POPULARITY
Categories
"If I wanted someone who would commute, I could have hired a man from New York." That's what a private equity partner said to Kimberly Williams while offering her first CEO role. She took the job anyway, delivered results he couldn't argue with, and changed how he saw women in leadership. Kimberly is Chairperson and CEO of Absorb Software, and before that grew CST Holdings more than five-fold in seven years, taking it from fifth in its market to first. In this episode of Leading Women in Tech Kimberly shares the career advice that took her from a strategy role at Boston Consulting Group to the CEO seat — including the single piece of guidance she gives every ambitious woman, why asking for help builds supporters rather than doubts, and how she thinks about AI transformation as a sitting CEO. What we cover: Why one small comment from anyone in your life can change a trajectory, positively or negatively Boston Consulting Group as the first true meritocracy she'd worked in The accidental route into running a business: a $4.3 million business case "If I wanted someone who would commute, I could have hired a man from New York" The importance of your support network, and why this may be the most consequential move you make in your career The career advice Kimberly gives every woman: fight for roles that carry numbers Why asking for help creates supporters — the cognitive dissonance effect Humility as a CEO strength: your job isn't to have the answers AI transformation: why AI serves your strategy rather than being your strategy Pick projects that could make your company great, not 1% more profitable Testing agentic outbound sales outside the core business Useful Links Connect with today's guest and sponsor, Kimberly Dolan Williams, on LinkedIn (https://www.linkedin.com/in/kimberlydolanwilliams/) and find out more about Absorb Software at https://www.absorblms.com. This episode was sponsored by Absorb Software. Thank you Kimberly and Absorb for helping to bring Leading Women in Tech to this community!
If you haven’t checked out President Trump’s Truth Social feed over the past 24 hours, it’s your civic duty to do so, if only to know what our president is doing over the Labor Day Holiday. He’s continued on his renaming rampage, now suggesting he might change the name of New Mexico to New America and posts that both the Moon and the Strait of Hormuz are “ours." Trump also throws the late Congressman John Dingell’s wife under the bus, all while depicting himself in AI generated images as a superhero/dark lord, Hulk Hogan, and George Washington’s BFF. See omnystudio.com/listener for privacy information.
If you haven’t checked out President Trump’s Truth Social feed over the past 24 hours, it’s your civic duty to do so, if only to know what our president is doing over the Labor Day Holiday. He’s continued on his renaming rampage, now suggesting he might change the name of New Mexico to New America and posts that both the Moon and the Strait of Hormuz are “ours." Trump also throws the late Congressman John Dingell’s wife under the bus, all while depicting himself in AI generated images as a superhero/dark lord, Hulk Hogan, and George Washington’s BFF. See omnystudio.com/listener for privacy information.
Sponsors: ◦ Visit Buildertrend to schedule a demo ◦ Marvin Windows and Doors ◦ Sub-Zero Wolf Cove Showroom Phoenix ◦ CCS Registration Connect with Noah Bergland: ◦ https://www.neonlionmedia.com Connect with Brad Leavitt: Website | Instagram | Facebook | Houzz | Pinterest | YouTube
Every clinic owner asks it at some point - sometimes quietly, sometimes in a full-blown crisis. Is this actually still worth it?In this episode of the Grow Your Clinic podcast, Ben Lynch sits down with Mic Rizk and Jack O'Brien to tackle one of the most important and most honest questions in clinic ownership. Mic shares the four dimensions he uses to measure whether clinic ownership is working - time, money, freedom and meaning - and the 12-month rule he gives himself before making any big decision in a trough. They get into what's really driving the current wave of clinic owners wanting to sell, why selling is rarely the solution to the actual problem, and how to use fear-setting to realise the downside isn't as catastrophic as it feels. Ben shares the story of Jenny, a member who couldn't walk into her own clinic without a panic attack - and where she is now. And Mic offers his practical treatment plan for getting out of a trough, starting with your calendar next week.If you've ever quietly wondered whether it's all worth it, this one is for you.In This Episode You'll Learn: ⚖️ The four dimensions of worthwhile - and why you probably don't need all four right now
Get a free 15-day trial of Odoo's all-in-one business solution and see how it can make your life easier! Check it out at https://www.odoo.com/wan Wherever today takes you, go comfortably with Vessi Weekend Chelsea—made for exploring, rain or shine. One pair. Countless adventures. Grab 15% off your first pair here: https://vessi.com/wanshow • Free shipping • 30‑day returns • 1‑year warranty Get an affordable sit-to-stand desk and elevate your work space! Check out the MotionGrey Ergo2 Pro at https://motiongrey.com/r?id=no5sc5 Level up your streaming and recording game with XSplit Broadcaster! Get 30% off your first purchase or subscription with code WANSHOW30 at https://lmg.gg/xsplitwan Get a Circuit Board skin for your device so dbrand can keep messing with Linus at https://dbrand.com/pcb Check out the sleek, powerful new Dell XPS 14: https://del.ly/6003B1AI09 Game or work in comfort on a Razer Iskur V2: https://lmg.gg/wanrazeriskur Get a special deal on Private Internet Access VPN today at https://www.piavpn.com/LinusWan Purchases made through some store links may provide some compensation to Linus Media Group. Learn more about your ad choices. Visit megaphone.fm/adchoices
Ownership Changes a Bloodline. The Market teaches you there's a difference between spending money and owning the assets your money flows into. Consumers fund Wealth, Owners build it. Life works the same way. GOD didn't give you vision just to make enough for yourself, He gave you something that can become an inheritance. When you shift from Renting everything to Owning something, from only working for income to building assets, you change what's possible for everybody coming behind you. One generation makes the sacrifice, the next generation receives the dividend. Ownership ain't just about what's in your Name today… it's about changing what your Family can expect Tomorrow.OWNERSHIP CHANGES A BLOODLINE | Wallstreet Trapper (Episode 208) Join our Exclusive Patreon!!! Creating Financial Empowerment for those who've never had it.
Topics: Hearing about automation, implemting it, owning it Probing and subroutine macros DIY vision system Buyers choice ordering system Freddy vacuum
Heather Brod is back on the Faculty Factory Podcast this week for a look at finding and owning your own "Main Character Energy," a concept borrowed from internet culture that has very real implications when taken to heart by faculty. "What I've learned is that main character energy, at its core, is about agency. It's about how you are writing the script of your own life and not being a supporting character in your own life story," Heather said. Heather is a prolific executive coach and consultant. Prior to branching off on her own to go into coaching full time, Heather was Executive Director at the Center for Faculty Advancement Mentoring and Engagement with the Ohio State University's College of Medicine in Columbus. Heather digs into why so many faculty members struggle to answer a deceptively simple question: what do you want? Working through this concept of main character energy with them is about identifying their values, their non-negotiables, and the type of impact they actually want to make throughout their career. For more information about Heather and her work, please visit the website of Heather Brod. Along with the voice of the Faculty Factory Podcast, Kimberly A. Skarupski, PhD, MPH, Heather is the co-author of The Insider's Pocket Guide to Navigating a Faculty Career in Academic Medicine, which was published in 2024 by Springer Publishing Company. The book aims to outline a pathway to achieving a rewarding and prosperous career in academic medicine.
Wow, this episode is so critical for the state of all content, copy, story telling and branding, I wish everyone in digital commerce could listen! Anna Rillahan, COO of Talkoot and Dan Flood, Head of Customer Growth for Talkoot join me at eTail Boston for an incredible conversation. Talkoot is faster product content operations for the AI ERA. They work with some of the biggest brands in the world and share how and why they are helping brands achieve optimal content at scale! Having consistency across multiple platforms, countries and marketplaces is more important now than ever! Always Off Brand is always a Laugh & Learn! eTail episodes are brought to you by TALKOOT! Go to https://talkoot.com/ to find out how you can scale your content, copy, story telling. Faster Product Content Operations for the AI Era! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email GUEST Anna Rillahan LinkedIn: https://www.linkedin.com/in/anna-rillahan/ Website: https://talkoot.com/ GUEST Dan Flood LinkedIn: https://www.linkedin.com/in/dtflood/ Website: https://talkoot.com/ Huge Shout Out to everyone at eTail for the great support and giving us the place to record at their great events. QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin: https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley lives in North Carolina. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music "Office Party" available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 "Always Off Brand" is part of the Quickfire Podcast Network and produced by Quickfire LLC.
In this episode of the HVAC Know It All Podcast, host Gary McCreadie continues his conversation with Rich Ortega, the C.O.O. and co-owner of On The Rock Services and podcast co-host of Commercial Kitchen Chronicles, about the realities of starting and growing a service business. Rich explains why people considering entrepreneurship should do their research before leaving their current jobs and seek advice from business owners who have built the type of company they actually want to create. He and Gary discuss the difference between owning a business and simply owning a job, including the importance of building infrastructure, creating systems, and eventually making the company self-sufficient. They also explore the less-discussed stresses of business growth, from managing employees and maintaining revenue to taking responsibility for employees and their families. Rich shares why hiring inexperienced people with the right personality can be preferable to hiring experienced technicians with bad habits, while also explaining the challenges of finding the time and financial margin to train new employees. Expect to Learn: ● Why researching the realities of business ownership is important before leaving your job. ● Why entrepreneurs should seek advice from people who have built the type of business they want to create. ● The difference between owning a business and simply owning a job. ● Why business growth brings additional stress, risk, and responsibility. ● The challenges and financial risks that come with hiring and managing employees. ● Why business owners eventually need to focus on relationships and generating new business opportunities. ● The advantages and challenges of hiring inexperienced employees with the right attitude and personality. Episode Highlights: [00:00] - Sponsor Ad: Factory Direct Filters [00:42] — Guest Introduction in part 2 [04:30] — Why Research Matters Before Starting Your Own Business [05:36] — The Difference Between Owning a Business and Owning a Job [08:03] — The Hard Struggles Entrepreneurs Don't Usually Talk About [13:04] — The Stress and Responsibility of Growing With Employees [19:13] — Hiring Green vs. Experienced Technicians This Episode is Kindly Sponsored by: Cintas: https://www.cintas.com/hvacknowitall Cool Air Products: https://www.coolairproducts.net/ Factory Direct Filters: https://www.factorydirectfilters.com/ SupplyHouse: https://www.supplyhouse.com/tm Use promo code HKIA5 to get 5% off your first order at Supplyhouse! Follow the Guest Rich Ortega and His Companies on: LinkedIn: https://www.linkedin.com/in/rich-ortega-61460125b/ Company LinkedIn: https://www.linkedin.com/company/ontherockservices/ Company Website: https://www.ontherockservices.com/ Guest's Podcast LinkedIn: https://www.linkedin.com/company/commercial-kitchen-chronicles/ Guest's Podcast Website: https://commercialkitchenchronicles.com/ Follow the Host on: LinkedIn Profile: https://www.linkedin.com/in/gary-mccreadie-38217a77/ LinkedIn - HVAC Know It All: https://www.linkedin.com/company/hvac-know-it-all-inc Website: https://www.hvacknowitall.com Facebook: https://www.facebook.com/people/HVAC-Know-It-All-2/61569643061429/ Instagram: https://www.instagram.com/hvacknowitall1/ Follow the Podcast on: YouTube: https://www.youtube.com/@HVACKnowItAll Spotify: https://open.spotify.com/show/6LCBJGw0EHG03rdWHxUMce Apple Podcast: https://podcasts.apple.com/us/podcast/hvac-know-it-all-podcast/id1359253455
How can you redesign your author business for the publishing environment that actually exists, rather than the one you wish you had? And how do you decide which marketing efforts will still bring readers to your books in ten years' time? Tracy Cooper-Posey shares her solar sail theory after more than 25 years as an author. In the intro, reviving your backlist [The Indy Author]; AI as a medium [Tim O'Reilly]; How to Write, Publish, and Market Short Stories – Joanna Penn. ProWritingAid Storyteller sale: Thursday, 3rd September until September 13th 2026 — 25% off all annual licenses as well as Story Critique credits. Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. With its detailed reports on how to improve your writing and integration with writing software, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Check it out for free or get 15% off the premium edition at www.ProWritingAid.com/joanna This show is also supported by my Patrons. Join my Community at Patreon.com/thecreativepenn Tracy Cooper-Posey is the multi-award-winning author of over 200 novels and works of nonfiction, science fiction, fantasy, romance, and historical fiction under three pen names. Her books for authors include The Indie Author Survival Guide and The Productive Indie Fiction Writer. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. Show Notes Learning to write again after chemo, one sentence at a time What enshittification means, and why it is the environment rather than you The hallmarks of an indie author business that persists over time The solar sail theory of long-term discoverability Why social media and paid ads have such a short half-life How to find and reduce the operational drag on your business You can find Tracy at ProductiveIndieFictionWriter.com or StoriesRulePress.com. Transcript of the interview with Tracy Cooper-Posey Jo: Tracy Cooper-Posey is the multi-award-winning author of over 200 novels and works of nonfiction, science fiction, fantasy, romance, and historical fiction under three pen names. Her books for authors include The Indie Author Survival Guide and The Productive Indie Fiction Writer. So welcome back to the show, Tracy. Tracy: Hi, Jo. It's great to be back. Jo: Yes. So you were last on the show in October 2023 talking about The Productive Indie Fiction Writer, and we went into depth then. So give us a bit of an update on your author business and also your life. Because it has been a bit of an up and down. Tracy: Yes, it's been a very interesting three years, because I had just gone into remission with cancer when we were talking last. Now I'm out of remission again and facing treatment in the next few weeks. My husband got cancer and went through treatment, and he's cured. So life has been pretty interesting. All that has made me do a lot of deep thinking about the indie author business and my own business and writing in general. So I'm still here. I'm still publishing, 200 plus books now. I had to learn how to write again. But the writing has shifted a lot towards science fiction and fantasy, including cosy science fiction now, which is the new genre that's just creeping in. All three pen names have been Aurealis Award finalists, which is nice. I'm still continuing the nonfiction work, which is something that you said the last time that we spoke. You said, “Now that you've written one, it's likely you'll write more nonfiction.” And I did. Jo: You did. They're excellent books. Just on that, you mentioned cosy sci-fi. For anyone who might not know, where is that genre? What's in that genre of cosy sci-fi? Tracy: It's not really officially a genre yet. It started off with cosy fantasy, which was where the cosy started. Actually, technically it started with cosy mystery, and everyone understands cosy mystery. The body and the murder are off stage. There's a lot of tea drinking. There's lots of friends, and it's all very polite and mannered. You're focusing more on the emotions and the feel, and they've picked up that cosy aspect of mystery and put it on fantasy. So you get books like, I think the primary one is Legends and Lattes. It's about an orc that's running a coffee shop because they got sick of fighting, and the adventures that they have trying to run their coffee shop. So if you pick up that same cosy sensation and put it on science fiction, that's cosy science fiction. But it's so new that it doesn't have a category on Amazon or anything like that. Cosy fantasy does now. Amazon just created a cosy fantasy category a while ago. But cosy science fiction is so new that people are still arguing over which books are cosy science fiction and which are not. Jo: Oh, that's interesting. You're incredibly prolific. You always have been. You mentioned there that you had to learn how to write again after cancer. What do you think happened, and how did you relearn? Because there are people listening who go through these similar things. Tracy: I think a lot of what happened was, well, life just became incredibly complex and challenging, and just getting through a day of pain took a lot of the energy, what they call the spoons. I didn't have the spoons to write anymore. Also you get chemo brain, which is the really interesting one. When I was going through chemo, I would look at a spreadsheet and just couldn't figure out how it worked. It just didn't make sense to me, so I had to hand over the finances and everything to Mark, which was rather interesting. The way I got myself back into writing again was, it was such an alien idea that writing wasn't even on my radar from day to day. I just didn't have the energy or the concentration to do it. So I started off really, really small. The first thing I did was read a lot of favourite books from other authors just to remember why I loved reading. Then I started reading my own books that I had written, just to remind myself of what I used to love about my own work. Then I just cracked the manuscript one day and read as far as I had written and thought, “Okay, what's the next sentence?” And that's the only thing that I would let myself do, was just write the next sentence. That's it. So I wrote the next sentence, and sat there and thought, “Do I want to write the next sentence?” On that particular day, no, I didn't. But I just kept opening the manuscript and looking and thinking about the next sentence, and eventually I wrote a few more. I think it was that coming back to the manuscript over and over with no pressure, just look at it, can you get the next sentence written? Very slowly I started building up, and now I'm pretty much back to the speed that I was at before the diagnosis. Jo: So I guess we could think about it in the same way that your body is physically recovering, your mind is also recovering. It almost feels like people want to disconnect the two. If you get a physical injury, that shouldn't affect your brain. But as you mentioned, having chemo, that in itself is difficult and has impacts on your brain. So if people think about it more as an injury you have to come back from, rather than day one you're back in, I guess. Tracy: Yes. It's really a rehabilitation-style process, and I think the key is you've got to take all pressure off yourself. I know that, for me in particular, because I was such a workhorse, I could feel this stress because I just wasn't getting things done. Once I gave myself permission to just take as long as it takes and just keep coming back to it, that helped enormously. It still took time for that rehabilitation process to actually work. There's a lot of forgiving yourself, and it has to be a gentle process, I think, because situations like cancer and chemo and whatever the situation is that's pulled you away from your manuscript, they're big life events, and there is a lot of stress involved with them both physically and mentally. So you have to give yourself time. Jo: Yes, it's so important. Okay, well, also in these last three years, as you said, you've got back to writing, and one of the books you have also written is The Anti-Enshittification Field Manual for Indie Authors. You also use Cory Doctorow's enshittification concept around the mature indie author industry. So just talk about what that term [enshittification] means? We think it is now established in the industry, in terms of what is going on there. How do we recognise it and adjust? Tracy: It's a very interesting term. The first time I heard it I raised my brows a bit. I was thinking, “Well, that's a bit cheeky.” The more you think about it, the more appropriate the name is. Basically, Cory Doctorow's idea is that any platform, so for the sake of this discussion, let's say Amazon, starts out serving its users extremely well because it needs them. When everyone first got into indie publishing, Amazon was open doors and you could just publish a book and it would sell, because they would push the book and they would do everything they could to make sure that readers saw your book. Then slowly and increasingly, the platform extracts value from those users for somebody else's benefit, usually shareholders, and ultimately for itself. You can track this process where it starts off really great for the users and then slowly shifts so that it becomes a less than stellar experience for the users. For indie authors, we're particularly exposed because our business sits on top of these platforms. So recognising that a lot of the platforms that we use now have enshittified, excuse me, or are in the process of doing that, that really helps. Because I think for years we were treating everything as a separate problem. We were worrying about organic reach, we were worrying about advertising becoming more expensive. There's subscription creep, there's deteriorating customer service, algorithm changes. Visibility was increasingly pay to play, and it's so much more than that now. The platforms keep removing features or changing the terms. Individually it just looks like a mess, but as soon as you put them together and say, “Oh, I understand now. The platform is enshittifying,” you can see the structural pattern. It actually applies to so many platforms and services. Once you see it, well, for me in particular, that was an enormously positive realisation, because until I saw the pattern, I thought I was failing, and nothing I was doing seemed to work anymore. Once I understood the environment itself had changed, I could stop trying to fix myself and start redesigning the business for the environment that actually exists. Jo: Yes, and that is the point. Redesigning your business for the environment that exists. Because what you mentioned there, I feel like some people still think that organic reach exists. I guess some people will say, “Oh, well, at the moment you can still put a video on, say, TikTok, and it might find an audience there.” Are people still building an audience in these newer platforms? But I think that's the point, isn't it? I guess Substack would be another one. Although we already see that heading in the same direction, with various things. As soon as you go in there thinking, “Yes, I'm going to get organic reach,” even if there is any, it follows this way, doesn't it? Tracy: It does. And this is what's so great about it, is once you recognise this pattern, you see it everywhere, and you can actually track a new platform through that process, and you can anticipate that, okay, maybe we're going to get organic discovery right now, but that's going to diminish. That way you're not disappointed, and you're all set up for when that happens. That means that you can reduce your dependency on these platforms and not expect them to behave like they did in 2011. Jo: It's interesting, though, with Amazon, for example, we've definitely seen that as authors. But on the other side, as a customer, as a reader particularly, I used to find a lot of books on Amazon directly. I'm almost entirely now finding books elsewhere, often through AI, actually, often through Claude. Tracy: