Podcasts about Revenue

Favour Obasi-ike, MBA, MS delivers a deep dive into winning local SEO using Google Business Profile. He explains how local SEO works through the formula of product/service plus location, then breaks down the technical backbone — sitemaps, robots.txt, and no-index tags — revealing how one misconfigured tag can make an entire website invisible to Google. Real client case studies include a bakery in Georgia invisible on Google from two miles away, and a massage therapy business paying $16–$32 per click for keywords they could rank for organically. Dr. Fashion and Celese Williams contribute insights on keyword research, engagement, and why AI still needs the human element for conversions.Book SEO Services? Save These Quick Links for Later>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick Links>> Start Recording your Podcast with Riverside Today | Sign Up with My Affiliate Link HereTimeline and Timestamps[00:13] Welcome and introduction[02:38] Dr. Fashion on the importance of online visibility.[04:34] Origin story of Google Maps and its free iPhone launch.[07:07] What is local SEO? Product/service + location formula.[19:58] No-index tags — how one setting blocks your entire site.[24:44] Dr. Fashion on targeting low-competition keywords.[27:28] Three essentials: Google Business Profile, website, social media.[36:10] Zip code marketing and the "set it and forget it" trap.[37:03] Google gives you 30 service slots — most businesses use only a few.[39:05] TAM, SAM, and serving within a 35-mile radius.[43:23] Google ranks webpages and links, not websites.[54:15] Organic traffic vs. paid ads for local businesses.[57:05] Case study: bakery invisible on Google from two miles away.[65:00] LinkedIn engagement at 3.8% vs. Instagram at 0.7%.[70:00] Podcasting as a nesting ground for compound growth.[77:41] E-E-A-T: Experience, Expertise, Authority, and Trust.[80:00] Celese on why AI needs human design for conversions.[86:01] Live SERP API search demo for Canadian results.Memorable Quotes"Google does not rank your website. Google ranks your webpage.""The only way to create capacity is by building it.""You can't even be on ChatGPT if you're not on Google.""I'd rather have so much organic feedback that I can run ad campaigns for branding, not survival.""If you don't have the words people type in your domain, you have no conversation."FAQs AnsweredWhat is local SEO?Product or service plus location, optimized so nearby people find you through search.What is a no-index tag?It tells search bots not to index a page. If left on by default, your entire site becomes invisible to Google.What are sitemaps and robots.txt?Sitemaps list your content for search engines. Robots.txt instructs bots on what to crawl or block. Both must work together.How many services can I list on GBP?Google allows about 30 service listings — most businesses only use a fraction.Does SEO still matter with AI search?Yes. If you are not on Google, you will not appear on ChatGPT, Perplexity, or any AI search tool.Key TakeawaysConnect your website to Google Search Console and ensure proper indexing. Use city and state in your URLs for local ranking. Fill all 30 service slots on GBP. Build organic content to reduce ad spend. LinkedIn outperforms Instagram for B2B.E-E-A-T is the code of conduct for local search visibility.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Favour Obasi-ike, MBA, MS demonstrates an integrated marketing approach in real time — from AI prompt to website article to LinkedIn to Threads to podcast to Clubhouse, all within the first 15 minutes.He used an AI assistant to scan 85+ articles on his website and generate five bottom-of-funnel topics, then built an entire content chain across platforms from one topic.The episode features the "Did You Know" series revealing how major brands started with different products — IKEA with pens, Sony with rice cookers, Samsung as a grocery store, Lamborghini as tractors.Favour connects this to the lesson that businesses evolve and what you start with is not what you become.Keith shares the PayPal origin story, and Liverpool's Finest emphasizes knowing your target audience before executing any strategy.Key TakeawaysUse AI to mine existing content for new topics.Build content chains across platforms.Every brand evolves — your starting product is not your final product.Test emails technically, not just visually.Position your podcast through strategic RSS feeds.Omni-channel marketing starts with one thought and multiplies through execution.Book SEO Services? Save These Quick Links for Later>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick Links>> Start Recording your Podcast with Riverside Today | Sign Up with My Affiliate Link HereTimeline and Timestamps[00:06] Welcome and introduction.[02:53] How the topic was born — AI scanning 85+ website articles.[05:10] Five bottom-of-funnel topics AI generated from the website.[09:02] Topics: Pinterest SEO, email marketing, keyword research, Clubhouse alternatives, integrated marketing.[11:18] Live demo of the integrated marketing workflow.[18:50] Podcast playback — "Did You Know" series begins.[22:54] Brand origins: IKEA, Sony, Nokia, Samsung, Nike, Lamborghini, and more.[28:12] The moral: start early, grow fast.[32:41] Recap of the integrated content chain.[37:15] Keith on PayPal's origin — from Palm Pilot app to payments.[38:16] Most millionaires took 22 years to make their first million.[39:54] Liverpool's Finest on integration, portability, and target audience.[45:40] Email testing — technical vs. cosmetic testing.[48:51] Podcast positioning through RSS feeds with depth.[51:33] Web3, IP protection, and applied AI.[53:05] Omni-channel marketing: ideation to execution.Memorable Quotes"The business you're starting is not going to be the same business in 10 years.""It's not that your podcast is not being heard — it's not positioned to be heard.""I'd rather not send that email at all than send it and have question marks behind it.""Most millionaires took on average 22 years to make their first million." — Keith"If your marketing is not reaching your audience, you're wasting money." — Liverpool's FinestFAQs AnsweredWhat is an integrated marketing approach?Creating one piece of content and distributing it across multiple platforms so each channel feeds the next.How can AI help with content planning?Prompt AI to scan your existing content and generate bottom-of-funnel topics, then build content chains from those topics.What is technical email testing?It analyzes which providers receive your emails and whether your text-to-HTML ratio triggers spam filters — beyond just checking for typos.Why does podcast positioning matter?Strategic RSS feed placement connects your episodes to distribution channels that expand reach beyond a single app.Keywordsintegrated marketing, omni-channel marketing, podcast SEO, AI content strategy, email marketing testing, RSS feed distribution, brand evolution, bottom-of-funnel content, Web3 SEO, LinkedIn marketing, podcast positioningSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode 333 features LC's Bar-B-Q owner, Tausha Hammett carries on her grandfather's legacy and New York State Baseball Hall of Fame member, Tony Morante provide exceptional barbecue and baseball talk Tausha Hammett is the owner of LC's Bar-B-Q in Kansas City, Missouri and the granddaughter of the founder, LC Richardson.  At 12 years old she began learning the business and helping.  Per Tausha, "My grandfather was a pillar and BBQ legend in the Black community and my goal is to keep his legacy and brand strong."  She is doing just that as she does everything needed to run the restaurant, "If I have to come in here after a full day, I come in here and if I have to open, I open. If I have to close, I close."  She also said, "When I make decisions that affect his legacy, I always have him in the back of my mind.  I feel like he's always looking down on me."  Ray Sheehan was instrumental in introducing us to Tausha and joins us as guest co-host. Tony Morante is a member of the New York State Baseball Hall of Fame and a Bronx, New York lifetime resident.  His father was a Yankee Stadium usher and Tony had the thrill of accompanying him to games and eventually working at the Stadium in 1958 also as an usher.  In 1973 Tony was offered a job in the New York Yankees Group and Season Sales Department.  In 1979 with the help of the Bronx County Historical Society, he began walking tours of the Stadium.  By 1998, George Steinbrenner helped Tony open a Tours Department.  Revenue accrued through the tours benefitted the Yankee Foundation, a charitable program that brought education and recreation programs to the inner-city youth.  Included among his many other accomplishments is that Tony is the author of the book, Baseball: The New York Game:  How the National Pastime Paralleled US History. We recommend you go to Rogue Cookers website, https://roguecookers.com/ for award-winning rubs, Chef Ray Sheehan's website, https://www.raysheehan.com/ for award-winning saucess, rubs, and cookbooks, Baseball BBQ, https://baseballbbq.com for special grilling tools and accessories, Magnechef https://magnechef.com/ for excellent and unique barbecue gloves, Cutting Edge Firewood High Quality Kiln Dried Firewood - Cutting Edge Firewood in Atlanta for high quality firewood and cooking wood, Mantis BBQ, https://mantisbbq.com/ to purchase their outstanding sauces with a portion of the proceeds being donated to the Kidney Project, and for exceptional sauces, Elda's Kitchen https://eldaskitchen.com/ We conclude the show with the song, Baseball Always Brings You Home from the musician, Dave Dresser and the poet, Shel Krakofsky. We truly appreciate our listeners and hope that all of you are staying safe. If you would like to contact the show, we would love to hear from you. Call the show:  (516) 855-8214 Email:  baseballandbbq@gmail.com Twitter:  @baseballandbbq Instagram:  baseballandbarbecue YouTube:  baseball and bbq Website:  https//baseballandbbq.weebly.com Facebook:  baseball and bbq       Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

A new industry survey from the Local Media Consortium (LMC) suggests that while digital revenue across local media remains relatively stable, the path forward is becoming more complicated. One of the most striking findings: the number of publishers identifying audience revenue as a major challenge has surged dramatically year over year. Fran Wills, CEO of the LMC, says the shift doesn't necessarily signal collapse — but it does reflect a new phase of pressure on subscription growth and sustainability. In a conversation with E&P, Wills breaks down what the data reveals about the evolving economics of local journalism and where publishers may need to look next for long-term stability.    Access more at this episode's landing page, at: https://www.editorandpublisher.com/stories/new-lmc-report-finds-digital-revenue-stable-as-audience-revenue-pressures-grow,260529  

