Simplify Your Small Business Podcast

Do you know how to get the best results when you do a media interview? Discover some simple tips to have the most successful results possible in this episode! For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

You have many forms of content you use to present your business brand, products and services to the public. But what are you really getting out of this content? Find out more with David Wolf and Melanie Rembrandt in this episode! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

You had a horrible interview and said all of the wrong things. What do you do? Learn some simple tips on how to deal with this situation in this episode. For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If your business is all about speed and getting one marketing piece out there after another, that’s great. But you may be missing some key secrets to success! In this episode, David Wolf and Melanie Rembrandt talk about getting the most out of your marketing processes possible! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

As an entrepreneur, you probably spend most of your time working on your business. With this in mind, have you lost control of your live? Do you spend most of your “free time” and weekends at your computer? If so, it’s time to regroup! Here are a few quick tips from Melanie Rembrandt and David Wolf to get your life back! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you know what to do if something negative about your small business goes viral and media members and customers start calling you? Find out in this episode with experts David Wolf and Melanie Rembrandt! For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

To build relationships with customers, boost sales and grow your business, there is one major thing that you need to take care of at the very beginning of every relationship - expectations. In this episode, David Wolf and Melanie Rembrandt dive into some quick tips on how you can exceed customer expectations and see greater success. For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com, The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you write your own content or have someone on your team writing all of your copy for you, there are some simple issues to be aware of that can mean the difference between sales success and total failure! Check out these valuable tips from Melanie Rembrandt and David Wolf. For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

You’ve heard all the buzz that you need a newsletter, so you set one up. Now what do you do to get the most out of it? Listen to hear Melanie and David’s tips to get the best results from your new newsletter possible. For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

What can you learn about marketing from traditional industries, like HVACR, to skyrocket your sales? Find out more in this episode as David Wolf and Melanie Rembrandt share their insights. For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode, we interview guest Ruth King. Known as “The Profitability Master,” Ruth is a serial entrepreneur having owned 8 businesses in the past 37+ years. Through Business Ventures, she coaches, trains, and helps contractors and others achieve the business growth and goals they want to achieve, https://ruthkinghvac.com. For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, David Wolf and Melanie Rembrandt discuss the importance of good copywriting for your small business and tips to get the best results. For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

How can you make LinkedIn work for your business? In this episode, David Wolf and Melanie Rembrandt talk to marketing expert, Bryan Durkin to get his tips on how to get more clients and grow your business fast with LinkedIn. For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you are ready to purchase a popular a popular service for accounting, sales, CRM, marketing, PR, or something else, it’s important to think twice before hitting that “Buy” button. Why? In this episode, experts Melanie Rembrandt and David Wolf reveal how many of the “easy” solutions can end up being your biggest nightmare! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Are you overwhelmed with all of the social media platforms, apps, software, done-for-you services, and more out there? How do you know what really works and what doesn’t? Well, on this episode, you’ll discover the one, simple secret (it’s fast and inexpensive) that will get you massive communications success! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Don’t think you have any interesting news to share with customers, advertisers, the media and more? Every business has interesting and unique information to share! Discover how to find your newsworthy ideas to set your business apart and skyrocket sales with these inside tips from experts David Wolf and Melanie Rembrandt. For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Most entrepreneurs have a lot going on and are working on many different projects all at once. We have big dreams and want big results. This inevitably creates frustration, so check out these helpful tips to move on to more positive times! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, professional interior designer, Pamela Durkin, founder of Pamela Durkin Designs, https://pamela-durkin.com/, shares her tips on small business success. Listen as she shares secrets from her latest book, “Elevate! How to Take Your Business from the Ground Floor to the Penthouse.” For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