Yes, exactly. Jo: And then going on Amazon to maybe get the book. It feels like for readers it's changed too, right? Tracy: Exactly. I mean, indie authors are particularly vulnerable because their entire business is built on these platforms, but this applies to everyone. It's not just indie authors. As you say, it's readers. They're noticing too that the decay of these platforms is starting to impact them as users. I'm exactly like you. I tend to buy my books from Kobo, but I will buy my books from anywhere, and I learn about those books from a dozen different places. I don't rely on just one platform anymore. It's really great once you understand this because then you can build an independent mindset that lets you flex around issues. Jo: Yes, and obviously we like to dwell on the positives here. So given that this is just a reality of the market and various platforms— What are the hallmarks of an indie author business that is more likely to persist over time given the reality of this? Tracy: Okay. Well, I think that the biggest part of it is, as I mentioned before, it's the mindset. Recognising these patterns is really a big one, recognising where a platform is in the process. Also developing a very independent mindset. I mean, we've been saying we're indie authors since 2011, but we were still really relying on those platforms to provide most of our business. I think these days the new indie author is much more independently minded. Even though you're using the platforms, and we're all using them, you develop a flexibility. You understand the industry, and you're making plans ahead of it, so you've got the flexibility there, and the business thinking, which really helps. You deal with any problems that come up. Every time there's an algorithm change, you're not going to wake up in the morning and just go through mourning because half your income has disappeared. You're ready with alternatives, and you've got different things that you can try. So that mindset, that thinking about and recognising patterns and how the industry is going, is critical. Once you've got that in place, then there's a huge number of strategies that you might want to incorporate. This is the thing, every indie author's business is different. We're all in different situations. I have health challenges, someone else may have a day job. I write a lot of books. Someone may be only able to produce a couple of books a year. We're writing in different genres. If you're writing literature, that's different from the sort of science fiction that I write. So the business and how it responds to the conditions out there is going to be different as well. So what you do as an author and for your business will be different. There's a lot of strategies that you can try and see which are most effective for you. One of the biggest, for instance, is something that you say a lot too, diversify your income. Have a durable backlist. Work to get your backlist built up. Direct sales is another strategy that I would say is almost mandatory for every indie author these days. I know a lot of indie authors are going, “Oh, but I've only got two books.” Doesn't matter. If you can sell from your site using just a PayPal link, that's direct sales, and that works. That gives you a lot more independence and agency. Owning your reader relationships, making sure that you keep the readers close, I think that's another critical one. Making sure that you're resilient for the platform so you can adjust when there's changes. And on and on. There's a lot of things that you can do to adapt. Jo: Yes. I think it's interesting just thinking about when you said, for example, direct sales is good for every indie author. I would say every indie author who wants to have a long-term business—and I think that's a really key thing. Because I feel like it's still important to have a difference between people who are writing primarily as a hobby or are not looking for the financial income that you and I think about. So I think that's one thing. I totally agree with you that just having a PayPal button or even selling some physical copies at a local fair or something, that all counts. I think it almost proves something and gives you that more independent mindset. It's like, “Yes, I can actually do this.” That is such a powerful reframe rather than, “I cannot do anything except upload my book on Amazon.” Tracy: Yes. And actually, funny you should mention the live markets, because we experimented over the last year with attending a few live markets and selling books, and there is a genuine power, a little thrill that you get when you sell a book, and you can sign it on the spot for them, and the reader is right there and you're face to face. That process is suddenly not this anonymous process, where you find that you've sold a book overnight and you've got no idea who it is that bought it. That person's right there in front of you, so you can sign the book for them and you have a little exchange. It's really empowering to build that independence into your business. Jo: Yes, and then you also mentioned the durable backlist. Do you think that having books in multiple genres, including nonfiction, is part of how you can make a living? As in, I think people often think, “Oh, maybe if I just write 20 books in one series.” I mean, maybe that works in some genres. I guess thrillers, actually, that can sometimes work, but you do so many things. Is it the 80/20 rule, that 20% of your books make 80% of the income, or does it literally vary from year to year? Tracy: Well, it does swing from year to year. But yes, generally the 80/20 rule holds. It's different from year to year, which 20% is making the 80% of the money. As I mentioned, I'm moving into science fiction and fantasy more, because that's actually more successful for me right now than the romance is. The other thing is, I think it really comes down to the individual author too. Some authors do very well just doing the one genre or even just the one series, and for them it's great. I always worry that that's putting all your eggs in one basket. I think, though, to counter that vulnerability, if you're just doing one series or one genre, go wide. Sell as wide as you can, and that gives you a bit of a hedge against vulnerability. It's a different situation for every author, and it's very hard for me to say, “Well, here's a 15-step list that'll give you all the answers,” because that 15-step list doesn't exist anymore, if it ever did. Just because everyone's business is so different. You need to do a lot of experimenting, I think, and find what works for you. That sounds like I'm waving off the answer, but I'm really not. You really do have to figure it out for yourself. If you do adopt that experimental mindset and say, “Okay, I'm going to do this for six months and track my statistics and see if there's any results there worth pursuing.” Jo: See what happens. Yes, and it's interesting you've also moved more into the nonfiction. Let's get into your solar sail theory, because I've followed you on and off since we met, like a decade ago. Tracy: It was 10 years ago. Jo: I know. It's crazy. It's really crazy. For those listening, we met in Oregon, at the Oregon Workshops with Dean Wesley Smith and Kristine Kathryn Rusch. I've been reading your blog pretty avidly around this solar sail theory, which I love, and now you're talking about writing science fiction, I can appreciate it more. What is your solar sail theory and some of the ways to build it? Tracy: Okay, so solar sail theory is a theory in science. Well, I was going to say science fiction, but there's solid science behind it. Solar sails are a way, they think, because it's never been proven yet, of propelling a spacecraft. You have this huge sail, like kilometres wide, and what it does is it captures photons. Photons are basically light. So when the light hits the solar sail, it gives it a minuscule amount of push, but there's no friction in space, so that push just keeps the ship going and going. So when you've got kilometres of sail, all the photons hitting that can bring a ship up to enormous speeds, like a fraction of light speed, which sounds small if you're not used to science, but a fraction of light speed is enormously fast, and these solar sails can bring a ship up to those sorts of speeds. So you can cross to the next star without needing faster-than-light travel or warp speed or something like that. Put that theory over the top of the indie publishing industry and you suddenly get a very interesting way of thinking about the industry, and it helps you make decisions. So it's not a prescription. Again, it's not a 15-step, here's how to conquer the universe. It's a decision matrix. It helps you figure out what's going to work for you. Whatever strategy or tactic it is that you're thinking about doing, you can ask the question, does this extend my sail? So does it leave something behind that can continue to make me discoverable? So for instance, a 30-second radio advertisement probably is not going to leave anything behind that'll let readers discover you, because once it's aired, it's gone. On the other hand, a podcast interview like this. The podcast interview that I did with you three years ago, I'm still getting people finding me and finding The Productive Indie Fiction Writer three years later because of that. So that's extending the sail, and it's just a little tiny push, like a photon. Blog posts also, they surface indefinitely, so readers can find them 10 years later. And because you're the host of your own podcast, all your podcast interviews and the website, they're also creating surface area, so people keep finding you years later. Also guest articles, and a book in a library. Your entire back catalogue is all part of the solar sail. Jo: I know people listening are going, “But what about social media?” Tracy: Yes. Social media is a tricky one because it's such a short half-life. I think on Facebook, if anyone sees your post at all, after two hours it's basically gone. They never see it unless they actually go to your account, and they need to have heard of you in order to go to your account and see the post. So that makes social media not really a good solar sail builder. It has other uses, and as long as you understand that it does have this very short half-life, then you can use it for the things that it's good at. Jo: Yes, the same with paid ads, for example. Paid ads are the same as social media. Perhaps a quicker push, but as you say, the half-life is quicker. Tracy: Yes. Exactly. Paid ads come and go. There's nothing out there that'll let the reader find you in a couple of years' time. So they're very short term. A lot of people can build their business on these short-term things. They spend thousands of dollars on paid ads each month, and that works for them, but if they stop doing it, then their business halts. It comes to a grinding halt. Whereas if you're building your solar sail, it's a long-term way of setting up your business, so it just keeps ticking on. Jo: Your series of posts on the solar sail, which are also in The Indie Author Survival Guide, they are nonfiction, useful things. So what about for the fiction side? What do you suggest people do around content marketing? Tracy: Well, it all applies to both fiction and nonfiction. I usually write, because The Productive Indie Fiction Writer is addressing fiction authors, this does all apply to fiction as well. As I was saying, your book catalogue, because you're on Amazon, and Barnes & Noble, and Kobo, and Apple, and maybe Google as well, all of those pages are part of your sail. Your own site, all the book pages on your own site are part of the sail. There's different ways to do it, but the common one is you have this standard sail out there that helps readers find you. You coax them to come to your site, and there you try to capture them as readers. So that usually means your email list. Some people use Substack now. There are other alternatives I'm sure I haven't thought of, but email seems to be the principal one. Then you can build that relationship with the readers over the long term. The solar sail just brings all those readers to you so that you can develop that relationship and keep the readers close. For fiction authors, I think this is critical. This helps you build independence from the retail platforms. Jo: Yes, it is interesting. I would put podcasting and YouTube in particular. So I had someone, they were in my Patreon, and they said, “I'm no longer subscribed to your email list because I hear from you in Patreon and on the podcast.” I was thinking about my own behaviour, and for the podcast that I am a hardcore fan of, I'm not on their email list. I was thinking it is because my relationship with those people is more auditory, I guess. The same with YouTubers. People end up subscribing to your YouTube channel. Then the problem still is, if I stop podcasting today, then I can't contact those people again. Except that I know lots of podcasters who stop podcasting and then maybe two years later they just pop on with an update episode. And people are like, “Oh, I never unsubscribed from you on my feed.” So that can appear years later. I definitely still agree that the email list is primary. But if you're somebody listening and you're a more audio or video person, I think we can probably think about the relationship with people on these different dimensions. Tracy: Yes, and some people definitely prefer the audio. I'm utterly text-based myself. I prefer to read. But yes, podcasting, apart from anything else, is a way of keeping contact with the readers, and they can email you in return. So it is a two-way process, so you can develop that relationship. So if that works for you, that is a good alternative. The other thing is too, of course, every episode that you've recorded and put on a webpage is also building your sail. So more and more people are finding you. So podcasting is interesting. If you're guest posting on someone else's blog, that's a somewhat time-consuming way, but it does build up your sail as well. Jo: The only problem with that, I would say, as someone who used to have guest posts, is it's still my website. When it came to auditing my website, about five years ago—and the thing is, because my website's been around since 2008, I had some people guest posting in the early days—and I was like, “This should not be here anymore.” So I am able to get rid of people's things when they're on my site, in the same way that Amazon can take down your book or whatever. Tracy: Yes, and that's where the anti-enshittification process comes in. That's where developing that independent mindset comes in. One of the questions that you need to ask is, how permanent is this? What happens if it goes away? Tat's why blogging on your own site is probably a stronger and better decision than guest blogging on other people's sites, because they have control of that. Jo: Yes, absolutely. So there's so much in these books. These are all excellent books. I feel like you know so much after decades in the trenches, and I love that you're putting out everything in these books. I did want to ask you one specific thing, because obviously we're increasing the size of our sail. But if we have massive amounts of drag, so we have sea anchors or whatever we want to call it in our metaphor, we have to sort that out too. So in The Indie Author Survival Guide, you have a section on protecting the margins. So I wondered if you would talk about the specific ways to think about what is operational drag and how can we reduce it? Tracy: Well, we just actually hit the perfect example. Guest blogging has more drag than blogging on your own site does, because you don't have control over it, so it can disappear. It requires maintenance. It takes your time. So drag is basically anything that is going to slow you down once you've built up speed, coming back to the solar sail theory. The sail will keep you moving, but because we're not working in a vacuum anymore, we're not in space, there are things that can slow you down. Particularly for mature author businesses, we accumulate all this cruft. For instance, Barnes & Noble recently changed their website so that all the URLs for a book changed, and that doesn't sound like a big deal, but I've got 200 books. So suddenly the links didn't work pointing to Barnes & Noble for every book. So the Books2Read universal book links had to be changed for all 200 books. Jo: Oh, I did know that and I haven't done it. Tracy: This is the thing, is when you've only got five books, it's like 10 minutes' worth of work, no problems, and you just move on. When you've got 200 books, that's suddenly a big deal. I only found out accidentally that they had changed them, and once I had confirmed that every single link no longer worked, it was suddenly a massive project. There's also the money drag. Everything these days is software as a subscription. Even Microsoft Office, you've got to pay the fee every year. It works well in theory, because you're getting updated software all the time, but you have a dozen of those or two dozen, suddenly you're spending a lot of money every year for software that once upon a time we used to pay a flat fee for and that was it. So it pays to go through and figure out what expenses you can get rid of or diminish, or can you find a cheaper version. There's advertising. Some advertising just isn't worth spending the money on. If you're doing pay-per-click advertising, you need to monitor it all the time, so that's a time sink that you're blowing money on, technically, because your time is money. There's also, you may not be managing it quite as well as you could, so you're actually burning more money because the ads are not working as effectively as they could. More drag. You need to go through every aspect. There's time drag, repetitive tasks. For instance, Mark and I have, for about, I think we're coming up on 11 years now, we track our sales. Every morning we sit down and go through every platform and record the sales for that day in a spreadsheet so that we can do analysis. It's a good way to spend time because it's got extreme uses. There's a lot of little tasks that you might do, especially if you've been working in the business as long as I have. All these little tasks will build up, and suddenly you forget why you're doing them. Or the conditions have changed and it's not worth doing them anymore. They may not be providing the value that they once used to. So you have to go through and make sure that you're reducing the drag on your business as much as possible so that you can keep moving. Jo: Yes. I had two more extra ones there. You mentioned the things that we do that perhaps we don't need to do anymore. If people are outsourcing, if you have virtual assistants, if you are paying for some kind of service outside your own time, sometimes you can have that going and then when you think, do I need that anymore? So I know some people still do pay for turning posts into social media or making book trailers. That's a good one. Or there's things that people are paying for, and then you might realise that you don't need that service anymore, or you don't need everything that that social media manager is doing anymore. So realistically looking at the benefits of what you're getting. Tracy: Yes, constant review. Jo: Yes. Constant review. Then the other thing I was thinking is a mindset drag. So right now, as we're recording this, in the author community, there's this witch hunting going on around AI usage. Tracy: Yes. Jo: It's the latest thing that's causing massive drama. I feel like it's almost mindset drag to get dragged into some of this drama, and it saps the energy. That can really pull on your boat, on your solar boat. Tracy: Well, actually, I've found that, and this is all part of the indie author mindset, and it's also part of the anti-enshittification process too. I did a lot of research on AI. I did a lot of reading. I listened to a lot of different discussions about it, and then I formed my own policy. What's my policy for AI? What's my policy around AI and its use and so forth? I find that once I had developed that policy for myself, suddenly there's not as much mental drag with all the AI discussions and the witch hunts and all the drama that's going on around it, because I know where I'm sitting and I'm quite comfortable with my position. So I think for a lot of people, it can become very emotional and draining if you still haven't figured out where you sit on the spectrum of AI use. But that's actually how I tackled it, because I was getting very tired of all the dramas. It is draining, and it worries you. So I deliberately went out and did a lot of research and reading, and figured out where I stood, and that made a huge difference for me. Jo: Yes. And again, that's something to look at on your schedule. So maybe in a year's time you re-look at things again and change your decision. I think the same thing with the traditional versus self-publishing versus wide versus KU, and you could just go on. There are pros and cons in every single direction, right? At the end of the day, it's almost the decision fatigue that's stopping you. Or you could say, again, our solar boat has to go in a particular direction. You can't go in every direction at the same time. You just have to make a decision, right? Tracy: Yes. I think being as informed as possible about the industry is one of the big ones. I've spent a lot of time doing a lot of reading, not just about indie publishing over the last few years, but everything to do with publishing and also everything to do with business, because we are in business. That's a bit of a cliché, that a lot of indie authors, their eyes just glaze over when they hear that you're in business. There are aspects of running a business that we just don't get taught as indie authors or as creatives that I think we should be teaching each other or getting each other to learn, because it's basic business survival. Things like pricing, that is an enormously complex business topic, pricing. Most of us are, “Well, what's everyone else doing? Okay, I'll do that.” That's how they make their decisions. There's a lot more to it than that, and it's very complex. We don't have to get a PhD in business management, but I think a little bit more awareness about basic business principles would serve all of us much better. Jo: Yes, there's always so much to learn, but I actually think you've done a really good job with your books. I mean, The Indie Author Survival Guide is a great place to start. They're super, super useful. I do want to talk about—as we come to an end—you've been doing this a long time, as have I, and we've both got some battle scars along the way. You do end your books with hopeful realism, which I like. Now, I'm definitely more of an optimist than you, but I feel like hopeful realism is a good place. So how can people cultivate that feeling of hopeful realism around the business? Tracy: I don't know. Are you more of an optimist than me? Anyway. Well, let's see, because for me, all the book writing and all the research and all the reading that I've been doing over the last few years have given me back a lot of optimism that I didn't have. As I was saying, it was feeling as though I couldn't do anything right. So learning that it wasn't just me that's the problem gave me back my confidence. So that's where the hopeful realism and the optimism came in. So hopeful realism, okay, it comes from understanding, from agency, and from choice. If you understand the industry as it actually exists, not the way you wish it did, and you understand the forces acting on your business and where you sit within them, that helps enormously. Just having that knowledge there, you can see what's going on, you understand what's going on. It's not all a mystery, and you're not scratching your head wondering what to do next. Because of that understanding, you get agency. You're not helpless. When circumstances change, you can respond. You can make decisions instead of simply having things happen to you, and all of that gives you choice. You can go out and research and find out what your options are, and you can choose the best option for you. If that doesn't work, you can go and try something else. So you've got a lot of choices, and you've got things that you can do. You're not helpless. So hopeful realism, I think, is pretty optimistic. Jo: Brilliant. So where can people find you and your books online? Tracy: If you're interested in my nonfiction, the best place to find me is at The Productive Indie Fiction Writer. If you want to find out more about my fiction, the best place to find that is to go to StoriesRulePress.com. My three pen names are there, and also Mark, my husband, who is a writer as well. And shortly, I think, another member of the family's going to be joining us as well. So it's a very family affair on Stories Rule Press. Jo: Well, thanks so much for your time, Tracy. That was great. Tracy: Thank you very much. I'm thrilled I was able to come back and talk again. Thanks, Joanna. The post How To Redesign Your Author Business For The Environment That Actually Exists, With Tracy Cooper-Posey first appeared on The Creative Penn.
