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TJ Ansley, Director of Digital Media for the Columbus Blue Jackets, joins Rob Cressy to talk about how the Blue Jackets think about fan engagement. Being in a non-traditional hockey market, how do they build their fan base? How can they showcase the in arena experience digitally? When fans eventually return to stadiums and arenas, what can be done to elevate their experience? To see how your restaurant, establishment, or venue can benefit from FanFood's platform please go to: https://www.fanfoodapp.com/request-demo - In each episode of The Playbook presented by FanFood, Rob Cressy discusses how leaders are modernizing today's customer experience through technology, in sports, entertainment, and hospitality. One way you can help support the show is by subscribing to The GameDay Playbook and letting your friends and colleagues who are in the sports and technology space know about it. Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best show possible. You can connect with us on social media and let us know what you think: FanFood - LinkedIn: /fanfood/ - Twitter: @FanFoodOnDemand - Instagram: @FanFoodApp - Website: www.fanfoodapp.com - You can also download the FanFood app in the iTunes store and on Google Play. Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Website: www.baconsports.com TJ Ansley - LinkedIn: /tjansley/ - Twitter: @tjansley - Website: https://www.nhl.com/bluejackets
Listen to episode 172 of the Digital and Social Media Sports podcast, in which Neil chatted shares a list of top 10 industry learning / career / networking tips, and then hear a replay of an interview with TJ Ansley, then Director of Digital Media with the Portland Trail Blazers and now Director of Digital … Continue reading Episode 172: Industry + Career Tips and Revisiting a Great NBA Social Chat with TJ Ansley (POR)
I had the chance to sit down with the Director of Digital Media for the Columbus Blue Jackets, TJ Ansley, and talk about the changes in sports media today as well as what it takes to remain relevant as a sports team.
Listen to episode 77 of the Digital and Social Media Sports Podcast, a Best Of edition. This episode features excerpts from conversations with Jason Brower of the West Michigan Whitecaps (full episode), TJ Ansley of the Portland Trailblazers (full episode), Brian Poliakoff of Twitter (full episode), Jimmy Sanderson of Arizona State University (full episode), Ross … Continue reading Episode 77: Best of the Podcast – MiLB, Twitter, Trailblazers, Digital Transformation, & More
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
In this episode I catch up with TJ Ansley, Director of Digital Media at Portland Trail Blazers. Full show notes
Listen to episode 44 of the Digital and Social Media Sports podcast, with TJ Ansley, Director of Digital Media for the Portland Trailblazers. 60 minute duration. Show format contains separate parts. Subscribe to the podcast via iTunes Posted by Neil Horowitz Follow me on Twitter @njh287 Connect on LinkedIn
The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast
As more social platforms emerge, it takes an entire staff at an NBA franchise to adapt and create content continually for a department that wasn’t around 10 years ago. TJ Ansley talks about his tenure with the Portland Trailblazers as they expand into new markets online, as well as his experiences with the Columbus Crew MLS in order to build fan loyalty to the overall product and above all else, create an affinity for that product which translates into revenue. Ansley discusses the NBA’s movement into China, as well as some of the ways that the Trailblazers help create new avenues of interest in their brand with the local fanbase. Twitter: @TJAnsley