Podcasts about Positioning

  • 4,791PODCASTS
  • 8,740EPISODES
  • 32mAVG DURATION
  • 1DAILY NEW EPISODE
  • Jul 8, 2025LATEST

POPULARITY

20172018201920202021202220232024

Categories



Best podcasts about Positioning

Show all podcasts related to positioning

Latest podcast episodes about Positioning

Coffe N. 5
Beyond the Pitch: Sales, Positioning, and Pricing with Blair Enns

Coffe N. 5

Play Episode Listen Later Jul 8, 2025 32:32


Send us a textBlair Enns joins Lara Schmoisman to unpack what actually works when experts sell their services. From value-based pricing to client alignment, this episode breaks down smart, integrity-driven growth.We'll talk about:The mindset shift that helped Blair move from chasing clients to choosing them.What not to include in a proposal—and how to avoid giving strategy away too soon.When your sales process is actually shaping the entire client relationship.Why real authority isn't loud—it's clear.How value-based pricing changes everything.For more information, visit Blair Enns' LinkedIn.Subscribe to Lara's newsletter.Also, follow our host Lara Schmoisman on social media:Instagram: @laraschmoismanFacebook: @LaraSchmoismanSupport the show

WarKry Radio - Go Be Great with Coach Karena
Why Visibility Isn't About Posting More—It's About Posting With Purpose

WarKry Radio - Go Be Great with Coach Karena

Play Episode Listen Later Jul 8, 2025 9:20


The episode emphasizes that visibility requires purposeful posting, not just increased quantity; creators often feel invisible despite frequent posting due to ineffective strategies.Host Karena Calhoun experienced a breakthrough by realizing engagement and the right messaging were key after feeling overlooked in her content journey.A three-part Visibility Formula is introduced: Positioning (clarity in messaging), Engagement-Based Content (conversational posts), and Consistency Over Volume (focus on quality with 3-4 impactful posts).Positioning example illustrates specific messaging: 'I teach introverted entrepreneurs how to attract online clients without feeling drained' shows the power of niche targeting.Three myths are debunked: 1) Daily posting isn't essential for relevance; 2) Algorithms reward engagement, not mere presence; 3) Smaller followings can yield higher sales.Engagement is a two-way street; creators must initiate interaction to boost visibility and solve low engagement problems.Understanding the audience is crucial; creators should actively analyze DMs, comments, and competitors to better meet follower needs.The podcast stresses the importance of being visible on preferred platforms where the audience is most active, enhancing genuine engagement.Lastly, visibility requires smarter strategies rather than just harder work; immediate fixes are attainable for creators facing visibility challenges.

The Landlord Diaries
Why Travel Nurses Alone Won't Fill Your Rental – Do This Instead!

The Landlord Diaries

Play Episode Listen Later Jul 7, 2025 44:01


If you think travel nurses are the only game in town for midterm rentals, think again! In this episode of The Landlord Diaries, we welcome Amy Fraser, co-owner of Cottage Real Estate & Rental Collection in Huntersville, North Carolina. Amy's firm manages 11 high-end monthly rentals primarily targeting relocation tenants—a segment that's grown 130% year-over-year.We'll break down why limiting your strategy to healthcare professionals could leave money on the table, and how expanding to relocation tenants, corporate travelers, and digital nomads can drive consistent cash flow. Amy shares actionable tips on HOA compliance, design choices that stand out, and how to leverage Furnished Finder's powerful tools to maximize your booking pipeline.Whether you have one furnished rental or a growing portfolio, you'll learn how to diversify your guest pool and build relationships that translate into future real estate opportunities.List Your Property Now on Furnished Finder:https://www.furnishedfinder.com/list-your-property(Use code LLD10 for $10 off new listings)⏰ Time Stamps0:00 Welcome to The Landlord Diaries2:15 Why top real estate brokers invest in midterm rentals4:00 Positioning midterm rentals as a winning cash flow strategy5:45 Beyond travel nurses: who else is renting midterm?9:25 Amy's first guest: a digital nomad that stayed 6 months10:30 Building trust and relationships with Tenant Leads15:00 Furnished Finder's top 3 traveler segments revealed16:20 Local industries driving relocation demand18:15 How relocation tenants can help you navigate strict HOAs19:20 Saving struggling short-term rental owners through MTR pivots20:00 Why Class A neighborhoods work best for Amy's properties22:40 Consistent design for repeatable success in furnished rentals27:00 Marketing tips: attract one tenant type without alienating others29:45 Amy's favorite Furnished Finder marketing features31:00 Two easy tweaks to present as a pro host, even with one property35:40 Matching tenant types to property size and layout37:10 Amy's outlook on corporate relocation and monthly rental demand40:30 Final advice: always pivot and refine your MTR strategy42:30 Landlord homework: broaden your tenant poolTrending Midterm Rental Resources:https://www.furnishedfinder.com/Resources/PMResourcesAmy's Listings on Furnished Finder:https://www.furnishedfinder.com/members/profile?u=amy.fraser  The Landlord Diaries is brought to you by Furnished Finder, where you can list your property for one low price and pay zero booking fees.

Brand Shorthand
The Year of the Independent Ad Agency

Brand Shorthand

Play Episode Listen Later Jul 7, 2025 33:47 Transcription Available


2025 has been dubbed the year of the independent advertising agency. Join Mark and Lorraine as they discuss the benefits independent agencies offer clients and why remaining independent matters in today's marketing landscape. Tune in to learn where Innis Maggiore ranks among the growing number of agencies and how your agency can stand out from the crowd.Join Mark and Lorraine for 30-ish as they discuss all things marketing, advertising, and of course … positioning! 

PSM: Professional Services Marketing
What Your Website Says Without Saying It

PSM: Professional Services Marketing

Play Episode Listen Later Jul 4, 2025 47:10


Your firm's site greets visitors long before a proposal or a handshake. In this episode of the PSM Show, co-hosts Damion Morris and Deirdre Booth sit down with content strategist and copywriter Ben Culbreath to unpack what your homepage is really saying—and why that message may be turning prospects or future hires away.   Ben shares field-tested ways to move a reader from “nice photos” to “let's talk,” beginning with a simple litmus test—searching for the word you—and a copy layout known as the F pattern. He explains how clear headlines, client-focused language, and specific calls to action guide visitors through services, culture, and career paths without forcing them to hunt for key details.   The conversation covers: • Positioning your firm through story instead of slogans • Using client interviews to surface authentic phrases that spark attention • Showing the how behind your work to add value and context to price discussions • Turning the careers page into a true recruiting tool that filters fit and boosts retention • Fresh alternatives to the tired “contact us” button that invite low-pressure conversations   Whether your goal is stronger pursuit support, a more magnetic talent funnel, or copy that simply reads like a human wrote it, Ben's advice will help your website start better conversations.   Listen now, then run his quick audits to spot exactly where small edits will create a major impact.

Growth Everywhere Daily Business Lessons
Give Me 12 Minutes, and I'll Make You a Marketing Expert

Growth Everywhere Daily Business Lessons

Play Episode Listen Later Jul 2, 2025 12:26


You don't need 4 years—just this. In this breakdown, I walk you through the essentials every marketer must master today. We dive into the core of marketing, how to truly get into your customer's head, build offers they can't resist, and why storytelling and positioning still reign supreme. Plus, I'll show you how AI is changing the game and what to test to actually move the needle. TIMESTAMPS 00:00 The Essence of Marketing 02:50 Understanding Customer Psychology 05:54 Crafting Irresistible Offers 09:03 The Importance of Positioning and Storytelling 11:13 Leveraging AI in Marketing How to Connect: IG: / ericosiu X: / ericosiu

The Edge Podcast
Robinhood Is Going All In On Crypto: Here's What It Means

The Edge Podcast

Play Episode Listen Later Jul 2, 2025 47:00


In this episode, DeFi Dad and Nomatic break down Robinhood's recent announcement around Robinhood Chain built with Arbitrum and Ethereum, plus their new perps trading, staking support, and stock token trading, and what it all means for the next wave of crypto adoption.------

Get Better at Beach Volleyball
EP #148 AVP Champion Marine Kinna Reveals Her Top 3 Secrets to Win Tournaments

Get Better at Beach Volleyball

Play Episode Listen Later Jul 2, 2025 55:07


Join Mark Burik and Brandon Joyner as they sit down with Marine Kinna, Better at Beach's marketing coordinator and newest AVP champion, for a deep dive into her incredible journey from France to AVP gold. Marine shares her transition from indoor to beach volleyball, navigating the NCAA system as an international student, becoming a dual-sport All-American, and now thriving on the AVP and international stage. You'll discover the mental strategies that transformed Marine from a player stuck at 5th place finishes to a World Tour medalist and AVP champion. She reveals how she overcame self-doubt, managed expectations, and developed the "I've already won" mindset that led to her breakthrough performances. The conversation dives deep into technical aspects including the left vs. right side debate and the eye dominance theory in volleyball. Marine also discusses the importance of partner chemistry, communication strategies during tough moments, and how embracing discomfort in practice leads to tournament success. A must-listen for aspiring pros and recreational players alike, seeking inspiration and insight into the high-performance mindset.

