Podcast appearances and mentions of josh elledge

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Best podcasts about josh elledge

Latest podcast episodes about josh elledge

The Thoughtful Entrepreneur
2193 - The Two Pillars of Effective Leadership Revealed by Sylvie Di Giusto

The Thoughtful Entrepreneur

Play Episode Listen Later May 28, 2025 21:40


Sylvie di Giusto on Leadership and Digital Presence: A Comprehensive GuideIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Sylvie di Giusto, international keynote speaker and the world's first 3D immersive holographic presenter. With decades of corporate experience and a captivating presentation style, Sylvie shares transformative insights into leadership, self-care, digital presence, and the evolving nature of human connection in the business world. Whether you're an executive, entrepreneur, or team leader, this episode offers tools to lead with intention, influence, and impact.Intentional Leadership in a Digitally Disruptive WorldSylvie di Giusto brings innovation and insight to every stage she steps on—literally. Through her holographic keynote presentations, she uses immersive 3D visuals to engage audiences and communicate complex ideas more effectively. Imagine learning about brain performance while a 3D hologram of a brain hovers beside you on stage. Her philosophy? Use technology not as a gimmick, but as a tool to deepen understanding and human connection.Beyond the stage, Sylvie stresses the importance of stillness and reflection in leadership. Her personal ritual of watching the sunrise from her boat serves as a metaphor for modern leadership: clarity comes when you slow down and reflect. Her research across 28,000 participants reveals that trust and care are the top qualities people seek in leaders—and these begin with how leaders care for themselves.Sylvie also emphasizes managing your digital presence with as much care as your in-person reputation. Leaders should audit their online identity, be intentional about content, and foster authentic connections. In a world where automation is on the rise, the human element remains irreplaceable, and every digital touchpoint is an opportunity to lead with presence, poise, and authenticity.About Sylvie di GiustoSylvie di Giusto, CSP, is an international keynote speaker and the world's first 3D immersive presenter. With 20+ years of corporate experience—including roles as a Fortune 100 management consultant, innovation hub leader, and Chief of Staff at Europe's largest tourism group—she helps organizations drive leadership excellence, elevate brand reputation, and improve human impact. Sylvie is the author of The Image of Leadership and Discover Your Fair Advantage, and the creator of the online learning platform How You Impress.About Sylvie di Giusto, LLCAt SylvieDiGiusto.com, professionals and organizations discover how to lead with intention and present themselves powerfully in person and online. Through interactive keynotes, holographic presentations, and leadership tools, Sylvie equips high-performing teams to move from autopilot to intentional, results-driven communication.Links Mentioned in this Episode:Sylvie di Giusto WebsiteSylvie on LinkedInEpisode Highlights:How 3D holograms are reshaping live presentationsThe top two leadership traits: trust and care—and how to embody themStrategies for managing your digital footprint as a modern leaderThe role of self-care and stillness in leadership effectivenessWhy emotional intelligence still matters...

The Thoughtful Entrepreneur
2192 - Crafting a Smart Marketing Strategy in a Tech-Driven World with Butler Marketing Group's Sheila Butler

The Thoughtful Entrepreneur

Play Episode Listen Later May 27, 2025 19:54


Unlocking Marketing Success with Sheila Butler: Fractional CMOs, AI, and Brand TransformationIn this episode of The Thoughtful Entrepreneur, host Josh Elledge welcomes Sheila Butler, Founder and Chief Marketing Officer of Butler Marketing Group. Sheila brings decades of experience to the table and shares her sharp insights on the evolving role of fractional CMOs, the impact of AI in marketing, and the enduring power of brand storytelling. Whether you're a founder scaling up or a CMO seeking clarity, this conversation is packed with actionable strategies and modern marketing wisdom.Marketing with Personality: From Disney Dreams to Brand StrategySheila Butler's love for storytelling and customer experience was inspired by her childhood dream of working for Disney—an aspiration that shaped her career in entertainment, marketing, and branding. Now based in Orlando, just a short drive from Disney parks, Sheila taps into that creative energy and sense of wonder to help businesses craft brands that truly connect.Her newest venture, a YouTube series called Marketing Over Bourbon, blends her professional expertise with her personable style. Sheila uses the show to share marketing insights, industry best practices, and commentary on emerging trends—all with a casual, conversational tone. It's a reflection of her approach to marketing: human, insightful, and always evolving.She also dives into the rise of AI tools like ChatGPT, Claude, and Gemini in her work—emphasizing that marketers shouldn't fear these tools but embrace them to improve productivity and creative output. Through experimentation, she identifies which AI applications best support each client's unique goals. Combined with her hands-on role as a fractional CMO, Sheila provides strategic execution—not just advice—to businesses undergoing transformation.About Sheila ButlerSheila Butler is an accomplished Chief Marketing Officer with over 25 years of experience in brand transformation, marketing strategy, loyalty program design, and partnership marketing across both B2C and B2B sectors. She has held key leadership roles at Disney, JPMorgan Chase, Choice Hotels, and Axiom Bank. As the Founder and CMO of Butler Marketing Group in Orlando, Florida, Sheila partners with organizations to solve complex marketing challenges and deliver measurable brand growth through customer insights, CRM, and storytelling.About Butler Marketing GroupButler Marketing Group partners with businesses in transition—helping them evolve their brand, align marketing efforts with business goals, and adopt new technologies like AI to enhance content creation and strategy. Whether serving as a fractional CMO or collaborating with internal teams, the agency brings both clarity and execution to the table.Links Mentioned in this Episode:Sheila Butler on LinkedInButler Marketing Group WebsiteYouTube: Marketing Over BourbonEpisode Highlights:What sets a fractional CMO apart from traditional marketing consultantsHow to apply AI tools like ChatGPT and Gemini to enhance marketing workflowsWhy brand transformation is essential in times of...

The Thoughtful Entrepreneur
2191 - Fostering a Safe Space for Ideas by Leading with Empathy: A Talk with Sara Frasca

The Thoughtful Entrepreneur

Play Episode Listen Later May 26, 2025 21:43


Fostering a Culture of Innovation with Sara Frasca of Point NortheastIn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Sara Frasca, Innovation Keynote Speaker, CEO of Point Northeast, and founder of SaraFrasca.com. Known for her passion for creative thinking and business growth, Sara brings a powerful perspective on how leaders can build a culture of innovation, empower teams, and shift workplace mindsets around failure.Leading Innovation from the Ground UpSara opens the conversation with a down-to-earth personal anecdote—sharing her love for gardening and spring yard clean-up. That connection to growth, curiosity, and creativity mirrors her professional mission: helping organizations build stable foundations that allow innovation to flourish.Sara explains that many businesses operate in a state of overwhelm. When systems are chaotic, it becomes nearly impossible for teams to think clearly, creatively, or strategically. Her first step when working with a client? Stabilize. Once a business has reliable systems and operational clarity, the space for ideation, experimentation, and innovation naturally opens up.She also emphasizes that leaders must model the behavior they want to see. If leaders don't take creative risks, their teams won't either. A culture of innovation requires a safe space for failure, experimentation, and continuous learning.About Sara FrascaSara Frasca is a global innovation expert, positive disruptor, and award-winning entrepreneur. A former General Mills leader turned business coach and CEO, Sara empowers organizations to embrace transformation, creativity, and bold leadership. Her experience ranges from working at startups to leading inside major corporations, giving her unique insights into how to challenge the status quo and unlock innovation. Through her work, Sara teaches companies how to build strong foundations, cultivate accountability, and create environments where people thrive by embracing experimentation and risk.About Point NortheastPoint Northeast is a boutique consulting firm led by Sara Frasca. It specializes in helping companies remove operational bottlenecks, empower their teams, and build a culture of innovation. From strategic growth planning to leadership workshops, Point Northeast equips companies with the systems and mindset they need to scale successfully.Links Mentioned in this Episode:Sara Frasca's WebsitePoint Northeast WebsiteSara Frasca on LinkedInEpisode Highlights:Why overwhelmed companies struggle to innovateHow strong systems create the space for creativityThe role of leadership in modeling experimentation and trustWhy celebrating failure is essential to long-term growthHow Sara helps mid-sized businesses scale with clarity and confidenceConclusionSara Frasca delivers a powerful reminder: innovation doesn't start with flashy ideas—it starts with clarity, leadership, and a safe space for failure. Her work helps organizations build the systems and cultures needed to unlock creative thinking and...

The Thoughtful Entrepreneur
2190 - The Essential Role of Empathy and Emotional Intelligence in Leadership Success with Doug Noll

The Thoughtful Entrepreneur

Play Episode Listen Later May 22, 2025 21:38


The Power of Empathy in Leadership with Doug NollIn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Douglas E. Noll, owner of DougNoll.com, emotional intelligence expert, mediator, and award-winning author. Doug brings decades of insight into how empathy—often misunderstood as weakness—is in fact the foundation of strong, effective leadership. With a background that spans law, neuroscience, and international peacebuilding, Doug shares transformative tools for emotionally intelligent leadership in today's complex world.Leading with Empathy: Why Emotions Matter More Than EverDoug opens by dismantling the myth that emotions have no place in leadership. In reality, empathy is one of the oldest and most powerful human tools for communication and connection—far older than language itself. For over a million years, humans relied on nonverbal emotional signals to form social bonds and navigate conflict. That legacy is still with us today.Through his work, Doug has developed affect labeling, a neuroscience-backed technique that helps leaders de-escalate tension by naming and reflecting others' emotions. This method calms the brain's emotional centers, creating space for rational thought, trust, and clarity. Whether you're managing a team, facing conflict, or navigating change, Doug's approach makes emotional intelligence both teachable and tactical.Doug also warns leaders about relying on “gut instinct” during high-stakes decision-making. Gut feelings are often just pattern recognition—and without emotional clarity, those patterns can be misleading. The best leaders, Doug argues, are emotionally attuned, vulnerable when needed, and skilled in human behavior—not authoritarian by default.About Doug NollDouglas E. Noll, JD, MA, is the owner of DougNoll.com. After leaving a successful 22-year career as a trial lawyer, Doug became a full-time peacemaker. He is an award-winning author, mediator, teacher, and trainer whose work ranges from international conflict resolution to helping life-sentenced inmates become mediators inside maximum-security prisons. He is the co-founder of the Prison of Peace project and the creator of the Noll Affect Labeling System. His fourth book, De-Escalate: How to Calm an Angry Person in 90 Seconds or Less, has been published in multiple languages and is now in its second printing.About DougNoll.comDougNoll.com is the home of Doug's consulting, speaking, and training work. He helps leaders, educators, mediators, and organizations master emotional intelligence to build trust, resolve conflict, and foster stronger relationships in any setting. Through keynotes, workshops, online resources, and his best-selling books, Doug equips people with science-based strategies to lead with clarity and connection.Links Mentioned in this Episode:DougNoll.comDoug Noll on LinkedInDe-Escalate: How to Calm an Angry Person in 90 Seconds or LessPrison of Peace ProjectEpisode Highlights:Why empathy is one of the oldest human leadership traitsThe neuroscience behind affect labeling and how it calms conflictHow military leadership prioritizes...

