Podcasts about amazon ads

On today's EMARKETER Miniseries—A Blueprint to Better Measurement—we explore the appeal of Amazon not just as a sales platform but also as an advertiser, how Amazon Ads defines omnichannel metrics, and a few examples of campaigns that have performed particularly well. EMARKETER Principal Analyst Sky Canaves speaks with Kolby Capelouto, Head of Sales for Durables at Amazon Ads. Listen everywhere you find podcasts, and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    For a transcript of this episode click here: https://www.emarketer.com/content/podcast-blueprint-better-measurement-part-1-with-amazon-ads-emarketer-miniseries   © 2025 EMARKETER   Amazon Ads offers full-funnel advertising solutions to help businesses of all sizes achieve their marketing goals at scale. Amazon Ads connects advertisers to highly relevant audiences through first-party insights; extensive reach across premium content like Prime Video, Twitch, and third-party publishers; the ability to connect and directly measure campaign tactics across awareness, consideration, and conversion; and generative AI to deliver appropriate creative at each step. Amazon Ads helps advertisers reach an average monthly ad-supported audience of more than 300 million in the U.S. across Amazon's owned and operated properties and third-party publishers. 

The CPG Guys are joined in this episode by Wayne Purboo, VP of Video Advertising at Amazon Ads.This episode was recorded at Amazon unBoxed 2025 in Nashville TNFollow Wayne on LinkedIn at: http://linkedin.com/in/purbooFollow Amazon Ads on LinkedIn at: https://www.linkedin.com/showcase/amazonadvertising/Follow Amazon Ads online at: https://advertising.amazon.com/Wayne answers these questions:Wayne, you've been in media, tech and now advertising at Amazon. Can you walk us through your journey and how you landed in the CPG‐advertising intersection along with what does your current role at Amazon Advertising look like? What are the core responsibilities and strategic levers you focus on?Coming from entrepreneurial & video/telecom roots (e.g., your time co-founding QuickPlay Media) how has that shaped your perspective now in a large ecosystem like Amazon?Many CPG brands think “Amazon = retail channel” but there's a whole advertising & media angle. How do you advise brands to better harness the “media + commerce” capability of Amazon, especially with video?From your vantage point, what are the most common mistakes CPG brands make when planning Amazon-advertising budgets with video?How does you define success for a CPG brand? Are there metrics beyond lower funnel that brands should be paying more attention to, especially with video?Video, streaming, influencer, live-commerce: Which media formats do you think are the most under-utilised by CPG brands on Amazon right now, and why?How should CPG brands think about full-funnel versus upper-funnel investments when advertising on Amazon? Is there a "sweet spot" you're seeing?What advice would you give a CPG brand that's just starting to advertise on Amazon (i.e., their first campaign) on leveraging video — what some things should they absolutely nail?On the flip side: what advanced tactics or experiments are you seeing the most exciting results from, for brands already well-established on Amazon?Are there “best practice” frameworks or internal Amazon Advertising tools that brands should know about (or ask for) re : video / streaming that many overlook?Over the next 3-5 years, what do you think will be the biggest disruptors in CPG advertising (on Amazon and beyond) with video?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comSheCOMMERCE Website: https://shecommercepodcast.com/Rhea Raj's Website: http://rhearaj.comLara Raj in Katseye: https://www.katseye.world/DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.

Elina Panteleyeva is the founder of Dood Woof, a 7-figure brand built specifically for Doodle dog breeds. After getting laid off, she bootstrapped her business from $0 to 7 figures in 15 months with no prior Ecommerce experience, no team and no outside investors. outside funding. Elina scaled fast by focusing on niche product-market fit, building a raving fan base, and using scrappy organic marketing to drive Amazon and TikTok Shop growth. Now, she helps other founders grow and scale their eCommerce brands profitably by building a brand that serves a specific group of people. In This Conversation We Discuss:[00:00] Intro[00:34] Sponsor: Taboola[01:44] Building products around customer pain points[02:53] Identifying problems through community research[05:19] Sponsor: Next Insurance[06:32] Balancing product creation with marketing[06:48] Building trust through storytelling[09:15] Collecting feedback to shape products[10:50] Creating scarcity to drive excitement[12:38] Identifying niches with specific pain points[13:47] Sponsor: Electric Eye[14:56] Sponsor: Freight Right[16:56] Collecting reviews to build credibility[18:37] Training mindset to handle uncertainty[21:59] Discovering entrepreneurial instincts early[22:29] Focusing on one channel before diversifying  [25:34] Leveraging micro-influencers for growthResources:Subscribe to Honest Ecommerce on YoutubeCreating Healthy Happy Lives for Doodles doodwoof.com/Follow Elina Panteleyeva instagram.com/doodwoofco/?hl=enReach your best audience at the lowest cost! discover.taboola.com/honest/Easy, affordable coverage that grows with your business nextinsurance.com/honest/Schedule an intro call with one of our experts electriceye.io/connectTurn your domestic business into an international business freightright.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

In this episode, discover Amazon's newest AI creative tools for PPC, including Creative Agent and Sponsored Products Video, and learn how sellers can generate high-quality ads faster than ever. ► Watch The Podcasts On Youtube: https://www.youtube.com/@Helium10SeriousSellersPodcast?sub_confirmation=1 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft In this episode, recorded live at Amazon Unboxed in Nashville, Bradley sits down with Jenny Liu, one of the Amazon Ads' product managers behind the latest wave of AI-powered creative tools. Jenny's team builds the systems that are transforming how Amazon sellers create videos, images, and ad assets across Sponsored Products, Sponsored Brands, and Sponsored Display. If you've heard about Amazon Advertising's new Creative Agent and wondered how it actually works, this episode gives you the insider perspective. Jenny walks us through the evolution of Amazon's creative ecosystem: from early one-click image generators to today's full conversational, agentic workflows that let sellers input nothing more than an ASIN, a simple goal, and a rough idea. The agent then learns your intent, pulls from your product detail page, and automatically generates polished videos, lifestyle imagery, and ad-ready creative concepts. Whether you're not “graphically inclined” or you're a creative pro trying to scale variations and testing, these tools are designed to unlock high-quality output for all skill levels. Bradley and Jenny also dive into real-world applications, how custom creatives now influence performance, what makes shoppers stop scrolling, and why strong visuals matter even in Sponsored Products. Jenny explains why Amazon's creative philosophy is shifting toward storytelling, brand authenticity, and giving sellers more flexibility to express what makes their product unique. As she puts it, AI is not here to replace the marketer; it's here to take away the manual work so sellers can focus on what message they want their brand to communicate. To wrap up the episode, Bradley is joined briefly by longtime SSP guest Destaney Wishon, who shares her two biggest takeaways from Unboxed: the scale-changing impact of Creative Agent and the rollout of Sponsored Products Video placements. In episode 724 of the Serious Sellers Podcast, Bradley and Jenny discuss: 01:40 – Meet Jenny Liu 03:20 – The Evolution of Amazon Ad Creatives 06:00 – Why Creative Matters More Than Ever in PPC 08:10 – Introducing Creative Agent: Amazon's New AI Creative Partner 11:10 – What Inputs Creative Agent Uses (and Why You Don't Need Prompting Skills) 15:00 – Real Use Case: Creative Ideas for Bradley's Brand 24:00 – Jenny's Core Message: These Tools Are Free, Simple, and Ready to Use 27:30 – Destaney's Take: Her Top 2 Favorite Announcements From Unboxed Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don't forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Spotify, or wherever you listen to our podcast. Get snippets from all episodes by following us on Instagram at @SeriousSellersPodcast Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started: Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business. Helium 10: 30+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon or Walmart business easier with better data and insights. See what our customers have to say. Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation. SellerTrademarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.  

