Brand Marketing Confessions

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Want to learn the do's and dont's of marketing? Then listen in for all of my brand marketing confessions. I will share my 20+ years of real world experience working with top global brands. Listen up and I will help you Rise up as a person, brand or company!

Futuristic Ideator


    • Jan 25, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 23m AVG DURATION
    • 16 EPISODES


    Latest episodes from Brand Marketing Confessions

    The NEW Positioning Era

    Play Episode Listen Later Jan 25, 2021 18:53


    Welcome to 2021! You have now arrived to a new era where you must adapt and position yourself or your brand in the consumers' minds. Consumers are in constant sensory and information overload therefore you need to understand what positioning is. During this episode I will be discussing some tips on how you can win with consumers in this new positioning game. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    The 3 C's- Creativity, Community and Care

    Play Episode Listen Later Dec 1, 2020 18:40


    If you have been in the marketing world for some time,  you may have heard of the terminology of the 4 C's or 4 P's. During this episode, I will be introducing you to the NEW topic of the 3 C's.  We all know the world is changing fast all around us. So how will the future of work change us? I believe it will be centered more on creativity, community, and care.  During this episode, we will take a dive deeper into the conversation around the future of work for us humans here on earth. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Let's Make S.H.I.F.T Happen with Lucretia Clark

    Play Episode Listen Later Aug 29, 2020 39:21


    Join me in this amazing conversation on how to Make S.H.I.F.T happen. If you want to make stuff happen you won't want to miss this episode. Lucretia D. Clark is an amazing & captivating creative lifestyle strategist. She will be sharing her journey on how she helps inspire others to be colorful, bold, and different! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    So where next in Branding?

    Play Episode Listen Later Aug 14, 2020 21:27


    We live in an ever changing world and human needs are evolving at a faster rate than ever before. During this episode we will be talking about new emerging trends that are re-shaping consumers lives. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Happiness never melts with Joey Petelle- CEO and Inventor of Bowlz

    Play Episode Listen Later Jul 24, 2020 36:50


    Ice cream is a unifier that brings people together to share moments, smiles & happiness. In this episode you will meet Joey, the CEO and Inventor of Bowlz. He will share his amazing journey behind his new brand Bowlz. You will get valuable tips to keep moving forward with your ideas plus we will be talking about Ice cream! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Branding in the NEW NOW

    Play Episode Listen Later Jul 10, 2020 22:04


    Learn how brands are adapting not in the NEW Normal but in the NEW Now. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Branding through her lenses with Dionne Ellison- CEO of Vuliwear

    Play Episode Listen Later Jun 26, 2020 34:16


    During this episode I sit down with the CEO of Vuliwear- Dionne Ellison where we discuss branding and how she started her luxury eyewear brand. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Practice Empathy, Forget Sympathy

    Play Episode Listen Later Jun 13, 2020 25:48


    During this episode we will jump right into the topic of racism and why I really believe part of the problem is an excessive lack of empathy hidden behind sympathetic words, arguments and trends. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    NEW World, Same Humans!

    Play Episode Listen Later May 30, 2020 24:24


    Your mind is like a Parachute.. it works when you open your mind to new things like our NEW World that we are living in. During this episode we will discuss how new consumer shifts are changing our world and how brands must adapt and help create solutions. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Your BFF- Branding with Fun & FCK!- Special Guest Robin Gelfenbien

    Play Episode Listen Later May 16, 2020 59:41


    In this episode we will be going a level deeper in discussing with special guest Robin Gelfenbien on why a Personal brand is not about you, and how it's more about the value of what you bring to a community. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Brand Empathy in the Time of Corona

    Play Episode Listen Later May 9, 2020 19:00


    Empathy is a feeling that taps into my identity & it is when a brand connects with me almost like a true friendship. We all know that empathy is the #1 thing that brands, & our world need more of, especially during a crisis. During this episode, we will be discussing how brands need to provide an emotional connection that builds a community for your brand & creates real conversations that inspire connection. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    The Era of No Touch Retail

    Play Episode Listen Later May 2, 2020 18:07


    Today we are living in the “No Touch” “Germaphobia” Era. This will change drastically the way that people buy products and how brands interact with consumers. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Vanity metrics define branding

    Play Episode Listen Later Apr 25, 2020 21:36


    Influencer marketing has changed the way that brands engage online and create content and messaging. In this episode we will review the importance of why brands need to engage more on social media & start to build communities to help amplify & define their brand message. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Intro to Brand Marketing Confessions

    Play Episode Listen Later Apr 24, 2020 2:39


    What to learn how to build brands, connect with people and be an awesome marketer? Click to listen in on my 20+years of brand marketing confessions. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Marketing during a Pandemic Era

    Play Episode Listen Later Apr 17, 2020 16:40


    Consumers are looking for human brands, especially brands that speak to their shared values and what is currently going on in our world. In this episode we will review the importance of why brands need to continue to market, being present and staying relevant to consumers! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

    Welcome Trailer

    Play Episode Listen Later Mar 26, 2020 0:11


    Welcome to Brand Marketing confessions!

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