The Thoughtful Entrepreneur
2189 - How to Align Your Values and Strategy for Success with Live Large Design's Adele Wiejaczka

The Thoughtful Entrepreneur

Play Episode Listen Later May 21, 2025 16:19


Building a Business That Reflects Your Values with Adele Wiejaczka of Live Large DesignIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Adele Wiejaczka, Founder and Creative Director of Live Large Design. Adele shares how she's blended personal freedom, authentic branding, and sustainable growth into a business that mirrors her values. From life on the road in a self-built truck camper to building impactful brand strategies for entrepreneurs, Adele's story is a powerful blueprint for creating a life and business on your own terms.Living Your Brand: From Truck Camper to Creative AgencyAdele's lifestyle isn't just unconventional—it's intentional. Living and working from a self-renovated truck camper, she embraces minimalism, adventure, and connection. Her travels inform her work, giving her a grounded perspective and fresh insight into human-centered branding and communication. Through another personal brand, West End Normal, she plans to share solo travel stories and launch a podcast to continue building community and connection.Her professional journey began in graphic design and evolved into leading an agency that merges branding, e-learning, and automation to help clients grow without burning out. From therapists and doctors to course creators, Adele helps service professionals align their business strategies with who they truly are.At the heart of her work is a tool she developed: the Spirit Brand Archetype Quiz, which categorizes entrepreneurs into identities like the visionary, steward, healer, or artisan. Each archetype influences how you market, sell, and grow your business. By understanding this, her clients scale more authentically and sustainably—with less hustle and more purpose.About Adele WiejaczkaAdele Wiejaczka is the Founder and Creative Director of Live Large Design, a brand strategist, creative intuitive, and creator of the Spirit Brand Quiz—a tool designed to help soul-led entrepreneurs build brands that actually feel like them. Her work is shaped by more than 15 years supporting changemakers worldwide, from spiritual mentors and wellness experts to thought leaders and authors.Adele's journey has taken her from running sled dogs off-grid in Alaska to launching courses in the jungles of Bali and now building her business from a DIY truck camper as she explores the backroads of Colorado. She combines intuitive brand strategy with real-world experience to help entrepreneurs reconnect to their strengths, clarify their message, and scale with clarity and integrity.About Live Large DesignLive Large Design helps entrepreneurs create aligned, authentic, and scalable businesses through brand strategy, e-learning design, and automation. The agency specializes in building marketing systems and digital products that reflect each client's unique archetype—turning their values into profitable, people-first brands.Links Mentioned in this Episode:Live Large Design WebsiteSpirit Brand Archetype QuizEpisode Highlights:Why Adele lives and works out of a self-renovated truck camperThe importance of aligning your business model with your personal valuesHow the Spirit Brand Archetype Quiz helps entrepreneurs scale authenticallyCombining branding, e-learning, and automation...

The Thoughtful Entrepreneur
2188 - Expense Management Mastery for Business Success with P3 Cost Analysts' Larry Levine

The Thoughtful Entrepreneur

Play Episode Listen Later May 20, 2025 18:45


Smarter Spending for Bigger Profits with Larry Levine of P3 Cost AnalystsIn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Larry Levine, Business Owner and Expense Reduction Consultant at P3 Cost Analysts. With decades of experience helping organizations reduce indirect expenses, Larry shares expert insights on cost-saving strategies that every business owner should be applying—especially in today's economy. If you want to boost your bottom line without generating more revenue, this episode is for you.From Mountain Trails to Margin Gains: Why Preparation MattersLarry starts the conversation on a light note—recounting his hiking adventures, including a trip to the Dolomites in Italy. His love of hiking isn't just a hobby; it parallels his approach to business: prepare, acclimate, and execute with intention. Just like you wouldn't climb a mountain without a plan, Larry emphasizes that business owners need a clear strategy for managing and optimizing expenses.That preparation becomes even more important when dealing with indirect costs—like utilities, telecom, waste management, and property taxes—that many business owners mistakenly treat as fixed. Larry encourages entrepreneurs to shift their mindset: many of these costs are negotiable, and reducing them can significantly impact overall profitability.His firm, P3 Cost Analysts, helps business owners uncover savings through a thorough discovery and audit process. And the best part? Their services are contingency-based—you only pay if savings are identified.About Larry LevineLarry Levine is an Expense Reduction Consultant with over 35 years of industry experience across high tech, home care, and indirect spend consulting. He has worked with individuals, SMBs, and Fortune 100 executives, delivering expense reduction strategies that improve mid-line cost controls and bottom-line profitability. Larry's nationwide clients span a wide range of industries including healthcare, manufacturing, real estate, restaurants, education, and hospitality. Outside of work, he's an avid hiker, mountain and road biker, and passionate foodie.About P3 Cost AnalystsP3 Cost Analysts is a national cost reduction consulting firm specializing in uncovering hidden savings in areas like waste management, telecom, utilities, property taxes, and more. Since 1991, P3 has helped thousands of clients—from healthcare and hospitality to retail and franchise groups—optimize expenses and increase profitability. Their contingency-based model means you only pay when you save.Links Mentioned in this Episode:Larry Levine on LinkedInP3 Cost Analysts WebsiteEpisode Highlights:Why businesses should prioritize managing expenses as much as revenueWhich indirect costs (like utilities and waste) are most negotiableHow P3 Cost Analysts delivers results without upfront feesReal-world savings: How one client cut waste expenses by 75%The steps of an effective cost audit—from discovery to implementationConclusionLarry Levine offers a masterclass in proactive expense management—reminding business owners that profitability isn't just about growth; it's...

The Thoughtful Entrepreneur
2187 - Revolutionizing Team Training and Online Learning with Evolve's Stan Suchkov

The Thoughtful Entrepreneur

Play Episode Listen Later May 19, 2025 21:02


Transforming Corporate Training with AI: A Conversation with Stan SuchkovIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Stan Suchkov, CEO and Co-Founder of Evolve, an AI-driven platform revolutionizing how businesses onboard and train their teams. Stan shares the inspiring journey behind Evolve—from a bold vision and early setbacks to launching a transformative tool that automates learning programs in under 24 hours. This conversation explores the future of online learning, the role of AI, and how a “give first” mindset can accelerate growth and innovation.The Mindset Behind Evolve: Giving First and Thinking StrategicallyStan Suchkov attributes much of his success to a personal and professional commitment to “giving first.” By helping others without expectation, he built a strong network and leadership reputation grounded in generosity. He applies this same philosophy to customer relationships and team dynamics—putting value first to earn trust and long-term loyalty.He also draws strategic inspiration from games like Monopoly, where success hinges on early positioning, negotiation, and risk management. These ideas translated into his real-world entrepreneurial journey: selling his share in a construction business to fund Evolve, enduring over two years with no revenue, and constantly refining the product through feedback and adaptability.Today, Evolve is used by major companies across industries, offering tools that automatically convert a company's internal materials—videos, slides, PDFs—into interactive, trackable training programs within 24 hours. With built-in assessments, reporting, and feedback features, Evolve gives organizations a scalable way to upskill and engage teams fast.About Stan SuchkovStan Suchkov is the CEO and Co-Founder of Evolve, an AI platform that creates onboarding and training programs from any type of document in as little as 24 hours. He's also the founder of the AI Corporate University in MENA and a seasoned entrepreneur with a background in IT and real estate development. Stan has led over 30 projects across various stages of growth and is widely regarded as a thought leader in AI-powered education solutions.About EvolveEvolve is a U.S.-based AI platform built to help companies scale employee training, onboarding, and internal knowledge sharing. Founded in 2023 and launched in the U.S. in 2024, Evolve allows businesses to upload nearly any training content—PDFs, PPTs, audio, video—and launch custom interactive courses by the next day. The platform includes quizzes, tasks, automated grading, and comprehensive learner feedback, helping businesses stay competitive through rapid, smart learning solutions.Links Mentioned in this Episode:Stan Suchkov on LinkedInEvolve WebsiteEpisode Highlights:Why “giving first” builds stronger relationships and networksHow Monopoly inspired Stan's real-world strategic thinkingWhat makes Evolve's AI-powered training platform stand outHow Stan overcame two years of zero revenue to build EvolveThe role of AI in transforming corporate learning experiencesConclusionStan Suchkov's journey reflects what's possible when vision meets resilience. His approach to training through...