What if the biggest opportunity in business right now isn't ads, funnels, or algorithms… but ownership of your ideas? In this powerful conversation, George sits down with creator economy veteran Jennifer Powell, a leader who has spent decades behind the scenes helping creators turn influence into intellectual property, licensing deals, and long-term wealth. Jennifer shares the behind-the-scenes reality of how creators build long-term wealth, not through endless content creation, but through ownership, licensing, and intellectual property strategy. Together, George and Jennifer unpack how the creator economy has evolved, why entrepreneurs must start thinking like creators, and how turning ideas into licensable assets can create opportunities far beyond social media. If you're an entrepreneur, coach, or creator trying to figure out how to turn your ideas into something scalable and sustainable, this episode will fundamentally change how you think about content, influence, and the creator economy. What You'll Learn In This Episode: Why every entrepreneur today is also a creator How the creator economy has evolved over the last two decades The difference between content creation and intellectual property Why licensing can be one of the most powerful growth strategies for creators How creators can build long-term value beyond social media platforms The mindset shift needed to transition from influencer to brand owner   Key Takeaways: ✔️If you run a business today, you are already part of the creator economy. ✔️The real opportunity isn't just creating content, it's owning the ideas behind it. ✔️Licensing allows creators to expand their reach without increasing their workload. ✔️Long-term wealth for creators comes from intellectual property and brand partnerships, not just followers. ✔️Creators who think like entrepreneurs build assets that outlive algorithms. ✔️The most successful creators understand how to turn influence into business infrastructure.   Timestamps & Highlights: [00:00] – George introduces Jennifer Powell and why he's so excited about this conversation [02:30] – Jennifer's background and how she entered the creator economy [07:50] – Why every entrepreneur today is also a creator [11:15] – The evolution of influencers and the creator industry [15:25] – The difference between content creation and intellectual property [20:10] – How licensing opportunities are built behind the scenes [24:30] – Why creators should think beyond social media platforms [29:40] – Turning influence into scalable brand partnerships [34:30] – How creators can structure licensing and brand collaborations [39:50] – What most creators misunderstand about monetization [44:00] – The long-term future of the creator economy [49:30] – How entrepreneurs can begin thinking like brand owners [55:00] – The importance of protecting and owning your ideas [1:01:00] – Final advice for creators and entrepreneurs entering this space Connect with Jennifer: CEO of JP Inc. Talent Management & LicensingWebsite Instagram: @hellojpinc LinkedIn: Jennifer Powell, Inc Your Challenge This Week: If this episode shifted how you think about the creator economy, share it. Screenshot the episode and tag @itsgeorgebryant with your biggest takeaway. Tell us: What idea are you sitting on that could become intellectual property? Join The Alliance: The Relationship Beats Algorithms™ community for entrepreneurs who want to scale their business through trust, connection, and long-term relationships. Apply for 1:1 Coaching: If you're ready to build a business that is sustainable, scalable, and aligned with your life, apply for George's private coaching. Retreats: Experience the conversations, strategies, and relationships that change businesses in person.

This conversation was originally released in June of 2023. Today we return to the semiconductor value chain with one of the most important companies in modern technology: ASML. The company began life as an unwanted spin-out from Philips with no real product and little expectation of success. Today, it builds the only machines capable of manufacturing the most advanced chips in the world. To break down ASML, I'm joined by Tom Walsh, portfolio manager at Baillie Gifford. Tom walks through how photolithography works, what's happening inside an extreme ultraviolet machine, and how a small Dutch company came to dominate one of the most complex technologies ever built. This breakdown pairs very well with our breakdowns on AMD, Qualcomm and Cadence. And I'd also highlight the Founders Podcast episode #8 on the Intel Trinity.  Please enjoy this breakdown of ASML. For the full show notes, transcript, and links to the best content to learn more, check out the episode page here.    ----- Become a Colossus member to get our quarterly print magazine and private audio experience, including exclusive profiles and early access to select episodes. Subscribe at ⁠colossus.com/subscribe⁠. ----- This episode is brought to you by⁠⁠⁠⁠ ⁠Portrait Analytics⁠⁠⁠⁠⁠ - your centralized resource for AI-powered idea generation, thesis monitoring, and personalized report building. Built by buy-side investors, for investment professionals. We work in the background, helping surface stock ideas and thesis signposts to help you monetize every insight. In short, we help you understand the story behind the stock chart, and get to "go, or no-go" 10x faster than before. Sign-up for a free trial today at ⁠⁠⁠⁠⁠portraitresearch.com⁠⁠⁠⁠⁠ ----- Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here. ----- Timestamps (00:00:00) Update on ASML and Welcome to Business Breakdowns (00:04:01) Intro (00:04:50) The ASML back story (00:08:20) A deep dive into what semiconductors and Lithography are (00:10:10) Alternate business directions ASML could have pursued (00:21:45) How large ASML is in the industry today (00:12:43) A look into the management team over time (00:16:09) Moore's Law and the key components of chip production (00:17:15) Overall size of the machines manufactured (00:18:20) The evolution of UV light and its important role in the advancement of Lithography (00:22:35) Other competing companies within the field (00:25:16) A detailed look into the cost of production industry wide (00:26:10) Unlocked innovations associated with the development technology (00:27:38) The life cycle of a lithography machine (00:29:10) Revenue gained from new versus refurbished machines (00:29:33) The cyclicality of the ASML machine revenue (00:31:38) Potential production limitations due to capacity (00:33:06) Margin profile and how ASML sets prices (00:34:39) What the concentration of customers looks like (00:39:06) Reasons why an acquisition has not taken place to date (00:40:48) He explains where investor cash flow is directed (00:42:07) An investors perspective on ASML opportunities (00:44:30) How milestones in new technology are regulated and measured (00:47:46) Potential business risks (00:51:27) Lessons he's learned from studying ASML

In this episode, the hosts break down a 30-year-old site prep and grading business in coastal North Carolina, debating whether steady demand and durable relationships outweigh the heavy equipment CapEx risks.Business Listing – https://www.bizbuysell.com/business-opportunity/excavation-grading-and-hauling-business-for-sale/2464393/Welcome to Acquisitions Anonymous – the #1 podcast for small business M&A. Every week, we break down businesses for sale and talk about buying, operating, and growing them.Looking to build a professional website in minutes? Try Wix: https://wix.pxf.io/c/6898629/3115214/25616?trafcat=templateHubSpot is the backbone for how businesses scale without chaos. Try them out here: https://go.try-hubspot.com/OeG9Vr

Ranjan Roy from Margins is back for our weekly discussion of the latest tech news. We cover: 1) OpenAI hits $25 billion ARR, Anthropic hits $19 billion ARR 2) Are ARR numbers trustworthy? 3) OpenAI's insane revenue expectations 4) Did Apple actually play this perfectly? 5) We need a Tim Cook with claw hands Apple ad 6) AI lab IPOs are brewing, what will the S-1s look like? 7) Anthropic's still talking with the Pentagon 8) Dario's internal memo 9) Wait, was this actually marketing for Anthropic? 10) Or was it a real worry about AI-enabled surveillance? 11) McDonald's CEO's unwitting viral moment --- Enjoying Big Technology Podcast? Please rate us five stars ⭐⭐⭐⭐⭐ in your podcast app of choice. Want a discount for Big Technology on Substack + Discord? Here's 25% off for the first year: https://www.bigtechnology.com/subscribe?coupon=0843016b Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: How to Find the Hidden Revenue That's Already in Your Business For More Info Go To: https://amanda-walker.com/best-damn-coach/

In this episode, we ask: What if running your business was like solving one giant puzzle? What is your vision of success? Have you been building the wrong picture all along? Who is Ciara Stockeland? Would you like to listen the Inventory Genius podcast? What happened? What was the craziest part of Ciara's ride up?...

Learn How to Let Consumption Drives Revenue & Turn Content Into Your Most Powerful Sales Engine Consumption drives revenue and in this episode, we pull back the curtain on exactly why the businesses winning right now aren't the ones with the biggest ad budgets, but the ones building audiences that actually engage with their content. We're joined by two powerhouse guests who reveal the three ingredients guaranteed to drive revenue for creators, why the traditional marketing funnel born in the 1800s is officially dead, how AI is leveling the playing field for first-time sellers, and why the most overlooked hiring strategy might just be a Facebook Live stream. Whether you're selling digital products or scaling a service business, this episode will completely change how you think about content, community, and conversion. Justin Smith is the CEO of SamCart.com, where he helps tens of thousands of creators sell smarter, boost conversions, and maximize customer value at every touchpoint. With a background in seed-stage startups and high-growth SaaS companies, Justin has been a zero-to-one product builder, scaled companies to millions in revenue, and contributed to over $100M in capital raised. Ricky Regalado is a serial entrepreneur, visionary, and the driving force behind Rosalotto, a Latino-owned building services company expanding across 20+ states, as well as the founder of the niche hit podcast Cleaning and Cocktails, which now reaches over 2 million impressions per week across 30 countries. Both guests bring rare, real-world insight into what it actually takes to grow beyond seven figures. KEY TAKEAWAYS: The more content your audience consumes, the shorter your sales cycle becomes. Grit, compelling sales copy, and a warm audience are the three non-negotiables for creator success. Being world-class at your craft does not automatically translate into revenue without strong conversion copy. AI tools like ChatGPT helped SamCart jump onboarding conversions from 3% to 16% using AI-generated landing pages. The traditional short-form funnel is dead and today's buyers only operate in impulse purchase or long-term content relationship mode. Google's post-2020 data confirms buyers cycle through exploration and evaluation before committing, making consistent content non-negotiable. A community-driven brand is one of the most powerful and underutilised recruiting strategies available to growing businesses. Celebrating every role in your organisation, not just leadership, directly drives pride, performance, and retention. Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures. The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show. Please remember to rate, review and subscribe to the podcast so you don't miss any future episodes. Your support and reviews are important and help us to grow and improve the show. Follow Charles Gaudet and Predictable Profits on Social Media: Facebook: facebook.com/PredictableProfits Instagram: instagram.com/predictableprofits Twitter: twitter.com/charlesgaudet LinkedIn: linkedin.com/in/charlesgaudet Visit Charles Gaudet's Wesbites:  www.PredictableProfits.com www.predictableprofits.com/community https://start.predictableprofits.com/community  

