Ready for Launch

Ready for Launch

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Andy McCotter-Bicknell, Tamara Grominksy and Jason Oakley - product marketers (and friends) - share the best product launches in a competition to be crowned winner. The most controversial launch? The best sidecar launch? The best AI release? It’s up to them to bring a better launch than the other two. A Klue Original Show on The Compete Network. Find the best shows about Competitive Intelligence and Product Marketing on The Compete Network: https://thecompetenetwork.com/

The Compete Network


    • Nov 20, 2024 LATEST EPISODE
    • infrequent NEW EPISODES
    • 40m AVG DURATION
    • 12 EPISODES


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    Latest episodes from Ready for Launch

    The Best Competitive Ad Campaign (LIVE at Compete Week 2024)

    Play Episode Listen Later Nov 20, 2024 44:12


    In this LIVE episode (recorded during Compete Week 2024) Andy, Jason and Tamara compete to present the best competitive advertising campaign 'launched' by one company against another.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitEditor: Stephen DespinsThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:04:32) Apple's ‘Get a Mac'(00:15:35) Avis' ‘We're Only Number 2'(00:25:45) Google's ‘#bestphonesforever'(00:40:15) And the winner is…

    The Best AI Product Launch

    Play Episode Listen Later Jul 4, 2024 46:15


    In this episode, Tamara, Andy and Jason compete to present the best AI product launch... no ChatGPT allowed. That would be unfair.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitEditor: Stephen DespinsThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:05:42) GitHub Copilot(00:18:08) Canva Magic Stuio(00:29:39) Notion AI(00:40:34) And the winner is...

    The Best Product Showcase

    Play Episode Listen Later Jun 13, 2024 48:18


    In this episode, Tamara, Andy and Jason compete to present the best product showcase.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitEditor: Stephen DespinsThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:12) Introduction(00:06:52) Shopify Editions(00:19:00) HubSpot Spotlight(00:31:12) Canva Create(00:43:31) And the winner is...

    The Best Category Creating Product

    Play Episode Listen Later May 30, 2024 47:58


    In this episode, Tamara, Andy and Jason compete to present the best product launch video.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitEditor: Stephen DespinsThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:07:21) Launch #1: Netflix(00:17:27) Launch #2: Intercom(00:30:54) Launch #3: 5-Hour Energy(00:42:44) And the winner is...

    The Best Product Launch Video

    Play Episode Listen Later May 16, 2024 39:34


    In this episode, Tamara, Andy and Jason compete to present the best product launch video.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:03:27) Launch #1: Capsule.video(00:14:08) Launch #2: Mr. Beast New Feastables(00:24:53) Launch #3: Descript(00:36:40) And the winner is...

    The Best Creator Product Launch

    Play Episode Listen Later May 2, 2024 40:53


    In this episode, Tamara, Andy and Jason compete to present the best launch from the best influencer/creators found on LinkedIn.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:04:29) Launch #1: Justin Welsh's Creator MBA(00:14:22) Launch #2: Steph Smith's Internet Pipes(00:25:08) Launch #3: Jay Clouse's Creator HQ(00:38:36) And the winner is...

    The Best Taylor Swift Launch

    Play Episode Listen Later Apr 18, 2024 44:47


    In this episode, Tamara, Andy and Jason compete to present the best launch from the best marketer in... history? Let's roll with it, it's Taylor Swift. And she's dropping an album tomorrow so maybe that makes us the best marketers ever.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:06:02) Launch #1: Tortured Poet's Department(00:16:47) Launch #2: 'Taylor's Version' Albums(00:28:52) Launch #3: Midnight Collector's Albums(00:40:05) And the winner is...

    The Best Product Launch of the 20th Century

    Play Episode Listen Later Apr 4, 2024 42:18


    In this episode, Tamara, Andy and Jason compete to present the best product launch from the 20th century... or the best pre-internet launch... or the best non-tech lau- YOU GET IT. It's a good one.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:04:05) Launch #1: The Michelin Guide(00:13:23) Launch #2: Air Jordans(00:24:40) Launch #3: The Engagement Ring(00:39:08) And the winner is...

    The Most (Best?) Controversial Product Launch

    Play Episode Listen Later Mar 21, 2024 44:58


    In this episode, Tamara, Andy and Jason compete to present the most controversial product launch. REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:04:11) Launch #1: Google Gemini(00:16:48) Launch #2: Humane AI Pin(00:28:48) Launch #3: Tesla Cybertruck(00:39:30) And the winner is...

    The Best Sidecar Product Launch

    Play Episode Listen Later Mar 7, 2024 42:57


    In this episode, Tamara, Andy and Jason compete to present the best sidecar product launch. A sidecar product is a free (or very low cost) offering that complements a company's core product - not every company has one, but that's why you came to watch this show… to see the very best.REMEMBER, this show is a competition, so someone will be crowned winner at the end: whoever presents the best case for their product.SHOW NOTES:The Leap Tik Tok: https://www.tiktok.com/@the.leap/video/7286098371717123334Senja Mine My Reviews: https://senja.io/tools/review-miningFellow Meeting Cost Calculator: https://fellow.app/enterprise/Shopify Meeting Announcement Media Attention: https://www.forbes.com/sites/benjaminlaker/2023/07/14/to-meet-or-not-to-meet-shopify-puts-a-price-tag-on-time/?sh=3b0682fe7131CREDITS:Hosts: Andy McCotter-Bicknell, Tamara Grominsky and Jason OakleyProducer: Grayson OttenbreitThe Compete Network by Klue is your home for the best content, events, and resources on competing. From building your first battlecards to enabling thousands of reps to product marketing at a Fortune 500, the Compete Network brings together the biggest names in the competitive enablement and competitive intelligence community.TIMESTAMPS:(00:00:00) Introduction(00:04:20) Launch #1: The Leap by Thinkific(00:15:32) Launch #2: Mine My Reviews by Senja(00:25:59) Launch #3: The Meeting Cost Calculator by Fellow.app(00:37:55) And the winner is...

    The Best Product Launch of 2023

    Play Episode Listen Later Feb 22, 2024 44:34


    In this episode, Tamara, Andy and Jason compete to present the best product launch of last year - 2023. Remember… this show is a COMPETITION, so there will be a winner, voted on by the co-hosts, at the end of every episode. Who's going to be crowned winner this week?DON'T FORGET TO TAKE PART IN OUR CONTEST GIVEAWAY!Three of you will be chosen this week to win a FREE seat in the next Ready for Launch cohort. Here's how you can take part for a chance to win

    Trailer - Ready for Launch

    Play Episode Listen Later Feb 12, 2024 0:51


    Andy McCotter-Bicknell, Tamara Grominksy and Jason Oakley - product marketers (and friends) - share the best product launches in a competition to be crowned the winner. The most controversial launch? The best sidecar launch? The best AI release? It's up to them to bring a better launch than the other two.

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