GOLF SMARTER
Get a Lead Edge Roll With The SpoiLER Putter: Like Putting With a Wedge with Inventor Dan Landman

GOLF SMARTER

Play Episode Listen Later Jul 1, 2025 52:07


GS#1006 Summary: Our guest this week is Dan Landman, the creator of SpoiLER Golf, a new putter design that emphasizes the concept of lead edge roll. We explore the innovation behind the putter, its advantages over traditional designs, and the insights gained from working with golf professionals like Joe Hallett. Dan shares the journey of developing the putter, the importance of understanding ball roll, and how SpoiLER Golf aims to position itself in a competitive market. Dan's insight into the innovative design and technology behind the SpoiLER putter, emphasizes the importance of achieving the best roll for improved putting performance. He shares insights into the development process, consumer feedback, and the company's focus on creating a product that resonates with golfers. Get 10% off your order when you use “golfsmarter” while checking out at spoiLERgolf.comPlease check out this article about Fred's golf and podcast journey called "A Lifetime On The Air" that was published in the NCGA Magazine (Northern California Golf Association) recently! Get more when your visit the refreshed golfsmarter.com!Introduce an Upcoming Episode: Receive free gifts for recording a show opening by clicking on "Record Your Show Open Here!" tab on the right side of golfsmarter.com. Watch Daily Video Highlights from Our Interviews: Follow @golfsmarter on Instagram, X, Facebook, TikTok, YouTube daily to see our highlights and helpful insights from our interviews on the podcast. Post a Review: you'll receive three free gifts when you post an honest review about Golf Smarter the podcast.Fill Out a Listener Survey: It only takes a few minutes to fill out our survey, which helps us to better serve your interests in the podcast. You'll receive a free link to Tony Manzoni's video and Justin Tang's summary of Tony's Lost Fundamental on pdf!This episode is brought to you by BreakfastBalls.Golf. Visit BreakfastBalls.Golf and get a FREE 3ball sleeve with both the BreakfastBalls & Golf SMARTER logos, making you an instant Golf Smarter Ambassador!! That's BreakfastBalls.Golf.This episode is brought to you by the Tour Striker Golf Academy. Visit tourstriker.com/TSGA and use the code GOLFSMARTER to get your first month of the Tour Striker GolfAcademy Online free, plus instant access to two bonus courses—'The Recipe for Better Golf' and 'Bombs: How to Consistently Smash the Driver”: a $194 value for free.This episode is brought to you by 5Hour Energy. 5-hour ENERGY Transfusion flavor is available online or in stores. Head to 5hourENERGY.com and order yours today!Check out "Invested in the Game", a new original podcast from Charles Schwab. This podcast is their way of sharing the incredible stories behind the game. Listen now at schwab.com/TheGame or wherever you get your podcasts.This episode is sponsored by Indeed. Please visit indeed.com/GOLFSMARTER and get a $75 SPONSORED JOB CREDIT. Terms and conditions apply.   

A Podcast, By Kayleigh.
The Private Jet Episodes - Learning Positioning, Premium Pricing and Luxury Branding in Monte Carlo

A Podcast, By Kayleigh.

Play Episode Listen Later Jul 1, 2025 32:38


Welcome aboard, darling... we've just landed in Monaco, for the next stop on our Hot Rich MUA Summer tour - where the champagne flows, the air is expensive, and your brand? It's about to get a serious PREMIUM upgrade.In this episode, I'm breaking down how to build a business that feels like Monaco. We're stepping into that energy and looking at how to make our business magnetic for our clients, and it all starts with us. We're diving into:✧ Premium positioning: what the heck is positioning and do you know yours? ✧ Private jet pricing: why we need to stop pricing for ourselves, and price for attraction✧ Billionaire branding: creating a brand that moves like moneyIf you've been undercharging, overexplaining, or blending in, this is your wake-up call besties. This isn't just a hot rich summer, this is your course on elevating your brand, to become hotter, and richer and just one summerJoin Hot Rich Summer HERE:The Close Friends Boarding PassThe Love Letter Postcard Email SeriesThe LIVE trainingThe Monaco playlistThe Hot Rich Catch Up COMING SOON

India HR Guide
57, What is percentile positioning and where is it used

India HR Guide

Play Episode Listen Later Jun 30, 2025 1:38


#HRhelpdesk #IndiaHRGuide #Mandeep Singh an HR expert with 24 years of experience, explains the concept of percentile positioning in salary benchmarking and compensation philosophy. Percentile positioning helps organizations compare their pay levels against competitors by showing where they stand relative to the market—for example, at the 60th or 90th percentile. Unlike percentages, percentiles reflect comparative positioning rather than absolute numbers. This concept is crucial when building compensation strategies and interpreting salary benchmarking reports. Understanding where to position your organization's pay—whether leading, matching, or lagging the market—ensures you attract and retain the right talent effectively. 

The Incubator
#325 - [Journal Club Shorts] -

The Incubator

Play Episode Listen Later Jun 29, 2025 11:21


Send us a textProne Positioning Was Associated With Less Hypoxemic Events and Improved Feeding Tolerance in Preterm Infants.Bohnhorst B, Lutz E, Pirr S, Peter C, Böhne C.Acta Paediatr. 2025 May 26. doi: 10.1111/apa.70153. Online ahead of print.PMID: 40418109As always, feel free to send us questions, comments, or suggestions to our email: nicupodcast@gmail.com. You can also contact the show through Instagram or Twitter, @nicupodcast. Or contact Ben and Daphna directly via their Twitter profiles: @drnicu and @doctordaphnamd. The papers discussed in today's episode are listed and timestamped on the webpage linked below. Enjoy!

ON Uganda Podcast.
Scaling Ugandan Businesses and Building Brands - Maurice Mugerwa

ON Uganda Podcast.

Play Episode Listen Later Jun 27, 2025 37:52


We discuss the power of leadership, personal branding, and economic growth in Uganda with Moses Maurice Mugera, the Vice President of Operations at Jibu. Maurice shares his journey from software engineering to operations management, his passion for personal and company branding, and offers invaluable advice on positioning oneself for the global job market. Learn about the importance of mindset shift, utilizing data, and leveraging social media for building a strong personal brand. Whether you are an entrepreneur, a professional looking to enhance your career, or someone interested in Uganda's economic development, this episode is packed with insights to help you succeed.00:00 Introduction to Leadership and Influence00:32 Welcome and Guest Introduction01:39 Maurice's Journey and Passion for Branding04:36 Challenges in Scaling Ugandan Businesses09:05 Positioning for the Global Job Market14:40 Building a Personal Brand30:15 The Power of Data and Future TrendsFollow up with him on LinkedIn in his name. Share your feedback on what you think it will take for Uganda to achieve a middle class economy, and inquiries at onuganda@gmail.com or WhatsApp +25678537996. PODCAST DISCLAIMER. The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you. As of 12.11.24 

Everyday VOpreneur
Voice Actor Niches How to Narrow Down & Find Your Sweet Spot

Everyday VOpreneur

Play Episode Listen Later Jun 26, 2025 20:35


Where does my voice fit? How can I niche down? That's the question Patricia Brayley has for Marc Scott in this Summer Series episode of the podcast. Patricia wanted to dig into choosing the perfect voiceover niche—from wellness and luxury to e‑learning and leadership training. I offer up a bunch of helpful tips and advice—plus practical steps like: • Brainstorming without limits

Her Confidence Her Way |アメリカ発、女性のワークライフ|
151. これは初心者の課題じゃない。 内面から成長している人ほど、必ずぶつかるビジネスの次の壁

Her Confidence Her Way |アメリカ発、女性のワークライフ|

Play Episode Listen Later Jun 26, 2025 20:59


あなたが今感じているモヤモヤや、これまでうまくいっていたのに急に手応えを感じなくなった理由。 それは、あなたの中で密かに進んでいる「アイデンティティの変化」が関係しています。 今回のエピソードでは、ベストセラー『チーズはどこへ消えた?』をヒントに、 「成長しているのに、ビジネスがついてこない」と感じる女性起業家が見落としがちな視点を深掘りしていきます。 このエピソードで触れていること: ✔️ なぜ“過去の成功体験”が、今のあなたの可能性をブロックしてしまうのか ✔️ 目の前の違和感は、ビジネスの戦略ではなく「アイデンティティのズレ」かもしれない ✔️ 頑張っているのに売上が不安定な人に起こっている、内側と外側の不一致 ✔️ “チーズが移動する”とは、起業家としてどういう意味か ✔️ 今の自分にビジネスをチューニングし直すことで、自然に惹きつける力が戻ってくる理由 「頑張ってるのに、なぜか売れなくなった」 「発信はしているけれど、心からのつながりを感じられない」 そんな経験があるあなたに、心から届けたいエピソードです。 このエピソードを通じて、あなた自身の変化に気づき、 “今のあなた”にふさわしいブランドとメッセージを再構築するヒントを受け取ってください。   無料プレゼント:4つのメッセージ転換動画を配信予定! 「発信してるのに売れない」そんな方に向けて、今すぐ変えられるメッセージのヒントを詰め込んだ無料動画を準備中です。 ご希望の方は、こちらからご登録 または、Instagramで「シフト」とDMください

