Podcasts about Lead generation

Subscribe: Apple Podcasts | Spotify | Stitcher | Overcast Support the Show. Get the AudioBook! AudioBook: Audible| Kobo| Authors Direct | Google Play | Apple Introduction In the rapidly evolving landscape of digital marketing, entrepreneurs often struggle with converting anonymous online traffic into meaningful business opportunities. Amidst the sea of ubiquitous content and relentless advertising, standing out requires not just creativity but strategic innovation. On this insightful episode of "The Entrepreneur Ethos" podcast, host Jarie Bolander is joined by Maxwell Nee, Chief Revenue Officer of ScoreApp, who reveals the potential of quiz-based marketing in transforming anonymous interactions into dynamic leads. Maxwell discusses his transition from a lucrative business coaching service to pioneering the use of quiz funnels that significantly reduce lead acquisition costs while enhancing lead quality. He explains how personalized digital interactions can create a richer customer profile, thus empowering businesses to tailor their offerings more precisely and increase engagement effectively. This episode not only highlights the tools necessary for implementing these strategies but also dives into the analytics behind customer interactions, shedding light on how businesses can leverage data for better decision-making. As Maxwell unpacks the success stories and the operational insights of ScoreApp, he provides listeners with a roadmap for integrating similar technologies into their marketing strategies. Whether you are a startup founder, a digital marketer, or a business strategist, this discussion offers valuable insights into leveraging quiz-based marketing to cut through the noise and connect with your audience more effectively. Tune in to learn how you can transform your digital outreach into a potent tool for business growth and customer engagement. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Send us a textIn this episode, Danny speaks with Mike King, SEO pioneer and founder of iPullRank, to explore the power of authentic representation through mentorship in the field of digital marketing and SEO. They discuss Mike's journey from computer science to SEO leadership. These mentors helped shape his path and model for diversity in the industry and emphasized the importance of visibility for aspiring professionals reflecting all forms of diversity. Listeners will gain insights into the future of SEO, the impact of AI advancements, effective brand-building strategies, and tips on navigating the world of SEO and professional mentorship. Episode Highlights: Although Mike studied computer science, he found his true calling outside the classroom, ultimately leading him to a career in SEO.Mike discusses the importance of explicit and implicit mentors, crediting individuals like Tony Effick, Rand Fishkin, and Will Reynolds for guiding his growth in SEO and helping him think strategically about the big picture in digital marketing and professional network-building. Mike advises small businesses, particularly, to focus on building genuine brand connections and targeting long-tail keywords rather than relying on SEO shortcuts, as Google increasingly favors quality and user-focused content.With the rise of AI-driven search, Mike predicts that SEO optimization will shift toward micro-optimizations within specific content segments and leveraging structured data.Episode Links: Mike's LinkedInMike's InstagramMike's iPullRankFollow The Digital Marketing Mentor: Website and Blog: thedmmentor.com Instagram: @thedmmentor Linkedin: @thedmmentor YouTube: @thedmmentor Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family: Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations. ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business's digital marketing strategy.

On this episode of Nemo Radio, I'm tackling a concerning trend that's taking over LinkedIn - one that could be secretly damaging your personal brand and killing your chances of landing real clients.I'll break down why this approach is backfiring - and share a simple, yet powerful, alternative that actually works.What You'll Discover:

Jelena Bogdanovic is a remote sales professional and marketing expert who's single handedly generated just shy of $2 Million in sales over the last 3 years. *Hiring sales people? - get the SDR Interview Guide with exact questions to recognize TOP performers: https://sdrhire.com/sdr-interview-guide/ Just recently she's partnered with another sales legend and together they've launched "Unlock your genius" project - designed to help sales professionals create a back up plan and create a remote income (outside of sales) they can rely upon. She is a mom, a wife, and a published author passionate about helping others find their strengths and monetizing their existing skills. Learn more about Jelena's business: https://www.jelenabogdanovic.com/ Connect with Jelena on IG: https://www.instagram.com/jdb.consulting Connect with Stefan on LinkedIn: https://www.linkedin.com/in/stefan-conic/ In this episode she's teaching us how top performers in high ticket sales are making $10-20k/month as setters and $40-50k a month as closers. Key Timestamps (0:00) - Introduction to High-Earning Sales Roles (1:09) - Welcome to the SDR Hire Podcast (1:44) - Guest Introduction: Jelena Bogdanovic (2:10) - Understanding High-Ticket Closing (2:44) - How Jelena Entered the High-Ticket Closing World (4:02) - SDR Hire Ad Break (4:31) - Jelena's Journey to Ireland (6:14) - Benefits of Remote Commission-Based Sales (7:36) - Financial Incentives in High-Ticket Closing (8:13) - Role of Appointment Setters and Closers (10:28) - Earnings Potential in Sales Roles (12:21) - Employment Status and Contractor Roles (14:30) - Finding and Evaluating Sales Offers (16:19) - Networking and Vetting Offers (18:13) - Onboarding Process for Sales Offers (20:13) - Protecting Companies from Poor Closers (22:18) - Lead Generation and Appointment Setting (23:40) - Assessing Company Readiness for Sales (25:32) - Training and Call Review Importance (27:03) - Breaking into Sales Roles (29:16) - Avoiding Scams and Building Experience (31:15) - Companies Training Newbies (32:43) - Transferable Skills in Sales (33:47) - Passion and Suitability for Sales (34:09) - Future Plans and Career Aspirations (36:37) - Encouragement for Aspiring Setters and Closers (37:34) - Steps to Start a Sales Career #sdr #bdr #salestech #techsales #saassales #saas #softwaresales #software #outbound #outobundsales #coldcalling #coldemail #linkedin #linkedinoutreach #prospecting #prospectingtips #ai #aisdr #businessdevelopment #businessdevelopmentmanager #businessdeveloper #salesdevelopment #salesdevelopmentrepresentative #sdrmanager #salesmanager #startup #closer #remoteclosing #remotecloser #remotesales #highticketsales #highticketclients #highticketclosing #highticketcloser #setter #setters #appointment #appointmentsetter #appointmentsetters