The Thoughtful Entrepreneur
2186 - How to Work Smart and Play Hard as an Entrepreneur with Jake Smolarek

The Thoughtful Entrepreneur

Play Episode Listen Later May 18, 2025 25:12


Unlocking Success Through Strategy and Consistency with Jake SmolarekIn this episode of The Thoughtful Entrepreneur, host Josh Elledge welcomes Jake Smolarek, Life and Business Coach. With a unique background that blends gaming, coaching, and entrepreneurship, Jake helps established entrepreneurs master their time, mindset, and decision-making. In this conversation, he shares a powerful framework for staying consistent, making quicker decisions, and enjoying the entrepreneurial journey along the way.What Entrepreneurs Can Learn from Gaming and CoachingJake Smolarek draws fascinating parallels between gaming and entrepreneurship, emphasizing that both require strategy, feedback, and consistent practice. As an avid gamer, Jake believes the lessons from gaming—like handling setbacks, adapting strategies, and refining skills—can directly improve business outcomes. Mistakes aren't failures; they're feedback. And mastery? That comes from repetition.Jake's “No 0% Days” concept is at the core of his coaching philosophy. It's a mindset that encourages progress—even in the smallest steps—every single day. Whether it's sending one email, making a call, or spending five focused minutes on a goal, daily actions compound into lasting results. This approach helps entrepreneurs avoid burnout, maintain momentum, and track real progress over time.A recurring theme in Jake's work is the power of clarity and decisiveness. He stresses the importance of having a clear vision, which makes it easier to filter decisions, say no to distractions, and take fast, aligned action. Entrepreneurs often suffer from “option overload.” But with a strong vision, you can limit options, trust your instincts, and keep moving forward with confidence. This episode is a blueprint for anyone looking to lead with intention and avoid the trap of perfectionism and indecision.About Jake SmolarekJake Smolarek is a Life and Business Coach who helps high-performing entrepreneurs develop clarity, consistency, and confidence. With a background in personal development and performance coaching, Jake supports clients in aligning their daily actions with long-term vision through mindset work, decision-making frameworks, and real-world accountability systems.About JakeSmolarek.comAt JakeSmolarek.com, Jake offers personalized coaching and resources for entrepreneurs looking to take control of their time, mindset, and business growth. His signature “No 0% Days” framework empowers leaders to take small, consistent action that leads to massive results over time.Links Mentioned in this Episode:Jake Smolarek on LinkedInJake's WebsiteEpisode Highlights:Why gaming is a powerful metaphor for entrepreneurshipHow the “No 0% Days” mindset drives long-term resultsThe importance of prioritization and delegation in time managementHow to build a clear vision and make faster, smarter decisionsThe value of celebrating small wins and tracking progressConclusionJake Smolarek brings a refreshing, strategic take on coaching entrepreneurs. From embracing failure as feedback to developing powerful daily habits, his insights provide a practical roadmap for building momentum and staying aligned with your goals. Success isn't just about hustle—it's about clarity, consistency, and celebrating the...

The Thoughtful Entrepreneur
2185 - Mastering Crisis Comms with Confidence and Calm with Tieja MacLaughlin

The Thoughtful Entrepreneur

Play Episode Listen Later May 17, 2025 21:20


Mastering Crisis Communications with Tieja MacLaughlinIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Tieja MacLaughlin, Founder and Communications Strategist at Tieja MacLaughlin Communications. Tieja is a seasoned crisis communications consultant who helps individuals and organizations protect their reputations, manage challenging media situations, and respond effectively when it matters most. In this conversation, Tieja shares practical strategies for navigating crises, building proactive communications plans, and maintaining emotional clarity under pressure.The Art of Reputation Defense: What Business Leaders Need to KnowTieja's path into crisis communications is a story of purpose and preparedness. Her mission is to help clients manage their reputations—especially when things go wrong. While many of her projects are reactive in nature, she's a strong advocate for proactive crisis planning. Just like an insurance policy, investing in public goodwill and preparing your crisis playbook in advance helps mitigate long-term reputational damage.In the episode, Tieja also opens up about a surprising personal passion: jiu-jitsu. More than just a sport, she explains how the discipline and strategic thinking required on the mat translate directly into her work. In jiu-jitsu, you anticipate your opponent's next move. In crisis communications, you must be equally strategic—assessing threats, staying composed, and responding with precision. This metaphor powerfully reinforces her approach to handling crisis under pressure.Throughout the conversation, Tieja offers actionable advice: prepare a crisis communications plan, conduct regular team training, and continuously update your strategies based on emerging risks. She shares real-world examples that illustrate how communication missteps can amplify a crisis—and how a well-prepared leader can instead use that moment to build trust. Tieja also emphasizes the emotional side of crises: when tensions run high, leaders must lean on structured strategies rather than reactive decision-making. Her work is not only strategic—it's deeply human.About Tieja MacLaughlinTieja MacLaughlin is a crisis communications expert, media strategist, and the founder of Tieja MacLaughlin Communications. With years of experience navigating high-stakes public relations issues, she empowers brands, executives, and individuals to communicate with clarity and confidence—especially in moments of crisis. Tieja's work blends sharp strategy with emotional intelligence, making her a trusted partner for clients in need of reputation protection.About Tieja MacLaughlin CommunicationsTieja MacLaughlin Communications is a Toronto-based consultancy specializing in crisis communications, reputation management, and media relations. The firm helps individuals and organizations build, protect, and restore public trust through clear, strategic messaging and proactive planning.Links Mentioned in this Episode:Tieja MacLaughlin on LinkedInTieja MacLaughlin Communications WebsiteBlog: 10 PR-Themed Movies & TV ShowsFollow Tieja on Instagram, LinkedIn, and Twitter for expert PR insightsEpisode...

The Thoughtful Entrepreneur
2184 - Manifestation Selling and Goal Achievement with Rep Methods' Alison Mullins

The Thoughtful Entrepreneur

Play Episode Listen Later May 16, 2025 23:06


Mastering Sales Strategies with Alison MullinsIn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Alison Mullins, CEO of Rep Methods, seasoned sales strategist, keynote speaker, and author of The Art of Selling and Beyond Order Makers. Alison shares her innovative approach to sales—rooted in psychology, personalization, and strategic mindset—offering listeners a fresh perspective on how to break down sales goals and build authentic customer relationships.From Personal Passion to Professional Precision: Alison's Approach to SalesAlison opens the conversation by sharing glimpses into her personal life—her love of travel, cooking, and Asian cuisine, all shaped by growing up in Southern Appalachia and spending time in New York City. These cultural experiences fuel her creativity and adaptability, which shine through in her business strategies. She draws thoughtful parallels between culinary experimentation and the art of sales—both requiring curiosity, precision, and personal connection.Professionally, Alison's foundation is built on her two books. The Art of Selling outlines practical, foundational sales techniques, while Beyond Order Makers introduces the concept of manifestation selling—a method that blends mindset, goal-setting, and strategy to improve business development. Alison encourages sales professionals to visualize success and break down ambitious goals into realistic, daily tasks—a philosophy aligned with James Clear's Atomic Habits.This conversation also dives into the emotional side of sales. Alison addresses how negative feedback from leadership can psychologically impact sales professionals. Her coaching helps clients shift from overwhelm to empowerment, reinforcing the importance of incremental wins and human-centric sales actions like personalized outreach and relationship-building. Her work as an ad hoc sales manager is especially tailored for small business owners, offering hands-on guidance and customized sales strategies grounded in her deep experience—especially in the stone and surfaces industry, where she's worked since 2010.About Alison MullinsAlison Mullins is an award-winning sales expert, keynote speaker, and CEO of Rep Methods. With over two decades of experience, she has helped countless companies transform their sales strategies, improve client relationships, and increase revenue. Known for her dynamic stage presence and innovative methodologies, Alison is the author of The Art of Selling and Beyond Order Makers. She's also a frequent contributor to industry publications and a recognized thought leader in both sales performance and strategic business development.About Rep MethodsRep Methods provides expert sales training and development for small business owners and teams. Offering personalized coaching, strategy creation, and fractional sales management, Rep Methods helps businesses build effective sales pipelines and long-term client relationships.Links Mentioned in this Episode:Alison Mullins on LinkedInRep Methods WebsiteThe Art of Selling – available at Rep MethodsBeyond Order Makers – available at Rep...

The Thoughtful Entrepreneur
2183 - How Leaders Can Create a Culture of Curiosity and Operational Excellence with Lateral Solutions' Jon Bassford

The Thoughtful Entrepreneur

Play Episode Listen Later May 15, 2025 21:29


Unlocking Innovation and Empowering Teams with Jon BassfordIn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Jon Bassford, Founder and CEO of Lateral Solutions. Jon dives into the intersection of leadership, operational efficiency, and organizational culture—sharing powerful lessons from his personal experiences and professional journey. If you're a leader striving to cultivate innovation and empower your team, this episode is packed with actionable strategies and mindset shifts you won't want to miss.Leadership That Lifts: From Powerlifting to Performance CultureJon Bassford draws a powerful parallel between his personal passion—powerlifting—and the principles of resilient leadership. As he explains, sustainable strength, whether physical or organizational, requires adaptation over time. Jon emphasizes injury prevention and the importance of modifying one's approach with age and experience. Leaders, too, must evolve—recognizing when to pivot, when to rest, and when to seek guidance. Just as athletes benefit from coaches, executives thrive when surrounded by mentors and strategic advisors.This mindset is reflected in Jon's work at Lateral Solutions, where the focus isn't on cookie-cutter consulting but rather on operational transformation. His team performs deep diagnostic evaluations of an organization's structure, culture, and decision-making processes. From there, they build customized, practical strategies and offer ongoing support to ensure execution. Jon's ideal clients are companies earning between $5M and $50M in revenue, but more importantly, they are led by individuals with a growth mindset—leaders eager to change and evolve.Much of Jon's perspective is captured in his book, The Curious Leader, which outlines three core shifts for today's executives: adopting a growth mindset, committing to operational excellence, and fostering a culture of feedback and collaboration. He also addresses the biggest barriers to innovation—namely, fear of change and lack of psychological safety. By inviting input from across the organization and leading with curiosity, Jon believes leaders can unlock their teams' full potential and create cultures where innovation isn't just encouraged—it's expected.About Jon BassfordJon Bassford is an operations professional and entrepreneur who leads with curiosity—his true superpower. After earning his JD and MBA, Jon applied his curiosity across a wide range of ventures, from startups to global nonprofits. Known for his curiosity-driven leadership, Jon helps organizations and individuals innovate, adapt, and grow by fostering cultures of inquiry and engagement. He also holds a Certificate in Change Leadership and is the author of the upcoming books The Curious Leader and The Co-Parenting Secret.About Lateral SolutionsLateral Solutions provides strategic consulting for growth-minded organizations. With a focus on operational alignment and leadership development, they help businesses uncover blind spots, build stronger foundations, and execute with clarity.Links Mentioned in this Episode:Jon Bassford on LinkedInLateral Solutions WebsiteEpisode Highlights:How powerlifting parallels sustainable leadershipThe 3

The Thoughtful Entrepreneur
2182 - Pioneering Zero Waste and Zero Emissions in Mining with Phoenix Tailings' Nick Myers

