability to be real, to connect, to have a voice that couldn't be faked—is now suddenly accessible to anyone with the right tools.” “Deepfakes are getting better and better. AI is generating photographs and videos indistinguishable from captured media. The feeds are starting to fill up with synthetic everything. And in that world, here's what I think happens.Creators matter more.” It's a long article so just to pick a few things from it: “We like to talk about “AI slop,” but there is a lot of amazing AI content … we are going to start to see more and more realistic AI content.” I've talked to my Patreon Community about this ‘tsunami of excellence' as these tools are just getting better and better and the word ‘slop' can also be applied to purely human output, too. If you think that AI content is ‘worse' than wholly human content, in 2026, you are wrong. It is now very very good, especially in the hands of people who can drive the AI tools. Back to Adam's post: “Authenticity is fast becoming a scarce resource, …The creators who succeed will be those who figure out how to maintain their authenticity [even when it can be simulated] …” “The bar is going to shift from “can you create?” to “can you make something that only you could create?” He talks about how the personal content on Instagram now is: “unpolished; it's blurry photos and shaky videos of people's daily experiences … flattering imagery is cheap to produce and boring to consume. People want content that feels real… Savvy creators are going to lean into explicitly unproduced and unflattering images of themselves. In a world where everything can be perfected, imperfection becomes a signal. Rawness isn't just aesthetic preference anymore—it's proof. It's defensive. A way of saying: this is real because it's imperfect.” While I partially love this, and I really hope it's true, as in I hope we don't need to look good for the camera anymore I would also challenge Adam on this, because pretty much every woman I know on social media has been sent sexual messages, and/or told they are ugly and/or fat when posting anything unflattering. I've certainly had both even for the same content, but I don't expect Adam has been the target for such posting! But I get his point. He goes on:“Labeling content as authentic or AI-generated is only part of the solution though. We, as an industry, are going to need to surface much more context about not only the media on our platforms, but the accounts that are sharing it in order for people to be able to make informed decisions about what to believe. Where is the account? When was it created? What else have they posted?” This is exactly what I've been saying for a while under my double down on being human focus. I use my Instagram @jfpennauthor as evidence of humanity, not as a sales channel. You can do both of course, but increasingly, you need to make sure your accounts at places have longevity and trust, even by the platforms themselves. Adam finishes: “In a world of infinite abundance and infinite doubt, the creators who can maintain trust and signal authenticity—by being real, transparent, and consistent—will stand out.” For other marketing trends for 2026, I recommend publicist Kathleen Schmidt's SubStack which is mostly focused on traditional publishing but still interesting for indies. In her 2026 article, she notes: “We have reached a social media saturation point where going viral can be meaningless and should not be the goal; authenticity and creativity should. She also says, “In-person events are important again,” and, “Social media marketing takes a nosedive… we have reached a saturation point … What publishers must figure out is how to make their social media campaigns stand out. If they remain somewhat uninspired, the money spent on social ads won't convert into book sales.” I think this is part of the rise of live selling as above, which can stand out above more ‘produced' videos. Kathleen also talks about AI usage. “AI can help lighten the burden of publicity and marketing.” “A lot of AI tools are coming to market to lessen the load: they can write pitches, create media lists for you, send pitches for you, and more. I know the industry is grappling with all things AI, but some of these tools are huge time savers and may help a book more than hurt it.” On that note … (7) AI will create, run, and optimise ads without the need for human intervention Many authors will be very happy about this as marketing is often the bane of our author business lives! As I noted in my 2026 goals, I would love to outsource more marketing tasks to AI. I want an “AI book marketing assistant” where I can upload a book and specify a budget and say, ‘Go market this,' then the AI will action the marketing, without me having to cobble together workflows between systems. Of course, it will present plans for me to approve but it will do the work itself on the various platforms and monitor and optimize things for me. I really hope 2026 is the year this becomes possible, because we are on the edge of it already in some areas. Amazon Ads launched a new agentic AI tool in September 2025 that creates professional-quality ads. I've also been working with Claude in Chrome browser to help me analyse my Amazon Ad data and suggest which keywords/products to turn off and what to put more budget into. I'll do a Patreon video on that soon. Meta announced it will enable AI ad creation by the end of 2026 for Facebook and Instagram. For authors who find ad creation overwhelming or time-consuming, this could be a game-changer. Of course, you will still need a budget! (8) 1000 True Fans becomes more important than ever Lots of authors and publishers are moaning about the difficulty of reaching readers in an era of ‘AI slop' but there is no shortage of excellent content created by humans, or humans using AI tools. As ever, our competition is less about other authors, or even authors using AI-assisted creation, we're competing against everything else that jostles for people's attention, and the volume of that is also growing exponentially. I've never been a fan of rapid release, and have said for years that you can't keep up with the pace of the machines. So play a different game. As Kevin Kelly wrote in 2008, If you have 1000 true fans, (also known as super fans), “you can make a living — if you are content to make a living but not a fortune.” [Kevin Kelly was on this show in 2023 talking about Excellent Advice for Living.] Many authors and the publishing industry are stuck in the old model of aiming to sell huge volumes of books at a low profit margin to a massive number of readers, many of them releasing ever faster to try and keep the algorithms moving. But the maths can work for the smaller audience of more invested readers and fans. If you only make $2 profit on an ebook, you need to sell 500 ebooks to make $1000, and then do it again next month. Or you can have a small community like my patreon.com/thecreativepenn where people pay $2 (or more) a month, so even a small revenue per person results in a better outcome over the year, as it is consistent monthly income with no advertising. But what if you could make $20 profit per book? That is entirely possible if you're producing high quality hardbacks on Kickstarter, or bundle deals of audiobooks, or whole series of ebooks. You would only need to sell to 50 people to make $1000. What about $100 profit per sale, which you can do with a small course or live event? You only need 10 people to make $1000, and this in-person focus also amplifies trust and fosters human connection. I've found the intimacy of my live Patreon Office Hours and also my webinars have been rewarding personally, but also financially, and are far more memorable — and potentially transformative — than a pre-recorded video or even another book. From the LinkedIn 2026 Big Ideas article: “In an AI-optimized world, intentional human connection will become the ultimate luxury.” The 1000 True Fans model is about serving a smaller, more personal audience with higher value products (and maybe services if that's your thing). As ever, its about niche and where you fit in the long long long long long tail. It's also about trust. Because there is definitely a shortage of that in so many areas, and as Adam Mosseri of Instagram has said, trust will be increasingly important. Trust takes time to build, but if you focus on serving your audience consistently, and delivering a high quality, and being authentic, this emerges as part of being human. In an echo of what happened when online commerce first took off, we are back to talking about trust. Back in 2010, I read Trust Agents: by Julien Smith and Chris Brogan, which clearly needs a comeback. There was a 10th anniversary edition published in 2020, so that's worth a read/listen. Chris Brogan was also on this show in 2017 when we talked about finding and serving your niche for the long term. That interview is still relevant, here's a quick excerpt, where I have (lightly edited) his response to my question on this topic back in 2017: Jo: The principle of know, like, and trust, why is that still important or perhaps even more important these days? Chris: There are a few things that at play there, Joanna. One is that the same tools that make it so easy for any of us to start and run a business also allow certain elements to decide whether or not they want to do something dubious. And with all new technologies that come, you know, there's nothing unique about these new technologies. In the 1800s, anyone could put anything in a bottle and sell it to you and say, this is gonna cure everything. Cancer — gone. And the bottle could have nothing in. You know, it could be Kool-Aid. And so, the idea of trying to understand what's behind the business though, one beautiful thing that's come is that we can see in much more dimensions who we're dealing with. We can understand better who's the face behind the brand. I really want people to try their best to be a lot clearer on what they stand for or what they say. And I don't really mean a tagline. I mean, humans don't really talk like that. They don't throw some sentence out as often as they can that you remember them for that phrase. But I would say that, we have so many media available to us — the plural of mediums — where we can be more of ourselves. And I think that there's a great opportunity to share the ‘you' behind the scenes, and some people get immediately terrified about this, ‘Ah, the last thing I want is for people to know more about me,' but I think we have such an opportunity. We have such an opportunity to voice our thoughts on something, to talk about the story that goes behind the product. We were all raised on overly produced material, but I think we don't want that anymore. We really want clarity, brevity, simplicity. We want the ability for what we feel is connection and then access. And so I think it's vital that we connect and show people our accessibility, not so that they can pester us with strange questions, but more so that you can say, this person stands with their product and their service and this person believes these things, and I feel something when I hear them and I wanna be part of that.” That's from Chris Brogan's interview here in 2017, and he is still blogging and speaking at writing at ChrisBrogan.com and I'm going to re-listen to the audiobook of Trust Agents again myself as I think it's more relevant than ever. The original quote comes from Bob Burg in his 1994 book, Endless Referrals, “All things being equal, people will do business with, and refer business to, those people they know, like and trust.” That still applies, and absolutely fits with the 1000 True Fans model of aiming to serve a smaller audience. As Kevin Kelly says in 1000 True Fans, “Instead of trying to reach the narrow and unlikely peaks of platinum bestseller hits, blockbusters, and celebrity status, you can aim for direct connection with a thousand true fans.” “On your way, no matter how many fans you actually succeed in gaining, you'll be surrounded not by faddish infatuation, but by genuine and true appreciation. It's a much saner destiny to hope for. And you are much more likely to actually arrive there.” In 2026, I hope that more authors (including me!) let go of ego goals and vanity metrics like ranking, gross sales (income before you take away costs), subscribers, followers, and likes, and consider important business numbers like profit (which is the money you have after costs like marketing are taken out), as well as number of true fans — and also lifestyle elements like number of weekends off, or days spent enjoying life and not just working! OK, that's my list of trends and predictions for 2026. Let me know what you think in the comments. Do you agree? Am I wrong? What have I missed? The post 2026 Trends And Predictions For Indie Authors And The Book Publishing Industry with Joanna Penn first appeared on The Creative Penn.

This week Chris Schaeffer and Joey Bidner discuss ad copy strategy in Google Ads. These methods are new because we have new data points in Google Ads for headline CTR and we can use this data to make critical decisions about the best headlines to use in campaigns.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - http://www.chrisschaeffer.comSubmit a Question - https://www.paidsearchpodcast.com

What good is reach if you don't have resonance? In this transformative episode of Business of Story, host Park Howell sits down with Jay Acunzo to explore why clarity isn't enough for brand stories and how to transform expertise into influential public voice through premise development. --- ABOUT JAY ACUNZO --- Jay Acunzo is an author, speaker, and public speaking coach who helps experts become stronger public voices. He's written books about creativity and storytelling, and he's traveled the world giving keynotes to marketers and managers, dentists and designers, leaders and landscapers. His clients include bestselling authors, mainstage TED speakers, startup founders, and seven-figure coaches and consultants. Brands like Salesforce, GoDaddy, Zillow, and Mailchimp have trusted Jay to support some of their most visible projects. He began his career in sales and marketing at Google and HubSpot, and his own journey as a speaker has been featured in 3 different books. Jay's philosophy challenges conventional marketing wisdom: don't market more, matter more. Think resonance over reach. Don't be the best, be their favorite. --- WHAT YOU'LL DISCOVER --- ✓ What a premise really is (and why it's different from a tagline, mission, or niche) ✓ The resonance over reach philosophy and why it creates more business impact ✓ How resonance works (using physics to understand the urge to act) ✓ The narrative argument framework: six beats that move audiences from skepticism to action ✓ Laddered messaging structure: We Want → We Need → We Hope ✓ Story 2.0: Why process alone isn't enough (you need practice and posture too) ✓ The critical difference between clarity and strength in brand storytelling ✓ How to develop your premise through iteration (not instant perfection) ✓ Why focus is something you pick, but clarity is something you build ✓ Real examples: How Jay helped Anne Handley refine her premise for ASAP: As Slow As Possible ✓ Premise examples from James Clear, Simon Sinek, Michelle Warner, and more ✓ How to apply premise thinking to products and services (StoryCycle Genie case study) --- KEY FRAMEWORKS REVEALED --- NARRATIVE ARGUMENT (6 Beats): What are their goals? What's their current approach? What are the problems with that approach? What root cause do you see? What change do they need? How do they implement it? LADDERED MESSAGING (3 Phrases): • We Want: Meet people where they're at • We Need: Your premise/philosophical change • We Hope: The grand transformation STORY 2.0 (3 P's): • Process: Story structure and frameworks • Practice: Regular creation and refinement • Posture: Seeing yourself as a storyteller --- MEMORABLE QUOTES --- The goal is not to market more, it's to matter more. What good is awareness if you don't have affinity? What good is reach if you don't have resonance? Don't be the best, be their favorite. Clarity doesn't mean strength. Clarity doesn't mean efficacy. Focus is something you pick. Clarity is something you build. --- ABOUT BUSINESS OF STORY --- The Business of Story podcast helps business owners and marketers master the art of storytelling to grow their brands and create meaningful impact. Hosted by Park Howell, creator of the StoryCycle System and ABT Framework, each episode features expert guests sharing proven strategies for business growth through authentic narrative. Whether you're building a brand, leading a team, or developing your public voice, Business of Story delivers the frameworks and insights you need to make your message matter. Topics: premise development | resonance over reach | brand storytelling | thought leadership | narrative argument | public speaking | IP development | expert positioning | influential voice | business communication | content strategy | keynote speaking | Story 2.0 | clarity vs strength | laddered messaging

