Podcasts about ChatGPT

Every AI breakthrough you've heard of, ChatGPT, Claude, Gemini, traces back to a single 1943 paper, and its co-author was a homeless teenage runaway who never finished high school. Walter Pitts taught himself Greek, Latin, and the foundations of modern logic in a Detroit public library, corrected Bertrand Russell's math by letter at age 12, and was taken in by a 45 year old scientist who treated him like a son. He helped found the architecture behind every neural network in existence at 19, and then a single lie destroyed every relationship he had, sending him into a 17 year drinking spiral that ended in a Cambridge boarding house in 1969. In this solo episode, I tell the full story of how Pitts' partnership with neurophysiologist Warren McCulloch produced the unbroken ancestor of the perceptron, backpropagation, and the transformer architecture behind today's large language models, and what happened when a fabricated accusation cut him off from every mentor he had. I lay out the specific conditions, free public libraries, mentors willing to take prodigies seriously, intellectual communities small enough to recognize raw talent, that made a mind like his possible, why those conditions have been dismantled, and what I call the cognitive class war: the widening gap between the small number of people capable of directing artificial intelligence and everyone else whose future it will shape. Reduce your risk of Alzheimer's with my science-backed protocol for women 30+: https://go.neuroathletics.com.au/youtube-sales-page Subscribe to The Neuro Experience for evidence-based conversations at the intersection of brain science, longevity, and performance. _____ TOPICS DISCUSSED 00:00 Intro: The 1943 Paper Behind Every AI Model Today 02:53 Walter Pitts Childhood in Depression-Era Detroit 03:17 Hiding From Bullies, He Finds Principia Mathematica 03:40 A 12-Year-Old Writes to Correct Bertrand Russell 06:35 Walter Pitts Meets Warren McCulloch in 1942 08:32 Inside the 1943 Paper That Founded Neural Networks 11:17 From the Perceptron to ChatGPT and Claude 13:43 Norbert Wiener, MIT, and the Macy Conferences 15:05 The 1952 Lie That Destroyed Walter Pitts 19:11 Pitts Dies Alone in a Boarding House, 1969 21:46 Five Conditions That Made a Genius Possible 24:16 Why Those Conditions No Longer Exist Today 33:53 The Cognitive Class War and Who Will Govern AI _______ Thank you to our sponsors Cure Hydration: https://www.curehydration.com/ Use code NEURO for 20% off Jones Road Beauty: https://www.jonesroadbeauty.com Use code NEURO for a free gift with your order Momentum: https://momentumshake.com/neuro Get a free Welcome Kit + Travel Collection ($70 value) IQ Bar: https://www.eatiqbar.com/ Text NEURO to 64000 for 20% off plus free shipping _______ I'm Louisa Nicola - clinical neurophysiologist - Alzheimer's prevention specialist - founder of Neuro Athletics. My mission is to translate cutting-edge neuroscience into actionable strategies for cognitive longevity, peak performance, and brain disease prevention. If you're committed to optimizing your brain- reducing Alzheimer's risk - and staying mentally sharp for life, you're in the right place. Stay sharp. Stay informed. Join thousands who subscribe to the Neuro Athletics Newsletter → https://bit.ly/3ewI5P0 Instagram: https://www.instagram.com/louisanicola_/ Twitter : https://twitter.com/louisanicola_ Learn more about your ad choices. Visit megaphone.fm/adchoices

Is it easier to cheat now than ever? In episode 177 of Overthink, Ellie and David talk about cheating. From micro-cheating on your girlfriend to doping in sports, cheating appears to have escalated in various domains. Your hosts explain the relationship between cheating and rule-breaking, then question norms surrounding cheating in romantic relationships. Why is cheating considered the ultimate dealbreaker? Is it always dishonest? Finally, they address the rise of generative AI cheating in schools and the ethical numbing that promotes it. How is ChatGPT different from using a calculator? And has it become rational for students to cheat? In the Substack Bonus Segment, Ellie and David question whether we should even use the word ‘cheating' for romantic relationships rather than infidelity.Works Discussed:Stuart Green, “Cheating”Natasha McKeever, “Is the Requirement of Sexual Exclusivity Consistent with Romantic Love?”Deborah Rhode, Cheating: Ethics in Everyday LifeJames D. Walsh, “Everyone Is Cheating Their Way Through College”Go to https://surfshark.com/overthink or use code OVERTHINK at checkout to get 4 extra months of Surfshark VPN!Go to Quince.com/overthink for free shipping on your orders and 365-day returns. Now available in Canada, too.Sign up for your one-dollar-per-month trial today at shopify.com/overthink.Go to Rula.com/overthink for convenient therapy that's covered by insurance.Visit Progressive.com to see if you could save on car insurance.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this first installment of the Stuck Series, Lesley Logan, Pilates coach and host of Be It Till You See It, breaks down what feeling stuck actually means and why so many of us misdiagnose it. She offers a clearer way to read those frustrating in-between moments, when the old isn't working, and the new hasn't fully clicked yet. Tune in to find out why motivation isn't what will get you unstuck. If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:The difference between being stuck, overwhelmed, or just outgrowing yourself.How identity lag traps you between your old and new self.Why the habits that kept you safe as a kid now keep you stuck.Why your brain isn't broken when ADHD makes you feel stuck.How to reframe stuck as recalibration so you keep moving forward.Episode References/Links:GA Practical Wedding by Meg Keene - https://a.co/d/00zpWr2nEp. 688 Outgrowing Series 1 - https://beitpod.com/ep688Ep. 689 Outgrowing Series 2 - https://beitpod.com/ep689Ep. 613 Habit Series 1 - https://beitpod.com/ep613Ep. 614 Habit Series 2 - https://beitpod.com/ep614Ep. 616 Habit Series 3 - https://beitpod.com/ep616Ep. 617 Habit Series 4 - https://beitpod.com/ep617Ep. 619 Habit Series 5 - https://beitpod.com/ep619Ep. 620 Habit Series 6 - https://beitpod.com/620Ep. 622 Habit Series 7 - https://beitpod.com/ep622Ep. 623 Habit Series 8 - https://beitpod.com/623Ep. 256 with Rory Vaden - https://beitpod.com/ep256Submit your wins or questions - https://beitpod.com/questionsIf you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Lesley Logan 0:00  Stuck is not a personality trait. It is not something that represents who you are. You're not a stuck person, but it is a moment of misalignment, and it does mean that we have to get in there like a mechanic would to see what is the actual problem.Lesley Logan 0:14  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:57  All right, Be It babe. As promised, we have a series on what to do when we're stuck. How do we be it till we see it when we are feeling stuck? And I guess the question is to be like, are we saying this like, "I feel stuck right now," or do you have ideas and you have goals, but you're just not taking action steps? Lesley Logan 1:13  To get into the stuckness, we have to kind of just talk about what is being stuck, right? And how often are we calling this out on ourselves? Because if it's just been a few unproductive days, are you actually stuck? Are you overwhelmed? Right? Did you miss a goal, and that's why you're saying you're stuck, or are you stuck because you don't know how to take the next step? And that's perfectly okay. Lesley Logan 1:33  I actually think that sometimes we're stuck because we've done all that we can do on our own, and we need support, and we need help. Are you saying you're stuck because you're comparing yourself to someone else? So the important thing here is you didn't wake up stuck. You might have been labeling yourself as stuck, and I think that we have to identify what kind of stuck are we? The labeled version that we're stuck because we're comparing ourselves to others, or the reality that we've gone as far as we can and we need help, we need to ask for that. Lesley Logan 2:00  So we kind of thought about this because we've had some great questions come in, and we had some great guests and some wonderful talking points, and it's like, okay, I've done all these things, but I'm kind of stuck on this next thing. And so just thought, well, it'd be fun, let's talk about the outgrowing theory. Because sometimes we are working when we have outgrown ourself, and we are taking action to be the next version of ourselves, and we're working on being it until we see it, we can get stuck. I mean, you've evolved, right? You have new awareness, new understandings, new dreams, new ways of how you want to operate the system that is who you are, right? And you are letting go, or trying to, of the person that you once were, and sometimes when we're in that in-between, we get stuck, right? Lesley Logan 2:40  You ever done the update on your phone, and then things don't work the way they were supposed to, and the old way is not really functional either, but the new way you're going like, "Were the buttons moved over here? Hold on, why are the buttons over here now?" Some of them get stuck because we went looking for where the old buttons were, but they're in the new button setting, and so when you're in that stuck place, it can be full frustrating, and I just want you to know you're not alone. I often get stuck in some things. I will just say, "I feel really stuck right now." All of a sudden, my brain goes, "Hold on, are we stuck? We got this." Lesley Logan 3:15  So, what stuck actually is, I think it's important that we talk about what is it. Like an identity lag? Maybe we know where we want to grow and do and be, but we aren't feeling like we're there yet. By the way, I just want you to know, as a habits coach, one of the hardest things you can do is change habits that are psychological. Like if you have a habit of talking negatively about yourself, you don't want to do that anymore. It's really one of the hardest habits to unravel, and so it's not surprising to me that when we are wanting to be a more positive person, or a more joyful person about the things we do, and see more possibility, and ask for more help, because of the things we have to do in our brain to become the new person, it's easy for us to hang back in the old system, in the old ways, and have this identity lag, like, I want to be here, but I'm still feeling I'm over here. Lesley Logan 4:06  We can be stuck because our nervous system is just overwhelmed, right? I think a lot of us take on a lot of things, too much at one time. We have this all-or-nothing mentality in this world that we live in, and so we can actually get stuck because we're overwhelmed. I see this in some of the teachers in my eLevate program. They get stuck on what to do or what to study next, because they're trying to be perfect at all of the things, rather than just being in their body and acknowledging where they're at.Lesley Logan 4:37  We also get stuck when there's just too many options, and we don't have a clarity on what to do. Like, oh my gosh, you could do this, you could do that, you could do that. It's like, "I'm overwhelmed," and so then we feel stuck. Right? I remember we were planning our trip to Europe, we were like, "What do we want to do?" and it's like we have nine days, we could do anything. Europe is big, and I haven't been to so many places, and I could go to this place, or I go to that place. And I was just so overwhelmed that I felt stuck, and we didn't even plan the whole vacation until kind of right before, because we had to just get clear on, okay, hold on, what is it that we want to do? Lesley Logan 5:12  You know, when we were planning our wedding, we got recommended a great book called A Practical Wedding, and she was talking about all these different questions you can ask yourself, so you can really take the overwhelm out of the wedding planning and actually take action on what you're going to do. But a lot of people get stuck in that because there's just too many options. And we can get stuck when our old systems and our old habits just don't work anymore, right? My goodness, the way our bodies work in our 20s versus how in our 40s, ladies, you could be doing the things that used to make you feel good and used to make you feel energized, and now they just don't work anymore, and so you could just feel like you're in a rut. So it's important to take note that stuck is not a personality trait, it is not something that represents who you are, you're not a stuck person, but it is a moment of misalignment, and it does mean that we have to get in there like a mechanic would to see what is the actual problem. And sometimes that means troubleshooting.  Lesley Logan 6:10  In your stuckness, when you are stuck, it's important that we also take a moment to see how did we get here. Like a gentle, hold on, how do we get here? Right? Sometimes if you're road tripping and you get a little lost, you think, "Hold on. How did I make a wrong turn?" and backtrack a little bit, right? So, when you are trying to see how did I get here, one thing you cannot do is blame. That is not going to work, I promise you. We talked about that in the outgrowing series. You cannot shame and blame yourself into being unstuck, or it will actually just put you further in stuck rut mode, and you'll actually just feel bad about yourself at the same time. No one wants to do that. Lesley Logan 6:43  So we got to wherever we were because of so many things. One, how you are raised, what you're taught to focus on, what you caught that you should focus on, what you caught that you should behave like. For example, I definitely was rewarded as a child when I would do things that were like above and beyond to support people. So I just would go above and beyond all the time, and I would say yes to things without even asking myself if I want to be doing this, and I would just put myself out there to help people all the time. Because I would help my mom, I would help other people, I would get all these affirmations, words of affirmation, my love language, and I would then get to feel seen. "Oh my gosh, this is Lesley. She does all these amazing things for us," and so then, as an adult, without thinking about how these yeses would make me feel, I would just say yes all the time, right? So I got myself to overwhelm and stuck several times in my adult life because I was doing the things that helped me feel safe and seen as a child. These are things that you don't even realize you're doing. It takes therapy to look back and see, how did I get here? How do I keep working for the same type of person? How do I keep dating the same type of person? How do I keep ending up with friends who are all the same? Right? It's because of how we are making decisions and taking actions, and it's all based on things that were put into our systems, our system updates, when we were growing up. And so really, when you can figure that out, it's really empowering, right? Lesley Logan 8:09  Because of that, when we were children, we optimize for safety, not alignment. As a kid, we don't know what our goals are, right? So we do things that make us feel safe in the environment. So if you grew up in a place where when you were perfect, it felt like you could control the environment, then you would just be perfect all the time. "If I could just be perfect all the time, then no one's gonna yell and nothing's gonna get bad." But then what happens is, you just try to be perfect all the time, and that's exhausting, by the way. It's not in alignment with what you're wanting to do in your life. People are supposed to make mistakes, you're not gonna learn things that way, and of course, you're gonna feel stuck because you're like, "I should be able to do this," but you didn't get to make the mistakes along the way to help you learn how to do it. Lesley Logan 8:46  We also stay in things that work; we stay past expiration dates, right? We stay in them because there's certainty. So we get stuck often because it worked back then, so it's gonna work now, or, "I should be so grateful that I'm in this situation that I'm in. Other people have it worse." So sometimes we just stay because things work. So, if one of those things really goes, "Oh, that's kind of me, that's kind of why I get stuck," it's important that we don't say, "Oh, I've messed up, I messed up my whole life." No, I mean, that is like a thing. My gosh, my brain will catastrophize. Like when I became a Pilates instructor, and I met people who had been teaching Pilates longer because they're the same age as me-ish, but they learned about Pilates before, I remember going, "Oh my god, I've missed out on so many years that I could have been doing Pilates." Because the fact that I discovered Pilates at the age of 22, at the time when it was only four years legal to say the word Pilates, is amazing, and I'm over here going, "I messed up, I should have known about this sooner," right? But we didn't mess up. We built our lives around what worked until they don't work anymore, and now the stuck feeling is just because things in your life don't work anymore. You've outgrown, and you're in the stuck mode because you're in this between, and we have to figure out what's going to work. Lesley Logan 10:11  And I'll never forget, in 2013 I was single, I wasn't couch-surfing anymore. At this point, I'd found the place I wanted to live, I was transferred, given more responsibility, blah blah blah, and somebody suggested that I do this birth chart, I don't know, futuristic, not psychic thing, because it's based on birth charts, but just get some astrological help. So I did this, and the person was like, "You have gone as far as you can on your own." And I was like, "What?" He's like, "Yep, you've actually done a great job, you've gone as far as you can on your own, and all the things that you are wanting to do in this life, you must do with other people." And that is something, by the way, I am not a person who asks for help. I just can do it all on my own, I've done it all on my own, I've moved myself multiple times in my life by myself. I can do it, right? But hearing that, I was like, "Oh, okay. So I built this life that has worked for me, and if I want to continue on, I'm going to need to get some help." And you know what? He wasn't wrong. Because here I had got a new place, decorated really beautifully, got promoted at my job and all this stuff, and I still felt like something is missing. It's missing, and so I started seeking out and looking for opportunities to partner up with different people, not necessarily in business, but just on projects and, oh, maybe I could hire that person to help me, right? Lesley Logan 10:12  Okay, so I do think before we continue on the stuck thing, we do have to chat a little bit about ADHD, right? We do need to talk a little bit about ADHD, and the reason is, my ADHD loves, we sometimes equate being stuck with just not having the dopamine high that we're constantly seeking. Okay, so as ADHD people, we often say yes to 17 things, because our brains think a mile a minute. We're three steps ahead of everybody, and we can take it all on, and also we like the dopamine highs. And what happens is, especially if you're in your 40s and you didn't know you had ADHD, at some point your systems no longer work. And not only as you go through perimenopause do you lose your hormone help there, but you already were lacking that in your ADHD brain, and so now you feel a little bit stuck and overwhelmed because your systems aren't working, and you said yes to a lot, and the systems that used to help you don't work. So we have to be thoughtful and kind to ourselves.Lesley Logan 10:12  If you are someone who's listening with ADHD, I highly recommend getting some help to understand how your brain works so that you can not only get unstuck and ditch the overwhelm, but truly learn how to work with it. It's not like me versus my ADHD brain at all, but it's like, okay, hold on, I know in order for me to do these things, I need these tools, so I need to set myself up for success. And I'll never forget, my psychiatrist said, "I can give you the drugs to help you focus, but if you keep saying yes to too many things, the drugs won't help. It's a you problem." And I really think that if you are feeling stuck right now because you're doing too many things, because your ADHD brain is like, "Yeah, I want that, and I want that, I want that dopamine hit, that dopamine hit," we need to find ways to pause or delete or delegate or delay some of the things that we're working on, and just be honest about that. Because your brain isn't broken; it's just overstimulated and undersupported, right? So we need tools. So if you're stuck because of ADHD, I see you. We'll get some experts on here, but also do take a moment to recognize what is the ADHD versus what is stuckness versus what is overwhelm, so that you're not labeling things that are inaccurate and then feeling more stuck because you don't have the tools to work because we got mislabeled, right?Lesley Logan 11:21  Okay, last thing I just want to say is I think if you are an oldest daughter who is listening to this, right, firstborn of anything, there is a tendency to do a lot and should on ourselves, like, "I should be doing more of this," or, "I used to be more productive, what is wrong with me that I can't do this anymore?" And I will just say that, one, we're not the person that we were 20 years ago, so yeah, I cannot take on the things that I did 20 years ago. Also, because I know better, I know what I am capable of, I know what I'm good at, I know more of what I want, I know more of what I don't want, and so please don't should on yourself—because we had Rory on our podcast and he said it makes you a should-head, right? So, you want to make sure that you are not stuck because of the extra pressure that you're putting on yourself. Life is hard enough, there's enough pressures. And while you used to be more productive, that doesn't mean you have to stay at that production level. We don't expect people who are older than us to produce at the same level that they did when they were 20. We're like, "Oh my god, you're retired, go be retired." That's the same for you. So, double-checking, are you stuck or overwhelmed because you're putting too much pressure on yourself about what you actually can handle at this moment? Lesley Logan 15:31  You know, do you have a schedule or tools? I mean, we live in a tech age, there's a lot of ways that we can get reminders and prompts, or get help. I mean, my goodness, if you're like, "I just wish I was a better cook," ChatGPT is actually fucking great for recipes. I'm not gonna lie, I don't cook, but Brad gets some good ones on there. So, if you're thinking that pressure creates movement, it doesn't. My ADHD people, I know that pressure—last-minute pressure, that procrastination—gets you feeling like, "I finally have the pressure I need to get going," but for a lot of us it actually just creates paralysis. That pressure just causes us to just, there's too much, I don't know what to do right now, and so you know, yeah, if you know how to use your pressure to get your work done, great, but if it's actually making you feel stuck, well, then it's no longer a good tool for us. Lesley Logan 16:25  So we're going to talk about stuck in our next episode, which is like, okay, how do we realign? Do we need motivation? Like, how do we actually get unstuck? We're going to do that, but before we do that, I just want to say, what if you're not stuck? What if you're just recalibrating? What if you are in process, and because you're in process, it requires unraveling of things that no longer work and testing things that will? You're not going to always get it right, so you might be like, "I no longer want to use this tool, do this thing, it's going to be this tool," and that tool doesn't work. You're like, "Well, now I'm stuck." No, you actually have information: this tool doesn't work. Why doesn't it work? That's information. And then you can find a new tool. "Oh, this tool, I like this, but not that." It's just information, so you're not stuck, you're recalibrating. You're not behind, you are in an update, right? You're not actually going backwards. When we're stuck, we think, "Oh my god, now I'm going backward." No, you're not. You're actually trying to figure out how do I take the next step forward, right? You ever been on a mountain on a hike, and you get to a place and you're like, "Wait a minute, do I go left or right? Do I go right?" Do you say, "I'm stuck?" No, you're like, "Hold on, let me check the map. Oh, I go this way. Okay, that's the right way." So, you're not stuck, you're not behind, you're in an update. And because you're not stuck, because this is a moment of misalignment or transition, then the real question does become like, how do we get unstuck? How do we move forward? Lesley Logan 17:58  And that's what we're talking about in the next episode, because a lot of people mistake that they're waiting for the motivation to get unstuck to help them, and as we talked about in our habit series, motivation, can't be motivation, cannot be, doesn't work that way. So, my loves, I'm super excited for this series. I hope it was really helpful. I'd love to hear what you're currently stuck on, because I can get a guest to help with that. Maybe you're stuck on tools and systems that could help you. Maybe you're stuck on a thought or an emotion or an experience, right? We'd love to hear from you. So, definitely send it into the beitpod.com/questions and your wins as well. Send this episode to a friend who might be saying that they are stuck, and hopefully the next episode supports them. Until next time, Be It Till You See It. Lesley Logan 18:43  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod. Brad Crowell 19:25  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 19:30  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 19:35  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 19:42  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 19:45  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

