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If your sales team is underperforming, there's a strong chance you're missing one critical metric—and it's quietly costing you revenue every single month. In this episode, Ray Higdon reveals the leadership blind spot most sales leaders never track: activity. While many leaders obsess over sales numbers, rank advancements, and new customers, they often ignore the one thing that actually drives those results. Ray explains why tracking activity—not just outcomes—is essential for improving sales performance, increasing production, and preventing leadership burnout. He also breaks down how recognizing effort (not just results), running activity-based contests, and setting weekly activity goals can dramatically improve team morale and consistency. If you're a sales leader, network marketing leader, entrepreneur, or manager, this episode will help you eliminate sabotage, focus your time on the right people, and increase revenue without working longer hours. —
Does your website use words like "big goals" and "busy life?" Did you create a website when you started coaching, but haven't really edited it since? Does your website share your run coaching certification and where you live within the first 2-3 sentences? If so...you'll want to listen to this episode of the Runner Rising podcast where I share the 3 biggest website mistakes I see run coaches making that I truly believe are costing them paying athletes. If you want me to take a quick look at your website - send me a message on Instagram @runner_rising or email me nicole@runnerrising.com
Too many trades and construction business owners ignore their accounting until tax season hits, then spend days manually entering receipts from shoeboxes instead of using technology that does it automatically. We tackle the business operations side that gets pushed aside when you're busy doing the work that actually gets you paid. Steve reveals his manual QuickBooks process while Brad walks through why people fail to pay themselves properly, the three different rates you should be charging as owner-operator-CEO, and how to stop leaving money on the table with bad estimating. We explore tactics for building overhead into quotes without overcomplicating the math, why technology like receipt scanning apps can save days of work, and how understanding your customer's busy season changes your sales follow-up game completely.Highlights:HighlightsWhy paying yourself only after everything else is taken care of means you're getting a fraction of what you're worth instead of paying yourself first.How to calculate what you actually need to charge by separating your field labor hours from your CEO hours from your ownership compensationWhy most jobs are quoted wrong because overhead and profitability aren't properly estimated into the numbers.The garage door company example where tactical empathy in follow-up messaging closed the deal after understanding their busy season.Why seven touches before giving up beats three attempts, but only if you change your approach when the message isn't landing.Subscribe to Blue Collar BS for practical advice on running your business better. If you're still using shoeboxes and spreadsheets to track your money, this episode is for you.Get in touch with us:Check out the Blue Collar BS website.Steve Doyle:WebsiteLinkedInEmailBrad Herda:WebsiteLinkedInEmailThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
Ever finish a job, see solid revenue, and still wonder where the profit went?In this episode, we break down how painting contractors lose margin during production, even when the estimate “felt right.” From prep work that quietly expands (patch turns into skim) to the classic “while you're here” requests that bleed hours, the real problem is rarely effort. It's the lack of a system you can trust.Jesse Teron and Josh Eldridge walk through a practical approach to job costing that starts before the job begins. You will learn how to forecast profit to the dollar, set budgeted hours your crew can actually execute, and build production rates based on an average painter so your top performers can beat the budget and earn more.We also hit the leadership side: how to hold firm when subs ask for more money mid-job, how to stop doing extra work for free, and how detailed proposals and clear exclusions protect you from scope creep.Inside this episode:Why “trusting profit” is really about knowing your numbersHow to move from job costing in arrears to forecasting materials and labor up frontProduction rate examples (hardy board, fascia, second-level work adjustments)How to communicate budgeted hours and deadlines to your crew without dramaThe breakdown that makes it easier to say no to mid-job price changesA simple boundary system for change orders so you stop donating laborIf you want cleaner margins, fewer surprises, and a business that scales without chaos, this is the playbook.Submit your question for a future episode at paintergrowth.com.
Fiery Fridays are BACK and in today's episode, Adrian Durham believes Mr Marinakis is making Forest Great again by sacking his 4th manager this season, Sean Dyche... Alex Crook of course completely disagrees! Angelina Kelly gets a bit from Crooky after saying Spurs fans should stop fantasising over Mauricio Pochettino following Thomas Frank's sacking & Crooky also tears into the guy that's growing his hair until Man United win 5 in a row - Crooky was on one!As you know by now every Friday, it's all about bold opinions, strong feelings, and arguments just waiting to happen. Because as the week winds down, we're turning the heat all the way up… That's another three HUGE opinions… no sitting on the fence… and absolutely no fear of things getting a little heated.Produced by: Daniel KaneEdited by: Daniel Kane Hosted on Acast. See acast.com/privacy for more information.
What if financial freedom wasn't about waiting…But about building?In this episode of The Australian Property Show, Tom Haigh sits down with leading Newcastle agent and renovator Tom Lemke to unpack how strategic renovations helped him build wealth across 8 properties — long before running a successful real estate business.This is not a theory session.This is lived experience.Ugly houses.Tight budgets.Big risks.Record-breaking sales.Most renovators focus on the wrong things.They overspend where buyers don't care.They underinvest where value is actually created.In this episode, you'll learn how to avoid those mistakes — and renovate with purpose. Here's what's inside:• How Tom built real wealth before becoming a real estate agent• The mindset required to renovate your way forward• The biggest renovation mistakes that destroy profit• Why overcapitalising happens — and how to prevent it• The highest impact, lowest cost upgrades (not what you expect)• Why gardens can outperform kitchens• The power of flow, layout and backyard connection• How to think like a buyer before you renovate• When luxury upgrades stop adding value• Why finishing touches matter more than foundations• How property creates confidence and optionality in businessIf you're planning a renovation…Holding a blue-chip property…Or looking to manufacture equity instead of waiting for the market…This episode will sharpen your strategy.Renovation isn't about ego.It's about execution.Press play and learn how to get it right.Want to know how to use property to reach your ideal future sooner? Book a complimentary discovery call with our team using the link below:Book a complimentary discovery call with our team Connect with Tom LemkeCall Tom Lemke 0423 267 465Connect with the HostGeneral Advice Warning! The information (including taxation) contained in this podcast is general in nature and does not consider your individual financial circumstances or needs. You should not act on the information provided without first obtaining professional advice specific to your circumstances. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. The views expressed in this podcast are solely those of the individual; they are not reflective or indicative of My Money Sorted position and are not to be attributed to Online Financial Planning Australia Pty Ltd. The host is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. This podcast cannot be reproduced in any form without the express written consent of My Money Sorted.
