Podcasts about chief marketing officers

In this week's episode, Kelly is joined by community builder Maryam Banikarim! She was the former Chief Marketing Officer of many global organizations, She is the Co-Founder of Longest Table, and Host of the podcast “The Messy Parts”.  Kelly asks Maryam about coming to The United States from Iran. Maryam talks about her experience living in Iran and in California. She talks about her first trip to the East Coast and how she got into Barnard off the wait list.  Maryam talks about life in NYC in the 80s. She tells us about a fateful encounter she had on the subway, fast talking her way into night clubs, and joining Chippendales! Kelly asks her about her experience doing a TedTalk. Maryam tells us how she got the opportunity to do the talk, what her process was in coming up with topics for it, and how she was able to practice and perfect her performance.  Maryam then talks about putting together The Longest Table. She discusses challenges that she faced when putting on the first event. She talks about how the obstacles become obstacle courses in how she navigates regection and keeps it from letting it affect her.  She then talks about New York Next and how during covid, she and a group of concerned New Yorkers got together to put together an incredible video to help support artists during that dark time.  Kelly asks Maryam about the formation of "The Messy Parts". The two talk about their experience being podcast hosts, and the unique challenges that face them. They discuss the creation of Maryam's show: From inspiration to early planning and to how it is now. Finally, Maryam tells the audience about her wedding anniversary, as it is the same day that they recorded the podcast. Maryam met her husband on the Subway! And she recounts her classic New York Story for us.  But above all else; Maryam Banikarim is a New Yorker. Kelly's Social Media @NewYorkCityKopp Maryam's Social Media @mbanikarim @LongestTableCommunity @TheMessyPartsPodcast Jae's Social Media @Studiojae170 Chapters (00:00:00) - New Yorkers(00:00:59) - Meet New Yorker Miriam Banakaram(00:01:39) - Winter in New York(00:02:22) - How To Ride the Subway As A Woman(00:03:05) - I Was Invited To Iftars By A Muslim Influencer(00:07:25) - In the Elevator With My Parents in Iran(00:08:54) - Coming to Barnard College at 16(00:12:51) - "I Tried Chippendales"(00:13:28) - You Had To Give a TED Talk(00:16:53) - Covid: The Long Table(00:21:48) - Neighbors' meals for the homeless(00:25:58) - The Longest Table in New York(00:27:49) - A Taste of the Longest Table(00:30:15) - The We Love New York City Campaign(00:34:31) - I Love NY: The Campaign(00:38:14) - The New Yorkers Sing During the Great Recession(00:39:09) - The Messy Parts: Miriam on Her Podcast(00:43:35) - Jay Leno on Being On The Podcast(00:47:11) - The Bar Manager Has a Message For Regulars(00:49:03) - I Met My Husband On The Subway(00:50:02) - How We Met : On The Subway(00:52:14) - What Keeps You Inspired In NYC?(00:54:06) - The New Yorkers of We Love NYC(00:56:25) - Meet New Yorker Miriam Banakaram(00:57:31) - New Yorkers Podcast: The New Yorkers

We're all being told to "embrace AI or be left behind," but what if the biggest risk isn't ignoring AI, but implementing it poorly and alienating the very customers we're trying to attract? Agility requires not just the speed to adopt new technologies like AI, but the wisdom to discern where they create genuine value versus where they simply add complexity. It's about constantly testing, learning, and refining your approach to serve the customer, not just the algorithm. Today, we are here at eTail Palm Springs hearing about all the latest in e-commerce and retail, and we're going to talk about moving past the hype cycle of AI and getting down to the practical realities of how it's actually changing consumer behavior, and what that means for marketing leaders trying to make smart investments. We'll get into the nuance of what to automate versus what to keep human, and how to use these powerful tools to build customer relationships, not just transactional efficiency.To help me discuss this, I'd like to welcome Keri McGhee, CMO at Attentive. About Keri McGhee Keri McGhee is the Chief Marketing Officer at Attentive, the AI-powered SMS and email marketing platform helping leading brands deliver 1:1 personalized, real-time messaging experiences at scale.  As CMO, Keri leads strategic global marketing to elevate the Attentive brand and drive growth across every stage of the customer journey. She oversees product marketing, revenue marketing, brand and content strategy, events, and partner marketing, ensuring Attentive's story connects deeply with marketers around the world. With a focus on creativity, innovation, and measurable impact, Keri champions marketing that blends data-driven insights with storytelling to inspire and empower brands to build more personal, lasting customer relationships.  Keri McGhee on LinkedIn: https://www.linkedin.com/in/keri-mcghee/ Resources Attentive: https://www.attentive.com Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://aglbrnd.co/r/c43e68ce5cfb321e The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

How do you design customer experiences that work for everyone when friction isn't the same for everyone? Allyson Witherspoon, Chief Marketing Officer at Nissan, reveals how customer experience has become a core growth strategy—and why most brands are getting it wrong. In this episode, you'll learn how to remove friction for different consumer needs by designing around context and identity. Allyson shares how Nissan creates flexible entry points (like their Rogue hybrid lineup) that address different friction points within the same demographic—from range anxiety to charging concerns to environmental priorities. You'll discover: Why customer experience is now central to the CMO role and business growth How to design tight core experiences with flexible entry points based on consumer context The difference between proximity and research when building authentic customer experiences How internal friction in your organization creates friction for your customers Why consumers ask their ecosystems for answers—and how to show up there The role identity plays in shaping what "frictionless" means for different people Plus, hear from Victoria Lozano, CMO of Crayola, on building brand ecosystems that meet consumers where they are—through products, experiences, and content. Last week, we explored why general market strategies hurt brand growth with Myles Worthington. This week, discover how to serve mass market audiences by infusing identity into every touchpoint of the customer experience. Together, these episodes show the complete picture: marketing strategy that resonates + customer experience that converts = frictionless growth. Learn more about the Frictionless Growth Marketing Framework and take the 2-minute friction diagnostic at www.frictionlessgrowthlab.com/quiz. Mentioned in this episode: Episode 204. Why Most Growth Strategies Underperform -- And the 7C Growth Marketing Framework That Fixes Them | Apple Podcasts - https://podcasts.apple.com/us/podcast/204-why-most-growth-strategies-underperform-and-the/id1604907821?i=1000751786391 | Spotify - https://open.spotify.com/episode/6FMUMdRYqlYPgeYMj18ZlX?si=ce51361d637042d6 Episode 205. General Market Strategies Are Hurting Your Brand Growth. What Smart Brands Are Doing Instead (feat. Myles Worthington) | Apple Podcasts - https://podcasts.apple.com/us/podcast/205-general-market-strategies-are-hurting-your-brand/id1604907821?i=1000753667740| Spotify - https://open.spotify.com/episode/003AwA9cDBM1ZbbrKI4P5s?si=277765cc0e884ca0 Episode 198. The Growth Strategy Behind Crayola's Global Initiative Engaging 17 Million Kids | Brand Strategy & Customer Acquisition Case Study | Apple Podcasts - https://podcasts.apple.com/us/podcast/198-the-growth-strategy-behind-crayolas-global/id1604907821?i=1000745298692 | Spotify - https://open.spotify.com/episode/3troj0jlYzfBkZ115hERyO?si=0660ab8855ee4398

