Insights with Microsoft. Marketing briefs at the intersection of ad technology and consumer behavior. Produced by Microsoft Advertising Brand Studio. Find on Apple Podcasts, Google Podcasts, Spotify and smart speakers including Amazon Alexa, Google Assistant and Microsoft Cortana. Learn more at Micr…
Learn ways to become a more inclusive marketer by reviewing practical applications of Marketing with Purpose during Asian Heritage Month.
See how native advertising has become an important fixture in the digital marketer's toolkit, and how this ad format compliments other channels.
Understand the importance of bidding on your own brand terms to get more conversations and protect your brand from competitors conquesting on your brand terms.
In partnership with Suzy, this episode explores the research on how consumer health and wellness trends have shifted during the pandemic and what we can expect this year.
This episode explores consumer values in the financial services industry based on our 2021 consumer trends report that was produced in partnership with Suzy.
Glean some insight into how technology has changed over the last year and see what trends we can expect in 2021 based on the latest research from Microsoft Advertising and Suzy.
A deep dive into 2021 retail consumer trends based on our recent report from Microsoft Advertising and Suzy
A look at key consumer travel trends for 2021 based on a recent report from Microsoft Advertising and Suzy
Plenty of interesting consumer trends emerged last year, see which ones will continue and what to expect for 2021.
Part 4 of 4 from a special mini series - In Brands We Trust. This episode explores personalization in advertising.
Part 3 of 4 from a special mini series - In Brands We Trust. This episode explores the value of personal data.
Part 2 of 4 from a special mini series - In Brands We Trust. This episode explores the privacy bare minimum.
Part 1 of 4 from a special mini series - In Brands We Trust. This episode explores the intersection between privacy, trust and loyalty in today's digital world.
Explore how to target a goal driven consumer and understand the potential revenue this can unlock.
Sustainable fashion is good for the planet, the consumers, and for the bottom line of companies involved.
Take a look back on the good, the bad, and the just plain weird trends of 2020.
The auto industry has been shifting towards digital experiences. See how this has only accelerated over the last year.
A Black Friday history lesson. Today's insight from Microsoft Advertising.
Online shopping trends and performance. Today's insight from Microsoft Advertising.
An advertising platform checklist. Today's insight from Microsoft Advertising.
Inclusive marketing in your keyword strategy. Today's insight from Microsoft Advertising.
Trust in the consumer buying journey. Today's insight from Microsoft Advertising.
Search products to help your account prepare for the holidays. Today's insight from Microsoft Advertising.
High fashion + High tech = High engagement. Today's insight from Microsoft Advertising.
Shared values between brands and customers. Today's insight from Microsoft Advertising.
How are grocery buying habits changing? Today's insight from Microsoft Advertising.
What's in store for the holiday retail season in 2020? Today's insight in part 2 of 2 from Microsoft Advertising.
85% of people will only buy from a brand they trust. Building brand love and authenticity helps increase these metrics for your brand. Today's insight from Microsoft Advertising.
What's in store for the holiday retail season in 2020? Today's insight in part 1 of 2 from Microsoft Advertising.
The customer value exchange. Today's insight from Microsoft Advertising.
What happens after all the cookies are gone? How will this change digital marketing? Today's insight from Microsoft Advertising.
The evolution of the tax industry. Today's insight for Microsoft Advertising.
Inclusive marketing. Today's insight from Microsoft Advertising.
How to enhance retail during an economic downturn. Today's insight from Microsoft Advertising.
The digital marketing center. Today’s insights from Microsoft Advertising.
The travel industry recovery. Today's insight from Microsoft Advertising.
Purpose drives revenue. Today's insight from Microsoft Advertising.
The value of search during a pandemic. Today's insight from Microsoft Advertising.
Is the race for a Covid-19 disrupting Big Pharma? Today's insights from Microsoft Advertising.
How Covid 19 has impacted personal finances. Today's insight from Microsoft Advertising.
Holiday prep for sales of mobile phones, hardware and software. Today's insight from Microsoft Advertising.
Continued growth of ecommerce. Today's insight from Microsoft Advertising.
Back to school insights for 2020. Today's insight from Microsoft Advertising.
Differences in online shopping behavior based on demographics. Today's insight from Microsoft Advertising.
What makes a trusted brand? Today's insight from Microsoft Advertising.
The state of content marketing in 2020. Today's insight from Microsoft Advertising.
The digital retail transformation. Today's insight from Microsoft.
The Covid auto market. What's old is new. Today's insight from Microsoft.
Your home is ground zero. Today's insight from Microsoft.