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We're celebrating 200 episodes of the Course Creators HQ... All About Online Courses podcast! Come join us for 23 tips on using podcasting - and what we did to become a top 2.5% podcast worldwide! Thank you for your support! Get the full links and show notes at https://CourseCreatorsHQ.com/200! LINKS MENTIONED Join the 200th Episode Drawing and you could win! https://coursecreatorshq.com/200drawing To research podcasts: https://coursecreatorshq.com/ListenNotes To find podcast guest opportunities, consider: https://CourseCreatorsHQ.com/PodMatch To create a year's worth of social media posts: https://CourseCreatorsHQ.com/MissingLettrDemo To create a "bucket" of recurring posts: https://CourseCreatorsHQ.com/SocialBee To summarize and repurpose episodes: https://CourseCreatorsHQ.com/Castmagic To host your podcast: https://coursecreatorshq.com/Simplecast To get your equipment and microphone: https://coursecreatorshq.com/PodcastEquipment To listen on YouTube:https://coursecreatorshq.com/YouTubePodcast RELATED EPISODES E056: Should Course Creators Have a Podcast?E062: Podcast Secrets for Online Course Creators from the GurusE100: 100th Episode Celebration + Podcast Lessons No One Else Will Tell You! KEY TAKEAWAYS FOR ONLINE COURSE CREATORS 23 Tips for Course Creators Who Want to Podcast & Reach Students1. Start by guesting on 3 podcasts - use ListenNotes.com or PodMatch.com to find top podcasts2. Consider solo podcasts 3. Make a list of 52 episode topics4. Use SEO to find more listenters5. Add keywords to your titles and hashtags6. Promote, Promote, Promote (I use MissingLettr and SocialBee)7. Repurpose, Repurpose, Repurpose8. Use Castmagic to summarize content9. Add Transcripts10. Include related episodes 11. Create playlists around certain topics12. Review your analytics13. Post on the same day every week14. Make your show notes as summaries instead of teasers15. Keep episodes short (15-20 minutes)16. Get a good microphone17. Give yourself permission to just do audio (and not video)18. Use the same graphic19. Add the RSS feed to YouTube20. Have a launch party to kickoff21. Ask for reviews22. Monetize with your courses and coaching - and not ads23. The most important rule: Be committed to every week episodes COME VISIT JULIE! Get on the email list AND get the FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2024PlannerPodcast Get this free course - Is My Course Idea Any Good? here -https://www.coursecreatorshq.com/ideaGoodPods Let's talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Website https://www.CourseCreatorsHQ.comYouTube https://coursecreatorshq.com/YouTubePodcast Facebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/
Are you a busy business owner struggling to find time for marketing? Don't worry, you're not alone. Many business owners find it challenging to prioritise marketing amidst their daily operations. But fear not, because I've got you covered. In this episode, I'll share with you five quick and effective marketing strategies that you can implement in just five minutes each day. These strategies are designed to help you make the most of those short bursts of time and create valuable marketing content for your business. Before we dive into the strategies, let's talk about the concept of five minute marketing. The idea behind it is to leverage those small pockets of time throughout your day and turn them into opportunities for marketing. While you may not be able to create a masterpiece in just five minutes, you can still accomplish a lot. Short-form videos, for example, are an excellent way to utilise these brief moments. Simply grab your phone, share a few tips and tricks related to your business, and voila! You have a valuable piece of marketing content. Now, let's get into the five minute marketing strategies: Research One of the best ways to make use of those five-minute time slots is by doing some research. There are several options for research in the realm of marketing. You can explore relevant hashtags, identify potential advertising opportunities, or search for guest posting prospects. One useful technique is to type in the website or keywords you want to target, along with phrases like "article submission" or "guest post," and see what comes up in the search results. Bookmark the sites that catch your interest and return to them later to submit your articles. Additionally, you can look for journalists seeking sources, explore platforms like SourceBottle, or join communities and meetups to promote your business. The best part is that most of these research activities can be done conveniently on your phone. Ask Questions Questions are a powerful tool for engaging with your audience and building your profile. Take advantage of those five-minute intervals to ask questions on various social media platforms, such as Facebook groups, your own pages/profiles, YouTube shorts, or Instagram reels. You can even tap into the collaboration features available on Instagram to collaborate with others in creating posts and stories. Be sure to come back later to answer those questions in another five-minute time slot. Engaging with your audience and showing a genuine interest in their opinions can foster meaningful connections and improve your online presence. Check Your Profiles Taking a few minutes to review your social media profiles is essential. Ensure that your website link is up to date and that your profiles accurately reflect what you and your business are all about. You don't want to miss out on any potential opportunities because of outdated or incomplete profiles. Pay attention to your description, contact links, and profile/header images. Social media platforms often change their formatting, so make sure your images still look appropriate. By regularly maintaining your profiles, you present yourself professionally and increase your chances of making a strong impression on potential customers. Social Media Programming This five minute marketing strategy involves using tools like Meta Business Suite, TikTok, Meet Edgar, Later, Missing Letter, or Metricool to schedule your social media posts in advance. By dedicating a specific time slot to program your posts, you can create a consistent flow of content without constantly having to think about it. These tools offer features such as batch creation and variations, allowing you to save time and keep your platforms active and engaging. For instance, you can connect your blog's RSS feed to platforms like Missing Letter and Meet Edgar to automatically share your blog posts with customized variations across your social media channels. Convert Blog Posts into Videos: If you have a well-performing blog post, especially one that ranks well on search engines, consider transforming it into a video using tools like Pictory or Lumen5. By utilising the text-to-video feature, you can repurpose your blog content and create a brand new piece of video content. Simply input the URL of your blog post, let the video tool work its magic, and in just five minutes, you'll have a new and engaging form of content to share. Video content is highly engaging and can help you reach a wider audience. In conclusion, these five-minute marketing strategies are designed to help busy business owners like you make the most of their limited time. By incorporating these strategies into your daily routine, you can consistently produce valuable marketing content and stay connected with your audience. So, embrace those short bursts of time and start implementing these strategies today. Remember, small steps can add up to significant marketing results! I hope you found these five-minute marketing tips helpful. Let me know which one is your favourite and if you have any other strategies to add to the mix. Highlights [00:00:00] The time constraints business owners face [00:00:36] The challenge of finding time for marketing amidst daily business operations [00:00:56] What is the Five-Minute Marketing? [00:01:08] Bonus Tip: How to use short-form video for quick and impactful marketing content creation [00:01:43] Finding Five-Minute Slots: How to identify short breaks in the day for marketing activities [00:01:55] Research [00:02:58] Asking Questions [00:03:39] Checking Profiles [00:04:42] Social Media Programming [00:05:17] Repurposing Blog Content [00:05:50] The importance of impactful marketing in business Resources Mentioned in the Podcast 5 Minute Marketing Deck https://www.enevergroup.com.au/product/marketing-deck-5-minute-marketing-ideas MissingLettr https://snip.ly/missinglettr Meet Edgar https://snip.ly/meetedgar Pictory https://snip.ly/pictoryvideo Lumen5 https://snip.ly/lumen5
In this episode of the Talk podcast, we'll explore five educational marketing strategies that you can use to empower your clients and grow your business. 1. Share Your Expertise Through Blogging Blogging is a great way to share your knowledge and insights with a wide audience. When you create informative and engaging blog posts, you can attract potential clients who are interested in learning more about your area of expertise. 2. Guest on Podcasts and Contribute to Other Sites Appearing as a guest on podcasts and contributing guest posts to other websites is a great way to expand your reach and connect with new audiences. This is a great opportunity to share your expertise with a wider audience and establish yourself as an industry thought leader. 3. Create Short-Form Video Content Short-form video content is a great way to capture attention and share your message in a concise and engaging way. Platforms like TikTok, Instagram Reels, and YouTube Shorts are ideal for sharing quick tips, tutorials, and behind-the-scenes glimpses into your business. 4. Develop an E-Book or Lead Magnet Creating an e-book or lead magnet is a great way to attract new subscribers and build your email list. Offer a valuable resource, such as an e-book, tip sheet, or cheat sheet, in exchange for an email address. This will allow you to nurture leads and keep them informed about your latest offerings. 5. Answer Questions in Online Communities Participating in online communities and forums is a great way to connect with potential clients and answer their questions. By providing valuable insights and expertise, you can establish yourself as a trusted resource and build relationships with potential clients. Take Action and Empower Your Clients Remember, educational marketing is all about sharing your knowledge and empowering your clients. By implementing these strategies, you can attract better-informed clients, build trust, and grow your business. What educational marketing strategy are you going to use today? Share your thoughts in the comments below! Highlights [00:00:00] The importance of educational marketing and the need for effective strategies [00:00:36] Strategy 1: Blogging - Advice on using blogs to share tips, answer questions, and the need to humanise content in the competitive AI era [00:01:26] Practical Exercise: Brainstorm five topics for educating their market [00:02:25] Strategy 2: Guest Appearances on Podcasts - The importance of creating a strong available-for-interview profile [00:03:31] Strategy 3: Guest Contributions on Medium - How to share blog posts on Medium [00:04:21] Strategy 4: Short Form Video - Creating quick and simple short-form videos to engage and educate the audience. [00:04:55] Strategy 5: Ebooks as Lead Magnets - How to use lead magnets to build an email list [00:05:36] Strategy 6: Answering Questions - How to create content based on the questions to meet the audience's needs. [00:06:17] What else to include in content Resources Mentioned in the Podcast The Marketing Planner https://www.enevergroup.com.au/product/marketing-planner AI, Async, Automation Hub https://enevergroup.thinkific.com/courses/aaahub Answer The Public https://snip.ly/answerthepub How to Create an Available for Interview Profile to Pitch to the Media https://enevergroup.thinkific.com/courses/availableforinterviewprofile MissingLettr https://snip.ly/missinglettr Medium https://medium.com
In this episode, host Julie Hood share 7 tips to create and post your social media content more quickly and easily. Get the links and notes from this episode at https://CourseCreatorsHQ.com/166. LINKS MENTIONED Missing Lettr: https://CourseCreatorsHQ.com/MissingLettrhttps://coursecreatorshq.com/MissingLettrDemoSocial Bee:https://coursecreatorshq.com/socialbeeMeet Edgar:http://coursecreatorshq.com/meet-edgarYouTube Videos on using ChatGPT and Canvahttps://coursecreatorshq.com/50socialmediapostsin5minhttps://coursecreatorshq.com/200postsin10min RELATED EPISODESE158: Is Social Media Dying? What Should Course Creators Do?E073: 6 Social Media Tools I Can't Live Without 3 Main Steps of Social Media Creation1. Create content2. Create the graphics3. Post or schedule to the toolsTo create content faster -Tip #1 - Tracking your ideas: have one place to save your ideasTip #2 - Use ChatGPT: obviously all the standard rules about using AI generated contentChatGPT Prompts - Give me a list of 50 things people may not know about ______ (your topic)_____. Give me a list of 25 encouraging or inspiring quotes for _____(your audience)_____. Give me a list of 25 tips for _____(your audience)_____. To create the graphics – Tip #3 - Get good at your tool (most people use Canva Pro)Tip #4 - Hire it out (make sure they are using royalty-free images and videos so you don't get in trouble)Tip #5 - In general, the square Instagram graphics can work across the platforms To post or schedule – Tip #6 - Use scheduling toolsTIp #7 - Use tools with “buckets” of evergreen content that gets reused – Social Bee, MeetEdgarCOME VISIT! FREE Ultimate Course Creators Planner - https://coursecreatorshq.com/2023planner Sign up for my email list and get this free course Is My Course Idea Any Good? here. GoodPods Let's talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood.Website https://www.CourseCreatorsHQ.comFacebook https://www.facebook.com/CourseCreatorsHQInstagram https://www.instagram.com/CourseCreatorsHQTwitter https://www.Twitter.com/CourseHQThreadshttps://www.threads.net/@coursecreatorshq Disclaimers https://coursecreatorshq.com/disclaimers/
In this podcast episode of "The Art of Property Management," Ashleigh Goodchild discusses her top five must-have programs for a Business Development Manager (BDM) to make her role easier and less repetitive. Ashleigh recommends IRE BDM for lead tracking, YouTube for creating a video library, Calendly for scheduling appointments, Missing Lettr for social media planning, and Podsqueeze for video summary AI. Ashleigh emphasizes the importance of setting up campaigns to generate leads and using social media tools to automate and streamline posts. Overall, the episode provides valuable insights and recommendations for BDMs to improve their productivity and efficiency.IREBDM [00:01:01] Using IREBDM for lead tracking and campaign management, including setting up email campaigns to maintain client relationships.Youtube [00:02:52] Using Youtube as a library for videos and a lead generation tool, including sending video links to clients to reduce repetitive conversations.Calendly [00:05:43] Using Calendly to manage appointments and control the schedule, including sending the link to potential investors to create authority and value on time.Top BDM Tech Stack [00:09:32] The speaker discusses their top BDM tech stack, including iREBDM, YouTube, Calendly, Missing Letter, and Pod Squeeze.Controlling Your Week as a BDM [00:09:32] The speaker explains how to use the tech stack to control your week as a BDM.Extending on Individual Products [00:09:32] The speaker offers to provide more information on each individual product if listeners have questions.sThe PIP Advantage for Landlord InsuranceUp to $70,000 contents cover included in our landlords policies14 months cover for just 12 months premium in your first yearFurther discounts when you have three or more properties insured through PIP24/7 Australia-wide claims serviceOnline Real Estate Agent Portal for easy access and managementVisit their website
You will love this FREE social automation tool. It's easy to use, effective, affordable, and saves you a lot of time. You can read my full review on Inspire To Thrive. The 2 reasons you will love it as I do: 1. It picks different content for each post for you 2. You can curate content on their dashboard and others curate your content, extending your reach!