If culture moves at the speed of TikTok, then today's CMO has to move just as fast. This week, Jim is joined by Sofia Hernandez, Global Head of Business Marketing and Commercial Partnerships at TikTok. Since launching in the U.S. in 2018, TikTok has reshaped culture, content, and marketing. And its mission, to inspire creativity and bring joy, has fueled extraordinary growth, even as the company has navigated controversy and major shifts, including the recent acquisition of TikTok U.S. by a consortium of investors including Oracle, Silver Lake, and MGX. The platform now reaches more than one billion users globally and has grown into a multi-billion-dollar advertising business, generating an estimated $33 billion in ad revenue in 2025.Sofia has spent the past six years helping build TikTok's business during one of the most dynamic growth periods in tech. In her role, she helps brands around the world show up effectively on one of the most culturally influential platforms in the world. Before TikTok, Sofia served as Chief Client Officer at the consumer insights platform Suzy and began her career in advertising at Publicis, later spending five years at BBDO. An activist at her core, Sofia also speaks openly about representation in tech, where Latinas hold roughly 1% of executive roles, and she is deeply committed to fostering inclusion across the industry.Tune in for a conversation with a leader who believes today's CMOs must evolve into enterprise leaders who connect culture, creativity, and business results.—Learn more, request a free pass, and register at iab.com/newfrontsPromo Code for free access: CMOPODNEW26*Note: promo code is exclusive for brand and agency, brand marketers and media buyers. IAB reserves the right to cancel any registrations that don't meet this criterion. —This week's episode is brought to you by IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send me a text (I will personally respond)Are you struggling to make your cybersecurity startup's message stand out in a crowded market? Ever wondered how to get analysts like Gartner to notice your company before hitting $20M ARR? Do you face challenges aligning sales and marketing to target multiple buyer personas effectively? This episode dives deep into these critical issues, offering strategies and actionable insights tailored for cybersecurity sales and marketing leaders.In this conversation we discuss:

Send a textOn this week's episode of the WTR Small-Cap Spotlight, Matt Edelman, CEO and Chairman of Super League Enterprise (NASDAQ: SLE), joined Tim Gerdeman, Vice Chair & Co-Founder and Chief Marketing Officer of Water Tower Research, and James Kisner, Technology Analyst at Water Tower Research. Super League helps brands reach gaming audiences through scalable ad products and interactive experiences inside platforms like Roblox, Fortnite, and Minecraft, and applies play-driven behavioral insights to drive advertising performance across digital video, social media, and connected TV. Edelman walks through the company's successful recapitalization, which eliminated all debt and positioned the business to scale, and highlights recent brand campaigns with Google and Panda Express. He describes how recent acquisitions and partnerships are consolidating gamer data into a unified intelligence platform, and discusses growing operating momentum heading into 2026 as the company targets sustainable profitability.

What if your best marketing asset isn't another campaign—but the knowledge already sitting inside your company?In this episode, Katie Robinson shares how a simple effort to organize project data evolved into a firm-wide knowledge management program that transformed marketing, improved proposals, accelerated employee development, and even reduced insurance premiums. What started with binders on a closet floor eventually became a strategic advantage for the entire firm.  Katie explains how marketing and knowledge management can work together to unlock better storytelling, stronger positioning, and smarter strategy. The lesson is simple but powerful: when your data and expertise are accessible, marketing becomes proactive instead of reactive.What you'll learn in this episode:Why marketing and knowledge management should work together inside a firmHow organizing internal data can dramatically improve proposals and marketing materialsA simple way to start capturing institutional knowledge—even with basic tools like ExcelHow one firm increased usable project data from 20% to over 95%Why assigning “data managers” to projects improved both accuracy and employee developmentHow better data can unlock proactive marketing instead of reactive marketingWhy storytelling becomes stronger when you combine beautiful visuals with real performance dataHow internal data ended up benefiting departments far beyond marketingAbout Katie RobinsonKatie Robinson is the Chief Marketing Officer at LS3P, an architecture, interiors, and planning firm with offices across the Southeast United States. With more than two decades at the firm, Katie has helped guide LS3P through significant growth while building innovative systems that connect marketing, knowledge management, and business strategy.Her work focuses on capturing the knowledge inside the firm—project data, performance metrics, and team expertise—and turning it into compelling stories that resonate with clients and strengthen the firm's competitive position.Katie oversees both the marketing and knowledge management teams at LS3P, enabling the firm to combine data, insight, and storytelling in a way that helps projects stand out long before the proposal stage.Connect with Katie:LinkedInLS3P WebsiteText us what you think about this episode!

Are you trapped in operational chaos, fighting burnout, and searching for a formula that actually scales? You're not alone. This electrifying episode features Guillaume Bouvard, Co-founder, COO and CMO of Extend, as he sits down with Sivana Brewer to reveal the real-life victories and invisible battles behind explosive fintech growth. From his unusual rise at American Express to building a team of true experts (not just generalists), Guillaume exposes the proven rituals, painful lessons, and cultural shifts that unstick founders and COOs worldwide.If you've ever wrestled with hiring mistakes, boardroom pressure, or the fear of letting go, this conversation is your playbook for escaping overwhelm right now. Tune in for exclusive strategies you won't hear from the usual talking heads—and avoid the pain of staying stuck another quarter. Listen now, because your breakthrough can't wait and these field-tested insights are only found here.Timestamped Highlights[00:00] – The daring anti-micromanagement view that reshaped a whole company's culture[00:07:08] – Why Guillaume became COO and what most founders never tell you about picking partners[00:09:12] – How a “no two days alike” mindset powers world-class operations without chaos[00:12:27] – The little-known boardroom rituals that drive results, build trust, and end nasty surprises[00:19:44] – Guillaume's radical philosophy for staying engaged, focused, and unshakable against daily setbacks[00:21:01] – The breakthrough hiring lesson that can rescue any leader from burnout (before it's too late)[00:28:14] – Steal-this-process: Monday all-hands, relentless transparency, and celebrating the hidden heroes[00:34:29] – Real-life wins: How a single empowered team member triggered a market wave using curiosityAbout the GuestGuillaume Bouvard is the Co-founder, Chief Operating Officer, and Chief Marketing Officer of Extend, a venture-backed digital credit card platform revolutionizing spend management for banks and businesses. With more than two decades of leadership across American Express and international fintech, Guillaume blends corporate discipline with disruptive startup agility. His obsession with hiring world-class talent, building intentional culture, and empowering true ownership makes him a sought-after voice for COOs ready to scale with clarity and conviction.

What does real leadership look like when you don't have the title yet? In this episode of One Sharp Sword, I sit down with Ryan George, Chief Marketing Officer at Docupace, to talk about ambition, culture, setbacks, and leading people with intention. Ryan didn't rise through marketing by positional authority. He led first through influence — before he ever had the title. We explore: How to lead before you're officially “the leader” The wake-up call of a brutal 360 review — and what to do with hard feedback Why culture is built on support, not “gotcha” moments The difference between managing performance and managing people Why your job as a leader is to prepare people for their next role — even if that means losing them Ryan shares openly about being laid off, facing an identity crisis, and realizing that the bumps are the growth. Three powerful leadership takeaways: Choose the right people to work for — culture trickles down. Growth rarely feels smooth — lean into the discomfort. People have lives beyond work — lead with understanding, not punishment. If you care about culture, influence, and lifting as you lead, this conversation delivers.