Send us a textAre you struggling with low sales and traffic on Amazon, especially during the offseason or after big shopping events like Black Friday? In this video, Noah Wickham from My Amazon Guy shares proven strategies for increasing sales, improving your Amazon PPC campaigns, and using the Search Term Impression Share Report to optimize your ads effectively.When sales are low, traffic dips, and you're facing the challenges of a competitive marketplace, it's the perfect time to double down on keywords, optimize your bids, and refine your strategies. Noah Wickham provides actionable advice on how to improve your Amazon rankings, adjust your bids for top of search and rest of search, and how seasonal products should be handled for maximum impact during your low sales periods.Ready to optimize your Amazon ads and boost your sales? Book a strategy call with one of our experts today and get personalized insights to grow your business! https://bit.ly/4jMZtxu#AmazonAds #EcommerceGrowth #BlackFriday2025 #AmazonSellingTips #salesoptimization ----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 – Should you outsell your competition on keywords when sales are low to rank for keywords?01:07 – Why are impressions recovering but sales still low during Black Friday week?02:08 – Is it best to wait for December for better sales if Black Friday sales are poor?05:30 – How much should I increase my product price without affecting sales momentum?07:51 – How do I structure ads for a small niche category with limited keywords?09:30 – How can I use the search term impression share report to optimize my campaigns?----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Destaney talks with Gibby, BTR Media's Head of DSP, to break down how he uses AMC, DSP, and AI tools like ChatGPT to build custom reports and audiences that actually prove incremental value. Gibby shares how he went from zero coding experience to writing SQL for AMC, how to turn black box data into actionable insights, and why strong prompts and strategy matter more than ever in Amazon Ads.Connect with Gibby on Linkedin: linkedin.com/in/gibby-h-2132b71a4Connect with Destaney on Linkedin: linkedin.com/in/destaney-wishonSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this Thanksgiving episode, I take a look at five things I am thankful for as an indie author. This coupon code will get you 25% off the ebooks in the Ghost Exile series at my Payhip store: EXILE2025 The coupon code is valid through December 8, 2025. So if you need a new ebook this winter, we've got you covered! TRANSCRIPT 00:00:00 Introduction and Writing Updates Hello, everyone. Welcome to Episode 279 of The Pulp Writer Show. My name is Jonathan Moeller. Today is November 24th, 2025, and today I'm discussing five things I'm thankful for as an indie author for this Thanksgiving themed episode. As you might guess, I am recording this a little early to get ahead of the [United States] Thanksgiving holiday, but all the news and updates should still be current. We will start off with Coupon of the Week and then a progress update on my current writing and publishing projects. First up is Coupon of the Week and this week's coupon code will get you 25% off all the ebooks in the Ghost Exile series at my Payhip store. And that code is EXILE2025, and as always, the coupon code and the link to my store will be available in the show notes. This coupon code is valid through December 8, 2025, so if you need a new ebook this winter as we head into the Christmas season, we've got you covered. Now an update on my current writing, publishing, and audiobook projects. Blade of Shadows is done and it should be available on all the ebook stores: Amazon, Barnes and Noble, Kobo, Google Play, Apple Books, Smashwords, and my own Payhip store. Initial reviews and reactions have been positive, so thank you all very much for that. My next main project is Wizard-Assassin, and that will be the fifth book in the Half-Elven Thief series. If my math is right, I think I'm about 25% of the way through the rough draft, and my goal is to get that out on Amazon and Kindle Unlimited before Christmas 2025, which will make (hopefully if all goes well) Wizard-Assassin the final book I publish in 2025. The first book I hopefully publish in 2026 will be Blade of Storms, the third book in the Blades of Ruin epic fantasy series, and the direct sequel to Blade of Shadows. I am about a thousand words into Blade of Storms, so just starting and hopefully that will be the first book I publish in 2026 (if all goes well). In audiobook news, Blade of Shadows…the status of that is pretty much the same as the last time I recorded three days ago. It's available at some of the audiobook stores but hasn't finished processing and gotten up on ACX yet. That was narrated by Brad Wills. We are approaching proof copies of the audiobook of Cloak of Embers, and that will be narrated by Hollis McCarthy. So that is where we are at with my current writing, publishing and audiobook projects. 00:02:24 Main Topic: 5 Things to Be Thankful For as an Indie Author So let's move on to our main topic in keeping with the Thanksgiving holiday, which is only a few days away as I record this and was only a few days past when this episode was live, and that is five things to be thankful for as an indie author because I do spend on the show a lot of time talking about the various challenges and difficulties of being an indie author, but there are a lot of things to be thankful for as well. So as I said before, the Thanksgiving holiday is coming up here in the United States and that day always leads [me] to reflect on what we have to be thankful for. And one of the things at the top of my list is my work as an indie author and publisher. Today I'm going to talk about five things that I can be thankful for as an indie author and that other indie authors may be thankful for as well. #1: Creative freedom. As I've talked about before on this podcast, the most immediate benefit to indie publishing is not having to make creative compromises in order to get published. For example, you can make a series the exact length that you want it to be, not what the market can support. You can write in whatever genre, style, and using the themes you want without any interference. As we all know, traditional publishing is pretty trend driven and they seek out books that match trends because they are very risk averse. There's a time about a decade and a half ago when publishers were outright telling authors not to submit books with goblins and orcs and other traditional fantasy creatures, for example. Instead of trying to change your book or writing style in order to get accepted by traditional publishing, indie publishing allows you to create and share the exact book that you want to and then it can rise and fall on its own merits and how well you market it. In fact, what has been traditionally called genre writing (such as categories [like] science fiction and fantasy and mystery and so forth) have flourished without the constraints of traditional publishing. The Internet and platforms like Amazon and the other ebook platforms as well have made it easy for readers to discover books that fit in their preferred genres and styles, not what publishers think they want to read. #2: Freedom from bad deals. The traditional publishing industry is not quite as exploitative as the music industry, but it is not through a lack of trying. Bad deals abound in traditional publishing because they're relying on the fact that new authors want to be published so badly that they're willing to compromise on things like royalty rates, exclusivity agreements, and control over rights. This mindset persists quite strongly even today where if you go on any of the social media platforms, you'll see writers desperately trying to get themselves an agent rather than doing what they should be doing, self-publishing and learning digital marketing. The amounts paid out in advances (which is the amount that publishers pay authors before a book is released) are decreasing and fewer and fewer books are earning out (which means that the author receives royalties beyond the initial advance). Romance writers are especially benefiting from indie publishing because one of the top publishers in that genre is known to make deals that don't favor the author such as low advances and royalty rates, and they don't allow for contract negotiations. Indie publishing gives you the ability to get published and get your book to readers without taking a bad deal from a publisher or worse yet, turning to scammers. And unfortunately, there are a lot of scammers out there. In indie publishing, where you publish is what determines how much you receive. Each platform has their own royalty setup and payment structures, and you'll get paid far more often (usually monthly, sometimes quarterly) and have the ability to review book sales in real time instead of waiting for quarterly statements (if that or sometimes biannual statements) from a publisher that feel like they're written in hieroglyphics. If you're publishing on a direct sales platform like Pay Hip or Shopify, you can get as much as 90% of each sale and you don't have to wait for a book to reach the mysterious point where it earns out in order to get that money because the money is immediately available to you, although usually after a period of 60 days or so. And if you are an indie author, you don't have to worry about your publisher canceling your active series because of sales that the publisher doesn't like, which is allowed in a standard traditional publishing contract. It's becoming increasingly common to have publishers do this even when the next book in the series is ready for publication or even scheduled for publication. Indie authors can always complete a series for their readers, (which I've been able to do with Stealth and Spells Online most recently, for example). #3: Write [and] release at your own pace. There are no, or at the very least, very, very, very few traditional publishers that would let me have the frequent release schedule I currently have. For example, Blade of Flames came out in September, and then Blade of Shadows is coming out right now in the gap of only two months. Publishing still thinks in terms of seasonal releases, especially the fall and spring release seasons. The schedules for these releases are created far, far in advance and don't change all that much. In self-publishing, there is no one bumping your release to another season or telling you that you can't put out a book because a similar book is coming out at the same time. If you want to put out a book monthly like the pulp writers of old, you are completely free to do that. I do that myself when possible because I'm hoping there's less about a month gap between Blade Shadows and Wizard Assassin. #4: Control over your online brand. Traditional publishers like their authors to have a strong social media presence and heavily favor authors with a large and preexisting follower account. They even give pre-written social posts to their authors or require pre-approval from their team before posting on social media. With indie publishing, you are completely free to exist online in the way that makes the most sense and is the healthiest for you, and no one is telling you what you can or you can post. You can post as much as you want or even forego certain media platforms altogether or as many of them as you want. For myself, I like to post about my hobbies like vintage video games, even though that's a not a high engagement topic that the algorithm favors. There is no one telling me what I can post or trying get me to increase my follower count as a condition of getting future contracts. #5: And for me personally, the fifth and final thing to be thankful for that we'll discuss on this episode is the ability to make a living and hire others. And obviously this is a big, big, big thing to be grateful for. I've been an indie author for 14 and a half years now, and a full-time one for over nine years, and I was able to hire people to help me two and a half years ago with many non-writing tasks such as Amazon Ads, podcast transcripts, bookkeeping, and so forth. I have also been able to hire narrators like Brad Wills, Hollis McCarthy, C.J. McCallister, and Leanne Woodward to produce my audiobooks since the majority of my audiobooks are self-funded by me. I don't have to rely on a team that a publisher that has been picked out for me, and I can choose my own team as an indie author, or I can do everything myself, which is what I really did for the first 11 years. Unlike a team that a traditional publisher that has been spread too thin across an increasing number of authors, the team I hire is focused on making the best ebook or audiobook we can, and we're all on the same page. The ability to make a living at my work and even hire others is because of all of you. I am very, very grateful for all of you who have read my books and listened to my audiobooks, and so thank you very much, and we hopefully we will have new things for you to read and listen to in the coming months and in 2026. In conclusion, there is a lot to be thankful for in the world of indie publishing. Although it is hard work, the benefits of being an indie author over a traditionally published one are significant, and I suspect they're only going to grow over time as the traditional publishing industry continues to consolidate into one or two few mega corporations. So for Thanksgiving 2025, I'm grateful for all of my readers who allow me to be an indie author, and thank you once again for all of your support. So that's it for this week. Thank you for listening to The Pulp Writer Show. I hope you found the show useful. A reminder that you can listen to all the back episodes at https://thepulpwritershow.com. If you enjoyed the podcast, please leave your review of your podcasting platform of choice. Stay safe and stay healthy and see you all next week.  