Delight Your Marriage | Relationship Advice, Christianity, & Sexual Intimacy
I talk to men every single week often they tell me their good intentions: "She was in pain and I was there. I was present." And I have to applaud them, because that's certainly a win! But I do want to encourage them that presence without words is not enough. Your silence when she's hurting isn't neutral. Unfortunately, it can feel like you don't care. She may even worry that you're judging her. Sadly, she may even feel that her heart doesn't matter to you. I don't think that's what you mean. I think you may just not know what to say. It can feel awkward and risky and you don't want to look stupid. But here's the thing: Jesus wasn't silent. He spoke. He served people with His words. Not to perform. Not to impress. To help them. So here are the words I often invite men to say. It might be worth you writing these down: "Honey, how are you feeling?" "That seems really hard. How are you doing?" "Is there anything you want to share?" Yes, it'll feel awkward. Yes, she might not respond the way you hope. But what you just communicated is: I care about your heart. Do it again next week. And the week after. It compounds. And if you've been wrong, don't just change the behavior. Use words -- don't be silent. I encourage you to apologize. And I invite you to be specific. Own it. Character is revealed more by what you repent of -- even than what you do (Dallas Willard). Silence after conviction isn't golden. It can actually be cowardice wearing a mask. I know I've been there more than I'd like to admit. Listen to this week's episode. Then, say words to show you care. And if you're a graduate ready to get back in the game, Proactive launches with a special graduate kickoff. Discounted price disappears September 10th. Brand new? delightyourmarriage.com/cc Blessings, DYM Team (we used ai to summarize her podcast) PS - Want more insight into the health of your marriage? Take our free Marital Health Assessment to find out your Marital Health score. PPS - Ready to start your healing journey? Schedule a free Clarity Call and see if our programs are the right fit for you. PPPS - Here is what (another) recent Coaching Graduate had to say: [before coaching], "My wife would punch her card occasionally thinking it was her duty to perform, which made it worse for both of us. We had slowly lost connection and focus on one another. Life including family, work and ministry took focus on our time and our lives. We were doing everything for everybody else and found ourselves absent of time for each other."[after coaching] "Awareness, understanding, joy, health, compassion, intimacy and godliness Growth of myself and our relationship. Seeing the beauty in my bride. Pursuing it with vigor and not worrying about vulnerability and getting shot down. The program in itself was a major celebration." Here is an AI-generated summary of today's episode: The Harm Of Silence in Marriage: Why the Words You're Not Saying Are Hurting Your Marriage Silence can be wise. Silence can also be devastating. And if you're a man sitting next to your wife while she's in pain, saying nothing because you "don't know what to say," this episode is for you. Belah gets direct about the difference between powerful silence and painful silence, why men struggle to speak up, and what Jesus modeled about using words to serve the people assigned to you. Over 1,000 Coached Directly DYM recently reviewed the numbers: Belah has personally coached over 1,000 people in just a handful of years. If you're ready for coaching that leads to real transformation, the track record is there. Introducing Proactive: For Graduates and New Clients Maybe you went through a DYM program but fell off the wagon. Maybe the timing wasn't right, the season was hard, and you couldn't fully lock in. Proactive is a brand-new offering: four times less time required than the intensives, but with significant accountability and community. For graduates, there's a discounted price and a dedicated kickoff call. That pricing disappears September 10th. Brand new to DYM? Visit delightyourmarriage.com/cc to talk to a clarity advisor. Silence When You Should Be Speaking Belah hears it constantly from the men she coaches: "She was upset and I was there for her. My presence was enough." Her response: No, it wasn't. When your wife is in pain and you say nothing, here's what she hears: You don't care You're judging her Her feelings don't matter to you The truth? Most men just don't know what to say. They're terrified of looking foolish or making it worse. But silence in that moment is more painful than imperfect words. The Phrases That Change Everything Write these down. Put them somewhere you'll see them: "Honey, how are you feeling?" "That seems really hard. How are you doing?" "Is there anything you want to share?" "I know this is hard for you." Maybe add a touch on the shoulder. It doesn't need to be a monologue. It just needs to show you care about her heart. Will she respond perfectly the first time? Maybe not. Do it again next week anyway. What you're communicating over time is: your feelings matter to me. Jesus Wasn't Silent Jesus was a servant leader. He washed feet. He made breakfast. He spoke, not to perform or to be admired, but to serve the people God assigned to Him. He was assigned to 12. Not the whole crowd. He prayed for them (John 17). He explained parables to them that He didn't explain to the crowds. He rebuked Peter directly: "Get behind me, Satan. You are mindful of the things of man and not the things of God." James says the wisdom from above is first pure, then peace-loving, then gentle. But it's not silent. Jesus spoke because speaking was service. Your wife is your first human assignment. Love your neighbor as yourself, and your neighbor is the one under your roof. Why Men Stay Silent (The Fall Guy Illustration) Belah shares a scene from the movie The Fall Guy: a stuntman who can jump through fires but hides himself the moment he feels weak. He breaks off contact with the woman he loves because he can't bear for her to see him as less than strong. His confession later: "I tried so many times to say something, and I couldn't think of the right words. And as I'm trying, the time passes, and then I think it's too late. So I just stay silent." This is the pattern Belah sees in real men, real marriages. They don't want to look silly, weak, or incompetent. And so they say nothing. And the silence becomes a wall. The antidote? Practice. Look a little foolish. Do the Chicken Dance if you have to (yes, Belah used to make men do that on coaching calls). Because if you're not willing to do something new, nothing will change. Character Is Revealed by What You Repent Of Dallas Willard: "Character is often revealed more by what you repent of than what you do." Belah shares a story from her husband's pickup soccer game. A skilled player accidentally stepped on her, hard. What set him apart from every other man on that field? He came over, shook her hand, and said specifically: "I didn't realize it was you. Instinct kicked in. I was too rough. I apologize." That apology made her respect him far more than if he'd just treated her gently in the first place. Owning it is strength, not weakness. The SHORE Apology: Be Specific If you're not specific in your apology, the other person doesn't even know if you understand why they're hurt. A vague "I'm sorry" leaves them wondering: does he even know what he did? Was it your tone? Your timing? Your words? A specific phrase? Belah shares her own example: she brought something up at the wrong time in someone's life. The content wasn't wrong. The tone wasn't wrong. The timing was wrong, and it caused pain. She had to own that specifically. When Silence IS Powerful Not all silence is bad. Sometimes you need to stop talking so the Holy Spirit can do His work. In marriage conflict, the back-and-forth cycle (text after text, argument after argument) often keeps both people justified in their reactions. He does something that makes her feel unsafe, she disrespects him, and it spirals. But if you pause, if you walk yourself into calmness and stop needing the last word, you create space for conviction. The Holy Spirit can work in silence. You don't have to win the argument. You just have to stop feeding the fire. Your Assignment Write down these phrases and use one this week: "How are you feeling?" "That seems hard. How are you doing?" If you owe an apology, go be specific. What exactly did you do? Name it. Practice looking a little silly. New behavior is awkward at first, like learning to ride a bike. Know when to speak and when to be silent. Speak when she's hurting. Be silent when the argument is spiraling. Your marriage is worth the awkwardness. Your legacy depends on it. (Ai helped us summarize the content of the podcast.)
We are talking polo today with Lee Evans, owner of Mrs. Momma Bear polo team, the first all American team since 1991. Plus, we get CareCredit to answer some questions on their program and some mighty Weird News. Listen in…HORSES IN THE MORNING Episode 4032– Show Notes and Links:Hosts: Jamie Jennings of Flyover Farm and Glenn the GeekJamie and Glenn's Amazon StoreTitle Sponsor: Chewy EquinePic Credit: Lee Evans and Jamie JenningsGuest: Lee Evans of Mrs. Momma Bear Polo TeamGuest: Kate Hayes, Vice President of Equine Development at CareCreditSponsor: CareCreditSponsor: Spalding Labs Fly Predators Coupon: HRN10 for 10% off your first order.Additional support for this podcast provided by: Equine Network and Listeners Like YouTime Stamps:04:16 - Daily Whinnies06:15 - Jamie's Choke Story21:54 - Lee Evans34:20 - CareCredit42:00 - History47:14 - Weird News
We are talking polo today with Lee Evans, owner of Mrs. Momma Bear polo team, the first all American team since 1991. Plus, we get CareCredit to answer some questions on their program and some mighty Weird News. Listen in…HORSES IN THE MORNING Episode 4032– Show Notes and Links:Hosts: Jamie Jennings of Flyover Farm and Glenn the GeekJamie and Glenn's Amazon StoreTitle Sponsor: Chewy EquinePic Credit: Lee Evans and Jamie JenningsGuest: Lee Evans of Mrs. Momma Bear Polo TeamGuest: Kate Hayes, Vice President of Equine Development at CareCreditSponsor: CareCreditSponsor: Spalding Labs Fly Predators Coupon: HRN10 for 10% off your first order.Additional support for this podcast provided by: Equine Network and Listeners Like YouTime Stamps:04:16 - Daily Whinnies06:15 - Jamie's Choke Story21:54 - Lee Evans34:20 - CareCredit42:00 - History47:14 - Weird News
LOCAL EDITION EPISODE! -Having babies in my early 20's, leaving my career to be a SAHM-Being a mom and wanting a career (overcoming mom guilt)-Autoimmune conditions and motherhood (diagnosed following the birth of my 1st daughter)-The importance of advocacy in the L&D room-Baby led weaning and my kids nutrition-Struggles with nursing and the pushing through-Two different kids, with different parental needs and navigating that-Raising kids that are contrary to societal norms (Nutrition, Sports, Sleep and Screens)I am the owner and health education practitioner at Connected Health. Also- a Nutrition Therapist in training. I work with clients to help manage their health, navigate/manage/understand their chronic illness, and educate parents on the importance of childhood nutrition. Focused on foundational health to improve quality of life.FIND HER HERE:www.connectedhealthnv.comhttps://www.instagram.com/connectedhealthnv/https://www.facebook.com/profile.php?id=61584133765088
At some point, you have to stop asking the room to tell you who you are.This month's affirmations are about self trust, authority, visibility, and leading like the woman you've already spent years becoming. Not waiting for permission. Not chasing validation. Not shrinking so other people can feel more comfortable.These are for the version of you who is ready to walk into the room knowing she belongs there and move from that place.Inside this month's affirmations, you'll be supported in:• Trusting your own decisions without waiting for permission• Owning your worth without needing outside validation• Taking up space with greater confidence and self trust• Showing up with more authority in your life and leadership• Living and leading from the identity you've already grown intoEach affirmation is repeated three times and cycles throughout the episode so you have space to actually let the words land, not just hear them once and move on. Return to this episode daily for 21 days or more to help reinforce the new subconscious patterns you're choosing to build.Take the next stepThere's something you want to change, something you can't quite figure out, or you know you're ready for something different but you're not sure what that looks like yet.Book a complimentary 30-minute Subconscious Strategy Session. We'll look at what's going on, what might actually be underneath it, and what needs to shift to move you forward.Book your Subconscious Strategy SessionStay connectedInstagram: @_brendajohnstonFor deeper conversations beyond the podcast, join me on Substack: The Limitless Life Uncensored
A rare but very worth it REPLAY of the great episode with Mandylicious and Dannylicious! Mandy's new book TWISTED is out today, so we wanted to make sure everyone runs out to buy this incredible cookbook. Its challah and so much more! The Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email GUEST Mandy Silverman LinkedIn: https://www.linkedin.com/in/mandy-silverman-0685b0292/ Buy it today on AMAZON here:https://www.amazon.com/dp/B0GQNTQKTL?lv=shuf&channelId=500&plpRedirect=mhFallback GUEST: Danny Silverman LinkedIn: https://www.linkedin.com/in/danieljsilverman/ QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin: https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley lives in North Carolina. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music "Office Party" available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 "Always Off Brand" is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Home ownership being out of reach for Millennials has been in the headlines nearly nonstop since 2022, and recent polls say that isn't changing anytime soon. In this episode, Gary sits down with Patrick Donohoe, CEO of Paradigm Life, to walk through the consumer polls and economic data that came out the morning they recorded, and to talk through whether rates coming down would actually help, or just push prices up further. The conversation makes the case that all of this only strengthens the argument for investors to step in and provide safe, affordable rental housing. Before the interview, Gary gives a personal update: a move into the new home he and his family built in Cape Coral, a recap of presenting at Kenny McElroy's Limitless event alongside the Real Estate Guys and Robert Kiyosaki circle, a preview of the new Family Office 360 wealth strategy framework (currently WealthView 360 and the 4-3-2-1 Financial Operating System), the relaunch of the Paradigm Life client portal, and news that Gary's Gulch will be sponsoring the upcoming BiggerPockets event in Orlando. About the Guest Patrick Donohoe is CEO of Paradigm Life, where he leads the company's mission of helping clients overcome financial challenges through proven, economically sound, and time-tested strategies. Since 2007, Paradigm Life has guided over 8,000 clients nationwide toward greater financial independence, helping them build and follow a path to thrive personally and professionally. Contact: pweb@paradigmlife.net Links & Resources Gary Pinkerton: garypinkerton.com Paradigm Life client portal: portal.paradigmlife.net Email Gary: gpinkerton@paradigmlife.net What's Covered Personal update (opening segment) The move to a newly built home in Cape Coral, and why Gary sees it as a tool for serving clients rather than a vanity project A recap of presenting at Limitless (Kenny McElroy's event, in the Real Estate Guys / Robert Kiyosaki circle) alongside Paradigm Life's Jayden A first look at Family Office 360, the wealth strategy concept built on the hierarchy of wealth, family banking through over-funded whole life insurance, and the 4-3-2-1 Financial Operating System The relaunch of the Paradigm Life client portal (a ground-up rebuild, not a facelift) at portal.paradigmlife.net, now with Plaid connectivity for bank and brokerage accounts News that Gary's Gulch will be sponsoring the BiggerPockets event in Orlando A note that this episode is a replay from the Perpetual Wealth Podcast, which Gary co-hosts with Patrick Donohoe and his team at Paradigm Life The conversation with Patrick Donohoe Gary's path from a dairy farm to the Naval Academy to nuclear submarines, and why that linear, checklist-driven training didn't automatically translate into good investing habits The financial advisor meeting in Pearl Harbor in 2009 that Gary walked away from without asking enough questions, and what it cost him Why Gary pivoted from the markets into real estate, and what "more control" actually means in practice Human nature, hubris, and why investors expect a projected return to show up in the mail every month Gary's personal risk checks: running major decisions by his wife, and "trust but verify" carried over from the military The Case-Shiller housing index: home prices down in real terms for 11 straight months, a 0.8% year-over-year read against an expected 1.1%, and why locked-in low mortgage rates are freezing the market Why Gary's own Cape Coral rentals are down 20 to 25% from peak, and why real estate being local matters more than the national number The Chicago PMI as a read on whether businesses are expanding or contracting, and why that shapes everything from equipment sales to hiring Inflation, the debt-based monetary system, and why some inflation is structurally unavoidable Why inflation hurts the paycheck-to-paycheck majority but can work in favor of investors holding leveraged, appreciating assets, using the math on a financed rental property as the example The bigger picture: reading past the headlines to find where the opportunity sits inside every one of these statistics
In this special Season 12 compilation of Owning Your Legacy, leaders, founders, innovators, and changemakers reflect on the impact they hope to have on their teams, industries, communities, and the people around them.Their answers are different, but a common theme emerges: legacy is built through the choices we make, the people we support, and the way we show up every day.This episode brings together some of the most powerful reflections from Season 12 and returns to the question at the heart of the series:What will your legacy be?Watch, reflect, and share the legacy you hope to leave behind.If you enjoyed the episode please share it with others, and rate, review, and subscribe wherever you get your podcasts. To learn more about me and how I am Owning My Legacy, you can find me on Instagram @LauretteRondenet and online at lauretterondenet.com.