What's up, folks? It's Brad Lea back again with another episode of Dropping Bombs! Today, I've got a really awesome guest to introduce—Mason Dorner is in the house, and if you don't know him, let me tell you: Mason is a marketing genius, the co-founder of Ascendant Marketing, an entrepreneur with a wine company, and a man who knows how to scale businesses. In this episode, we dive deep into the world of real marketing—not the kind you see from people who took a weekend course but the kind that drives massive ROI and scales companies. Mason's insights could change how you look at marketing forever. If you've been struggling to scale, wondering why your ads don't work, or just want a no-BS guide to making your business boom, this is the episode for you. What You'll Learn: How to identify real marketing strategies.   Highlights: Transparency in Marketing Agencies Key Elements of Effective Advertising Practical Advice for Businesses Warning Signs for Hiring Agencies Personal Branding Challenges Brad's Take on Hiring Marketing Experts Resources Mentioned:  https://www.masondorner.com/?fbclid=PAZXh0bgNhZW0CMTEAAaadOYLl70gEjD6_gDJhV8TqMkZnIx_pzicMbQ64L6X_1EFzpNqAPhJScCI_aem_ACrwsLYih_EV-fw31v0mbQ  You can follow today's guest at: https://www.instagram.com/mason_dorner/    Watch the full video episode on Brad's Rumble here: https://rumble.com/c/c-2544182 Watch the full video episode on Brad's Youtube here: https://bradlea.tv  

Tyler Grace discusses a new marketing and lead generation course for contractors, emphasizing the importance of attracting the right clients through intentional strategies to build a sustainable and self-sufficient business model.   Partners:  Andersen Windows Buildertrend Velux NAHB International Builders' Show Expo Pass   The Modern Craftsman: linktr.ee/moderncraftsmanpodcast Find Our Hosts:  Nick Schiffer  Tyler Grace  Podcast Produced By: Motif Media Tyler's Top Blogs: How I Started My Business Books that Build Site Protection Principles My Preconstruction Process: Part 1 Becoming Proficient in Multiple Trades

Guest: Maxwell Nee   Guest Bio:  Maxwell Nee is the Chief Revenue Officer of ScoreApp, a Quiz Marketing Platform with 6,000 paying clients. He's also a multi-award-winning entrepreneur, bodybuilder & dancer. He's been featured on TV, radio, Forbes, Singapore's The Business Times & The Australian Business Review.   Guest Links: ScoreApp free trial   Key Points:  Max's Journey to ScoreApp: Former business coach helping people with sales and online marketing. Grew his business to $2 million in revenue in under 2 years using ScoreApp to generate leads. Became an angel investor in ScoreApp, then a strategic partner, and now the CRO. Impact of Dance on Business: Max practiced hip-hop dance competitively and as part of performance teams. Key lessons from dance include obsessive focus on goals, handling responsibility, and the “show must go on” mentality. Parallels between dancing and business: focus, discipline, and forward momentum. What is ScoreApp?: An online quiz tool that helps businesses generate highly qualified leads by offering personalized assessments. Converts traffic (from podcasts, videos, social media, etc.) into leads through data-driven scorecards, giving users a personalized report. Designed to help businesses qualify leads and segment them based on readiness to buy. Definition of a Lead: A lead is someone who provides their contact information and expresses interest in potentially purchasing a product. Important to have both contact details and a registration of interest for a lead to be considered valuable. Qualifying Leads with ScoreApp: ScoreApp quizzes help businesses qualify leads by collecting valuable data through a series of questions. Example: A business selling expensive products (e.g., homes or loans) can ask questions about income and readiness to buy, ensuring they get qualified leads. Traffic Generation for Quizzes: ScoreApp provides resources such as a "Lead Gen Toolkit" and a "Partnerships Portal" to help clients drive traffic to quizzes. Clients can use various channels like email, social media, podcasts, and LinkedIn to drive traffic and collect leads. Lead Generation as a Top Priority: Lead generation is crucial because it directly impacts sales and revenue. A consistent flow of leads is essential for business growth—without leads, there's no way to generate sales and cash flow. Comparing Quizzes to Other Lead Gen Methods: Quizzes convert at higher rates (20-40%) compared to traditional lead magnets (10-15%). Quizzes not only attract more leads but also qualify them, increasing conversion rates and providing better data for follow-up. Do's and Don'ts in Lead Generation: Do: Personalize outreach. When contacting leads, use data (e.g., quiz scores) to create relevant, tailored conversations. Don't: Avoid generic, impersonal outreach. Leads prefer personalized experiences over feeling commoditized. Keep the customer experience engaging and relevant, similar to how Amazon personalizes product recommendations.       About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts.  Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. If you are a business owner or sales manager with an underperforming sales team, let's talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and check out our website at  http://www.gosalesology.

The essence of genuine human connection in marketing is at risk of fading into oblivion. How do we build meaningful relationships in an age where a personal touch seems like an endangered species? On this episode we explore exactly that, diving into why cultivating relationships with leads is far more valuable than simply acquiring them. We've seen this landscape evolve drastically over the years. Gone are the days when a simple web design service could make you stand out. With no smartphones and Google still a fledgling entity in 2003, traditional methods held sway. Today, the rules have changed. If you're stuck relying on outdated tactics, you're not leveraging the immense potential that comes from nurturing leads into valued clients. Yet, knowing the difference between a cold lead and a ready-to-buy prospect is crucial in this equation. Not all leads are created equal, and treating them as such might just spell disaster for your business growth. The secret sauce lies in understanding the journey from lead to prospect and the importance of building relationships along the way. So often, businesses fall into the trap of thinking lead generation spells success. But what happens next? How do you transform a lead into a loyal prospect? It's about more than just sales techniques—it's about thoughtful communication and repeated, authentic messaging that builds trust over time. Joining us to shed light on these fascinating insights are Mike Schmidt and AJ Rivera, the dynamic duo behind Agency Coach, a coaching team using real world experience and expertise to propel digital agencies to unparalleled success. Their collective mission at Agency Coach is to revolutionize the agency landscape by equipping entrepreneurs with the tools, strategies, and mindset necessary to thrive in the ever-evolving digital sphere. Links Mentioned: http://agencycoach.com/moreperfect

Discover how Jennie Wright has helped businesses generate thousands of leads through her innovative "List Injection Method" and over 420 successful summits. In this episode, she shares actionable insights on building high-converting events, engaging speakers, and crafting personalized success strategies. Whether you're an entrepreneur or marketer, you'll learn how to create impactful summits that drive growth and lasting connections. About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That's why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Learn the Fundamentals of Success for free:The Big Success Starter: https://results.bradsugars.com/thebigsuccess-starter

In this episode of Pathmonk Presents, we're joined by Angela Hill, CMO at Chief Outsiders. Angela shares insights on how fractional CMOs and CSOs help growing companies scale effectively.  She discusses Chief Outsiders' approach to solving key challenges in marketing and sales, including plateauing effectiveness, rapid scaling, brand transformation, and M&A preparation. Angela also offers valuable tips on website lead generation, emphasizing the importance of understanding customer archetypes and competition.  She shares her personal strategies for staying updated with marketing trends and her innovative use of AI tools for website analysis.  