Sind Amazon-Ads etwas für dich? Kommst du so zu deinem Bucherfolg? Oder verbrennst du so nur Geld? In diesem Gespräch erfährst du es! | Dein Schreibseminar in Hamburg - hier geht es lang! | Hier geht es zur Email-Liste Inspiration für Autoren | Mehr Infos zur Folge findest du in den Shownotes | music: https://www.purple-planet.com/ Folge direkt herunterladen

Learn Mansour's latest Amazon strategies, from Search Query Performance to new sponsored product video features, AMC tips, pricing tactics, and launch strategies to scale your brand.

Let's dive into Amazon PPC and break down DSP, AMC, wasted ad spend, and smarter campaign strategies. Learn how top brands win with data-driven advertising.   Can you afford to miss out on the secrets behind optimizing Amazon PPC, AMC, and DSP? Brent Zahradnik, a seasoned expert in Amazon advertising, brings his wealth of experience to our show, uncovering the complexities of Amazon advertising. Brent's journey from the US to France adds a unique perspective to the conversation as he shares how balancing work across time zones and immersing in French culture has enriched his professional insights.   Amazon advertising has evolved dramatically from its early days of low cost-per-click rates and basic ad options. This episode unpacks the intricate landscape that demands expert management today, highlighting how advanced targeting and analytics have transformed strategy requirements. Brent shares poignant anecdotes of Amazon's initial ad experiments, while navigating the challenges that both advertisers and clients face in maintaining a competitive edge in this pay-to-play ecosystem.   The potential impact of AI on Amazon advertising agencies is another compelling topic Brent tackles, discussing how tools like Amazon Marketing Cloud (AMC) and Demand Side Platform (DSP) can revolutionize efficiency. With insights into selecting the right agency and the importance of comprehensive service packages, Brent guides listeners through optimizing their Amazon ad strategy. Whether you're a brand new to the platform or a seasoned seller, this episode promises actionable insights and the guidance needed to thrive in today's Amazon marketplace.   In episode 47 of the AM/PM Podcast, Kevin and Brent discuss: 00:00 - Exploring Amazon PPC With Brent Zahradnik 06:39 - Rise of Amazon Advertising Complexity 09:53 - Evolution of Amazon Advertising 12:44 - Agency vs Software in Amazon Sales 16:25 - AI in Amazon Advertising and Integration 23:00 - Impact of Rufus and COSMO in Amazon Advertising 26:08 - Amazon PPC Strategy and Data Analysis  30:55 - Keyword Strategy for Amazon Ranking 32:00 - Amazon DSP and Advertising Efficiency 35:07 - Modern Brand Building With Amazon DSP 38:16 - Combining Data Sets for Targeted Ads 41:26 - Customer Funnel Strategy for Conquesting 42:54 - Optimizing Amazon PPC and DSP Investments 47:59 - How Brands Can Utilize Amazon DSP 49:55 - Selecting an Amazon Advertising Agency 56:19 - Automated Conversion Campaigns in DSP 58:21 - Human Touch in Modern Advertising

Send us a textA groundbreaking update is here for Amazon advertising! In this video, Noah Wickham discusses the biggest change in Amazon Ads in a long time, the ability to add prompts into your Sponsored Product campaigns. This new feature, currently in beta, is set to completely transform the way sellers advertise on Amazon. With AI-driven prompts and video integration now possible within campaigns, this is a massive shift towards more dynamic, personalized advertising strategies.Don't let your Amazon ads fall behind, schedule a call now and revolutionize your strategy! https://bit.ly/4jMZtxu#AmazonAds #AIAdvertising #AmazonSellers #AmazonMarketing #amazonppcnews----------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlTimestamps:00:00 - Introduction to the biggest Amazon ads change in years00:21 - The new AI prompts in Amazon ads01:10 - Video ad integration in campaigns01:47 - The potential impact of AI on ad targeting02:24 - Bulk files and prompts in Amazon ad campaigns02:54 - The role of AI in the future of advertising03:21 - Traditional ads vs. AI-powered ads: What's more effective?----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

What's the real impact of your advertising - and how do you know when you've reached the point of diminishing returns? In this episode, Emma sits down with Iñigo Gutierrez Fernandez, Analytics & Insights Associate Principal at Amazon Ads, for a behind-the-scenes look at the science powering smarter budget decisions.Iñigo unpacks Amazon's holistic measurement framework, from pinpointing the “tipping point” for ad efficiency, to understanding both immediate and long-term campaign impact, and even tracking omnichannel results through the Amazon Shopper Panel. You'll learn how to move beyond guesswork and use data to identify when your investment is working, which channels drive lasting value, and how to build a strategy that fits your brand's goals.

Send us a textThe video describes Amazon Ads' new benchmark report, a feature available through the Campaign Manager that helps sellers evaluate their advertising performance compared to industry standards. The report provides metrics on key performance indicators like cost per click, purchase rates, and new-to-brand metrics, allowing sellers to compare their results against category averages. This can help sellers determine if their advertising strategy is competitive within their category.The benchmarks include data such as the average cost per click (CPC), where the user's CPC can be compared with the benchmark for the same category, giving insight into whether they are overspending or underperforming. Similarly, the report tracks metrics like cost per purchase and purchase rate for new-to-brand customers. By comparing these values, sellers can see how their performance stacks up against competitors in the same category.The introduction of benchmarks allows sellers to make more informed, data-driven decisions by offering insights into whether their campaigns are on track with the industry standard or if adjustments are needed. This is particularly valuable for sellers who may be uncertain about their advertising strategy or spending, providing a clearer perspective on how they compare with competitors.The video encourages users to explore this new benchmark feature within their Amazon Advertising console and take action based on the insights provided, potentially optimizing their campaigns or making necessary adjustments to improve performance relative to their category.#AmazonAds #AmazonMarketing #EcommerceGrowth #AmazonBenchmarks #adperformance Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYX 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSlNeed personalized help? Book a call now and let's drive your performance to the next level! https://bit.ly/4jMZtxuTimestamps:00:00 - Amazon Ads Benchmark Report01:20 - Comparing Your Campaign to Competitors02:30 - Understanding Cost Per Click and Cost Per Purchase03:10 - What Does This Benchmark Data Mean for Your Brand?04:00 - How to Use Benchmark Data for Better Amazon Ads----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Every brand wants to drive stronger results - and truly understand what's behind them. In this episode, we're live from unBoxed at the Partner Content Studio with Paula Despins, VP of Campaign Measurement, Planning, and AMC, for an inside look at Amazon's latest launches that are transforming campaign development, optimization, and measurement. Amazon's new Ads Agent empowers advertisers to build smarter audiences and campaigns, and democratizes access to AMC insights that further help understand what's driving real growth for your business.

