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In this conversation, Josh Ryan shares his journey from a real estate agent to a financial advisor, detailing the challenges he faced during the 2008 financial crisis that led him to become a financial advisor. He discusses the concept of the 'Family Vault' as a financial safety net, the establishment of a virtual family office, and the importance of business acquisition and commercial real estate in wealth management. The discussion emphasizes proactive strategies for financial planning and legacy creation.Chapters:00:00:00 - Introduction and Welcome to the Show00:01:07 - Key Principle: Concentrate to Get Rich, Diversify to Stay Rich00:02:27 - Guest Introduction: Josh Ryan and His Background00:04:13 - Josh Ryan's Journey into Financial Services00:10:08 - The Concept of the Family Vault00:12:00 - Understanding the Virtual Family Office00:19:01 - Business Acquisition as Part of a Family Office Strategy00:24:02 - The Importance of Commercial Real Estate in Wealth Building00:30:04 - Partnering with Clients for Business Acquisitions00:33:15 - How to Connect with Josh Ryan and Closing RemarksConnect with Josh Ryan:https://cornerstoneroscoe.com/ Learn More About Accountable Equity: Visit Us: http://www.accountableequity.com/ Access eBook: https://accountableequity.com/case-study/#register Turn your unique talent into capital and achieve the life you were destined to live. Join our community!We believe that Capital is more than just Cash. In fact, Human Capital always comes first before the accumulation of Financial Capital. We explore the best, most efficient, high-integrity ways of raising capital (Human & Financial). We want our listeners to use their personal human capital to empower the growth of their financial capital. Together we are stronger.LinkedinFacebookInstagramApple PodcastSpotify
In this episode, I'm walking you through 5 foundational strategies that actually move the needle in your photography business: finding your niche, pricing for profit, building a recognizable brand, showing up with visibility, and creating a marketing system that works even when you don't. This is episode 400 and part of our yearlong celebration of 7 years of podcasting, so if you've been waiting for a sign to finally get your business working for you, this is it! Enjoy the Fully Booked Method for just $400 this month! Plus I mention a sweet deal at the end of the episode. :) Grab what you need!
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Jason explores the widening housing shortage, highlighting a recent White House estimate that the United States is undersupplied by 10 million units. While the federal government suggests deregulation as a solution, the Jason argues that local complexities make significant relief unlikely, predicting instead that rents will rise as apartment oversupply clears. Data on building permits is presented to show a sharp decline in new construction across major states like Florida, Texas, and Arizona, which the host interprets as a signal of continued scarcity and high prices. He encourages listeners to act as strategic investors by purchasing new construction now while builder incentives are available, anticipating that future interest rate cuts will spark a market surge. Finally, the segment promotes co-living as a niche solution to affordability and invites audiences to an upcoming real estate conference in California. Start your journey to financial independence. Learn how you can be an Empowered Investor today! Get your tickets to https://empoweredinvestorlive.com/ now! #HousingShortage #CoLiving #RealEstateInvesting #EmpoweredInvestor #Deregulation #MortgageRates #InventoryShortage #SingleFamilyHomes #MultifamilyHousing #ZoningLaws #InflationInducedDebtDestruction #NewHomeConstruction #MarketTrends #InvestorStrategy #EmpoweredInvestorLive Key Takeaways: Jason's editorial 0:00 Housing shortage estimate from the White House 5:59 Percent change in single-family permits, Jan 26 vs. Jan 25 8:18 Percent change in multifamily permits, Jan 26 vs. Jan 25 11:17 Altos: Single family Active Inventory and New Home Percent of Total Inventory 15:27 Get your tickets to https://empoweredinvestorlive.com/ now! You can also win 2 FREE tickets to the event by guessing the date of Jason's old MLS book Interview with Jarrod 17:21 Meet Jarrod and the 'traveling nurses' 20:52 Get your tickets to https://empoweredinvestorlive.com/ now! 21:11 Running a CO-LIVING house on his own through the PadSplit app 23:22 Self-management and good ol' Craigslist 34:29 Phenomenal numbers 36:34 Member avatars 39:28 Vetting best practices 44:24 Join a community _______________________________________________________________ Follow Jason on TWITTER, INSTAGRAM & LINKEDIN Twitter.com/JasonHartmanROI Instagram.com/jasonhartman1/ Linkedin.com/in/jasonhartmaninvestor/ Call our Investment Counselors at: 1-800-HARTMAN (US) or visit: https://www.jasonhartman.com/ Free Class: Easily get up to $250,000 in funding for real estate, business or anything else: http://JasonHartman.com/Fund CYA Protect Your Assets, Save Taxes & Estate Planning: http://JasonHartman.com/Protect Get wholesale real estate deals for investment or build a great business – Free Course: https://www.jasonhartman.com/deals Special Offer from Ron LeGrand: https://JasonHartman.com/Ron Free Mini-Book on Pandemic Investing: https://www.PandemicInvesting.com
What would happen if you set a big, unreasonable sales goal for May and actually brought your customers along for the ride? In this episode, I am breaking down the stretch goal mindset that has helped hundreds of jewelry designers hit $10K months and beyond, even when it felt completely impossible.I share the real story of Lindsay, a student mentor inside the DBE Sales Accelerator, who had never crossed $8,000 in a month before setting a $10K goal and ending May with $12,000 in sales. I also share the story of Twyla Dill, a multiple six-figure jewelry designer who enrolled her audience in a five-week $100,000 challenge and made it one of the most fun seasons of her business.This episode is packed with practical strategy: how to shift from desperation energy to invitation energy, how to share your goal without it feeling cringe, and the three revenue-generating activities that drive real results. Plus, I am talking about the 10K in May Challenge and how Desire AI can help you execute all of it without spending hours staring at a blank screen.In This Episode, You Will Learn:[00:00] How spending too much time on marketing (instead of making jewelry) is costing you , and what Desire AI was built to fix[04:59] Why playing it safe with your goals is actually doing your customers a disservice[06:30] The stretch goal mindset: why realistic goals don't motivate and what to do instead[09:48] Lindsay's story: from $30 in sales on day three to $12,000 by the end of May[12:10] Twyla's story: how she enrolled her audience in a $100K challenge and made it feel like a celebration[14:48] Why keeping your goals private is the biggest mistake most creatives makeHere are the Resources Mentioned in the Show:Join the 10K in May ChallengeDesire AIThe Wealthy Creative SocietyAre you enjoying the podcast? We'd be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. Click here to review the show on Apple podcast or your favorite platformSelect “Ratings and Reviews” and “Write a Review”Share your favorite insights and inspirationsIf you haven't done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won't get elsewhere.xo, Tracy MatthewsFollow on Social:Follow @Flourish_Thrive on InstagramFollow @iamtracymatthews InstagramFollow Flourish & Thrive Facebook
Do Business. Do Life. — The Financial Advisor Podcast — DBDL
If you're a financial advisor, you see procrastination every day.People wait years before reaching out for financial help. Prospects say they'll think about it. Clients agree with the plan but never quite get around to doing anything.So why does this happen?Today's guest, New York Times bestselling author Jon Acuff, has spent years studying procrastination. In his new book, Procrastination Proof, he breaks down why people delay the decisions that matter most and introduces a simple framework for finally moving forward.It turns out procrastination has very little to do with time management or laziness. The real reason people get stuck is far more personal. And if you're an advisor, understanding that psychology can completely change how you help clients move forward on some of the most important financial decisions of their lives.3 of the biggest insights from Jon…#1.) Procrastination Is the Most Expensive Fear You HavePutting things off doesn't just delay progress—it quietly steals the only resource you can never get back: time. Jon explains why procrastination often hides behind fear and why recognizing that cost can change how you approach decisions.#2.) High Performers Get Stuck in Different WaysSome people get stuck dreaming. Others get trapped planning. Hustlers skip planning and charge into action, while analysts stay stuck reviewing mistakes. Understanding your tendency helps you fix the real bottleneck slowing you down.#3.) Advisors Help Clients Turn Dreams Into ActionClients rarely change because of spreadsheets or investment products. They change when they connect financial decisions to a meaningful vision of their future—memories, freedom, and experiences worth working toward.FREE GIFTGet a Free Copy of Jon Acuff's New book, Procrastination Proof: https://bradleyjohnson.com/164SHOW NOTEShttps://bradleyjohnson.com/164FOLLOW BRAD JOHNSON ON SOCIALXInstagramLinkedInFOLLOW DBDL ON SOCIAL:YouTubeTwitterInstagramLinkedInFacebookDISCLOSURE DBDL podcast episode conversations are intended to provide financial advisors with ideas, strategies, concepts and tools that could be incorporated into their business and their life. No statements made in the episode are offered as, and shall not constitute financial, investment, tax or legal advice. Financial professionals are responsible for ensuring implementation of anything discussed related to business is done so in accordance with any and all regulatory, compliance responsibilities and obligations. The Triad member statements reflect their own experience which may not be representative of all Triad Member experiences, and their appearances were not paid for. Triad Wealth Partners, LLC is an SEC Registered Investment Adviser. Please visit Triadwealthpartners.com for more information. Triad Wealth Partners, LLC and Triad Partners, LLC are affiliated companies.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
If you're a lash artist struggling to increase your income, this episode is going to change the game. We break down exactly how to make more money as a lash artist — without working longer hours or burning out. From pricing strategies and client retention to upsells, retail, and building real leverage in your business… this is what actually moves the needle. Whether you're fully booked or just starting out, these are the same strategies we've used to scale a multi-million dollar lash brand.