Absolute Business Mindset podcast
YOU Can Transform Your Sales Approach With Permission Based Selling

Absolute Business Mindset podcast

Play Episode Listen Later Jun 26, 2025 10:56


Send us a textIn this episode of "Business Growth Talks," Mark Hayward offers insightful guidance on transforming sales calls from high-pressure pitches into trust-based dialogues. With a focus on building authentic connections, Hayward introduces a three-part sales framework that shifts the traditional sales approach to a service-oriented one. Listeners can expect to gain valuable knowledge on fostering genuine conversations that naturally lead to client commitments.This discussion unwraps the secrets to managing successful sales calls without relying on scripts or conventional pitches. Mark Hayward emphasizes the importance of empathy, authenticity, and collaboration in the sales process. He presents a unique conversion framework centered around Permission and Positioning, Curiosity and Clarity, and Invitation and Ownership. These methods aim to create a comfortable environment for clients, encouraging them to articulate their needs and engage constructively. By integrating this framework, business owners can develop long-term client relationships and create a repeated positive experience, potentially enhancing revenue streams and client satisfaction.Key Takeaways:Permission and Positioning: Start your sales calls by asking permission to guide the conversation to establish trust and collaboration.Curiosity and Clarity: Focus on understanding the client's business situation by asking strategic questions that unfold their goals and challenges.Invitation and Ownership: Avoid slipping into aggressive pitch mode. Instead, invite clients to see how you've helped similar businesses, ensuring their ownership of the decision.Sales Mindset Shift: Shift your mindset from "closing a deal" to "clarifying client needs," which attracts clients who feel genuinely understood.Follow-Up Strategy: Maintain a warm follow-up process, respecting the client's timeframe and emphasizing long-term relationship potential.Resources:Podcast Introduction Agency: podcastintroduction.comExplore these transformative sales techniques by listening to the full episode of "Business Growth Talks," where practical strategies meet real-world entrepreneurship challenges. Stay connected for more insightful episodes that inspire business success and personal growth.Support the showIf you want to watch the full video of this episode go to:https://www.youtube.com/@markhayward-BizGrowthTalksDo you want to be a guest on multiple podcasts as a service go to:www.podcastintroduction.comFind more details about the podcast and my coaching business on:www.businessgrowthtalks.comFind me onLinkedIn - https://www.linkedin.com/in/mark-hayw...Tik Tok - https://www.tiktok.com/@mjh169183YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

IFN OnAir
From Alternative to Mainstream: Successfully Positioning Shariah Compliant Investment Management for the Next Generation

IFN OnAir

Play Episode Listen Later Jun 26, 2025 49:34


What's a realistic assessment of Shariah compliant investment management in North America? What trends are influencing this in terms of investment patterns, structure and asset allocation? Has Islamic asset management in the US been positioned and promoted effectively, and what more could be done? What innovation is being seen in Islamic investment management and how is technology being deployed? We ask an expert panel.Moderator:Kavi Chawla, Chief Growth Officer, PowerPollenPanelists:Irshad Rasheed, President, Islamic Banking Division, Stearns BankMike Tirman, Partner, HonigmanOussama Kaissi, Founder and CEO, Meridiem GroupDr Radwa Elsaman, Adjunct Professor, Cornell Law SchoolSamim Abedi, Chief Investment Officer, Wahed

Portfolio Intelligence
Cutting through the noise—portfolio positioning in a shifting economy

Portfolio Intelligence

Play Episode Listen Later Jun 25, 2025 19:50


Whether we're considering domestic or international equities, market movements and valuations seem to be reflecting sentiments rather than underlying fundamentals. Moving into the second half of 2025, it's crucial to look beyond inflated valuations and seek pockets of opportunity that offer both value and quality.In this episode, Matt and Emily talk to podcast host John P. Bryson about how investors can navigate today's volatile market even as economic slowdown worries persist. Here's a sneak peek into the conversation.1 What's U.S. economic data indicating?Matt: The employment picture is still holding up okay, with monthly job gains of about 150,000. Initial jobless claims have come up a little bit but are still at a low level historically. Overall, it's not amazing growth, but it's not too slow either. It seems like no one's appreciating the slowdown in inflation, but the data's showing it. In our view, some of the current market movements may have rotation or opportunities presenting themselves because the U.S. economy's holding up all right.2 How is the bond market reacting to U.S. economic data?Emily: Bonds aren't getting the memo as it relates to the macro backdrop. Normally, you would think that bond yields would be falling meaningfully as inflation comes down. We're not really seeing that. We're sort of chopping around in the 4.50%-ish range.Housing, for example, is a critical component of the Consumer Price Index (CPI). There is a lot more housing supply coming online, and that is bringing inflation to the lowest level since 2021.1 That's a really notable dynamic that is just not being picked up by the bond market right now.3 What should investors focus on for the second half of 2025?Emily: We want to be careful about chasing risk here. We need to think about where we can find value. Where can we find the best earnings growth on a relative basis? Where can we find parts of the market that are on sale? We want to be careful about not getting pushed into momentum-driven areas of markets that are just rallying on sentiment.1 U.S. Bureau of Labor Statistics.

Her Confidence Her Way |アメリカ発、女性のワークライフ|
150.なぜ専門性とニッチが、今のマーケットで鍵なのか

Her Confidence Her Way |アメリカ発、女性のワークライフ|

Play Episode Listen Later Jun 25, 2025 15:09


あなたの専門性、伝わっていますか? 経験もスキルもあるのに、なぜか「欲しい人に届かない」 そんなモヤモヤがあるなら、今日のエピソードは必聴です。 今回は、 ✔️ なぜ専門性とニッチが、今のマーケットで鍵なのか ✔️ 「専門性」と「ニッチ」の違いとは? ✔️ なぜ「誰でもサポートできます」は売れないのか ✔️ 具体例を交えてわかりやすく解説 ✔️ なぜマーケットが変化して、曖昧なメッセージが通用しなくなったのか 今の時代、ただ「発信している」だけでは選ばれません。 たった2.5秒のスクロールの中で、「これ私のことだ」と思ってもらえる明確さこそが、あなたの価値を伝える力になります。 このエピソードを通して、 ☑️ 自分の専門性をどう表現すればいいか ☑️ 誰に、どんな価値を届けるべきか ☑️ そして、どう言葉にすればお客様が動き出すのか そのヒントを受け取ってください。 無料プレゼント:4つのメッセージ転換動画を配信予定! 「発信してるのに売れない」そんな方に向けて、今すぐ変えられるメッセージのヒントを詰め込んだ無料動画を準備中です。 ご希望の方は、こちらからご登録 または、Instagramで「シフト」とDMください

MONEY FM 89.3 - Your Money With Michelle Martin
Money and Me: Positioning for a Multipolar World – Tariffs, Demographics, and Long-View Investing

MONEY FM 89.3 - Your Money With Michelle Martin

Play Episode Listen Later Jun 25, 2025 16:01


How do global investors view a shift to a multipolar world? Michelle Martin speaks with Mark Ho of RealVantage to hear how the company views tariff risk, long-term demographic drivers, and how investors can view opportunistic positioning today. Hosted by Michelle Martin, this episode helps us understand how long-view investors frame what’s next.See omnystudio.com/listener for privacy information.

