Podcasts about consumers

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Person or group of people that are the final users or consumers of products and or services; one who pays something to consume goods and services produced

  • 3,831PODCASTS
  • 7,396EPISODES
  • 30mAVG DURATION
  • 3DAILY NEW EPISODES
  • May 27, 2022LATEST
consumers

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Best podcasts about consumers

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Latest podcast episodes about consumers

HPS Macrocast
Macrocast: A False Sunrise For The Market?

HPS Macrocast

Play Episode Listen Later May 27, 2022 32:43


Consumers' feelings toward the economy may be sour, but their spending tells a different story. In this edition of the Macrocast, Tony, John, and Brendan are joined by John Dick of CivicScience to discuss the latest ESI report and the strength of the consumer, despite inflation and rising prices.The group also dives into what summer travel demand means for airlines and shares their takes on the stock market—including an optimistic outlook for the second half of the year.Read this week's HPS-CivicScience Economic Sentiment Index here.

Future Commerce  - A Retail Strategy Podcast
Facing the Counterfactuals (How to Navigate the eCom Downturn)

Future Commerce - A Retail Strategy Podcast

Play Episode Listen Later May 27, 2022 48:38


A Boom to the Creator Economy?Counterfactuals give us a what-if thinking. It's thinking through scenarios that haven't happened, but what if they did? They help us analyze our past performance“Counterfactual analysis makes up a lot of like our cause-effect thinking when we're thinking about how to apply a situation in a new context because nothing is ever the same and the pace of change is happening faster and faster.” -BrianThe concern that many have right now is where do customer place their loyalty? Will they be more experimental or less experimental? They're going to go to the things that they know and return to defaultsThere is a demand for growth and demand for goods right now that's being pent up. The demand is there, but it's not being metIn a downturn, more money is necessary for all areas of life, causing people to look for another job, side gig, and ways to bring in that extra income. With everything increasing, there will be a people supply as well, which in hand would lead to a boom in the creator economy Associated Links:Insiders #123: A Marketer's Guide to the Multiverse of MadnessStocking up and Seeking Out, RightpointStay tuned for VISIONS 2022…coming soon!Subscribe to Insiders and Senses to read more of our hot takes! Listen to our other episodes of Future CommerceCheck out Decoded, our newest limited seriesHave any questions or comments about the show? Let us know on Futurecommerce.fm, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

Auto Insider
Automakers Want to Sell Directly to Consumers + Car Dealer Sued | Episode 151

Auto Insider

Play Episode Listen Later May 26, 2022 33:08


Today on Daily News You Can Use, Ray and Zach discuss Volkswagen's decision to retail vehicles under the "Scout" brand. It is unclear whether these vehicles will be sold by VW dealers or the OEM themself. It appears to be a move to distance VW from their dealers. Plus a Kia dealer is sued over adverse action notice. Tune in for more!

Up Next In Commerce
Fighting Back Against Fake Reviews with Carolyn Jameson of Trustpilot

Up Next In Commerce

Play Episode Listen Later May 26, 2022 24:15


Every second a new review comes into Trustpilot, the consumer review website that is helping brands and consumers harness the power of feedback. On this episode of Up Next in Commerce, Carolyn Jameson, the Chief Trust Officer at Trustpilot, discusses how the company is creating an open, holistic, transparent experience for everyone so that consumers can trust the brands they engage with, and brands can connect with their customers and improve their businesses using authentic feedback.Tune in to learn:The components needed to build trust and fight fake reviews (5:45)Why the best companies aren't the ones with five stars (7:30)How to encourage customers to leave authentic reviews (9:00)Using reviews to help identify trends and patterns in consumer behavior (13:20)Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at http://www.salesforce.com/commerce Mission.org is a media studio producing content for world-class clients. Learn more at http://www.mission.org.

Loving Liberty Radio Network
05-24-2022 Washington Watch Live with Tony Perkins

Loving Liberty Radio Network

Play Episode Listen Later May 25, 2022 54:10


Virginia Aabram, Washington Examiner Congressional Reporter, covers Tuesday's primary elections. Andy Harris, U.S. Representative for the 1st District of Maryland, discusses the Title 42 border policy and the House Freedom Caucus letter to President Biden regarding the World Health Organization. Beth Mizell, Louisiana State Senator, provides an update on Louisiana's “Fairness in Women's Sports Act,” which she authored. Will Hild, Executive Director of Consumers' Research, reacts to State Farm's decision to walk back its woke indoctrination program for children after consumer backlash. Dr. Albert Mohler, President of The Southern Baptist Theological Seminary, discusses the release of the SBC Sexual Abuse Task Force/Guidepost Solutions report and where the church goes from here. --- Support this podcast: https://anchor.fm/loving-liberty/support

Mintel Little Conversation
Episode 94: How brands can bring pleasure to consumers in tough times

Mintel Little Conversation

Play Episode Listen Later May 25, 2022 35:45


Host Andrew McDougall and his guests explore themes of pleasure and escapism and the nuanced role brands play in boosting consumer happiness in 2022. The 24-hour news cycle, climate catastrophe and cost of living crisis (among others) make it more important than ever for consumers to find moments of joy, but how do brands strike a balance between instant gratification, anticipation and mental containment? In the food and drink space, the experts dissect the relationship between enjoyment and satisfaction, covering everything from validating hedonistic, guilty pleasures to an alternative theory about permissible indulgence. In the beauty industry, what does the future hold for multisensory products that trigger stimulating effects on the brain? Listen now to hear about the key motivations behind the desire for enjoyment and what brands can do in response to engage consumers. Learn more about Mintel's 2022 Global Consumer Trend 'Enjoyment Everywhere' by downloading the free thought piece today! https://www.mintel.com/global-consumer-trends. Learn more about Mintel Trends at mintel.com/mintel-trends. Get the latest insights, thinking and perspectives on consumers at mintel.com/blog. Host: Andrew McDougall, Director, Mintel Beauty & Personal Care. Guests: Simon Moriarty, Director, Mintel Trends, EMEA. Alex Beckett, Director, Mintel Food & Drink. Ayisha Koyenikan, Associate Director, Mintel Food & Drink.

Marketplace Morning Report
Are consumers cutting back or not? It depends on where you look.

Marketplace Morning Report

Play Episode Listen Later May 25, 2022 7:52


This hasn’t been exactly a landmark season for investing in stocks. We dive into the market’s latest behavior with Susan Schmidt of Aviva Investors, who touches on the tech slide, Target, and how consumers appear to be spending their money. Amazon shareholders are confronting the company’s executives on topics ranging from the pay of the incoming CEO to how lower-level employees get treated. In Los Angeles, we look into what some of the possible solutions are for the homeless population. Your donation powers the journalism you rely on. Give today to support Marketplace Morning Report.

Marketplace All-in-One
Are consumers cutting back or not? It depends on where you look.

Marketplace All-in-One

Play Episode Listen Later May 25, 2022 7:52


This hasn’t been exactly a landmark season for investing in stocks. We dive into the market’s latest behavior with Susan Schmidt of Aviva Investors, who touches on the tech slide, Target, and how consumers appear to be spending their money. Amazon shareholders are confronting the company’s executives on topics ranging from the pay of the incoming CEO to how lower-level employees get treated. In Los Angeles, we look into what some of the possible solutions are for the homeless population. Your donation powers the journalism you rely on. Give today to support Marketplace Morning Report.