AI in the salon is no longer something you can put off, and ignoring it won't make it disappear. This week I'm joined by Martha Lynn Kale, owner of Mirror Mirror in Austin, Texas, who has spent the past year building AI into how she leads, hires, trains and markets. We get practical about what she uses it for, where it earns its place, and the mistake that trips most owners up.If you're curious about AI but unsure where it fits, or a bit nervous about it, this episode will help ground you. You'll come away knowing how to find the balance between using AI to increase efficiencies, but still protect the human side of your salon. Most importantly you'll understand  the work you have to do first so AI actually has a foundation of knowledge to build on.IN THIS EPISODE YOU'LL LEARN:✅ The practical jobs AI can take off your plate so your team is more present for clients✅ Why you have to do the work on your values and systems first before AI is any use✅ How to keep AI invisible to clients while it sharpens everything behind the scenes✅ The "start with one problem" approach that beats asking AI to build everything at once✅ Where to begin if you're nervous or sceptical about AI in your businessIN THIS EPISODE:[00:00] Introduction[02:37] Does using AI make you lazy, or sharpen your thinking?[04:08] Why AI works best as an enhancement to what you already do[05:14] The platforms Martha Lynn uses and why ChatGPT knows her[06:13] Typing versus talking: finding the input style that suits you[09:08] Using AI to tighten org charts, roles and career paths[11:46] The finance angle: driving revenue and solving slow Saturdays[13:52] Keeping the human touch as salon software gets smarter[15:46] Marketing with AI: brainstorming, captions and the branding challenge[20:29] The front desk slip that revealed human first, policy second[24:27] Rebuilding the apprentice program with feedback and AI[28:58] The work you must do before AI can help you[33:13] Where to start if AI still makes you nervousWant MORE to help you GROW?

Does online therapy actually work? Or is it just a pandemic hangover? Therapist Stephanie McAllister joins me to talk about virtual counselling, finding the right fit, crying on camera, car sessions, and why ChatGPT isn't a substitute for human support. In this episode we talk about: • Online therapy vs in-person counselling • Whether virtual counselling actually works • Doing therapy from your car (yes, really) • Why finding the right therapist matters • One bad experience doesn't mean therapy isn't for you • Small-town privacy and avoiding awkward supermarket encounters • Why tears aren't something to apologise for • The pros and cons of online counselling • Why ChatGPT isn't your therapist • Accessing specialist support from anywhere Find out more about Stephanie here: https://virtualconnect.ca/  Find out more about Suzanne here: https://www.suzanneculberg.com/  Want to be a guest on The Nope Coach? Send Suzanne Culberg a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/thenopecoach 

What threatens human connection?Many people blame AI.This episode explores a different possibility.We begin with the story of a man who spent two years stuck in place, unable to move forward despite knowing exactly what he needed to do. Friends and family had been telling him the same thing for months. Yet it wasn't until a late-night conversation with ChatGPT that something finally clicked.Why?And perhaps more importantly, what happened when he told his friends?Along the way, we explore what it means to truly care about someone else's well-being, why it can be so difficult to celebrate growth when we weren't the ones who caused it, and what our reactions reveal about us.From a listener who reconsidered their own treatment of AI after reflecting on cruelty and character, to a friend who found comfort in receiving support without worrying about exhausting the people she loves, this episode asks whether the real threat to human connection is technology, or something much closer to home.

Thanks to Our Tique Talks Sponsors:Travel Collection - Connect and learn more about TC's DMCsFlytographer - Earn commission on professional vacation photographyCozy Earth - Use code COZYTIQUE at checkoutHeather Keller of Perfect Landing Travel returns to the show to share how she's leveraging AI to eliminate repetitive tasks and create more space for the work that drives growth. From client communications and workflow management to restaurant research and trip planning support, Heather has built a suite of custom GPTs that function as an extension of her team; bringing greater consistency, efficiency, and scalability to her business without sacrificing personalization.Want to see Heather's GPTs in action? Join us inside the Niche Community on July 2 for a live demonstration where Heather will walk through the custom GPTs she uses to streamline operations, support her team, and deliver a more consistent client experience! Then, continue the conversation at Tique's Travel Business Intensive, August 24-26!About Heather Keller:Heather is the founder of Perfect Landing Travel and a respected luxury travel advisor with more than a decade of industry experience. A consistent top producer with Departure Lounge since 2020, she has been recognized as a Travel + Leisure Rising Star and has helped lead her team to multiple industry nominations. Known for her psychology-informed approach to travel planning, Heather specializes in understanding what clients truly want from their travels—not just where they want to go, but how they want to feel. By combining deep client insight with innovative tools like AI, she creates highly personalized, high-touch travel experiences that feel effortless, thoughtful, and uniquely tailored to each traveler.perfectlandingtravel.cominstagram.com/perfectlandingtravelToday we will cover:(03:00) ChatGPT vs. custom GPTs(06:45) How Heather created GPTs for repeatable tasks and workflows(14:55) Using AI for client communications(20:55) Heather's favorite note-taking tools; Granola and Plaud(26:05) Auditing, tweaking, and refining outputs over time(28:10) How examples, standards, and boundaries improve outputFOLLOW ALONG ON INSTAGRAM @TiqueHQ

Voir, prédire, générer, agir : comprendre enfin ce qu'on met derrière le terme "IA"

AI is changing jobs, businesses, and leadership faster than most people realize. AI expert Mike Ruska explains what happens next—and how to stay ahead. Artificial Intelligence is transforming the future of work faster than ever before. In this episode of Eyes Wide Open, AI technologist Mike Ruska explains how AI is changing jobs, leadership, business, and the global economy. Will AI replace workers? What skills will matter most in the future? How can leaders and employees adapt to an AI-first world? Mike shares practical insights about AIQ, authentic intelligence, human-first leadership, AI productivity, AI automation, and the opportunities that are emerging as artificial intelligence becomes more powerful. Whether you're an employee, entrepreneur, manager, business owner, or simply curious about the future of AI, this conversation will help you understand where technology is heading and how to prepare for what's next.   Topics covered: • AI replacing jobs • Future of work • AI leadership • AI and business • Human-first AI • AI productivity • AI career advice • AI layoffs • AI automation • AI skills for the future • ChatGPT and AI tools • Artificial intelligence trends Subscribe for more conversations about mental health, technology, culture, leadership, and the future of society. In this episode, you'll learn Will AI Take Your Job? The Truth Nobody Wants to Admit Chapters: 0:00 - The Human-Centered AI Shift 1:00 - How AI Democratizes Tech & App Creation 4:23 - Unlocking Collective Intelligence with AI 7:18 - Vibe Coding & Democratizing App Development 8:23 - Economic Implications & AI's Impact on Jobs 12:50 - The "Human-AI Sandwich" Explained 17:40 - Tech Layoffs, AI, and Economic Shifts 20:07 - Redefining Leadership in the Age of AI 33:08 - Building Your AI Literacy & Understanding Agents 39:00 - AI's Environmental Footprint: Myths vs Reality 43:19 - Launching Baryons: The Human-First AI Platform   Guest Bio  Mike Hruska is an AI technologist who advocates for human-centered design in a rapidly changing world. By focusing on the intersection of human intuition and artificial intelligence, Mike aims to democratize tech and foster collective intelligence. He is the creator of the Baryons platform, which supports leaders through reflection and real-time feedback. Our Mission Eyes Wide Open is a space for honest communication. Our goal is to remove the stigmas around mental health, holistic lifestyles, culture, and free speech so you can show up as your authentic self with your eyes wide open. By having real conversations about difficult truths, we move toward collective healing. Find Michael Hruska here: Instagram: https://www.instagram.com/mybaryon  TikTok: https://www.instagram.com/mybaryon  LinkedIn: https://www.linkedin.com/in/mikehruska/  YouTube: https://www.youtube.com/@MyBaryon  Website: https://baryons.com/  Find Nick Thompson here: Nick Instagram: https://www.instagram.com/nthompson513/    UCAN Instagram: https://www.instagram.com/the_ucan_foundation/       YouTube: https://www.youtube.com/@EyesWideOpenContent       LinkedIn: https://www.linkedin.com/in/nickthompson13/        UCAN Foundation: https://theucanfoundation.org/      Website: https://www.engagewithnick.com  

You're the one everyone leans on. The one who reads the room, holds it all together, always knows the right thing to say. You are surrounded by people who love you, and yet no one in your life truly knows the woman underneath.For the women carrying chronic illness and autoimmune disease, the emotional patterns underneath the symptoms are rarely the ones you'd expect, and this is one almost no one ever connects to their body. But the cost of going through your life unseen is real, and it shows up in places you would never think to look.In this episode, you'll discover:How a lifetime of not being truly seen may be driving the symptoms no one can explainThe hidden habit keeping you invisible, even to the people closest to youWhat changes in your body when you stop hiding and let yourself be seenYou might already sense your emotions and your health are connected, but untangling it feels like one more enormous thing to take on. So I made it simple. My free ChatGPT prompt takes your actual symptoms and shows you what could be going on underneath them in under thirty seconds. No digging. No working it out on your own. Right now, it is completely free, and that will not always be the case. CLICK HERE before that changes.Research referenced in this episode - PMID: 17854483.For women navigating Chronic Illness, Autoimmune Disease, IBS, Digestive Disorders, Migraines, Chronic Fatigue, Fibromyalgia, Pain, PCOS, and Endometriosis.

Dr. Peter Sorensen joins hosts Dr. Jeffrey Jensen and Dr. Johanna Richey for a wide-ranging conversation about artificial intelligence in podiatric education and practice. Recorded as Sorensen finishes his second year of residency at Ascension St. Vincent in Indianapolis, the episode traces his path from a college ankle fracture into the profession, through his early experiments with ChatGPT in 2022, and into the platform he now builds for students and residents.This episode is sponsored by Bako Diagnostics!The importance of using AI responsibly is Dr. Sorensen's main message. He and the hosts discuss how to let AI save time and sharpen thinking without quietly eroding the skills that make a good clinician and surgeon. Along the way the conversation turns to hallucinations and active learning, the risk of “de-skilling,” AI as a thought partner, and how these tools can lower the steep barrier to entry into organized podiatry.Sorensen started using ChatGPT the week OpenAI released it to the public in November 2022, while he was still in podiatry school. The early versions, he admits, let him down — they couldn't even browse the internet in real time — but he kept a running mental list of things he wished the tools could do. Over the last several months, he says, the capabilities finally caught up to those ideas.The most quoted idea in the episode is also its most countercultural: skepticism isn't a reason to avoid AI — it's the reason to use it. “I always tell people to always doubt the output of AI,” Sorensen says, because hallucinations are real. But that doubt, he argues, turns a passive user into an active learner. If something feels off, you go to the primary source, and modern tools are increasingly good at telling you where their claims came from.The hosts press on the harder question — cognitive offloading, or “de-skilling.” Dr. Richey makes the point that real learning has to be a little hard: “We can't biohack knowledge, but we can make it more accessible.” She and Jensen return to a distinction they've discussed before — that knowledge is becoming a commodity in the palm of our hands, while wisdom is not. Sorensen agrees that the journey matters more than the destination, and that offloading every hard thing would leave the next generation unable to do the work. His answer isn't to abstain; it's to be intentional.Beyond time saved, Sorensen describes the use case he now values most: a thought partner. Claude, he says, is his go-to here — a soundboard that helps him clarify what he actually thinks while keeping the ideas his own. As a senior resident beginning to form his own positions on patient care and professional politics, he finds the tools useful for clearing mental clutter and organizing scattered thoughts into something coherent.He speaks from recent experience. Through the APMA Emerging Leaders Program, he traveled to Washington, D.C., to advocate on Capitol Hill, and came away struck by the tireless, often-underappreciated work that actually moves the needle — including the efforts of APMA staff. Attending the House of Delegates as a young physician observer was, he says, one of his most eye-opening experiences, and also where he started using Claude in earnest, to make sense of what he was watching.About Dr. Peter SorensenPeter Sorensen, DPM, MHA, is a podiatric surgery resident at Ascension St. Vincent in Indianapolis. He earned his DPM and MHA from Des Moines University (graduating in 2024) and holds a BA in Spanish from Southern Utah University; he previously worked as a medical Spanish interpreter. He is a member of the APMA Emerging Leaders Program and served on the APMA Re-imagining Education Task Force. He is the publisher of The Guidewire, where he writes about artificial intelligence in podiatric medicine and works to lower the barrier to entry into the profession for students and residents.