The Thoughtful Entrepreneur

Play Episode Listen Later May 14, 2025 17:51


Revolutionizing Sustainable Mining: Insights from Nick Myers, CEO of Phoenix TailingsIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Nick Myers, the CEO and co-founder of Phoenix Tailings, to discuss their groundbreaking work in sustainable mining and metals production. Phoenix Tailings is working to address the environmental and social issues caused by traditional mining practices, while providing a cleaner alternative for the modern world's critical metal needs. This episode is a must-listen for anyone interested in the future of sustainable mining and technology.Sustainable Solutions for the Mining IndustryPhoenix Tailings is leading the charge in reshaping the future of mining by offering sustainable alternatives to the traditional methods that have caused significant environmental harm. Traditional mining processes generate massive amounts of waste, with up to 2,000 tons of waste produced for every ton of metal extracted. This waste is often processed in countries with limited environmental protections, which leads to severe pollution and health risks for local populations. Phoenix Tailings is committed to reversing this trend by implementing a zero-waste, zero-emissions process for metal production.One of the core challenges in the mining industry is sourcing critical metals required for modern technologies like electric vehicles, wind turbines, and medical devices. These metals, including rare earth elements, are in high demand but are often sourced irresponsibly. Phoenix Tailings focuses on recycling metals from waste materials and traditional mining outputs to provide a more sustainable source of these essential metals, ensuring that they are processed in a way that minimizes environmental impact.As a company, Phoenix Tailings has already raised over $80 million and has built a team of experts dedicated to their mission of transforming the mining and metals production industry. Their work is not only driving the future of sustainable mining but also contributing to the broader goal of reducing the environmental footprint of industries like automotive, aerospace, and healthcare. Through partnerships with other industry leaders, Phoenix Tailings is expanding its impact and pushing for a global shift towards responsible sourcing and sustainable practices.About Nick MyersNick Myers is the CEO and co-founder of Phoenix Tailings, a company focused on transforming the mining and metals industry. With a passion for technology, sustainability, and innovation, Nick has been instrumental in developing a process that reduces the environmental impact of mining by ensuring zero waste and zero emissions. In addition to his role at Phoenix Tailings, Nick is an avid taco enthusiast and documents his culinary adventures on his Instagram account, Tacos by a Gringo.About Phoenix TailingsPhoenix Tailings is pioneering the future of sustainable mining by processing critical metals from waste materials and traditional mining sources. The company focuses on rare earth metals that are essential for the production of electric vehicles, wind turbines, and medical devices. By adopting innovative, environmentally friendly technologies, Phoenix Tailings is reducing the waste and emissions associated with traditional mining practices, while providing essential resources for modern technology.Links Mentioned in This Episode:Phoenix Tailings WebsiteTacos by a Gringo Instagram Account

The Thoughtful Entrepreneur
2181 - Essential Insights on Funding and Growth for SaaS Founders with SaaS Launch's Denise Edwards

The Thoughtful Entrepreneur

Play Episode Listen Later May 13, 2025 20:07


Navigating Startup Funding: Insights from Denise Edwards of SaaS LaunchIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Denise Edwards, the dynamic founder and CEO of SaaS Launch. With over a decade of experience in the tech world and a global footprint, Denise brings a wealth of expertise in helping early-stage SaaS founders secure funding, craft compelling pitches, and connect with ideal investors. This conversation uncovers key strategies and actionable tips for founders seeking capital and clarity in today's competitive startup environment.Startup Capital and SaaS Growth: How Denise Edwards Helps Founders Fund Their VisionDenise's passion lies in helping tech entrepreneurs—especially SaaS founders—navigate the complex journey of fundraising. SaaS Launch supports pre-seed to Series A startups with value proposition refinement, pitch deck development, and investor matchmaking. For founders unsure if they're ready to raise, Denise recommends starting with bootstrapping to demonstrate traction and keep ownership intact.Her global perspective—born in Curaçao and now operating from Amsterdam—adds depth to her consulting. She understands the nuances of international entrepreneurship and believes in empowering underrepresented founders, particularly women, in tech.Key milestones in the funding process include market validation, a clear business plan, and a minimum viable product. Denise stresses that investors look for more than a great idea—they want a strong, coachable founder with a solid team, industry insight, and measurable traction. For founders who lack a vast network, SaaS Launch opens doors through its investor partnerships and educational content.Whether you're considering traditional financing, venture capital, or angel investors, Denise helps clients explore the right fit. She also advocates for non-dilutive funding, especially when the goal is growth without giving up equity. Through strategic marketing, social media, and a YouTube channel packed with fundraising insights, Denise and her team continue to educate and support founders from around the globe.About Denise EdwardsDenise Edwards is a fundraising and growth expert and the founder of SaaS Launch. A speaker, consultant, and international businesswoman, she works with early-stage SaaS startups to secure funding and scale effectively. Denise is also a champion for diversity in tech, committed to helping women and underrepresented founders build investor-ready businesses.About SaaS LaunchSaaS Launch is a boutique consultancy based in Amsterdam that helps SaaS and tech founders raise early-stage capital, build powerful value propositions, and connect with aligned investors. Through coaching, investor matchmaking, and fundraising education, SaaS Launch empowers founders to confidently pitch and grow their businesses.Links Mentioned in This EpisodeSaaS Launch WebsiteDenise Edwards on LinkedInSaaS Launch YouTube ChannelKey Episode HighlightsBootstrapping before raising capital helps retain equity and validate the marketStrong pitch decks must combine vision, traction, and financial clarityNon-dilutive funding is a viable option for growth-minded SaaS startupsInvestors seek teams with deep market knowledge and coachabilityFundraising is a numbers...

The Thoughtful Entrepreneur
2180 - Insights on Modern Advertising Tactics with Unicorn Innovations' Maxwell Finn

The Thoughtful Entrepreneur

Play Episode Listen Later May 12, 2025 24:20


Navigating the Complex Landscape of Modern Advertising: Insights from Maxwell FinnIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Maxwell Finn, President of Unicorn Innovations. Maxwell shares expert insights into the fast-changing world of digital advertising, the psychological foundations of effective marketing, and how his company partners with brands for long-term, scalable growth. Whether you're a seasoned business owner or an emerging entrepreneur, this episode is packed with timeless strategies and modern tactics for cutting through the noise in a crowded digital landscape.Rethinking Paid Advertising: Psychology First, Platforms SecondMaxwell's central message is clear: success in advertising begins with an understanding of human behavior, not flashy trends or platform tricks. He challenges the obsession many marketers have with tools like Facebook Ads or TikTok hacks, emphasizing instead the importance of marketing psychology, behavioral economics, and storytelling.He reflects on historical campaigns such as the “Torches of Freedom” movement—an early example of influencer marketing and narrative-driven advertising created by Edward Bernays. These time-tested strategies continue to influence how successful brands earn trust and drive conversions today.Maxwell encourages business owners to dive into foundational literature from authors like Rory Sutherland (Alchemy), Daniel Kahneman (Thinking, Fast and Slow), and Richard Thaler (Nudge). These books unpack the mental shortcuts and irrational tendencies that influence how customers behave—and ultimately, buy.About Maxwell FinnMaxwell Finn is a growth-focused entrepreneur and the President of Unicorn Innovations. He has over a decade of experience scaling digital advertising campaigns for brands across e-commerce, SaaS, and personal branding. With more than $150 million in trackable ad spend, Maxwell brings unparalleled expertise to his clients through strategic advisory, education, and hands-on ad management.About Unicorn InnovationsUnicorn Innovations is a boutique digital marketing agency that works with high-growth businesses through a unique hybrid model. The agency selectively partners with clients, often taking equity in addition to providing marketing services. Unicorn's specialty lies in high-impact paid ad campaigns combined with strategic oversight to drive long-term value and profitability.Links Mentioned in this EpisodeUnicorn InnovationsMaxwell Finn on LinkedInKey Episode HighlightsWhy psychological triggers and behavioral science should guide your ad strategyThe dangers of chasing ad trends without foundational knowledgeHow Unicorn Innovations partners with brands using equity and advisory modelsWhy creative content and unique “angles” still outperform ad tech aloneThe future of paid advertising and why brand identity is more important than everConclusionThis episode with Maxwell Finn is a masterclass in modern advertising. His deep understanding of marketing psychology, paired with real-world experience scaling ad campaigns, offers entrepreneurs a clear roadmap for building smarter, more resilient strategies. If you're ready to stop guessing and start building ads that convert, this conversation is a must-listen.Apply to be a Guest on The Thoughtful...

The Thoughtful Entrepreneur
2179 - What Works in Small Business Marketing with Ninety Five Media's Emma Tessler

The Thoughtful Entrepreneur

Play Episode Listen Later May 11, 2025 19:29


Unlocking the Secrets of Social Media Marketing: Insights from Emma Tessler of Ninety Five MediaIn this episode of The Thoughtful Entrepreneur, host Josh Elledge chats with Emma Tessler, the Founder and CEO of Ninety Five Media. Emma shares her journey from solopreneur to agency leader, offering insight into how small businesses can scale through intentional content marketing. She also discusses the balance between creativity and data, the evolving role of social platforms, and why longer-form video is the future of digital engagement.Finding Balance in a Digital WorldEmma began the conversation by opening up about her personal growth journey—specifically how she's cultivated balance in a world driven by digital noise. After spending years pouring everything into her business, she realized the importance of unplugging and finding a creative outlet. For Emma, that outlet is needlepoint. It's a meditative activity that brings joy, social connection, and a refreshing break from screen time.Transitioning into her business, Emma introduced Ninety Five Media, a digital marketing agency that serves small businesses looking to grow their audience and convert followers into paying customers. The agency provides a full suite of services including strategy, content creation, community engagement, and performance tracking—so founders can stay focused on running their business without the overwhelm of managing their online presence.Emma also shared her outlook on social media trends. While many users feel disenchanted by algorithm shifts and platform saturation, she believes there's opportunity for brands that deliver meaningful, educational, and story-driven content. Longer-form video, especially on platforms like TikTok and Instagram, is outperforming short clips by increasing audience retention and deepening brand connection.About Emma TesslerEmma Tessler is the Founder and CEO of Ninety Five Media and host of the podcast Stop Scrolling, Start Scaling. With nearly a decade of experience in the digital marketing space, Emma leads a powerhouse team that helps small businesses create content that drives real growth. Her mission is to empower founders with strategies that convert and build community-driven brands.About Ninety Five MediaNinety Five Media is a full-service digital marketing agency helping entrepreneurs grow through strategic content creation and social media engagement. From content calendars to analytics, the agency specializes in delivering results without locking clients into long-term contracts. Their motto: create content that converts and builds lasting community.Links Mentioned in this EpisodeNinety Five Media WebsiteEmma Tessler on LinkedInStop Scrolling, Start Scaling PodcastKey Episode HighlightsWhy Emma uses needlepoint as a creative and mindful outletHow Ninety Five Media supports small business owners with done-for-you marketingThe importance of video—especially long-form content—for building trust and conversionsWhy data should drive your content strategy, not trendsThe power of community building in growing an online presenceConclusionEmma Tessler reminds us that...