In this week's podcast, Alex chats with mortgage broker Jamie Thompson about his triumphant journey as a first-time buyer specialist, highlighting how he effectively utilises search engine optimisation (SEO) to attract leads and enhance his business. Jamie shares practical tips and strategies for other brokers aiming to create impactful content that boosts both traffic and the quality of leads, making this episode a valuable resource for those in the mortgage industry looking to elevate their online presence.Follow Jamie on LinkedIn.Visit Jamie Thompson Mortgages.listen back to Jamie Thompson - Business Superhero Series - Episode 171.

Michelle Weinstein dives into the power of podcasting for lead generation. Joined by guest Shannon Weinstein, a fractional CFO and podcast host, they explore how podcasting has transformed Shannon's business and boosted her recurring revenue by five times. Shannon shares her insights on why podcasting is a game-changer for professionals looking to grow their client base and highlights practical steps for getting started. If you want to learn how to use podcasting to attract premium clients, this episode is packed with actionable advice!

In this episode, I get into the power of evaluating recorded sales calls—an often overlooked yet incredibly effective tool for driving more deals in automotive sales. I'll share my personal journey into car sales, where I learned that phone calls were the true goldmine for lead generation, not just waiting for walk-ins. As the founder of the first internet sales training company, I've seen firsthand how dialing in on your phone process can make all the difference. Sales calls is how I built my business selling cars! You'll learn how listening to and evaluating calls can directly impact your sales goals and why this is the lowest hanging fruit in your dealership's growth strategy. I'll explain why many managers fail to listen to recorded calls, and how taking the initiative to evaluate and coach on call processes will give you a competitive edge. This episode breaks down how to identify key issues like low energy, poor engagement, and lack of control in calls. I'll walk you through how to engage your team with specific, actionable questions that foster self-reflection and improvement—without creating a negative atmosphere. After all, coaching is about building people up, not tearing them down! Whether you're a manager or a sales rep, you'll come away with concrete techniques to evaluate calls, lead more effective coaching sessions, and improve the overall sales process. Plus, I'll share some tips for making call evaluations a fun, engaging team activity that drives progress. Tune in to learn how you can turn every incoming call into an opportunity to close more deals and develop your team's skills for long-term success. Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com  

Send us a textJoin the Tiny Marketing Club's Black Friday DealUnlock the secrets to breaking free from the feast or famine cycle and transform your business approach with me, Sarah Norrell-Block. Having once been overwhelmed by the volatility of relying purely on referrals and facing the burnout of an agency model, I found a way to reignite my passion and stabilize my business through strategic sales processes. Discover the power of "everyday profit habits" and learn to seamlessly integrate sales into your daily routine. I share actionable strategies designed for consultants and service providers struggling with inconsistent sales, unclear messaging, and reactive marketing, offering a pathway to consistently attract leads and nurture client relationships.Revolutionize your service offerings with customizable productized offers, and create a structured offer ecosystem that adapts to client needs without sacrificing consistent pricing. Dive into a comprehensive three-pillar system that includes crafting compelling client messaging, enhancing discoverability through collaborations, and expanding your reach with signature series. And don't miss out on the benefits of joining the Tiny Marketing Club, where personalized coaching and strategic marketing support await. This episode provides all the insights you need to build authority, connect with your dream clients, and scale your marketing efforts effectively. Tune in to transform your business strategy today!Mentioned in this episode >> Ep 98: Ten Everyday Habits to Skyrocket Your RevenueJoin my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showCome tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>> YouTube

How Coaches GET Digital Marketing Success FAST! | Carol Kabaale (https://carolkabaale.com/)In this episode of the 'Walk In Victory' podcast, host NaRon Tillman discusses essential strategies for crafting effective business messages with guest Carol Kabaale, a Meta-certified Ads Strategist and agency owner. Carol emphasizes the importance of tailored messaging for specific products and audiences, drawing on examples from large brands like Pepsi. She also highlights the necessity of investing in marketing and staying consistent in your communication efforts. Furthermore, Carol shares her journey from a corporate hospitality career to building a successful digital agency focused on Facebook ads and serving online coaches. Listeners will gain insights into creating strong ad campaigns, understanding the value of lead generation, and nurturing long-term customer relationships through email marketing.Time Line00:00 Introduction to Staying Top of Mind 00:21 Welcome to the Walk in Victory Podcast 00:59 Crafting Your Business Message 02:27 The Importance of Targeted Marketing 03:37 Interview with Carol: Entrepreneurship Journey05:39 Challenges and Strategies in Digital Marketing 10:11 Transition from Corporate to Entrepreneurship 15:58 Building a Successful Digital Agency 19:37 The Wild West of Entrepreneurship 20:22 Finding Your Niche: Coaches and Purpose-Led Women 21:52 The Power of Facebook Ads 23:40 Building a Solid Marketing Foundation 25:54 The Importance of Email Marketing 32:56 Crafting Effective Ads and Content 36:25 Wine Tasting and Community 38:49 Final Thoughts and FarewellWant to be a guest on Walk In victory? Send NaRon Tillman a message on PodMatch, here: https://www.joinpodmatch.com/walkinvictoryBecome a supporter of this podcast: https://www.spreaker.com/podcast/walk-in-victory--4078479/support.

Non sono l'unico ad avere questo problema.Tutte le aziende hanno bisogno di lead.Ma l'email marketing outbound NON FUNZIONA PIU'!I buyers sono sempre più difficili da raggiungereI cicli di vendita sono imprevedibiliLa tecnologia continua a cambiareQuello che hai sempre fatto, funziona sempre meno.Capita anche a te?Ti racconto i numeri veri, nudi e crudi, di quanto costa fare lead generation B2B per azienda con contratto medio € 35k, e come si fa GTM che funziona nel 2025.Versione raw, unfiltered, della Linkedin Live di November.Link al video con le slides:https://youtu.be/XQQQyEy2wGYProssimo appuntamento: 03.12.24 GTM e buyer-enablement con l'AIRegistrazione gratis qui: https://www.linkedin.com/events/gtmnel2025-buyerenablementeai-c7267144868408221699/theater/Vuoi capirne di più su GTM, RevOps & Buyer enablement?