Welcome to The Profit Talk! In this show, we're going to help you explore strategies to help you maximize profits in your business while scaling and creating the lifestyle that you want as an entrepreneur. I am your host, Susanne Mariga! I'm a CPA, a Fractional CFO, and a Certified Profit First Professional Mastery Level providing tax strategies to 7 and 8 figure entrepreneurs. Let's dive into strategies to maximize profits in your business! In this episode of The Profit Talk Show, host Susanne Mariga welcomes Monica Froese, digital product strategist and founder of her namesake brand. Monica helps entrepreneurs package their expertise into scalable digital products that increase profit margins and create diversified income streams. Together, we explore how seven and eight figure business owners can monetize their intellectual property, leverage AI to accelerate content creation, and reduce reliance on physical product sales in an environment of rising costs and tariffs. Monica breaks down how digital products can serve as high margin revenue streams and why networking and partnerships are often more powerful than passive sales channels when launching new offers. This conversation is packed with actionable insights for business owners who want to stay ahead of market shifts and build more resilient, profitable companies. What You'll Learn in This Episode: ✅ Turning Expertise into Revenue – How to package your knowledge into guides, courses, templates, and scalable digital offers. ✅ Why Digital Products Increase Profit Margins – How rising costs and tariff pressures make digital revenue streams more attractive than physical goods. ✅ Leveraging AI Strategically – How to use tools like ChatGPT to structure and accelerate product creation while keeping your human expertise at the center. ✅ The Power of Partnerships – Why masterminds, communities, and networking drive stronger digital product launches than passive selling alone. ✅ Solving Real Pain Points – How your most profitable digital products often come from answering the questions your audience already asks. Memorable Quotes:

The CISO role isn't the finish line, it's a launchpad. 69% of security executives are eyeing the exit, and Anthony Johnson is proof that what comes next can be even bigger. Anthony Johnson, former Global CISO at JP Morgan and Fannie Mae, now founder and managing partner at Delve Risk, breaks down what really happens when a security leader stops buying tools and starts building companies. From the trap of unpaid advisory boards to why AI is eliminating the entry-level pipeline, Anthony delivers a no-nonsense look at career strategy, the future of fractional work, and why understanding how your company makes money is the most underrated skill in cybersecurity. If you're a security practitioner at any level, this episode will change how you think about your next move. Impactful Moments 00:00 - Introduction 01:00 - Meet Anthony Johnson 02:00 - 69% of CISOs want out 06:00 - Why Anthony left the CISO seat 09:00 - Revenue changes your security priorities 11:00 - Career paths after the CISO role 13:00 - The advisory board compensation trap 17:00 - AI's threat to the talent pipeline 22:00 - Hiring for aptitude over competency 24:00 - Soft skills win in the AI era 29:00 - Corporate loyalty is dead—now what 31:00 - Networking that actually lands roles 34:00 - Know how your company makes money 36:00 - Ron's personal reflection on freedom Links Connect with our guest, Anthony Johnson, on LinkedIn: https://www.linkedin.com/in/anthony-johnson-delverisk/ Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/  

In this episode, we are joined by Craig Nicol, Founder and CEO of Graphene Manufacturing Group (GMG). Craig provides a comprehensive update on the company's transition from development to commercial scale, highlighting the recent update on the Gen 2.0 Graphene Manufacturing Technology plant. Craig also discusses the expansion of their global sales team, and the real-world performance testing of their flagship products. Key Discussion Points: The Gen2 Production Leap: Craig explains how the new facility will increase capacity to 10 tons of graphene per annum using the same natural gas input as current operations. High-Performance Partnerships: A look into the collaboration with Tickford Racing, where GMG's G® Lubricant and THERMAL-XR® are being put to the ultimate test in the Australian Supercars series. Commercial Revenue & Sales Strategy: With over 15 sales professionals now active globally, the company is focused on converting a growing pipeline of test orders into major commercial contracts. Thermal-XR & Data Center Opportunities: An update on the EPA approval process in the U.S. and the massive potential for graphene coatings to reduce energy consumption in data centers. Graphene Aluminum-Ion Batteries: Craig explains the competitive edge of GMG's battery technology vs solid-state batteries.   Please keep the questions coming! Email me at Fleck@kereport.com. Click here to visit the GMG website to learn more about the Company.    ------------------- For more market commentary & interview summaries, subscribe to our Substacks:  The KE Report: https://kereport.substack.com/  Shad's resource market commentary: https://excelsiorprosperity.substack.com/ Investment Disclaimer: This content is for informational and educational purposes only and does not constitute investment advice, an offer, or a solicitation to buy or sell any security or investment product. Investing in equities, commodities, really everything involves risk, including the possible loss of principal. Do your own research and consult a licensed financial advisor before making any investment decisions. Guests and hosts may own shares in companies mentioned.

In this episode, the hosts break down a 30-year-old site prep and grading business in coastal North Carolina, debating whether steady demand and durable relationships outweigh the heavy equipment CapEx risks.Business Listing – https://www.bizbuysell.com/business-opportunity/excavation-grading-and-hauling-business-for-sale/2464393/Welcome to Acquisitions Anonymous – the #1 podcast for small business M&A. Every week, we break down businesses for sale and talk about buying, operating, and growing them.Looking to build a professional website in minutes? Try Wix: https://wix.pxf.io/c/6898629/3115214/25616?trafcat=templateHubSpot is the backbone for how businesses scale without chaos. Try them out here: https://go.try-hubspot.com/OeG9Vr

Today I'm joined by Paul Nadjarian, Chief Product Officer at Carfax. We break down why the smartest dealers are shifting from one-time gross to lifetime value, how vehicle history data closes the trust gap with consumers, and why “homegrown” inventory is becoming the most profitable used-car strategy. Paul also explains how automation and consumer signals are quietly driving higher service retention and better acquisition decisions without adding dealer workload. This episode is brought to you by: 1. Lotlinx - Meet LotGPT, your AI Inventory Strategist built exclusively for car dealers. Fluent in your market, your dealership, and your inventory, LotGPT analyzes live inventory, real-time market supply, and shopper demand to surface risk and opportunity VIN by VIN. It reveals competitive insights, shopper behavior, and pricing dynamics, and even identifies underperforming VDPs with merchandising recommendations to boost conversion without cutting price. Put LotGPT to work for your dealership today, totally free, @ https://lotlinx.com/LotGPT/. 2. Podium - Podium, the AI platform trusted by one in three dealerships. Podium helps dealers consolidate sales, service, messaging, and voice into one connected system that actually runs the work. If your AI isn't driving real outcomes, it's time to take a closer look @ https://www.podium.com/car-dealership-guy. 3. Carfax - Drive long-term customer loyalty with CARFAX. Visit @ https://carfax.com/CDG to learn more. Check out Car Dealership Guy's stuff: For dealers: CDG Circles ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cdgcircles.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dealership recruiting ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Fix your dealership's social media ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ For industry vendors: Advertise with Car Dealership Guy ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgpartner.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Topics: 07:30 Why Gross Per Deal Is the Wrong Metric 10:25 The Inventory That Sells Faster and Makes More 12:40 The 19-Point Service Retention Gap 13:00 Miss Year One… Lose the Customer 28:00 The 20% Lift from Trust-Based Messaging 28:15 The 30% Lift from Coordinated Messaging 31:30 The Goldmine Most Service Lanes Ignore 33:20 The Used Car Section That Outsold the Rest 38:36 Without Loyalty, Dealer Economics Collapse Car Dealership Guy Socials: X ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠x.com/GuyDealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/cardealershipguy/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tiktok.com/@guydealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/company/cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠threads.net/@cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Everything else ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Today we explore the tension between taking more client meetings and protecting leadership time, and why consistent, structured coaching is the only path to multiply revenue through your team. We share a simple framework for one-on-ones that builds judgment, language, and confidence without day-long trainings.In this episode you will learn:• Builder mode versus multiplier mode and why they require different skills• The risk and nuance of delegating revenue compared with admin tasks• Overestimating new hires' impact and underestimating development effort• Keeping one-to-ones under revenue pressure and why consistency wins• A simple prepare–practice–perform–debrief coaching cadence• Shifting from doing the work to building people who do the workIf this episode was useful, follow Elite Achievement to continue building clarity and execution into how you work.Work With KristinKristin partners with business owners and leaders as a thought partner, asking the questions that create clarity, challenge assumptions, and move clients from emotion back into execution.Learn more about private coaching at kristinburke.com.Connect with KristinLinkedInWebsiteGoal Setting Success Course

