Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean lo…
Sean Callanan aka @seancallanan
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The Sports Geek podcast is a fantastic resource for anyone interested in the business side of the sports industry. Host Sean Callanan interviews top industry professionals, providing incredibly interesting and insightful perspectives on sports marketing, sports business, and digital marketing. The range of guests and topics covered is diverse, making it a valuable listen for anyone involved in sports sales, marketing, teams, or other related fields. One standout episode is the interview with Mike Leon, who offers informative insights into the industry. Additionally, Sean's passion for the subject matter shines through in every episode.
One of the best aspects of The Sports Geek podcast is its wide array of guests and topics. Sean has spoken to everyone who is anyone in sports digital marketing, which provides a comprehensive view of the industry. The podcast covers various sectors within sports business, including marketing, sponsorship, strategy, venue/team technology, and operations. This breadth allows listeners to gain knowledge on different areas and apply it to real-life situations. Whether you are a student or a professional working in the field, this podcast offers valuable insights that can be easily translated into practical applications.
While it's difficult to find any significant drawbacks to The Sports Geek podcast, some may argue that it focuses too heavily on digital marketing and may not delve deep enough into other aspects of sports business. However, considering that digital marketing plays a crucial role in today's sports landscape, this emphasis seems warranted and necessary.
In conclusion, The Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing podcast is an excellent resource for anyone interested in understanding the business side of sports. With informative interviews from industry leaders all over the world and a passionate host in Sean Callanan, this podcast provides great insight into various sectors within sports business. Whether you are looking to learn about digital marketing strategies or gain knowledge about other areas such as sponsorship or operations management, this podcast is a must-listen for anyone working within or interested in the sports industry.
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover how Ryan Reynolds and Hugh Jackman acquired the Australian SailGP team, learn about Edmonton Oilers' record-breaking Stanley Cup gate receipts, explore the NHL's innovative optical tracking technology, and understand Meta's new AI-powered ad tools - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Drew Bentley. They discussed applying data analytics across ticketing and sponsorship. Show notes - https://sportsgeekhq.com/driving-ticketing-sponsorship-with-data-drew-bentley
Join Josh Barney, CEO of SEAT, as he shares what to expect at SEAT 2025 in Nashville. From planning and content themes to must-see sessions and travel tips. A must-attend for sports industry pros looking to build connections, solve challenges, and stay ahead of trends in sports and entertainment. Show notes - https://sportsgeekhq.com/josh-barney-seat-2025/
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore Netflix's new F1 Academy docuseries promoting women in motorsport, ESPN's prediction of the first $100M NBA player by 2032, and LinkedIn's pivot to revenue sharing with creators through BrandLink. Plus, Opera's revolutionary AI browser Neon promises to transform internet usage - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the high-stakes stadium negotiations in Kansas City, how NIL deals are changing NBA draft dynamics, Real Madrid's record $7.1 billion valuation, and Meta's AI assistant reaching one billion users - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Reuben Williams. They discussed the importance of building connections and networking within the sports industry. Show notes - https://sportsgeekhq.com/why-relationships-matter-in-sport-reuben-williams
In this episode, Danielle Bleazby, Director of Venues at Melbourne Park, shares her extensive experience in venue management and reveals strategies for creating exceptional fan experiences while balancing diverse stakeholder needs. Venue managers, event producers, and sports executives will find valuable insights on modern facility operations and fan engagement. Show notes - https://sportsgeekhq.com/danielle-bleazby-melbourne-park/
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover Disney+ securing Women's Champions League rights for 5 years, YouTube's new monetization for Shorts creators, Google's NotebookLM AI productivity app gaining traction, and Anthropic's groundbreaking Claude 4 AI models - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Al Guido. They discussed stadium and tech for an ultimate fan experience. Show notes - https://sportsgeekhq.com/the-ultimate-fan-experience-al-guido
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the NFL's unanimous approval for Olympic flag football, ARN's strategic podcast partnership with Global, and Google's revolutionary AI-powered smart glasses. Plus insights on changing brand strategies and the shifting tech talent landscape, all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
Mitchell Dale shares GWS Giants' journey in expanding their fanbase through digital innovation and strategic growth. Essential listening for sports executives and marketers interested in audience engagement and market expansion strategies in competitive environments. Show notes - https://sportsgeekhq.com/mitchell-dale-gws-giants/
