POPULARITY
Categories
Struggling to read dental x-rays with confidence? https://ivdi.org/rad Unlock the secrets of radiographic interpretation in our FREE training – perfect for techs and vets alike! Want to stand out in veterinary dentistry? https://ivdi.org/inv Take your skills to the next level with the Veterinary Dental Practitioner Program — our most comprehensive training yet. ----------------------------- Host: Dr. Brett Beckman, Board Certified Veterinary Dentist In this episode of The Vet Dental Show, Dr. Brett Beckman guides you through the essential techniques for successful veterinary dental extractions. You'll master periodontal pocket management, learn the importance of proper patient positioning, and discover the benefits of hyaluronic acid application for enhanced dental procedures. What You'll Learn: ✅ How to identify periodontal pockets using a periodontal probe. ✅ The technique for curettage to remove granulation tissue from periodontal pockets. ✅ The application of hyaluronic acid for pocket management. ✅ Why hyaluronic acid is a superior alternative to Doxyrobe. ✅ Proper patient positioning for various dental extractions (mandibular canine, first molar, maxillary first molar). ✅ How technicians should assist in patient positioning for optimal exposure. ✅ Incision techniques for canine extractions. Key Takeaways: ✅ Bleeding on probing indicates the presence of granulation tissue in periodontal pockets. ✅ Curettage is essential for removing diseased tissue and promoting healing. ✅ Hyaluronic acid is easy to apply and promotes tissue regeneration. ✅ Correct patient positioning is crucial for successful extractions and suturing. ✅ Proper technician assistance ensures optimal visibility and efficiency during procedures. ----------------------------- What are your biggest challenges with managing periodontal pockets or performing extractions? Share your questions and experiences in the comments below! ----------------------------- Keyword Tags: Veterinary Dentistry, Surgical Extractions, Radiographic Interpretation, Veterinary Dental Practitioner Program, Periodontal Disease, Dental Radiography, Veterinary Medicine, Dr. Brett Beckman, IVDI, Hyaluronic Acid, Curettage, Patient Positioning, Veterinary Dental Care, General Practice, Doxyrobe, Veterinary Dental Extractions
Struggling to sell your book beyond launch day? You're not alone. Today's guest has cracked the code. In this power-packed episode, I sit down with Susan Neal, author of How to Sell a Thousand Books a Month, to uncover the exact strategies, mindset shifts, and marketing systems she used to sell thousands of books consistently. She is also the CEO of Christian Authors Network, Christian Indie Publishing Association, Christian Indie Awards, and the Blue Lake Christian Writers Conference. Whether you're a first-time author, a ministry-driven writer, Or a multi-passionate creator, this episode will show you: • Why most books stop selling after 30 days, and how to fix it • Susan's repeatable strategy for turning one book into a long-term revenue stream • The secret to leveraging email, keywords, and platform, even if yours is small • Why writing a great book is only half the job, and what the other half looks like • Faith-led encouragement for authors who feel called but discouraged Ready to finally move your message from shelf to sold? Grab a notebook, you're going to want to take notes. Get Susan U. Neal's Book, How To Sell A Thousand Books In A Month HERE Join some amazing and supportive writing communities! https://christianauthorsnetwork.com https://www.facebook.com/ChristianAuthorsNetwork PS> Join me on my new Substack Newsletter by subscribing here, and learn more strategies, connect me for business advice and get access to special offers! SUBSCRIBE HERE Chapters 00:00 Introduction to Kingdom Writing and Publishing 02:46 The Importance of Marketing for Authors 05:15 Building an Email List and Engaging Readers 07:23 Creating Community Through Email and Social Media 10:13 Transforming Personal Stories into Growth Opportunities 13:06 Developing Multiple Offers from Your Experience 14:46 Establishing Authority and Credibility as an Author 17:31 Preparing for Writing and Platform Building 20:10 Utilizing Social Media and Contests for Visibility 22:57 The Role of Reviews in Building Trust 25:52 The Power of Podcasts and Community Engagement 27:17 Building Authority Through Podcasting 29:32 Leveraging Other Platforms for Marketing 31:10 The Power of Podcast Tours 34:51 Effective Marketing Strategies for Authors 38:25 The Importance of a Press Kit 43:10 Positioning for Media Interviews 44:59 The Value of Book Contests 46:37 Creating a Marketing Plan 54:20 Outro VIDEO podcast (1).mp4
Daniel discusses the positioning across global equities, and the key technical levels to watch out for in the S&P 500.Speaker: - Daniel Lam, Head of Equity Strategy, Standard Chartered BankFor more of our latest market insights, visit Market views on-the-go or subscribe to Standard Chartered Wealth Insights on YouTube.
This episode's a cross-post from Content Blocks, hosted by Joe—who we first met while he was leading content at Mosaic, one of our early DRMG clients. We worked with their team on the Strategic Finance category strategy, and in this conversation, Joe talks about how that work gave him a real foundation to build content that actually resonated with the market.We also dig into how category strategy differs from traditional positioning, what it means to “make the news,” and why a good story is the most strategic move you can make.
In Part 2 of this episode of the HVAC Know It All Podcast, host Gary McCreadie is joined by Jamie Kitchen, an HVAC expert, Training and Account Manager at Danfoss. They discuss the world of TT valves for heat pumps, particularly the Danfoss TR6. Jamie explains how balance port valves work, the importance of proper leak detection, and why correct charging practices are crucial for efficiency. He also talks about the challenges with condensing pressures and why new technology is improving system reliability. Jamie's insights help technicians avoid common mistakes and enhance system performance. Jamie Kitchen talks about how balanced port valves help HVAC systems maintain steady pressure, especially during temperature changes. He explains why proper leak detection and charging techniques are key to avoiding equipment damage. Gary and Jamie discuss the importance of keeping condensing pressures stable to ensure the system runs efficiently. Jamie also shares how modern technology, like a variable-speed fan, helps solve old issues with air conditioning systems. They both agree that precision in setup and maintenance is essential for long-term reliability. Jamie explains that TT valves, like the Danfoss TR6, help HVAC systems maintain stable pressure, especially when conditions change. He says proper leak detection and accurate charging are vital for preventing damage to compressors. Gary notes that modern systems have new tech, like variable-speed fans, to keep pressures steady. They both agree that many older methods are inefficient or can cause issues, but balancing port valves and precision in maintenance make a big difference in system performance and longevity. Expect to Learn: How TT valves like the Danfoss TR6 help stabilize HVAC systems. Why accurate leak detection and charging are critical for compressor health. How modern tech, like variable-speed fans, improves system reliability. What issues can arise from unstable condensing pressures? Why are balanced port valves key for steady operation and longer equipment life? Episode Highlights: [00:32] - Introduction to Part 02 with Jamie Kitchen [02:02] - Accurate Leak Detection & Compressor Protection [05:35] - Balance Port Valves & Condensing Pressure Stability [09:32] - How Balance Port Valves Stabilize Pressure in Variable Conditions [12:21] - Importance of Subcooling for Proper Charging [19:20] - Correct Placement and Positioning of the Sensing Bulb [21:02] - Breakdown of the TR6 Valve and Its Multi-Refrigerant Capabilities [23:17] - Closing Thoughts and Upcoming Van Video with Gary and Jamie This Episode is Kindly Sponsored by: Master: https://www.master.ca/ Cintas: https://www.cintas.com/ Supply House: https://www.supplyhouse.com/ Cool Air Products: https://www.coolairproducts.net/ property.com: https://mccreadie.property.com Follow the Guest Jamie Kitchen on: LinkedIn: https://www.linkedin.com/in/jamie-kitchen/ Danfoss: https://www.linkedin.com/company/danfoss/ Follow the Host: LinkedIn: https://www.linkedin.com/in/gary-mccreadie-38217a77/ Website: https://www.hvacknowitall.com Facebook: https://www.facebook.com/people/HVAC-Know-It-All-2/61569643061429/ Instagram: https://www.instagram.com/hvacknowitall1/
CoreSelf Positioning to Get on the Same Page, Literally: 8 Steps That Refine Our Current Position and Identify Our Best Action Plan by Jonathan Thomas, Tim Preston https://www.amazon.com/CoreSelf-Positioning-Same-Page-Literally/dp/B0DWCJWY74 Simplenoteasy.org Your story. Your narratives. Your experiences. All of them can provide insight and direction that you never knew existed by activating your Internal Observer. Without it, we are doomed to repeat the same patterns of behavior that reinforce tired preconceptions. ARE YOU READY TO SURPRISE YOURSELF? In this genre-bending new book, readers will be introduced to a new road map for positive self-discovery. Using visual geometry, questions and exercises culled from real-life stories, and an 8-step guide that anyone can follow, readers will be empowered to leverage their own narratives and to navigate difficult situations. Whether for the professional or personal, individual or team, the CoreSelf Framework can teach anyone to access where they are, acknowledge where they want to be, and determine how to best get there.This journey of self-exploration allows us to position ourselves in difficult situations, use our values to provide perspective, and determine the best next steps to literally Get on the Same Page with ourselves and others.