279. What if this ONE nutritional upgrade changes everything: An Interview with Sue Becker   Proverbs 14:12 NIV "There is a way that appears to be right, but in the end it leads to death."   *Transcription Below*   Sue Becker is a gifted speaker and teacher, with a passion to share principles of healthy living in an encouraging way.  She is the co-owner of The Bread Beckers and founder of the ministry, Real Bread Outreach, all dedicated to promoting whole grain nutrition. Sue has a degree in Food Science from UGA and is the author of The Essential Home-Ground Flour Book. Sue is a veteran home-schooling mom with 9 children and 15 grandchildren and 1 great-grandchild so far. She and her husband Brad, live in Canton, GA. Through her teaching, countless families have found improved health.   Sue's Instagram: @suebreadbeckers Sue's Website Sue's Podcast   Questions and Topics We Cover: Will you tell us about your professional background and share what led to a life-changing discovery?  In addition to helping us feel better, how can this swap also affect our weight? We are told gluten is the enemy, but you teach how wheat can actually be the cure, not the cause. . . Will you elaborate why even people who are sensitive to gluten can still enjoy this bread and experience greater health benefits because of it?   Related Episodes from The Savvy Sauce: 14 Simple Changes for Healthier Living with Leslie Sexton and Vasu Thorpe 26 Practical Tips to Eating Dinner Together as a Family with Blogger and Cookbook Co-Author, Rachel Tiemeyer 33 Pursuing Health with Functional Medicine Specialist, Dr. Jill Carnahan 129 Healthy Living with Dr. Tonya Khouri 205 Power of Movement with Alisa Keeton (Revelation Wellness) 212 School Series: Benefits of Homeschooling with Jodi Mockabee 256 Gut Health, Allergies, Inflammation and Proactive Solutions with Emily Macleod-Wolfe 261 Edible Theology with Kendall Vanderslice 270 Female Sex Hormones, Periods, and Perimenopause with Emily Macleod-Wolfe 275 Raising Healthy Kids: Free Tips with Emily Johnson   Connect with The Savvy Sauce on Facebook or Instagram or Our Website   Gospel Scripture: (all NIV) Romans 3:23 “for all have sinned and fall short of the glory of God,”   Romans 3:24 “and are justified freely by his grace through the redemption that came by Christ Jesus.”   Romans 3:25 (a) “God presented him as a sacrifice of atonement, through faith in his blood.”    Hebrews 9:22 (b) “without the shedding of blood there is no forgiveness.”    Romans 5:8 “But God demonstrates his own love for us in this: While we were still sinners, Christ died for us.”    Romans 5:11 “Not only is this so, but we also rejoice in God through our Lord Jesus Christ, through whom we have now received reconciliation.”    John 3:16 “For God so loved the world that he gave his one and only Son, that whoever believes in him shall not perish but have eternal life.”   Romans 10:9 “That if you confess with your mouth, “Jesus is Lord,” and believe in your heart that God raised him from the dead, you will be saved.”    Luke 15:10 says “In the same way, I tell you, there is rejoicing in the presence of the angels of God over one sinner who repents.”   Romans 8:1 “Therefore, there is now no condemnation for those who are in Christ Jesus”   Ephesians 1:13–14 “And you also were included in Christ when you heard the word of truth, the gospel of your salvation. Having believed, you were marked in him with a seal, the promised Holy Spirit, who is a deposit guaranteeing our inheritance until the redemption of those who are God's possession- to the praise of his glory.”   Ephesians 1:15–23 “For this reason, ever since I heard about your faith in the Lord Jesus and your love for all the saints, I have not stopped giving thanks for you, remembering you in my prayers. I keep asking that the God of our Lord Jesus Christ, the glorious Father, may give you the spirit of wisdom and revelation, so that you may know him better. I pray also that the eyes of your heart may be enlightened in order that you may know the hope to which he has called you, the riches of his glorious inheritance in the saints, and his incomparably great power for us who believe. That power is like the working of his mighty strength, which he exerted in Christ when he raised him from the dead and seated him at his right hand in the heavenly realms, far above all rule and authority, power and dominion, and every title that can be given, not only in the present age but also in the one to come. And God placed all things under his feet and appointed him to be head over everything for the church, which is his body, the fullness of him who fills everything in every way.”   Ephesians 2:8–10 “For it is by grace you have been saved, through faith – and this not from yourselves, it is the gift of God – not by works, so that no one can boast. For we are God‘s workmanship, created in Christ Jesus to do good works, which God prepared in advance for us to do.“   Ephesians 2:13 “But now in Christ Jesus you who once were far away have been brought near through the blood of Christ.“   Philippians 1:6 “being confident of this, that he who began a good work in you will carry it on to completion until the day of Christ Jesus.”   *Transcription*   Music: (0:00 – 0:09)   Laura Dugger: (0:11 - 1:29) Welcome to The Savvy Sauce, where we have practical chats for intentional living. I'm your host, Laura Dugger, and I'm so glad you're here.   Have you heard about this one-of-a-kind experience, the Radiant Faith and Wellness event?   It's going to take place January 30th and 31st at the Cannery in Eureka. I hope you learn more or purchase your tickets on this website or check them out on Instagram at @radiantwellnessevent and make sure you stay tuned to find out what the code is so that you can purchase your discounted tickets.   Happy New Year everyone! I am so excited to get to kick off the year with one of the best episodes I can ever remember.   You are in for a treat today with my guest Sue Becker. She is going to enlighten us to the one achievable, easy-to-implement nutritional change that could change everything. Here's our chat.   Welcome to The Savvy Sauce, Sue.   Sue Becker: (1:30 - 1:39) Thank you so much for having me. It is a real honor to be able to share my story, share my message with others that can listen and hear.   Laura Dugger: (1:40 - 1:56) Well, it may be one of the times I've most anticipated this conversation, but I'd love to just start by going back. Will you tell us about your professional background and share what led to a life-changing discovery?   Sue Becker: (1:56 - 14:21) Yes, yes. Well, it's a little bit of a long story, but I'll keep it as brief as possible. So, I always say, many years ago, headed off to the University of Georgia as a pre-med student because I loved studying everything about the human body and I wanted to help people and save the world, you know, all the grandiose ideas.   But my big passion was physiology and biochemistry. I loved studying that. Got there and realized, you know, I don't really want to be in school that long and I don't want that type of career after I graduate.   I knew my ultimate goal was to be a stay-at-home mom and I was like, okay, so why am I pursuing this? But I loved the field of study. And so changed my major, got accepted into pharmacy school, spent a quarter there and went, this isn't really what I want to do either.   So then I was led by the Dean of Pharmacy School to the field of food science, which was an up-and-coming industry at the time. I focused my attention more on the microbiology aspect of it and after graduation, I worked for Kraft Foods for almost five years as a bacteriologist in the lab there. I met my husband at the University of Georgia, and we married, actually, our senior year.   And so then, like I said, after I graduated, I started working for Kraft until I had my first child. I did become a mom, for sure. I have nine children, seven biological, two we adopted later in life, ranging in ages now from 45.   My oldest daughter doesn't like me to tell that, but it's too bad. It's what it is. 45 to 29, I believe Olivia is.   Yes, 29. And then I have 19 grandchildren and my very first great grandchild was born just a few weeks ago. So that's been a real blessing and a treat.   But after graduation, because I loved studying, it's funny, I tell everybody I'm a much better student now than I ever was in college. It's funny how you love to study once you don't have to perform with tests and things. But I continued studying physiology, biochemistry, read the works of prominent biochemists of the day and kind of came at everything with believing that we're fearfully and wonderfully made.   Our bodies know what they need and if they're not getting something they need, then chances are we're going to see sickness or lack of health. So, I kind of came at everything from that standpoint. It might be a little simplistic, but I think it's a great starting place.   So, I focused on feeding my family healthy food, you know, supplementing when we needed to. I tell people I grew up Southern. I grew up in a family of cooks and not chefs, but we cooked.   We ate real meat, real vegetables. My husband and I loved to garden. We grew our own corn and peas and beans and tomatoes and all the things.   So, we were eating real food. But we weren't a sickly family for sure, not compared to what others were, but we still had our share, our fair share. And so, we clipped along like this and I, in 1991, because of my interest in physiology, biochemistry, I subscribed to a publication, a health journal.   And the first publication that came into my home was entitled, "How to Greatly Reduce the Risk of Common Diseases." In this journal, the history of white flour was presented. Now, this was very eye-opening information.   Maybe I need to back up a little bit. The food science is not a nutrition degree. It's not a home economic degree.   It's the study of food processing. Everything that has to be done to keep that food safely on the shelf. Something's great. Something's not so great. So, when I read this information, I was like, how did I miss what's done to our bread? Through my studies, I had always read that whole wheat flour was better, but I didn't understand why.   So, in this journal, the history of white flour was presented. All the processing that is done to make that flour sit on the shelf forever, never really. And this is, like I said, what opened my eyes.   I learned that whole grains, real whole grains are the most nutrient-dense food God has given us. But in that journal, I learned that only when they're freshly milled, do they retain all their vital nutrients. You know, like I said, I had read that whole wheat flour was better.   I was trying to buy the stuff in the store, but it was kind of gross, nasty, I say. Didn't make nice bread, certainly not fluffy muffins. So, kind of gave up on that, trying to make bread with the store-bought whole grain flour.   And so, we were just buying whole wheat flour from the store. But I learned in that journal, it's not really what you think it is. And I, so like I said, I also, as a food scientist, what was so enlightening to me, when I read that word enrichment on the bags of flour or the bread products in the store, I thought, wow, we're making this better than it would have been, had we not done this favor.   I soon learned in this journal that that was not a favor that food companies are doing for us. They replace in their enrichment, a mere fraction of the nutrients that are there. And of course, I learned that once the flour is milled, I learned, well, let me, grains are storable, left whole and intact.   They store fairly indefinitely. But once that flour is, once that grain is milled into flour, it begins to spoil. The nutrients begin to oxidize.   So this led to the invention of these huge steel rolling mills that would take out the very nutrient rich bran, the oil laden germ that was causing the spoilage of the flour and leaving only the endosperm part, which is the white flour, protein and starch. Wonderful discovery. This flour won't spoil.   It'll sit on the shelf forever. And like I said, it looked like a wonderful discovery. And this all happened in the late 1800s, early 1900s.   By about 1910, the steel rolling mills had completely replaced the local millers because prior to the 1900s, most of the bread consumed in this country was either milled at home or the flour was purchased from a local miller. The bread was made at home and it was consumed at home. But with this invention, steel rolling, the steel rolling mills displaced the local millers, white flour, white bread became food now for everyone, rich and poor alike.   And can you imagine every housewife going, yay, I don't have to mill my flour anymore. I'll never forget years ago, Brad's 93-year-old grandfather lived with us for a little while. And I was in the kitchen milling some corn for cornbread.   And he went like this from his chair. He went, "I milled a lot of corn in my day." So, you can imagine people were like, hallelujah, we don't have to mill our flour.   But what seemed like an amazing, convenient, life-saving discovery actually turned out to not be so great. Shortly thereafter, the steel rolling mills and white flour became food for everybody. Three diseases became epidemic.   Beriberi, which is a vitamin B1 deficiency, it results in nervous disorders. Pellagra is a vitamin B3 or niacin deficiency, results in GI issues, skin issues, dementia, mental insanity. And that one really interested me because I did some more research on that and actually found out that the first case of pellagra was diagnosed right here in Atlanta, Georgia, which I'm from that area, you know, this area where our store in Woodstock is 35 miles north.   That first year 30,000 cases were diagnosed. Then anemia was the third disease. This puzzled health officials all over the country. They're like, what in the world is going on?   Why are we seeing this outbreak of diseases? And at first they thought beriberi and pellagra were maybe some type of infectious disease. But eventually they traced it to the new white flour that was on the market and the missing B vitamins and iron minerals that were provided by the bran and the germ.   Because for all practical purposes, that's where your nutrients are. The endosperm, white flours, protein and starch, protein and starches that we need, but not without the fiber, the B vitamins, the vitamin E, the inositol, choline, the iron, the calcium, all those nutrients. And so, things kind of clipped along.   They went to the millers and said, you got to put the bran and germ back in because of all the sickness. But the millers were like yeah, no, that's not going to happen because they had found a very lucrative market for the byproducts, which is so often done now in the food industry. Byproducts of the milling process, the bran and germ were sold to the cattle feed industry, white flour to the people.   So they're like, yeah, we're not giving up that money-making market. So things progressed until 1948. And finally, health officials stepped in, the government stepped in and mandated, you've got to fix the flour, you've got to enrich it.   And that's where I discovered what a deceptive term that is for the 35 to 40, who knows really how many nutrients are lost when they take the bran and germ away. They only replaced it with four, three B vitamins and iron. And of course, B1, B2, B3 and iron.   Supposedly, this took care of the beriberi and pellagra. But I always have to stop here and say, how many nervous disorders do we have in our country today? How many, how much GI disturbances and bowel issues, digestive issues?   How about dementia, mental insanity? What about skin eruptions? I don't think it took care of it.   But anyway, they think it did. And then it would take 50 years, 1998, after watching the rising incidence of birth defects and understanding that it was the missing folate that is no longer in the flour, richest food source, or most common, most readily eaten food source of folate, bread. Who knew?   So, they mandated then that a fifth nutrient be added. And that was folic acid, which, let me stop there and say this, these are synthetically produced supplements, vitamins that are being added to your flour. And particularly the B vitamins, this can be very troublesome, because the B vitamins come as a family, they come as a group, they work together synergistically.   When you take one out of context from the other out of balance, it actually depletes you and causes you to have a greater need. We're seeing that now with folic acid and the development of MTHFR, the folate, you know, reductase gene mutation. So anyway, it's caused more problems than it's worth.   And I've always thought about the scripture Proverbs 14:12, I believe it says, "There is a way that seems right to a man, but the end thereof is death." And we can certainly see that. You know, and if that were not enough, now, we've, we've taken all this away, we produce this beautiful white flour, but the residual oils cause it some yellowing.   So can't have yellowing of that flour. So, they began to choose to bleach the flour and a product called nitrogen trichloride was used for more than 25 years to bleach the flour. It was finally taken off the market because they discovered that this nitrogen trichloride caused seizures in dogs.   Are you ready for this? Hyperactivity.   Laura Dugger: (14:22 - 14:22) Hmm.   Sue Becker: (14:22 - 29:18) When I read that information, it was in 1991. That was the beginning of the scourge of ADD and hyperactivity we're now seeing in our children today. And I couldn't help but wonder, you know, when I read that information, there was one little boy in my son's music class, you know, and, but now, wow, it's pretty prevalent.   So then another bleaching agent is benzoyl peroxide. It's known to destroy B vitamins and vitamin E. And let me just tell you this, grains are one of the, especially wheat is one of the most nutrient dense food groups. Like I said, but it's the, one of the richest food sources of vitamin E and no amount of vitamin E has ever been put back in our enriched right white flour.   So, we lost that source, but now we're using a bleaching agent that's going to destroy it and B vitamins. And then potassium bromate is often used as a dough conditioner. It helps strengthen that gluten structure to help get a better rise in the bread. It's known to cause liver issues and thyroid issues.   And this is what we were consuming. So, wow. Yeah.   Talk about my mind being blown, my eyes being open. And then the rest of the journal was a brief discussion of the common diseases that plague Americans and showed why it was directly related, how it was directly related to our consumption of the processed white flour, lacking the nutrients and the fiber diseases like heart disease, cancer, diabetes, diverticulitis, even varicose veins, skin issues, low energy. I mean, it just went on and on.   And from my, with my background, this made absolute sense. I knew it was scientifically sound, but it was also, it was a Christian publication. It was biblically sound.   And what changed my life here was like I said, always read whole wheat flour, better whole wheat flour, better, but I was buying the stuff in the store and even whole wheat bread in the store. Didn't really see a lot of difference in it. But this introduced me to the idea of an in-home grain mill, buying grain and milling my own flour.   That was life changing. I was like, this is amazing. I can do this.   Wanted a mill. My husband actually bought me a mill for my birthday in 1991. The mill came into our home.   I milled flour. I made bread. I ate bread.   It was delicious. It wasn't gritty. It wasn't heavy.   It wasn't dense. And I tell everyone I pooped the next morning and it was like, what just happened to me? So that was my life-changing experience.   First, first day, you know, my bowel issues were corrected. I had lifelong issues with constipation, struggled with it. Knew I didn't want to take chemical accidents.   So tried to do more alternative solutions, find those and they worked if I did them, but they were, I tell people they were outside of my, your realm of daily eating. You had to do something special. And honestly, sometimes I think we look at alternative methods, you know, supplementation or treatment for ailments that are afflicting us.   And we're not getting, still not getting to the root of the problem. My problem was I was not eating enough fiber. The white bread, the white flour was constipating me.   So this was the only change I made. I tell everyone I've not been constipated since 1991. I know you wanted to hear that, but, but then I had five young children by this time and I, I homeschool my children.   We were active in church and baseball and music lessons and all the things, you know, we were busy. I had nursing baby and, and I, but I'm telling you, when I started just adding this bread to our already real food, we were eating. I noticed significant energy.   Like I said, constipation gone right away. Then I begin to notice first week. It didn't take months.   I was like, wow, I have more energy. My frequent headaches went away. Also with my bowels moving, my chronic constipation went away.   I lived on antihistamines before bread since bread. That's another thing I can stand here and tell you. I've not had an antihistamine or a decongestant of any kind since 1991.   That's pretty amazing. I had frequent migraines, not had one since we started the bread. So those were, I've noticed my sugar cravings went away because now I was getting the real carbohydrates that my body needed and it's sustaining energy.   And then my children, I just noticed they were they were, they would eat and they were satisfied. They love the bread. They love the muffins.   They love the pancakes. It was healthy food. I didn't have to coerce them to eat.   No more snotty noses, no more ear infections for them. And that we just became a much healthier family. And they, my kids didn't necessarily catch every bug that came around.   And if one of them did get sick, didn't necessarily mean that all of us got sick, which a big family, that's, that's pretty significant, you know? And so it was just, and the bread was delicious. When I read that information about whole grains and, and, you know, how bad white flour was, I was, I was thinking that this freshly milled flour was going to be just like the store-bought whole wheat flour I was buying in the store.   And you can probably already tell I'm a very passionate person. So, I read this information. I'm like, we're never eating white bread again.   We're never, white flour's never coming into our house again. And if we have to choke this bread down, we're doing this, you know? Well, we did not have to choke it down at all.   The muffins, the bread, the pancakes, the brownies, cookies, everything I made was absolutely delicious. It was filling and it was satisfying. A lot of people would say, you must spend all your time in the kitchen when all my kids were home.   I'm going, actually, no, we eat breakfast and everybody's satisfied. Nobody snacks. And even my kids begin to notice how other kids snack all the time.   Not my kids, they would eat and they wouldn't eat till the next meal. And so, it was just very, very satisfying. So, I began to share my bread with everybody, bake bread for other people, take it here, take it there.   The next thing I know, so be warned, if you ever start milling and you make bread for somebody, they're going to ask you to make bread for them. So, I did start making bread for other people. And the next thing I know, they're coming to me and saying, my cholesterol dropped 85 points and all I changed was this bread.   You know, I feel better. I have more energy. And the lady with the cholesterol, she, I continued to make bread for her for a while.   And I always laugh. One of the favorite things she liked that I made for her was cinnamon rolls with cream cheese icing. And she said, I ate one after every meal and my cholesterol dropped 85 points in just one month.   And I always laugh. I'm like a statin drug with all kinds of side effects, cinnamon roll with cream cheese icing, you know, and she said, it was her testimony. She goes, "I knew it was the bread. I know it is the bread because three doctors, three different medications, three years, nothing has changed. And this is the only change I made."   So, I started hearing this. And of course, she told all her friends, the next thing you know, everybody's wanting me to make this cholesterol lowering bread for them, you know, and I'll never forget. By this point, I had had my sixth child, still homeschooling, still doing laundry, still baseball, church, all the things. And here I was making bread for my family and then making bread for all these people coming to my door.   And I was spending all day every day making bread and for others and myself. And I just got really tired, to be honest with you. And I was making this bread and a thought came to my mind.   And I just looking back now, I know God put those words in my heart and in my mind. That day, I had also had a few people ask me, would I teach them how to make bread? And where could they get a grain mill?   So the idea came to me, met my husband in the driveway. And I said, when he came home from work, and I said, you know what, I don't think I'm supposed to make bread for the world. I think I'm supposed to teach the world to make bread for themselves.   And that was the beginning right there. We sat down on the porch swing and talked about what we would call it. And I said, I want to call it Bread Beckers.   That's, you know, our, it's funny, we didn't know that at the time. But Becker is a German name that means the baker. So, it is bread bakers.   And anyway, so and, and it's funny, because at that point in 1992, my world was four people, four people had asked me about where they could get a grain mill, and what I teach them to make bread. And today, we, well, we, started our business right then in our home, took a little while to, you know, get everything. And we outgrew our home by 1998, what my husband and I and my children could do.   I mean, it just grew from the testimonies of other people. I mean, just like that lady when and then you get hundreds of people sharing different stories and passing it on, people, people start noticing. So we incorporated with a longtime friend and partner in 1998, moved the business out of our home, we're currently in this lovely 10,000 square foot warehouse, we moved here in 1999.   We have a nice studio kitchen, this is where all my cooking classes take place that we can seat 100 people and regularly we fill up classes like that. We have a lot of online classes already for people to view on our YouTube channel. But and then a few years ago, it's back in 2009, we acquired another warehouse because we are passionate about providing God's people with grain.   That first week here, like I said, customer base of four. A week after starting our business, getting all the license and all that really hadn't started getting anything, God woke me up and said that he was raising up Bread Beckers to be like Joseph to supply his people with grain. And I wrote in my journal that morning that it would be a tremendous thing.   And it would take a few months, we invested in a lot of wheat, we took all of our savings, this was before we incorporated, it was just my husband and I and our family and bought some wheat, you know, and had spent all of our savings. Well, I got a little nervous. And I woke up that morning after unloading all this wheat and writing the checks and seeing the money go out of the savings account.   And I'm like, I don't think the electric company is going to take a bucket of wheat, you know, for payment. So this was my fear. And I felt like, you know, maybe I was being deceived, maybe we were being misled.   And I just cried out to the Lord that he would speak to me and confirm to me that this was what we were supposed to do. And this is how I do it. I just cry out to the Lord.   And then I just go on with my regular Bible reading, not looking for something I could have gone to the story of Joseph because he had already spoken that to me. But my verse for the day in one of my devotionals was Proverbs 11:26. And it says "Cursed is the man who holds back grain when the public needs it. But a blessing from God and man is upon the head of him who sells it."   My husband took that vision. I know you talk about, I was like, what? I could hardly wait for Brad to get up. My husband, Brad, you know, I had awakened early because I was stirring and all just anxious and fearful. And the enemy was just coming at me.   And when I shared that all with Brad that he was sleeping next to me, not knowing that I was in all this turmoil. And he just looked at me and he goes, "Sue, I can think of no other verse that God could have given you to answer and your question and to calm your fears." And so he took it to heart.   So, we now have a second warehouse. It's 13,000 square feet. We are probably one of the largest grain packaging facilities in the southeastern United States.   We have hundreds. I don't know how many we're growing everyday co-ops all over the United States. And we bring in two semi truckloads a week.   I mean, I'm sorry, a month, which is actually a little bit more than that. It's about 190,000 pounds of wheat. That's just wheat.   Package it down into these great food grade buckets, plastic buckets. And we package it with carbon dioxide gas. So it's perfectly storable.   We can guarantee that it's bug free. You know, the enemies of grain are moisture bugs and rodents. So that's why we really firmly believe in packaging it all in buckets.   And like I said, we have probably 180 co-ops now. I don't know. It's growing every day.   We ship wheat all over the country, grain and everything we sell. So it's been a real journey and just a real blessing. And then I started a ministry called Real Bread Outreach.   We clipped along locally, kind of providing grain and grain mills for those who truly can't afford it. But then in 2016, God called me to Haiti. I made 15 trips to Haiti.   We built a bakery there. We trained up another team at an orphanage and they were making bread every day. So right now, in Haiti, it's an intense situation, but the bakery is thriving, feeding about 1,200 school children a day.   And then the other, it's about 150 orphans. Then we went to Tanzania in 2021. We built a bakery there, started a feeding program.   We've helped start a bakery in Israel that is ministering to the Jewish people. We helped train a bakery in Uganda and we've sent mills to missionaries in Japan and the Philippines and Nigeria and Kenya, just all over. And I'll close this part with this.   A few years ago, a friend of mine just, she did, she remembered, she said, "Sue, do you remember when you said to Brad, I don't think I'm supposed to make bread for the world, but teach the world to make bread for themselves." And I'm going to tear up a little bit looking back now, like I said, four people, that was my world. Today, it truly is the world.   And not just because of the internet, but because of where God has called us through our ministry. And it's a real blessing. So, my encouragement to everyone is do the small thing.   You never know where God's going to take you in years to come and how it's going to bless the world.   Laura Dugger: (29:19 - 29:21) So I think that was a lot.   Sue Becker: (29:21 - 29:22) I know.   Laura Dugger: (29:23 - 32:39) It was beautiful. And it makes me think of the verse, do not despise small beginnings for the Lord delights to see the work begin. I'm paraphrasing, but I love how much it has blessed the world.   And I remember the first time I heard you, I was trying to just picture what is a mill, but you literally just turn it on and you pour the grain in and it comes out as flour. It's so easy. And so we purchased our own.   After our conversation, I get to stick in our loaves in the oven. They're still rising right now. And now a brief message from our sponsor.   Radiant Faith and Wellness Event is a unique event designed to bridge the aspects of faith and wellness and to live as our bodies, minds and souls were intended and created. So come together with other like-minded women to receive Christ centered teaching on health and wellness, to nourish your body with good food and to renew your mind and help you shine radiantly. At Radiant, wellness goes beyond worldly standards of wellness and self-help.   So, from worship and inspiring speakers to guided movement, meaningful conversation, biblical teaching, every part of this event is crafted to help you reconnect and step forward renewed. It's the perfect time of year to experience something like this. Radiant is more than just an event.   It's actually a transformational experience and supportive community dedicated to helping women grow spiritually and physically. 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First, this may be a little unrelated, but even thinking of feeding people around the world or feeding our children, you mentioned, you know, a lot of times if your kids were picky eaters, you'd say, okay, ditch the bread and just eat the meat.   But because it's so nourishing and nutritious and that Jesus has given us this as a grace gift, this bread, you can ditch the meat and eat just the bread and get so much nutritional value.   Sue Becker: (32:40 - 37:32) Yes, that and that's funny that you bring that up because, you know, one of the things over the years of studying is of the 44 to 46 absolutely essential nutrients needed by your body for health and to promote life. There's only four slightly deficient or missing in wheat, vitamin A, vitamin C. So, God gave us another kind of food.   Remember in Genesis chapter 1:29, he says, “I've given you plants that bear fruit with the seed in them.” So that's our fruits and vegetables. That's where we get our vitamin A, vitamin C.   Then we get our vitamin D from the sunshine if we get out there and get some. And then B12, of course, is low or is not found in any plant product. That's I mean, plant food.   So, you have to get that from your meat, your red meats and things like that. But that's and so learning that you're absolutely right. When my kids were growing up and the bread was my little toddler, how she'd tell me she was hungry, she would say, “I want a roll with honey.”   That was what she wanted to eat. And I would take the meat off the sandwich. And before bread, it was eat the meat.   After bread, it was just eat the bread, you know, because I knew just from that. And I started thinking about when Jesus said, “Man does not live by bread alone.” He was quoting the Old Testament, but by every word that proceeds forth from the mouth of God, he was reiterating that you think you're living because you have bread and all the biblical, you know, so many of the biblical feasts, Passover and First Fruits, Pentecost, they're around the barley harvest and the wheat harvest.   Grain was a big part of their life and of their sacrifices and all that. And he was saying, you think you're living just because you have bread. But I'm telling you, there's a spiritual life that you have to feed as well.   So, yeah, that was a fun time seeing the change of my perspective of just eat the bread. And, you know, some days, you know, breakfast was typically a pretty big meal for us. Sometimes it would just be pancakes, but a lot of times it would be eggs and freshly ground grits and bread of some sort, muffins.   And then lunch might be muffins and a smoothie because we really weren't that hungry from the bread at breakfast and then dinner. We eat normal. People think we're weird eaters.   But, you know, like I said, I grew up Southern. So, we do country fried steak. We do pot roast.   We do chicken. We do brown rice, mashed potatoes, green beans. You know, we do it all.   And you mentioned something that was funny. When I first started, when I would take bread places, people go, “Oh, my gosh, this coffee cake is so delicious or this bread is so delicious. Can I get your recipe?”   And I'd go, “Well, yeah, you can have my recipe. But you've got to understand, I mill my own flour.” Two things they would always respond with.   And the first one they would go, “You do what?” And I would go, “I mill my own flour.” The second one absolutely intrigued me for years and years until I did a study on what grain mills, the local millers mills, you know, waterwheels and gristmills and ox treading out the grain.   But they would always say to me, “Where do you live?” And I think they thought I must have had a barn and an ox or I lived by a river to have the gristmill to power my mill. Now, you can see my little mill behind me.   It just sits on my counter. And you're right. Turn it on, pour it in, comes out flour in a matter of seconds.   And I tell people, it's really not any slower or more tedious than taking your flour canister out of your cabinet. And I realize we've deviated in this day and time from even using flour and baking things ourselves when we can go to the store and buy it already baked. But it'll change your life.   I have never seen one dietary change bring so many significant across the board, broad spectrum health benefits to myself, my family, and so many people now that share their testimonies with me. It's just been amazing, just absolutely amazing. And, you know, I always, my husband always likes for me to say, you know, in the 25 years of raising my children on this bread, we only had to take them to the doctor twice for an illness.   Twice. And twice on antibiotics. They needed it.   There's a time and place. Twice to the doctor for an illness. In 25 years, there are people and families that go to the doctor more than that in a week.   So, when people say I can't afford it or I don't have time, I'm like, wow, I can just tell you the life-saving and money-saving advantages are, it's hard to describe. So yeah.   Laura Dugger: (37:33 - 38:05) Yeah. And like you said, it's an enjoyable process. It is.   But also, okay, referencing one other thing, just thinking about these ailments. You had quoted, I believe a doctor just saying about constipation that is, and I don't want to botch it, so I'd love to know if you remember this, that most Americans is that three out of five suffer from constipation or even chronic constipation. And that, was it the number one cause of breast cancer and prostate cancer?   Sue Becker: (38:05 - 39:29) Oh, wow. Yes. I'd almost forgotten that.   Yes. I was listening to a CD that someone shared with me, and it was by an oncologist. And I still remember, I would listen to things as we began to travel and share and teach, and I would listen to teaching.   And so, I had this cassette, if you can remember those or even know what those are. And I remember where I was, I was on I-10 headed to Jacksonville to a homeschool show. And this oncologist at the very end of her message, she said, “Toxins are stored in your, let's see, let me see. So, she said toxins are stored in your fatty tissue. In a woman, it's your breast. It's, and in a man, it's his prostate.”   And she said, “When toxins are not carried out of their, your body daily through bowel elimination, then these toxins get absorbed into the body and stored in your fat tissue.” And she said, “So a direct correlation between cancer and constipation is there.” And, and I was just like, what did she just say?   And that blew me away. I mean, that was not me saying it, this was an oncologist. And she's saying one of the leading issues is constipation.   Wow. Yeah, I'd almost forgotten about that.   Laura Dugger: (39:30 - 39:44) Well, and such a simple swap and getting to still enjoy these foods. But in addition to being healthier and the health benefits and making us feel better, how does this also potentially affect our weight?   Sue Becker: (39:45 - 42:33) Well, that's a good question, because we're all told that bread is bad, that bread will make you fat. And I totally agree. The bread that's in the store is devoid of nutrients.   It's devoid of fiber that fills you up. It's devoid of nutrients that satisfy fiber that fills you up. And it's heavily sweetened, sugared, you know, most of the breads we're eating are not just flour, water, yeast, salt. They're usually loaded with other things.   So, they're not satisfying. The fiber in real bread fills you up. So, like I said, you're not going to overeat, you're going to eat and you're going to be satisfied.   You know, I always tell the story when, when we were eating just bread from the store, I had five children, I would make sandwiches, they would, you know, cut them in half, I would make five sandwiches, they would, or I'd make the whole loaf, actually, they would fight over the last one. After bread, real bread that fills you up, I would make five sandwiches, cut them in half, and sometimes they would eat them all. And sometimes they wouldn't.   It was because it was filling, and it was satisfying. And that's something people need to understand. Also, the nutritional deficiency in the foods that we're eating in the store, especially our bread, they're leaving us malnourished, really.   Dr. Denmark, one of the oldest, well, the oldest practicing pediatrician in the country, she lived right here in Georgia. And she said, “We're the most undernourished, overfed people in the world.” We eat a lot because we're never satisfied, because the foods we're eating does not supply our body with the nutrients that we need.   And so, we're constantly craving. I don't think a lot of people don't understand what cravings are. You're craving food because you're needing a nutrient, you know.   And so, we find that we can eat and eat and eat, and, or not we, but Americans can overeat, and they do overeat because they're never satisfied. And so, real bread fills you up, real bread satisfies, it takes those sugar cravings away, which, you know, a lot of high calorie foods, they're loaded with sugars, and that's what we're craving a lot of times. I read something, women tend to crave sweets and chocolate, and men tend to crave salty.   And, but both, if we're craving, you know, processed foods, you know, you can sit down and eat the whole bag of cookies, where you make cookies from freshly milled flour, one, maybe two, if you go three, you kind of go, I really didn't need that one, you know. So, it's just filling, it's satisfying. We have so many people, testimonies of people saying they've lost, one lady said she lost over a hundred pounds, that was over the course of a while, you know, of a year or so, but she did it right.   She just started eating real food that nourishes and satisfies.   Laura Dugger: (42:34 - 44:21) I want to make sure that you're up to date with our latest news. We have a new website. You can visit thesavvysauce.com and see all of the latest updates.   You may remember Francie Heinrichson from episode 132, where we talked about pursuing our God-given dreams. She is the amazing businesswoman who has carefully designed a brand-new website for Savvy Sauce Charities, and we are thrilled with the final product, so I hope you check it out. There you're going to find all of our podcasts, now with show notes and transcriptions listed, a scrapbook of various previous guests, and an easy place to join our email list to receive monthly encouragement and questions to ask your loved ones, so that you can have your own practical chats for intentional living.   You will also be able to access our donation button or our mailing address for sending checks that are tax deductible, so that you can support the work of Savvy Sauce Charities and help us continue to reach the nations with the good news of Jesus Christ. So, make sure you visit thesavvysauce.com.   And throughout the years, you've seen these different trends from Atkins to Paleo, and now a lot of times we're told gluten is the enemy, but I love how you say that wheat can actually be the cure, not the cause.   So, can you elaborate on that, and even why some people with gluten sensitivities may still be able to consume bread that was made with freshly milled grain?   Sue Becker: (44:21 - 1:01:23) Right, so, yeah, I think what people need to understand is what gluten actually is. And gluten's not really even in grains, it's just an easy way to verbalize it, I guess. So, gluten is the stretchy substance that forms from two proteins that are found uniquely in the wheat family of grains.   So, when you mill wheat into flour, and you hydrate it, wet it, mix it, you know, make a dough out of it, those two proteins, gliadin and glutamine, they form this stretchy substance called gluten. Well, it's very important in bread making that you have these two proteins, because when you make a yeast leavened bread, whether it's sourdough or commercial yeast today, those organisms feed on the carbohydrates both in the wheat and in your dough, and they produce carbon dioxide gas. So, that gluten, those stretchy strands of protein, those two proteins, they trap that carbon dioxide gas, and that's what enables the bread to rise.   So, it's unique to the wheat family of grain. It has always been there. It's why wheat is the king of bread making and always has been.   Who put those two proteins in the wheat family of grains? God did. And just so you know, wheat is not genetically modified, and it has not been altered to produce wheat that has a higher gluten content.   What determines the protein content of grain more than anything, which, what did I say gluten is? It's formed from two proteins. What determines the protein content in grain more than anything is rainfall during the growing season.   So, that's why here in the southeastern United States, we can't make yeast bread making wheat. We can't grow it because we have too much rainfall and it's too warm. So, we grow what's called soft wheat or pastry flour.   That's why southerners eat biscuits, because that's the kind of bread that we can make with the wheat grown here. The colder, drier climates in the breadbasket states of the country, they grow the hard bread making wheat. Now herein lies the problem.   When those steel rolling mills came on the scene and began to take the bran and germ out, what did they leave us with? Protein and starch. Those gluten forming proteins and starch are in that endosperm.   God never intended us to eat that white flour, those protein and starches without the vitamins, the minerals, the enzymes, the vitamin E that the bran and germ provide. So, therein lies a lot of the problem and that's what causes so many digestive issues is that we aren't getting the nutrients and the fiber that will keep our bowels clean and our digestive system moving the way it is supposed to. Now herein lies a bigger problem is that in the food industry and the American people's craving for fluffier bread.   In the food industry, they thought, okay, we can give you fluffier bread. If we take the wheat and we wash it until only all that is left is those two proteins, those gluten forming proteins. They get this stretchy substance and then they dry it and powder it and they add even more pure gluten forming proteins to that white bread.   So, now we have an even bigger problem and then and even in that whole grain bread, people want fluffy bread. They don't want, you know, coarser whole grain bread. So, check your ingredients.   That 100% whole grain bread that you might be already buying, third or fourth ingredient gonna be vital wheat gluten or gluten flour, whatever they call it and that is greatly upsetting the fiber to flour ratio and causing digestive issues. And then, you know, just the heavily consumption of that bread and you know, the commercially processed bread is a real problem. So, now what we have is people, you know, Americans consuming this bread.   Now, they have every symptom of something called celiac disease. Celiac disease is real. It is genetic.   I am learning. I used to say it's not reversible, but I am learning something that you might have the genes for celiac disease, but they can be turned on or turned off. So, perhaps what is happening is you might have the gene, but now it's being turned on by eating and consuming this high gluten, if you will, bread out of context, not the way God made it.   But then also what is also happening is so now we have people that have all the symptoms. Well, let me back up and just explain what celiac disease, celiac disease, true genetic celiac disease. You are born with these genes, the inability to break down that and metabolize gliadin.   That's one of those gluten forming proteins, which the whole wheat family has that. So, if you can't break it down, it's going to cause digestive issues, abdominal cramping. It's going to eventually as those that protein gets dumped into your large intestine, your bowel, it's going to lay down the villi.   You're going to have leaky gut. You're going to have all these issues. That is true genetic celiac disease, but it affects less than 1% of Americans have those genes and have it turned on for true genetic celiac disease.   So, what is being diagnosed today? Well, everybody eating the commercially processed high gluten packed or you know bread, they're developing the same symptoms, digestive issues, abdominal cramping, laying down the villi. So, they're being diagnosed with celiac disease when it a lot of times is not true genetic celiac disease and I'm not professing to be a medical professional.   I'm not giving anybody medical advice, but here's the good news that I do want to say to you. Non-genetic celiac disease is totally reversible. And the good news is people are finding some that have been diagnosed with celiac going gluten-free been gluten-free for 20 years.   They're finding they can eat the freshly milled flour because it has the right ratio and the good fiber and the good nutrients to heal their gut, cleanse their gut, and get their bowels moving, cleans out. So, bring that villi back to life and they're thriving. They're not just tolerating the bread.   They're thriving and finding reversal of many, many, many health issues. And another big issue too is people don't understand that for the most part digestion begins in your mouth, carbohydrate digestion. You chew your food, your saliva mixes with your food and there's an enzyme carbohydrate digesting enzyme called amylase.   Once you swallow that down in your stomach, your stomach is where protein digestion takes place. It must have an acid environment for those protein digestive enzymes to work. God knew that we're fearfully and wonderfully made.   He created cells in our stomach to produce acid brings the pH. If y'all know what pH is down to one very, very acidic could eat a hole in your stomach. But he also created these cells that produce mucus that lines our stomach and protects it from that high acid.   So, that's where protein digestion needs to take place. Here's the problem. What is one of the most commonly prescribed drugs in America? Prilosec, Nexium.   These are antacids. They're prescribing it for something called acid reflux, which is only compounding the problem. So, these antacids are doing exactly what the name of them describes.   They're alkalizing your stomach acid. So, what's that going to do to protein digestion? It's going to compromise it.   Huh? So, yeah, and the real cause of acid reflux is not too much stomach acid. It is actually too low stomach acid.   Our body's not getting the nutrients that needs to produce that stomach acid. Now, it's acid enough that when it comes back up in our esophagus it burns, but there's a little flap that God created right there at our stomach and our esophagus called the epiglottis. Do you know what's and it's supposed to close so that when that stomachs churning and doing its digestion, it doesn't back that acid doesn't back up into your esophagus, but it closes.   It's stimulated to close by the high acid in your stomach. Do you see what's happening here? So, we're being prescribed an antacid which now we don't necessarily get the burn, but there's all kinds of side effects.   We've compromised protein digestion, which what did we say gluten is protein. Also, do you know the technical term for an allergy a food allergy not a sensitivity or an intolerance the technical term for a food allergy is an adverse reaction to a protein component of your food. I have never seen so many food allergies as we see today.   It's very interesting. Some people are diagnosed with a gluten sensitivity. Well, of course, I think everybody is sensitive to the bread and the store.   Some people can tolerate a little bit better than others, but I know when I occasionally, you know, we go out to a party or an event and we usually avoid bread, but sometimes it's on everything. You know, I know I wake up the next morning and I'm like, I don't feel good. I have a stomachache.   So, I think everybody is sensitive to the bread in the store, but we have now hundreds of testimonies of people who thought they had to be gluten-free or say I have, you know, I haven't eaten bread in 20 years because made me sick. It did this it did that and they are finding they can eat the freshly milled flour because even wheat because it's the right proportions all the nutrients, you know, one of the amino acids that's found abundantly and wheat is glutamine Google it and you'll see a lot of health professionals will actually give you glutamine supplements to heal your gut and it's and it's in the bread. So, then part of the other problem that I see then when people think they're gluten-sensitive or have to be gluten-free now mind you if you truly are genetic celiac, you probably will not be able to eat wheat and I'm saying probably now because I'm learning some things that we can turn those genes off.   I don't know but if you truly are genetic celiac, but that is going to be a diagnosis that probably came when you were young you were going to always have had symptoms of these if you are now 20 or 30 and all of a sudden having these issues and you've been eating wheat all your life chances are you're not true genetic celiac. So, that's something you need to look at but people are finding they can eat the flour. They can eat the wheat and part of a real concern of mine is when you go gluten-free if you don't really need to I've been doing some studying as a food microbiologist gut microbiome has been a big topic.   I've shared I've taught way before it was trendy on, you know probiotics and all of that and fermented foods. I've been teaching it since 1992 but what happens that they're finding on these gluten-free diets. It's actually diminishing your good gut microbiome and encouraging the growth of more pathogenic making you more susceptible to C. diff, E. coli and other sickness causing organisms.   Then you're going to have those organisms are critical for breaking down food that gets dumped into the large intestine and encouraging digestion and enzymes that they create and all kinds of B vitamins and I could go on and on so that is being compromised the next thing, you know, you have allergies to eggs allergies to milk these very restrictive diets change that gut microbiome and they are causing a lot of gut health issues and allergy issues. I've talked to two people in the last few months one lady told to go gluten-free been gluten-free for years. She with tears in her eyes couple of weeks ago came down from Ohio hugged me in was came to our store just wanted to come to our store.   I happen to be here that day. She hugged me tears in her eyes and said I was down to eight foods that I could eat another lady in one of my classes came up and said I was down to seven foods that I could eat, you know, so It puts you on a treadmill that I don't think you want to be on when you start very restrictive diets. It's and not just gluten-free, but even you know, the carnivore and the keto and the paleo the heavy meat diets you need whole grains to break the fats down and cholesterol that those foods are providing and I'm a meat eater.   I mean, that's fine, but to exclude the most nutrient-dense food group God has given us in my mind is very dangerous. Let's see if we can get healing and reverse that I have a podcast and I do it's the bread stories now and I one of my favorites and I recommend it more often than any other is episode 66 sit with Sarah Valentine if anybody that I hear of that say they have to be gluten-free or their celiac, I would say she fit the bill for what surely seemed like a true genetic celiac. She was diagnosed in I think she was around 15 or I don't remember her age.   She was in high school. I think but she had always had trouble even as a little one and she was diagnosed with celiac and she said at the end of the podcast, she goes either God supernatural healed me or it was a misdiagnosis, but she had been gluten-free for 15 years. I believe it was and she told me she said and I she had a dairy allergy.   She couldn't eat dairy and she said, you know dairy I cheated on a little bit because it would just cause me a little discomfort. She goes I never cheated on gluten. Well, her brother and her mother heard about me and they Sarah was off at college and they got a mill and started milling because her brother's children had some health issues.   I think they have warts and my work stories are great. But anyway, bought a mill. She came home from school and they said Sari.   We want you to try this. You nope. Nope.   Nope. I'm I can't finally they talked her into trying a little bit should she ate it no issues at all and she told me on that podcast. She said I pooped the best I've ever pooped.   I have pooped in a long time the next morning. I slept the best. I had no headaches had no adverse reaction and she's become if any anyone My poster child for you know, reversing what appears to be celiac disease and being able to thrive on real bread and freshly milled wheat with the right balance of those protein starches nutrients fiber enzymes vitamin E all the things that bring healing and improve digestion get the bowels cleaned out and the gut healed.   So, yeah, it's something that I think excites me the most and I call it food freedom because what I'm seeing is people are in bondage and you know, when you can't eat this and you can't eat that and I understand there's some I have a granddaughter that has a dairy a true dairy allergy and I get it and those are real and you don't want to you know diminish those but we are seeing so many people that the bread in the store totally disrupts their system and causes all kinds of issues were seeing them not only like I said tolerate bread made from freshly milled flour, but bring healing bring healing and I that is so much our Lord that God knows what he's doing in his intentional design. He is all about healing and freedom versus of setting the captives free.   Laura Dugger: (1:01:38 - 1:01:40) Oh gosh, that was a big one. Yeah.   Sue Becker: (1:01:40 - 1:02:10) Yeah, but it also just one real practical thing as we're talking about gluten and fermentation with sourdough. This is a two-parter because if you feed it with white flour or add that I'm assuming that diminishes effects and if you feed it with fresh milled flour and then add that to bake it in bread, is that like double the benefits because you've got the fermentation and the grain or how does that work?   Sue Becker: (1:02:10 - 1:07:07) You know, I can't find any real definitive information, but let's back up and let's talk about sourdough with white flour there for a while when we were still traveling back in the probably early 2000s a lot of teaching coming out going even celiacs can eat, you know sourdough bread and they were making it with white flour and all of this. Is it better than the stuff you're buying in the store? Maybe but white flour is white flour and it's still process is still been stripped of all the vitamins the minerals and the fiber.   So, in my viewpoint, it is no better for you. If you're making it's kind of a waste of time if you're making sourdough bread with white flour. Now, if you start milling your own flour and making your sourdough with that, that's a whole other realm.   And like I said, I've done lots of studies most what I find when I read is that when we went to commercial yeast, we gave up flavor. So, I get that and that the bread is kind of flavorless now. So, I get that a little bit but as Americans and especially children, we like our fluffy bread, don't we?   Yeah, so, kids, you know, don't fret if you're making bread with commercial yeast. That's the way I make most of my bread. But as a microbiologist and knowing that when those lactic acid organisms feed on sugars, they produce B vitamins.   That's like yogurt. Why yogurt has B vitamins and maybe your milk, you know, just uncultured milk doesn't. So, I know that that increases the availability of those nutrients.   So, I think there is definitely some nutritional advantages that you take it to a whole new level. But what I say that commercial yeasted bread is not healthy and you can't do that that you only need to be doing sourdough, you know, I learned to make sourdough from white flour when I was first married long before milling came into our family by the time I had my children I had vacated that and then when I started milling I used commercial yeast and have for most of my years and we saw tremendous health benefits. So, I don't diminish one over the other but I certainly recognize that yeah, you might have some better nutrient bioavailability. I don't buy into the that you have to do the long fermentations to prevent the anti-nutrients like phytic acid from keeping you from absorbing minerals because I've had mineral checks and we've seen people testify that they had to have blood transfusions regularly because they were anemic all their life.   They start milling making their bread with commercial yeast, you know, and they're no longer anemic and we've seen countless people that and the same with me. I'm never low in my minerals. So, I don't buy into that.   But I say, you know, hey if you feel like you can digest sourdough bread better than commercial yeast leavened bread. I'm not going to argue with you go for it do it. But I also don't want to put a heavy burden on especially young moms that are like it's going to take me three days to make bread, you know, or it's you know, no, it doesn't have to so that's kind of my stance on it.   Do what works for your family sourdough is a rhythm. So, you got to kind of get into it about the time I get into it. We take a trip.   I go speak somewhere. I'm gone for four days and I'm like, okay, where am I with this? So, you know, that's just kind of my viewpoint and what I want to encourage people do what works for you what you want what your family likes.   I love I've got sourdough bread rising right now. There's times when I just like I just want you know, that chewy that nice flavorful bread and then there's other times where I want a soft loaf of bread for a good Southern tomato sandwich or my kids like peanut butter sandwiches, you know, so do what works do for your family do what your family is going to eat and love and you know, my husband has a philosophy if it doesn't taste good. It's not good for you.   So, if your family, your children, especially don't like the texture and flavor of sourdough some people do but if especially if your kids are used to the bread from the store, that's going to be a hard transition for them. And if they're not going to eat it and balk at it, then it's not going to bring them the health benefits that you're trying to do for your family. So, make what's cul

