Promo Cowboys

From Watergate, to ABC's Nightline, to Entertainment Tonight, to The NBC Agency, to the board at Promax, and now to his ex-pat life as a consultant in the UK, the many sides of Frank Radice, newsman, showman, guitar hero and TV marketer extraordinaire.

Joe Saba and Stewart Winter are the founding partners of Video Helper, an independent boutique library in New York City, providing original promo and short-form production music to people who hate promo and short-form production music. Known industry-wide for unconventional commercial tracks that strike the proper chord and are easy to work with, these guys also throw epic holiday and Promax parties.

TV-industry professionals tell stories of the final days at National Video Center, the post-house business model, and the network-promo work flow as we knew it. Tina Potter, Peter Fish, Gary Vandenbergh, Barry Gliner and Ron Harris remind us what we've lost and what others have missed. Plus, a special tribute to departed friends Jerry McKenna and Greg Trimble.

More with former National Video Center regulars, Tina Potter, Peter Fish, Ron Harris, Barry Gliner and Gary Vandenbergh. From brushes with death on the Hell's Kitchen streets, to brushes with fame within National's hallowed halls, a fine time was had by all. Were they the best days of our lives?

Welcome to Season 2 (The Fall Season) of The Promo Cowboys Podcast! In this premiere edition, editors and producers talk about the heyday at National Video Center, once New York's premiere post production facility, now just a memory. From cable TV's explosion in the 70s & 80s, through the digital revolution of the 90s, and the new millennium, no post house was more loved, and more fondly remembered by Promo Cowboys. (Part 1 of a multipart series.)

TV-design pro Nancy Paladino is an MTV original and was there when the switch was flipped on the network launch. This ever-youthful industry veteran remained with MTV through its formative years, before venturing out as creative director at a major post house and serving as BDA board member. She remains atop her game as founder and “top dog” at Artichoke Design.

VO artist Ralph Gunderman narrates countless shows and promos for networks like NBC, CBS, HBO and Showtime, as well as advertising for national brands. His path from Cleveland local radio and TV, to becoming a fixture in the New York voiceover industry.

Columbian-born street artist, Billi Kid, talks about his subversive aesthetic and passionate urban temperament, and his path from South America to Los Angeles and then New York, where his work as East Village artist-designer led him into advertising and then HBO’s Creative Services team.