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Many Christian women feel called to leadership—but quietly shrink back when it's time to step forward. Playing small doesn't always look like rebellion. Often, it looks responsible. Careful. Humble. Busy. Overextended. Waiting for more clarity. But here's the truth: playing small is costing you influence. In this episode, we explore how shrinking back from your calling impacts your leadership, limits your Kingdom influence, and delays the impact God intends for your life. If you've been struggling with confidence, clarity, or intentional leadership, this conversation will challenge and encourage you. You'll discover why playing small: Weakens leadership confidence Reduces intentional influence Delays personal growth Clouds clarity about God's plan Limits Kingdom impact We also talk about how Biblical truth reframes leadership—not as platform-building, but as faithful stewardship of influence. Christian leadership requires intentional obedience, time management aligned with calling, and confidence rooted in who you are in Christ. God's plan for your life is not passive. It requires courage. It requires clarity. It requires growth. If you've felt stuck between calling and action, this episode will help you recognize where fear may be limiting your influence and how to begin stepping forward with confident, intentional leadership. Reflection Questions: Where have I been shrinking back instead of stepping forward? Am I managing my time around comfort or calling? What influence might I be limiting by playing small? This episode is part of a larger conversation about overcoming the internal barriers that hinder Christian women from stepping fully into God's plan. Over the next few weeks, we'll continue building toward greater clarity, confidence, and intentional leadership. Invitation: If you are a Christian woman who wants to lead with clarity, confidence, and biblical alignment, I invite you to sign up for the Confident Leader Workshop, a 3 session experience designed to help women lead intentionally and stay rooted in God's plan. Click here to sign up. Your Next Step If this episode resonates and you're craving deeper clarity, confidence, and intentional growth, I would love to walk alongside you.
If you're in automotive sales, commission-based selling, or any high-performance sales environment… this episode might hit you in the chest.Because the truth is simple:
If you have ever felt frustrated with digital marketing, this is for you. Every week, I hear business owners say the same things. "I need more followers." "I guess I should be on every platform." "My marketing should be working by now." In this week's podcast episode, I am busting the biggest digital marketing myths that are quietly costing businesses time, money, and momentum. We are talking about why more followers do not equal more sales, why going viral is not the goal, and what actually moves the needle when it comes to growth, engagement, and conversions. If you want clarity instead of confusion and a strategy that works in the real world, this episode will shift how you think about marketing.
Dr. Jake Tayler Jacobs delivers a keynote on Operational Blindness™ at the ORMBC Summit 2026 in Austin, TX, showing how legacy beliefs, broken structures, and low visibility create the costly gaps hospitals keep calling “surprises” especially in the OR–Sterile Processing relationship. Through stories and analogies like cast-iron skillets and NASCAR pit crews, he exposes how Operational Blindness™ allows two departments to run “fine” independently while failing together operationally. He then shares benchmark findings and a programmatic playbook to eliminate Operational Blindness™ through assessments, people development, process redesign, and layered technology so leaders can predict issues, govern performance, and sustain safer, more efficient care.
Is your medspa's website truly helping visitors become booked, loyal clients—or quietly turning them away?Today, Andrea and Taleesa are going through a 20-point audit to evaluate how well your medspa website is actually converting visitors into bookings and sharing exactly what you need to fix so your website feels clear and inviting to potential clients.Listen to this episode to get tips on how you can improve clarity, usability, branding, and trust-building elements so your website feels authentic.If you enjoyed this episode please share, rate and review it! Also mentioned in today's episode: The importance of a simple and easy to navigate homepage 3:00Why you need to make sure you're checking your buttons and links 7:40Focusing on results and transformations 15:38Why you need to have a photo of yourself and your team on your site 32:11Links:Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/scheduleEstie Social Suite:https://smithandcrawford.com/aesthetically-social-suite2026 Visibility Vault:https://smithandcrawford.com/visibility-vaultShow transcripts: https://smithandcrawford.com/notesEmail us: hello@smithandcrawford.comJoin our newsletter: https://smithandcrawford.com/newsletterhttps://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08https://smithandcrawford.com/
Where Science, Shadow Work, and Spirit Collide to Manifest Your Miracles.In this episode, I explain why you don't trust yourself and how that lack of self-trust quietly impacts your life, your decisions, and your manifestations. This isn't a mindset issue and it's not because you're broken. It's because your nervous system learned that it wasn't safe to trust your own signal. I break down how nervous system protection, safety-seeking, and learned patterns override intuition, and what actually rebuilds self-trust in a regulated body.Episode Takeaways:• Why self-trust isn't a mindset issue • How the nervous system prioritizes safety over intuition • Why you were born trusting yourself and how that trust was trained out of you • The role of regulation in manifestation and decision-making • Two simple steps to begin rebuilding self-trustSelf-trust isn't built through force or positive thinking. It's rebuilt through safety, regulation, and embodied choice. When the nervous system feels safe, intuition comes back online. And when intuition comes back online, you stop outsourcing your power, you stop freezing in indecision, and your manifestations finally have a stable body to land in.✨ MANIFESTING MIRACLES ACADEMY ✨(previously called Secret Society of Manifestors)Your Gateway to Manifesting Wealth, Love, Joy, and Freedom.Join now: https://manifestingmiracles.thinkific.com/pages/memberships⬆️ Try it out for free for one month!
If the idea of SOPs makes you want to shut your laptop and walk away, this episode is for you. In this conversation, Glenda sits down with systems and Google tools expert Adrienne Farrow to break down what SOPs actually are, why they matter for travel advisors, and how to create them without overcomplicating your business. They talk candidly about ADHD brains, delegation resistance, and the hidden cost of “it's just easier to do it myself.” This episode shows you how to start documenting what you already do, use simple screen recordings instead of long documents, and build systems that support delegation, consistency, and growth without killing your creativity. If you want a business that does not fall apart when you step away, this is where it starts. Connect with Adrienne: https://www.adriennefarrow.com/ SOP Workshop with Adrienne , Special coupon at checkout! https://store.adriennefarrow.com/products/systematize-with-sops-workshop?variant=46070315581618 Check out our Educational & Coaching Programs: Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass Join our Facebook community: https://www.facebook.com/groups/travelagentobjections Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/ Or FB at https://www.facebook.com/artofsellingtravel
THE STORY THAT'S COSTING YOU EVERYTHING Find out why you're not where you want to be. There is a story you are telling yourself right now. So quiet… you don't even hear it anymore. But it screams in every meeting where you stay silent, in every opportunity you decline, in every “I'm just not that kind of person.” And yes — that story is alive… and it's costing you everything. In this episode, I invite you into a Narrative Power session — a masterclass designed to help you identify the invisible narrative that may be holding your future hostage. It's not bad luck. It's not “negative energy.” Very often, before looking outside, we must look within. Because the most dangerous stories are not the ones others tell about you… they are the ones you have been rehearsing about yourself since you were 12 years old. I'll share my own turning point: New York, 2005. A prestigious title. “Everything I thought I wanted.” And still, something inside didn't feel aligned. I realized I had been living inside someone else's first draft of who I was supposed to be — the safe version, the diplomatic version, the connector who stayed in the background. Until I asked one question that changed everything: Which identities did I choose… and which ones were given to me? Today, we are going to do three things together: Identify your ghost story — the invisible narrative running your decisions. Apply my Identity Audit framework — with paper, pen, and radical honesty. Close with one powerful question: If you were not afraid… what story would you believe about yourself? This is not passive listening. This is active transformation. Grab your coffee, take your notebook… and press play.
