We hear it all the time: "Listen to the science!†So why aren't more people paying attention — and what can we do about it? On Science+Story, we talk with leading scientists, researchers and communicators on how they get the world to listen to them — and how we can all better spread what science wants to us to know.
The chief analytics officer of the firm ParsonsTKO talks about what content metrics he looks at closely, why research organizations need to promote their individual experts more, why he thinks the research sector is finally ready to level up the ways it measures content impact, and why a new project at ParsonsTKO aims to bring data innovation to the research world at large.
Derrick, a senior lecturer in higher education at Lancaster University, talks with Bob about what research grimpact is, when and why it occurs, why it's so difficult for researchers to imagine, and why the drive for impact in research actually fuels grimpact.
Faith on the limits of performative science communication, the risks of communicating science and her new Island Press book, "Getting to the Heart of Science Communications."
To improve on peer review, social psychologist Daniël Lakens is subjecting research to a "red team" approach from software, where developers pay independent teams bounties to find bugs in their code. He even thinks red teaming your research could make communicating it easier by certifying its credibility.
Lion conservation scientist Amy Dickman on the evidence & emotion around trophy hunting in Africa.
Queensland's chief scientist on arguing with science skeptics, being a scientist/advocate & how maps lie.
The UCLA climate scientist on why his position as a scientist-communicator is so rare.
Ensia's publisher on how to cover climate change for people who don't want to hear about it and why Greta Thunberg is so much better at communicating science than most scientists.
The disaster science and emergency management scholar on why she's so good at public engagement, what sucks about how the media cover disasters, and why she hid her age and gender when she first started on Twitter.
The New School historian on when to turn down a media opportunity, why corporations need historians on staff, how she preps for a podcast and why female scholars need to own their ideas publicly ASAP.