Dude. No guest this week, and I came in hot on a topic that's been rearranging my brain all summer: discipline. Here's the setup. This is my fourth year chasing elk with my bow, and for the first time my son is in the hobby with me. Between him and my buddy Olin, my prep this season looks completely different. Lift, run, shoot, every week, Cam Hanes style, with the three of us trading range photos and treadmill pics to keep each other honest. And somewhere in all those arrows downrange I realized my whole definition of discipline is shifting. I used to check the box no matter what. Do hard stuff, don't be a wuss. That version got me here, and I'm grateful for it. But at midlife the spirit of the thing is changing. Now it's about knowing exactly what I want to feel, in my guts, and putting in the work that earns it. Chris and I take that straight into business: the client conversations that repeat for years because someone won't execute, the courage to turn away good work to grab hold of the better thing, and the 500 grand in income we said no to so I could work on Floodlight instead of in it. If you've been circling the same problem in your company for months, this episode is the kick you've been avoiding. Restoration, roofing, HVAC, plumbing, landscaping. If you build it, fix it, or maintain it, this show is for you. -Brandon Why You Should Listen: [3:33] Lift, run, shoot: my elk season prep, and the positive peer pressure making me do it on the days I don't want to [4:35] Check-the-box discipline vs the spirit of discipline, and why the difference matters at midlife [12:37] The consultant's truth: why owners talk about the same problem for years without fixing it [13:56] Chris on courage: turning down good things, short-term pain, and the client who asked if he should shut off his ads [16:30] The $500K no: what it actually cost us for me to work on the business instead of in it [18:10] From Dr. Angry to more tools in the kit: the discipline of changing how you lead people About the Show Head, Heart, & Boots is for the men and women who build things for a living. Restoration, roofing, HVAC, plumbing, landscaping, and every blue collar trade in between. Hosts Brandon Reece and Chris Nordyke built and scaled real companies in the restoration industry, and they have carried those hard-won lessons into every blue collar trade they work with today. Every week they dig into the head (strategy), the heart (culture and people), and the boots (execution) of running a business worth owning. This show is the front door to Floodlight Consulting Group, where Brandon, Chris, and the team help trades businesses find the money already sitting inside them and build companies worth far more than the day they started. Same people, same mission, whether you are listening or working with us directly. Ready to see what that looks like in your business? Start Here! Owning a business in the trades can be the loneliest job there is. Head, Heart, & Boots exists to change that, because the best leaders don't go it alone, and neither should you.
Something I've always loved about human-powered adventures is that they can teach you a lot about what you really need to live a happy, fulfilled life. Access to safe and easy biking routes and walking paths is also an avenue to building community. But integrating human modes of transit isn't always easy in the United States. In many ways, our limited access to biking and walking is by design.My guest today is Taylor Nichols. Taylor is the producer and co-host of Bike Talk, a podcast and radio show covering urban planning, cycling, and bicycle advocacy. An avid cyclist himself, he combines his background in journalism and storytelling to explore how bikes shape transportation, communities, and public policy.Instagram: https://www.instagram.com/outdoor.minimalist.book/Website: https://www.theoutdoorminimalist.com/YouTube: https://www.youtube.com/@theoutdoorminimalistBuy Me a Coffee: https://buymeacoffee.com/outdoorminimalistListener Survey: https://forms.gle/jd8UCN2LL3AQst976----------------Taylor NicholsBike Talk Radio: https://biketalk.org/Instagram: https://www.instagram.com/taylornichols.bikelife/
"Don't ask AI to do something that you don't know how to do yourself." - Gretchen Vance, Vice President Procurement at Forest Lawn Parks and Mortuaries Procurement transformation often comes down to a leader's willingness to push for change, even when the path forward requires taking a risk. For Gretchen Vance, Vice President of Procurement at Forest Lawn Parks and Mortuaries, that once meant putting two pieces of paper on her CFO's desk: a proposal for an e-procurement system and her resignation. In this episode, Philip Ideson speaks with Gretchen about the transformation she has led during her 18 years at Forest Lawn, from digitizing a previously paper-based purchasing function to taking responsibility for the full procure-to-pay process. She shares how procurement supports Forest Lawn's deeply service-oriented mission and why that same commitment to service shapes the suppliers her team chooses to work with. Gretchen also offers a practical perspective on AI. Her team is already using it to analyze data, support RFQs, and streamline contract reviews, but she is clear that procurement professionals still need the knowledge and judgment to recognize when an AI-generated answer is wrong. She discusses why digitization and good data matter, how bringing procurement and AP together can strengthen supplier relationships, and what it takes to lead people through continued change. In this episode, Gretchen also explains how to: -Build supplier relationships around shared culture and purpose -Position procurement as a problem-solving partner to the business -Use AI to save time without sacrificing human expertise and judgment -Create a strong data foundation for digitization and AI -Connect procurement and AP to improve the end-to-end supplier experience -Take calculated risks when meaningful transformation requires leadership commitment -Embrace continuous learning and change as a procurement leader Links: Gretchen Vance on LinkedIn: https://www.linkedin.com/in/gretchen-vance-cpsm-6869794a/ Subscribe to the AOP Newsletter: https://resources.artofprocurement.com/art-of-procurement-podcast-subscribe Subscribe to Art of Procurement on YouTube: https://www.youtube.com/@ArtofProcurement
This episode is part of our Embedded Finance Podcast Series, exploring the strategies, opportunities and challenges shaping the future of embedded finance. The series is leading up to Embedify '26, the Embedded Finance Summit for vertical SaaS leaders, taking place October 13 in Lehi, Utah. To learn more visit embedify2026.com. Payments don't fail because the API is hard. They fail because the experience is forgettable and customers never adopt it. We talk with John Badovinac, SVP of Embedded Commerce at Flute, about what vertical SaaS leaders can do differently when they want to own the payments experience and turn it into a real line of business.We get practical on the building blocks: how to model profitability, pick a pricing policy that matches your go-to-market, and design onboarding that feels native inside your product. John explains why “launching” is only the start and how the best platforms drive payment adoption by placing invoicing, text-to-pay, stored credentials, and checkout moments directly inside the workflow users already live in.Then we look forward. John shares how AI dev tools can cut integration timelines from weeks to days, lowering the barrier to embedded payments and embedded finance. He also lays out a compelling next step: embedded intelligence, where AI helps surface working capital, instant payouts, and other financial products at the right time for the right customer. We close with what to avoid, what to demand from a payments partner, and why urgency and long-term alignment matter as you scale.
Carter Braxton Worth, CEO of Worth Charting, explains the strategy behind the Worth Charting Options Income ETF (WRTH), which never owns stocks and instead sells strangles to profit from options premium decay. He targets stocks that have made big directional moves followed by consolidation, while avoiding volatile sectors like biotech and small-caps and carefully sidestepping earnings-related risks.======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about
Ben Carlson, CFA, author of Risk & Reward, joins the podcast to discuss why successful investing is often less about finding the perfect strategy and more about keeping things simple and sticking with a plan. We discuss the challenges of private equity, bonds and TIPS, inflation hedges, investor behavior, and why portfolio changes should generally be driven by life changes rather than market headlines. Ben also shares how his investing philosophy has evolved, including his thoughts on factor investing, momentum, and using a little “fun money” as a behavioral release valve. Finally, we dig into increasingly popular tax-aware strategies such as direct indexing and long-short tax-loss harvesting, including whether the potential tax savings are worth the added costs and complexity. Ben sums up much of the conversation with three words: “Less is more.” • • • Jon Luskin, CFP®, a long-time Boglehead and financial planner, hosts this episode of the podcast. The Bogleheads® are a group of like-minded individual investors who follow the general investment and business beliefs of John C. Bogle, founder and former CEO of the Vanguard Group. It is a conflict-free community where individual investors reach out and provide education, assistance, and relevant information to other investors of all experience levels at no cost. The organization supports a free forum at Bogleheads.org, and the wiki site is Bogleheads® wiki. Since 2000, the Bogleheads® have held national conferences in major cities across the country. In addition, local Chapters and foreign Chapters meet regularly, and new Chapters form periodically. All Bogleheads activities are coordinated by volunteers who contribute their time and talent. This podcast is supported by the John C. Bogle Center for Financial Literacy, a non-profit organization approved by the IRS as a 501(c)(3) public charity on February 6, 2012. Your tax-deductible donation to the Bogle Center is appreciated. Show Notes: Ben Felix on Simplicity, Private Equity, Factor Investing, & Living a Good Life: Bogleheads® on Investing Episode 95 https://boglecenter.net/ben-felix-simple-investing/ Financial Historian Mark Higgins in Fireside Chat with Bill Bernstein https://youtu.be/tFeHc_tGh88 You Can Spend More in Retirement with Bill Bengen: Bogleheads® on Investing Episode 92 https://boglecenter.net/bill-bengen-spend-more-money-in-retirement/ TIPS Ladders with Kevin Esler https://youtu.be/FOKg3OmIHAI Owning Individual Bonds vs. Owning a Bond Fund https://awealthofcommonsense.com/2022/11/owning-individual-bonds-vs-owning-a-bond-fund/ Bogleheads® Live with J.L. Collins: Episode 19 https://boglecenter.net/bogleheads-live-with-j-l-collins-episode-19/ 2025 Bogleheads Conference Recordings https://boglecenter.net/2025conference/ 2026 Bogleheads Conference https://boglecenter.net/2026conference/
What if some of the woman you've been working so hard to become is already here?This week on The Well Done Life, we're closing out the conversation that began with Courageous Decisions and continued with Stand On It: Courage Has Consequences.We've talked about making the decision. We've talked about standing on it when other people don't understand it.Now it's time to own it.Doing this series gave me an opportunity to reflect on the decisions I've made for myself, my family and my life—and to recognize something powerful: I'm worth it. And I'm worth trusting.In this episode, we're talking about what happens when you stop treating yourself like a perpetual renovation project and recognize that some of the work you've been doing is actually working.We're talking about healing without making healing our identity. Therapy as a tool rather than a place we constantly go searching for what's wrong. Recognizing the fruit of our consistency. Trusting the skills we've developed. Allowing ourselves to experience peace without waiting for the other shoe to drop.And most importantly, we're talking about giving ourselves permission to LIVE.Owning yourself doesn't mean you've arrived. You can still grow, learn, apologize, change your mind, ask for help and discover new things about yourself.The difference is that instead of constantly asking, “What's wrong with me?” you begin from a place of “I trust myself to handle what comes next.”Maybe becoming isn't always about turning into somebody new.Maybe sometimes becoming is finally giving yourself permission to be who you've been all along.You made the courageous decision.You stood on it.Now own it.Walk in it. Rest in it. Enjoy the fruit—and keep tending what God has trusted you to grow. Listen to The Well Done Life wherever you get your podcastsConnect with me:Instagram: @thewelldonelifeThreads: @thewelldonelife Email: hello@thewelldonelife.com and thewelldonelife@gmail.com Thank you for listening. Text me your feedback. I really appreciate you!
Most of our audience thinks about building wealth through real estate. Jon Ostenson thinks about it through franchises, and after this conversation, you might start looking at both differently. Jon is a top 1% franchise consultant in the U.S. and founder of FranBridge Consulting, where he connects entrepreneurs and executives with premier non-food franchise opportunities, think home services, health and wellness, pet care, and youth enrichment, not the drive-thru concepts most people picture when they hear "franchise." Before FranBridge, Jon spent 15 years in corporate America, including a run as VP of Sales at Carter's Inc. overseeing $350M in annual sales, followed by a stint as President of ShelfGenie, a national franchise system with 200 locations. He's also a multi-brand franchisee himself, so he's operating from firsthand experience, not just theory. In this episode, we talk about why non-food franchises can be one of the most overlooked paths to building a second income stream or an exit-ready asset, what actually separates a good franchise investment from a bad one, and how Jon's process helps people find a concept that fits their skills, goals, and financial targets, entirely for free, since FranBridge is compensated by franchise brands, not clients. We also get into how franchise ownership compares to real estate as a wealth-building vehicle, and why the data shows franchises often sell for a premium over independent businesses. If you've ever wondered whether there's a "buy box" for franchises the way there is for rental properties, this episode is your introduction. In this episode: Why non-food franchises are one of the most overlooked wealth-building opportunities How Jon's six-step process matches entrepreneurs with the right franchise Why franchise ownership is 100% free to the client (and who actually pays) How franchises compare to real estate as an investment and exit strategy What separates a good franchise fit from a bad one Jon's own path from Accenture to ShelfGenie to founding FranBridge Download our new AI Rental Property Calculator Book your mentorship discovery call with Cory RESOURCESGet business funding - Revenued.com/juice
Episode #1181 A thriving relationship isn't built by one person. It takes two people choosing to create it together. In this episode of The TPM Show, Tim Matthews and Lawrence Davis explore what happens after you've started rebuilding trust in your relationship. Many men work hard to become better husbands by taking ownership, improving their habits, and showing up differently. But there comes a point when lasting growth requires both partners to actively participate. Tim shares a simple three-step framework for men who want to strengthen their relationship without losing themselves in the process. The conversation covers the importance of focusing on the relationship you want to create, taking full ownership of your side of the street, and committing to the process instead of obsessing over the outcome. Together, Tim and Lawrence also discuss why actions matter more than words, how honoring agreements rebuilds trust, and why healthy relationships require both partners to lead, follow, and support one another at different times. If you've been carrying the weight of your relationship on your own, this episode offers a refreshing perspective on what true partnership looks like. Timestamp Chapters 00:00 Creating the relationship you really want 04:18 Focus on the gain, not the gap 06:28 Owning your side of the street 10:12 Why relationships are a co-creation 11:18 What if your partner says they're done? 13:06 Honoring agreements and rebuilding trust 16:42 Committing to the process, not the outcome 20:24 When your partner finally notices the change 22:13 Leadership, followership, and partnership 27:45 Why both partners need to wake up 32:05 Three takeaways for building a stronger relationship If you're ready to understand what's really holding your relationship back and learn a practical framework for rebuilding trust, watch the Scales Free Training: Prefer to watch instead of listen? Watch the full episode on YouTube: https://youtu.be/PDDyFkV4PSc The Powerful Man helps men become stronger husbands, fathers, and leaders through practical coaching, emotional resilience, and authentic masculine leadership.