The Thoughtful Entrepreneur
2178 - Connecting Consumers with Exceptional Service and Discovering Daisy's with Hagan Kappler

The Thoughtful Entrepreneur

Play Episode Listen Later May 10, 2025 21:31


Unlocking the Future of Smart Home Technology: Insights from Hagan Kappler, CEO of DaisyIn this episode of The Thoughtful Entrepreneur, host Josh Elledge welcomes Hagan Kappler, the founder and CEO of Daisy, a company on a mission to redefine smart home and small business technology services. Hagan shares how Daisy is creating a national brand in an otherwise fragmented industry—one that offers not just installation, but also consistent, long-term support.Whether you're a consumer seeking a better smart home experience or an entrepreneur interested in franchise ownership, this conversation uncovers the technology trends, business models, and growth opportunities shaping the future of connected living.Redefining Smart Home Services Through Standardization and SupportAs the smart home market continues to expand—now exceeding $30 billion in the U.S. alone—it still faces serious fragmentation. Many technology contractors are small, local operators with deep product knowledge but limited business infrastructure. Hagan Kappler launched Daisy to solve this problem by offering a platform where talented installers can operate under one cohesive, national brand with the support they need to scale.Daisy provides solutions ranging from home audio and visual systems to smart lighting, security, motorized shades, and fully integrated control panels. But what truly sets Daisy apart is their ongoing commitment to service. Unlike typical one-off installations, Daisy ensures homeowners, builders, and property managers receive continual updates, maintenance, and training—maximizing the longevity and effectiveness of their smart systems.For small business owners, Daisy's franchise model opens doors. Entrepreneurs can either start a new operation, convert an existing business, or acquire a company, all while receiving centralized support in operations, marketing, customer service, and technology. It's a win-win: customers enjoy trusted expertise, and franchisees get to grow under a brand backed by national reach.About Hagan KapplerHagan Kappler is the founder and CEO of Daisy, the first national brand in smart space installation and services. Previously, she served as CEO of Threshold Brands, leading nine service businesses across 550+ locations. Hagan has held leadership roles with ServiceMaster Clean, Merry Maids, and Ingersoll Rand/Trane, and began her career at McKinsey & Company and Goldman Sachs. She also helped launch Starbucks Blonde Roast. Hagan holds a bachelor's in history from Williams College and an MBA from the University of Virginia's Darden School. She lives in Newport Beach, CA with her four children.About DaisyDaisy is redefining smart home and business technology with a comprehensive, customer-first approach. By combining expert installation with long-term service, Daisy offers audio-visual, lighting, security, and automation solutions tailored to every client. Franchise partners benefit from marketing, HR, customer support, and operational tools that make running a tech business easier and more profitable. Learn more at joindaisy.com.Links Mentioned in this EpisodeVisit Daisy's WebsiteConnect with Hagan Kappler on LinkedInKey Episode HighlightsHow Daisy fills a major gap in the smart home market by providing both installation and ongoing serviceThe opportunity for small business owners to scale through Daisy's national franchise modelWhy the...

The Thoughtful Entrepreneur
2177 - Discovering Authentic Learning Experiences from Luma Brighter Learning's Gina Anderson

The Thoughtful Entrepreneur

Play Episode Listen Later May 9, 2025 22:44


Embracing the Power of Learning: Insights from Gina AndersonIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Gina Anderson, CEO and co-founder of Luma Brighter Learning, to discuss how learning can drive personal transformation, support resilience, and inspire innovation in an AI-powered world. Gina—also an accomplished author and learning scientist—shares her insights on why hard tasks can unlock personal breakthroughs, how to maintain creativity in an automated world, and the future of authentic learning experiences.Why Embracing Discomfort Fuels GrowthGina begins by reflecting on her own relationship with discomfort, particularly through her routine of running—not because she loves it, but because it challenges her. She pairs this tough activity with joyful elements like scavenger hunts for colorful shells, turning a mental hurdle into an opportunity for mindfulness and reward. This playful mindset parallels how we should approach personal development: by pairing tough goals with incentives that make the journey sustainable.This theme connects to her core belief that learning, like running, requires repetition and resilience. Gina underscores that discomfort is not a sign of failure—it's evidence that growth is happening. When learners push past their comfort zones, they open the door to confidence, creativity, and capability. She offers practical tips like breaking big goals into small milestones and celebrating small wins to build momentum.For those struggling with change or burnout, Gina recommends re-evaluating how you engage with challenges. Are you avoiding them—or are you learning from them? Her advice is clear: lean into discomfort, but bring a little joy with you.About Gina AndersonDr. Gina Anderson is the co-founder and CEO of Luma Brighter Learning, a learning design and technology company specializing in training solutions for transportation and logistics companies. She is the author of Thrive: How Learning Can Ignite a New Way Forward and co-author of Perspectives on Invisible Illnesses. A former educator, administrator, and e-learning innovator, Gina is passionate about the intersection of emotional wellness and applied learning science. Her work has helped thousands of learners across industries adopt lasting behavior change through authentic, engaging educational experiences.About Luma Brighter LearningLuma Brighter Learning is a trailblazer in custom learning solutions for frontline industries. With a focus on transportation, logistics, and safety-critical roles, Luma combines the power of learning science, technology, and human connection to deliver behavior-changing educational programs. The company's 5-Mode Learning approach ensures deeper engagement through learner-to-learner, learner-to-coach, learner-to-self, learner-to-content, and learner-to-technology interactions.Links Mentioned in this EpisodeLuma Brighter LearningLearningWithGina.comEpisode HighlightsWhy pairing hard tasks with fun rewards helps make difficult learning sustainableHow AI should enhance—not replace—human creativity and problem-solvingThe importance of self-reflection and authenticity in learning designWhy real-world context is essential in education that drives behavior changeHow Luma uses its 5-Mode Learning framework to personalize training in frontline...

The Thoughtful Entrepreneur
2176 - Why Accurate Content Matters in Legal Marketing with Optimize My Firm's Lindsey Busfield

The Thoughtful Entrepreneur

Play Episode Listen Later May 8, 2025 20:15


Mastering SEO for Law Firms: Insights from Lindsey Busfield of Optimize My Firm

The Thoughtful Entrepreneur
2175 - Navigating Leadership Challenges in a Tech-Centric Era with Apex Consulting Partners' Mike Peterson

The Thoughtful Entrepreneur

Play Episode Listen Later May 7, 2025 20:38


The Thoughtful Entrepreneur
2174 - Unlocking Simplicity in Startup Legalities with SeedLegals' Anthony Rose

The Thoughtful Entrepreneur

Play Episode Listen Later May 6, 2025 21:54


Transforming Startup Legal Processes with Anthony Rose, Co-Founder and CEO of SeedLegals

The Thoughtful Entrepreneur
2173 - Overcoming Imposter Syndrome and Establishing Authority as an Expert in Business with Christine Blosdale

The Thoughtful Entrepreneur

Play Episode Listen Later May 4, 2025 20:30


The Thoughtful Entrepreneur
2172 - Parenting and Productivity: Why Your Family Life Matters in the Workplace with Victorius Family's Terence Chatmon

The Thoughtful Entrepreneur

Play Episode Listen Later May 3, 2025 19:48


The Thoughtful Entrepreneur
2171 - Unlocking the Power of Interactive Product Demonstrations with Supademo's Joseph Lee

The Thoughtful Entrepreneur

Play Episode Listen Later May 2, 2025 18:45


Creating Interactive Product Demos that Convert: Insights from Joseph Lee, CEO of Supademo

The Thoughtful Entrepreneur
2170 - How Emotions Shape Your Reality and the Law of Attraction with The Third Element's Randy Lyman

The Thoughtful Entrepreneur

Play Episode Listen Later May 1, 2025 18:48


The Thoughtful Entrepreneur
2169 - Breaking Through the Illusion of Success for Six-Figure Entrepreneurs with Jason Moss

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 30, 2025 20:26


The Thoughtful Entrepreneur
2168 - The Bold New Approach to Public Relations with Don't Be a Little Pitch's Bryce North

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 29, 2025 21:20


The Lazy CEO Podcast
Why Deep Business Relationships Will Increase Your Success Rate

The Lazy CEO Podcast

Play Episode Listen Later Apr 28, 2025 35:43


How can understanding the user journey lead to more authentic relationships and business growth? Josh Elledge, the founder of Up My Influence, is a pioneering advocate for building relationships through influence and integrity. With a background as a Navy journalist and as the creator of a successful seven-figure business, Josh underscores the importance of being a valuable resource and leading with generosity. He believes that by serving others and providing value without expecting immediate returns, businesses can build trust and naturally attract clients without aggressive marketing tactics. Through his Thoughtful Entrepreneur podcast and numerous interviews with business leaders, Josh promotes a mindset of generosity and noble intent, encouraging professionals to focus on relationship-building and authenticity to foster long-term success. Key Takeaways: Building genuine relationships is key to attracting people to businesses and driving profitable relationships. Honesty, integrity, and deep relationships are essential in today's skeptical environment to differentiate oneself from lazy marketers. Adopting a Go-Giver mindset of generosity and serving others leads to valuable connections and collaboration. Shifting focus from sales to relationship-building and adding value helps establish credibility and expertise in the field. Selective engagement and pre-screening are crucial in attracting the right audience and fostering long-term partnerships. Being empathetic and understanding individuals' user journey is vital in building trust and meaningful connections. Mutual respect, gratitude, and admiration are evident in the positive and collaborative atmosphere of the interaction between Jim and Josh. More from Josh Elledge Josh Elledge is a serial entrepreneur, media personality, and founder of UpMyInfluence (UMI), a purpose-driven agency dedicated to helping high-ticket B2B service providers grow through authority-building, generosity, and strategic media presence. Since launching UMI in 2014, Josh has made it his mission to empower coaches, consultants, and agency owners to scale their businesses without the burdens of traditional marketing costs and contracts. With a deep belief in the moral imperative to help entrepreneurs own their expertise and serve the world, Josh's work has impacted thousands of leaders looking to amplify their visibility and influence. He is also the founder of SavingsAngel.com, where he earned a national reputation as a top consumer expert. Josh brings unmatched media savvy to the mic, with over 2,500 media appearances and more than 1,800 podcast episodes to his name. As the host of The Thoughtful Entrepreneur and The SavingsAngel Show, he knows what it takes to deliver value-packed content. His dynamic presence—shaped by his background as an improv comedian and syndicated TV and newspaper host—makes him a highly engaging guest who brings both charisma and tactical wisdom. Whether he's sharing high-ticket sales strategies or helping audiences understand how to build authentic authority, Josh shows up prepared, polished, and ready to make every interview your most downloaded episode yet. Website: https://upmyinfluence.com/ LinkedIn: https://www.linkedin.com/in/joshelledge/   If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com   You can also reach Jim by email: Jim@TheCEOProject.com   LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook:  @IncCEOproject