Got a Minute? Website owner checkout today's episode of The Guy R Cook Report podcast - the Google Doc for this episode is @ 20220929 How to use Missinglettr - Full walkthrough ----more---- Support this podcast Subscribe where you listen to podcasts I help goal oriented business owners that run established companies to leverage the power of the internet Contact Guy R Cook @ https://guyrcook.com The Website Design Questionnaire https://guycook.wordpress.com/start-with-a-plan/ In the meantime, go ahead follow me on Twitter: @guyrcookreport Click to Tweet Be a patron of The Guy R Cook Report. Your help is appreciated. https://guyrcook.com https://theguyrcookreport.com/#theguyrcookreport Follow The Guy R Cook Report on Podbean iPhone and Android App | Podbean https://bit.ly/3m6TJDV Thanks for listening, viewing or reading the show notes for this episode. Vlog files for 2022 are at 2022 video episodes of The Guy R Cook ReportHave a great new year, and hopefully your efforts to Entertain, Educate, Convince or Inspire are in play vDomainHosting, Inc 3110 S Neel Place Kennewick, WA 509-200-1429
Blogging is an incredible tool when it comes to creating content for our business. It allows us to educate our market and it allows us to have a personalised magazine that connects with our customers on our website. Blogging also has some major superpowers when it comes to SEO points of view. If we're writing around our keywords and our topics, then that's going to help drive website traffic, promote our products and services, and build trust with our potential customers. Here are the most commonly asked blogging for business questions I get from my audience: What is the purpose of a blogging campaign? A blogging campaign is a series of posts you make to promote your business or knowledge. You publish these updates regularly on your blog. These blog posts create a relationship with your customers. When you put opt-ins with your blog, they help you generate leads. Blogging also helps you from a search engine point of view as blogs help rank your websites. When you put helpful content for your audience, they keep coming back to your website. And that's what you want to do. You want them to come back to your website so that they can find value in your products or services. How do I start blogging? The first thing to do in a blogging campaign is to come up with a goal. Ask questions like, What do you want the content to be? How often are you going to put it out there? What is the goal of your blog post? You need to have a couple of goals for your blog post. It will be things like book a discovery call, buy a product, build authority, download a lead magnet, or simply to just connect and build awareness. These are all goals that you will have for your blogging. Then figure out what type of tone do you want to use in your blogs? Personally, I like to use a positive encouraging tone. Some businesses like to use a professional tone. You might want to make it more personal. That is up to you, but these are the components of starting a blogging campaign. If you want to delve into this more, sign up for our Blogging for Business course. What tools do I need to start a blog? Tools to start a blogging campaign are as simple as using a WordPress or Blogger website. There are also websites Squarespace and Wix that now have blogging platforms in them. If you've got a website, look at the opportunity of being able to build a blog into your website. Use tools like Google AdWords to do some research on your keywords, or AnswerThePublic to help you find questions or topics that your type of audience is asking. If you're a little bit stuck on how to come up with content ideas, there are tools like Bramework that will help you create a structure for your blog post. And then you can fill in the rest of the details. What content should I write about? The content you write on your blog should relate to your clients. It could be instructional on how to use your product or service. It could be the questions that they ask before they work with you. It could be your most frequently asked questions. The best thing you can do with your blog is to educate and empower your customer to either use your product or service or book a call with you. You want to have content that will appeal to them. Think of things like your top ten tips or your top five strategies. Look at your FAQs. Look at the questions that your people are asking on a regular basis. The content you should write about should be useful to your audience. Your website is there to promote you. Your blog should support the service offerings of your business. How often should I post content to my blog? “How long” is a piece of string question. However, it depends on what time you have. It includes the scope of your business. If you've got a talented team of writers, you might be able to get a post or two out a week. But generally, if we can get a post out once a month, then that means we're providing new content for our audience. Also, blog posts don't always have to be written. Some of them can be episodes of a podcast. You can also look at using videos. You just want to make sure that you're touching base regularly. My rule of thumb is if we can touch base with our clients on our blogs at least three times a month, then we're doing well. And bearing in mind that as you start to blog, you might look at guest blogging as well because getting in front of others' audiences is a very successful part of blogging campaigns as well. How do I write effective blog posts? One of the most important factors in writing a blog post campaign is making sure you have your content effectively. Don't assume that people know anything and that it's easy to read Make sure that you introduce the topic properly and use bullet points where it's needed. Use images where you can to create a visual connection with the text you've written. And use headings not only to make it easier to read but also helps Google index what's important. Keep your blogs free of jargon. They are my key tips for writing an effective blog post. And remember, it's a skill you will learn over time. In Blogging for Business, we have the full structure in there. Or if you've got a Marketing Planner, I've got the full structure in there too. How do I generate traffic to my blog? One of the key things is making sure that you've done your search engine optimization. We use a tool called Rank Math that allows us to make sure that we've got the right keywords. We've optimised the images and we're using the categories that are important. And then we make sure we share that blog post on our social media and newsletters. Helping people within Facebook groups and answering questions in places like Quora and Reddit then linking back to your blog post help bring traffic to your website too. How do I promote my blog on social media? Now social media is one of the most popular ways to attract new followers to your latest blog posts. One of the key things that we do is we do an RSS publication directly to our social media platforms. We use a tool called Zapier to publish directly on Facebook and LinkedIn, whenever a new blog post goes live. We also make sure that we have our blog post RSS feed go into two tools to make sure that we've got posts going out on social media regularly. One is called MeetEdgar. MeetEdgar will draw on a social media campaign again and again. So if you've written a good evergreen blog post, it will be re-posted on social media again and again for people to connect with that post. The other is Missinglettr. Missinglettr will create nine posts for your blogs. We also use Missinglettr for its Curate feature which allows us to have our content shared by other people. How do I use email marketing to boost our blog traffic? If we're sending a newsletter on a regular basis using tools like Mailerlite, you'll be able to bring in a blog RSS feed directly into your newsletter template. And you should be doing that. It gives a little bit of an excerpt, the image and a key summary to your audience about what's going on with your blog. You might also want to use an email marketing campaign to take a series of blog posts and run a challenge. Email marketing to boost your blog is about letting people know that it's there, and sending updates to clients that might benefit from that latest blog post. It's about making sure that the blog reaches the people it was intended for. What sort of advertising should I use for my blog? I'm a big organic girl. However, if I've got a blog that I want to have a high amount of traffic, which I often reserve for podcast episodes and videos, I will use Google AdWords, Facebook, Twitter, or LinkedIn ads to promote it. When we run ad campaigns, we need to make sure we've got all our organic stuff working first. We need to make sure we've got all the optimisation on our website done first so that we benefit from that ad campaign. You want to make sure that your images are great, your keywords are great, people can opt into your newsletter, and you've got everything else before you start sending paid traffic. What should I do if my website and blog traffic go down? Website traffic ebbs and flows on the Internet. No matter what time of year it is, it will ebb and flow. Of course, you need to note that there are times like Christmas or school holidays when people just aren't there. If our traffic has gone down, you need to ask yourself, how consistently have you written a blog post? Have you optimised? Have you done all the things that you need to promote your blog? If our traffic consistently drops on a regular basis, then maybe we've gone off message. Maybe we have to look at reviewing where we are. The last thing is that some people tend to only look at the statistics of their blogs. Now, remember, we want good, engaged and connected people reading our content, not thousands of people reading our content and not taking any action from it. How do I measure my blogging success? Like with all marketing, your blogging success comes down to consistency. Are you consistently getting inquiries? So it's important to get those how did they find us surveys. Looking at our Google Analytics is also a good place to measure your success. Our marketing mix comes down to how many sales are we getting, how many comments are we getting on the blog post, and how many inquiries are we getting. They're the things that measure our success, but they're all part of a mix. Make sure that our activity is generated to help people find us. My key factors for measuring the statistics of my blog are looking at my Google Search Console, seeing if I'm ranking for the right keywords, making sure that we are still attracting more traffic to our website each month, and making sure that the top performing blog posts that work well for Google Search Console are the ones that we write more content about. Final takeaway There you go. These are the most popular questions I get asked often when it comes to blogging for business. If you've got more questions about blogging for business, please ask me. If you are looking for more blogging tips, get our Blogspiration Deck. If you want to learn more about blogging, sign up for our Blogging for Business. If you really want to dive deep into the world of marketing with me, then come and join us in The Marketing Circle. We would love to see you there. Highlights: 0:00 Introduction0:30 What blogging does for our business0:45 Blogging for SEO0:55 Most commonly asked blogging for business questions I get from my audience1:08 What is the purpose of a blogging campaign? 1:44 How do I start blogging?2:23 What tools do I need to start a blog? 3:07 What content should I write about? 3:52 How often should I post content to my blog? 4:51 How do I write effective blog posts? 5:55 How do I generate traffic to my blog? 6:35 How do I promote my blog on social media? 7:35 How do I use email marketing to boost our blog traffic?8:25 What sort of advertising should I use for my blog?9:07 What should I do if my website and blog traffic go down?10:24 How do I measure my blogging success?11:13 Final takeaway11:25 Blogspiration Deck, Blogging for Business, The Marketing Circle Resources Mentioned in the Podcast: (Where appropriate, we use affiliate links.) Blogging for Business Blogspiration Deck The Marketing Circle Other Resources Linda's Suite of Marketing and Business Products Join The Marketing Circle Book a Coaching Session with Linda Contact Linda Follow Linda: Website Facebook Twitter Instagram About Linda Reed-Enever: Linda Reed-Enever is an Ideas and Marketing Strategist who boasts a unique knack for helping businesses and individuals tap into their marketing, branding, and business potential. She draws on both her educational background and over 20 years of experience in the marketing and public relations industry to help businesses and individuals through one-on-one coaching, courses, webinars, training, and other tools. Linda's expertise encompasses innovative ideas that span marketing, public relations, course creation, social media, marketing automation, and branding. She has an incredible eye for visual content and a talent for simplifying complex topics to help business owners build their profile, their brand, and their expertise.
Social media is a powerful tool for businesses of all sizes. It can be a great way to connect with customers, build brand awareness, and promote your products or services. But if your posts are not effective, then you can be left wondering what am I doing. Gone are the days when we actually have to pay a newspaper or advertising agency to promote our business. Social media puts that right within our hands. There's an expectation now that business owners are connecting with their customers on social media. But as a business owner, there are so many things that you've got to do alongside marketing your business. Sometimes you can be left thinking, is social media actually worth it? Your posts, if created in the right way, can help you build brand awareness, promote your products and services, and make sure that you're connecting with your customers in the right methods. Here are some tips to help you get results on social media: Choose the right platforms Make sure that you have your social media handles and profiles. Talk to the people you already work with, and find out where they hang out. Talk to your prospective customers, and find out where they hang out. And then have a look at your competitors, what social platforms are they using and what is working for them. The idea is that being on the right platform is half the battle when it comes to getting engagement. Write for your audience not for you It is so easy for business owners to want to write for themselves. We are not our clients. We are not the person who is going to be looking at buying our product or service. So we need to write for our audience. We need to motivate them. We need to talk about the pain points. We need to share ideas that will inspire and engage them. Use visuals and brand your posts Use visuals and images. Use photos of your face to create that human-to-human connection through the screen. All the algorithms love a face because it's a human connection and it's also what people stop and they look at. So when you are using visuals, make sure you're connecting with emotion. Brand your posts so that people recognize them. You can use tools like Canva to make some really good branded visuals. Use video to educate and inspire your audience The journey of social media isn't sell, sell, sell. If you can educate your audience on how to use your product or inspire them with a top tip or give them a mini win that allows them to take an action and see some results, then that's going to really help your people. Make sure that when you are using video, you are putting in your descriptions, explaining what's in the video and catering to all the learning styles by putting a transcript or show notes. Use relevant hashtags Hashtags link things together in social media so they become this little web link. the secret to hashtags is to do a little bit of research. Go to places like Display Purposes and see what hashtags are relevant to your industry. When you start to put content together, start to look at the right keywords and the right hashtags so you can increase your chances of being found within the search. Share your content Sharing your content allows people to find more about you and takes them to your website. The aim of social media is to connect with your audience online. But connecting with them offline as well through opt-ins and lead magnets. Get the timing right Make sure you are using your insights. Find out when your audience is online and deliver your message on social media at that time when your people are present and most likely to see your posts. You can do that by using a social scheduling platform like MeetEdgar or Missinglettr to help you schedule your posts on your social channels. Final takeaway Social media is a great way for us to promote our business. Start building your presence profile by profile and remember to continually review your insights and work out what types of posts are working for you and create more of those. Highlights: 0:00 Introduction0:30 Tips that will help you get results on social media0:46 Most people expect a social presence 1:20 Choose the right platforms1:50 Write for your audience not for you2:25 Use visuals and brand your posts3:10 Use video to educate and inspire your audience3:55 Use relevant hashtags4:22 Share your content4:45 Get the timing right5:15 Social media is a great way to promote our business 5:45 Thank you for listening and subscribe to the Talk Podcast Resources Mentioned in the Podcast: (Where appropriate, we use affiliate links.) Canva MeetEdgar Missinglettr Display Purposes Other Resources Linda's Suite of Marketing and Business Products Join The Marketing Circle Book a Coaching Session with Linda Contact Linda Follow Linda Website Facebook Twitter Instagram About Linda Reed-Enever: Linda Reed-Enever is an Ideas and Marketing Strategist who boasts a unique knack for helping businesses and individuals tap into their marketing, branding, and business potential. She draws on both her educational background and over 20 years of experience in the marketing and public relations industry to help businesses and individuals through one-on-one coaching, courses, webinars, training, and other tools. Linda's expertise encompasses innovative ideas that span marketing, public relations, course creation, social media, marketing automation, and branding. She has an incredible eye for visual content and a talent for simplifying complex topics to help business owners build their profile, their brand, and their expertise.
Marketing for your business is an ongoing task. You do it consistently to get the results you need to put your business on track to where you want it to be. There is no way around it. However, there are days when we absolutely don't feel like doing anything marketing at all. We're down on our mojo and we sometimes beat ourselves up. Please don't, because you know what, it happens to the best of us. Yes, even to marketers like myself. Often, these feelings are normal and temporary, triggered by a busier-than-usual routine. Maybe you needed to focus on other stuff for the business like operations or sales or there's a particular client that needs your focused attention. When this happens, marketing often gets to the back of our to-do list and that's absolutely okay. During periods like this though, it's important to have strategies put in place to make sure marketing still happens for your business. This way, your business and brand is still continually put out there for people to see. Tips to market your business even when you don't feel like it: Start with good solid evergreen content that you can automateEvergreen content are topics that stay relevant and valuable over time. These are your blog posts, videos, podcasts, or other forms of content that you can go back and share again through automation. When your moments hit, you can rely on your evergreen content by using tools like MeetEdgar or Missinglettr to continue to turn up for you. You need a well-rested breakWe all need a break from our business from time to time. Taking time off and stepping away from social media can work really well for us. Take a break and get a bit off a rest in is far better than being drudgy doing your marketing, Taking a break could be the best thing for your business and your health. Look into outsourcing some of the marketing tasksThis is especially when you're too busy that you don't have time to do the marketing side of your business. It's great that you're focusing on the things that you do best, but marketing your business still needs to be done. This is where outsourcing some of the marketing tasks that you don't have time doing can come in handy. Get a fresh set of eyesWhether it's bouncing ideas off a friend or trusted colleague, or better yet hiring a marketing coach who has years of experience doing marketing, or joining a community like The Marketing Circle. This allows you to do a brainstorming session so that you can get ideas what other s are doing in the industry, what's working, and how it can work for you. Go back and look at what worked in the pastLook at your insights and see what worked in the past for your business. Maybe it can spark a new idea for you to help yu get that marketing mojo back. So look at your trends and see what you did this time last year, for example. Take notes of questions people are asking youThis is great at all times but especially when your mojo is low. If you're being asked similar questions over and over, your market is telling you what they want to know. And this can be a great start on working a how-to piece that help you get motivated again. Read your testimonialsThe testimonials that people have left you tell you why you're good at what you do. They ate there to motivate you when you're feeling low. They're a reminder about why you're doing what you're doing. Try and look at what you did to attract that particular person to your business. How did you serve them? Replicate that marketing strategy again to attract more of thos people. Look at how you've changed Change can be a good thing for your business. But too much change at short periods of time can be overwhelming. This might be the reason why you're overwhelmed. Can it be that you can't keep up with the pace of the changes you're making?Maybe it's right to take a step back and review the old techniques that still work, or worked better. Quite often, the stuff that worked in the past are the same things that will work again and again. Highlights: 0:00 Welcome to the Talk Podcast 0:30 Marketing when you don't feel like it 0:45 Most of you didn't get into business to become marketers 0:55 Strategies that you can use until you get your mojo back 1:02 Automation with evergreen content 1:28 You can use tools like MeetEdgar and Missinglettr 1:42 Sometimes you need a break 2:27 Maybe it's time to look at outsourcing 2:40 Get a set fresh of eyes like a marketing coach 3:00 Or join a community like The Marketing Circle 3:47 Go back and look at what worked in the past 4:12 Take notes of questions people are asking you 4:30 Read your testimonials 5:10 Go back to old techiniques that worked in the past 5:35 Thank you for listening and subscribe to the Talk Podcast Resources Mentioned in the Podcast: (Where appropriate, we use affiliate links.) MeetEdgar Missinglettr The Marketing Circle Other Resources Linda's Suite of Marketing and Business Products Join The Marketing Circle Book a Coaching Session with Linda Contact Linda Follow Linda: Website Facebook Twitter Instagram About Linda Reed-Enever: Linda Reed-Enever is an Ideas and Marketing Strategist who boasts a unique knack for helping businesses and individuals tap into their marketing, branding, and business potential. She draws on both her educational background and over 20 years of experience in the marketing and public relations industry to help businesses and individuals through one-on-one coaching, courses, webinars, training, and other tools. Linda's expertise encompasses innovative ideas that span marketing, public relations, course creation, social media, marketing automation, and branding. She has an incredible eye for visual content and a talent for simplifying complex topics to help business owners build their profile, their brand, and their expertise.
Missinglettr vs Agorapulse vs Buffer; A Detailed Comparison. Learn which of these social media automation tools is best for you and or your business. I've used the 3 of these over the years and each fits the different needs of different people and different size businesses. You can read the entire blog post over on Inspire To Thrive about these tools.