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover NBC's interactive NBA coverage, MLB's personalized highlights via Google Cloud, and breakthroughs in self-coding AI. Plus Microsoft's AI competition and using AI for sports app design - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Aaron LeValley. They discussed the Importance of customer's data privacy. Show notes - https://sportsgeekhq.com/why-customers-data-privacy-matters-aaron-levalley
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover how digital innovation is transforming sports with the NFL's AI-enhanced 2025 schedule, YouTube's exclusive NFL streaming deal in Brazil, and Reddit co-founder Alexis Ohanian's groundbreaking £20 million investment in Chelsea Women's team, making them the most valuable women's team globally - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
LPGA's first-ever VP of Marketing, Krista Olson, breaks down her strategic playbook for digital transformation. Drawing from her experience with the San Francisco 49ers, Washington Wizards, and RedPeg Marketing, Krista provides expert insights on evolving sports marketing for the digital age. A great listen for sports executives, marketing professionals, and digital strategy leaders. Show notes - https://sportsgeekhq.com/krista-olson-lpga/
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Dive into Michael Jordan's antitrust lawsuit against NASCAR, YouTube's new tools for creator-brand partnerships, and the groundbreaking World Humanoid Robot Games launching in Beijing - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore Disney's strategic expansion into Abu Dhabi, Next Level Racing's groundbreaking haptic gaming innovation, Real Madrid topping soccer valuations at $6.53 billion, and Figma's new AI-powered design-to-code technology - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Jessica Smith. They discussed purpose-driven revenue model that works. Show notes - https://sportsgeekhq.com/revenue-with-purpose-jessica-smith/
A deep dive into content automation and AI in sports, featuring a unique episode format where AI-generated voices ask the tough questions about balancing technology with authentic storytelling. Sean Callanan shares practical insights from Sports Geek's experience with AI tools, including the Rapid Rundown workflow, and provides actionable advice for sports organizations looking to embrace automation responsibly. Whether you're a digital team leader or a content creator, this episode explores how to leverage AI effectively while maintaining your brand's voice and human touch. Show notes - https://sportsgeekhq.com/content-automation-and-ai-in-sports
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore how the NBA's $76B broadcasting deal transforms basketball consumption, IBM commits $150B to American technology, TikTok creators generate $10M daily in revenue, and Meta launches its first AI app featuring Llama 4 - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore how athletes like Naomi Osaka are becoming media platforms, Caitlin Clark's impact on WNBA ticket prices, TikTok's rise as the #2 livestreaming platform, and NBA 2K's new pay-to-enter gaming contests - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Dan Marrazza. They discussed digital stats and why exposure rate is so important. Show notes - https://sportsgeekhq.com/digital-stats-that-matter-dan-marrazza
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: This week's rundown explores NCAA's landmark gambling data partnership with Genius Sports, how TikTok creators are transforming sports storytelling, breakthrough 3D technology recreating live sports moments, Microsoft's workplace AI agents, and Cam Ward's journey from transfer portal to $43M NFL contract - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Dive into Comcast's sports-centric business strategy, Green Bay Packers' innovative $100M venture capital initiative, and the NFL's surprising fashion editor hire to humanize athletes. Plus, learn how Green Bay residents are cashing in on NFL Draft parking and Nike's push to break the four-minute female mile - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Martin Anayi. They discussed attracting and engaging new fans across multiple markets. Show notes - https://sportsgeekhq.com/attracting-new-fans-across-multiple-markets-martin-anayi
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the Oklahoma City Thunder's analytics-driven dominance with their historic 68-14 record, learn how the Warriors transformed into the NBA's most valuable franchise at $9.14 billion, and discover MSG Sports' strategic business spin-off - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover how the PGA Tour is implementing rangefinders to speed up golf tournaments, OpenAI's potential move into social media platforms, and Anthropic Claude's new Research mode with Google Workspace integration - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Scott O'Neil. They discussed Scott's book “Be where your feet are”, and the importance of Leadership Constitution. Show notes - https://sportsgeekhq.com/a-must-have-in-your-leadership-toolbox-scott-oneil
Explore Red Bull Racing's content strategy with Steve Garland as he shares strategies across Red Bull Racing and Visa Cash App Racing Bulls. A great listen for digital marketers, sports industry professionals, and F1 enthusiasts looking to understand modern sports media strategy. Show notes - https://sportsgeekhq.com/steve-garland-red-bull-racing/
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover the NFL's groundbreaking position-specific helmet technology, Augusta National's $42 million luxury hospitality expansion, and Reddit's new Google Gemini-powered AI search tool - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore how major media companies will spend $30.5B on sports rights in 2025, NFL's Hawk-Eye revolution replacing chain gangs, Catapult's groundbreaking Vector 8 monitoring system, and Google's Firebase Studio for app development - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Glenn Critchley. They discussed The power of fan engagement and its impact on commercial success. Show notes - https://sportsgeekhq.com/fan-engagement-drives-revenue-glenn-critchley