AI is rapidly reshaping healthcare marketing—but success depends on using it to solve real consumer problems. In this episode of the Healthcare Success Podcast, Stewart Gandolf speaks with Sandra Mackey, Chief Marketing Officer of Bon Secours Mercy Health, about how her team is integrating AI into its broader marketing strategy to reduce friction in the patient journey and improve access to care. Sandra shares how their conversational AI platform helps guide consumers to the right provider at the right time, why AI must be embedded within the overall marketing ecosystem rather than treated as a standalone tool, and how healthcare organizations can balance innovation with trust, governance, and patient privacy.

Think mattress shopping is fun? 90% of people dread it—and it's costing you more than just sleep. Here's the surprising fix insiders aren't sharing.Ever walked into a mattress store and felt… underwhelmed? You're not alone. In this candid episode, Tara Kinsley sits down with Sarah Bergman, Chief Marketing Officer of Pure Care (and serial hobbyist/creative), to reveal why the typical mattress shopping experience is broken—and what it'll take to turn retail floors into true sleep sanctuaries.If you've ever struggled to make sense of the overwhelming mattress and bedding options, or wondered why buying a bed doesn't feel as exciting as it should, this one's for you. Sarah shares why most stores miss the mark on creating experiences that actually help you invest in your health, not just buy another product. Plus: why dressing every bed matters (and boosts sales), how women's leadership is changing the industry, and why email might officially be dead.Industry experts, real talk about work-life boundaries, and actionable ideas for retailers and consumers alike—this conversation offers a behind-the-scenes look at what could make sleep shopping actually enjoyable (and more profitable).Stay tuned for Sarah's unconventional career advice, sleep routine secrets, and the superpower she wishes she had to connect with everyone.Timestamps:- 03:30 – The boundary Sarah fiercely protects (and why it matters)- 08:20 – The solitary hobbies that recharge creative leaders- 14:00 – How Sarah's definition of success changed after 40- 16:10 – The surprising impact if women ran the mattress industry- 22:45 – Why mattress shopping is broken (and how retailers can fix it)- 27:40 – The #1 mistake in showroom design that kills sales- 34:45 – The outdated practice Sarah wants to kill (email's days are numbered)- 41:10 – The sleep routine of a true industry insider- 46:27 – What straight-up bourbon teaches us about leadershipConnect with The FAM Podcast:

Send a textIn this episode of the Small‑Cap Spotlight podcast, Jeff Robertson, WTR Natural Resources Analyst, joins Tim Gerdeman, Vice Chair, Co‑Founder, and Chief Marketing Officer of Water Tower Research, to break down how small‑ and mid‑cap producers are navigating the latest oil spike and rising uncertainty. Jeff explains how companies are maintaining stable production plans, prioritizing cash returns, and accelerating deleveraging despite the volatility.

In this episode of the Econ Dev Show, Dane Carlson talks with Lyndsay Wisneski, Chief Marketing Officer of the Greater Yuma Economic Development Corporation, about how storytelling and modern marketing strategies can transform economic development. Lyndsay shares how Yuma built a powerful regional brand through industry-focused mini-documentaries, digital advertising campaigns, and a coordinated content strategy that turns a single video project into years of marketing assets. She explains how even small communities can market themselves effectively by highlighting local companies, repurposing content across platforms, and tracking real marketing ROI. The conversation explores why economic development should focus less on static statistics and more on authentic stories that help companies, site selectors, and residents connect emotionally with a place. Like this show? Please leave us a review here. 10 Actionable Takeaways for Economic Developers Let companies tell your story. Interviews with CEOs and business leaders are more persuasive than marketing copy. Create industry-focused content that explains why companies in each sector succeed in your region. Turn one project into many assets: long videos, short clips, photos, reports, and social media content. Use short video ads to drive viewers to longer storytelling pieces on your website or YouTube. Track website visitors and identify companies researching your region. Send periodic industry-specific newsletters highlighting local expansions, infrastructure, and investment. Use LinkedIn and targeted digital ads to stay visible to site selectors and executives. Repurpose marketing content across guides, one-pagers, websites, and presentations. Hire local creative talent who can update or expand your content over time. Apply for marketing awards to boost credibility and morale inside your organization and community. Special Guest: Lyndsay Wisneski.

You don't need a perfect past. You need work ethic. In automotive, effort still wins.Watch the full episode: https://youtu.be/_FWnkP4smlcGlobal Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations

Scott Hess is a prominent executive in the advertising and media industry, currently serving as Chief Marketing Officer at Publicis Media (a division of Publicis Groupe), based in Chicago.He is a dynamic leader focused on branding, culture-building, human intelligence, and storytelling for people and brands. Hess has held key roles within the Publicis ecosystem, including CMO at Spark Foundry (a Publicis Media agency), EVP of Communications and Marketing at Publicis Media, and positions like Chief Work Officer and acting/interim CMO at Starcom. His background includes pioneering youth research as VP of Insights at TRU before transitioning to media agencies.Known as an expert on generational trends (especially Millennials and Gen Z/"Post Generation"), he is a frequent speaker, writer, and thought leader on topics like humanity in marketing, workplace joy, mentorship, and cultural cohesion across Publicis Media's network (including agencies like Starcom, Zenith, and Spark Foundry).Hess is also a poet, guitarist, and Miami University alum (B.A. in English/Creative Writing). He's been recognized as an Adweek Media All-Star and emphasizes mentorship and opportunity creation in advertising.

In this episode of the Snowpal Podcast, Krish hosts Gaurav Verma, Chief Marketing Officer at Kanerika, for a conversation about scaling early-stage technology companies. Their discussion explores how startups can build effective inbound marketing engines with limited budgets, leverage AI to streamline marketing workflows, and distribute content across modern platforms. They also examine the shift from traditional SEO to broader search strategies, the evolving future of consulting in the AI era, and the skills professionals need to succeed in a rapidly changing technology landscape.

What if the biggest friction point in your customer's journey isn't your checkout page, but the overwhelming paradox of choice you've intentionally created for them? Agility requires not just reacting to consumer behavior, but proactively re-architecting the entire purchase journey based on what the data tells you they *truly* need, even before they know it themselves. Today, we are here at eTail Palm Springs, and we're going to talk about tackling one of the biggest challenges in e-commerce: the high-consideration purchase. We'll explore how brands can move beyond simply offering endless options and instead use AI and behavioral data to create a guided, trust-based experience that actually simplifies decision-making and leads to conversion. To help me discuss this topic, I'd like to welcome Dan Bennett, CMO at Furniture.com. About Dan Bennett Dan Bennett is Chief Marketing Officer and founding team member at Furniture.com, where he's reshaping furniture retail through AI, data, and an open marketplace model. Since 2022, Dan has helped scale the company to 80+ employees across two offices, connecting millions of shoppers with hundreds of brands.Before Furniture.com, he was CMO at Packable, a Carlyle-backed e-commerce platform that grew into Amazon's largest third-party marketplace partner and reached a $2 billion valuation. Earlier, Dan spent over a decade leading digital and brand strategy at McCann and Grey, driving growth for global names like P&G, Facebook, Microsoft, and Nike.Dan brings a focus on clear priorities, fast execution, and building teams that fuel sustainable growth. Dan Bennett on LinkedIn: https://www.linkedin.com/in/bennettdaniel/ Resources Furniture.com: https://www.furniture.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703 Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://aglbrnd.co/r/c43e68ce5cfb321e Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://aglbrnd.co/r/d15ec37a537c0d74 Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716ba Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

