Selling to the Masses

Selling to the Masses

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Learn how to get your product from an idea to the shelf of Walmart and major retail stores. We sit down and have detailed conversations with Walmart buyers, industry experts, entrepreneurs that have successfully sold their products on the shelf at Walmart and many more. Regardless of the stage of…

Selling to the Masses


    • Sep 2, 2015 LATEST EPISODE
    • infrequent NEW EPISODES
    • 31m AVG DURATION
    • 10 EPISODES


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    Latest episodes from Selling to the Masses

    Getting on the Shelf at Amazon

    Play Episode Listen Later Sep 2, 2015


    Ty Roney is one of the speakers at the upcoming CPG School. Hear his conversation with Matt Fifer.

    amazon shelf ty roney
    Leslie Adami – Inventor of the magnifEYEr

    Play Episode Listen Later Sep 1, 2015 21:50


    Leslie Adami, inventor of the magnifEYEr, an innovative case for iPhone models with a built in magnifying glass for reading small print, talks with Selling to the Masses Matt Fifer about her crowdfunding campaign .

    iphone selling inventor adami
    Steven Pack – Inventor and Co-Founder, KoalaSafe

    Play Episode Listen Later Sep 1, 2015 37:03


    Steven Pack, inventor and co-founder of KoalaSafe, talks with Selling to the Masses Matt Fifer about his innovative internet monitoring device, KoalaSafe. The device allows parents to exercise complete control of internet usage in the home.

    co founders selling pack inventor
    Brandon Adams – Founder, Arctic Stick

    Play Episode Listen Later Aug 13, 2015 28:59


    Brandon Adams, creator of Arctic Stick talks with Selling to the Masses' Matt Fifer about product innovation, and managing a successful crowd funding campaign to bring his product Arctic Stick into reality.

    founders selling masses brandon adams arctic stick
    Adam Paulin – Creator of Thin Ice System

    Play Episode Listen Later Aug 7, 2015 22:48


    Adam Paulin, the creator of the Thin Ice clothing line talks with Selling to the Masses' Matt Fifer about his amazing journey to bringing this idea to reality.

    creator system selling masses thin ice paulin
    Ty Roney – Director of Marketing at Elemerce

    Play Episode Listen Later Jul 28, 2015 31:44


    Ty Roney, Chief Marketing Officer of Elemerce, shares with us his expertise in Amazon search engine optimization, product page optimization, keyword research, launch strategies, analytics and business management.

    amazon chief marketing officers director of marketing ty roney
    Larry Robertson – CEO AON Invent

    Play Episode Listen Later Jul 16, 2015 31:12


    This week, we talk with AON Invent CEO Larry Robertson.

    invent larry robertson
    T.J. Foltz – Building HumanKind Water – July 6th, 2015

    Play Episode Listen Later Jul 7, 2015 31:58


    T.J. Foltz, Founder of HumanKind Water talks with Matt Fifer of Selling to the Masses about the journey HumanKind water has taken as a company since winning the Walmart "Get on the Shelf" contest two years ago.

    founders water selling walmart masses shelf humankind foltz
    Fran Free – Mother & Founder at Oh Baby Foods

    Play Episode Listen Later Jun 1, 2015 48:31


    Fran Free the founder of Oh Baby Foods sits down and talks with us about her successful baby food business

    founders mother foods oh baby
    Mel Redman – Founder & Owner, Redman & Associates

    Play Episode Listen Later Jun 1, 2015 33:02


    The founder of Redman & Associates Mel Redman talks about his business and selling to Walmart.

    founders owner walmart associates redman

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