Summary: Marketing Campaigns 101Creating content is great... but growing your audience (and influence) starts with marketing campaigns. In other words, you have to let people know about your content, products, and services — not once, but over the course of time — to generate interest, build trust, and make sales. Marketing campaigns, when done right, check all the boxes. This fun, interactive episode reviews marketing campaigns 101 and gives you all the nuts and bolts for how to successfully put together a marketing campaign to promote your online services and digital products. We cover the 7 winning strategies behind successful marketing campaigns: Specific marketing goals (what outcome(s) would make this successful?) Marketing budget boundaries (how much time and money are you willing to spend?) Defining your target audience (hint: likely the same as your product/service audience) Selecting the right marketing channels Creating your campaign content calendar Use industry trends that lead to engagement Planning your campaign We also recommend listening to the earlier episode, https://www.womenconquerbiz.com/podcast/great-business-ideas/ (How to Launch your Ideas in 6 Weeks), with MissingLettr founder, Benjamin Dell. Watch the show on https://www.youtube.com/watch?v=-5YoxLEZdEo (YouTube). Words of WisdomWhen we're talking about marketing campaigns, it really is about building a structure around your content for how you're going to get it out into the world. — JenSometimes you have to try it several times to really get a feel of is this working for me? Live streaming, is that working for me? Are people going to show up? You can't do it one or two times and then say yes or no, it didn't work. You have to stick with that one for a while. But then there are bigger campaigns like launches and challenges and you have to say did I get close to my goal? Did I get enough ROI on this activity that I would do it again? Once you do find those things that really work well for you, then you can systemize and put them into your schedule. — ShelleyCan't Miss ResourcesNeed help creating a marketing campaign? https://www.womenconquerbiz.com/marketing-services/ (Reach out to Jen) https://www.amazon.com/dp/B09X3RJF41 (Livecast Life: The Content Creator Lifestyle on Amazon) https://epiphanycourses.com/first-marketing-campaign/ (Building Your First Marketing Campaign? 7 Things to Do to Succeed) Show NotesBuilding your first marketing campaign: 7 things to succeedWhat are marketing campaigns? (Believe it or not, you've probably been doing it all along!) Here are the Top 7 elements of a successful marketing campaign (we talk about this in-depth): Identify a specific goal Create a marketing campaign budget Define your target audience Select marketing channels Design your content calendar Use industry trends that lead to engagement Plan your marketing campaign Tweak of the Weekhttps://www.socialmediatoday.com/news/youtube-launches-new-search-insights-for-all-creators/622100/ (YouTube Launches New 'Search Insights' for All Creators) includes information on what people are searching for in the app, both in relation to your channel and content specifically, and for more general search queries. Inspirational NuggetThere has to be a balance in life's tasks and inner work must happen before outer results will manifest. Connect with UsPodcast ProductionPodcast hosting: https://www.captivate.fm/signup?ref=womenconquerbiz (Captivate*) (affiliate link) Livestream: https://streamyard.com/?pal=5720244600700928 (StreamYard*) (Shelley's referral link) Music: https://uppbeat.io/ (Uppbeat.io) Connect with JenBrought to you by Women Conquer Business https://linkedin.com/in/jensmcfarland (Connect with Jen McFarland) https://www.womenconquerbiz.com/marketing-services/ (Women Conquer Business marketing consultancy) https://epiphanycourses.com/...
Discover the best AI social media marketing tools for content creation, automation, scheduling, reporting, content curation, and more! 1. Ocoya - Best AI social media tool overall
Sometimes it feels like we don't have enough hours or even minutes of the day to do all the things we need to do, let alone accomplish. For business owners especially, we're running after one task after another that we sometimes feel like we hardly got anything done. And with operations and sales getting much of the priority, marketing often gets tossed at the back of the to-do list. This is why I have introduced the 5-Minute Marketing Technique. The 5-Minute Marketing is about making the most of those tiny intervals that pop up in your day and using them to build foundations for marketing. It's about brainstorming little ideas that you can, later on, turn into big ones. It's about doing small steps every day that will help achieve the bigger picture. Some tips to help you with 5-Minute Marketing: •Be realistic. Not all 5-minute marketing ideas will be brilliant but writing them down allows you to find some value in those ideas later on, and then make room for other ideas to pop up. •Start looking for 5-minute windows throughout your day. Maybe that could be waiting for your appointment, making a cup of tea, or the little time you are waiting for a client call or picking the kids up from school. Use these blocks and stick to just five minutes. •Time blocking. Note the times in your day and week when you can get those 5 minutes. Look for those moments throughout your day and note them down. You'd be surprised that you start to notice when you have those 5 minutes and use it as an opportunity to work on marketing for your business. That said, here are Five Minute Marketing ideas for your business: •Use the 5-Minute Marketing Deck to get prompts and ideas to help you make marketing part of your day. •Brainstorm ideas and topics on what you want to do or work on. •Do some keyword research and hashtags using VidIQ to get content ideas. •Program or schedule social posts using MeetEdgar or Missinglettr. Want to learn more about the 5-Minute Marketing Technique and get more ideas on how to use the technique as part of your daily routine, you can check out the 5-Minute Marketing Course at the Enever Group Academy or join the Marketing Circle. It is amazing what we can come up with and create in 5 minutes when we try! Highlights: 0:00 Introduction 0:20 How to use the 5-Minute Marketing Technique within your day 0:55 Start with the mindset and be realistic 1:30 Look for 5-minute windows within your day 2:00 Keep your expectations real 2:15 Time blocking 3:10 5-Minute Marketing Deck 3:20 Brainstorm a list of ideas and topics 4:15 Enever Group Business Academy 4:35 Subscribe for the next podcast episode Resources Mentioned in the Podcast: (Where appropriate, we use affiliate links.) •Time Blocking Planning Sheets •5-Minute Marketing...
Twitter is a fast-paced and engaged community of passionate users, and worth considering tapping into. It is quick and passionate, with instant engagement among its subscribers that's why it's one of the most used platforms for news. Journalists give real-time updates on breaking news stories via Twitter. Twitter is the original short-form content platform, but there's only so much you can say in 240 characters. The value of the message, however, is as significant as the way you deliver it to your audience. But with the fast-paced environment of Twitter, some business owners find it overwhelming. So how do you effectively use it for your business? Elements of Great Tweets •Keep it simple. With only 240 characters, you have to keep your message concise and straight to the point. Make sure it doesn't confuse people so that you get a higher chance to be re-tweeted. Enhance the tweet. Adding a video, image, or link to an article that relates to tweets provides more content and context for the tweet. •Tone and style. Have a conversation with your Twitter audience. Build that human to human connection even if it's just as short as a tweet. Avoid the jargon when possible to avoid confusion. •Call to action. Make it easy for your audience to re-tweet your messages or share your posts. Create an engagement with your audience •Use hashtags correctly. Hashtags are synonymous with Twitter, so it's worth doing your research to understand how they're being used and which are most closely related to your products and services. Use a tool like Hashtagify, DisplayPurposes or MissingLettr to identify hashtags most closely related to your target keywords and those used in relation to them. Build and Optimise Your Twitter Profile Twitter is not as scary as it is ought to be. With the right tools, you can use Twitter to connect and engage with your audience. So go ahead, sign up for a Twitter account if you haven't already, build your profile, and start sharing and engaging with your audience. Here's your Twitter to-do list: •Optimise your profile if you have not already earlier in the challenge •Follow leaders and key stakeholders in your field •Let your people know you are on Twitter •Engage with those people you follow •Retweet a few tweets •Install Twitter on your phone so you can make it part of your day Want to get other tips like this and more? Join me inside the Marketing Circle where we talk and work on all things marketing and business. Highlights: 0:00 Introduction 0:25 What makes a great tweet? 0:35 What is Twitter? 0:40 How Twitter is being used in news 1:10 Why journalists come to Twitter for stories 1:35 Considerations for writing your tweets 1:50 Keeping things simple 2:15 How to extend your 240 character limit 2:30 Twitter is the original short-form content platform 2:45 Keep your jargon out of your tweets 2:55 Tone and style of your tweets 3:20 Remember that tweets move fast 3:40 Call to action 4:25 Hashtags using Hashtagify, Display Purposes, Rytetag 4:40 What do hashtags do? 5:00 Using a tool called Missinglettr to share and curate content on Twitter 5:35 A Twitter to-do list to build and optimise your profile 6:30 Twitter is not as scary as it is ought to be 6:45 A recap and tying it all...
One of the first things to do when starting your business or launching your brand is to create your profiles on social media.However, when you start creating profiles on social media, it's not always easy to know where to begin. With dozens of prominent platforms from Facebook, Twitter, Instagram, Tiktok, and Linkedin, many business owners wonder if the effort is worthwhile and if they should have accounts on each platform.Considering that social media platforms attract a lot of users each day, there's definitely an opportunity to gain exposure. And while you don't need to start using them all at once securing your social media real estate - your user names, handles, unique URLs - are important right from the start.So, here are my tips to make sure you secure your social media real estate •Start one platform at a time. If you've used some of the social media platforms already, then figure out if your potential audience is using the same. You can start from there since you are already familiar with the platform. •Secure your brand assets. Get your user names, vanity profile, and unique URLs. This is to make sure no one else will grab them in the future, especially when it's a personal profile for your coaching or consultancy. •Brand your profile. Give your account a professional look by putting brand. Put your logo, cover image, bio, and other profile information to make sure anyone who finds it will start recognising your business or brand. •Call to action. If you're not ready to post anything yet, lead them to your newsletter, website, or other places where they can find you. •Other platforms. Now that you started with one, discover where else your people are hanging out or what platforms are your competitors using. Then you can slowly add more social media accounts. •Automation. Once you've signed up for the social platforms that you need, you can now begin the process of automating your social posts and updates. This is especially helpful for all your evergreen content. Use a tool like MissingLettr or MeetEdgar to automate your social media content to make sure your accounts are always active and people can engage with you.Final ThoughtsBuilding your personal brand on social media takes some time and work, but when done right, you could land your next client, job opportunity, or valuable connections.Want to get more tips like this?Join me inside the Marketing Circle where we talk and work on all things marketing and business.Highlights:0:00 Introduction0:30 Reasons to secure our social media real estate0:40 Protect our brand and business identity1:00 Start one platform at a time1:30 Get your user name, vanity profiles, URL, etc1:50 Personal handles for coaches or consultants2:05 Secure your brand assets2:15 Brand your social profile by putting a logo, cover image, bio, about us, etc.2:45 If you're not ready to post anything yet, lead them to a newsletter or other call to action3:15 Talk to your people and find out where they are hanging out on social media3:45 Study your competitors as well4:15 Automating your social updates like MissingLetter and MeetEdgar4:35 Focus on one social media one at a time and...
LINKS MENTIONED IN THIS EPISODE Missing Lettr - for a year's worth of posts in 25 minutes - https://CourseCreatorsHQ.com/missinglettr Snappa - for graphics creation (simiar to Canva) - https://CourseCreatorsHQ.com/snappa Social Bee - for a recurring "bucket" of posts that are reused regularly - https://CourseCreatorsHQ.com/socialbee Tailwind - for automating your posts on Pinterest - https://coursecreatorshq.com/tailwind Pretty Links - for tracking which links are clicked. Only for Wordpress users. - https://CourseCreatorsHQ.com/prettylinks For more info and other tools, listen to episode 55: Tracking – The Secret Sauce of Course Creators Trello - for communicating with your team and tracking your projects - https//CourseCreatorsHQ.com/trello AppSumo - for finding lifetime deals on tools - https://coursecreatorshq.com/appsumo GoodPods - Let's talk about what tools you are using on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) KEY TAKEAWAYS FOR ONLINE COURSE CREATORSUse the best tools you can afford to save you time, keep you organized and help you produce more content to reach your potential students. COME VISIT!Sign up for my free course Is My Course Idea Any Good? here. GoodPods Let's talk about this episode on GoodPods – https://CourseCreatorsHQ.com/goodpods (mobile only, download the app first) Clubhouse Connect with me on Clubhouse for FREE masterclasses at @JulieHood. Website https://www.CourseCreatorsHQ.com Facebook https://www.facebook.com/CourseCreatorsHQ Instagram https://www.instagram.com/CourseCreatorsHQ Twitter https://www.Twitter.com/CourseHQ
As content creators, we share our content with our audience, but we share content from others as well. One of the biggest challenges we face is how to curate content for social media that they will want to engage with. Benjamin Dell is the founder of Missinglettr, a social media platform that helps content creators find the best ways to share their content on social media. Read more HERE
Digital Marketing Legend "Srinidhi Ranganathan", Founder and CEO of http://firstlookai.in/ leaks the secrets of Artificial Intelligence in Digital Marketing. Watch the world's most secretive tutorials and videos here:
Wow, we didn't expect that. On Monday Facebook and Instagram were down, for hours.After last week's episode where we talked about the challenges around social media posting, were I made a commitment to create all my posts and be ready to go by end of day Monday, well I was derailed by tech. The outage got me thinking about social media and how we don't really own any of our followers, connections or friends. They could in theory go away all of a sudden and where would that leave us? SOLWhile I already drive people from my social media platforms to my email list with irresistible offers, I had the epiphany that I need to focus more on that strategy. What are you doing to move your fans from social media to your email list?I hope you enjoy the episode.If you have any questions or feed back please contact me janet@breakawayllc.comHonorable mentions in this episode:Last weeks episode on Social Media Posting E88Check out the Break RoomZoom PartyJoin me for the Email Marketing and Automation WorkshopSign up for a free trial of Missinglettr
Figuring out what works on your social media platforms is a personalized process. There is not a single solution for everyone. In this episode, Benjamin from social media scheduler Missing Lettr imparts his wisdom on the topic of maximizing exposure and traffic for your social media content. - Do a ton of experimenting! - Embrace the concept that you don't need to be doing everything. Focus on 1-2 areas at a time. - Don't be afraid to share others' content. Make this a part of your overall strategy. - Hashtag advice included!