Owning a home comes with plenty of small maintenance jobs. Knowing what to look for can make the difference between a simple fix and a major repair. Including whether you need a handyperson or a contractor. Fred Willsher, founder of The WILLSH Corporation has seen many of these common problems homeowners deal with. He gives some good advice to spot small stuff before it becomes big problems. Broadcast archive page with expanded content https://rosieonthehouse.com/podcast/on-the-house-hour-before-the-storm-your-arizona-home-checklist-with-the-willsh-corp/
Whether caused by a minor slip-up or a major rupture like infidelity or financial betrayal, every man will eventually face the grueling challenge of restoring broken trust. In this episode of Friday Field Notes, Ryan Michler outlines 12 non-negotiable principles for rebuilding trust when it's been shattered. Time alone won't fix your mistakes - only deliberate, sustained, and unselfish action will. Learn why explaining away your issues destroys credibility, how to stop keeping score during the process, and why true reform requires changing your character without demanding immediate validation. Tune in to discover how to own your failures, match your repair to the break, and lead with unwavering integrity. SHOW HIGHLIGHTS 00:00 - Introduction & Recording From Maine 01:35 - 12 Steps to Rebuilding Broken Trust 02:00 - Rule 1: Time Doesn't Fix Trust, Action Does 02:40 - Rule 2: You Don't Decide When Trust Is Restored 04:40 - Rule 3: Explaining Isn't Owning 07:35 - Rule 4: Match the Repair to the Break 08:45 - Rule 5: Privacy Is Not a Privilege 11:15 - Rule 6: Consistency Beats Intensity 14:15 - Rule 7: Your Apology Has an Expiration Date 16:55 - Rule 8: Stop Asking for Trust 19:15 - Rule 9: Tolerate Being Tested 21:15 - Rule 10: Stop Keeping Score 22:50 - Rule 11: Fix the Rupture Where It Happened 25:30 - Rule 12: Accept That Some Trust Never Returns 29:50 - Order of Man War Room Call to Action Battle Planners: Pick yours up today! Order Ryan's new book, The Masculinity Manifesto. For more information on the Iron Council brotherhood. Want maximum health, wealth, relationships, and abundance in your life? Sign up for our free course, 30 Days to Battle Ready
Cultivating H.E.R. Space: Uplifting Conversations for the Black Woman
Lady! Take a deep breath because this week Terri and Dr. Dom are about to bring it to you. A major part of growing and expanding is being present enough to be aware and accountable for your ish. That’s right, you can only go as deep with someone as you’ve gone with yourself. That means, are you having honest conversations with yourself that allow you to identify and address the areas where it’s you (not them) that needs to be accountable? Accountability is not easy to master but once you do, you’ll see real tangible results in the quality of your relationships. Dr. Dom and Terri give you a taste of what a healthy accountability practice looks like with actionable steps you can use in today’s mini episode. Today’s sponsor is VB Health, known for science-backed, third-party tested supplements made in the USA. Try Soaking Wet, which supports vaginal health and balance. Many people report noticing benefits within 1–2 weeks of daily use. Visit this link and use code HerSpace for 10% off: https://bit.ly/VBhealthherspace Goal Mapping Starter Guide Cultivating H.E.R. Space Sanctuary Resources: Dr. Dom’s Therapy Practice Get That Pitch Workshop: Turn your story and expertise into speaking gigs, media features, and collaborations, without a publicist. Visit GetThatPitch.com and Use code HERSPACE for a special listener discount. Branding with Terri Melanin and Mental Health Therapy for Black Girls Psychology Today Therapy for QPOC Therapy Fund Foundation Where to find us: Twitter: @HERspacepodcast Instagram: @herspacepodcast Facebook: @herspacepodcast Website: cultivatingherspace.comSee omnystudio.com/listener for privacy information.
This episode continues our Flow School alumni series with Lorissa Adobo, a yoga teacher and studio owner in Salem, Oregon. Larissa shares how yoga entered her life during a major personal transition, how teacher training shifted her sense of self, and how she eventually stepped into studio ownership and leadership.We also discuss what it means to teach and lead with confidence, why simplicity can be more powerful than complexity, and how real connection, in class and in community, changes everything.Find Lorissa on Instagram through Common People Yoga and The Hot LoftWeekly stories by email from Bonnie HEREConnect with Bonnie: Instagram, Email (hello@bonnieweeks.com), WebsiteProduced by: Grey Tanner
David Gass sits down with KC Current owner Angie Long and GM Ryan Dell to talk about the club's ambitions in Kansas City and beyond. From the rise of the NWSL and the club's approach to women's soccer to HB Køge, youth development and creating a pathway to the professional game, Long and Dell offer insight into how they're building the club and creating new opportunities in women's soccer.0:00 Intro1:41 Angie Long on Owning a Pro Sports Team3:51 Kansas City is a Soccer City8:41 Why KC Current Went Global14:13 Building a Player Pathway19:52 Temwa Chawinga, Malawi & the 2027 Women's World Cup25:35 Ryan Dell on Building KC Current29:49 The Youth Development Gap35:17 Creating an Academy-to-Pro PipelineFor the sharpest coverage of American soccer, we've got you covered:https://linktr.ee/soccerwisehq
Send us Fan MailRogers Clawson on telecom channels, trust, and building beyond connectivityChris Whitaker sits down with Rogers Clawson, who has worked both the agent and supplier sides of the telecom and technology channel, to unpack how the industry works when it's done well. Rogers also shares why joining Momentum made sense, how managed services and custom network builds are reshaping opportunities, and why the best advisors focus on outcomes instead of products.In this episode:Rogers traces his path from an RCN call center to business services, Cisco certs, network engineering work, and enterprise account management.He shares how an early mentor at Global Communication Networks taught him the agent side of the channel and how that shaped his career.Rogers talks about his military background, including the National Guard, Army service, field artillery, and later time on a sniper team in Afghanistan.Chris and Rogers compare lessons from military service, especially accountability and the mindset of “embrace the suck” when problems hit.They break down the biggest misunderstanding between vendors and trusted advisors: vendors often want direct access, while TAs live on relationships and trust.Rogers explains why every deal is different and why a rinse and repeat SOP approach rarely works across customers, technologies, or sales motions.He shares how his long relationship with Metro Optical, later acquired by Momentum, led to a full-time role after years of already operating like an internal team member.Rogers highlights Momentum's growth into a strong fit for multi-site, rural, international, cloud connectivity, and data center work.They discuss the shift from selling circuits to selling managed services, security, redundancy, and business outcomes.Rogers weighs in on AI's impact on connectivity, especially in data center buildouts, high-capacity transport, and the need for fast, redundant fiber paths.Timestamps: 00:00 - Chris introduces Rogers Clawson and his telecom channel background04:36 - Why college was not the path and how telecom work started05:31 - From billing support to cable modem troubleshooting and business services06:32 - Cisco certs, networking school, and moving into enterprise07:26 - Military background and service in the Army National Guard09:20 - Accountability and the lesson that “I don't know” is never the final answer12:30 - Supplier side versus TA side and where misunderstandings start13:04 - Why vendors and advisors often misread each other's motives14:35 - Every deal is different and why SOPs can fail in the channel16:53 - What made Momentum the right move after years of working together17:53 - How custom solutions and back-office support created trust20:17 - Momentum's sales-driven culture and why that matters21:33 - The opportunity for TAs to expand into managed services23:09 - Why outcomes matter more than products or commission24:31 - Understanding customer business before recommending technology25:13 - Baker mindset versus chef mindset in solution design26:36 - Don't overcomplicate simple deals27:55 - How AI companies are driving network and colo demand28:44 - Why AI data centers care more about capacity than carrier count30:16 - Bandwidth needs are rising, but physical builds matter more than shortages31:31 - Momentum's sweet spot: aggregation, international, and cloud connectivity32:45 - Why hard-to-reach sites and international assets are a major advantage33:43 - Owning local loops and tagging agents to long-term assets35:46 - The ideal agent profile and how Momentum supports both simple and complex deals36:46 - Rogers' favorite work: custom solutions and strategy support37:22 - Final advice: do your homework, build profiles, and use AI as a tool38:22 - Why AI still requires human judgment and explanation Support the showCheck out my website https://thewirelessway.net/ use the contact button to send request and feedback.
In this episode, host Stephen Diggins talks with Cuyler Rigney of Focal Point Floors in Delaware, Ohio, about his winding road into the trade. Rigney started out doing carpet cleaning with his father before teaching himself hardwood refinishing through YouTube videos, online forums like Dust Life, and mentors such as Courtney Lee and Alex Franklin — even trading a guitar for his first sanding machine. He recounts building practice panels in his parents' basement, wrecking his first out-of-town job in Toledo, and gradually working up through machines, while also crediting Loba training classes and industry connections (including T.J. Haas) for accelerating his growth. The conversation also digs into the everyday realities of running a one-man (soon to expand) flooring business: mistakes and recoveries. Rigney talks candidly about choosing a business name that isn't tied to his own identity, relying on organic SEO and word-of-mouth in his non-saturated Ohio market rather than paid ads, and the bittersweet decision to "fire" his wife Brianna, his best crew member, as she's stepped back to focus on their growing family. The episode closes with a rapid-fire round covering his favorite sanding equipment, his guitar collection, and reflections on what he'd tell his younger self about getting into the trade. Read Cuyler Rigney's article from the August/September 2026 issue of Wood Floor Business, "How Trading A Guitar For A Sander Launched My Career". Enter the 2026 WFB Ultimate Wood Floor Guy & Gal Contest. Find all the industry news, a massive archive of wood flooring articles, the latest blogs and more at woodfloorbusiness.com. Follow Wood Floor Business on social media: Facebook Instagram LinkedIn TikTok YouTube Pinterest X Join the Wood Floor Business Community + USED Buy/Sell/Trade Facebook Group.
Episode Summary We're talking about money and abundance today, and this is such a powerful topic because the word "money" alone can bring up so much contraction, fear, shame, and emotion for people. In this episode, I'm joined by Shanna Stevens, a holistic master life coach through The Adult Chair, for a vulnerable and transformational conversation about money blocks, receiving abundance, and the unconscious beliefs that can keep us stuck. So many people are doing all the "right" things. They are visualizing, affirming, meditating, making vision boards, taking wealth consciousness courses, and trying to manifest abundance. But sometimes, no matter how much we consciously desire something, there is an unconscious belief underneath that is blocking us from receiving it. Shanna shares that she had been doing all the things to call in more money and abundance, but instead of money flowing in, she was feeling scarcity, fear, embarrassment, and stress around paying bills, buying food, and finding income. During one of our coaching calls, she vulnerably raised her hand and asked for help, and we began listening for the patterns and keywords underneath what she was saying. As we worked together, we traced her money block back to a childhood memory of being five years old and watching her mother cry as boxes of donated food and clothing were being dropped off for their family. As a child, Shanna took on the embarrassment she felt from her mother and unconsciously formed the belief that receiving abundance was embarrassing. Once we found that taproot, we were able to work with her inner child, update the old belief, and help her see the truth: her family was actually receiving abundance. It may not have looked the way the ego thought it should, but support, food, clothing, and care were coming in. After that shift, Shanna felt lighter, softer, more open, and more able to receive. Within days, money and opportunities began flowing in, including refunded fees, new clients, paid-in-full sessions, an invitation to present, and more ease in her body and energy. Key Takeaways: The word "money" can bring up contraction, fear, shame, and triggers for many people Abundance blocks are often connected to unconscious beliefs formed in childhood Manifesting, affirmations, gratitude, and vision boards can be helpful, but they may not work if an opposite core belief is running underneath Our unconscious beliefs often create the reality we are living in now Triggers can reveal the hidden beliefs that are blocking what we want to create Owning your current reality is the first step to transformation Shanna's money block was connected to embarrassment, worthiness, and receiving As a child, Shanna took on her mother's embarrassment around receiving donated food and clothing The old belief that emerged was: "To receive abundance is embarrassing" Inner child work helps us update old programs and release beliefs that are no longer true Receiving abundance can include money, support, opportunities, love, friendship, care, and ease When an old belief shifts, the body and energy field can feel lighter, softer, and more open Money and opportunities can begin to flow more easily when the energetic block is removed Abundance does not have to feel forced or heavy. It can feel easy, aligned, and natural Resources from this Episode: Shanna Stevens Website: https://shannastevens.com The Adult Chair® Metamorphosis: https://theadultchair.com/metamorphosis The Adult Chair® Coaching Certification: https://theadultchair.com/certification MORE MICHELLE CHALFANT Website: https://www.michellechalfant.com Membership: The Adult Chair Collective https://www.michellechalfant.com/collective Instagram: https://www.instagram.com/themichellechalfant Facebook: https://www.facebook.com/TheMichelleChalfant The Adult Chair® Facebook Group: https://www.facebook.com/groups/theadultchair YouTube: https://www.youtube.com/c/Michellechalfant
So there was a guy walking around the conference in a praying mantis outfit, so naturally we invited him on the show! What a smart move that was. Callum Turner with SPUR joins the show to talk through the popular AI tool that is complete Quality Control for each step of your D2C site! Working behind with customer service tickets all the way to your checkout. SPUR has you covered and let's just say we talk about a lot of bugs! Always Off Brand is always a Laugh & Learn! eTail episodes are brought to you by TALKOOT! Go to https://talkoot.com/ to find out how you can scale your content, copy, story telling. Faster Product Content Operations for the AI Era! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email GUEST Callum Tuner LinkedIn: https://www.linkedin.com/in/callum-turner/ Website: https://www.spurtest.com/ Huge Shout Out to everyone at eTail for the great support and giving us the place to record at their great events. QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin: https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley lives in North Carolina. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music "Office Party" available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 "Always Off Brand" is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Last updated: August 27, 2026 Trusted by leaders at Stanford University, Ernst & Young, Autodesk, MGM Grand Resorts, and Farmers Insurance Executive Summary: Most women leaders avoid difficult conversations to protect relationships — and that avoidance is what actually destroys trust. StoneAge CEO Kerry Siggins built the six-step SHARES framework after a piece of brutal feedback changed her leadership. Here's exactly how it works. Quick Takeaways: Difficult conversations delayed almost always get harder, not easier, over time The SHARES framework has six steps you can prepare in under ten minutes Organizations with regular feedback see 14.9% lower turnover rates Wanting to "be right" is the single biggest killer of workplace trust Feedback without a credible next step leaves people hopeless, not motivated Jump to: Why It Happens · The SHARES Framework · Examples · Action Plan · FAQ As an executive leadership coach with over 30 years of experience (MA, MFT, PCC) working with Fortune 50–1000 companies, I hear the same confession from brilliant, accomplished women leaders almost every week: "I know I need to have this conversation. I just keep putting it off." If you've been carrying a difficult conversation you haven't had yet — with a direct report, a peer, a boss, even a spouse — you are in very good company, and it is costing you more than you think. On this episode of the Women's Leadership Success Podcast, I sat down with Kerry Siggins, CEO of StoneAge (an employee-owned manufacturer of high-pressure water jetting equipment) and author of the new book Talk With Trust: How to Own Feedback, Spark Growth, and Build Stronger Teams. Kerry built her career on hard conversations — including one that nearly ended her leadership before it began. What she learned from it became the SHARES framework, a six-step system for women leaders navigating difficult conversations without torching the relationship in the process. Take the 2-minute survey at WomensLeadershipSuccess.com/survey Why Women Leaders Avoid Difficult Conversations — And What It Actually Costs Nobody avoids a hard conversation because they're lazy. Women leaders avoid difficult conversations because they're afraid of the consequence: a damaged relationship, an angry reaction, a reputation for being "too much." As Kerry put it on the show, "We're all not having a conversation that we know we need to have because we're afraid of the consequences." The problem is that the consequence of silence is almost always worse than the consequence of speaking. The research backs this up. Recent workplace data shows organizations with regular employee feedback see 14.9% lower turnover, while highly engaged teams — the kind built through honest dialogue — report 21% greater profitability (Careertrainer.ai, 2026). On the trust side, the numbers are sobering: employer trust fell to 76% in the 2025 Edelman Trust Barometer, and a 21-point gap now separates how much executives trust their organizations (91%) versus how much individual contributors do (70%). Every unspoken conversation widens that gap. Kerry's own turning point came from a conversation she didn't get to control. Her COO — her right-hand operational partner — had been quietly building resentment for a year. It came out in a blowup: "You think you're this inspiring CEO who disrupts the industry, but really what you are is erratic, and you're really hard to work for." Kerry's instinct was to fire him on the spot. Instead, she went home and sat with it. That single piece of painful, poorly-delivered feedback became the foundation for Talk With Trust — and for the SHARES framework she now teaches leaders everywhere. Your team is asking themselves this question constantly, whether they say it out loud or not: can I trust you? I broke this down recently on LinkedIn into three pillars — and it's the exact groundwork that makes a framework like SHARES actually work, instead of just sounding good on paper. Trust isn't built in one big moment. It's built in the small moments people learn they can count on you. — Sabrina Braham, MA, MFT, PCC Notice how closely this maps to what goes wrong in most difficult conversations. Performance trust breaks when someone overpromises or makes excuses instead of owning a miss. Authenticity trust breaks when someone says what people want to hear instead of what's true, or hides a mistake to protect their image — the exact trap Kerry's "articulate your experience" step is built to avoid. And reliability trust breaks when standards shift with someone's mood, or follow-through only happens when it's convenient — which is precisely why the SHARES framework's final step, endorsing a path forward, matters so much: a plan you don't follow through on costs you more trust than no plan at all. This is the same shift Kerry made the day she got called "erratic" — she stopped waiting to feel ready to lead differently and just did it. The SHARES Framework: Six Steps for Difficult Conversations That Build Trust SHARES is a simple, repeatable system women leaders can use to prepare for any hard conversation — a performance issue, a peer conflict, a hard truth with a boss, even a conversation with a spouse. Each letter is a step you move through, in order. S — Specify Your Ideal Outcome Before you say a word, get clear on what you actually want from this conversation. Not "to be right" — an actual outcome. "I want to keep this relationship strong. I want to see behavior change. I want this to build trust, not break it." Kerry's insight: most difficult conversations go sideways because neither person has named the outcome they're going for. Stating it out loud — even to yourself — changes everything that follows. H — Have Your Facts and Feelings Ready Facts alone feel cold and clinical. Feelings alone feel like an ambush. You need both: the observable behavior ("you were late to this meeting") and the impact it had ("we waited, and had to repeat ourselves for you, which was frustrating for the team"). Preparing both in advance also does something else important — it gives you time to calm down before you walk into the room. A — Articulate Your Experience This is the step Kerry calls her favorite, because it's the one most leaders get subtly wrong. "I feel like you don't respect me" still sounds like a judgment wearing an I-statement disguise. Articulating your experience instead sounds like: "I'd like to share my experience of this situation. The story I'm telling myself is that you don't respect me — and I want to check whether that's accurate. What was your experience?" Owning your perspective as a perspective, not a verdict, opens the door instead of slamming it. R — Reflect With Questions and Dialogue The goal of any difficult conversation isn't to be right — it's to be accurate. And the only way to get accurate is to ask questions and actually stay in dialogue. Kerry shared a story of giving tough feedback to an employee who wasn't a direct report. Rather than delivering a verdict, she asked what was going on. What she learned changed the entire conversation — from correction to genuine understanding, without letting go of accountability. E — Endorse a Path Forward Feedback without a credible next step doesn't motivate people — it leaves them hopeless. Kerry described a boss early in her career who told her she wasn't getting in front of decision-makers and to "come back with a plan." She didn't know how to fix it and didn't feel safe saying so. She eventually quit. Now she builds the path forward together with the other person: What are you trying? What's working? What isn't? That collaborative plan is what turns feedback into change — and what creates real accountability without punishment. S — Stay Emotionally Grounded People tend to mirror the emotional energy in the room. If you walk in braced and defensive, you'll get braced and defensive back. Kerry's practice: feel your feet on the floor, take a breath, and become "the mirror that calms people down" rather than the one that escalates them. Staying grounded doesn't mean suppressing emotion in the other person — it means giving them room to have their reaction without matching it. SHARES in Practice: Three Real Application Examples The promotion conversation. A director wants to raise her hand for a VP role but suspects her boss has reservations. Using SHARES, she opens with her outcome ("I want clarity on what would make me ready for this role"), shares the facts of her track record alongside how the uncertainty has felt, then asks reflective questions instead of defending her resume — walking out with an actual development plan instead of vague reassurance. The peer conflict. Two directors keep clashing in cross-functional meetings. Instead of escalating to their shared VP, one initiates a SHARES conversation: names the outcome (a working relationship that doesn't derail meetings), articulates her experience without accusation, and asks what's driving the friction from the other side. They leave with a path forward neither would have found by avoiding the topic. The marriage parallel. As I shared with Kerry on the show, this isn't only a workplace tool. Simply naming the outcome you want at the start of a hard conversation with a spouse — "I want us to leave this in a better place" — changes the entire trajectory before either person says another word. You don't have to figure this out alone. The FREE Leading Before You're Ready Playbook gives you the exact framework to walk into your next leadership conversation — or your next promotion case — with real confidence, even before you feel ready for it. GET THE FREE PLAYBOOK Implement This Week: Your SHARES Action Plan (15 minutes) Name the one difficult conversation you've been postponing. Write down the consequence you're avoiding by not having it — and the consequence of continuing to avoid it. (10 minutes) Write your S: specify the outcome you actually want....