In this episode of the Move The Ball podcast, host Jen Garrett dives into part two of the solo series, "The Visibility Equation: How to Get Noticed by the Right People for the Right Things." Jen shares actionable strategies for building intentional relationships, increasing your proximity to decision-makers, and ensuring your value is recognized by those who matter most. If you’re ready to elevate your influence, expand your network, and position yourself for high-impact opportunities, this episode is packed with tactical insights and executive-level challenges. Episode Highlights & Timestamps: 1:36 – Shifting from Positioning to Proximity: Why being known by the right people is key 2:41 – The Proximity Playbook: Four-part strategy for building influential relationships 3:01 – Why Access Beats Exposure: The difference between being seen and being known 4:14 – Relationship Mapping: Identifying who needs to know your value 5:21 – Tactical Ways to Increase Proximity: Offering value, being strategically visible, and more 7:57 – Staying Visible Without Being Performative: Authenticity vs. self-promotion GRAB a Copy of Dominate the Game on Amazon: https://amzn.to/43CzOD1 GRAB your Move the Ball: Mastering Your Unique Value Proposition Digital Workbook: https://bit.ly/masteringyourUVP GRAB your Move the Ball: Mastering Strategic Networking Digital Workbook: https://bit.ly/masteringnetworking ACCELERATE YOUR CAREER BY LISTENING TO THESE OTHER MTB PODCASTS: Mastering the Executive Edge Part 1: The Mindset Shift: https://bit.ly/3ZoXyI1 Mastering the Executive Edge Part 2: The Behavior Shift: https://bit.ly/3HyDexS The Strategic Career Map Part 1: Laying the Foundation: https://bit.ly/4kAuPsj The Strategic Career Map Part 2: Execution and Elevation: https://bit.ly/3HxEKAf The Influence Factor Part 1: Becoming a Trusted Voice: https://bit.ly/451wIYl The Influence Factor Part 2: Activating Influence: https://bit.ly/4odgjsK No Permission Needed: 10 Power Moves: https://bit.ly/4lH1a19 IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:
Send us a textIn this empowering episode of The Good Enough Mompreneur Podcast, host Angela Masciulli welcomes Jillian Anderson—a globally recognized high-performance copywriter, positioning expert, and mom of two. Jillian has helped over 250 clients in 53 countries write magnetic sales copy and offers that truly reflect their vision, confidence, and aligned energy.If you've ever struggled to explain what you do, name your offers in a compelling way, or write copy that actually converts—this episode is your next best listen.Together, we unpack the energetic side of messaging, how to ethically position your offers to attract the right clients, and why confidence is a core ingredient of copy that sells.
Reddit is on the Rise! Reddit and other user-generated content platforms have been dominating the search results on Google. Join Mark and Lorraine as they discuss Google's favoring of user-generated content, its shift away from authoritative sites to more authentic discussion forums, and what this means for marketers. The positioning duo also catches up on some brand updates, including Jaguar's recent sales and the end of the Krispy Kreme and McDonald's partnership.Join Mark and Lorraine for 30-ish as they discuss all things marketing, advertising, and of course … positioning!
Why Most B2B Positioning Fails (And How to Fix Yours)Most B2B positioning fails because teams refuse to make strategic choices—and it shows up in generic homepages, weak messaging, and confusing GTM.In this episode, we share a masterclass from Anthony Pierri—co-founder of Fletch PMM and positioning expert for 300+ B2B startups. If you're a marketer struggling to get your team aligned around clear messaging that drives revenue, this is for you.Anthony breaks down why positioning must live on your homepage, how to choose between use case vs category strategies, and the 4 key questions every B2B company must answer.Tune in and learn:+ The 6 most common B2B positioning mistakes (with real examples)+ Why your homepage is the best place to anchor positioning+ How to craft a clear, credible message your team can align aroundIf you've ever felt like your messaging is vague, your homepage is generic, or your GTM teams are misaligned—this episode will show you how to fix it.-----------------------------------------------------
Chris is joined by Jake and Jacob to answer listener questions on Social Security, followed by a PSA about unexpected Social Security payment timing, then additional questions on transition planning, asset positioning across account types, weighing Roth conversions against the senior deduction, and planning around IRMAA.(6:15) George asks what percentage of taxes he should have […] The post Social Security, Transition Planning, Positioning, Roth Conversions, IRMAA: Q&A #2530 appeared first on The Retirement and IRA Show.
Chris Ducker is a serial entrepreneur, bestselling author, and founder of Youpreneur, a leading personal brand business education company. He is the author of The Long-Haul Leader: How to Lead and Win in the Long Game of Business, a powerful guide to sustainable leadership and intentional growth. In this episode, Chris shares hard-earned insights on overcoming burnout, building meaningful work-life balance, and creating long-term impact as a leader. Listeners will walk away with a clear framework for leading with focus, resilience, and purpose in both business and life. Today we discussed: 00:00 Start 01:03 Introduction to Chris Ducker 02:22 Discussing the Concept of Long-Term Business Leadership 04:59 Developing a Long-Term Mindset in Entrepreneurship 05:52 Advice for Younger Entrepreneurs on Focus and Leadership 07:58 Introducing the Book's Framework and Origins 11:22 Positioning the Book and Its Multifaceted Nature 12:44 Measuring Progress and the Importance of Hobbies 14:54 Why Creative Hobbies Boost Productivity 16:15 Analog Hobbies and Personal Stories 17:52 Personal Reinvention and Burnout Experience 21:08 The Value of Transparency and Leading Out Loud 24:24 Closing and Where to Find More Information Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!
In this episode, Jen Garrett, a branding expert and bestselling author, shares the first part of a new two-part series titled 'The Visibility Equation: How to Get Noticed by the Right People, for the Right Things,' breaking down the importance of visibility in career advancement. She discusses key moves for positioning your impact strategically, identifying visibility gaps, and framing your achievements to be noticed by senior leaders. She also emphasizes the importance of both internal and external visibility, and how they play a crucial role in getting promoted and building long-term influence. Jen concludes with an Executive Edge challenge to audit and improve your own visibility. Episode Highlights: 03:44 Introducing the Visibility Equation 04:39 Key Moves for Strategic Positioning 08:10 Internal vs External Visibility GRAB a Copy of Dominate the Game on Amazon: https://amzn.to/43CzOD1 GRAB your Move the Ball: Mastering Your Unique Value Proposition Digital Workbook: https://bit.ly/masteringyourUVP GRAB your Move the Ball: Mastering Strategic Networking Digital Workbook: https://bit.ly/masteringnetworking ACCELERATE YOUR CAREER BY LISTENING TO THESE OTHER MTB PODCASTS: Mastering the Executive Edge Part 1: The Mindset Shift: https://bit.ly/3ZoXyI1 Mastering the Executive Edge Part 2: The Behavior Shift: https://bit.ly/3HyDexS The Strategic Career Map Part 1: Laying the Foundation: https://bit.ly/4kAuPsj The Strategic Career Map Part 2: Execution and Elevation: https://bit.ly/3HxEKAf The Influence Factor Part 1: Becoming a Trusted Voice: https://bit.ly/451wIYl The Influence Factor Part 2: Activating Influence: https://bit.ly/4odgjsK No Permission Needed: 10 Power Moves: https://bit.ly/4lH1a19 IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:
Jul 22, 2025 – Fiscal stimulus is running hot, the Fed is still on the brake, and stocks refuse to quit—so what's really going on under the hood of the U.S. economy? Discover where the markets and economy are likely heading in the second half...