Easy Prey
The Top 5 Scams of Last Year with Melissa Trumpower

Easy Prey

Play Episode Listen Later May 25, 2022 36:03


In 2020 and 2021, the scam that impacted the largest number of people was done through online purchases. Either you or someone you know may very well have been scammed. Today's guest is Melissa Trumpower. Melissa Trumpower is the Executive Director of the BBB Institute for Marketplace Trust, the Educational Foundation of the Better Business Bureau. Melissa is the co-author of several research reports, including the BBB Scam Tracker Risk Report, the BBB Online Purchase and Employment and Small Business Scam Reports. She has more than 30 years of leadership experience working with not-for-profit, has a bachelor's degree from Cornell University and a master's from John Hopkins University.   Show Notes: [1:01] - Welcome to the show, Melissa! Melissa shares her current role with BBB and the mission of the organization. [2:05] - Scam trackers from the BBB were created in 2015 to be really intentional and specific to track data on threats. [3:30] - Melissa explains why she was drawn to this position with BBB. [5:09] - Due to Covid, more people were online in 2020 and 2021 and online purchasing scams were the riskiest. [6:25] - The BBB utilizes a risk index that looks at more than just the most prevalent of scams. [7:23] - Online purchase scams don't involve a lot of money per individual target, but they are riskiest because of how many of them are extremely believable. [8:37] - Online purchase scams are simple. You purchase an item from a website or an ad and you never receive the item. [9:45] - Be aware that you can come across fake websites in your web searches as well. [10:46] - Melissa shares things to look for in sites that you have never purchased from before. [11:56] - Don't do anything rash especially if you feel like something is off. [13:03] - The method of payment can be a red flag. [14:21] - Crypto is also increasingly used in online purchase scams. [16:43] - Be very careful even when sending crypto to someone you know and be certain you are sending it to the right person. [17:04] - Employment scams are another top scam for the third year in a row. [19:24] - Employment scams average a loss of over $900 per target. [20:38] - Some job listings, especially on Craigslist, tend to be very vague and promising. [22:55] - The other two top scams are home improvement scams and investment scams. [24:24] - If you are investing money, do the research before making decisions. Melissa gives examples of what you can do to ensure safety. [27:25] - Scammers do sometimes also pose as legitimate companies. [28:02] - Don't believe everything you see or read. Be cautious. [29:28] - Another element BBB is looking at is the non-financial impact of scams. [30:42] - The highest scam for susceptibility is the moving scam. [32:29] - Consumers often read reviews and it is nearly impossible to tell the difference between a real or fake review. Thanks for joining us on Easy Prey. Be sure to subscribe to our podcast on iTunes and leave a nice review.  Links and Resources: Podcast Web Page Facebook Page whatismyipaddress.com Easy Prey on Instagram Easy Prey on Twitter Easy Prey on LinkedIn Easy Prey on YouTube Easy Prey on Pinterest BBB Scam Tracker BBB Marketplace Trust

Experiencing Financial Contentment with Dominique Henderson, CFP® | Get Better Results in Your Life
CFFP #54 - Preparing for the Next Generation of Wealth Transfer ft. Jean Dunn, CFP®

Experiencing Financial Contentment with Dominique Henderson, CFP® | Get Better Results in Your Life

Play Episode Listen Later May 25, 2022 43:44


Welcome to another episode of the Conversations for Financial Professionals podcast where we are shaping the next generation of financial advice. Today we have Jean Dunn, CFP®. Jean is a Vice President of T. Rowe Price Investment Services, Inc., and an Insights Leader in the U.S. Intermediaries: Product & Marketing—Offer Management Group.   As a frequent speaker at industry and client events, Jean not only creates thought leadership but also provides consultative services to financial professionals, sharing industry best practices, from leading strategic marketing teams to helping the financial planning community understand and better serve diverse communities, her goal has been to arm financial professionals with the actionable insights, tactics and tools they need to help their clients reach their goals.   Jean is focused on helping financial professionals understand and adapt to the changing face of wealth in the United States and is passionate about researching how the shifts in intergenerational wealth and family dynamics influence how Americans save, invest and plan for their futures.   In our discussion we talked about:  

Money Loves Women
Ending the Stigma Around Bankruptcy, with Jen Lee

Money Loves Women

Play Episode Listen Later May 25, 2022 31:54


Jen Lee is a debt and credit attorney and owner of Jen Lee Law, Inc., a law firm with offices in San Francisco, San Ramon, and Tracy, California. She is a leading expert on debt, credit, and financial stress, having been featured in Consumer Affairs, US News & World Report, and other national publications. Jen is the creator of several innovative programs to deal with financial stress and rebuilding after financial disaster. Jen is the co-author of Preventing Credit Card Fraud: A Complete Guide for Everyone from Merchants to Consumers, published by Rowman & Littlefield in March of 2017.   What You Will Learn: How 70% of Americans have a debt or credit problem, but the stigma around talking about our finances makes us feel alone in our struggles Why lack of education and major life events are the main cause of bad financial situations Why we should look at bankruptcy as a tool rather than something to be ashamed of What the consequences are of filing bankruptcy, and how Jen helps her clients recover How to successfully rebuild credit after filing bankruptcy Why reshaping the conversations around finances and offering actionable steps helps build self-esteem and improve overall mental health Jen's actionable advice for women looking to take control of their finances today How to contact Jen Lee: Website: www.jenleelaw.com Facebook: https://www.facebook.com/jenleelaw LinkedIn: https://www.linkedin.com/in/jenleelaw/ Twitter: https://twitter.com/jenleelaw

Marketing Trends
Gaining Insights Ethically With Kumar Doshi, the SVP of Marketing at Cint

Marketing Trends

Play Episode Listen Later May 25, 2022 35:05


Businesses and organizations aim to gain insights. The challenge is in attaining them productively and ethically. Kumar Doshi, Senior Vice President of Marketing at Cint, describes that the company maintains an ethical practice concerning obtaining first-party data because it is gleaned from surveys where participants opt in to provide their information. Kumar also talks about the lessons he's learned by going through acquisitions and explains how Lucid, the previous company he worked for, has recently been acquired by Cint.Tune in to learn:Why keeping an open mind is vital during mergers and acquisitions (10:52) What does an ethical approach to gathering data look like? (13:15) What are the new consumer trends to be on the lookout for? (18:00)Marketing Trends is brought to you by Salesforce Marketing Cloud. For more great marketing insights, sign up for The Marketing Moments newsletter. You'll get ideas to help you build better customer relationships, invites to upcoming events, and access to the latest industry research. Subscribe at https://sforce.co/MarketingMoments

Coffee Break with Game-Changers, presented by SAP
The Future of Retail and Technology: How Many Happy Returns?

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later May 25, 2022 60:00


The Buzz 1: Retailers expect 17.8% or $158 billion of merchandise sold during the 2022 holiday season will be returned, according to National Retail Federation. [digitalcommerce360.com] The Buzz 2: Retail returns jumped to an average of 16.6% in 2021 versus 10.6% in 2020, according to a survey by the National Retail Federation and Appriss Retail. That adds up to more than $761 billion of merchandise…in unwanted purchases that come back to retailers' stores and warehouses and become a headache for companies that must decide whether they can resell those items, get them written off by the manufacturer or if they must take the loss. The average rate of returns for online purchases was 20.8% — up from 18.1% in 2020. [cnbc.com] The Buzz 3: Retail in the Age of Instinct. Trends shaping CPG and retail organizations include 'Optimized Reality': CPG and retail companies are using data and digital technologies to tailor experiences, services, products, and promotions to the individual and shift from maximizing supply chains to personalizing demand chains. [www.genpact.com] We'll ask Praful Karanth, Victoria Wieck, Matt Laukaitis, Navjit Bhasin and Oliver Stocks for their take on The Future of Retail and Technology: How Many Happy Returns?

Loving Liberty Radio Network
05-23-2022 Washington Watch Live with Tony Perkins

Loving Liberty Radio Network

Play Episode Listen Later May 25, 2022 54:10


Mike Waltz, U.S. Representative for the 6th District of Florida, reacts to President Biden's comments on Taiwan. Michael Alexander, co-chair of the Law and Activism Committee of the World Council for Health, shares the latest on the World Health Organization's pandemic treaty. Will Hild, Consumers' Research Executive Director, pushes back on State Farm's engagement in woke indoctrination of young children. Meg Kilgannon, FRC's Senior Fellow for Education Studies, breaks down the National School Board Association's investigation into its own letter to the White House. --- Support this podcast: https://anchor.fm/loving-liberty/support

ODEON CAPITAL CONVERSATIONS
SUPER BANKS: The biggest banks are spending billions of dollar on technology to deliver loans, mortgages, products & services at lightning speed to consumers—as hundreds of smaller banks shutter

ODEON CAPITAL CONVERSATIONS

Play Episode Listen Later May 25, 2022 67:43


The biggest banks in America are racing to ramp up their technology platforms for consumers with cloud-based technology that allows them to expand and radically enhance their range of products and services, and overall customer experience. JP Morgan, for example, plans to spend $14.1 billion this year, much of it on new technology solutions. In a surprising twist, Chase Bank announced the introduction of a travel agency amidst this tech overhall. The tech investments by banks is driven in part by fear of competition from smaller innovative fintech upstarts, as well as a demand for superior digital and mobile services by customers. The heavy spending is taking its toll though on the smaller banks in America unable to compete. Consequently, some 50 to 100 are closing every quarter. "The banks are operating on the theory that you have to get to the customer at the time the customer wants the loan—or even before," says DICK BOVE, chief financial strategist at Odeon Capital Group who shares his latest research in this episode. Meanwhile, the traditional brick and mortar branches are being reimagined for a new customer experience. The episode opens with a look at the market, the changing paradigm, and the latest stock market plunges. How did this all start and what are some market commentators and pundits missing? "Money printing used to be the solution," according to BOVE. "Now it is the problem." Across the world. MAT VAN ALYSTYNE, sees bifurcation like in the days of the Cold War, as the conversation turns to world affairs. Joining BOVE and VAN ALYSTYNE is journalist JOHN AIDAN BYRNE

TD Ameritrade Network
Are Consumers Borrowing To Be Able To Keep Up?