Real Personal Branding Podcast
Optimize Your Speaking Opportunities (Paid or Free, Big or Small)

Real Personal Branding Podcast

Play Episode Listen Later Jun 24, 2025 15:49


If you've ever wondered whether speaking at an unpaid event is worth it—or how to make the most of every speaking opportunity—this solo episode is for you. Lauren breaks down a framework she's developed after speaking at (and attending) more than 100 events and hosting conferences herself. She explains why viewing gigs through a simple “paid vs. unpaid” lens can hold you back, and shares how to evaluate any opportunity for maximum impact. Lauren outlines three powerful categories to assess any speaking invitation: People and Platform, Perks and Promotion, and Proximity and Positioning. From evaluating audience alignment and email list growth to networking strategy and event values, she provides actionable questions that will help you determine if a speaking opportunity is right for you and how to turn it into long-term value for your brand and business. Whether you're a seasoned speaker or just getting started, this episode will help you say “yes” to the right opportunities and confidently pass on the ones that don't serve your goals. Plus, get a sneak peek at Lauren's Memorable Personal Brand Mastermind, opening again in August for entrepreneurs who want to grow in community. Connect with Lauren V. Davis here: https://linktr.ee/ldaviscreative https://forms.gle/nqi66YCKyXF1wBGH8  

Building Brand You
BBY Show S10 Ep8: Positioning yourself for leadership

Building Brand You

Play Episode Listen Later Jun 24, 2025 12:59


Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.   KEY TAKEAWAYS Personal branding is a powerful tool to help you reposition both yourself and other's perceptions of you in your leadership. Positioning yourself as an impactful leader means prioritising based on a clear understanding of your personal brand - who you are, what's important to you, and how you will show up to yourself and those around you. Establishing and maintaining clear boundaries around your time and availability for others will allow you to create space for strategic thinking and empower your team. Developing gravitas and presence is essential - authenticity in this context is about intentionally framing and owning your own narrative about who you are.     ABOUT KYM HAMER: Kym is an international leadership and personal branding thought leader, an executive coach, and a programme design and facilitation practitioner. She is also the creator of Building Brand You™ - a methodology helping organisations, teams, and individuals to build reputation, presence, and gravitas. Kym works with leaders - both individually and in organisational development initiatives - to inspire and engage thinking styles and behaviour that achieve results and leave legacy. In 2020, just one year after launching her business, she was nominated by Thinkers360 as one of the Top 100 Women B2B Leadership influencers and is currently in the Top 15 Personal Branding and Top 10 Marketing Influencers in the world. For 5 years running Kym has also been one of Thinkers360's Top 10 Thought Leaders on Entrepreneurship and in 2023, 2024 and 2025, was recognised as one of their Top Voices globally. She has been part of Homeward Bound Projects faculty since 2020, a global initiative reaching 1.8 billion people, equipping women and non-binary people with a STEMM background to lead conversations for a sustainable future. She is currently the Program Design and Faculty Lead for the 10th on-line cohort and was part of the on-board faculty who voyaged to Antarctica in 2023 and 2025, to deliver the initiative's immersive component. In between all of these things, you'll find her curled up in a corner with her nose in a book.   Building Brand You™: JOIN the BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou SUBSCRIBE to the BBY Podcast on: (Apple) - https://podcasts.apple.com/gb/podcast/building-brand-you/id1567407273 (Spotify) - https://open.spotify.com/show/4Ho26pAQ5uJ9h0dGNicCIq CONNECT WITH KYM HAMER: LinkedIn - https://linkedin.com/in/kymhamer/ Facebook - https://www.facebook.com/kymhamerartemis/ Request to join the BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou  TikTok - https://www.tiktok.com/@kymhamer Thinkers360 - https://bit.ly/thinkers360-kymhamer-BBY Find out about BBY Coaching - https://calendly.com/kymhamer/bbychat/   HOSTED BY: Kym Hamer   DISCLAIMER: The views, information, or opinions expressed during the Building Brand You™ podcast series are solely those of the individuals involved. They do not necessarily represent any other entities, agencies, organisations, or companies. Building Brand You™ is not responsible and does not verify the accuracy of any of the information in the podcast available for listening on this site. The primary purpose of this podcast is to educate and inform. This podcast does not constitute legal advice or services  

Springs Church Podcast
Sunday Sermon | Pastor Michael Petillo | 6.22.25

Springs Church Podcast

Play Episode Listen Later Jun 24, 2025 56:42


Join us for this week's sermon!Whether you're seeking hope, direction, or a deeper connection with God, this message is for you. Each week, we open God's Word together to find truth, encouragement, and strength for the journey.

The new shape of work
Adapting executive pay strategies in uncertain times

The new shape of work

Play Episode Listen Later Jun 24, 2025 30:42


In this episode, Gordon Frost, Mercer's Global Rewards Solution Leader, is joined by two colleagues, Peter Boreham, European Executive Compensation Practice Leader, and David Thieke, Head of US and Canada Executive Rewards Practice. They discuss the effects of current economic uncertainty and market volatility and how companies are adjusting their executive reward plans to keep pace with the rapidly changing business environment.  Interesting moments:Positioning exec compCompanies are placing increased value and weighting on telling their compensation story. They are centered as much around the how and why for executive pay level and program designs as the quantum of how much the executives are paid. Innovation in compensationMany people think innovative executive compensation programs have the most bells and whistles. But sometimes what it means is a streamlined and targeted program fit to their situation.  Regulatory impactsWe have binding votes on compensation policy where, every four years in the EU and three years in the UK, you get the policy approved. Once that's approved, you cannot go outside it without shareholder approval. That held down executive compensation.  Global vs. localGiven their proximity to the US, some Canadian organizations are more attuned to practices and pay levels in the US. If they are going to recruit in this global talent market, they need to be a little bit more flexible. https://www.mercer.com/insights/people-strategy/future-of-work/podcast-new-shape-of-work/

The Art of Branding
Season 3 Trailer | The Art of Positioning

The Art of Branding

Play Episode Listen Later Jun 24, 2025 1:27


What if you could take your seemingly 'boring' business and shake up how it's seen, inside-out to go from plateau to pop star?Beatrice Gutknecht (Brand Positioning Badass) is on a mission to help you do that while avoiding dropping big bucks on harmful rebrands.The Art of Positioning podcast teaches you how to rewire operations around new positioning.The goal? Ready to implement tips, aka actionable ideas, shared by Beatrice and expert guests.Rebrands, fluffy words, and pictures can take a walk.Check your brand health today: www.badasserybyb.com/brand-health-auditFollow Beatrice Gutknecht:⁠⁠⁠LinkedIn⁠⁠⁠ | ⁠⁠⁠YouTube⁠⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Website⁠⁠If you're frustrated about your marketing effectiveness, there is a strong chance your brand performance is lagging. So we've built a tool that:Pin points gaps in your brand performance.Gives tips to build a cult-like audience and customer base.And gives you immediate, 30, 60, and 90-day action plans and resources.It takes 5 minutes to diagnose and is available now here.Produced by: ⁠Your Podcast Sidekick

Cultural Communication Confidence
134 - Sell yourself: positioning yourself for career advancement

Cultural Communication Confidence

Play Episode Listen Later Jun 23, 2025 19:48


Do you feel comfortable ‘selling yourself' at work? Many people tell me they don't. But, if you're aiming to grow your leadership presence, build your career, and make a real impact as a global leader, you need to know how to position yourself effectively. This isn't about self-promotion or being arrogant. It's about clarity, confidence and knowing your leadership potential. In this episode, we explore what it really means to sell yourself in today's workplace, particularly in global organisations where expectations around visibility and communication vary widely. Whether you're already in a leadership role or you're stepping into one, you'll learn how to articulate your value, and get seen by the right people, without it feeling awkward or inauthentic. What you'll learn in this episode: Why selling yourself is often misunderstood and how to rethink it. Frame your unique leadership value. Translate your skills into business language that resonates. Practical strategies to share wins and learnings with confidence, without feeling boastful. What it means to be a ‘whole business' leader. How to position yourself consistently. To help you put this into practice, I've created a free resource with bite-sized leadership communication videos, delivered straight to your inbox. Sign up at https://culturecuppa.com/leader and start making more impact with your leadership today. Reflection questions for you to consider: How are you currently positioning yourself in your organisation? What one step will you take this week to share your value and demonstrate your leadership? Let me know, DM me on LinkedIn your answers- I love to hear what you're taking away and putting into action. Resources: Access the free training, Global Leader Impact: https://culturecuppa.com/leader Sign up to receive future episodes of the podcast as soon as they are released: https://culturecuppa.com/get-free-insights Follow me on LinkedIn for more strategies, skills and tips: https://www.linkedin.com/in/victoria-rennoldson Email me: victoria@culturecuppa.com  Website: https://culturecuppa.com

Standard Chartered Money Insights
Through the Noise: Positioning for a weak dollar

Standard Chartered Money Insights

Play Episode Listen Later Jun 20, 2025 10:51


Ray discusses with Manpreet the investment theme for 2H 2025: a weaker USD. They explore specific segments in equities and bonds that are likely to benefit from this trend. The discussion ends with strategies for hedging and mitigating risks amid renewed geopolitical tensions in the Middle East. Read our report to find out more https://av.sc.com/corp-en/nr/content/docs/wm-global-market-outlook-positioning-for-a-weak-dollar-20-june-2025.pdf Speakers: - Ray Heung, Senior Investment Strategist, Standard Chartered Bank - Manpreet Gill, CIO of Africa, Middle East & Europe (AME/E) and Head of Fixed Income, Currency and Commodities (FICC) Strategy, Standard Chartered Bank 

AM/PM Podcast
#452 - Fix Your Listings, Not Your Ads Kamaljit Singh's $100K Amazon Image Hacks