Send a textWhat can Charlie Puth's collaboration with Kenny G for the Super Bowl national anthem teach us about sales? More than you'd think.Bill and Bryan break down the story of how Charlie Puth persistently pursued Kenny G—not through aggressive follow-ups, but through generous, creative demonstrations of value. He sent tracks. He added a choir. He painted the picture so vividly that Kenny G couldn't help but respond.The sales lessons are everywhere: Clean intention enables authentic persistence. Information isn't proprietary anymore, so stop withholding it. Collaboration beats competition. And most importantly, your "through line"—the underlying driver of your sales process—might be sabotaging your success.Most sales methodologies operate on a selfish through line: What do I need to say or do to get the deal? That approach creates manipulation, defensiveness, and resistance. But what if collaboration was your through line instead?Join the conversation: AdvancedSellingPodcast.com/linkedinIs it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrets to Reinventing Yourself and Your Business." http://12boldmoves.comThe Insider program is open for enrollment. To check out our small learning group, go to http://advancedsellingpodcast.com/insider
In this episode of the Elite Business Advice Podcast, Chris Moore dives into one of the most important topics in the painting industry: job costing. As part three of the Back to Basics series, this episode breaks down what job costing is, how to do it correctly, and how to use financial data to make smarter business decisions. You'll learn which numbers you should be looking at, how knowing your net cash flow helps with hiring and overhead decisions, and how this one system often uncovers dozens of opportunities for improvement. Want access to our free no-strings attached job costing resource? Email Chris at Chris@elitebusinessadvisors.com to receive a copy!Need help understanding your financial metrics in your business? Schedule a free business analysis meeting with us at www.elitebusinessadvisors.com!
FULL SHOWNOTES HERE: https://sociallyausome.com/post/adhd-rejection-sensitivity-follow-up/If you have ADHD and you hate following up after you send an offer, you're not “bad at sales.”You're dealing with ADHD rejection sensitivity.In this episode, I break down the real reason follow-up feels so painful for ADHD entrepreneurs, what it looks like in your daily life (not just business), and how it quietly kills your income every single day.You'll hear exactly why your brain reads silence as rejection, why you avoid the DM thread even when you KNOW you should follow up, and the simple Flow-First system shift that makes follow-up feel safer and easier.In this episode, we talk about:Why ADHD rejection sensitivity makes follow-up feel like dangerThe day-in-the-life signs you're avoiding follow-up (without realizing it)How this shows up at work, in productivity, and in relationshipsWhy “If they wanted it, they'd buy” is a lie that costs you moneyThe follow-up message you can copy + paste todayHow to build a follow-up system that works even when your nervous system is spiralingWant the full Flow-First system?My book Flow-First Thinking: ADHD Isn't Broken, It's Untapped is on presale right now.Grab it while the presale bonuses + masterclass are still available here: https://sociallyausome.com/books/flowfirst
In this episode of Always Be Testing, host Tye DeGrange is joined by Cormac Jonas, CEO and Founder of The Jonas Agency, for a deep dive into what's actually broken in modern performance marketing. With years of experience across affiliate, paid media, and creator-led growth, Cormac brings a sharp perspective on why so many brands are optimizing campaigns while ignoring the bigger problem: flawed measurement.The conversation unpacks how misattribution, last-click bias, and platform incentives distort ROI, using the recent Honey browser extension controversy as a real-world example of how value gets misassigned across channels. They explore why TikTok and YouTube reshaped high-intent demand, how AI, CTV, and programmatic traffic are inflating “performance” metrics, and why owning an audience now matters more than owning traffic. This episode is a candid look at where affiliate and performance marketing are heading — and what brands need to fix before scaling spend.
Have you spent money on AI tools this year?And your overhead has gone up, but your sales have not?I just sat down with Ryan Fontaine, an AI developer who's worked with Fortune 500 companies and government agencies worldwide. He's also built AI tools specifically for roofers like Roof Hawk and Storm Scout.If you're serious about using AI to grow your business, then watch this interview to learn:-The 5 best AI use cases for roofing companies.-What to use AI for, and what NOT to use AI for.-The highest leverage AI tools you should start using first (and it's different for every company). And if you want more… You can join us at the 2-day AI workshop we're hosting with Ryan next month. It's for RSRA Members-Only and we'll be inside one of the largest AI data centers in the country. This event is capped at 65 people and 40 spots are already taken. Become a Member of RSRA and ask about the AI event details: https://www.rsra.org/join/ =============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/ https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman
Is coasting costing you? In this episode of Remarkable TV, I want to explore a simple but important question—when does coasting help us, and when does it quietly start holding us back? Coasting can absolutely be useful. It can save energy. It can give us needed rest. But if we aren't paying attention, coasting can also cause us to lose momentum, give up control, and drift away from intentional leadership. In this episode, I share: When coasting is helpful—and when it isn't Why coasting often leads to a loss of intentionality How resting too long can stall progress Why progress is often the hidden cost of coasting There is a time to coast and a time to accelerate—and both are a choice. The key is making sure your choice to coast is clear-eyed and intentional. My name is Kevin Eikenberry and I'm here to help you reach your goal as a leader and a human being with Remarkable TV and the Remarkable Leadership Podcast. I am also the Chief Potential Officer of The Kevin Eikenberry Group. We provide speaking, training, consulting, and coaching services to organizations who believe in investing in their most valuable assets – their people. Whether we are leading a training workshop, speaking to a group, facilitating a planning meeting, consulting with a leadership team, helping with team building, writing or developing products, our vision will be clear in everything we do – We want to be Your Leadership Help Button. Learn more about our offerings: ➡️ FREE NEWSLETTERs: Sign up for any of our newsletters: https://kevineikenberry.com/newsletters ➡️ LEADERSHIP WORKSHOPS: Sign up for any of our online workshops to help you become a better leader: https://kevineikenberry.com/store/?product_type=Workshops ➡️ SPEAKING: Learn more about our Speaking opportunities for your next event: https://kevineikenberry.com/how-we-can-help-speaking/ Connect with Kevin Eikenberry on Social Media: https://kevineikenberry.com https://www.linkedin.com/in/kevineikenberry https://twitter.com/KevinEikenberry https://instagram.com/kevineikenberry https://www.facebook.com/KevinEikenberryFanPage/ About Kevin Eikenberry: Kevin Eikenberry is the Chief Potential Officer of the Kevin Eikenberry Group, a world expert on leadership development, best-selling author, sought-after speaker, popular blogger, husband and dad, a fan of Purdue athletics and antique tractors (especially John Deere's). About The Remarkable Leadership Podcast: The Remarkable Leadership Podcast with Kevin Eikenberry is dedicated to all things leadership. Twice a week Kevin shares his thoughts about leadership development and ideas to help you lead more confidently and make a bigger difference for those you lead. He also has weekly conversations with leadership experts discussing a wide range of topics including teamwork, organizational culture, facilitating change, personal and organizational development, human potential and more.
