The TraDigital Talk Show explores the crossroads between traditional PR and new media digital marketing as it relates to the quickly changing world of business communications. Our hosts are Stefanie LaHart from Boomtown Marketing and Sharon Noot from Noot PR Inc. Two best friends that know it is not…
Social media conversations are about conversations. They're supposed to create value and build your community. Keep that in mind with every social media post that you create and not only will you be able to utilize the ideas that I've laid out for you here you will be inspire to create new ones of your […]
Social media conversations are about conversations. They’re supposed to create value and build your community. Keep that in mind with every social media post that you create and not only will you be able to utilize the ideas that I’ve laid out for you here you will be inspire to create new ones of your own. It can be hard to come up with creative content, to fill your social media feeds. Do you want to know how to create awesome social media posts that will keep your audience coming back for more? And more importantly, get your audience to interact with your content by sharing, commenting, and liking on it. I have 13 Social Media Content Ideas To Create Awesome Posts to share with you in this video. Today’s show is a social media second. This content originally aired over on my YouTube channel. I get alot of social media questions here so I am going to be sharing highlights from my past shows. If you want to hear and see more, you can find me by searching Boomtown Marketing on YouTube. http://youtube.com/c/BoomTownMarketing
Email marketing is still one of the best ways to grow your business. So, if you have not been working on building your email list, or you're still struggling to set one up I can help you get started! I'm going to go over the ways that you can build an email list, not only […]
Email marketing is still one of the best ways to grow your business. So, if you have not been working on building your email list, or you’re still struggling to set one up I can help you get started! I’m going to go over the ways that you can build an email list, not only fast, but free plus show you how to start utilizing it to reach out to your customers and build your audience. Today’s show is a social media second. This content originally aired over on my YouTube channel. I get alot of social media questions here so I am going to be sharing highlights from my past shows. If you want to hear and see more, you can find me by searching Boomtown Marketing on YouTube. http://youtube.com/c/BoomTownMarketing
Today I am going to outline the steps you need to take in order to successfully sell you product using social media. I will show you how to use social media to sell your products and services. It takes more than one post on social media to sell your product. You will need a strategy, […]
Today I am going to outline the steps you need to take in order to successfully sell you product using social media. I will show you how to use social media to sell your products and services. It takes more than one post on social media to sell your product. You will need a strategy, compelling content and clear cut messaging to convert a view to a sale. I have broken this down in easy to follow steps to show you how to use social media to sell your products and services. Today’s show is a social media second. This content originally aired over on my YouTube channel. I get alot of social media questions here so I am going to be sharing highlights from my past shows. If you want to hear and see more, you can find me by searching Boomtown Marketing on YouTube. http://youtube.com/c/BoomTownMarketing
Your social media editorial calendar is a highly effective tool that will help you to create valuable content that will help to build your business. When you first started posting on social media for your business, you probably were really excited and had a lot of really great ideas and interesting concepts that you wanted […]
Your social media editorial calendar is a highly effective tool that will help you to create valuable content that will help to build your business. When you first started posting on social media for your business, you probably were really excited and had a lot of really great ideas and interesting concepts that you wanted to share with the world. But what you might have noticed rather quickly, that it was very easy to use up all of your really good creative ideas, and now be stuck wondering exactly what should you be posting on a daily basis on social media in order to build your business. So today I’m going to share with you the five steps to set up your social media editorial calendar, to help you come up with new and interesting content and to keep you on a schedule so you can get it created in a timely manner and keep that social media conversation going. Today’s show is a social media second. This content originally aired over on my YouTube channel. I get a lot of social media questions here so I am going to be sharing highlights from my past shows. If you want to hear and see more, you can find me by searching Boomtown Marketing on YouTube. http://youtube.com/c/BoomTownMarketing
Have you ever watched Mad Men? My dear friend and running partner, Jeff Wilson is one of those original marketing geniuses. Today he is sharing his wealth of marketing knowledge that he has gained from a lifetime of high level advertising agency experience. He has some incredible stories and gold nuggets of marketing wisdom that […]
Have you ever watched Mad Men? My dear friend and running partner, Jeff Wilson is one of those original marketing geniuses. Today he is sharing his wealth of marketing knowledge that he has gained from a lifetime of high level advertising agency experience. He has some incredible stories and gold nuggets of marketing wisdom that are as much true today as when he started his career over 50 years ago. You will want to listen to this whole show.