TD Ameritrade Network

Play Episode Listen Later May 24, 2022 6:35


Bearish sentiment is becoming a contrarian support, says Rob Fleming. He discusses the the increasing chances for a recession. He talks about what the state of the consumer credit tells us about the state of the economy, noting that consumer credit suggests consumers may be borrowing to keep up. He then goes over what to watch for the in the FOMC minutes release, as well as key economic data to watch for this week. Tune in to find out more.

O'Connor & Company
05.24.22: Will Hild Interview

O'Connor & Company

Play Episode Listen Later May 24, 2022 6:48


Will Hild, Executive Director of Consumers' Research, joined WMAL's "O'Connor and Company" radio program on Tuesday about State Farm's woke campaign to influence kids. State Farm encourages Fla. agents to donate transgender books to schools https://twitter.com/libsoftiktok/status/1528876946792230912 / https://twitter.com/WillHild/status/1528739917441994755/photo/2 For more coverage on the issues that matter to you, visit www.WMAL.com, download the WMAL app or tune in live on WMAL-FM 105.9 FM from 5-9 AM ET. To join the conversation, check us out on Twitter: @WMALDC, @LarryOConnor, @Jgunlock,and @patrickpinkfile. Show website: https://www.wmal.com/oconnor-company/ See omnystudio.com/listener for privacy information.

Coffee w/#The Freight Coach
#TheFreightCoach Morning Show - Truckload Spot Rates Tank Due to Fuel?! Inflation is Good For Consumers& Bad For Trucking Companies?

Coffee w/#The Freight Coach

Play Episode Listen Later May 24, 2022 33:14


#TheFreightCoach Morning Show is The TOP Transportation Morning Show is LIVE every weekday at 10:30 AM CST to breakdown THREE transportation industry headlines! Mark your calendars! https://www.freightwaves.com/news/truckload-spot-rates-tank-fast-thanks-to-fuel-costs?utm_content=208882844&utm_medium=social&utm_source=facebook&hss_channel=fbp-179175252108775 https://www.freightwaves.com/news/a-major-cause-of-inflation-may-have-peaked-thats-good-news-for-consumers-but-bad-news-for-trucking-companies Check out my YouTube Channel for further industry insights!  https://www.youtube.com/channel/UCjrL70IEnCfDkNaiYMar3jw Make sure to subscribe and share! Thank you to my sponsor: https://www.vhubapp.com/ They are the new wave for freight brokers and freight brokerages to separate themselves from the competition! To learn how to Maximize your carrier network, Drive more carrier sales and get better load coverage with seamless onboarding, TMS integration, and smart load coverage, visit: https://brokercarrier.com/

Smart People Podcast
Chuck Ruby - Is Mental Illness A Myth - Part 2

Smart People Podcast

Play Episode Listen Later May 24, 2022 79:03


Dr. Chuck Ruby earned his Ph.D. in 1995 at Florida State University. He is a retired U.S. Air Force Lieutenant Colonel with 20 years of military service as a criminal, counterintelligence, counterespionage special agent, and investigative psychologist in many capacities across the globe. Following his military career, Dr. Ruby has been a psychologist and coach in private practice. Chuck's newest book is Smoke and Mirrors: How You Are Being Fooled About Mental Illness - An Insider's Warning to Consumers, which is available now!Learn more about Chuck at chuckruby.com and about ISEPP at psychintegrity.org.Support the Show - Become a Patron!Help us grow and become a Patron today: https://www.patreon.com/smartpeoplepodcastSponsors:Linked In Jobs - LinkedIn Jobs helps you find the candidates you want to talk to, faster. Post your job for free at linkedin.com/smart.Sandland - For 15% off, use code SMARTPEOPLE15 at sandlandsleep.com.

The Story of a Brand
Base - Identify Issues with Diet, Sleep, Stress, and Fatigue

The Story of a Brand

Play Episode Listen Later May 23, 2022 33:24


This episode is brought to you by Mercury.   Consumers want to be in the driver's seat of their health. That's the goal of Base, a brand that offers blood testing, creates nutrition and lifestyle plans, and even creates weekly grocery lists for its customers, says Lola Priego, Founder and CEO.   "There's a really powerful technology that is helping connect people, but then when you look at health and wellness, where is all of that personal personalization?" Lola says.   Base doesn't sell nutritional supplements. Instead, it offers recommendations for the top-ranked items. Because Base is integrated with Amazon, they don't make revenue from that transaction, Lola says.   Lola says the vision for Base came from her personal experience at age 27 when she was experiencing chronic fatigue and brain fog while working as an engineer at Instagram. Because she had a year of medical school under her belt, she asked her doctor to run specific blood tests to see if she could get to the bottom of the problem. The tests revealed she had a severe deficiency in Vitamin B12 and folate.   Ultimately, she developed a nutritional and lifestyle plan to fix those levels. Lola would eventually quit her engineering job to pursue a startup with a medical device company, which gave her a good look at how labs work.   "Pushing lab technology forward in a medical device forward was not solving or bridging that gap that I was seeing between science and consumers," she says. "After realizing that, that's when I went on to found Base."   In Part 1, Lola talks about:   * Gratitude for an acquisition offer she got this week, which showed that others appreciate how she sees the industry and her mission. * An overview of how Base was conceived. * Why Base doesn't sell health supplements but only recommends them. * How her health problems gave her the vision for Base. * The experience she gained at a medical device startup.   Join Ramon Vela and Lola Priego as they break down the inside story on The Story of a Brand.   For more on Base, visit: https://get-base.com/    Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand,” or click here to listen on your favorite podcast player: Listen now.   *   The episode is brought to you by Mercury.   Mercury is the banking stack for startups & ecommerce.* Get FDIC-insured US accounts, virtual and physical debit cards, currency exchange, and domestic and international wires.   Easily create an account from your laptop, and non-US citizens are welcome to apply.   Connect to payment processors (Stripe, PayPal, Shopify, etc.) and instantly create virtual debit cards for inventory and ad spend.   Customize the banking experience with features like read & write API access, custom team management, and integrations with the tools your startup uses, like Quickbooks and Xero.   Keep growing with Mercury Raise DTC or with financing options through Mercury Capital. *Mercury is a financial technology company, not a bank. All banking services provided by Evolve Bank & Trust®️; Member FDIC.   Visit https://mercury.com/partner/storyofabrand 

Winfluence - The Influence Marketing Podcast
The Insights Software That Finds What Influences Consumers