The other day, I was devouring a bacon, egg, and cheese croissant sandwich with a friend (yes, it was as delicious as it sounds) when our convo shifted from breakfast to bilingual babies to life transitions. That's how we do. She's pregnant with her third and was wondering when to teach her kids Portuguese. I told her the answer in one word: Now. Because you don't wait for the perfect time. You get ready now. That chat turned into a deeper reflection on those seasons when nothing seems to be happening—but you know something is around the corner. You may not know what or when, but there's something in your spirit whispering, “Get ready.” And I've lived that. Years before I made a major move to a new city, I started preparing. Not because I had all the details, but because I had a desire. I decluttered my life—physically, mentally, emotionally—so that when the moment came, I could move light, free, and fully ready. That's what this episode is about: Positioning yourself to meet opportunity—not with overwhelm—but with open arms.
Episode 197.) Superman (2025) Movie DiscussionHere's a breakdown courtesy of our AI overlords that was too good not to share!00:00:03 Resuming the Long Lost Heroes Podcast: A Conversation on Film Making00:01:12 A Conversation about Cinema Experiences and Movie Habits00:03:36 A Deep Dive into the Analysis of the Superman Movie00:13:22 A Deep Dive into the Art of Superhero Cinema and Its Musical Implications00:22:34 Positioning of the Fortress of Solitude and the Role of Robots in Superman: A New Perspective00:28:38 A Conversation about Dog Behavior and Character Design in Cinema00:29:52 A Deep Dive into the Character Development and Storytelling of Superman and Krypto00:39:39 Impact and Design of Superhero Films00:43:04 A Detailed Discussion on the Mechanics of Superman: A Conversation on the Continuity and Character Development00:52:23 A Detailed Discussion on Lois Lane and the Character Development00:58:19 Origin of Superman and Other Astrophysics01:11:11 A Detailed Discussion on Comic Book Characters and Their Portrayal in Media01:15:45 Plot and Character Development of Superman01:18:27 Mystery and Revelment of ' Bizarro' and 'Lex Lex'01:20:04 A Deep Dive into Superman's Speech and Character Development01:29:49 Themes, Narrative Structure, and Future Plans of the DC Universe01:36:52 Future Superhero Films and Character Development01:39:37 Future of Superhero Cinema and the Impact of DC and MarvelRemember to Subscribe on iTunesSubscribe on SpotifyPlease leave us a rating or review.
Dawn of a New Era Podcast with Entrepreneur Dawn McGruer| Marketing | Motivation | Mindset |
If you've ever thought scaling your business means working more hours, creating more content or endlessly launching, this one's going to stop you in your tracks. In this episode, I'm sharing the truth about what it really takes to hit consistent high-income months - and spoiler alert, it's not what you've been told. This is for the women who are ready to lead like CEOs, not overworked content creators. Let's talk about what actually works.Highlights:(00:52) Scaling isn't hustle. It's smarter structure.(03:09) You're not a CEO if you sell time.(06:14) Big income doesn't need a big audience.(08:49) Positioning beats posting. Every. Single. Time.(11:06) Doing it alone? That's the costly route.(13:23) Want 100k months? Start thinking like one.Connect with Dawn:Instagram @dawnmcgruer @dawnofanewerapodcastFacebook https://www.facebook.com/dawnamcgruerLinkedIn https://www.linkedin.com/in/businessconsort/Web www.dawnmcgruer.comThis podcast is in association with @HerPowerCommunity - The #1 Female Founders Global Community where connections flourish & growth is intentionalhttps://www.patreon.com/c/herpowercommunity This podcast uses the following third-party services for analysis: Podkite - https://podkite.com/privacy
In this episode we are breaking down how we suggest to hold and support the bar overhead with your upper body. This includes what we consider supporting and best distributing the weight, versus muscling the weight and/or more so isolating certain areas of the body, with the actions and positions of the wrists, elbows, shoulders, and scapulas. Tune in to hear our perspectives on what are some debatable points of performance. Enjoy the show!
How Oralucent Leveraged Insights from Google Ads to Refine Its Positioning and Disrupt the Dental Health Market With Hans Kaspersetz, CEO of Oralucent How can reimagining oral care and patient engagement disrupt a market? In this episode, I sit down with Hans Kaspersetz, CEO of Oralucent, to explore how his company is redefining a common consumer product—the toothbrush—into a wellness-driven, data-backed health device. But this conversation isn't just about oral care. It centers on what happens when product innovation, customer insights, and disciplined digital marketing converge to challenge the status quo.
Is it time to rethink your AI approach to your brand voice?Host, Beatrice Gutknecht, is joined by expert guests Leland Best and Chris Troka for an episode that looks at integrating AI and automation with your brand's message and voice, without sounding like another bot or worse, pretty words that don't create actions.This episode is about making your AI tools work for you (like strategies for training AI tools to match brand guidelines), all while keeping that irreplaceable human touch. We get into automation, AI trends to watch for, and what to avoid.This one is perfect for business owners to keep their brand relevant without losing their identity.Join the waitlist here for Beatrice's Repositioning Masterclass to find your unique position to step away from competition and attract more of the right customers. *Limited to 10 seats.Find gaps in your brand health and performance in 5 minutes with The Brand Health Audit.Avoid wasting time reaching out to the wrong fit businesses, Dealfront lets you narrow your audience down without needing to pay for every signal.How badass are they? They've given The Art of Positioning listeners 10% off after your trial on this link: https://leadfeeder.partnerlinks.io/the-art-of-positioning02:36 AI's Role in Marketing03:22 Strategies for Training AI Tools04:40 Challenges in Establishing Brand Voice06:29 Optimizing AI for Consistent Brand Messaging08:33 Future of AI and Brand Voice12:26 Preparing for the Next Phase of AI18:30 Automation and Content Creation27:14 Potential Dangers of AI in Branding30:14 AI Security Concerns30:55 Avoiding Customer Alienation with Automation32:34 Balancing Automation and Human Touch34:02 Testing and Iterating AI Systems34:49 Ensuring Effective Customer Service with AI41:28 The Future of AI in Business43:34 Keeping Up with AI Tools and Trends51:34 AI and Intellectual Property Concerns5 episodes to binge on:The no bullshit strategy with Alex SmithBrand strategy in action with Cam VarnerFuture-proofing your brand with Adriana TicaGrow your business with mission and vision with Michael CliftWhat's your position? with Elijah DrownReach out to guest speakers:Leland Best:Facebook | Best Studios | Best Live | Best AI | AIOCRMChris Troka:LinkedIn | Focused Biz Website | Chris Troka.comFollow Beatrice Gutknecht:LinkedIn | YouTube | Instagram | WebsiteProduced by Your Podcast Sidekick
This year's Cannes Lions International Festival of Creativity provided some interesting takeaways regarding AI and Human Creativity. Join Mark and Lorraine as they discuss the importance of the human touch and why it's still needed in the creative process. The positioning duo will also provide updates for the Krispy Kreme and McDonald's partnership as well as Jaguar's recent sales. Join Mark and Lorraine for 30-ish as they discuss all things marketing, advertising, and of course … positioning!