Send us a textLearn why you can only use one audience adjustment in Amazon ads at a time and how this impacts your campaign segmentation. This limitation can actually help you target specific customer niches and optimize conversion rates. Leverage My Amazon Guy's expertise to refine your Amazon ad campaigns and achieve better results with more granular targeting.Get the Ultimate Q4 Playbook for Amazon sellers, ensure your ads perform at their best this season! https://bit.ly/46Wqkm3Book a strategy call to refine your Amazon ad campaigns and boost your targeting efficiency today! https://bit.ly/4jMZtxu #AmazonAds #AmazonPPC #AudienceSegmentation #AmazonAdvertising #AdCampaignTipsWatch these videos on YouTube:https://youtu.be/WukdCZ6WVbchttps://youtu.be/8w8bP3jH37g-----------------------------------------------Maximize your holiday sales with our Ultimate Q4 Playbook, grab it before it's too late! https://bit.ly/46Wqkm3Plan for a booming holiday season with the 2025 Ecommerce Holiday Playbook. Download the guide now and grow beyond Amazon: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - How to Best Utilize Amazon Audiences00:20 - Question: Can You Use More Than One Audience Adjustment on Amazon Ads?00:40 - Explanation: Why You Can Only Use One Audience in Amazon Campaigns01:00 - How Audience Groups Affect Bid Adjustments and Campaigns01:30 - Segmentation Strategy: Targeting Different Customer Niches in One Campaign02:00 - Why Retargeting vs New-to-Brand Audiences Yield Different Results02:20 - Conclusion: Getting Granular with Audience Targeting in Amazon Ads----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Recorded live at Amazon Ads unBoxed, Joe Shelerud talks with Meredith Goldman, Director of Media Enablement at Amazon Ads, about the newest innovations across DSP, AMC, AI-driven creative, and audience expansion.They explore how Creative Agent and Ads Agent are lowering barriers for advertisers, how advertisers can use AI without replacing human expertise, and how AMC is becoming the central hub for measurement and optimization across the full funnel.Key Takeaways:How Amazon is using AI to democratize advanced advertising toolsCreative Agent's role in scaling personalized, high-performing creativeAds Agent's natural-language recommendations for audience and campaign optimizationWhy Deal Builder will accelerate access to premium supplyHow AMC connects signals across sponsored ads and DSP for deeper measurementWhy human strategy + AI execution creates the strongest resultsWhat these updates mean for brands planning 2025–2026 retail media strategies

In this episode, let's talk about how AI is transforming Amazon selling, from product research and listings to ads, Rufus optimization, and TikTok Shop growth.

"I wish I hadn't sold so many books," said no author ever. Authors ALWAYS want to sell more books, but most of the time, they simply don't know HOW. The good news is that regardless of whether you're a first-time aspiring author or a seasoned multi-book household name, there are ways you can consistently sell more books - yes, even your backlist titles. Here's a crucial fact you need to know: Nonfiction books are marketed much differently than fiction books. If you've been relying on fiction tactics to sell your nonfiction book, you're probably experiencing less than stellar results.Therefore, this episode is for nonfiction authors who are ready to sell their books more effectively ... and efficiently.Get ready to learn 5 book marketing tips that will help you make a bigger impact AND income as an author.RESOURCES:IngramSpark (book wholesaler)Schedule your 1:1 Book Mapping Session with DaleneSnag a free copy of Your Path to Publishing CONNECT WITH DALENEContact - > info@inkandimpact.comPodcast -＞www.inkandimpact.comConnect -＞ Join the free Facebook group Publish Like a ProFB/IG/LI -＞@dalenebickelNEXT STEPS:Step 1: Join a supportive community of nonfiction Christian writers at the free Facebook group Publish Like a Pro.Step 2: Get more personalized support through 1:1 book coaching at www.dalenebickel.com/bookworthy-coaching What additional topics would you like to learn about?Ready to write and self-publish your first nonfiction book and make a kingdom impact? Join the FREE Publish Like a Pro Facebook group!

In this episode, host Josh interviews Matt Altman, marketplace lead at Right Side Up, about advanced strategies for launching and scaling brands on Amazon. Matt shares actionable insights on budgeting for product launches, optimizing PPC campaigns by focusing on conversion rates, and leveraging Amazon's internal data tools. He emphasizes the importance of consistently launching new, non-competing products to avoid cannibalization and drive growth. The discussion concludes with practical takeaways for sellers aiming to scale, plus an offer for a free brand audit from Matt's agency, Right Side Up.Chapters:Introduction to Matt Altman and Right Side Up (00:00:00)Josh introduces Matt Altman, his background, and the success of his agency, Right Side Up.Current Product Launch Strategies on Amazon (00:00:31)Matt discusses effective modern tactics for launching new products and the importance of a sufficient launch budget.Budgeting for Product Launches (00:01:02)Explanation of current budget requirements, category selection, and why launch budgets have increased.Estimating Launch Budgets and Pre-Launch Data Collection (00:02:54)How to estimate launch budgets, use Amazon Ads, and gather pre-launch data using search query reports.Leveraging Search Query Performance Reports (00:04:14)Matt explains the value of Amazon's search query performance reports versus brand analytics.Keyword Targeting and PPC Campaign Setup (00:05:19)Details on targeting specific keywords, campaign types, and optimizing for conversion rates over ACOS/TACOS.ASIN Targeting and Relevancy Building (00:07:44)Using ASIN targeting campaigns to build relevancy for launch keywords and leveraging historical data.Scaling to Eight Figures and Beyond (00:08:09)Advice for established sellers on scaling, focusing on new product launches, and avoiding complacency.Avoiding Product Cannibalization and Diversifying Product Lines (00:10:41)Strategies to prevent keyword overlap, expand product lines, and increase brand reach without cannibalizing sales.Actionable Takeaways for Sellers (00:12:54)Josh summarizes three main takeaways: aggressive product launches, PPC optimization via conversion rates, and image optimization.Strategic Delegation and Removing Bottlenecks (00:15:04)Matt advises stepping back, identifying bottlenecks, and delegating to scale the business effectively.Conclusion and Free Audit Offer (00:16:20)Matt shares where listeners can learn more and offers a free audit for podcast listeners.Links and Mentions:ToolsRight Side UpAmazon Search Query ReportsBrand AnalyticsPacvueEcom AnalyticsData DiveTranscript:Josh 00:00:00  Today, I'm super excited to introduce you to Matt Altman. Matt leads the marketplace at right side up. Matt has over 12 years of selling experience. He's launched and sold multiple personal brands, all starting from a retail arbitrage budget. Four years ago, he started an agency right Side up to help high growth CPG brands focus on dominating the marketplace. They've been able to scale many brands from 0 to 3 million in monthly sales. Welcome to the podcast, Matt.Matt 00:00:29  Thanks for having me. Josh, how are you doing?Josh 00:00:31  Doing great. What are some of the key things that you, you advise or recommend when launching a brand new product on Amazon that are working today? Because, as you know, a lot of those black hat tactics, you know, have come and gone. you also have the, you know, the rebates that everybody was doing, and now it's kind of leveled the playing field a little bit more. Tell me what you're doing that's been working for you guys.Matt 00:00:55  Yeah. So first off, I think that the biggest thing is making sure you have a big enough budget to launch your products.Matt 00:01:02  like the days of 5 to $10,000 budgets to launch products are just gone in my eyes, at least in the spaces that I work in. so we usually overestimate our budgets by like 20 to 30% of what we actually think it would be just to make sure that we're in a good place in case it doesn't go the way that we want it to. but outside of that, we're looking for a couple of major things. one is we want to see continued growth in the category. Amazon's making that way easier now with like the search query reports, the product Opportunity Explorer. There's so many internal tools that they're giving you access to now that you can really easily find that. And then the other big thing that we're looking for is categories that you've got maybe like 3 or 4 power players in. And by power players they aren't really doing that much. They're still kind of growing, but they're ahead of like the other 20 items there. really it just kind of is showing us that, hey, there's enough sales to go around.Matt 00:02:01  If these four people can all kind of be around the same and customers really don't care which one they're choosing right now, they're just basically picking whichever ones at the top from what we can see. So yeah, we used to go into very heavy like categories where you would just, I mean, like launches would be half 1 million to $1 million. Wow. and if you could make them work. Yeah. The payback is amazing because of the volume that some of those categories do. But if you lose, like, it absolutely sucks. so for sure, what we're looking at like 50 to $75,000, to launch a product right now and the supplement space that we're kind of going after, and we've seen it, it's kind of the sweet spot for everything. so if we do find a product and we think it's going to cost more than that to actually launch it, we'll hold off for a bit and see if we can find some other ones that are within our kind of thresholds.Josh 00:02:53  That makes sense.Josh 00:02:54  So how do you estimate, you know, that budget, right. What's the difference between a half 1 million to $1 million product launch budget versus something that's 50 to $75,000? And how do you estimate that?Matt 00:03:07  Yeah. So the the biggest thing is ads. I mean, we've really in the last like three months, all of our launches have been almost exclusively on Amazon through Amazon Ads. so we're pulling averages of cost per clicks through the advertising API and really just looking at, okay, what is the conversion rate of the top products? If we wanted to spend to get that conversion rate on that keyword, like what would it cost us per day and working that backwards? the other big thing that I don't know anyone else that's kind of touched on this, but what we what we've been doing here recently is we have a seller account where we'll create the product beforehand. It's not the product that we're actually going to sell. We'll put some items as merchant fulfilled, and then we'll just have ourselves by the products.Matt 00:03:54  So that way we get all the search query report data for that product before we actually launch it.Josh 00:03:58  Oh, that's that's fascinating. So you do that in a separate account then? Is that what you're saying?Matt 00:04:03  We've been doing it in the same account, just like a different brand name. and throw up a listing merchant fulfilled and do a couple buys through it, and then you get all that data.Josh 00:04:14  Intere...