I wish I could say aren’t you glad the pandemic is over? But more than 6 months after I first heard the words Covid 19, we are still in the thick of it. But the Earth is still spinning and people are still trying to run their businesses and plan for the future. So I am eager to share my recent conversation with my friend and PR pro, Jill Hoffman. Jill has more than 25 years of public relations and integrated marketing experience across a range of industries. She is also a fellow volunteer with me at Angel City Pit Bulls. Where we work together to care for the most adoptable dogs in the world. Today we discuss PR, pandemics and how to promote positive messaging in uncharted business landscapes.
I wish I could say aren’t you glad the pandemic is over? But more than 6 months after I first heard the words Covid 19, we are still in the thick of it. But the Earth is still spinning and people are still trying to run their businesses and plan for the future. So I […]
We have talked about content marketing on the show before. But today we are taking content marketing to the stage and on the road! Today we welcome Paul Scelsi. Paul is the marketing communications manager at Air Vent and author of the new book Grab And Hold Their Attention . Since 1998 he has served as the Attic Ventilation: Ask the Expert seminar leader, presenting over 800 seminars to thousands of industry professionals across North America. After years of hosting in-person seminars he was encouraged to write a book about public speaking. In the book, Paul shares his insights on how to Stand Out. Be Memorable and Cause Action.
We have talked about content marketing on the show before. But today we are taking content marketing to the stage and on the road! Today we welcome Paul Scelsi. Paul is the marketing communications manager at Air Vent and author of the new book Grab And Hold Their Attention . Since 1998 he has served […]
New business opportunities in the cannabis sales industry are opening up across the nation. And while these new businesses are legal the marketing for them is still restricted. Our guest today, Molly Rose is an expert social media marketer in restricted industries and she shares her insights, challenges, and customer building tips on today’s show.
New business opportunities in the cannabis sales industry are opening up across the nation. And while these new businesses are legal the marketing for them is still restricted. Our guest today, Molly Rose is an expert social media marketer in restricted industries and she shares her insights, challenges, and customer building tips on today’s show.
You may have heard the saying that 80% of your profits come from 20% of your clients. You could also say that 80% of your new clients come from 20% of your existing clients. This is commonly called the Pareto Principle. I have found that this is the fastest way to get new clients. When I reach out to my past or existing clients and ask them for referrals or new client introductions, I always come away with at least one new client and 2 new leads from that original inquiry. This is a reminder to myself as much as to you! The fastest way to get new clients is to reach out to my current clients and ask for referrals, reviews, and testimonials. Grab your FREE Discover Your Business Opportunity Checklist to help get you on track and closer to the life you want to live. Click here to grab the list:http://bit.ly/BizOpportunityChecklist
You may have heard the saying that 80% of your profits come from 20% of your clients. You could also say that 80% of your new clients come from 20% of your existing clients. This is commonly called the Pareto Principle. I have found that this is the fastest way to get new clients. When […]
Life and business is looking a lot different these days. So for the next few weeks, we are going to be focusing on social media strategies for your business. Today I am sharing tips on how to build a robust and value-packed LinkedIn Company Page. Your LinkedIn Company Page is a place where you can build a community of LinkedIn members who are interested in your business, updates, and jobs plus engage in some top-level networking.