What is it really like to own and operate a Discover Strength studio?In this episode, Discover Strength CEO Luke Carlson is joined by two Discover Strength franchise owners at very different points in their journeys: Jim, who opened his first studio in Flemington, New Jersey, just six months ago, and Maddie, who started as a Discover Strength intern in 2014 and now owns multiple studios in Minnesota and Wisconsin.Together, they provide a behind-the-scenes look at franchise ownership—from choosing a location and building a team to generating referrals, delivering exceptional customer service, and learning how to lead and manage a growing business. Maddie shares what she has learned while scaling from one studio to multiple locations, while Jim offers an honest perspective on the challenges of launching Discover Strength in a brand-new market.Luke, Maddie, and Jim also discuss Discover Strength's three obsessions: the workout, customer service, and leadership and management; the role of corporate support; what has been harder than expected; the most rewarding aspects of ownership; and what makes someone a great—or not-so-great—franchise owner.The conversation offers an inside look at what it takes to build a Discover Strength business while staying obsessed with the things that matter most.Discover Strength offers free Introductory Workouts at any location across the United States. You can schedule your free Introductory Workout HERE !
Launching my son to college wrecked me a little, and it clarified something too: we get stuck in our growth when we won't align with the season God actually has us in. In this episode, I am sharing three keys to owning yours: 1. See what God is doing. You're chasing your felt needs. He's after your core needs, and those two rarely look the same. Ask: what is God doing in this season, not just what do I want out of it. 2. Notice what it's depositing in you. Like the Sons of Issachar, we're called to discern the times. What's being sown now becomes your harvest later. 3. Maximize where you are. Life moves and changes as we live it. You have to have your finger on the pulse of what God is doing so you can make the most out of it. Let this episode encourage you, challenge you, and help you grow. TIMESTAMP 00:00:00 - Welcome to Wisdom's Table 00:00:27 - Owning Your Season 00:01:08 - Personal Experience: Launching My Son to College 00:02:10 - Understanding God's Timing 00:03:45 - Key #1: What is God Doing? 00:06:23 - Core Needs vs. Felt Needs 00:07:47 - Key #2: What is This Season Depositing in You? 00:10:25 - The Importance of Past Seasons 00:12:43 - Key #3: Maximizing Your Current Season 00:15:01 - Creating Memories vs. Financial Planning 00:16:14 - The Full Court Press 00:17:17 - Practical Steps to Own Your Season 00:19:02 - Recap of the Three Keys 00:19:54 - Invitation to Connect 00:20:46 - Upcoming Episode Announcement 00:21:07 - Closing Thoughts and Encouragement
Franchise marketing has changed—and the old playbook of simply handing franchisees a standardized marketing plan and expecting it to work everywhere is no longer enough. In this episode of Franchise Unfiltered, Wes Barefoot sits down with Steve Buors, founder and CEO of Reshift Media, to unpack what Steve calls the “franchise marketing paradox”: franchising is built around consistency and scalability, but today's consumers increasingly expect businesses to feel local and relevant. So where should the franchisor's responsibility end and the franchisee's begin? Steve explains why the best franchise marketing systems operate as a partnership. Franchisors need to provide the strategy, branding, data, tools, creative resources, and proven best practices—but franchisees also need the flexibility and support to make their marketing relevant to their individual markets. They also discuss why localized marketing can dramatically outperform generic national campaigns, what prospective franchise buyers should ask about a brand's marketing system before investing, and why impressions and cheap leads don't necessarily mean your marketing is working. The conversation then turns to one of the biggest changes facing local businesses today: AI search. Steve explains how AI is changing traditional search behavior, why website traffic may no longer be the metric it once was, and why your Google Business Profile, local content, reviews, and structured data are becoming increasingly important. If you own a franchise, are considering buying one, or are responsible for marketing a franchise system, this episode will help you understand what effective franchise marketing actually looks like in 2026. Timestamps: 00:00 – Why Franchise Marketing Is So Difficult 04:44 – The Franchise Marketing Paradox 07:13 – Why the Old Marketing Model No Longer Works 13:07 – Franchisor Control vs. Franchisee Freedom 17:21 – What the Franchisor Should Already Know 22:00 – Why Local Marketing Wins 24:15 – What Franchise Buyers Should Ask About Marketing 32:16 – Stop Measuring Vanity Metrics 39:01 – Why Marketing Attribution Is So Difficult 47:09 – AI Is Fundamentally Changing Search 7 Steps to Owning a Franchise: https://path2frdm-1.hubspotpagebuilder.com/path-to-freedom-about-franchising
Shania Twain holds the record for the biggest selling country album of all time: Come On Over. Growing up poor in a Canadian mining town, who could have foreseen that the woman born Eileen Regina Twain would go on to sell over 100 million records, cross country music into pop, and become one of the most recognisable voices on the planet?Her life has been extraordinary, dotted with hit albums and huge shows, songs known by their opening line worldwide, and fans ranging from country music loyalists to Harry Styles. There've been plenty of lows too, including almost losing her voice completely to Lyme disease. Shania Twain may be a little more raspy, but she's got stories.This episode was captured at the legendary Power Station in Midtown Manhattan (the recording studio where Bruce Springsteen made his biggest albums, where David Bowie recorded Let's Dance, and Madonna crafted Like a Virgin). It was the perfect place to sit down and travel back in time with Shania, as she reflected on the little Miss Twain that became the star. Stick around after the chat for a very funny story about what happened that day at the studio. Let's just say Take 5 alumni Lin-Manuel Miranda may have been involved (and Amanda Seyfried... and Hamilton star Phillipa Soo).Shania Twain's song choices: Dolly Parton - 'Coat of Many Colors'Tanya Tucker - 'Texas (When I Die)'Olivia Newton-John - 'Hopelessly Devoted to You'Tina Turner - 'What's Love Got to Do with It'Aretha Franklin - 'Respect'00:00 Introduction and Setting the Scene at the Power Station01:50 The Legendary Power Station Studio02:35 Dolly Parton - 'Coat of Many Colors'03:15 Growing Up Poor and Dolly Parton's Influence06:45 Reflecting on Childhood and the New Album 'Little Miss Twain'07:30 Singing in Bars as a Child and Tammy Wynette09:01 Tanya Tucker - 'Texas (When I Die)'09:30 Tanya Tucker: A Voice Beyond Her Years11:00 First on Stage at Eight Years Old12:45 Singing in the Bars of Timmins, Ontario15:30 Mother's Dream: The Next Tanya Tucker16:00 Dreaming of Horses Instead of Fame17:05 Olivia Newton-John - 'Hopelessly Devoted to You'17:45 Olivia Newton-John: Crossing Genres and Breaking Boundaries20:30 Nashville, Crossing Over to Pop, and Doing It Her Way24:00 The First Video, a Target Budget, and the Belly Button Scandal27:10 Tina Turner - 'What's Love Got to Do with It'28:00 The Queen of Comebacks29:45 A 15-Year Break and Losing Her Voice30:30 Lyme Disease, Vocal Cord Surgery, and Finding a New Voice34:20 Aretha Franklin - 'Respect'35:00 Aretha's Brilliance and Owning the Song37:30 Respect, Recognition, and Not Feeling Like a Star38:30 Finding Peace in the Bush40:00 Full Circle: A Message to Little Miss Twain41:00 A Surprise Visit from Lin-Manuel Miranda, Amanda Seyfried & Phillipa Soo42:30 Next Time: Darren Hayes43:30 Double JThis episode was filmed for season 5 of Take 5 with Zan Rowe on ABC TV and ABC iview. You can stream the whole season on ABC iview now.Watch this episode of Take 5 on ABC iview:https://iview.abc.net.au/show/take-5-with-zan-rowe
We welcome back Purple Dot back to the airwaves, but this time we talk to CEO and Co-Founder, Madeline Parra. Pre-Orders in ecommerce are something that does not get enough press. It is so smart and makes the brand money with smarter inventory management, seamless operations and happier customers. Madeline walks through all the innovative ways Purple Dot can help brands from consumer facing to finance. Always Off Brand is always a Laugh & Learn! eTail episodes are brought to you by TALKOOT! Go to https://talkoot.com/ to find out how you can scale your content, copy, story telling. Faster Product Content Operations for the AI Era! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email GUEST Madeline Parra LinkedIn: https://www.linkedin.com/in/madeline-parra-14b34969/ Purple Dot : https://www.getpurpledot.com/ Huge Shout Out to everyone at eTail for the great support and giving us the place to record at their great events. QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin: https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley lives in North Carolina. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music "Office Party" available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 "Always Off Brand" is part of the Quickfire Podcast Network and produced by Quickfire LLC.
In this episode, I'm joined by Lurch and we talk about the 2026 Indian Roadmaster that was just added to the Law Abiding Biker stable. This isn't my first time in the saddle of an Indian. Long-time viewers of my YouTube Channel will remember I ran a Pursuit PowerPlus for about a year, followed by a loaned 2025 Indian Roadmaster PowerPlus last fall, a bike I still have on hand. Both of those were loaner relationships, which is exactly why this 2026 Roadmaster means something different: it's the first Indian Motorcycle that's actually mine. I've also attended multiple Indian Motorcycle press events to test ride and review other motorcycles and those are also on my YouTube Channel. SUPPORT US AND SHOP IN THE OFFICIAL LAW ABIDING BIKER STORE I want to remind newer viewers what's always set Law Abiding Biker apart: I'm independent. I don't work for any motorcycle manufacturer — I work for myself and for you, the riding community. That means every video, including this one, comes with the same honest treatment: what I like right out of the box, and just as importantly, the small things that could be improved as I rack up miles. Owning this bike now, rather than borrowing it, means I can go further than ever — full customization, long-term testing, and an ongoing series of ride and review videos as the PowerPlus Dark Horse gets broken in. CHECK OUT OUR HUNDREDS OF FREE HELPFUL VIDEOS ON OUR YOUTUBE CHANNEL AND SUBSCRIBE! True to form, I wasted no time getting the rider triangle set up before the bike's even been started. First up was pulling the reflectors — step one on basically every bike that rolls into my shop. From there: Ciro drink holder — available in black or chrome, installed here using the perch mount (swapping the factory half-clamp for hardware and a ball head), with a universal bar mount option also available for those who don't want to swap the factory clamp bolts. Biker Gripper phone mount — my own cell phone mount, made in the USA and sold exclusively through the Law Abiding Biker Store. It's rated for 18 lbs of grip strength, needs no proprietary case, fits the largest of smartphones out there, has built-in vibration dampening, and switches between vertical and horizontal on the fly. I'm running the perch-mount version on this bike, with universal bar mount options also available. Figurati magnetic engine oil dipstick — going on right away. The Law Abiding Biker Store is the top reseller of these in North America, and for good reason: a 2,000-gauss magnet on the tip pulls ferrous metal and debris out of the oil that a filter alone won't catch, so I can pull it anytime and check what's happening inside the motor. Available in stainless steel, black, knurled, and curved styles. Exhaust — multiple options are already on the way for me to test on the PowerPlus 112, with reviews to follow. NEW FREE VIDEO RELEASED: I Didn't Think It Would Be THIS Much Better — Hogworkz Silvertooth on Harley Street Glide! Sponsor-Ciro 3D CLICK HERE! Innovative products for Harley-Davidson & Goldwing Affordable chrome, lighting, and comfort products Ciro 3D has a passion for design and innovation Sponsor-Butt Buffer CLICK HERE Want to ride longer? Tired of a sore and achy ass? Then fix it with a high-quality Butt Buffer seat cushion? Sponsor-Hogworkz CLICK HERE HogWorkz builds motorcycle parts the way bikers want them. Clean fit, quality finish, and customer service that actually answers. We run their gear on our own Harleys because we trust it. New Patrons: Joshua Reed of Smyrna, Tennessee Terry Curran of Cerro Gordo, Illinois Michael Moore of Gresham, Oregon If you appreciate the content we put out and want to make sure it keeps on coming your way then become a Patron too! There are benefits and there is no risk. Thanks to the following bikers for supporting us via a flat donation: Otilo Viramontes of Canyon Country, Califonia Steven Mittleider Francisco Carrion of Winters, California HELP SUPPORT US! JOIN THE BIKER REVOLUTION! #BikerRevolution #LawAbidingBiker #Bikaholics #RyanUrlacher
A high income does not automatically mean you own your time.If your income disappears the moment you stop working, your calendar is still controlling your financial life.In this episode of The Level Up Podcast, Paul Alex breaks down why true wealth requires separating income from your physical presence and building assets that continue producing without demanding every hour of your day.Trading time for money can create a great living.But it has a ceiling.The next level comes from using your time and capital to build systems, investments, and teams that create leverage.In this episode, you'll learn:• Why a high salary does not always equal financial freedom• How time-for-money income limits your long-term autonomy• Why building assets and systems creates greater leverage• How recurring income can help you regain control of your calendarThe truth is simple:Time is the one asset you can never replace.Stop focusing only on earning a higher hourly rate.Build the system.Create the asset.Use leverage to separate your income from your daily presence.When your revenue can continue without every hour of your involvement, you stop renting out your calendar and start owning your time.Your Network is your NETWORTH!Make sure to add me on all SOCIAL MEDIA PLATFORMS:Instagram: https://jo.my/paulalex2024Facebook: https://jo.my/fbpaulalex2024YouTube: https://www.youtube.com/channel/UCGhDAD1JyGGzSQUPD9lc9HQLinkedIn: https://jo.my/inpaulalex2024Looking for a secondary source of income or want to become an entrepreneur? Check out one of my companies below to see if we can help you:www.CashSwipe.comFREE Copy of my book “Blue to Digital Gold - The New American Dream”www.officialPaulAlex.com
Send us Fan Mail
Most leaders know how to fight through a crisis. Almost nobody's ready for the moment things start working.That's where Jonathan finds himself. Five years into running the Seymour Center, the survival years behind him. Funding's solid. The team's humming. He walks the halls, thinks "we're good," and tells me that stability feels strange. Almost uncomfortable. Like a problem he doesn't have the muscle for yet.What I keep seeing after 15 years is that that's exactly how good organizations stall out. The bold, experimental swings that built the momentum are the first thing leaders quietly retire the moment things feel stable. So the real discipline is refusing to coast, and building from a place of stability instead of scarcity while you still have the calm to think clearly.Episode Highlights: [00:01:35] Momentum is a different kind of problem [00:10:45] Three viable paths, one hard choice [00:19:05] Build from stability, not scarcity [00:20:10] The trap of business as usual [00:23:05] Owning your wins in front of funders [00:29:10] What got you here won't get you thereNotable Quotes: Jonathan Hicken [00:28:55]: "Keep the foot on the gas, and lean into what I know has worked — which has been big, creative, different, bold swings."Eric Ressler [00:20:35]: "The trap would be, okay, it's working now, we just move into business-as-usual mode. That's how orgs stall out a lot of times."Hosted by Eric Ressler, Founder & Creative Director of Cosmic, with co-host Jonathan Hicken, Executive Director of the Seymour Marine Discovery Center. New episodes every Tuesday.→ Subscribe: designingtomorrow.show → Work with Cosmic: designbycosmic.comListeners, now you can text us your comments or questions by clicking this link.*** If you liked this episode, please help spread the word. Share with your friends or co-workers, post it to social media, “follow” or “subscribe” in your podcast app, or write a review on Apple Podcasts. We could not do this without you!We love hearing feedback from our community, so please email us with your questions or comments — including topics you'd like us to cover in future episodes — at podcast@designbycosmic.comThank you for all that you do for your cause and for being part of the movement to move humanity and the planet forward.