Favour Obasi-ike, MBA, MS breaks down the SEO difference between podcast downloads and unique listeners — two metrics every podcaster must understand. A download is triggered after just 45 seconds of listening, while a unique listener represents someone who returns to engage with your content repeatedly, much like a returning website visitor. Favour connects these metrics to podcast SEO, keyword density, IAB certification, and long-term monetization. He reveals how transcripts convert speech into indexable text that fuels Google rankings and why every episode acts as a keyword bank. Celese Williams joins with questions on podcast ranking and the SEO-podcasting connection. The episode also covers the industry's explosive growth — valued at $38–50 billion, projected to reach $131 billion by 2030 — and the milestone of podcasting overtaking radio in consumption.Book SEO Services? Save These Quick Links for Later>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick Links>> Start Recording your Podcast with Riverside Today | Sign Up with My Affiliate Link HereEpisode Timeline and Timestamps[00:00] Introduction and episode overview.[00:44] What counts as a podcast download — the 45-second rule explained.[04:27] Defining unique listeners — comparing them to returning website visitors.[08:04] Exact match phrasing and how podcast platform search works.[10:02] The "red carpet" analogy — why timestamps create a guided experience.[14:19] Keyword density: every episode is a keyword bank; more episodes = larger keyword database.[20:31] IAB certification and monetization through dynamic ads from brands like Shopify and Canva.[23:03] Downloads vs. unique listeners by the numbers — the 40% gap.[26:22] RSS feeds, structured data, schema, and FAQs powering podcast SEO.[31:34] Why top podcasters rank — more episodes, more keywords, higher visibility.[35:52] The seven essential podcast SEO spots every show needs.[38:22] Favour's growth from 1K downloads/month to 1K downloads/week.[46:41] Industry valued at $38–50B, projected $131B by 2030.[47:54] Podcasting overtakes radio in consumption for the first time.[53:14] Celese shares her biggest takeaway and next steps.[61:14] Q&A: Hosting vs. distribution — choosing the right platform.Memorable Quotes"A podcast download counts as a 45-second time-lapse that results into one download.""Think about every episode like a keyword bank.""If you have a podcast and you don't know SEO, that's where the struggle bus starts.""For the first time in history, podcasting has overtaken radio when it comes to consumption.""The goal is not just to have downloads and listeners, it's to have action takers."FAQs AnsweredWhat counts as one podcast download?A listener must play at least 45 seconds for it to register as one download.How do unique listeners differ from downloads?Unique listeners return to re-listen or engage deeply with specific sections, like returning website visitors.How does podcast SEO work?Transcripts convert spoken words into indexable text. More episodes mean a larger keyword database and stronger signals.What is IAB certification?The Interactive Advertising Bureau certifies platforms for ad placement, enabling dynamic ads and monetization.What are the seven podcast SEO spots?Podcast title, description, episode title, episode description, author, podcast cover art, and episode cover art.Which platform is best for business?Start with free hosting, distribute everywhere, then scale to an IAB-certified platform. Connect your RSS feed to LinkedIn for auto-syndication.Keywordspodcast downloads, unique listeners, podcast SEO, keyword density, IAB certification, RSS feed, podcast monetization, exact match phrasing, podcast transcripts, structured data, podcast hosting, podcast distribution, Google Search Console, podcast rankingSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Early in his career, Intekhab Nazeer found himself sitting in go-to-market meetings rather than finance reviews. A CFO mentor had pushed him beyond traditional accounting responsibilities, exposing him to pipeline discussions and sales forecasting. That experience changed how he viewed finance leadership. Instead of simply reporting financial results, he began understanding “how pipeline is generated, how deal flow is measured, how the forecasting really works,” Nazeer tells us. The exposure reshaped his perspective, shifting his mindset from reporting outcomes to influencing them.The shift became even more real when he stepped into an interim CFO role after his mentor moved on. Responsibility changed overnight. “I was no longer supporting decisions. I was making decisions,” Nazeer tells us, describing board meetings, capital allocation choices, and the balancing act between growth and risk.Throughout his career, he continued to place finance alongside operations rather than apart from them. At one venture-backed company, that mindset proved critical. Revenue targets were being met, yet something felt wrong. When Nazeer overlaid unit economics—customer acquisition cost, payback period, and expansion revenue—he discovered the company was optimizing growth while quietly locking in unprofitable customer behavior, he tells us.The response required collaboration rather than spreadsheets alone. He worked with sales and product leaders to redefine the ideal customer profile, adjust pricing discipline, and elevate metrics like payback period and the “magic number” into core operating indicators, he tells us.The experience reinforced a lesson he carries today: the CFO role is “far less about spreadsheets and more about psychology,” Nazeer tells us. Precision creates accuracy, but influence creates outcomes.

When revenue gets tight, going on offense with some simple marketing tends to beat pulling back. You might not have tried these tactics yet.

Should marketing focus on brand or demand?That question has sparked more debate in boardrooms than almost any other marketing topic. But what if the premise is wrong?In this episode of Content Amplified, Benjamin Ard sits down with Filippa Noghani — global marketing leader, former first marketing hire at multiple startups, and builder of international teams across the U.S., Europe, and Latin America — to unpack how brand and demand actually work together.Filippa has built marketing functions from the ground up in SaaS, fintech, and IT consulting. She's led global teams. She's navigated seed-stage uncertainty and billion-dollar enterprises. And through experience, wins, and failures, she's learned one critical lesson: brand and demand are not competing forces. They are coordinated levers.This conversation breaks down how to structure teams, align marketing to revenue, use conversion signals wisely, and invest in both long-term brand equity and short-term pipeline — without falling into false trade-offs.If you're tired of the “brand vs. demand” debate, this episode will help you reframe it.What you'll learn in this episode:Why separating brand and demand too rigidly can hurt performanceHow brand credibility directly improves demand conversionThe difference between go-to-market content and broader brand positioningHow to structure global marketing teams around revenue contributionWhy opportunities — not just MQLs — should anchor KPIsHow to evaluate signals and shut off underperforming spend quicklyWhen startup-stage marketing requires different success metricsHow to align marketing and sales around shared opportunity goalsAbout Filippa NoghaniFilippa Noghani is a global marketing leader with over 20 years of experience building marketing functions from the ground up across SaaS, fintech, and IT consulting organizations.Originally from Sweden and based in New York for nearly two decades, Filippa began her career in marketing and graphic arts before moving into high-growth startups as a first marketing hire. She has led marketing through seed and Series A stages and later scaled global teams at larger organizations, including Vituso and SoftServe.Her expertise spans brand strategy, growth marketing, go-to-market execution, and revenue alignment across distributed international teams. Today, she leads global marketing initiatives focused on driving measurable opportunity contribution while strengthening brand presence in competitive B2B markets.Connect with Filippa:LinkedIn: Filippa NoghaniWebsite: Filippa.ioText us what you think about this episode!

If you feel busy but the bank account doesn't match… this episode is for you. In this interview, Dominic Rubino sits down with Adam Sylvester (owner of Charlottesville Gutter Pros + host of Jobber's Masters of Home Service) to break down the "magic numbers" contractors should track to protect profit and make better decisions. You'll learn how to stop tracking random metrics and focus on the few numbers that actually drive results. Topics covered: ✅ Why most owners track nothing (or track the wrong stuff) ✅ The "magic numbers" that expose your biggest bottleneck ✅ Revenue per employee (daily + hourly) and why it matters ✅ The One Hour Calculator and how it sets pricing correctly ✅ Why a high close rate can mean you're underpriced ✅ How to raise prices without panicking ✅ Holding team standards (and why culture affects profit) ✅ Using EOJ/job-costing to stop guessing

In this episode of the Jake and Gino Podcast – How To Show, we discuss how to create multiple streams of revenue without sacrificing focus or stability. True growth doesn't come from chasing opportunities. It comes from mastering your core business, building repeatable systems, and expanding strategically. Timestamps 00:00 Introduction 02:10 The Truth About Multiple Income Streams 05:05 Why Most Entrepreneurs Diversify Too Early 08:20 The Importance of a Strong Foundation 11:40 Active vs Leveraged Revenue Explained 14:50 Signs You're Ready to Expand 17:30 Systems Create Scalable Growth 20:10 Avoiding Shiny Object Syndrome 22:30 A Smarter Approach to Long-Term Growth 23:40 Closing Thoughts If you're ready to grow inside a proven multifamily framework, join our premier community:

Chip Scoggins, Ryan Burns and Justin Gaard are back to react to another Moorhead Spud committing to the U, discuss the Big Ten revenue discrepancies and differences, reminisce about their favorite Spring Game memories with the news the Gophers will do one again this year and take some questions from the audience to wrap up the show.See omnystudio.com/listener for privacy information.

In this episode, Wendy uncovers the subtle communication patterns that quietly drain revenue, energy, and leadership power in your business. What looks like generosity, flexibility, or professionalism on the surface may actually be creating hidden resentment, blurred boundaries, and income that never quite reaches its potential. You'll discover why communication isn't just a soft skill, it's a revenue skill - and how a few small shifts can immediately change how your business feels and performs. When "Yes" Is Really a No: Discover how saying yes to requests, expectations, or opportunities when you actually mean no quietly erodes your boundaries, drains your energy, and creates hidden resentment in your business. The Hidden Cost of Avoiding Money Conversations: Learn how small hesitations around pricing, payment terms, or financial conversations can slowly chip away at your revenue and attract clients who push your boundaries. Why Over-Explaining Weakens Your Leadership: Explore how the habit of justifying your standards, apologizing for boundaries, or over-explaining decisions can signal uncertainty and undermine your authority. The Small Misalignments That Become Big Problems: Find out why ignoring subtle issues, missed expectations, or shifts in communication compounds over time and eventually impacts both your energy and your income. How Clear Communication Protects Your Energy and Your Revenue: Discover why high-capacity leaders communicate earlier, cleaner, and without apology, and how doing so creates stronger relationships, better results, and sustainable business growth. If you enjoyed this episode and it inspired you in any way, we'd love to hear about it and your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram and tag Wendy: @wendycollierworldwide. We will reshare tagging you, as our thanks to you. We invite you to contribute to this podcast by submitting a question. Just email: support@wendycollier.com with your question or topic idea, and we will create an upcoming episode in your honor! About Your Host: Wendy Collier coaches and consults with ambitious, purpose-driven entrepreneurs, service-based professionals, coaches, trainers, teachers, creatives, consultants, healers, light leaders and conscious leaders of all kinds, to live free from the inside out, through UNLOCKING their SoulFUEL® and aligning that to their business so they can master the energetics, marketing, messaging, audience + email list building, and sales skills needed to be a wild success at growing their business and make their impact. Wendy is the Founder and Creator of SoulFUEL®. She is known for helping her clients use their unique skills, superpowers and purpose (SoulFUEL®) while teaching them how to thrive financially and with high integrity so they can be fully expressed and live into their greatest potential without spending their lives on social media or sacrificing what is most important to them. Follow and get to know Wendy: WEBSITE | THE SOULFUEL® ACCELERATOR | PODCAST | SOULFUEL® DISCOVERY | INSTAGRAM | LINKEDIN | BLOG | CONTACT

On the podcast: how Tinder's ML-powered paywalls drove millions in new revenue, the art of selling features à la carte without killing subscription revenue, and why Tinder Select flopped despite users saying they'd pay for it.This conversation is shorter than usual and will be featured in RevenueCat's State of Subscription Apps report. Each episode in this series will explore one crucial topic and share actionable insights from top subscription app operators.Top Takeaways:

Is your son being recruited for college baseball? This is the NIL conversation his future depends on. Subscribe for weekly college baseball insights.   If you're a parent trying to decode scholarship offers, revenue sharing, outside deals, and cap space — or your son is deciding between the portal and the draft — Georgia's Deputy Athletic Director just laid it all out.   WHAT YOU'LL LEARN   ✅ The 4 buckets of money available to your son — and why most families only know about 2 of them   ✅ How to tell the difference between a real NIL offer and an inflated promise that will never clear the system   ✅ The one question you should ask every school before your son signs anything   ✅ Why chasing portal money after one year could cost your son his degree, his reputation, and future deals   ✅ What schools actually think when agents call with big numbers — and how to tell if yours is helping or hurting   Your son's college decision isn't just about the biggest number on the table. Will Lawler has been negotiating these deals from inside one of the top athletic departments in the country since 2018. He's watched the landscape shift from 11.7 scholarships to a $20.4 million institutional cap — and he's here to tell you exactly how the money actually moves.   In this episode, Will walks you through the four distinct financial buckets every college baseball player can access: incidental benefits, scholarships, institutional revenue sharing, and outside endorsement deals. He explains how the House Settlement created a cap that schools must manage across every sport — and why that means the baseball dollars available to your son are directly shaped by football, basketball, and Title IX decisions happening behind the scenes.   Matt and Will go deep on how NIL Go now vets every outside deal for legitimate business purpose and fair market value. If a school is promising your son big outside dollars, you'll learn why those promises mean nothing unless they can explain exactly which companies, which deals, and how they'll clear the system. Will reveals the question every family should ask: "Have you ever not delivered on what you promised?"   The conversation turns personal when Matt explains why he can never bluff a school — and how one lie from an agent can destroy 25 years of reputation. If you're choosing an advisor for your son, this is the filter you need.   Whether your son is a high school senior weighing offers, a portal candidate evaluating his options, or a draft-eligible player deciding between pro ball and another college year — scroll to the timestamps below and jump to the section that matches your situation.   TIMESTAMPS 00:00 Opening & Georgia baseball opening day 01:28 Will's path from the SEC office to Georgia 01:47 How the landscape changed (what parents need to know) 05:04 The 4 buckets of money: what your son can actually get 08:08 From 11.7 scholarships to 34 roster spots 10:58 Revenue sharing vs. outside deals: why it matters to your wallet 13:28 How NIL Go vets deals (and why some promises won't clear) 15:43 Why football gets the biggest slice — and what that means for baseball 18:07 The part families forget: player development still matters most 21:30 The House Settlement: what it changed and what's coming next 25:30 What needs fixing in the system right now 26:28 What makes a great agent (from the school's side of the table) 28:43 The ONE question to ask before your son signs 33:54 What every agent should understand about cap space 36:39 Matt flips the script: are agent numbers real or inflated? 38:27 Why one lie ends an agent's career 40:18 Every conversation is a negotiation (the story every player needs to hear) 44:40 When players break commitments — and what schools really think 46:47 Is the transfer portal good or bad for your son? 50:03 3 things Will would tell his best friend's family about recruiting 54:24 Rapid fire: Why Georgia, long-term thinking, college athletics in 2030   LINKS & RESOURCES → Watch the full MVA Playlist: https://www.youtube.com/playlist?list=PL5H4dTL0Gs4tsaF8gTNfIV_KiKbwntzjm → University of Georgia Baseball: https://georgiadogs.com/sports/baseball    If your son is going through this process right now, drop your biggest question below — Matt reads every comment.

Favour Obasi-ike, MBA, MS dives deep into the art and science of building a high-performing website. The conversation kicks off with a fundamental principle: a high-performing website is built on a foundation of high-quality, structured content that builds a relationship with the consumer. Favour emphasizes that content without consumption is merely information, and the key to engagement is creating content that drives conversation and conversion.The episode explores the importance of starting with a website before diving into social media, establishing a central hub for your brand and content. Favour introduces listeners to the power of Google Advanced Search as a tool for discovering high-volume search phrases and understanding audience intent. This data-driven approach to content creation is presented as the cornerstone of a successful content strategy.The discussion then shifts to the technical aspects of website performance, highlighting the significance of structured data (schema markup) and the Open Graph protocol. Favour explains how these technical elements help search engines understand and display content more effectively, leading to improved visibility and click-through rates. The episode also touches on the latest trends in web design, mentioning innovative tools like PeachWeb, Spline Design, and Dora that are shaping the future of web development.A significant portion of the episode is dedicated to a real-world case study, where Favour shares impressive growth metrics from a client who doubled their website traffic and saw a massive increase in image search impressions by focusing on technical SEO and content structure. This practical example serves as a powerful testament to the effectiveness of the strategies discussed.The conversation also features a guest, Tree, who shares her struggles as a small business owner in the tree service industry. This leads to a valuable discussion on how to overcome marketing challenges with limited resources, with Favour suggesting a podcast as a low-cost, high-impact strategy for building authority and attracting an audience. The episode concludes with a wealth of practical advice and resources for business owners looking to enhance their online presence and build a website that drives sustainable growth.Book SEO Services? Save These Quick Links for Later>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksKey Takeaways1. Content is King, but Structure is Queen: A high-performing website is built on high-quality, structured content that is consistently delivered to your audience.2. Start with Your Website: Before you build your social media presence, establish your website as the central hub for your brand and content.3. Leverage Google Advanced Search: Use Google Advanced Search to find high-volume search phrases and understand what your audience is looking for.4. Technical SEO is Crucial: Pay attention to technical details like structured data (schema markup) and the Open Graph protocol to improve your website's visibility and click-through rates.5. Embrace New Technologies: Stay ahead of the curve by exploring innovative web design and development tools like PeachWeb, Spline Design, and Dora.6. Podcasting as a Powerful Marketing Tool: A podcast can be a low-cost, high-impact way to build authority, attract an audience, and drive traffic to your website.7. Focus on Long-Term Growth: Building a high-performing website is a long-term investment that requires a strategic approach and consistent effort.Memorable Quotes[01:03.0 - 01:08.0] "Because if you write content, but nobody's consuming it, then is it really content or is it just information?"[06:49.8 - 06:52.8] "I wouldn't start a social media if I don't have a website."[31:25.1 - 31:26.9] "It's not a one plug fix."[57:18.6 - 57:20.1] "If Google doesn't trust you, Google is not going to trust you with their client or with their customer."[86:08.4 - 86:11.3] "A podcast is free and a lot of people are starting podcasts today..."FAQs1. What is the first step to building a high-performing website? The first step is to focus on creating high-quality, structured content that addresses the needs and questions of your target audience.2. Why is it important to have a website before a social media presence? Your website is the only online property you truly own and control. It serves as the central hub for your brand and content, while social media should be used to drive traffic back to your website.3. What are some key technical SEO elements to focus on? Two crucial technical SEO elements are structured data (schema markup) and the Open Graph protocol. These help search engines understand and display your content more effectively.4. How can I find out what my audience is searching for? Google Advanced Search is a powerful tool for discovering high-volume search phrases and gaining insights into your audience's intent.5. What are some low-cost marketing strategies for small businesses? Starting a podcast is a low-cost, high-impact strategy for building authority, attracting an audience, and driving traffic to your website.Timestamps[00:00.0] Introduction: How to Build a High-Performing Website[01:03.0] The Importance of Content Consumption[02:27.0] Starting from Scratch: No Website, No Social Media[03:07.0] Using Google Advanced Search for Content Ideas[05:01.0] The Equation: High-Performing Website = High-Quality Content[06:46.6] Why You Need a Website Before Social Media[08:16.5] Google Search vs. Google Discover[09:27.3] Understanding the Open Graph Protocol[11:05.1] The Power of Visuals: Thumbnails and Rich Snippets[13:05.0] Case Study: Doubling Website Traffic with Technical SEO[20:01.0] The Importance of a Mobile-First Approach[23:04.0] Building a Website with No-Code Tools[28:32.8] The Future of the Web: AI and Personalized Content[34:41.1] How to Build High-Quality Content[40:01.0] The Role of AI in Content Creation[45:01.0] Overcoming Marketing Challenges with a Podcast[57:10.3] The E-E-A-T Framework: Expertise, Experience, Authority, and Trust[01:00:10.7] The Importance of a Long-Term Perspective[01:15:01.0] Q&A with Tree: A Small Business Owner's Journey[01:23:10.7] Conclusion: Building a Sustainable Online PresenceResourcesHost by Favour Obasi-ike, MBA, MSWe Don't PLAY!™️ PodcastWhat is SEOTechnical SEO CourseTop SEO Strategies to Boost Organic TrafficPeachWebSpline DesignDoraSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Pete DiStefano, President of DiStefano Brothers Companies, shares his 20-year journey from solo contractor to leading four thriving divisions: construction, floor coatings, closets, and electrical services. He gets candid about his early struggles with impulse-driven leadership and accountability, revealing the practical systems that helped him transform from visionary entrepreneur to intentional leader. If you're a trades business owner who sees the vision but struggles with execution, this conversation offers actionable insights on building structure that supports growth instead of stifling it.Guest: Pete DiStefano, President, DiStefano Brothers Companies Website: dbcri.com | Nolan Client Since: 2013Today's Podcast is brought to you by Busybusy

Likefolio's Landon Swan examines sentiment data around Kroger (KR). He looks at their past earnings and their “methodical” efforts to improve margins. However, this is pressuring their revenue, and Landon says they're lagging behind competition for consumer demand. He thinks investors will focus on e-commerce. Landon compares Kroger (KR) to Dollar General (DG).======== Schwab Network ========Empowering every investor and trader, every market day.Options involve risks and are not suitable for all investors. Before trading, read the Options Disclosure Document. http://bit.ly/2v9tH6DSubscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about

In this week's episode of Delivering #marketingjoy Britney Godsey discusses what drives modern day revenue, How AI can help leaders spend less time "in the weeds," how to start using AI, and more. Watch now!