Matt Parrino and Ryan Talbot recap Sunday's big game and celebration in Orchard Park as the Buffalo Bills closed down Highmark Stadium with a monster blowout win over the New York Jets Love SHOUT? Want to buy some swag to support the show and get decked out in our official gear? Check out the brand new "SHOUT!" store for apparel, headwear and much more! ⁠https://sportslocker.chipply.com/SHOUT/store.aspx?eid=405259&action=viewall What is the "SHOUT!" Bills text insiders? Want to join? You can get analysis from Matt and Ryan right to your phone and send texts directly to them both! Text 716-528-6727 or Click here: https://joinsubtext.com/c/shoutbuffalobills Sign up for the NYUP Bills newsletter! Don't miss all the Bills coverage. Head over to www.Syracuse.com/newsletters to start getting your Bills stories and the podcast delivered right to your inbox. The "SHOUT!" Buffalo Bills football podcast is available on Apple, Spotify, Google, Stitcher, and wherever you listen to podcasts Follow @MattParrino (⁠https://x.com/MattParrino⁠) and @RyanTalbotBills (⁠https://x.com/RyanTalbotBills⁠) on X Find our Bills coverage whenever you consume social media Instagram: http://www.instagram.com/buffalobillsnyup Facebook: http://www.facebook.com/buffalobillsnyup⁠ X: ⁠https://x.com/billsupdates Learn more about your ad choices. Visit megaphone.fm/adchoices

Happy New Year! NVIDIA just spent $20 billion to hollow out an AI company for its brains, while Meta and Google scramble to scoop up fresh talent before AI gets "too weird to manage." Who's winning, who's left behind, and what do these backroom deals mean for the future of artificial intelligence? Andrej Karpathy admits programmers cannot keep pace with AI advances Economic uncertainty in AI despite massive stock market influence Google, Anthropic, and Microsoft drive AI productization for business and consumers OpenAI, Claude, and Gemini battle for consumer AI dominance Journalism struggles to keep up with AI realities and misinformation tools Concerns mount over AI energy, water, and environmental impact narratives Meta buys Manus, expands AI agent ambitions with Llama model OpenAI posts high-stress "Head of Preparedness" job worth $555K+ Training breakthroughs: DeepSeek's mHC and comparisons to Action Park U.S. lawmakers push broad, controversial internet censorship bills Age verification and bans spark state laws, VPN workaround explosion U.S. drone ban labeled protectionist as industry faces tech shortages FCC security initiatives falter; Cyber Trust Mark program scrapped Waymo robotaxis stall in blackouts, raising AV urban planning issues School cellphone bans expose kids' struggle with analog clocks MetroCard era ends in NYC as tap-to-pay takes over subway access RAM, VRAM, and GPU prices soar as AI and gaming squeeze supply CES preview: Samsung QD-OLED TV, Sony AFEELA car, gadget show hype Remembering Stewart Cheifet and Computer Chronicles' legacy Host: Leo Laporte Guests: Dan Patterson and Joey de Villa Download or subscribe to This Week in Tech at https://twit.tv/shows/this-week-in-tech Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Sponsors: zscaler.com/security canary.tools/twit - use code: TWIT monarch.com with code TWIT Melissa.com/twit redis.io

We unpack how AI turns Google reviews into real revenue by cutting leakage, lifting ad performance, and converting bottom-of-funnel readers with responses that actually inform and persuade. George Swetlitz of Right Response AI shares agentic workflows, CRM-powered personalization, and a playbook for multi-location growth.• Reviews as the true bottom of the funnel• Leakage defined and how to stop it• Personalizing review requests from CRM data• Reducing friction with prompts and draft assistance• Building a marketing fact library for replies• Agentic flows and narrow prompts for quality• Compliance checks for sensitive information• Case study from a 100‑location brand• Why more people read reviews than websites• Bringing website-level detail into review responsesGuest Contact Information: LinkedIn: linkedin.com/in/george-swetlitzWebsite: rightresponseai.comMore from EWR and Matthew:Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon PodcastFree SEO Consultation: www.ewrdigital.com/discovery-callWith over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you'll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve. Find more episodes here: youtube.com/@BestSEOPodcastbestseopodcast.combestseopodcast.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastConnect With Matthew Bertram: Website: www.matthewbertram.comInstagram: @matt_bertram_liveLinkedIn: @mattbertramlivePowered by: ewrdigital.comSupport the show

Happy New Year! NVIDIA just spent $20 billion to hollow out an AI company for its brains, while Meta and Google scramble to scoop up fresh talent before AI gets "too weird to manage." Who's winning, who's left behind, and what do these backroom deals mean for the future of artificial intelligence? Andrej Karpathy admits programmers cannot keep pace with AI advances Economic uncertainty in AI despite massive stock market influence Google, Anthropic, and Microsoft drive AI productization for business and consumers OpenAI, Claude, and Gemini battle for consumer AI dominance Journalism struggles to keep up with AI realities and misinformation tools Concerns mount over AI energy, water, and environmental impact narratives Meta buys Manus, expands AI agent ambitions with Llama model OpenAI posts high-stress "Head of Preparedness" job worth $555K+ Training breakthroughs: DeepSeek's mHC and comparisons to Action Park U.S. lawmakers push broad, controversial internet censorship bills Age verification and bans spark state laws, VPN workaround explosion U.S. drone ban labeled protectionist as industry faces tech shortages FCC security initiatives falter; Cyber Trust Mark program scrapped Waymo robotaxis stall in blackouts, raising AV urban planning issues School cellphone bans expose kids' struggle with analog clocks MetroCard era ends in NYC as tap-to-pay takes over subway access RAM, VRAM, and GPU prices soar as AI and gaming squeeze supply CES preview: Samsung QD-OLED TV, Sony AFEELA car, gadget show hype Remembering Stewart Cheifet and Computer Chronicles' legacy Host: Leo Laporte Guests: Dan Patterson and Joey de Villa Download or subscribe to This Week in Tech at https://twit.tv/shows/this-week-in-tech Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Sponsors: zscaler.com/security canary.tools/twit - use code: TWIT monarch.com with code TWIT Melissa.com/twit redis.io

BYU football lost Jay Hill and Jernaro Gilford to Michigan. Despite those moves, BYU has retained some key defensive personnel. Many BYU players shared "Run It Back" messages, making it clear they would be returning for the 2026 season. KSL Sports BYU Insider Mitch Harper discussed those announcements and also the latest on the defensive coordinator search to fill the void left by Jay Hill. Also, what went right and what went wrong for BYU football in 2025. Harper discussed that. Then, finally, Cougar Stock Exchange looks at BYU Basketball as the Cougars move up in the AP Top 25 poll. But the talent of AJ Dybantsa shines bright after a road win at Kansas State. Subscribe to the Cougar Tracks Podcast to stay up-to-date with all the daily episodes. Cougar Tracks is on YouTube and X every weekday at Noon (MT), and KSL NewsRadio at 6:30 p.m. (MT). Apple: https://podcasts.apple.com/us/podcast/cougar-tracks/id1146971609 YouTube Podcast: https://kslsports.com/category/podcast_results/?sid=2035&n=Cougar%20Tracks Spotify: https://open.spotify.com/show/2NCF1KecDsE2rB1zMuHhUh Download the KSL Sports app Google: https://play.google.com/store/apps/details?id=com.bonneville.kslsports&hl=en_US  iOS: https://apps.apple.com/us/app/ksl-sports/id143593 Mitch Harper is a BYU Insider for KSLsports.com and hosts the Cougar Tracks Podcast daily on KSL Sports YouTube and KSL NewsRadio (SUBSCRIBE). Harper also co-hosts Cougar Sports Saturday (12–3 p.m.) on KSL NewsRadio. Follow Mitch’s coverage of BYU athletics in the Big 12 Conference on X (formerly Twitter) and Instagram: @Mitch_Harper. Want more coverage of BYU sports? Take us with you wherever you go. Download the new and improved KSL Sports app from Utah’s sports leader. Allows you to stream live radio and video, keeping you up-to-date on all your favorite teams.

Happy New Year — and welcome to 2026.We're kicking things off with practical, tactical visibility strategies for brick-and-mortar business owners who want to be found first in a world that's changing fast.People aren't just searching on Google anymore. They're using tools like ChatGPT and other AI-powered platforms to find the best businesses in their area. And here's the truth: those tools pull information from what already exists online.That means your Google Business Profile, your website, and your social media channels still matter — a lot.In this episode of Brick and Mortar Visibility, we're focusing on one of the most powerful tools you can use right now: video.Video keeps people on your social platforms longer, builds trust faster, and helps algorithms push your business further — which ultimately helps AI tools recognize your brand as relevant and credible.I'm breaking down four simple ways to use video strategically so:People stay on your channels longerYour brand builds authority and familiarityYour visibility compounds instead of stallsAnd your business shows up when people are actively searchingIf you want your business found first in 2026, this episode will help you understand why video matters — and how to use it without overthinking it.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Happy New Year! NVIDIA just spent $20 billion to hollow out an AI company for its brains, while Meta and Google scramble to scoop up fresh talent before AI gets "too weird to manage." Who's winning, who's left behind, and what do these backroom deals mean for the future of artificial intelligence? Andrej Karpathy admits programmers cannot keep pace with AI advances Economic uncertainty in AI despite massive stock market influence Google, Anthropic, and Microsoft drive AI productization for business and consumers OpenAI, Claude, and Gemini battle for consumer AI dominance Journalism struggles to keep up with AI realities and misinformation tools Concerns mount over AI energy, water, and environmental impact narratives Meta buys Manus, expands AI agent ambitions with Llama model OpenAI posts high-stress "Head of Preparedness" job worth $555K+ Training breakthroughs: DeepSeek's mHC and comparisons to Action Park U.S. lawmakers push broad, controversial internet censorship bills Age verification and bans spark state laws, VPN workaround explosion U.S. drone ban labeled protectionist as industry faces tech shortages FCC security initiatives falter; Cyber Trust Mark program scrapped Waymo robotaxis stall in blackouts, raising AV urban planning issues School cellphone bans expose kids' struggle with analog clocks MetroCard era ends in NYC as tap-to-pay takes over subway access RAM, VRAM, and GPU prices soar as AI and gaming squeeze supply CES preview: Samsung QD-OLED TV, Sony AFEELA car, gadget show hype Remembering Stewart Cheifet and Computer Chronicles' legacy Host: Leo Laporte Guests: Dan Patterson and Joey de Villa Download or subscribe to This Week in Tech at https://twit.tv/shows/this-week-in-tech Join Club TWiT for Ad-Free Podcasts! Support what you love and get ad-free audio and video feeds, a members-only Discord, and exclusive content. Join today: https://twit.tv/clubtwit Sponsors: zscaler.com/security canary.tools/twit - use code: TWIT monarch.com with code TWIT Melissa.com/twit redis.io