Think of bite-sized content as snackable content, something your audience can interact with quickly and still come away with something truly valuable. I love bite-sized content! Sometimes you have a free minute and you get to use it well when your favourite influencers deliver a bite-sized content. That's the same for your audience. Actually, they might sit down for an entire hour and consume and engage with hundreds of bite-sized content in that hour. Get in on that action! Produce bite-sized content: images and micro videos of tips and advice your audience will appreciate! And the best thing about this is your bite-sized content already exists in content you already have. Just repurpose! Some bite sized content ideas you can share are: •Your top tips in short bursts (videos, memes, audio) •Product how to's and walkthroughs •Highlight blog or podcast episodes •As a way to promote larger campaigns, giveaways, online events, etc •extra light bites to your audience, such as GIFs, meme Bite Sized content Tools •Lumen5 https://www.jdoqocy.com/click-9263589-13929968 •Wave https://wave.video?ref=lindareedenever5&utm_source=lindareedenever5&utm_campaign=Wave.video+Affiliate+Program&utm_medium=affiliate •Animoto https://shareasale.com/r.cfm?b=956805&u=1499425&m=67883&urllink=&afftrack= •Missinglettr https://goo.gl/Q5gcSk •Canva https://canva.7eqqol.net/ZGaRQ •Headliner https://make.headliner.app/referral/linda_F9Qt7U •Wordswag http://wordswag.co/ •Filmora & Flimorma Go https://shareasale.com/r.cfm?b=1530677&u=1499425&m=44487&urllink=&afftrack=0 Bite-Sized Tips Regram/Retweet/Repost snackable content to save time and promote engagement. Keep content fresh by using content surrounding current events, national holidays, and major sports events. Mix it in with your other content Come and join us in the Marketing Circle for more tips and tricks: https://lindareedenever.com.au/the-marketing-circle/
Think of bite-sized content as snackable content, something your audience can interact with quickly and still come away with something truly valuable.I love bite-sized content! Sometimes you have a free minute and you get to use it well when your favourite influencers deliver a bite-sized content. That’s the same for your audience. Actually, they might sit down for an entire hour and consume and engage with hundreds of bite-sized content in that hour.Get in on that action! Produce bite-sized content: images and micro videos of tips and advice your audience will appreciate! And the best thing about this is your bite-sized content already exists in content you already have. Just repurpose!Some bite sized content ideas you can share are:Your top tips in short bursts (videos, memes, audio)Product how to’s and walkthroughsHighlight blog or podcast episodesAs a way to promote larger campaigns, giveaways, online events, etcextra light bites to your audience, such as GIFs, memeBite Sized content ToolsLumen5 https://www.jdoqocy.com/click-9263589-13929968Wave https://wave.video?ref=lindareedenever5&utm_source=lindareedenever5&utm_campaign=Wave.video+Affiliate+Program&utm_medium=affiliateAnimoto https://shareasale.com/r.cfm?b=956805&u=1499425&m=67883&urllink=&afftrack=Missinglettr https://goo.gl/Q5gcSkCanva https://canva.7eqqol.net/ZGaRQHeadliner https://make.headliner.app/referral/linda_F9Qt7UWordswag http://wordswag.co/Filmora & Flimorma Go https://shareasale.com/r.cfm?b=1530677&u=1499425&m=44487&urllink=&afftrack=0Bite-Sized TipsRegram/Retweet/Repost snackable content to save time and promote engagement.Keep content fresh by using content surrounding current events, national holidays, and major sports events.Mix it in with your other contentCome and join us in the Marketing Circle for more tips and tricks:https://lindareedenever.com.au/the-marketing-circle/
To watch George Asprey on stage is to be transfixed: he is ‘passion for work' personified. His commitment to bring that same enthusiasm to every area of his life has lessons for us all. Yet despite the positivity that follows George like an aura, he, as the rest of the world, could not escape the fallout that COVID-19 coughed and spluttered to our doorsteps. When the stage was ripped from beneath his feet (he plays Scar in the Westend version of Disney's The Lion King) he did what all Buddhist Millionaires are inclined to do: he embraced the challenge and refused to fret. If Covid has turned your world upside down and it is difficult for you to stay positive, then this episode is for you. I hope you enjoy the brilliant George Asprey as much as I enjoy interviewing him. If you ever get a chance, when the world ‘reopens', try to get to London to see him on stage. As ever, thank you for taking the time to listen and please, please, please share this podcast with someone that you think could benefit. Love. Matt
“Only when the last tree has died, The last river been poisoned, The last fish been caught, Only then will we realise that money can't be eaten.“ The above Cree Indian proverb inspired me to invite the latest guest onto the Buddhist Millionaire Podcast. Italian born Alessandro Saba is the personification of eclecticism. He has been many things: massage therapist, yogi, martial artist, movement coach, world traveler, cook, waiter, eternal student… the list goes on. His latest iteration chimed with a chapter in my book ‘How to be a Buddhist Millionaire'. In the chapter I talk about money as an illusion, a symbol. I propose that our unquestioning slavery to it has caused us to lose touch with the most essential elements of ourselves and all that surrounds us. As I scrolled through my Instagram feed one day, I came across Alessandro's ‘Garden and food journal'. (Link at the bottom) It shows the journey of a man, and his wife, as they reconnect with the ‘earth' and in turn themselves. I knew then that I wanted him to share his thoughts with us. There is a lot in this episode that will benefit many people. Take a listen. Enjoy. Please share with someone you know it will help. Love, Matt
The seeds of ‘Buddhist Millionaireship' were sown in me during my time on the '88 Temple Pilgrimage' in Japan. The '88' was the subject of my first book, ‘The Hardest Path' and is inseparable from my second book, ‘How to be a Buddhist Millionaire.' With that in mind, I thought it was right and fitting to re-share an interview I did for ‘Hay house radio' about ‘The Hardest Path' on this, ‘The Buddhist Millionaire podcast'. I hope you enjoy the interview. Links for Matt: Books: Everything else Like what you hear? Buy me a coffee Links for Podcast Partners: Firense: for Podcasters who want to reach everyone. Missing Lettr: grow you social presence the smart way Book Award Pro: how authors become award winning authors
This episode is dedicated to the memories of all the young people who have lost the fight against depression and taken their own lives. May you finally be at peace. *****************************************
‘Out of the mouth of babes…” Wisdom isn't reserved for the ageing. If we open our ears we can learn a lot from younger generations. Generation Z are the next front-line work force in our society. What a hell of a time it is to come to the gig. In this episode I speak to Sunni Jardine, a young man who is already living the ‘Buddhist Millionaire' ideal during a time when you'd argue it was next to impossible. Amongst other things he tells us how to go after what you want (despite ‘pushy' parents) and how to find the courage to carve out the life you desire. This episode is for Gen Z'ers, parents and anyone who wants to foster an attitude of Buddhist Millionaireship' in the next wave of workforce, aka: ‘our kids'. Enjoy and please share with someone you think will benefit from what he has to say. Links for Matt: Books: Everything else Like what you hear? Buy me a coffee Links for Podcast Partners: Firense: for Podcasters who want to reach everyone. Missing Lettr: grow you social presence the smart way Book Award Pro: how authors become award winning authors
It's a privilege to meet such an array of fascinating people through project “Buddhist Millionaire” and this episode I'd like to dedicate to the late, great Martin Ashton. In this episode I speak to Muppet, puppet Monster Creator, the brilliant Steve Allen. Steve's portfolio includes work for The Jim Henson Creature Shop, Disney, The BBC, 20th Century Fox and The Magic Circle. Watching Steve work, you quickly realise that he is the last of a dying breed: a master technician in his field. His passion for what he does qualifies him as a BM. In this episode he takes those of a certain age back to their childhood with some amazing stories (The Muppets, Fraggle Rock, Labyrinth) but also highlights the problems of an industry that can be as brutal as it is creative. In this raw and honest interview he gives those who may have lost faith in chasing the ‘creative dream' hope, hacks and wisdom earned from the front line. Enjoy. (ps listen out for the 'special guest') Links for Steve Links for Matt: Books: Everything else Like what you hear? Buy me a coffee Links for Podcast Partners: Firense: for Podcasters who want to reach everyone. Missing Lettr: grow you social presence the smart way Book Award Pro: how authors become award winning authors
Thinking of creating a funnel without the fuss?
I've done lots of interviews over the years. This one is up at the top of my favourites list. Mike Clerk is the epitome of ‘Buddhist Millionaireship'. This is a man whose wisdom is forged from experience, commitment, passion and one pointed concentration on developing his craft. We swear a bit- not much- so be warned. (Two Scots in a room: what do you expect?) Watch out for the exclusive ‘sneaky peak preview' of his new single: ‘The air in here' at around the 45 min mark. (Not even just a preview. Mike let us have the whole track!) So sit back, listen, enjoy and please please please share this with someone you think might benefit from what Mike has to say. ------------------------------------------------ Links for Mike Get the album: The Scotsman session: YouTube channel: Links for Matt: Books: Everything else Like what you hear? Buy me a coffee Links for Podcast Partners: Firense: for Podcasters who want to reach everyone. Missing Lettr: grow you social presence the smart way Book Award Pro: how authors become award winning authors (This episode is dedicated to my daughter who is 23 on the 19th Feb, the day Mke's new single is released. Happy Birthday India, I love you. Dad. ❤️❤️❤️)
Selina Lamy is one of the eleven ‘Buddhist Millionaires' I interviewed for the book ‘How to be a Buddhist Millionaire'. For those who are new to this concept, you neither have to be a Buddhist, nor a millionaire, although you may. What is essential is that you are enjoying meaningful profitable work of which you are passionate. Selina Lamy is one of those wonderful people. In this episode we discuss: Windswept and broiling: the luxury of having time to enjoy your life The courage to say ‘No' Dealing with the ‘Messy Middle': how to get through those difficult times when transitioning from the life you have to the life you desire And much more... In the interview I promised I would leave links for Selina's website. I've also left one for the book, below. Thanks so much for listening. Please like, subscribe and share with someone you think could benefit from hearing this. Help us spread the idea. Matt
We talk about some more advanced social media topics with Ben Dell, Founder at Missinglettr, HeySummit, HelpShelf and OnboardFlow. There are so many ways to amplify your social media, yet most businesses stop at just posting. We’re going to talk about some ways to do this and how it can really help your business. Is content curation still an effective strategy for social media?What role do influencers play in social media, and how can a small business take advantage of using influencers?What is the importance of social media driving traffic to your website?Why do you need to post about the same content multiple times on social media, and over what period of time?Why is it important for your social media posts to be shared, including by people you don’t know?How can you leverage a community to help you share your social media content?What role do hashtags play in content discovery and promotion? How do you find the right hashtags?What is the most important thing a small business can do to improve their social media effectiveness? You can find out more about Ben Dell at https://twitter.com/bendell and https://missinglettr.com/
Listen in as Kim Beasley interview Benjamin (Ben) Dell, who is the founder of several SaaS companies (Missinglettr, HeySummit, HelpShelf and more recently OnboardFlow). Ben is passionate about empowering businesses and brands with tools that help them succeed. This podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy Support this podcast
My Future Business Show Interview With BEN DELL#BenjaminDell #Missinglettr #MissinglettrPostBoxHi, and welcome to the show!On today's My Future Business Show I have the pleasure of spending time with founder of Missinglettr, Missinglettr PostBox, HelpShelp, HeySummit and others, Mr. Benjamin Dell talking about what it takes to start and run a business like Missinglettr Postbox.I've been fortunate to have followed Ben's work from the beginning, and I've purchased almost all of Ben's products including those mentioned above. All of which I use as part of my day to day business.On today's call, Ben not only shares insights into how he got his start in business, which is not how you might think, he also gives us a glimpse into how he develops new products and then releases them to the marketplace.During the call, Ben and I talk about his latest product called Missinglettr PostBox, which although has a similar name to his original Missinglettr product released a few years ago, is a completely different product with different functionality. In essence, Missinglettr PostBox is a new way for you to connect with a community of likeminded people who find your content through MissingLettr PostBox, and share it with their audience.Instead of trying to explain in detail how this works in writing, I have added Ben's recent Appsumo Webinar video below where he explains in detail how the platform works.The thing that I took away from the call, was how Ben doesn't like to get his audience involved until the product is at a minimum viable product stage, at which point, he then he actively seeks out their feedback on how they actually use the product he has created such that he can make it even better for the end user.There is lots to unpack on this call, and it's a great start for anyone who not only wants to know how Ben works, but also what it takes to make software that makes a difference to people's businesses.To learn more about Missinglettr PostBox, or to contact Ben directly, click the link below.
Benjamin Dell, Founder at HeySummit appeared on the Launch Legends Podcast and shared his experience how he did multiple product launches on Appsumo and details of his most successful launch.
Hoy, como ves, te traigo una nueva entrevista. Y es que, pensando en mis actuales mentorizados, que ya están en el punto de empezar a compartir contenidos en redes, me hago consciente de sus necesidades formativas actuales, que quizás sean muy parecidas a las tuyas. Dime si te haces preguntas como estas: ¿Hay que publicar en redes sociales? ¿Es suficiente con publicar en redes sociales? ¿Qué puedo publicar? ¿Con qué frecuencia? ¿Cómo me organizo? ¿Qué herramientas (gratuitas y de pago) puedo emplear para programar mis publicaciones y hacer esta tarea más llevadera y gestionable? Si tú también tienes estas dudas, este episodio es para ti. Y para empezar a dar respuesta a estas preguntas, me he traído al podcast a Ana Díaz del Rio, conocida como Marketiniana en el sector. Ana en concreto es experta en ayudar al sector de la moda a ganar visibilidad que se traduzca en ventas. Como experta en marketing de moda, Ana domina las redes sociales y su lenguaje. Y además, es compañera de mi grupo mastermind; es la otra malagueña de mi chupipandi de emprendedores digitales. Y también de esto te hablamos emocionadas justo al final de la entrevista. Escucha con papel y lápiz, sobre todo el apartado de las herramientas, pues Ana comparte unas cuantas fundamentales para facilitarte la presencia en redes sociales. Verás que no es un estar por estar y que encontrar el equilibrio entre la autenticidad y la estrategia es todo un arte. Dale al play y ¡disfruta la entrevista! Enlaces de este episodio: · Web de Ana Díaz del Río: https://www.anadiazdelrio.com · Asana: https://asana.com/es · Toggl: https://toggl.com/ · Metricool: https://metricool.com/es/ · Missinglettr: https://missinglettr.com/ · Planoly: https://www.planoly.com/ · VSCO: https://vsco.co/ · Continual: https://apps.apple.com/es/app/continual-for-instagram/id1162149611 · Hootsuite: https://hootsuite.com/ --- Send in a voice message: https://anchor.fm/hoy-es-un-buen-di/message
On this episode of SaaS Boss show I interview Benjamin Dell, a founder of a number of SaaS startups like Missinglettr, HeySummit, HelpShelf & OnboardFlow (two of which were acquired). We talk about how to build a profitable SaaS business and discovering the type of founder you are. Today we talk less about the business and more about you, the creator of that business, and how you as the founder think of and approach your role. Things we discuss: Work out where you add the most value / what you’re ‘excellent’ at. Developing the confidence to articulate the above both internally and externally. Building a plan based on the above, defining the ideal structure of your future business and then work backwards from there. Be careful about the advice you listen to - including this! Care deeply about forming your own conclusions about how you work most effectively. Rinse and repeat - this should be a lifelong obsession. -Connect with Natalie on Facebook -Join SaaS Boss Facebook Community
So, you’re putting on a virtual event. Or maybe you’ve had to move your conference to a virtual one? In recent episodes I’ve talked about the gear and tech of broadcasting your virtual conference or event live. But what about hosting the event - sign ups, managing speakers, and more. I’m so excited to have Ben Dell on the show, the founder of HeySummit, the premier virtual summit out there - used by friends at AgoraPulse and Ecamm Live. I met Ben back in 2015 in Manchester at a conference I was speaking at - New Media Europe. He had just set up social media tool, MissingLettr. Join us as we talk about the importance of virtual events, and how HeySummit can help you. Show notes: iag.me/48 (iag.me/48) Please Subscribe!Don’t miss an episode! You can subscribe on other podcast players (https://podfollow.com/confidentlive/) . The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing. It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