HoldCo Bros are back! Nik and I are talking about three fun business ideas today, but this is just Part 1 - stay tuned for Part 2 next week. First up, we talk about custom concerts: turning live music venues into unique experiences by letting fans bid on song requests, almost like a live auction. Then we talk about AI-powered local newsletter idea = using AI to create super-targeted newsletters that help generate local leads. Finally, we get into Facebook groups as a way to get leads.Learn more about Nik here: http://linktr.ee/cofoundersnikTimestamps below. Enjoy!---Watch this on YouTube instead here: tkopod.co/p-ytAsk me a question on or off the show here: http://tkopod.co/p-askLearn more about me: http://tkopod.co/p-cjkLearn about my company: http://tkopod.co/p-cofFollow me on Twitter here: http://tkopod.co/p-xFree weekly business ideas newsletter: http://tkopod.co/p-nlShare this podcast: http://tkopod.co/p-allScrape small business data: http://tkopod.co/p-os---00:00 Highlights00:30 Live Music Idea14:50 Local Newsletter Idea18:11 Monetizing Newsletters and Facebook Groups21:04 Facebook Groups for Lead Generation

Alex Bolan, Director of Sales and Marketing at DigitalThinker, brings his expertise in enterprise asset management solutions to this insightful episode.  Digital Thinker specializes in helping manufacturing and asset-intensive industries achieve operational excellence through Hexagon's Enterprise Asset Management system. In this conversation, Alex shares how their solution transforms workplace confidence by eliminating uncertainty and enabling teams to thrive. He discusses their approach to customer acquisition and the importance of their website for digital presence and lead generation.  The episode provides valuable insights into how modern technology can revolutionize industrial operations while maintaining safety and reliability standards.  

Sylvia Melena is the Founder & Principal of Melena Consulting Group, a company specializing in leadership and organizational development and business book writing and publishing. Sylvia is a two-time international award-winning and best-selling leadership author, the former Vice President of the San Diego Book Awards Association, and a four-time marketing judge for the National Association of Hispanic Publications' José Martí Awards. Sylvia shares some tips on leveraging your books as a sales tool, seeking mentorship, transition to entrepreneurialism, and much more!

Welcome back to another engaging episode of "Operation Agency Freedom" with your host, Chris Martinez. In episode 181, we're joined by the inspiring Karen Cummings, CEO and founder of Radiant Marketing. Together, we dive deep into the realms of self-discovery and personalized health journeys, exploring the powerful impact of root cause medicine. Karen shares insights from her agency's client profitability tracking system, revealing how data and real-time analysis can pinpoint service overages and optimize delivery. We also discuss the vital role of time tracking and ROI in project management, uncovering how granular data can expose hidden efficiency challenges and streamline processes. Karen emphasizes the importance of gut health and the body's incredible ability to heal with the right nutrition, while Chris opens up about his personal health triumphs with dietary changes. Tune in as we explore the delicate balance of process improvement, the benefits of AI tools, and the strategic implementation of time tracking systems. Don't miss out on this episode filled with practical tips, powerful stories, and a shared commitment to making impactful changes both in business and personal health. Join us for a conversation that's sure to inspire and inform!   Resources • Connect with Bloom on the following social channels • Facebook / Bloompartners.io • Instagram / bloompartners.io/ • Visit our YouTube channel / @bloompartners • Check out our website and see how we can help you run a profitable agency bloompartners.io  

Chris Peer brings over 20 years of experience in B2B digital marketing strategy, lead generation, and marketing consultancy for manufacturing firms. An author and entrepreneur, Chris is the founder and CEO of G8P and SyncShow. Having witnessed the pain and frustration caused by ineffective marketing, Chris and his team developed the Great 8 Pillars to transform the marketing department from a corporate expense into a profit center. He has helped hundreds of companies scale through world-class marketing best practices.

Grab your essential FREE guide - How to clear excess stock without damaging your brand. -- How would it feel if you could simplify your marketing efforts? Finding the time to focus on it and actually making it happen is one of the biggest challenges that many small business owners face. And that is the challenge that the software platform Constant Contact is aiming to solve with its services. We're joined by the UK general manager for Constant Contact, Erika Robinson. She's going to be telling us about her experiences as a small business owner, what she sees as the main challenges for marketing for small businesses, and how Constant Contact can help. Learn how technology and AI can level the playing field, giving small businesses the tools to compete with larger companies. [00:00] Introduction to Marketing Challenges for Small Businesses [00:15] Meet Erika Robinson from Constant Contact [02:15] Erika's Journey as a Small Business Owner [04:39] Marketing Challenges for Small Business Owners [06:22] How Constant Contact Simplifies Marketing [07:50] The Power of AI in Marketing [13:49] Email Marketing and Lead Generation [17:28] Constant Contact's UK Launch and Future Plans [21:08] A Special Offer from Constant Contact Links: Learn more about Constant Contact: https://www.constantcontact.com/uk Learn more about Stock Doctor: https://www.resilientretailclub.com/stockdoctor/ Learn more about the Resilient Retail Club: https://www.resilientretailclub.com/membership/ Learn more about my mastermind for product business owners: https://www.resilientretailclub.com/retail-business-mentoring/ 

Get LeadzFlowAI - the ultimate B2B lead generation solution for digital entrepreneurs like you! More details at https://leadzflowai.com LeadzFlowAI City: Portland Address: 2709 N Hayden Island Dr Website: https://leadzflowai.com/

Are you ready to supercharge your lead generation efforts? LeadzFlowAI is here to simplify your workflow and help you connect with the leads that matter most. See for yourself how LeadzFlowAI can help you fine-tune your B2B campaigns at https://leadzflowai.com LeadzFlowAI City: Portland Address: 2709 N Hayden Island Dr Website: https://leadzflowai.com/

Have you always been a deep thinker, especially when testing strategies in your lead generation? You analyze, you question, and you make sure that everything is perfect. It might seem like a weakness, but in reality, it is your strength since you can use your analytical skills to create content that will attract your audience. In this Diamond Life Mentor Uncut episode, Balazs W Kardos answers questions on finding the sweet spot in lead generation by reducing overwhelm: choosing a strategy that works and having an organized digital asset library to make content easier to find and reuse. Ultimately, you don't want to waste these efforts by doing the "self-sabotage" of pivoting regularly because of what other people say or when you get rejected by your leads. Instead, Balazs wants you to use them as opportunities to learn and understand your audience. He recommends automating repetitive tasks like social media posting and email marketing to free up time to engage and do more strategic activities."The reason you're going to be successful is because you care and you're constantly trying new things to win." - Balazs W KardosDo not miss this episode to learn how to grow your digital asset library, create content, and build credibility as you attract your target audience.Key Diamond Nuggets In This Episode:Why should you have a digital assets library?How do conversion ads and retargeting pixels work?Why should you automate your marketing?How can you build a digital library for your content strategy?Why is pivoting frequently self-sabotage?Want a Personalized Plan for Business & Life Optimization?Book A FREE Call Connect with Balazs W Kardos:WebsiteFacebookThe Diamond Life CommunityLinkedInYouTubeInstagramThe Diamond Life Mentor Instagram