Christina and Jeff kick off the new year of Overtired sans Brett. They delve into Christina's impending cervical spine surgery, ICE raids, and neighborhood signal groups. How do you keep mental health in check when Homeland Security is in your alley? Tune in for a wild start to 2026. Sponsor Copilot Money can help you take control of your finances. Get a fresh start with your money for 2026 with 26% off when you visit try.copilot.money/overtired and use code OVERTIRED. Chapters 00:00 New Year Kickoff 00:41 Personal Updates and Health Challenges 01:49 Surgery Details and Insurance Woes 04:45 Exploring Surgery Options and Recovery 12:44 Journaling and Mental Health 15:40 The Artist’s Way and Creative Practices 24:31 Unexpected Alley Incident 38:10 Family Activism and Signal Setup 38:52 Unexpected End of Year Incident 39:35 Speculations and Concerns 40:13 Dealing with Law Enforcement 45:35 Reflections on Responsibility 54:43 Gratitude for Signal 59:31 Tech Talk: Synology and Backup Solutions 01:03:08 Mac Updater Alternatives 01:10:03 Conclusion and Well Wishes Show Links Journaling – The Artist's Way Signal Synology Updatest Join the Conversation Merch Come chat on Discord! Twitter/ovrtrd Instagram/ovrtrd Youtube Get the Newsletter Thanks! You’re downloading today’s show from CacheFly’s network BackBeat Media Podcast Network Check out more episodes at overtiredpod.com and subscribe on Apple Podcasts, Spotify, or your favorite podcast app. Transcript Promise Not to Whine [00:00:00] New Year Kickoff Christina: Well, happy New Year. You are listening to Overtired and I am Christina Warren, and I’m joined as always by Jeff Severance Zel and, uh, Brett Terpstra couldn’t be, uh, here with us in this, uh, happy early 2026 episode, but I’m, I’m super excited to be able to kick off the, uh, the first pot of the year with you, Jeff, how are you? Jeff: I am good. Happy New Year to you. Christina: Likewise, likewise. Um, oh, here, here, here’s to 2026 being significantly better than 20, 25. So Jeff: So far, not so good, but I’m, I’m really, I’m really excited about 2026. I’m Christina: I was gonna say, like, like globally, globally, so far not great, but, but, Jeff: in here. Good in here. Personal Updates and Health Challenges Christina: So, um, so how are, uh, uh, how, how, how is the, I guess a, I guess we can kind of a drill into like a, a brief kind of mental health or, or just personal update thing if we want. Um, how, um. How are things for you so far? Um, I guess the end of the year. How are things with the kids? Um, the [00:01:00] wife, everything. Jeff: the, how the year ended is, and that gets us back to almost a political level. I will save for a topic ’cause boy do I have a story. Um, but, uh, generally speaking, doing really well. Like we traveled, saw my dad and stepmom in Iowa. Saw my in-laws in Indiana, had a really nice, just like generally had a really nice time off. Um, and despite the fact that I’m under a super stressful deadline over the next few days, I feel good. How about you? You got a lot going on. Christina: I, I do, I do. So I guess just kind of a, a, an, an update on, um, the, uh, the Christina, you know, cervical spine, um, saga since we last spoke a couple of weeks ago. Um, I guess maybe two weeks ago now. Um, uh, it was maybe a week ago. Um, uh, it was two weeks ago, I think. Sorry, it was, it was right before Christmas. Surgery Details and Insurance Woes Christina: Um, I was still awaiting, um, hearing back about when I would be scheduled for, uh, surgery and I’m getting, um, uh, artificial disc replacement in, um, I guess [00:02:00] between like C six, C seven of my cervical spine. And I do finally have a surgery date. Yay. Um, the bad, yeah, the bad news is it’s not until February 2nd, so I’ve gotta wait, you know, a month, which sucks. Um, I would have been able to get in, you know, uh, three weeks ago at this point. Um, had I been able to like, I guess like book immediately, but without insurance, like approval, um, I didn’t really want to do that. Um, I think, I think people, uh, can understand why, like, you know, when the doctor’s like, well, we can book you now, but you’ll just need to sign some forms that say you’ll be responsible for the bill if insurance doesn’t pay. Jeff: Oh fine. Get Where’s my pen? Christina: right, right. And I’m like, yeah, this is, you’re gonna keep me overnight just for, you know, observation to make sure like nothing bleeds or, or, or whatever’s a problem. Um, ’cause they’re gonna go through like the, the, the front of my, of my neck to, to be able to reach, you know, um, things that way and, and, and so, [00:03:00] you know, and be under, you know, anesthesia, you know, it’s, it’s, it’s not like a huge critical procedure, but it’s still neurosurgery. Jeff: is through the front of your neck. Christina: and, and, and, and, and, and again, and it’s a neurosurgeon and it’s like, you know, they’re gonna, you know, take some stuff out and try to make sure that like, you know, very, like they’re gonna be, you know, um, screwing up against my trachea and stuff. And like, yeah. I mean, like, you know, it’s, it’s not, it’s not minor. It’s not like I can just go in in an afternoon and be like, oh, I’m, I’m, I can just like walk out. Jeff: Right. Christina: Um, um, although apparently I will feel better, uh, as soon as it happens, but yeah, I mean, this is probably gonna be a six figure, you know, operation, I’m assuming so. No, I, I, I’m sorry. In, in this climate, uh, I don’t feel comfortable. Just, I need my name to be like, oh, yeah, I’ll, I’ll be responsible for that, and then be responsible for trying to track everyone down to, to pay. So that’s the frustrating thing is that, and now of course, you know, you, you get the beginning of the year, a bunch of people have been waiting, you know, to get, you know, things scheduled, I’m sure, and [00:04:00] whatnot. So I’m grateful that I’m scheduled at all. Um, I’m also grateful that right now I’m not insignificant pain, which is a really good thing because if this had been the pain level that I was in for the first few weeks, then like, I wouldn’t, I, you know, I mean, I would wait. I mean, if, if, if you have to wait, you have to wait. But, um, I, I, I might have like pressed upon them like. Is there any way we can move this up? Um, but I’m not in that position, which is good. The only thing is just that the numbness, um, on both arms. But, but, but primarily, yeah. No, I mean, that’s not gone away and, and it’s, and it’s not going to is the thing, right? Like there are a lot of people and like, and I, I’ve started now that I’ve got, got it like actually like done and like scheduled and you know, I’m going through all like the, you know, um, checklist stuff before you, you go in and whatnot. And I have like my, you know, pre-up appointments and all that stuff scheduled. Exploring Surgery Options and Recovery Christina: Um, I am starting to, to look more into, I guess like, you know, I guess recovery videos that people have put up on YouTube and, and reading a few things on Reddit. Although I’m doing my best to, to stay off the internet with [00:05:00] this stuff as much as possible. Um, just because for me it’s, it’s not beneficial, right? Like, it, it’s, it’s one thing if you know, um, you, uh, you don’t like. If, if you can separate and not kind of go down rabbit holes and like freak yourself out or whatever, sure. Maybe it can be good information, but for me, like I, I know my own kind of, you know, limits in terms of, of how much is good for me. And so I’ve, I’ve tried to keep that in moderation, but I have watched a few, you know, videos of people, you know, kind of talking about their experiences. And then of course then that gets used sent with like videos of like doctors who of course, for their own reasons, like are trying to promote like, oh, well you should do the, the, the fusion versus the, the, the disc replacement and, or you should do this versus that. And I’m like, okay. I actually watched one interesting talk that, that some guy gave it a medical conference and neurologist gave it a medical conference and it was a neurosurgeon, I guess is, is the proper term. But that I think kind of really distinctly a, it was very similar to. Exactly what my surgeon said to me, [00:06:00] um, when he was kind of explaining the differences in the procedures. Um, and, and b but kind of went into, I guess like the, the difference in terms of outcomes and, um, and it made me feel better about like that if I’m a good candidate for this procedure, that, that this is, um, the right thing to, to do and probably will be better for me long term. Um, because the, the results are, are better and, but not by a small portion, not like by like a, a gargantuan portion. But they are, they are, there is like a sizable difference between outcomes in terms of whether like the average person who needs a revision, um. For, you know, cervical spine versus getting, you know, disc replacement versus, um, uh, fusion. Fusion has been around a lot longer, and so insurance companies are a lot more likely to approve that. But in Europe, they’ve been doing the, the disc replacement stuff for 25, 30 years. Um, and so there is a lot of data on it, but it’s been a much more recent thing in the United States because insurance companies didn’t really start to do it until about five or 10 years ago. And so, and so, you know, some people will, [00:07:00] like some doctors who very clearly have an agenda on, on YouTube and like, that’s fine, like your practices, your practice and you’re comfortable with what you’re comfortable with. But they’ll be like, oh, we don’t have enough data on, you know, the types of, um, you know, discs that we’re putting in people’s, you know, necks and, and how, how long they, you know, last and, and there might be some differences in terms of if you’re doing like a multi-step, meaning you’re doing like multiple discs at once. Or if, you know, depending on like what, what, what part of the spine you’re in. And like, I, I think at this point for, for artificial disc replacement in the US they’ll do it two steps. So they can do two at once, but they won’t typically do three, although they will do three in Europe. And so there are people who will go to Europe and get the three Jeff: They’re so liberal in Europe. We’ll do three. Christina: Well, I mean, I think it’s a difference in, in that case, just a matter of like, if they’ve been doing the surgeries there longer, you know, then, then they, you know, and, and, and you know, and, and this is not uncommon in, in various forms of, of medicine, you know, where like you have different, you know, procedures and different exploratory things in different fields, in different areas.[00:08:00] So anyway, so then I get kind of trapped into those rabbit holes. But the interesting, the night, the, the, I guess comforting thing is that like, you know, I’ve been reading, you know, around reading, but watching people who were doing vlogs, like after their surgery and like there was this guy who. I was a few years younger than me, but he, you know, posted some updates. I, I guess he got his in July and he kind of did like, you know, updates, you know, kind of like, you know, this was me right after surgery. This was me, you know, three weeks later. This was me however many months later. And that was really great to see. Um, and, and his, his scar actually healed really nicely, which was encouraging. So, um, yeah, I mean, I’m, I’m, I’m, I’m hopeful. I mean, the one thing that’s interesting that, like almost the universal thing that people say, of course you have a few people who say, this didn’t help or, or, you know, this, this was bad or whatever. And, and obviously like that’s always terrible to see that, but you know, you’d have to kind of like go by law of averages. But the, one of the central kind of things is a lot of people being like, I should have done this earlier. And, and so I’m feeling good about that because that is, I, I, I, I don’t know what this says about me, [00:09:00] but like there’s was never a moment in my mind where I’ve been like, oh, I’m not gonna get the surgery as soon as I can get the surgery. That’s never even been part of my like, thought process. And, and, and, and, and it’s funny because I think that like, that is actually odd compared to almost everybody else. Um, the general public, I guess, who goes into these sorts of things. Um, or at least the people who are vocal on the internet, right? So, so maybe like, maybe there are a lot more people like me who just don’t go to forums and comment on stuff and are just like, yeah, I’m gonna get the surgery because that’s what the doctor says. There’s the right thing to do, and that’s what makes sense to me and I wanna, you know, not be in pain and I wanna be able to feel my arm and all that stuff. Um, but there are a lot of people who, I don’t know why, um, I mean, I guess the idea of surgery is, is really scary. And, and like, I can, I can understand that obviously, but to the point where they’re like, okay, well no, I’m gonna try physical therapy and I’m gonna do everything I can to avoid surgical intervention. And I’m, I’m like, no. Like, like [00:10:00] freaking cut me up, doc. Right? Like, like, like, get me in, get me in. Like, let’s get better, right? Like, I, I’m not, I’m not here to like fuck around with like, ’cause right now, because the immediate pain is not there, I could be okay. Right? Like, I Jeff: Sure. Christina: try steroids, I could try pt, I could try to do other types of therapies and be like, well, maybe that will move the nerve around. Or maybe it can get the disc like UN you know, bolt, whatever the case may be. And maybe I won’t need surgery. Um, or I could let this go on longer and continue to be weakness, you know, and, and, and in, you know, it’s not like I’m not in, I’m, I’m not in active pain, but it’s not, not painful at certain times. Not worrying about is this just going to become like a permanent way that I feel, which would be. Awful. Um, and, you know, and, and, and like, it’s not the most debil debilitating thing, like I said. Um, if, if I was in a position where I, I couldn’t get surgery, obviously I could be okay right now, but you never know. Also, like, when is it going to, to swap again? Right? [00:11:00] Like, and, and, and, and for me, I’m also, I’m like, I, I don’t wanna have to like, live in fear of doing something, you know, to my arm or my neck or, or whatever, and, you know, making things worse. So, Jeff: right. Oh, I’m glad you’re doing it. Christina: yeah, me too. So anyway, that was a long-winded update, but Wow. Jeff: Yeah, that’s intense. So I’m really glad the pain is not what it was ’cause Holy shit. Christina: Yeah, the pain was, was really, really bad. And I, like, I look back now and it’s, you know, I, I guess ’cause it’s been a couple of weeks since it’s been really debilitating and it is, and again, I don’t know like that this is me or this is like just somebody else, but I, or this is me or this is the comment with other people. Sorry. Um, is that. Like when I’m not in pain anymore. It is such, so much like, I mean, depression is like this too. It’s so much like a vacuum. It’s like when you’re in it, that’s all you can see. But when you’re out of it, like it’s so easy to forget what it was like Jeff: Yeah, yeah, totally. Completely. Christina: totally completely right. Yeah. Jeff: Yeah. I can even imagine being in the [00:12:00] situation you’re describing, knowing I have a surgery coming up and being like, well, do I want to? Which, like, to your point now, you make that call and you’re worrying forever. Am I gonna wake up? And this thing’s there. Next time it happens, I gotta wait another God knows how long before the surgery, when I’ll know it’s time. Like, you know it’s time now. Get in there. Christina: No, totally, totally. And and that’s the thing. And I think sometimes it can be. Like I said, like when you’re not in the thick of, of it, whether it’s like, you know, feeling depressed or feeling overwhelmed or, or stressed or, or in physical pain or whatever, like it’s easy for to forget like what that can be like. And so I have to just kind of like remind myself like, no, this was really fucking bad. And yeah, you got through it and now you’re on the other side of it. And so you’re like, oh, okay, well, you know, I, I, I could, you know, do whatever, but you’re like, don’t, don’t forget what that was like. Right. Journaling and Mental Health Christina: Um, sometimes I think like, and, and I, and I’m bad at remembering to do this, but new thing for the new year, I guess is why, um, it is important I think to like write things down, right. Like however we’re feeling, whether it’s, you know, good, bad, whatever. [00:13:00] Sometimes, like for me, like it is Jeff: Just like journal you mean, right? Christina: Yeah, exactly. Yeah. Yeah. Be, because it can be useful just to like look back and like, if you’re in a darker spot to remember, hey, there were times when I felt this way. Right. Might not bring, bring me back to that place. But it’s a good reminder. But also I think almost just, it’s importantly, it’s, it’s, it’s the inverse where it’s like you need to remember when you’re in a good place. What it can be like to be in a worse place. Um, because, you know, I think that’s why sometimes people make decisions they make about what medicines they’re going to take or not take or what therapies they’re going to continue or not continue. And, um, and it’s, and it’s really easy to get into that, you know, cycle of, okay, well I’m fine now, um, because you’re removed enough from what it felt like to be bad, you know? And, and then, and, and, and also I think sometimes like, uh, and this is why I wish that I’ve been journaling more over the last few years. You can really get yourself into a deep depression and not realize it. Jeff: Yes, yes. Yeah. And I feel like journaling too, just like helps you internalize some of the flags and [00:14:00] warning signs, even if you’re never looking back, like, ’cause you’re gonna process them a little bit. Christina: yeah, yeah. Jeff: can’t, I, I’ve journaled over the years for stints of time. I can’t go back into them. I almost like, I almost like bounce off the page when I try. Um, but I really have come to believe that just the act of doing it is the thing. Christina: agree. Jeff: Yeah, Christina: Yeah, I agree. Yeah, I, I usually don’t re reread my old stuff either, and I haven’t journaled regularly in a really, really long time, and I actually would like to get back into that again. I think it would be better for my overall health, but similar to you, it’s one of those things I wouldn’t necessarily revisit, Jeff: But now, you know, you have a document, you have a reason to go back into it. Christina: right. Well, but, but also, I mean, I think to your point, just the act of doing it, um, you know, and this is case, we’re both writers. I think this is the, the case for a lot of, of people who, who write like it, it is one of those things that like, that’s what will almost like cement it in my mind. You know what I mean? Like, as, as, as mattering [00:15:00] like, like even if it’s something innocuous, even if I don’t remember the small details of just that, that the fact that like, I’ve done it, like, like to your point, helps you kind of process things and kind of, you know, act more as kind of a therapeutic place. Jeff: Yeah, I don’t, when I’m writing like that, or just in general, I don’t feel like I’m writing from my brain or feel like I’m writing on my brain. Christina: Yeah, yeah. Jeff: It’s like I am actually putting the information in, not drawing it out weirdly. Christina: Yeah. Yeah. No, I, I know, I, I, I, I love that actually, I’ve never thought of it before. Writing on my brain. I love that. That’s really, that, I think that’s really profound. Jeff: Yeah. So there’s, um, there’s a kind of journaling that I wish I, I, well, I don’t beat myself up at all to be clear about this ’cause that I’m too old to do that anymore. The Artist’s Way and Creative Practices Jeff: Um, but there’s this book I read back in. Oh God, 2019 99 called The Artist’s Way by this woman Julie Cameron. And I don’t remember much about this book except for, and I probably have talked about it on this podcast [00:16:00] years ago at this point, but she has this practice, she calls morning Pages. And the idea is you sit down first thing in the morning, you fill three pages, you don’t think about what you’re writing or why you just keep the pen moving. And, and I, what I have found, that’s the only kind of real regular journaling I’ve ever done. It’s a great, great hack for me. ’cause it, it, I can do that. And I fill, I’ll fill a, you know, big notebook and I have a box full of them from over the years. ’cause again, I’m old. Um, but what is, I have never, I don’t think there’s been a single day that I’ve done those morning pages when I haven’t been a little surprised and something hasn’t emerged that. I’m like, I’ll think to myself, well shit, if I hadn’t have done this, where would that have stayed and lived and, and lodged itself. Right. Like, um, so anyway, I I’m glad you are bringing this up ’cause it’s reminding me of that and New Year is a great time to be thinking about that. Christina: Totally, totally. No, I love that. And I, yeah, I, I found the book The Artist’s Way, a Spiritual Path to Higher [00:17:00] Creativity. Jeff: Yes, Christina: and it’s like this yellow gold book, but like, apparently, and then like they, they, they, they, they sell Morning pages Journal, a Jeff: they do, of course. I Christina: Yeah. Yeah, of course. Jeff: it probably took her two decades to realize she should be cashing in on that, but she did. Christina: No, honestly, so the book, it looks like it was published the first one in 92, Jeff: Yeah. Christina: then they were selling the companion volume to the Artist’s Way as December 29th, 1997. Um, so, so like Jeff: that you’re doing this history. This is delightful. Christina: I, well, I just looked at Amazon is just kind of filling this out for me, so I’m, I’m, I’m, I’m, I’m, I’m, so at least it is possible that, that the, the book pages might have been even earlier than that, but like, good for her on like, recognizing there’s also a Artist’s Way workbook, um, now that was like a decade later, like 2006. Jeff: Yeah, that’s what I, maybe that’s what I’m thinking of. That came much later. Christina: Yeah, yeah. But, but it does seem like she got into that, like a David Allen kind of, you know, like, you know, whatever steps of highly, you know what I mean? Like, like all that kind of like stuff, [00:18:00] which Jeff: You’re letting the publisher have those meetings with you. Christina: Which honestly look good for you if you’re selling that many and whatnot. And, and if you come up with this journaling way, yes, sell the freaking paper. You should be selling PDF copies so that people can have it on their iPads now, like, you know, Jeff: Yeah. Christina: or, or, or on the remarkable tablets or whatever. Jeff: she had another thing actually I haven’t thought about in a long time. It wasn’t as useful to me long term. It helped me in the moment I. In the moment I was in, she called ’em artist dates and the idea was like, ’cause as you said in the title, it’s all about creativity. She was like, you, you take yourself out, go to a, whatever it is, a museum, a art supply shop, something like that. But with intention, like, I am going out to do this thing on my own alone because I know that it has some connection to what feels good to me about art and creativity and expression, whatever it was. That seems like a silly thing. Like it’s basically her saying, go to a museum. There was something about calling it an artist date. I think I was in a relationship too at the time where I was like not, it was not easy for me to [00:19:00] just go do something on my own. It was just a weird dynamic a little bit. So anyway, that was another good thing that came out of it. I mean, I, you don’t really have to work hard to tell me to go do something on my own, but at that time in my life you did. Yeah, she was great. That’s awesome. Christina: Yeah. Yeah. Uh, yeah. No, that is funny. Yeah. So yeah, so apparently that book was published in, in 1992 and, um, you know, uh, was immediately like, well, the first printing was about 9,000 copies. In 1992, the book was published by Jeremy Tarcher. Now part of Pink Wing Group revised and millions of copies have since been sold millions. Jeff: it was total like guru status by the Christina: Oh yeah, absolutely. No, absolutely. You know, and, and in a, yeah, she, she was, uh, she’s a, she was born in 1948, and so, uh, she’s still alive. She’s still kicking it. Um, Jeff: yeah. I think she made some new book that was like kind of a take on it, but it was a different, I don’t remember. Anyway. You’re the Christina: Yeah, no, no. Her, her list of like, of like books that she’s published is, she’s the, the most recent one. So she’s still doing the, the, the [00:20:00] writer’s way thing, living the, the artist’s way. An intuitive path to greater creativity. So I guess they did a 2024 version Write for Life, a toolkit for Writers Seeking wisdom, A spiritual Path to Creative Connection. Six week artist program. Jeff: it’s kind of like David Allen, where it’s like, wouldn’t it be nice to have created something when you were, whatever, reasonably younger, like 20, 30 years ago, that not only that you can ride for a long time, but you probably don’t feel bad about riding it for a long time. Right? Like, ’cause you can create things or have a band or something like that, that like your only choice is to ride that thing, but it gets pretty ugly. I see you Vince Neil. Um, but yeah, anyway, must be Christina: No, it ha it has to be nice, right? ’cause it’s like, okay, well no, and, and then it has all these little spinoff things, so it’s not like you have to feel like, I mean, although th this actually, this would, this would be an interesting idea for like a, a, a novel or a screenplay or something, which would be to be like, okay, you know, and people have have done like riffs on these things before on, on, you know, shows or whatever. But, so this would be an interesting story, I think to kind of focus on where it’s like you have somebody who is like, just famous for like, this, this one thing that they did, [00:21:00] and now their whole life has to revolve around it. But what if it was like, something that they didn’t like actually, like, believe in? Jeff: yes, Christina: what if you have the guru? What if you have the guru who’s like, actually is like, actually I don’t really, you know, I’m, I’m, I’m David Allen, but I, but I can’t actually get anything done. I have to have like a whole, you know, cadre of assistance to actually organize my, my, my, my calendar and my life. For me, you know, I don’t Jeff: Carol and Pluribus, I don’t know if you’re watching Pluribus, but that Yes. Her, her whole like book series. Clearly she was at a point where she’s like, yes, I should still ride this, but I cannot. That’s all right. Things changed for her. Um, okay. I have to tell you about something insane that happened to me at the end of 25. Christina: Okay. Alright. Before, before we do that, let me let Ru first, um, let’s, uh, let’s, let’s go ahead and, and get our, our sponsor read Jeff: Oh, way to remember the sponsor. We remember you sponsor. Christina: We, we, we do. So, um, I, I, I, before we hear about what happened to you at the end of 2025, let’s, uh, let’s go ahead and talk, uh, forward a little bit about 2026. So, are you [00:22:00] ready to take control of your finances? Well meet copilot money, the personal finance app that makes your money feel clear and calm with the beautiful design and smart automation. Copilot money brings all your spending, saving and investment accounts into one place available on iOS, Mac, iPad, and now on the web. And so, as we are entering 2026, it is time for a fresh start. And, you know, with Mint, uh, shutting down last year and rising financial uncertainty, consumers are seeking clarity and control. And this is where copilot money comes in. So, copilot money. Basically helps you track your budgets, your savings goals, and your net worth seamlessly. And with a new web launch, you can enjoy a sending experience on any device. 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That’s try dot copilot money slash Overtired and use that coupon Overtired and you will, as I said, save 26% off your first year. So try copilot money slash Overtired. Use the coupon code Overtired. Thank you very much. Copilot money. Jeff: Bam. Can you hear my Synology? Christina: No, Jeff: Oh, that’s funny. ’cause I, I get this. Hum. I recently com I, I’ll visit this in GrAPPtitude. I, [00:24:00] uh, I completely clean, installed my Synology after like six years. ’cause when I did. Build it. Initially, I actually didn’t really understand how to use it, and I, and I made some mistakes that because of all the stuff I put on, it was hard to sort of, I was treating it like it was gonna be an external drive and I could just kind of work with, you know, which was a huge mistake. Um, but anyway, I, it’s working so hard. It’s working so hard and it’s on my desk, which it normally wouldn’t be. So I hear this humming. Didn’t know if you heard it. Christina: I, I did not, I did not, which is a good thing. So, okay, so, all right. Uh, let, let’s, let’s go back. So what, what, yeah, I’m ready. I need to hear what happened to you at the end of 2025. All right. Unexpected Alley Incident Jeff: All right, so, um, my boys are out. They’re almost never out, but they’re both out with friends, different places. My wife and I we’re home and we were eating dinner and I got an alert from my back door ring camera, and. That almost never happens. It’s only exists to, to notify me of like alley shoppers. We’re in, in the city. We have an alley behind us and, and we get a fair amount of pretty [00:25:00] harmless alley shopping. Like it’s, is the car unlocked? If it is, you got some change. If not, I’m moving on. Um, but I like to know when they’re there. Christina: yeah, Jeff: We’ve had some bikes stolen and some people go into our garage and stuff like that. It’s very rare that it goes off less than I actually thought it would. Um, and so it goes off and it goes off at around 7:00 PM very unusual. And, uh, and so I, I, I pull it up and I look and, and I, all I can see is there’s two cars parked in the alley. I have this weird view where, um, it’s kind of a fence and then our garage. So I can see between those two things to the alley basically. So there’s two cars. That’s weird actually. And when I see some of people’s like videos about folks breaking into their cars, there’s often two that come. And so I was like, oh, okay, well it’s, I should just like go out and look. So we go and we kind of look at our, at our back window to see if we can see anything. And we’re just like, yeah, it’s weird. They’re not only parked but the headlights are off. And like, I’m gonna go out and check it out. She’s like, well first, why don’t you look at the video it recorded, which I wasn’t thinking of at all. So I pull up the video, it recorded, and I see these [00:26:00] cars park, but it’s like three or four of them come through the two that I can see park. And all of a sudden there are probably seven or eight figures running down the alley from these cars. Okay? And I’m like, well, that’s crazy. And so I walk out there and I go up to the first car and it’s got Texas plates. And around here where we have a little bit of an ice invasion, Texas plates are reported a lot. I look at the next car and it’s got no plates at all. And I look at the car after that and it’s got vanity plates, specifically chosen one with a Z. Um, and, and I’m like, oh my God. It’s the thing like ice is in my alley. And, uh, and so I come back in, I I’m like, you tell my wife, like, should probably get your coat on. I think it’s the thing is what I said. And, and we go out and sure enough, like at the end of our alley where there is a family and, and they are, um, US citizens, they’re Mexican immigrants, um, that’s where I see all these officers sort of, or these agents sort of coalescing and um, I’m gonna leave some aspects of this out. They were [00:27:00] actually, they were serving, uh, uh, narcotics warrant that ended up being totally misguided. Nothing happened of it. Um, but it was super scary. But I kind of don’t wanna say more than that because I wanna be really clear that as everyone should know about policing, a search warrant is not an indictment. Um, and oftentimes search warrants are so searching and, and, and often come up with. With nothing. Right? And, and maybe even were targeted at the wrong person. And there’s didn’t even have the name of my neighbor on it. It’s this whole thing. But the point is, it was a little different from what we’ve been hearing because there was a different agency there serving a warrant. It was the airport, airport, police department, ’cause of a package. So there was that piece, there was actually a signed warrant. ’cause everyone’s trained to say, show me the warrant. Show me the warrant. So everyone, you know, my wife and I were the first ones there. Um, and then another neighbor rolled up, and then I’ll get to the rest in a second. Um, so it, it’s shocking that it’s happening in our alley. Christina: in our alley, right? Jeff: just like, Christina: you, yeah. Jeff: what? What the Christina: I, I mean, how [00:28:00] I would feel to a certain extent would be like, I’d be like, am I in Amer in an episode of the Americans? Like, like, you know, Jeff: is, did they have to write it this way? Just ’cause how else are you gonna bring it to the people? You know? It’s, you gotta bring it to the characters. Um, so anyway, we go down there and, and there’s one, so all of the, everyone decides the airport PD guy who has no mask and is kind of like presenting like a pretty normal cop basically. And he is got a badge and a name and a number. But walking in and out of the house, all around us are these guys who are in full battle fatigues. They’ve got masks on, they’ve got ars. Um, they are, they are a weird mix of people. There’s a woman in there who’s like looking like, literally like she was cast for a movie to be, uh, an, an ice person. In this case they were Homeland Security Investigations, HSI. But it’s all intertwined at this point. Um, and then there was a guy that must have been like eight feet. That was crazy. There was a single guy that was wearing a, like a straight up like helmet, uh, for, as if he were going into battle. [00:29:00] Nobody else is wearing a helmet. Um. And none of them were talking. They were just passing through. And, um, and so we tried to engage one of them, talked to them for a little bit, do the thing you do. Hey, why don’t you take that mask off? You know, I don’t wanna get docked. I was like, uh, Christina: around. Jeff: it was like, I both understand why you don’t wanna get docked. I also feel like you’ve got the power here, brother. Um, and which was the conversation we had, um, I was like, you have a mask on. You also have your finger on the trigger of a gun. And he’s like, well, that’s not, it’s not on the trigger. This is how we hold guns, dude. I was like, I understand that, but your finger is itching at the trigger of a gun. And so he put his hands on top of the butt of the gun. ’cause it was kind of, you know, mounted the way it is. Is that better? I was like, no, you’ve still got all the power. Take the mask off. Like, at least. Um, and uh, what, what was really interesting, and I I have this sort of like wrap up that occurred to me later that kind of blew my mind is, you know, in our neighborhood, um, because ice activity has been going on all around our neighborhood, like in. Neighborhoods [00:30:00] surrounding our neighborhood or a little further out, but all within a, I could get in the car and rush out there distance. Basically we have these, we have these neighborhood signal groups. The first one that popped up was actually around my son’s school, which is very close to here and has a lot of East African and Hispanic, um, immigrants and, and, um, and so that we knew that was like, you know, people were scared there. Some kids weren’t coming to school. And so, um, some neighbors organized in such a way that they could a, have a signal, uh, communication channel. But also part of that was planning at the beginning of the day and that release time for enough people to sort of be paired up in areas around the school, but not so close that it freaks the kids out. That like if something happened, there could be sort of a rapid response. So we had that signal group. There’s a broader signal group that probably covers like a four block area, and then there’s a wider one that’s our wider neighborhood basically. And that one’s like a rapid response signal group. So these have been going. Pretty, like consistently [00:31:00] ever since it was announced that we were getting ICE and Homeland Security folks here. Um, so the network was all in place. And, and so I’m out there initially and I see all the cars. I’m like, holy shit. Wife and I go to the end of the block. We start talking to first the airport PD guy who’s there, and then the the one HSI guy who comes out. Then another neighbor, another neighbor. I go back to take pictures of the plates because folks around here are keeping a registry that you can get through the signal group of all of the makes and models of cars that we know have been at these, um, kind of ICE activities or homeland security activities, and then their license plates. And so there’s like a running log, which has happened in other cities too. So I was taking pictures of all the cars. Um, but I was pretty like, I mean, I’ve been through some shit and. Having it in your alley is very different from going halfway across the world as like an activist or something. Um, and having it ha neighbors are people we know and care about. And so knowing that, not knowing what’s happening for them, which I don’t mean to bury that lead [00:32:00] ’cause I’m kind of getting to that part, but I also want to just respect their privacy. Um, so like the thing I should have mentioned at the top is like, we know these folks and it was fucking terrifying to be standing there arguing with these HSI guys knowing that at some point, or just assuming at some point these people we know are gonna be dragged outta the house in front of us. And then it was just like this constant question of what the fuck will we do? Then? It did not happen to be really clear, uh, ahead of time. So I’m taking pictures of these cars, I’m like, oh shit. I’m supposed to notify like the signal group, but I’ve got, I’ve got all the presence I need to take pictures of cars. I’ve got the presence I need to engage these guys, which my wife was doing plenty good job of, so I could just like walk away and do the license plate thing. But when I pulled up my phone. To open signal. I opened Slack three times, like I could not, I got an S into my search, my app search, and like kept clicking the wrong thing. I was shaking. It was also freezing out and so like I’m shaking and so [00:33:00] thank God it occurred to me. I have one friend I know on this signal group that I, I know would answer the phone, so I called her. I called her and I was like, I need to be quick. Here are like the fundamental details. Can you please notify? The signal group and the rapid response people. So that was great. She did initially, the first group that showed up, which was just incredible, were like all of our neighbors, we all know this family. Like it’s not, they are just neighbors. It’s not like it’s a special offset group or something. Like they’re neighbors. So all of the neighbors show up. We have a really tight block. Um, that was incredible because it’s not like it’s a neighbor of activists. It’s what’s been incredible about this stuff from the beginning, which is like how easy it seems to be for people to pop outta their house and be like, Uhuh. Like it seems like, it seems like a lot of people are not feeling inhibited about that, which I think is really cool. And I totally respect the people that feel inhibited, right? Like, ’cause it’s just, it’s a whole thing to go out there. So we had this great group of neighbors and they were all, we had a public school teacher who was just killing it with this one HSI guy. It was so, [00:34:00] so good to watch and it felt really powerful and I think she was doing a really good job of trying to sort of like. Knock some things into this guy’s head knowing that like, you know, you’re in a dynamic that kind of you, there’s not a lot of room for things to change. Right. But given that she, it was really just inspiring watching her do her thing and then the like rapid response community showed up, which is like a mix of, you know, folks who are kind of just dedicated neighbors and then people who are sort of what you might call the usual suspects, right? Like the people you would expect, especially in South Minneapolis to show up at a thing like this. And I don’t know if you’ve heard about the thing people do with whistles around these things. Christina: Yeah. Well, I, I, all I’ve heard is that, and I ha, so all I know is I think sometimes people have whistles and kind of like, like, like blow them, almost like to alert people like that, that like, like the, like the, the, the, that like ice is there. Jeff: Yes, exactly. And that yes, that’s exactly it. And that’s been going on here and, [00:35:00] and everybody’s getting whistle. You know, sometimes when you get a good, it’s, I’m not calling it a bit, ’cause I’ll tell you in a minute why it was effective, um, in ways that I hadn’t anticipated. But, uh, you know, it’s like a, it’s, I can do this, I can get a whistle, I’m gonna get a whistle, right? Like, that’s something I can do. Like, it’s something that really caught on and there’s all these whistles being passed around and people on the neighborhood group being like, got a bag of whistles if you wanna come by. So I, ima imagine at this point that when these HSI or ICE people roll up to a thing before they get out, they’re like T minus 15 minutes to whistles, right? Like, this is how long we have before everyone shows up. And, and so pretty soon it’s whistles everywhere. I had a neighbor who kept putting off her, um. Car alarm just to make more crazy noise. We had another neighbor next to this neighbor who is a very conservative like Trump guy who, when he doesn’t like the noise that’s happening in the neighborhood sets off fireworks. And for some reason he was like, I’m gonna do the thing I do, even though there’s all these guys with guns and I’m gonna set off fireworks. But in that case, ’cause he is pissed off at all of us, like it was so [00:36:00] fucking chaotic for a minute. Um, but it was, it was an incredible thing to see how quickly people can deploy basically. Um, ’cause we aren’t like Chicago where like we’ve had a lot of activity here, but it’s been pretty quiet activity. Like, it’s like what happened here? It’s like you and your neighbors know about it and maybe 20 people showed up from your neighborhood rapid response. But like, they’re not the kinds of stories that. They’re not landing on rooftops, they’re not showing up with a hundred cars and calling people away. They’re hauling one person at a time away. And you hear about it here and there, but it’s been very quiet, unlike Chicago. Um, and so to have it given that, especially to have it show up just in your alley was like really, really insane. Um, so anyway, so it all, fortunately the, the police HSI, everybody left with nothing. They did not carry our neighbors away. They did not have any, any result of this warrant that we could tell. But of course, we’re not gonna know. Another [00:37:00] theme of this is how, how hard it is for good information to be resilient in a moment like this, right? That’s a whole other theme. And that, that’s one that gets me kinda riled up when people start after the fact or during the fact really kind of shouting out almost things that are wrong. Like the, the call that went out. For people to come. Said there were six cars in my alley with Texas plates, but I was very clear, there are six cars in my alley. One of them has Texas plates, right? So it’s like, that kind of stuff is a little spooky, but here’s what happened. So at the end it was all over. Our neighbors were able to pop out, wave at everybody, thank everybody. They had been handcuffed this family, um, in their living room while HSI figured out if they were citizens. And, um, what had what the whistles meant in this case was that they knew people were all over around the house. And that was, I’m sure, a level of comfort to know that like something’s happening out there. And then we learned later that there was an immigrant family down the block in the [00:38:00] other direction, across kind of a thoroughfare that we’re on the intersection of who heard the whistles and knew like, let’s stay in the house. There’s a lot going on out there. I dunno what it is, but now I hear whistles. Let’s stay in the house. And, um, and so it was quite a, quite a thing. Family Activism and Signal Setup Jeff: And what I kind of realized afterwards. Was we started this year. My family, my in-laws, my in-laws especially, were very, they’re, they’re, they’re very, um, active. They do kind of activist work, but it’s very like, um, service oriented. But they’ll go to an anti-war protest. They’ll go, you know, they’ll do the thing. They’re, they’re lovely people. And my father-in-law, especially at the beginning of the year, I was like, I don’t know what’s coming. Um, I hear that it’s good for everyone to have signal if we wanna be able to communicate to each other. So I wanna learn how to use signal. And so I helped him, my mother-in-law set it up. I created kind of a family group for Signal and everyone was setting up signal, right? Like at that point, not knowing what was gonna come. It wasn’t even January 20th yet. Unexpected End of Year Incident Jeff: And I wrapped up my year activating a signal network for rapid response because I [00:39:00] had masked people in my alley with guns refusing to identify themselves driving cars from out of state. That is insane. And I was like, that looks pretty tight. Season wrap up. Like, what the fuck? Because I kind of had gotten to the point, I guess prior to when ICE got here in, in the first place, I’d gotten to the point where I’m like, I don’t even really think about Signal anymore. Um, but then they came here and it, and it popped up. So that’s what, that’s what happened in my alley. Um, at the end of the year. Christina: And, and, and, and, and, and I mean, and, and, and you said, you said your neighbors are okay. Speculations and Concerns Christina: I mean, do, do you know anything more about like, like what, what happened or like what the, what the situation was? Jeff: I don’t know anymore. And that’s where I’m like a little cautious because since it was like a warrant for something, it was a narcotics warrant, right? Like, I, I have no idea what happened there. I don’t know. I can, I can only speculate. Um, but I know that the, the [00:40:00] name on that warrant was not someone that lives there. Um, so I can tell you that ’cause I saw the warrant. Um, and, and that’s the most I really feel comfortable saying. Christina: Fair enough. Yeah. I, I, I, I, yeah. I’m not, I’m not trying to like, Jeff: No, I get it. I get it. That’s me actually. Dealing with Law Enforcement Jeff: I’ve been wrestling with like, how much, even on the, I kind of like was asking people to be cautious, even on the signal, because they were sharing details about the warrant. I was like, Hey, details in a warrant. Do not share those, because that sticks to people. And like the details in the warrant were just like, no, we’re not gonna do this. Even when the guy read me the warrant, I was like, are you serious about that? He’s like, oh man, for sure. Okay, sounds good. Let’s, we’ll talk in an hour when you’re all done and you don’t have anything. Like I, I’ve been down this road before. I was a reporter for a long time, like I watched The Wire. Um, Christina: exactly. I was gonna say, yeah, I was gonna say the, the sort of reporting I did, like, yeah, I watched the Wire. Um, so would be Jeff: I said that to the guy. I didn’t say I watched the, yeah, I didn’t say I watched The Wire to the guy, but I was like, he [00:41:00] kept gaslighting us and I was like, come on man. Like you and I we’re smart people, you and I, and that was me being generous. But like, we’re smart people. You and I like, we know this thing you’re saying. It’s like, it’s totally not the case. Like when I asked him. The airport PD guy. What’s up with the cars with Texas plates and no plates and vanity plates? I don’t know, I don’t coordinate with those guys. I was like, okay, that’s weird. ’cause like here you are and they’re walking all around you. Surely you coordinated with them enough to get them here. It was just like, what the fuck? Just so much gaslighting that I won’t even get into, but it was just nonstop. But I was so proud watching my neighbors when the rapid responsible showed up. It was a, there’s always like some people in those situations where I, I, I get pretty activated around lack of discipline and I understand how that happens. But having been in like really super high stakes situations where people could, and who this was one, right? Like I don’t, I don’t react well internally to people who I feel like are working out something that’s theirs. Um, [00:42:00] and at the same time, how do we know how to process this, right? Like, I don’t, we, it was something incredible to watch Mask men and one masked woman walking up and down my alley, bumping past me with guns, with masks, with no idea, with no badges, refusing to pro produce any saying, why does it matter anyhow, saying how much threat they’re under, seeing how they get followed, like just, it was, it was an incredible thing. I had my reaction, but my reaction was based on wiring, based on really intense, unusual experiences. Um, other people, this is new to them. This kind of thing is new to me too, but, so anyway, I, I just like, I saved that. I didn’t even tell you guys when it happened. I’m like, I’ll just tell them on the podcast. ’cause Christina: yeah, no, I mean, that’s, that’s wild. I mean, like, and it’s just, it’s just, well, and, and it’s, I don’t know, it’s so dystopic, right? Like, it’s such a, like a, a terrible like thing to like have to like witness part of, right? Because like, look, yeah, there are going to be circumstances when maybe like, you know, Homeland Security or somebody else, like really actually does need to be involved and, you know, [00:43:00] um, you know, at your neighbor’s house. And like, that’s unfortunate, right? But like, there, there are real circumstances where that could be a case. Like I, I, I, I, I mentioned the, the Americans earlier, that was like, based Jeff: I need to watch that. Christina: It’s a great show. But, but the, the, the, uh, a former CIA agent was one of the, the, the, the creators. But the, um, the idea came to like, uh, one of the showrunners basically, he read an article, I think in the New Yorker or something about a, a family that like seemed like, just like the perfect, like normal family next door. And like the kids came home from school one day and the parents had been picked up because it turns out that they had been Russian spies living in the United States for like 20 years. And like, they were like actual Russian spies. And, and then that kind of like went into, okay, well, well, well, what happens then? Like, what happens to that family and, and what happens to get to that point? Like, what happens? Like if your neighbors are those things, right? And so there are those like very much like stranger than fiction. Like, like things, right? But in most cases, that’s not the circumstance. And, and certainly the way that like all this has been handled and the way that they’re doing all of this treat things for, [00:44:00] you know, like whatever the warrants were for whatever the situations are where they’re like, okay, now we’re gonna bring all these other groups in. We’re not going to have any due process at all, and we’re not going to, to bother with any sort of thing of humanity at all and then freak everybody else out, like is just, you know, then, and then it puts you like, as, as the neighbor, like in this position where you’re like, okay, well how do we get the word out? How do we help, how do we, you know, make sure that if’s something, is that if this is something that you know, isn’t what we, what we think that it is or whatever, that we can make sure that they’re not going to be. ’cause we see all the reports all the time. I mean, US citizens are getting arrested for, Jeff: Yeah, totally. Christina: the wrong way, Jeff: Oh yeah, we had a, we had a woman here probably, I think she was like in her sixties, and she walked out of her house ’cause there was something happening across the street. And in moments she was in the car, she was gone. Her husband didn’t know where she was. She was released later that day. Like we’ve had a lot of stories like that. And so that was stressful too, going in, right? Like when my partner and I went, went up to talk to this guy, I, I left down the alley to take pictures, but I [00:45:00] was like looking over my shoulder constantly. ’cause she and I have talked about how, like, can you imagine if one of us was taken and we didn’t know? And I was like, oh, we are in a situation right now where no way can I say, there’s no chance one of us will be taken. Like, no way. And you know, the longer you’re there, the more you push it a little bit, you know, not push it like physically or something, but just like push it a little more people out front. Someone kicked an ice car in, in an HSI car and got like pepper sprayed or whatever. Um, Christina: and it’s, and it’s like, don’t do that. Like, don’t like, Jeff: Well, it’s funny because, it’s funny because that per I, this is, I, I know there are people listening who will think I’m such an asshole for this, but I, to I, I feel zero apologetic for it. Reflections on Responsibility Jeff: So I am, I’m not like a huge fan, like kick the car when there’s a family that we don’t know how they’re doing and these people are around, like, don’t escalate in that way with these people. Don’t set off fireworks behind the guys that have their fingers resting near triggers. Like you Christina: That’s what I’m saying. That, that, yeah. Jeff: yeah, you just don’t do that. Uh, but here’s the part that makes me sound like an asshole and, and I don’t mind at all. [00:46:00] Um, they were, they were the only person that was pepper sprayed. And, and it was this, you know, certain people that come from outside the neighborhood. It was this very dramatic thing, whatever they pepper spray, you know, whatever. And I was like, what, what happened? They kicked the car. I was like, eh, I’m going in like, I mean like, yeah, you got pepper spray because you kicked the car. I assume you were in for that. Like you signed just like the guy with the mask who’s worried about being docked. He signed up for this dude. Christina: I was gonna say, you, you, you, you signed up for this, you, you, you, you’ve signed up because you saw Christina O’s you know, like ridiculous, like, you know, like, come, come join Ice, you know, like, like, you know, freaking social media, you know, posts or whatever, like there ads you’re doing like, yeah. Like you, you know exactly what you’re doing, so fuck off. I don’t, yeah, I have zero. Jeff: I I said you signed up for this. I did not sign up for this. I said you signed up for all of it, dude. Like you Christina: Yeah, absolutely. No, I mean, honestly, well, well look, you know, it’s the same thing like the military, frankly, like, you know, like in the, in, in the seventies and stuff, and we saw, you know, more of it then, like, I’m not saying that it was like the, the right or like nice or like humane thing to spit in the, in their faces. [00:47:00] Right. But like. Especially after the draft was gone. Like, you sign up for that shit, Jeff: It’s a tough man. I, I had that, I, that experience throughout the Iraq war where. I knew. I mean, there’s the economic draft. There’s all right, there’s all these reasons people end up in war. But at the end of the day, when I am walking around a city I love, and other Americans are there in armor and Humvees and they have destroyed a city, I feel like this is what you signed up for. It’s not what you signed up for, but it is literally what you signed. Same with police. It’s a little bit Christina: that’s Jeff: I totally respect the trauma. I respect that you’re in situations where Christina: that’s real. No. Jeff: your values. Like I Christina: Absolutely. Absolutely. And, and, and that, that is real. And, and to your point, there might be like, like economic scenarios, drafts and other scenarios where like you’re like, well, I had a choice, but I didn’t have a choice. Okay, but you knew that this was a trade off. Like you knew that this was a thing that comes with, with, with the territory. If it comes with adulation, but it comes with the bad stuff too. Right. Jeff: And if you’re killing people, I don’t feel super bad about saying that. I feel super bad for you for having to live with that [00:48:00] fact. But like I don’t feel bad for saying, Hey man, Christina: well, I mean, like, and, and it’s a Jeff: have said no. Christina: and it’s a completely different like thing. I’m not even trying to categorize it the same way. ’cause it’s, it’s not. But like, just, just like in, in my life, you know, people oftentimes will like, yell at me about stuff that they don’t like, about, like the companies like that I work for. And you know, what I, I’m, I’m part of my job is to kind of be a public face for, for those things. And that means that I get yelled at and that’s okay. And like that, that I, I quite literally knew that I signed up for that. Does that mean that I always appreciate it? That is, does that mean that I don’t get annoyed sometimes? Does that mean that I like being like tarred and feathered with like mistakes or decisions that like, I had nothing to do with Absolutely not right. But like, that’s quite literally part of my job. So, you know, it, it, it is. So I can’t like turn around and be like, oh, well, you know, you can’t, you know, like. You know, say, say this to me, or whatever. Right. Um, but, and, and again, I realize it’s a completely different scale of things. I’m not in any way trying to equate the, the, the, the two [00:49:00] scenarios, Jeff: No, but it’s, I mean, it is, yeah, Christina: but all of us, but all of us, we have jobs and we do things and like in a case like this, like if you work for those agencies, right. Especially right now, and like I recognize and I can be sympathetic that you may not have signed up. Under these circumstances. Having said that, I will say that if you signed up in the last eight years, you knew that these were things that were going in a certain direction, right? Um, I, I, I, I, I will, I will further say that like I, I’m not gonna say that like every single person is involved, but I will say like in the last eight years, you’ve, you’ve seen which way the wind was going and, and, and, and, and that’s okay. You can make that decision and, and like, I’m not gonna judge you or your character as a person for that decision. I’m, I’m, I’m, I’m not. ’cause we all have to make decisions about where we work. Having said that, that just also means like what we’ve been saying, you’re gonna have to deal with some shit. You’re gonna deal with people recording your face. You’re gonna have to deal with people being angry with you. You’re gonna have to deal with, to your point, people kicking the cop car. And if that’s all that happens and like, and, and, and, and it’s not gonna lead to another escalation point, that’s fine. I, I’m with you. I

