Turn Advertising Into Business Growth With Charles Kirkland

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Charles Kirkland from the Media Buyer Association reveals all of his media buying tips and tricks for you to use. Charles became one of the top 100 affiliates at ClickBank by using paid traffic to grow his list and create some insane ROI. So hold on to your seat and get ready for one wild ride down…

Turn Advertising Into Business

  • Jan 14, 2021 LATEST EPISODE
  • monthly NEW EPISODES
  • 8m AVG DURATION
  • 30 EPISODES


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Latest episodes from Turn Advertising Into Business Growth With Charles Kirkland

When Will Marketing Get Respect In The B2B World?

Play Episode Listen Later Jan 14, 2021 3:47


Is 2021 the year marketers finally get the respect they deserve? For all to long Sales and been the golden child and marketing is the red headed step child. Now that is chaining and marketing is getting a spot at the table and the c suite is finally seeing the impact that marketing has. Great marketing makes sales easy. Start your day with The MBA, just click the link below and subscribe. We send every Monday, Wednesday and Friday. https://mediabuyerassociation.com --- Send in a voice message: https://anchor.fm/charles-kirkland/message

Why Google Will No Longer Be The Dominant Search Engine

Play Episode Listen Later Jan 14, 2021 6:57


Google might have a huge edge over other search engines. The roll out of IOS 14 is putting privacy front and center. People are now looking at privacy in a whole new light. Online Marketing Education Courses For People Of All Skill Levels And Backgrounds. Get the latest media buying news and updates at https://mediabuyerassociation.com --- Send in a voice message: https://anchor.fm/charles-kirkland/message

Why Social Media Ads Aren't Working In 2021?

Play Episode Listen Later Jan 14, 2021 5:12


If 2020 taught us anything it is that change is happening faster and faster. The average consumer has gotten a lot smarter. Now they can smell ads from a 1 mile away. The same ad format that worked last year is failing this year. In order to make social media work you need to adjust your marketing strategy to stop sounding like a used car salesman. Start sounding like news and become the trusted adviser your prospects are looking for. Make sure you sign up for the MBA newsletter to get daily market updates. https://mediabuyerassociation.com/ --- Send in a voice message: https://anchor.fm/charles-kirkland/message

5 Steps to fix low converting pages

Play Episode Listen Later Oct 28, 2019 4:27


We all have landing and sales pages we poured our heart and soul into that have failed to convert as expected. We have tweaked, edited, and refined them until they are the world's best landing and sales pages -- or at least we think so. This is something that will happen to everybody at some point in your digital marketing career. So how do we troubleshoot these low converting pages? Before you start taking an ax to the sales page like a crazy lumberjack, here are a few things to check to determine what needs to be done and if anything needs to be done. Learn more about Charles at https://trinitymarketingagency.com/

5 Steps To Higher Converting Facebook & Google Ads

Play Episode Listen Later Oct 27, 2019 6:55


When it comes to making sales online it takes work. It's not as easy as throwing up some ads on Google and Facebook and hoping for the best. You have to understand these factors at a minimum about your buyer: What is the pain point? What do they need to believe to buy? What else have they tried that failed? Why are you any different? What is their awareness level? Once you can answer these questions, you’re ready to start creating ads. But here is where things go totally haywire for most people. Creating ad copy and compelling images comes from knowing your buyer and being able to create a compelling argument on why they should say YES to you. This is where the art of advertising comes in. You are not the only person selling to them in your market. If your ads and images aren’t creative, you end up looking and sounding like everybody else and that's the kiss of death. Prospects will tune you out like a static-filled AM station in the middle of the night. If you want us to help run your ad campaigns click below to read the details. https://trinitymarketingagency.com/product/facebook-ad-testing-package-3-ads/

Apple is about to change the email marketing game overnight.

Play Episode Listen Later Aug 27, 2019 5:00


Get ready for the biggest change in email marketing in your lifetime.

The death of the free strategy session.

Play Episode Listen Later May 19, 2019 4:17


One of the most common things we see going wrong with service and technology businesses is the offer of the free 30 minute strategy session. This worked wonders when people weren’t exposed to it as often as they are now. But let’s face it you’re trying to get 30 minutes of the most precious commodity any business owner has. In fact it’s the one thing nobody has enough of, they definitely don’t want to share it with a Stranger for 30 minute sales pitch. In today’s podcast I’m going to share a simple and easy solution to generating all the strategy session you could ever want by not giving away a strategy sessions on the front of your offers. Yes I know this will be controversial and there’s always going to be someone who argues that what they’ve got works great. Great more power to you, but from being in the trenches every day working with multiple clients I have my finger on the pulse of what’s working

Focus on the psychology of selling not the technology of selling.

Play Episode Listen Later May 18, 2019 2:44


This will probably be a very controversial podcast. A lot of my friends have technology companies and I am certainly not hating on them. But every day we see prospective clients come to us and they are using the latest technology and can tell you everything about it and yet their sales are struggling. The fastest way to grow a business is focusing on the psychology of selling.

Big Data And AI Are Here In The World Of PPC

Play Episode Listen Later Apr 22, 2019 3:09


Welcome to the world of big data and AI. Google, Bing and Facebook are taking over bidding to find you the best leads.

The B2B ad network that nobody looks at.