Nick Haslam, Executive Tournament Director of LIV Golf Adelaide, shares insights from the first few years of LIV Golf in Adelaide. In this episode, we discuss the future of sports event management and marketing in a rapidly evolving landscape. This is a great listen for sports marketers, event organisers, and industry professionals in sports entertainment. Show notes - https://sportsgeekhq.com/nick-haslam-liv-golf-adelaide/
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the impact of Trump's tariffs on sportswear giants, the historic North London Derby heading to Hong Kong, UFC's groundbreaking deal with Meta, and OpenAI's first cybersecurity investment - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
UFC's Meta Partnership, NFL's 18-Game Season Plans & OpenAI's New Learning Platform - Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. It is available on a separate podcast feed at https://sportsgeekhq.com/rapidrundown. In this episode: Explore UFC's groundbreaking technology partnership with Meta, NFL owners quietly discussing an 18-game season, OpenAI's free AI education platform, and a new 'Twitch for Sports' startup raising $22M - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
In this Sports Geek Throwback episode, Sean Callanan interviews Nilay Shah. They discussed leveraging social media for sports career growth. Show notes - https://sportsgeekhq.com/how-to-get-a-job-in-sports-social-media-nilay-shah
Discover Jim Caruso's innovative journey merging tech and sports that now sees him as Chief Innovation Officer at Elevate. A great listen for entrepreneurs and intrepreneurs who want to drive and build innovative projects. Show notes - https://sportsgeekhq.com/jim-caruso-elevate/
NBA Euro plans, Jack Nicklaus NIL win and UK's first indoor cricket stadium - Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. It is available on a separate podcast feed at https://sportsgeekhq.com/rapidrundown
In this Sports Geek Throwback episode, Sean Callanan interviews Anthony Macri from Alpine F1. They discussed aligning the interests of the league and teams for long-term success. Show notes - http://sportsgeekhq.com/aligning-league-teams-interests-for-success-anthony-macri
Sarah Dale from Binance discusses strategic brand partnerships in crypto and sport with Cristiano Ronaldo and Alpine F1 in the lead up to the Australian Grand Prix. A great listen for sponsorship professionals and those looking for ways to engage new fans. Show notes - https://sportsgeekhq.com/sarah-dale-binance
In this Sports Geek Throwback episode, Sean Callanan interviews Steve Mitchell. They discussed sports commercial business across Rugby League and Rugby Union. Show notes - https://sportsgeekhq.com/sports-business-in-rugby-league-rugby-union-steve-mitchell
Bobbie Walker from San Diego State University shares strategies for successful ticket sales and insights into future sports technology trends. A must-listen for anyone in ticketing, tech, and those at the college sports space. Show notes - https://sportsgeekhq.com/bobbie-walkersan-diego-state-university
In this Sports Geek Throwback episode, Sean Callanan interviews Mark Preston. They discussed sustainability as a key pillar and selling point for Formula E. Show notes - https://sportsgeekhq.com/how-sustainability-is-key-for-formula-e-mark-preston
Drawing from his unique experience spanning both traditional sports media and new media landscapes, Andrew Yaffe delivers comprehensive insights into how content strategies have evolved at the NBA and how these lessons are being applied to drive engagement and growth at Dude Perfect. Show notes - https://sportsgeekhq.com/andrew-yaffe-dude-perfect/
In this Sports Geek Throwback episode, Sean Callanan interviews Loretta Johns. They discussed marketing to a broad Audience. Show notes - https://sportsgeekhq.com/marketing-to-a-broad-audience-loretta-johns
Discover how the Pittsburgh Pirates balance tradition with innovation through social media, featuring insights on content strategy, team management and digital storytelling with Zach Galia. A great listen for sports digital and teams looking to modernise their digital approach. Show notes - https://sportsgeekhq.com/zach-galia-pittsburgh-pirates/
In this Sports Geek Throwback episode, Sean Callanan interviews Spencer Horner. They discussed how segmentation and targeting audiences has been the key to converting fans. Show notes - http://sportsgeekhq.com/segmentation-in-converting-fans-building-trust-spencer-horner
Sean Callanan shares his experience at the NBA All-Star Tech Summit. The episode highlights technological advancements in broadcast, AI and the future of sports tech. Perfect for sports business professionals and tech enthusiasts interested in the NBA's innovation initiatives. Show notes - https://sportsgeekhq.com/inside-nba-all-star-tech-summit/
In this podcast, Sean takes you behind the scenes at the Super Bowl with his @NFLAUNZ digital producer Dylan Parkes on how they navigated the chaos of Super Bowl for some big digital wins. A must listen for social media talent who sweat the small stuff. Show notes - https://sportsgeekhq.com/super-bowl-lix-recap-melbourne-nfl-game-and-mailata-mania
In this Sports Geek Throwback episode, Sean Callanan interviews Vince Crivelli. They discussed reaching out to participants during a re-brand. Show notes - http://sportsgeekhq.com/reaching-out-to-participants-during-a-re-brand-vince-crivelli
Embark on an enlightening journey as Tom Braun reveals the intricate details of LA Galaxy's business operations, sharing valuable insights into their comprehensive fan engagement strategies and their dedication to meaningful community support initiatives. Show notes - https://sportsgeekhq.com/tom-braun-la-galaxy/
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