Winfluence - The Influence Marketing Podcast

Play Episode Listen Later May 23, 2022 30:23


The first social media conference I ever attended was a Search Marketing Expo event back in 2007 or 2008. While it was being put on by a search-focused company, it was all about social media. I thought it would be a good place to learn and listen and see if my ideas on this emerging space could hold water to others thinking about it. But because it was run by search folks, the roster of speakers included a bunch of SEO folks. And one of those was the founder of a little upstart company in Seattle called SEO Moz. Rand Fishkin grew that company into a rebrand to just MOZ. Today, it is one of the most successful SEO and SEM data and services companies in the world.  I'm a customer. I've also taken a lot of their courses. Knowing SEO helps my day-today. I was lucky to have met Rand then and have followed him through the years. In 2018, he left MOZ, though he's still on the board, I believe. Now he's started a new company that is focused on helping brands figure out what influences its prospective customers. SparkToro is a platform that scrapes public profile data from social media accounts, then analyses it to offer consumer insights to its customers.  It's part market research. Part data analysis. And part influence marketing platform.  And yes, I said influence marketing platform. In fact, I even ask Rand during our conversation if SparkToro is the software version of the philosophy we talk about here on Winfluence … that we're in the business of influence marketing, not influencer marketing. Wait until you hear his answer. I invited Rand to chat with me over on Digging Deeper, my interview series for Cornett. But the conversation was super relevant for us here on Winfluence, too. So I've pulled that out and have it her for you today.  We talk to Rand Fishkin of SparkToro about what influences people, how to find out and what to do with that information today on Winfluence. Don't forget to drop Winfluence a rating or review on your favorite podcast app. Also, if you'd like a deep dive on an influencer marketing topic every so often, subscribe to my email newsletter at jason.online/subscribe. I send it every 4-6 weeks and go deep on a topic to make your influence marketing smarter. Want to make a future episode of Winfluence awesome? Ask your question about influence or influence marketing that you want my answer to or take on. Send me an email to jason@jasonfalls.com. If you're feeling adventurous, record a voice memo on your phone and email me that file. I'll let you ask the question right here on the show using the recording. Regardless of how you ask it, I may use your comment on a future episode or your question to inspire a show topic. If I do, I'll send you a signed copy of Winfluence the book as a thank you! Today's episode is presented by Tagger, the complete influencer marketing platform. Get a demo to see if Tagger is right for you at jason.online/tagger. And don't forget our big offer from LinkedIn! Get $100 in free ad credits just for listening to Winfluence. Go to linkedin.com/winfluence to sign up and get your C-note for LinkedIn advertising. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Future of Fandom
Age of Learning Chief Innovation Officer Sunil Gunderia on How to Teach the Newest Class of Consumers

The Future of Fandom

Play Episode Listen Later May 23, 2022 26:55


Today on The Future of Fandom, we teach you a lesson. On this episode, we learn about the consumerization of education and its future at the primary level with Age of Learning and their Chief Innovation Officer, and Head of Mastery and Adaptive Product, Sunil Gunderia. It's no secret that one of the most disrupted arenas over the last few years has been the classroom. Alongside that, tech has evolved from forced Zoom rooms to increasingly individualized programs, giving children a new lease on their learning life. Sunil has seen that firsthand and believes this proliferation of disparate educational content will only continue and broaden for our youngest students going forward. Of course, that individualized, disaggregated approach brings up questions of retaining educational communities and the comradery that results from early schooling. And we get some insight there as well. We also think about fandom in this way, not in the typical consumer lens we've been used to so far on this show. Open your books and your ears and let's predict the future with Age of Learning and Sunil Gunderia. Check out The Future of Fandom, a podcast by LiveLike, wherever you get your podcasts. We hope that you become a fan! Join the podcast! https://livelike.com/podcast/ Learn more about LiveLike: https://livelike.com/ Follow on LinkedIn: https://www.linkedin.com/company/livelike/ Follow on Twitter: https://twitter.com/LiveLikeInc Hosted by Adam Conner. The Future of Fandom is powered by Authentic Avenue.

The Thoughtful Entrepreneur
1200 - The Importance of Intentionality in Your Marketing with Viim's Steph Hilfer

The Thoughtful Entrepreneur

Play Episode Listen Later May 20, 2022 20:54


In this episode of the Thoughtful Entrepreneur, your host Josh Elledge talks with the owner and Creative Director of https://www.getviim.com/ (Viim), Steph Hilfer. Steph shares that what Viim does is tied to the meaning of its name. For one thing, ‘vim' is an English word that means ‘enthusiasm, high-spirited, and vitality'. Viim's company name is also an acronym – Visual Intentional Integrated Marketing. Steph explains that before you can begin marketing, you need to have a solid foundation. Your visuals , your intentions, and how you integrate those aspects through your marketing are what create that solid foundation. Viim works with a variety of different types of businesses as their clientele. Their vim comes from your vim, Steph says. Collaboration is very important to the Viim team and combining the best aspects of your creative ideas and theirs is key. You have to continuously nurture your intentionality with your business and brand. Keep yourself in alignment with your mission in order for your messaging to make an impact. Intentionality means changing your perspective on how you show up in the world. Viim and their team offer a one-day-long discovery call for their new clients that aligns their vision, their business's vision, and their team's vision. This time for discovery outlines what their client is already doing and why - you'd be surprised with how many businesses really don't fully grasp what they do. (If your consumer is confused about what you do, that's probably rooted in your confusion about what you do.) This discovery call brings all the power players within a business into the same room, which is what drives team alignment.  Consumers will always notice if you're confused about your own brand alignment. This is usually a subconscious realization most of the time, Steph explains. Unless you're in sales and marketing professionally, you don't typically catch what makes you uncomfortable with a brand. It's all about the consumer experience and how it affects the consumer subconsciously. They may not know what about the brand makes them uncomfortable, but they feel that discomfort and will steer clear. The worst part is that, to begin with, consumers will usually start by blaming themselves and think that their misunderstanding of your brand is their fault. NO brand should ever sit idly if their consumers are feeling this way – and a confused mind will not buy (and if they do, they may feel buyer's remorse.)  Want to learn more? Check out Viim's website at https://www.getviim.com/ (https://www.getviim.com/).  Check out Viim on LinkedIn at https://www.linkedin.com/company/getviim/ (https://www.linkedin.com/company/getviim/).  Check out Steph Hilfer on LinkedIn at https://www.linkedin.com/in/stephhilfer/ (https://www.linkedin.com/in/stephhilfer/).  Don't forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: ✅ We are actively booking guests for our DAILY Entrepreneur Success Podcast.https://upmyinfluence.com/guest ( Schedule HERE). ✅ Are you a 6-figure consultant? Let us fill your sales schedule and move you to 7-figures.https://upmyinfluence.com/b2b ( Learn more here). ✅ Check out our freehttps://upmyinfluence.com/1 ( Authority Transformation Masterclass).

Reopening America
Pent-Up Inflation Could Raise Food Costs Even More

Reopening America

Play Episode Listen Later May 20, 2022 8:30


Pent-up inflation could be the next thing to drive up costs even higher.  Consumers have largely been shielded from the full brunt of expenses that producers, distributors, and small businesses have faced.  Especially in the restaurant industry, they have been hesitant to raise prices too much, but as their costs increase something has got to give.  Case in point, a Mississippi restaurant had had to start listing their order of 15 chicken wings as “market price.”  At its highest, an order cost $28, but the true cost was closer to $34.  Amy Yee, reporter at Bloomberg News, joins us for why even higher prices could still be on their way. See omnystudio.com/listener for privacy information.

The Daily Dive
Pent-up Inflation Could Raise Prices Even More in Coming Months

The Daily Dive

Play Episode Listen Later May 20, 2022 19:58


Pent-up inflation could be the next thing to drive up costs even higher.  Consumers have largely been shielded from the full brunt of expenses that producers, distributors, and small businesses have faced.  Especially in the restaurant industry, they have been hesitant to raise prices too much, but as their costs increase something has got to give.  Case in point, a Mississippi restaurant had had to start listing their order of 15 chicken wings as “market price.”  At its highest, an order cost $28, but the true cost was closer to $34.  Amy Yee, reporter at Bloomberg News, joins us for why even higher prices could still be on their way.   Next, many have already cast ballots in primaries across the country as we start getting closer to the midterm elections, but what are the key issues that people will be voting on.  Inflation and the economy continue to be top of mind, but other issues like abortion have vaulted to the top after the leaked draft Supreme Court opinion signaling it would overturn Roe v. Wade.  Crime and parental rights in education have also been seized upon by Republicans as top issues for them.  Marianna Sotomayor, congressional reporter at The Washington Post, joins us for the top items voters will consider. See omnystudio.com/listener for privacy information.

UBS On-Air
UBS On-Air: Paul Donovan Daily Audio 'No confidence in confidence'

UBS On-Air

Play Episode Listen Later May 20, 2022 4:44


China effectively cut its mortgage rate by 0.15bps to 4.45 percent. COVID restrictions in China are damaging domestic demand more than supply, retail sales fell far more than production. Consumers use savings during restrictions, and will wish to rebuild savings post-restrictions. Cutting the mortgage rate makes that easier for mortgage borrowers, but leaves everyone else unaffected.