Most event teams are doing everything they're supposed to do: booking the booth, training staff, showing up with the right materials.And yet, the results rarely match the effort.The issue usually isn't poor execution. It's that the event was never designed to drive revenue in the first place.In this episode, Matt and Coty break down the thinking behind the session they'll be bringing to EXHIBITORLIVE 2026… and why so many event strategies stall long before pipeline is even possible.Instead of tactics or checklists, this conversation focuses on the decisions that shape everything downstream:✅ Why events fail when emotional outcomes, strategic intent, and revenue goals aren't aligned✅ What actually needs to be true before a show starts and after it ends for revenue to follow✅ How to treat events as a revenue accelerator within your go-to-market strategy, not a standalone momentThis is a zoomed-out, strategic look at what separates busy event teams from effective ones, and why most execution never gets the chance to work.-------------------- Connect With Us Matt Kleinrock: https://www.linkedin.com/in/matt-kleinrock-9613b22b/  Coty Adams: https://www.linkedin.com/in/cotykadams/  Our Company: https://rockwayexhibits.com/

Ryan Gunn, Founder & Chief Education Officer of Attribution Academy, joins host Brendon Dennewill to unpack why most companies are still getting attribution wrong, and what to do about it.They cover the real roots of sales and marketing misalignment, why chasing MQLs can work against your goals, and how to build an attribution system that drives better decisions instead of interdepartmental conflict. Ryan also shares how AI-powered call transcripts are one of the most underutilized tools in a modern RevOps stack.If you're a founder, revenue leader, or marketing ops pro ready to build trust in your data and get your go-to-market teams aligned, this one's for you.What You'll LearnWhy attribution should create clarity, not competition between teamsThe shift from vanity metrics to revenue-based thinkingHow incentives quietly shape (or sabotage) alignmentThe role leadership plays in unifying go-to-market teamsWhy simple attribution often outperforms complex modelsHow AI and clean data are reshaping revenue decision-makingResources MentionedAttribution AcademyAttribution Mastery Certification Hubsessed.io Partner Playbook Podcast  HubSpot Breeze Ask Elephant FathomIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you'll see: Benchmark data showing how you stack up to other organizations A clear view of your operational maturity Whether your business is ready to scale (and what to do next if it's not) Let's Connect Subscribe to the RevOps Champions Newsletter LinkedIn YouTube Explore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

Australia has built one of the world's most competitive battery storage markets — and it got there faster than almost anywhere else on the planet. What started as an experiment in South Australia in 2017 has grown into a mature, multi-gigawatt industry that is now redefining what grid-scale batteries can do.In this episode of Transmission, host Wendel Hortop sits down with Jérémie Yvon, Head of Energy Management at Neoen Australia, to explore how one of the country's largest renewable energy companies is navigating the rapidly evolving battery landscape across both the National Electricity Market (NEM) and the Western Australian Electricity Market (WEM). They cover the maturation of the Australian battery market, how Neoen structures battery revenue across two very different market designs, the rise of virtual batteries and firm renewable PPAs, long-duration storage investment, and why Jérémie believes battery oversupply is a credible - and under appreciated - risk.You can watch or listen to new episodes every Tuesday and Thursday.Transmission is a Modo Energy production. Your host is Wendel Hortop - Head of AustraliaModo Energy helps the owners, operators, builders, and financiers of battery energy storage understand the market — and make the most out of their assets. Want all the latest power market news? Sign up for our free Weekly Dispatch newsletter:https://bit.ly/TheWeeklyDispatchChapters0:00 Introduction — the hospital generator analogy1:45 Guest intro: Jérémie Yvon and Neoen Australia4:30 NEM vs WEM: how battery economics differ8:30 Hornsdale: from proof of concept to system services11:30 NEM design — volatility and five-minute trading14:00 WEM design — capacity market mechanics17:00 Revenue compression in ancillary services20:30 How Neoen builds optimisation capabilities in-house23:00 Battery + wind firming: delivering baseload renewables25:30 Virtual battery products explained29:00 Risk management for firm products32:00 Solar cannibalisation and price suppression38:00 Long-duration storage pipeline44:00 Rate of change of frequency (RoCoF) services47:00 Are batteries now the cheapest system service provider?50:00 Contrarian view: what the market is getting wrong51:39 Wrap-upModo Energy | modoenergy.com

Australia has built one of the world's most competitive battery storage markets — and it got there faster than almost anywhere else on the planet. What started as an experiment in South Australia in 2017 has grown into a mature, multi-gigawatt industry that is now redefining what grid-scale batteries can do.In this episode of Transmission, host Wendel Hortop sits down with Jérémie Yvon, Head of Energy Management at Neoen Australia, to explore how one of the country's largest renewable energy companies is navigating the rapidly evolving battery landscape across both the National Electricity Market (NEM) and the Western Australian Electricity Market (WEM). They cover the maturation of the Australian battery market, how Neoen structures battery revenue across two very different market designs, the rise of virtual batteries and firm renewable PPAs, long-duration storage investment, and why Jérémie believes battery oversupply is a credible - and under appreciated - risk.You can watch or listen to new episodes every Tuesday and Thursday.Transmission is a Modo Energy production. Your host is Wendel Hortop - Head of AustraliaModo Energy helps the owners, operators, builders, and financiers of battery energy storage understand the market — and make the most out of their assets. Want all the latest power market news? Sign up for our free Weekly Dispatch newsletter:https://bit.ly/TheWeeklyDispatchChapters0:00 Introduction — the hospital generator analogy1:45 Guest intro: Jérémie Yvon and Neoen Australia4:30 NEM vs WEM: how battery economics differ8:30 Hornsdale: from proof of concept to system services11:30 NEM design — volatility and five-minute trading14:00 WEM design — capacity market mechanics17:00 Revenue compression in ancillary services20:30 How Neoen builds optimisation capabilities in-house23:00 Battery + wind firming: delivering baseload renewables25:30 Virtual battery products explained29:00 Risk management for firm products32:00 Solar cannibalisation and price suppression38:00 Long-duration storage pipeline44:00 Rate of change of frequency (RoCoF) services47:00 Are batteries now the cheapest system service provider?50:00 Contrarian view: what the market is getting wrong51:39 Wrap-upModo Energy | modoenergy.com

Investors react to continued escalation around the globe with Asian stocks plummeting. Deutsche Bank lays out its playbook for navigating the volatility. Then, new CNBC reporting details Anthropic's growing revenue numbers amid a standoff with the Pentagon. And are Microsoft's outside AI investments coming back to hurt its own business? All that on Money Movers. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Check out our team workshops: ⁠https://www.thecustomersuccesspro.com/team-event⁠In this episode of the Customer Success Pro Podcast, Anika Zubair discusses the critical importance of creating effective revenue success plans that are actively used throughout the customer journey. She highlights common mistakes made in building these plans, such as creating static documents that are not revisited and failing to involve customers in the process. Anika emphasizes the need for these plans to focus on clear business outcomes and to be living documents that guide customer interactions. The episode concludes with a practical challenge for listeners to enhance their success plans.Chapters00:00 Introduction 02:10 The Importance of Living Success Plans12:16 Common Mistakes in Building Success Plans13:08 Defining Revenue Success Plans17:25 Utilizing Success Plans Throughout the Customer Journey21:24 The Weekly Challenge and ConclusionConnect with Anika Zubair:Website: ⁠https://thecustomersuccesspro.com/⁠LinkedIn:  ⁠https://www.linkedin.com/in/anikazubair/⁠RevUP Academy: ⁠https://thecustomersuccesspro.com/revup⁠Grab our FREE resources here: ⁠https://thecustomersuccesspro.com/resources⁠Want to be our next podcast guest? Apply here: ⁠https://www.thecustomersuccesspro.com/podcast-guest⁠Book Anika as a speaker at your next team event: ⁠https://www.thecustomersuccesspro.com/team-event

After a two-month break, I'm back, and I'm coming back in a big way. This month, I'm celebrating 10 years in business with a special series, and I could not be more excited to share it with you.In this episode, I'm kicking things off with the first five lessons I've learned across a decade of running a business, generating multiple millions of dollars in revenue, raising three kids, and navigating all the messy, beautiful in-between. These are all real things I've learned from doing the work, making mistakes, and growing as both a business owner and a person.Whether you're just starting out, a few years in, or even further along than I am, I think there's something in this episode for you. I share what I wish I'd known earlier, what I'd do differently, and the mindsets that have shaped the way I run my business today (especially as my life and priorities have shifted over the years).Tune in for part one of this series, and come back next week for episode 331, where I'll share five more.Links Mentioned:Read the full shownotes: https://elizabethmccravy.com/330 Shop our Showit Website Templates: https://elizabethmccravy.com/shop   Join me inside Booked Out Designer: https://elizabethmccravy.com/bod   Sign up for the Podcast Success Blueprint: https://elizabethmccravy.com/psb  Want the insider scoop? Join my Free Facebook community: https://elizabethmccravy.com/facebook   Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy As you start your biz, you're likely starting subscriptions to things left and right, like Showit, Dubsado or Honeybook, FloDesk, Riverside, and Kajabi just to name a few. To get the best deals on your needed software + easy to understand info about that software and if it's right for you, head to https://elizabethmccravy.com/tools (This page does use affiliate links, which means I may earn a commission!)  Need some extra pages to improve or add onto your Showit website, BUT you're not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more.Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop

Send a textWe unpack how clarity, not more dashboards, drives real profit and a saner life. Frank Mcshane shares how 80/20 thinking, customer contribution, and service tiers turned losses into cash and why subtraction is often the fastest path to productivity and peace.• top line vs bottom line, and why cash rules• profit turnarounds using contribution, not margin alone• cost to serve and designing service tiers• the 80/20 principle across inventory, p&l, customers• focusing sales on high-contribution lookalikes• the 16:1 attention gap and how to close it• personal 80/20 for time, meetings, and habits• sleep anxiety, mindfulness, and evening routines• relationships, community ties, faith, and late marriage advice• career guidance for 30-somethings to test and learnFind Frank on: YouTube: https://www.youtube.com/@squarepegconsultants3021Website: www.sqrpconsulting.com LinkedIn: https://www.linkedin.com/in/frank-mcshane/ To Reach Jordan:Email: Jordan@Edwards.Consulting Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw Facebook: https://www.facebook.com/jordan.edwards.7503 Instagram: https://www.instagram.com/jordanfedwards/ Linkedin: https://www.linkedin.com/in/jordanedwards5/ Hope you find value in this. If so please provide a 5-star and drop a review.Complimentary Edwards Consulting Session: https://calendly.com/jordan-edwardsconsulting/30min

You've done the hard part.You've secured regulatory approval. You've got two pilot sites running. You've even got distributor interest.But sales still aren't landing the way you expected.Now you've got 90 days. Limited runway. Board pressure building.And you can only prioritise one move.So what do you focus on?Do you activate the distributor and push for reach?Do you hire commercial support to build structure?Do you refine your messaging and economic case?Or do you double down somewhere else entirely?In this episode, we break down how clinician founders should prioritise when everything feels urgent — and why most MedTech businesses stall not because the product isn't strong, but because the commercial leverage isn't.You'll discover:Why regulatory approval is permission — not tractionThe difference between interest and evidence (and why only one protects your runway)The hidden risk of activating distributors too earlyWhy activity and progress are not the same thingThe decision framework that turns early traction into scalable momentumIf you're a clinician building a Medical Device and trying to simplify your go-to-market strategy, this episode will challenge how you think about traction, revenue and exporting.Because the difference between a working prototype and an international MedTech business isn't technical strength.It's commercial proof.Hit play and decide what you would prioritise — before you hear what we would do.Message me via DM on LinkedinBook a 30 min discovery call for the Healthcare Export Accelerator ProgrammeThis podcast is for clinicians turning medical devices into real businesses, with practical insight on go to market strategy, exporting, and scaling in international MedTech.