Life and business is looking a lot different these days. So for the next few weeks, we are going to be focusing on social media strategies for your business. Today I am sharing tips on how to build a robust and value-packed LinkedIn Company Page. Your LinkedIn Company Page is a place where you can […]
Today we welcome our friend and fellow podcaster, Thadd Sims. Thadd created Konnekt-000-7 the podcast to discuss mindful communications and how to build positive and thoughtful relationships. He launched his podcast business while working a 9-5 job and recently made it his full-time gig. He shares with us his organic approach to founding community, building a business and creating a t-shirt line designed to spark insightful conversations. Read the show notes and links mentioned on the podcast here: http://bit.ly/tts-47-community
Today we welcome our friend and fellow podcaster, Thadd Sims. Thadd created Konnekt-000-7 the podcast to discuss mindful communications and how to build positive and thoughtful relationships. He launched his podcast business while working a 9-5 job and recently made it his full-time gig. He shares with us his organic approach to founding community, building […]
Today we welcome our friend and fellow PME speaker, Adam Schaeuble. Adam is the host of the top-ranked health podcast The Million Pound Mission where his goal is to inspire one million pounds of healthy results. Adam shares his results-driven process for Instagram that he used to build his gym and coaching business while launching a podcast career at the same time. He gives us time-saving tips on how to record one piece of content and then use it in 3 ways on Instagram to amazing results. Plus he gives us the inside track on using personal voice messages to seal the customer journey deal. Get more information about everything we discuss in the Show Notes: Engaging Instagram For Business Growth
Today we welcome our friend and fellow PME speaker, Adam Schaeuble. Adam is the host of the top-ranked health podcast The Million Pound Mission where his goal is to inspire one million pounds of healthy results. Adam shares his results-driven process for Instagram that he used to build his gym and coaching business while launching […]
Today we welcome our friend and conference pal, Harry Duran. Harry is the founder of Fullcast.co where he empowers thought leaders to amplify their authority through the power of podcasting. Harry shares his journey from dot com startups and building a mobile app for DJs to growing his podcasting service through podcasts about entrepreneurs. He gives us his tips on creating the perfect audiograms to post on social media and his algorithm tripping secrets for using LinkedIn. Plus much more on how podcasting can help grow your business.
Today we welcome our friend and conference pal, Harry Duran. Harry is the founder of Fullcast.co where he empowers thought leaders to amplify their authority through the power of podcasting. Harry shares his journey from dot com startups and building a mobile app for DJs to growing his podcasting service through podcasts about entrepreneurs. He […]
Today we welcome our friend and fellow social media strategist, Heather Heuman. Heather is the founder of Sweet Tea Social Marketing and specializes in helping brands and driven business owners create a strategy to leverage social media by building relationships with the right audiences. Heather shares her strategy for how to manage multiple social media accounts and how to keep your audience engaged with content, timing and goal setting.
Today we welcome our friend and fellow social media strategist, Heather Heuman. Heather is the founder of Sweet Tea Social Marketing and specializes in helping brands and driven business owners create a strategy to leverage social media by building relationships with the right audiences. Heather shares her strategy for how to manage multiple social media […]
Today we welcome our first guest to the show, long-time friend and personal mentor, Josh Elledge. Josh is the founder of UpMyInfluence and has helped thousands of business owners become high-authority experts that the media and other influencers seek out for partnerships and to promote. He talks about how critical it is to max out your profile on LinkedIn and shares his personal tips on using the social media platform for business building.
Today we welcome our first guest to the show, long-time friend and personal mentor, Josh Elledge. Josh is the founder of UpMyInfluence and has helped thousands of business owners become high-authority experts that the media and other influencers seek out for partnerships and to promote. He talks about how critical it is to max out […]
It is easier than ever to pay online for business services but are you ever 100% sure your data has been erased when you close the account? Today Stefanie and Sharon discuss privacy awareness for your business service accounts and how to erase your data. Plus Stefanie shares her own story of how she was able to recover an incorrect charge from Paypal.
