Podcast appearances and mentions of erika shumate

Our first WBMB guest who has a college degree in scent, Erika Shumate acknowledges that she was probably destined to become a perfumer. As a child she was always fascinated by and sensitive to smells and science, reminiscing that “I was the kid in 7th and 8th grade to go to the state science fair and try to get the blue ribbon. I was always doing experiments in my basement.” Loving how perfumery combines science and art, she started her fragrance brand to embrace both. She combined these passions with her business acumen, first putting in a few years working for a startup to learn about growing a business, watching the company go from 10 employees to 50 and seeing all the related challenges. How she used that experience to start Pinrose is a delightful and helpful story for any business, whether it's starting, growing or humming along. Listen to the full episode.#wherebrainsmeetbeauty@wherebrainsmeetbeautypodcastwherebrainsmeetbeauty.com  

Our first WBMB guest who has a college degree in scent, Erika Shumate acknowledges that she was probably destined to become a perfumer. As a child she was always fascinated by and sensitive to smells and science, reminiscing that “I was the kid in 7th and 8th grade to go to the state science fair and try to get the blue ribbon. I was always doing experiments in my basement.” Loving how perfumery combines science and art, she started her fragrance brand to embrace both. She combined these passions with her business acumen, first putting in a few years working for a startup to learn about growing a business, watching the company go from 10 employees to 50 and seeing all the related challenges. How she used that experience to start Pinrose is a delightful and helpful story for any business, whether it’s starting, growing or humming along. Listen to the full episode. #wherebrainsmeetbeauty @wherebrainsmeetbeautypodcast wherebrainsmeetbeauty.com  

This week's episode features a chat with the extraordinary Erika Shumate of perfume brand, Pinrose. We talk all about her love of fragrance, the science of scent, how Pinrose is different to other fragrance brands on the market, fractal geometry and even The Black Keys. It's a fascinating chat if we do say so ourselves (and we often do). There's also a solo Highlight of the Week from Lindsey so please prepare your vocal chords to sing along...—————————————————————————————————-Support Full Coverage on Patreon!https://www.patreon.com/fullcoveragepodcastLight Coverage - $2 per month gets you entry into our regular, Patreon only giveawaysMedium Coverage - $5 per month gets you an extra, exclusive, Patreon-only episode of Full Coverage every month as well as entry into the giveaways.Full Coverage - $12 per month gets you the extra episode, entry into the giveaways AND a Full Coverage mug, shipped out to wherever you are in the world.Or you can buy your very own Full Coverage mugs and more here:https://www.redbubble.com/people/fullcoveragepod?ref=account-nav-dropdown&asc=uGet 15% off at Elemis.com with promo code at checkout - FULLCOVERAGE—————————————————————————————————-Find out more about Pinrose at https://pinrose.com/Highlight of the WeekClinique Moisture Surge MaskTom Ford Eye QuadsGlossier Play Glitter Gelée Bijoux BijouxLindsey’s UK Book Tour DatesBristol June 13th - LAST DATE REMAINING!https://www.waterstones.com/events/search/author/285887—————————————————————————————————-Full Coverage is a podcast for beauty addicts, by beauty addicts. Join professional makeup artist, Harriet Hadfield and unprofessional beauty junkie, Lindsey Kelk as they discuss everything happening in the world of makeup, skincare, haircare and beyond.Harriet Hadfield is a professional make-up artist and can be found on her blog and YouTube channel, HarryMakesItUp.com.http://www.instagram.com/harrymakesitup/Lindsey Kelk is an internationally bestselling author, lipstick lover and pro-wrestling obsessive who can be found all over social media @lindseykelk and at lindseykelk.com/http://www.instagram.com/lindseykelk/—————————————————————————–Join the Full Coverage conversation!Full Coverage Beauty Banter Facebook Group –http://www.facebook.com/groups/140899483207977/http://www.facebook.com/FullCoveragePodcasthttp://www.instagram.com/FullCoveragePod See acast.com/privacy for privacy and opt-out information.

In this episode of Gamechangers, Savannah talks to Erika Shumate, co-founder and CEO of Pinrose, the omnichannel beauty brand that is popping up everywhere. Erika talks about the importance of researching your market and making sure you know your industry inside and out, how she and her team have raised nearly 5 million dollars in funding while continuing to stay 100% female-owned, and how they've grown their Sephora wholesale account from 20 to almost 400 stores. There's a lot to learn here, enjoy! Follow along for more insider info, community resources, tips & tricks and work/life inspiration: Join our Facebook Group: “The Gamechangers Mastermind” Follow along on Instagram: @savannahhayesstudio Check out the Shownotes: savannahhayes.com/gamechangers

Pinrose co-founder Erika Shumate explains how science can help you find a fragrance and drops mad knowledge about synesthesia, perfumers, and marketing to millennials (she has an MBA from Stanford, NBD). Before that: beauty pop-ups and the Glossier You fragrance; an injectable filler that lasts five years and can help with acne scars; and how beauty editors actually test products. See acast.com/privacy for privacy and opt-out information.