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Send us a textLearn why running ads can impact your organic sales and what to do when performance drops. This video breaks down audience targeting, keyword mistakes, and ways to fix PPC without hurting ranking. Understand campaign segmentation and optimize both ad and organic growth.Your ads are doing damage, book a strategy call to fix what's killing your organic sales: https://bit.ly/4jMZtxuDominate holiday sales with the Q4 Playbook every top brand is using right now: https://bit.ly/46Wqkm3#AmazonAds #OrganicRanking #PPCStrategy #AmazonSalesTips #keywordoptimization Watch these videos on YouTube:Top 5 Questions Answered in Our Amazon AMA: Strategies for Niche Success: https://youtu.be/0x8CjbZgYt0Top 10 PPC Tips (that are most viewed on channel): https://youtu.be/WukdCZ6WVbc-----------------------------------------------Plan your biggest year yet, get the 2025 Ecommerce Playbook today: https://bit.ly/4kOz6rrStop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYXRank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGoDon't wait for a performance drop—download the Crisis Kit and protect your store: https://bit.ly/4maWHn0Timestamps00:00 - Ad Strategy Causing Organic Sales Drop  00:42 - Branded Keywords Are Cannibalizing Ranking  01:34 - Campaign Spend Too Low for New Targets  02:11 - Why Low ACoS Can Be a Red Flag  02:51 - Campaigns Not Delivering or Converting  03:26 - Fixing Old Negations and Revisiting Keywords  04:06 - Missing Audience Segmentation from AMC  05:01 - Building New-to-Brand Campaigns for Growth  06:00 - Category Targeting to Reach New Shoppers  06:45 - Understanding Drop-Off on Product Pages ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

How To Troubleshoot Falling Sales on Amazon reveals the exact framework to diagnose and fix declining Amazon PPC and Amazon Ads performance.In this That Amazon Ads Podcast episode, we break down real campaign data to who you how to separate traffic problems from conversion issues, then fix what's actually broken.Watch us map the funnel: impressions → CTR → clicks, then analyze CTR and CVR by placement (top of search vs. product pages).We connect CPC, RPC, and ACOS directly back to sales movement.See a live comparison of a 10% growth month versus a -24% decline month, identify exactly where clicks disappeared, and use Search Query Performance (SQP) to uncover root causes.You'll walk away with a reputable diagnostic checklist to restore profitable visibility and accelerate growth with Amazon PPC.Perfect for sellers and managers serious about scaling Amazon Ads profitably.Subscribe to That Amazon Ads Podcast for weekly Amazon PPC strategy and troubleshooting deep-dives.

In this exclusive Amazon Accelerate Interview, I sat down with Trevin Peterson, one of the most recognized voices in the Amazon FBA space, to unpack the evolution of Amazon Ads - from the early days of basic Sponsored Products to today's full-funnel, content-driven ad ecosystem.   Trevin shares how he went from discovering FBA in 2017 to building multiple 7-figure brands, and reveals the biggest shifts every seller needs to understand heading into 2025, including:   Why video ads are the most undervalued opportunity on Amazon right now The difference between ACOS vs. TACOS (and why most sellers track the wrong metric) How to use Amazon Influencers and Creator Connections to boost conversions What makes Sponsored Brands and Sponsored Display essential for a complete ad funnel Why "trusting the process" matters when scaling profitably through PPC   Whether you're a beginner trying to understand Amazon advertising or a brand owner optimizing ad spend across multiple campaigns, this episode will help you see where the real leverage is hiding in 2025. #AmazonAds #AmazonAccelerate2025 #Ad

In this episode, AI expert Andrew Bell joins us to show step-by-step how to turn a single Amazon product photo into a polished, scroll-stopping video using AI tools like Sora 2, Amazon Ads' AI video generator, and Gemini.

In today's MadTech Daily, Dot discusses Amazon Ads expanding its sports streaming inventory, Getty and Perplexity inking a multi-year deal to power AI search visuals, as well as Sky, BBC, and ITN urging a crackdown on Big Tech.

How To Lower Your ACoS in Amazon PPC starts here on That Amazon Ads Podcast.If Amazon PPC and Amazon Ads are draining profit, learn the two levers that cut ACoS fast without killing sales.Stephen and Andrew show a click-by-click system: lower CPC with precise bid and placement controls, and raise RPC by pruning non-converting traffic and reallocating to what converts.You'll see why sorting by highest ACoS fails, how to follow the spend, and where Top of Search multipliers, auto/broad, and negatives fit.We demo CPC vs RPC diagnostics (e.g., CPC up 10%, RPC down 10% → ~20% ACoS surge) and a Pareto workflow that fixes the few campaigns driving most spend.Watch now to master Amazon PPC inside That Amazon Ads Podcast, and bookmark this if you need a refresher on How To Lower Your ACoS in Amazon PPC with Amazon Ads.

This episode is brought to you by Commerce.Retail media — or should we say commerce media — has exploded into one of the fastest-growing opportunities in marketing. But with so many players, platforms and acronyms, where is it all headed?In this episode of Retail Remix, host Nicole Silberstein sits down with Jeff Cohen, former Principal Evangelist at Amazon Ads and now Chief Business Development Officer at Skai, to unpack how the space has evolved and what's coming next.Jeff shares how he went from building one of Amazon's first third-party ad technologies to helping brands navigate a new era of connected, data-driven commerce. He breaks down the shift from retail media to commerce media, the impact of AI-powered shopping on marketing and how brands can move beyond walled gardens to reach today's omnichannel shoppers.Key Takeaways:How retail media has evolved into commerce media — and why the distinction matters;The role of agentic AI in optimizing campaigns and connecting fragmented data;What brands can learn from Amazon's retail media dominance and Skai's cross-channel approach;Why unified, actionable data matters more than endless metrics;Lessons on innovation, adaptation and taking smart risks from Jeff's eclectic career.Related LinksLearn how Skai is connecting brands and retailers through data-driven mediaRelated reading: New Research Reveals Agency Execs' True Opinions on Retail MediaExplore more insights on the future of commerce media on Retail TouchPointsCatch up on all episodes of Retail Remix -----How to Win Customers Across Every ChannelThis guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.