Hey there podcast family, welcome to episode 53 of the Small Business Made Simple Podcast and HAPPY NEW YEAR. 2020 is here! As a young girl, I was born in the 70’s, I remember thinking about 2020 a lot! Dreaming, wondering what my life would be like THAT far into the future. And all of a sudden it’s here …. I’m not sure I could have ever imagined my life would look like it does, the good, the bad and the sensational .. but I do have really strong memories of thinking about 2020 as a kid. How about you? Anyway, as usual thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! If you’re a first time listener, super super welcome, I am so pleased to have you here. I am your host Jenn Donovan, and, it’s my job, via this podcast, social media and everywhere else actually, to make your business life simpler. Business can be lonely and hard and complicated and it’s hardly ever easy, but it should be simple or at least simpler, so that’s my commitment you to on the Small Business Made Simple podcast! One way I help to make your life simpler is by having a group of like-minded business owners all in one stop. To ask questions, get answers and enjoy the journey of business! If you haven’t joined the Like Minded Business Owners Facebook Group, then hope over there after this episode and join! Simply search Like Minded Business Owners in Facebook or come to the show notes for the like. Show notes are at www.socialmediaandmarketing.com.au/53 www.facebook.com/groups/LikeMindedBusinessOwners Every week for the past year I have put out a podcast – so there’s 52 already. Many of you probably either podcast yourselves (if not you should and that’s a future episode) or at least write blogs consistently – hopefully weekly – be at least consistently. There’s a lot of time and effort and energy that goes into creating consistent original content like this. A LOT OF WORK. So, it doesn’t really make sense to do it, market it once or twice and more on to the next one. It’s a pattern I see consistently with content creators. They are great at creating content – that’s their jam – but they miss out on so much traction not repurposing enough or often enough. Which is what has inspired this episode – 11 ways to repurpose a single piece of content – plus lots of tips and tricks along the way. Why repurpose? Well because, despite what some believe, not everyone sees everything you put on social media or opens every piece of email marketing you send and therefore putting it under their nose more than once is necessary to build traction, build movements and build your expertise. If they don’t see it or read it or watch it, they won’t know how brilliant you are! So, let’s dig in:: SUBMIT TO MEDIA OUTLETS FOR FREE PR This is probably the least obvious and is the one that needs the first thoughts. For a media outlet to pick up your content, you need several things, but original content is probably one of the most important. So, before you publish you blog on your own platforms etc, consider submitting to media outlets for some free PR around your business and expertise. If you’ve never done any free PR before, have a listen to episode 14 – www.socialmediaandmarketing.com.au/14 where I chatted to PR expert Jules Brooke. PR can do wonders for your business, your expertise and your bottom line! And plus, if you do get something published – you can repurpose that will all the suggestions below again! SHARE ON SOCIAL MEDIA No matter what platforms you are on – once your blog or podcast is published on your platform, share to social media. Write an engaging couple of lines which leads to a call to action – e.g./ click here to read more and share the heck out of it on social media. CREATE A SHORT VIDEO Video is king. He has been for a while now, and this is a great way of getting some video out there. Either record yourself talking about one or two important points mentioned in your blog or podcast and post on social media. Again, with a call to action following. If it’s a podcast you are repurposing, you can create your own videos from the audio (if you publish your podcast on YouTube you could do a screen cast of a section). Again, repurpose on social media. Tools for doing short videos, that I use and are fabulous, are Loom, Wavve and Headliner – links to all these are in the show note. LINKEDIN ARTICLE LinkedIn has a platform for publishing articles. Apparently Sunday is the best day for traction on these! Go figure! Simply cut and paste your article into LinkedIn, create a banner, put a call to action at the end (which might be “come to my website to read more great articles or listen to my podcast here). Now if it’s a podcast you are repurposing, I am assuming you are doing show notes. It’s the show notes you’d tailor a little and cut and paste as a LinkedIn article. Of course, doing show notes is already another way of repurposing your podcast! EMAIL YOUR LIST Holy cow. Do you forget to do this? So many small business owners I speak to don’t have an email list. I cannot repeat often enough how important an email list is to your business. If you don’t have one – please make 2020 is year you’ll put lots of time and effort into building one. Email your list with your blog. There’s many ways of doing this – but there’s two I’ve used in particular. First one, a short email, introducing the blog a little, maybe sharing the first two paragraphs and then a simple call to action of “click here to read on”. The second is more of an engaging email that talks about the subject of the blog or podcast, a little longer, has a longer “hook” and is probably a little more, in my opinion, personality packed. It still has, of course, a call to action. For more on email lists and there importance – listen to episode 9 and 10 – links in the show notes at www.socialmediaandmarketing.com.au/53 www.socialmediaandmarketing.com.au/9 www.socialmediaandmarketing.com.au/10 USE STORIES Stories – Facebook Stories, Instagram stories – it’s where the eyes are at, at the moment on social. Canva has some great templates for stories, as does my fav app – StoryArt – links for those are in the show notes. Create stories, and again, have a call to action in them. I’ll go out on a limb and say if you’re not doing stories, you are definitely missing out on eyeballs. LONG FORM SOCIAL MEDIA Number 2 was about sharing on social media but 7 is more about sharing a story (not like stories about but a story) in long form to engage the reader. Humans interact with humans. We get to know, love and trust someone when they give us more than a “read this” on social. Take the topic, share something around it that might be around the purpose of why you wrote it. Or what’s in it for the reader if they do read or listen? PS – if you write a good email – this sometimes can be repurposed here with a few changes. TURN INTO A WEBINAR OR FACEBOOK LIVE This one might take you out of your comfort zone or indeed might not be appropriate for every episode – but definitely worth considering. I turned 4 of my podcasts into webinars last year which extended my audience 10 fold. If you don’t have webinar software (Easy Webinar, Go to Webinar, Zoom) then maybe consider a Facebook live. Nothing says expert like putting yourself out there live with live interaction with your audience. Encourage questions … Have a call to action. You’re getting this right, you ALWAYS need to be leading your audience to the next step – don’t leave them guessing, show them EVERY TIME what you want them to do next. SHARE INTO FACEBOOK OR LINKEDIN GROUPS If your article or podcast has something in it for the reader/listener (which is clearly does) then think of ways you can share that content into groups. Look for groups that have specific days to share content – like #episodemonday or #tipstuesday etc etc. They’re out there – use them to your advantage. My Facebook group – Like Minded Business Owners, has #sharingmonday and #offerthursday – you can repurpose on those days in my group. Not a member, better join in the fun then! PINTEREST Pinterest, that social media platform that’s really a powerful search engine that we forget about. If you write blogs or have a podcast – you should be looking at Pinterest. It’s something I am going to invest in, in 2020 – no doubt I will be sharing my results as the year goes on. For me, it’s something I’m going to outsource I think, my plate’s a little full – but I will let you know how it goes. I’d encourage you to investigate yourself. If you want the name of my guy (who’s an awesome gal), let me know and I’ll pass on those details. BTW, I have a Pinterest episode coming up real soon, with an expert guest. Subscribe so you don’t miss that one! QUOTES FROM BLOG/PODCAST FOR GRAPHICS My absolutely, hands down, favourite platform for creating graphics is Canva. Pull some engaging quotes from your content, make them into a graphic and share on social media. One of the simplest ways to repurpose your content. Of course, with a call to action! So that’s my 11 ways to repurpose 1 single piece of content. WOW! I hope you are impressed but more importantly, I hope I have inspired you to repurpose, repurpose, repurpose! There’s lots of other ways to repurpose content, perhaps not all your content, but definitely a good lot of it. Share on platforms such as Missinglettr, Medium, Quora, Slide Share – links to all those are in the show notes Build an infographic from the information – perhaps on Piktochart or Canva – again links in the show notes Share on any stats on twitter – twitter users loves stats! Create spin offs from your blog. Perhaps there’s a subject you touched on a little in your piece of content that could be a piece all unto itself! So, there you have it. All the ways I can think of on the at the beginning of 2020 to repurpose your content. If you can think of another or actually do another, let me know. Send me a DM on Instagram or put it in the group Like Minded Business owners or just send me an email jenn@jenndonovan.com.au – I’d love to hear about them! So, just to wrap up, here’s the 11 again:: Get published - Free Media PR Share on social media with link Video, Video, Video LinkedIn article Email your list Share in stories Long form posts – tell me a story Turn into a webinar or Facebook live Share into Facebook or LinkedIn groups Make graphics with quotes and share on social media Pinterest That’s all for episode 53. Let’s hit the ground running in 2020 …. Make repurpose your word for the year perhaps! Big love my podcast family .. I’ll be back next Thursday with a special guest to chat about finding the right Social Media agency, if you’re looking to outsource your social media. It’s a good one. If you’re enjoying this podcast, don’t forget to subscribe so you never miss an episode and share this with a friend. If you’re still in gift giving mode, I’d love a rating and a review. Those things are like gold for podcasters like me! It would mean the world. PS – you can leave more than one rating and review – just saying! But that is all for Episode 53. I’d love to connect with you all on social – so let’s get social on social – I’m on all the platforms, so let’s do that! …….. and remember small business peeps, as my opening song says, there’s no point in dreaming small!
In this episode, we talk to Ben Dell who is the founder of multiple SaaS companies including MissingLettr. We talk about how important it is to find the things you are good at and what you're passionate about rather than believing you are the only one who can complete the task at hand. Might sound cliche, but he is also a firm believer that all lessons he has learned in the past, whether good or bad, has to lead him to the man he is today.
Benjamin Dell is a fascinating guy. I chatted with Benjamin at the recent SaaStock tech conference (as you can tell by the noise in the background - apologies!). Benjamin is the founder of several very cool SaaS companies, including OnboardFlow. He is also CEO at Missinglettr (a social marketing automation company that automatically creates 12 months worth of social content for each blog post you publish). He previously owned a web agency for over 10 years (acquired). Show notes here.
Hey there, welcome to episode 42 of the Small Business Made Simple Podcast. Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them! Today’s episode is brought to you by my brand new, almost can’t hold in my excitement, course Facebook Ads for Beginners. It’s been many hours in the making, but it’s here and today is launch day. I will be talking all things Facebook Ads on this episode, so keep listening, but if Facebook Ads is something you’d like to try for yourself, or you’d like to learn more about (and you’re kinda just a beginner), then stick around. I’ve got a great offer for you! I get to talk to so many small business owners, in rural areas and in the city and I know 2 things for sure. Firstly, they realise there’s power in using Facebook Ads to sell their wares and services or to engage with their audience or to bring in new prospects, and secondly, they know they need to know this stuff. BUT, what I also found is that there’s a whole lot of either “boosting button” pressers out there or small business owners who just don’t know where to start when it comes to Facebook Ads – they might have looked, and things just look too hard. Hence the reason for today’s podcast and frankly, my new digital course. But before I get started, let’s do the Discovery of the Week. THIS WEEK’S DISCOVERY! I always find it funny how someone can mention something new to you and then all of a sudden you are hearing about it and seeing it everywhere. It could be good marketing – or the red Mazda theory – you know the one when go buy a new car and then the next day everyone on the road seems to have the same car as you, but you didn’t notice yesterday? Well, this week’s discovery of the week has a bit of that in it. Last week I had a lunch date with the wonderful Mell of Starfish marketing, and she mentioned it, then Kerry Anne Nelson had a post about it on LinkedIn and then someone mentioned it in a chat group and so on and on it’s gone. So, what is it? It’s called, Missinglettr. It can be found at missinglettr.com (and it’s missing the second e). If you write blogs, you are going to love this. Missinglettr turns each of your blog posts into a 12-month social campaign, which is then dripped out to your social channels. Each campaign is designed to engage with your audience and drive traffic back to your site. Repurposing content gets my heart – I love tools that help repurpose content. Blogs are a lot of work and to just put them on your website seems silly – you need to repurpose, repurpose, repurpose! Missinglettr can help! It’s only new to me, so I haven’t got any experience or analytics to report back to you about, but I have signed up in the past week – so I will let you know how I go. Or if you already use missinglettr, head into the Facebook group – Like Minded Business Owners and let everyone know about your experiences there. As always, just a little disclaimer, my discoveries are just that and I am in no way affiliated with any of them but promise to tell you if I ever am. I just love them and from the response of my listeners, you guys, you are loving them too! Hey and if you have a little discovery, or something you use in your business that you’d like to share, please do so. Email me at jenn@jenndonovan.com.au or tag me @smallbusinessmadesimple. I really love to know what tools you use to help make your life simpler! FACEBOOK ADS FOR BEGINNERS Facebook isn’t just powerful—it’s flexible. No matter what type of business you run, it has enough different marketing options that you can tailor your marketing efforts to fit your business, your budget, and your time constraints. Yes, it can take some time to get to know all of its features, but it’s worth it. If Facebook is not a current part of your marketing campaign, it should be. Facebook Ads vs Boosting Here’s what I know (from a lot of you), the boosting button is easy, the Ads platform is not and therefore boost gets the love. I totally understand. But I want you to promise me you will stop touching that boost button. It’s not evil but it’s not good either. Boosting a post is pretty much telling the Facebook algorithm, I don’t know what I’m doing. It’s a “throw spaghetti against the wall” approach. Will it work? Maybe. You might get some wins, just like some spaghetti will stick, but most of it will fall flat and fail. Module 6 of my course goes through boosting vs Facebook ads and steps you through what boosting is really doing and how your money acts on the platform when you boost. So, when it comes to Facebook Ads, here’s some bits of wisdom I’ve learnt along my journey and that of my clients. (a) Assume nothing, test everything If you are wondering whether this image will work better than that image, you can ask a prospects, your staff, your partner, a test group, but the truth is that you couldn’t possibly know which ad will give you better results until you test them. We’re humans, we’re complicated like that. So, when you’re getting your ad creatives together, ad copy, photos, videos etc, it’s best practice to set up 2-4 ads with different creatives and/or different audiences. This is the only way you’ll be able to work out what works. (b) Start with the end in mind If you listened in episode 32, Facebook Ads – 3 Mistakes we need to stop making, you’ll remember this one well. Start with the end desired result and work backwards. If I wanted to have my new eBook Ultimate Guide to Facebook Ads downloaded 100 times each month, and I know that 50% of people who land on my landing page that asks for your email address sign up, then I need 200 leads to go to my landing page for a conversion rate of 50%. If I average, on a Traffic objective ad, a $1.50 per click, and I need 200 people clicking to get 100 downloads, then my budget has to be at least $300. I also know that 10% of people who see my ad, click. So, I need 2000 people to see my ad. That’s what start with the end in mind looks like. (c) Great offers sell without selling If you have a good offer in place, you have more chances to create an ad that pays off. That’s a fact. Just think about it. Which offer is more attractive? 50% off Winter Jumpers or Like if you’d wear it! Every purchase feeds 7 shelter dogs. Which would you click on? Even though a 50% OFF deal is great, it doesn’t compare to the implied mechanism used by the second offer. The simple fact of feeding seven dogs will entice you to buy the shirt, especially if you are dog lover. You won’t even think you’re buying a shirt. That’s just a plus. In your mind, you’ll be helping seven poor dogs to survive. And that’s what great offers do. They sell without selling. Now, I’m not saying you should start a charity to start selling on Facebook. No. What I’m saying is that you need to find a way to sweeten your offer—and do it in a way people don’t feel you’re selling them something. Great copy doesn’t seem like an ad, it seems like a favour”. Remember, people don’t like being sold, but they love to buy stuff. Set aside some time to tinker around, start a few test campaigns, and see what happens. Like anything, it takes practice to get good at it. My advice: get started now. When’s the best time to plant a tree, 20 years ago, when’s the next best time – TODAY. Now if you’re interested in my brand new, just released today, Facebook Ads for Beginners course. Let me tell you a little about it. It’s a 9-module course. That might seem big, but you can conquer it in a day. I take your hand and I walk you through, step by step, not on the actual Facebook Ads platform, but also goal setting, starting with the end in mind, your client avatar and SO MUCH MORE. This is truly a labour of love. My mission is to help as many small business owners as I can. This course is purely built on that core value. I am so tired to small business owners not using the platform because they don’t know how. THAT ALL ENDS TODAY MY PEEPS, today! So just quickly, the modules are Welcome Targeting – who is your who and what do you want to be famous for? (super doper important) Let’s start to the beginning – setting up your Ads Manager Account and your Facebook Pixel (don’t turn green, I literally walk you through it!) Understanding the algorithm Strategy – let’s set some goals Choose Your Ad objective – boosting vs Facebook ads and the most comprehensive look at the objective you have ever seen (seriously…) Choosing your Audience, Placement and Budget Writing engaging copy, and Final words and pulling it altogether Sound good? I hope so! If you’re interested, I will be hosting a FREE webinar all about Facebook Ads that you can join me on – just go to … to register (link is in the show notes) Otherwise, if you’re a go getter like I know so many of you are, the cart is open now, you can go and purchase the course, and get started RIGHT NOW. There’s no waiting. Just purchase, login and start getting your Facebook Ads done! To purchase the course or to learn more – go to www.socialmediaandmarketing.com.au/facebook So, the price? Well, I have a super offer for you if you’re listening to this in real time – so mid October 2019. I have made the price super special for my Foundation Members. For those who are action takers, lifelong learners, and in my world you will be the first group to ever purchase the course, I feel that that deserves extra love. So, if you purchase before the end of October 2019, so the 31st of October, before the doors close on the course, you will get the special Foundation member price of $197 bucks. Yep, I kid you not. It will be rising high after that to $397. The next launch which will be in 2020, will be at the price point of $397. So, if you want to save $200, then head to www.socialmediaandmarketing.com.au/facebook now and purchase Facebook Ads for Beginners. You’ll have lifetime access. As the platform changes, this course will update too, and you will have access to those updates, and I have an exclusive Facebook Group for my students of course so they can slip in there and have their questions answered by me or get help from fellow students as well. But if you’re not ready and would just like join me on my webinar all about Facebook ads for some awesome tips and tricks, then join me on ?? and I really look forward to seeing you then. I’ll be back next Thursday with some more marketing know-how and another discovery of course. But that is all for Episode 42. I’d love to connect with you all on social – so let’s get social on social – I’m on all the good platforms, so let’s do that! …….. and remember small business peeps, as my opening song says, there’s no point in dreaming small!
The Top Entrepreneurs in Money, Marketing, Business and Life
Benjamin Dell is the founder and CEO at Missinglettr (a social marketing automation company that automatically creates 12 months worth of social content for each blog post you publish). He previously owned a web agency for over 10 years (acquired). During this time he also launched a number of SaaS startups (two of which were acquired). Benjamin is passionate about empowering businesses and brands with tools that help them succeed.