It is easier than ever to pay online for business services but are you ever 100% sure your data has been erased when you close the account? Today Stefanie and Sharon discuss privacy awareness for your business service accounts and how to erase your data. Plus Stefanie shares her own story of how she was […]
Today Stefanie and Sharon go way back and examine the effectiveness of blogs and news articles as a way to build authority as well as lasting SEO links. They discuss what makes good content, how to decide on the frequency and the power of commitment. Do you want your business to show up in more search results? Download your free SEO domination guide at http://www.boomtownmarketing.com
Today Stefanie and Sharon go way back and examine the effectiveness of blogs and news articles as a way to build authority as well as lasting SEO links. They discuss what makes good content, how to decide on the frequency and the power of commitment. Do you want your business to show up in more […]
Your main story can be the catalyst for your conversation but knowing how to continue to stay newsworthy and relevant beyond breaking news and product launches can be tricky. This is definitely an area you want to be proactive instead of reactive in all of your social media and PR outreaches. Do you want your business to show up in more search results? Download your free SEO domination guide at http://www.boomtownmarketing.com
Your main story can be the catalyst for your conversation but knowing how to continue to stay newsworthy and relevant beyond breaking news and product launches can be tricky. This is definitely an area you want to be proactive instead of reactive in all of your social media and PR outreaches. Do you want your […]
How do you start your business conversation on social media and how do you kick start an account that has been dormant for a while? Stefanie and Sharon dive into the conversation protocol that will help your business enter the social conversation. Plus Sharon turns tricks on the old school party line and gives a free pass to spring makers everywhere. Do you want your business to show up in more search results? Download your free SEO domination guide at http://www.boomtownmarketing.com
How do you start your business conversation on social media and how do you kick start an account that has been dormant for a while? Stefanie and Sharon dive into the conversation protocol that will help your business enter the social conversation. Plus Sharon turns tricks on the old school party line and gives a […]
On today’s show, Stefanie and Sharon discuss the perfect social media post ratio to keep your company in the news and what to do with your accounts if the marketing department has disappeared. Sharon reveals what happened to her client when they decided to end their social life. Plus Stefanie gives top tips on the benefits of social media squatting. Stay tuned! Do you want your business to show up in more search results? Download your free SEO domination guide at http://www.boomtownmarketing.com
On today’s show, Stefanie and Sharon discuss the perfect social media post ratio to keep your company in the news and what to do with your accounts if the marketing department has disappeared. Sharon reveals what happened to her client when they decided to end their social life. Plus Stefanie gives top tips on the […]
On today’s show, Stefanie and Sharon talk about how industry awards can help to build your business authority. They cover the do’s and don’t of awards and how to spot the imposters before you waste your time or money. Plus Sharon puts Stefanie in internet jail for her past award crimes.
On today’s show, Stefanie and Sharon talk about how industry awards can help to build your business authority. They cover the do’s and don’t of awards and how to spot the imposters before you waste your time or money. Plus Sharon puts Stefanie in internet jail for her past award crimes.
On today’s show, Sharon uses Stefanie’s secure dating business idea as a case study to show how PR works. You need to have a great story to highlight your business. Public relations can help find your story and deliver it to the media. They cover what good public relations looks like, what to expect from working with a PR person and the steps it takes to get your story in front of the right people. Stay tuned!
On today’s show, Sharon uses Stefanie’s secure dating business idea as a case study to show how PR works. You need to have a great story to highlight your business. Public relations can help find your story and deliver it to the media. They cover what good public relations looks like, what to expect from […]
On today’s show, Stefanie and Sharon talk about how to use LinkedIn to build your business in a thoughtful and intentional way. They give tips on how to manage your time and what makes good content to share on the platform. The ladies also weigh in on using it for Lead Generation and how this can help or harm your business depending on how you approach it. Download your free “SEO Domination Guide” at http://www.boomtownmarketing.com
On today’s show, Stefanie and Sharon talk about how to use LinkedIn to build your business in a thoughtful and intentional way. They give tips on how to manage your time and what makes good content to share on the platform. The ladies also weigh in on using it for Lead Generation and how this […]
Your business can thrive on the local level with these easy and FREE advertising tips. In this episode, Stefanie and Sharon discuss the ways that local businesses can take advantage of free local advertising in order to gain customers right in their neighborhood. These paths can work for physical as well as online businesses and are not limited by specific services. Plus, Sharon gives a great tip on how to get free local media coverage while Stefanie shares her tip for aligned networking. Download your FREE local SEO domination guide at http://www.boomtownmarketing.com
Your business can thrive on the local level with these easy and FREE advertising tips. In this episode, Stefanie and Sharon discuss the ways that local businesses can take advantage of free local advertising in order to gain customers right in their neighborhood. These paths can work for physical as well as online businesses and […]
In this episode, Stefanie warms up for her participation in the Social Engineering Capture The Flag competition at Defon27 in August by sharing with Sharon 5 easy steps that small businesses owners can take to secure themselves online. Plus you will find out how this applies to Stefanie’s online dating adventures as well!
In this episode, Stefanie warms up for her participation in the Social Engineering Capture The Flag competition at Defon27 in August by sharing with Sharon 5 easy steps that small businesses owners can take to secure themselves online. Plus you will find out how this applies to Stefanie's online dating adventures as well!