Are you feeling "friend zoned" in your business relationships?In this episode, we explore the frustrations many business owners face when their offerings don't convert interest into clients. Host Michelle DeNio talks with Meg Joyce from In Kind Brand Therapy about the misconceptions around "brand therapy" and the importance of aligning your personal identity with your business brand.In this episode, you'll learn: Why aligning your internal identity with your external brand is crucial. How to address and overcome fear-based branding. Effective strategies for simplifying your service descriptions to enhance clarity and referrals.Connect with Meg: Instagram, WebsiteNext Steps:Download your Free Scattered to Strategic Guide: 9 Steps to Scale with F.O.C.U.S.If you are ready to get laser focused, create a clear action plan and convert with confidence, the Focused Visionary Accelerator may be the perfect fit for you.Connect with Michelle on LinkedIn, Threads, or Facebook.Related Episodes: Ep. 214: Relationship and Attraction Marketing for Lead Generation and ConversionEp. 222: Have you niched yourself too far?

Rory Sutherland said that we choose certain brands, not because we think they're the best, but because we think they probably won't be sh*t. We loved this idea and talk about it and plenty of other things - some of them marketing related - in this episode of the show. We enjoyed it, we hope you do too.

Where is the real estate industry heading? With 35 years of experience, Russ Cofano, CEO of Collabra Technology, joins us to discuss the challenges and opportunities facing agents and brokers today. We break down everything from the legal battles over cooperative compensation and Clear Cooperation Policy to the evolving role of portals and the changing landscape of lead generation. Plus, Russ shares his predictions for what the real estate industry will look like in the next 36 months. Don't miss this insightful conversation with a true industry leader. Connect with Russ on LinkedIn.   Learn more about Collabra Technology on - Instagram - LinkedIn - Facebook. And online at spherebuilder.io.  Follow Real Estate Insiders Unfiltered Podcast on Instagram - YouTube - Facebook - TikTok. Visit us online at realestateinsidersunfiltered.com.   Link to Facebook Page: https://www.facebook.com/RealEstateInsidersUnfiltered Link to Instagram Page: https://www.instagram.com/realestateinsiderspod/ Link to YouTube Page: https://www.youtube.com/@RealEstateInsidersUnfiltered Link to TikTok Page: https://www.tiktok.com/@realestateinsiderspod This podcast is produced by Two Brothers Creative 2024.

Too often, in the quest to save time, people skip the planning, which in the long run means skipping out on the results. This is no different when it comes to lead generation. No results means …not achieving your goals. And for most in this place, the solution could be as simple as checking that your lead generation system has the 7 key elements to be effective and help more people request and download your lead magnet, Once you have this in place, you will see more results. In this episode, you will learn:  You'll also learn everything you need to know to ensure your system has the makings of one that brings in leads on a regular basis, including: The Necessity of Lead Generation Planning Understanding the Lead Generation Funnel The Value of Immediate EngagementWith the right approach to lead generation, you can achieve a steady flow of new clients and grow your practice or business successfully! This episode will get you started. Be sure to check out the resources mentioned at http://marketingyourprivatepractice.com/125  Click here to send Kathy a text message about this Episode

If you're feeling overwhelmed by all the marketing ‘shoulds' in your business, this episode is your permission slip to simplify!In this value-packed solo episode, I'm pulling back the curtain on the exact marketing strategies my most successful clients are using right now to book out their programs well into 2025. These are the same strategies helping them create sustainable success without the overwhelm.Here's the truth: The most successful online businesses in 2024 aren't doing ALL the things - they're doing the RIGHT things.️⚡ In this episode, I'm sharing:➡️ The #1 shift that's helping my clients book out their programs months in advance➡️ A controversial approach to standing out in 2025 (this might surprise you!)➡️ The simple two-channel marketing strategy that's getting massive results➡️ Plus, the real reason most business owners are overcomplicating their marketing (and what to do instead)Because here's what I know for sure: You don't need complicated marketing strategies to scale your business. You just need the right approach.HAZAL'S LINKS:The Self-Makers Mastermind Book $20k Marketing CallDownload $20k Plug-and-play Marketing Planner: HereInstagram: @Hey.HazalWebsite: https://heyhazal.com/#OnlineMarketing #BusinessStrategy #BusinessCoach #MarketingStrategy #BusinessGrowth #OnlineBusiness #DigitalMarketing #BusinessTips

HVAC campaigns in Google Ads are very difficult high spending accounts to manage. In today's episode Chris Schaeffer is talking about how you can get better results from these difficult search campaigns focused on A/C repair lead generation. There are a lot of ways to manage lead generation for HVAC and these tips should help you decide how to best approach this tough industry.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/e5EAzDusFUcSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod

In this episode, the host shares a proven sales strategy drawn from extensive experience as an AT&T dealer, emphasizing the effectiveness of door-to-door approaches. The episode introduces the 'Five Around Strategy,' a method that leverages proximity to existing installations to significantly increase penetration rates in targeted neighborhoods. The host details how this strategy can be applied across various service industries, such as roofing, HVAC, and more. Practical advice on using technicians and salespeople for executing this strategy, enhancing market penetration, and creating more touchpoints with potential clients is provided. Moreover, the host encourages businesses to use this tactic to micro-target neighborhoods and increase marketing effectiveness, ultimately boosting sales performance.Chapters00:00 Introduction and Episode Overview00:54 Personal Experience and Strategy Introduction02:28 Door-to-Door Sales Strategy04:34 The Five Around Strategy08:55 Consulting Insights and Reflections17:01 Implementing the Five Around Strategy30:15 Conclusion and Call to Action Thank you for supporting Building Great Sales Teams! If you want to learn more about our host Doug Mitchell or get free BGST resources go to www.salesprogrambuilder.comAnd don't forget to visit us on Apple Podcasts to leave a review and let us know what you think! Your feedback keeps us going. Thanks for helping us spread the word!