SummaryOn this episode of the Inorganic Podcast, co-hosts Christian Hassold and Ayelet Shipley are joined by guest Jeff Cohen, newly minted Chief Business Development Officer of Skai, former Principal Evangelist for Amazon Ads, and in general a seasoned operator with an extensive background in commerce and tech. In this episode, the hosts and guest explore the current state and future vision of omnichannel commerce. Their discussion spans the immediate and long-term prospects of retail media agencies and the defensibility of these businesses based on their commonly observed category-specific expertise. As a part of this discussion, they talk about notable retail media agencies including Podean, Cartograph, and Envision Horizons. The conversation emphasizes the need for agencies to adapt and innovate in a rapidly changing market.TakeawaysE-commerce is growing at a rate of 6-8%.Retail media is experiencing growth rates in the low to mid 20s.Omnichannel connectivity is crucial for brands.Brands often underutilize Amazon's audience capabilities.Organizational silos hinder effective marketing strategies.Audience planning is essential for successful media execution.Agencies should act as partners, not just service providers.The future of retail media agencies is evolving rapidly.AI can significantly enhance operational efficiency in marketing.Chapters01:01 Introduction & Why Omnichannel Commerce Matters02:40 Jeff Cohen's Journey04:46 The Growth of Commerce Talent05:58 Defining Omnichannel Commerce07:39 Are Brands Underutilizing Amazon's Potential?11:58 Balancing In-House and Agency Collaboration14:21 Audience Planning: The Core of Retail Media18:31 How Retail Media Agencies Differentiate and Mature22:00 The Future of Agencies with AI & Tech34:07 Inside Skai: AI Tools and Omnichannel Evolution37:25 Platform Strategy & The Broader Tech Landscape 40:40 Closing Reflections & TakeawaysConnect with Christian and AyeletAyelet's LinkedIn: https://www.linkedin.com/in/ayelet-shipley-b16330149/Christian's LinkedIn: https://www.linkedin.com/in/hassold/Web: https://www.inorganicpodcast.coIn/organic on YouTube: https://www.youtube.com/@InorganicPodcast/featuredConnect with guest Jeff Cohenhttps://www.linkedin.com/in/jeffreycohen/ Hosted on Acast. See acast.com/privacy for more information.

In this episode of Lunch With Norm, Norm Farrar sits down with Ritu Java, CEO of PPC Ninja and one of the most respected voices in Amazon advertising to unpack how sellers can finally measure what matters with Amazon Ads. If you're drowning in reports, unsure which KPIs to actually care about, or wasting spend chasing vanity metrics, this episode is for you. Ritu breaks down: - The 3 most important metrics for Amazon ad performance - Why conversion rate is your #1 lever and how to improve it - How to use OA ratio (Organic to Ad ratio) to stop ad dependency - The difference between budget control vs. TACoS control - The halo effect and how Amazon attribution can mislead you - Real tactics to prevent leaky bucket ad spend - Plus: PPC quizzes, AI keyword analysis, CTR myths, and more! Ritu also shares how she's built over 100+ AI tools to streamline PPC workflows and explains how sellers can start automating smarter, not harder.

Learn more about Blackbird:  https://www.blackbird.vc/get-investment?utm_source=centennial Close Friends article: https://www.wired.com/story/the-blurred-truths-of-sora/ Please consider buying us a coffee or subscribing to a membership to help keep Centennial World's weekly podcasts going! Every single dollar goes back into this business

Hey, if you're managing Amazon PPC, you need to check out the latest PPC Den Podcast episode. Mike walks you through how to audit your campaigns using bulk files and pivot tables — step by step. What's really valuable is how he highlights where ad spend might be wasted, which campaigns or products are performing best, and how to optimize match types like broad, phrase, and exact. He also points out the usual frustrations with Amazon Ads — signing in, switching between Seller Central and Advertising — and shows a cleaner, faster way to get insights using spreadsheets.Mike even covers pivot table examples, double pivots, and placement analysis, giving you a practical workflow you can start using right away.

Send us a textLaunching a product on Amazon? You need the right campaign structure, not just a budget. From longtail keyword targeting to avoiding early waste on display ads, this video breaks down what actually works. Learn how to launch with broad, phrase, and exact match strategies for faster ad traction and better conversions.Crush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3Start strong from day one, let's map out your PPC launch strategy together: https://bit.ly/3ZlHh6G #AmazonSelling #VineProgram #AmazonReviews #FBAnews #amazontips Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - How Many Campaigns to Launch With a New Product  00:26 - Longtail Keyword Strategy Using Competitor Research  01:26 - Targeting Luxury Niches and Differentiation  01:48 - Best Match Types for Product Launch Campaigns  02:17 - Why Ads Don't Convert Immediately at Launch  03:07 - Understanding Ad History and Conversion Delay  03:16 - Keep Winning Keywords in Campaigns With History  03:44 - Can You Launch Without PPC on Amazon?  04:26 - Ideal PPC Budget for a 500-Unit Product Launch  04:48 - Why Ad Spend Matters Less Than Performance Metrics  ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Neste episódio do Bluetimes Talks, você vai entender como a nova era dos agentes de inteligência artificial da OpenAI e do Google vai transformar as operações do varejo, qual a principal tendência para a ceia de Natal e como o setor está reagindo à crise das bebidas adulteradas para reforçar a segurança e a confiança do consumidor.Entre os destaques:

SPONSORS: 1) MOOD: Discover your perfect mood and get 20% off your first order at http://mood.com and use code JULAN at check out! 2) RIDGE: Upgrade your wallet today! Get 10% Off @Ridge with code JULIAN at https://www.Ridge.com/julian #ridgepod PATREON: https://www.patreon.com/JulianDorey (***TIMESTAMPS in description below) ~ Mike Yeagley is a data strategist, defense contractor, and one of the early architects of ADINT — Advertising Intelligence. He's known for showing U.S. intelligence how ad-tech location data, the same data used for marketing and mobile tracking, could expose troop movements, covert facilities, and even Vladimir Putin's entourage. Yeagley's work bridges big data, national security, and digital surveillance, redefining how modern governments harvest information in the name of protection — and control. FOLLOW JULIAN DOREY INSTAGRAM (Podcast): https://www.instagram.com/juliandoreypodcast/ INSTAGRAM (Personal): https://www.instagram.com/julianddorey/ X: https://twitter.com/julianddorey JULIAN YT CHANNELS - SUBSCRIBE to Julian Dorey Clips YT: https://www.youtube.com/@juliandoreyclips - SUBSCRIBE to Julian Dorey Daily YT: https://www.youtube.com/@JulianDoreyDaily - SUBSCRIBE to Best of JDP: https://www.youtube.com/@bestofJDP ****TIMESTAMPS**** 00:00 - Intro 00:55 – Phone Data, Cookies, Ad ID, Tim Cook, Tommy G, Julian 10:58 – Public Info, Gov Use, Who is Mike?, Data Analysis, Yemen, Syria 21:41 – Delta Force Covert Op Exposed 30:35 – $600K Data, Privacy, Gov Defense, Beijing App 40:49 – Tactical Data, OpSec, Privacy Norm, Switzerland 50:45 – UnPlugged, Industry Shift, UTS 59:59 – Putin Bodyguards, Alexa, Amazon Ads, Data = Oil 01:07:42 – Human Behavior, Balance, Compliance 01:19:04 – Data for Good, Digital vs Physical, Prove It 01:25:29 – Roenick, Airports, Passports, Khashoggi, Israelis Arabs 01:33:37 – Israeli Intel, Pegasus, China Data Power 01:51:43 – China Apps, Social Media, Isolation, Chaos 01:59:03 – Tariffs, Fentanyl, Bureaucrats, Evil Path 02:08:01 – TikTok, Morality, COVID, Humanity 02:18:09 – Whistleblower, Gov Contract, 2017 Vegas Shooter 02:26:56 – Vegas Shooter Paddock, HVTs, Buried Story 02:39:26 – Gov Shift, Putin, Metadata, Identity 02:52:46 – China, UFWD, Article 7, Balance 03:10:49 – Poindexter, DARPA, Family 03:17:03 – Mike's Work CREDITS: - Host, Editor & Producer: Julian Dorey - COO, Producer & Editor: Alessi Allaman - https://www.youtube.com/@UCyLKzv5fKxGmVQg3cMJJzyQ - In-Studio Producer: Joey Deef - https://www.instagram.com/joeydeef/ Julian Dorey Podcast Episode 343 - Mike Yeagley Music by Artlist.io Learn more about your ad choices. Visit podcastchoices.com/adchoices

KDP just expanded its print distribution to new global markets, giving authors more reach than ever before. Meanwhile, Amazon Ads opened up Sponsored Brands access for every author, even if you only have one book. There's also plenty happening around the publishing world, from major events to author opportunities you won't want to miss. Tune in for the latest industry updates, insights, and surprises in this week's Self-Publishing News. The Final 3: Your Publishing Playbook, Rewritten (Kickstarter) - https://DaleLinks.com/Kickstarter MK Williams - https://1mkwilliams.com/ KDP Forum: Distribute your print books in the Republic of Ireland and Belgium marketplaces - https://www.kdpcommunity.com/s/article/Distribute-your-print-books-in-the-Republic-of-Ireland-and-Belgium-marketplaces?language=en_US&forum=KDP%20Forum Book Bounty:

Gabe Fishbein, Flywheel's VP of Product, sat down with Alan Lewis (Director of Product, AMC, Amazon Ads) at Amazon Accelerate 2025 to discuss AMC's expanded accessibility, new user-friendly features, and how brands of all sizes can use AMC for actionable insights. Listen in to learn how the platform is evolving and walk away with creative use cases, and what's next for AMC.