God Is Positioning You Esther 2 ReCreate Church | Michael Shockley | July 20, 2025 ---------- EPISODE SUMMARY Ever feel stuck in a place you don't want to be, wondering why God hasn't moved you? Through the dramatic story of Esther chapter 2, Michael Shockley reveals how God orchestrates circumstances we never could have imagined. From a rigged beauty pageant to an assassination attempt, discover how God positioned an unknown peasant girl to become queen of the most powerful empire in the world - all to save His people and preserve the lineage of Jesus. Learn why your current circumstances, even the difficult ones, might be exactly where God needs you to be to make a difference in someone's life. Core Message: God puts the right people in the right place at the right time - and that includes YOU. ---------- KEY TOPICS COVERED The Historical Background: Greco-Persian Wars - King Ahasuerus (Xerxes) and his massive failed invasion of Greece - The battles of Marathon, Thermopylae, Salamis, and Plataea - How military defeat set the stage for needing a new queen - The connection between Esther 1 and 2 through historical context The Beauty Pageant That Wasn't - The reality behind the "beauty pageant" - women were taken, not volunteers - The 12-month preparation process and beauty treatments - How God doesn't endorse evil practices but brings good from them - The heartbreaking reality of forgotten women in the harem Meet the Main Characters - Mordecai: The Jewish exile working in the king's gate - Hadassah/Esther: The orphaned cousin raised as a daughter - The advice to hide her Jewish identity due to growing hostility God's Providence in Action - How Esther found favor with Hegai and received special treatment - The rigged nature of the selection process - divine intervention - Esther's immediate impact on King Ahasuerus - From unknown peasant girl to Queen of the Persian Empire The Assassination Plot - Mordecai overhearing the conspiracy against the king - His quick action to inform Esther, who told the king - The overlooked recognition that would matter later - Another example of being the right person in the right place God's Bigger Picture - How Esther's positioning would save the Jewish people from genocide - The connection to preserving Jesus' lineage 500 years later - God allowing human choice while directing outcomes for His purposes - The difference between God causing pain vs. bringing purpose from it The Joseph Figlock Illustration - The Detroit street sweeper during the Great Depression - The baby who fell from a fourth-floor window - twice - How ordinary people in ordinary places become extraordinary miracles - The importance of showing up even when frustrated with circumstances ---------- MEMORABLE QUOTES "King Ahasuerus was literally the wealthiest, most powerful person who had lived to that point, but he wasn't happy." "God's Providence doesn't erase our trauma or trouble, but it does encourage us that God is able to redeem the worst things we go through." "Jesus sees the forgotten. He calls the overlooked by name. Nobody is disposable to Him." "God took the selfish and exploitative actions of a pagan King and directed the outcome to position Esther in a place of influence." "You might be asking, 'Why am I still stuck here?' And the answer might be — you are the right person at the right place at the right time." "You might not get a baby dropped on your head, but you might be somebody's miracle." "You are not an accident. You are on assignment." ---------- BIBLICAL FOUNDATION - Primary Text: Esther 2:1-4, 15 - Supporting Context: Esther Chapter 1 (Queen Vashti's removal) - Key Theme: Divine providence working through human circumstances - Historical Context: Persian Empire, Jewish exile, preservation of God's people - Forward Connection: Preservation of Jesus' lineage ---------- PRACTICAL APPLICATION If You Feel Stuck in Your Current Situation: - Remember that God might have you exactly where you need to be - Look for opportunities to make a difference where you are - Trust that God is telling a bigger story than you can see - Keep showing up faithfully even when circumstances are difficult If You're Going Through Unwanted Circumstances: - Know that God doesn't cause your pain but can bring purpose from it - Understand that human evil doesn't thwart God's ultimate plans - Trust that God can redeem even the worst situations - Remember that you might be positioned to help someone else If You Feel Forgotten or Overlooked: - Know that Jesus sees the forgotten and calls the overlooked by name - Understand that recognition may come at the perfect time, not immediately - Trust that your contribution matters even if it's not acknowledged - Remember that nobody is disposable to God If You're Waiting for God to Move You: - Consider that your current position might be strategic - Look for ways to be faithful in your present circumstances - Stay alert for opportunities to make a difference - Trust God's timing for change in your life If You Want to Make a Difference: - Recognize that ordinary people in ordinary places can be extraordinary miracles - Stay faithful in small things while God prepares you for bigger purposes - Be ready to act when opportunities arise - Trust that God positions people for His purposes ---------- THE ULTIMATE INVITATION You might feel overlooked, forgotten, or stuck — but God hasn't lost track of you. Like Esther, Mordecai, and Joe the street sweeper, you are not an accident. You are on assignment. Just as God positioned Esther to save her people, He positioned Jesus to save you and me. Jesus was the Right Person in the right place at the right time. Trust Jesus, and trust that He's got you in the right place at the right time — even when you can't see it yet. ---------- CONNECT WITH RECREATE CHURCH - Website: recreatechurch.org - Support the Ministry: Give through the Tithe.ly app ---------- Remember: God is always telling a bigger story than we can see. Your current circumstances might be exactly where God needs you to be to make a difference in someone's life.
Join the conversation: The Investor Lab Community The world is changing faster than most investors realise. AI is reshaping entire industries. Currencies are being questioned. Traditional investment rules are breaking down. But what happens beyond 2030? Our latest research maps out the next two decades - and reveals why the 2030s could trigger the greatest wealth transfer in human history. We're calling it "The Prosperity Wave." Today we're sharing: The three phases of transformation - where we are now and what's coming Beyond 2030: The Prosperity Wave - when abundance economics takes hold Our "sovereign portfolio" strategy - positioning for the new economy AI and wealth creation - the $20 trillion opportunity unfolding Property in transition - which assets thrive in the new paradigm Early positioning advantages - why the next 5 years are critical With breakthroughs happening left, right and centre, we're looking at the biggest wealth transfer in generations. The question isn't whether it's coming - it's whether you'll be positioned to benefit. See you on the inside, IMPORTANT: The Investor Lab is for educational purposes only and does not constitute financial advice. Always do your own research and seek independent professional advice before making any investment or financial decisions. WATCH ON YOUTUBE: Beyond 2030: The Prosperity Wave Most Investors Will Miss (Biggest Opportunity Ever) READ THE RESEARCH REPORT: Inside The Investor Lab Community -- RESOURCES TO HELP: Looking for a team to partner with you in your portfolio building journey? Join Dashdot: https://bit.ly/3E0wKGa Need finance guidance?Chat with the team: http://hey.dashdotfinance.com.au/discoverycall Build Your FREE Portfolio Growth Plan on Property Pathfinder:https://propertypathfinder.io Got a question or some feedback? We're all ears!https://bit.ly/tilqs – Catch Up On Recent Episodes: Why Your Buyers Agent Might Be Leading You Into a Property Trap How To Build A Property Portfolio That Pays For Itself The Coming US Debt Collapse (And What It Means For Australia) How to Help Everyone You Care About Win in the New Economy How to Design a Life You Won't Regret in the Next 5 Years How AI Will Change Your Economic Future AI Is Here: And Most People Aren't Ready Is A Supercycle Coming? (Housing Market Outlook) The Inner Game of Investing Trusts & SMSFs: How Advanced Investors Are Rethinking Their Structures in 2025 Tariffs, Trade Wars, and What It Means For Your Portfolio Portfolio Acceleration Masterclass Financial Jiu-Jitsu: How to Break Through Your Portfolio's Cashflow Constraints Winning the Investment Game: How to Set & Beat Your Hurdle Rate Fake Gold? Markets Down? Liquidity Up? – What’s REALLY Going On? The RBA Just Changed the Game — Here’s What It Means for You Hold vs Sell: How to Know When to Take Profits Bitcoin: Why Every Property Investor Needs to Consider Owning It Everything You Need To Know About Property Investing Finance Property Investing In Australia In 2025: What You Need To Know Investment Strategies for 2025 Follow the Money: How Liquidity Drives Asset Prices (and How You Can Benefit) What You Don’t Know About Money Could Cost You Everything -- Connect:https://www.dashdot.com.auhttps://youtube.com/@theinvestorlabhttps://instagram.com/dashdotpropertyhttps://instagram.com/goosemcgrathhttps://instagram.com/gabi.billingSee omnystudio.com/listener for privacy information.