Ben Dell of MissingLettr and HeySummit joined me, Adam Moody, on the Real World Productivity Podcast to share with Productivity Academy podcast listeners more about his background as a web agency and the move into Saas development. His background has given him some unique insights and the ability to create some amazing tools (I’m a paying user of MissingLettr and recommend it for anyone doing written content production that has a social media presence). We dove into several topics as well as the role of automation in the online landscape today and moving forward and how to look at the best ways to balance content production, quality, automation, and time invested. If you produce any sort of content online, own or help run a business that has a social media presence, or are interested in behind-the-scenes with a SaaS company founder, check out this episode! Check out the full post and more here: https://productivity.academy/podcast/episode-27-automation-with-quality-ben-dell-of-missinglettr-heysummit/ Listen to this week’s show and learn: What anyone starting or running an agency should be focusing on How to best spend your time producing content as a business with an online presence Mentioned in the episode MissingLettr HeySummit Slack Things Intercom Carnegie - biography by Peter Krass --- Send in a voice message: https://anchor.fm/productivityacademy/message Support this podcast: https://anchor.fm/productivityacademy/support
For this podcast, Pamper My Business host, Kim Beasley, will be interviewing entrepreneur Benjamin Dell. Ben is the founder to many startups. Ben is the founder and CEO at Missinglettr, a social marketing automation company that automatically creates 12 months worth of social content for each blog post you publish. He previously owned a web agency for over 10 years. During this time he also launched a number of SaaS startups, two of which were acquired. Benjamin is passionate about empowering businesses and brands with tools that help them succeed.Ben is also the founder of HeySummit. It is pain-free, online summits that deliver. Setup and run an online summit in just a few clicks. HeySummit helps you increase engagement, conversions and revenue for your online summits.PMB Nuggets shared by Ben in this podcast:1. Hosting an online summit can help show your authority in your industry, increase your visibility and generate revenue. The HeySummit platform has been designed to ensure that you deliver an incredible experience for attendees and speakers; whilst also making sure you meet your business objectives.2. HeySummit makes it super easy for attendees to register and discover your content. Build a community, offer viral referrals, giveaways and more!And there's more... Visit the podcast post that has Ben's download: Get in contact with Ben:* Website: https://pmbpodcast.com/009ce* Twitter: https://pmbpodcast.com/52dfb* Facebook: https://pmbpodcast.com/e204eConnect with PMB on social media:* Facebook: https://nolistmarketing.com/542e4* Twitter: https://nolistmarketing.com/7f91d* Instagram: https://nolistmarketing.com/fa70d* LinkedIn: https://nolistmarketing.com/ab1ee*** Featured Sponsor ***Rebrandly is the most comprehensive link management platform to brand, track and share short URLs using a custom domain name. You can even use your own domain name with Rebrandly. Find out more information by visiting: https://nolistmarketing.com/e6f60Podcast editor: Podcast Press – https://nolistmarketing.com/f9e12
Bruce speaks with Gelb about why collaboration across different geographical ecosystems is important and how they're trying to incorporate impact within everything they do at FutureX. https://futurexinnovation.com More about Bruce 24 year old socially conscious entrepreneur, advisor and speaker. Co-Founder of FutureX a community of purpose driven entrepreneurs building companies with scale, profit and purpose, with a mission to redefine the role of business. Find Bruce @brucewalker_ www.linkedin.com/in/brucewalker1/ — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.
How to deal with needing a sick day when you're running a business Show note links: For more on this head to: www.franexcell.com/sick-day-in-business For more information or to apply for The Proactive Pants Mastermind: https://www.franexcell.com/proactivepants Book in a discovery call to see how I can help you: https://calendly.com/franexcell/30min To join my Free Facebook Community for daily mindset tips and tricks: https://www.facebook.com/groups/franexcellcommunity/ Download your Free Procrastination Buster here: https://franexcell.lpages.co/procrastinationbuster/ Make sure you’re following me on Instagram @franexcellcoach How to deal with needing a sick day when you're running a business How do you deal with REALLY needing a sick day when you’re running your business. Too many of us do the hustle, hustle, hustle and feel like we can’t take any time off and that does nothing good for our health...especially when you won’t take a sick day when you’re sick! Or, we feel GUILTY when we do take time off for a sick day which is even worse because you’re trying to relax and get better and you’re sitting on the sofa in and out of netflix, nap, netflix, nap and at the same time full of all the negative thoughts about what you SHOULD be doing instead and how much time you’ve ‘wasted’. Meh! Annoying right? So, a little context for you. I don’t actually get ill very often but last week seriously had other ideas! I shall spare you the gory details but I managed to pick me up a lovely case of gastroenteritis...which lasted much longer than it was supposed to. I was totally wiped out with no choice but to do nothing, and I had a TONNE of things to do. You KNOW I’m ill when I have no appetite, can’t nap OR watch netflix. Horrendous. BUT, I was able to take that time off. Yes I was momentarily VERY annoyed at the situation because I'm human BUT I didn’t panic about things going wrong in my business, or not showing up as much on social media, or not posting any stories on my Instagram...you can thank me for that actually, nobody needed to see that! Yes it would have been lovely to have that time to get lots ticked off my to do list BUT that clearly wasn’t going to be the case and health is wealth people, you have to look after yourself. This is one of the MANY reasons having behavioral flexibility is one of the keys to success. You can waste your time being annoyed and frustrated or re-group and work out a new plan of action If you take a few days off to recover the world won’t stop! I had to shuffle a few things around, have AMAZING understanding clients, had team members in the wings if anything was REALLY urgent and I allowed myself that time to get better. I wasn’t as present on Instagram and my whole business didn’t collapse! BUT, it does highlight something. We’re all human and these things can happen and it’s important to get systems in place that mean we can allow ourselves whatever time we need to heal. From the sick days to the big things that require a little time off, we can put things in place to make sure everything is handled, take the weight off your mind! It's also WAY better to rest and get better than push and procrastinate and produce sub par work anyway right? You’ll actually end up getting more stuff done. Here’s a few ideas, have a think about things you could apply to your own business and get them in place so you can enjoy the sweet Netflix and nap time. Look at your diary and move the moveable! It’s easy to look at things as ‘fixed’ but with a little jiggery pokery and honesty with your clients and audience there will be things that can move. I moved my live podcast recording in my group, client calls and my group call with my mastermind. I would have been no good to anyone in my state so they appreciated the move and the honesty! I also got super honest about what was really ‘urgent’ I also worked a bit at the weekend which I try not to do as a rule BUT meant that I could nap guilt free and still get the same amount done. Have your business ‘processes’ mapped out. If you have regular or key processes mapped out step by step you can hand it over to someone else. Whether it’s short term...or you kinda like it and it becomes a long term thing. I looove me some outsourcing! If things are mapped out you could even ask a family member to help you out if you wanted to! Batching Batching is your best friend. The only thing I don’t batch is my podcast recordings because I do them live but even that might change based on last week, ha! It made me realise I COULD have a few backup batched episodes ready to go. Think about it, you could take one day per month and write and upload 4 blogs, use a tool like Missinglettr to set the promo up to run on autopilot. 1 day of work for one month of content! Ooooh! Team Even part time, or by the hour team members can be a total life saver. All the little things that are on the to do list can be sorted, yes it may cost you a couple of hours but to me that’s worth it for peace of mind and to know I can rest. What can you outsource? My lovely VA does all sorts of things for me that give me the gift of time. Go find yourself your very own unicorn! Make passwords easy On the subject of team keep all your passwords safe and handy with something like Last pass. So instead of people chasing you for various passwords you send them one and it’s all sorted! Set an OOO For the love of all things please don’t be tempted to answer every email that comes through, you will NOT rest. Put an out of office message on either directing them to your VA in an emergency or letting them know you won’t be available for a couple of days. If you’re telling yourself you can’t do this then it’s time to have a look at the wider picture here. You’re human and you need to be able to take some time off or you will burn out. You can do this, you just need to find the way that works for your business, what is it because it will be there! Think about your business model Recurring revenue streams so taking time off doesn’t impact your ability to make money in your business. For so many people they have a belief that taking time off equals losing money but setting up your business with that in mind will really help. What recurring revenue ideas could you implement? What could you automate? Honesty is the best policy Just be honest with the people in your community and with your clients. You’re human and so are they! So many people feel the need to be ‘online perfect’ but reality is very different. You get to be imperfect, you get ot be ill and take a sick day, you get to move things around in your diary, you get to take time to heal, you get to be a human! What else could YOU do in YOUR business to make sure that if anything happens it can still run smoothly and you actually get the time you need to heal? It’s important to take care of YOU first. Body and mind, it’s all linked, you can’t affect one without the other. Make it as easy as you can on yourself. If you know that now is the time to start changing things for yourself and want to explore this further, have any questions or want some accountability to make sure you’re doing the things you need to then please book in a free discovery call so we can see what needs to happen to get you from where you’re at right now, to the successful business owner you know you can be!! Fx
Dies ist der Auftakt zu einer neuen Reihe im Nein2Five-Podcast. Wir stellen euch die Tools und Apps vor, die wir selber benutzen, um Prozesse zu automatisieren. Das Thema heute ist Social Media… Support the show (https://nein2five.de/ressourcen/)
We did it! Success! Also, exhaustion. Instead of getting together and recording a dedicated call for the podcast, here's the raw audio of how we finished the day. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.
Martin talks to Gelb about how to go about thinking of how to price your SaaS product. Article about Pricing Options: https://www.cobloom.com/blog/saas-pricing-models Martin is an experienced business consultant, and learned his trade delivering off the shelf ERP software to the enterprise, including Diageo, Ingersoll-Rand and Rolls-Royce. With a passion for delivering value, and having seen huge business benefits from software led process improvements, co-founding Cobloom with Will was a natural fit. He understands how healthy, profitable software businesses should be run, and the impact a great consultant can have. At Cobloom, Martin uses this experience to diagnose growth problems. He works closely with prospective partners to help them identify which approaches are the best fit - for both the business, and their customers. When away from work, Martin is a keen tennis player, and an avid Wolverhampton Wanderers fan. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.
Today Ben added analytics, Gelb created landing pages, and Lizzie plotted Product Hunt — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.
Things we've done today for Briefing Room: Outreach to Accelerators (2 sales) Re-order items on the room dashboard Add a new content block to a room Send test email Include a title to content blocks Added markdown support so you can add lists and hyperlinks to the text component Created a dot visualiser Don't know what that means? Have a listen :) — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.
It's the end of day 2, and we managed to get our first paying customer! On the product side, Ben's been hard at work building the database, and starting points for Updates, Rooms, and People. Lizzie and Gelb have been working on customer interviews, researching product hunt and speccing a strategy to approach accelerators. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.
Brand? Check. Pricing? Check. Signup? Check. Ladies and gentlemen, we have the makings of a product. Say hello to Briefing Room. From not being able to get into the building, to finishing off their first day, Gelb, Lizzie, and Ben discuss how it went. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.
Rob's the CEO of Kindaba, and the final third of this little experiment. — This was part of the Zero to Revenue Challenge where three founders took an idea, Briefing Room (https://briefingroom.co) from Zero to Revenue in one week in March of 2019. To find out more information, access more videos, and join our open slack team go to https://zerotorevenue.com The founders: Lizzie Brough twitter.com/itslizziebrough Robert Gelb twitter.com/thisisgelb Ben Dell https://twitter.com/bendell What we built: Briefing Room (https://briefingroom.co): A better way to keep investors, stakeholders, and prospects up to date with beautiful dashboards. For Founders by founders. Check Out Our Companies: Kindaba (https://kindaba.com) - The gathering space for families Bold Village (boldvillage.com) - A village of women content writers, social media managers, and assistants that work with exciting companies while studying at university Missinglettr (missinglettr.com) - Missinglettr creates clever social campaigns for your best blog posts, that drive traffic for an entire year Helpshelf (https://helpshelf.co) - HelpShelf combines all of your support resources into one gorgeous widget and then makes sure that it's available when it matters the most. HeySummit (https://heysummit.com) - HeySummit helps you increase engagement, conversions and revenue for your online summits. The sponsors who supported Zero to Revenue Coda (coda.io) - Coda is a new doc that grows with your ideas. People have made Coda docs that do everything from launch products, to scale small businesses, to help them study for tests. Landbot (landbot.io) - Create lead generation strategies that engage and convert. Build personalized conversational chatbots. With Landbot, it’s easy, beautiful and FREE. Milanote (https://www.milanote.com) - Milanote is an easy-to-use tool to organize your ideas and projects into visual boards. Seed Haus Accelerator (thisisseedhaus.com) We invest, at the pre-seed stage, in outstanding founders & pre-founders tackling real problems, in large markets. AnywhereWorks (https://anywhereworks.com) - Forget about commuting, polluting and grey cubicles. There is a more sustainable, inclusive and productive way to work. Work Anywhere.
Ben is the CEO and founder of Missinglettr, HeySummit, Helpshelf, and other startups that he's built and sold over the past 15 years. He's a maker in the truest sense of the word, and he's the 'muscle' for the week. Ben will be responsible for building the product and literally making everything *work*.
Introducing Benjamin Dell who is a Tech Entrepreneur with a broad experience in all aspects of building and running tech startups. Benjamin has a particular interest in the ideation process and a passion for turning bright ideas into a reality. Typically, his focus is on creating new markets or disrupting already existing ones. With his beginnings firmly entrenched in the web development world, marrying business ‘sense’ with the ability to understand underlying processes is a core strength of his. TOPICS DISCUSSED IN THIS PODCAST EPISODE: (02:26) Blogging and driving business to your website (06:07) Gaining more features (10:00) Knowing how to promote your business (13:40) Being honest and natural in Blogging (15:00) Being more unique – the tools (21:19) Building new features (23:34) Be more ambitious (28:00) Social media is incredibly crowded so it is all about the quality (28:40) Content Marketing – How to address it HEAR MORE ABOUT BENJAMIN DELL: Benjamin Dell is the founder and CEO at Missinglettr (a social marketing automation company that automatically creates 12 months’ worth of social content for each blog post you publish). He previously owned a web agency for over 10 years (acquired). During this time, he also launched a number of SaaS startups (two of which were acquired). He is passionate about empowering businesses and brands with tools that help them succeed. FAVOURITE QUOTE TO SHARE WITH THE WORLD Luck is what happens when preparation meets opportunity. Things won’t happen unless you make them happen. ONE BOOK YOU SHOULD READ Carnegie by Peter Krass CONNECT WITH CANDICE Website CONNECT WITH SASHKA Facebook Instagram Pinterest Twitter LinkedIn Want to be a guest on the podcast? Apply to be featured on the No Name Brand Podcast here. SUBSCRIBE ON
Today, I'm talking with Benjamin Dell, the Founder of MissingLettr, a social marketing automation company that automatically creates 12 months worth of social content for each blog post you publish. I first came across Ben when he was putting together an online conference with over 100 speakers. What blew me away wasn't just the scale of the conference, but the fact that he put it together and built a platform to host it in just months. Ben is a great example of a founder who is not just productive but also effective. He has used tight deadlines to force him and his team to focus on what matters most and today he shares what that looks like behind the scenes.
Today we have an episode that deals with something very dear to my heart, writing blog posts - like this one! One of the problems that I have is that I write a post like this in WordPress and then publish it. It goes onto the website and I hope that people like you will read it and listen to the podcast episode. However, we're all busy people these days and it might be that you miss this post. I could roll over and accept that you've missed my wonderful content, or I could try to make sure that you see it at some point in the future. That's what Ben Dell's SaaS app, Missinglettr, does...
Today we have an episode that deals with something very dear to my heart, writing blog posts - like this one! One of the problems that I have is that I write a post like this in WordPress and then publish it. It goes onto the website and I hope that people like you will read it and listen to the podcast episode. However, we're all busy people these days and it might be that you miss this post. I could roll over and accept that you've missed my wonderful content, or I could try to make sure that you see it at some point in the future. That's what Ben Dell's SaaS app, Missinglettr, does...