How can you be more successful in current times? Find out some valuable insights in this episode as David Wolf and Melanie Rembrandt speak to the award-winning speaker, television personality and business mentor, Lee Milteer. All listeners get a free gift offer from Lee as well, www.fivetypesofenergy.com ! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Most small business owners know that their websites need to show up in the search engines, so they do some kind of search engine optimization or SEO to improve their rankings. But, if you are new to this, it can be easy to get ripped off. To get the best results, check out these tips! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you fix a big marketing problem as a small business owner? On this special episode, we interview Justin Miller. Justin is a small business sales and marketing automation specialist, Infusionsoft certified partner and the president of Profit 911 Business Consulting. Listen to hear some quick tips to help your business boost sales! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com and Audivita Studios at www.audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

While public relations can give your small business a boost in awareness and credibility that can catapult sales, there is also a challenging side. You may have to deal with unanswered phone calls, broken promises and many other, stressful things out of your control. Listen to these insights from Melanie Rembrandt and David Wolf to make your PR experience more positive and get better results! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com, The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

You know you need a blog, but it is a real pain. Well, it doesn’t need to be! Listen to these quick tips from David Wolf and Melanie Rembrandt to make blogging easier and gain a competitive edge! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com, The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

You may not know this, but there are three, secret tactics you can use right now to boost sales for your business. And the best part is, they’re free! Find out more from David Wolf and Melanie Rembrandt on this episode! For additional tips to help your small business grow, visit Rembrandt Communications® at https://www.rembrandtwrites.com, The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

 “I look fat, old and tired!” “Ugh. I can’t believe that’s me.” Sound familiar and don’t like the way you look on camera? Check out these tips from media experts Melanie Rembrandt and David Wolf in this episode. For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

OMG. Your big media interview is moments away, and you’re a nervous wreck! Listen to this episode and experts Melanie Rembrandt David Wolf will give you some great tips to get over your fears and have fantastic results! For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you have a boring business and don’t think the press will show any interest in you whatsoever? Think again! Check out this episode to learn how to find “secret” and exciting stories within your business that media members, and potential customers, will want to hear about right away! For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you know how to get the best results when you do a media interview? Discover some simple tips to have the most successful results possible in this episode! For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you know what to do if something negative about your small business goes viral and media members and customers start calling you? Find out in this episode with experts David Wolf and Melanie Rembrandt! For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://audivita.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

After you send out your press release and share your news, what happens? The follow-up part of public relations is essential. Learn more in this episode with experts David Wolf and Melanie Rembrandt. For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

As a business owner, you know you need public relations, or PR, but you may not know what it is. To find out more, check out these tips from experts Melanie Rembrandt and David Wolf. For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Media members want to share something newsworthy and unique with their audience. Do you know what to say when reporters contact you? Find out in this episode! For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode, we interview guest Ruth King. Known as “The Profitability Master,” Ruth is a serial entrepreneur having owned 8 businesses in the past 37+ years. Through Business Ventures, she coaches, trains, and helps contractors and others achieve the business growth and goals they want to achieve, https://ruthkinghvac.com. For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you don’t have a lot of money for marketing this holiday season, don’t despair. Public relations to the rescue! By getting some publicity and media coverage, you can gain positive awareness that will only cost you time and effort. Check out these valuable tips from Melanie and David in this episode! For additional tips to help your small business grow, visit The Small Business PR Academy at https://www.smallbusinesspracademy.com and Audivita Studios at http://podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

As a small business owner, you wear many hats and spend your day resolving problems, dealing with last minute issues, talking to customers, doing your own marketing, and more. Sometimes, you finally end your day and realize you didn’t really accomplish anything. In this episode, experts David Wolf and Melanie Rembrandt provide their tips on how you can finally start reaching your goals and get things done! For additional tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com, The Small Business PR Academy at www.smallbusinesspracademy.com, and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you want to drastically improve your content without spending a fortune, there are some simple actions you can take to improve results. To enjoy better results from all of your marketing content, check out these tips from experts Melanie Rembrandt and David Wolf. For additional tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com, The Small Business PR Academy at www.smallbusinesspracademy.com, and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