AM/PM Podcast

Play Episode Listen Later Jun 19, 2025 57:16


One of the fastest ways to boost your Amazon sales? Fix your damn listings. Our guest today drops $100K image hacks, avatar secrets, and AI tips you can use today.   What if you could optimize your Amazon listings to boost sales without spending more on PPC or launching new products? Join us as we explore this possibility with Kamaljit Singh from AMZ One Step. Kamal, a seasoned expert in Amazon listing optimization, shares his wealth of knowledge on enhancing your listings, improving click-through rates, and the critical role of quality product imagery. Gain insights into the future of Amazon listings and discover how sellers can adapt to the ever-changing e-commerce landscape.   Kamal's journey from India to Canada is a tale of evolution, from selling streaming boxes to South Asian communities to establishing a thriving Amazon agency. We unravel his transition from telecommunications to e-commerce, highlighting the strategic pivot to private labeling and teaching the art of Amazon selling. The conversation further explores the vital importance of staying active in the marketplace, the implementation of AI and automation, and the power of strategic partnerships in managing a global team.   As AI continues to reshape e-commerce, we dive into its transformative impact on product development, market analysis, and operational efficiency. Kamal discusses how AI tools like Amazon Recognition and GenSparkAI revolutionize the industry, reducing time to market and enhancing strategic insights. We also look ahead to the future of Amazon listing customization, where personalized experiences and AI-driven strategies promise to redefine digital marketing. Through these compelling discussions, we emphasize the need for sellers to invest in quality marketing and adapt to the evolving landscape to remain competitive.   In episode 452 of the AM/PM Podcast, Kevin and Kamaljit discuss: 00:05 - Optimizing Amazon Listings for Higher CTR 07:12 - From Streaming Boxes to Amazon Agency 11:53 - Global Growth of Creative Amazon Services 13:45 - The Importance of Quality Product Imagery 18:27 - Building Customer Avatars for Sellers 22:10 - Creating Customer-Centric Product Images  25:40 - Positioning and Differentiating Avatar Images 26:39 - Positioning Tests and Customer Avatars 30:02 - Evolving Amazon Listing Strategies With AI 31:37 - Importance of AI in Online Listings 35:29 - Adjusting Images for AI Recognition  37:36 - AI Impact on E-Commerce Evolution 38:21 - Impact of AI on E-Commerce Industry 46:30 - Maximizing Amazon Listing Creatives With AI 42:26 - Future of Amazon Listing Customization 49:12 - Transforming Ads With Creative Solutions 57:46 - E-Commerce Strategies and Tips Newsletter

The Heart of Rural America
Direct-to-Consumer Beef Sales & the Heart of Family Farming with Jordan Classen

The Heart of Rural America

Play Episode Listen Later Jun 18, 2025 38:57


Check out Jordan online: https://classenmercantile.com/In this episode of the Heart of Rural America podcast, Amanda Radke celebrates the 100th episode and discusses the journey of direct-to-consumer beef sales with Nebraska cattle rancher Jordan Classen. They explore the Classen family's farming background, the importance of quality beef production, and the challenges and successes of selling at farmers markets. The conversation also touches on consumer preferences, shipping logistics, and the future of family farms in the beef industry, emphasizing the significance of authenticity and community connection in agriculture.TakeawaysDirect-to-consumer beef sales can be a rewarding venture.Family values play a crucial role in farming success.Quality beef production requires careful genetic selection.Farmers markets are vital for building customer relationships.Transparency with consumers fosters trust and loyalty.Shipping logistics are a significant challenge in beef sales.Consumer preferences are shifting towards authenticity and quality.Pricing strategies must consider market competition.The beef industry is facing consolidation and challenges.Community connection is essential for sustainable farming.Chapters00:00 Celebrating 100 Episodes and Community Engagement01:12 Introduction to Direct-to-Consumer Beef Sales03:15 The Journey of a Family Ranching Business05:57 Quality Beef: From Pasture to Plate09:51 Building Customer Relationships at Farmers Markets12:40 Navigating Consumer Questions and Market Trends16:50 Strategies for Selling All Cuts of Beef18:45 Adapting to Market Changes and Consumer Needs22:26 Positioning in a Competitive Marketplace26:05 Shipping Challenges and Solutions28:54 Balancing Family Life and Business31:52 Encouragement for Aspiring Beef ProducersPresented by Bid on Beef | CK6 Consulting | CK6 Source | Real Tuff Livestock Equipment | Redmond RealSalt | By-O-Reg+ | Dirt Road RadioSave on Redmond Real Salt with code RADKE at https://shop.redmondagriculture.com/Check out Amanda's agricultural children's books here: https://amandaradke.com/collections/amandas-books

Contractor Evolution
222. Is ADHD a Superpower? - Peter Shankman

Contractor Evolution

Play Episode Listen Later Jun 18, 2025 40:27


On July 8, join me for a special Web Class where I'll show you how to eliminate ALL staff excuses using ONE structured 30-minute meeting. Register here: https://trybta.com/CE-GSR-JL25To learn more about Breakthrough Academy, click here: https://trybta.com/EP222 In ten years of working with contractors, we've noticed that a LOT of entrepreneurs have ADHD or other forms of neurodiversity. It's both our biggest strength, and our biggest weakness.And the data backs this up.Studies show as much as 10% of adults have an ADHD diagnosis, and there's some data suggesting that people with ADHD are statistically more likely to pursue entrepreneurship.Chances are, you have or know someone who has ADHD. In your family, in your network or on your team.That's why we wanted to talk to Peter Shankman, entrepreneur, author, and advocate for neurodiversity. He's best known for his book Faster Than Normal, where he reframes ADHD as a superpower.Today, that's exactly what we're talking about. What ADHD actually is, how to manage it, and how to work with people who move a little faster than normal.Episode Highlights:Understand what ADHD actually is, and what it is not when it comes to its symptoms and impacts on a person's ability to function.Learn why Peter Shankman, author of Faster Than Normal believes ADHD is a superpower for business owners and entrepreneurs.Get tips on how to set yourself up for success as a business owner if you have ADHD, and how to set others on your team up for success if they have ADHD.00:00 - Intro01:26 - About Peter07:56 - Why ADHD is a superpower11:04 - ADHD and dopamine14:47 - Positioning yourself to succeed in business with ADHD18:05 - Recognizing tasks you are great at, and the ones you need help with20:21 - How to avoid burnout24:32 - Tackling imposter syndrome28:17 - Use of medication31:04 - How do you work with a team member who has ADHD?33:38 - What are a few best practices a listener with ADHD should adopt?36:29 - One thing to understand about people with ADHD38:38 - Where can people connect with you?

Real Unicorns Don't Wear Pants

You got seven minutes? Nicole is coming in fast and hot with a game-changing strategy to help you level up fast AF. Take off your pants and buckle up b*tches, it's about to get bumpy… Today's episode is about to blow your MF mind when it comes to standing TF out and skyrocketing to success in your industry. No cat needs a bath excuses, it's only seven minutes. Success doesn't take time, only intention. That is exactly how Nicole grew her empire to seven figures in her first year.You've heard that there are plenty of fish in the sea, right? But what if instead of competing with everyone else in your industry, you could build your own island where you are THAT Unicorn? It all starts with a little something called perpendicular positioning. Let's get you out of the bloody waters of competition and into the crystal clear waters of a money-making industry leader. Whether you are just getting started or you are ready to slay six-figure months, Nicole's unique approach to entrepreneurship will get you to where you want to go…Then, get your hooves on the five-algorithm hacking pieces of content to turn that perpendicular positioning into client-attracting goodness

Ditching Hourly
Ed Kless - A Revelation for the Transformation Economy

Ditching Hourly

Play Episode Listen Later Jun 17, 2025 54:56


Ed Kless joined me on Ditching Hourly to talk about what he and his Threshold co-founder Ron Baker think is the next big thing (spoiler alert: transformations).Talking PointsThe Concept of the Experience EconomyProgression of Economic ValueTransformations and Their ImpactThreshold: Guiding TransformationsTransitioning from Service to Transformation EconomySkipping the Experience StageCharging for TransformationSubscription Model as a SolutionValue-Based Pricing vs. Hourly BillingThe Revelation DocumentThe Concept of Moral InjuryAnd here's the link to the document we discussed on the show: THRESHOLD - A REVELATION for the Transformation EconomyAbout EdEd Kless believes entrepreneurs continue the work of creation and that business exists to promote human flourishing. To advance this vision, he cofounded THRESHOLD, where he guides professional leaders and teams through edifying transformation. Previously, Ed served as Sage's senior director of partner development and strategy, hosted the Sage Thought Leadership Podcast, and designed curricula for Sage Partners and Customers. He also co-hosts The Soul of Enterprise with Ron Baker, his friend and fellow THRESHOLD co-founder. ----Before you go!The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.Hope to see you there!