Play Episode Listen Later Apr 12, 2019 4:11


When it comes to B2B this might be the best ad network to use. But nobody talks about it. "Learn How To Systematically And Predictably Turn Paid Advertising Into Business Growth!" Create your free account. https://mediabuyerassociation.com/mba-access/

Why Most Marketers Have It Wrong

Play Episode Listen Later Oct 3, 2018 4:33


What I’m about to say isn’t going to help win friends and influence people, but it has to be said. I’ve lost count of how many conversations I’ve had where prospective clients spend most of the time bragging about what software they are using as if software alone is going to give them some magic power to dominate a market. Let's be 100% transparent; software and technology can help to some extent. But it's more about the messages than the way your landing page looks. It's not your fault. Everywhere you look all you see is ads promising near magical results and all you have to do is sign up for their software. Your message is far more important than the software behind it. Here are some ways we can stay connected. Join the 7 Day Pay Per Click Boot Camp https://mediabuyerassociation.com/7-day-ppc-bootcamp/ Get a list of 29 Traffic Sources https://mediabuyerassociation.com/ultimate-list-129-traffic-sources-v2/ Download the Social Media AD Worksheet https://go.mediabuyerassociation.com/v215382299 Did you sign up for the weekly Marketing SMS Traffic Tips sent to your phone? http://mediabuyerassociation.com/sms-congratulations/ Friend and follow me on Facebook https://www.facebook.com/onlineinternetmarketing Follow me on Twitter https://twitter.com/charleskirkland Subscribe to “Media Buyer" podcast https://mediabuyerassociation.com/podcast/ Subscribe to the YouTube channel https://www.youtube.com/channel/UCFo2Ia9Q17F2jdB70CNdiMA

Alex Berman & Charles Kirkland Talk Growth With Email

Play Episode Listen Later Sep 29, 2018 21:59


Alex Berman shares his best tips and tricks to using cold email to create massive growth fast. Follow Alex on Youtube https://www.youtube.com/channel/UCAr7M4Pz-c1WCpIz3YAJQeQ Visit his site https://x27marketing.com

Which CRM Is Better

Play Episode Listen Later Sep 29, 2018 6:17


With so many free and paid CRM's on the market today which one is right for you?

Why Digital Marketers Are Failing

Play Episode Listen Later Sep 29, 2018 6:34


To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

Why Your FaceBook Account Got Banned

Play Episode Listen Later Sep 29, 2018 8:06


To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

Multiple Touchpoints Marketing

Play Episode Listen Later Sep 29, 2018 4:18


To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

Do Twitter Ads Work

Play Episode Listen Later Sep 29, 2018 5:02


To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

Are Linkedin Ads Right For You

Play Episode Listen Later Sep 29, 2018 4:24


To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

The Fastest Way To 2x Your Conversions

Play Episode Listen Later Sep 29, 2018 4:09


To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

Native Ad Buzz

Play Episode Listen Later Sep 29, 2018 26:16


Reverse engineer your competitors success to virtually guarantee your campaigns succeed. https://www.nativeadbuzz.com

Are You Using A Data Intelligence Tool

Play Episode Listen Later Sep 29, 2018 3:25


To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

How To Reduce Your Remarketing Ad Budget By 80% And Still Make The Same Number Of Sales

Play Episode Listen Later Sep 29, 2018 6:27


Let me show you how do slash your remarketing budget without hurting your sales. To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

Fake News Sites Make A Lot Of Money

Play Episode Listen Later Sep 29, 2018 5:33


To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

AdEspresso - Massimo Chieruzzi & Charles Kirkland

Play Episode Listen Later Sep 29, 2018 16:21


AdEspresso is one of my favorite Facebook marketing tools. Listen as I interview the founder Massimo Chieruzzi. Digital Advertising Made Easy, Fast & Effective. Start driving results across Facebook, Instagram and Now Google with a free 14-day trial of AdEspresso. https://adespresso.com

How Zach Johnson Makes $100 Per Lead With Funnel Stacking

Play Episode Listen Later Sep 29, 2018 33:59


The Struggle In Starting & Growing Your Facebook Ad Agency Doesn't Have To Be Real. Check out https://funneldash.com to learn more about Funnel Dash

5 Simple Strategies To Improve Your ROI With A Small Budget

Play Episode Listen Later Sep 29, 2018 12:01


If you have a small budget can you get paid traffic to work? Find out as Charles Kirkland gives you a plan for getting the most from every click. To get more insider tips and strategies make sure you sign up for the “ROI Accelerator” newsletter. https://mediabuyerassociation.com/free-media-buyer-membershipv2/

Facebook Targeting And Audience Changes Aren't That Big Of A Deal

Play Episode Listen Later Aug 20, 2018 3:49


Are the changes in Facebook targeting that big of a deal? Find out as Charles shares how to use this to your advantage. http://mediabuyerassociation.com

Brad Geddes & Charles Kirkland Talk About 3 Ways to Test Pay Per Click Ads

Play Episode Listen Later Feb 13, 2018 21:06


PPC tools to take optimization and ads testing to the next level! Adalysis insights, optimization and testing tools help our users get on average 25% more clicks or 29% more conversions. https://adalysis.com

5 Simple Strategies To Improve Your ROI With A Small Budget

Play Episode Listen Later Feb 13, 2018 12:01


Getting started with a small budget can be a challenge. But when you have a plan and focus on ROI a small budget can be an advantage.

Rethinking Active Campaign 12 Months Later

Play Episode Listen Later Feb 13, 2018 5:00


Looking back at Active Campaign after 12 months.

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