While financial advisors and their clients often focus on creating a succesful retirement income plan, a successful, meaningful retirement goes well beyond dollars and cents. In this episode, we dive into the deeper side of the retirement transition and why many high-performing professionals (including financial advisors) underestimate the psychological shift that comes with leaving a decades-long career. Michael Kay is a retired financial advisor and a current life coach and author, and joins the show today to share the personal challenges he faced transitioning from advisory firm owner to retiree. Listen in to learn practical exercises and questions that financial advisors can use to help clients prepare for life beyond their careers. You'll hear how to help retirees design what their weeks will actually look like, how to think through changes in social structures after leaving the workplace, and how finding new ways to make a meaningful impact can create purpose in retirement. For show notes and more visit: https://www.kitces.com/485
In this episode, we rank the first 5 ways to get new online personal training clients from S (supreme) to F-tier.We hope you enjoy this episode and if you'd like to join us in The Online Fitness Business Mentorship, you can grab your seat at https://www.fitnessbusinessmentorship.comThank you!-J & MWATCH this episode on YouTube: https://youtu.be/HY4Ip9uHRhITIMESTAMPS:(00:00) — Intro(00:11) — Mike has a very important PSA for everyone(01:40) — Guess the MMA fighter(09:43) — The Mentorship price is increasing VERY SOON (get in at the lowest it will ever be)(14:52) — Ranking the top 10 ways to get new online personal training clients (S to F tier)(50:50) — Thanks for listening! (don't forget to check out the Mentorship before prices increase!)You can find a full transcript of this episode by clicking hereFollow the show on social:YouTube - https://www.youtube.com/@personaltrainerpodcastInstagram - https://www.instagram.com/personaltrainerpodcastTikTok - https://www.tiktok.com/@personaltrainerpodcastJoin our email list & get our FREE '30 Ways To Build A Successful Online Coaching Business' manual: https://bit.ly/30O2l6pCheck out our book 'Eat It!' at https://www.amazon.com/Eat-It/dp/0008543046If you have any questions you'd like to have answered on the show, shoot us an email at info@fitnessbusinessmentorship.comIf you enjoyed the episode, we would sincerely appreciate it if you left a five-star review.----Post-Production by: David Margittai | In Post MediaWebsite: https://www.inpostmedia.comEmail: david@inpostmedia.com© 2026 Michael Vacanti & Jordan Syatt
Embracing Growth: How Out-of-Comfort-Zone Experiences Transform Lives In this episode, Luke invites his sisters Caroline and Christine to share their transformative journeys of stepping outside their comfort zones. They discuss the power of mindset, healing past traumas, and embracing change to create a life filled with confidence, purpose, and fulfillment. Main Topics: The role of stepping out of your comfort zone in personal growth and achievement Overcoming limiting beliefs and past traumas to unlock potential Building self-confidence through community, support, and consistent practice The importance of aligning with your true self and making empowering decisions Success stories from clients who transformed their lives through the Superpower Mastermind The future vision for Luke Mind Power brand and community expansion Timestamps: 00:00 – Welcome and introductions: Luke's sisters Caroline and Christine share their journeys 02:21 – Overcoming fears of others' opinions: Key for life-changing decisions 03:45 – The significance of saying yes to oneself and breaking limiting beliefs 06:02 – The supportive environment of the community and its impact on healing trauma 07:50 – Inside the coaching programs: Healed pasts, gaining confidence, and self-love 09:17 – How personal growth led Caroline to pursue higher education and a new career 12:06 – The power of sharing your story and vulnerability in building confidence 14:50 – The importance of reflection, journaling, and shifting mindset through exercises 16:30 – Success stories: Clients who became coaches, traveled, and embraced new adventures 20:03 – The excitement of building a global coaching community and future plans 27:16 – The impact of flexible work-life balance and travel opportunities 33:09 – Breakthroughs: How clients have overcome fears and transformed their identities 36:24 – The importance of consistency and perseverance in healing and growth 44:50 – Recognizing the influence of environment and relationships on self-belief 50:25 – Recognizing when it's time to leave toxic relationships for personal peace 54:55 – Overcoming fears of childbirth and trusting your body and support system 62:44 – How the power of collective energy enhances in-person events and retreats 66:24 – Encouragement to stop running from pain and start healing through community 70:00 – Future visions: Expanding in stages, including large-scale events and family involvement 75:15 – The significance of investing in yourself and viewing life as a continuous learning journey Resources & Links: Book a Brainstorm Discovery Call for the Superpower Mastermind Program Disclaimer: The information shared in this episode is for educational purposes only and should not be considered as professional advice. Always consult with a qualified professional for specific guidance. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
We spend a LOT of time on creating our podcast content and it can be really frustrating when our show isn't helping us get new clients. In this episode I break down SIX reasons why this might be happening. *********** Ready to turn your podcast content into new CLIENTS? Check out my new Podcast Content To Clients Workshop: https://www.podcastingbusiness.school/podcast-content-to-clients
How many discovery calls have you had in the last 90 days? If that number is low, your problem isn't your sales call. It's your leads.In this episode, Brandi shares the exact diagnostic framework she uses with her consulting clients (from $3K months to $40K months) to pinpoint where their pipeline is broken. You'll learn about the three problems every service provider has (leads, conversion, retention), plus the 4C Client Attraction System that maps out your entire client pipeline.In this episode, you'll learn:The three elements of every service business and how to diagnose which one is brokenThe 4C Client Attraction System: Connect, Conversation, Call, CloseSigns that each stage of your pipeline is brokenWhy most service providers are fixing step four when step one is brokenThe benchmarks you need to know (how many calls, what conversion rate)Your three action steps to implement this weekResources mentioned:Predictable Clients Workshop: brandimowles.com/predictableDM "PREDICTABLE" on Instagram @brandimowlesStandards of Excellence Episode: https://brandimowles.com/276Referral Engine Episode: https://brandimowles.com/280Trust Ladder Episode: https://brandimowles.com/244If you're tired of the feast or famine rollercoaster, this episode will show you exactly where to focus your energy to build a predictable client pipeline.Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
If you've been struggling with how to price your services… this episode is for you. Because here's the truth: If you're charging for your time, you're probably undercharging. In this episode, Karen Yankovich breaks down how to shift from time-based pricing to pricing based on transformation, results, and authority. This isn't about working more. It's about finally getting paid for the value you bring. Inside this episode: Why time-based pricing keeps you stuck What you should actually be charging for How to position your offers around outcomes Why authority (LinkedIn + PR) supports higher pricing The mindset shift that makes premium pricing feel natural If you're ready to stop undercharging and start owning your value—this episode is your next step. Resources Mentioned In The Episode: This is the program for building authority and visibility. Start here: https://www.visibilitysalon.com/ Want to refine how you position yourself on LinkedIn so people actually get your value? Connect with me here: https://www.linkedin.com/in/karenyankovich Looking for deeper conversations like this (and a room of women doing the work)? Join the community: https://www.facebook.com/groups/linkedinsuccesstips Prefer to keep learning in bite-sized, real-talk episodes like this? Follow the podcast: https://karenyankovich.com/podcast/ Magical Quotes From The Episode: "If you're charging for your time, you're probably undercharging." "You are not selling hours—you are selling transformation." "Clients pay for speed, certainty, and results—not your time." Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show! Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict
Kirstie runs a design business and a client emails her at 5:22 p.m. on a Friday needing an ad designed that same night. Sound familiar? Preston and Clay break down the real question behind rush fees—not just what to charge, but whether you should say yes at all. From setting clear boundaries with clients to knowing when a favor is actually worth it, this episode gives freelancers a practical framework for handling last-minute requests without burning out or building bad expectations. Support our show sponsors → https://freelancetofounder.com/sponsors Submit your own question → https://freelancetofounder.com/ask Check out Clay's business → https://golinus.com Learn more about your ad choices. Visit megaphone.fm/adchoices
If you are interested in working with AI (ChatGPT, Gemini, Claude, etc.), in human psychology, or both, you might enjoy this episode. If you ask yourself, “What is prompting” or “What is a super prompt” you’ll also enjoy this. Transcript: The Ubiquity of AI in Business So, what prompted you to listen to this episode? Uh, get it? Oh, not yet. Well, you will. I’ve done at least two episodes on AI, the dangers of using, and so forth. AI is ubiquitous with business now. Everyone’s using it in some form or another. And why wouldn’t they when it’s pretty much shoved down your throat in every piece of software you use, whether it’s Gmail or even drawing software, scheduling software. New companies are crawling out of the woodwork practically daily saying what they do is AI powered. I have a unique, very unbalanced way of using it. What I do use it for is sort of a language processing model. I have it take the raw transcript from these podcast episodes and then convert it into something that’s a bit more readable, but with the explicit instructions to never change a word or a syllable, regardless of how wrong it thinks the sentence is, because that’s what a transcript is. If I mess up, then I should mess up in the text as well. What I don’t use it for is anything creative. I will never ask it for an idea. I will never ask it to give me a quick list of things that have to do with something else because I need to be able to do that or I don’t understand my subject. Do I ask for clarification? Sure. Do I ask for research sometimes, but mostly it’s a lot of mundane, tedious things that would really take a tremendous amount of time and be a complete waste of time. The Reality of Running Local Language Models I have learned through online use and local use quite a bit. And when I say local use, I I spun up, as they say, a copy of a local language model directly on my office computer. This was a while back and it took a lot of steps. Recently, I did it in just a few steps with an even larger model. It’s so large and so taxing on my system that when I make requests of it, I have to literally watch the temperature to make sure I don’t go over a certain point. And my computer’s smart enough to know to shut down or to or to spin down the CPU, but I it it’s barely running within the parameters that it it can run within. That being said, I want to talk to you about prompting, but not just prompting for LLMs, but prompting for humans, because there’s a lot in common here. When you first heard the word prompting, it probably didn’t mean a lot to you. It didn’t trigger much unless you’re someone who is in writer groups or something where you do writer prompts and things like that. But otherwise, you you probably wondered what prompting was. and it really never stuck in your brain. And because it never stuck in your brain, it’s probably not something you’ve you’ve developed as a skill. Context Windows, Personas, and Super Prompts Prompting is just a set of parameters you give the model you’re talking to before you really get into the conversation. And it really is a must. Now, all models have built-in prompts. They’re all basically engineered to be cheerleaders for you, to be very cheerful, to be overly agreeable, and to be overly cautious. With a beginning prompt, you can get the AI to interact with you in a way that’s a little bit more favorable to what you want to get done. And what you have to do is think of it as a a per session kind of arrangement with it. It’s not going to be your best buddy forever and it only has so much memory. It has something called a context window in which it can fit in the stuff you’re talking about and it’s sort of first in first out when it comes to what it forgets. So, it’s going to have some amnesia on the things that you talked about a while back. If you switch gears a lot, it’ll also make it difficult for it to understand what you’re trying to work on. So, that’s where the prompt comes in. You can say act as a this, you know, a professional person doing something. You’re, you know, you are an attorney and that’s there’s an asterisk there. You’re a this, you’re a that or you’re a development partner helping me do this. If you pick something like attorney or doctor, what have you, it’s always going to give you a disclaimer that it isn’t and so on and so forth. And it’s going to always give you that disclaimer. If you want it to help you in marketing, then you say act as a marketing professional uh and and do this or that. But you’re going to quickly run into basically the same things because you’re not going to get any new exciting