DSO Secrets
145: Patient Behavior and Practice Performance Across PPO, Fee for Service, & Membership Plans

DSO Secrets

Play Episode Listen Later May 19, 2022 45:42


In this episode, Emmet hosts Dave Monahan, CEO, and founder of Kleer. Emmet and Dave discuss the important crossroads that the dental industry is at with technology innovation. Consumers are demanding convenience, ease of access, and nimble scheduling and payment options, all areas of innovations where the dental industry has traditionally lagged behind. Dave and Emmet also touch on consumer behavior, software, the maturing DSO industry, staying competitive, and more. One area of opportunity they highlight is creating a more cohesive experience between the patient and the provider by bridging the gap for patients who do not have insurance. Kleer offers dental membership plans that enable dental practices to offer care directly to patients — with no insurance middleman in the way. Please visit kleer.com for more information.

Natural Heath Products: Ingredients for Success
#33 Dr. Susan Hewlings - Director of Scientific Affairs @ NutraSource | Eating for Fuel + Turmeric + Consumers, Dietary Supps & No Quick Fix

Natural Heath Products: Ingredients for Success

Play Episode Listen Later May 19, 2022 17:47


On this episode, Dr. Susan Hewlings joined the show to discuss Science & Nutrition. She has over 20 years of experience in nutrition, sports nutrition, and scientific consulting for the dietary supplement and medical industries. She is currently the director of Scientific Affairs at NutraSource, and the author of Nutrition: Real People, Real Choices and has published multiple articles on various topics. 

Conscious Marketer
Success With a Rare Niche With Kayce Neill

Conscious Marketer

Play Episode Listen Later May 19, 2022 42:03


We've been conditioned to feel ashamed of our fantasies. Along with co-founder Kimi Inch, Kayce Neill aims to guide individuals in making their visions of intimacy a reality and remove the shame surrounding the exploration of one's sexuality. Tune in to this new episode of The Conscious Marketer podcast — Success With a Rare Niche with Richard Taubinger, Kylie Slavik & Kayce Neill. Key points covered in this episode: ✔️ Kayce and Kimi use humor to talk about these sensitive topics. Through this, they create a safe space where people can freely share their insights and ideas. ✔️ Identify your kinks. Kayce Neill defines a kink as “an act that turns us on that we personally consider taboo.” She believes that everyone has one - from the simple to the extreme - that most are too embarrassed to admit. ✔️ Focus on what you already have and do it better. Kayce trained her current audience to buy her products and services. She also explained her entire marketing process guided by Richard and Kylie's mentorship. ✔️ You aren't alone. Many of us believe that we're the only ones suffering from depression, anxiety, and trauma. Kayce encourages having an in-person support system for people with mental health issues. ✔️ We want trust and safety in a leader. It allows for self-expression, creativity, and empowerment in speaking our truth and our visions. ✔️ Our clients trust us more when our humanity shows. Consumers are tired of the bro sales pitch. People have become more receptive to relatable marketing where they can see the “real human” behind each post. Show your vulnerabilities, but tread lightly. ✔️ Having hurdles to overcome doesn't mean you're broken. Therapists aren't there to fix our traumas and anxieties. They're there to help us navigate through them and find out what's getting in the way of where we want to be. ✔️ Create long-term relationships with existing clients. Find new ways to serve them. This leads to more remarkable transformations, free word-of-mouth marketing, and greater possibilities. ✔️ Sales can be done with ease. It pays to invest in the best coaches and consultants. With the right tools and mindset going in, your audience and your profits will seamlessly be within your reach. An amazing introduction to how you approach the erotic and what works best for you and your partners - and how to be able to meet them in a deep way. Questions, touch, sensory experiences, and a deep connection with others, will help you tune into what lights you up. You will learn why basking in your pleasure makes you magnetic. You will understand how authenticity with your erotic nature translates into authenticity in life. Kayce will teach you how to claim your desire, find your North Star, and attain conscious mastery both in and out of the bedroom. Kayce Neill, MA, CHPC, CEBC, LAC is a renowned trauma therapist, intimacy and pleasure coach, dominatrix, courtesan, erotic educator, experienced High-Performance Coach, speaker, and highly trained Erotic Blueprints™ by Jaiya Coach for successful men, radiant women, and conscious couples. Find more about her work at Kimi's Instagram @kimiinch. You can also visit www.erosandkink.com. —————————————— The Conscious Business Movement is all about building a community of conscious leaders, creators, and entrepreneurs.  CONNECT WITH US Join Richard and Kyle in their Facebook group so you can learn how to use conscious marketing in your business. The Marketers Path Facebook Group https://www.facebook.com/groups/themarketerspath Website: https://consciousmarketer.com/ SUBSCRIBE TO THE CONSCIOUS MARKETERS PODCAST New Episodes Released Every Thursday

Root Causes: A PKI and Security Podcast
Root Causes 225: The Difference Between Relying Parties and Certificate Consumers

Root Causes: A PKI and Security Podcast

Play Episode Listen Later May 19, 2022 15:18


Despite the similarity in their names, in the world of digital certificates a Relying Party and a Certificate Consumer are very different things. In this episode we define the four main roles in the public trust ecosystem: CA, Subscriber, Certificate Consumer, and Relying Party, with real-world examples.

Beef Buzz with Ron Hays on RON (Radio Oklahoma Network)
John Butler with the Beef Marketing Group Communicates to Consumers that the Beef Industry is Sustainable

Beef Buzz with Ron Hays on RON (Radio Oklahoma Network)

Play Episode Listen Later May 18, 2022


Ron Hays, Senior Farm and Ranch Broadcaster is back with John Butler, CEO of the Beef Marketing Group, as he talks about the Lookup Program, by Elanco and how the data it provides can help challenge management on an operation to make improvements.

Transformation Ground Control
Rural America & the IT Shortages, Metaverse and Mainstream Consumers, Industry 4.0 and The Future of Digital Transformation in Manufacturing, Creating the Culture of Transformation

Transformation Ground Control

Play Episode Listen Later May 18, 2022 149:02


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Hot Topics: How Data and Air are Similar – They Can't be Contained, Lithium Battery Recycling and Supply Chain, Rural America and the IT Shortages, CIO and CTO Roles in Digital Transformation, Metaverse and Mainstream Consumers (Eric and Kyler) Industry 4.0 and The Future of Digital Transformation in Manufacturing (Walker Reynolds, Intellic) Creating the Culture of Transformation (Kyler Cheatham, Third Stage Consulting) We also cover a number of other relevant topics related to digital and business transformation throughout the show. This weekly podcast series premiers live on YouTube every Wednesday at 8am NYC time / 1pm London / 9pm Hong Kong. You can also subscribe to the podcast on Apple, Google, Spotify, Pandora, or your favorite podcast platform. WATCH MORE EPISODES HERE: https://youtube.com/playlist?list=PLyI-oIQSgI2DGXQKvUz-farHwls_B3G3i —————————————————————— DOWNLOAD MORE RESOURCES BELOW: —————————————————————— 2021 DIGITAL TRANSFORMATION REPORT: http://resource.thirdstage-consulting.com/2021-digital-transformation-report   TOP 10 ERP SYSTEMS RANKING: https://www.thirdstage-consulting.com/the-top-10-erp-systems-for-2020/   TOP 10 ERP SYSTEMS FOR SMALL BUSINESSES: https://www.thirdstage-consulting.com/top-erp-systems-for-small-businesses/   TOP 10 CRM SYSTEMS: https://www.thirdstage-consulting.com/top-10-crm-systems-for-digital-transformations   GUIDE TO ORGANIZATIONAL CHANGE MANAGEMENT: http://resource.thirdstage-consulting.com/the-definitive-guide-to-erp-hcm-organizational-change-management   20 LESSONS FROM 1,000 ERP IMPLEMENTATIONS: https://resource.thirdstage-consulting.com/lessons-from-1000-erp-implementations-ebook   ———————————————————— CONNECT WITH ME: ———————————————————— LINKEDIN: https://www.linkedin.com/in/erickimberling/ INSTAGRAM: https://www.instagram.com/erickimberling/ TIKTOK: https://www.tiktok.com/@erickimberling0 TWITTER: https://twitter.com/erickimberling CLUBHOUSE: https://www.joinclubhouse.com/@erickimberling THIRD STAGE LINKEDIN PAGE: https://www.linkedin.com/company/third-stage-consulting-group/ CONTACT ME TO BRAINSTORM IDEAS FOR YOUR DIGITAL TRANSFORMATION: eric.kimberling@thirdstage-consulting.com   ———————————————————— MUSIC IN THIS EPISODE: ———————————————————— Get I'm Ready by The Eiffels here https://t.lickd.co/geq6gnjo3Y8 License ID: klJ8vZQv83Z     Get You Worry Me by Nathaniel Rateliff & The Night Sweats here https://t.lickd.co/XzBW917yD6r License ID: 1kdvJDkmP2G   Get International Space Station by British Sea Power here https://t.lickd.co/5rM5pxr8zjn License ID: O50xpBppWGK   Get Epic by Faith No More here https://t.lickd.co/zG5VzByg51a License ID: vOoDmdKN9Bm   Get Can I Play With Madness (1998 - Remaster) by Iron Maiden here https://t.lickd.co/rPYy0OeVxlk License ID: 5vBq7GExqoV   Get Relax by Frankie Goes To Hollywood here https://t.lickd.co/86xKJAXy5n0 License ID: LZd7OoK67l0   Get Bad To The Bone by George Thorogood & The Destroyers here https://t.lickd.co/Ooy7kBDQy97 License ID: xRNEVyaYzMB   Get Back on the Chain Gang by Pretenders here https://lickd.lnk.to/H2t9DXID!Eric%20Kimberling%20-%20Digital%20Transformation License ID: a5Pk5v8gD71 Get this and other songs for your next YouTube video at https://lickd.co      