In episode 122 of Venture Everywhere, Jenny Fielding, Managing Partner at Everywhere Ventures, sits down with Marty Ringlein, co-founder and CEO of Agree, for a founder's-eye recap of New York Tech Week 2026. Marty breaks down his week — from demoing Agree at Intercom to a poker night at Bessemer — and what the energy on the ground said about where New York's tech scene is heading. Together they dig into what had every founder and VC buzzing — agents, commoditization, and whether New York is finally having its moment as the center of the tech universe.In this episode, you will hear:New York Tech Week reaching its inflection point.The best and worst events of the week as a founder on the ground.Agents and commoditization turning once-defensible products into overnight features.Regulated industries as the last viable moat against AI encroachment.The question every founder is now asking: what won't Claude or ChatGPT build?Learn more about Marty Ringlein | AgreeLinkedIn: https://www.linkedin.com/in/martymadrid Website: https://agree.com Learn more about Jenny Fielding | Everywhere VCLinkedin: https://www.linkedin.com/in/jennyfielding Website: https://everywhere.vc/

Send us Fan MailAI, will it bring about the apocalypse, or just change the world?AI is making headlines daily. It is changing how we create online content, make web pages, buy products, receive medical care, invest in the stock market, etc. Will this tech bring about the end of the world if left unchecked? Will it just make early adopters wealthy? Forrest and Patrick dive into this cutting-edge topic, discuss how they are using it, how they have tested it, and their predictions about the future.GarvinAcademy.com Join PrepperNet.Net - https://www.preppernet.netPrepperNet is an organization of like-minded individuals who believe in personal responsibility, individual freedoms and preparing for disasters of all origins.PrepperNet Support the showPlease give us 5 Stars! www.preppingacademy.com Daily deals for preppers, survivalists, off-gridders, homesteaders  https://prepperfinds.com www.preppernet.com

Episode 111: Hey loves! Welcome back to the podcast. Today, Quinn and I are wrapping up our two-part series on historian Gerda Lerner, and we are diving deep into her incredible book, The Creation of Feminist Consciousness. We're unpacking exactly how women have spent the last 1,500 years fighting to break free from patriarchal programming and own their minds.

Are you a woman going through a divorce who can't afford a lawyer? Did you know you can use AI to help defend yourself?Listen in as our host, Diane Rolston, sits down with Anna Lissansky, founder of Alice in Legal Wonderland, a platform specifically built for the people the legal system has completely forgotten about.Diane met Anna at Web Summit when she boldly ran up and pitched herself, and the conversation that followed is one you need to hear.Listen to learn these key takeaways:The staggering reality of what a contested divorce actually costs and why most women in the disadvantaged position just give up and walk away from what they're entitled toWhy Anna represented herself through a three-year process, including an 11-day trial and what gave her the confidence to do itThe hallucination problem: why you can't just use ChatGPT for legal matters and what Anna built to solve itThe legal strategy Anna used that most lawyers deliberately avoid and how it dramatically changed the shape of her trialThe moment she corrected the judge three times in court and why having the right tools made that possibleWhy there are over 700 AI tools built for lawyers but barely a dozen for the people who actually need help mostThe "forgotten middle": who falls through the cracks of the legal system and why legal aid isn't the answer for most womenWhat to say from day one of your case if you're using AI and how transparency actually protects youThe simulation feature coming to Alice: how it will help you make informed decisions before spending years and thousands of dollars finding out the hard wayAnna's final message about lawyers, judges, and the accountability gap nobody talks aboutAnna's Bio:Ana Lissansky has always been an early adopter of technology. Recently, as a single mother navigating a contested divorce, she began using AI tools to support her case because she could not afford a lawyer while facing her ex's legal team. She self-represented during an 11-day trial and learned firsthand that AI can sometimes generate inaccurate information. That experience inspired her to launch Alice in Legal Wonderland, a not-for-profit organization dedicated to helping self-represented litigants use AI more effectively and responsibly. She is currently building partnerships with verifiable AI companies that prioritize accuracy and transparency by admitting when they “don't know” instead of generating false information.Anna's Social Media links:LinkedIn: https://www.linkedin.com/in/lissanskyWebsite: https://www.aliceinlegalwonderland.comSign up to Alice in Legal Wonderland's waitlist and receive 2 months free access: https://www.aliceinlegalwonderland.comThis show's host, Diane Rolston, is called THE Expert on Being Dynamic and living a Dynamic Life. After leading hundreds of events and programs in her two businesses, speaking on international stages, being a published author while raising two young children, Diane Rolston knows all about work/life balance and getting things done! As an Award-Winning Coach and the CEO and founder of Dynamic Women®, a global community of women, her purpose is to unlock the greatness in others. Diane works with professionals all over the world to provide clarity, confidence, and action.Visit my website and Sign Up for my WEEKLY NEWSLETTER and you'll get FREE tips on how to live a dynamic life:www.dianerolston.comThe Dynamic Women® Podcast is an Award-Winning action-focused lifestyle and leadership podcast full of stories and strategies to help women design their success and unleash their “Dynamic Woman”. You can learn from the experts how to get clarity, build confidence, and get into action on your biggest goals and dreams.Thanks for listening!It means so much to us that you listened to our podcast! If you would like to continue the conversation with us, head on over to our Facebook group athttps://www.facebook.com/groups/DynamicWomenGlobalClubWith this podcast, we are building an international community of Dynamic Women® that we hope to inspire more women to unleash their dynamic selves and boost their lives in all areas especially business. If you know someone who would benefit from this message or would be an awesome addition to our community, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? Leave a note in the comment section below!Subscribe to the podcastIf you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast app on your mobile device.Leave us a reviewWe appreciate every bit of feedback to make this a value-adding part of your day. Ratings and reviews from our listeners not only help us improve, but also help others find us in their podcast app. If you have a minute, an honest review on Apple Podcasts and other apps goes a long way! If you do, send a screenshot to our team team@dianerolston.com and you may receive something in the mail!

Google's recent developer conference announced several updates worth paying attention to as a local business owner. This episode breaks down what those announcements mean for your website, including a new AI detection tool, changes to Google Business Profiles, a long-overdue update to Google Search Console, and key findings from an AHREFS study on how AI search engines actually send traffic, and how you can get cited more often.Timestamps [0:00] Introduction [0:30] Overview of Google developer conference updates [1:05] AI-generated image detection and YouTube disclosure requirements [3:10] Google Gemini and Google Business Profiles [3:51] AI impressions now tracked in Google Search Console [4:45] AHREFS report: word count and AI citations [6:10] ChatGPT vs. Google: traffic comparison [7:20] How ChatGPT cites results for purchase-related searches [8:15] AI citations pulling from deeper in search results [9:10] Tips for getting cited in AI search and newsletter mention [10:05] Closing --Submit questions for future episodeshttps://www.meredithshusband.com/podcast

What happens when AI starts deciding who gets seen, trusted, and recommended?Whether we like it or not, tools like ChatGPT, Perplexity, and Google's AI Overviews are already shaping how people discover businesses. The question is this: when AI goes looking for information about you, what story is it finding?In this episode, I sit down with PR strategist Cindy Woolley, founder of C2 Communications, to talk about the surprising connection between public relations, AI search, and business visibility. We dig into why credibility matters more than ever, how AI determines who sounds trustworthy, and what business owners can do now to strengthen their digital footprint.Cindy shares what happened when she tested AI-generated press releases (spoiler: they were terrible), why AI should be treated as a tool—not a replacement for human expertise—and how to create an authority blueprint that helps both people and AI understand what you do.We also cover practical strategies like optimizing your LinkedIn profile, using podcast appearances to build authority, creating thought leadership content with real-world insights, and leveraging third-party validation through media mentions, partnerships, and expert contributions.If you've been wondering how to stay visible, credible, and relevant in a world where AI is becoming the gatekeeper, this conversation is for you.For more information about , visit our show notes at myweeklymarketing.com/162.Send us Fan MailSupport the showShow Notes  Apply to be featured on My Weekly Marketing!Take the Marketing Clarity Quiz and get instant insights on your marketing strategy.

Nova epizoda podkasta pod zaštitom Međunarodnog PEN centra, "Dobar loš zao", je tu! U prvom delu emisije Nenad Kulačin i Marko Vidojković laički su komentarisali svetsko prvenstvo u fudbalu, nagađali ko bi mogao biti Sisolinijev predsednički kandidat, pozdravili upotrebu ChatGPT-a u Višem javnom tužilaštvu, a u nedostatku pouzdanih informacija ponovo su se okrenuli dojavama Medenog. Gost je novinar Željko Pantić. On je stručno komentarisao dosadašnji tok svetskog prvenstva, izostanak reprezentacije Srbije, pobrojao je uljeze koji su uništili domaći fudbal, pričao o drveću koje će rasti na nacionalnom stadionu, a dotakao se i odnosa sa Duškom Vujoševićem. Ovo ni u ludilu nije sve. Željko je govorio o tome koliko vreme (ne) radi za Sisolinija, a pitanje sa Patreona inspirisalo ga je da govori o greškama koje domaća opoziciona javnost pravi u odnosu prema Trampu i Izraelu. U Magarećem kutku videćete zajapurenu spodobu koja pokušava da igra hobi-sport u zatvorenom.. Da bi DLZ opstao, pretplatite se na patreon.com/ucutatinecemo ili pošaljite donaciju na PayPal ucutatinecemo@gmail.com. Na isti mejl možete poručiti DLZ merch. DLZ, samo na našem portalu!

In this episode we cover: The exciting rebrand currently underway and why it feels like the grown-up version of my business Working with branding specialist Sheridan Burns and photographer Sophie Jane Photography Why we're moving away from Kajabi after five years The shift to ConvertKit, Squarespace, Airtable and purpose-built platforms Preparing the business for two months of travel across the United States How I'm "bulletproofing" client delivery while working across multiple time zones My current thoughts on AI, ChatGPT and Claude Why I'm using AI more for systems, automation and strategy than content creation The difference between workshops and masterclasses, and why workshops are becoming a core part of my business model What's working with trial reels and recent social media growth The growth of The Regional Experts and the impact clients are creating across regional Australia Navigating the first year without having a child at home full-time Finding balance between business growth, motherhood and personal fulfilment What's coming next on the podcast Resources mentioned ConvertKit Squarespace Airtable ThriveCart Claude ChatGPT The Regional Experts Monthly workshops Connect with Tori Come and say hello on Instagram and let me know what questions you'd love answered in future behind-the-scenes episodes. This new series is your chance to peek inside the business, ask questions and hear what's really happening as we grow, scale and navigate the realities of running a regional business. Apply to join the Regional Experts here. Connect with me on Instagram here. 

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UFC Freedom 250, Eli Zaret stops by, New York Knicks "fans" celebrate the NBA championship, Emily Ratajkowski needs attention, murderer Chris Watts lover, RIP Gene Shalit, and the worst choke jobs in sports. Eli Zaret drops by as the New York Knicks beat the San Antonio Spurs in the 2026 NBA Finals. Knicks fan reacted accordingly. Victor Wembanyama vs the National Anthem, Donald Trump's birthday battles, Eli declares the Detroit Tigers OVER, the USA wins a soccer game, Dylan Larkin vs Steve Yzerman, Trump vs Stephen A. Smith, Brendan Sorsby's "intervention", Eli's fantastic cocaine idea, and Kevin Love loves marijuana. Drew hates the 1st Amendment. RIP Gene Shalit. Another dude we thought was already dead. We watch his best work. RIP Paul Walker. His daughter goes topless in his honor. We learn that Paul liked 'em young. RIP Melanie Safka... again. Bill Burr continues to drum on his podcast. He's in the Social Network sequel. RIP Larry Fortensky. We miss him. RIP Rob Ford. The new Toronto mayor talks about farts all the time. Michael Jackson's biopic is the highest grossing of all time. Reminder: Michael Jackson was a pedophile. Nick Reiner needs his victim's money right now. The Karmelo Anthony situation won't go away. People aren't being very nice about the verdict. Tiffney Billions makes it all about her. The Anthony parents pop off with little pushback. Jeff Metcalf popped off, but didn't do his family many favors. Mackenzie Shirilla is not a good person or a good driver. George Lopez > George Zimmerman. Alaric Jackson is the latest football player involved in a domestic dispute. Ex-Kansas City Chiefs linebacker Darron Lee has been arrested for murder. RIP James Higginbotham. He was lost in Japan after an argument over ChatGPT and later found dead. RIP Aldon Smith. Marc and family hit up Washington DC last week. He witnessed a crime. Don't act like this in Walmart. More NYC Chaos: This is how New York celebrates championships. Knicks fans sure took it to this school bus. Drew has a list of the worst meltdowns possibly ever in sports. Emily Ratajkowski's brat is destroying her boobs. She stopped putting out for her husband after she pooped out said brat. Chris Watts former mistress is Drew's new crush. She's all Drew's. Shoutout to Trent Bolte. The kid that Tom Brady made out with has graduated high school. Gisele Bundchen, meanwhile, did a photoshoot with W Magazine and looks really mean now. Merch, yo. If you'd like to help support the show… consider subscribing to our YouTube Channel, Facebook, Instagram and Twitter (Drew Lane, Marc Fellhauer, Trudi Daniels, Jim Bentley, BranDon, and Roberto).

After her 24-year-old daughter died by suicide in Montreal, Kristie Carrier read the months of ChatGPT conversations on Alice's phone — and filed suit against OpenAI and Sam Altman.SOURCES, LINKS, AND PRINT VERSION: https://weirddarkness.com/openai-suicide-lawsuitLook for this podcast on Apple Podcasts, Spotify, iHeart Radio, Amazon Music, Pandora, TuneIn Radio, and other podcast apps. Get a list of free listening apps here: https://pod.link/1078714736*No AI Voices Are Used In The Narration Of This Podcast*WeirdDarkness® is a registered trademark. Copyright ©2026, Weird Darkness.