ideas out of it unless you give it new and exciting ideas to work with. And that’s the simplest reason to not rely on it to be creative. And unfortunately why we see so many posts on LinkedIn and other places where they all look the same and you can instantly tell that it was created by AI. even if it wasn’t directly created by AI, you can tell that the bullet lists are something that AI came up with. So, back to the prompt, there’s also something called a super prompt, and that is a really long prompt that you give the AI at the very beginning. You can literally cut and paste these things if you search for them, which will give you what they say are sometimes superpowers. Sometimes you can get around the guard rails and get it to tell you things that are a little bit more interesting, a little bit more helpful, and maybe a little bit more dangerous, at least in its perception. You can, of course, and should continue prompting as you’re using it. It’s not a set it and forget it because you can adjust its behavior accordingly. And that’s actually how these models are created. They’re with human reinforcement. But unfortunately, this human reinforcement carries a lot of bias. So you sometimes have to undo some of that bias just to get it to give you the responses you need to do your job or the project or whatever it is you’re working on. If you’ve really never had this sort of way of approaching AI, you will be shocked to see the difference in the responses and the and the difference in how useful it becomes to you if you truly set parameters for it. It’s an interesting exercise in being bossy. Well, it’ll feel like you’re being bossy, but you’re not. What you’re actually doing is saying, “Here, here’s the groundwork. Here’s how I want to work with you. Here’s how I’d like you to create and craft your responses and the the attitude and the persona that I sort of need you to do to fill this. Applying Prompting Principles to Human Interaction Wait a second. This is sounding like something else, isn’t it? What a nice segue. Well, thank you. So, this is why I say that prompting also applies to humans: Think about that. You meet someone for the first time and you can chat with them and both people are going to go from sort of a place of neutrality, right? What do you do? What is this? What is that? And so forth. If you work with someone, they’re going to get onboarded. You know, you’re going to talk about the mission statement and lots of other things that may or may not be a reality in your company. You have a certain persona for the company, a certain way to dress, a way meetings are conducted, the way that people talk to their bosses. Is it a fun environment? Is it a corporate environment? Is it both, which isn’t a real thing? And so forth. So there are all these visual and audio cues and environmental cues for people to be prompted. And the only time you get prompted properly, efficiently, is either A when you do something wrong. Oh, we don’t do that here, Sarah. or B when someone there takes you aside. It’s typically someone of your level who says, “Hey, I got to tell you this is how things really are this way. When you deal with Ralph, do this. They really like this kind of thing here.” They kind of look down on that. That’s prompting. You’re being prompted. Setting the Groundwork Without Feeling Bossy If we’re always prompting each other and and in in many ways, why not do it on purpose then? Why not consider that? And you’re going to say, “Well, that kind of sounds like how I talk to my kids sometimes.” Well, yeah, there’s a lot of parallel between how you interact with your children and how you interact with with other people. We just feel the we feel on our shoulders the the need, the ability, and the responsibility to get it right when our with our kids, especially when they’re little. When we’re dealing with adults, we make all sorts of assumptions that we sometimes get burned for. But what I’m saying is consider the whole concept of prompting but applied to humans. My challenge to you would be first of all listen to my advice about prompting an AI. And if you say, “Well, I don’t work with an AI.” Well, we’ll skip ahead. But if you do work with AIS in your job and in some way, shape, or form, and you’re freely allowed to interact with them in the sort of chat interface, then apply what I’m saying about prompting. And after you do that for a bit, you’re going to start to see the similarities between that and maybe some of the discussion you have with the actual breathing human beings. So my challenge to you would be to then apply that to humans that you deal with. And let me address something that’s going to happen. You’re going to feel bossy. You’re going to feel like you’re trying to control the situation. You’re going to be afraid that someone is going to consider yourself to be controlling, to be someone who is not open to new opinions and so forth. You’re you’re going to think, and you might be right in some cases, that someone’s going to say, “Well, don’t tell me how to talk.” And I will submit to you that all we’re ever doing is telling people to talk and how to because you’ll be told, “Hey, you need to get your 30 secondond elevator speech in.” Wait, what? I I I have 30 seconds to express myself. Yes, that’s not hard-hitting enough. You need to apply to features and benefits. Don’t tell them about this. Client communication is constantly being manipulated exactly like someone is prompting you. And now that you see it as a prompt, now you can use it to your benefit. Outro So, as always, hey, this is going to sound like a prompt. I’ve been prompting you at the end of these every single time. So, I appreciate you listening. If you like what you heard and you have fun with it, please provide some feedback for me. That’s another prompt. And if you know someone who would benefit from this, by all means, forward this to them. whether you’re listening on Spotify or iTunes or you’re getting the email, please forward it to them and say, “Hey, I think you might enjoy this.” So, thank you as always. You’re important to me. And take care. Have you tried CheckMark, the free web app to make productivity fun, get gold, manage your netorking tedium and make you more organized?
Last week I sat down to write my clients their Q1 reviews - the full three months reflected back to them, where they started, what shifted, what their chart was doing underneath all of it - and I got really emotional doing it. Six completely different women. Six completely different businesses. Six completely different charts. And the exact same pattern, every single time. In this episode I'm sharing what that pattern was, what it means for the way you've been building your business, and the belief that sits underneath every single piece of work I do - the one that watching six founders prove simultaneously made me realise is no longer just a belief. It's a design principle. If you've ever built something that works on paper and wondered why it never quite feels like yours, this is the episode you need to hear. Links mentioned: Take the free Capacity Leak Assessment: https://hollybray.com/capacity/ Be the first to join the Constellation Studio when it opens: DM me STUDIO on Instagram https://www.instagram.com/hollybrayceo/
In this week’s First $1,000 segment, we hear from a freelance apparel designer who specializes in menswear. After having her first child, she set out to learn to work on her own. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.
➢ Limited edition crewneck giveaway- https://www.instagram.com/p/DXDAQhSEYML/?hl=en➢ Share our podcast to your Instagram story for 10 bonus entries!Welcome to Motivation Monday, where every Monday we answer all of your questions and have some real talks about life & fitness & get you fired up for the week! In this episode we talk about the worst fitness habits, how to stay fuller longer and reduce muscle soreness.Josh quote: "It's all about hard work. I think people now they don't like hard work. They want to have the result but they don't want to take the journey. It's the journey that strengthens you. When you push yourself to the limits you find out about yourself. Theres no way to go around this. There's no magic tricks. You're going to work hard. You're going to push yourself. You're going to be sweating. You're going to be in pain if you want to be successful." - Dorian YatesKyle quote: “Stopping your worst habit will change your life way faster than starting your best habit. Fix the leak before filling the bucket.”What has us excited or intrigued:Client shoutout: Kennedy1- What are some of the worst fitness habits you see that hold people back from seeing change?2- What are some ways to help me become more full with the food I'm eating? I've seen people starting to take some steroids to help with this and not sure what to think about it.3- What's the best way to reduce muscle soreness? I find my lower body takes forever to recover but upper body is never sore.Thanks for listening! We genuinely appreciate every single one of you listening.Email me/ submit a mailbox Monday question contact@colossusfitness.com➢Follow us on instagram @colossusfit➢Apply to get your Polished Physique: https://colossusfitness.com/
Your beneficiary designations are probably outdated. Not because you made bad decisions, but because you made them once and never looked again. We're going to walk through five areas where these forms commonly go wrong, and what you can do about it. For our Listener Questions segment: "What's the best way to position any assets I have for when my wife and I pass — to most easily and efficiently pass on to our kids?" And this week's "Retire to Something" listener talks about her definition of retirement, which might be the simplest and best one yet. Resource: Article by Daniel P. Michaelse on WealthManagement.com: "Five Beneficiary Designations to Review Now " Connect with Benjamin Brandt: Subscribe to the This Week in Retirement: http://thisweekinretirement.com Get the Retire-Ready Toolkit: http://retirementstartstodayradio.com Work with Benjamin: https://retirementstartstoday.com/start Get the book!Retirement Starts Today: Your Non-financial Guide to an Even Better Retirement Follow Retirement Starts Today in:Apple Podcasts, Spotify, Overcast, Pocket Casts, Amazon Music, or iHeart
If you've ever tried to land work with organizations and felt like you're blending in with everyone else, you're not alone. There's a common assumption that if you explain your process well enough or prove the value of coaching, it will be enough to get chosen. But that's rarely what organizations are actually deciding on. In Episode 486 of Amplify Your Success Podcast, I chat with Ann Farrell to talk about the real factor that determines whether you get the opportunity or get passed over. And it's not your methodology. It's your ability to clearly answer one question: why you? Ann brings decades of experience working inside organizations and hiring executive coaches. In this conversation, she shares what decision-makers are actually listening for and why leading with your services positions you as a vendor instead of a trusted partner. We also talk about the shift from identifying as a coach to stepping into the role of CEO, and how that changes everything about how you show up, position your work, and create opportunities. If you've been trying to break into organizational work or deepen your presence there, this conversation will help you see what really moves the needle and how to position yourself in a way that builds trust from the very first interaction. Key Takeaways: [00:00] The reality many coaches face and why so few sustain a long-term business. [06:06] Why organizations are not looking for coaching and what they are actually evaluating instead. [06:48] The origin of the "why you" question and how it influences hiring decisions. [10:15] The critical shift from coach to CEO and how it changes your perspective and positioning. [13:22] Why your business may be new, but your experience is not and how to leverage that. [19:35] How most organizational opportunities are sourced and why relationships matter more than visibility. [20:06] Why positioning yourself as a partner instead of a vendor changes how organizations engage with you. [22:37] How smaller coaching businesses can compete with larger firms through value and customization. [24:34] The advantage of a one-size-fits-one approach and how it creates stronger outcomes. [25:21] The 101 organizational needs resource and how it helps connect your authority to real demand. About The Guest: With almost 50 years of experience on all sides of the Corporate Coaching table, Ann now leverages it all to LIFT other Coaches and Consultants to make a difference and a living directly with organizations! Prior to launching her own executive and leadership development firm almost 20 years ago, Ann's 30-year career in her Fortune 200 Company included rising from entry-level to the top of the house. Her experience includes leading groups as big as 5,000, and budgets as big as $8 billion as an industry leader in procurement in the automotive industry. This is where she first honed her "Partner versus Vendor" and "Relationships as the real work of work" models that have served her and her organizations so very well. This approach in her own business has resulted in the success of her multiple 8-figure business - all directly with organizations. For the past 17 years, she has also licensed others to use her processes and certifies them in her ICF Approved Executive Coach Certification program for Credentialed Coaches. Connect With The Guest: Connect with Ann on LinkedIn - https://www.linkedin.com/in/annfarrellpcc/ Connect with Ann on Facebook https://www.facebook.com/ann.farrell/ Check out Ann's Website For Some Great Resources - www.inpoweredcoachinginstitute.com/home Resources Mentioned in This Episode: Grab Ann's FREE Guide, The Depth Advantage: www.tinyurl.com/101needs FREE GUIDE & SCORECARD: Feel like the best-kept secret? My proven Un-Ignorable Expert Framework is your step-by-step guide to turning your expertise into consistent, high-value client attraction by borrowing authority-rich visibility streams.