In this episode, I sit down with John Sanders, founder of RevKey, a digital advertising agency built specifically to help therapists and mental health professionals grow their practices using Google Ads—ethically, transparently, and profitably.John founded RevKey in 2018 after seeing too many healthcare professionals waste money chasing clicks, impressions, and vanity metrics that never turned into real patients. What started as a solo operation has grown into a 10-person team focused on clarity, simplicity, and data-driven decision-making in highly regulated, HIPAA-sensitive environments.Throughout the conversation, John breaks down what ethical marketing actually means in healthcare today, why so many practices struggle with Google Ads, and how smaller practices can compete against large, well-funded organizations without matching their budgets. As AI continues to reshape Google Ads, John also shares where healthcare marketers should be paying attention—and where caution is required.This episode is especially valuable for therapists, dentists, and medical professionals who want measurable growth without compromising trust or compliance.What's the biggest mistake healthcare professionals make when running their own Google Ads—and how can they fix it?What ethical, data-driven marketing really looks like in modern healthcareHow small practices can compete with big-budget DSOs and healthcare groupsHow AI is changing Google Ads—and where healthcare marketers should focus right nowThe first three marketing actions practices should take to drive growth in the next 90 days
This evening we dive into the latest market movements with Perpetua Investment Managers, we speak to Minerals Council SA about key themes and issues being discussed at this year's Mining Indaba, energy analyst Tshepo Kgadima looks at higher electricity tariffs as Nersa tries to fix a costly mistake, Ninety One unpacks the SA bond market, and we discuss airline connectivity with Recharged.co.za. SAfm Market Update - Podcasts and live stream
The supplement industry is lying to you. And it's costing you hundreds of dollars every month.In this video, I expose five supplement industry lies that keep athletes buying products they don't need and seeing little to no results.If you've ever wondered why your pre-workout feels underdosed, why labels look impressive but don't deliver, or why you're stacking supplement after supplement with nothing to show for it, this video will clear it up.We cover:Why proprietary blends exist and what they hideWhy more ingredients usually means worse resultsThe truth about supplement timing and “windows”Why “natural” is a marketing term, not a quality standardWhat supplements actually matter and what's a waste of moneyBy the end of this video, you'll know exactly what to stop buying, what's worth keeping, and how to get better results while spending less.Coaching with CBG:
Join Lindsey's Masterclass:Masterclass: “How Anger With Integrity Gets You What You Want”Tue Feb 10 @ 5pm CT -or- Wed Feb 11 @ 10am CT (replay available).—— Show Notes:Anger is protective: it's fight energy and information—not a moral failure.Integrity ≠ calm: integrity is alignment between truth, impact, boundaries, and what you do next.The real relationship test: can anger exist here without exile, shutdown, or punishment?Over-functioning: over-explaining, “making a case,” coaching, managing the other person's reaction.Swallowing: freezing, minimizing, self-abandoning, telling yourself it's not worth it—breeds resentment.Exploding: often follows swallowing; shifts focus away from the original issue and breaks connection.Nervous system reality: threat-mode narrows nuance; repair is “metabolically expensive.”Culture critique: “cut off/block for peace” can be protective in abuse, but isn't a universal intimacy strategy.Co-authentic relating: telling the truth while staying present—without appeasing, disappearing, or dominating.
This episode might sting a little—but it's exactly what you need to hear if your content isn't converting. In today's episode, I break down why saying "I help women" is one of the biggest mistakes coaches make in their messaging—and how that single phrase is quietly costing you clients, clarity, and confidence in your offers. This isn't about being lazy as a human. It's about playing it safe in your marketing because specificity feels scary. And I'm here to tell you the truth: vague messaging doesn't feel safe to your buyer—it feels unclear. And people don't buy when they're confused. If you want warmer DMs, clearer content, and offers that actually make sense, this episode will help you fix your messaging fast. 1. Why "I Help Women" Is Lazy Marketing (And Why Coaches Use It) When you say "I help women," what your audience actually hears is: I help everyone. And when you help everyone, no one knows if you mean them. Most coaches do this because they're afraid to: Pick the wrong niche Exclude people Be judged Commit to something specific Generic feels safe—but it kills clarity. 2. The Market Pays Specialists, Not Generalists Specialists aren't paid more because they're smarter. They're paid more because they're easier to trust. Different women = different problems = different language, offers, outcomes, and content. When you lump them all together, your audience is forced to guess—and people don't buy when they're guessing. 3. Stop Marketing the Category—Start Marketing the Moment "I help women with hormones" is still too broad. Hormones could mean: PCOS Fertility Perimenopause Menopause Thyroid Cortisol Estrogen dominance The niche isn't the category. The niche is the moment someone is living in right now. 4. The Sentence That Changes Everything Instead of: "I help women" Use this formula: I help [specific person] who is struggling with [specific problem] get [specific result] without [thing they've already tried or hate]. This is what makes someone say: Oh my God, that's me. 5. Why Specific Messaging Is Magnetic (Not Limiting) Specific messaging doesn't push people away. It pulls the right people in. Your content should feel like a mirror—not a motivational poster. If someone says, "That's kind of me," you lose. If they say, "That is me," you win. 6. Pick One Lane (Without Making It Permanent) You are not marrying your niche—you're dating it. Pick one lane for 90 days: One life stage One main problem One desired outcome Build content. Create one offer. Get feedback. Then adjust. Clarity comes from action—not overthinking.