Renegade Thinkers Unite: #2 Podcast for CMOs & B2B Marketers
Penguins spend 75% of their lives in the water, actively positioning themselves exactly where they need to be to hunt and survive. It's intentional placement. Strong brands do the same. They know where they belong and commit. Too many don't. They drift, hoping the market finds them. You've got to stake your spot and give your marketing something to stand on. In this episode, Drew brings in Marni Puente (SAIC) and Sara Larsen (Wolters Kluwer Health), two marketers who've learned that positioning only works when it's clear, repeated often, and owned beyond marketing. They get into how to break the cycle of repositioning, earn internal trust, and lay the groundwork for durable growth. In this episode: Marni shares how a tight positioning strategy anchored SAIC's rebrand and became a decision filter across the org Sara explains how to drive clarity in a matrixed enterprise, aligning stakeholders without watering down the message Both guests reflect on the power of internal alignment as the real test of a strong position Plus: How to test positioning with internal and external audiences Why simplicity is your signal when it comes to clarity What positioning unlocks across marketing, sales, and culture How to build buy-in that lasts beyond launch Tune in to learn how focused positioning gives every team a north star and puts your brand strategy to work across the business. For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/
Luis Oganes, Jonny Goulden and Jahangir Aziz discuss the outlook for Emerging Markets. Speakers Luis Oganes - Head of Global Macro Research Jonny Goulden - Head of EM Fixed Income Strategy Jahangir Aziz - Head of Emerging Markets Economic Research This podcast was recorded on July 18, 2025. This communication is provided for information purposes only. Institutional clients can view the related report at https://www.jpmm.com/research/content/GPS-5030262-0 for more information; please visit www.jpmm.com/research/disclosures for important disclosures. © 2025 JPMorgan Chase & Co. All rights reserved. This material or any portion hereof may not be reprinted, sold or redistributed without the written consent of J.P. Morgan. It is strictly prohibited to use or share without prior written consent from J.P. Morgan any research material received from J.P. Morgan or an authorized third-party (“J.P. Morgan Data”) in any third-party artificial intelligence (“AI”) systems or models when such J.P. Morgan Data is accessible by a third-party. It is permissible to use J.P. Morgan Data for internal business purposes only in an AI system or model that protects the confidentiality of J.P. Morgan Data so as to prevent any and all access to or use of such J.P. Morgan Data by any third-party.
In this Q&A special, Oli answers your most pressing questions about what actually works in hearing care marketing today. From the real value of traditional marketing to whether patients care about SEO (spoiler: they don't), this episode cuts through the noise and gives straight answers.
Frank Holland and the Investment Committee debate whether its time to trim exposure in some of the high-flying stocks like Nvidia. Plus, the desk share their latest portfolio moves. And later, Josh Brown highlights another name in his “Best Stocks in the Market.” Investment Committee Disclosures
Success is defined as the progressive realization of a worthy ideal, a concept that serves as the foundation of our discourse in this episode. We delve into the significance of adopting a mindset that transcends mere employment, encouraging individuals to perceive themselves as businesses that provide valuable services to the marketplace. This transformative perspective not only fosters personal responsibility but also emphasizes the imperative of owning and controlling resources, wealth, and power. Through an exploration of economic significance, we elucidate that true economic agency is fundamentally linked to what one owns and controls, rather than mere access or perceived status. We conclude by asserting that an elevated mindset, aligned with one's highest values, is essential for living a fulfilled and inspired life.The discourse provided within this podcast episode delves into the profound notion that success embodies the progressive realization of a worthwhile ideal. The speaker articulates that true success is intricately linked to the pursuit of aspirations that resonate with one's highest values. This concept is further elucidated through the lens of personal transformation, emphasizing that individuals must not confine their identity to mere occupational titles but rather embrace the broader perspective of being a business entity in their own right. By adopting this mindset, they inherently assume greater responsibility for their economic outcomes, enabling them to navigate their professional landscape with increased agency and purpose.Moreover, the speaker draws attention to the critical distinction between mere access to resources and the actual ownership and control of them. Through a series of illustrative examples, the discussion highlights the importance of economic significance — defined as the capacity to make and enforce economic decisions — as a fundamental pillar for achieving true success. The episode serves as a clarion call for listeners to cultivate a wealth mindset, urging them to recognize the limitations imposed by a lack of ownership. By doing so, they can liberate themselves from exploitation and elevate their economic standing, ultimately leading to a more fulfilling and empowered existence.Takeaways: Success is defined as the progressive realization of an ideal that aligns with one's highest values, leading to a fulfilled life. To achieve economic significance, individuals must understand the concept of ownership and control over resources and wealth. Access, rights, and education do not equate to economic significance; rather, it is determined by what one owns and controls. Positioning oneself strategically in the marketplace enhances economic significance and enables greater control over one's professional destiny. A mindset shift towards viewing oneself as a business entity fosters greater responsibility and accountability in one's career. Real economic empowerment stems from adopting a comprehensive understanding of economic significance and transforming one's identity accordingly. Companies mentioned in this episode: Nike Adidas Puma Fortune 500 Phil Knight Jay Z Dr. Claude Anderson Denzel Washington John D. Rockefeller Hugo Boss Maslow Hotel
In this episode, Wes Bush interviews Philippe-Antoine Lehoux, co-founder of Missive, about how they built a $7.5M ARR email collaboration platform with a lean team of just 15 people over 9 years. Philippe reveals their unconventional approach to growth, why they ignored startup playbooks for years, and how focusing on the "first five pages" of product fundamentals helped them compete against well-funded competitors like Front. Key Takeaways: [00:02:25] The biggest challenge: scaling the founders, not just the product [00:05:45] Why they ignored startup playbooks for years [00:06:59] How Front became their biggest growth channel by creating the market category [00:12:06] The differentiation strategy: Email-centric vs customer service-centric approach [00:15:49] Philosophy of fixing "paper cuts" [00:24:47] The depression after hitting $100K/month [00:34:03] Current channel breakdown [00:39:41] The lean team structure [00:46:31] The 3-4 year grind from $300K to $1.2M ARR [00:50:51] Positioning as the alternative to every funded competitor early [00:56:17] What he'd do differently Resources:
The new tax law has got everyone talking -- including today's all-star lineup. Capstan team members Sean Lichterman, Gina Maurino, and Bill Harbeson are here to discuss making the most of the OBBBA. Whether it's Cost Segregation, R&D Tax Credits, or Energy Incentives, a thoughtful approach is key, with an eye to timelines and documentation.
Rich has a fun little episode for you about making yourself an expert to the marketplace… which can be done on TV and radio… or for the less adventurous, on your own website and social media feeds. Learn how becoming a consumer advocate will capture more leads and increase your sales.
Jeff talks with the Mainstreet S[inbusters - Michelle Coffin, Barbara Emodi, and Chris Lydon.