In this episode of Working Class Audio, Matt welcomes mixing and mastering engineer Tyrone "Cross Bone T" Harris who shares his journey from a young music enthusiast in London to a professional mixing and mastering engineer.In This Episode, We Discuss:Musical Roots and Early InfluencesThe Journey into Music ProductionCuriosity and Learning in MusicEarly Experiences with TechnologyFirst Steps in Radio and EducationNavigating Challenges in Music EducationTransitioning to Professional EnvironmentsLive Sound Experiences and GrowthThe Art of Live Sound EngineeringNavigating the Music Industry as a Young ProfessionalHealth Challenges and Career AdaptationTransitioning to Home Studio WorkBuilding a Client Base in a Niche MarketPhilosophy on Life and Overcoming ObstaclesThe Importance of Small Wins and MotivationLinks and Show Notes:CBT's SiteMatt's Rant: Sonic CitizensCredits:Guest: Tyrone "Cross Bone T" HarrisHost/Engineer/Producer: Matt BoudreauWCA Theme Music: Cliff TruesdellThe Voice: Chuck Smith
Government contracting consultants who struggle to sign new clients are often missing one thing: proof. In this episode of the Federal Help Center Podcast, Eric Coffey breaks down the exact presentation strategy he uses to walk small businesses through the federal market data they never knew existed — and turn skeptics into signed clients. In this episode you'll learn: How to build a market data pitch using NAICS codes and SAM.gov spending reports — Eric walks through a real Arizona-based precast concrete company and reveals how $222 million in missed federal contracts closed the deal before terms were even discussed. The "missed opportunity" slide that sells for you — Learn how to show prospects three years of federal spending in their industry and geography so they feel the urgency without a hard sell. How to structure your consultant onboarding roadmap — From the initial Q&A to SAM.gov registration, capability statements, and JV teaming opportunities, Eric lays out the exact sequence he uses with new clients. What to ask in your discovery questionnaire — The three things Eric always needs to know: current revenue, geographic footprint, and scaling ability — and why the answer to "can you handle a $500K contract next week?" tells you everything. The a-la-carte consulting model — Why Eric moved away from broad "BD services" and toward a targeted, pick-and-choose service menu that matches what clients actually need. EPISODE CHAPTERS: 0:00 - Introduction to the Federal Help Center Podcast 0:27 - Why Eric consults instead of contracting directly 1:27 - Case study: Arizona precast concrete company with zero federal experience 2:25 - Pulling NAICS code spending data to build your pitch 3:18 - The $222 million missed opportunity slide that closes clients 4:44 - Showing small business set-asides and example federal projects 5:44 - Building an a-la-carte consulting service menu for clients 6:39 - Consultant onboarding roadmap: SAM.gov, teaming, and capability statements 7:31 - Discovery questionnaire: revenue, geography, and scaling ability Join our community of entrepreneurs helping entrepreneurs win federal contracts. If you want to learn more about the community and to join the webinars go to: https://federalhelpcenter.com/ Website: https://govcongiants.org/ Connect with Encore Funding: http://govcongiants.org/funding
Hey Voices from the Bench community! Jessica Love here, sending a shoutout from Utah! If you're passionate about creating natural, beautiful smiles—but want to simplify your workflow without sacrificing aesthetics—this is for you. I'm honored to be part of Ivoclar's development team introducing a powerful new stain and glaze system featuring Structure Paste, IPS e.max Ceram Art. Create stunning depth and lifelike color in as little as one firing. Let's continue to innovate, simplify, and create meaningful change—one smile at a time. Alright, Voices From the Bench listeners—We're coming to you live from Dallas at DLAT, and we had to grab a quick pop-in from the floor. That's right—because when you're walking a show this big, you never know who you're going to run into… and sure enough, we caught up with Jordan Greenberg—yeah, the HyperDent guy. No booth this time, just cruising the floor, connecting with partners, supporting dealers, and checking in with labs looking to level up their workflows. And get this—he's not just talking theory. We're talking fully automated solutions for preform abutments… no human nesting. That's right—automation that knows your blank size, optimizes your workflow, and keeps production moving without missing a beat. It's the kind of innovation that's pushing labs forward—faster, smarter, and more efficient. So if you're at DLAT, keep your eyes open… because the future of CAM might just be walking right past you. This week, we catch up with the always entertaining and wildly unconventional Seth Potter—live from Paraguay. From sailing the world with his family to building a thriving remote design business, Seth shares a story that's anything but typical. What starts as a conversation about exocad Insights quickly turns into a deep dive into faith, freedom, digital dentistry, and what it really takes to create a life on your own terms. Seth walks us through his unique upbringing—growing up with a missionary dentist father, assisting on dental trips in the Dominican Republic, and spending his teenage years living on a sailboat. That early exposure to dentistry (and adventure) eventually led him into dental technology, where he combined analog fundamentals with a self-taught digital workflow to become a leader in remote design. We also get into the evolution of his career—from working in a small lab and helping implement digital systems, to launching one of the first remote CAD design businesses in Canada. Seth shares how he hustled for his first clients (hint: it involves Indeed and a clever pitch), scaled through efficiency, and ultimately hit a breaking point that forced him to rethink balance, burnout, and what success actually looks like. Now splitting his time between Canada and Paraguay, Seth has built a lifestyle that many dream about—while still pushing the limits of productivity, workflow systems, and digital education with exocad. If you've ever thought about going remote, improving your efficiency, or just wondered what's possible in this industry… this one's for you. Join us at exocad Insights 2026, happening April 30–May 1, 2026, on the stunning island of Mallorca, Spain. This two-day event features powerhouse keynotes, hands-on workshops, live software demos, and top-tier industry showcases—all in one unforgettable setting. Barb and Elvis will be on site bringing you exclusive interviews, plus don't miss the FIRST 5k run on the coast! And of course, cap it all off with the legendary exoGlam Night under the stars. Tickets are limited. Visit exocad.com/insights-2026 and use code VFTBPalma15 for 15% off.Special Guest: Seth Potter.
You think your client experience starts when someone walks through your salon doors…But by the time a new client sits in your chair, she's already made multiple decisions about you.She's searched.She's read reviews.She's checked your Instagram.She's tried to book.And somewhere along the way, she decided: yes… or no.In this episode, we're breaking down what actually happens before the appointment, and why most salon owners are completely missing this part of the client journey.Because if you're not the obvious choice before she books… you're losing clients you don't even know you had.Inside this episode, we're getting into:Why your client experience starts long before the appointmentHow buyer psychology determines whether someone chooses your salonThe 3 key decision points every potential client goes through before bookingWhy your Google presence matters more than your Instagram right nowHow your booking process might be costing you clients (without you realizing it)What your reviews and social proof are really saying about your businessHow to audit your salon like a brand new clientSimple shifts that make your salon the obvious “yes”This is the difference between hoping someone books → and building a system that makes it inevitable.Salon VisibilityIf new clients aren't consistently finding your salon, this is your first step.Learn how to get found on Google, in your community, and beyond social media, without relying on constant posting.https://www.salonmindsmastermind.com/salon-visibilityJoin The Monday Club:Where salon owners build systems that stack, scale, and actually make business feel easier.https://www.lexilomax.com/monday-club
Authority in today's expert marketplace comes from innovation, personal connection, and delivering transformation in the way your audience needs it most. Guided learning apps can make that happen. In this episode, Erik K. Johnson sits down with Johnny Beirne for a high-impact dive into how coaches, consultants, and knowledge experts can leverage guided learning apps to build serious authority and influence. If you want to evolve beyond static video courses and create deeper connections with your audience, this conversation is for you. Important Links: Take Johnny Beirne's free assessment: https://johnnybeirne.com/erik Explore more about Johnny Beirne: https://johnnybeirne.com Connect with Erik K. Johnson and book your authority audit: https://podcasttalentcoach.com/coaching Episode Segments: 00:08 Why Engagement With Apps Outpaces Traditional Courses 09:51 From One-Size-Fits-All Content to Guided, Personalized Learning 13:11 AI That Delivers Your Best Insights, Not Internet Slop 16:32 Case Study: Turning Content Gold into Premium Offers 18:33 The "Try Before You Buy" Authority Engine 20:22 The Power of Personalized Advice and Assessments 23:37 Addressing Coaches' Top Challenges with App Platforms 25:00 How to Keep Your App Current With Minimal Upkeep 26:04 Pathways from Free App to High-Ticket Offers 27:28 Key Indicators Your Content Is Ready for the App Evolution 30:16 Keeping the Human Connection In a World of AI 32:02 Accountability Features: Deliver More Than Information 34:15 Navigating Pivots Without Diluting Authority 36:29 Outreach Tactics to Reach New Prospects and Authors 39:23 How Podcast Guesting Fuels Partnerships and Clients 41:05 What's Next for Guided Learning and Monetization Key Takeaways: Why Apps Accelerate Authority for Coaches and Experts Moving your training from a video course to an AI-powered app transforms engagement, delivers hyper-personalized learning, and lets people "try before they buy" in a way no PDF lead magnet ever could. Guided Learning: The Edge Over "Info Content" Personalized assessments and AI-driven journeys inside your app let you meet users exactly where they are. Instead of overwhelming beginners or boring advanced clients, you deliver results and deepen credibility with every interaction. Monetization and Influence Use free app access as the new authority lead generator. Let prospects experience your best advice to diagnose their problems, then guide them straight into premium programs, cohort groups, or one-on-one consulting. Discover when your app should be a paid resource, a recurring offer, or the launch pad for high-ticket sales. Overcome the Tech and Content Hurdles Johnny reveals why building a powerful app now takes hours, not weeks, and how easy it is to keep your content fresh. Stop fearing the unknown and start scaling without endless video modules. The Human Advantage Over ChatGPT AI inside your app delivers your unique perspective, experience, and accountability. It is your expertise filtered, customized, and elevated. Episode Highlights: The secret to higher completion and retention rates Preventing "AI slop" by keeping advice rooted in your proven framework Seamless ways to integrate video, audio, and personalized prompts How to spot "pivot fatigue" and tell your story as an innovative leader Real-world examples from bestselling authors and course creators LINKS: Ready to see if your authority content is ripe for an AI-powered app? Take Johnny Beirne's free assessment and get hyper-personalized advice at https://johnnybeirne.com/erik Explore more about Johnny Beirne: https://johnnybeirne.com Connect with Erik K. Johnson and book your authority audit: https://podcasttalentcoach.com/coaching Next week: On the next episode, we'll talk with Allison Lane. She helps experts step into visibility, own their credibility, and become the trusted authority their audience is already looking for.