You see it on the news everywhere.    President Trump has acquired almost $7 trillion in investment commitments from around the world.    The reason:  We put tariffs in place to give us the advantage to attract it.    In the next 4 years, we'll get trillions dumped into our economy.    Big companies are going to move their manufacturing arms back to the States.    So how does this affect you?   You have to go micro.    For example, Hyundai is reported to be building plants in Louisiana.    If I were you I'd use ChatGPT to help you learn the best way to set up businesses around where these manufacturing plants are going up.    They're going to attract 10,000+ people to come and work at these companies.    This means, more houses.    More hotels.    More restaurants and retail locations.    More services will be needed like plumbers, electricians, HVAC..........   The list goes on.     You don't need a business coach or mentor to help you build this.    Spend $20 a month and have ChatGPT show you the road to riches and how to set up your business.    It's as simple as that.    There's trillions coming.....   You only need a sliver.    About the ReWire Podcast   The ReWire Podcast with Ryan Stewman – Dive into powerful insights as Ryan Stewman, the HardCore Closer, breaks down mental barriers and shares actionable steps to rewire your thoughts. Each episode is a fast-paced journey designed to reshape your mindset, align your actions, and guide you toward becoming the best version of yourself. Join in for a daily dose of real talk that empowers you to embrace change and unlock your full potential.    Learn how you can become a member of a powerful community consistently rewiring itself for success at https://www.jointheapex.com/   Rise Above