Coach Code Podcast
#693: Stop Stressing Over Change—Start Winning With What Doesn't

Coach Code Podcast

Play Episode Listen Later Jun 17, 2025 53:49 Transcription Available


Episode Overview In this episode of the John Kitchens Coach Podcast, John sits down with Joel Perso to unpack a powerful shift in strategic thinking—focusing not on what's changing, but on what isn't. Rooted in a game-changing quote from Jeff Bezos, this conversation will challenge how you plan, market, lead, and scale your real estate business heading into the second half of the decade. John and Joe break down the unchanging truths about real estate, leadership, and marketing—and why doubling down on these fundamentals is the fastest path to long-term success, no matter what the market does. Whether you're a solo agent or running a 1,500-unit team, this episode will help you reframe the chaos, eliminate the noise, and build your strategy on rock-solid ground. Key Topics Covered What Doesn't Change (and Why It Matters) The Bezos quote that flipped the script on strategy Why obsessing over change creates fear and stalls execution How anchoring into certainty creates leverage and clarity Trust: The Ultimate Decision Maker in Real Estate Why every real estate transaction still comes down to trust The difference between honesty and transparency (and why it matters) How time, value, and consistency build unshakable influence Becoming the True Local Expert Why Zillow can't beat hyper-local knowledge The fast-track to positioning yourself as the authority in your market Why “how's the market?” is your biggest opportunity to stand out The Best Marketer Always Wins Why marketing—not sales—wins the real estate game The non-negotiable marketing content agents must create now Why storytelling and search-based content are the future of agent visibility Owning the Full Real Estate Ecosystem How to turn customer acquisition into business ownership Why every agent should consider strategic partnerships or equity in trades The importance of tracking every vendor touchpoint to unlock leverage Your Business Grows as You Do Why personal development is the real bottleneck to your business growth The 10% Rule: Investing in your mind to multiply your income Why self-leadership is the foundation of all team leadership Homeownership Still Wins Why the narrative that “people don't want to buy homes anymore” is a lie Real data behind buyer behavior, affordability, and demand Why long-term opportunity still belongs to those who play offense Positioning, Pain, and Profit Why agents must shift from being vitamins to painkillers The power of solving real problems in today's economy How to identify, speak to, and market around client pain points Resources Mentioned Jeff Bezos strategy quote on “what won't change” EXP Realty's tech-forward leadership in 2024 CTE and vendor tracking systems ChatGPT and AI-driven local marketing strategies “The Future Is Faster Than You Think” by Diamandis and Kotler Boardroom coaching initiative by John Kitchens + Joe “People don't buy information—they buy solutions. Solve a real problem. Be the painkiller, not the vitamin.” – John Kitchens   Connect with Us: Instagram: @johnkitchenscoach LinkedIn: @johnkitchenscoach Facebook: @johnkitchenscoach   If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time!

Secrets of Staffing Success
[Stage] Marty Borosko and Michael Napolitano - Proactive Strategies for Staffing Firms: Thrive with Data, AI & Niche Positioning

Secrets of Staffing Success

Play Episode Listen Later Jun 16, 2025 40:21


Struggling with growth? These proactive strategies for staffing firms will help you thrive—even in uncertain times. Staffing firm leaders are facing structural shifts: AI, automation, and budget pressure are no longer future threats—they're current realities. In this episode, Brad Bialy sits down with Marty Borosko and Michael Napolitano to break down how firms can get ahead by leveraging data, strengthening leadership infrastructure, and avoiding the reactive cycle that defines most staffing operations. This discussion unpacks urgent priorities for firms that want to scale, sell, or simply survive in today's economy: Why the current downturn may be structural, not just cyclical—and how to respond How data analytics (not just intuition) can guide smarter decisions Why founder-led firms must evolve: from founder-dominant to founder-inspired leadership What separates commoditized staffing vendors from trusted advisors How AI is impacting the staffing landscape—and why it's still the human conversation that closes deals The role of strategic partnerships in creating real value (beyond cutting costs) Whether now is the right time to sell your staffing firm—and what makes a firm market-ready This video should inspire you to explore: Staffing data optimization Founder evolution and exit strategies Positioned for staffing leaders, recruiting firm owners, and executive teams, this episode features insights that rival those shared by Staffing Industry Analysts and The SIA Podcast, highlighting how high-performing firms are adapting faster—and smarter. About the Speakers: Brad Bialy is host of Take the Stage and InSights, two of the leading podcast for the staffing industry, presented by Haley Marketing. He has a deep passion for helping staffing and recruiting firms achieve their business objectives through strategic digital marketing. For over a decade, Brad has developed a proven track record of motivating and educating staffing industry professionals at over 100 industry-specific conferences and webinars. As a visionary leader, Brad has helped guide the comprehensive marketing strategy of more than 300 staffing and recruiting firms. His keen eye for strategy and delivery has resulted in multiple industry award-winning social media campaigns, making him a sought-after expert and speaker in the industry. Martin L. Borosko has been the Managing Member of the firm since 2006. Under his leadership, the firm has grown into one of the premier boutique firms with offices in New York, California, New Jersey and Pennsylvania. Marty leads the Staffing team within the firm dedicated to studying the best legal practices within the Staffing Industry. His philosophy is to direct clients toward legal strategies that facilitate growth and increase enterprise value in the long term.  He often works as part of a team with leading investment bankers, accountants and risk managers to implement comprehensive growth strategies for clients. Marty is a frequent contributor to legal & business publications and lectures across the country on emerging issues impacting the Staffing Industry.  He is the Chairman of the Becker Buy-Side M&A Summit, one of the Founders of the Launch Staffing Conference and sits on the TechServe Alliance M&A Marketplace as their designated law firm. Michael Napolitano is a partner with over 25 years of experience providing counsel and services in areas of profit enhancement, budgeting, planning, and compensation restructuring, helping clients to operate more efficiently. As a practice co-leader of Citrin Cooperman's Staffing Services Practice, Mike has a specialized focus in the staffing industry. He also has deep expertise in the construction industry, advising contractors, developers, and construction products manufacturers. Additionally, he advises clients in technology, health care, food services, manufacturing and distribution, and various professional services firms. Michael provides a balance of deep industry knowledge and insight, extending his services beyond financial statements and tax returns to help clients understand the impact of their decisions, as well as plan for their future success. As a partner in valuation advisory services practice, Michael provides fraud and forensic accounting counsel in the areas of business partner disputes, marital dispute resolutions, damage calculations, uncovering hidden revenue, and litigation support. Clients benefit from his extensive experience and knowledge, as well as his strategic approach, which combines identifying clear, concise objectives with efficient follow-through. Michael frequently speaks and writes on issues related to the construction and staffing industries. He has presented at annual industry conferences held by the New Jersey Staffing Association.   Offers Heard in this Episode: 30 minutes of strategic marketing consultation with Brad Bialy: https://bit.ly/Bialy30 Special Offers! Our Best Savings of 2025: https://bit.ly/bialyoffer What if your back office fueled your growth instead of holding it back? TRICOM makes it happen! From payroll and billing to accounting and asset based lending, they clear the roadblocks and power your path forward. Your team gets paid, your cash flow stays steady and your business scales like never before. TRICOM doesn't just support you, they set you up to soar. Visit https://www.TRICOM.com to learn more. 

Heads Together
#163 - Using AI In Your Coaching Business with Rebecca Gunter

Heads Together

Play Episode Listen Later Jun 16, 2025 51:14


This week, I'm joined by the brilliant Rebecca Gunter—brand strategist, copywriter, and my long-time business bestie—for a conversation that goes far beyond algorithms and automation. We're talking about the rise of AI in coaching businesses and how to use it in a way that's powerful, ethical, and very human. We dig deep into: - Why using ChatGPT or other AI tools isn't cheating—and how it's really just a modern form of word processing (with echoes of the past!) - The fears coaches have around AI: being replaced, losing their originality, or damaging trust - How to flip the script and use AI as a creative partner, not a crutch - Why generosity, transparency, and trust are the real differentiators in today's crowded coaching industry - The shift from “show me what you know” to “show me what you can see”—and how this change can unlock your true thought leadership - What it really means to “be a villager” in the AI age This episode is for every coach who's ever felt unsure, guilty, or conflicted about using AI tools. It's also for every coach who's ready to step up and be a bold, discerning, human-first business leader.

Brand Shorthand
Crispy Chicken Nuggets and Cordless Power Tools

Brand Shorthand

Play Episode Listen Later Jun 16, 2025 35:17 Transcription Available


A taco place that's also a chicken place? Cordless outdoor equipment? Join Mark and Lorraine as they discuss their thoughts on Taco Bell and EGO, two brands who are in the spotlight for this week's episode. Learn what the positioning duo thinks about the return of Taco Bell's Crispy Chicken Nuggets and their newest commercial. Then, stay tuned in to learn more about the EGO brand and how their EGO POWER + platform grew to be rated #1 in the industry.Join Mark and Lorraine for 30-ish as they discuss all things marketing, advertising, and of course … positioning!

Politics Politics Politics
Iran-Israel War. Political Assassination In Minnesota. Protests and Parades.