In this episode of the DecaMillionaire Decoded podcast, Justin Goodbread addresses the "epicenter" problem - the common trap where a financial advisor is the sole driver of their firm's sales and operations. He outlines a strategic framework for building a convert phase that allows a business to scale beyond the founder's personal capacity. Learn more about Relentless Value Coaching: https://www.justingoodbread.com/coaching/ DecaMillionaire Decoded on YouTube: https://www.youtube.com/@JustinGoodbread
Le persona est souvent vu comme du blabla marketing. Dans cet épisode, je tord le cou à cette idée une bonne fois pour toute en vous proposant 9 situations où comprendre votre persona est crucial.Autres épisodes qui pourraient vous plaire :Le ciblage psychologiqueComment créer un persona ?Peut-on avoir plusieurs persona ?---------------Pensez à vous abonner au Podcast du MarketingÀ rejoindre ma newsletterEt à me laisser un avis 5 étoiles sur iTunes ou Spotify---------------Vous pouvez aussiVous rendre visible en sponsorisant le Podcast du Marketing ou sa newsletterGagner en clarté avec mes accompagnements marketingMe faire intervenir sur une conférenceMe suivre sur Linkedin--------------CMO, webinaire, base email, cas concrets, stratégie ia, openai et gpt, contenu long, chatgpt et ia, omnicanalité, algo linkedin, positionnement, valeur client, marketing digital, actualité seo, geo, lancement offre, parcours client, directeur marketing, directrice marketing, interview de cmo, relation presse, relations presse, inbound marketing, créer du contenu, conseils d'experts, stratégie client,Digital, email marketing, formation marketing, influence digitale, landing page, lead magnet, mailing list, management, marketeux, marketing digital, stratégie marketing, stratégie de marque, branding, stratégie de communication, emails automatisés, erreurs marketing, stratégie d'acquisition, digital, stratégie marketing, mailing list, formation marketing, accompagnement marketing, sprint marketing, advocacy marketing, conseil marketing.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
Excited to share the latest episode: Why Your LinkedIn Connections Aren't Converting Into Clients And the 5 Step System to Fix ItIn this episode, we dive deep into why so many coaches, consultants, and service professionals are showing up consistently on LinkedIn and still not signing clients. It is not an effort problem, it is a strategy problem. We walk you through a five step system that covers everything from optimizing your profile to work as a 24/7 sales page, to starting real conversations that actually lead somewhere, to building the lead nurture system that takes someone from connection to paying client. If LinkedIn has been feeling like a grind without the results to show for it, this episode gives you the roadmap to change that.Ready to build this system step by step with us? Join the Scale Your Business Blueprint with LinkedIn Workshop, a five day live workshop where we walk you through how to optimize your sales system, craft irresistible offers, and build the email sequences that convert. It is only $29.
If you've been paying attention to how AI is changing the freelance landscape, you've noticed something: the types of help clients need are shifting. Fast. A year ago, most conversations were about one thing: how do I keep getting hired when AI can produce a first draft (even it it's low-quality) in seconds? That's a fair question. But it's the wrong place to stop. Because underneath that conversation, something bigger is happening. Clients are recognizing they need different kinds of help. Many don't even know how to articulate what they need yet. They just know they're stuck. And the data backs this up. According to McKinsey's "State of Organizations 2026" report, 88 percent of organizations are now deploying AI in at least some part of their business. Nearly 90 percent of leaders are championing adoption as a core strategic requirement. Yet 86 percent of those same leaders admit their organizations aren't prepared to implement AI into day-to-day workflows. So leadership wants AI deployed yesterday. But teams don't have a plan to do it well. That's where you come in. In this episode, I walk through the four broad ways clients are buying AI-related help right now, so you can figure out where you fit and what you might want to offer. What You'll Learn Why the demand for AI help goes far beyond "content creation" — and what clients are actually buying now The two dimensions that shape every AI-related client need (clarity vs. capability, guidance vs. systems) The four categories of demand: strategic advisory, training and enablement, proof-of-concept builds, and implementation work Why writers are naturally suited for this kind of work, even without a technical background Why you should develop two or three of these offers, not all four How to match your strengths and interests to the categories that fit you best Key Ideas & Takeaways 1. The Opportunity Is Real, and It's Driven from the Top. Leadership across industries is mandating AI adoption, but most teams don't have a clear path to get there. Writers with systems thinking skills are well positioned to bridge that gap. 2. Two Gaps, Two Dimensions. Clients either need clarity (they don't know what to do) or capability (they can't do it themselves). Layered on top of that, some need guidance (a thinking partner) and others need systems (actual workflows and tools). Those two dimensions create four categories of demand. 3. Strategic Advisory. The client needs clarity and guidance. They're overwhelmed, don't know where to start, and need someone to assess their situation and build a plan. You're being hired for judgment, not output. This looks like paid assessments, strategy sprints, or advisory retainers. 4. Training and Enablement. The client needs capability and guidance. Their team is using AI tools inconsistently, with no cohesive approach or standardized workflows. You teach them how to prompt well, build repeatable processes, and review AI output effectively. 5. Proof-of-Concept Builds. The client needs clarity and systems. They've heard about AI-powered workflows but need to see one working before they invest further. You build something small, contained, and tangible that proves the concept and opens the door to bigger engagements. 6. Implementation Work. The client needs capabilities and systems. They know what they want; they need someone to build it. Workflows, automations, prompt libraries, templates, and integrations. This is the highest-volume category and tends to be sticky once you're embedded. 7. Pick Two or Three, Not All Four. Each category requires a different skill set, buyer type, and sales conversation. Trying to do all four leads to muddled messaging and thin delivery. Match your offers to your strengths, your interests, and the clients you already attract. Action Steps Look at the four categories and rank them by where you have the most credibility, energy, and natural pull Think about your last few client conversations and ask: which type of help were they really asking for? Pick two or three categories to focus on and start paying attention to the signals in your prospect conversations.
Favour Obasi-ike, MBA, MS breaks down push (outbound) vs. pull (inbound) marketing. Pull marketing (social media, SEO, content) attracts audiences long-term via consumer-driven engagement. Push marketing actively promotes products for immediate sales but can backfire if poorly targeted. Using interactive examples (e.g., sending gardening tool emails to a Pinterest list), Favour highlights the need to understand audience pain points. He also covers data ownership (first-party vs. third-party) and shares a client success story of scaling to 1M monthly Pinterest views.Who is this for?Business owners, entrepreneurs, digital marketers, and content creators looking to understand inbound (pull) vs. outbound (push) marketing. It's valuable for building long-term brand loyalty, optimizing social media and SEO, and targeting audiences effectively without being spammy.Ready to Rank? Book Your SEO & Web Dev Services Today
Annie-Mai Hodge, founder of Girl Power Marketing and creator of the Social Tea newsletter, makes her triumphant return to Search with Candour to discuss how to do SEO for social media.Annie-Mai explains practical keyword research for social using tools such as TikTok Creator Search Insights and AlsoAsked, and existing SEO tools, then consolidating ideas into a simple spreadsheet and testing performance via platform analytics.They cover everything from captions, on-screen text, audio, and profiles without keyword stuffing; how to choose channels and formats by researching native results, spotting content gaps, and repurposing across platforms; and why posting time matters less than you may think.Follow Annie-Mai:
Most legal clients are told to “trust the process,” but this advice can quietly cost them leverage, money, and outcomes. In this episode, Rebecca Zung reveals why passive clients lose and how becoming an active, strategic partner in your case can dramatically change the result.