The Thoughtful Entrepreneur
2166 - Reclaim Your Time, Reclaim Your Life Finding Happiness Again with Michelle Gruening

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 27, 2025 18:00


Unlocking Personal Growth: Insights from Michelle Gruening on Coaching, Success, and "Stop Doomscrolling"

The Thoughtful Entrepreneur
2164 - How Physical Activity Sparks Creative Expression with Sarah Rowan

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 26, 2025 19:05


The Thoughtful Entrepreneur
2162 - Transforming Your Expertise into High-Ticket Services with Level Up Creators' Amanda Northcutt

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 25, 2025 20:36


Building Recurring Revenue Businesses: Insights from Amanda Northcutt

The Thoughtful Entrepreneur
2159 - A Guide to Storytelling That Attracts Clients with The Story Engine's Kyle Gray

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 24, 2025 23:41


The Power of Storytelling in Business: Insights from Kyle Gray

The Thoughtful Entrepreneur
2160 - Mastering Economic Change and Leadership Insights with GrowthSource Coaching's Steve Smith

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 24, 2025 26:24


The Thoughtful Entrepreneur
2158 - Mastering AI Literacy Essential Skills for the Modern Workforce with Bizzuka's John Munsell

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 23, 2025 23:45


The Thoughtful Entrepreneur
2157 - Empower Your Future in Real Estate & Crypto Strategies with Damion Lupo

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 23, 2025 22:16


The Story Engine Podcast
How to Turn Podcasting Into a Client-Attracting Machine with Integrity with Josh Elledge

The Story Engine Podcast

Play Episode Listen Later Apr 22, 2025 61:54


On this episode of The Story Engine Podcast, I sat down with Josh Elledge, founder of Up My Influence, to unpack how he helps podcasters attract high-quality clients—without resorting to pressure, awkward pitches, or sleazy tactics. Josh shares how he uses podcasting as a powerful, generous tool to connect with ideal clients and create meaningful business relationships. We talk about the systems he's built, how he filters for fit, and how showing up with generosity and intention can lead to consistent, aligned growth. If you're a podcast host or service-based business owner, this one is packed with gold. In This Episode [00:03:22] — The surprising philosophy behind Up My Influence: connection before conversion [00:07:08] — How Josh fills his pipeline with the right prospects—by inviting them as guests [00:12:45] — Why the “go-giver” model works (and how to do it without being manipulative) [00:19:30] — Filtering with integrity: how Josh qualifies ideal clients during the podcasting process [00:26:12] — What most podcasters miss when trying to monetize (and how to fix it) [00:33:01] — The real ROI of a podcast—and it's not downloads [00:39:15] — Josh's behind-the-scenes process for client attraction without burnout

The Thoughtful Entrepreneur
2147 - Turning Employee Challenges into Innovation Opportunities with Doug Hall

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 18, 2025 20:37


Doug Hall on Innovation and Employee Engagement: A Modern Leadership FrameworkOn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Doug Hall, founder of Eureka Ranch and co-founder of Dexter Bourbon Company. With nearly four decades of experience guiding innovation for top global brands, Doug shares a powerful perspective on how leaders can drive innovation through a proactive, engaged workforce. From launching disruptive ideas with Nike and Disney to transforming the work culture at his distillery, Doug's approach emphasizes engaging every employee to build a system that thrives on innovation.Personal Growth, Innovation, and the Power of CuriosityDoug shares that every year, he selects a personal learning theme to stretch himself—this year, it's learning the ukulele and perfecting artisan bread baking. These hobbies reflect his belief in continuous learning and expert mentorship, a mindset he also brings into his business ventures. Doug launched Eureka Ranch in his basement to help brands innovate and later developed Innovation Engineering to teach individuals how to invent and implement ideas from within their own organizations.Creating a Culture of Proactive Problem-SolvingDoug emphasizes that most wasted time in business stems from broken systems—not bad employees—and leaders must empower teams to identify and fix inefficiencies. At Dexter Bourbon Company, a frontline worker solved a daily struggle by voicing her challenge, leading to a simple fix and higher productivity. This approach is outlined in Doug's book, Proactive Problem Solving (available on Amazon), which provides a clear framework for building engaged, solution-focused teams.Turning Engagement into Innovation and Competitive AdvantageDoug explains that modern employees crave purpose and clarity, and when leaders communicate the “why” behind tasks, teams become more motivated and committed. Proactive problem-solving creates a culture where employees drive innovation from the ground up, transforming organizations into agile, empowered environments that don't just survive but lead.About Doug HallDoug Hall is the founder of Eureka Ranch and co-founder of Dexter Bourbon Company. He is the creator of Innovation Engineering and author of multiple books, including Proactive Problem Solving. Through his decades of work, Doug helps teams and leaders unlock creative thinking, drive growth, and build thriving innovation systems. Learn more at DougHall.com.About Eureka Ranch & Dexter Bourbon CompanyEureka Ranch trains teams and organizations in systematic innovation through its Innovation Engineering methodology, helping them create, communicate, and commercialize big ideas. Dexter Bourbon Company brings data-driven distilling and a culture of experimentation to the bourbon industry, emphasizing continuous improvement from production line to leadership.Links Mentioned in this Episode

The Thoughtful Entrepreneur
2148 - Reframing Success through Mindfulness with Pentane's Adam Callinan

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 18, 2025 21:39


Financial Clarity, Resilience, and Entrepreneurial Growth with Adam CallinanOn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Adam Callinan, founder and CEO of Pentane and host of the podcast Growth Mavericks: Disrupting Default. In this insightful conversation, Adam shares a wealth of wisdom around financial management, mental resilience, and the power of simplifying complex business challenges. Entrepreneurs at every stage will find actionable takeaways to help strengthen both their businesses and their mindset.Building Resilience Through Mindfulness and RoutineAdam opens up about his personal mindfulness practice, sharing how Tibetan throat singing has helped him quiet his “monkey mind” and gain focus. By integrating daily meditation and regular screen-free activities like carpentry and hiking, Adam finds mental clarity and balance—essential tools for entrepreneurs facing constant decisions and stress. He encourages founders to create consistent routines, explore different mindfulness techniques, and carve out time to disconnect and reset.Financial Clarity and Simplifying Complexity with PentaneDrawing from his e-commerce success with BottleKeeper, Adam created Pentane to simplify financial management for consumer brands. The platform connects with accounting tools like QuickBooks and uses smart algorithms to help business owners understand their revenue, expenses, and profit drivers in real time. Adam emphasizes the importance of setting clear goals, conducting regular financial reviews, and making data-driven decisions—removing guesswork and emotion from financial planning to focus on what actually moves the needle.The Mission Behind Growth Mavericks and Leading with PurposeAdam's podcast, Growth Mavericks: Disrupting Default, was born from a desire to normalize conversations around entrepreneurial struggle and success. He stresses that embracing failure, pushing past comfort zones, and building a trusted community are foundational to long-term growth. Whether through his tech company or podcast, Adam's mission is clear: help entrepreneurs operate with more confidence, less confusion, and a lot more clarity.About Adam CallinanAdam Callinan is a seasoned entrepreneur, investor, and builder who co-founded BottleKeeper and took it from idea to over $50 million in sales with zero outside capital or full-time employees. He is currently the founder and CEO of Pentane, a platform designed to automate and simplify financial operations for early-stage consumer brands. Adam is also the host of the podcast Growth Mavericks: Disrupting Default, which you can explore at growthmaverickspodcast.com, and he is an investor in over 100 companies.About PentanePentane is a financial intelligence platform designed to help consumer brands clearly understand their profit metrics and make data-informed business decisions. By integrating with tools like QuickBooks and applying real-time analytics, Pentane empowers founders to simplify complex financials and stay on top of their performance with clarity and confidence.Links Mentioned in this EpisodePentane WebsiteAdam Callinan on LinkedInGrowth Mavericks PodcastEpisode HighlightsWhy Adam practices Tibetan throat singing and disconnects from...