This week TJ and Sam discuss pros and cons of different defensive decisions you'll have to make for your team. This season, don't get caught without a process that allows you to identify the strength and weaknesses of your defense and knowing ahead of time where you'll need to invest more time.Show Notes:• Current trends• To pressure or not to pressure• What comes with pressuring the ball• Have a process that allows you to be great at what you do• Personnel factors• More pressure may equal more opportunities• 5 to the glass?• Why to send 5 to the glass• Winning the margin• Can't be in limbo• When to punt on it• Switch everything?• Double the post?• Inbounds Underneath Defense?• Forcing to a side?• Trap or under on ball screen D?• Transition D - press or sprint back?• 1 Type of closeout or personnel driven?• Positioning of backside helpSend us a Message. If you'd like us to reply, include your contact info.
Yes, $8 trillion. Nigam Arora believes Nvidia (NVDA) can double its value with the A.I. landscape set to evolve over the coming years. He sees robotics leading the next leg of Nvidia's growth, as Nigam sees humanoid robotics becoming upwards of a $3 trillion industry. He also gives investors a roadmap into how they can manage positions. He later talks about buyout candidates which include AES Corp. (AES) and Verint (VRNT).======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about
Today, we're talking with Lanie Schenkelberg, former product manager and current VP of Product Marketing at Inovalon. In this episode, we discuss: The 4 essential elements of compelling product storytelling How to spot weak messaging - and what strong positioning really looks like How Lanie's team led a storytelling overhaul that contributed to Inovalon's growth Links LinkedIn: https://www.linkedin.com/in/laineschenkelberg/ Inovalon: https://www.inovalon.com/ Resources Make it Punchy, By Emma Stratton: https://punchy.co/make-it-punchy-book/ Obviously Awesome Positioning, April Dunford: https://www.amazon.com/Obviously-Awesome-Product-Positioning-Customers/dp/1999023005 Chapters 00:00 Intro 01:48 The Importance of Messaging and Storytelling in Product 03:01 How to go from Product Management to Marketing 06:10 Understanding the Customer's Big Win 12:45 The Hero Story Format 15:12 The Role of Positioning and Differentiation in Product Marketing 21:23 How Lanie Scaled Positioning at Inovalon 31:29 Outro Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPod.byLogRocket)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com (https://logrocket.com/signup/?pdr). Special Guest: Lanie Schenkelberg.
You wouldn't go into Starbucks asking to order a pizza, or going into Chanel and asking for a coupon... Same goes for specific positioning, pricing, packaging and psychological buying triggers you may or may not be using to solve your potential clients 6 - 10 figure problems. Tune in to hear more on what tools, techniques and ways you can optimize your strategy 1 - 2% more. For upcoming events, offerings & services subscribe to the newsletter list at www.KellyLynnAdams.com Upcoming exclusive in-person events like the next The Brunch & Business Event, themed Summer Soiree is being announced soon! Make sure you are on the exclusive list to receive details. Enrollment to the 12 Month VIP Accelerator/Mastermind in The Inner Circle are now open, and the waitlist to The Luxury Leadership Lab is open. If you are a female founder, executive or investor you will want to check out The 30 Day Accelerator and if are not part of the exclusive Inner Circle paid community this is your sign to apply to become part of this movement. Subscribe to this podcast, leave a review and share with your friend, network and community.
Do you want to know which outdoor advertising works best for your brand? Join Mark and Lorraine this week as they discuss both traditional out-of-home advertising and digital out-of-home advertising. Learn how these two advertising efforts play in the public space and some of the benefits and limitations associated with each. The positioning duo also shares some insights on the recent “Share a Pepsi” campaign and their thoughts on Pepsi swapping the personal touch of your name with your favorite classic foods. Join Mark and Lorraine for 30-ish as they discuss all things marketing, advertising, and of course … positioning!
Jake Knapp and John Zeratsky are the co-creators of the Design Sprint (the famous five-day product innovation process) and authors of the bestselling book Sprint. After decades of working with over 300 startups in the earliest stages, they discovered that most startups fail not because they can't build, but because they build the wrong thing. The very beginning of a startup is your highest-leverage moment, and most teams waste months or years by skipping a few critical early questions. Jake and John developed the Foundation Sprint to help startups validate ideas and compress months of work into just two days.What you'll learn:1. The step-by-step Foundation Sprint process that compresses three or four months of validation into two days—including templates you can use immediately2. Why differentiation is the #1 predictor of startup success (with the 2x2 framework that you can use with your team)3. The three fundamental questions every founder should answer before writing a line of code4. The “note and vote” technique that eliminates groupthink and gets honest answers from your colleagues5. The seven “magic lenses” for choosing between multiple product ideas6. The biggest mistake engineers make when building with AI tools7. The paradox of speed: why “building nothing first” can get you to product-market fit faster—Brought to you by:Brex—The banking solution for startups: https://www.brex.com/product/business-account?ref_code=bmk_dp_brand1H25_ln_new_fsParagon—Ship every SaaS integration your customers want: https://www.useparagon.com/lennyCoda—The all-in-one collaborative workspace: https://coda.io/lenny—Transcript: https://www.lennysnewsletter.com/p/the-foundation-sprint-jake-knapp-and-john-zeratsky—Where to find Jake Knapp:• X: https://twitter.com/jakek• LinkedIn: https://www.linkedin.com/in/jake-knapp/• Website: https://jakeknapp.com/—Where to find John Zeratsky:• X: https://twitter.com/jazer• LinkedIn: https://www.linkedin.com/in/johnzeratsky/• Website: https://johnzeratsky.com/—In this episode, we cover:(00:00) Introduction to Jake Knapp and John Zeratsky(04:41) Origins of the Design Sprint(11:06) The Foundation Sprint process(14:40) Phase one: The basics(16:57) Case study: Latchet(28:50) Phase two: Differentiation(36:24) The importance of differentiation(40:15) Thoughts on price differentiation(43:37) Case study: Mellow(46:04) Custom differentiators(49:30) The mini manifesto(52:02) Phase three: Approach to the project(54:50) Magic lenses activity(01:02:39) Prototyping and testing(01:10:00) Real-world examples and success stories(01:15:15) Motivation behind The Foundation Sprint(01:17:15) The outcome of the sprint: The founding hypothesis(01:19:28) The Design Sprint(01:28:19) The role of AI in prototyping(01:36:50) Final thoughts and resources—Referenced:• Introducing the Foundation Sprint: From the creators of the Design Sprint: https://www.lennysnewsletter.com/p/introducing-the-foundation-sprint• Making time for what matters | Jake Knapp and John Zeratsky (authors of Sprint and Make Time, co-founders of Character Capital): https://www.lennysnewsletter.com/p/making-time-for-what-matters-jake• Eli Blee-Goldman on LinkedIn: https://www.linkedin.com/in/eli-blee-goldman/• Character Capital: https://www.character.vc/• Character Labs: https://www.character.vc/labs• Etsy: https://www.etsy.com/• Shopify: https://www.shopify.com/• Naming expert shares the process behind creating billion-dollar brand names like Azure, Vercel, Windsurf, Sonos, Blackberry, and Impossible Burger | David Placek (Lexicon Branding): https://www.lennysnewsletter.com/p/naming-expert-david-placek• Sonos: https://www.sonos.com/• Vercel: https://vercel.com/• Windsurf: https://windsurf.com/• April Dunford on product positioning, segmentation, and optimizing your sales process: https://www.lennysnewsletter.com/p/april-dunford-on-product-positioning• Positioning: https://www.lennysnewsletter.com/p/positioning• 10 things we know to be true: https://about.google/company-info/philosophy/• Gandalf: https://en.wikipedia.org/wiki/Gandalf• Frodo: https://en.wikipedia.org/wiki/Frodo_Baggins• Mordor: https://en.wikipedia.org/wiki/Mordor• 35 years of product design wisdom from Apple, Disney, Pinterest, and beyond | Bob Baxley: https://www.lennysnewsletter.com/p/35-years-of-product-design-wisdom-bob-baxley• The Primal Mark: How the Beginning Shapes the End in the Development of Creative Ideas: https://www.gsb.stanford.edu/faculty-research/publications/primal-mark-how-beginning-shapes-end-development-creative-ideas• Base44: https://base44.com/• Solo founder, $80M exit, 6 months: The Base44 bootstrapped startup success story | Maor Shlomo: https://www.lennysnewsletter.com/p/the-base44-bootstrapped-startup-success-story-maor-shlomo• Google Meet: https://meet.google.com/• Blue Bottle Coffee: https://bluebottlecoffee.com• Reclaim: https://reclaim.ai/• The official Foundation Sprint + Design Sprint template: https://www.character.vc/miro-template• Rippling: https://www.rippling.com/• Latchet: https://latchet.com/• Mellow: http://getmellow.com/• AxionOrbital: https://axionorbital.space/—Recommended books:• Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days: https://www.amazon.com/Sprint-audiobook/dp/B019R2DQIY• Make Time: How to Focus on What Matters Every Day: https://www.amazon.com/Make-Time-Focus-Matters-Every/dp/0525572422• Click: How to Make What People Want: https://www.amazon.com/Click-Make-What-People-Want/dp/1668072114Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com
In this episode of the Freedom Queen Podcast, Bridget James Ling breaks down exactly how she created $150,000 cash in just 5 days, without big pay-in-fulls, using a mix of $2.5K–$75K payment plan offers and deeply rooted movement-based marketing.This isn't about pushing another low-ticket funnel. This is about building a world so potent and powerful that your highest-level buyers walk straight in and say, “Send me the link.”Inside this episode, you'll learn:Why high-ticket clients are the best clients in the worldHow to sell premium offers without long dm conversationsThe truth about selling directly from your brand frequencyWhy Freedom Queen doesn't need to rely on taster offers or overexposureHow to position your movement like a luxury brand that sells itselfThe energetic codes behind magnetism, leadership, and $400K+ monthsIf you're ready to build a movement that isn't based on emotional dumps, discount codes, or overexposing your personal life, this episode is your roadmap.