Politics Politics Politics

Play Episode Listen Later Jun 15, 2025 47:06


A weekend so profound in it's news that I am going to push this beyond the paywall. Let's start abroad… Israel-Iran Conflict Erupts with Fatal StrikesThe military confrontation between Israel and Iran intensified over the weekend, pushing the region toward a broader conflict. After Israel initiated Operation Rising Lion, Iranian ballistic missiles and drones pierced Israeli defenses, leading to 13 fatalities and hundreds of injuries. Iran, in turn, reported nearly 400 deaths, many of them civilians, following retaliatory strikes on its infrastructure and military assets.Israeli airstrikes included the bombing of energy depots in Tehran and targeted assaults on military aircraft. The Israeli government, under Prime Minister Netanyahu, emphasized that the current response was merely the beginning of a broader campaign intended to dismantle Iran's nuclear ambitions and proxy forces.Meanwhile, President Donald Trump denied American involvement but warned of U.S. retaliation should Iran target American interests. A backchannel veto of a potential Israeli strike on Supreme Leader Ayatollah Khamenei suggests complex coordination between the U.S. and Israel.Iran's capacity to fund regional proxies like Hezbollah, Hamas, and the Houthis has drastically diminished. This could signal a potential collapse of its foreign influence model. Mossad operations inside Iran, along with America's preemptive repositioning of military personnel, hinted at foreknowledge of the Israeli offensive. As the G7 summit approaches, international leaders are poised to make de-escalation a top priority.Political Assassination Rocks MinnesotaA horrifying attack in Minnesota has left two dead and two more wounded in what authorities are calling a politically motivated assassination. State Representative Melissa Hortman and her husband were killed, while State Senator John Hoffman and his wife were critically injured. The suspect, Vance Luther Boelter, remains at large.Boelter, 57, reportedly used a fake police vehicle and latex disguise to enter the homes of his victims. A manifesto and target list naming politicians and abortion providers were discovered, suggesting a premeditated campaign of terror. Boelter, with a background in security and missionary work, sent a farewell text to his roommate before the attacks and has since vanished.Authorities continue to investigate the full extent of Boelter's motivations, but his prior service on a Minnesota government workforce board and links to evangelical missions underscore the unpredictable nature of ideological radicalization. Political leaders have called for unity and condemned the violence as a tragic escalation of political extremism.No Kings Day Protests and D.C. Parade Are Mercifully DocilePresident Trump's 79th birthday coincided with massive "No Kings Day" protests, as hundreds of thousands across more than 2,000 cities demonstrated against what organizers describe as authoritarian governance. Backed by groups such as the ACLU and teachers unions, the protests, both domestic and international, were largely peaceful, although one protester in Salt Lake City was injured by a firearm discharged from within the crowd.In Washington, D.C., the U.S. Army's 250th anniversary parade presented a striking contrast. With more than 6,000 troops, historical reenactors, and military hardware on display, the event drew cheers and selfies rather than vitriol. Even MSNBC coverage noted the upbeat atmosphere, starkly different from the usual tension of Trump rallies.Despite criticism of the $45 million price tag and corporate sponsorships by firms like Northrop Grumman and Coinbase, the event appeared largely apolitical. Trump delivered a brief, focused speech and administered the enlistment oath to 250 new Army recruits, marking the occasion as a rare moment of bipartisan recognition for military service.Episode Chapters and Time Codes* Intro and Father's Day Reflections (00:00:00)* Israel-Iran Conflict Analysis (00:02:18)* Michael Leiter Interview on Israeli Defense (00:04:08)* Strategic Implications and U.S. Positioning (00:08:12)* Domestic Fallout and Trump's Dilemma (00:13:54)* Netanyahu's Political Calculations (00:18:02)* Minnesota Assassinations and National Impact (00:20:06)* Senator Klobuchar's Tribute (00:20:06)* Suspect Background and Manhunt Details (00:22:36)* Reflections on Political Violence (00:26:32)* No Kings Day Protests Recap (00:33:49)* Army Parade Overview and Public Response (00:35:28)* Final Thoughts on American Expression (00:44:01) This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.politicspoliticspolitics.com/subscribe

Endurance Nation Podcast
Mastering Race Day: Strategies and Stories from the Unbound 200

Endurance Nation Podcast

Play Episode Listen Later Jun 13, 2025 52:53


What if you could master the art of race strategy and transform your endurance racing experience? Join us on the Dude Guy podcast as we team up with logistics guru Matt to uncover the secrets behind planning and executing the Unbound 200 2025. With Matt's expert insights, we navigate the complexities of the race course, delving into wind patterns, elevation changes, and the critical importance of race positioning. Our conversation reveals how starting strong and riding in a group can give you that extra edge before hitting the first aid station. We also dive into the meticulous planning required to manage fluid and food supplies, ensuring you're prepared to tackle the rising temperatures and unforeseen challenges of race day. Experience the adrenaline and preparation that define race day, where strategic decisions can make or break your performance. We explore the advantages of positioning yourself at the front to dodge congestion and potential crashes, capturing the chaotic energy that marks the early stages of the race. The episode highlights the role of a well-equipped support crew at the aid station, vital for seamless transitions and quick identification through smart communication strategies like sending location details to the rider's Garmin. From the racer's and support team's perspectives, discover the planning and dynamic energy that drive a successful race day. Reflecting on the mental and physical endurance required, we share tales of camaraderie and support that make these events unforgettable. As we recount personal milestones like a top 10 age group finish and overcoming hydration challenges, the conversation underscores the importance of pacing, nutrition, and strategic alliances with fellow riders. We also analyze performance data, revealing lessons learned and satisfaction gained from conquering harsh conditions. Finally, we express gratitude for the friendships formed and the mutual encouragement that fuels our passion for future racing adventures.

Admittedly: College Admissions with Thomas Caleel
S4E17: Rising Seniors: Planning, Positioning, and Building Your Edge

Admittedly: College Admissions with Thomas Caleel

Play Episode Listen Later Jun 13, 2025 19:41


In this episode of the Admittedly Podcast, host Thomas Caleel speaks directly to rising seniors and their families. First, congratulations—junior year is done. Now it's time to look ahead. The next six weeks before the Common App opens are critical. This is when you take everything you've done and shape it into a focused, compelling strategy. Thomas outlines how students should be using this time: revisiting standardized test plans, reflecting on academic interests and potential majors, and identifying the schools and environments that truly fit. He emphasizes the importance of deeper research, from courses to campus culture, and how these insights should inform your application narrative. Key Topics Discussed: Start With Testing: ACT and SAT scores are becoming more important. Decide now if you need to retake your test, and explore free resources, tutoring, or study groups to help you succeed. Build Your College Framework: Work backward—think about your intended major, then identify the right-fit schools. Research deeply and critically: course offerings, campus culture, and opportunities for involvement. Strategize for Essays: Don't write yet, but start reviewing last year's supplemental essay prompts to understand what different schools value. Shape your approach based on what each school is actually looking for. Summer Isn't Just for Applications: Highly selective schools expect you to be engaged. Volunteer, get a job, read, or explore something that moves you forward. This is your final summer—use it well. Advice for Parents: Support your student, but give them room to process. If your child doesn't want to share their essay, that's okay—find a third-party expert to help with feedback. Get Ahead on the Common App: Create your account and start basic data entry. Getting organized now will save stress later. You don't need to have everything figured out today—but you do need to start moving with purpose. Thoughtful planning now can make the difference between a chaotic senior year and a strategic, confident one. Where are you in the process? We'd love to hear from you—DM us on Instagram or TikTok @admittedlyco with your questions or concerns. Visit www.admittedly.co for free resources, tools, and expert support to help you stay on track.

Ma Ba3ref By Omar
Steps to Building a Go-to-Market Strategy خطوات بناء استراتيجية الوصول إلى السوق

Ma Ba3ref By Omar

Play Episode Listen Later Jun 13, 2025 21:00


Send us a textIn this episode, we break down the essential steps to building a successful go-to-market strategy. Whether you're launching a new product, entering a new market, or refining your approach, understanding the key phases—from market research and customer segmentation to positioning, pricing, and channel selection—is crucial. Join us as we walk through each step, share practical tips, and explore real-world examples to help you craft a strategy that drives growth and maximizes your impact.في هذه الحلقة، نستعرض الخطوات الأساسية لبناء استراتيجية ناجحة للوصول إلى السوق. سواء كنت تطلق منتجًا جديدًا، أو تدخل سوقًا آخر، أو ترغب في تحسين أسلوبك الحالي، فإن فهم المراحل الرئيسية التي تشمل البحث عن السوق وتقسيم العملاء، وتحديد الموضع التسويقي، ووضع الأسعار، واختيار قنوات التوزيع، أمرٌ بالغ الأهمية. انضم إلينا بينما نستعرض كل خطوة، ونشارك نصائح عملية، ونستكشف أمثلة واقعية تساعدك في صياغة استراتيجية تعزز النمو وتزيد من تأثيرك في السوق. Support the showSupport the Podcast on:https://www.paypal.com/paypalme/okuwatly?locale.x=en_UShttps://www.buymeacoffee.com/MaBa3refSubscribe to Maba3ref Newsletter:https://maba3refbranching.beehiiv.com/Connect with Maba3ref Podcast:https://www.instagram.com/maba3refbyomarConnect on TIKTOK:https://www.tiktok.com/@okuwatly