You’ve heard about public relations or PR to get media interviews and boost publicity to your targeted audience, but are you using public relations on an internal basis to help your business grow? Check out these insights from experts Melanie Rembrandt and David Wolf you may be overlooking! For additional tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com, The Small Business PR Academy at www.smallbusinesspracademy.com, and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

You have a new business and need to increase sales fast. However, you don’t have any extra money to spend on  marketing. What do you do? In this episode, experts David Wolf and Melanie Rembrandt provide ways to boost sales for your business without spending a cent. For additional tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com, The Small Business PR Academy at www.smallbusinesspracademy.com, and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

We all know that when you are doing an interview over the phone or Internet, you need to have a clear connection free of  background noise and distractions, but what are  some things you can do to make your audio sound the best that it can in  your situation? Find out in this episode from experts David Wolf and Melanie Rembrandt. For additional tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com,The Small Business PR Academy at www.smallbusinesspracademy.com, and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If a reporter calls you right now, are you ready to give a good interview? In this episode, David Wolf and Melanie Rembrandt provide 3 quick tips to sound your best. For additional tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com, The Small Business PR Academy at www.smallbusinesspracademy.com, and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

You may be sitting by the pool in the summer sun listening to this, but now is the perfect time to prepare for the holidays. Whether you like it or not, they’ll be here before you know it, and preparation time for your marketing and promotional activities will run out fast.  Listen to this episode for tips from experts David Wolf and Melanie Rembrandt to start planning now. For additional tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com, The Small Business PR Academy at www.smallbusinesspracademy.com, and Podcast & Radio at www.podcastandradio.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you use content marketing for your small business? Do you know what it is? Listen to Melanie Rembrandt and David Wolf provide quick tips on how to get the most out of all of your content to help boost sales while saving time and money. For additional information and tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If new technology makes you nervous, you’ll love this episode! In this podcast, Melanie Rembrandt and David Wolf provide some insights to help you use google search optimization to your advantage and calm your nerves moving forward! For additional information and tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

When was the last time you actually thought about what you do on social media? Check out this episode where David Wolf and Melanie Rembrandt discuss a few things to avoid doing on social media so you don’t hurt your small business reputation or future career possibilities. For additional information and tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you hate getting out of bed in the morning or lack energy about your business, you’ll want to hear this episode. David Wolf and Melanie Rembrandt provide simple tips to help you love what you do again and enjoy your work!  For additional information and tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com and Podcast & Radio at www.podcastandradio.com.  Learn more about your ad choices. Visit megaphone.fm/adchoices

If you are a new entrepreneur, the first thing you probably think of when you hear "PR" is to send out a press release. But, “PR” does not just stand for “press release.” It stands for “public relations” and a complete set of actions, plans and goals to boost media coverage and positive awareness for your small business.   Listen to this episode of “Simplify Your Small Business” with David Wolf and Melanie Rembrandt to learn more and how PR can help your organization thrive.  For additional information and tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com and Podcast & Radio at www.podcastandradio.com.  Learn more about your ad choices. Visit megaphone.fm/adchoices

While you may love all of the features your products and services offer to customers, do they? In this in this episode of “Simplify Your Small Business” with David Wolf and Melanie Rembrandt, discover the difference between benefits and features and how to use this information to increase sales fast! For additional information and tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

If you aren’t using case studies to help your small business grow, you are missing out on a huge opportunity. They are cost-effective tools you can use in many different ways to build credibility, bring in new customers, garner media attention, and more. Find out what they are, how to create them and more in this episode of “Simplify Your Small Business” with David Wolf and Melanie Rembrandt.  For additional information and tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