Preparing to Meet Your First Client - Humanism vs Person-Centred Therapy In Episode 371 of the Counselling Tutor Podcast, your hosts Rory Lees-Oakes and Ken Kelly explore three key topics relevant to counsellors and counselling students. Firstly, in ‘Ethical, Sustainable Practice', they introduce the emerging conversation around AI in counselling, exploring whether therapists are being left behind and how practitioners can engage with AI ethically. Then in ‘Practice Matters', Rory speaks with Jessica Wing about preparing to meet your very first client, sharing insights to help students transition from classroom practice to real therapeutic work. And finally, in ‘Student Services', Rory and Ken clarify the difference between humanism and person-centred therapy, a common area of confusion for counselling students studying theoretical models. AI in Counselling – Have Therapists Been Left Behind? [starts at 03:07 mins] In this section, Rory and Ken explore the growing role of AI in counselling and why therapists cannot afford to ignore the conversation. Key points discussed include: AI is already embedded in many tools therapists use daily (email systems, video platforms, and software), even if practitioners do not actively use AI themselves. Counsellors don't need to become technology experts, but they do need to understand the ethical implications of AI in practice. Clients are increasingly using AI tools themselves, sometimes discussing personal struggles with chatbots and bringing those experiences into therapy. Therapists can respond with curiosity rather than resistance, exploring how AI interactions affect a client's experience and meaning-making. Practitioners may fall into different camps regarding AI: the enthusiast, the resistor, the anxious middle, or the pragmatist. Ethical frameworks and professional bodies in the UK (such as BACP and NCPS) are already beginning to address AI in guidance and policy. Preparing to Meet Your First Client [starts at 27:55 mins] In this week's Practice Matters, Rory speaks with counsellor and trainer Jessica Wing about preparing to see your first client as a counselling student. Key points from this conversation include: The transition from classroom triads to working with real clients can feel daunting because real clients bring richer and more complex stories. First-session anxiety is normal; leaning on support from supervisors and placement teams can help ground and reassure students. The first session is not about solving everything – it is about building trust, establishing rapport, and beginning the therapeutic relationship. Focusing on relational presence rather than getting everything “right” allows counsellors to be more authentic and effective. Maintaining self-regulation before sessions (for example through breathing exercises or grounding techniques) helps create a calm therapeutic space. Supervision plays a vital role in early practice, offering reassurance, reflection, and professional support as students begin their client work. Humanism vs Person-Centred Therapy [starts at 49:34 mins] In this section, Rory and Ken unpack the difference between humanism and person-centred therapy (PCT), a distinction that often confuses counselling students. Key points include: Humanistic psychology is a broad philosophical approach to understanding people, emphasising growth, free will, and personal meaning. It emerged as the “third force” in psychology, alongside psychoanalysis and behaviourism, influenced by thinkers like Abraham Maslow and Carl Rogers. Person-centred therapy is a specific therapeutic model that applies humanistic principles in practice. PCT is built on the belief in the actualising tendency – the idea that people naturally move toward growth and fulfilment when the right conditions are present. Rogers identified the core conditions (empathy, congruence, and unconditional positive regard) as essential elements for therapeutic change. While many modern therapies incorporate humanistic values, person-centred therapy places the therapeutic relationship and client-led growth at the very centre of the approach. Here is a full handout on this topic: Humanistic Psychology vs Person-Centred Therapy The terms humanistic psychology and person-centred therapy (PCT) are often used interchangeably, but they refer to different levels of theory and practice. Humanistic Psychology (Humanism) Humanistic psychology emerged in the mid-20th century, associated with figures such as Abraham Maslow, Carl Rogers and Rollo May. It became known as the “third force” in psychology, following psychoanalysis and behaviourism. Humanism proposes that people are fundamentally oriented toward growth, meaning and creativity when the right conditions are present. Key Ideas People have an innate drive toward growth and self-actualisation Subjective experience is central to understanding the person Individuals have free will and personal responsibility Therapy focuses on the whole person, not only symptoms In therapy, humanism is an umbrella term that includes several approaches, such as: Person-centred therapy Gestalt therapy Existential therapy Transactional analysis These approaches share a focus on human potential, authenticity and lived experience. Person-Centred Therapy (PCT) Person-centred therapy was developed by Carl Rogers as a specific approach within the humanistic tradition. Central to Rogers' theory is the actualising tendency - the natural human drive toward growth and psychological health. Rogers described several conditions necessary for therapeutic change. Three key therapist attitudes are: Congruence – genuineness and authenticity Unconditional positive regard – acceptance without judgement Empathic understanding – sensing the client's internal frame of reference Person-centred therapy is intentionally non-directive. The client leads the process while the therapist provides the facilitative relational climate for change. Key Differences Level Humanistic psychologyA broad philosophy about human nature and helping. Person-centred therapyA specific therapeutic model developed by Rogers. Scope Humanism influences therapy, education, organisational work and personal development. Person-centred therapy describes a specific way of practising counselling, centred on the relationship and the core conditions. Practice Humanistic practitioners may integrate techniques while maintaining a humanistic philosophy. Classical person-centred therapists prioritise the relational conditions and tend to avoid structured techniques or therapist-led agendas. A Simple Way to Remember Humanistic psychology The broad philosophy that sees people as growth-oriented and best understood through their subjective experience. Person-centred therapy Carl Rogers' specific, non-directive therapeutic approach built around empathy, unconditional positive regard and congruence. Links and Resources Counselling Skills Academy Advanced Certificate in Counselling Supervision Basic Counselling Skills: A Student Guide Counsellor CPD Counselling Study Resource Counselling Theory in Practice: A Student Guide Counselling Tutor Training and CPD Facebook group Website Online and Telephone Counselling: A Practitioner's Guide Online and Telephone Counselling Course
Scott Galloway reflects on Robert Mueller as a role model for masculinity, explains why pricing is a signal and how to charge what you're worth, and weighs in on whether firing bad clients is a luxury or a necessity. Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com, or drop your question in the r/ScottGalloway subreddit. Learn more about your ad choices. Visit podcastchoices.com/adchoices
When everything is falling apart… how you react determines everything. In this episode of The Level Up Podcast, Paul Alex breaks down one of the most important traits of elite leaders—emotional control under pressure. Because let's be real… Chaos is guaranteed in business. Servers crash. Clients complain. Deals fall through. But the difference between leaders and amateurs? Leaders stay calm. In this episode, you'll learn: Why your emotional state controls your entire team's performance How reacting emotionally destroys authority and trust Why slowing down is the fastest way to solve problems How calm leadership creates stability in chaotic environments Because your team doesn't follow your words… They follow your energy. And when you stay composed under pressure… You become the anchor everyone relies on. The strongest leaders don't panic. They pause. They think. They execute. Your Network is your NETWORTH! Make sure to add me on all SOCIAL MEDIA PLATFORMS: Instagram: https://jo.my/paulalex2024 Facebook: https://jo.my/fbpaulalex2024 YouTube: https://www.youtube.com/channel/UCGhDAD1JyGGzSQUPD9lc9HQ LinkedIn: https://jo.my/inpaulalex2024 Looking for a secondary source of income or want to become an entrepreneur? Check out one of my companies below to see if we can help you: www.CashSwipe.com FREE Copy of my book “Blue to Digital Gold - The New American Dream”www.officialPaulAlex.com Learn more about your ad choices. Visit megaphone.fm/adchoices
SHOW NOTES: https://www.haileyrowe.comer/social-media-overwhelmJoin my free Facebook community for business support & to connect with other health coaches: https://www.facebook.com/groups/themarketinghubgroup/Facebook: https://www.facebook.com/haileyrowecoachInstagram: https://www.instagram.com/hailey_roweTwitter: https://www.twitter.com/hailey_rowe
In this solo episode, Karl Bryan dives deep into the psychology of bouncing back after losing a coaching client, why your identity shapes every outcome in your business, and how to apply the "effort paradox" to elevate your perceived value in the eyes of prospects. With Road Dog away but sending in questions, Karl covers mindset, the art of decisive action, battling stress, and leveraging focus. It's a wisdom-packed session on self-image, taking control, and turning adversity into momentum as a business coach. Key Topics Covered Mindset After Losing a Client Karl explains why losing a client can feel like an existential threat and how it's tied to identity and survival instincts. He details the emotional cascade triggered by rejection and why reframing the story you tell yourself is critical to recovery and future growth. Building a Resilient Identity Listeners are guided through the essential questions for self-identity—who you are, what you deserve, what is right, and what is real. Karl insists true growth requires "blowing up" your old identity rather than simply improving it. The Power of Focus He differentiates between autopilot and intense focus using vivid driving metaphors, encouraging coaches to show up in their businesses like an F1 driver in a storm, not just coasting through routines. The Effort Paradox & Alex Hormozi Karl shares his admiration for Alex Hormozi, emphasizing how communicating the tremendous effort behind your services raises your value in clients' eyes. He discusses Hormozi's masterful self-marketing and relates it back to how coaches can raise their perceived worth. Execution Over Ideas He underscores that business growth doesn't come from having a mountain of ideas but from consistent, bold execution—making calls, running events, creating content daily, and inviting accountability. Alpha Presence in Sales Karl teaches the value of being an "alpha" in business interactions, commanding respect with calm confidence, rather than trying to impress through flashy displays or neediness. Managing Stress and Narrative Personal stories and analogies, like quitting smoking and daily affirmation rituals with his daughter—show how changing one's narrative and habits can reduce stress and eliminate self-sabotage. Notable Quotes "If you want to go to the next level, you don't need to improve your identity, you need to literally blow up the old one." "Every unanswered call, every unanswered text, just kind of feels like proof that there's something wrong with you. This is not a broken heart, it's a broken story." "When a client wants to cancel, you've got to stand up rather than sit down. You've got to fight for your coaching, fight for their business, and install the operating system for wild profits." "The harder it appears to do, the more value others will see. Alex Hormozi is a master of that principle." "Getting clients is easy. Getting clients is fun. Say that a hundred times to yourself every morning." "Content gets you attention. Conversations get you conversions." "A conservative suit will outsell a flashy suit every day of the week, twice on Sunday, specifically to the people you really want to close." Actionable Takeaways Reframe Client Loss: Losing a client doesn't define your worth, focus on rewriting the story you tell yourself and use it as fuel to double down on your mission and value. Blow Up Old Identity: Don't just tweak your self-image, completely reinvent it. Ask yourself: Who am I? What do I deserve? What is real? What is right? Adopt Relentless Focus: Treat key biz actions (outreach, events, follow-up) with the life-or-death intensity of a pro athlete in a playoff; autopilot won't get you anywhere meaningful. Communicate Your Effort: Don't hide how hard you work, amplify it! Show prospects the grit, hours, and massive action behind your results to increase perceived value. Take Decisive Action: Make decisions quickly with available information. Lean into creating and posting content, running events, and following up—even when you don't feel "ready." Practice Daily Affirmation & Control Your Narrative: Use affirmations and positive self-talk routines (for yourself and your family) to reinforce a winning identity and banish the narrative of self-doubt or fear. Prioritize Real Conversations: Measure your success by the number of sales and prospect conversations, not just content views. Track and grow this number relentlessly. Embody Alpha Confidence: Dress the part, speak with grounded conviction, and avoid signaling insecurity—clients buy into leaders, not showboats. Resources Mentioned Profit Acceleration Software Software (by Karl Bryan): For building a coaching business that attracts, retains, and multiplies high-end clients. Focus.com: Karl's company and resource hub for coaches wanting to scale with focus and proven systems. Order Form Close Technique: A sales script designed to elegantly guide prospects into a close. Alex Hormozi's Content: Referenced as an example of leveraging the effort paradox and high-level value communication. If you enjoyed the episode, subscribe, share with a fellow coach, and leave a review. Join Karl Bryan and Rode Dog each week for even more Business Coaching Secrets! Ready to boost your coaching business's profit and impact? Visit Focused.com for a demo of Profit Acceleration Software™, access to elite coach training, and to join a dynamic community of high-performing business coaches.