Time is flying, and if you haven't started building your B2B sales pipeline yet, this is your wake-up call but only if you leverage it strategically. Focus on proactive lead generation, reset boundaries, and get clear about your sales process so your network actually supports your revenue goals. In this episode Jess challenges the popular adage that "your network equals your net worth." While your connections are valuable, relying solely on warm contacts can lead to a dangerous plateau - and the dreaded "free consulting" trap. If you are a coach, consultant, or service provider tired of "picking your brain" coffee chats that never turn into revenue, this episode is for you. In this episode, we cover: The "Network" Myth: Why relying only on warm contacts is limiting your growth in the current B2B landscape. The Free Consulting Trap: How to stop doing busy work and start focusing on revenue-generating activities. Cold vs. Warm Leads: Why you need a balance of both to build a sustainable pipeline. Setting Boundaries: Practical advice on how to retrain your network to support your business goals (without being rude!). Tools for Growth: How resources like the Expert Services Directory can boost your visibility to both warm and cold prospects. Make this your "Sales New Year." It's time for some tough love, honest stories from the frontlines, and actionable strategies to get you booked. Key Quotes; "We are five weeks into this year. And I know that it seems like we've got endless infinite time and possibilities to do whatever we like, but we actually don't. Most people will work 48 weeks of this year, which means that if you're somebody who's working 48 weeks this year, you only have 43 left to create the sales results that you're looking for this year. And if you work fewer than 48 weeks in the year because you are doing other excellent things like taking summer holidays off or traveling or spending time with family, you have fewer than 43 weeks left of this year to be able to create the sales results that you want. And I think that's motivational /terrifying." 00:02:0600:02:55 Defining Your Network "And for the purpose of today's episode, I'm going to define network as being your social or professional contacts. And I think that's really important because over the years I've realised that, you know, sometimes people can be unclear about definitions." 00:15:3600:15:53 "Essentially, as business owners, we've been kind of conned into the mentality that if we just give real free value all of the time, that people buy from us, but it's not happening." 00:28:4200:29:03 The Real Reason Businesses Dipped: "I think that actually it was a really good demonstration of the fact that people had not implemented sales skills, techniques and or processes into their business last year." 00:04:1700:04:29 The Limits of Warm Networks in Business "Warm contacts and warm networks will only get you so far." 00:06:2100:06:26 The Real Danger of Ignoring Cold Leads "Because if you do not, the risk is not that you might end up in a position where you don't have any cold leads and you don't have any sales calls and you don't have any pipeline because all of your warm leads have been used up. You will experience that issue and when it hits, you will be in a position in your business where you are quite likely to already be investing in expensive kit or where you may have brought associates on to do some delivery who you need to pay." 00:07:5800:08:31 Maximising Lead Generation with the Expert Services Directory "When you join and list yourself on the directory or list your business on the directory, we do proactive marketing to decision makers around the UK so that they can get in touch with you about your services." 00:13:1600:13:16 Key Resources Mentioned in this Episode: Cold & Sold Bundle: Secure your spot at Converting Corporates 2026, get a year's inbound leads, plus access to the popular Cold to Closed course (8 sales calls in 4 weeks, anyone?) .https://smartleaderssell.thrivecart.com/cold-and-sold-bundle/ Episode sponsored by The Expert Services Directory: A key resource for coaches / consultants / trainers and done-for-you service providers to generate inbound leads. Access The Expert Services Directory here https://bit.ly/ExpertServicesDirectory and use code PODCAST for a special bonus. If you've enjoyed listening to 'Is being a great networker costing you B2B sales?' check out these episodes. Three things you can learn about the B2B sales process... from my wedding https://bit.ly/SellingtoCorporate078 Three exciting ways to optimise your B2B sales process (and land more corporate clients!) https://bit.ly/SellingtoCorporate092 If you would like to sign up for our weekly newsletter to stay in touch with the latest B2B sales tips and techniques click https://sellingtocorporate.com/newsletter/ Content Disclaimer The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.
If you're an experienced expert but you're not showing up online, you're leaving serious money on the table. In this episode, I'm breaking down the four key reasons why smart, experienced women stay invisible - and what it's actually costing you. From the curse of knowledge to the fear of being a beginner again, I'm calling out the real blocks that keep you from building a personal brand that converts. If you've been thinking visibility is optional, this one's for you. How to Work with Me: ✅ Work with me to scale - https://www.suzchadwick.com/amplify ✅ 1:1 Coaching - https://www.suzchadwick.com/bc ✅ Get access to the 7-day free email training on the 5 elements you need to build your personal brand https://www.suzchadwick.com/7days
Podcast: Industrial Cybersecurity InsiderEpisode: The IT-OT Knowledge Gap Costing Organizations MillionsPub date: 2026-02-03Get Podcast Transcript →powered by Listen411 - fast audio-to-text and summarizationDino sits down with Adeel Shaikh Muhammad, a Dubai-based cybersecurity expert and researcher with 16+ years in IT and OT security. They dive into why IT and OT teams still can't communicate effectively. The conversation reveals why most CISOs struggle to secure manufacturing environments. Adeel shares real-world insights from securing industrial systems across the Middle East, Africa, and Asia. They tackle the implementation gap in OT SOCs and why legacy systems remain vulnerable. The discussion covers third-party access risks, OEM warranty restrictions, and system integrator challenges. AI might finally solve IT-OT convergence by acting as a translator between these worlds. But first, organizations need to master the fundamentals: asset inventory, vulnerability management, and network segmentation. Most companies still haven't nailed these basics in their industrial environments. This conversation cuts through the hype to focus on what actually works.Chapters:(00:00:00) - 16 Years in Cybersecurity: Why CISOs Don't Know What a PLC Is(00:01:48) - Career Journey: From IT to OT Cybersecurity Focus(00:02:48) - Books on AI Transforming Security Operations Centers(00:04:44) - The Implementation Gap: Challenges Building OT SOCs(00:06:40) - The IT-OT Cultural Divide and Missing Communication(00:08:40) - Why the OT Ecosystem Must Proactively Bring Cybersecurity Tools(00:10:00) - Can IT-OT Convergence Actually Happen?(00:11:00) - AI as the Bridge: The Black Box Solution for IT-OT Communication(00:12:42) - Legacy Systems Reality: Windows 7 Running $5M Equipment(00:14:00) - OT Cybersecurity Conferences: S4, Intersec, and Rockwell Automation Fair(00:16:00) - Market Consolidation: Who's Been Acquired in OT Security(00:17:48) - Back to Basics: Asset Inventory, Vulnerabilities, and Network Segmentation(00:18:40) - Third-Party Access Control and OEM Warranty Restrictions(00:20:40) - Why We Can't Ignore Asset Inventory and Segmentation in OT AnymoreLinks And Resources:Adeel Shaikh Muhammad on LinkedInWant to Sponsor an episode or be a Guest? Reach out here.Industrial Cybersecurity Insider on LinkedInCybersecurity & Digital Safety on LinkedInBW Design Group CybersecurityDino Busalachi on LinkedInCraig Duckworth on LinkedInThanks so much for joining us this week. Want to subscribe to Industrial Cybersecurity Insider? Have some feedback you'd like to share? Connect with us on Spotify, Apple Podcasts, and YouTube to leave us a review!The podcast and artwork embedded on this page are from Industrial Cybersecurity Insider, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
In today's episode, I'm chatting with Mustafa Ansari, Director of Marketing of Toronto Business Development Centre (TBDC), who's made it a personal mission to get more immigrants into trucking and the skilled trades.Mustafa moved from Pakistan to Canada in 2018. After completing his master's degree at Smith School of Business, Queens University, he couldn't find a job in his preferred industry; economic development. So he bounced around a few temporary and contract jobs, and eventually took a junior social media position at TBDC just to get his foot in the door. They then handed him two industries that had zero creative marketing and no public appeal (trucking and skilled trades) and told him to go figure it out. And Mustafa went on a roll.----------Mustafa and I chat about: Why some of the most overlooked careers in Canada might be the smartest career choices for immigrantsThe myths that pervade the skilled trades sector Why he disagrees with the perception that skilled trades are for people who couldn't make it elsewhereUsing video game design principles on the TBDC career websiteHis advice to his younger self if he were to make the immigration journey again----------Dozie's NotesA few things that struck me as I listened through this week's conversation:Women are often told these industries aren't for them. The women inside say otherwise. Mustafa and his team at TBDC now run women-focused programs where they invite other women practitioners to come share their stories and possible pathways to joining the industry.Field trips have done wonders for getting people interested. Mustafa got tired of watching people fall asleep or look glazed during bootcamps. Now he gets them talking directly to people in the industry, riding along in the truck, joining "show-me-how-you-do-it" workshops. We need to find a way to make these jobs cool. The public image is costing everyone. People don't realize that their are companies in these industries that are properly organized, have well-run HR departments, and growth paths to executive roles. The perception is stuck in an older era. And until that changes, the talent gap keeps widening.A three to five week course can change everything. You don't need a four-year degree or have tens of thousands of dollars stashed away for tuition. A few weeks of training, pass the test, and you're earning. As an apprentice, you also make money while you learn.----------Official Links✅ Connect with Mustafa Ansari on LinkedIn✅ Read the Starter Guide to Skilled Trades for Newcomers in OntarioOne AskIf you found this story helpful, please consider sharing it with one immigrant you know.