Live from Amazon Accelerate, Joe and Adobe's David Devisser unpack the new Adobe Express integration with Amazon Ads. You will see how to discover policy-ready templates, connect your Creative Asset Library, run real-time checks, and export to the right specs in one flow. Key takeawaysYou can start from Amazon Ads templates inside Express, then customize quickly. Real-time policy checks and safe-zone guidance catch issues before export. Export automates spec fitting for video, including bitrate and frame rate, then saves back to your library.

Have you optimized the seven essential elements of your Amazon book page before you even consider marketing? Are you making the most of A+ content, and advertising with Amazon? Amazon Ads expert Geoff Affleck gives his tips. In the intro, potential TikTok US changes [BBC]; Special editions [Written Word Media]; Self-Publishing with Dale Kickstarter books; […] The post Amazon Advertising For Books With Geoff Affleck first appeared on The Creative Penn.

Send us a textAmazon sellers based in Washington state now face extra costs with a new ad tax. This update impacts all sellers with WA addresses, regardless of where they advertise. Learn how it works, what it affects, and steps you can take to manage your ad spend.Want to lower your ad costs and build stronger customer relationships? Book a call and grow beyond Amazon: https://bit.ly/4kOz6rr#AmazonSellers #WashingtonTax #AmazonAdvertising #EcommercePolicy #AdCostsWatch these videos on YouTube:Improve Search Rank and Drive Growth: https://www.youtube.com/watch?v=wyeMk5p-oww&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=2The Easy Way to Find Amazon Keywords That Rank: https://www.youtube.com/watch?v=3kmBZPid_iA&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=3-----------------------------------------------Slash wasted ad spend before Amazon eats your margin, grab the PPC Guide now: https://bit.ly/4lF0OYXStop guessing with keywords, get the SEO Toolkit and own your rankings: https://bit.ly/3JyMDGoDon't wait for the next fee hike to sink your brand, secure the Amazon Crisis Kit today: https://bit.ly/4maWHn0Timestamps:00:00 - Washington State Raises Amazon Ad Costs  00:29 - What the New Ad Tax Covers (And Doesn't)  01:30 - Who Gets Affected by This Tax  02:15 - Is This a Government Overreach?  03:00 - How to Legally Avoid the New WA Ad Tax  04:00 - Setting Up a Virtual Address or LLC  05:00 - Changing Your Amazon Legal Entity  06:00 - Could Other States Copy This Law?  07:00 - Why This Hurts New Amazon Sellers  08:30 - What Comes Next and How to Prepare----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Kantar's Media Reactions 2025 study found that consumers rank Amazon the #1 global media brand for ad preference. In fact, Amazon, Twitch, and Prime Video—all Amazon brands—appear in three of the top five most preferred ad platforms for consumers worldwide. Why? Amazon's approach to creating native, non-intrusive experiences across all Amazon environments including shopping, streaming, and live content. On this special episode of Kantar's Future Proof Podcast, Nicole Jones is joined by Chris Mullins, Head of Measurement Product Marketing at Amazon Ads to uncover why consumers gravitate toward Amazon's ad platforms. Chris shares his journey to Amazon Ads and offers a behind-the-scenes look at the strategies driving some of the most talked-about campaigns, including the launch of contextual AI pause ads and creative playbooks for live sports. Whether you're a marketer, strategist, or simply curious about the future of media, this episode is packed with actionable insights and forward-thinking perspectives on creativity, measurement, and the next wave of advertising innovation—plus, a look at why Amazon is leading the way in consumer ad preference according to Kantar's latest research. Hosted on Acast. See acast.com/privacy for more information.

Episode 170 of The Ad Project was recorded at Amazon Live Studios in New York City, where Joe Shelerud sat down with Destaney Wishon (BTR Media) and Jennyfer Guone (Amazon Ads) to discuss the launch of Creative Studio, announced at Amazon Accelerate.What you'll learn in this episode:How Creative Studio streamlines ad creation from concept to final video or image asset.Why AI + Amazon retail insights help brands produce more authentic, relevant creatives.Practical use cases for small businesses, mid-market brands, agencies, and enterprises.How advertisers can accelerate speed-to-market, scale creative production, and unlock personalization.

Entérate de lo que está cambiando el podcasting y el marketing digital:-SiriusXM impulsa la publicidad programática de audio junto a Amazon Ads.-YouTube potencia la promoción de pódcast con herramientas de IA.-iOS 26 mejora la experiencia de escucha en Apple Podcasts.-Metacast amplía acceso a pódcast privados con funciones premium.Patrocinios ¿Buscas una plataforma confiable para lanzar o migrar tu pódcast? En RSS.com encontrarás todo lo que necesitas para crecer: distribución automática a las principales plataformas, estadísticas detalladas, opciones de monetización y soporte en español. ¿Ya tienes un pódcast? Migrarlo a RSS.com es fácil y te regalan 6 meses gratis con funciones ilimitadas, incluyendo transcripciones automáticas y publicación en YouTube. Entérate, en solo cinco minutos, sobre las noticias, herramientas, tips y recursos que te ayudarán a crear un pódcast genial y exitoso. Subscríbete a la “newsletter“ de Via Podcast.

KDP has quietly confirmed a huge change to the Select program, and we've got the update. Plus, big audiobook news from ElevenLabs, a lifetime discount on Authorbase, and a special report from Jane Friedman on the past decade of publishing. All that and more in the Self-Publishing News for September 9, 2025. The Final 3: Your Publishing Playbook, Rewritten - https://DaleLinks.com/Kickstarter Email Marketing for Books - https://DaleLinks.com/EmailBook  Sources: KDP: How to enroll in KDP Select - https://kdp.amazon.com/en_US/help/topic/GD9PMU58BV24QFZ7#enroll Kindlepreneur: ghost categories. - https://kindlepreneur.com/how-to-choose-the-best-kindle-ebook-kdp-category/ Publisher Rocket - https://DaleLinks.com/Rocket (affiliate link)  Amazon Ads - https://advertising.amazon.com Writer Beware: If Your Publisher Promised to Register Your Copyright, Check Your Registration Now - https://writerbeware.blog/2025/08/29/if-your-publisher-promised-to-register-your-copyright-check-your-registration-now Jane Friedman: How Publishing Has Changed Since 2015 - https://janefriedman.com/how-publishing-has-changed-since-2015/  GeniusLink - https://DaleLinks.com/Genius (affiliate link) ALLi's 2025 Author Income Survey - https://allianceindependentauthors.org/survey (deadline September 17, 2025) MailerLite: Free plan update: What you need to know - https://www.mailerlite.com/help/free-plan-update-faq MailerLite - https://dalelinks.com/mailerlite (affiliate link) Author Nation - https://DaleLinks.com/AuthorNation (affiliate link)  ElevenReader - https://elevenreader.io/ AuthorBase - https://DaleLinks.com/AuthorBase (affiliate link) Lock in 20% off for life till September 30th.  September 2025: Creating Multiple Income Streams from Your Book - https://twinflamesstudios.com/monetize?partnerid=r1397 (affiliate link) Draft2Digital's Self-Publishing Insider: Catching Up with Dale Roberts - https://www.youtube.com/live/WRG4SfnhDKg?si=JY2_3R4oSxEeCSlv Subscribe to The Self-Publishing Hub - https://TheSelfPublishingHub.com Subscribe to my email newsletter - https://DaleLinks.com/SignUp  Join Channel Memberships - https://DaleLinks.com/Memberships Join Me on Discord - https://DaleLinks.com/Discord Check out my main YouTube channel - https://www.youtube.com/@dalelroberts My Books - https://DaleLinks.com/MyBooks Wanna tip me? Visit https://dalelroberts.gumroad.com/coffee. Where noted, some outbound links financially benefit the channel through affiliate programs. I only endorse programs, products, or services I use and can stand confidently behind. These links do not affect your purchase price and greatly helps to building and growing this channel. Thanks in advance for understanding! - Dale L. Roberts