Send us a textJoin the Bengals Pulse as we discuss the season finale with the Browns and discuss what went wrong this season. SUBSCRIBE to the Wincinnati YouTube channel: https://rb.gy/yz5l4y FIND & FOLLOW the Wincinnati podcast on your favorite platforms:LISTEN on Buzzsprout: https://rb.gy/4d3xksLISTEN on Apple Podcasts: https://rb.gy/bwwbsiLISTEN on Spotify: https://rb.gy/daasvlLISTEN on Stitcher: https://rb.gy/0rc4rwLISTEN on Google: https://rb.gy/xgvsmpLISTEN on iHeartRadio: https://rb.gy/t03chpLISTEN on Amazon: https://rb.gy/vbumtvFOLLOW Ace & Zim on Twitter, where they'll share the latest news about the Cincinnati Bengals and interact with Bengals fans, and host Twitter spaces.Ace: https://rb.gy/gmx9fnZim:https://rb.gy/pb7nvwWincinnati podcast: https://rb.gy/wegjep

You can care too much and it can break you. That's one of the many leadership lessons Matt Delhougne shares in this episode. From police officer to running a 70-agent team in St. Louis closing nearly 1,000 deals a year, Matt has seen it all and survived it. James and Keith sit down with the Chief Vision Officer of DRG at eXp to unpack everything from burnout and broker models to MLS politics, Google's property data play, and the two tools that truly matter for agent success. They also dive into his unique zip-code based lead rotation system, team culture, agent recruitment, the illusion of control, and how agents can actually crack the SOI code (hint: it's not what your broker told you). This one's a masterclass in sustainable scale, servant leadership, and leading with heart without losing your mind. Give your clients the competitive edge with Zillow's Showcase. Discover how this exclusive, immersive media experience—featuring stunning photography, video, virtual staging, and SkyTour—helps agents drive more views, saves, and shares. Agents using Showcase on the majority of their listings on Zillow list 30% more homes than similar non-Showcase agents. Learn how to stand out and become the agent sellers choose.   https://www.zillow.com/agents/showcase/   Connect with Matt on LinkedIn.   Learn more about DRG on Facebook - Instagram - Zillow - Google.   Subscribe to Real Estate Insiders Unfiltered on YouTube! https://www.youtube.com/@RealEstateInsidersUnfiltered?sub_confirmation=1   To learn more about becoming a sponsor of the show, send us an email: jessica@inman.com You asked for it. We delivered. Check out our new merch! https://merch.realestateinsidersunfiltered.com/   Follow Real Estate Insiders Unfiltered Podcast on Instagram - YouTube, Facebook - TikTok. Visit us online at realestateinsidersunfiltered.com.   Link to Facebook Page: https://www.facebook.com/RealEstateInsidersUnfiltered Link to Instagram Page: https://www.instagram.com/realestateinsiderspod/ Link to YouTube Page: https://www.youtube.com/@RealEstateInsidersUnfiltered Link to TikTok Page: https://www.tiktok.com/@realestateinsiderspod Link to website: https://realestateinsidersunfiltered.com This podcast is produced by Two Brothers Creative. https://twobrotherscreative.com/contact/  

ChatGPT visits grew 90% year-over-year to nearly 6 billion. Josh Blyskal, Head of AI Strategy at Profound, reveals how enterprise teams can transition from traditional SEO to generative engine optimization before competitors gain the advantage. The discussion covers fan-out query analysis for understanding how LLMs break down complex prompts into actionable search terms, context-driven content strategies that win AI citations, and practical frameworks for implementing product feeds and structured data to capture commerce opportunities in conversational search.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

From Project Genesis of the White House, which held a special meeting with 33 technology heads in late 2025, to the Quantum Genesys music event in Egypt and Henry Kissinger's book titled “Genesis”; and from the Big Beautiful Bill's AI moratorium to Samsung's 6G Project and a recent White House report on “Winning the 6G Race,” the sudden explosion of an AI arms race has largely been obscured by the very people who once attempted to expose its dangers. Elon Musk and his desire to have a legion of children is suddenly acceptable because he crossed the political dividing line. Now if the richest man in the world wants to run the same breeding program Jeffrey Epstein was working on, or take away employment and money in exchange for automation and UBI, he is cheered a hero of team-humanity. Perhaps Musk wants you to have more children for the data, or perhaps the goal is to replace older generations with a new, and final, human generation that will be subservient to the technocratic monarchy of Curtis Yarvin, JD Vance, and Peter Thiel. Interestingly, Yarvin said the Trump administration had failed in its goals after the invasion of Venezuela, mostly was the president wasn't authoritarian enough; he fell into the trappings of checks and balances and allowed Democrats to remain in power. This is precisely the same argument Alex Jones made to “dismantle the deepstate.” Under the guise of defeating Democrats, the entire system must be collapsed so that it can be replaced by technocracy while people's minds are hijacked by Musk's brain implants. The goal seems to be a rebranding of the ultimate conspiracy, including the media, great resetting of society, secret societies, etc., and the production of a new man in the Omega generation. From Alpha to Omega, Revelation to Genesis. It's therefore no coincidence that the biggest names in genetics, including 23 and me and ancestry.com, are so connected to the church of Latter-day Saints, synagogues, and the Catholic Church along with companies like Google and Blackstone. The eschatological component of the new world and new man are as religious as they are anti-human, spiritual as they are dark occult. Andrew Clinton from 6G Agenda stops by for a chat.*The is the FREE archive, which includes advertisements. If you want an ad-free experience, you can subscribe below underneath the show description.WEBSITEFREE ARCHIVE (w. ads)SUBSCRIPTION ARCHIVE-X / TWITTERFACEBOOKINSTAGRAMYOUTUBERUMBLE-BUY ME A COFFEECashApp: $rdgable PAYPAL: rdgable1991@gmail.comRyan's Books: https://thesecretteachings.info - EMAIL: rdgable@yahoo.com / rdgable1991@gmail.comBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-secret-teachings--5328407/support.