Send Jackie A Message!In this episode, Jackie Murphy breaks down why 40% of your studio's revenue should be coming from your email list, why most studio owners are dramatically underusing this channel, and the exact identity shift required to go from "I don't want to bother people" to becoming a CEO who uses email to lead and generate revenue. You'll learn why announcing a workshop is not the same as selling it, how to build an email cadence that actually converts, and why staying quiet isn't humility—it's a disservice to the students who need you most.If your email list feels like an afterthought right now, this is your wake-up call.Timestamped Outline[00:00] The 40% revenue benchmark from email[02:10] How much money you're leaving on the table[03:15] The “I don't want to bother people” mindset trap[04:40] Why monthly newsletters don't generate sales[06:00] Announcing vs. selling (and why they're not the same)[07:30] The CEO identity shift studio owners must make[09:55] How many emails it actually takes to fill a workshop[11:30] Email marketing as a skill you must practice[14:00] Jackie's free masterclass invitationKey Takeaways✔️ 40% of your studio's revenue should come from email marketing✔️ Sending one monthly newsletter is not a marketing strategy✔️ Announcing an offer is not the same as selling it✔️ Emailing multiple times is service — not spam✔️ CEOs lead people to action (teachers just share information)✔️ Selling through email is a skill you build, not something you “just know”✔️ If you're emailing less than 3 times per week, you're underutilizing your listPull Quotes"Announcing isn't selling. CEOs lead people to action—they follow up, they speak directly to objections, and they invite repeatedly.""Email marketing is a skill, just like teaching Pilates is a skill. You learned it, you practiced, you got better. Email is the same.""People want to hear from you. They signed up for your email list. They opted in. They want to read your emails, and they want to buy.""Inviting them to buy isn't being salesy. It is you doing your job.""Every single email you send moves people forward—it helps them see a problem they didn't know was there, a solution they didn't know existed."FAQHow often should a yoga studio send marketing emails?Yoga and Pilates studios should aim to send 3–5 emails per week, with a mix of nurture and sales emails. One monthly newsletter is not enough to drive consistent revenue.What percentage of revenue should come from email marketing?Approximately 40% of total monthly revenue should come from your email list if leveraged correctly.How many emails should I send to promote a workshop?Typically 5–12 emails during a promotion window, each addressing different objections, benefits, or angles.How do I stop feeling salesy?Reframe selling as service. If your workshop helps people, inviting them repeatedly is leadership — not pressure.What's the difference between announcing and selling?Announcing shares information once. Selling guides someone toward a decision through repeated, persuasive communicatioWork with Jackie Murphy Say Hi on Instagram @studioceoofficial 3 Marketing Mistakes Yoga & Pilates Business Owners Make: https://www.jackiegmurphy.com/3-marketing-mistakes Join The Studio CEO Program: https://www.jackiegmurphy.com/studioceo

Favour Obasi-ike, MBA, MS, provides a comprehensive guide to Search Engine Optimization (SEO) for small to mid-sized businesses (SMBs). The episode explores the critical differences in SEO strategies for product-based (E Commerce / E-Commerce) and service-based businesses (SEO Services), offering actionable insights for online growth.Favour emphasizes the foundational importance of a fast, reliable website for any business, highlighting how website performance directly impacts user experience and, consequently, SEO algorithm rankings. For product-based businesses, the discussion centers on the power of visual storytelling through high-quality, optimized images and the technical advantages of using structured data to create informative rich snippets in search results. The episode then shifts to service-based businesses (SEO Services), detailing how to build trust and authority through valuable content marketing and the necessity of local SEO for businesses serving a specific geographic area. A key theme throughout the episode is the concept of user intent, with Favour explaining how to target both commercial and informational keywords to attract customers at every stage of their journey. Finally, the episode underscores the long-term nature of SEO, stressing that consistency in content creation and optimization efforts is the ultimate key to sustainable online success. This podcast episode is a must-listen for any business owner looking to demystify SEO and implement effective strategies for lasting growth.Book SEO Services? Save These Quick Links for Later>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksEpisode Key Takeaways1. Website Performance is Paramount: A fast, reliable, and user-friendly website is the non-negotiable foundation for any successful SEO strategy, impacting everything from user engagement to search engine rankings.2. Tailor Your SEO Strategy: The optimal SEO approach differs significantly between product-based and service-based businesses. Product businesses should focus on visual optimization and structured data, while service businesses should prioritize content that builds authority and trust.3. Leverage Visuals for Product SEO: For e-commerce and product-focused businesses, high-quality, optimized images with descriptive alt text are crucial for attracting and converting customers who rely on visual information to make purchasing decisions.4. Build Authority with Content for Service SEO: Service-based businesses can establish themselves as industry leaders by consistently creating valuable, informative content (like blogs, case studies, and whitepapers) that addresses their target audience's needs and questions.5. Master User Intent: Understanding whether a user is looking to buy (commercial intent) or learn (informational intent) is key. A balanced content strategy that targets both types of keywords will capture a wider audience and nurture leads through the entire customer journey.6. Embrace Local SEO: For service businesses with a physical location or defined service area, optimizing for local search by managing a Google Business Profile and creating location-specific content is essential for attracting nearby customers.7. Consistency is the Long-Term Game: SEO is a marathon, not a sprint. Sustainable growth is achieved through consistent, long-term effort in content creation, technical optimization, and building a strong online presence, rather than expecting overnight success.Memorable Quotes[09:05] "As a service-based business or as a product-based business is your website. How fast is your website?"[35:09] "That's why we're in this room today because we want to know what is a commercial value?"[36:22] "You gotta be consistent, you gotta be putting out the content, you gotta do a lot of things."[37:01] "Long, long, long, long, long-term."Episode FAQs1. What is the most important first step in any SEO strategy?The most crucial first step is ensuring you have a fast, reliable, and mobile-friendly website. A poor-performing site will undermine all other SEO efforts.2. How does SEO for a product-based business differ from a service-based business?Product-based SEO heavily relies on high-quality images, structured data (schema markup) for product details, and e-commerce platform optimization. Service-based SEO focuses more on building authority through in-depth content, demonstrating expertise, and often includes a strong local SEO component.3. What is user intent and why is it important for SEO?User intent is the 'why' behind a search query. It can be informational (looking for information), commercial (intending to buy), transactional (ready to complete a purchase), or navigational (looking for a specific site). Understanding intent allows you to create content that directly addresses the user's needs, leading to higher engagement and better rankings.4. How long does it take to see results from SEO?SEO is a long-term strategy. While some minor results can be seen in a few months, significant, lasting results typically take six months to a year of consistent effort to achieve.5. What is the role of content in SEO for service-based businesses?For service-based businesses, content is the primary tool for building trust and demonstrating expertise. High-quality blog posts, articles, case studies, and guides attract potential clients, answer their questions, and position your business as a credible authority in your field.Episode Timestamps[00:00] Introduction: SEO for Product vs. Service Businesses[03:03] The Difference Between Product and Service-Based Businesses[08:56] The Importance of Website Speed and Reliability[10:01] SEO for Product-Based Businesses: Images and Structured Data[15:21] SEO for Service-Based Businesses: Content and Local SEO[34:10] Understanding User Intent: Commercial vs. Informational Keywords[36:07] The Importance of Consistency in SEOSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Nick Gray is an entrepreneur, author, and the former Founder and Owner of Museum Hack, a company known for its unconventional, engaging museum tours that make art and history fun and accessible. He grew Museum Hack into a multi-city enterprise with dozens of employees before selling it to his leadership team in a seven-figure deal. Nick is the author of The 2-Hour Cocktail Party and has been featured in major media outlets, including The New York Times and The Wall Street Journal. In this episode… As your business grows, your calendar fills up — but your circle often shrinks. Revenue increases, responsibilities multiply, and before long, most of your conversations revolve around work. How can you intentionally design gatherings that strengthen friendships while fueling smarter business growth? Gathering expert Nick Gray says the answer is to stop leaving relationships to chance and start designing them intentionally. Most networking events fail because they're unstructured and intimidating, but a simple two-hour cocktail-style gathering with 15-22 guests creates the ideal environment for connection. Start with a small core group to guarantee attendance, use name tags and guided introductions to reduce friction, and host in your home to deepen trust. When done consistently, these gatherings strengthen weak ties, open business opportunities, and create genuine friendships. In this episode of the Up Arrow Podcast, William Harris chats with Nick Gray, former Founder and Owner of Museum Hack, about building meaningful relationships through intentional hosting. Nick explains his viral Tokyo stunt, the 15-22 person two-hour party formula, and his 24-hour reply-all tactic to spark post-event connections.