A new study from the Department of Labor found over half of the 1,000 largest 401(k) plans had investment funds that shared revenue with the plan's administrator. We cover how you can optimize your 401(k) to avoid these fees and make sure you don't make a mistake that could cost you almost $200,000! Then we answer your financial questions, including a Rapid Fire Segment with a fun twist. Jump start your journey with our FREE financial resources Reach your goals faster with our products Take the relationship to the next level: become a client Subscribe on YouTube for early access and go beyond the podcast Connect with us on social media for more content Bring confidence to your wealth building with simplified strategies from The Money Guy. Learn how to apply financial tactics that go beyond common sense and help you reach your money goals faster. Make your assets do the heavy lifting so you can quit worrying and start living a more fulfilled life. DRINKAG1.com/MONEYGUY Learn more about your ad choices. Visit megaphone.fm/adchoices
"Who you are when you have to make an emotionally uncomfortable decision says everything about how quickly you will get results." In this episode, Heather shares a grounded, no-bypass conversation about decision-making when your nervous system is activated, clarity feels unavailable, and quitting would be easier than staying in it. She unpacks why decision fatigue isn't about doing too much, but about avoiding the decisions that actually matter, how unmade choices quietly turn into identity-level habits, and why real momentum is built by staying in motion even when outcomes, other people, or next steps are uncomfortable and uncertain. This episode will help you stop circling the same choices, outsourcing your power to external conditions, or spiritually rationalizing why now isn't the time, because success is something we all have to consciously choose in each moment. What to listen for: ✨ Why decision fatigue shows up and what it takes to persevere ✨ The real reason you're not seeing results and where you need to invest more time ✨ Working through the messy middle when your nervous system gets dysregulated "Lock in, figure it out, and go through this emotional discomfort. Are you committing to this journey and the result that you want, or are you going to run away from it?" ✨ Using repetition to build the muscle of being all in and figuring shit out ✨ How to stay in motion when you don't know what decision someone else will make ✨ Being successful and achieving your goals is a decision, and it needs to come from within "People are more addicted to their external environment than their internal environment. And the reality is, when you're maneuvering your emotional energy to your external environment versus your internal environment, you'll always feel out of control." ✨ How we use spiritual bypassing to avoid making uncomfortable decisions ✨ Decision fatigue is rooted in our avoidance of making decisions in real time ✨ No matter what your faith is, you still need to act from self-trust and discernment "When you choose not to make a decision in real time, you pay the natural consequence of unmade decisions. And so oftentimes, a lot of our fatigue, which is a huge energy leak and a huge time suck, is literally coming from unmade decisions." ✨ Why decisions that are a year old are now identity-based habits ✨ You can change your personality when you change your personal reality ✨ How to start thinking about decision-making differently and more productively *** For those of you who are ready to stop feeling drained, overextended, and out of alignment… join me for a one-on-one Time & Energy Audit, a focused session designed to help high-achieving women uncover what's draining them, clarify what truly matters, and create a simple plan that fits their life. We'll pinpoint your biggest time + energy leaks, identify the top areas to focus on for quick momentum, and map out exactly what to let go of so you can reclaim your energy, your time, and your joy. Ready to make your time work for you without adding more to your plate? Book a Time & Energy Audit: https://heatherchauvin.com/audit Apply for the next Coaching Cohort: https://heatherchauvin.com/apply Not ready for 1:1? Join the membership (cancel anytime): https://heatherchauvin.com/membership
Have you ever wondered if you are being compassionate or if you are actually taking on responsibility that was never yours to carry? In this episode, I am talking directly to the women who are capable, thoughtful, and deeply caring, and who often feel exhausted because they are holding everything together for everyone else. This conversation was inspired by real emails from listeners who asked a powerful question. How can I tell if I am being compassionate or codependent? Together, we explore how many of us were raised to overfunction, why this pattern makes so much sense, and how it shows up in our adult relationships. I share why this is not your fault, how being a “good girl” shaped so many of our habits, and why trying to fix other people's feelings can quietly steal your peace. Most importantly, I walk you through simple, practical ways to pause, regulate yourself, and respond differently so you can stay caring without abandoning yourself. I also share real life examples from my own day to show how this work looks in the moment, not in theory. If you are ready to stop feeling so responsible for everyone else and start creating healthier, more connected relationships, this episode is for you. If you liked this show, you'll like these: Top episodes for moms: https://SMBwell.com/mom Top episodes related to narcissism + relationships: https://SMBwell.com/narc The Podcast Roadmap (foundational episodes on emotional intelligence and emotional maturity): https://smbwell.com/roadmap FREE QUIZ: How Codependent Am I? https://SMBwell.com/coda Get the full show notes here
Most people start small because they are scared to think big. Ben Reinberg did the opposite.In his early twenties, with no family money and no track record, Ben syndicated a 95000 square foot industrial building. He raised millions by shaking hands, being transparent, and knowing his numbers cold. That first deal did not just make money. It rewired how he thought about risk, confidence, and wealth. Today, Ben has built and operated over 12 million square feet of commercial real estate. His portfolio spans industrial, office, retail, medical, and veterinary assets across the country. He is one of the leaders in medical office investing and has delivered decades of consistent results for investors. In this episode, we go behind the scenes of how Ben raised capital before the internet, why hard assets outperform chaos, and how controlling your emotions at the table is the real unfair advantage. We also break down medical office investing, why funds can beat single deals for diversification, and how Ben is using AI to stay ahead while most operators are still catching up. This is a masterclass in thinking bigger, staying calm, and playing the long game. Book your call with Neo Home Loanshttps://www.neoentrepreneurhomeloans.com/wealthjuice/ Book your mentorship discovery call with Cory RESOURCES
If you spend your life working hard enough to pay your bills, you are not actually successful. Most people are very good at making sure you get what you need. You can find a way every single month to come up with the money for your rent, your car, and your phone. Even when the month feels tight, you manage to make it happen.Yet is this what you really aim for? You have become accustomed to this life, but you have set your sights too low. You are playing a small game because you are only aiming for what you need to survive.In this Diamond Life Mentor Uncut episode, Balazs W Kardos shares how playing small does not remove the risks but keeps you away from your dreams and the life you want.You will hear powerful insights and motivation around:Pivoting to a better mindset, facing financial strugglesDefining real freedomRealizing how your job prevents you from becoming financially and physically freeDreaming bigger and working harderAchieving financial goals practicallyBalazs mentions that one of your biggest mistakes is waiting until you have the money to start dreaming. You will look at luxury travel websites once your bank account is "full". That is backwards. You have to dream first, then the money fills the gap.Most people have no idea what their dream life actually costs because they only see the fake version on social media. Research the actual costs, and that is what forces you to level up your work.If you want a life that is truly life-changing, you have to stop settling for enough. You need to reverse-engineer your life. Figure out where you want to live, how you want to move, and how you want to serve, just like what Balazs did when he set his mind to this business."So we have to look at this fine line between what we must do and only we can do in different areas of our lives, and then what are all the things we can take off of our plates and make this your goal." - Balazs W KardosIf you are ready to stop playing small and start building the life you actually want, listen to this episode and bridge the gap between where you are and where you deserve to be.Want a Personalized Plan for Business & Life Optimization?Book A FREE Call Connect with Balazs W Kardos:WebsiteFacebookThe Diamond Life CommunityLinkedInYouTubeInstagramThe Diamond Life Mentor Instagram
Your Nebraska Update headlines for today, Feb. 4, include: Nebraska manufacturers report higher costs after President Trump's 2025 tariffs took effect, federal and state officials criticize UNL student government proposal calling for divestment from weapons manufacturers tied to Israel, seven candidates enter race for Nebraska's 2nd Congressional District as Democrats target potential flip, Gov. Jim Pillen appoints former Husker Joel Makovicka to University of Nebraska Board of Regents, Nebraska Game and Parks tracks spike in suspected avian flu cases among wild birds, U.S. Drought Monitor team adds NASA scientists to author group.