Join our upcoming live event at GREwebinars.com. It's called "The Seven Figure Solution" on August 27th at 8 PM Eastern. After listening to me for 12 years, learn how to finally put it all together for a coordinated, tax-efficient retirement and wealth plan. Keith debunks alarmist predictions of an 80–95% housing crash and explains why inflation, constrained supply, and strong demand continue to put upward pressure on home prices. He breaks down key trends in renter mobility, highlights how the AI boom is driving record-breaking rents in San Francisco, and contrasts "dopamine culture" and money maxing with GRE's philosophy of growing one's means through income property and leverage. Keith also discusses how the Seven-Figure Solution framework helps real estate investors more effectively integrate properties, taxes, insurance, and retirement planning. Episode Page: GetRichEducation.com/620 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com GRE Free Investment Coaching: GREinvestmentcoach.com Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments. For predictable 10-12% quarterly returns, visit FreedomFamilyInvestments.com/GRE or text FAMILY to 66866 Join Mid South Home Buyers' one-time, free live webinar featuring Keith Weinhold on September 30 at GetRichEducation.com/MidSouth to learn how Memphis' economic expansion could create new real estate investment opportunities, and have your questions answered in real time. Will you please leave a review for the show? I'd be grateful. Search "how to leave an Apple Podcasts review" For advertising inquiries, visit: GetRichEducation.com/ad Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— GREletter.com Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Complete episode transcript: Keith Weinhold 0:01 Welcome to GRE. I'm your host Keith Weinhold. An alarmist calls for a housing price crash of 80 to 95 percent. We'll listen to it. This city's rents are up 26 percent annually. The rise of dopamine culture and money maxing has made its way into personal finance. Then an invitation to join us for a special event today on Get Rich Education. Keith Weinhold 0:29 What if I told you that one of America's strongest cash flow real estate markets is also becoming the new brains and brawn behind AI? That city is Memphis, believe it or not. In September 30th, we're going to show you why the smart money is paying attention now, along with an investing opportunity you won't want to miss. Join me, Terry Kerr and Matthew Van Horn of Mid South Homebuyers, the largest turnkey company in Memphis with more than 6,000 homes under management, for a free live webinar, the likes of which I've never done before. We're going to look at what billions in new investment could mean for jobs, housing demand, neighborhood appreciation, and your portfolio. Everyone who attends live will also get exclusive access to the best deal terms MidSeal has ever offered. Reserve your free seat at getricheducation.com/midsouth. Again, that september 30. Don't say we didn't tell you. Save your spot at getricheducation.com/midsouth. Speaker 1 1:35 You're listening to the show that has created more financial freedom than nearly any show in the world. This is Get Rich Education. Keith Weinhold 1:51 Welcome to GRE from Naples, Italy, to Naples, Florida, and across 188 nations worldwide. You're listening to one of America's longest-running and most listened-to shows in the real estate world. This is Get Rich Education, and I'm Keith Weinhold. Yes, the very founder of this snaggle-toothed operation right here. I'm a longtime real estate investor myself, erstwhile writer for both Forbes and the Rich Dad Advisors, serving on the Forbes Real Estate Council, you can also see my work in the USA Today and Business Insider. I'm the creator of Real Estate Pays Five Ways and the Inflation Triple Crown. Oh, after all that, really, I'm just a shaved mammal with slack jaw, a highly leveraged hominid of the landed gentry, right before I discuss the housing price crash of 80 to 95% you know, keep in mind that most people think that if you're in real estate, then you've got to be either a realtor or a landlord. I am neither a realtor nor a landlord. People also think that it takes tons of money. It does not. Now you could pursue no money down strategies, but that takes some time to learn and skill to develop. Now I was a landlord in the early years of my real estate investing, but after about six years of that, I hired a property manager and never looked back. Therefore, keeping this mostly passive, a 20 to 25 percent down payment on a carefully selected residential rental property includes ones that today can still have purchase prices below 200k. That's purchased in a geographically investor advantaged market. Okay, that is the center of what we do here because when you own property this way, now you've got the margin where you can pay a property manager to enjoy the five ways that you're paid mostly passively. Be a savvy borrower. Keith Weinhold 4:02 Now, when you're between deals and accumulating capital to add the next piece of property to your rental portfolio, that's where you can flip and do the opposite in the short term and be a real estate lender for perhaps an eight to 10% stable return. That's what I do, rather than getting three and a half percent, which is the going rate today in a high yield savings account. So be a lender between deals in the short term, or you're a savvy borrower long term. Now the late analyst at Housing Wire, and he was also a past guest here on the show, Logan Modashami, he brought this 80 to 95% housing price crash media piece to my attention. It's in the form of a meta reel that got a lot of attention. Let's play it. I mean, this type of nonsense circulates out. It's not founded on anything substantive, and this just absolutely does not serve anybody. You've got to take this type of thing as entertainment, but it's being presented in a serious, informative way, and just listen to the basis for the claim. Hayden Weston 5:19 The United States housing market is about to collapse 80 to 95 percent, which means that homes that were worth 1.5 million are going to be worth 300,000. The reason is simple: the U.S. housing market has reached its most unaffordable level in history. People cannot afford to buy homes, and if people cannot buy homes, the market must correct. The question is how hard the market is going to crash, not if it will. According to CPI and price history data, this is predicted to be worse than the 2008 housing bubble. We are going to see prices drop 80 to 95 percent. Keith Weinhold 6:02 A housing price collapse of 80 to 95 percent. This is from a platform called Hayden Trades. It has got to be the worst example of trying to steal attention rather than serving people. Gosh, don't even make 20% or 50% crash predictions anymore go for far higher, I guess. He says it is according to the CPI and price history data. This doesn't even make sense. Now the low affordability mentioned that part is true, and this is what's slowed home price appreciation. But here in the late 2020s, there was more upward pressure on home prices, not downward inflationary pressure, which is rampant. That is poised to raise replacement cost because a home is a bundle of land, labor, lumber, concrete, copper, and energy. America's best job markets face land and regulatory constraints that pressures prices upward, and regulations are not easily repealed either. There's a large reservoir of sideline buyers that still want to own, and single-family home construction is woefully insufficient, keeping the supply down. Indeed, there is more upward pressure on home prices, not downward. This coming inflation wave, that's exacerbated by war, is unfortunately, or fortunately, if you're positioned, it's poised to widen the K-shaped economy where winners win bigger and losers lose more. The boat is leaving the dock. Are you on it? Keith Weinhold 7:54 The distance between the boat and the dock just keeps increasing, and eventually you won't be able to make the leap, the jump from the boat to the dock. Now, in the near term, because we're approaching the fall season, when you hear stats about median home prices, note that prices are lower in autumn and winter than they are in spring and summer. It happens pretty much every year. Now, why is this? Well, one reason is that a lot of people don't think about is simply the fact that smaller houses get sold in the winter compared to the summer. And why would this be? This is because families with school-age children who need larger homes get their deals done in summer months before school starts. That is one reason why median home prices are higher in the summer than they are in the winter. When you look at a long-term price chart of homes, this is why you see peaks each summer and dips each winter. Now, investors like us. Now we're not buying so much for school-age children considerations, but this phenomenon affects the median prices that you see quoted in most any market. That is how that works, and why homes present better in the summer too. Green lawns, Leaves, flowers, and natural light improve curb appeal. Some say buy when the snow is flying, sell when the flowers are blooming. Keith Weinhold 9:32 Shortly, I want to tell you about the city with rents that are up 26% year over year, and there's no end in sight to those rent increases, either. But first, there's a significant national real estate trend. Now, a lot of times, the discussion about the rental market centers around the level of rents or the vacancy rate, and those metrics sure do matter. But what about tenant retention? That is. Renter mobility rate. How long do residents stay? Well, renter mobility is down, down, down. They are not moving around. That's the big trend. Tenants are staying longer. Renters are waiting longer to buy homes than prior generations did. I mean a lot of people are beginning to wonder if their starter home will arrive before their first social security check does? The share of renters planning to move within three years that has plunged since 2019 from 57% then down to just 37% now. This is according to a national survey from the New York Fed. 57 down to 37% that plan to move within three years. Yes, this means that even after the pandemic waned, renters plan to stay in place longer. Everyone is staying put longer, and what exactly is keeping all of those moving boxes in storage? You guessed it. Buying their own home is more difficult to afford. It's kind of like an obstacle course where the down payment is waiting at the finish line, which is a long ways away. It's like an ultra marathon. This decline in renter mobility. This is obviously good news for income property owners and landlords because vacancy and turnover are our greatest expenses. People are paying more. Keith Weinhold 11:39 You know, it's interesting that many are staying and put because a lot of renters often pay three to 5% annual renewal increases, especially in single-family rentals. Among apartment dwellers, there are currently more move-ups than move downs. People willing to spend a little more, and part of this is because a lot of people have just simply given up, completely given up on buying a home, choosing instead to fritter away their money on DraftKings parlays, couchie predictions, meme coins, burritos whose delivery fees cost more than the burrito, and a dozen forgotten subscriptions quietly feeding on their checking account. Yeah, a lot of people have just given in. Besides falling renter mobility, there is also falling homeowner mobility. One reason it has fallen is due to the well-documented mortgage rate lock-in effect. But mobility is down among both groups, among renters and homeowners, for a few different reasons. Like I've mentioned in previous shows, America is aging, and older people move less. Remote work means people don't have to move for a job, and housing inventory remains limited. This means that there are few attractive alternatives to move into, whether you're a homeowner or a renter. Those are some reasons as to why mobility is down for both groups. And the New York Fed analysis shows that renter mobility it is especially weak among that subgroup that believes that they will never own a home. I mean, this group of people really isn't moving. They are staying in place even longer. This group that believes that they will never own a home, and this is a skew toward lower income renters for sure, but even upper income renters are staying longer. You know, I own a lot of single family rental homes myself, and I'm just thinking now, I can't even remember the last time someone's moved out. It might be over a year since anyone has moved. The average renter's perceived chance of ever owning a home that has fallen, and this is significant for investors. Okay, that percent of renters that ever hope to own a home has fallen from 52% back in 2015 down to just 35% last year. 52% down to 35% The amount of renters that think they'll ever own a home. Both single-family rental and apartment renters are staying longer. This is both types, and it's not because these renters stop wanting homes. About two-thirds say that they would prefer to own if they had the money to do so. This is substantial. The drop in American mobility rate. I mean, that part is actually decades long, and this seems to catch people off guard. A lot of people falsely believe that people are moving more often, and that's something I've touched on before. This deeply hurts. Keith Weinhold 15:00 Certain industries like moving companies, furniture stores, and yes, real estate agents—all these groups of people have got to be wondering where did everybody go? The answer is nowhere. Apparently, they are not going anywhere. So the bottom line here, with this lack of mobility, is that renters feel locked out, owners feel locked in, and landlords feel locked up with their tenants staying longer. Although this is good news for landlords and investment property owners, you know there is one thing to be careful of amidst these longer tenant stays, and that is, well, say you buy a rental property with an existing tenant in place that's been there for a while, it's more likely then that that tenant is paying below market rent, and why would that be? Well, because generally, the longer a tenant stays, the more likely it is that the previous landlord gave them a break on the rent. Now, why does that happen? Well, landlords can get lazy about bumping up the rent, and see what's really going on is that the previous landlord, perhaps the person you bought the property from, they themselves bought the property at a much lower price years ago than you did today, and therefore their mortgage payment is lower, and therefore the lower rent was able to cover their mortgage payment. So they weren't too worried about it. But if you're buying at today's prices, well, then you cannot stand for yesterday's rent amount, and that's why it's more likely that you need to bump up the rent to market rent. Although national rent growth is pretty flat, San Francisco continues to rewrite its record book per Zumper's national rent report.San Francisco's one-bedroom rent is up 23% year-over-year to 4,180 bucks, and two-bedroom rent is up 26% to over 6K, 6,020 dollars for the median rent in a two-bedroom San Francisco apartment-the first time they've ever topped 6K there. Yes, the city continues to lead the nation in annual rent growth, and even ahead of New York City for two bedrooms. That's because this is where the growth of the AI industry has collided with a supply-constrained housing market, high demand over low supply. I mean, you might remember that San Francisco was hit especially hard by the pandemic, but its bounce back has been amazing. Even beleaguered San Francisco office buildings are filling up again amidst the AI boom. Now, the Bay Area's previous tech boom back a while ago that was led by tech giants like Facebook, Apple, and Google. All right, that boom was largely concentrated in these sprawling suburban office parks in Silicon Valley. Now Silicon Valley is not in San Francisco. It is depending on just where you're going, perhaps 60 minutes south of San Francisco proper. But see, this time the city limits San Francisco finds itself as the epicenter because a lot of the newest, biggest names in tech like Anthropic and OpenAI, they are headquartered in the very same city neighborhoods that were struggling with occupancy just a few years ago, and see a big part of what's going on, and there's a lesson in this for you as when a lot of other cities built like Phoenix and Austin did, San Francisco did not, and what's interesting is that the publication, the San Francisco Standard, it reported that get this last November a two-bedroom apartment overlooking Alamo Square was advertised for $5,000 per month. That was already 30% above San Fran's median two-bedroom rent at the time, but despite that fact, so many people attended the open house that the property manager had to divide them into two touring groups. Qualified applicants were then emailed and told to submit their best offer of rent. Okay, basically an invitation to a bidding war here. One tech worker and her roommate bid $5,100. Management responded that they had reached the second round and invited them to increase their bid again, and they declined to increase their bid and they lost the apartment. Those. Same article reported that an even more extreme marina neighborhood example, the winning renter offered substantially above asking price, six months upfront rent, and twice monthly professional cleaning. What kind of prospective tenant offers their landlord professional cleaning? I've surely never had it happen. That and bidding wars are now taking place for San Francisco rentals. Could an AI surge and a lack of supply make anything like that happen in your rental market? That remains to be seen, and probably not to that extent. I've got more for you straight ahead, including the trend of money maxing. I'm Keith Weinhold. You're listening to episode 620 of Get Rich Education. What if you got your mortgage loans the same place I get mine? You sure can at Ridge Lending Group NMLS 42056. They provided GRE listeners with more loans than anyone because Ridge specializes in investment property. They'll help you build a long-term plan for growing your real estate empire with leverage. Start your prequal and even chat directly with President Chaley Ridge while it's on your mind. Start at RidgeLendingGroup.com. That's ridgelendinggroup.com. Let me ask you something: If you've worked hard to build wealth, is your money positioned to actually support your goals? A lot of accredited investors leave capital sitting in cash because it feels safe, but inflation and missed income opportunities can quietly erode its value. Freedom Family Investments offers freedom notes for investors seeking structured income backed by real estate. It's a straightforward approach built on real assets, not speculation. In full disclosure, I'm an investor myself. What I like is that their team walks you through how it all works, so you can decide if it aligns with your portfolio and income goals. Every investment carries risk, and nothing is guaranteed. But with a track record of consistent, on-time investor payouts, they built real credibility. Go to freedomfamilyinvestments.com to book a clarity call, or text family to 66866. That's family 266866. Keith Weinhold 17:22 Although national rent growth is pretty flat, San Francisco continues to rewrite its record book per Zumper's national rent report. San Francisco's one-bedroom rent is up 23% year-over-year to 4,180 bucks, and two-bedroom rent is up 26% to over 6K, $6,020 for the median rent in a two-bedroom San Francisco apartment-the first time they've ever topped 6K there. Yes, the city continues to lead the nation in annual rent growth, and even ahead of New York City for two bedrooms. That's because this is where the growth of the AI industry has collided with a supply-constrained housing market, high demand over low supply. I mean, you might remember that San Francisco was hit especially hard by the pandemic, but its bounce back has been amazing. Even beleaguered San Francisco office buildings are filling up again amidst the AI boom. Now, the Bay Area's previous tech boom back a while ago that was led by tech giants like Facebook, Apple, and Google. All right, that boom was largely concentrated in these sprawling suburban office parks in Silicon Valley. Now Silicon Valley is not in San Francisco. It is depending on just where you're going, perhaps 60 minutes south of San Francisco proper. But see, this time the city limits San Francisco finds itself as the epicenter because a lot of the newest, biggest names in tech like Anthropic and OpenAI, they are headquartered in the very same city neighborhoods that were struggling with occupancy just a few years ago, and see a big part of what's going on, and there's a lesson in this for you as when a lot of other cities built like Phoenix and Austin did, San Francisco did not, and what's interesting is that the publication, the San Francisco Standard, it reported that get this last November a two-bedroom apartment overlooking Alamo Square was advertised for $5,000 per month. That was already 30% above San Fran's median two-bedroom rent at the time, but despite that fact, so many people attended the open house that the property manager had to divide them into two touring groups. Qualified applicants were then emailed and told to submit their best offer of rent. Okay, basically