In this episode of the Private Practice Elevation Podcast, you'll discover how the evolving world of SEO and AI is changing the way therapy practices grow online.  Daniel Fava sits down with Chris Morin of Moonraker AI to explore actionable SEO strategies, the future of search, and how to prepare your private practice website for the age of AI-powered discovery. Therapists are often overwhelmed by conflicting SEO advice and unsure how to adapt to the fast-changing world of online search.  Many feel stuck using outdated tactics or relying on blog content that takes too long to approve and publish. This episode demystifies what's working now in SEO and how therapists can keep their websites relevant, visible, and converting. You might think blog posts are the backbone of a strong SEO strategy.  But Chris and Daniel discuss why blog content may no longer be the best place to focus your energy, and what to prioritize instead to rank higher and connect with your ideal clients. Today Daniel is talking with Chris Morin, the founder of Moonraker AI, an SEO agency that helps therapists build visibility and client trust through smart, user-focused online strategies.  Chris brings years of experience, a personal connection to mental health work, and a wealth of insight into the future of search. This Episode Answers… 1. What are the most important elements of modern SEO for therapy websites? Chris breaks down the pillars of effective SEO today: fast, secure websites; clear site structure with specialty, modality, and location pages; and a focus on relevance over keyword stuffing. He explains how Google rewards clarity and penalizes outdated tactics. 2. How is AI changing the way people find therapists online? AI-generated answers and voice search are reshaping how people search for help. Chris explains how modular, conversational content (like expanded FAQs) can help your website appear in AI-generated results, even if you're not on page one of Google. 3. Should therapists still prioritize blogging for SEO? Not necessarily. Both Daniel and Chris talk about why blog posts aren't the silver bullet they used to be, and how homepage optimization, clear service pages, and press mentions can have a greater impact on SEO and conversion. Other Key Takeaways: Clear, structured content is essential: one service per page, with a focused keyword. Over-optimized pages may now hurt your rankings. Aligning your website with your Google Business Profile is more important than ever. Apple Maps and Bing Places are critical for visibility (not just Google Maps). Press releases and consistent citations build trust with search engines. AI chatbots (like Moonraker's Engage) may soon replace contact forms, boosting conversion. Therapists must embrace a conversational, user-centered tone online to connect and convert.   Links mentioned in this episode: Moonraker Website Get an SEO Assessment for your website   Watch The Video:   This Episode Is Brought To You By: RevKey specializes in Google Ads management for therapists, expertly connecting you with your ideal clients. They focus on getting quality referrals that keep your team busy and your practice growing.   Visit RevKey.com/podcasts for a free Google Ads consultation       Alma is on a mission to simplify access to high-quality, affordable mental health care by giving providers the tools they need to build thriving in-network private practices. When providers join Alma, they gain access to insurance support, teletherapy software, client referrals, automated billing and scheduling tools, and a vibrant community of clinicians who come together for education, training, and events.   Learn more about building a thriving private practice with Alma at helloalma.com/elevation. About Chris Moran   Before marketing, I was a massage therapist for over 15 years, providing chair massage to local businesses. That work connected me to countless wellness providers and I had the opportunity to experience firsthand their deep desire to be of service in a world that desperately needs healing.   I also witnessed how so many amazing practitioners struggle to connect with the clients who need their services the most. A highly intuitive group, many feel that digital marketing is overwhelming, causing them to avoid the necessary steps to establish an online presence.   My goal is to help therapists and wellness providers boost their online visibility and connect with their ideal clients so they can build the practice of their dreams.   About Daniel Fava Daniel Fava is the owner and founder of  Private Practice Elevation, a website and SEO agency focused on helping private practice owners create websites that increase their online visibility and attract more clients. Private Practice Elevation offers web design services, SEO (search engine optimization), and WordPress support to help private practice owners grow their businesses through online marketing.    Daniel lives in Atlanta, GA with his wife Liz, and two energetic boys. When he's not working he enjoys hiking by the river, watching hockey, and enjoying a dram of bourbon.  

Google Finishes December Core Update & More Digital Marketing News | EP. 414This week on Marketing O'Clock: Map placements surface in Demand Gen, Google completes the December 2025 Core Update rollout, and fresh analysis highlights how poor UX, aggressive ads, and frustrating site experiences can tank performance.Need Lead Gen Help? - https://cypressnorth.com/Visit us at - https://marketingoclock.com/

New year, new (old) Deuce! The Notes: Look, the holidays are limping into their chill, winter's grave, and they took the notes with them. This episode is a bus, man. You get on, and you don't know where you're gonna end up, but you do know it'll be somewhere different. Kinda like Forrest Gump, but with buses. We get into it, just listen. As for what sparse, gasping attempts at notes we did collect, here you go: Nelson's old cat is yelling! Raymond Carver pulls a double-reverse TS Eliot! Literary cat fiction! No skips, all bangers! Chekov's gun vs Nabokov's cat! Bus tangent! This bus is prison rules! Don't be the most edible one in the room, kids! Alpha dog 2026! The D&D of bus buddies past! Just sticking it in! Contact Us! Follow Us! Love Us! Email: doubledeucepod@gmail.com Twitter & Instagram: @doubledeucepod Bluesky: @doubledeucepod.bsky.social Facebook: www.facebook.com/DoubleDeucePod/ Patreon: patreon.com/DoubleDeucePod Also, please subscribe/rate/review/share us! We're on Apple, Android, Libsyn, Stitcher, Google, Spotify, Amazon, Radio.com, RadioPublic, pretty much anywhere they got podcasts, you can find the Deuce! Podcast logo art by Jason Keezer! Find his art online at Keezograms! Intro & Outro featuring Rob Schulte! Check out his many podcasts! Brought to you in part by sponsorship from Courtney Shipley, Official Superfans Stefan Rider, Amber Fraley, Nate Copt, and listeners like you! Join a tier on our Patreon! Advertise with us! www.magicmind.com/doubledeuce for 20% off all purchases and subscriptions. Check out the Lawrence Times's 785 Collective at https://lawrencekstimes.com/785collective/ for a list of local LFK podcasts including this one!  

Let's move into 2026 by stepping fully into our power. This means embracing choice (my word for the year) over control to get even more success on our own terms. Listen in to learn more about how leveraging choice ups your game from good to great without the burnout. Choose to celebrate the wins Choose to see the potential in every situation Choose to be more discerning and less concerned with people pleasing Choose to give up control and be open to possibilities Choose to let go of perfectionism and external validation Sign up for the Leadership Challenge: https://architectingpodcast.com/index.php/leadershipchallenge/

This is a recap of the top 10 posts on Hacker News on January 04, 2026. This podcast was generated by wondercraft.ai (00:30): Lessons from 14 years at GoogleOriginal post: https://news.ycombinator.com/item?id=46488819&utm_source=wondercraft_ai(01:51): Neural Networks: Zero to HeroOriginal post: https://news.ycombinator.com/item?id=46485090&utm_source=wondercraft_ai(03:13): The unbearable joy of sitting alone in a caféOriginal post: https://news.ycombinator.com/item?id=46488355&utm_source=wondercraft_ai(04:34): Web development is fun againOriginal post: https://news.ycombinator.com/item?id=46488576&utm_source=wondercraft_ai(05:56): Street Fighter II, the World Warrier (2021)Original post: https://news.ycombinator.com/item?id=46488278&utm_source=wondercraft_ai(07:18): Can I start using Wayland in 2026?Original post: https://news.ycombinator.com/item?id=46485989&utm_source=wondercraft_ai(08:39): Claude Code On-the-GoOriginal post: https://news.ycombinator.com/item?id=46491486&utm_source=wondercraft_ai(10:01): Anti-aging injection regrows knee cartilage and prevents arthritisOriginal post: https://news.ycombinator.com/item?id=46488711&utm_source=wondercraft_ai(11:23): Show HN: Terminal UI for AWSOriginal post: https://news.ycombinator.com/item?id=46491749&utm_source=wondercraft_ai(12:44): Jeffgeerling.com has been migrated to HugoOriginal post: https://news.ycombinator.com/item?id=46487498&utm_source=wondercraft_aiThis is a third-party project, independent from HN and YC. Text and audio generated using AI, by wondercraft.ai. Create your own studio quality podcast with text as the only input in seconds at app.wondercraft.ai. Issues or feedback? We'd love to hear from you: team@wondercraft.ai

In this episode, you'll learn how to diversify beyond Google without trying to be everywhere. You'll get a simple 3-tier framework to decide which platforms still matter for clinic SEO, reputation, and bookings, plus an easy scorecard to prioritize what's worth your time.We cover:The Tier 1 foundation, website, Apple Maps, Bing, and reviewsTier 2 high-leverage platforms, one social channel, and the right directoriesWhy YellowPages can still support local visibility and consistencyHow to get “AI-ready” so your clinic is easier to find in tools like ChatGPT and GrokThe metrics that matter (calls, clicks, direction requests, and appointments)Walk away with a clear 90-day focus plan and a “good enough” checklist for each platform.>> Episode webpage, blog, and show notes: https://propelyourcompany.com/clinic-seo-beyond-google-platforms-that-still-matter/Send in your questions. ❤ We'd love to hear from you!NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.>> Save your spot

Milena Milic, sales and marketing director for Casa del Mar, talks with Jennifer Lutz of Insider Travel Report about her boutique hotel's casa-style approach in Montenegro, its focus on local gastronomy, and how it serves as a base for exploring the Bay of Kotor. She also discusses working with local partners and supporting artists and community programs. For more information, visit https://casadelmare.me. All our Insider Travel Report video interviews are archived and available on our Youtube channel (youtube.com/insidertravelreport), and as podcasts with the same title on: Spotify, Pandora, Stitcher, PlayerFM, Listen Notes, Podchaser, TuneIn + Alexa, Podbean,  iHeartRadio,  Google, Amazon Music/Audible, Deezer, Podcast Addict, and iTunes Apple Podcasts, which supports Overcast, Pocket Cast, Castro and Castbox.

Ler Medina, general manager of UNICO Riviera Maya, and Ash Tembe, vice president of sales and marketing for North America at AIC Hotel Group, talk with Olivia Fleming of Insider Travel Report about the adults-only all-inclusive resort, its emphasis on local culture, art and gastronomy, and what distinguishes UNICO in the luxury all-inclusive market. For more information, visit www.unicohotelrivieramaya.com and www.allinagents.com. All our Insider Travel Report video interviews are archived and available on our Youtube channel (youtube.com/insidertravelreport), and as podcasts with the same title on: Spotify, Pandora, Stitcher, PlayerFM, Listen Notes, Podchaser, TuneIn + Alexa, Podbean,  iHeartRadio,  Google, Amazon Music/Audible, Deezer, Podcast Addict, and iTunes Apple Podcasts, which supports Overcast, Pocket Cast, Castro and Castbox.

This is one of my favorite podcast episodes! I talked about the Golden Rule from the Bible and how I thought it was BS until it flipped my perspective on revenge, the purification happening around my sexuality, and a few tips & tricks for 2026 that stemmed from my resolution to get active in the physical reality.  Merch:  https://leoskepicollection.com Social Media: https://www.instagram.com/leoskepi https://www.tiktok.com/@leoskepi https://www.snapchat.com/add/leoskepi School lunch debt donations:  https://allforlunch.org/leoskepi/ SCAM WEBSITE (BEWARE): https://taxidermymountforsale.com Substack:  https://substack.com/@leoskepi?utm_so...  My App Positive Focus: (Apple) https://apps.apple.com/us/app/positive-focus/id1559260311 (Google) https://play.google.com/store/apps/detailsid=com.positivefocusapp&hl=en_US&gl=US&pli=1 Business Inquiries: Team@leoskepi.com

Molly Graham has worked for some of tech's most effective leaders, including Mark Zuckerberg, Sheryl Sandberg, Chamath Palihapitiya, and Bret Taylor. Today she leads Glue Club, a community for leaders navigating rapid scale, growth, and change. She's best known for her “Give away your Legos” framework and her collection of practical mental models for leading through hypergrowth.We discuss:1. “Give away your Legos”: a framework for scaling yourself as a leader2. “J-curves vs. stairs”: the two paths of career growth, and why you should pick the scarier path3. “The waterline model” for diagnosing team problems (and why you should “snorkel before you scuba”)4. Six rules for creating effective goals (and aligning everyone around them)5. Rules of thumb for leading through rapid scale and change6. Her biggest leadership lessons from Mark Zuckerberg, Sergey Brin, Larry Page, Sheryl Sandberg, and Bret Taylor—Brought to you by:DX—The developer intelligence platform designed by leading researchersBrex—The banking solution for startupsGoFundMe Giving Funds—Make helping a habit—Transcript: https://www.lennysnewsletter.com/p/the-high-growth-handbook-molly-graham—My biggest takeaways (for paid newsletter subscribers): https://www.lennysnewsletter.com/i/182877855/my-biggest-takeaways-from-this-conversation—Where to find Molly Graham:• X: https://x.com/molly_g• LinkedIn: https://www.linkedin.com/in/mograham• Substack: https://mollyg.substack.com• Website: https://glueclub.com—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Molly Graham(04:28) Molly's background at Google, Facebook, Quip, and CZI(11:29) The “Give away your Legos” framework(16:44) Managing your inner monster(19:49) When not to give away your Legos(21:28) Embracing a long career(23:25) The J-curve vs. stairs approach to career growth(32:00) The gift of knowing yourself(34:28) Learning to be a professional idiot(38:30) The waterline model: snorkel before you scuba(47:16) Six rules for creating strong alignment around goals(57:15) Rules of thumb for leading through rapid scale(01:07:49) Investing in high performers vs. low performers(01:10:54) Lessons from Zuckerberg, Sandberg, and Bret Taylor(1:21:15) Pivoting from ambition to purpose(1:26:32) Finding stability in instability(01:29:44) Final thoughts—Referenced:• Making an impact through authenticity and curiosity | Ami Vora (CPO at Faire, ex-WhatsApp, FB, IG): https://www.lennysnewsletter.com/p/authenticity-and-curiosity-ami-vora• Sheryl Sandberg on LinkedIn: https://www.linkedin.com/in/sheryl-sandberg-5126652• Elliot Schrage on LinkedIn: https://www.linkedin.com/in/elliotschrage• Quip: https://quip.com• He saved OpenAI, invented the “Like” button, and built Google Maps: Bret Taylor on the future of careers, coding, agents, and more: https://www.lennysnewsletter.com/p/he-saved-openai-bret-taylor• Chan Zuckerberg Initiative: https://chanzuckerberg.com• 10 contrarian leadership truths every leader needs to hear | Matt MacInnis (Rippling): https://www.lennysnewsletter.com/p/10-contrarian-leadership-truths• ‘Give Away Your Legos' and Other Commandments for Scaling Startups: https://review.firstround.com/give-away-your-legos-and-other-commandments-for-scaling-startups• The Muppets: https://muppets.disney.com• Sara Caldwell on LinkedIn: https://www.linkedin.com/in/saramcaldwell• J-Curves vs. Stairs: Two Approaches to Career Growth: https://mollyg.substack.com/p/j-curve• Forget the corporate ladder—winners take risks: https://www.ted.com/talks/molly_graham_forget_the_corporate_ladder_winners_take_risks• Chamath Palihapitiya on LinkedIn: https://www.linkedin.com/in/chamath• Lori Goler on LinkedIn: https://www.linkedin.com/in/lori-goler-6b96921• Joseph Campbell's quote: https://www.goodreads.com/quotes/192665-the-cave-you-fear-to-enter-holds-the-treasure-you• Zevi Arnovitz on LinkedIn: https://www.linkedin.com/in/zev-arnovitz• Peopling 101: The Waterline Model: https://christinehaskell.com/blog/peopling-101-the-waterline-model• Introduction to NVC: https://www.cnvc.org/learn/what-is-nvc• I hate OKRs... and other thoughts about goal setting: https://mollyg.substack.com/p/i-hate-okrs-and-other-thoughts-about• Lessons from scaling Stripe | Claire Hughes Johnson (former COO of Stripe): https://www.lennysnewsletter.com/p/lessons-from-scaling-stripe-tactics• James Clear's quote: https://www.goodreads.com/quotes/9614600-problem-1-winners-and-losers-have-the-same-goals• Founder mode: https://paulgraham.com/foundermode.html• Stripe: https://stripe.com• Patrick Collison on X: https://www.linkedin.com/in/patrickcollison• John Collison on X: https://x.com/collision• Seth Godin's best tactics for building remarkable products, strategies, brands and more: https://www.lennysnewsletter.com/p/seth-godins-tactics-for-building-remarkable-products• Eric Antonow on LinkedIn: https://www.linkedin.com/in/antonow—Recommended books:• The Artist's Way: https://www.amazon.com/Artists-Way-25th-Anniversary/dp/0143129252• Scaling People: Tactics for Management and Company Building: https://www.amazon.com/Scaling-People-Tactics-Management-Building/dp/1953953212• Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones: https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