Appropriately, I am publishing today's episode from an airport - JFK. This is because it is about the positioning, navigation and timing vertical, specifically about how GPS can be spoofed and jammed, affecting air travel safety. Also appropriately, the recording with Dana Goward, President of Resilient Navigation and Timing Foundation, was occasionally of poor quality. The bandwidth gods have added a bit of ambience reflecting the jamming we talked about. I found Resilient Navigation and Timing Foundation through a Wired article - "A GPS Blackout Would Shut Down the World". Yes, I'm at the podcasting stage where I read Wired articles and just reach out to the people/organisations profiled ;-) Wired used a provocative but truthful title which, perversely, we can be proud of. This is because a vertical in The Geospatial Index is Positioning, Navigation and Timing (PNT) companies. Companies, theory and technology in this vertical have, in Dana's words, produced a silent utility that the whole world has a critical dependence on. Well done to our industry, we are as vital as the water, power, sewer, telecom utilities! The PNT vertical is more well populated than others - 26 companies. There is a flyer in there recently, NextNav. I mentioned them during the episode with Dana and he gave some useful off the cuff commentary on the validity of their offering compared to other more economical solutions. It was a fascinating episode. If you've ever wondered about those maps showing GNSS spoofing and jamming, Dana, a highly accomplished pilot, gave us a lengthy commentary on what they mean and spoke to some geographies where there is a strong risk of this silent utility failing to work properly. A note about running the podcast. It is an experience of talking with some highly accomplished and capable guests. Reading Dana's profile, on gps.gov no less, gives one pause. I got lucky here - I did not read this profile before talking with him. I am glad, because I would have been a deer in the headlights. Some quotes: "...he served as the maritime navigation authority for the United States with 12 different business lines budgeted at over $1.3B/yr, and represented the United States at the International Maritime Organization, International Assn. of Lighthouse Authorities, U.N. anti-piracy working group, and other international forums." He has received a humanitarian award for a coastguard chopper rescue: "...Helicopter Association International's Igor Sikorsky Humanitarian Service Award for his rescue of two fisherman at the height of Hurricane Chantal..." As such, Dana has intimate, professional pilot experience of the risks of GNSS spoofing and jamming. As leader of the maritime navigation authority of the world's largest economy, he has the same degree of knowledge from the perspective of an administrator. This means his call to action as a leader regarding resilience of this silent utility is worth listening to. His charity, Resilient Navigation and Timing Foundation, is also worth joining. One has to wonder when the US will become tired of the embarrassment of being behind the Chinese. Even in the domain of navigation system resilience, the States is behind. I am grateful to Dana for identifying the problem as not being money or technology, but a lack of leadership. He has put himself in front of us as the leader on this issue. Let's listen and study what he has to say, we might find the required actions are straightforward to implement: https://rntfnd.org/.
Raymond discusses with Ray how investors should position themselves in view of a market consolidation. They also share their views on upcoming key datapoints, including US inflation, trade negotiation and Q2 2025 corporate earnings.Find out more from our latest Weekly Market View report here.Speakers:- Raymond Cheng, Chief Investment Officer, Standard Chartered Bank- Ray Heung, Senior Investment Strategist, Standard Chartered Bank
More leads won't fix bad positioning. In this episode of The Game Changing Attorney Podcast, Michael Mogill explains why firms that focus on visibility without strategy end up attracting the wrong clients. From wasting marketing dollars to obsessing over ROI at the expense of long-term brand equity, this episode unpacks the difference between chasing leads and becoming the obvious choice. Here's what you'll learn: Why more exposure doesn't matter if your message attracts the wrong clients How to build a high-converting marketing strategy without obsessing over attribution What it takes to stop chasing leads — and start commanding attention Stop marketing like a commodity — and start building a brand. ---- Show Notes: 00:00 — Intro banter: Broadway shows, Meta glasses, and authentic nerdiness 06:50 — Why more leads aren't solving your problem — your messaging is 08:37 — How to refine your targeting and attract the right clients 12:11 — Positioning vs. price-shopping: What your marketing says about you 13:04 — Are your competitors wasting money or winning market share? 16:09 — Why your best cases can't be traced back to a single source 18:32 — Why blended ROI matters more than last-touch attribution 21:57 — Content consumption drives conversion, not just clicks ---- Links & Resources: Meta Ray-Ban Smart Glasses ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O'Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 280. Rory Vaden — Reputation Precedes Revenue: Mastering the Art of Personal Branding 215. Flo Rida — Industry Innovation, Commitment to Your Craft, and Hit-Making 333. AMMA — Win More High-Value Cases: How to Build a Brand Clients Trust
Harmony Anderson didn't wait 90 days to make an impact at Superhuman — she launched a major campaign in her first five weeks. Harmony Anderson, Head of Marketing and Growth Product at Superhuman, breaks down why moving fast (and strategically) matters more than playing it safe, especially in high-growth startups. We dig into what it really takes to scale from $20M to $200M ARR, how to enter the enterprise market without abandoning your early adopters, and why traditional attribution models are falling behind in the age of AI and influencers. If you're navigating go-to-market pivots, building modern marketing infrastructure, or just trying to avoid another forgettable brand campaign — this episode is packed with insights. And congratulations to the Superhuman team for being acquired by Grammarly! Key Moments: 00:00 Harmony Anderson on Moving Upmarket and Scaling 01:35 Welcome to Marketing Trends 02:05 Harmony Anderson's Career Journey 08:33 Fast-Paced Marketing Strategies 13:20 Navigating the Dark Funnel 15:59 Balancing Brand and Attribution 16:47 The Role of Influencers in Modern Marketing 19:27 Positioning in the AI Market 24:41 Moving Up Market: Challenges and Strategies 35:06 Vision Setting and Company Evolution 36:11 Superhuman's Ambitious Roadmap 37:02 Unified Productivity and AI Integration 44:18 Scaling Operations for Rapid Growth 48:09 Innovative Tools and Harmony's Tech Stack 51:13 AI in Content Creation and Marketing 56:02 The Resurgence of Webinars 01:02:14 Superhuman for Startups Program Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.