Digital Enterprise Society Podcast
The Digital Battle — Viscosity of Data

Digital Enterprise Society Podcast

Play Episode Listen Later May 18, 2022 28:23


The essence of the digital transformation journey is understanding trade-offs, and today's digital battle offers clear points for each side of the argument.  We all want the digital thread to work and data to flow without interruption, so where is the hold up? On the latest Digital Battle, Craig Brown and Mark Pendergast tackle the viscosity of data and why it doesn't flow like it should.  Is it the people or the technology that slows the processes down?  Craig immediately attributes the hold up to people, Mark argues that the technology isn't in place to make things happen effectively, and with that, another heated digital battle is under way.     On today's podcast, you will learn: Craig blames the people Data flow is impeded by people because of the differing opinions about which tools are the best ones.  The unwillingness of people to conform to what matters to the company is what holds up the flow of data.  If the data is stuck and won't move, it's because of the people.  People try too hard to perfect their designs before they are willing to share data.    Mark argues against the technology People are trying to get their jobs done, and have to share information with others to do so.  If data is stuck, it's because of the technology.  The tools are not mature enough to effectively communicate with other tools.  The incompatibility of standards limits productivity.  Maturity-based, phased release isn't sufficiently supported by technology.    Is there a third player to blame?  Processes might be the real culprit in this digital battle.  Experience has taught too many people to hold onto their data rather than share it.  Processes marry people to the technology and in many cases, is the true point of failure.    The impacts of poor flow Data isn't able to be reused because it's not optimally formatted.  Change cycles greatly contribute to the lack of viscosity.  Time to market is affected by poor flow.  Quality is critically impacted by poor flow.    How can flow be improved? On the people side, people need to emphasize communication about the latest data.  Quality checks need to be in place at every checkpoint.  Understand how your widget fits into the bigger picture and how it is used by others.  On the technology side, data flow needs to be designed to work.  A plan to execute free data hand off from end-to-end would greatly improve flow.  Data governance cannot be static- data flow governance is needed to make data flow. Metrics and rewards need to measure flow.     Key areas of value for viscosity of data Clear measures need to be established to identify reuse of data.  Consumers willingness to pay for a product is really what matters most.  Mainstream flow has many inefficiencies that need to be addressed.  Vendors need to insist on new tools that fit with existing tools.  The CAD to PLM to ERP chain needs to be refined end-to-end.    Continue the conversation with us within the Digital Enterprise Society Community at DigitalEnterpriseSociety.org.   Digital Download: Virtual Round-Table Series

Home Service Business Success Secrets
How to Set Up an Effective Lead Nurturing Process

Home Service Business Success Secrets

Play Episode Listen Later May 18, 2022 15:07


Consumers are finding better ways to select products and services. How do you stand out from the competition? What makes you top of mind? A simple solution is to set up a lead nurturing program. You do not need a complicated process or expensive tools to do it. Find inspiration in today's episode where Lee shares what they do to turn inquiries into leads, and leads into sales.  https://upvir.al/131944/lp131944 (To celebrate the launch of the podcast we're doing a massive give away! The grand prize winner will receive 3 Month's worth of FREE subscriptions to WorkIZ, CompanyCam and NiceJob + a 20 minute. PLUS 5 runner ups will win a free 20 minute call with me where we focus on a plan to automate one thing in your business.) “Build value multiple times, then you're gonna ask for the sale.”  - Lee Baker   In This Episode: - How to make the communication channel easy for your clients - How do you differentiate inquiries vs. leads? - Set up a system for lead follow up - Why you need to send an appointment confirmation email - Lowering your cost per lead Connect with Lee: - https://your1dayfloor.com/ (Website) - https://web.facebook.com/your1dayfloor (Facebook) - https://www.linkedin.com/in/lee-baker-47083371/ (LinkedIn) - https://www.youtube.com/channel/UCnUfW_nlr1_EW9y6ebENuDg (YouTube)

THE PETA PODCAST
Stuck In The Middle Of Starbucks: Cromwell Protest Elevates Upcharge Debate

THE PETA PODCAST

Play Episode Listen Later May 18, 2022 37:51


What's up with the upcharge at Starbucks for vegan milk substitutes? If you want soy, almond, or oat milks, you'll pay a premium. For being kind to animals and the planet? Consumers have been complaining to Starbucks for sometime, but the debate gained momentum when Oscar-winning actor and animal activist James Cromwell stepped up and put his hand to a Starbucks counter with a schmear of Super Glue. It showed his commitment to the issue as he read a statement and brought attention to Starbucks' anti-consumer, anti-climate, anti-cow policy. PETA campaign specialist talks with Emil Guillermo about the Cromwell protest, and the importance of fighting the upcharge. Go to PETA.org for more. See the protest on Twitter. The PETA Podcast PETA, the world's largest animal rights organization, is 6.5 million strong and growing. This is the place to find out why. Hear from insiders, thought leaders, activists, investigators, politicians, and others why animals need more than kindness—they have the right not to be abused or exploited in any way. Hosted by Emil Guillermo. Powered by PETA activism. Contact us at PETA.org Listen to the very first PETA podcast with Ingrid Newkirk Music provided by CarbonWorks. Go to Apple podcasts and subscribe. Contact and follow host Emil Guillermo on Twitter @emilamok Or at www.amok.com Please subscribe, rate and review wherever you get your podcasts. Help us grow the podcast by taking this short survey. Thanks for listening to THE PETA PODCAST! (Originally released  May 18, 2022). copyright 2022-2024

AP Audio Stories
Retail sales rise 0.9% in April as consumers show resilience

AP Audio Stories

Play Episode Listen Later May 17, 2022 0:56


Intro and voicer "Retail Sales"

Kevin Kietzman Has Issues
Hawley Leads GOP, Consumers Turn on Companies, KC's Nicky Lopez Dilemma, $18 Beers at PGA

Kevin Kietzman Has Issues

Play Episode Listen Later May 17, 2022 57:05


   Every week, Josh Hawley takes the lead for the GOP on what a true conservative should do, this time rejecting another $40 billion for Ukraine.  He's not flashy, but it's pretty easy to support what he stands for as he always defends his positions brilliantly.    Consumers are turning on companies that get political by avoiding their products and services.  You know, like libs avoid this podcast.  You won't believe the percentage of American voters that say they are likely to dump somebody over a stance.    The Royals change hitting coaches, but that isn't going to fix much.  Their real problem is what I call the "Nicky Lopez Dilemma."  We explain.    In Missouri, a new law will allow coaches at Mizzou to broker money deals for players and if you want to have a beer while you watch Tiger Woods, get ready to shell out $18 for just one can.  Let's Go Brandon.