The Steve Gruber Show | Free Speech, Free For All Friday --- 00:00 - Monologue 28:06 – Scott Coburn, Chief Marketing Officer at Patriot Mobile. Coburn discusses how Patriot Mobile is expanding its reach, including a new NASCAR partnership with Richard Childress Racing and Jason Aldean's upcoming tour. He also highlights Patriot Mobile Business, which provides connectivity solutions designed for conservative-minded companies. 38:14 - Monologue 47:09 – Tommy Aiello, Vice President of Government Affairs for the National Taxpayers Union. Aiello explains how policies coming out of Congress can directly affect the price Americans pay at the pump. He outlines what lawmakers could do to help lower fuel costs and reduce pressure on consumers. 57:04 – Rep. Tim Walberg, representing Michigan's 5th Congressional District. Walberg discusses his call for Democrats to pass critical Department of Homeland Security funding amid rising security concerns. He also highlights House passage of his legislation aimed at increasing public access to America's national parks. 1:15:56 - Monologue 1:24:45 – Steve Dulan, professor and licensed attorney. Dulan examines a case involving a Georgia father convicted after his child was accused of gun violence. He also discusses a pending Supreme Court case that could decide the legality of a federal gun ban for drug users. 1:34:48 – Sen. Jordan Rasmusson, Minnesota State Senator representing District 9. Rasmusson discusses growing concerns about fraud in Minnesota ahead of a major hearing involving Governor Tim Walz and Attorney General Keith Ellison. He outlines why lawmakers and experts are calling for greater accountability. 1:43:39 – Ivey Gruber, President of the Michigan Talk Network. Gruber wraps up the show by reacting to several controversial political and cultural stories making headlines. The discussion includes commentary on political rhetoric, public messaging, and recent remarks from prominent political figures. --- Check out our brand new podcast, 'Forgotten America'... The third episode is live NOW at Steve Gruber on YouTube! Link below: https://youtu.be/vZiEUjtQ-m4

Julie Gilbert is the new Chief Marketing Officer for Explore St Louis, she joins Megan Lynch in-studio. She's been on the job for just a week. She has a plateful of roles. She points out that 'data' drives the marketing of St Louis. She comes from Door County, Wisconsin, an area that many St Louisans travel to quite frequently. She talks about the importance of marketing St Louis to European travelers as well as utilizing the film office for exposure.

Quality isn't claimed — it's earned. If you want proven skill, look for ASE.Watch the full episode: https://youtu.be/_FWnkP4smlcGlobal Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations

Get One Month FREE of Riverside Pro of Live Plan here:https://riverside.com/?utm_medium=creator&utm_source=YouTube&utm_campaign=505&utm_content=integration1&utm_term=Mar2026Unlock your first product and start getting paid as a creator (FREE download)https://the505podcast.courses/paidofferplaybookWhat's up Rock Nation! Today we're joined by Greg Hoffman, former Chief Marketing Officer at Nike, where he spent nearly three decades helping shape one of the most iconic brands in the world. In this episode, we break down why emotion separates unforgettable brands from forgettable ones, how Nike built cultural relevance instead of just selling products, the creative systems that powered some of the brand's most legendary campaigns, why curiosity is the most important trait for creators, and how founders can build brands that actually last in an AI-driven world.Check out Greg here:https://www.youtube.com/ ⁨@ghoffbrand⁩  https://www.instagram.com/ghoffbrand/Timestamps00:00 – Intro00:01:11 – People Buy the Promise00:03:26 – Emotion Builds Great Brands00:04:16 – Greg's Definition of a Brand00:07:03 – The Kobe Shoe Story00:07:45 – Why Companies Get Risk Averse00:08:28 – Leading From the Front00:10:12 – Innovation Requires Failure00:11:41 – Algorithms Won't Define Brands00:13:04 – Pushing the Envelope at Nike00:13:20 – Riverside Sponsor Break00:14:06 – The “What If?” Mindset00:15:03 – The Savile Row Inspiration00:16:54 – Borrowing Ideas From Other Industries00:18:28 – Curiosity Is the Creator Superpower00:18:57 – Kobe Bryant's Curiosity00:21:05 – Do Creatives Need Constraints?00:22:24 – Volume Beats the First Idea00:23:25 – The Power of Three Framework00:25:06 – The Viral Street Football Campaign00:27:13 – Creative Culture Drives Marketing00:28:15 – Creative Systems and Filters00:29:10 – Where Greg Finds Inspiration00:30:34 – No Insight, No Story00:31:33 – The Jordan Failure Commercial00:33:16 – Why Meme Culture Works00:34:47 – Turning Insight Into POV00:36:12 – Nike ID and Customization00:37:23 – Kobe's Soccer Sneaker Inspiration00:38:05 – Are You Born With Taste?00:39:08 – Taste in the AI Era00:40:03 – “Be a Sponge” for Taste00:41:33 – Style, Performance, Culture00:42:03 – Learning Taste From Others00:44:01 – Technology Raised Design Quality00:45:11 – Disposable Photography Problem00:46:11 – Why Photography Still Matters00:48:05 – Sneaker Industry Competition00:49:58 – Performance Culture Brands00:51:25 – Why Big Brands Must Play Small00:52:37 – Building Worlds Inside Brands00:54:30 – The Rise of IRL Experiences00:55:03 – Nike's Underdog Mentality00:56:31 – Multi-Dimensional Campaigns00:57:41 – Story vs Product Specs00:58:00 – Overground vs Underground Marketing00:59:10 – Always-On Performance Marketing01:00:11 – Emotional Value of Products01:01:13 – What Underground Marketing Means01:02:09 – Earning Cultural Relevance01:03:28 – Brands Must Build Worlds01:04:54 – Power of Physical Experiences01:06:22 – Never Lose the Underdog01:07:41 – Resources Don't Create Innovation01:08:32 – Multi-Layer Campaign Strategy01:09:48 – Story Beats Product Specs01:11:10 – Three Layers of Marketing01:12:32 – Performance vs Brand Marketing01:13:40 – Emotion Drives Products01:15:36 – You Can't Chase Cool01:16:47 – Origin of Iconic Products01:17:56 – Function Creates Longevity01:19:12 – When Products Become Culture01:21:03 – Start With Intent01:22:45 – What Makes Products Last01:24:31 – Culture vs Trends01:26:17 – Community Drives Longevity01:28:02 – Earning Cultural Authority01:29:44 – Stay Close to Community01:31:18 – Brand Building in the AI Era01:33:02 – Humanity Is the Advantage01:35:19 – Athlete Personal Brands01:36:48 – Creating a Brand North Star01:38:22 – Defining Brand Identity01:39:50 – Content Needs Strategy01:41:34 – Building a Brand World01:43:21 – Storytelling Creates Revenue01:45:07 – The Long Game of Branding01:46:58 – Authenticity Wins Long Term01:49:16 – The After PartyIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/

Send a textJoin Dmitry Silversteyn, Managing Director – Chemicals & Materials Technology Analyst, and Tim Gerdeman, WTR Vice Chair, Co‑Founder, and Chief Marketing Officer, as they discuss the potential impact of the Middle East conflict on the chemicals and materials industry over the short to medium term.