an invitation to a bidding war here. One tech worker and her roommate bid $5,100. Management responded that they had reached the second round and invited them to increase their bid again, and they declined to increase their bid and they lost the apartment. Those. Same article reported that an even more extreme marina neighborhood example, the winning renter offered substantially above asking price, six months upfront rent, and twice monthly professional cleaning. What kind of prospective tenant offers their landlord professional cleaning? I've surely never had it happen. That and bidding wars are now taking place for San Francisco rentals. Could an AI surge and a lack of supply make anything like that happen in your rental market? That remains to be seen, and probably not to that extent. I've got more for you straight ahead, including the trend of money maxing. Keith Weinhold 20:46 I'm Keith Weinhold. You're listening to episode 620 of Get Rich Education. What if you got your mortgage loans the same place I get mine? You sure can at Ridge Lending Group NMLS 42056. They provided GRE listeners with more loans than anyone because Ridge specializes in investment property. They'll help you build a long-term plan for growing your real estate empire with leverage. Start your prequal and even chat directly with President Caeli Ridge while it's on your mind. Start at ridgelendinggroup.com. That's ridgelendinggroup.com. Keith Weinhold 21:23 Let me ask you something: If you've worked hard to build wealth, is your money positioned to actually support your goals? A lot of accredited investors leave capital sitting in cash because it feels safe, but inflation and missed income opportunities can quietly erode its value. Freedom Family Investments offers freedom notes for investors seeking structured income backed by real estate. It's a straightforward approach built on real assets, not speculation. In full disclosure, I'm an investor myself. What I like is that their team walks you through how it all works, so you can decide if it aligns with your portfolio and income goals. Every investment carries risk, and nothing is guaranteed. But with a track record of consistent, on-time investor payouts, they built real credibility. Go to freedomfamilyinvestments.com to book a clarity call, or text family to 66866. That's family 266866. Robert Kiyosaki 22:26 This is our rich dad, poor dad author Robert Kiyosaki. Listen to Get Rich Education with Keith Weinhold, and there is I respect Keith. He's a very strong, smart, bright young man. Keith Weinhold 22:47 Welcome back to Get Rich Education. I'm your host Keith Weinhold. The rise of quick hit dopamine culture has definitely hit the personal finance world, and this is not a good trend for a lot of Gen Zers, who are those age 14 to 29, sports gambling is increasingly a part of what they think is financial planning. A recent survey from the wealth management platform Betterment shows that 26% of Gen Zers, more than one in four, then consider sports gambling as part of a deliberate long-term financial strategy. If you think that's bad, more than half of Gen Zers, 52% say they've rerouted funds from investment over to sports betting in the past year, and that's versus just 24% of all Americans. Yes, the rapid legalization of sports gambling means it's never been easier to bet your whole paycheck that the Mets are going to lose 100 games this season. When a prediction market or a sports book starts to feel like a retirement strategy, we have a problem, and this is congruent with the rise of dopamine culture across all of society, where we've gone from playing sports, then to watching sports, and now to gambling on sports. In the kitchen, it's where we've gone from home cooking to leaving and getting fast food, to ordering Uber Eats, it's where media has gone from film and TV to streaming shows, and now with dopamine culture, it is watching reels. It's how shopping has gone from first high street shopping, then to Amazon and now to the TikTok shop. It's how communicating with people. It's gone from handwritten letters to sending emails to Snapchats. It's how we've gone from newspapers to breaking news to rage bait. As far as what we listen to for music, this rise of dopamine culture-it used to be vinyl records, and then Spotify playlists, and now it's trending sounds. Keith Weinhold 25:11 It's gone from finding love to casual dating to infinite swiping. How about the way we look at and share photos? It's gone from photo albums to camera rolls to Instagram stories, and how about the way we access information with this rise of dopamine culture? It's gone from libraries to Google to Chat GPT, and that brings us to money maxing. Okay, yes, here in our finance world, the rise of dopamine culture has led to this. Yes, that is apparently a word now. Money maxing-it's all one word with 2x's. It sounds like something invented by a 22-year-old who's got three credit cards, three hoodies, and one fork. Okay, but money maxing-that is one of the newest personal finance trends spreading across social media. Now, the maxing stuff in that whole suffix that first became popular through terms like looks maxing, which means trying to maximize your physical appearance, whether you're male or female, and now people are sleep maxing, health maxing, career maxing, and I guess it was just inevitable until they were money maxing. And what it really means is optimizing your financial life so that every dollar works harder for you. That could include using a high yield savings account, earning credit card points and rewards, automating your investments, negotiating bills, and eliminating wasteful spending-eh, in other words, it's just another internet reinvention of financial responsibility. I mean, your grandparents just called it being sensible. Keith Weinhold 26:58 Now, I do like the fact that young people are talking about money. I mean, as we've covered before, financial education is desperately needed. Schools will teach you about the parts of a biological cell, but surely not how to read a mortgage statement. So you can graduate knowing that mitochondria are the powerhouse of the cell, while believing that a tax refund is free money from the government. So you know, directionally, money maxing is good, but see, it usually only focuses on one side of the equation. That's the problem with money maxing. It only focuses on spending less. And here at GRE we take a different approach. The old financial advice is live below your means, and GRE's philosophy is grow your means. You should only live below your means earlier in your financial life when you sort of have to and you need to form capital for investments. But grow your means so that you can have the means to do things. I mean, that is the point of financial betterment. Keith Weinhold 28:09 Long term, financial betterment is certainly not sustainable by saving money by getting a haircut at home, only watching men's fast pitch softball at the Moose Lodge because it's free instead of going to a Major League Baseball game, saving $120 on air tickets by adding an extra layover on your trip itinerary, or a buy one get one free deal on Hillshire Farm Bacon. Now, of course, you shouldn't waste money if you're paying for six streaming services and you're only watching one. Well, cancel the others. If you carry a credit card balance at 24% surely extinguish that financial dumpster fire. But you cannot shrink your way to an extraordinary life. There is a floor beneath how little you can spend, there is no ceiling above how much value you can create for others. You can cancel your coffee, you can stop eating out, you can turn down the thermostat until your living room feels like a meat locker, but eventually there is nothing meaningful left to cut. That is the weakness in traditional money advice. It treats personal finance like a sinking ship, and it just hands you a bucket. Growing your means is building a bigger ship. The most powerful form of money maxing is not squeezing another 2% off your grocery bill. It is increasing your income. It is acquiring productive assets and creating systems that pay you repeatedly. I mean, saving 20 bucks is fine. Creating another income stream can continue for. Years. This is the difference between subtraction and multiplication. Most money-maxing advice really isn't different than that conventional advice. It's living in the world of subtraction. Cut this. Cancel that. Buy the generic cereal. Drive across town to save 12 cents per gallon. Hey, congratulations! You just spent 40 minutes of your finite life to save $2.80. Real wealth is built through multiplication. Multiply your income, multiply your skills, multiply your relationships, learn a new system, multiply the number of people you serve with rental property, and then multiply your money through productive assets. Now, this does not mean to spend recklessly. Growing means is not permission to inflate your lifestyle every single time your income rises, but it means directing more attention toward expansion than deprivation. Keith Weinhold 30:59 Ask yourself a better question. Instead of asking how can I save another $100 this month, ask how can I create another $1,000 of monthly income. That very question activates a completely different part of your brain. Now maybe you develop a valuable skill. Maybe you negotiate your compensation. Maybe you start a business. Maybe you acquire an income property. Maybe you turn knowledge, intellectual property, or an audience into a recurring revenue stream. You start looking for leverage rather than looking for coupons and leverage, that is the real engine of what money maxing ought to be. Leverage means accomplishing more with less of your personal effort, and there sure are a lot of forms you can leverage other people's time. You can leverage systems and technology. We're going to talk about a system later here. You can leverage media where one message reaches 1000s or millions of people, and in real estate, you can leverage other people's money. You can scale. A few weeks ago, here I discussed four different types of scale. Real estate investors can get them all at the same time. If you remember, they are financial leverage, like with the five ways. There's operational leverage, there's geographic leverage, and finally replication. You use a relatively small down payment to control a much larger asset while your tenant pays you rent, that income helps cover the property's expenses and mortgage, and over time, inflation tends to lift rents and property values. While your fixed rate debt becomes easier to repay with diminished dollars, I mean that is real money maxing right there. In fact, GRE's real estate pays five ways framework might be the ultimate money maxing system. One property can produce cash flow; it can appreciate. Your tenant can gradually amortize your loan for you. You get the tax benefits, and inflation can transfer wealth from the lender to you through your fixed rate debt, five simultaneous financial benefits attached to one asset. Oh, and we're going to take that and compare that with saving 50 cents on toothpaste. Now, both things technically do improve your finances, but they don't even belong in the same zip code. Keith Weinhold 33:41 Now, none of this means that every leveraged property is a good investment. In fact, leverage amplifies outcomes. A well-selected, properly financed property is going to accelerate your wealth creation. But a bad deal with thin reserves-hey, that can accelerate your introduction to an attorney. Money maxing still requires judgment. You want durable income, adequate liquidity, responsible underwriting, and you want to have enough reserves to withstand the inevitable surprise. Because every rental property eventually introduces you to something that is leaking, squeaking, or perhaps refusing to pay. The goal is not to optimize every dollar so aggressively that your financial life becomes fragile. And really, that is an important warning about all forms of maxing. Optimization can go too far. Someone might transfer money among five banks to chase these tiny promotional yields, and open 12 credit cards for bonus points, and then monitor every purchase with the intensity of airport security. Okay, I mean technically they're optimization. Their money, but they're also turning their life into like an unpaid accounting internship. Your money should create freedom, not become another demanding employer. Effective money maxing focuses on the big levers first. Get some big wins. Increase your earned income. Own those productive assets. Use good debt prudently. Reduce taxes legally. Protect yourself against catastrophic losses. Maintain liquidity, and then optimize the smaller expenses. Do not spend three hours clipping coupons while ignoring a poorly structured $400,000 mortgage. You do not congratulate yourself on saving $9 on lunch while leaving 50k idle in an account that earns almost nothing. So we don't obsess over credit card points while carrying a balance because paying 24% interest to earn 2% cash back is not money maxing. That is like arithmetic getting mugged in an alley. And there's also an important difference between looking rich and becoming wealthy. Social media rewards visible consumption on things like cars, watches, first-class seats, rooftop dinners, actual wealth-that's something that's often invisible. It is the rental property quietly producing income. It is the ownership stake compounding in the background. It is the tax strategy that's never going to appear in a photograph, and it is the growing gap between what you earn and what you need to live. Keith Weinhold 36:46 The person displaying the most wealth can have the least. The person saying very little might own the building. So yes, embrace money maxing. Know where your money goes. Eliminate the waste. Negotiate recurring expenses, automate your good decisions, and make your dollar purposeful. Each dollar, but don't stop with living below your means because that is only financial defense. Growing your means is financial offense. Saving money can make you more secure. Owning productive assets-that's what can make you free. The highest form of money maxing is not becoming the world's most efficient consumer. It is making the transition from consumer to owner. Own businesses, own equities, own real estate, own assets that produce value while you sleep, travel, or spend time with the people that matter to you. Because your time is limited, and yet your appetite for generic cereal is also limited. But your ability to create value, acquire assets, and grow your means. That is far less limited. Live below your means if you must, but don't stay there. Grow your means. That is true money maxing. And the number one reason that people don't acquire wealth. Do you know what it is? It's that it simply does not occur to them that they can. Keith Weinhold 38:24 That is what Brian Tracy said. That is so incredibly simple, and it's true. If you want a money max, you need to have a great system. Let me tell you about a system called the Seven Figure Solution. Now you've been listening to me weekly for almost 12 years here, which I'm immensely grateful for. You've been earning money, investing well, and here with the seven-figure solution, you're going to be able to finally see how it all goes together. It's about making sure that your real estate and other assets appropriately fund your retirement in a way that gives you protection against market downturns, a tax advantage pool of liquidity, the death benefit of a life insurance policy, and actually introduces you to a new form of leverage all at the same time, the liquidity is key because this is where a 401(k) or IRA limit you. Those vehicles have taxes and penalties if you want to use those funds early, and this does not. Keith Weinhold 39:34 But the seven-figure solution-it's not just for retirees. In fact, our own in-house investment coach here, Naresh uses something like this, and he's in his 30s. It also gives you a significant tailwind during your investing career. Integrate the seven-figure solution the GRE way, where we have a conscientiousness about leverage in cash flow, and in this case, part of it is how to prove. Leverage a life insurance policy. When it's time to tap that policy's cash value, you take what is a policy loan, not a withdrawal, because you're borrowing against your cash value, and therefore you're using the funds in more than one place. That's the leverage, and then the IRS does not tax loan proceeds, and this reminds me of a billionaire borrowing against the value of their stock rather than having to sell any of those assets. And yet, this can be done tax-free. It's similar to what you can do with the seven-figure solution, even for non-billionaires, it is buy, borrow, die. This leverages an indexed universal life policy, and there is the right way to do this and the wrong way to do it. Part of the seven-figure solution is that your cash value can have an upside ceiling and loss protection on the downside. That's really something that you only care about more as you're closer to retirement. And there are some mistakes to avoid here. You don't just want to set up the seven-figure solution off of a website, and it's based on products that you might have heard of from companies like Nationwide and mass mutual. I strongly encourage you to learn more, see how it all goes together, and learn how the seven-figure solution compares to other vehicles like a Roth IRA, 401k, and even a 721 and 1031 exchange. This is very much about you being able to picture your future, you've been building your real estate portfolio either from your investment coach or on your own. This is how the puzzle pieces finally are all going to go together. I am cordially inviting you to join us for a special live event, the Seven Figure Solution. It is co-hosted by our own GRE investment coach Naresh and Haven Bridges Jared, who you heard from on the show with me last week. By attending live from the comfort of your own home or from anywhere, you can have your questions answered in real time. It is this Thursday, the 27th, at 8 p.m. Eastern, 5 p.m. Pacific. Keith Weinhold 42:23 Most people spend decades building wealth, and then they lose far too much of it because the retirement pieces were never designed to work with each other. So you're going to see how real estate, taxes, insurance, and retirement income can fit into one coordinated strategy, helping you grow and protect your wealth, access capital without immediately selling your assets, and potentially avoid losing hundreds of thousands of dollars to taxes unnecessarily. So it's not just another collection of disconnected financial tips. Really, it's your opportunity to finally see the entire retirement picture and understand what might be missing from yours. It's complimentary to attend. The longer you wait, the fewer options you could have. Decisions made today can affect your wealth for decades. Don't wait until retirement day to discover that your plan had expensive holes in it. There are some moving pieces here, so it's especially helpful that you attend this one live, and that way you can have any questions answered in real time, so that you really understand. And you might have been one of thousands of listeners that have attended our property webinars before, and they are important to building your portfolio. But this one could very well be more important in seeing your big picture, seeing your retirement, and seeing that your heirs aren't left with a giant tax bill too. You can reserve your seat now for the seven-figure solution at grewebinars.com again. That's grewebinars.com. Until next week, I'm your host Keith Weinhold. Don't quit your daydream. Speaker 2 44:14 Nothing on this show should be considered specific, personal, or professional advice. Please consult an appropriate tax, legal, real estate, financial, or business professional for individualized advice. Opinions of guests are their own. Information is not guaranteed. All investment strategies have the potential for profit or loss. The host is operating on behalf of Get Rich Education LLC exclusively. Keith Weinhold 44:42 The preceding program was brought to you by your home for wealth building. getricheducation.com.
What a fun new friend of the podcast, Lauren Jones tells us all about Athos Commerce and how they are changing the way we shop online! Author and industry pro Chris Parsons joins me in finding out more about data feeds, merchandising and how the Athos Commerce AI platform converts! Always Off Brand is always a Laugh & Learn! eTail episodes are brought to you by TALKOOT! Go to https://talkoot.com/ to find out how you can scale your content, copy, story telling. Faster Product Content Operations for the AI Era! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email GUEST Lauren Jones LinkedIn: https://www.linkedin.com/in/lauren-jones-944709159/ Atmos Commerce: https://athoscommerce.com/ Guest: Chris Parsons LinkedIn: https://www.linkedin.com/in/chrisaparsons/ Retail Rewired: https://retailrewired.ca/ Huge Shout Out to everyone at eTail for the great support and giving us the place to record at their great events. QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin: https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley lives in North Carolina. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music "Office Party" available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 "Always Off Brand" is part of the Quickfire Podcast Network and produced by Quickfire LLC.