1175. In this bonus segment, which originally aired last October for Grammarpaloozians, we look at how AI is disrupting the freelance writing industry with author Suzanne Bowness. She shares her strategy for experimenting with different AI tools and the importance of being "conversant" in them for clients. We also look at the challenge of losing clients to AI but gaining new ones who were dissatisfied with the machine-generated text.Find Suzanne on her website, Codeword Communications.Get the book, "Feisty Freelancer."
Adam Cerra - Founder & CEO at DFY Closing- A high-ticket sales expert and creator of the Inverse Closing Method™, a pressure-free approach that helps coaches and consultants close premium offers with integrity and ease. With over $30 million in sales and experience leading teams for brands like Mindvalley and the Jay Shetty Certification School, Adam has trained hundreds of closers and built sales systems that convert. He's also the author of The Conversation to Client Playbook, a no-fluff guide to turning sales calls into natural, client-centered conversations that drive results.Connect with Adam here:https://adamcerra.com/Don't forget to register for our "Scale Your Business Using LinkedIn" Workshop here:https://www.thetimetogrow.com/scale-your-business-blueprint-workshop
AI can already draft your lawsuit, so what's left for your firm to do? Brian LaBovick breaks down the uncomfortable reality facing PI firms: If technology can handle the legal work faster and cheaper, your margin depends on something else entirely. The firms that win won't out-process the competition. They'll out-serve them. If you want to stop guessing, start executing, and squeeze every drop of value out of your marketing, you need an elite performance marketing agency that delivers proof over promises. Head over to Rankings.io to see how we help PI firms sign more cases. On this episode, you'll learn: Why AI is forcing lawyers to rethink their actual value to clients. How the client communication gap quietly kills retention and referrals. Why your brand and online presence are the only things protecting your business long-term. If you like what you hear, hit Subscribe. We do this every week. Buy tickets for PIMCON 2026: https://hubs.li/Q047Ly1c0 Subscribe to our newsletter: pimnewsletter.beehiiv.com Get Social! Personal Injury Mastermind (PIM) powered by Rankings.io is on Instagram | YouTube | TikTok
If you've been posting consistently but not seeing clients, this episode will show you what's missing. In this episode of Social Media Decoded, Michelle Thames explains how to move from content to clients by building a simple and effective system behind your visibility. She breaks down how to create a funnel, grow your email list, and guide your audience toward real opportunities. Michelle also shares why content alone isn't enough and how adding structure, connection, and clear next steps can transform your business. If you're ready to stop guessing and start converting your visibility into revenue, this episode will give you the clarity you need. What You'll Learn in This Episode • How to turn content into clients • Why most content doesn't convert • The simple funnel every entrepreneur needs • How to build and use your email list • The role of conversations in converting leads • How to create a visibility system that works Visibility Breakdown Michelle shares the simple system: Content → Landing Page → Email → Offer → Conversation This creates a clear pathway for your audience to move from discovery to decision. Room Story Michelle shares how entrepreneurs go from posting without results to getting inquiries and clients once they build a system and start guiding their audience. Unpopular Visibility Truth Content alone does not build a business. A system does. Spotify Listener Question Do you currently have a system behind your content? • Yes • No • Kind of • I need help building one Join the Free Workshop Michelle is hosting a free live workshop: Content to Clients: Build Your Funnel, Email List & Visibility System- Join here: To get access + all events happening this month: DM Michelle the word CLIENTS Support the Podcast If you enjoy Social Media Decoded, leave a rating or review on Apple Podcasts or Spotify. You can also support the show through the Buy Me a Coffee link in the show notes. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Welcome to the Leading Edge in Emotionally Focused Therapy, hosted by Drs. James Hawkins, Ph.D., LPC, and Ryan Rana, Ph.D., LMFT, LPC—Renowned ICEEFT Therapists, Supervisors, and Trainers. We're thrilled to have you with us. We believe this podcast, a valuable resource, will empower you to push the boundaries in your work, helping individuals and couples connect more deeply with themselves and each other. IWe aim to equip therapists with practical tools and encouragement for addressing relational distress. We're also excited to be part of the team behind Success in Vulnerability (SV)—your premier online education platform. SV offers innovative instruction to enhance your therapeutic effectiveness through exclusive modules and in-depth clinical examples. Stay connected with us: Facebook: Follow our page @pushtheleadingedge Ryan: Follow @ryanranaprofessionaltraining on Facebook and visit his website James: Follow @dochawklpc on Facebook and Instagram, or visit his website at dochawklpc.com George Faller: Visit georgefaller.com In this Stage 2 AIRM episode, Ryan and James dive deep into one of the most tender, high‑risk, and high‑reward parts of EFT: working with attachment injuries in Stage 2. Building on de‑escalation work from Stage 1, they explore how to move past “talking about the injury” into fully opening the scene of the wound so that real limbic revision can occur. Ryan shares how his own disorientation around when and how to work with injuries led him to train intensively with George and Karen, and how doing solid attachment‑injury work actually taught him how to do all of Stage 2. James opens up about his personal learning edge—how hard it can be, as a caregiver, to invite vivid pain into the room—and what helps him stay present instead of pulling back. Across the episode, they unpack: Why “you cannot change what you cannot open” How to set a platform for attachment‑injury work that stabilizes both partners The art of scene work: evoking 5–7 concrete sensory cues to move from summary into live experience How to hold the injured partner's pain open long enough for the offender to truly feel the impact Why clients are “not fragile, they're too stable”—and what that means for our stance as experiential therapists They also connect this process to AIRM, the EFT World Summit, and the broader map of Stage 2—reminding us that deep injury work is not a side path, but a powerful way into the heart of restructuring the bond. Key Teaching Points from This Episode 1. Why Attachment Injury Work Belongs in Stage 2 Most clinical conversations get stuck in “What do we do with injuries in Stage 1?” Stage 1 is about stabilization and de‑escalation, not “doing surgery” on the injury. Once there is enough stability and safety, Stage 2 is where we go to the heart of the injury to create lasting change. For Ryan, learning to do good Stage 2 attachment injury work was how he learned to truly do Stage 2 at all (vs. just using its concepts). 2. “You Cannot Change What You Cannot Open” Effective injury repair requires fully opening the synaptic memory system of the event. Therapists must help clients move from summary (“this thing that happened back then…”) to live, embodied experience in the room. If the pain stays in the background, it acts like a “boogeyman”—emerging unpredictably and hijacking the bond. The task is not to “make them hurt,” but to give the pain that already lives in them a chance to be explicitly on stage, in a safe, co‑regulated frame. 3. Scene Work: How to Open and Stay in the Injury Ryan describes his scene‑based approach: Set a clear platform (framing why you're going here, for both partners). Open a specific scene of the injury and stay there (often 20+ minutes, “circles and circles”). Focus primarily on one partner's deep experience at a time. Use 5–7 concrete physical/sensory cues to shift out of summary and into experience: What do you see? What do you smell? Temperature on your skin? Textures around you? What's happening in your body? In your eyes? “You can't revise what you can't open”: the deeper and clearer the scene is evoked, the more powerful the potential for revision. 4. The Therapist's Own Edges and Nervous System James shares that, from his caregiving/medical background, watching vivid pain come alive in session can be hard on his own nervous system. The temptation is to protect clients from feeling too much, but: We are not creating pain. We are bringing existing pain into shared awareness so it can be held and transformed. Therapists must train themselves like firefighters: Trust your training Trust your equipment (the EFT map, Tango, AIRM) Trust the people you've trained with A healthy fear of what could go wrong is important, but must be balanced by a clear vision of what is lost if we never go there. 5. “Right Dose at the Right Time” Drawing on Bruce Perry's work: therapy requires the right dosage at the right time. Do not do this kind of deep, evocative surgery in Stage 1—that would be an overdose on an unstable system. In Stage 1: We treat the injury (acknowledge, validate, build some safety), But we do not do full surgical repair yet. In Stage 2: The partner is more available to co‑regulate and respond. The bond is more ready to sustain deep limbic work and revision. 6. Clients Are Not Fragile—They're Too Stable Ryan's provocative teaching line: “Your clients are not fragile. They're too stable.” They are stable in their woundedness and rigid organization: Rigid protective strategies Rigid negative self/other models As experiential therapists, if we treat clients as too fragile to go into these places, we: Collude with the stability of the injury Miss the opportunity for deep restructuring We must hold both: Tenderness and strong alliance (like a good mom with a third grader) Relentlessness in going after the dark places 7. Two Core Goals of Attachment Injury Repair (AIRM) Ryan summarizes the two main goals of attachment injury repair: The injured partner sees their pain reflected back in the eyes of the injurer. Not just verbal apologies The limbic system needs to register: “You are with me in this pain now, not talking me out of it.” Often assessed by asking (carefully): “Do you feel like your partner really gets the depth of this?” A felt sense of confidence that, given the same circumstances, this would not happen again. This is not cognitive reassurance alone. It's a body‑based sense that something fundamental has shifted in the bond and in the injurer. When both are present (often over multiple sessions), the injury can be considered functionally repaired, and the couple can return to the previous stage of EFT work. 8. Platform Building: How Ryan Sets Up the Work Ryan starts with a platform conversation before opening the scene: To the offender: “I'm not doing this to make you feel bad. You deserve not to have this event be the story of you.” Frames the work as a way to retire the “Scarlet Letter” and integrate the event into a larger, more hopeful story. Uses metaphors like sleeping on an unpinned grenade—life is too precarious if the injury is never addressed. To the injured partner: Names that a part of them is still stuck in that place (delivery room, the moment they discovered the affair, etc.). With their permission, he proposes spending several sessions there to go find and bring back that part of them. This platform: Clarifies what they're doing and why. Re‑establishes consent and collaboration. Begins stabilizing the offender's shame and the injured partner's fear before going deeper. 9. The Five “People” in the Room Ryan offers a helpful image: during injury work, there are effectively five people involved: The therapist The adult injured partner The adult injuring partner The younger/earlier version of the injured partner in the scene The younger/earlier version of the injurer in the scene The work is about going after all of them in a redemptive way—bringing those divided versions back into connection and coherence. 10. From Scene Work to Tango Move 5 and Back to the Map Once the scene is open, Ryan sees the work as “old‑school Step 5”: Deep affect assembly in the injured partner Clear enactments to the offender Sculpting the offender into A.R.E. responsiveness (Accessible, Responsive, Engaged) Helping the injured partner take in that responsiveness He often uses multiple, small enactments rather than rushing to one big one: Micro‑processing present‑moment shifts “What do you see in their eyes right now?” “What happens in your body as they reach for you?” Crucially, after deep injury work: Don't get so disoriented that you abandon the EFT map. Ideally, you return to where you were (e.g., late withdrawer re‑engagement) and complete the rest of Stage 2: Full withdrawer re‑engagement Pursuer softening 11. Using Yourself and Accepting Disorientation Ryan normalizes that, in late Stage 1, Stage 2, and especially Stage 2 injury sessions: He often leaves feeling completely disoriented (in a good way). It takes a minute to re‑orient, use the bathroom, splash water on his face. This disorientation is a sign that: He has fully entered the memory with them. He is using himself deeply as an experiential therapist. He distinguishes this from burnout: Burnout was more present when he tried to work these places without scene‑based experiential depth. Deep scene work, while intense, is actually more effective and less demoralizing than spinning in summary and argument. 12. Honoring Clients and the Mission of EFT Therapists Both highlight: Clients as major teachers—it's worth explicitly thanking them at times. Sue's stance: even at the end of her career, she was “excited to go up the hill and see what my clients are going to teach me today.” They frame trainers (and this podcast) as trying to be like: Military commanders who can't go on every mission, but must equip the troops well: Best training Best equipment Clear mission The closing tone: Deep appreciation for therapists who are willing to go to dark, painful places with their clients. Reassurance that with the map, the tango, and the AIRM frame, you are not walking into those places alone. If you like the concepts discussed on this podcast you can explore our online training program, Success in Vulnerability (SV). Thank you for being part of our community. Let's push the leading edge together!