In this episode of Disruption/Interruption, KJ sits down with Oleg Kovalev, Chief Marketing Officer at Aspect Health, revealing how his company became the #1 women's hormonal health startup in the USA by disrupting traditional PCOS treatment. Discover how continuous glucose monitoring and lifestyle coaching are helping one in five women manage a condition that doctors have been treating wrong for decades—and how this medical innovation is driving explosive business growth. Four Key Takeaways: [4:21] PCOS affects 20% of women and is the #1 cause of infertility - Traditional medicine has underdiagnosed and undertreated PCOS for decades, leaving millions of women without proper answers or solutions beyond pills that mask symptoms. [8:33] Managing glucose levels can dramatically reduce PCOS symptoms - Simple lifestyle changes combined with continuous glucose monitoring help women see real-time correlations between their food choices and symptom improvement, leading to exceptional product retention. [17:24] Data-driven positioning beats gut feeling every time - Aspect Health grew 12x in nine months by systematically testing positioning through paid ads and user behavior metrics rather than relying on intuition or assumptions. [24:11] Ask what you should NOT be doing - Focus and intentionality come from eliminating tasks rather than adding them—the critical question every founder and marketer must answer to achieve breakthrough success. Quote of the Show (8:00):"When women go to doctor and they ask questions about PCOS, in most cases they don't get answers to their questions. Often they are given some standard protocol of taking some kind of pills." - Oleg Kovalev Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Oleg Kovalev LinkedIn: https://www.linkedin.com/in/alecko/Company Website: www.aspect-health.com How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

To mark International Women's Day 2026, Part two of our special episode of CMO Series REPRESENTS brings together senior leaders from across the legal sector to focus on one thing. How firms turn intent into action for women in law. The conversation centres on advocacy and access, who is in the room when decisions are made, who gets named in the room when they are not there, and who is given real exposure to clients, leadership and opportunity. Our guests discuss how progress doesn't happen by chance. Firms must create structured pathways to influence, move beyond informal networks and back women with visible sponsorship. Flexibility and parental support also need to be real, not theoretical, if firms want talent to thrive. The episode offers practical advice on building open, transparent cultures where equity is embedded into how firms operate. We're so grateful to all of our guests for joining this special episode:  Raj Aujla, Director of Communications and Corporate Affairs, Charles Russell Speechlys Aubrey Bishai, Chief Innovation Officer, Vinson and Elkins Sarah-Jane Howitt, Business Development & Marketing Director and Partner, Weightmans LLP Susan Kurz, Chief Marketing and Client Development Officer, Calfee, Halter and Griswold LLP Laura Louw, Director of Business Development, Norton Rose Fulbright Laura Ottley, Chief Marketing Officer, Addleshaw Goddard Susanne Pugsley, Director of Business Development and Marketing, Carpmaels and Ransford Clare Quinn-Waters, Chief Growth Officer, Edwin Coe Anna Steinberg, Chief Marketing Officer, Tressler LLP Kerri Vermeylen, Chief Marketing Officer, Sidley Austin LLP

The data is clear: ASE-certified techs earn more, perform better, and stay longer.Watch the full episode: https://youtu.be/_FWnkP4smlcGlobal Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations

To kick off Women's History Month, Jim welcomes Lara Balazs, the Chief Marketing Officer and EVP of Global Marketing at Adobe. A company at the center of creativity, transformation and technology. Founded in 1982, Adobe is a software company that is famous for its creativity, innovation, and strong employee and customer-centric culture. Their purpose is to change the world through personalized digital experiences, and their offerings include the Creative Cloud, Document Cloud, Experience Cloud, and Adobe Express.Lara is an experienced CMO. Before Adobe, Lara was the CMO at Intuit for six years, and oversaw a strong run, tripling revenue during her tenure. Over the course of her career, Lara has worked at Visa, Nike, Amazon, and Gap. At Adobe, Lara is leading the charge to help shape the iconic company into its next era of growth. Just one year into the role, she's already refreshed the company's mission to “empower everyone to create” and is leading one of the most ambitious AI-enabled marketing transformations in the industry.Tune in for a conversation with a leader who believes we are entering the golden age of creativity…—Learn more, request a free pass, and register at iab.com/ccs Promo Code for $150 off ticket prices: CMOPODCCS26—This week's episode is brought to you by IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the AdTechGod Pod, host AdTechGod interviews Mike Zeman, Chief Marketing Officer of Life360. They discuss Mike's journey through various prestigious companies to his current role at Life360, emphasizing the importance of customer centricity and trust in advertising. Mike shares insights on leveraging location data for advertising, evolving trends in the industry, and the significance of brand building. They also touch on the impact of AI on careers in marketing and the value of mentorship and networking in professional development. Takeaways Customer centricity is crucial in marketing. Life360 aims to be a family super app. Trust is essential when integrating advertising solutions. Location data can enhance advertising relevance. Marketing effectiveness lies in extremes: evocative and performant. Brand building is gaining importance in the advertising landscape. Emotional storytelling resonates with consumers. AI is transforming the advertising industry and job roles. Mentorship provides mutual learning opportunities. Networking is vital for staying informed and connected. Chapters 00:00 Introduction to Life360 and Mike Zeman 01:54 Mike's Journey to Life360 03:44 The Role of Trust in Advertising Solutions 06:21 Leveraging Location Data for Advertising 09:12 Trends in the Advertising Industry 12:55 The Importance of Brand Building 16:43 Navigating AI and Career Development 19:41 The Value of Mentorship and Networking Learn more about your ad choices. Visit megaphone.fm/adchoices

What does it take to lead a 70-year engineering firm into its next chapter of growth without losing the culture that built it?Katie Cash sits down with Carrie Stokes, President and CEO of Barge Design Solutions, and Erika Booker, Chief Marketing Officer of Barge Design Solutions, to unpack how leadership vision, marketing alignment, and data-driven strategy fuel sustainable growth in today's competitive AEC market. From intentional CEO transition planning to integrating communications and sales enablement, they share how employee ownership, disciplined client selection, and CRM-backed business development decisions protect both culture and profitability.If you lead an engineering firm or support one through marketing and business development, this conversation offers a clear look at how alignment across the C-suite and marketing team drives measurable impact and long-term brand strength.Topics discussed in this episode:Engineering firm leadershipAEC marketing strategyStrategic growth planningEmployee-owned firm modelCRM implementation in AECBusiness development analyticsConnect with Erika and Carrie, BARGE:https://bargedesign.comConnect with Katie:  https://smartegies.com/ Rate, Review, & Follow on Apple Podcasts:We hope you're finding value in our AEC Marketing For Principals.  Your feedback is important to us and we'd love to hear from you. Here's how you can help.  Scroll to the bottom, rate our podcast with five stars, and select “Write a Review.”  Let us know what you found most helpful from this episode!  And if you haven't done so already, give the podcast a follow, and you'll be notified when new episodes come out.