Join Brad Bialy and Steve Gipson of Recruiters Websites as they unpack the secrets to effective recruitment marketing for 2025. This episode explores how staffing firms can strategically focus their messaging, reduce marketing drag, and target specific audiences for better ROI. Steve shares his expertise on creating efficient campaigns, emphasizing the importance of long-term planning in a short-term-focused industry, and actionable steps to drive both leads and client relationships. Whether you're in recruitment, staffing, or HR, this episode will equip you with the tools to optimize your marketing efforts. Chapters & Timestamps: [00:01] – Welcome Back: Catching Up with Steve Gipson [03:21] – Refining Recruitment Marketing Tactics for 2025 [04:57] – The Importance of Hyper-Focused Audience Targeting [08:07] – Marketing Efficiency: Lessons from Swimming and Running [10:17] – Reducing Friction: Direct Booking Links for Lead Generation [12:20] – Strategic Planning for Recruitment: Why Urgency Matters [17:12] – Building for the Future: Balancing Short and Long-Term Goals [18:53] – Hunters vs. Gatherers: A Mindset Shift in Staffing [20:57] – The Best Staffing Firms: What They Do Differently [28:28] – Wrapping Up: Gratitude for the Listeners   InSights is Hosted by Brad Bialy and Steve Gipson Brad Bialy is the host of Take the Stage and InSights, the staffing industry's leading podcasts with close to 175,000 downloads. He has a deep passion for helping staffing and recruiting firms achieve their business objectives through strategic marketing concepts. For over a decade, Brad has developed a proven track record of motivating and educating staffing industry professionals at over 150 industry-specific conferences and webinars. His keen eye for strategy and delivery has resulted in multiple industry award-winning social media campaigns, making him a sought-after speaker and expert. A recruiting industry veteran with over 15 years of experience, Steve Gipson is the Director of Sales and Operations at Recruiters Websites. After spending seven years as a recruiter with a boutique search firm, he joined Recruiters Websites, a digital marketing agency specializing in the recruitment industry. For the past decade, Recruiters Websites has helped over 800 firms of all sizes and specialties enhance their digital presence and make more placements through their expertise in digital marketing, website development, and SEO services.

In this episode of Pathmonk Presents, we welcome Brandon Rhoten, Chief Marketing Officer at GroundTruth, a media platform focused on driving foot traffic to physical retail and restaurant locations.  Brandon shares invaluable insights on how GroundTruth helps businesses measure the effectiveness of their marketing efforts in driving real-world results. He discusses the importance of clear storytelling in B2B marketing, strategies for effective website lead generation, and the significance of taking calculated risks in marketing.  This episode is a must-listen for marketers looking to improve their ROI and drive tangible business results through innovative media strategies.  

Lead generation isn't just about tools and strategies; it's about consistency, action, and the right mindset. By embracing challenges and staying committed, you can position yourself as the go-to expert in your market.If you've ever felt stuck in your business or struggled with consistent growth, this episode is for you! I'll be sharing strategies, personal stories, and practical tips to help you generate more leads and achieve steady business growth.“The key to success is really finding that right combination of strategies that align with your goals, your market, and your unique strengths as an agent.” – Kylie WalkerWe explore:Why lead generation is crucial for consistent opportunities for growth in your businessHow shifting your mindset can unlock exponential growthMy top lead generation strategies that work and how you can start implementing them in your business todayHow to overcome the fear of rejection and limiting beliefs holding you back, as progress beats perfection every timeHow committing to daily action helped me grow my portfolio by 100 properties in 12 monthsKylie's Resources:Black Friday offer: https://courses.thatpropertymum.com.au/2-weeks-trial-lead-generationProperty Management Growth School: https://courses.thatpropertymum.com.au/TPM-BDMSchoolDigital Marketing School: https://courses.thatpropertymum.com.au/digitalschoolThat Property Mum Courses: https://www.thatpropertymum.com.au/courses/The PM Accelerate Membership: https://courses.thatpropertymum.com.au/accelerateBook a Strategy Call with Kylie: https://calendly.com/kylie-tpm/coaching-callKolmeo: https://kolmeo.com/Book in your Team Insight Bundle with HD&U here:https://www.hdandu.com.au/that-property-mum-team-insight-bundle Connect with Kylie: Instagram - https://www.instagram.com/thatpropert...Website - https://www.thatpropertymum.com.au/Facebook - https://web.facebook.com/thatpropertymumFacebook Group - https://web.facebook.com/groups/prope…Pinterest -

In this month's edition, Alex, Hannah, Stephanie and Tessa from the Talking Ads team delve into the intriguing world of marketing, showcasing standout advertisements that pique their interest. They explore a diverse range of products, from cozy electric blankets and effective deodorants to cutting-edge technology and strategies for boosting YouTube engagement. By analysing the clever messaging and branding techniques used, the team highlights what makes these ads resonate with consumers, offering insights into effective marketing strategies.We recommend you view all the adverts before or during listening to this episode to engage in the discussion.Immerse yourselves here.If you would like to send in an advert that has caught your eye, please Whatsapp us on +44 7874 469647 and tell us why this made you stop and look, and we will include this on the next episode of Talking Ads. Brought to you from the team at The Lead Engine who specialise in lead generation, web design and content marketing for financial services.  

Get our 50-Strong Playbook by Clicking Here! In this episode, Uncle Vinny is breaking down the big question: Are 6-week challenges still worth it for gyms? Spoiler alert—they're alive and kicking! Vinny connects the dots between wrestling's WrestleMania (yep, wrestling!) and gym marketing, showing how to use urgency to drive memberships and retention. He shares the story behind his "50 Strong" challenge, a game-changer for gyms looking to bring in new members while keeping current ones engaged. Plus, you'll get tips on building marketing assets you can use over and over to save time, energy, and stress. Ready to crush it in the new year? Don't miss the exclusive Black Friday deal to grab everything you need to run the "50 Strong" challenge at your gym. It's packed with tools to make your life easier and your business more profitable. Hit play and let's get to work! Key Takeaways:6-Week Challenges Aren't Dead: They still work because they create urgency—a powerful motivator for action.Timing Is Key: Specific times of the year, like New Year's or back-to-school season, are perfect for challenges.Marketing Assets Matter: Reusable materials like emails, ads, and guides save time and make future campaigns easier.The “50 Strong” Challenge: A proven program designed to bring in new members and engage current ones—it's simple, effective, and ready to go.Black Friday Offer: Get the full "50 Strong" package for just $100 and run it in January to start the year strong. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Are you attracting the wrong types of leads? Are you getting all kinds of leads that just aren't a great fit? If so, that's what I'm going to dig into today. We're going to talk about the likely problem and how to solve it. >>> Whenever you are ready, here are 4 ways we can help you reach your revenue goals faster...#1 Unlock the full potential of your marketing engine. We'll provide you and your team with the direction, insights, and tools necessary to excel in the complex landscape of modern marketing. - Marketing Advisor On Call#2 Discover the marketing strategies & tactics that will guide your next quarter and unlock explosive growth in 90 minutes. - Quick-Start Marketing Strategy Game Plan#3 Discover a tailor-made strategy for unprecedented growth to transform your marketing in 30 days. - Unlock Your Growth Opportunities#4 If you need guidance on the most effective direction for your marketing, then schedule a call with us today! - Get Your Free Discovery Call Now