Send us a textBlair Enns joins Lara Schmoisman to unpack what actually works when experts sell their services. From value-based pricing to client alignment, this episode breaks down smart, integrity-driven growth.We'll talk about:The mindset shift that helped Blair move from chasing clients to choosing them.What not to include in a proposal—and how to avoid giving strategy away too soon.When your sales process is actually shaping the entire client relationship.Why real authority isn't loud—it's clear.How value-based pricing changes everything.For more information, visit Blair Enns' LinkedIn.Subscribe to Lara's newsletter.Also, follow our host Lara Schmoisman on social media:Instagram: @laraschmoismanFacebook: @LaraSchmoismanSupport the show
The episode emphasizes that visibility requires purposeful posting, not just increased quantity; creators often feel invisible despite frequent posting due to ineffective strategies.Host Karena Calhoun experienced a breakthrough by realizing engagement and the right messaging were key after feeling overlooked in her content journey.A three-part Visibility Formula is introduced: Positioning (clarity in messaging), Engagement-Based Content (conversational posts), and Consistency Over Volume (focus on quality with 3-4 impactful posts).Positioning example illustrates specific messaging: 'I teach introverted entrepreneurs how to attract online clients without feeling drained' shows the power of niche targeting.Three myths are debunked: 1) Daily posting isn't essential for relevance; 2) Algorithms reward engagement, not mere presence; 3) Smaller followings can yield higher sales.Engagement is a two-way street; creators must initiate interaction to boost visibility and solve low engagement problems.Understanding the audience is crucial; creators should actively analyze DMs, comments, and competitors to better meet follower needs.The podcast stresses the importance of being visible on preferred platforms where the audience is most active, enhancing genuine engagement.Lastly, visibility requires smarter strategies rather than just harder work; immediate fixes are attainable for creators facing visibility challenges.
If you think travel nurses are the only game in town for midterm rentals, think again! In this episode of The Landlord Diaries, we welcome Amy Fraser, co-owner of Cottage Real Estate & Rental Collection in Huntersville, North Carolina. Amy's firm manages 11 high-end monthly rentals primarily targeting relocation tenants—a segment that's grown 130% year-over-year.We'll break down why limiting your strategy to healthcare professionals could leave money on the table, and how expanding to relocation tenants, corporate travelers, and digital nomads can drive consistent cash flow. Amy shares actionable tips on HOA compliance, design choices that stand out, and how to leverage Furnished Finder's powerful tools to maximize your booking pipeline.Whether you have one furnished rental or a growing portfolio, you'll learn how to diversify your guest pool and build relationships that translate into future real estate opportunities.List Your Property Now on Furnished Finder:https://www.furnishedfinder.com/list-your-property(Use code LLD10 for $10 off new listings)⏰ Time Stamps0:00 Welcome to The Landlord Diaries2:15 Why top real estate brokers invest in midterm rentals4:00 Positioning midterm rentals as a winning cash flow strategy5:45 Beyond travel nurses: who else is renting midterm?9:25 Amy's first guest: a digital nomad that stayed 6 months10:30 Building trust and relationships with Tenant Leads15:00 Furnished Finder's top 3 traveler segments revealed16:20 Local industries driving relocation demand18:15 How relocation tenants can help you navigate strict HOAs19:20 Saving struggling short-term rental owners through MTR pivots20:00 Why Class A neighborhoods work best for Amy's properties22:40 Consistent design for repeatable success in furnished rentals27:00 Marketing tips: attract one tenant type without alienating others29:45 Amy's favorite Furnished Finder marketing features31:00 Two easy tweaks to present as a pro host, even with one property35:40 Matching tenant types to property size and layout37:10 Amy's outlook on corporate relocation and monthly rental demand40:30 Final advice: always pivot and refine your MTR strategy42:30 Landlord homework: broaden your tenant poolTrending Midterm Rental Resources:https://www.furnishedfinder.com/Resources/PMResourcesAmy's Listings on Furnished Finder:https://www.furnishedfinder.com/members/profile?u=amy.fraser The Landlord Diaries is brought to you by Furnished Finder, where you can list your property for one low price and pay zero booking fees.
2025 has been dubbed the year of the independent advertising agency. Join Mark and Lorraine as they discuss the benefits independent agencies offer clients and why remaining independent matters in today's marketing landscape. Tune in to learn where Innis Maggiore ranks among the growing number of agencies and how your agency can stand out from the crowd.Join Mark and Lorraine for 30-ish as they discuss all things marketing, advertising, and of course … positioning!
You don't need 4 years—just this. In this breakdown, I walk you through the essentials every marketer must master today. We dive into the core of marketing, how to truly get into your customer's head, build offers they can't resist, and why storytelling and positioning still reign supreme. Plus, I'll show you how AI is changing the game and what to test to actually move the needle. TIMESTAMPS 00:00 The Essence of Marketing 02:50 Understanding Customer Psychology 05:54 Crafting Irresistible Offers 09:03 The Importance of Positioning and Storytelling 11:13 Leveraging AI in Marketing How to Connect: IG: / ericosiu X: / ericosiu
GS#1006 Summary: Our guest this week is Dan Landman, the creator of SpoiLER Golf, a new putter design that emphasizes the concept of lead edge roll. We explore the innovation behind the putter, its advantages over traditional designs, and the insights gained from working with golf professionals like Joe Hallett. Dan shares the journey of developing the putter, the importance of understanding ball roll, and how SpoiLER Golf aims to position itself in a competitive market. Dan's insight into the innovative design and technology behind the SpoiLER putter, emphasizes the importance of achieving the best roll for improved putting performance. He shares insights into the development process, consumer feedback, and the company's focus on creating a product that resonates with golfers. Get 10% off your order when you use “golfsmarter” while checking out at spoiLERgolf.comPlease check out this article about Fred's golf and podcast journey called "A Lifetime On The Air" that was published in the NCGA Magazine (Northern California Golf Association) recently! Get more when your visit the refreshed golfsmarter.com!Introduce an Upcoming Episode: Receive free gifts for recording a show opening by clicking on "Record Your Show Open Here!" tab on the right side of golfsmarter.com. Watch Daily Video Highlights from Our Interviews: Follow @golfsmarter on Instagram, X, Facebook, TikTok, YouTube daily to see our highlights and helpful insights from our interviews on the podcast. Post a Review: you'll receive three free gifts when you post an honest review about Golf Smarter the podcast.Fill Out a Listener Survey: It only takes a few minutes to fill out our survey, which helps us to better serve your interests in the podcast. You'll receive a free link to Tony Manzoni's video and Justin Tang's summary of Tony's Lost Fundamental on pdf!This episode is brought to you by BreakfastBalls.Golf. Visit BreakfastBalls.Golf and get a FREE 3ball sleeve with both the BreakfastBalls & Golf SMARTER logos, making you an instant Golf Smarter Ambassador!! That's BreakfastBalls.Golf.This episode is brought to you by the Tour Striker Golf Academy. Visit tourstriker.com/TSGA and use the code GOLFSMARTER to get your first month of the Tour Striker GolfAcademy Online free, plus instant access to two bonus courses—'The Recipe for Better Golf' and 'Bombs: How to Consistently Smash the Driver”: a $194 value for free.This episode is brought to you by 5Hour Energy. 5-hour ENERGY Transfusion flavor is available online or in stores. Head to 5hourENERGY.com and order yours today!Check out "Invested in the Game", a new original podcast from Charles Schwab. This podcast is their way of sharing the incredible stories behind the game. Listen now at schwab.com/TheGame or wherever you get your podcasts.This episode is sponsored by Indeed. Please visit indeed.com/GOLFSMARTER and get a $75 SPONSORED JOB CREDIT. Terms and conditions apply.