Going Live

I see this mistake in TED talks. I see it in real life conferences by amazing public speakers. I see it in new webinars that are just getting started. In this episode I teach you about a critical element needed in all of your presentations, if you want to get results or revenue. If you're a marketer, this idea isn't that "new". However, I still think you'll be surprised. You'll learn:a test I did that led me to a 20% lift in conversionslessons from informercials, like the ShamWOW onethe webinar agenda I teach to new people getting startedAfter you've listened you might be eager to learn more. To get ROI from a webinar, you also need to make sure your presentation is memorable. So I recorded an on-demand webinar to teach you how to do that. You can check out at https://www.professional-webinars.com/how-to-make-a-memorable-powerful-presentationIf you want advice on getting more ROI or results from your webinar strategy, shoot me an email at faris@professional-webinars.com -- also I'm welcome to any feedback!

Thomas isn't dancing on Tik Tok. He's on there to educate the world about 3D printing. He started it less than a year ago, in May 2020, and already has 1.9 million likes across his videos.In this episode we'll listen to the story of how Thomas grew his channel to 90,000 followers. We'll discuss two different videos that went viral and dissect them. We'll learn how he plans his out his videos out(with an unusual tool in today's digital age), and recommendations for when you should post & how often. Lastly we'll cover what you can do to break out of the dreaded plateau of growth. Oh, and this is PART 1 of the episode. We covered so much that we're having a 2nd part dedicated to equipment he uses and his editing techniques.Breakdown of the episode:0 - 15 mins- The first video he made that blew up to million + views, and why it got so much traction- How his videos did after the initial success- The new concepts and videos he tested to continue traction- The world of ASMR on Tik Tok- The next big hit he noticed on Tik Tok and how he iterated & got feedback to continue growth- The sweet spot length for a successful Tik Tok video- The growth pattern of his channel in 2020 and what it looks like15 - 20 mins- What's the best cadence of making content on Tik Tok- How do you actually make a video in a day, when does it happen? - How do you make a schedule? An unusual tool Thomas uses in 2021 to stay inspired- Time to post during the day, best practices 20 - 26 mins- What prompts you to go live on Tik Tok?- How it feels doing a live stream- An interesting feature from Tik Tok to helps you know when to go live- How to break out of a plateau of stagnant growthFollow Thomas and his 3D printing adventures at @3DPrintingGuru on Tik Tok or Instagram.Interested in webinar or video consulting? Or want to learn how to produce world class webinars? Email me at faris@professional-webinars.com or visit professional-webinars.com

Abby Hull helped manufacturing companies run over 130+ webinars in 2020. This is no easy job. Every time I've worked with her, I have been awed by how she stays so organized.This is the story of how Abby got into the field of digital events, what she's learned behind the scenes, and systems she's setup so she can stay sane while talking to 30+ clients at any given time.In this episode you will learn:How Abby plans out her webinars, calendars, and structures her dayGardner Media's learnings on email promo over 2 years (and the model they follow today)Who's on the webinar team and what they doWhat are issues that can happen live? How do you handle them?Why Gardner stopped using GoToWebinar and what they use now insteadWhat to do when a natural disaster is heading to your office, right before your webinar starts

In this episode we interview Sam Wainwright, a dental expert who's spoken at physical and digital events over 200 times. We talk about:how he gains confidence on camera when speaking to a large audiencehow he makes high quality content without a studio teamspecific tools he uses to easily create engaging presentations (and equipment he has)1 easy task you can start doing today, to gain confidence going liveI'd love to make this show better. Give me feedback at faris@professional-webinars.com -- or email me there to get in touch to ask about webinars, video creation, and more! I offer consulting to startups and new businesses. About the ShowGoing Live is a show where we talk to various marketers and industry experts on the art of going live. From creating webinars to videos, we discuss how people get comfortable going live on air, and how they create digital events that bring in hundreds of viewers and keep people hooked.

To some, the word webinar seems outdated, it's a dinosaur-era term. But there's a reason they've been around for over two decades and WHY they're so effective. It's not what you think, and this is something most marketers often overlook.I'm going to break down the #1 reason why webinars work and why it matters for your business. I'll also unpack 2 special tips related to this reason, that you should use for your next webinar.About this Show:Creating or speaking on a live webinar is stressful. I interview tech marketers on how they manage the stress of webinars and make successful ones in the era of COVID-19.Feedback: What's 1 thing that could make my show better? Tell me your feedback! Please email me at faris@professional-webinars.com or shoot me a message on Facebook, at FB.com/trixmasta