Your pay plan might be driving short-term wins… and long-term damage. Incentives shape culture.Watch the full episode: https://youtu.be/_FWnkP4smlcGlobal Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations

In this episode of the IoT For All Podcast, Daniel Lang, Chief Marketing Officer at Toradex, joins Ryan Chacon to discuss navigating the complex and evolving landscape of embedded computing. The conversation covers trends in the embedded space, AI at the edge, recent cybersecurity regulations, transitioning from Windows CE to Linux-based solutions, and practical advice for companies navigating compliance.With over 21 years of experience in the embedded industry, Daniel Lang has a strong background in both hardware and software development. Over the past 18 years at Toradex, he has played a key role in transforming the company from a Swiss startup into a global leader in embedded computer modules. In his role, he leads global strategies and initiatives for Toradex and Torizon.Toradex has been a trusted provider of embedded hardware and software solutions for over two decades, specializing in Arm®-based System on Modules (SoMs) and Single Board Computers (SBCs). Toradex's offerings are an ideal fit in applications across healthcare, transportation, industrial automation, robotics, agriculture, and smart cities - helping customers bring their products to market faster, more efficiently, and at a lower total cost.Toradex's core offerings of pin-compatible, off-the-shelf SoMs provide unparalleled flexibility and scalability, while Torizon, their easy-to-use open-source embedded Linux distribution, simplifies product development. Torizon integrates seamlessly with their hardware, offering an optimized solution for OS, development tools, remote updates, and fleet management - all built with high security and reliability in mind.Discover more about IoT at https://www.iotforall.comFind IoT solutions: https://marketplace.iotforall.comMore about Toradex: https://www.toradex.comConnect with Daniel: https://www.linkedin.com/in/daniel-lang-1b783250/Subscribe on YouTube: https://bit.ly/2NlcEwmJoin Our Newsletter: https://newsletter.iotforall.comFollow Us on Social: https://linktr.ee/iot4all

Forget the stereotypes. The next wave of technicians isn't lazy or entitled — they're sharp, capable, and ready.Watch the full episode: https://youtu.be/_FWnkP4smlcGlobal Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations

Standards matter. Leadership matters. And the future of fixed ops depends on both.In this episode of What the Fixed Ops?!, we welcome Dave Johnson, President & CEO of ASE (Automotive Service Excellence), to the show.Dave's story is the embodiment of what's possible in this industry. From growing up farming and ranching in northern Wyoming to a 32-year career with Ford Motor Company — ultimately serving as a global executive over fixed ops support operations — and now leading ASE, his journey reflects grit, humility, and a deep belief in people. This conversation goes far beyond certifications. It's about raising standards, developing professionals, and building an industry that respects the craft.This episode will challenge the way you think about technicians, leadership, and the future of automotive.We talk about:Why lowering certification standards to solve a tech shortage is the wrong answer The powerful correlation between ASE certification, productivity, retention, and fewer comebacksHow short-term thinking in dealerships undermines long-term successWhy fixed ops is the true foundation of dealership profitabilityThe danger of treating technicians like commodities instead of professionalsThe shift away from the “grease monkey” stereotype toward highly skilled, tech-driven expertsWhat servant leadership really looks like in a high-performance automotive organizationWhy the next generation of technicians gives him real hopeThe concept of a “career lattice” — not just a career ladder — in automotiveHow proper standards actually attract and retain top talentDave doesn't just defend certification — he reframes it.It's not about exclusivity. It's about identity, growth, and enabling professionals to become masters of their craft.This is a powerful, thoughtful, and forward-looking conversation about where fixed ops is headed — and what it will take to win.Global Dealer Solutions offers a network of high-performance providers while remaining product agnostic. Knowing which tools to deploy makes a big difference. Having a trusted adviser; priceless. Schedule your complimentary consultation today. https://calendly.com/don-278. BE THE 1ST TO KNOW. LIKE and FOLLOW HERE www.linkedin.com/company/fixed-ops-marketinghttps://www.youtube.com/channel/@fixedopsmarketingGet watch and listen links, as well as full episodes and shorts: www.fixedopsmarketing.com/wtfJoin Managing Partner and Host, Russell B. Hill and Charity Dunning, Co-Host and Chief Marketing Officer of FixedOPS Marketing, as we discuss life, automotive, and the human journey in WTF?!#podcast #automotive #fixedoperations

In this episode, Molly Biwer, Chief Marketing Officer of Emory Healthcare, discusses launching a bold new brand identity, deepening community trust through large scale experiential campaigns, and evolving marketing into a strategic growth driver powered by digital integration, AI, and a more personalized patient experience.

Tony Seymour, President, Tate Roark, VP of Dental Enterprise & Amy Mendoza, Chief Marketing Officer of Alphaeon Patient Financing share: What is most important to patients when financing What is the #1 healthcare service patients will finance? % of patients that have delayed dental care due to cost More results & data points from survey To learn more please visit https://www.myalphaeoncredit.com/ or https://alphaeon.com/  You can also reach Tate Roark at tate.roark@alphaeon.com or find him on Linkedin at https://www.linkedin.com/in/tate-roark-51358331/ Subscribe to our channel for more episodes and stay updated on the latest DSO news, insights, and events! If you like our podcast, please give us a ⭐⭐⭐⭐⭐ review on iTunes https://apple.co/2Nejsfa and a Thumbs Up on YouTube.

In this episode, Molly Biwer, Chief Marketing Officer of Emory Healthcare, discusses launching a bold new brand identity, deepening community trust through large scale experiential campaigns, and evolving marketing into a strategic growth driver powered by digital integration, AI, and a more personalized patient experience.

Marcelo Kertesz, Chief Marketing Officer of Manscaped, explains how the brand leveraged humor, premium design, omnichannel distribution, and a breakout Super Bowl campaign to challenge legacy competitors and redefine modern masculinity in the global grooming market. Hosted on Acast. See acast.com/privacy for more information.

"Marketing is required in any business, and the marketing landscape is constantly changing. You have to evolve with it." In this episode, Heather and Jess Shirra break down what it actually looks like to evolve with the marketing landscape without burning yourself out or throwing money at strategies that don't move the needle in your unique business. This is a real conversation about the identity shift that comes with hiring a team, the weight of holding the bigger pieces alone, and why bringing in the right marketing leadership at the right time can change everything. If you've ever felt the pressure to "figure it out" yourself, questioned your strategy, or wondered whether you're investing in the right things, this episode will challenge how you think about growth, support, and building a business that honors your lifestyle, not just your revenue goals. What to listen for: ✨ The identity shift and initiation that come with hiring a team for your business ✨ How the heaviness of holding the bigger pieces can negatively impact your work ✨ Understanding the right hiring order for team members, and finding their best role "The CMO role is almost like having insurance for your marketing budget and marketing efforts. Someone inside your business is making sure you're not wasting money, spending too much, or focusing on the wrong thing,s and that every single little bit of energy, effort, revenue, like budget is being directed towards the most needle-moving things." ✨ Hiring a Chief Marketing Officer who honors your lifestyle and goals ✨ Why you need a marketing strategy and a dedicated lead-generation funnel ✨ The importance of asking for support in advance so you don't expect instant ROI "If you have a strong CMO, what that person will do is hear your ideas and then think about that in the bigger picture of where we're going, and this thing actually does make sense, or it's going to actually make that other thing faster or better." ✨ The importance of having a solid marketing strategy in place, even if you're new ✨ Building self-trust and navigating the lack of ethics in online marketing ✨ Understanding there's no one right way to market a business About Jess Shirra: Jess Shirra is a Fractional CMO and the founder of The CMO Office, where she partners with 7- and 8-figure creators and brands to bring them the clarity, direction, and leadership they've been missing in their marketing.  Over her 15-year career, she's led marketing for global brands like Lululemon, Pottery Barn, Strava, and Deloitte, and has supported top creators including Jenna Kutcher, Lori Harder, and Vanessa and Xander Marin. Jess' superpower is her ability to cut through the noise and help founders understand what their businesses truly need to grow. Connect with Jess: Website: https://www.thecmooffice.com/  Instagram: https://www.instagram.com/marketing.by.jess  LinkedIn: https://www.linkedin.com/in/jessicashirra/  *** For those of you who are ready to stop feeling drained, overextended, and out of alignment… join me for a one-on-one Time & Energy Audit, a focused session designed to help high-achieving women uncover what's draining them, clarify what truly matters, and create a simple plan that fits their life. We'll pinpoint your biggest time + energy leaks, identify the top areas to focus on for quick momentum, and map out exactly what to let go of so you can reclaim your energy, your time, and your joy. Ready to make your time work for you without adding more to your plate? Book a Time & Energy Audit: https://heatherchauvin.com/audit Apply for the next Coaching Cohort: https://heatherchauvin.com/apply Not ready for 1:1? Join the membership (cancel anytime): https://heatherchauvin.com/membership