Welcome back to the Ultimate Guide to Partnering® Podcast. AI agents are your next customers. Subscribe to our Newsletter: https://theultimatepartner.com/ebook-subscribe/ Check Out UPX:https://theultimatepartner.com/experience/ In this exclusive interview, Vince Menzione sits down with Darryl Peek, Vice President for Partner Sales (Public Sector) at Elastic, to decode how Elastic achieved the rare “triple crown”—winning Partner of the Year across Microsoft, Amazon, and Google Cloud simultaneously. Darryl breaks down the engineering-first approach that makes Elastic sticky with hyperscalers, reveals the rigorous metrics behind their partner health scorecard, and shares his personal “one-page strategy” for aligning mission, vision, and execution. From leveraging generative AI for cleaner sales hygiene to the timeless lesson of the “Acre of Diamonds,” this conversation offers a masterclass in building high-performance partner ecosystems in the public sector and beyond. https://youtu.be/__GE0r2fPuk Key Takeaways Elastic achieved “Pinnacle” status by aligning engineering roadmaps directly with hyperscaler innovations to become essential infrastructure. Successful public sector sales require a dual approach: leveraging resellers for contract access while driving domain-specific co-sell motions. Partner relationships outperform contracts; consistency in communication is more valuable than only showing up for renewals. Effective partner organizations track “influence” revenue just as rigorously as direct bookings to capture the full value of SI relationships. Generative AI can automate sales hygiene, turning scattered meeting notes into actionable CRM data and reducing friction for sales teams. The “Acre of Diamonds” philosophy reminds leaders that the greatest opportunities often lie within their current ecosystem, not in distant new markets. If you're ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins. Keywords: Elastic, Darryl Peek, public sector sales, hyperscaler partnership, Microsoft Partner of the Year, AWS Partner of the Year, Google Cloud Partner, partner ecosystem strategy, co-sell motion, partner metrics, channel sales, government contracting, Carahsoft, generative AI in sales, sales hygiene, Russell Conwell, Acre of Diamonds, open source search, observability, security SIM, vector search, retrieval augmented generation, LLM agnostic, partner enablement, influence revenue, channel booking, SI relationships, strategic alliances. Transcript: Darryl Peek Audio Episode [00:00:00] Darryl Peek: I say, I tell my team from time to time, the difference between contacts and contracts is the R and that’s the relationship. So if you’re not building the relationship, then how do you expect that partner to want to lean in? Don’t just show up when you have a contract. Don’t just show up when you have a renewal. [00:00:13] Darryl Peek: Make sure that you are reaching out and letting them know what is happening. Don’t just talk to me when you need a renewal, right? When you’re at end of quarter and you want me to bring a deal forward, [00:00:23] Vince Menzione: welcome to the Ultimate Guide to Partnering. I’m Vince Menzi. Own your host, and my mission is to help leaders like you achieve your greatest results through successful partnering. [00:00:34] Vince Menzione: We just came off Ultimate Partner live at Caresoft Training Center in Reston, Virginia. Over two days, we gathered top leaders to tackle the real shifts shaping our industry. If you weren’t in the room, this episode brings you right to the edge of what’s next. Let’s dive in. So we have another privilege, an incredible partner, another like we call these, if you’ve heard our term, pinnacle. [00:01:00] Vince Menzione: I think it’s a term that’s not widely used, but we refer to Pinnacle as the partners that have achieved the top rung. They’ve become partners of the year. And our next presenter, our next interview is going to be with an organization. And a person that represents an organization that has been a pinnacle partner actually for all three Hyperscalers, which is really unusual. [00:01:24] Vince Menzione: Elastic has been partner of the Year award winner across Microsoft, Amazon, and Google Cloud, so very interesting. And Darrell Peak, who is the leader for the public sector organization, he’s here in the Washington DC area, was kind enough. Elastic is a sponsor event, and Darryl’s been kind enough to join me for a discussion about what it takes to be a Pinnacle partner. [00:01:47] Vince Menzione: So incredibly well. Excited to welcome you, Darryl. Thank you, sir. Good to have you. I love you. I love your smile, man. You got an incredible smile. Thank you. Thank you, Vince. Thank you. So Darryl, I probably didn’t do it any justice, but I was hoping you could take us through your role and responsibilities at Elastic, which is an incredible organization. [00:02:08] Vince Menzione: Alright. Yeah, [00:02:09] Darryl Peek: absolutely. So Darrell Peak vice President for partner sales for the US public sector at Elastic. I’ve been there about two and a half years. Responsible for our partner relationships across all partner types, whether that’s the system integrators, resellers, MSPs, OEMs, distribution Hyperscalers, and our Technology Alliance partners. [00:02:26] Darryl Peek: And those are partners that aren’t built on the Elastic platform. In regards to how my partner team interacts with our team. Our ecosystem. We are essentially looking to further and lean in with our partners in order for them to, one, understand what Elastic does since we’re such a diverse tool, but also work with our field to understand what are their priorities and how do they identify the right partners for the right requirements. [00:02:50] Darryl Peek: In regards to what Elastic is and what it does elastic is a solution that is actually founded on search and we’re an open source company. And one of the things that I actually did when I left the government, so I worked for the government for a number of years. I left, went and worked for Salesforce, then worked for Google ran their federal partner team and then came over to Elastic because I wanted to. [00:03:11] Darryl Peek: Understand what it meant to be at an open source company. Being at an open source company is quite interesting ’cause you’re competing against yourself. [00:03:17] Vince Menzione: Yeah, that’s true. [00:03:18] Darryl Peek: So it’s pretty interesting. But elastic was founded in 2012 as a search company. So when you talk about search, we are the second most used platform behind Google. [00:03:28] Darryl Peek: So many of you have already used Elastic. Maybe on your way here, if you use Uber and Lyft, that is elastic. That is helping you get here. Oh, that is interesting. If you use Netflix, if you use wikipedia.com, booking.com, eBay, home Depot, all of those are search capabilities. That Elastic is happening to power in regards to what else we do. [00:03:47] Darryl Peek: We also do observability, which is really around application monitoring, logging, tracing, and metrics. So we are helping your operations team. Pepsi is a customer as well as Cisco. Wow. And then the last thing that we do is security when we’re a SIM solution. So when we talk about sim, we are really looking to protect networks. [00:04:03] Darryl Peek: So we all, we think that it’s a data problem. So with that data problem, what we’re trying to do is not only understand what is happening in the network, but also we are helping with threat intelligence, endpoint and cloud security. So all those elements together is what Elastic does. And we only do it two ways. [00:04:18] Darryl Peek: We’re one platform and we can be deployed OnPrem and in the cloud. So that’s a little bit about me and the company. Hopefully it was clear, [00:04:24] Vince Menzione: I’ve had elastic people on stage. You’ve done, that’s the best answer I’ve had. What does Elastic do? I used to hear all this hyperbole and what? [00:04:32] Vince Menzione: What? Now I really understand what you do is an organiz. And the name of the company was Elasticsearch. [00:04:36] Darryl Peek: It was [00:04:37] Vince Menzione: elastic at one time when I first. Worked with you. It was Elasticsearch. [00:04:40] Darryl Peek: Absolutely. Yeah. So many moons ago used to be called the Elk Stack and it stood for three things. E was the Elasticsearch which is a search capability. [00:04:48] Darryl Peek: L is Logstash, which is our logging capability. And Cabana is essentially our visualization capability. So it was called Elk. But since we’ve acquired so many companies and built so much capability into the platform, we can now call it the elastic. Platform. [00:05:00] Vince Menzione: So talk to me about your engagement with the hyperscalers. [00:05:02] Vince Menzione: You’ve been partner of the Year award winner with all three, right? I mentioned that, and you were, you worked for Google for a period of time. Yes. So tell us about, like, how does that work? What does that engagement look like? And why do you get chosen as partner of the year? What are the things that stand out when you’re working with these hyperscalers [00:05:19] Darryl Peek: and with that we are very fortunate to be recognized. [00:05:23] Darryl Peek: So many of the organizations that are out there are doing some of the same capabilities that we do, but they can’t claim that they won a part of the year for all three hyperscalers in the same year. We are able to do that because we believe in the power of partnership, not only from a technology perspective, but also from a sales perspective. [00:05:39] Darryl Peek: So we definitely lean in with our partnerships, so having our engineers talk, having our product teams talk, and making sure that we’re building capabilities that actually integrate within the cloud service providers. And also consistently building a roadmap that aligns with the innovation that the cloud service providers are also building towards. [00:05:56] Darryl Peek: And then making sure that we’re a topic of discussion. So elastic. From a search capability, we do semantic search, vector search, but also retrieval augmented generation, which actually is LLM Agnostic. So when you say LLM Agnostic, whether you want to use Gemini, Claude or even Chad, GBT, those things are something that Elastic can integrate in, but it actually helps reduce the likelihood of hallucination. [00:06:18] Darryl Peek: So when we’re building that kind of solution, the cloud service provider’s you’re making it easy for us, and when you make it easy, you become very attractive and therefore you’re. Likely gonna come. So it becomes [00:06:28] Vince Menzione: sticky in that regard. Very sticky. So it sounds like very much an engineer, a lot of emphasis on the engineering aspects of the business. [00:06:35] Vince Menzione: I know you’re an engineer by background too, right? So the engineering aspects of the business means that you’re having alignment with the engineering organizations of those companies at a very deep level. [00:06:44] Darryl Peek: Absolutely. So I’m [00:06:45] Vince Menzione: here. [00:06:45] Darryl Peek: Yeah. And being at Elastic has been pretty amazing. So coming from Google, we had so many different solutions, so many different SKUs, but Elastic releases every eight weeks. [00:06:54] Darryl Peek: So right before you start to understand the last release, the next release is coming out and we’re already at 9.2 and we just released 9.0 in May. So it’s really blazing fast on the capability that we’re really pushing the market, but it’s really hard to make sure that we get it in front of our partners. [00:07:10] Darryl Peek: So when we talk about our partner enablement strategy, we’re just trying to make sure that we get the right information in front of the right partners at the right time, so this way they can best service their customers. [00:07:19] Vince Menzione: So let’s talk about partner strategy. Alyssa Fitzpatrick was on stage with me at our last event, and she Alyssa’s fantastic. [00:07:25] Vince Menzione: She is incredible. Yes, she is. She was a former colleague at Microsoft Days. Yes. And then she, we had a really interesting conversation. About what it takes, like being in, in a company and then working with the partners in general. And you have, I’m sure you have a lot of the similarities in how you have to engage with these organizations. [00:07:42] Vince Menzione: You’re working across the hyperscalers, you’re also working with the ecosystem too. Yes. ’cause the delivery, you have delivery partners as well. Absolutely. So tell us more about that. [00:07:50] Darryl Peek: So we kinda look at it from a two, two ways from the pre-sales motion and then the post-sales. From the pre-sales side. [00:07:56] Darryl Peek: What we’re trying to do is really maximize our, not only working with partners, because within public sector, you need to get access to customers through contract vehicles. So if you want to get access to some, for instance, the VA or through GSA or others, you have to make sure you’re aligned with the right partners who have access to. [00:08:12] Darryl Peek: That particular agency, but also you want domain expertise. So as you’re working with those system integrators, you wanna make sure that they have capability that aligns. So whether it is a security requirement, you wanna work with someone who specializes in security, observability and search. So that’s the way that we really look at our partner ecosystem, but those who are interested in working with us. [00:08:30] Darryl Peek: Because everybody doesn’t necessarily have a emphasis on working with a new technology partner, [00:08:36] Vince Menzione: right? [00:08:36] Darryl Peek: So what we’re trying to do is saying how do we build programs, incentives and sales plays that really does align and strike the interest of that particular partner? So when we talk about it I tell my team, you have to, my grandfather to say, plan your work and work your plan. And if you fail a plan, you plan to fail. So being able to not only have a strong plan in place, but then execute against that plan, check against that plan as you go through the fiscal year, and then see how you come out at the end of the fiscal year to see are we making that progress? [00:09:01] Darryl Peek: But on the other side of it, and what I get stressed about with my sales team and saying what does partners bring to us? So where are those partner deal registrations? What is the partner source numbers? How are we creating more pipeline? And that is where we’re now saying, okay, how can we navigate and how can we make it easier? [00:09:17] Darryl Peek: And how can we reduce friction in order for the partner to say, okay, elastic’s easy to work with. I can see value in, oh, by the way, I can make some money with. [00:09:25] Vince Menzione: So take us through, have there been examples of areas where you’ve had to like, break through to this other side in terms of growing the partner ecosystem? [00:09:33] Vince Menzione: What’s worked, what hasn’t worked? Yes, I’d love to learn more about that. [00:09:36] Darryl Peek: I’ll say that and I tell my team one, you partner program is essential, right? If you don’t have an attractive partner program in regards to how they come on board, how they’re incentivized the right amount of margin, they won’t even look at you. [00:09:49] Darryl Peek: The second thing is really how do you engage? So a lot of things start with relationships. I think partnerships are really about relationships. I say I tell my team from time to time, the difference between contacts and contracts is the R and that’s the relationship. So if you’re not building the relationship, then how do you expect that partner to want to lean in? [00:10:07] Darryl Peek: Don’t just show up when you have a contract. Don’t just show up when you have a renewal. Make sure that you are reaching out and letting them know what is happening. I like the what Matt brought up in saying, okay, talk to me when you have a win. Talk to me when you have something to talk about. [00:10:22] Darryl Peek: Don’t just talk to me when you need a renewal. When you’re at end the quarter and you want me to bring a deal forward, that doesn’t help ab absolutely. [00:10:28] Vince Menzione: So engineering organizations, sales organizations, what are, what does a healthy partnership look like for you? [00:10:35] Darryl Peek: So I look at metrics a lot and we use a number of tools and I know folks are using tools out there. [00:10:41] Darryl Peek: I won’t name any tools for branding purposes, but in regards to how we look at tools. So some things that we measure closely. Of course it’s our partner source numbers, so partner source, bookings, and pipeline. We look at our partner attached numbers and pipeline as well as the amount or percentage of partner attached business that we have in regards to our overall a CV number. [00:11:00] Darryl Peek: We also look at co-sell numbers, so therefore we are looking at not only how. A partner is coming to us, but how is a partner helping us in closing the deal even though they didn’t bring us the deal? We’re also looking at our cloud numbers and saying what amount of deals and how much business are we doing with our cloud service providers? [00:11:15] Darryl Peek: Because of course we wanna see that number go up year over year. We wanna actually help with that consumption number because not only are we looking at it from a SaaS perspective, but also if the customer has to commit we can help burn that down as well. We also look at influence numbers. [00:11:27] Darryl Peek: Now, one of the harder things to do within a technology business is. Capturing all that si goodness. And saying how do I reflect the SI if they’re not bringing me the deal? And I can’t attribute that amount of deal to that particular partner, right? And the way that we do that is we just tag them to the influence. [00:11:44] Darryl Peek: So we’re able to now track influence. And also the M-S-P-O-E-M work that we are also tracking and also we’re tracking the royalties. And lastly is the professional service work that we do with those partners. So we’re looking to go up into the right where we start them out at our select level, we go to our premier level and then our elite level. [00:12:00] Darryl Peek: But left and to the right, I say you gotta go from zero to one, one to five, five to 10, and then 10 to 25. So if we can actually see that progression. That is where we’re really starting to see health in the partnership, but also the executive alignment is really important. So when our CEO is able to meet with the fellow CEO of the co partner company that is really showing how we are progressing, but also our VPs and others that are engaged. [00:12:20] Darryl Peek: So those are things that we really do measure. We do have a health score card and also, we track accreditations, we track certifications as well as training outcomes based on our sales place. [00:12:30] Vince Menzione: Wow. There’s a lot of metrics there. Yeah. So you didn’t bring, you didn’t bring any slides with that out? [00:12:35] Darryl Peek: Oh, no. I’m not looking at slides, by the way. [00:12:40] Vince Menzione: Let’s talk about marketplace. [00:12:42] Darryl Peek: All right? [00:12:42] Vince Menzione: Because we’ve had a lot of conversations about marketplace. We’ve got both vendors up here talking about marketplace and the importance of marketplace, right? You’ve been a Marketplace Award winner. We haven’t really talked about that, like that motion per se. [00:12:55] Vince Menzione: I’d love to s I’d love to hear from you like how you, a, what you had to overcome to get to marketplace, what the marketplace motion looks like for your organization, what a marketplace first motion looks like. ’cause a lot of your cut a. Are all your customers requiring a lot of direct selling effort or is it some of it through Marketplace? [00:13:14] Vince Menzione: Like how does it, how does that work for you? [00:13:15] Darryl Peek: So Elastic is a global organization. Yeah. So we’re, 40 different countries. So it depends on where we’re talking. So if we talk about our international business, which is our A PJ and EMEA business we are seeing a lot more marketplace and we’re seeing that those direct deals with customers. [00:13:28] Darryl Peek: Okay. And we’re talking about our mirror business. A significant amount goes through marketplace and where our customers are transacting with the marketplace and are listing. On the marketplace within public sector, it’s more of a resell motion. Okay. So we are working with our resellers. [00:13:39] Darryl Peek: So we work our primary distribution partner is Carahsoft. So you heard from Craig earlier. Yes. We have a strong relationship with Carahsoft and definitely a big fan of this organization. But in regards to how we do that and how we track it we are looking at better ways to, track that orchestration and consumption numbers in order to see not only what customers we’re working with, but how can we really accelerate that motion and really get those leads and transactions going. [00:14:03] Vince Menzione: Very cool. Very cool. And I think part of the reason why in, in the government or public sector space it has a lot to do with the commitments are different. Absolutely. So it’s not government agencies aren’t able to make the same level of commitments that, private sector organizations were able to make, so they were able to the Mac or Microsoft parlance and also a AWS’s parlance. [00:14:23] Vince Menzione: Yeah, [00:14:24] Darryl Peek: definitely a different dynamic. Yeah. And especially within the public sector. ’cause we have Gov Cloud to work with, right? That’s right. So we’re working with Microsoft or we’re working with AWS, they have their Gov cloud and then we Google, they don’t have a Gov cloud, but we still have to work with them differently. [00:14:35] Darryl Peek: Yeah. Within that space. That’s [00:14:36] Vince Menzione: right. That’s right. So it makes the motion a little bit differently there. So I think we talked through some of this. I just wanna make sure we cover our points [00:14:43] Darryl Peek: here. One thing I’ll do an aside, you talked about the acre of diamonds. I’m a big fan of that story. [00:14:47] Vince Menzione: Yeah, let’s talk about Russ Con. Yeah, [00:14:49] Darryl Peek: let’s talk about it. Do you all know about the Acre Diamonds? Have you all heard that story before? No. You have some those in the audience. [00:14:55] Vince Menzione: I, you know what, let’s talk about it. All [00:14:56] Darryl Peek: See, I’m from Philadelphia. [00:14:57] Vince Menzione: I didn’t know you were a family. My daughter went to Temple University. [00:14:59] Vince Menzione: Ah, [00:15:00] Darryl Peek: okay. That’s all I know. So Russell Conwell. So he was, a gentleman out of the Philadelphia area and he went around town to raise money and he wanted to raise money because he believed that there was a promise within a specific area. And as he continued to raise this money, he would tell a story. [00:15:14] Darryl Peek: And basically it was a story about a farmer in Africa. And the farmer in Africa, to make it really short was essentially looking to be become very wealthy. And because he wanted to become very wealthy, he believed that selling his farm and going off to a long distant land was the primary way for him to find diamonds. [00:15:28] Darryl Peek: And this farmer didn’t sold us. Sold his place, then went off to to this foreign land, and he ended up dying. And people thought that was the end of the story, but there was another farmer who bought that land and one time this big, and they called him the ot, came to the door and said you mind if I have some tea with you? [00:15:43] Darryl Peek: He said, all right, come on in. Have a drink. And as he had the drink, he looked upon the mantle and his mouth dropped. And then the farmer said what’s wrong? What do you say? He says, do you know what that is? No. He said no. Do you know what that is? He says, no. He said, that’s the biggest diamond I’ve ever seen, and the farmer goes. [00:16:01] Darryl Peek: That’s weird because there’s a bunch right in the back where I go grab my fruits and crops every day. So the idea of the acre diamonds and sometimes that you don’t need to go off to a far off land. It is actually sometimes right under your feet, and that is a story that helped fund the starting of Temple University. [00:16:16] Vince Menzione: I’m gonna need to take you at every single event so you can tell this story again. That’s an awesome job. Oh, I love it. And yeah, they founded a Temple University. Yeah. Which has become an incredible university. My daughter, like I said, my daughter’s a graduate, so we’re Temple fan. That’s great story. [00:16:31] Vince Menzione: That is a very cool, I didn’t realize you were a Philadelphia guy too, so that is awesome. Go birds. Go birds. All right, good. So let’s talk, I think we talked a little bit about your ecosystem approach, but maybe just a little bit more on this, like you said, like a lot of data, a lot of metrics but also a lot of these organizations also have to under understand the engineering side of things. [00:16:53] Vince Menzione: Oh, yeah. There’s a tremendous amount to become. Not everybody could just show up one day and become an elastic partner [00:16:58] Darryl Peek: absolutely. Absolutely. So take us [00:16:59] Vince Menzione: through that process. [00:17:00] Darryl Peek: Yeah. So one of the things that we are trying to mature and we have matured is our partner go to market. [00:17:06] Darryl Peek: So in order to join our partner ecosystem, you have to sign ’em through our partner portal. You have to sign our indirect reseller agreement. ’cause we do sell primarily within the public sector through distribution. And we only go direct if it is by exception. So you have to get justification through myself as well as our VP for public sector. [00:17:21] Darryl Peek: But we really do try to make sure that we can aggregate this because one thing that we have to monitor is terms and conditions. ’cause of course, working with the government, there’s a lot of terms and conditions. So we try to alleviate that by having it go through caresoft, they’re able to absorb some, so this way we can actually transact with the government. [00:17:36] Darryl Peek: In regards to the team though we try to really work closely with our solution architecture team. So this way we can develop clear enablement strategies with our partners so this way they know what it is we do, but also how to properly bring us up in a conversation. Also handle objections and also what are we doing to implement our solutions within other markets. [00:17:55] Darryl Peek: So those are things that we are doing as well as partner marketing. Top of funnel activity is really important, so we’re trying to differentiate what we’re doing with the field and field marketing. So you’re doing the leads and m qls and things of that nature also with partner marketing. So our partner marketing actually is driven by leads, but also we’re trying to transact. [00:18:10] Darryl Peek: And get Ps of which our partner deal registration. So that is how we align our partner go to market. And that is actually translating into our partner source outcomes. [00:18:18] Vince Menzione: And I think we have a slide that talks a little bit about your public sector partner strategy. [00:18:23] Darryl Peek: Oh yeah. Oh, I share that. So I thought maybe we could spin it. [00:18:25] Darryl Peek: Absolutely. [00:18:25] Vince Menzione: I know you we can’t see it, but they can. Oh, they can. Okay. Great. [00:18:29] Darryl Peek: There it’s there. [00:18:30] Vince Menzione: It’s career. [00:18:31] Darryl Peek: One thing, I think this was Einstein has said, if you can’t explain it simply, you don’t understand it well enough. So that was the one thing. So I always was a big fan of creating a one page strategy. [00:18:39] Darryl Peek: And based on this one page strategy one of the things when I worked at Salesforce it was really about a couple things and the saying, okay, what are your bookings? And if you don’t have bookings, what does your pipeline look like? If you don’t have pipeline, what does your prospecting look like? [00:18:51] Darryl Peek: Yeah. If you don’t have prospecting what does your account plan look like? And if you don’t have an account plan, why are you here? Why are you here? Exactly. So those are the things that I really talk to my team about is just really a, it’s about bookings. It’s about pipeline. It’s about planning, enablement and execution. [00:19:05] Darryl Peek: It’s about marketing, branding and evangelism, and also about operational excellence and how to execute. Very cool. So being able to do that and also I, since I came from Salesforce, I talk to my team a lot about Salesforce hygiene. So we really talk about that a lot. So make, making sure we’re making proper use of chatter, but also as we talk about utilizing ai, we just try to. [00:19:21] Darryl Peek: How do we simplify that, right? So if we’re using Zoom or we’re using Google, how do we make sure that we’re capturing those meeting minutes, translating that, putting that into the system, so therefore we have a record of that engagement with that partner. So this is a continuous threat. So this way I don’t have to call my partner manager the entire time. [00:19:36] Darryl Peek: I can look back, see what actions, see what was discussed, and say, okay, how can we keep this conversation going? Because we shouldn’t have to have those conversations every time. I shouldn’t have to text you to say, give me the download on every partner. Every time. How do we automate that? And that’s really where you’re creating this context window with your Genive ai. [00:19:53] Darryl Peek: I think they said what 75% of organizations are using one AI tool. And I think 1% are mature in that. But also a number of organizations, it’s 90% of organizations are using generative AI tools to some degree. So we are using gen to bi. We do use a number of them. We have elastic GPT. Nice little brand there. [00:20:11] Darryl Peek: But yeah, we use that for not only understanding what’s in our our repositories and data lakes and data warehouses, but also what are some answers that we can have in regards to proposal responses, RP responses, RFI, responses and the like. [00:20:23] Vince Menzione: And you’re reaching out to the other LLMs through your tool? [00:20:26] Darryl Peek: We can actually interact with any LLM. So we are a LLM Agnostic. [00:20:29] Vince Menzione: Got it. Yep. That’s fantastic. And this slide is we’ll make this available if you don’t have a, yeah, have a chance. We’ll share it. I [00:20:36] Darryl Peek: am happy to share, yeah. And obviously happy to talk, reach out about it. Of, of course. I simplified it in order to account for you, but one of the things that I talk about is mission, vision of values. [00:20:45] Darryl Peek: And as we start with that is what is your mission now? How is anybody from Pittsburgh, anybody steal a fan? Oh wow. No, there’s a steel fan over [00:20:54] Vince Menzione: here. There’s one here. There’s a couple of ’em are out here. So I feel bad. [00:20:57] Darryl Peek: The reason why I put immaculate in there is for the immaculate reception, actually. [00:21:00] Darryl Peek: Yes. And basically saying that if you ever seen that play, it was not pretty at all. It was a very discombobulated play. Yeah. And I usually say that’s the way that you work with partners too, because when that deal doesn’t come in, when you gotta make a call, when you’re texting somebody at 11 o’clock at night, when you’re trying to get that at, right before quarter end. [00:21:17] Darryl Peek: Yeah. Before the end of it. It really is difficult, but it’s really creating that immaculate experience. You want that partner to come back. I know it’s challenging, but I appreciate how you leaned in with us. Yes, absolutely. I appreciate how you work with us. I appreciate how you held our hand through the process, and that’s what I tell my team, that we have to create that partner experience. [00:21:32] Darryl Peek: And maybe that’s a carryover from Salesforce, Dave. I don’t know. But also when we talk about enhancing or accelerating our partner. Our public sector outcomes that is really working with the customer, right? So customer experience has to be part of it. Like all of us have to be focused on that North star, and that is really how do we service the customer, and that’s what we choose to do. [00:21:48] Darryl Peek: But also the internal part. So I used to survey my team many moves ago, and I said, if we don’t get 80% satisfaction rate from our employees how do we get 60% satisfaction rate from our customers? Yeah. So really focus on that employee success and employee satisfaction. It’s so important, is very important. [00:22:03] Darryl Peek: So being able to understand what are the needs of your employees? Are you really addressing their concerns and are you really driving them forward? Are you challenging them? Are you creating pathways for progression? So those are things that I definitely try to do with my team. As well as just really encouraging, inspiring, yeah. [00:22:19] Darryl Peek: And just making sure that they’re having fun at the same time. [00:22:21] Vince Menzione: It shows up in such, I, there’s an airline I don’t fly any longer, and it was a million mile member of and I know it’s because of the way they treat their employees. [00:22:29] Vince Menzione: Because it cascades Right? [00:22:30] Darryl Peek: It does. Culture is important. [00:22:32] Vince Menzione: Yeah. Absolutely. [00:22:32] Darryl Peek: What is it? What Anderson Howard they say what col. Mark Andresen culture eat strategy for [00:22:37] Vince Menzione: breakfast. He strategy for breakfast? Yes. Very much this has been insightful. I really enjoyed having you here today. Really a great, you’re a lot of fun. You’re a lot of fun. [00:22:43] Vince Menzione: Darry, isn’t you? Amazing. So thank you for joining us. Thank you all. Thank And you’re gonna be, you’re gonna be sticking around for a little while today. I’m sticking around for a little while. I’ll be back in little later. I think people are gonna just en enjoy having a conversation with you, a little sidebar. [00:22:55] Darryl Peek: Absolutely. I’m looking forward to it. Thank you all for having me. Glad to be here. And thank you for giving the time today. [00:23:01] Vince Menzione: Thank you Darryl, so much. So appreciate it. And you’re gonna have to come join me on this Story Diamond tool. Yeah, absolutely. Thanks for tuning into this episode of Ultimate Guide to Partnering. [00:23:12] Vince Menzione: We’re bringing these episodes to you to help you level up your strategy. If you haven’t yet, now’s the time to take action and think about joining our community. We created a unique place, UPX or Ultimate partner experience. It’s more than a community. It’s your competitive edge with insider insights, real-time education, and direct access to people who are driving the ecosystem forward. [00:23:38] Vince Menzione: UPX helps you get results, and we’re just getting started as we’re taking this studio. And we’ll be hosting live stream and digital events here, including our January live stream, the Boca Winter Retreat, and more to come. So visit our website, the ultimate partner.com to learn more and join us. Now’s the time to take your partnerships to the next level.

Neuroaesthetics researcher Susan Magsamen and Google design leader Ivy Ross on creativity as a biological necessity, intuition, and the aesthetic mindset for a good life.   You'll learn:Habits that Susan and Ivy turn to when they need to re-centre.What Susan and Ivy are trying to change in the world with their day jobs. The beginning of Susan and Ivy working together.Clear evidence that proved to Susan and Ivy that their work was needed.Advice for using your intuition to be more creative.How a writer might find their voice.Questions to ask yourself if you're writing a similar book to Your Brain on Art.Principles that Susan and Ivy use to help them live a good life. The link between nature and neuroaesthetics.The transforming power of journaling.Resources and Links:

In this episode, Cory Connors welcomes his longtime friend and sustainability leader Robert Little to discuss Google's sustainability mission—particularly its global work in circularity, recycling accessibility, packaging innovation, and the role of AI in modern waste systems. Robert shares his nonlinear career path, the principles that shaped his sustainability mindset, and how Google is leveraging its massive product ecosystem to scale sustainability solutions for billions of users worldwide.The conversation explores Google Maps' recycling drop‑off locator, Google Trends as a tool for understanding consumer sustainability needs, Google's plastic‑free packaging design journey, and innovations like CircularNet and Materra, X's emerging AI‑powered materials identification technology.Key Topics Discussed:Robert's Journey Into SustainabilityRobert's Role at GoogleGoogle's Sustainability Mission & Circularity GoalsPackaging Innovation at GoogleGoogle Maps Recycling Drop‑Off SearchAI & Machine Learning for Waste SystemsMaterra (formerly “Project X”): Advanced Material IdentificationAdvice for Consumer BrandsA Call for Optimism & Sharing Good Sustainability StoriesResources Mentioned:Google Trends – trends.google.comGoogle Maps Recycling AttributesGoogle's Plastic‑Free Packaging Design GuideCircularNet (open‑source machine learning model)Materra by X (The Moonshot Factory)Contact:Connect with Robert Little on LinkedIn.Closing Thoughts:Cory and Robert emphasize the need for optimism, collaboration, and smarter infrastructure in global sustainability. Robert highlights the immense potential for AI, transparency, and ecosystem‑level innovation to keep materials “in play” and reduce reliance on new resource extraction.They encourage listeners to stay curious, share good sustainability news, and use the tools available—many of them free—to design better packaging systems and reduce waste globally.Thank you for tuning in to Sustainable Packaging with Cory Connors!https://anewearthproject.com/collections/new-earth-approvedhttps://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

Foster Alumni Share What They Listen For When They  Interview Job Candidates Every fall and winter, MBA students gear up for behavioral interviews with an understandable mix of anticipation and anxiety. We spend hours coaching them on frameworks, stories, and delivery. But nothing beats hearing directly from the people on the other side of the table. On this encore episode of Conversations on Careers and Professional Life, I brought together four Foster MBA alumni—now at Accenture, Google, Walmart, and Goldman Sachs—to share what they actually listen for when evaluating candidates. I spoke with each of them separately, but their messages converged with remarkable clarity.  Here are the big themes. 1. Preparation isn't optional—it's the floor, not the ceiling. Every alum highlighted the same point: the "Tell me about yourself" question is guaranteed. If you can't deliver a clear, structured, thoughtful answer, it signals a lack of intention. Adam Schmidt (Accenture) put it plainly: "This is a question you know is coming." Preparation demonstrates respect for the interviewer's time and respect for your own story. It's the discipline before the performance. 2. Authenticity beats perfection. Several alumni talked about sensing whether an answer felt honest, grounded, and human. Authenticity arises from knowing your stories well enough that you can speak naturally—not recite. Skylar Brown (Goldman Sachs) shared that authenticity often shows up in how candidates pause, think, and connect their experiences to the role. Over-scripted answers flatten your personality; thoughtful ones reveal how you'll show up as a colleague. Stoic reminder: focus on what is within your control—your preparation and your presence—not the outcome. 3. Your impact matters more than the résumé lines. At Google, Sam Eid looks for patterns that reveal how a candidate operates on a team. One of his sharpest insights: candidates who talk only in "I" form look self-centered, but candidates who talk only in "we" form leave interviewers wondering what they actually did. He advises framing a story around: The opportunity or challenge What the team achieved Your specific contribution What wouldn't have happened without you That last piece is gold. It's also how Google evaluates internal performance. 4. "Why this company?" must show you've done real homework. The alumni were unanimous: generic answers tank candidates. You should be able to articulate: What differentiates the company How its mission or values connect to you Who you've spoken with and what you learned Why this role aligns with your future trajectory Claire Herting (Nintendo, ex-Walmart) noted that specific, thought-out answers signal maturity and genuine motivation—not simply chasing the brand name. 5. Cultural fit isn't code for conformity—it's awareness. Companies want to see that you understand the environment you're entering and how you'd contribute to it. Whether it's humility, customer obsession, collaboration, or intellectual curiosity, your stories should reflect the behaviors that matter most at that organization. Not by forcing it, but by choosing experiences that naturally align. 6. The biggest mistakes happen before the interview. One of the most useful insights came from Skylar Brown: many candidates cast too wide a net. When you're interviewing for 20–40 roles you don't genuinely want, your answers sound hollow. Depth beats breadth. Focus creates authenticity. The bottom line Across industries and roles, alumni interviewers value the same things: Clear thinking Genuine enthusiasm Self-awareness A structured approach to storytelling A real understanding of the company and role Behavioral interviews aren't about trick questions—they're about surfacing who you are, how you work with others, and how you make an impact. If you're preparing for interviews this season, the wisdom from these alumni is a powerful compass.

Professor Ozlem Evren Kemer MD is an internationally renowned expert in cataract, cornea, and anterior segment surgery and I have had the pleasure of working with her at many ophthalmic conferences around the world. She is a gifted surgeon but more importantly, she is one of the world's best teachers of ophthalmic surgery. In this podcast we discuss the keys to success in surgical training for young surgeons and how we can all improve our surgical skills. I am sure you will learn a lot from her incredible wisdom. We feature a new podcast every week on Sundays and they are uploaded to all major podcast services (click links here: Apple, Google, Spotify) for enjoying as you drive to work or exercise. The full video of the podcast is here on CataractCoach as well as on our YouTube channel. Starting now we have sponsorship opportunities available for the top podcast in all of ophthalmology. Please contact us to inquire.

January 6–10 brings strong momentum and a push to commit. This week highlights motivation, action, and clear decision-making, especially around goals, priorities, and how your energy is being used.Venus aligning with the Sun helps clarify what matters most. Venus meeting Mars boosts drive and initiative. By January 9–10, confidence and ambition rise as big opportunities — and big choices — come into focus.This is a week for focused action, not overdoing it. What you choose now sets the tone for the rest of the month.In this video, I break down how this energy affects each sign and how to work with it in a practical, grounded way.