BONUS: In this episode, Dr. Tega challenges the assumption that career changers must wait until they're miserable to make a move. She introduces a framework of three distinct pivot types. Drawing from her own experience making three career transitions, Dr. Tega explains how to identify which pivot applies to your situation and what happens when you ignore the signs. The episode reframes career transitions as proactive strategic moves rather than desperate escapes, encouraging listeners to recognize fulfillment gaps before reaching crisis points. Ready to pivot to a new industry and land a higher-paying job that excites you while paying you more? Check out the career clarity and job search coaching program, Find Your Fulfilling Career, and join us today: https://findyourfulfillingcareer.com/
Have you ever worried that if you step away from your business, everything will fall apart? In this solo episode, I share what I've learned after decades in business: most people don't really notice when you step away, but they always notice when you come back. I'm going to break down: Why intentional rest doesn't erase your relevance How fear-based pricing and constant discounting quietly undermine your value The difference between discounting and offering less value for a lower price Why undercharging makes rest feel risky and "no's" feel personal This episode is a no-fluff conversation about rest, pricing, sustainability, and building a business that supports your life instead of consuming it.
Playing it safe online might feel comfortable but what if it's the exact thing keeping you invisible, stuck, and second-guessing your potential as a coach? In this episode of The Divorce Revolution Podcast, I'm talking directly to the coach who knows she wants to show up more online…but keeps hesitating. The one tweaking her bio again, rewriting captions she never posts, or hiding behind "productive" tasks instead of actually being seen. I break down why visibility feels so scary, what's really happening underneath that fear, and how taking messy, imperfect action is often the fastest path to clarity, confidence, and clients. If you've been playing it safe online, waiting to feel more confident before showing up, or hiding behind perfectionism instead of letting yourself be seen, then this episode is for you. Resources Mentioned: Content to Clients: https://ambershaw.samcart.com/products/ctc-day1 Join the waitlist for ReNewU, my signature group program for divorced moms ready to launch a coaching business that actually pays: https://products.ambershaw.com/signature-waitlist What I Discuss: 01:35 Why visibility feels so hard (and what's really underneath it) 06:09 Why messy action builds confidence faster than perfection 07:45 How authenticity—not polish—actually attracts the right clients 19:17 Practical ways to start showing up online without overthinking 23:17 Final thoughts on visibility, courage, and doing the damn thing Find more from Amber Shaw: Instagram: @msambershaw Website: ambershaw.com
Many small business owners feel frustrated when sales don't reflect the quality of their work. They're showing up consistently, offering thoughtful services, and doing everything they've been told to do, yet something still feels off.Often, the issue isn't visibility, effort, or even clarity. It's friction.Hosted by Kelly Zugay of With Grace and Gold® — The Brand It, Build It Podcast, a chart-topping small business marketing podcast, equips you to build and grow your creative small business with purpose and strategy.Podcast Show Notes: https://withgraceandgold.com/category/podcast/With Grace and Gold on Instagram: https://www.instagram.com/withgraceandgoldFree Resources from With Grace and Gold: https://www.withgraceandgold.com/freeHonored as Showit Designer of the Year, With Grace and Gold® has proudly served thousands of small businesses and creative founders worldwide through award-winning, elevated, purpose-driven brand and Showit web design since 2014. For custom brand design services, custom Showit web design services, and easy-to-customize Showit website templates for fine art photographers, event planners, wedding professionals, interior designers, and creatives, please visit With Grace and Gold: www.withgraceandgold.com
► Work With The Ecommerce Alley TeamIn this episode, Josh and Dylan break down the 5 most common ad creative mistakes that quietly kill performance - even when CPCs look great and engagement is high.You'll learn why “interesting” ads often don't convert, how Meta actually decides what to spend on, and the simple frameworks we use to turn spend into sales - not just clicks.If you're running Meta ads and feel like something is off - but you can't quite pinpoint it - this episode will give you clarity.Listen through, spot the mistake you're making, and fix it before your next launch.-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-► Visit Our Website For Training and Resources ► Leave Us An Honest Rating, Email An Image Of Your Rating To team@theecommercealley.com, We'll Send You A $10 Amazon Gift Card As An Appreciation Gift!► Learn About Our Mentorship Program For Ecom Brands Making Over $10k/month ► Checkout Our Software, Breezeway - Never Second-Guess Your Meta Ads Again ► Follow Josh on social media: YouTube | Instagram | Facebook | TikTok |
Send us a textWhen you hear the word success, what do you think of?Most people think of results. Wins. Outcomes. Money. Titles. Validation.Very few people think of peace of mind.In this episode, I challenge that definition—and honestly, I challenge myself. Because tying success to results is one of the fastest ways to lose control, stay unsettled, and carry unnecessary weight from the past.Here's the reframe: Success isn't a result. Success is peace of mind.I break down the three disruptors that quietly steal that peace—the past, your current positioning, and your phobias (fear)—and why obsessing over outcomes keeps you stuck. You'll hear why you can do everything “right” and still lose… or do everything “wrong” and still win… and why that alone proves results can't be the scorecard.This episode is about effort over outcomes, becoming over arriving, and learning how to end the day with self-satisfaction—knowing you made the effort, regardless of how it turned out.If you've been restless, unsettled, or measuring yourself by wins and losses alone, this is a reset.Success is peace of mind. The question is: do you have it?Support the show
Eric addresses the psychological hurdles and financial risks contractors face when refusing professional guidance. He argues that while many business owners believe they can figure it out alone, this independent path often results in wasted time, lost profit margins, and severe personal strain. By collapsing time, coaching allows operators to avoid repetitive mistakes and move from being merely "good" to achieving intentional growth. He uses real-world examples, such as social media messaging and pricing strategies, to demonstrate how small shifts in perspective can yield significant returns. The episode serves as an invitation for contractors to prioritize their time and health by investing in mentorship rather than learning everything the hard way. Key Takeaways: Stop trying to figure everything out on your own and instead learn from the experiences of others to collapse the time it takes to reach your goals. Shift your messaging from being about yourself and your needs to focusing on how you provide value and serve your community or clients. Reevaluate your schedule to recognize that a lack of time is often a priority problem that can be solved by removing friction and focusing on proactive growth. Strive for greatness rather than settling for being "good enough," as true success involves creating opportunities and a bigger vision for those who work for you. Seek outside perspectives to identify the personal and professional blind spots that you are unable to see on your own.