Wondering how to get your blog posts seen in an increasingly crowded online space? If you're serious about standing out from the 2 million blog posts pumped out every day, you're going to need a proper strategy to get traffic to your blog. So we invited Benjamin Dell, founder of social automation tool MissingLettr, to share his tips with us. Listen in now. Show notes can be found at https://foundersconnect.co/podcast/benjamin-dell/
Wondering how to get your blog posts seen in an increasingly crowded online space? If you're serious about standing out from the 2 million blog posts pumped out every day, you're going to need a proper strategy to get traffic to your blog. So we invited Benjamin Dell, founder of social automation tool MissingLettr, to share his tips with us. Listen in now. Show notes can be found at www.foundersconnect.co/podcast
Lead Agent Empire: Real Estate Agent Marketing & Business Management
Are you looking to Level up your real estate business?In this episode, we reveal essential tools and resources to grow your business, stay organized, and reach more clients.Here’s a recap of what we talk about in this episode:Number 1, find a sound customer relationship management system (CRM). Put people into your database and track the interactions you have. Mark has personally used Kunversion and kvCORE – it can do it all! Plus, through your brokerage, you may be able to score a great deal.Number 2, if you are getting a high number of leads, then Mark recommends utilizing Agentology. The service generates an instant lead follow-up solution using genuine connections and proven scripts.Number 3, have a website that you own. That way it will always be there, even if you change brokers. Alessandra likes to design her website using WordPress. Creating your own site with WordPress will be cost-effective.Number 4, Mark uses Calendly to help with scheduling clients. The tool syncs up with your calendar and will automatically show the clients your availability.Number 5, BombBomb, is an online tool to help increase the relationship you have with your audience via a video in your emails.Number 6, Becoming a Zillow Premier Agent brings an array of benefits, especially because so many clients will visit Zillow first when doing an online search.Number 7, Mark uses Rebump every single day. It’s a Google Chrome extension. If you are getting constant leads, people will tend not to get back to you. If you check the Rebump box, then it will automatically follow up with those leads.Number 8, Need assistance adding pages to your website? Landingi allows you to create custom landing pages to convert campaigns into customers. It’s simple and easy to use, even if you have an existing webpage.Number 9, ActiveCampaign, is another CRM. Mark uses it as an email list, but also as a mode to transfer leads. Overall, it’s a complex and elaborate marketing tool for email.Number 10, Canva is a tool to make graphics. Alessandra likes to use it for social media. You do not need to hire a graphic designer when you have Canva at your fingertips. It’s easy to use and doesn’t break the bank.Number 11, Missinglettr helps you reuse social media or blog content. It will automatically turn your blog posts into social media campaigns.Number 12, BoxBrownie is a professional high-quality virtual staging service.Number 13, Matterport, is a powerful all-in-one 3D data platform that lets you turn a space into an accurate and immersive digital twin.Number 14, Have multiple tours in one day? Speedy Route will show you the quickest, most efficient way to take that trip.Number 15, MileIQ tracks your miles for tax write-offs. It may cost $5.99 a month, but Mark wrote off $8,000 on his taxes with its help.Number 16, Waze lets you know how and where to avoid accidents and traffic.Number 17, MoviePass (LOL)Let’s take a look at a few highlights of this episode:[01:55] Do not use an Excel spreadsheet to track your customer interactions. It’s okay to start with the spreadsheet; however, it is going to get hairy very quickly once you start generating more leads and clients.[03:20] Find a service that will qualify a lead as a lead. The service will take out the pressure of finding out if each lead truly is looking to buy or sell a home.[05:20] Video email tools will increase trust in your relationships with clients. Video is powerful and allows you to make a personal connection with your audience. Plus, many tools allow for custom branding. People used to talk on the phone a lot more; now, video can be used to build trust.[09:15] Are you looking to add a page to your website? It should be happening a lot! If you’re not creating pages, then you are missing marketing opportunities. Landingi is a tool that both Mark and Alessandra use.[16:50] Keeping track of your trips between houses for tax purposes can definitely be a pain. MileIQ is an app that gives you accurate mileage reports. You can swipe to record business drives and swipe to record personal trips.[18:45] Find a reliable support system. If you do not have a support system in a significant other, find someone you can be supported by. Links Mentioned:Kunversion: https://kunversion.info/kvCORE: https://kvcore.comZoho: https://www.zoho.com/Agentology: http://www.agentology.com/Wordpress: https://wordpress.com/Calendly: https://calendly.com/BombBomb: https://bombbomb.com/Zillow Premier Agent: https://premieragent.zillow.comRebump: https://www.rebump.ccLandingi: www.leadagentempire.com/landingiActiveCampaign: https://www.activecampaign.comCanva: https://www.canva.comMissingLettr: www.leadagentempire.com/missinglettrBoxBrownie: https://www.boxbrownie.comMatterport: https://matterport.comSpeedy Route: https://www.speedyroute.comMileIQ: https://www.mileiq.comWaze: https://www.waze.comLead Agent AcademySubscribe on iTunesSubscribe on Stitcher*Get all links to each tool mentioned in this episode within the show notes of this episodeFind the perfect gift for your clients, friends, family members, and everyone else at https://rejoy.co/Join our Facebook group at https://www.facebook.com/groups/REGrowthNetwork/
Should Judith segment her newsletter to cover the two distinct areas of interest – low carb and business coaching? Nicola shares her thoughts on the matter! Nicola has some lovely friends staying this week and has decided to go into a joint venture business with the Dad of the family, Peter, which will involve a trip in Spring 2019 to Las Vegas. Judith wasn’t in the mood at all to go back to work on Monday so busied herself instead with some frenzied “spring” cleaning, very much NOT her comfort zone. What’s Fuelled Their Fire? Judith’s got a new notebook for the new term and a new Club 100 client plus she woke from a dream feeling the nudge to start using EFT/tapping with her low carb clients to help them beat the sugar cravings. Nicola’s new major client, SecretArtOfHuna.com, filled her first two workshops which she put down to “low-hanging fruit”. They are working on their third. Focus of the Week Judith received some useful feedback from a newsletter reader that she should ask Nicola for some advice about segmenting her newsletter to cover the two distinct areas of interest – low carb and business coaching. Judith asks Nicola what she would have done with this unsolicited advice and explains her own viewpoint too. They agree and Judith was pleased that another serious marketer does too. Words of the Week Nicola chooses Sociable and Judith picks Summer. Project Updates Nicola is happy to report that Write Club the Podcast doubled their download numbers during the time they were offline during August. Sadly, the same cannot be said for Own It! Our listeners prefer it when we are live each Friday and broadcasting a new show every week. Judith is comparing SendPilot to Missing Lettr, Zoom to Webex and she also talks about some thoughts she’s having and changes she’s experimenting with when it comes to organic Facebook marketing. Who or What’s Impressed? Judith is delighted that despite her Facebook misgivings it has brought forth some interesting opportunities for housesitting over the next couple of months. And Nicola is trialling use of Monday.com which is a project management/productivity tool, a bit like Trello which she didn’t get on with as well as she hoped. Thanks for listening! To share your thoughts: Leave a rating and review via your podcast app Ask a question in our Facebook Group To help the show: Subscribe via Radio Public, iTunes, Stitcher, YouTube, TuneIn, Libsyn Please share on Twitter, Facebook or whatever social media platform you love to use and tag us if you can - we love to read your comments! Website: OwnItThePodcast.com
Ben and I met when I was a guest on his podcast Master of Letters, and also because I am an avid fan of his software, MissingLettr. During our podcast chat, Ben and I talked about the Raising Your Visitiliby online summit - and Ben got some inspiration. Fast forward a few months, and Ben is hosting his own online summit. Only this time, it is over two weeks and there are over 100 speakers! It starts on 3rd Sept, and I am speaking on How to use Facebook to grow your Business on Thursday 6th at 2pm UK time. Hope to see you there! To claim your free place now, head to https://missinglettr.com/uppercase/?ac=oijs966w
On this episode, Jen visits with Benjamin Dell, Founder and CEO of MissingLettr and the MissingLetter Uppercase Conference. Benjamin provides a lot of insights into rapidly developing ideas and taking them to market. MissingLettr: www.missinglettr.com Uppercase Conference: www.missinglettr.com Follow Benjamin Dell on Twitter: @bendell About Benjamin Benjamin Dell is the Founder and CEO at Missinglettr. Missinglettr creates strategic, automated social media campaigns that drive traffic for an entire year. Leaving you to focus on what's really important. Benjamin is passionate about empowering businesses and brands with tools that help them succeed. Benjamin is joining me today to discuss the Uppercase Conference, an online conference by Missinglettr dedicated to helping you learn, grow and transform your business. With over 100 speakers over 2 weeks, this is a conference you won’t want to miss.
Ben Dell is the founder and CEO of Missinglettr, a UK-based marketing automation tool that helps users easily create social media campaigns for their blog posts. The post Ben Dell on Show #73: Immovable Commitments appeared first on POWER to Live More.
Ben Dell is the founder and CEO of Missinglettr, a UK-based marketing automation tool that helps users easily create social media campaigns for their blog posts. The post Ben Dell on Show #73: Immovable Commitments appeared first on POWER to Live More.
“The best thing you can do is experiment as with anything in life” Benjamin Dell Benjamin Dell is the founder and CEO at Missinglettr. Missinglettr is entirely designed for the blogger; about 90 percent of businesses use blog posts. It will automatically create social content for each blog post you publish. He left home at 16 to pursue a new career goal. While at the University he did motivate himself to do things for the right reason. After completing his graduation he launched several successful and unsuccessful startups. According to Benjamin, through running a successful agency he did involve in different industries, different geographical regions, which helps him to pinpoint different problems; it also helps him to identify trend and patterns as well as repeatable issues, as a result, he did manage to create high end tech solutions. In this conversation, we spoke quite a bit about the international lens through which Benjamin views his work, covering topics like: Why most bloggers fail at marketing their blog posts even though most of them are good at writing articles. What to do about a blog post after being published while investing time and money. How Missinglettr creates socially optimized content to run a yearlong campaign. Benjamin’s own definition of ‘freedom of business’, Why he left his previous business and started to focus on business which could have freedom, working on his own time line. How he managed to stay focused on his job. How time boxing helping him to set a goal, especially in an increasingly distracted world. Why mastermind is more powerful than mentorship. Why he finds business biography books more exciting than educational books. How he will work on new ideas while maintaining his running business. Enjoy the show! Show Notes: https://wakeuptofreedom.org/ Benjamin’s LinkedIn: https://linkedin.com/in/benjamindell/ Benjamin’s Website: https://missinglettr.com/ Benjamin’s Twitter: https://twitter.com/bendell Daniel’s Twitter: https://twitter.com/danielcarbonel Links from the Episode:- Andrew Carnegie Slack Think and Grow Rich
Anybody who has ever done something new for the first time will tell you it's a bit stressful. Ask any entrepreneur how their stress-life is and they'll most likely tell you they're hanging by a thread or really overwhelmed orin some cases they'll look like the stress gives them a high that only illegal substances could explain. ha! I say that from experience, because I've been all versions of stress management as an entrepreneur. I've poorly handled my stress and especially after the diagnosis of my hand tremor, I've learned how crucial it is to manage this stress wisely. But where does this stress come from? Well, Benjamin Dell, founder and CEO at Missinglettr.com (a social marketing automation company that automatically creates 12 months worth of social content for each blog post you publish) is here with us today to chat briefly about just that. Part of that stress comes from sustaining high levels of defiant expectation for seemingly impossible things. Since this month's theme in The School of Bravery and on our podcast Defiant Expectation, I'm so pumped to discuss this subject with someone who so blatantly possesses it. Ben previously owned a web agency in the UK for over 10 years. During this time he also launched a number of SaaS tech startups (two of which were acquired). It's clear to me, especially from our conversation with him today, that Benjamin is passionate about empowering businesses and brands with tools that help them succeed. Defiant expectation is one of those tools, so without further ado, I give you Benjamin Dell! Brave Takeaway Beyond your free Bravery Bundle (which is always available at barenakedbravery.com) your Brave Take-Away from today's show is to pop into the Bare Naked Bravery facebook community to share the latest time you executed your defiant expectation skills. How have you managed your stress? How are your coping with the sustainability of living as a creative misfit? We'd love to hear all about your favorite parts of today's Bare Naked Bravery. You can find Benjamin Dell and myself on facebook, twitter, instagram, and more. Go ahead and tag us so we can cheer you on and see what you're up to. Keep in Touch with Benjamin Dell https://missinglettr.com https://facebook.com/missinglettr https://twitter.com/missinglettr Keep in Touch with Emily Ann Peterson http://emilyannpeterson.comhttp://instagram.com/emilyannpete http://facebook.com/emilyannpeterson http://twitter.com/emilyapeterson Credits If you're diggin' the music in today's episode, that's because it's brought to you by my friends at Music Box Licensing, a premier creative music agency dedicated to finding and crafting unique soundtracks. To find out more about all the artists, musicians, and other sponsors of the show, please visit barenakedbravery.com/sponsors 3 Ways You Can Support the Bravery! Leave a review on iTunes We would LOVE it if you'd leave a podcast rating or review on iTunes. Simply click here to get started >>> http://bit.ly/bnbrr Share this episode with a friend If you have a friend who might really love/need to hear this episode, what are you waiting for?! Email, text, fb message, snail mail - all great options! Become a Patron of Bare Naked Bravery Every patron gets awesome goodies, super early advance links to Emily Ann's new songs & releases, and so much more! $1 Monthly$3 Monthly$5 Monthly$10 Monthly$15 Monthly$25 Monthly$100 Monthly I'm looking forward to being with you next week. We have some great things in store for you! Until then I have one message for you. It's this: Be yourself. Be vulnerable. Be brave. Because the world needs more of your Bare Naked Bravery.
