The Optometrist Business School Podcast

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I'm an Optometrist with a private practice in the UK and I love business and marketing...I enjoy helping other Optometrists who are stuck in their practice to get out of the "hamster wheel" and systematize their practice to enjoy the world beyond the four


    • Jun 7, 2018 LATEST EPISODE
    • infrequent NEW EPISODES
    • 22m AVG DURATION
    • 12 EPISODES


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    Latest episodes from The Optometrist Business School Podcast

    EP 012 The Riches Are In The Niches

    Play Episode Listen Later Jun 7, 2018 17:12


    The surefire way to fail in your Optometry business or be at the very best "average" is to try to appeal to anyone and everyone. The secret to success is becoming laser focused... All is revealed on this weeks Podcast. Enjoy :)

    EP 011: Resistance and The Art Of Being Unique

    Play Episode Listen Later May 15, 2018 17:44


    The one recurring theme that successful people adhere to, is taking action. They don't give in to resistance and procrastination! And what do the best companies have in common? They are unique in some form, they have carved out a niche...Find out how you can have these two powerful traits...

    EP 010: The Magic Formula For Optical Business Owners

    Play Episode Listen Later May 6, 2018 21:31


    Many optical practice owners look for a "quick fix" to their business. Well, my dear fellow Optometrists...The formula I give you in this podcast is not just a quick fix but a long term fix too! You will learn that most Optical business owners mess this up big time, soon you won't be one of them. 80% of businesses fail in the first two years, 96% fail within 10 years, the odds are against you...So sit back, hold tight and make some notes on this weeks podcast!

    EP 009: The Secret System You Need To Implement Today!

    Play Episode Listen Later Apr 26, 2018 18:52


    Life is complicated but if I could tell you just one system to implement fully in your Optical Practice...It would be this one! In just a few minutes you will discover the strategy that will improve your practice success and like always with me, it's not necessarily sexy or some "digital" fad it's old school tactics that work! Implement it now!

    EP 008: The Optometrist Ritual

    Play Episode Listen Later Apr 19, 2018 22:36


    What does Benjamin Franklin, Mohammed Ali, Oprah Winfrey and Albert Einstein all have in common? More importantly how will this help your Optometry practice? The answer my friend is all on today's show! Enjoy!

    EP 007: How Your Staff Are Costing You The Price Of A Home In Lost Profits

    Play Episode Listen Later Apr 12, 2018 16:51


    Staff, love them or hate them, you can't run a business without them! If you don't fix this one problem discussed today your staff will cost you at least $180,000 per year in lost business profit. Find out what this one problem is and take steps to fix it...Quickly!!

    EP 006: The $108,000 Practice Profit Strategy

    Play Episode Listen Later Mar 31, 2018 21:04


    Too many Optometrists pour money down the drain by trying to advertise to new patients. They don't realize the "gold" is right below their feet, they just need a map to get there! Well, this podcast gives you the map, just follow the three steps and you will hit "X" marks the spot! If this sounds a little strange, all is revealed on the show!

    EP 005: The Power Of Price

    Play Episode Listen Later Mar 20, 2018 30:18


    Setting your price is mission critical to your practice. The right prices can make you or break you. Find out how to do tackle this very important topic on today's podcast. Enjoy!

    EP 004: The Power of Words InYour Optometry Practice

    Play Episode Listen Later Mar 7, 2018 26:30


    An insightful and thought provoking podcast on how you can improve your practice profits with the careful use of words and nostalgia.

    EP 003: The Three Questions Every Optometry Practice Owner Must Ask

    Play Episode Listen Later Feb 9, 2018 23:48


    Asking the right questions will give you the right answers! Discover the 3 questions any Optometrist Practice owner needs to ask themselves for their business to sky rocket.

    EP 002: Optometry Practice Flatliners - Don't Be One Of Them

    Play Episode Listen Later Feb 9, 2018 19:46


    Learn how most Optometry practice flatline after 2 or 3 years and how many practices are still doing this 20 years on! More importantly listen to discover the solution.

    EP 001: Bye Bye Miss American Pie - Don't Let Your Optometry Practice Die

    Play Episode Listen Later Feb 9, 2018 28:22


    Discover why 90% of advertising Optometrists do for their business does not work and how you can fix this problem!

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