The Thoughtful Entrepreneur
2145 - How Neuromarketing Can Transform Business Connections with Halcon Marketing's Nicole Powell

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 17, 2025 21:17


Unlocking Emotional Engagement with NeuromarketingIn this episode of The Thoughtful Entrepreneur, host Josh Elledge talks with Nicole Powell, CEO of HALCON Marketing Solutions, about the cutting-edge intersection of neuroscience, psychology, and marketing—better known as neuromarketing. Nicole shares how businesses can tap into the subconscious minds of their customers to build trust, connect emotionally, and ultimately improve their marketing performance.Josh opens the show by sharing a free video training based on insights from over 2,000 one-on-one conversations with business leaders. His methodology focuses on achieving 100% inbound marketing—without relying on ads, cold outreach, or spam—generating over eight figures in revenue.How Neuromarketing Drives Better Brand StrategyNicole Powell brings a deep understanding of brand strategy and neuromarketing, helping businesses align their messaging with the way the human brain actually makes decisions. By applying neuroscience to marketing tactics, Halcon Marketing Solutions identifies which emotional and psychological triggers influence customer behavior.Many of our decisions, Nicole explains, are made subconsciously. Neuromarketing allows businesses to reach those hidden decision-making drivers by examining emotional responses, often through advanced techniques like brain scans. The result? Messaging that resonates on a deeply human level.Storytelling, Empathy, and Trust: The Modern Marketing TrifectaAccording to Nicole, modern marketing success hinges on three key principles: emotional storytelling, personalization, and authenticity. Customers are constantly bombarded with content. To stand out, businesses must tell compelling stories that not only inform—but emotionally move—their audience.She also emphasizes the need for empathetic messaging. It's not enough to talk about product features or surface-level benefits. Nicole urges brands to dig deeper and ask, "What are our customers really feeling or fearing?" This mindset helps marketers develop campaigns that speak to core human concerns and aspirations.From understanding the stress a physician may feel when relocating, to positioning a real estate agent as a supportive partner rather than a salesperson, Nicole shows how emotional alignment can make all the difference.About Nicole PowellNicole, a certified brand strategist and neuromarketer, is the founder of HALCON Marketing Solutions, an agency known for crafting compelling brands. She has over 16 years of experience at media giants like Disney, ESPN, and Fox Networks. Born in Manila and raised in the Bronx, Nicole now calls St. Louis home, balancing entrepreneurship with raising two toddlers. Blending instinct, creative flair, and neuromarketing expertise, she empowers businesses to thrive. Through her work, Nicole has been featured in various major media publications such as USA Today, CEO Weekly, Yahoo Finance and even on KMOV's Great Day St. Louis, while being a known speaker at events such as the STL TechWeek.About HALCON Marketing SolutionsHALCON Marketing Solutions is a boutique marketing agency that combines data-driven strategy with neuroscience-informed techniques. Their unique approach helps brands build trust, establish emotional connections, and increase engagement through custom branding and strategic storytelling.Links Mentioned in this Episode:

The Thoughtful Entrepreneur
2146 - Standing Out with Strategic Storytelling with The WellCrafted Workshop's Danny Brassell

The Thoughtful Entrepreneur

Play Episode Listen Later Apr 17, 2025 19:22


Harnessing the Power of Storytelling in Business with Dr. Danny BrassellOn this episode of The Thoughtful Entrepreneur, host Josh Elledge chats with Dr. Danny Brassell, co-founder of The WellCrafted Workshop. Together, they explore how storytelling can fuel business growth, build authentic personal brands, and drive stronger audience engagement. Dr. Brassell shares his inspiring journey through journalism, education, and professional speaking—and explains why storytelling is at the heart of every successful communication strategy. Tune in to learn his signature "Five C's" framework and how to use it to make your message memorable and impactful.Clarity and Connection: The First Steps to a Strong StoryDr. Brassell explains that every great story starts with clarity. Entrepreneurs often assume their message should appeal to everyone, but in truth, defining a specific audience and the exact problem you solve makes your message far more compelling. He also highlights the importance of connection through vulnerability. Sharing personal challenges—alongside wins—builds trust and relatability. Audiences don't want perfection; they want to feel seen and understood. Your willingness to share failures can be your most powerful storytelling tool.Delivering Content That Engages and Inspires ActionOnce clarity and connection are established, your content needs to deliver real value. Dr. Brassell encourages storytellers to go beyond information-sharing—make your content engaging and educational. Every great story should also include a strong call to action. Be specific and direct. Guide your audience toward the next step—whether that's attending a workshop, booking a call, or downloading a free resource. And don't forget the close—a compelling conclusion that evokes emotion and reinforces your key message.Coaching Communicators and Inspiring Young ReadersBeyond speaking, Dr. Brassell now coaches professionals—from engineers in Silicon Valley to top corporate teams—helping them communicate with more confidence and clarity. His mission: transform presentations into meaningful conversations. He also recently published a new book, Misfits and Crackpots, created to uplift young readers with true stories of individuals who overcame obstacles to achieve extraordinary things. The book aims to offer a counterbalance to darker narratives in youth literature—giving kids role models who inspire and stories that spark hope.About Dr. Danny BrassellA highly sought-after speaker, trainer, and coach known as “Jim Carrey with a Ph.D.,” Dr. Danny Brassell (www.DannyBrassell.com) has spoken to over 3,500 audiences worldwide. He has authored 18 books, including Leadership Begins with Motivation and Misfits and Crackpots. As the co-founder of The WellCrafted Story Workshop™, Danny helps entrepreneurs, individuals, and organizations leverage speaking on stages as a major client lead source that converts.About The WellCrafted WorkshopThe WellCrafted Workshop provides coaching, workshops, and custom training programs to help professionals craft stories that connect, convert, and inspire. Their methodology is built to transform leaders into confident, clear communicators.Links Mentioned in this Episode

Optimizing the Hiring Process Podcast
Building a People-First Culture: Transforming the Construction Industry One Hire at a Time with Fletcher Wimbush

Optimizing the Hiring Process Podcast

Play Episode Listen Later Mar 13, 2025 19:04


In the inaugural episode of the People-First Builders podcast, Josh Elledge of UpMyInfluence interviews the creator and host of the show, Fletcher Wimbush. Fletcher is the owner and CEO of Discovered.ai, Wimbush & Associates, Inc., and Integrity First. Fletcher addresses the significant talent shortages and shares strategies for effective hiring and retention. Drawing from his extensive experience, he introduced Discovered, a recruitment automation AI platform designed to streamline hiring processes. Fletcher emphasizes the financial impact of poor hiring decisions and the importance of retaining talent. The episode aims to inspire construction leaders with practical insights and invites listeners to share their success stories in people leadership. Check out Fletcher's work HERE. Connect with Fletcher on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.

Level Up Claims
Increasing Authority & Building High-Level Relationships with Josh Elledge - Episode 117

Level Up Claims

Play Episode Listen Later Mar 12, 2025 38:40


Tune into the “Level Up Claims Podcast” as host Galen Hair welcomes Josh Elledge, founder of Up My Influence, to explore building authority and high-value relationships for sustainable growth. Discover fresh approaches to networking and why being remarkable is key in today's market.   Highlights Learning from Adrien Krohnauer: Authenticity in storytelling. Building valuable connections. Authority through association: Building credibility. The power of earning audience trust. Building platforms: Using podcasts to elevate authority. Long-term relationship building: Value of the “Go-Giver” mindset. Avoiding the scarcity mindset: Embracing generosity in business. Leveraging AI: Personalizing insights for individual growth.   Episode Resources Connect with Galen M. Hair https://insuranceclaimhq.com hair@hairshunnarah.com https://levelupclaim.com/ Connect  with Josh Elledge https://upmyinfluence.com/  

Dominate Your Day
Building Authentic Relationships in Business with Syndicated Columnist Josh Elledge - Episode 244

Dominate Your Day

Play Episode Listen Later Feb 27, 2025 49:42


In this engaging conversation, my guest Josh Elledge shares his dynamic journey from a Navy broadcast journalist to becoming a chief revenue officer and successful entrepreneur.  He reveals how his diverse experiences, mentorships, and commitment to authenticity shaped his career. Throughout the discussion, Josh emphasizes the importance of relationships, giving back, and leveraging one's strengths. He also provides practical advice on persevering through challenges, staying true to one's values, and continuously evolving by interacting with others. Aspiring business leaders and entrepreneurs will find valuable insights into building a network, aligning with their true selves, and thriving in their professional endeavors. Episode Minutes: Minute 7: Building Relationships and Business Growth Minute 16: Finding Alignment and Authenticity Minute 28: The Power of Persistence Minute 30 Building Professional Credibility Minute 40: Aligning with Your True Self To find out more about my work, please visit Dana Williams Consulting. LinkedIn Instagram Email: hello@danawilliamsco.com The Strengths Journal™ is the only Gallup-certified, purpose-driven daily planner that helps you actively use your strengths to plan your days. Get yours today.

The Anna & Raven Show
Saving Money with Josh Elledge!

The Anna & Raven Show

Play Episode Listen Later Feb 13, 2025 4:01


Josh Elledge, Founder and CEO of UpMyInfleunce.com, speaks with Anna and Raven on how to save money! He shares all things including how to shop the sales and saving your eggs! You can find him at https://upmyinfluence.com/ Photo Credit: Getty Images

The Anna & Raven Show
Thursday, February 13, 2025: Anna Reads Our Horoscopes; Hacks for Successful Marriages; Being Single on Valentine's Day!

The Anna & Raven Show

Play Episode Listen Later Feb 13, 2025 51:17


Valentine's Day is tomorrow, and Anna and Raven share their plans and compare it to the top dates!  Anna lists three news stories that seem almost out of this world, and Raven can only pick and hear about one! Today's story involves Anna reading the team's horoscope to them! Josh Elledge, Founder and CEO of UpMyInfleunce.com, speaks with Anna and Raven on how to save money! He shares all things including how to shop the sales and saving your eggs! You can find him at https://upmyinfluence.com/ Anna and Raven have started sending out Cupid Cameos and even called some of the participants to find out more about their significant others! One celebrity couple is happily married but does not live together! Anna and Raven share their hack to a successful marriage! Anna and Raven chat with dating coach and author Karenna Alexander about where you can find a good date! You can find her and her book here: https://www.karennaalexander.com/ Anna and Raven rank the ways that Oprah says single individuals can celebrate Valentine's Day! Anna shares the time she went to McDonald's three times on one Valentine's Day! Adam and Laura are having a disagreement about Adams' brother. He is a responsible man but has run into some financial difficulties. He asked to borrow $5,000 while he gets back on his feet after losing his job a few months back. Adam wants to lend him the money because he knows he's good for it, and if the tables were turned, he would do it for him. The problem is that it's not their money, it's the children's money. They would have to lend money from their kids account (they don't have the sum to lend). Laura says they can't do that, Adam says the kids will never know or care. What do you think? Beverly and Maureen have a chance to win $7200! All they have to do is answer more pop culture questions than Raven in Can't Beat Raven!

