Podcast appearances and mentions of stacia guzzo

Stacia Guzzo, founder of SmartyPits, a manufacturer of aluminum-free deodorant, joins Talking Business Now host Kelly Scanlon to discuss her entrepreneurial journey, including the practical growth strategies that allowed the company to evolve from a kitchen sink and sales at farmers markets endeavor to having a retail presence in more than a 1,000 stores nationally. Inspired to create an aluminum-free deodorant after her mother's breast cancer diagnosis, Guzzo began making the formula in her kitchen sink in 2014, used herself as the guinea pig to test its effectivness and started selling the hand-poured and labeled product at farmers markets. Before long, she attracted the attention of major retailers, including HEB, TJ Maxx, Marshall's and others, as she attended national gift shows. Tune in as Guzzo shares her journey from classroom teacher to deodorant manufacturer and her insights into achieving steady, sustainable business growth, including: How to gradually scale so product orders don't overwhelm the stability of the company. Why it's important to look ahead and make important decisions about staffing, warehousing, etc., before you actually may need those resources. How she came up with the SmartyPits name. Balancing "gut" decisions with data and strategic planning. Focusing the company's product line. Doing your due diligence as you choose a "cause marketing" partner. RESOURCES Episode Transcript CONNECT WITH STACIA GUZZO Facebook: https://www.facebook.com/smartypitsdeo/ Twitter: @smartypits LinkedIn: https://www.linkedin.com/in/staciaguzzo/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Hi Influencers,  In this podcast, I got the opportunity to interview Stacia Guzzo, the CEO and formulator of SmartyPits.com (http://smartypits.com/)  She created SmartyPits when her mother was diagnosed with breast cancer. It is a deodorant company that has no aluminum, or parabens. I believe that aluminum absorbed into our skin is a bad idea and it does cause health issues.  I was very excited about the interview, I hope you are too.  Heather Havenwood HeatherHavenwood.com (http://heatherhavenwood.com/) Stacia Guzzo SmartyPits.com Stacia Guzzo is the CEO, formulator, and co-founder of SmartyPits. Guzzo is a graduate of the Goldman Sachs 10,000 Small Businesses Program National Cohort, and has had her products profiled by PureWow, Pop Sugar, Martha Stewart American Made, New Hope, and StarterStory. Guzzo set out to create SmaprtyPits when her mother was diagnosed with breast cancer and the SmartyPits formula was originally born on Stacias tiny kitchen stovetop in 2014. Support this podcast

Stacia Guzzo's mother's breast cancer diagnoses got her into researching the possible causes. The discovery of aluminum's possible link to cancer motivated Stacia to make her own natural beauty products. Stacia found her niche with aluminum-free deodorant and started SmartyPits. From a hobby beekeeper who made lip balms, Stacia honed in on her specialty and scaled her business to seven-figures. In this episode of Shopify Masters, you'll hear from Stacia Guzzo of SmartPits on how she found her niche and the decisions she had to make to scale her business. For more information on Stacia Guzzo, SmartyPits, and show notes: https://www.shopify.com/blog/smartypits-scale Tune in to learn What is story-based marketing and why it’s so effective How to identify whether an idea is great or awful How do you know if you’ve gone niche enough

On this Episode Michele talks one on one with Stacia Guzzo about why as women we should consider switching to an all natural deodorant and what it could mean to our overall health, especially our breast health. See acast.com/privacy for privacy and opt-out information.

Stacia Guzzo of  shares her incredible journey to entrepreneurship with us. Handcrafted Honey Bee won the 2014 Intuit Small Biz Local Buzz award, and placed 2nd in popular vote in the 2014 Martha Stewart American Made competition. Stacia shares how her desire to inspire and empower women motivated her to take her line of beauty products and create DIY kits! Handcrafted Honey Bee is a business dedicated to helping women recognize their real beauty through daily self-care. They offer natural skin care products with affirming messages and do-it-yourself kits to make your own natural skin care in less than 20 minutes. Stacia believes that every woman has the ability to take matters into her own hands when it comes to caring for her body and that, by showing daily love and attention to her skin, she will recognize her inner strength, authentic beauty, and inherent self-worth. In the first year of the business, she had already shipped to over 30 states and 5 other countries. Shownotes are available at

Welcome to Season 1 of the Indie Business Podcast! In this fourth episode, I introduce you to Stacia Guzzo of The Handcrafted Honey Bee and Tehachabee Farm in Tehachapi, California. Stacia and I discuss how she manages her two Maker businesses as a wife and the mother of two young children, and how she became […] The post Episode 4: Stacia Guzzo: The Handcrafted Honey Bee [Podcast] appeared first on Indie Business Network.