Podcasts about salesfolk

In her public life, Heather Morgan seems to have been the cringiest imaginable sort of crypto-adjacent hustle-bro. Here is a nightmarish YouTube video... YouTube video of her rappingTikTok video of her rappingthe programsome slidesher Forbes contributor pageconspired to launder $4.5 billion of Bitcoin stolen from a crypto exchangepress releasecriminal complaint give back often sayshut down in 2017called SalesFolkWall Street Journal reportssaid at a bail hearingso everyone’s leavinghere’s a guy$800 million in assetsa car on the blockchain onlineturned “money” into a hobby 1,000 Unicorn Startups Climate Rulepig activisma copy of his memoirsQuant Hedge FundsStop Charging So MuchCredito Real ‘No’ Banking Background Botched Bribery Case Thanks to Cryptospendingsubscribe at this linkhereUNUS SED LEOhas said

In this weeks episode of the Prospecting Podcast, Ryan O'Hara sat down with Heather Morgan, CEO of SalesFolk. Heather is one of the leading experts in cold email copy, and after many years of writing and helping companies figure out their cold email strategy, SalesFolk is helping some of the world's best B2B write better cold emails. In this episode, we'll talk about some best practices in cold email, how Heather found her groove, and also discovering product market fit using prospecting. To learn more about SalesFolk: http://salesfolk.com To claim your free LeadIQ trial, visit: http://leadiq.com and get 50 free credits.

How do you capture the attention of someone you’ve never met in a way that encourages them to respond? Starting conversations with people we don’t know is the most difficult and the most crucial part of building a successful pipeline, but too many companies see dismal response rates to their cold email templates. Today’s guest holds the secret to creating copy that speaks to the desires, fears, and personalities of your customers to engage them in a whole new way. Heather R. Morgan is the Founder and CEO of Salesfolk, a company that helps salespeople create compelling cold emails that lead to three times the responses from customers. Heather began her career as an economist working internationally before entering the business development field. Episode Highlights: How Heather Morgan went from sending letters to her favorite children’s book authors to becoming the CEO of Salesfolk Preparing for the cold email: doing research on the audience Heather’s tricks for writing a personal email to someone you don’t know Getting into the mind of your audience & finding the “Dream Customer” Crafting a focused email: sequencing and targeting every customer The five levels of awareness Keeping the element of mystery while being direct  Resources: Love Heather’s method to cold emailing? Sign up for the Salesfolk Cold Email Mastery Course or contact Salesfolk about consulting. Connect with Heather on LinkedIn, Tweet to her @HeatherReyhan, or send her an email directly: heather@salesfolk.com

Heather Morgan, CEO of SalesFolk, joined us in the Bowery Capital studio this week to share her "5 Steps To Sales Emails That Convert." SalesFolk helps B2B companies refine their sales messaging, enabling clients to increase response rates to cold emails by as much as 10x, netting them faster sales cycles and more customers. In this episode, Heather lays out a five-step framework for crafting better performing sales messaging for your startup and institutionalizing its use in a fast-growing sales team. Heather founded SalesFolk 3 years ago and has since helped a who's who of SaaS startups optimize their sales messaging, including Lyft, KissMetrics, Bluenose and Box. She previously led business development at Tamatem, a mobile gaming company backed by 500 Startups. She is also an economist by training, having worked with various organizations including the World Bank. Her writing portfolio is impressive: Heather has been freelance writing for over 7 years and is a published author with Oxford University Press amongst others. She's written at least one cold email a day for the last 10 years, and over her career has helped 200+ companies refine 10,000+ cold sales emails. If you're interested in benefitting from Heather's expertise, check out SalesFolk's Email Mastery Course which lays out it all out with hours of video, takeaway PDFs, and monthly private webinars. According to Heather, the gap between the best and worst sales teams is growing in part because people mistake the plethora of new sales automation tools and practices as a substitute for doing the necessary homework, list building, and thoughtful copywriting. Many sales teams are working off the same ineffective, legacy templates that have proliferated for decades. Most, more importantly, don't emphasize the conscientiousness that's critical in getting leads to respond. As a result, most sales emails go straight in the trash bin, or worse yet, a spam filter or blacklist. In today's episode, Heather shares her five-step framework for crafting compelling sales email copy and her secrets to effective buyer profiling, multi-touch campaigning, and email process best practices. Until next week, happy listening!

Heather Morgan, CEO of SalesFolk, joined us in the Bowery Capital studio this week to share her "5 Steps To Sales Emails That Convert." SalesFolk helps B2B companies refine their sales messaging, enabling clients to increase response rates to cold emails by as much as 10x, netting them faster sales cycles and more customers. In this episode, Heather lays out a five-step framework for crafting better performing sales messaging for your startup and institutionalizing its use in a fast-growing sales team. Heather founded SalesFolk 3 years ago and has since helped a who's who of SaaS startups optimize their sales messaging, including Lyft, KissMetrics, Bluenose and Box. She previously led business development at Tamatem, a mobile gaming company backed by 500 Startups. She is also an economist by training, having worked with various organizations including the World Bank. Her writing portfolio is impressive: Heather has been freelance writing for over 7 years and is a published author with Oxford University Press amongst others. She's written at least one cold email a day for the last 10 years, and over her career has helped 200+ companies refine 10,000+ cold sales emails. If you're interested in benefitting from Heather's expertise, check out SalesFolk's Email Mastery Course which lays out it all out with hours of video, takeaway PDFs, and monthly private webinars. According to Heather, the gap between the best and worst sales teams is growing in part because people mistake the plethora of new sales automation tools and practices as a substitute for doing the necessary homework, list building, and thoughtful copywriting. Many sales teams are working off the same ineffective, legacy templates that have proliferated for decades. Most, more importantly, don't emphasize the conscientiousness that's critical in getting leads to respond. As a result, most sales emails go straight in the trash bin, or worse yet, a spam filter or blacklist. In today's episode, Heather shares her five-step framework for crafting compelling sales email copy and her secrets to effective buyer profiling, multi-touch campaigning, and email process best practices. Until next week, happy listening!

When sending cold emails, the content you write must provide value. That way, your reader is willing to exchange their time to read your email and, hopefully, exchange their money for your product or service down the road. In order for this to be a possibility, there are a few tactics you should bring into your cold email strategy. In this episode Heather Morgan, CEO of Salesfolk, shares the science of architecting a cold email from research to reply, and she also shares Salesfolk’s Cold Email Mastery Course for detailed tips, tricks, and templates.