Keith shares his "dirty dozen" due diligence questions every investor should ask before buying property, from gauging build-to-rent saturation and local job growth to testing cash flow and exit strategies.  He explains why even new-builds still need inspections and how to think about rents that may stay flat while expenses rise.  Aundrea Newbern, an experienced investor, broker, and property manager active in Southeast Georgia and Michigan, offers a real-world look at today's long-term and short-term rental markets, including shifting tenant behavior and local restrictions.  She also details how she's using AI to streamline property management, improve screening, optimize pricing, and cut maintenance costs, giving listeners practical ideas to apply in their own portfolios. Episode Page: GetRichEducation.com/610 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com GRE Free Investment Coaching: GREinvestmentcoach.com Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE  or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments.  For predictable 10-12% quarterly returns, visit FreedomFamilyInvestments.com/GRE or text  FAMILY to 66866  Unlock truly passive real estate income—visit flockhomes.com/GRE today to see if your properties qualify for a 721 exchange with Flock Homes. To get in the best physical, mental, and professional shape of your life, go to DanielThomasHind.com and apply for Daniel's intensive 1-on-1 coaching for burnt-out entrepreneurs and executives. Will you please leave a review for the show? I'd be grateful. Search "how to leave an Apple Podcasts review"  For advertising inquiries, visit: GetRichEducation.com/ad Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— GREletter.com  Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Complete episode transcript:   Keith Weinhold  0:01   Keith, welcome to GRE. I'm your host, Keith Weinhold, talking about vital due diligence questions that you have to know the answers to before you buy your next property. Even advanced investors don't know to ask some of these. Then a terrific guest tells us how she is practically applying AI to increase rental occupancy, save on maintenance expenses and drive rental income today on Get Rich Education.   Speaker 1  0:28   Since 2014 the powerful Get Rich Education podcast has created more passive income for people than nearly any other show in the world. This show teaches you how to earn strong returns from passive real estate investing in the best markets without losing your time being a flipper or landlord show host Keith Weinhold writes for both Forbes and Rich Dad advisors, and delivers a new show every week. Since 2014 there's been millions of listener downloads in 188 world nations. He has a list show guests and key top-selling personal finance author Robert Kiyosaki. Get rich education can be heard on every podcast platform, plus it has its own dedicated Apple and Android listener phone apps. Build wealth on the go with the Get Rich Education podcast. Sign up now for the Get Rich Education podcast, or visit getricheducation.com   Keith Weinhold  1:11   You know, Mid South Home Buyers, that top Memphis turnkey provider, I learned that a secret weapon behind their explosive growth is more than just you buying their properties, it's an executive coach for nine years now. Their CEO, Terry Kerr, and his COO, Pat Nix, have worked privately with a coach who I've now learned from too, and he doesn't market himself online anywhere. After 12 years behind the scenes, that coach is now making himself available exclusively for GRE listeners, his name is Daniel Thomas Hind. If you're a hard-charging business owner or investor who wants to get in the best shape of your life physically, mentally, and professionally, you can fill out an application for a free consult. This is private one on one coaching for those willing to go to uncommon lengths to achieve uncommon results. Thanks to Daniel, we've all become better leaders, better operators, and better men. It started by showing up for ourselves. Now it's your turn. Go to danielthomashind.com H I N D, that's Daniel Thomas hind.com and sign up before Spotsville Flock Homes helps multifamily owners exit the operator grind, whether it's your sixplex or a 50 unit apartment through a 721 exchange. This defers your capital gains tax. It's a strategy long used by institutions. Now you can swap tenants and toilets for passive income and zero management. Request your initial valuations. See if your property qualifies at flockhomes.com/gre that's F L O C K homes.com / G R E.   Speaker 2  2:57   You're listening to the show that has created more financial freedom than nearly any show in the world. This is Get Rich Education.   Keith Weinhold  3:13   Welcome to GRE. I'm your host, Keith Weinhold. The world's biggest problems are also the world's biggest businesses. That's not a coincidence, and it squarely includes the problem of having enough quality housing. We talk about how to do that profitably and diligently, and on the topic of diligence, I've got a dirty dozen due diligence questions, call it I suppose these are smart questions to ask before you get under contract to buy your next property, and some of these could just as well apply to your existing rental property. Build to rent properties have become so popular, but ask the question, are these build to rent properties becoming overbuilt in this neighborhood? That's the first due diligence question, and a lot of investors overlook this, so you got to be mindful that build to rent often means lots of new construction in one smaller defined area. What you should do is ensure that new supply is being absorbed by renters. Some red flags to look out for are if multiple nearby communities are offering heavy concessions or free rent enticements, that is a sign that they're having difficulty luring in new renters to the area, and now taking a couple months to rent a brand new build isn't that unusual, but does the whole thing kind of feel like a mattress liquidation sale? Renters shouldn't have more signing bonuses than NFL free agents. The next due diligence question: Does this market still have population? And job growth, or am I late to the party? New workplace construction is a bullish market sign. Workplace construction, I'm talking about like a new office building, especially a new medical clinic, a new data center, a new factory. These signs are super bullish for an area, because not only does that attract the jobs and support the housing, as you can imagine, but see, that also means that whomever built the new workplace, oh, they probably did some research, and they're bullish about that area for a reason, they're going to look into that and do their due diligence that you can leverage before they spend perhaps 10s of millions of dollars or more in building a new workplace.    Keith Weinhold  5:45   The population should be stable or rising. Red flags are if growth already peaked and layoffs are increasing, don't arrive late to the party after the DJ has already packed up. The next question, when you're looking into a property, is is this unit likely to cash flow on day one? You know, you need to wonder, is the unit occupied or vacant. Some investors don't even think to ask that question until they get down the road a ways. When it's occupied, does the rent meet or exceed expenses with a buffer for maintenance and vacancy, now, if it's negatively cash flowing and you're solely enjoying the other four ways real estate pays, that might be okay, but you need to be comfortable with adopting a monthly bill that may or may not work. And do you know what I call a negatively cash flowing property? I call it a 401k property, because you have to keep feeding it every month like it's a 401k. A negatively cash flowing property effectively reduces your salary like a 401k does, and anyone that is serious about building real wealth when they're young enough to enjoy it would not invest in a 401k outside of the employer match portion.    Keith Weinhold  7:07   I'm your host Keith Weinhold. Here on Get Rich Education, episode 610 I've answered three out of twelve dirty dozen due diligence questions, and with abundantly minded grow your means answers that you're just not going to find on ChatGPT. Before I get to the fourth one, do you know what the word diligence means? Anyway, you probably have some idea. The definition of diligence is the quality of working carefully and persistently, demonstrating steady effort and thorough attention to a task. It implies a strong work ethic, meticulousness, and a commitment to completing duties well. All right, that is the definition. Diligence is the opposite of negligence. The next one, does my new build property need an inspection first? And this is a question, actually, that came in from Jake in Manhattan. Yes, it always does, whether it's resale or new build. It is always a good idea to get an inspection. One of the biggest misconceptions, really, is that new build means problem free.   Keith Weinhold  8:16   People just equate new build with problem free. No, that is not the case. New build can have problems. There could still be foundation cracks that are beyond normal settling, perhaps improperly installed roof flashing that could cause leaks, maybe windows or doors that are installed out of square, and a bunch more stuff that could be wrong, even in new build a presale inspection after you get the property under contract that only costs 350-650 dollars for single family rentals and 500-900 dollars for a duplex. This is cheap insurance. It's also good peace of mind, get it done. Sometimes investors want to skip the inspection when they need a quick close. Buyer, beware of the risk. The fifth due diligence question: What happens to my numbers if rents flatten for two years? And this is a more germane question than usual today, because rent growth is slow here in this cycle. Single-family rents are up just 1.3% year over year per totality, and expenses tend to rise with inflation. All right, so if your rents flatten for two years, project that ahead like your other expenses are rising, and see that the property would still remain financially stable. We cannot build a business plan on motivational quotes. Next, am I buying near major employers or near hopes and dreams with work from home trends, which can probably better be called. Called work from anywhere, trends buying near major employers is actually less important today, but it still matters. It is good to have diversified employers and stable payrolls somewhat nearby. Promises about future development might never happen. Sheesh, some areas have been up and coming since cassette tapes, the seventh due diligence question, what's the property tax trajectory here? That's the question. Taxes are often stable and increases predictable, but is there a local budget shortfall? And see, this is the type of due diligence that few people do keep in mind, and I'm bringing up new build a lot, because there are so many new build income properties today on new builds. Also, look out, year one taxes can look deceptively low until improved property is assessed in year two, and any reputable provider, and when you contact our GRE investment coaching here, we're going to point that out to you.    Keith Weinhold  11:05   This is how you can, though, sometimes get unusually low property taxes in year one if they have not assessed the improvement yet. Question eight, and this comes from Violet in Peoria, Arizona, is the builder offering real incentives, or are they just hiding the true price? Okay, well, incentives - they should genuinely improve your deal without inflating the pricing. Here, look out for sunglasses and a fake mustache for financing. It's mandatory that you have an appraisal. This protects you against overpaying in an appraisal, even though it's done for bank collateral purposes, checking the quality of their collateral, which is the property, you know, it is also a good independent third-party valuation check. This is a good tool to keep you from overpaying. Back around the 2008 days, the global financial crisis, you know, often then the lender and the appraiser could collude to give you favorable appraisals, somewhat inflated values, and as it turned out, I was an investor then and ended up being the beneficiary of some of those favorable appraisals, but since then the CFPB, the Consumer Financial Protection Bureau, stepped in. They were formed to step in, so that those parties are no longer in cahoots with each other, and yes, incentives are explicitly disclosed to the lender and appraiser. For example, if you have a seller that offers to pay half of your closing costs if you pay their full sale price. Okay, the appraisers do know that they have that information before they provide you with the appraised value. Ninth, what's the vacancy rate in this area right now? This is a good due diligence question to ask. A balanced market has about five to 6% vacancy, eight to 10% or more. That can often be the sign of a weak market, but this might be all right in build to rent communities, and that's due to longer initial lease up periods that you have there. Due diligence question 10. Would I still want this property if appreciation slowed dramatically? You want to ask yourself this question because you cannot predict appreciation. The answer to this question is most likely yes.   Keith Weinhold  13:35   You would still want the property even if appreciation slowed dramatically, because as a listener here, you understand that with a 20% down payment, just 2% price appreciation creates a 10% return on your equity, and you're also benefiting from the other four ways real estate pays, but if you're absolutely counting on appreciation to do all of the heavy lifting over the long term, that's less investing, and that is more hoping with spreadsheets. What's more predictable is something like inflation profiting on your loan, which is a force on its own. Next, ask this question: How old are the big ticket items like the roof, HVAC, plumbing, sewer, and electrical? I mean, if you get a number of expensive items that are near the end of their life, you could soon become emotionally attached to ibuprofen. At GRE Marketplace, we work with either extensively renovated properties or new build properties, so this is rarely a concern. These big capex items, capital expenditures, and that is really the way to go. Extensively renovated or new build property, because see that way the cost of having all this done for you both. Before you buy the property, that means that what you're essentially doing is financing the cost of all this into the loan, you're financing into the new roof, HVAC, plumbing, sewer, electrical, if any of that applies, and if you're buying a fixer upper, well, then a lot of times you need to pay cash for these items, and you lose repair time where the property could have been rented during that renovation time. Work with our investment coaching here, and you're going to be all set. Those big ticket items are rarely a concern. And then what happens is, if you have a break even or a positively cash flowing property. The tenant covers all of your operating expenses with the rent payment, and you never have to pay any money at all for these big ticket items. They pay for your mortgage and everything else, and you never lose the time because these things were done before you bought.    Keith Weinhold  16:01   And the last one question 12. What you want to ask is, what's the exit strategy if I ever want to sell? That's the last question. Begin with the end in mind. The fewer doors the property has, the easier it is to sell. Single family homes win big here. I mean, your eventual buyer down the road, they could be a gleeful owner occupant, even if the rental math were poor. That buyer wouldn't even know that the rental math is poor, because they're not renting it out, they're going to live there themselves. Sometimes your single family rental tenant even becomes your eventual buyer. This can work with duplexes too. Sometimes you can get an owner occupant, or your tenant stays there and continues to reside there as they're the owner, and they rent out the other side as well. But if you're trying to sell at 30 duplex, well, now you're exposed to cap rates and investor sentiment and market cycles, it's sort of like trying to offload a small corporation. That doesn't mean that apartments are bad, but they are substantially less liquid than single family rentals. That's your exit strategy that we're looking at. They are the dirty dozen due diligence questions every investor feels bumps, I have you will too, but these questions and answers are really going to go a long way toward helping you own right, and when you stick with it, real estate is a forgiving and lucrative asset class because you're paid in so many ways. Hey, coming up shortly, a guest that you haven't heard from in a while, and I know that some of you have missed hearing her voice. We'll talk a bit about the state of the real estate market here in a period where prices are remarkably stable, housing transactions are only about 80% what they usually are, and then we'll discuss how she's using AI in her real estate investing today. It's how she's increasing her occupancy and optimizing the amount of rent being collected. She splits her time in a couple ways between real estate markets in both Michigan and Georgia, and then in both the short term and long-term rental markets. That's next. I'm Keith Weinhold. You're listening to Get Rich Education. What if you got your mortgage loans the same place I get mine?   Keith Weinhold  18:31   You sure can at Ridge Lending Group, NMLS 42056 They provided GRE listeners with more loans than anyone, because Ridge specializes in investment property, they'll help you build a long-term plan for growing your real estate empire with leverage. Start your prequal, and even chat directly with President Chayley Ridge. While it's on your mind, start at ridgelendinggroup.com that's ridgelendinggroup.com Let me ask you something, if you've worked hard to build wealth, is your money positioned to actually support your goals? A lot of accredited investors leave capital sitting in cash because it feels safe, but inflation and missed income opportunities can quietly erode its value. Freedom Family Investments offers freedom notes for investors seeking structured income backed by real estate, it's a straightforward approach built on real assets, not speculation. In full disclosure, I'm an investor myself. What I like is that their team walks you through how it all works, so you can decide if it aligns with your portfolio and income goals. Every investment carries risk, and nothing is guaranteed, but with a track record of consistent on-time investor payouts, they've built real credibility. Go to Freedom Family investments.com to book a clarity call, or text Family 266-866 that's Family 266-866,    Speaker 3  20:02   Hi, this is Russell Gray, co-host of the Real Estate Guys Radio Show, and you're listening to Get Rich Education with Keith Weinhold. Don't quit your daydream. We've got a special treat for you today is for the first time in a few years we hear from someone that's served since 2020 in house here in both operations and as an investment coach. Today she serves GRE in a different capacity internally, but a lot of you still ask about her. That's why she's here. She's got both the formal education with her MBA, and is about as robust in being a real estate investor as you can be at the same time. Oh, it's a warm welcome back to the talented Andrea Newburn.   Aundrea Newbern  20:51   Hey, Keith, it's so great to be back. It's been a long time.   Keith Weinhold  20:54   Well, you've continued to grow not just in your business but in your family size since you were last here. Congrats there. I'd like your thoughts, just generally, about the American residential real estate investment market today, where we've got these sort of rising prices in low supply areas, we have slightly falling prices in oversupplied areas, we've got mortgage rates that have normalized, we've got tough affordability for renters that want to be first time home buyers, so just tell us about what you see, big picture. Andrea,   Aundrea Newbern  21:28   Yeah, absolutely, and so I invest and operate predominantly in the Southeast, so this will probably be a little bit more of a lens from the Southeast market, but as you know, I still actively invest in real estate myself. I help, you know people buy rental properties, also. But then the main thing that I'm doing now is I have a property management company down in Southeast Georgia, and so I'm seeing things more from the lens of what investors are doing, where they're investing, where rents are going, and if people are even buying properties. So it's been a little bit interesting. I mean, what I'm seeing is that, as you all know, it slowed down. We're not seeing as many investors buy properties, but people still are doing it, and they're still finding good cash flowing properties. Where the challenges come in is you're not making as much money on these properties as you did four or five years ago, so you know your margins are going to be a little bit less, your cash flow is going to be a little bit less. And then we're seeing, you know, rents kind of stabilize depending on the type of asset class that it is, so you know things are not doing wonderfully, but they're stable from what I'm seeing in the southeast market,   Keith Weinhold  22:31   and now you do a good bit of investing in sort of Brunswick and out toward the Georgia coast, including places like Jekyll Island, where G. Edward Griffin wrote his book about the formation of the Fed, and all that in general. How has that area been from a residential supply standpoint? For example, we know in neighboring Florida they've had a lot of oversupplied pockets. How are we looking there? I think you have a lot of occupancy right now from talking to you earlier.   Aundrea Newbern  22:59   We do, so I manage two different types of investments, right? I manage the long-term rental properties. There's less of those like on Jekyll Island, there's more of those in the mainland and Brunswick. And then we do the vacation rentals, which is very, very heavy on Jekyll Island and St. Simons Island. What we're seeing this year, if we talk about maybe those vacation rentals first, and then I'll talk about the long-term vacation rentals, we're still seeing a lot of demand, a lot of people are still coming. We're not really down from this time last year, but the one big thing we're seeing is people are booking their vacations last minute, they're not booking them months in advance at this point. So that's definitely had a little bit of an impact and had us on edge, because we're like, okay, where are these vacations? And then, sure enough, they're booking a couple weeks out now, so that's going really well. The investors that have purchased homes on Jekyll and St. Simons, especially Jekyll, are doing really good. They're still making a lot of money. They have high occupancy. Where are we seeing a little bit more of the challenge is with the long-term rentals. So rents are kind of staying flat from where they were last year in some of those B and C markets. We may even see a slight decrease, just a couple percentage points, and then it's taking longer to fill the property. So last year we could typically get a qualified runner in in three to four weeks. Now we're seeing anywhere from five to eight weeks. Right now,   Keith Weinhold  24:11   as far as on the short term side, have restrictions affected you at all, like banning Airbnbs, for example, and how have you seen that play out in other areas? Because you certainly network with other people that do short-term rentals. Can you tell us about that?   Aundrea Newbern  24:26   Yeah, absolutely. So I can talk about the Southeast market, for one, where in Jekyll, St. Simons, Brunswick, we're seeing no rental restrictions whatsoever. We do have to have a process to register the rental with a county, but it's so easy. It's literally a form. We do an inspection once a year, and that is it. I don't know that this is a fact, but a lot of the commissioners and politicians in the area also have rental properties. I think that probably has a little bit of an impact on that up here in Michigan, which, you know, I have another home, and I live in Michigan part of the time as well. There's a lot of restrictions, in fact, my. House right now is in Sterling Heights, Michigan, and they already have a rental ban where you can't do less than 30 days, so you're already having to go into that midterm market, and now they have some proposals up with the local municipality to even eliminate some of that, so we're seeing that in this area.   Keith Weinhold  25:17   Generally, do you tend to see it in nicer, ritzier areas where they want to make the short-term rental restrictions.   Aundrea Newbern  25:24   Yes, I do. Absolutely. Up here in Sterling Heights, where I live, the average home of my neighborhood is around five to six hundred thousand dollards and they absolutely do not want those here. But if you go a few neighborhoods over, where you're looking more of like the two hundreed to three hundred thousand dollars range, they don't seem to have as much of an issue with those. There   Keith Weinhold  25:40   We've been talking about short term rentals in both Southeast Georgia and then in Metro Detroit, where you currently spend quite a bit of your time. Talk to us about the long term rental market with affordability for buying being down, that really hurts the prospective first time home buyer, so they need to be more likely to rent, which would make some people wonder. Oh, well, then how could vacancy possibly go up in an area? Well, you know, migration - we've touched on it - is one reason why that might happen. Another reason why it might happen is you might see more doubling up.   Aundrea Newbern  26:15   Yeah, we do. We see a lot more families coming in. In fact, last week we just rented a property out to somebody where the parents were renting with their children, their grown adult children that also had kids, they're getting bigger houses, right? So they're actually feeling that need to fill up some of our larger homes, but it's multi-generational now. We are seeing a lot more roommates come in, too, instead of two roommates, you'll see three people come in and get a house together. The other thing we've noticed that's been really drastic, maybe the last three or four months, is the debt load that we're seeing. So, when we run people's background checks and look, they've got a lot of credit card debt now. We didn't see that as much years prior.   Keith Weinhold  26:50   All right, so you're seeing that at the street level, that's a statistic that we can read about, that American savings rates are down and the proportion of debt is often up. You're seeing it in real time, there. Do you see potentially, Andrea, this propensity for people to want to sort of bend things and have someone that's not on the lease live there with them in order to cut costs? So, you know, is there really anything in this environment that we really need to be careful about when we're screening tenants with them having such a debt load, and having to struggle with inflation and rising prices.   Aundrea Newbern  27:23   Yeah, absolutely. The debt load, number one, you know, we'll see them increasing, and that's something we want to keep an eye on. So, we're having to kind of retool our policies to look more critically at that debt load. They may not be delinquent on anything now, but if we've seen it gone up significantly in the last few months, I bet you it's coming. So, we're trying to retool our policies to be able to deal with that, you mentioned people having unauthorized tenants in the home that has persistently been an issue for us, maybe the past year. We find this often that that's happening, and usually it's because that person wouldn't qualify on the application, but they still bring in money and can help with the rent. The third thing, and this is with the advent of AI, right, how big AI has come is, we're seeing a lot of documents that are clearly fraudulent, but they look really, really good, because AI has created them. So that's another issue.   Keith Weinhold  28:09   Gosh, that's interesting. Well, I want to ask you more about AI, and you know, Aundrea, America is in such a weird time with AI today. You probably saw it at these college graduations across the nation, where a luminary is up front at the lectern making a commencement speech, and they get booed by students for talking about embracing AI, and that's probably because the student feels threatened about AI taking the job that they might not get, and you know what's funny, I suspect there's some of those same students, they loved it when AI helped them write an essay in order to get to graduation and wear that cap and gown, so..   Aundrea Newbern  28:51   Absolutely.   Keith Weinhold  28:52   Yeah, that's what I knew when I say that we're in a weird time with AI, but I know that you've really embraced AI as a property manager and investor almost from the get-go to make your property operations more efficient, so that you don't have to raise prices on owners, and you can keep those owner expenses down and increase resident retention at the same time. So, tell us more about how you're using it.   Aundrea Newbern  29:16   Yeah, so my team, I think, hates me for this right now, but in the last six months we have literally changed our operations front to back in a few different ways. Number one, we've changed the systems that we use, so you know, for vacation rentals as well as long-term rentals, you have your property management system that kind of streamlines everything, and that you do everything in. We've started going to platforms that are a little bit more AI friendly, so they have AI agents built in and they have AI functionality already in them, so that we're not having to purchase additional tools to come in and add them as a layer on top of our systems. So that's kind of the basic thing that we're doing, but the other fun things that I've been able to do, and I'm still, you know, working on this, and we're refining it daily, is using AI actually as kind of like a virtual assistant, essentially. So we do have virtual assistants with a company, and they're great, and we love them, and they do a wonderful job. However, they're human, so they're not perfect, but these AI agents, once you've trained them to do a lot of the back office tasks that your virtual assistants can do, after a certain number of iterations and training, they don't really make mistakes. So knowing that we have that, and we can continue building on that. We don't have to add FTE to our team, which increase our labor costs. That's allowing us to not raise our prices on our clients, and which I'm sure they're all happy about, because other property management companies are doing that right now,   Keith Weinhold  30:33   Right, so property management companies are going to have to do this to stay competitive and keep up, whether they want to or not, and when I think about using AI in real estate, you know, one of the first things I think of, just say that tenant journey from attracting the tenant to placing them. When I think of the cutting edge, I think of help with marketing and writing advertisements, which I think is kind of a simple thing to do, sort of an easy way to implement AI, and also when I think about that early part of the journey, really I think about using AI as a leasing assistant, and sort of how you see that more, the 24/7 front desk, if you will. I mean, if you have an AI leasing assistant that can answer questions for your prospective new tenant and follow up with leads that can be a big deal. I mean, a lead that sits unanswered for six hours, they just kind of turn into a cold French fry, and instead AI can answer those questions and schedule that tour. If a prospective tenant asks the same question four times, you know the AI doesn't get frustrated and leave out some sigh. So, can you tell us more about kind of that front end, the marketing, and then the leasing end? Are you using AI as a leasing assistant essentially?   Aundrea Newbern  31:47   We are. So, if we talk about maybe the marketing piece of things before we get into the leasing, we're not using as much AI with marketing at the moment. I have had it write some copy for me for some marketing, and I'm not usually crazy about it. I still think it looks like AI right now, so we're having to do a lot of changes with that, but what it has done a really good job at helping us out in the last few weeks is have it go analyze your website, have it analyze how you come up in search functions, right? So, if somebody's going to Google or if they're going to Gemini or they're going to Chat GPT, what's happening with your website and your company when people are looking for property managers, for example, it does a very thorough check on that. It's also really good at reviewing your website and telling you where you have gaps in terms of maybe you need to, you know, change something here or there, or you have certain links that are not helping in your search functionality. So, I think it's really good as far as analyzing stuff. That's kind of about all we've done as far as marketing, as far as a leasing assistant goes, this has essentially been like the biggest lift I think we've had from AI, period, in the last couple years. So, maybe a year ago, we implemented a software, and I'm going to leave the name out, because I'm sure you know I'd rather not do that, but it's a software, and there's a bunch of different options that you can use for this, but essentially it collects all of our leads for us, so we set it up, you know, we set criteria for the type of tenant and our policies for, you know, what type of tenant would qualify, and they call in or message or email this number or this email address, and the AI essentially goes through and asks them a series of questions, lets them know if they would potentially qualify or not. If they would not, then it will not allow them to schedule showings for any of our properties, if they would, with no exceptions. Then we can go ahead and get them scheduled, and the AI actually goes through and gets them scheduled as well. So it is a huge help for us.   Keith Weinhold  33:30   That is really nice. Okay, helping out with tenant screening, there can it arrange tours, put them on the calendar, then if they're qualified.   Aundrea Newbern  33:40   Yes, it actually gives them an option and shows them all of the dates we have available, so the person can go ahead and schedule their showing. It can provide updates if we need it, so if we change our policy, it can send that out to the tenants for us as well. So that process I would say is about 90% automated right now. It doesn't really take much human intervention, except for us to review things and make sure there's nothing kind of wonky with the schedule or anything like that.   Keith Weinhold  34:00   Okay, so if they're qualified and interested, the prospective tenant can fill out an application, and then is AI assisting on the screening, and are you still meeting with them in person before they get the keys and sign the contract?   Aundrea Newbern  34:14   Yes, and no. So we still do meet with them in person to be able to do like that walkthrough of the property and make sure we're documenting issues, and all of that, which, by the way, I think in the next year that'll probably be automated as well, but we're not quite there yet. They do not have to come in in person, in terms of signing the lease or anything like that. That's all done remotely. If they want to, they can, but we really don't have to meet with them until it's time for move in at this point.   Keith Weinhold  34:36   All right, we're seeing the evolution of AI since it was really Chat GPT that was pioneering and rolling out in November of 2022 so we're coming up on four years of really this activity being integrated into our lives, and I think we both know that it's only going to get better from here, so when we have a tenant that. It's actually placed, of course. I often like to say they call the discipline property management, but it could probably very well be called tenant management. And I think, about, you know, is everything okay after the tenants there? As far as AI having a maintenance triage function, if there's a maintenance request, of course, you're going to want to prioritize something differently if it's a big plumbing leak that's damaging the subfloor versus just having a slow drain, you know. You probably want to be sure either one of those things are taken care of, but one is going to get priority over the other. So, can you tell us more about after that tenants place the maintenance triage and using AI there?   Aundrea Newbern  35:38   Yeah, so we've pretty much automated the maintenance process in the last year, other than, you know, actually making sure the vendor went out and did what they were supposed to do. So, right now, with us, a tenant has to go in, unless they have a disability and can't do it, of course, but they have to go in and put in any work orders through our system, and essentially what happens is we've created kind of a workflow, so here's the issues of the types of things that would not be considered an emergency unless they answer, you know, certain questions a certain way. Here are the things that are emergencies and requires to go out pretty much no matter what, right? For the things that are non-emergency, or they're not clear in what the actual issue is, which is probably the number one problem we have, is they say, 'My lights aren't working, that's it, we don't know anything else about it, and then come to find out it was just a light bulb, or come to find out it was just their breakers tripping. The AI actually goes in and analyzes what they put in as the issue and selected, and then asks them a series of questions, and then, based on their responses, it actually tells them what to go do to troubleshoot it. We're seeing right now with data, it's eliminating maybe about 40% of the things that we would send somebody out for, yeah, it is huge, and the tenants are doing it, and they're not really pushing back or having issues with it most of the time, but then there are certain things that AI can't quite figure out, we're still training it on, so we do have to send somebody out or call, but it's having a huge reduction in us having to send folks out for this.   Keith Weinhold  36:56   Okay, yeah, we're not talking about completely eliminating humans, but that's huge, if they can have AI give them the answer to maybe some routine maintenance thing, probably that they could have gone and found out on their own, but yeah, that saves 40% of maintenance visits, that's a big deal. All right, so not too much backlash from tenants, not saying, like, oh, hey, I don't want to be talking with your robot, come on, not so much of that.   Aundrea Newbern  37:20   No, not yet. Now we are looking right now at implementing an actual AI agent that would answer the phone to handle these types of just maintenance issues, nothing else but maintenance for right now. And we've tested out a lot of different softwares that do this. Some are better than others, but none of them are perfect yet. And I could call and definitely tell I'm talking to AI, maybe some people couldn't. I feel we're probably going to have a little bit more blowback when that starts getting implemented and rolled out.   Keith Weinhold  37:44   Yeah, I imagine people are just going to get more and more used to this, you know. I wonder, how much AI is helping you with rent pricing, what amount to set the rent for. I mean, for example, isn't it interesting if AI knows that, hey, a bunch of units in the neighborhood all around you, they already have high occupancy. It's really tight in this sub market, where maybe it would advise you to bump up your rent. So, tell us about how AI is helping you with rent pricing.   Aundrea Newbern  38:12   Yeah, so you know, as a broker, I obviously have access to the MLS, which we use for a lot of data, but then sometimes there's rentals that are not on the MLS, so you know an owner went and listed it themselves, and I actually have an agent that their task is to go in every couple of days, and they'll analyze any of our existing listed properties that we have that are not occupied. We're still waiting on somebody to apply, and it'll go and tell me, "Hey, is anything else been listed? Has anything that was out there when we did our review two days ago? Has anything closed? Can we figure out, you know, what price it rented for? Sometimes it can, sometimes it can't, but it'll provide me a report every two days, automated, in my inbox for me to be able to look at on that. So it's really nice.   Keith Weinhold  38:51   Wow, this could be hugely useful. Yeah, or imagine on the flip side of that, if AI detects that there are a lot of vacancies in your area that, hey, you probably don't want to get so aggressive with rent increases. In that case, was there any last way that you're using AI in real estate? Maybe something I didn't think about asking you, Aundrea.   Aundrea Newbern  39:10   If we talk about long-term rentals, not as much. I think you kind of hit on the main things that we're using it for right now, but if we look at vacation rentals, it is doing a lot more there, I think, at the moment than it is long term. So, for example, pricing - we have dynamic pricing that we use for all of our vacation rentals, and the dynamic pricing isn't perfect, so somebody still has to physically go in and make sure no tweaks need to be made, that there's nothing weird going on in the software. I now have an AI agent that, that is their number one job. They go in once a day, they review all of our pricing. They let me know whether we need to adjust it up, down, change our minimum days, maximum days, and we make the adjustments. We're training it now to actually do those for us, but we haven't let it do it yet, so we're still waiting there. It's still waiting on its approval for me to do that, but things such as pricing, things such as going through and analyzing guest feedback, or guest. First tone, even in messages, it's providing me reports on that daily, so I can help identify problems that are maybe small problems before they become big.   Keith Weinhold  40:07   It makes sense that it would be more applicable in short-term rentals with all the turnover that you have there. Well, Andrea, let us know if there's a way for our followers to keep up with you and what you're doing, because people still ask about you here. You're so well liked. Let us know.   Aundrea Newbern  40:26   Yeah, so there's a couple of ways. If you're wanting to kind of see what we're doing with property management or our company, you can go to goldenaislesretreats.com There's also for a way for you to get in touch with me there. You can also check me out on LinkedIn or on Facebook, so I'm there as well, and I'd be happy to connect with anybody. I miss our listeners.   Keith Weinhold  40:43   Oh, Andrea, it's been valuable. It's been great having you back.   Aundrea Newbern  40:46   Thank you, Keith.   Keith Weinhold  40:53   Yeah, great to hear from Aundrea again on the show. It has been a few years. If you use professional management like I do, they will most likely be applying AI in a lot of the ways that we discussed. Coming up on the show soon, a life coach that's had a profound effect on a number of guests that we've hosted here on the show over the years. He has agreed to join us. He doesn't do a lot of appearances like this, so it'll be great. We'll hear directly from Daniel Thomas Hind, and how he transforms the lives of so many business people and investors professionally, physically, and mentally. I'm confident that it's going to help you get more out of life too. Until next week, I'm your host, Keith Weinhold. Don't quit your daydream.   Speaker 1  41:45   Nothing on this show should be considered specific personal or professional advice. Please consult an appropriate tax, legal, real estate, financial, or business professional for individualized advice. Opinions of guests are their own. Information is not guaranteed. All investment strategies have the potential for profit or loss, the host is operating on behalf of Get Rich Education LLC exclusively.    Keith Weinhold  42:13   The preceding program was brought to you by Your Home for Wealth Building, getricheducation.com.