Essential Ingredients Podcast
035: Eat Less Water Part II with Florencia Ramirez

Essential Ingredients Podcast

Play Episode Listen Later May 17, 2022 24:28


“If it's not good for a river, it's not good for your body because we are exact replicas of this planet we call home. It's not by accident that you and I are born 70% water- just like this planet is 70% water.”  - Florencia Ramirez    Episode Description: Water is a resource that's easy to take for granted.. Most of us don't think much about the water we use. We turn on the tap in our homes, take long showers, or buy a bottle of water at the corner store. We may not even think about where it comes from, or if it's safe to drink—until there's a problem. And as we are now experiencing, the problems we're facing are getting bigger and more terrifying each year.    Water isn't just a resource—it's a call to action! It's time to think differently about the way we consume water—because it matters.     In this episode, Justine sits with Eat Less Water author, Florencia Ramirez for Part 2 of their conversation on the water footprint of the food we eat. Justine and Florencia dive deeper into how we should be thinking about food through the water it uses, being aware of the sources of water we consume, how the color of water affects sustainability, and what simple ways we, as consumers and individuals, can do things today to “eat less water” and protect our water system.    Meet Florencia: Florencia is a trained researcher at the University of Chicago's Harris School of Public Policy, activist, educator, and mother.  After focusing on water-waste prevention in bathrooms, she, recognizing that “seven out of every ten gallons of water is used for food production,” redirected her efforts to the kitchen, where much more could be saved. Florencia fully immerses herself in her subject with eye-opening field trips to resourceful water-sustainable croplands across America. She has been interviewed by NPR, American Public Media, KCRW's Good Food, New York and Bay Area Pacifica Radio, Entertainment Weekly, CBS and KTLA Morning News, and several popular podcasts. She is now working to transition schools and parks from chemicals to organic landscaping in and around Oxnard, California, with funding awarded by Patagonia.      Website Facebook  Twitter  Instagram LinkedIn  Pinterest  Connect with NextGenChef: Website  Facebook  Twitter  Instagram  YouTube   Episode Highlights: 01:19 Eat Less Water- What It Means 06:04 The Color of Water 10:08 How to Eat Less Water 13:32 Understand the Story Your Food Tells 16:04 The Power of Our Voice as Consumers 18:50 Waste Less Food 

Trumpcast
What Next: How Corporations Are Taking Advantage of Inflation

Trumpcast

Play Episode Listen Later May 17, 2022 29:36


Consumers are paying higher prices almost everywhere as inflation continues to rise. But corporate earnings calls have revealed that many companies are using inflation as a cover to jack up prices and increase profits — all on the backs of customers. Guest: Lindsay Owens, executive director of the Groundwork Collaborative.  If you enjoy this show, please consider signing up for Slate Plus. Slate Plus members get benefits like zero ads on any Slate podcast, bonus episodes of shows like Slow Burn and Dear Prudence—and you'll be supporting the work we do here on What Next. Sign up now at slate.com/whatnextplus to help support our work. Learn more about your ad choices. Visit megaphone.fm/adchoices

What Next | Daily News and Analysis
How Corporations Are Taking Advantage of Inflation

What Next | Daily News and Analysis

Play Episode Listen Later May 17, 2022 29:36


Consumers are paying higher prices almost everywhere as inflation continues to rise. But corporate earnings calls have revealed that many companies are using inflation as a cover to jack up prices and increase profits — all on the backs of customers. Guest: Lindsay Owens, executive director of the Groundwork Collaborative.  If you enjoy this show, please consider signing up for Slate Plus. Slate Plus members get benefits like zero ads on any Slate podcast, bonus episodes of shows like Slow Burn and Dear Prudence—and you'll be supporting the work we do here on What Next. Sign up now at slate.com/whatnextplus to help support our work. Learn more about your ad choices. Visit megaphone.fm/adchoices

Pitchfork Economics with Nick Hanauer
Consumers deserve an inflation rebate (with Congressman Ro Khanna)

Pitchfork Economics with Nick Hanauer

Play Episode Listen Later May 17, 2022 36:32


Gas prices have reached record highs in the United States. Is inflation actually to blame, or is it the greed of Big Oil, which is enjoying record profits? Congressman Ro Khanna walks us through his proposal for a Big Oil Windfall Profits Tax, which he says will help curb profiteering while reducing gas prices.  Congressman Ro Khanna represents California's 17th Congressional District. He's the author of Dignity in a Digital Age: Making Tech Work for All of Us. Twitter: @RoKhanna  Big Oil Windfall Profits Tax would protect consumers from giant oil companies taking advantage of world events to jack up prices https://khanna.house.gov/media/press-releases/release-gasoline-prices-sky-high-khanna-whitehouse-announce-curb-big-oil Dignity in a Digital Age https://www.simonandschuster.com/books/Dignity-in-a-Digital-Age/Ro-Khanna/9781982163341 Website: http://pitchforkeconomics.com/ Twitter: @PitchforkEcon Instagram: @pitchforkeconomics Nick's twitter: @NickHanauer

Up Next In Commerce
A Front Row Seat To Gen Z and the Biggest Brands in the World

Up Next In Commerce

Play Episode Listen Later May 17, 2022 49:42


The world is changing at a pace that's hard to keep up with. So, what a student learns to earn a degree is quickly becoming obsolete. That's true unless you're in Anika Sharma's class. Anika is a professor of business and technology at NYU Stern School of Business, and she is also a General Manager and Global Client Partner for Mindtree. By having her feet in both worlds, Anika sees how Gen Z is changing in real-time and understands what brands are asking for on a day-to-day basis. She then shares that information in educational and business settings. She shared it with us, too, on this episode. Tune in to learn:How Anika brings the classroom to clients at Mindtree (7:30)Trends larger brands are looking for help with (10:50)Getting more to the heart of why companies fail and what we can learn from them (30:30)Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at http://www.salesforce.com/commerce Mission.org is a media studio producing content for world-class clients. Learn more at http://www.mission.org.

Slate Daily Feed
What Next: How Corporations Are Taking Advantage of Inflation

Slate Daily Feed

Play Episode Listen Later May 17, 2022 29:36


Consumers are paying higher prices almost everywhere as inflation continues to rise. But corporate earnings calls have revealed that many companies are using inflation as a cover to jack up prices and increase profits — all on the backs of customers. Guest: Lindsay Owens, executive director of the Groundwork Collaborative.  If you enjoy this show, please consider signing up for Slate Plus. Slate Plus members get benefits like zero ads on any Slate podcast, bonus episodes of shows like Slow Burn and Dear Prudence—and you'll be supporting the work we do here on What Next. Sign up now at slate.com/whatnextplus to help support our work. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Brian Buffini Show
S2E39 How to Cut Through to Success in a Busy World - an Interview with Ron Tite

The Brian Buffini Show

Play Episode Listen Later May 17, 2022 42:33


Consumers today are inundated with so much promotional messaging and content in the marketplace that they often don't know where to look or who to trust. In this episode, Brian interviews author, speaker and entrepreneur Ron Tite about his new book and learns what organizations must do to seize the attention of and build trust with customers in this busy world. YOU WILL LEARN:· The importance of authentic brand belief. · The steps a small business can take to stand out.· The five questions every business narrative should answer. MENTIONED IN THIS EPISODE: “Think Do Say,” by Ron Titehttps://www.amazon.com/Think-Do-Say-seize-attention/dp/1989025714/ref=sr_1_1?keywords=ron+tite&qid=1652439378&sr=8-1 MasterMindhttps://www.buffiniandcompany.com/events/mastermind-summit/ “The Imaginary Girlfriend,” by John Irvinghttps://www.amazon.com/The-Imaginary-Girlfriend/dp/B00JDNQ6ZS/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=1652645567&sr=8-1 “Pulp Fiction”https://www.imdb.com/title/tt0110912/ “Cinema Paradiso”https://www.imdb.com/title/tt0095765/?ref_=fn_al_tt_1NOTEWORTHY QUOTES FROM THIS EPISODE: “A brand belief is really - what do you fundamentally believe in? And what do you believe in that goes beyond the thing you sell but that is strategically aligned to the thing you sell?” – Ron Tite “The way you can evaluate whether your brand belief is strategically linked to the thing you sell is to connect the two with the word ‘so'.” – Ron Tite “It should never be about just winning the battle for time. It should be about both standing out and capturing attention while building trust.” – Ron Tite “You are defined by the actions you take, not by the supposed philosophies you fundamentally believe.” – Ron Tite “What is the one thing you do that connects your purpose to where you make money?” – Ron Tite See acast.com/privacy for privacy and opt-out information.