How to grow your brand and business on LinkedIn without posting. find the right people get them to notice you initiate conversations that lead to discovery calls Timestamps: 00:00 Introduction: Why LinkedIn is critical for brand growth in B2B 01:15 The power of LinkedIn Sales Navigator: How it helps you find and connect with the right decision-makers 03:09 Filtering for precision: Using specific search criteria to locate ideal prospects for your business 04:30 Crafting connection requests: Keep them personal, concise, and genuine for better acceptance rates 05:39 Engaging through comments: How thoughtful commenting on posts builds credibility and interest organically 07:06 Bonus tip: Leveraging DMs to create authentic, mutually beneficial conversations with your connections 08:29 Closing thoughts: The importance of adding value to every interaction and an invitation to connect or collaborate Connect with Christie Bilbrey http://www.christiebilbrey.com hello@christiebilbrey.com LinkedIn:   / christiebilbrey   Instagram:   / christiebilbrey   Grow Your Business as a Podcast Guest: https://bit.ly/pod-guesting Create Your Buyer Persona: https://bit.ly/3H4Q2Hw

John Karsant, founder of LevelUp Leads, shares his journey from tennis coaching to establishing a successful lead generation agency. With years of experience in sales development, John provides insights on building pipelines, hiring sales development representatives (SDRs), and the importance of aligning sales processes with organizational goals. Key Quotes: "If you don't have a sales process and expect an SDR to figure it out, you're setting them up for failure." "A lot of outbound campaigns fail because companies overlook the small things—like having a professional website and a clear social presence." "Don't rely on one channel for leads; diversifying your approach is the key to long-term success." John Karsant discusses the essentials of building a scalable sales pipeline and the pitfalls of outsourcing sales development too early. He highlights the importance of leadership, process documentation, and aligning marketing and sales efforts. John also emphasizes the role of consistent branding and creating trust with potential clients. Find Your Catalyst at https://www.findmycatalyst.com/ 5 Key Takeaways: Start with the Basics: Document processes early, even if they evolve over time. Ensure internal resources are in place before outsourcing. SDRs need direction and tools to succeed; don't hire without a solid sales framework. Outsourcing Sales Development: Pros: Faster go-to-market, reduced overhead, and immediate access to expertise. Cons: Risk of misalignment without clear internal processes. Choose outsourcing when the focus is on rapid scalability and experimentation. Building a Professional Presence: A polished website builds trust and credibility. Case studies and customer testimonials are critical for proving your value. Social media activity enhances visibility and establishes authority in your field. The Right Time for SDRs: Ensure product-market fit before scaling outreach. SDRs thrive when companies provide clear guidelines and ICP (Ideal Customer Profile). Avoid hiring if your company lacks a defined process or materials to support sales. Effective Lead Generation Strategies: Combine inbound and outbound efforts for maximum impact. Use data-driven insights, like growth rates and employee turnover, to identify prospects. Diversify lead-generation tactics to adapt to market changes and reduce risk. Connect with John Karsant on LinkedIn or visit LevelUp Leads to learn more about streamlining your sales development process. If you enjoyed this episode, share it with someone who would benefit and tag John and the host on LinkedIn or Twitter.

In this episode of Finding Financial Freedom, author and entrepreneur David Barnett navigates the ins and outs of buying, running, and selling small to medium sized businesses.  With years of hands-on experience, David offers insights designed to explain the complexities of entrepreneurship, empowering listeners to approach each stage of business ownership with confidence and clarity. David dives deep into the critical factors that affect business value, including financial health, market trends, and industry conditions. He provides a roadmap for both buyers and sellers, guiding them on how to realistically assess value and negotiate profitable deals.  With expert advice on financing, hiring strategies, lead generation, and sales processes, David shows entrepreneurs, including physicians, how to increase profitability and prepare for successful business transitions. Key Topics Covered: 1. Common Reasons for Selling Over the years, David has identified the most common reasons entrepreneurs choose to sell their businesses, providing valuable insight into the decision-making process. 2. Tips on Valuing a Business David breaks down the key factors that go into assessing a business's worth, including financial health, market trends, and industry conditions, offering clarity for those looking to buy or sell. 3. The First Steps in Buying a Business For potential buyers, David outlines the crucial first steps to take when considering a business purchase, ensuring they start on the right track. 4. Opportunities and Risks During a Recession David discusses the pros and cons of buying businesses during economic downturns or distressed periods like COVID-19, highlighting key opportunities and risks. 5. Maximizing Sale Value David explains why most businesses sell for less than expected and offers practical tips for business owners to maximize their sale value and secure a better deal. 6. Increasing the Value of a Medical Practice David provides actionable advice on how physicians can make their practices more valuable, helping them prepare for a successful sale. Resources Mentioned: How To Sell My Own Business by David Barnett Join his list on: https://www.DavidCBarnettList.com David Barnett's YouTube channel: https://www.youtube.com/channel/UCbR8hQfFxBI4Idh4Zw65yZQ  David Barnett's Website:https://www.DavidCBarnett.com Listener Takeaways: Learn how to assess a business's value by considering financial health, market trends, and industry conditions.   Discover practical tips to increase your business's sales value and secure a more profitable deal.   Gain insights into the opportunities and risks of buying businesses during economic downturns, like recessions or a pandemic. Connect with Us: Host: Dr. Disha Spath, The Frugal Physician Guest: Travis Hornsby, CFA, CFP, Student Loan Planner Follow us on Instagram, Facebook, and Twitter for updates on upcoming episodes. Thank you for tuning in! Be sure to share this episode with anyone navigating student loan repayment.   This episode is sponsored by: PearsonRavitz – Helping physicians safeguard their most valuable assets.  This episode is also sponsored by FacetWealth – Discover how Facet is transforming financial planning for physicians with personalized, flat-fee financial planning—visit facet.com/frugalphysician to start building your financial future today.