Elite Edupreneurs: Empowering Educators to Become Entrepreneurs
Show Notes & Links Elite Edupreneurs: Empowering Educators to Become Entrepreneurs 6/26/18 Episode 55: Becky Morales - Kid World Citizen Today I chat with Becky Morales from Kid World Citizen. Becky and I touch on the importance of collaboration, why she loves automation, and how she uses guests posts to schedule in self-care. Becky is also from one of my favorite regions in Mexico! Convert Kit Deal from our Sponsor: teachwithfergy.com/emailsetup Missing Lettr Tailwind Hootsuite Jamie Sears’ Episode Becky’s Podcast Connect with Becky on social media: https://www.teacherspayteachers.com/Store/World-Language-Classroom https://kidworldcitizen.org/ https://www.facebook.com/kidworldcitizen http://instagram.com/kidworldcitizen http://www.pinterest.com/kidworldcitizen http://www.twitter.com/kidworldcitizen https://www.youtube.com/user/Kidworldvideos Connect with Rachel on social media: https://www.eliteedupreneurs.com/ https://www.instagram.com/eliteedupreneurs/ https://www.teacherspayteachers.com/Store/Bright-Futures-Counseling https://www.brightfutures-counseling.com/ https://www.facebook.com/brightfuturescounseling/ https://www.instagram.com/brightfuturescounseling/ https://www.pinterest.com/bfcounseling/ https://twitter.com/brightfuturesSC If you are enjoying Elite Edupreneurs please subscribe and leave a review! https://itunes.apple.com/us/podcast/id1237054193
Benjamin Dell shares his wisdom on The Business Blast Podcast! You can learn more about Benjamin here: https://missinglettr.com/ This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite and join the free community at http://authorsunite.com/. Thank you for listening to The Business Blast Podcast! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support
Kursersteller | Erfolgreiche Online-Kurse & Infoprodukte erstellen
Was du lernst: Wie Uli Löser sein Online-Business startete und was er als Content Marketing Manager bei Elopage lernte Was ist überhaupt Content Marketing? Wie eine gute Content Marketing Strategie aussieht Auf welcher Plattform du aktiv sein solltest Wie die Content Marketing Strategie von Uli Löser für seine 5 Online-Kurse aussieht Welche Tools du für die Automatisierung deines Content Marketings nutzen kannst Brauchst du Tage, an denen du postest? 2 Tipps für Kursersteller Shownotes / Links der Episode Alle Kurse von Uli Löser mit Rabattcode zu 14,99.- Online Kurse verkaufenund vermarkten: Der Einsteigerkurs Wie du als Anfänger ohne große E-Mail-Liste und Budget deine Kurse erfolgreich online verkaufst und vermarktest: *https://www.udemy.com/online-kurse-verkaufen-und-vermarkten-der-einsteigerkurs/?couponCode=CMMARCOFRIENDS Content Marketing Strategie: Mit System Ziele erreichen! Baue Vertrauen und Expertenstatus auf, steigere deine Reichweite und gewinne neue Kunden mit Content Marketing: *https://www.udemy.com/content-marketing-strategie-mit-system-ziele-erreichen/?couponCode=OKMARCOFRIENDS In 8 Schritten zur erfolgreichen Facebook Fanpage! Lerne, wie du mit Facebook Reichweite, Sichtbarkeit und Vertrauen aufbaust und mehr Kunden gewinnst! *https://www.udemy.com/in-8-schritten-zur-erfolgreichen-facebook-fanpage/?couponCode=FBMARCOFRIENDS Starte durch mit Instagram Marketing! Wie du mehr Follower bekommst, deine Reichweite erhöhst und neue Leads mit Instagram Marketing generierst! *https://www.udemy.com/starte-durch-mit-instagram-marketing/?couponCode=INSTAMARCOFRIENDS SEOOnPage-Optimierung – so erreichst du Top-Rankings! Mit SEO OnPage-Optimierung zu mehr Sichtbarkeit in den Google Suchergebnissen, neuen Kunden und höheren Umsätzen! *https://www.udemy.com/seo-onpage-optimierung-so-erreichst-du-top-rankings/?couponCode=SEOMARCOFRIENDS Website von Uli: http://punktzehn.de/ Facebook: https://www.facebook.com/PunktzehnContentMarketing/ LinkedIn: https://www.linkedin.com/in/ulrichloeser/ YouTube: https://www.youtube.com/channel/UCAUZ0X369T-bX-c0ySWJvxA/featured Technik und Tools für dein Content Marketing: Automatisiere dein Social Media Marketing mit Missinglettr: *https://kursersteller.de/missinglettr Hootsuite: *https://kursersteller.de/hootsuite Buffer: *kursersteller.de/buffer Social Bee: https://socialbee.io *=Affiliate-Link Es wäre ein Traum, wenn du mir eine Podcast-Bewertunggibst. Gib dein ehrliches Feedback ab und hilf mir den Podcast noch besser zu machen. Ich lese alle Bewertungen. Danke :)
Benjamin Dell (https://www.linkedin.com/in/benjamindell/) is our special guest on today's episode of Traffic and Leads Podcast (http://trafficandleadspodcast.com/). He's Founder and CEO of the company MissingLettr (https://missinglettr.com/)—a software that takes long-form blog posts and turns them into social media snippets. Today, he is here to tell you all about how his software works, as well as tips and tricks for getting your marketing ideas out of your head and into reality. Let’s get started! IN THIS EPISODE YOU WILL LEARN: * Who Benjamin Dell is, and what MissingLettr can offer. A marketing information company, MissingLettr works to turn blog posts into social media snippets that are sent out over a span of 12 months. With these snippets, the company works to drive traffic back to the blog post in order to generate extra leads, sales, or whatever you’re trying to do with the website. Ben explains that the snippets they create are sequences and ready to go—all you have to do is review and set them to post! * Ben explains how the software creates these snippets, stating that it takes basic cues on the text itself. Say, if there’s a font that’s bolded, or if there are headers to bounce off of, the software can catch onto those things that give good suggestions on the high-value content. This sequence gets progressively more complex, however, as they start learning the style of writing/proximity to certain things, and it’s—of course—forever evolving. * Ben also talks with us about his other passion, which involves startups, and getting clients. He explains that it’s a lot of fun in the early days of launching first ideas, and he loves exploring ways that product can be put into the market. Because having the idea is only the first part, of course—marketing it successfully is another component entirely. * On explaining how to get more clients, Ben admits that there’s no silver bullet to guarantee success. From his perspective, it’s about taking stock and looking at the opportunities that present themselves when you when you start thinking about your marketplace, how you sit within it, and who your customers are. You need to take time to think about these factors, first, and how they’re going to help you before pushing forward. He uses his own company as an example for this theory. * Overall, Ben suggests that before you try the things that books tell you to do—a certain kind of advertising, maybe— just take a second to think about who you already have at your disposal that you might be able to get some opportunity out of. For example, Ben still uses customers of MissingLettr as guests bloggers on their blogging page! Reaching out to them improved their relationship, as well as gave him a new opportunity for finding work. * Ben offers advice for people looking for help on their own startups, stating that it’s best to get something out early and to get people to validate it as soon as possible. Your hypothesis is only as good as what it seems in your head—by getting it onto the market base (even if it’s only one customer), you’ll get advice and feedback that’s going to be far more valuable than any sort of back and forth you have with yourself. It’s only when you take the idea off the paper and put it into the world that you find any worth to it. * Ben gives us his three common principles for creating content: first and foremost, you have to make sure that your content remains the key. By writing great, long-form content, you’re creating blog posts that your audience is going to find valuable, and helpful. Also, any strategy you pin onto the content, make sure it’s there to amplify what you’re already doing! * Secondly, you want to build trust, not erode it.
Enjoy this packed episode with Chris Curran, David Deutsch and Kevin Strasser! We discussed: Chris and Kevin just signed up for Missinglettr – $49 lifetime, usually $65 per month. Kevin: “I did sign up, but regretting it. I am going to stick with SmarterQueue (despite just buying Missinglettr).” The New York Times had a big article about […]
Marketing To Crush Your Competitors: Online Business - Marketing Strategies - Fabienne Raphaël
This week's episode is with Benjamin Dell. Benjamin is the founder of Missing Lettr, a social media tool that allows you to schedule your posts on your different social media accounts... one year in advance! Talking about automation... There you have it! Listen to this episode while we share how he got started, what's crucial when you launch a business and how to make sure it responds to what the market is asking. Click here to know more about MissingLettr.
On this episode, the founder of Missinglettr shows us how to get more traffic to your blog with less hassle, using smart social media automation. Benjamin Dell is the founder and CEO at Missinglettr. He previously owned a web agency for over 10 years, which was then acquired. During this time he also launched a number of SaaS startups, two of which were acquired. So he knows what he’s doing, and he's passionate about empowering businesses and brands with tools that help them succeed. Today, Benjamin is going to be telling us about Missinglettr, a tool for marketers that creates strategic, automated social media campaigns that drive traffic for an entire year, leaving you to focus on what's really important. For full show notes, visit https://earnworthy.com/110
How Do You Take The Hassle From Being Active On Social Media? My guest today, on the Steve Jobs inspired Join Up Dots free podcast interview is a an who is bringing a solution to the world of online marketing. Most entrepreneurs struggle with finding the time and the inspiration to create tweets, FB posts and the like that gain interaction, builds connection and makes a difference to your bottom line. In walks our guest today, who is the founder of MissingLettr, an online platform that for a monthly fee can provide entrepreneurs and business everywhere with a year's worth of social updates pre-filled with quotes and images As he says "Our clients time and energy is important for us, so simply review our suggestions, click approve and then sit back and relax. Over the next 12 months we'll drive traffic back to your site and increase engagement. With Missinglettr it's easy to promote your content consistently across your social channels. Simply connect your accounts and we'll do the rest. And that includes FB, Twitter Pinterest, Linkedin, Google Plus to name just a few. So how did he come up with this idea? Well from leaving the University Of Liverpool with a degree in Computer Science, you can see that this was a man who was focused on building a future under his control. Starting as a developer for Punter Southall, he started several businesses that appear to be stepping stones to where he is today. All lasting a few years, but giving him great insight and knowledge as to the problems that businesses encounter Solve these problems and BOOM you have a business ready to roll. So is MissingLettr, the missing piece of the puzzle of success that he has been looking for? And if so what is the difference now, compared to the early days on entrepreneurial life? Well lets find out as we bring onto the show to start joining up dots with the one and only Benjamin Dell Show Highlights During the show we discussed such weighty topics with Benjamin Dell such as: Ben shared how he got to the point where he leapt head first into his business and hasn't looked back since. The pitfalls of social media, and how to separate yourself from the social media noise to be truly effective. How his wife is such an amazing support to him and his business, and he knows that an idea is great if it passes her litmus test and lastly…. Why the world of pornography is now a lot less dangerous than it was previously back in the 70's ...you will have to listen to find out why!
For our Deep Dive this week, we are really diving deep into marketing through your website. We all know that The Almighty Google is the end-all and be-all when it comes to getting people to your site. But how do you leverage that for your benefit? Keywords, LSI and otherwise. Find out what those are, how to select them, and how you can use them on your site. --We're super excited about our Tool of the Episode this week. If you need some help deciding when and what to post on your social media accounts to promote your web content, MissingLettr has got. You. Covered. It's easy. It's free. It's what Clarity uses. Get on board. -The competition continues in our trivia round, as David proves that he's still living in 2007 and Craig proves that he's the Champion...of Cheating. Test your knowledge of classic commercial trivia against the guys. And don't forget to subscribe.
At some point, as a business, you’re going to hold an event, and that means dealing with tickets or RSVPs. What’s different about Sparxo is it lets your attendees chat with one another – using voice. On the social side of the ‘net, Missing Lettr takes your blog posts and turns them into social media […]
Social Campaigns on automation sounded like a little more hype than I was interested in, but after a friend told me I should take a look at it I did. And I was HOOKED. Everyone knows I'm a user and fan of CoSchedule, so part of me thought, "do I really need another social tool?" When it's Missinglettr, the answer is yes. I do need another social tool. I did a quick review and post of Missinglettr when I signed up. As soon as I signed up I knew I wanted to talk with Benjamin Dell, the founder of Missingletter. Before we get into the interview, let me give you the quick overview of what Missinglettr is and does. First, it pulls your content into the platform (Missinglettr is a web app, not a WordPress plugin). You can edit your settings so that as soon as you hit publish on your site it's automatically pulled into Missinglettr. Then Missinglettr goes to work behind the scenes creating a social campaign for you. I've set it so that as soon as the campaign is ready I get a notification from Missinglettr that my "campaign is ready". This is where the magic happens. You log into your account and can now preview your campaign. The first step is to review the recommended hashtags. Missinglettr will pull these from your content but you can edit, delete, or add new ones (I tend to edit this every time). Once you've approved your hashtags, the next step is to review the campaign that was created for you. The image below shows you how many campaigns that have been created and are ready for review: Once you select the campaign to review you'll get the messages that Missinglettr has created for you (there are 9 pieces of content that are scheduled to go out over the next year. And you get to edit them so it's not the same message going out over and over): Once you edit and approve your messages then you're done! You get to go about your business and let your content go to your social networks on auto pilot. O.K., let's jump into the interview. Questions I Asked Ben As much as I'd love to dive straight into Missinglettr, I'd love to hear your story and what lead you to develop Missinglettr. Can you explain what Missinglettr is? What gave you the idea? How long was it from idea to MVP? I love your blog strategy (they use contributing bloggers). What made you decide to approach your blog this way? How have you guys been marketing Missinglettr? What You're Going to Learn What the development roadmap was for Missinglettr What current features exist What social networks are connected to Missinglettr (note: at the time of the recording, Facebook wasn't connected. It is now) When the calendar view is coming How they're going to incorporate more images and more compatibility with WordPress Where to Connect Website | Facebook | Twitter
Have you ever heard of upselling? Upselling is the process of getting someone to upgrade their purchase or getting them to add things to their order at the time of sale. Most predominant in the fast food industry where you will often be asked if you would like to increase the size of your drink or if you would like fries with your order. Upselling is a great way for a business to increase revenue. Many people believe "upselling" is a dirty word. A way of manipulating clients into spending more money. But upselling can actually help clients get more value from their purchase and in turn, help your business get more loyalty and revenue from the client. When done correctly, upselling can help build deeper client relationships. Don't view it as a sales tactic, view it as a client happiness tactic because of the extra value you are providing them. In this episode of the Resourceful Designer podcast, I discuss ways you can use upselling to your advantage. Be sure to listen to the episode for the full story. How upselling applies to your design business. Every time a client discusses a new design project with you, it opens a window of opportunity for upselling other services and products you can offer them. For example, while discussing a new web design project you can offer additional services such as hosting, website security, backup, upkeep and more. You could also offer to design their social media profiles so they match the new website. These are things the client may not think of. By upselling them on these services you are providing them with added value while also increasing your revenue. Designing a logo for a new company is the perfect time to upsell them on stationery, signage, vehicle wraps, social media branding and so much more. Even something as simple as offering stickers with their logo on them is an added value for the client. Do you offer print brokering? Print brokering is a perfect opportunity for upselling. Clients often don't realize that printing costs decrease exponentially as quantities increase. So a print order that costs $200 for 1000 items might only cost $275 for 2000 items. Paying an extra $75 to double their order may be worth it for the client. You are providing them with an extra value while also increasing your profit margin on the print order. Do you work on retainer? Not only do retainer agreements provide you with a guaranteed steady income, they can provide immense value to your client. A retainer agreement in itself is a valuable upsell for your client that uses your services on a regular basis. Especially if you offer them a discount on your rates in exchange for the guaranteed income. Give it a try Upselling to design clients has been happening since the inception of the design industry so why not take advantage of it to provide extra value to your clients while also increasing your revenue? It's very easy to do. Simply offer the client more than they expected while discussing design projects with them. Not only will they appreciate the added value, but it will make them more loyal to you and strengthen the important client relationship you are building. Both parties win and there's nothing dirty about that. Upselling, give it a try. What examples of upselling have you used? I would love to know how you use upselling to increase your design revenue. Let me know by leaving a comment for this episode. Questions of the Week Submit your question to be featured in a future episode of the podcast by visiting the feedback page. This week’s question comes from Florida Boy Hello Mark! I've listened to a lot of your podcasts, and while at this moment I'm not looking to make a leap just yet into becoming a solopreneur, I am very much inclined to doing so. In multiple podcasts, Mark, you mention that although we are alone, we do not need to go about conducting business alone; it's OKAY to have help. I have over a decade of experience with Print media, shirts, signs, etc., but what if, instead of only contracting out specific things, I contracted, say, ALL the work out and focused on maintaining relationships with the customers and designers and all the marketing aspects? Does it seem like too much to not have a handle on? I would really love to hear your thoughts on this. Thank you and keep up the great work on all your podcasts! To find out what I told Florida Boy you’ll have to listen to the podcast. Resource of the week Missinglettr Missinglettr creates strategic, automatic social media campaigns that drive traffic for an entire year. Leaving you to focus on writing your next blog post. I've been using Missinglettr for several months now and am very pleased with the results I'm getting. Missinglettr is a simple way to create social engagement without taking up too much of your time. If you have, or you know someone who has a blog, Missinglettr might be the solution to help spread it to the masses. Subscribe to the podcast Subscribe on iTunes Subscribe on Stitcher Subscribe on Android Subscribe on Google Play Music Contact me Send me feedback Follow me on Twitter and Facebook I want to help you. Running a graphic design or web design business all by yourself isn't easy. If there are any struggles you face running your design business please reach out to me. I'll do my best to help you by addressing your issues in a future blog post or podcast episode here at Resourceful Designer. You can reach me at feedback@resourcefuldesigner.com
JSB Talks Digital is a weekly podcast show hosted by social media author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute. In this episode Takeaways from VidCon Facebook changes their algorithm again and launches MSQRD Live Huzza pulls up a chair at the live broadcasting table I speak to Cliona Connolly, Irish Press Officer at the EU Parliament My Shoutouts: Social Media Day 2016, The 4th Annual Global Data Conference and the launch of DigCitInstitute and DigCitKids My featured column: why Snapchat is the rising star of social media; and Missinglettr - the social media tool that saved my working week.
In episode 2, it's day 1 of Minimum Ideas's 5 day start-up week. This episode, we go into detail about the idea the team are working on - called Missinglettr. We'll explore the background of the idea, how it's changed into what it is today. We'll also take a look at the tools the team is using during their week. Here are some links to the different services and products mentioned: AWS - Servers - http://aws.amazon.com/ Google Analytics - http://www.google.com/analytics/ Intercom - User management - https://www.intercom.io/ Stripe - payment processing - https://stripe.com/ Mixpanel - analytics and user management - https://mixpanel.com/ Gosquared - analytics - https://www.gosquared.com/ Hootsuite - social media management & scheduling - https://hootsuite.com/ Buffer - social media management & scheduling - https://buffer.com/