Non-Compliant
Non-Compliant Podcast Episode 44: The One with #REPRESENT Consumers

Non-Compliant

Play Episode Listen Later May 16, 2022 61:18


In Non-Compliant Episode 44, Host Jay Edelson, nationally recognized plaintiff's attorney and Founder of Edelson PC, is joined by Laura Antonini and Harvey Rosenfield of #REPRESENT, a project of the Consumer Education Foundation. Laura is an attorney and the Policy Director of #REPRESENT. Harvey is the President of the Consumer Education Foundation and one of nation's foremost consumer advocates. He founded the nonprofit consumer advocacy organization Consumer Watchdog in 1985, where he presently serves as outside counsel.To start the show, Jay, Laura, and Harvey discuss the report put out by #REPRESENT, titled Reboot Required: The Civil Justice System Has Crashed (11:29). According to #REPRESENT's website, Reboot Required: The Civil Justice System Has Crashed shows how business goliaths sponsored a fifty-year campaign to reprogram the nation's civil laws and judicial procedures to favor corporations and the elites .Later in the show, Laura, Jay, and Harvey discuss reforming class actions, and eliminating abuses to the system (19:44). Following a discussion on objectors and low claims rates, Harvey asks Jay why he decided to take on Tom Girardi. Jay's response? "This is going to sound glib: he stole money from widows and orphans" (37:00).To end the show, the group discusses attorney's fees (51:00). While Jay agrees with the issues Laura and Harvey are seeing, he does not agree with their idea of using straight lodestar (multiplying the number of hours reasonably spent by the attorney on the litigation by a reasonable hourly rate) to determine fees (54:00).Connect with Harvey and Laura:Website: https://www.representconsumers.org/Connect with Harvey:Website: http://www.harveyrosenfield.com/wp/Connect with Laura:LinkedIn: https://www.linkedin.com/in/lauraantoniniesq/Connect with Jay:Twitter: https://twitter.com/jayedelsonEdelson PC Profile: https://edelson.com/team/jay-edelson/Connect with us:Website: https://www.edelsoncreative.com/#podcastFacebook: https://www.facebook.com/edelsonlawTwitter: https://twitter.com/EdelsonCreativeLinkedIn: https://www.linkedin.com/company/edelson-pcRecent Non-Compliant Podcast Episodes:Non-Compliant Podcast Episode 43: https://podcasts.apple.com/us/podcast/non-compliant-podcast-episode-43-the-one-with/id1491233296?i=1000551417114Non-Compliant Podcast Episode 42: https://podcasts.apple.com/us/podcast/non-compliant-podcast-episode-42-the-one-with-iapp/id1491233296?i=1000548376684Non-Compliant Podcast Episode 41: https://podcasts.apple.com/us/podcast/non-compliant-podcast-episode-41-the-one-with/id1491233296?i=1000541366208

Tearsheet Podcast: The Business of Finance
Case study: How Intuit's newest upgrade of Mint helps consumers save on bills and subscriptions

Tearsheet Podcast: The Business of Finance

Play Episode Listen Later May 16, 2022 10:36


In our latest case study, we spoke with Intuit Mint and ApexEdge about their enabling better money decisions, and financial wellness. Listen to our conversation with Steven McKean, co-founder and CEO at ApexEdge, and Varun Krisha, SVP and head of consumer finance at Intuit Mint about building and launching a partnership that takes PFM further.

The Peter Schiff Show Podcast
Consumers Worried About Inflation. Investors Worried About the Fight. – Ep 810

The Peter Schiff Show Podcast

Play Episode Listen Later May 15, 2022 55:14


· More downside to go as investors panic buy stocks. · Robinhood will ultimately go bankrupt. · Jerome Powell gets reappointed as Fed chair. · Consumers are borrowing more, despite rate hikes. · Oil positioning for a big move up. Thanks to The Jeffrey Verdon Law Group. Go to https://jmvlaw.com and mention my name for 50% off your initial consultation. Join my Locals community to get The Peter Schiff Show ad-free and a day early! Plus get access to special live reports and Q&As. Visit https://peterschiff.locals.com/ to become a member. Invest like me: https://schiffradio.com/invest RATE AND REVIEW on Facebook: https://www.facebook.com/PeterSchiff/reviews/ SIGN UP FOR MY FREE NEWSLETTER: https://www.europac.com/ Schiff Gold News: http://www.SchiffGold.com/news Buy my newest book at http://www.tinyurl.com/RealCrash Follow me on Facebook: http://www.Facebook.com/PeterSchiff Follow me on Twitter: http://www.Twitter.com/PeterSchiff Follow me on Instagram: https://Instagram.com/PeterSchiff

Real Vision Presents...
Stocks Rally as Investors Shrug Off Consumers' Concerns

Real Vision Presents...

Play Episode Listen Later May 14, 2022 37:56


Markets rebounded sharply Friday, with the Dow Jones Industrial Average on track for its first positive trading session after six consecutive down days. Federal Reserve Chair Jerome Powell said engineering a soft landing would involve “some pain,” as the central bank remains on track for 50-basis-point rate hikes in June and July. U.S. consumer sentiment fell to its lowest in more than a decade, as April data from the University of Michigan survey showed a drop from 65.2 to 59.1. The average per-gallon price of gasoline hit a new high and continues to weigh on the minds of Americans. And the geopolitical situation promises more constraints on key energy and food supplies. Tony Greer, founder of TG Macro, joins Warren Pies, founder of 3Fourteen Research, to discuss the energy market's impact on the broader market. We also hear from Alex Gurevich, who says there's a 0% chance of a soft landing. Want to submit questions? Drop them right here on the Exchange: https://rvtv.io/3NfvoGC. Watch the full interview featuring Alex Gurevich and Raoul Pal here: https://rvtv.io/3w9TH38. Learn more about your ad choices. Visit megaphone.fm/adchoices

Beyond the Image Podcast
BTI #372: Turning Free Stuff into Paying Clients

Beyond the Image Podcast

Play Episode Listen Later May 13, 2022 13:26


Imagine a lanky, lazy, fatuous 19 year old me. I wanted money. I desired wealth. But did I want a real job? No! I was the 3rd assistant manager of a record store. We actually had no employees outside of the managers. I had no one to manage and was still at the bottom of the totem pole.    The record store did not pay well and most of my paycheck went to the outlet mall food court meals. I needed some extra cash. The Rocky Mountain Chocolate Factory was the store next door and planning to open a kiosk across town in another mall. The owner asked me if I was willing to pick up some extra holiday hours working for her selling candy apples.   At the age of 19, it was hard to say no to extra holiday hours. The manager suggested I give out free samples to encourage people to buy candy apples. Six hours later. I had sold 0 apples and ate 2, then I was fired.   Today, we're going to talk about how to turn your free stuff into paying clients. “Consumers today need to be nurtured so much longer than ever before.” IN THIS EPISODE The hesitation behind giving away free things. How consumers are operating today. Why giving away free resources and information is so important. The 6 elements of the consumer journey. Focusing on the relational value. The 3 options you have to add value. What a good lead magnet achieves. Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254  Share this podcast with a friend and remember to leave a 5-star review!  For more, visit jamespatrick.com

The $100 MBA Show
MBA2047 Why You Should Offer a Faux Free Plan + Free Ride Friday

The $100 MBA Show

Play Episode Listen Later May 13, 2022 12:04


The “freemium” model is everywhere now. And it makes sense! Consumers are picky, more wary than ever, and in need of more proof before opening their wallets. But what if freemium isn't feasible for you? Giving away your product or service is pretty costly, after all (we know — our software platform offers a free […] The post MBA2047 Why You Should Offer a Faux Free Plan + Free Ride Friday appeared first on The $100 MBA.