What does it take to revitalize a 150-year-old company? Jim's guest this week, Conny Kalcher, has done it twice. First at LEGO during its historic turnaround, and now at Zurich Insurance as their Group Chief Customer Officer, where she's proving that empathy is not a soft skill but a strategic advantage. Conny spent 33 years at LEGO, where she helped navigate one of the most dramatic brand turnarounds in modern business history. Then in 2019, she joined Zurich Insurance, a company with over 200-country reach and a $100 billion market capitalization, to lead global customer loyalty and advocacy at a time when trust and humanity matter more than ever. And since joining, Conny has helped drive millions of new customers, a 35% increase in brand value, and measurable improvements in satisfaction and retention.This is a conversation about renewing legacy brands, leading cultural transformation, and proving that empathy is not just good for people, it's good for business.—Learn more, request a free pass, and register at iab.com/newfrontsPromo Code for free access: CMOPODNEW26*Note: promo code is exclusive for brand and agency, brand marketers and media buyers. IAB reserves the right to cancel any registrations that don't meet this criterion. —This week's episode is brought to you by Deloitte and IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mark Singer, Chief Marketing Officer of Deloitte Digital U.S., joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding disruption in yourself, being comfortable with not knowing all the answers, and focusing on the future of work.

In this episode of The Speed of Culture podcast, Matt Britton sits down with Kelly Mahoney, Chief Marketing Officer at Ulta Beauty, live from CES 2026 in Las Vegas. In this interview, Kelly unpacks how Ulta Beauty's loyalty program and personalization engine drive nearly all sales. They also discuss why motivation-based marketing segmentation has replaced traditional demographics, and how AI-powered personalization in beauty and wellness retail shapes everything from recommendations to creative execution. The conversation further explores Ulta Beauty's omnichannel customer journey, its evolving beauty and wellness retail strategy, and how Adobe CDP and Adobe Firefly creative automation support marketing at scale.Follow Suzy on Twitter: @AskSuzyBizFollow Milo Speranzo on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.

Most organizations are drowning in data they can't process fast enough — leaving critical security gaps that adversaries exploit. Michael Cucchi, Chief Marketing Officer at Hydraulics, reveals how a groundbreaking new data architecture is transforming real-time security analytics, slashing processing costs by up to 40X while capturing every byte of telemetry across global networks.In this episode, you'll discover why traditional Security Information and Event Management (SIEM) systems are no longer sufficient for today's threat landscape. Michael breaks down the limitations of legacy data storage, ingestion bottlenecks, and costly rehydration issues that leave security teams blind during breaches. He shares how leading companies are adopting a new security data fabric designed for hyper-scalability, instant analysis, and unprecedented data retention — all at a fraction of the cost.We break down:The evolution and modern challenges of the SIM market, including why outdated architectures struggle with today's data volumes.How security analytics are rapidly moving toward real-time, agentic automation driven by AI and large-scale data fabrics.The critical importance of low-latency querying, cost-effective storage, and flexible architectures that enable security teams to operate at machine speed.Why the next wave of security operations will depend on maintaining and rehydrating vast, granular data stores without breaking the bank.How innovative companies like Hydraulics are building the emerging data fabric that will underpin zero-trust, AI-driven security in the years ahead.This episode is essential listening for security professionals, CTOs, and data architects eager to stay ahead of the exponential growth in security signals, threats, and complexity. Miss out on these insights, and your organization risks falling behind—armed only with legacy systems that can't keep up. A smarter, faster, cheaper future for security analytics is here.Plus, Michael shares exclusive research coming to RSA — including advances in AI-driven bots and zero trust frameworks. Whether you're defending enterprise assets or building next-generation SOCs, this conversation is your gateway to the future of security data management.Timestamps: 00:00 – Introduction and episode overview02:24 – Michael's background and experience in data science and security04:52 – How infrastructure and SIEM technologies have evolved over the past decade08:15 – Limitations of current SIEM architectures and data retention challenges12:10 – Hydraulics' approach to scalable, cost-effective security data platforms15:24 – The importance of real-time analytics in security operations17:00 – AI and automation in breach detection and incident response19:34 – Scaling security telemetry across global networks and CDN signals22:10 – The object-oriented storage analogy in security data management25:05 – Crossing the chasm: from traditional SIEM to real-time data fabric28:13 – Future of AI in security automation and the next decade in security tech31:01 – Final insights and how to connect with HydraulicsResources & Links:https://hydrolix.ioAWS Object StorageUnderstanding Data Fabrics in Security (hypothetical link)

What if your best-performing content didn't start with a blog post—but with a question no one else thought to ask?In this episode of Content Amplified, Benjamin Ard sits down with Donna Parent, CMO at Dynamo Software, to unpack how quarterly first-party research became the backbone of their content strategy—and a serious competitive edge.Donna doesn't treat research like a one-off campaign. She runs it like a product: structured, repeatable, defensible, and built for distribution. With a lean team of fewer than 10 marketers, she has led the creation of 14 in-depth industry research reports—each designed to spark conversation, earn media coverage, and fuel an entire ecosystem of content.The result? Authoritative insights that drive press, power webinars, support sales conversations, and strengthen visibility across AI-powered search.This isn't about volume. It's about credibility at scale.What you'll learn in this episode:How to build a quarterly first-party research program—even with a small marketing teamWhy consistency (not frequency) unlocks meaningful comparative insightsHow to design surveys that balance foundational benchmarks with fresh industry trendsA practical framework for collaborating across marketing, product, sales, and PRHow to turn one research report into press coverage, webinars, social campaigns, and executive thought leadershipThe right—and wrong—ways to use AI when analyzing primary dataWhy third-party credibility matters more than ever for AI-driven search and discoverabilityHow to protect data integrity while moving fast enough to meet market demandAbout Donna ParentDonna Parent is the Chief Marketing Officer at Dynamo Software, a leading provider of software solutions for the private investment community.With more than 25 years of experience in B2B and B2C marketing, Donna has built revenue-generating teams across enterprise software companies ranging from 50-person startups to global organizations with thousands of employees. Her sweet spot lies in entrepreneurial environments where agility, experimentation, and disciplined execution drive results.At Dynamo, Donna spearheaded a quarterly first-party research initiative serving general partners, limited partners, hedge funds, and fund accountants. She personally oversees survey design, data validation, and report development—ensuring every published insight is accurate, defensible, and actionable.Her work has fueled media placements, executive editorials in outlets like Forbes Tech Council, and a scalable content engine built on credibility.Connect with Donna:Donna's LinkedIn ProfileDynamo Software's websiteLatest Research ReportText us what you think about this episode!