Want to get your product featured in holiday gift guides, product roundups, and shopping articles without hiring a PR agency?In this episode, Gloria sits down with shopping expert, journalist, and gift guide editor Trae Bodge to discuss exactly how commerce writers choose products, what makes a pitch stand out, and the biggest mistakes founders make when pitching gift guides.Trae has written for MSN, Newsweek, CNN Underscored, GOBankingRates, Women's Day, and more. She shares behind-the-scenes insights on how journalists evaluate products, why small brands have an advantage, and what founders need to know about affiliate marketing, samples, pricing, packaging, and holiday gift guide opportunities.In this episode, you'll learn:• How to pitch gift guide editors and commerce writers• What journalists actually look for in product pitches• Whether you need affiliate links, Amazon listings, or a large social media following• How to stand out in crowded categories like beauty, wellness, food, fashion, and home goods• The biggest mistakes founders make when pitching products• Why your packaging, positioning, and brand story matter more than you think• How to build relationships with journalists before you pitch• What makes a product worthy of a holiday gift guide or product roundupWhether you sell skincare, food, fashion, jewelry, wellness products, home decor, or consumer goods, this episode will help you understand how gift guide editors think and how to increase your chances of earning media coverage.Want more people to discover, trust, and buy from your business without spending thousands on ads or a PR agency?In my free AI Visibility Masterclass, I'll show you how small business owners are using PR, media features, and credibility signals to get recommended by AI tools like ChatGPT, land press opportunities, and become the obvious choice in their industry.Watch here: www.gloriachoupr.com/masterclassJoin the Small Biz PR Facebook Group to get the best PR TipsDM the word “PITCH” to us on Instagram to get a pitching freebie https://www.instagram.com/gloriachoupr Connect with Gloria Chou on LinkedIn- https://www.linkedin.com/in/gloriaychou #HolidayGiftGuides #ProductRoundups #ProductPR #GiftGuidePitching #MediaPitching #SmallBusinessPR #EcommercePR #AffiliateMarketing #JournalistOutreach #ProductPublicity

Julia Bocchese teaches us how to optimize food blog content for AI driven search and stay visible as the search landscape evolves.   Julia is an SEO, Pinterest, and AI Search Consultant for creative small businesses at Julia Renee Consulting. Her goal is to make SEO, Pinterest, and AIO strategies approachable and easy to implement for all small businesses so they can reach their ideal clients organically.   AI is changing the way people discover recipes and content online. In this episode, Julia breaks down what food bloggers need to know about AI search, how it differs from traditional SEO, and the practical steps you can take now to strengthen your visibility across platforms like ChatGPT, Gemini, Perplexity, and Google AI Overviews. If you want to future proof your business without chasing every trend, this conversation will help you focus on what matters most.   Key Topics Discussed: - Build strong SEO foundations before focusing on AI search. - Use audience specific language consistently throughout your content. - Strengthen brand authority through mentions, interviews, and collaborations. - Make important recipe information easy to find near the top of each post. - Improve user experience by removing barriers that interrupt recipe access. - Demonstrate expertise clearly through credentials, experience, and social proof.   Connect with Julia Renee Consulting Website | Instagram | Pinterest

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Are you asking ChatGPT, AI, or Facebook groups what supplements your gymnast needs?Maybe your gymnast is tired, sore, injured, getting sick often, struggling to recover, or not gaining strength — and as a parent, you just want to help.So you ask: Does she need magnesium? Iron? Creatine? Electrolytes? Protein powder? A multivitamin?But when it comes to pediatric and adolescent gymnasts, supplements are not that simple.In this episode, Christina continues her four-part series on what ChatGPT and AI do not know about your gymnast's nutrition, and today's focus is supplements.Because while AI can give you a polished answer or a list of recommendations, it cannot accurately assess whether your gymnast actually needs those supplements.It does not know if she is eating enough, growing appropriately, recovering well, fueling consistently, or whether her symptoms are actually signs of under-fueling.And this matters.Because no supplement can make up for not eating enough.Many of the things parents try to fix with supplements — fatigue, soreness, poor recovery, frequent illness, injuries, slow strength gains, or stalled progress — are often connected to under-fueling, not a missing supplement.In this episode, Christina breaks down why “food first” matters, why supplement recommendations require context, and why individualized nutrition support is so important for growing gymnasts.In this episode, we cover:❗ Why AI and online searches cannot determine your gymnast's supplement needs❗ Why supplements should never replace eating enough food❗ Why fatigue, soreness, injury, and poor recovery are often signs of under-fueling❗ Why creatine, protein powder, iron, magnesium, electrolytes, and multivitamins all require individualized context❗ Why iron supplements can be harmful if your gymnast does not actually need iron❗ Why supplement quality and third-party testing matter❗ Why social media supplement recommendations can be misleading❗ Why parents may spend more on random supplements than they would on individualized support❗ What parents should ask instead of, “What supplement does my gymnast need?”AI may be able to generate a supplement recommendation.But it cannot evaluate your gymnast's growth, fueling, recovery, labs, training demands, injury history, symptoms, and health context the way an experienced pediatric and adolescent sports dietitian can.Your gymnast does not need a random supplement stack from the internet.She needs the right nutrition foundation first.Enough food. Enough carbs. Enough protein. Enough calories. Enough consistency.And then, if there are true gaps, supplements can be used intentionally and individually.Because supplements are just that — supplements.They are meant to fill in what is missing, not fix under-fueling.So if your gymnast is tired, sore, injured, sick often, struggling to get stronger, or not recovering well, the better question is not, “What supplement should she take?”The better question is, “Is she eating enough to support what her body is being asked to do?”And that requires individualized support, not a generic AI answer.Links & ResourcesThe Balanced Gymnast® Program (Level 5–10)Connect with Christina on Instagram @the.gymnast.nutritionist christinaandersonrdn.com

There's a version of stagnation that's hard to see coming because it doesn't look like failure. You're not getting worse results. Your clients aren't unhappy. You're not regressing. You've just stopped growing — and you've been there long enough that it's started to feel normal. That's the good coach plateau, and in Episode 6 of the Smarter Strength Podcast, Dr. David Skolnik breaks down how to identify it and what to do about it this week.Big THANK YOU to our sponsors:- CoachRX - Hands down, the best platform for coaches. From building your intake & assessment processes to individual program design, invoicing and education, CoachRX has you covered. Get your first 30 days FREE - Try CoachRX- Performance Supplements - go to www.performance-supp.com & use the code smarterstrength at checkout to save 15% on your entire order (I'm a big fan of their Krea-Grow - everything you need to support high quality training sessions!)- AbMat - go to www.abmat.com & use the code drdavid at checkout to save 10% of your entire order (get a Zercher Pad - your elbows will thank you!)WHAT THE PLATEAU ACTUALLY LOOKS LIKECompetence creates comfort. And at some point, comfort starts to feel a lot like being stuck. Not because you're lazy — but because you've become so good at the things you do often that you've quietly started avoiding the things you don't. THE SOLUTION: REFLECT ON WHERE YOU'VE BEEN DEFLECTINGBefore any action, there has to be honest reflection. Three questions to sit with: What types of clients have you been avoiding or turning away, even when referrals come in? What conversations with your current clients have you been sidestepping — lifestyle, nutrition, goal misalignment? What types of goals are clients asking for help with that you've been deflecting because you don't feel fully competent or confident?THE ACTION: BUILD YOUR OWN MINI MASTERCLASS WITH AIWe're in an extraordinary moment for coaches who want to learn. AI tools can synthesize enormous amounts of information quickly — and the best use of that capability isn't outsourcing your coaching or communication. It's accelerating your own education.David's action this week: identify one area of deflection, then use AI to design a personalized mini masterclass on that specific topic. A prompting guide to help you build this is linked in the show notes below.(David's current favorite AI for this: Claude.)AI PROMPTING GUIDE — BUILD YOUR MINI MASTERCLASSUse the following prompt template with your preferred AI tool (Claude, ChatGPT, etc.):"I am a fitness coach / personal trainer / [your role]. I have been avoiding [specific topic, client type, or conversation type] because I don't feel fully competent or confident. Please design a multi-part mini masterclass for me on this topic, structured as: (1) core concepts I need to understand, (2) common client scenarios and how to handle them, (3) key questions I should be asking clients, (4) how to recognize when to refer out, and (5) the one thing I should try with a real client this week to start building practical confidence."NEXT WEEK — EPISODE 7What to do when a client experiences an injury setback.

