Zero to Revenue

Bruce speaks with Gelb about why collaboration across different geographical ecosystems is important and how they're trying to incorporate impact within everything they do at FutureX. https://futurexinnovation.com More about Bruce 24 year old socially conscious entrepreneur, advisor and speaker. Co-Founder of FutureX a community of purpose driven entrepreneurs building companies with scale, profit and purpose, with a mission to redefine the role of business. Find Bruce @brucewalker_ www.linkedin.com/in/brucewalker1/ — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.

Alistair Forbes of Mercia (https://merciatech.co.uk) joins Gelb to speak about the differences between approaching angels and VCs, we spoke about how a VC considers an investment, and have a little debate around how initial valuation plays into how you’re considered by some investors. Information about Alistair Alistair has spent the bulk of his career in the IT and software industry and has been involved in starting, scaling and exiting software companies, as well as having gained experience from less successful businesses of some of the challenges faced by early stage businesses and how to deal with them. Having been an active private investor for several years, he joined Mercia Technologies in December 2017 as Investment Director to lead the Software and Internet sector for the firm, working with the Mercia team to invest in and support high growth software businesses across the UK.

Martin talks to Gelb about how to go about thinking of how to price your SaaS product. Article about Pricing Options: https://www.cobloom.com/blog/saas-pricing-models Martin is an experienced business consultant, and learned his trade delivering off the shelf ERP software to the enterprise, including Diageo, Ingersoll-Rand and Rolls-Royce. With a passion for delivering value, and having seen huge business benefits from software led process improvements, co-founding Cobloom with Will was a natural fit. He understands how healthy, profitable software businesses should be run, and the impact a great consultant can have. At Cobloom, Martin uses this experience to diagnose growth problems. He works closely with prospective partners to help them identify which approaches are the best fit - for both the business, and their customers. When away from work, Martin is a keen tennis player, and an avid Wolverhampton Wanderers fan. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.

We did it! Success! Also, exhaustion. Instead of getting together and recording a dedicated call for the podcast, here's the raw audio of how we finished the day. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.

Today Ben added analytics, Gelb created landing pages, and Lizzie plotted Product Hunt — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.

Things we've done today for Briefing Room: Outreach to Accelerators (2 sales) Re-order items on the room dashboard Add a new content block to a room Send test email Include a title to content blocks Added markdown support so you can add lists and hyperlinks to the text component Created a dot visualiser Don't know what that means? Have a listen :) — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.

It's the end of day 2, and we managed to get our first paying customer! On the product side, Ben's been hard at work building the database, and starting points for Updates, Rooms, and People. Lizzie and Gelb have been working on customer interviews, researching product hunt and speccing a strategy to approach accelerators. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.

Brand? Check. Pricing? Check. Signup? Check. Ladies and gentlemen, we have the makings of a product. Say hello to Briefing Room. From not being able to get into the building, to finishing off their first day, Gelb, Lizzie, and Ben discuss how it went. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.

Rob's the CEO of Kindaba, and the final third of this little experiment. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.

Ben is the CEO and founder of Missinglettr, HeySummit, Helpshelf, and other startups that he's built and sold over the past 15 years. He's a maker in the truest sense of the word, and he's the 'muscle' for the week. Ben will be responsible for building the product and literally making everything *work*.

In the lead up to the start of the week, we'll give you an insight to who we are and why we're doing this. First up, Lizzie, co-founder of Kindaba.

Time's fast approaching. It's less than a week before we start Zero to Revenue and we're trying to get all our ducks in a row. Follow this podcast for all our updates delivered to you in podcast-sized fashion, and learn a little about what we're doing. Find out more, and join our slack community at Zero to Revenue.