Ever wonder how top real estate agents dominate social media and generate consistent leads?In this episode, I sit down with my media team from Social Imprint to share the strategies, tools, and mindset that transformed my online presence and skyrocketed my business. Learn what it takes to build a strong personal brand as a real estate agent without spending HOURS a month doing it!We dive into the secrets of creating authentic content, understanding story branding, and using social media as a powerful lead-generation machine. We share Instagram tips, YouTube content strategy and how thier team can help you achieve the results you want!If you are looking to elevate your brand and start standing out on social media, this episode is for you! Be sure to watch till the end and make sure you like and subscribe for more!Ready to take your social media to the NEXT LEVEL? Reach out to SOCIAL IMPRINT ⤵️Website: https://social-imprint.com/?fbclid=PAZXh0bgNhZW0CMTEAAab0cSl3MHNkqvv3_vE-W2oUPzIYv8Y7dCEN56xoD8XP32us-N4VaQk6v5g_aem_Px07hhRl1o5toIQNYK2y8ABook a discovery call: https://calendly.com/social-imprint-sales/phonecall?fbclid=PAZXh0bgNhZW0CMTEAAaYBrFR4AY0wAvwnaY3STRTwpnr2ETJ3PJfYVS6FvOT8McUrrLt2Wcpki1A_aem_iSSgNiIx_QusEAcNMo7l7A&month=2024-11FOLLOW THIER SOCIALS ⤵️Instagram: https://www.instagram.com/socialimprintagency/LinkedIn: https://www.linkedin.com/company/social-imprint-agency/Facebook: https://www.facebook.com/people/Social-Imprint/61564141910151/LEARN MY PROVEN STRATEGY FOR GETTING MORE LISTINGS

Send us a textKaty Katz, Head of Digital Marketing and E-Commerce at Basic Fun!, discusses how mentorship, including her mother's early influence, shaped her career and approach to continuous learning in marketing. She emphasizes balancing creativity with data, fostering collaboration, and setting healthy boundaries to build effective growth-driven teams.Episode Highlights: Katy says traditional and non-traditional mentorship has always been incredibly important to her, and attributes her dedication to continuous learning in digital marketing from one of her earliest mentors, her mother. She values relationships that allow for mutual growth and learning, which she applies in her role as a leader.Her unique approach to marketing blends creativity with a data-driven mindset. This balance is critical because she leverages data for e-commerce while fostering creativity in toy marketing.Katy says it's easier to set boundaries when working at an agency than in-house because the former always has a clearly defined contract.Episode Links: Katy's LinkedInKaty's XFollow The Digital Marketing Mentor: Website and Blog: thedmmentor.com Instagram: @thedmmentor Linkedin: @thedmmentor YouTube: @thedmmentor Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family: Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations. ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business's digital marketing strategy.

The holiday season is upon us and the pressure is on to finish 2024 strong. For many, Black Friday can be a perfect opportunity to gain a quick cash injection in your business to hit those year-end goals...but is it the right move for every business? In today's episode, I'm breaking down why I skip Black Friday specials in my business—and who might actually benefit from running one.

If you're like a lot of private practice and service-based business owners, you work hard to get new leads for your business, but it is a challenge - especially when you keep trying to use a lead magnet that would help people, yet no one is signing up for it. A big part of this roadblock is knowing what to include in your lead magnet to attract your ideal clients. In this episode, Kathy C shares steps on how to create a lead magnet that truly resonates with your potential clients and helps build your list of leads.  It begins with identifying what to put into your lead magnet so it appeals to the people you want to work with!Here are three key lessons you will learn:Why you MUST address only ONE problem for your Ideal Client. Focusing on a single issue helps you create targeted content that speaks directly to your audience and the TOP problem they want to solve. How your sessions with clients help create a Unique-To-You Lead Magnet. Which is one filled with valuable content that sets your lead magnet apart from others.Walk through Kathy's 7-Step Content Discovery Process for Creating Lead Magnets. This structured approach will guide you in identifying the best content to include in our lead magnet so it appeals to people in your target audience.By the end of this episode, you will have a clear understanding of what to include in your lead magnet so that it not only attracts new leads but also helps you book more discovery calls and, ultimately, clients.   Ready to take this lesson and finish your lead magnet in 2 weeks? Register for Kathy's Free Lead Magnet Training that starts NOV 22nd.  https://academy.pepperitmarketing.com/leadmagnets All the resources mentioned and shownotes can be found at: https://marketingyourprivatepractice.com/124Click here to send Kathy a text message about this Episode

Nick Schiffer and Tyler Grace answer listener questions and discuss the key insights and lessons they have learned from building and growing their construction businesses, covering topics such as profitability, branding, attracting talent, and effective lead generation strategies.   Partners:  Andersen Windows Buildertrend Velux NAHB International Builders' Show Expo Pass   The Modern Craftsman: linktr.ee/moderncraftsmanpodcast Find Our Hosts:  Nick Schiffer  Tyler Grace  Podcast Produced By: Motif Media Tyler's Top Blogs: How I Started My Business Books that Build Site Protection Principles My Preconstruction Process: Part 1 Becoming Proficient in Multiple Trades

Change is hard, but the truth is—when you resist it, you're making a choice.An even harsher truth? Staying in your comfort zone is the reason your business isn't growing. You're stuck because you keep doing the same things, expecting different results. That's the definition of insanity—and it's killing your growth.And keep in mind, "staying in your comfort zone" can manifest in ways you might not even realize. Micromanaging. Refusing to delegate. Needing total control. Waiting for perfection before taking action. Even creating chaos to sabotage your own progress. Believe it or not, you could be your own biggest obstacle.Here's the reality: Over 50% of businesses fail because they refuse to adapt, change, or face the hard truths about their strategies. Are you ready to stop blaming the market, the economy, or your competition? The real obstacle is you.It's time to ditch the excuses, make the changes, and start taking action. Growth isn't easy, but neither is staying stagnant. If you're serious about scaling your business, this is your wake-up call. Step out of the comfort zone. Embrace the chaos. Make bold moves. Growth doesn't happen where it's safe, it happens when you face the uncomfortable truth and take action.In this episode of iDigress, we dive deep into the uncomfortable reality of why many entrepreneurs, leaders, and creatives stay stuck. We'll explore the powerful concept of "what you're not changing, you're choosing" and unpack how resistance to change often stems from fear, comfort, or denial.• Why clarity is the first step to escaping chaos.• The dangers of staying in your comfort zone.• How to recognize when it's time to pivot.•  Why embracing change (quickly) is necessary for business success.• How to stop being a "control freak" and get out of the way of growth.• Why successful execution requires humility and adaptability. Beyond The Episode Gems:• Grow Your Business Faster Using HubSpot's CRM Platform• Use The Same Recording Platform I Use For My Podcast, Try Riverside.fm For Free• Buy Troy's Book, Strategize Up That Is Referenced In This Episode: StrategizeUpBook.com• Discover All Podcasts On The HubSpot Podcast Network#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews•  Follow Troy's LinkedIn @FindTroy• Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com•  Follow Troy's Instagram @FindTroy•  Subscribe to Troy's YouTube Channel