Rick Chess, attorney, real estate strategist, capital-raising expert, and trusted advisor, is passionate about helping entrepreneurs, investors, and business owners navigate complex decisions that can dramatically impact enterprise value and long-term success. Throughout a career spanning more than five decades, Rick has raised over $100 million for multiple organizations, guided companies through acquisitions, governance challenges, and strategic growth, and helped owners prepare for successful exits. We explore The Capital Raising Framework — Focus on Individuals, Not “the Market”; Be Ready to Sell; Start With Who You Know; Connect on Emotion; and Find a Problem to Solve. Rick explains why raising capital is ultimately about understanding people, not pitching ideas, why investors care more about their needs than your opportunity, and how trust-based relationships create opportunities that compound over time. He also shares lessons from raising capital, building influential networks, serving on boards, and helping entrepreneurs avoid costly mistakes when pursuing funding, growth, and exit strategies. — How to be a Trusted Advisor with Rick Chess  Good day, dear listeners. Steve Preda here with the Management Blueprint Podcast. And my guest today is Rick Chess, who is a real estate and exit strategist. He helps business and real estate owners, and the trusted advisors who guide them, turn complex decisions into strategic moves that grow enterprise value and maximize sale outcomes. Rick, welcome to the show.  Thank you. Appreciate it, Steve.  Well, it’s great to have you. And I’m going to ask you my favorite question, which I always ask: What is your personal ‘Why’, and what are you doing to manifest it in your practice?  When you go back in my career, 50-some years, where I’ve been most happy is either growing an organization. That can be a community, that can be a business, it can be an association. And then, at some point, individuals in that association want to move on, whether that’s to retire, to go someplace else, or whatever. And I find that in that world, there are certain things where they might have a Steve Preda who helps them with how to manage day to day. But they get to certain big issues that they’ve never done before, and maybe they’ll never do again. That’s where I like to come in because I know I’m critically important to them. So you’re a trusted advisor. You like to grapple with the big challenges people have in their lives, whether it’s a big real estate transaction, getting ready for an exit, an acquisition, or something like that.  Yeah.  Yeah.  So, I mean, the things that would be—for instance, most folks, if they’re talking about real estate, they have some idea how to fix a toilet. They have some idea how to buy a property. But when they get to a certain point, it’s like, “We need to raise $10,000. We need to raise $100 million,” whatever the amount is, because there’s either a great opportunity or they want to keep moving upward. And they have, again, a Steve Preda who can help them through the process. How they get that capital often is what trips people up. So that’s where I kind of first got into this.  I was an acquisition guy. I knew how to spend other people’s money, but I didn’t know at that time how to raise the money. And I’ve done it several times. I’ve raised $100 million for three different companies. And like everything in life, like with Summit, there is a process that you go through. And I love doing it. I just love doing that kind of stuff.  Okay. So when you are doing capital raising, fundraising, M&A deals, or real estate transactions, is there a framework that has helped you, that you figured out along the way? And think about something that is three to five steps. Maybe it’s a mental model of how you look at things, or maybe it’s a process. How would you describe that framework that you have, or that has helped you, so that the listeners would also benefit from it?  The listeners are best served if they step back from their preconceived notions of, A, how they think capital is attracted, because they usually are wrong. And they step back from how wonderful they are. And those two things are difficult. Because the reality is, no one is waiting to give you money. That’s foolish. You’ve got to sell the concept like you have to sell everything else. And what you sell is not what you think is wonderful. It’s what the market is going to think is wonderful. It’s like with any other product you’re making. “Hey, I made this great widget.” And the population looks at it and says, “I don’t need it. I don’t want it. I don’t know what it does.”  And depending on whether you’re trying to raise $100,000 from friends and family or $100 million on Wall Street, you look at who it is that you know. Because people that you know might at least return your phone call. So if you don’t know Bill Gates, thinking that you’re going to go to Bill Gates and get a billion dollars is, well, stup*d. But if you’re just trying to raise money from friends and family, and you have an aunt who lives three states away that you don’t see very often, and she has some money, okay, then you start with who you know. So, for instance, thinking about one of the many ways that you can raise money, there’s something called intrastate. And it is something that’s allowed by the Securities and Exchange Commission. If all of your money is raised within your own state, there are certain allowances for that.  But if you do one transaction outside the state, it all collapses. So like everything else on the business side, where there are certain rules that you can’t violate without getting into trouble, it’s the same thing when raising money. And I get so many people saying, “I’m going to list this on Wall Street, and I’m going to make…” It’s like, “No, you don’t. You better be prepared. If you’re going to list something on Wall Street, you’d better have $25 million that you can risk just to get it out there. And nine times out of ten you’re going to fail.” Not because there’s anything wrong with you.  It’s just that if you’re going to climb Mount Kilimanjaro with a pair of Keds, a T-shirt, and some shorts, you’re not prepared to climb that mountain. It’s no different when raising capital. And also think about when you were a kid. At a certain age, your parents let you cross the street to see your buddy. Then ten years later, they’ll let you get in the car and drive, but you’ve got to get home by midnight. It’s the same thing with raising money. And there aren’t a lot of folks who have done what I’ve done. So talking to your local lawyer or accountant—who may be wonderful people—but if they’ve never raised money, they’re not the people to talk to.  One of the ways people get taken advantage of on a regular basis is they’ll go to a securities attorney. The securities attorney will charge them $100,000 and write this great offering document, and no one ever gives them a penny. Because lawyers generally have no clue what’s happening in the marketplace. I own my own securities broker-dealer. I’ve also raised money for three different companies. It’s not easy. But like having read your book, Steve, if you follow certain paths, there’s at least a chance for success. Same thing here. Fascinating. So what I’m taking away in terms of a framework: Be aware that people are not out there waiting to give you money. You have to sell them. So that’s the first step. The second one is: start with who you know. Don’t start on Wall Street. Start with the people you know, where you have some trust, the people you understand, and where you have a chance to get there. And then look at some special circumstance that’s going to give you a leg up. For example—  Absolutely. Again, this is coming right out of your book on the business side. You create a widget. So what? But you create a widget that solves a problem. Ah. Then you have something. So it’s the same thing. When you get over onto the money-raising side, it’s: who do you know? Where do they live? How much money do they have? How do I approach them? But then, in the end, it’s not what’s in it for you, it’s what’s in it for them. And for them, if it’s friends and family, your mama may give you some money because she thinks you’re cute.  Your aunt might give you some money because she’s related to your mama. But at some point, you’re going to people who really have a checkbook. They have money in the checkbook. They’re not going to give this up just because you’re cute or you have a great idea. You’re either going to get them because you have something they’ve never heard of, or you have something that really feels like it could solve one of their needs. And their needs are not always what you think. Some people think, “Well, what they need is high cash flow.” What if they don’t need cash flow, but they’re really interested in a cure for cancer?  What if you think, “Well, it’s really going to go up in value”? Well, they have all the money they need. They’re not looking for that. But is this something that is going to allow their nephew to come work for you? Yeah. When you start thinking that you know what other people are thinking, that’s when you’re going to fail. When you can step back and just ask them, “Well, what’s important to you?” If you can’t have a conversation, one, you’re never going to date anybody, and you’re never going to raise any money.  And don’t be slick. You can be slick for three sentences, and at that point they’re going to reject everything you say thereafter. So don’t talk about how much money you’re going to make and all the rest of it. No. Talk about them. Talk about them. Talk about them. Your document should talk about them. Your questions should talk about them. Now, does that mean there are certain people who won’t put money into your deal? Yes, because it doesn’t fit. If you sell high-heeled shoes and a runner comes in, they’re generally not going to buy your high-heeled shoes. They’re not going to invest money in high-heeled shoes.  But if that high-heeled shoe actually is a running shoe, and you can break off the heel and then… I mean, I don’t know. You could come up with something there. And the folks that say no are sometimes your biggest advocates. What? The folks that… Yes. Because you’ve been able to get into their head, and they’ve shaken it around, and they’ve looked at it and said, “No, that’s probably not right for me. I’m not into high-heeled shoes, but I have a friend.” If you’ve done a sincere job, a thoughtful job, you’ve really asked them questions, and you’ve connected on an emotional level, they’ll open the next door. And that’s what it’s about. It’s often a lot of the same things that you teach people about how to sell their company. It’s how they sell—  Rick, this is fascinating. So how do you connect with people on an emotional level? What’s the trick there?  First thing is: why are they going to take a meeting with you? Why they take a meeting with you answers almost everything that we’ve just asked. If they’re taking a meeting with you because you’re related, okay, that’s the emotional connection. If they take a meeting with you because some friend of yours called them and said, “This is a great way to make money,” that’s another reason. If you found them in an article in the paper—yes, there are things called newspapers. They print them. There are words in them. And there’s somebody in there who has shown an interest in something you do.  Then you’re talking to them about that interest. You want to try to avoid cold calls. Really, it’s a waste of your time and a waste of their time. It’s a random thing. It’s like asking every girl who walks by in college, “Do you want to go out on a date?” Sometimes it works. You get slapped a lot, get arrested, and what have you. There’s this thing called the internet, Steve. And what shocks me is how few people—not just my age, but young pups—say, “Well, that’s for watching YouTube videos.” No.  Through the internet, you have so much information. So maybe I can’t find anything about Johnny Jones, but his kids are on there and what sports they play. Huh. Okay, so I used to do judo. I did three years of judo in high school. If somebody’s doing karate or whatever, I have an opening. I have something to talk about. Now, it’s great if what you have to talk about then connects to something else that they want. It’s a linking process of connecting various things together. It’s what I did… I told you I was a member of the General Assembly in Pennsylvania way back in the ’70s.  And I learned there that if I could get people talking about themselves, or their next-door neighbor, or some relative… What’s funny is people are much more likely to tell you about somebody else. So when I go into a company—this is just a side note—when I’m doing due diligence and I really want to know their financial condition, I’m not going to get it from the CFO. I’m going to get it from somebody over in property management. Why? Because the property management person knows not to tell me anything secret about property management, but they’ll talk about finances all the time. And it’s the same thing. If I’m in a family and I want to know about Daddy, I talk to the daughter.  If I want to know about a neighbor, I talk to a neighbor. I can go to the post office. Everything you ever need to position yourself to sell is out there waiting for you. But you’ve got to get out of your head what you think the market is about and start thinking about individuals within the market. And accept that when I’ve raised money, 70% to 80% of the people I call on don’t do a deal with me. But of that 70%, half of them lead me to somebody else. And I keep up with them. They become my support group. They become my unofficial advisors. Because I’m a decent guy, they want me to succeed. And once they know I’m not bugging them anymore, I say, “Hey, you told me I should go talk to such-and-such.  Here’s what I heard.” And then the network just expands. And occasionally, that person who said no has somebody new come into their life and says, “You need to go talk to Rick Chess.” And sometimes the next time I’m raising money, their situation is different. So the person who told me no originally has seen me work the market and close the deal. It’s amazing how attractive an opportunity is once you can’t put any more money into it. And so you let them know, “I know it wasn’t the right time for you to come into my deal, but we did buy this company. We’ve doubled their…” Whatever it is. You continue to work with them. If somebody is willing to give you time on the phone, on Zoom, at a coffee shop, or wherever, they’re your friend for life. They don’t know that yet, but you’re going to make them your friend for life. It’s the old six degrees of separation—the Kevin Bacon game.  Everybody’s related to somebody somewhere. And it’s what makes this fun for me. You were talking before about growing an exit. I love the process of putting together the network and feeding the network. There are people I’ve known for 50 years that I still talk with.  You’re very good at connecting people and making them look good with other people that you connect them to. It’s very gratifying. So this is a long game, right? Absolutely.  It’s a long game because you’re being decent. You listen to people. You find something that helps them. You learn what they need, what is the itch that needs to be scratched, and then you connect people who can help them scratch that itch. And then they will reciprocate, and it becomes a self-perpetuating process.  Well, I mean, an example is the work that I do in North Carolina with a family that owns 44 hotels. A woman who was my CPA left the CPA firm and became the family officer for a large family here in Richmond. A friend of hers who does advisory work with family offices was giving up on a client. So she told my friend, who used to be a CPA. She introduced me to them and said, “Would you be willing to serve on the board of a private company?” I said, “Well, do they pay?” I used to be on the board of a public company, and after a certain age, you’re not attractive anymore.  After a certain age, they want you off the board because the institutions say, “We want a mix on the board. So I got introduced to these people, and I’ve had a great time. Members of the family have hired me for other work, and it just goes on and on. But I’ve learned that you’ve got to pay it forward. So I have students of mine from VCU who I’ve helped place in jobs. I keep up with them. I give them ideas. And they’re often shocked to find that I’m still in touch with them. I’m not asking them for anything. I’m just saying, “Look, I paid it forward to you. Now it’s your turn to pay it forward to somebody else.” And some of them are doing it. Some of them haven’t caught on yet.  But it is the circle of life, and it’s all tied together. And there are skills you have that I don’t have. There are skills I have that you don’t have. We both have folks that work with business brokers because they have a different drive. But it’s also self-selecting. There are a lot of people you’ve met that you don’t do business with. There are a lot of people I’ve met that I don’t do business with. If you’re going to get into raising money, doing governance, or doing exit planning, whatever it may be, one of the most important things is saying no. Or, “No, I don’t want to work with this person.” You can always be friendly with them. Yeah. But I try to fire a client every month. Somebody that just doesn’t fit for me ethically. Yeah. Or I don’t think there’s anything more I can do for them.  I pass off legal work to other attorneys in Virginia. I’m the chair of the Real Property Section of the state bar. There are 1,550 attorneys. I have plenty of attorneys that I can pass things on to, and they’re happy to get the business, and I’m happy. I’ve got somebody that I’ve referred that’s happy that I’ve referred them. My biggest challenge, my wife would say, my son would say, is that I’m a squirrel chaser. Something new and interesting comes along, and I want to get involved with it. And I’ve wasted so much time. So I’m working with this hotel group down in North Carolina. The last time I had worked with a hotel company was 30 years earlier. Two owners couldn’t agree on a direction.  I worked with them for six months. We made a decision. It was great work. I learned a lot about hotels. But I then went 30 years without applying the same skills. And that’s one thing that, with age, I’ve realized. I am better off saying: “I’ll help you with capital, I’ll help you with governance, and when you’re ready, I’ll help you exit.” That’s it.  Yeah.  If it’s not one of those three, I’ll talk about it.  Yeah.  I’ll listen to you. You don’t want to engage me.  Yeah. I mean, people want deep expertise. They don’t want generalists. They want someone who knows what they’re talking about and who can link them to other resources who also know what they’re talking about. And in today’s age, I think this is becoming more important again. Because of the internet, there was a disintermediation going on, but now there is a reintermediation, I believe. Because there’s so much noise out there, you don’t know what is true and what is fake. AI is creating a lot of fake stuff.  The only people you can really trust are the people who are in front of you, or someone recommends them whom you trust. It’s a transparency thing. So I think what you’re doing is very valuable. It’s going to become even more valuable. And knowledge is ubiquitous. You can ask ChatGPT, and it will give you an answer. But how do you get the trust? How do you get the emotion? How do you get the relationships? That’s all human stuff. And if you still have that, then you’ve got what is valuable.  Well, I have a friend of mine who wrote a book, and he wrote it as a fable. What I love about it is that I know the true story behind the fable. And what comes across in every single chapter is that, with that trust, people who were afraid took a step. And often that is the hardest thing. So I go to the gym six days a week, and the gym is hard. Getting in the car to drive there is the hard part. Once I’m there, I’m around friends, I work hard, I sweat, I get better. Getting in that car and driving down the drive…  So in your fable, in your book, and in most of where I’ve had success, I would love to say it was because I was brilliant. Eh, sometimes I will say I was brilliant. But let me give you an example. United Dominion Realty Trust, now based in Denver and originally based here in Richmond, has been around for 35 years. It was one of the original five REITs in the country—real estate investment trusts. I came in as acquisitions director. They hadn’t closed a deal in a year. I closed three in the first three months. I grew the firm tenfold in 10 years, and I had great people. Buddy Scott as an analyst. Catherine Surface as an attorney.  But what I did was look at it and say, “Does anybody know what we’re trying to buy?” Because they had no acquisition criteria. So I wrote a one-page acquisition criteria document and put it out to everybody who had ever submitted a deal. Oh, and we weren’t responding to the submissions. So a submission would come in, they would look at it and say, “Okay, that doesn’t work.” But they never told anybody no. So one of my rules was that anything that came in would get a response within 48 hours.  And it should be specific. “We don’t like this because of the city.” “We don’t like this because of the roof.” Something specific, because I knew they’d pay attention. And by responding within 48 hours, we went from struggling to get submissions to doubling our submissions within a year. Because people were like, “Oh, we know what they want. We know they will respond.” And then—and this probably sounds outrageous—we celebrated. We put out a newsletter every month. This is back when you mailed things, so we’re going way back into the dinosaur era. But anytime a broker brought us something that we bought, we would do a full-page spread on the broker. We were marketing him or her.  People loved us. And they would tell others about us. So owners would know that if they came to us, we’d make a fair offer and we’d move on. So I would love to say that’s because I was a great attorney. I would love to say that’s because I was insightful. It was just like, “Well, damn, this is obvious.” And reading some of your stuff, I’ve seen you point that out to people time and time again.  You give me too much credit. But yeah, I mean, if you’re there, they say that if you work hard for 25 years, you can become an overnight success. So yeah, it does get obvious when you’ve been studying it long and hard. Well, listen, Rick, that’s been wonderful. So what is your final thought for an entrepreneur, a young entrepreneur or founder who’s coming up? Maybe he’s in real estate. Maybe he’s trying to be successful. What’s the most important mindset for an entrepreneur to become successful?  Well, I mean, you’ve got to know something. I mean, you either need to really know construction, or you’ve got to really know how to lease a space. If you’re going into it like they do on HDTV, like, “Oh, we’re going to find this property and it’s going to be…” You’re going to fail. So get good at something. Accept the fact that you’re not going to be good at everything. Find people who fill in the spots where you aren’t good. In the old days, you might have had to hire them. In today’s world, there are fractional CFOs.  And then when you get down to picking your experts—your attorneys, your accountants, the people that cost you real money—ask them a simple question: When was the last time they did whatever it is that you’re trying to do? Not when was the last time they prepared a securities document. When was the last time they prepared a securities document that succeeded? And that’ll knock out two-thirds of them right there.  Love it. That’s fantastic. Well, if you’re listening to this and you want to be successful in business, or you have a business and maybe you’re getting close to retirement and want to figure out how to transition it, how to exit right, and how to structure it… Or maybe you have a family company and you’re trying to put together a board, and you need someone who really understands governance. Or if you’re trying to do a transaction, a merger, or an acquisition, and you need a trusted advisor who will connect you to the right people and help you make it happen, then call Rick Chess. Rick Chess is here in Richmond. He is on LinkedIn. And you have a website as well, Rick, right?  Yep, yep.  What’s your domain?  It’s chesslawfirm.com.  Chesslawfirm.com. So you can go there, and Rick is going to respond because he always does within 24 hours, or 48 hours max, and he’ll help you. So Rick, thank you very much for coming on the show and sharing your wisdom with us. And if you’re listening to this and you like this show, please follow us on YouTube and Apple Podcasts. Give us a review, and make sure you listen to every episode because we have very exciting entrepreneurs and subject matter experts sharing their knowledge. So thank you for coming, and thank you for listening. Important Links: Rick's LinkedIn Rick's website

In this episode, Laura Cantor shares key takeaways from her experience at Vendors in Partnership, including emerging trends in retail, the growing importance of meaningful partnerships, and how brands can cut through the noise in a tech-saturated landscape.  She dives into why people—and the partnerships they build—are still the foundation of innovation and growth, even as AI continues to transform the industry.  Laura also highlights tactical approaches that are driving real results today, including insights on high-impact ecommerce solutions like AfterSell, a platform helping brands maximize revenue through post-purchase optimization.  In This Conversation We Discuss: [00:00] Intro [02:38] Learning the value of brand building [06:20] Sponsor: Migrate [08:19] Prioritizing learning over job titles [12:46] Sponsor: Intelligems [14:46] Overcoming organizational status quo [17:08] Streamlining operations for future tech [21:06] Sponsor: Electric eye [22:14] Optimizing brands for agentic AI search [23:43] Monetizing traffic through retail networks [25:34] Callouts [25:44] Leveraging partnerships for mutual wins [28:00] Emphasizing human strategy alongside AI  Resources: Subscribe to Honest Ecommerce on Youtube Women's apparel specialty retailer nyandcompany.com/ Follow Laura Cantor linkedin.com/in/lauracantor/ Migrate and grow more klaviyo.com/honest Book a demo today at intelligems.io/ Schedule an intro call with one of our experts electriceye.io/connect If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Ya no es si tu empresa va a incorporar inteligencia artificial.La pregunta es cuándo y cómo.En este episodio Ana María Quintanilla comparte desde adentro el camino que ha recorrido Wisdenn con la IA desde el lanzamiento de Wiz.Coach en 2018, su valuación de 15 millones de dólares en Toronto, hasta el error que cometieron en 2025 al creer que comprar licencias de ChatGPT para todos sus colaboradores sería suficiente.No lo fue.Y de eso también se aprende.Lo que vas a escuchar: • Por qué tener un plan claro es más importante que tener la tecnología • Cómo clarificar el propósito de tu organización antes de decidir qué tecnología adoptar • Las 4 necesidades que las empresas grandes ya tienen muy claras en materia de IA • Cómo permanecer relevante sin soltar lo que ya funciona bien hoyNo se trata de montarse en la ola porque todos lo hacen. Se trata de saber exactamente con qué te quedas y qué cambias.

ChatGPT, Claude, and Gemini all cost about $20 a month, but they are not built for the same jobs, and being loyal to just one of them is quietly costing you money. We pay for all three, and each one has a completely different role inside our business.In this episode, Josh and Dylan break down exactly what each AI model is actually best at, how they use all three together every day, and which one deserves to be your business workhorse.Inside this episode:The marble race theory of AI: why the leader keeps changing and why model loyalty is a costly mistakeWhat ChatGPT is genuinely the best in the world at right now (and the brainstorm-then-handoff workflow we run between it and Claude)Why we still call Claude "the business AI" for content, automations, skills, and interactive dashboardsHow Isaac, our client experience director, used Claude Code to build in one single day what would have cost $25,000 in dev workClaude Fable 5 writing four emails in Josh's exact brand voice with zero edits (and why it costs $7.70 per million tokens, the most expensive model in the world)The nerd stats: the fastest model responds in 0.66 seconds, the slowest takes nearly two minutes, and the smartest two models by a long shotThe one thing Gemini does that ChatGPT and Claude literally cannot (upload up to 2GB of video and have it analyzed), and why we call it the Peggy of the AI raceThe expensive mistake ecom brands keep making by letting AI make decisions on their Meta ads (we covered the full story in episode 247)It's not about which AI is the best. It's about knowing which AI is best for the job in front of you, and for about $60 a month you get three specialists that would cost a fortune to hire.Loved this episode? Drop us a rating because we're going for #1 ecommerce podcast in the world and every single rating moves the needle.-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again►  Follow Josh on social media: YouTube | Instagram | Facebook | TikTok | 

We find out if your numbers are about to change. Sponsored by SpotsNow. SpotsNow is the AI operating system for podcast advertising. Join the webinar this Thursday to learn how podcast networks can use AI to maximize their sales output using Claude, agents and ChatGPT. Book Thursday's free webinar now https://podnews.net/cc/3540 Visit https://podnews.net/update/30-60-threshold for the story links in full, and to get our daily newsletter.