Pest Control Marketing Tactics in 2026Podcast Season 5, Episode 1 AI Overviews + Voice Search: How Pest Control Companies Win Local Visibility in 2026Google is changing the way customers find local service providers—and pest control is right in the middle of it. In this episode, we break down what AI Overviews mean for local search, how voice assistants (Siri, Alexa, Google Assistant) choose who to recommend, and the exact strategy mid-size pest control companies can use to stay visible and keep leads flowing in 2026.If you've noticed fewer clicks, more “zero-click” searches, or tougher competition in Maps and Ads, this one is your playbook.What we cover1) How AI Overviews are changing the customer journeyWhy more searches get answered without a website clickWhat types of pest control queries trigger AI answers vs “call now” intentThe new goal: becoming the trusted, citable local source2) The “two-layer” strategy that wins AI + voice searchLayer 1: Verified local truth (listings + consistency)Layer 2: Quote-ready expertise (answer-first content + real field credibility)3) Voice search: how Siri, Alexa, and Google decide who to recommendWhy most voice searches are “one-answer” situationsThe local data sources that matter (Maps, business listings, reviews, consistency)4) Practical steps pest control operators can implement this monthListing optimization prioritiesThe right way to build FAQs that match real voice queriesHow to protect your phone number, brand trust, and lead qualityVoice search rewards accuracy + trust: consistent business info + strong reviews often beats “more content.”AI Overviews reward clarity + structure: answer-first sections, real expertise, and easy-to-lift explanations.Local entity > just a website: your business listings, reviews, and service-area signals are now a major “ranking system.”The winners in 2026 will be the companies that build a repeatable visibility + conversion system, not just more pages.✅ Audit Google Business Profile: categories, services, service areas, photos, Q&A✅ Ensure your business info is identical everywhere (name, address, phone, hours)✅ Build 10–20 voice-style FAQs based on real calls (“Do scorpions climb beds?”)✅ Add “answer-first” sections to your top service pages (30–60 word direct answers)✅ Make trust obvious: license #, guarantees, technician credibility, real photosGoogle Business Profile (Maps)Apple Business Connect (Apple Maps / Siri)Yelp + Bing Places (ecosystem visibility)FAQ strategy + structured content (for AI extraction)CRM + pipeline tracking (to measure what's actually producing booked jobs)Key takeaways, Quick action checklist (do this first), Tools & platforms mentionedGoogle Business Profile (Maps)Apple Business Connect (Apple Maps / Siri)Yelp + Bing Places (ecosystem visibility)FAQ strategy + structured content (for AI extraction)CRM + pipeline tracking (to measure what's actually producing booked jobs)

Pastor Andy preaches on Jesus is a light in a dark world.Full Sermon: Apple Podcasts: https://apple.co/3tz9zelSpotify: https://spoti.fi/3L68G2TYouTube: https://www.youtube.com/@gracelutheranchurch-richmo830Give to Grace Online: gracelutheran1.org/giveGive us a five-star review on Google: https://shorturl.at/JdBL5Pastor Andy's sermons are available each week on a podcast! You can download and listen to them on either Apple Podcasts or Spotify. Be sure to subscribe and leave a review.

X: @KeithJKrach @250Freedom_ @ileaderssummit @americasrt1776 @NatashaSrdoc @JoelAnandUSA @supertalk @JTitMVirginia Join America's Roundtable (https://americasrt.com/) radio co-hosts Natasha Srdoc and Joel Anand Samy with Keith J. Krach, CEO of Freedom 250, which was launched by President Donald J. Trump. Freedom 250 is the national, non-partisan organization leading the celebration of our Nation's 250th birthday. Working together with the White House Task Force 250, federal agencies, and the Commission, Freedom 250 serves as the official public-private partnership that connects, aligns, and amplifies national and local efforts to deliver the defining presidential moments of this anniversary year. At its heart, Freedom 250 is creating a movement of citizens, organizations, companies, and leaders from across the country to honor our Nation's proud history, cherish our God-given freedoms, and build the Golden Age of Opportunity for the next 250 years. Keith Krach is the Former Under Secretary of State, technology entrepreneur, and Chairman of the Krach Institute for Tech Diplomacy at Purdue University. A Silicon Valley innovator and dedicated public servant, he founded and led several category-creating companies—including Ariba, the world's largest B2B e-commerce network, which transacts $3.7 trillion annually; and DocuSign, inventors of digital transaction management, serving over a billion users. Visit: Freedom250.org americasrt.com (https://americasrt.com/) https://ileaderssummit.org/ | https://jerusalemleaderssummit.com/ America's Roundtable on Apple Podcasts: https://podcasts.apple.com/us/podcast/americas-roundtable/id1518878472 X: @KeithJKrach @250Freedom_ @ileaderssummit @americasrt1776 @NatashaSrdoc @JoelAnandUSA @supertalk @JTitMVirginia America's Roundtable is co-hosted by Natasha Srdoc and Joel Anand Samy, co-founders of International Leaders Summit and the Jerusalem Leaders Summit. America's Roundtable (https://americasrt.com/) radio program focuses on America's economy, healthcare reform, rule of law, security and trade, and its strategic partnership with rule of law nations around the world. The radio program features high-ranking US administration officials, cabinet members, members of Congress, state government officials, distinguished diplomats, business and media leaders and influential thinkers from around the world. Tune into America's Roundtable Radio program from Washington, DC via live streaming on Saturday mornings via 68 radio stations at 7:30 A.M. (ET) on Lanser Broadcasting Corporation covering the Michigan and the Midwest market, and at 7:30 A.M. (CT) on SuperTalk Mississippi — SuperTalk.FM reaching listeners in every county within the State of Mississippi, and neighboring states in the South including Alabama, Arkansas, Louisiana and Tennessee. Tune into WTON in Central Virginia on Sunday mornings at 9:30 A.M. (ET). Listen to America's Roundtable on digital platforms including Apple Podcasts, Spotify, Amazon, Google and other key online platforms. Listen live, Saturdays at 7:30 A.M. (CT) on SuperTalk | https://www.supertalk.fm

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Happy New Year! It's Episode 520, Ryan and Jose are joined by David Blair and Erik Van T'Holt for our 15th annual year in review episode, 2025 in review.  We talk about all the cool Barker-related stuff that happened in 2025.   This is the Clive Barker Podcast, where long-time fans Ryan and Jose interview guests, bring you the news, and take deep dives into Barker-related stuff.  This episode will be available in Podcast Audio and Youtube Video.  Sponsor : Don Bertram's Celebrate Imagination | Pinterest | ETSY Store Check out his recent paintings, Self Acceptance, Fireflies and The Waiting Room II,  Sponsor : Ed Martinez YouTube Channel | Internet Killed the Video Star Sponsor : The Now Playing Podcast Ed and Nina's 2025 with Hellraiser 2022.  Discussion: 2025 in Review Patreon Members Shout-Out (Become a Patron) David Anderson Erik Van T' Holt Daniel Elven Amanda Stewart Bradley Gartz Matthew Batten Bennett Jesse Clara Leslie Timothy Ramakers Terry Murdock Sponsor: Don Bertram's Celebrate Imagination Sponsor, Ed Martinez YouTube Channel Sponsor : The Now Playing Podcast Show Notes Episode 502  514 | Hellraiser Revival | Announcement Red Band Trailer | Bloody Disgusting Episode 518 | Hellraiser 2022 4K Blu-Ray set : Order Here 499 Wishmaster Commentary with Peter Atkins The Book Club of Blood Youtube Playlist David: New Comics from Crowdfunding Hellraiser 2022 Soundtrack on iTunes Store Suntup The Hellbound Heart Opur Interview Episodes: Roy Robbins | Jason Lyles | Barbie Wilde | Don Bertram and Hans Rueffert | Nicholas Vince | Del Howison Night of the Zoopocalypse David: Re-Listening to old episodes of the Clive Barker Podcast 500th Episode Jose's Graham Humphreys Hellbound Poster Creepy Pasta Article Candyman: The True Story of the Bathroom Mirror Murder: Episode | The Podcast Commentary: Enter the Dragon The Now Playing Podcast Ryan's Podcast Commute | YouTube | Tiktok Lord of Illusions in 4K End of Jericho Squad 77 D&D Game Just in! The BarkerCast Interviews Occupy Midian 2nd Ed Coming  up for 2026  Portrait Study Book Club of Blood : Confessions of a (Pornographer's) Shroud Clive's Contemporaries: 1978 More News, Reviews and Interviews, And this podcast, having no beginning will have no end.  web www.clivebarkercast.com Apple Podcasts,  Android,  Amazon Music, Spotify, Pandora, Libsyn, Tunein, iHeart Radio, Pocket Casts, Radio.com, and YouTube and Facebook: | BarkerCast Listeners Group | Occupy Midian  BlueSky | Reddit | Discord Community Support the show Buy Our Book: The BarkerCast Interviews Occupy Midian  Hardcover | Kindle | Apple Become a Patreon Patron | Buy a T-Shirt Music is by Ray Norrish All Links and show notes in their Entirety can be found at https://www.clivebarkercast.com AI Summary of our chat Hellraiser Community Engagement Discussion The group discussed their New Year's Eve experiences and introduced themselves, with José, Ryan, Erik, and David Blair joining the call. They shared their anticipation for upcoming game announcements, particularly the Hellraiser Reviver, and highlighted the growth of the related Discord community. José mentioned fan screenings of Hellraiser franchise movies and the community's engagement with actors. The group also touched on the significance of the Hellraiser Reviver Discord server and its activities, including interviews with actors and fan-made content. Hellraiser 2022 Blu-ray Bonus Features The group discussed the recent Hellraiser 2022 Blu-ray release, which included bonus material provided by Ed and Nina Martinez featuring 3D files and imagery of Leviathan tech used on the Cenobites. They highlighted the inclusion of a steelbook, two audio commentary tracks, and a full-color booklet with artwork by Keith Thompson, noting that the booklet was in German and would need translation. José and Erik shared their excitement about the release, with José mentioning the importance of Ed and Nina's YouTube channel in providing interviews for the bonus features. Erik praised the Wishmaster commentary with Pete Atkins as a favorite episode, while Ryan appreciated the "Book Club of Blood" series for providing engaging content during a period of limited new releases. Book Club of Blood Series The group discussed their Book Club of Blood series, with Ryan suggesting creating a separate YouTube playlist for these episodes. They explored upcoming stories, including one about frog races and world politics. The conversation shifted to independent creators and Kickstarter projects in the horror and sci-fi genres. Erik shared his experience funding soundtrack Kickstarter campaigns, particularly for The Chairman. The group discussed the challenges of featuring music in their content due to streaming platform restrictions. They agreed to review the Hellraiser soundtrack, with Erik offering to share his review in Dutch. Hellraiser Media and Celebrations The group discussed several topics related to Clive Barker and Hellraiser media. José shared his excitement about a new Suntup edition of the Hellbound Heart, which features a beautiful design and limited editions. Ryan mentioned conducting interviews with various Hellraiser-related individuals, including Roy Robbins and Jason Lyles. Erik expressed enjoyment of the Night of Zoopocalypse movie and commentary. The group also celebrated their 500th episode and discussed a new Hellraiser poster by Graham Humphries that José had received as a private commission. Reality and Fiction in Media The group discussed various gaming and movie-related topics, including haunted characters in video games and the true crime podcast about the Candyman story. They explored the intersection of reality and fiction, particularly in true crime podcasts and movies based on real events. The conversation concluded with a discussion about their upcoming movie commentary project, which will focus on films from 1978, with a poll to determine the next movie to cover. Podcast Polls and Barker Discussion The group discussed creating a poll for their podcast, deciding to centralize all polls on their blog and share them across platforms. José shared his collection of Clive Barker character portraits and mentioned a particularly moving interview with Nicholas Vince about his life and work. Erik expressed appreciation for Now Playing Podcast's sponsorship, while the group also discussed various movie franchises like Anaconda and Darkman. Ryan attempted to demonstrate the Barker Cast Studio setup but experienced technical difficulties with his camera connection. Clive Barker Projects Update The group discussed various topics related to Clive Barker's work and their own projects. Ryan shared updates on his studio setup and recent activities, including a TikTok video. José mentioned the completion of the Jericho Squad 77 campaign and the release of the second edition of the BarkerCast interviews book. They also discussed potential future projects and releases for 2026, including possible new movies, plays, and poetry books by Clive Barker. The group agreed to start a new series in 2026 focusing on Clive Barker portraits and to continue with their regular content of news, reviews, and interviews. Clive Barker Projects Update The group discussed upcoming projects and predictions for Clive Barker's work, including potential sequels and adaptations. They noted that while some projects were in development, others had faced setbacks, such as a TV series that lost its studio backing. José encouraged listeners to follow their podcast for updates on Barker's work, and the group shared plans to ring in the New Year with family and work commitments. Streaming's Impact on Entertainment Industry The group discussed José's work schedule and potential job changes, followed by a conversation about streaming services and YouTube Premium. They explored the dominance of YouTube compared to other streaming platforms and discussed how major companies like Google and Apple could potentially acquire studios to compete with traditional media. The conversation concluded with a discussion about the future of movie theaters, including the impact of streaming services on box office attendance and the potential for theaters to be converted into other uses. Future of Movie Theaters Evolving The group discussed the future of movie theaters, with José suggesting that while traditional theaters may not disappear soon, they might evolve to become more gimmicky with features like 4D experiences and bars. They also discussed the history of home video formats, including the failed DivX format, and the current trend of YouTube adding AI-generated captions to videos. The conversation concluded with a discussion about potentially doing a live YouTube stream for their podcast, though they expressed concerns about the technical challenges and managing the chat.

It's the first episode of 2026, and the boys are back… slightly rounder, slightly wiser, and wildly unprepared for athletic endeavors.Tony's coming off a long break and mentally bracing himself to return to work, while Mike reflects on his wholesome (and surprisingly heroic) holiday tradition—inviting people over for Christmas and offering rides to anyone stranded on New Year's Eve. Basically, Mike might be an actual angel.We cover moving horror stories and make one thing crystal clear:

FOUNDING OPENAI Colleague Keach Hagey, The Optimist. In 2016, Sam Altman, Greg Brockman, and Ilya Sutskever founded OpenAI as a nonprofit research lab to develop safe artificial general intelligence (AGI). Backed by investors like Elon Musk and Peter Thiel, the organization aimed to be a counterweight to Google's DeepMind, which was driven by profit. The team relied on massive computing power provided by GPUs—originally designed for video games—to train neural networks, recruiting top talent like Sutskever to lead their scientific efforts. NUMBER 13 1955

SHOW 12-2-2026 THE SHOW BEGIJS WITH DOUBTS ABOUT AI --  a useful invetion that can match the excitement of the first decades of Photography. November 1955 NADAR'S BALLOON AND THE BIRTH OF PHOTOGRAPHY Colleague Anika Burgess, Flashes of Brilliance. In 1863, the photographer Nadar undertook a perilous ascent in a giant balloon to fund experiments for heavier-than-air flight, illustrating the adventurous spirit required of early photographers. This era began with Daguerre's 1839 introduction of the daguerreotype, a process involving highly dangerous chemicals like mercury and iodine to create unique, mirror-like images on copper plates. Pioneers risked their lives using explosive materials to capture reality with unprecedented clarity and permanence. NUMBER 1 PHOTOGRAPHING THE MOON AND SEA Colleague Anika Burgess, Flashes of Brilliance. Early photography expanded scientific understanding, allowing humanity to visualize the inaccessible. James Nasmyth produced realistic images of the moon by photographing plaster models based on telescope observations, aiming to prove its volcanic nature. Simultaneously, Louis Boutan spent a decade perfecting underwater photography, capturing divers in hard-hat helmets. These efforts demonstrated that photography could be a tool for scientific analysis and discovery, revealing details of the natural world previously hidden from the human eye. NUMBER 2 SOCIAL JUSTICE AND NATURE CONSERVATION Colleague Anika Burgess, Flashes of Brilliance. Photography became a powerful agent for social and environmental change. Jacob Riis utilized dangerous flash powder to document the squalid conditions of Manhattan tenements, exposing poverty to the public in How the Other Half Lives. While his methods raised consent issues, they illuminated grim realities. Conversely, Carleton Watkins hauled massive equipment into the wilderness to photograph Yosemite; his majestic images influenced legislation signed by Lincoln to protect the land, proving photography's political impact. NUMBER 3 X-RAYS, SURVEILLANCE, AND MOTION Colleague Anika Burgess, Flashes of Brilliance. The discovery of X-rays in 1895 sparked a "new photography" craze, though the radiation caused severe injuries to early practitioners and subjects. Photography also entered the realm of surveillance; British authorities used hidden cameras to photograph suffragettes, while doctors documented asylum patients without consent. Finally, Eadweard Muybridge's experiments captured horses in motion, settling debates about locomotion and laying the technical groundwork for the future development of motion pictures. NUMBER 4 THE AWAKENING OF CHINA'S ECONOMY Colleague Anne Stevenson-Yang, Wild Ride. Returning to China in 1994, the author witnessed a transformation from the destitute, Maoist uniformity of 1985 to a budding export economy. In the earlier era, workers slept on desks and lacked basic goods, but Deng Xiaoping's realization that the state needed hard currency prompted reforms. Deng established Special Economic Zones like Shenzhen to generate foreign capital while attempting to isolate the population from foreign influence, marking the start of China's export boom. NUMBER 5 RED CAPITALISTS AND SMUGGLERS Colleague Anne Stevenson-Yang, Wild Ride. Following the 1989 Tiananmen crackdown, China reopened to investment in 1992, giving rise to "red capitalists"—often the children of party officials who traded political access for equity. As the central government lost control over local corruption and smuggling rings, it launched "Golden Projects" to digitize and centralize authority over customs and taxes. To avert a banking collapse in 1998, the state created asset management companies to absorb bad loans, effectively rolling over massive debt. NUMBER 6 GHOST CITIES AND THE STIMULUS TRAP Colleague Anne Stevenson-Yang, Wild Ride. China's growth model shifted toward massive infrastructure spending, resulting in "ghost cities" and replica Western towns built to inflate GDP rather than house people. This "Potemkin culture" peaked during the 2008 Olympics, where facades were painted to impress foreigners. To counter the global financial crisis, Beijing flooded the economy with loans, fueling a real estate bubble that consumed more cement in three years than the US did in a century, creating unsustainable debt. NUMBER 7 STAGNATION UNDER SURVEILLANCE Colleague Anne Stevenson-Yang, Wild Ride. The severe lockdowns of the COVID-19 pandemic shattered consumer confidence, leaving citizens insecure and unwilling to spend, which stalled economic recovery. Local governments, cut off from credit and burdened by debt, struggle to provide basic services. Faced with economic stagnation, Xi Jinping has rejected market liberalization in favor of increased surveillance and control, prioritizing regime security over resolving the structural debt crisis or restoring the dynamism of previous decades. NUMBER 8 FAMINE AND FLIGHT TO FREEDOM Colleague Mark Clifford, The Troublemaker. Jimmy Lai was born into a wealthy family that lost everything to the Communist revolution, forcing his father to flee to Hong Kong while his mother endured labor camps. Left behind, Lai survived as a child laborer during a devastating famine where he was perpetually hungry. A chance encounter with a traveler who gave him a chocolate bar inspired him to escape to Hong Kong, the "land of chocolate," stowing away on a boat at age twelve. NUMBER 9 THE FACTORY GUY Colleague Mark Clifford, The Troublemaker. By 1975, Jimmy Lai had risen from a child laborer to a factory owner, purchasing a bankrupt garment facility using stock market profits. Despite being a primary school dropout who learned English from a dictionary, Lai succeeded through relentless work and charm. He capitalized on the boom in American retail sourcing, winning orders from Kmart by producing samples overnight and eventually building Comitex into a leading sweater manufacturer, embodying the Hong Kong dream. NUMBER 10 CONSCIENCE AND CONVERSION Colleague Mark Clifford, The Troublemaker. The 1989 Tiananmen Squaremassacre radicalized Lai, who transitioned from textiles to media, founding Next magazine and Apple Daily to champion democracy. Realizing the brutality of the Chinese Communist Party, he used his wealth to support the student movement and expose regime corruption. As the 1997 handover approached, Lai converted to Catholicism, influenced by his wife and pro-democracy peers, seeking spiritual protection and a moral anchor against the coming political storm. NUMBER 11 PRISON AND LAWFARE Colleague Mark Clifford, The Troublemaker. Following the 2020 National Security Law, authorities raided Apple Daily, froze its assets, and arrested Lai, forcing the newspaper to close. Despite having the means to flee, Lai chose to stay and face imprisonment as a testament to his principles. Now held in solitary confinement, he is subjected to "lawfare"—sham legal proceedings designed to silence him—while he spends his time sketching religious images, remaining a symbol of resistance against Beijing's tyranny. NUMBER 12 FOUNDING OPENAI Colleague Keach Hagey, The Optimist. In 2016, Sam Altman, Greg Brockman, and Ilya Sutskever founded OpenAI as a nonprofit research lab to develop safe artificial general intelligence (AGI). Backed by investors like Elon Musk and Peter Thiel, the organization aimed to be a counterweight to Google's DeepMind, which was driven by profit. The team relied on massive computing power provided by GPUs—originally designed for video games—to train neural networks, recruiting top talent like Sutskever to lead their scientific efforts. NUMBER 13 THE ROOTS OF AMBITION Colleague Keach Hagey, The Optimist. Sam Altman grew up in St. Louis, the son of an idealistic developer and a driven dermatologist mother who instilled ambition and resilience in her children. Altmanattended the progressive John Burroughs School, where his intellect and charisma flourished, allowing him to connect with people on any topic. Though he was a tech enthusiast, his ability to charm others defined him early on, foreshadowing his future as a master persuader in Silicon Valley. NUMBER 14 SILICON VALLEY KINGMAKER Colleague Keach Hagey, The Optimist. At Stanford, Altman co-founded Loopt, a location-sharing app that won him a meeting with Steve Jobs and a spot in the App Store launch. While Loopt was not a commercial success, the experience taught Altman that his true talent lay in investing and spotting future trends rather than coding. He eventually succeeded Paul Graham as president of Y Combinator, becoming a powerful figure in Silicon Valley who could convince skeptics like Peter Thiel to back his visions. NUMBER 15 THE BLIP AND THE FUTURE Colleague Keach Hagey, The Optimist. The viral success of ChatGPT shifted OpenAI's focus from safety to commercialization, despite early internal warnings about the existential risks of AGI. Tensions over safety and Altman's management style led to a "blip" where the nonprofit board fired him, only for him to be quickly reinstated due to employee loyalty. Elon Musk, having lost a power struggle for control of the organization, severed ties, leaving Altman to lead the race toward AGI. NUMBER 16

BYU basketball defeated Kansas State 83-73 to open Big 12 play for the 2025-26 season. KSL Sports BYU Insider Mitch Harper shared his takeaways from the win as BYU secures its 10th consecutive win this season. It's the first 10-game win streak for the Cougars since 2011. AJ Dybantsa scored 24 points for the Cougars while Rob Wright III dropped 18, and Richie Saunders contributed 13 points. BYU's defense limited Kansas State to only three 3-pointers in the victory. Subscribe to the Cougar Tracks Podcast to stay up-to-date with all the daily episodes. Cougar Tracks is on YouTube and X every weekday at Noon (MT), and KSL NewsRadio at 6:30 p.m. (MT). Apple: https://podcasts.apple.com/us/podcast/cougar-tracks/id1146971609 YouTube Podcast: https://kslsports.com/category/podcast_results/?sid=2035&n=Cougar%20Tracks Spotify: https://open.spotify.com/show/2NCF1KecDsE2rB1zMuHhUh Download the KSL Sports app Google: https://play.google.com/store/apps/details?id=com.bonneville.kslsports&hl=en_US  iOS: https://apps.apple.com/us/app/ksl-sports/id143593 Mitch Harper is a BYU Insider for KSLsports.com and hosts the Cougar Tracks Podcast daily on KSL Sports YouTube and KSL NewsRadio (SUBSCRIBE). Harper also co-hosts Cougar Sports Saturday (12–3 p.m.) on KSL NewsRadio. Follow Mitch’s coverage of BYU athletics in the Big 12 Conference on X (formerly Twitter) and Instagram: @Mitch_Harper. Want more coverage of BYU sports? Take us with you wherever you go. Download the new and improved KSL Sports app from Utah’s sports leader. Allows you to stream live radio and video, keeping you up-to-date on all your favorite teams.

Send us a textJoin the Bengals Pulse as we look ahead to the future of the Bengals defense and discuss this weeks matchup with the Browns. SUBSCRIBE to the Wincinnati YouTube channel: https://rb.gy/yz5l4y FIND & FOLLOW the Wincinnati podcast on your favorite platforms:LISTEN on Buzzsprout: https://rb.gy/4d3xksLISTEN on Apple Podcasts: https://rb.gy/bwwbsiLISTEN on Spotify: https://rb.gy/daasvlLISTEN on Stitcher: https://rb.gy/0rc4rwLISTEN on Google: https://rb.gy/xgvsmpLISTEN on iHeartRadio: https://rb.gy/t03chpLISTEN on Amazon: https://rb.gy/vbumtvFOLLOW Ace & Zim on Twitter, where they'll share the latest news about the Cincinnati Bengals and interact with Bengals fans, and host Twitter spaces.Ace: https://rb.gy/gmx9fnZim:https://rb.gy/pb7nvwWincinnati podcast: https://rb.gy/wegjep

Happy New Year!!! This is a special presentation of Casey, Crime Photographer entitled "Hot New Year's Party." It originally aired on January 1, 1948.Become a supporter of this podcast: https://www.spreaker.com/podcast/classic-comedy-of-old-time-radio--5818299/support.Please email questions and comments to host@classiccomedyotr.com.Like us on Facebook at facebook.com/classiccomedyotr. Please share this podcast with your friends and family.You can also subscribe to our podcast on Spreaker.com, Spotify, iTunes, Stitcher, TuneIn, iHeartRadio, and Google podcasts.This show is supported by Spreaker Prime.Become a supporter of this podcast: https://www.spreaker.com/podcast/classic-comedy-of-old-time-radio--5818299/support.