In this episode of TACoS Tuesday, we'll examine the latest Amazon Ads updates, from smarter targeting and AI tools to new keyword harvesting and bid strategies, which are reshaping how sellers run campaigns today. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Vince Montero, former senior product marketing manager at Helium 10 and now CEO and Founder of Evinced Digital, joins us to uncover the transformative updates in Amazon advertising that are revolutionizing campaign management for sellers. Vince breaks down the latest innovations, including the game-changing keyword harvesting update in Helium 10 Ads, which clears the path for more efficient and focused advertising by eliminating redundant keyword suggestions. With Vince's expert insights, you'll learn how to leverage the new automation toggle to streamline your campaign efforts and maximize the potential of Amazon Marketing Cloud for smarter audience targeting, as well as benefit from new-to-brand bid adjustments. Explore the future of Amazon advertising with advanced AI-powered creative tools that are setting new standards for campaign strategies. From the AI video generator that crafts engaging, dynamic content in no time to the AI audience query generator that refines targeting precision, these tools are reshaping the way sellers approach advertising. Alongside these creative advancements, we discuss Amazon's strategic pivot to long-term metrics and forecasted ROAS, offering a fresh perspective on the enduring impact of ads beyond immediate sales. This episode promises a ton of actionable strategies and forward-thinking insights, essential for anyone eager to outpace the competition in the evolving Amazon PPC landscape. In episode 696 of the Serious Sellers Podcast, Shivali and Vince discuss: 00:00 - Amazon Advertising Updates for Sellers 02:14 - Automating Keyword Harvesting for Campaigns 06:52 - Amazon Ads Brand Bid Adjustments 10:14 - Amazon Ads Audience Capabilities Update 13:41 - Amazon Advertising Strategies and Audience Targeting 14:55 - Testing Bid Adjustments for Successful Campaigns 18:01 - Introduction to Audience Management Console 20:25 - Advanced Creative Tools and Long-Term Metrics 23:59 - Amazon Video Ads with AI

In this episode, we dive deep into branded campaigns on Amazon PPC with Mike Danford from Adverio. Many clients run 30–70% of their budget on branded spend, but SQPD works differently — it helps you calculate your real share and spot cannibalization.We break things into buckets like branded search, product defense, and placements, use dashboards and incrementality scores, and even show tricks like looser targeting to land on competitor pages cheaper.A quick screenshare later shows how to pull a search term report, clean it up, and optimize spend step by step.We'll see you in The PPC Den!

Discover how to strategically optimize Amazon ads for growth and profits with personalized ad strategies and AI-powered solutions, all while navigating the complexities of a large catalog.   In this episode of Sharkpreneur, Seth Greene speaks with Elizabeth Greene, co-founder of Junglr, who shares her expertise in helping Amazon brands grow through precision-targeted advertising strategies. With years of experience in the field, Elizabeth emphasizes the importance of tailoring ad strategies to a brand's unique goals, creating customized campaigns, and utilizing data to inform informed decisions. She also reveals the key to scaling businesses successfully with Amazon ads, all while maintaining the human touch and avoiding simple shortcuts.   Key Takeaways: → Common misconceptions about Amazon advertising and the impact on organic growth. → How Junglr helps brands balance growth with profitability by tailoring ad strategies. → Strategies for managing extensive product catalogs and variations with Amazon ads. → The value of understanding both the art and science of Amazon advertising to generate real results. → The challenges of simplifying processes without sacrificing the complexity needed for success.   Elizabeth is the Co-Founder of Junglr, a prominent firm specializing in Amazon Advertising. With a keen expertise in digital marketing and e-commerce strategies, Elizabeth has played a crucial role in shaping Junglr's innovative approach to leveraging Amazon's advertising platform. Her background combines a deep understanding of online consumer behavior with practical insights into maximizing ad performance and ROI.  Elizabeth's leadership and vision have been instrumental in helping brands effectively navigate the complexities of Amazon's advertising ecosystem, driving significant growth and visibility for their clients.   Connect With Elizabeth: Website TikTok X Facebook LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Built by Business, I break down two powerful (but underrated) Amazon PPC features that most sellers still aren't using: Bid Performance Estimates and Keyword Groups. These tools can help you make smarter bidding decisions and unlock better keyword targeting in 2025. You'll hear a couple behind the scenes clips of real consulting calls with brand owners facing common concerns that advertisers have on Amazon.   Whether you're brand new to Amazon Ads or already scaling a brand, you'll learn how to:   Predict impressions before you bid using Bid Performance Estimates Quickly launch high-performing keyword campaigns with Keyword Groups Avoid common mistakes that raise ACOS and burn budget Shift your mindset from ACOS-chasing to long-term TACOS improvement   This episode is sponsored by the Amazon Ads team. #Ad #AmazonAds  

Episode 634: Neal and Kyle discuss what a merger between Union Pacific and Norfolk Southern would mean for the entire US freight system. Then, many thought AI companies getting into the search business would scare Google…not so fast. Also, the clothing store American Eagle is joining the meme stock bandwagon thanks to Sydney Sweeney. Meanwhile, the USPS is turning 250 years old this week.  Gain the edge with Amazon Ads at advertising.amazon.com/startnow  Check out Per My Last Email: https://www.permylastemailshow.com/  Morning Brew Daily Puzzle: https://docs.google.com/forms/d/1Yzrl1BJY2FAFwXBYtb0CEp8XQB2Y6mLdHkbq9Kb2Sz8/viewform?edit_requested=true  Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app. Listen to Morning Brew Daily Here:⁠ ⁠⁠https://www.swap.fm/l/mbd-note⁠⁠⁠  Watch Morning Brew Daily Here:⁠ ⁠⁠https://www.youtube.com/@MorningBrewDailyShow⁠ 00:00 - Chuck E. Cheese arrested 3:00 - Mega train merger 7:00 - Paramount merger approved 9:30 - Stock of the Week: Google 12:45 - Stock of the Week: American Eagle 16:35 - USPS celebrates its 250th birthday 20:20 - Sprint Finish!

Episode 633: Neal and Kyle discuss the continuing slump Tesla is having amid the US ending its EV incentives. Then, the US and Japan reach a trade deal that sparks hope for US investors. Also, Amazon is joining the AI wearables race with a bracelet that will listen to your every word. Meanwhile, it's Neal's Numbers on Hershey's chocolate prices, Venus Williams, and allergies among the Amish.  Gain the edge with Amazon Ads at advertising.amazon.com/startnow  Get more of Kyle on Per My Last Email here!: https://www.permylastemailshow.com/ Morning Brew Daily Puzzle: https://docs.google.com/forms/d/1Yzrl1BJY2FAFwXBYtb0CEp8XQB2Y6mLdHkbq9Kb2Sz8/viewform?edit_requested=true  Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app. Listen to Morning Brew Daily Here:⁠ ⁠⁠https://www.swap.fm/l/mbd-note⁠⁠⁠  Watch Morning Brew Daily Here:⁠ ⁠⁠https://www.youtube.com/@MorningBrewDailyShow⁠ 00:00 - Little League scandal 3:15 - Tesla woes continue 9:00 - US inks trade deal with Japan 13:30 - Amazon buzzin' like a Bee 19:10 - Neal's Numbers 25:00 - Sprint Finish!

Episode 632: Neal and Toby recap the meme stock redux that sent shares of Opendoor and Kohl's soaring. Then, an earnings roundup from Coca-cola, GM, and Lockheed Martin. Also, Google AI wins gold at a math competition, but OpenAI says “whatever you can do, I can do…similarly.” Meanwhile, Paramount came to its senses on one of its successful shows…'South Park'.  Gain the edge with Amazon Ads at advertising.amazon.com/startnow  Morning Brew Daily Puzzle: https://docs.google.com/forms/d/1Yzrl1BJY2FAFwXBYtb0CEp8XQB2Y6mLdHkbq9Kb2Sz8/viewform?edit_requested=true  Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app. Listen to Morning Brew Daily Here:⁠ ⁠⁠https://www.swap.fm/l/mbd-note⁠⁠⁠  Watch Morning Brew Daily Here:⁠ ⁠⁠https://www.youtube.com/@MorningBrewDailyShow⁠