Quick SummaryMatt Diamante — founder of the Hey Tony Agency — joins host Kelsey for a candid conversation about his winding path from process server to band member to SEO expert. Matt breaks down the foundational steps any small business owner can take to rank on Google, explains how AI search is changing content strategy, and shares the simple daily habit that transformed his referral-only agency into a content-driven machine.In This EpisodeHow Matt accidentally fell into marketing while trying to promote his bandThe unusual jobs (process server, film crew) that shaped how he runs his agencyGrowing an alternative lifestyle blog from zero to 4 million monthly visitors — and what it taught him about hooksThe origin story behind the name "Hey Tony"The three SEO fundamentals every small business needs: Google Business Profile, a multi-page website, and topical authorityWhy most SEO vendors are scamming small businesses — and how to protect yourselfThe AI prompt Matt uses to write unique, expert-driven blog posts in one hourHow SEO is evolving in the age of ChatGPT and AI search enginesWhat two books pushed Matt to post on social media every single day in 2023Why he doesn't batch content — and why he thinks you shouldn't eitherKey TakeawaysEvery page on your website is a door. Service-based businesses should have a dedicated page for every service they offer. If Google doesn't see it, it doesn't know you offer it.Use AI to extract your expertise, not replace it. Instead of asking ChatGPT to "write a blog post," prompt it to interview you with 10 questions and answer in voice mode. The result is genuinely unique content that reflects your experience.Get to the point faster. In the age of AI search, content that buries the answer under a long preamble will lose. Lead with the answer, then go deeper.Reviews require a system, not willpower. Build a consistent ask into every completed transaction. You can incentivize leaving a review — just not a five-star one specifically.Consistency beats perfection. Matt went from 4 hours per video to 5–10 minutes by posting every single day. The skill builds. The ideas flow. Just start.Memorable Quotes"I believe the world is built on small businesses. If I can help good people grow through SEO, they can hire more staff, create jobs, send their kids to college. If I want to make the world a better place, I can do that one small business at a time." — Matt Diamante"SEO is just solving somebody's problem. How do I fix this myself? That's a blog post. How do I hire someone? That's a service page." — Matt Diamante"That's basically how you run a business. You set up a printer in your car and you figure out how to do this more efficiently." — Matt DiamanteResources MentionedInstagram: Search @heytonyagency or Matt Diamante???? Get Found by Matt Diamante — Matt's plain-English SEO book for small business owners???? The One Thing by Gary Keller & Jay Papasan???? Jab, Jab, Jab, Right Hook by Gary Vaynerchuk???? AnswerThePublic.com — tool for finding customer questions to write blog posts around???? ChatGPT / Claude — recommended AI tools for blog post creation???? Hey Tony Inside — Matt's community for small business owners doing their own SEO???? Google Business Profile — free local SEO tool for any brick-and-mortar or service-area businessAbout the GuestMatt Diamante is the founder of Hey Tony Agency, a Canadian digital marketing agency specializing in SEO for small businesses. After growing an alternative lifestyle publication to 4 million monthly visitors, Matt channelled those hard-won content lessons into building an agency, a community, and a book — all aimed at helping small business owners get found online without getting scammed. He has posted on social media every single day since January 2023.

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Vivienne Wagner is the Founder and CEO of Houndstooth Media Group, a boutique digital marketing agency helping mid-sized businesses turn their websites into revenue-driving assets through strategic SEO and AI-driven optimization.Known for making complex marketing concepts clear and actionable, Vivienne advises business leaders on how to position their companies to be found by both human audiences and emerging AI platforms like ChatGPT and Perplexity. Her approach increases organic visibility, drives qualified traffic, and reduces reliance on paid ads, enabling businesses to scale more sustainably.Instagram: https://www.instagram.com/houndstoothmediagroup/Website: https://houndstoothmediagroup.com/Linkedin: https://www.linkedin.com/in/vivienne-wagner/Source: https://businessinnovatorsradio.com/vivienne-wagner-ceo-mark-stephen-pooler

Send us Fan MailApple's Worldwide Developers Conference just happened - and the message for home builders is bigger than most people realize. In this solo episode, Anya Chrisanthon - CCO at Anewgo - breaks down the biggest announcements from WWDC 2026 and translates them into plain language for home builder sales and marketing leaders.Siri goes agentic Apple rebuilt Siri from the ground up - powered by Google's Gemini and Apple's own on-device models. The new Siri doesn't just answer questions. It takes actions across apps on behalf of the user. Composing emails, managing files, performing multi-step tasks without manual navigation. The home buying version of this - scheduling tours, requesting brochures, getting answers about a specific floor plan - is coming. The builders whose digital presence is ready for it will have a significant advantage.Visual Intelligence in the Camera app Apple introduced a dedicated Siri mode inside the camera app. A buyer standing in front of your model home points their camera at the exterior - and Siri tells them the elevation, color scheme, community, and starting price if that information is structured and accessible online. Apple just built the infrastructure for a visual AI layer that sits on top of every physical space a buyer walks into. That changes what a model home experience looks like.The hidden feature Apple didn't announce After the keynote, developers discovered a hidden Extensions framework in the iOS 27 developer beta that lets users swap ChatGPT, Claude, and Gemini inside Siri - infrastructure Apple built but chose not to announce. Apple is hedging. Siri becomes the container. The AI model underneath can be whatever the user prefers. When a buyer asks their phone about your homes, it might be Siri answering. Or ChatGPT through Siri. Or Claude. Or Gemini. If your digital presence doesn't give any of those AI systems enough specific, accurate, structured information to answer with confidence - you're not in that conversation. This is exactly why AEO matters across all platforms, not just one.Search gets faster Apple rebuilt the foundation of search across Spotlight, Mail, and Photos - and the new infrastructure indexes new files and data almost immediately. The lag between publishing content and having it surfaced by AI systems is closing. A community page that hasn't been updated in six months is going to look stale in a way it never did before.

Today I want to walk through the difference between an AI tool and an AI system, because the gap between those two things is where most of the money is. We're working with Claude and Claude Cowork today, nothing else. By the end of this you'll understand why one-off prompts don't compound no matter how good they are, you'll be able to spot where a system pays for itself within the first month, and you'll know how to map the processes already running in your business onto AI workflows. Before any of that makes sense I should explain what these two tools actually are.Claude is an AI assistant. Same general category as ChatGPT, made by a different company called Anthropic. You can use it free at claude dot ai in your browser, and there's a paid plan at twenty dollars a month that gives you more room to work. Inside Claude there's a feature called Projects, which is basically a folder with a memory, and that's going to matter a lot today.Claude Cowork is a desktop app from the same company. If regular Claude is a conversation in a browser tab, Cowork is closer to a coworker with access to your computer. You point it at a folder, it can read the files in there, create new ones, run jobs on a schedule, and keep working through multi-step tasks while you do something else. It comes included with the paid Claude plan.

Episode: 00323 Released on June 15, 2026 Description:  Chris Mason has spent more than two decades serving as a law enforcement analyst with the Riverside County Sheriff's Department. Along the way, he has worked assignments in criminal intelligence, homicide, station operations, and public health overdose surveillance. He also serves as a director for the Association of Law Enforcement Intelligence Units (LEIU). In this episode, Chris discusses his journey from aspiring police officer to analyst, the importance of networking, intelligence operations, interdisciplinary partnerships, leadership, adapting to change, and the role analysts play in supporting public safety beyond traditional crime analysis. He also shares lessons learned from career setbacks, the importance of marketing analytical value, and why understanding your "why" can help sustain a long and fulfilling career.

Est-ce qu'en vous promenant sur un site vous vous êtes déjà dit : "mais comment ils font? C'est à moi qu'ils parlent, c'est pour moi que ce produit est fait". Bingo, ils ont juste très bien travaillé leur persona, et pas de doute, leur persona vous ressemble. Dans cet épisode je vais vous expliquer exactement pourquoi travailler son persona c'est la première chose à faire, et la chose la plus essentielle à la réussite de votre business.Et si vous voulez creuser vraiment le sujet, je vous recommande la formation Stratégie Persona (je vous la recommande parce que c'est la mienne hein).---------------Pour travailler avec moi vous pouvez :> Suivre une de mes formationsStratégie Persona : Comprenez vos clientsStratégie Emailing : Faites décoller votre base emailsStratégie Indépendante : Communiquez en ligne (liste d'attente)> Réserver une heure de conseils personnalisés> Devenir partenaire du Podcast du Marketing---------------

AI can write website copy that outperforms 80% of what is online today. You just have to teach it who it is writing for. In this episode of Intended Consequences, Conversion Sciences founder Brian Massey shows you how to use AI to generate website copy that actually converts. The secret is not a better prompt. It is writing for the four ways people make buying decisions. You will learn the Modes of Research framework, first published in "Waiting for Your Cat to Bark," and how to map it onto Myers-Briggs types so any language model speaks your language. Then you will watch live rewrites that turn flat, jargon-filled copy into messaging built for Competitive, Methodical, Spontaneous, and Humanist visitors. By the end you can build your own AI messaging agent in ChatGPT, Claude, or Gemini and let it do the rewriting for you. WHAT YOU WILL LEARN Why most B2B copy sounds the same and caps your conversion rate The four research modes and the buyer behind each one How to use Myers-Briggs as a shared vocabulary with any AI The simple prompt that teaches your chatbot to rewrite by mode How to generate personas straight from a URL How to A/B test copy that is finally different enough to win How to build a reusable AI messaging agent for your brand CHAPTERS 00:00 Why AI copy beats 80% of website copy 01:30 Styrofoam copy and the conversion ceiling 02:40 How our own biases sabotage copywriting 04:10 ICPs and the four-persona problem 05:40 Corner cases: copy big enough to A/B test 06:00 The 4 Modes of Research framework 06:50 Competitive and Methodical buyers 08:00 Spontaneous and Humanist buyers 09:30 Placing copy on the page by buyer mode 10:30 Why language models beat humans at this 11:20 Myers-Briggs as a shared language with AI 14:00 The simple prompt to train your chatbot 15:00 Generating personas from a URL (Calm.com) 17:40 Rewriting copy for each mode, live 24:00 B2B example: HR services, CHRO vs CFO 29:50 Laying out multiple voices on one page 31:00 Q&A: getting your team to trust AI copy 33:20 Building your own AI messaging agent 38:00 What is next: ad and landing page alignment 38:50 Q&A: CTAs, ad frequency, and brand salience RESOURCES Messaging skills and full prompts: https://conversion.science/msg-skills Conversion Sciences: https://conversionsciences.com Book: "Waiting for Your Cat to Bark" by Bryan and Jeffrey Eisenberg: https://conversci.com/catbark Roy H. Williams and the Wizard Academy: https://www.wizardacademy.org Subscribe for more on conversion optimization, AI, and the experiments behind what actually works. #AICopywriting #ConversionOptimization #CRO

Recorded live at the Angus Barn during Hutchison's 30th anniversary celebration, this special episode of Founder Shares brings together some of the Triangle's most respected founders, investors, and ecosystem builders to reflect on three decades of what it really means to build a community — not just a law firm. Guests include Andrea Cook of NC Idea, Karl Rectanus, CEO, Really Great Reading | Co-Chair BOD, CED (Center for Entrepreneurial Development), Adam Stege, founder and CEO of Trio Labs, Tim McLoughlin of CoFounders Capital, Jason Caplain of Bull City Venture Partners, Pablo Casilimas, Managing Partner, OneSixOne Ventures, Krista Covey of First Flight Venture Center, David Mendez of Good Growth Capital, and Jim Roberts of the WAEL Angel Network - NEW (Network for Entrepreneurs of Wilmington),  WALE (Wilmington Angels for Local Entrepreneurs) — all united by a single thread: that Hutchison's greatest asset has never been its legal expertise alone, but its willingness to show up, make the introduction, and put founders first before any transaction is on the table. Plus, Karl LaPan of UF Innovate shares what ChatGPT told him when he asked how to describe a law firm like Hutchison — and the answer, "ecosystem architect," just might be the most accurate two-word summary of thirty years of work anyone has offered yet.Hosted by Trevor Schmidt, Founder Shares is brought to you by Hutchison PLLC.

AI is rapidly changing nearly every industry, and endurance coaching is no exception.In this episode, CTS Head Cycling Coach Adam Pulford explores where AI can genuinely help athletes improve, where it falls short, and why the future of coaching may be more collaborative than competitive.We discuss training data, prompting, bias, TrainingPeaks, Claude, ChatGPT, Vekta, Kristin Faulkner's use of AI, and the areas where experienced coaches still provide value that algorithms struggle to replicate.HOSTAdam Pulford has been a CTS Coach for nearly two decades and holds a B.S. in Exercise Physiology. He's participated in and coached hundreds of athletes for endurance events all around the world.​​Free Cycling Training Assessment: https://trainright.com/cycling-training-assessment-welcome/Interested in working with a coach? Schedule a free consult: https://trainright.com/coaching/cycling/Self-coached athlete? Check out our TrainRight Membership: https://trainright.com/membership/Find more free resources here: https://trainright.com/blog/Resources:Best-ever 20-minute power and 3 Pan-Am golds: Inside the AI tech Olympic Champion Kristen Faulkner built, and is testing on, herself | Cycling WeeklyStrava Launches MCP Connector, Allowing Athletes to Sync Training History to ClaudeVekta

Excellence isn't a feeling; it is a system built from repeatable habits and reinforced culture. On this major episode, the team covers recent AI news, a brand-new event for the Community, and the big reveal of this year's conference keynote speaker!Jon catches us up on Claude Fable 5, the ChatGPT super app shift, and the Rock AI Summit on July 7 at 10-11:30am PT. He shares a security warning for anyone evaluating AI tools for their church data.Then Emily announces the man who built the most admired service culture in the world, Horst Schulze, co-founder of The Ritz-Carlton, and RX26's keynote speaker! He turned excellence into a repeatable system and a global standard that led the Ritz-Carlton to win the Malcolm Baldrige National Quality Award twice.Jon introduces Ministry by Design, a framework for applying that same thinking to how a church moves someone from unknown to known, engaged, serving, and leading.Visit the show notes to find all the resources talked about in this episode. Don't forget to join the new Rock Cast Rocket Chat Channel to see what other churches are saying about this episode. Hosted on Acast. See acast.com/privacy for more information.

Modelos como ChatGPT, Gemini y Claude empiezan a mostrar comportamientos “rebeldes” en sus trabajos de oficina. Con la ingenieria y divulgadora Manuela Delgado conocemos qué riesgos plantea automatizar tareas laborales y cómo podemos usar estas herramientas de forma útil sin perder el control humano.

In today's MadTech Daily, we cover Publicis and TTD settling dispute, The Advertising Association unveiling a new global identity, and Coupang being hit with a record fine over a data breach.

Andrew Mayne and Brian Brushwood dig into one of the most immediately useful applications of AI agents: hunting down waste, friction, and forgotten costs in everyday business operations. Brian explains how connecting ChatGPT to his finances helped him uncover orphaned subscriptions, duplicate services, and even a long-forgotten annual GPS dog collar charge, while Andrew describes using Codex to audit AWS charges, recurring billing in Gmail, Apple Card statements, and an overpriced web host for the podcast. Along the way they make the case that Codex is different from a normal chatbot because it can persist on tasks, work through files and folders, use connected accounts, operate websites without APIs, and function more like a capable intern than a search box. They also talk through the learning curve, privacy concerns, trust-building in stages, using AI to generate business experiments and revenue ideas, and why speed of adaptation matters more than trying to pause technological change. The recurring theme is simple: use AI to find the stupid in your systems, save real money, and free up time for more creative work. Picks: Andrew Mayne: Riley Brown’s YouTube quick-start tutorials on Codex Brian Brushwood: Just Evil Enough by Alistair Croll and Emily Ross

Here's a harsh truth that is vital for you to understand if you don't already: You are already losing patients to AI. Patients are already using ChatGPT, Gemini, Claude, and other tools to get diagnoses, treatment suggestions, exercise programs, and answers to health questions rather than going to (or returning) to your clinic. And those answers are getting better every month. So what can you do today that will make patients continue choosing you over just asking AI? And before you leave this page, make sure you scroll down for this episode's free resource… It will position your practice so AI is most likely to recommend you when people in your area are looking for help with things you treat. What You'll Learn in This Episode Why AI is now your competitor, not just a tool Which healthcare services (and prospective patients) are most vulnerable to AI competition How to use human connection as your greatest differentiator How community-building creates long-term competitive advantages, and minimizes loss of patients to AI platforms Ways to future-proof your practice as technology rapidly evolves Practical steps you can take today to stay ahead USEFUL INFORMATION: Check out our course: Cash-Based Practice Mastermind