The Thoughtful Entrepreneur
2106 – Building Brand Loyalty Through Strategic Mobile Messaging with Vibes' Alex Campbell

The Thoughtful Entrepreneur

Play Episode Listen Later Jan 10, 2025 22:07


Mobile Marketing Metrics: Measuring Success in a Digital WorldIn the latest episode of the Thoughtful Entrepreneur podcast, host Josh Elledge engages with Alex Campbell, co-founder of Vibes, to delve into the dynamic realm of mobile marketing. This episode is packed with insights for brands aiming to enhance their communication strategies through text messaging. Alex shares his expertise on the significance of consumer consent, the evolving landscape of marketing technology, and the future of mobile marketing with advancements like AI and RCS (Rich Communication Services).Vibes has been a leader in mobile marketing for over 20 years, collaborating with renowned brands such as Chipotle, Ulta, and KFC. The company specializes in helping brands communicate effectively with consumers through text messaging, ensuring these interactions are valuable and non-intrusive. Alex categorizes businesses into two groups: those experienced but stagnant, facing high opt-out rates, and those new and uncertain, recognizing the potential of mobile marketing but unsure where to start. Vibes offers guidance to help them develop tailored strategies that align with their objectives.Consumer consent is not just a legal requirement but a best practice that fosters trust and engagement. The "Telephone Consumer Protection Act (TCPA)" was established to protect consumers from unwanted robocalls and spam messages. Brands must ensure they obtain explicit permission from consumers before sending messages. Opt-in messaging leads to higher engagement rates, with click-through rates averaging between 20% to 30%. When consumers willingly subscribe to receive messages, they are more likely to respond positively, resulting in more effective marketing campaigns.About Alex Campbell:Alex Campbell has long been recognized as one of mobile marketing's original pioneers, working tirelessly to educate marketers on the value of mobile as a viable discipline. A true entrepreneur at heart, Alex oversees Vibes' innovation strategy – always looking for the next great mobile technology brands can leverage to drive deeper customer engagement and untapped revenue opportunities.About Vibes:Vibes creates personal and revenue-driving mobile engagement between consumers and the brands they love. Industry leaders like Chipotle, The Children's Place, and Polo Ralph Lauren use Vibes to activate and grow customer relationships with timely, relevant, high-volume mobile messaging at a global scale. The company's intelligent mobile engagement platform enables marketers to seamlessly connect with their customers using an automated, data-rich platform that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Vibes website athttps://www.vibes.com/Check out Vibes on LinkedIn athttps://www.linkedin.com/company/vibes-media/Check out Alex Campbell on LinkedIn athttps://www.linkedin.com/in/alexcampbell2Don't forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur.

The Thoughtful Entrepreneur
2092 – The Power of Psychometric Assessments in Recruitment with Aptive Index's Jason P. Carroll

The Thoughtful Entrepreneur

Play Episode Listen Later Dec 23, 2024 19:16


Rethinking Recruitment: How Behavioral Assessments Improve Hiring and Team DynamicsIn a recent episode of The Thoughtful Entrepreneur, host Josh Elledge explores the complexities of hiring and workforce management with Jason P. Carroll, CEO and founder of Aptive Index. The discussion highlights the limitations of traditional hiring methods and introduces innovative solutions that can transform recruitment and team dynamics. Josh sets the stage by sharing insights from his conversations with over 2,000 business leaders, emphasizing the importance of informed hiring decisions.Jason P. Carroll, with his extensive experience in leadership roles, including as president of Champion, brings valuable insights into the challenges of hiring. He critiques traditional practices like resumes and interviews, pointing out their flaws such as bias, misleading information, and overlooked talent. Jason introduces Aptiv Index, a tool that uses scientifically validated psychometric assessments to provide deeper insights into candidates' behaviors and potential fit for roles. This approach helps organizations make data-driven decisions, reduce bias, and identify hidden potential in candidates.The episode also touches on the role of AI in recruitment, with Jason discussing how AI can enhance the hiring process through data analysis and custom models. He shares success stories of Aptive Index's implementation across various organizations, highlighting its versatility and accessibility for companies of all sizes. As the episode concludes, listeners are encouraged to explore Aptiv Index further, with options to request a demo and experience the assessment firsthand. This conversation empowers organizations to embrace advanced tools like Aptiv Index to improve hiring processes, enhance team dynamics, and achieve greater success.About Jason P. Carroll:Jason P. Carroll is the founder and CEO of Aptive Index, a pioneering company dedicated to transforming hiring and leadership practices by integrating advanced psychometric assessments and strategic advisory services. Aptive Index is on a mission to redefine how organizations identify, develop, and retain top talent by providing data-driven insights that align leadership capabilities with organizational goals. Under Jason's leadership, the company has quickly become a trusted partner for businesses looking to enhance their decision-making processes and foster a culture of collaboration and resilience.About Aptive Index:Aptive Index is transforming the way companies approach talent acquisition through its cutting-edge psychometric assessments. By diving deep into individuals' unique strengths, values, and work styles, Aptive Index helps organizations align talent with roles where they can truly thrive, feel fulfilled, and make a meaningful impact.The company's mission is to bring integrity and actionable insight to the workplace, empowering leaders with a deeper understanding of what truly drives their teams. Going beyond traditional assessments, Aptive Index provides empathy-focused, data-driven insights that foster positive, collaborative cultures and guide organizations in making smarter, more informed decisions. With Aptive Index, businesses gain the unfair advantage of knowing their people on a profound level—ensuring both individual and organizational success.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Aptive Index website athttps://aptiveindex.com/Check out Aptive Index on LinkedIn at

The Thoughtful Entrepreneur
2085 – Enhancing Business Decisions Utilizing AI Analytics with Bordo's Krunal Patel

The Thoughtful Entrepreneur

Play Episode Listen Later Dec 12, 2024 17:08


Unlocking the Power of AI Analytics for Small and Medium BusinessesIn a recent episode of "The Thoughtful Entrepreneur," host Josh Elledge engaged in a compelling conversation with Krunal Patel, the co-founder and Chief Product Officer of Bordo AI. The discussion centered around the transformative potential of AI analytics in helping small and medium businesses (SMBs) and financial institutions better understand their customers and make data-driven decisions. This blog post delves into the key themes and insights from the episode, offering actionable advice and expert recommendations for leveraging AI in business.Krunal Patel introduces Bordo AI, an AI analytics platform designed to assist SMBs and financial institutions in gaining deeper insights into their customers. The platform leverages transaction and sales data to help businesses understand their customer base better, convert one-time customers into loyal ones, and identify opportunities for cross-selling and upselling. Krunal explains the necessity of AI analytics in today's business landscape, noting that while the need for advanced analytics has existed for some time, the underlying technology was not available until recently. With the rise of generative AI, the maturation of machine learning models, and the decreasing cost of computing power, now is the ideal time to build solutions that promote financial equity.The conversation shifts to the topic of critical thinking and decision-making. Josh highlights the tendency for individuals to make decisions based on emotions, which can sometimes lead to flawed judgments. Krunal agrees, stating that the goal of Bordo AI is to augment human decision-making, not replace it. AI can enhance decision-making by providing additional data points and insights. The episode concludes with Josh thanking Krunal for the insightful conversation and encouraging listeners to explore the potential of AI in their own businesses. By combining human intuition with advanced AI analytics, businesses can achieve optimal outcomes and stay competitive in today's dynamic market.About Krunal Patel:Krunal Patel is a seasoned product and engineering leader with over 20 years of experience across multiple industries, including Finance, Life Sciences, Healthcare, and Public Safety. He specializes in driving innovation through SaaS and AI products, with a proven track record in developing cutting-edge solutions. As a two-time founder, Krunal successfully raised $10M in seed funding for an AI enterprise platform and scaled a SaaS analytics platform from 5 to 1,800+ trials, achieving a 50% YoY revenue growth. He has led global product and engineering teams of up to 75 people across four countries and holds a patent for "Abstractly Implemented Data Analysis Systems and Methods."Krunal's expertise spans the full product lifecycle, from ideation to market launch, and he is skilled at leveraging AI, ML, and cloud computing to create data-driven solutions. He is passionate about building and mentoring high-performance, diverse teams and aligning product development with strategic business objectives. With a user-centric, agile approach, Krunal is committed to delivering genuine customer value and fostering continuous innovation to drive long-term success.About Bordo:Bordo is an AI software-as-a-service (SaaS) that helps organizations connect, contextualize, and derive deep-rooted insights from their high-dimensional data.Equip your teams with our Explainable & Context-Aware Recognition AI, experienced through an intuitive, conversational interface.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this...

The Thoughtful Entrepreneur
2063 – Building a Peer Group for a Strong Network with Vistage's Bob Carrothers

The Thoughtful Entrepreneur

Play Episode Listen Later Nov 7, 2024 14:32 Transcription Available


Unlocking Business Growth Through Peer GroupsIn a recent podcast episode, host Josh engages with Bob Carruthers, a Vistage Master Chair from Denver, Colorado, to discuss the concept of peer groups for business leaders, particularly through the organization known as Vistage. Bob, who has been involved with VisIn this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the Chief Executive Officer & Co Founder of GreenBanana SEO, Kevin Roy.tage since 1996, shares his extensive experience and provides valuable insights into the benefits of peer groups, the evolution of the organization, and the challenges faced by leaders today. The conversation highlights how Vistage connects top leaders in peer groups, allowing them to leverage each other's experiences and knowledge to navigate the complexities of being a CEO or key executive.Bob elaborates on the primary function of Vistage peer groups, emphasizing their role in providing a platform for successful CEOs from various industries to share insights and experiences. He highlights the benefits of collaborative decision-making, diverse perspectives, and a supportive environment that fosters innovation and learning. Reflecting on the evolution of Vistage, Bob notes its significant growth from approximately 500 chairs worldwide to operating in 35 countries with over 45,000 members, underscoring the effectiveness of the peer group model in facilitating business growth and leadership development.The episode concludes with Josh thanking Bob for sharing his insights and experiences as a Vistage Master Chair. The conversation underscores the value of peer groups in fostering business growth, enhancing leadership skills, and addressing the multifaceted challenges leaders face today. For those interested in exploring the benefits of Vistage, the organization offers a range of resources and opportunities for connection. Listeners are encouraged to subscribe to the podcast for daily inspiration and motivation and to explore resources available at upmyinfluence.com to achieve inbound success in their industries.About Bob Carrothers:With 29 years of experience, Bob facilitates peer-to-peer boards of CEOs and executives, creating environments conducive to skill enhancement, informed decision-making, and superior results. He offers individual coaching, arranges expert speakers, and provides access to a global network of over 45,000 board members spanning 35 countries.About Vistage:Vistage is the world's largest CEO coaching and peer advisory organization for small and midsize business leaders. We offer the most effective approach to achieve better results, grow your company faster and maximize your impact as a leader. Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode:Want to learn more? Check out Vistage website athttps://www.vistage.com/Check out Vistage on LinkedIn athttps://www.linkedin.com/company/vistageCheck out Bob Carrothers on LinkedIn athttps://www.linkedin.com/in/bobcarrothersDon't forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I've got...