Are your short-term rental photos quietly costing you thousands in lost revenue? Most hosts lock in their listing photos and hope for the best, but what if a single, data-backed tweak could drive a double-digit leap in bookings? In this eye-opening solo episode, Kenny Bedwell pulls back the curtain on a simple yet game-changing hack designed to bump your STR revenue by 15% (or more). Forget the tired advice about marketing and pricing. Kenny gets razor-specific about leveraging seasonality, booking lead time, and the psychology of Airbnb's search algorithm so you can outshine saturated competition and start ranking higher, faster.Don't miss this episode if you're done losing bookings to “average” listings or fighting the algorithm blind. Tune in now or risk staying buried while others claim the cash flow you deserve. This is an exclusive, numbers-driven tactic you won't find in the usual STR playbooks!Timestamped Highlights[00:00] The #1 mistake hosts make that kills their revenue potential[00:00:45] Why seasonality crushes static listing photos every time[00:01:34] Booking lead time: the underrated, live metric that changes everything[00:02:41] Natural disasters, “anomaly events,” and their surprising aftermath in STR bookings[00:06:07] Want more bookings? Here's how your photos can attract the right demand, fast[00:07:49] The wrong photo at the wrong time: Are your snow pics scaring off summer travelers?[00:11:01] What amenities to spotlight for instant desire in every season[00:12:56] Christmas magic on Airbnb: the tiny photo tweak most hosts overlook[00:14:56] How the Airbnb algorithm picks winners (and why early bookings are your lifeline)[00:17:17] Are you overthinking seasonal photos? Kenny's zero-fluff take on what “enough” really meansMentioned ResourcesAirbnb search algorithm strategies (in-episode explanation)Watkins Glen property case studyBooking lead time analysisImportant LinksWant us to find the deals for you? https://strinsights.com Get Top Markers for STRs (2025) - https://rebrand.ly/28b1df Instagram – @kenny_bedwellYouTube – Cash Flow PositiveLinkedIn – Kenneth BedwellCash Flow Positive is an original podcast hosted by Kenny Bedwell. Brought to you by STR Insights. Production and editing by Podcast Your Brand.

The most powerful man in baseball who doesn't wear a uniform. On this episode of The Three Inning Fan Show, I sit down with super agent Scott Boras for a candid conversation about the business of the game — from record-setting contracts to the future of the sport. We discuss:- A historic offseason for Boras Corp - The rise of opt-outs and whether they're replacing long-term deals - What it's like to negotiate a deal with Scott Boras - The 2026 expiration of the CBA and the risk of missed games in 2027- Revenue sharing, competitive balance tax, and whether the system truly promotes winning - Why Boras believes MLB's media rights are undervalued - The state of the Players' Union with Tony Clark's departure- How he embraces being baseball's most polarizing figureIt's a show that just might change your opinion.*Music by Podington Bear

Today, we're joined by Pete Hunt, CEO at Dagster Labs, building out Dagster, the data orchestration platform built for productivity. We talk about:Challenges of determining software pricing with AI workers using appsHow barriers to AI adoption are similar to what we've known in SaaS for a million yearsAI-driven shifts in the workplace [Many disciplines will look a lot more like engineering]How outside sales is among the most durable job functions in the AI eraAdvice for new college grads

What if the content you created in 2006 is still making you money today? In this episode, Kevin sits down with Mary Ann Bautista and Matthew Pierce, co-founders of Turbo Rank, in the first-ever two-guest interview on the show. With 30 years of direct response marketing behind them across TV, radio, and podcasting, they now specialize in helping mid-market businesses turn YouTube into a discoverable, revenue-generating channel. What makes their story remarkable is that they built Turbo Rank without ads, without outside funding, and without starting from zero. A client relationship they started together in 2006 never stopped generating revenue, giving them the foundation to launch on their own terms. Mary Ann speaks about a relationship that changed everything: Mary Lou, a radio salesperson she met in the early 1990s. A chain of casual introductions through Mary Lou's sister led to the client Mary Ann has worked with since 2006, the one that funded houses, put kids through college, and laid the groundwork for Turbo Rank. Matthew speaks on the relationship that changed everything: a voiceover artist he hired and became friends with, who casually mentioned Matthew to a large client one day. That single unrequested referral turned into 10 years of work across 40 franchise markets.   [00:03:28] Ryan Guthrie: The Introduction Behind This Episode Ryan Guthrie connected Kevin with Mary Ann and Matthew, and Kevin calls it an automatic yes. Both sides agreed immediately because the trust was already there through Ryan. This is also the first time Mary Ann and Matthew have been interviewed together. [00:04:56] What They Do: YouTube Organic Optimization YouTube is the second largest search engine and most businesses do not know how to use it properly. They work with brands already active on YouTube in the $10 million to $500 million revenue range. They help clients get found, grow owned audiences, and turn YouTube into a direct sales channel. [00:07:40] What Inspires Them: Results You Can Actually See Matthew loves building an owned audience on YouTube rather than renting someone else's attention. Mary Ann points to a client they took to over 50% view duration in just eight weeks. Both say watching a client's eyes open wide at their 30-day progress meetings never gets old. [00:11:08] How They Met: A Fake Sales Call on a Friday Afternoon Matthew sold radio at CBS and used fake sales calls to Mary Ann's agency as an excuse to leave early on Fridays. They became friends, and when Matthew started his own agency, Mary Ann was one of his first clients. She brought him a restricted health and wellness account, and they started experimenting with YouTube together in 2006. [00:13:40] The Client They Have Had Since 2006 That original account grew into over 60 YouTube channels, most still driving orders today. They learned the real craft of YouTube optimization by pushing hard to serve that one account well. Two years ago they spotted a gap in the organic YouTube space and launched Turbo Rank together. [00:16:07] The Client Win They Are Most Proud Of A competitor blogger was ranking above a client's own product name with inaccurate negative content. Turbo Rank pushed the negative results down and put the client's videos in top positions in about four months. Revenue share deals from work done years ago still fund Turbo Rank today and let them launch without outside capital. [00:21:32] Mary Ann's Million Dollar Relationship: Mary Lou Mary Lou was a radio salesperson at KCBS who became a genuine friend over four or five years. She introduced Mary Ann to her sister, who made a casual elevator introduction to a key contact at a major company. That chain led to Mary Ann's most significant client relationship, one that has lasted over 30 years. [00:23:20] Matthew's Million Dollar Relationship: The Voiceover Artist A voiceover artist Matthew hired stayed in touch long after the job was done. Without being asked, he mentioned Matthew to a large client he was working with. That one casual mention turned into 10 years of work across 40 franchise markets. [00:25:35] Empowering People to Outgrow You Matthew recognized a team member was destined for bigger things and pushed him toward better opportunities. Mary Ann then hired that same person at her agency, where he stayed four or five years before moving to LA and thriving. Both believe holding people back hurts everyone, and open communication is the foundation of their culture. [00:32:14] Final Thought: YouTube Is Not Optional Anymore Every month you delay means competitors get further ahead. 60 to 65% of people search after seeing an ad, and if you are not ranking, you paid for that lead to go to a competitor. Turbo Rank offers a free mini audit and quick fix report for qualified brands at turborank.co.   KEY QUOTES "YouTube is the second largest search engine. People go to YouTube to find out how to do stuff. It is a social network. People go to YouTube to connect. It is one of the most powerful things your business can do right now." - Matthew Pierce "My very best clients are employees of former clients. They remember you, they know how hard you work, they know the value you brought, and you're the first call when there's a need." - Mary Ann Bautista CONNECT WITH MARY ANN AND MATTHEW

In this episode of The Visibility Impact Show, Crissy sits down with mortgage broker and entrepreneur Kristina Crosbie to talk about visibility as an income producing asset.If you have ever wondered how to stay top of mind in an industry people do not buy from daily, this episode breaks down how consistent content and email marketing can generate hundreds of thousands in additional revenue.This conversation is for women entrepreneurs, service providers, and coaches who want to build authority, automate their systems, and grow without burnout.More about Kristina | Connect with Kristina https://brokerlifesocials.com/register/broker-growth-collective/Kristina Crosbie is a Mortgage Agent and entrepreneur who has been in the mortgage industry since 2005. She started in underwriting and built her own mortgage business in 2010.She helps families refinance and reduce debt, and she teaches mortgage brokers and entrepreneurs how to grow through visibility, email marketing, and simple systems.Kristina believes visibility builds trust, confidence, and authority. She is passionate about helping business owners show up online, own their message, and create a business that supports their life.OMNI is my full visibility system built for CEOs who want to grow online without living on their phone. If you're ready to be truly seen, more strategic, and unmistakably in demand, head to check out OMNI at www.omniqueens.com https://www.instagram.com/itscrissyconner/https://www.tiktok.com/@crissyconnerhttps://www.facebook.com/crissyconnerhttps://www.youtube.com/c/crissyconnerhttps://www.linkedin.com/in/crissyconner/

Send a textWhat if the program you've spent years perfecting could fund your nonprofit and serve exponentially more people... without you burning out trying to do it all yourself? Most executive directors don't realize that the SOPs, worksheets, and workflows living in their heads are actually valuable intellectual property that other nonprofits would pay to access.On this week's episode of The Small Nonprofit Podcast, Maria sits down with Rebecca Britt, founder of Stable Moments, a mentorship program for foster and adopted youth now operating in over 40 locations across the United States. We're breaking down exactly how you can package your proven program model, license it to other organizations, and create a new revenue stream that keeps giving, all while expanding your mission's reach far beyond your local community. Nonprofit leaders tuning in will walk away with a concrete roadmap for assessing whether their program is ready to scale, how to structure a licensing model, and how to start approaching other organizations about adopting it.Our FREE Fundraising for Boards webinar, happening March 18th, is live only. Send your board members this link to register.  Visit https://www.gofurthertogether.ca/ to learn more. Support the show Connect with the show: Watch the episode on YouTube; follow Maria Rio on LinkedIn for more conversations and resources. Or support our show. We are fully self-funded! Book a Discovery Call with Further Together: Need help with your fundraising? See if our values-aligned fundraisers are a fit for your organization.

If your clinic feels busy but profit isn't increasing, this episode will hit home.Doug Adams joins Jimmy to break down one of the most uncomfortable truths in private practice physical therapy: growth does not come from treating more people. It comes from treating the right people.Key Takeaways:• Why every PT clinic needs a defined sales process • The difference between commoditized visits and transformational outcomes • How defining your ideal patient increases revenue per client • Why word-of-mouth only works when the experience is aligned • The danger of the “just get more patients” mindset • How AI and “good enough” rehab advice threaten generic clinics • The uncomfortable decision clinic owners must make to growIf you're a clinic owner chasing volume, this episode challenges you to rethink your model. Revenue per visit, lifetime value, and brand alignment matter more than raw visit counts.