Retail's future winners aren't defined by hype. They are defined by where consumers actually go. In this Omni Talk Ask An Expert episode, hosts Chris Walton and Anne Mezzenga sit down with Ethan Chernofsky, Chief Marketing Officer at Placer.ai, to break down the retailers, sectors, and strategies poised to shape 2026. Drawing from real-world foot traffic data and consumer behavior insights, Ethan shares which brands are gaining momentum, which are in turnaround mode, and how shifting expectations around health, value, and experience are redefining retail success. From fitness to grocery to coffee to digitally native retail, this conversation uncovers where physical retail is headed next. Key Topics Covered: • Why the fitness sector, including brands like EōS Fitness, is benefiting from long-term health and wellness shifts • How grocers like H-E-B are winning through localization and innovation • The competitive momentum behind specialty retailers like Michaels • The “bounce-back” potential of Starbucks and its third-place strategy revival • Where Home Depot and Target stand on the recovery spectrum • Grocery's evolving battleground: quality vs. value vs. unique differentiation • How retailers like Kroger are experimenting to stay competitive • The future of digitally native brands and physical retail after pullbacks from players like Allbirds • Why partnerships with retailers such as Nordstrom may reshape DTC expansion • The industry debate around “value” and why it may be retail's most misunderstood concept Whether you're building your 2026 retail strategy, evaluating growth sectors, or tracking competitive momentum, this conversation delivers data-backed insights to help you understand where consumers are spending their time and why. Connect with Ethan: https://www.linkedin.com/in/ethan-chernofsky-16ab4519/ Visit Placer.ai: https://www.placer.ai #RetailTrends #RetailersToWatch #RetailAnalytics #FootTrafficData #RetailStrategy #FitnessIndustry #GroceryRetail #Starbucks #DTCBrands #ConsumerBehavior #OmniTalk #RetailInsights

Michael McCullough the Miami Heat Executive VP and Chief Marketing Officer joins the show to get into the Heat presence at All-Star Weekend, Mike B's Farewell, and Family Fest that is happening on March 1st! Tobin is excited that the new house of Dragon trailer dropped, this spirals into the guys trying to convince Jfig and Brittney into watching Game of Thrones.

We kick this Thursday off getting right into the USA Men's Hockey team advancing to the semifinals and the USA Women's play Canada today for the Gold!Tobin introduces a new Dolphins game to the show titled “Trade Block or Building Block" the silly sauce was at an all time high with this one. We wrapped things up with some 15 Min of the Heat as they are set to make their return from the All-Star break, and the guys discuss what the future holds for Tyler Herro. Michael McCullough the Miami Heat Executive VP and Chief Marketing Officer joins the show to get into the Heat presence at All-Star Weekend, Mike B's Farewell, and Family Fest that is happening on March 1st! Tobin is excited that the new house of Dragon trailer dropped, this spirals into the guys trying to convince Jfig and Brittney into watching Game of Thrones. February Sports Talk is in full swing as the gang is trying to grasp at anything to talk about. Tobin and Leroy make fun of Jfig and Brittney for being excited for the Hillary Duff concert. Since there isn't much else to talk about much to everyone's dismay Tobin brings back the game from earlier “Trade Block or Building Block!” Then it is time for our real favorite Thursday Game “Goosies or No Goosies,” let's just say there was a lot of Yum Yucking going around! We finally make it to the final hour of this Silly Sauce filled Thursday! We take a break from the silliness as Tobin and Leroy talk about the possibility of CJ Stroud getting traded and if we would want him on the Dolphins. We wrapped today up with more of Tobin annoying everyone with his new Game Show Song, Brittney “Bullies” Peter Bendix, and Tyler Herro was full throttle at the Heats practice today!

With the Olympics bringing the world together once again through sport, we're sharing an episode worth revisiting that feels especially timely.This week, join us as we reach into the vault to share an episode captured live at the Adobe Summit in Las Vegas in March 2025. Jim was joined on stage by Emily Silver, SVP, Chief Marketing, eCommerce & Athlete Experience Officer at Dick's Sporting Goods, the $13 billion revenue retailer. Dick's was founded by Dick Stack in 1948 with his first product line, bait and tackle. Today, Pittsburgh based Dick's Sporting Goods has more than 850 stores and a variety of other experience centers and platforms, all focused on sports, and is a major partner of Team USA and the official sporting goods retail provider for the Olympic and Paralympic Games.Emily has worked at Dick's for about 18 months after spending over 16 years at PepsiCo in about nine different roles. Her CEO, Lauren Hobart, was appointed Dick's CMO in 2011 and previously held that role for several years.Tune in for a personal conversation that speaks to the positive influence of sports, something we as a community have been reminded of through watching the Olympic and Paralympic Games this year.—This week's episode is brought to you by Deloitte.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Feeling the pressure to scale but terrified of losing your best people, or watching team morale dissolve as your business grows?This episode, guest host Sivana Brewer gets real with Isaac Tobelen, current CMO at Springs Rejuvenation and seasoned COO, on the inside challenges of recruiting, retaining, and motivating talent in rapid-growth settings. Isaac shares proven systems for hiring culture-aligned operators, the brutal mistakes that cost him top performers, and how “Innovation Day” became a surprising game-changer for agency culture.If you want actionable tactics to build a resilient team and avoid silent exits, listen now, not later. Your next big hire, retention strategy, or culture upgrade may hinge on these lessons. Tune in for exclusive, hard-won insights that most COOs only learn the hard way.Timestamped Highlights[00:00] – The “quiet risk” that nearly cratered Isaac's agency and why losing one key player can trigger a domino effect[03:08] – Rewiring direct response marketing for an unexpected industry and scaling it to $1.2M/month[08:59] – Why competitors keep stealing Isaac's ads, but can't touch his team's execution[11:08] – The secret overlap of visionary CEO and practical COO—why it worked for Isaac and Ashton[13:49] – How teaching people “how to think” crushed micromanagement and burnout[15:02] – The counterintuitive hiring process that filters for real values (not just resume skills)[24:29] – Unconventional interview tactics, homework, and the non-negotiables that reveal true fit[32:00] – “Innovation Day” revealed – How letting teams fail forward built trust and inspired breakthrough creativity[38:11] – Isaac's 2 biggest mistakes: concentrated risk and a disastrous acquisition—what he'd do differently[52:44] – Is AI really changing everything? Isaac's blunt take on what's hype, what actually matters, and why talent must upskill nowAbout the GuestIsaac Tobelen is the Chief Marketing Officer at Springs Rejuvenation, a leader in stem cell and exosome therapy. Previously, he was COO at Hemon Media, where he scaled the agency to $500K/month in 18 months, managed $36M+ ad budgets, and built high-performing teams from scratch. Isaac is known for his systems thinking, rapid operational scale, and real-world people development.

In this episode of The Speed of Culture, Matt Britton sits down with Milo Speranzo, Chief Marketing Officer for Lenovo North America, live from CES 2026 in Las Vegas. Milo breaks down what it took to deliver Lenovo's sold-out Sphere showcase, the product story behind AI PCs, servers, wearables, and Motorola, and why edge computing AI privacy now shapes a new hardware refresh cycle. The conversation also explores the Lenovo FIFA World Cup partnership, FootballAI analytics, and Milo's leadership mantra for 2026: learn, iterate, and be a goldfish.Follow Suzy on Twitter: @AskSuzyBizFollow Milo Speranzo on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.