AI is not just another tool. It is changing how clients think, act, and make decisions. In episode 612 of the Lawyerist Podcast, Stephanie Everett talks with Cat Casey about what lawyers need to understand before AI creates problems they cannot fix. As more clients turn to tools like ChatGPT, lawyers are facing new challenges around trust, accuracy, and confidentiality. Cat explains why even lawyers who choose not to use AI still need to understand it, and how failing to do so can create real risks for both lawyers and their clients. They share practical ways to approach AI with the right mindset, including how to think about its limitations, how to use it as a thinking partner instead of a replacement, and how to guide clients who may not understand the consequences of using it. If you want to stay ahead of where the legal profession is heading, this episode offers a clear and actionable place to start. Listen to our previous episodes on Using AI in Law Practice. #601 – Beyond Chatbots: Using Agentic AI in Law Firm Intake, with Matt Spiegel Apple | Spotify | LTN #590 – Innovating Without Overwhelm: Practical AI Tips for Lawyers, with Graydon Trusler Apple | Spotify | LTN #580 – Smarter Law Firm Marketing: AI Tools That Actually Work, with FirmPilot Apple | Spotify | LTN #550 – Beyond Content: How AI is Changing Law Firm Marketing, with Gyi Tsakalakis and Conrad Saam Apple | Spotify | LTN Links from the episode: https://thetechnocat.com/about Check out the episode on YouTube: https://youtu.be/PQwAxiNjbhY Have thoughts about today's episode? Join the conversation on LinkedIn, Facebook, Instagram, and X! If today's podcast resonates with you and you haven't read The Small Firm Roadmap Revisited yet, get the first chapter right now for free! Looking for help beyond the book? See if our coaching community is right for you. Access more resources from Lawyerist at lawyerist.com. Chapters / Timestamps: 00:00 – Introduction 02:10 – A New Way of Working with AI 05:00 – From Task Execution to Orchestration 07:45 – Meet Cat Casey 09:30 – The Shift Happening Right Now in Law 11:15 – The Rise of AI in Client Behavior 13:45 – Understanding AI Without Getting Technical 16:35 – Why AI Is Not a Research Tool Replacement 18:50 – The Role of Judgment in an AI World 20:10 – AI as a Collaborative Tool 22:10 – Why Iteration Is Part of the Process 23:25 – When AI Creates Legal Risk 25:55 – Confidentiality and Privilege in Practice 27:10 – The Reality of Discoverability 28:20 – Lessons from Past Tech Shifts 29:30 – Where Lawyers Should Start
If you followed the recent series on calibration and the three rhythms that money flows through, this session is where both of those ideas come to life.Mary Ann Stenquist is a spending coach who helps ambitious women break free from the shop-regret-shame cycle and align their spending with their values. She knows money. She teaches it. She coaches on it.And she's stuck.For four years, Mary Ann has been caught in a cycle: fund the emergency savings, drain it when something happens, rebuild it, drain it again. The AC breaks. Then the furnace. Health expenses pile up. Then the car. Each time she taps into that fund, guilt follows. The balance drops, and with it, her sense of security.What makes this exhausting isn't the expenses themselves. It's the way her emergency fund has become a scorecard for whether she's doing money right. When the balance is high, she feels secure. When it dips, she questions everything.Before you listen, here are three things to pay attention to:First, notice how long it takes before any strategy is offered. This session is about 70% emotional coaching and 30% logistics. Second, listen for the distinction between emergencies and what we call Whammies, the irregular expenses that aren't unpredictable, just unplanned. Those fall into the SpendFuture rhythm, and once we name that distinction together, the whole conversation shifts.Finally, listen for the moment Mary Ann says she can't control her money, because that's a borrowed belief. When you look at the evidence, it's simply not true. She has an emergency fund. She's living on one income by choice. She's been managing well in so many areas. The story doesn't match her reality.This is what calibration looks like. A real session with a real person, and the choices happening underneath it.Links & Resources:Money Made Human AdvisoryFinancial Coaching EssentialsJoin the Facebook groupJoin our email listApply to be on the Client SeatListen Inside the Session of this episode
In today's episode, we have the pleasure to interview Aleric Heck, author of Video Authority: The Art and Science of Converting Viewers into Clients.Aleric is a YouTube and video marketing expert who built one of the largest app review channels on the platform before launching AdOutreach from his college dorm room, which has since grown into an 8-figure company. His clients have generated hundreds of millions in revenue using value-driven video, and his company has been recognized on the Inc. 5000 list for rapid growth.In this episode, you'll learn how to create video content that actually converts viewers into clients, why going viral is often the wrong goal for business owners, and the exact framework behind high-performing videos and ads. We also dive into how to overcome camera fear and why authenticity—not perfection—is what drives results.We hope you enjoy this incredible conversation with Aleric Heck.To learn more about Aleric visit:The Book:https://a.co/d/07ut3TCzWebsite/Socials:https://aleric.com/https://www.instagram.com/alericheck/https://www.youtube.com/@AlericHeckYThttps://www.facebook.com/groups/advancedyoutubeadshttps://www.linkedin.com/in/alericheck/
Technical SEO delivers 117% ROI in as little as 6 months — compared to 16% for basic content SEO over 15 months. Favour Obasi-ike, MBA, MS breaks down what that means in real dollars and real client results.WHO IS THIS FORSmall business owners are wondering why their website isn't showing up on Google. Entrepreneurs paying for ads who want to know if SEO is a smarter long-term investment. Marketing professionals who need data-backed ROI benchmarks. E-commerce owners planning a 12–24 month organic growth strategy. Content creators who want to extend the shelf life of every piece they publish. Local business owners — local SEO delivers 750%+ ROI, the highest of any SEO category.TIMESTAMPS00:00 — Room opens; framing question repeated as attendees join: "What is the ROI of technical SEO?"10:00 — The Mario Kart analogy: Instagram = 72-hour boost, Pinterest = 5 months, website = 24 months12:00 — Live Glimpse research: "SEO for small businesses" costs $44.40/click in Google Ads17:00 — The 16% ROI / 15-month benchmark introduced20:00 — On-page vs. technical SEO defined; the relationship foundation analogy34:00 — Client case study: 30M-page site grows from 1.5M → 3.3M indexed pages after structural fixes40:52 — Technical SEO ROI: 117% in as little as 6 months45:40 — HTTP vs. HTTPS: why HTTP is "easily hackable"52:00 — ROI by category: basic 16%, technical 117%, e-commerce 2–5x, local 750%+59:12 — Celese Williams on Semrush and data-driven content strategy61:32 — Hayden: the Glossary Method — hidden keywords at 40x lower cost70:05 — HTML = the letter; HTTPS = the postal service74:00 — Closing: your website as a place of rest, connection, and long-term impactMEMORABLE QUOTES"Technical SEO is about 117%. And when you have a fundamental strategy, that 15 months could drop to six months." — Favour [40:59]"HTTP is easily hackable. Definitely get your HTTPS more than anything." — Favour [45:40]"You can't depend on social media to sustain a brand. It's going to enhance your brand, but it's not going to replace it." — Favour [51:14]"CEOs and bosses make data-driven decisions." — Celese [59:37]"The glossary method is the most powerful way — you can buy hidden keywords with thousands of views at 40 times less than the main broad topic." — Hidden [61:32]"Give yourself 6–24 months to see results. By year three, four, five, you'll be happy you built something sturdy." — Favour [71:38]Ready to Rank? Book Your SEO & Web Dev Services Today
Discover why the peak of the spring rush is the perfect time to professionally fire your lowest-paying, highest-maintenance clients so you can eliminate stress and maximize your route's profitability.
David sees a lot of creative agencies making bad assumptions about their client relationships by not making the distinction between the reasons why clients come to them in the first place, why they choose to continue working with them as time passes, and then why they ultimately move on. LINKS "Distinguishing Between Why Clients Come, Stay, and Leave" by David C. Baker for punctuation.com "The Waterfall of Differentiation" 2Bobs episode
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/