When you write a quote from one of your executives to insert into a press release or marketing piece, what does it say about your business? Listen to this episode and find out what you definitely shouldn’t say, who should give the quote, what to include, and more! For additional information and tips to help your small business grow, visit Rembrandt Communications at www.rembrandtwrites.com and Podcast & Radio at www.podcastandradio.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Whether it’s content strategy, public relations, marketing, or laundry, it’s time to stop being overwhelmed!   I don’t know about you, but since September started, things have really picked up with work. My “To Do” list is flowing onto several pages of new-business activities, content-strategy plans, SEO blogs, public relations, and more. And this doesn’t even include all of the “outside-of-work” things that need to get finished (laundry, cooking, grocery shopping, working out, etc.). Everyone is back to school and ready to work. If you are feeling a bit overwhelmed right now, I have a few tips to share that always help me… so here are… 3 Simple Ways to Get Things Done and Reduce Stress Instead of running around and going from one activity to the next, stop for a moment. Take a breath and focus. What needs to be accomplished right away? What needs to be finished by tomorrow, week’s end, and month end? If you just take some time to look at your true priorities, you’ll know which deadlines are looming and what REALLY needs to be accomplished right away. Once you take a moment to figure out your priorities, write down your action plan. And it doesn’t need to be a formatted document or take a long time. Just review your priorities and figure out how you are going to take care of each one in the time you have. Write down what you need to do with the appropriate deadlines, and then follow your plan! Get Help. Oh no! You look at your priorities and realize why you are overwhelmed. There is no possible way you can get everything done on schedule. This is when you seek help.   While you may think it will take you more time to train someone than to just do the work yourself, think again. If you take the time now to find and train an assistant, think about how much effort, time and stress you’ll save in the future if you have someone ready to help you.   And I’m sure there are many administrative tasks that you can easily hand-off to a trained, virtual assistant such as working with a database, making calls, research, and more. Plus, there are inexpensive services out there with people ready to help you. Check out various online sites like Upwork and others for “virtual assistants.” You’ll be surprised at what is available. Take Back Your Sanity. The holidays are on their way, and if you feel overwhelmed now, just wait. It’s going to get ugly… unless you take care of your schedule now. Stop and focus on what you really need to accomplish, figure out how you are going to finish your responsibilities on schedule and then actually do the work. And if you still feel overwhelmed, get help. You can control your workload and meet your deadlines. It’s a matter of taking a breath, focusing on what really matters and reaching out for help when necessary. Now, go look at your schedule and get organized! Then, you can enjoy all of the fun holidays ahead. What are you going to do today to focus on your priorities?   Learn more about your ad choices. Visit megaphone.fm/adchoices

Something sneaky in your copy may be ruining sales! How do You Avoid Content-Strategy Errors?   Marketing moves fast. While you’ve spent time to create a content strategy with an editorial calendar, good sales copy, the right search-engine-optimization (SEO) keyword phrases and more, you may be missing some important errors that can ruin the results of your efforts.   Before your content goes live, here are a few things to add to your overall, strategy for the best results:   Review overall, marketing messages. Do you know what is going on with your entire organization? All of your marketing messages should be uniform across departments, social media, events, and other mediums. Check with all of the right team-members for cohesiveness and timeliness before posting anything.   Got errors? Proofread all content before it goes live. This may seem simple, but it’s important. Check for misspellings, grammatical errors, correct quotes, and more. After all, you want to make a good, first impression at all times.   What’s going on in the world? Did a major, world event just occur that everyone is talking about? What’s going on right now in your industry or location?   Check the news before you publish content. If you post something about a natural disaster, death, legal process, or other, sensitive issue at the wrong time, your copy could become a PR nightmare.   If you publish the wrong messaging at the wrong time, you could lose thousands of dollars in sales and waste time and effort dealing with customer complaints and negative press.   Because of this, I suggest you review the messaging, timing and copy in your content strategy before publishing anything. This way, you’ll be more likely to see successful results from your sales copy! www.rembrandtwrites.com www.podcastandradio.com   Learn more about your ad choices. Visit megaphone.fm/adchoices