Are you making marketing mistakes that are quietly sabotaging your booking calendar? In this workshop-style episode, we're diving deep into the seven most common marketing mistakes photographers make—and I'm challenging you to get honest about where you're thriving and where you need to level up. Plus, I'm sharing what I've been working on behind the scenes for the last few months that's going to change everything for your 2026 marketing strategy.In this episode, you'll discover:The #1 marketing mistake that's making you blend in with every other photographer (and how to stand out instead)Why hiding behind your logo and pretty pictures is costing you bookings—and what to do about itThe truth about SEO strategy and how it can literally book clients while you sleepHow to create a marketing system that fits your real life as a busy photographer, not the other way aroundIf you're tired of feeling invisible online, relying solely on referrals, or wondering why your marketing just isn't working, I have the solution for you. Join me inside Market Like a Tog, my brand-new marketing membership designed specifically for photographers who want to market with confidence and ease.For just $50/month, you'll get plug-and-play monthly content calendars, ready-to-send email templates, reel scripts and ideas, monthly coaching calls with me, AND a free social media audit. Stop spinning your wheels and start marketing like the successful photographer you're meant to be.Get all the details and join today at brookejefferson.com/membership Grab what you need!
The dust has settled on the Manchester United defeat, but the questions are only getting louder. Jacob Hawley is joined by Johnny Dutch to move past the raw emotion of losing to a bitter rival and dissect the psychological state of the squad. They ask if the obsession with control has gone too far and if the ghosts of seasons past are haunting the tactical setup. On the deck: The £60m Dilemma: We drop a controversial take on Eberechi Eze's future. Is he a “maverick” unsuited for a dominant system, and have we already seen enough to know he isn't the answer? PTSD Football: A deep dive into whether Mikel Arteta is “coaching by trauma”—designing a system so terrified of making mistakes that it has forgotten how to take risks. The Captain's Fade: Why Martin Odegaard has become the lightning rod for fan frustration. We debate if it's a physical decline, a confidence crisis, or simply a player handcuffed by rigid instructions. Stumbling Into Solutions: History shows Arteta often finds his best attacking setups by accident. We argue why it's time to force the issue with Merino up top and bring Ben White back to unlock Saka. The League of Margins: Why the Premier League has morphed into “90s Serie A” and why a data-driven, risk-averse approach might not be enough to get over the line. Enjoy the episode early and ad-free by signing up as a member. NEWSLETTER + AUDIO: https://www.le-grove.co.uk/ AUDIO: https://www.patreon.com/c/TheArsenalOpinion Learn more about your ad choices. Visit podcastchoices.com/adchoices
In this episode of the HVAC Know It All Business Edition Podcast, co-hosts Gary McCreadie and Furman Haynes of WorkHero discuss one of the most essential components of running an HVAC business: the financials.April Sackfield, Director of Operations at NumberConstruct and Fiscal Management Group, dig into the fundamentals of accounting, job costing, margins, and profitability. This episode is especially valuable for small business owners, new HVAC entrepreneurs, and technicians considering going independent. With a background in marketing, tax, and audit, April brings a rare blend of strategic insight and real-world financial know-how, especially when it comes to helping mom-and-pop operations become sustainably profitable. Expect to Learn - Why over 50% of home service businesses aren't profitable, and how to avoid that trap - The difference between gross and net profit, and why both matter - How to properly price a service using margin-based formulas - What job costing really is and how to start tracking it effectively - Common money leaks in install jobs and how to spot them before they hurt your bottom line Episode Breakdown with Timestamps: [00:00:00] - Intro & Welcome [00:00:41] - From Marketing to Accounting [00:01:59] - The Profitability Problem [00:03:45] - Gross vs. Net Profit Explained [00:05:34] - Pricing Example: The $20 Capacitor [00:11:25] - The Hidden Costs Behind Every Job [00:13:34] - What is Job Costing? [00:18:07] - Diagnosing Profitability Issues in Install Jobs Follow Gary McCreadie: LinkedIn: https://www.linkedin.com/in/gary-mccreadie-38217a77/ Website: https://www.hvacknowitall.com Facebook: https://www.facebook.com/people/HVAC-Know-It-All-2/61569643061429/ Follow April Sackfield on: LinkedIn: https://www.linkedin.com/in/aprilsackfield/ Instagram: https://www.instagram.com/april.sackfield/?hl=en Follow NumberConstruct on: Facebook: https://www.facebook.com/people/NumberConstruct/61560939563809/# Website: https://numbercon.com/
"You can't control tariffs. You can't control the weather. But you can control what's happening within your business."Salena Knight has audited thousands of retail businesses since 2007 and found that 4 out of 5 seven-figure stores share the same blind spot—and it's not marketing. It's money. We talked about why inventory is secretly taxable cash sitting on your shelves, how one brand increased profit margins 30% by auditing their pick-and-pack costs, and why running a 30% off sale on luxury products got zero orders.SPONSORSSwym - Wishlists, Back in Stock alerts, & moregetswym.com/kurtCleverific - Smart order editing for Shopifycleverific.comZipify - Build high-converting sales funnelszipify.com/KURTPromo Party Pro - Boost sales with promotional campaignspromoparty.appLINKSBringing Business to Retail Podcast: https://salenaknight.com/podcastSalena Knight: https://salenaknight.comThe Retail Academy: https://theretailacademy.comWORK WITH KURTApply for Shopify Helpethercycle.com/applySee Our Resultsethercycle.com/workFree Newsletterkurtelster.comThe Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.