Geobreeze Travel
5 Secret Airline Loopholes to Add Flights for Free (Positioning Flights)

Geobreeze Travel

Play Episode Listen Later Jun 12, 2025 22:53


(Disclaimer: Click 'more' to see ad disclosure) Geobreeze Travel is part of an affiliate sales network and receives compensation for sending traffic to partner sites, such as MileValue.com. This compensation may impact how and where links appear on this site. This site does not include all financial companies or all available financial offers. Terms apply to American Express benefits and offers. Enrollment may be required for select American Express benefits and offers. Visit americanexpress.com to learn more.  ➤ Free points 101 course (includes hotel upgrade email template)https://geobreezetravel.com/freecourse ➤ Free credit card consultations https://airtable.com/apparEqFGYkas0LHl/shrYFpUr2zutt5515 ➤ Seats.Aero: https://geobreezetravel.com/seatsaero ➤ Request a free personalized award search tutorial: https://go.geobreezetravel.com/ast-form If you are interested in supporting this show when you apply for your next card, check out https://geobreezetravel.com/cards and if you're not sure what card is right for you, I offer free credit card consultations athttps://geobreezetravel.com/consultations!Timestamps:00:00 Introduction00:39 Singapore Airlines: Free Positioning Flights in Asia04:48 Air France and KLM: Free Positioning Flights in Europe08:44 United Airlines: Free Positioning Flights in Africa13:30 Air Canada: Versatile Award Pricing/Positioning Flights17:51 American Airlines: Hidden Gems for Positioning Flights22:29 Conclusion You can find Julia at: ➤ Free course: https://julia-s-school-9209.thinkific.com/courses/your-first-points-redemption➤ Website: https://geobreezetravel.com/ ➤ Instagram: https://www.instagram.com/geobreezetravel/ ➤ Credit card links: https://www.geobreezetravel.com/cards ➤ Patreon: https://www.patreon.com/geobreezetravelOpinions expressed here are the author's alone, not those of any bank, credit card issuer, hotel, airline, or other entity. This content has not been reviewed, approved or otherwise endorsed by any of the entities included within the post. The content of this video is accurate as of the posting date. Some of the offers mentioned may no longer be available.

Your Limitless Life
70. Monetize your passion for travel: 3 Secrets to Get Paid to Travel in 2025

Your Limitless Life

Play Episode Listen Later Jun 12, 2025 21:37


The Vertical Go-To-Market Podcast
ROI on Relationships | Brian K. McRae

The Vertical Go-To-Market Podcast

Play Episode Listen Later Jun 11, 2025 40:00


Want to know how ready your agency is to grow sustainably? Take the FREE Agency Growth Scalability Score assessment and find out where you stand—across Positioning, Marketing, and Sales Systems.

Selling on Amazon with Andy Isom
#444 - How to Compete Without Competing: The Art of Zero-Opposition Positioning

Selling on Amazon with Andy Isom

Play Episode Listen Later Jun 9, 2025 9:30


Most Amazon sellers try to compete on price, reviews, or ad spend. But in 2025, the smartest brands are avoiding direct competition altogether—and winning with better positioning. In this episode, Andy Isom breaks down the “zero-opposition” framework to help sellers stand out, carve uncontested niches, and build brands that convert on the strength of their identity—not just their specs.   Learn how to identify unique angles, tap into overlooked personas, and optimize your listing for differentiation—not commoditization. Plus, hear real-world examples from Andy's agency and prompts to help you reposition your own product today.   Get a free Amazon brand audit at www.weavos.io

No Bullsh!t Leadership
Moment #124: Positioning for the Big Promotion

No Bullsh!t Leadership

Play Episode Listen Later Jun 8, 2025 4:40


Episode #124 // Career progression is a contact sport.If you want to be at the top of your game (and if you want to be in the tent when the promotion circus comes to town), it's critical to build the 10 ingredients of promotability into your leadership repertoire.If you want to go deeper on how to improve your chances of picking up your next big role, have a listen to Ep.289: Improving Your Promotion Prospects.————————

3 Martini Lunch
Middle Class Shifting to GOP, Homan's Chilling Terror Warning, Dems Positioning for 2028

3 Martini Lunch

Play Episode Listen Later Jun 3, 2025 30:06


Join Jim and Greg for the Tuesday edition of the 3 Martini Lunch as they dissect polls showing voters still trust Republicans more on the economy, shudder at Border Czar Tom Homan's concern over major terrorist attacks in the U.S. due to Biden's open borders, and size up the Democrats already dipping their toes into the water for 2028.First, they highlight CNN's Harry Enten reporting that Americans increasingly see Republicans as the party of the middle class and more trustworthy on economic issues. Enten appears frustrated by the trend, but Jim and Greg explain that the shift is no surprise—Democrats keep ignoring inflation, cost-of-living spikes, and pushing radical economic policies voters don't want.Next, they react to dire warnings from Border Czar Tom Homan, who says the Biden administration's border failures have allowed two million “gotaways” into the country—migrants who deliberately avoided processing at the border. Homan warns it's only a matter of time before some of these individuals commit a major terrorist attack inside the U.S.Finally, they joke about the preemptive presidential campaigns begun by Minnesota Gov. Tim Walz and Maryland Gov. Wes Moore. In recent appearances in South Carolina, Walz called Trump a "wannabe dictator" and urged supporters to bully Trump. Meanwhile, Gov. Moore inists he's not running for president in 2028 but keeps doing events like this. His record as governor is also not that great. And they also discuss the indecision of Kamala Harris over running for governor of California next year.Please visit our great sponsors:Upgrade your skincare routine with Caldera Lab and see the difference.  Visit https://CalderaLab.com/3ML and use code 3ML at checkout for 20% off your first order. If your revenues are at least in the seven figures, download the free e-book from NetSuite, “Navigating Global Trade: 3 Insights for Leaders” at https://Netsuite.com/Martini

The Ricochet Audio Network Superfeed
Three Martini Lunch: Middle Class Shifting to GOP, Homan's Chilling Terror Warning, Dems Positioning for 2028

The Ricochet Audio Network Superfeed

Play Episode Listen Later Jun 3, 2025 30:06


Join Jim and Greg for the Tuesday edition of the 3 Martini Lunch as they dissect polls showing voters still trust Republicans more on the economy, shudder at Border Czar Tom Homan's concern over major terrorist attacks in the U.S. due to Biden's open borders, and size up the Democrats already dipping their toes into the […]

Gym Secrets Podcast
Pricing, Positioning, and the Art of the Upsell | Ep 895

Gym Secrets Podcast

Play Episode Listen Later May 29, 2025 45:34


In this episode, Alex (@AlexHormozi) gives pricing advice to Sam Earp, a content creator helping people learn how to paint. Alex shows Sam how to structure his high-ticket offer by anchoring it against his more affordable membership.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.Wanna scale your business? Click here.Follow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | AcquisitionMentioned in this episode:Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap

The BossBabe Podcast
465: How to Build a Personal Brand That Attracts Opportunities (Even When You're Offline)

The BossBabe Podcast

Play Episode Listen Later May 29, 2025 16:15


If you stopped posting on social media tomorrow… would your business keep growing? In this episode, Natalie shares her 3 Pillars for building a personal brand that works for you around the clock - attracting clients, partnerships, and opportunities even when you're offline. You'll learn how to create a brand that builds trust, gets referrals, and positions you as the go-to expert, without relying solely on the algorithm. Whether you're scaling or just getting started, this episode will help you turn your brand into your biggest business asset. TIMESTAMPS 00:00 - If you stop posting tomorrow… would your brand still work for you? 01:10 - Why your visuals don't matter as much as you think 01:30 - Pillar #1: Positioning - the power of owning one clear thing 02:59 - Pillar #2: Presence - how to show up in rooms that already hold trust 05:02 - Pillar #3: Proof - how to turn interest into trust and trust into sales 06:56 - The secret to getting in the rooms where deals and referrals happen 08:17 - What kind of content actually builds authority and attracts buyers 09:42 - Why thought leadership means sharing your perspective, not just tips 10:30 - How your personal brand pre-qualifies leads and collapses sales time 11:50 - The difference between being just another option, and the obvious choice 12:43 - The real goal: A brand so clear and credible, it attracts the right people… even when you're offline RESOURCES + LINKS Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based Business - start today for just $97.  Want a personal brand that looks as polished as it feels? Our B-Roll Guide shows you how to film, edit + organize high-quality B-roll using just your phone. Perfect for building authority with content that actually converts. Get it right here. Learn how to Start or Scale a Freedom-Based Business with this free training: bossbabe.com/class.  Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.  Drop Us A Review On The Podcast + Send Us A Screenshot & We'll Send You Natalie's 7-Figure Operating System Completely FREE (value $1,997).