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Why and how should your charity examine in a deep and meaningful way, its data and donor bases to find its best prospects for Planned Giving. Ken Ramsay brings his decades of experience leading programs asking hundreds of thousands of people across North America for Planned Gifts has provided him with a 'one-of-a-kind' knowledge and expertise in mining data for your best prospects, He is experience is unmatched and his insight is extraordinarily valuable to YOUR Planned Giving program.
Ed Sluga is joined again by planned giving thought leader Ken Ramsay as they discuss the most important asset of any organization's fundraising program - their data base. Using data effectively for the advancement of a planned giving program is fundamental to long-term and sustainable success. Ed and Ken discuss the rationale for regular data review and the steps necessary to use your data base to its fullest effect in your program.
In this first episode of the seventh season of The PGgrowth Planned Giving Podcast, host Ed Sluga discusses the new reality of planned giving programs and their importance to overall fundraising with legacy giving expert and innovator Ken Ramsay. Planned giving as a fundraising channel has gone from a niche secondary funding source to an important main focus of every development program. BUt what are organizations doing about this new reality and are they ready to lead or be left behind.
Ed Sluga, CFRE and Ken Ramsay discuss the new reality that to truly engage donors as partners in your mission, all personal philanthropy - Leadership giving, Major Giving and Estate Giving - can and should be considered part of a larger Planned Giving program development.
In this last of the three part series with Ken Ramsay, Ed and Ken discuss how to implement a Planned Giving campaign methodology into an existing Planned Giving program so that an organization can take advantage of the current opportunity. For more Planned Giving Podcasts and to sign up for our regular updates, please go to www.pggrowth.com and look for our series Planned Giving Tip of the Week. These are in informative series of podcast giving practical tips on how to start and be successful with a Planned Giving program at your charitable organization.
In the second of the three part series of discussions with Ken Ramsay, Ed and Ken discuss how to take advantage of the current Planned Giving opportunity through conducting a targeted Planned Giving Campaign to build momentum, engage donors and secure gifts to the program and the organization. For more Planned Giving Podcasts and to sign up for our regular updates, please go to www.pggrowth.com and look for our series Planned Giving Tip of the Week. These are in informative series of podcast giving practical tips on how to start and be successful with a Planned Giving program at your charitable organization.
Ed Sluga and Ken Ramsay, noted thought leader and Planned Giving marketing 'guru' discuss how the current economic and charitable giving circumstances have made this the most important time for charities to launch a Planned Giving program to ensure their future financial security. For more Planned Giving Podcasts and to sign up for our regular updates, please go to www.pggrowth.com and look for our series Planned Giving Tip of the Week. These are in informative series of podcast giving practical tips on how to start and be successful with a Planned Giving program at your charitable organization.
Tip of the Week 34 Ken Ramsay and The Empowerment Dialogue
David Leslie and Ken Ramsay