Elizabeth Morris, nail tech, certified educator, and salon owner, provides you the one-stop-shop for business advice, inspiration, education, and all things nails. Change your business, get motivated, and increase your bottom line.
It's not every day that a French Canadian wins Nails Next Top Nail Artist! Join me as I sit down with Valerie Ducharme as we discuss her views on the nail world.
Tune in as I chat with Suzie Moskal of @nailcareereducation about her story, her views on the industry, and her advice and goals for other nail techs.
Make sure you give your clients a streamlined and tactful checkout process so they leave your biz on a high note!
This experience was so fun but it isn't as exclusive as you think. Listen in as I share details as to how you can achieve this goal as well!
Tune in with me and Celina as we discuss her latest creation that is going to revolutionize online education and nail art tutorials.
Learn what you can do to prevent overexposure in the salon and how you can avoid getting allergic reactions to your beloved products.
Do you have any other hobbies outside of doing nails? Please share!
Celina shares her thoughts on what her ideal nail industry would look like, and what we as nail techs can do to uplift one another. Listen in!
Join in as we continue the discussion on nail licensing and whether it works.
Today we remember a very important man who made a huge mark on history and will forever be remembered for his contributions. What mark do you want to make on this world? What do you want to achieve this year? It doesn't matter how big or how small, any positive effect we can have is worth having. TODAY'S CHALLENGE: Write down 3 things you want to do this year to have a positive impact on your world!
As we end 2017 it begs to question, are we proud of what we've achieved? Is what we're doing driving us forward? Is our industry becoming oversimplified in a way that is detrimental to our advancement?
From embedded marijuana to bugs I think this industry has seen it all when it comes to putting weird objects inside of nails, but now there's a trend of making nails out of food items like cornstarch! Listen in as we discuss what this type of activity can do to our industry and share your thoughts as well.
There's a lot of debate in the nail industry about whether nail techs should or can mix and match products. Listen in as I discuss this heated topic and give you my analysis.
In a day and age where we are so overstimulated...it begs to question if we as relaxation and pampering experts are truly providing our clients with a relaxing and rewarding experience.
Beth just got back from an amazing tour. Join us as we discuss her findings from visiting American salons across the country in her Fanatic Tour.
We often get overly emotional and start to rant and rave before we realize the consequences of our actions. Take a second to think about what you say before you say it to maintain a more professional reputataion.
With so much social pressure to "be a boss" you can find yourself searching for success in the wrong ways. Join me as David Valentino and I discuss this common issue and all the misconceptions that go along with the dream of being an entrepreneur.
Some of us are pro and some of us are against, but have you really taken the time to learn all about e-filing? Learn vicariously through Holly's journey as she takes on this skillset from ground zero.
Paying clients have every right to choose where and when they spend their time and money. Don't get trapped in the entitlement attitude. It's a business killer.
As a member in an industry that constantly complains about not being taken as seriously as others, I'd like to bring up the fact that we often do a lot of unprofessional things when running our salons.
In this episode I discuss an amazing book by Marie Kondo called "The Life-Changing Magic of Tidying Up" and how it plays a role for you in your personal and your work life.
Why do we lack the confidence to communicate our needs? Why do we hate confrontation?
Listen in as I share my personal thoughts on the negativity that gets spewed on Facebook amongst our peers.
Incentivizing clients to stay isn't just about charging cancellation fees. You also need to explain the key role they play and provide rewards for good behaviors.
Real world examples that you can actually use to say no to clients. You don't always have to say yes! Setting boundaries and breaking up with bad clients is important to your business' health, but really how do you say no? I am giving you real examples and tactics that you can actually use.
Diagnosing of health issues is now done by our friends and work colleagues on Facebook. Does this make sense?
In this episode I cover the economics of minimum wage and how there are unintended consequences in the governmental regulations that are pushed on small businesses.
Beauty professionals are sued every day for the simplest accidents and unintentional fowl-ups. We have all worked so hard to learn, graduate, start our careers and grow grow grow, but what are we doing to protect all this hard work? How to we ensure the protection we choose is the right choice?
Protecting your business couldn't be more important. We all need to safeguard our successes and ensure our hard work doesn't get wasted by a simple accident. In this episode Nanci Soltani of Fandango Salon shares her amazing and eye-opening story.
Professional nail companies are reaching out the the general public to grow and promote their products. What does this mean for us professional nail techs?
We are not lowly nail techs who can blame our ignorance on our vocations. If we want to be treated like businessmen and women then we need to start acting like it. Here are my key success factors that you should be addressing in your individual businesses. You CAN take your business to the next level if you focus your energies in the right way.
There's more to the closure of Marinello than meets the eye. To me this is a wake up call telling us we need to make some drastic changes to this industry or we won't be enjoying it much longer.
It's not easy being a business person and wanting to be there for your family and friends. I have found a technique that has really helped me get the most out of my working hours, helped me focus so I can be more present, and also be more successful in all facets of my life.
We've all had clients who are constantly searching for greener grass. In this episode I discuss possible causes for this behavior as well as explain how to handle the situation.
The main differences between booth renters and commission based contractors and how to be successful in each. to be successful in each.
Do you have clients who cheat on you? Find out how to handle the situation professionally and how to retain them.