Podcasts about gennifer weisenfeld

Commercial art is more than just mass-produced publicity; it constructs social and political ideologies that impact the public's everyday life. In The Fine Art of Persuasion: Corporate Advertising Design, Nation, and Empire in Modern Japan (Duke University Press, 2025), Gennifer Weisenfeld examines the evolution of Japanese advertising graphic design from the early 1900s through the 1964 Tokyo Olympics, a pivotal design event that rebranded Japan on the world stage. Through richly illustrated case studies, Weisenfeld tells the story of how modern corporations and consumer capitalism transformed Japan's visual culture and artistic production across the pre- and postwar periods, revealing how commercial art helped constitute the ideological formations of nation- and empire-building. Weisenfeld also demonstrates, how under the militarist regime of imperial Japan, national politics were effectively commodified and marketed through the same mechanisms of mass culture that were used to promote consumer goods. Using a multilayered analysis of the rhetorical intentions of design projects and the context of their production, implementation, and consumption, Weisenfeld offers an interdisciplinary framework that illuminates the importance of Japanese advertising design within twentieth-century global visual culture. Gennifer Weisenfeld is Walter H. Annenberg Distinguished Professor of Art and Art History at Duke University. Dr. Jingyi Li is an assistant professor of Japanese Studies at Occidental College, Los Angeles. She is a cultural historian of nineteenth-century Japan. She researches about early modern Japan, literati, and commercial publishing. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/east-asian-studies

Commercial art is more than just mass-produced publicity; it constructs social and political ideologies that impact the public's everyday life. In The Fine Art of Persuasion: Corporate Advertising Design, Nation, and Empire in Modern Japan (Duke University Press, 2025), Gennifer Weisenfeld examines the evolution of Japanese advertising graphic design from the early 1900s through the 1964 Tokyo Olympics, a pivotal design event that rebranded Japan on the world stage. Through richly illustrated case studies, Weisenfeld tells the story of how modern corporations and consumer capitalism transformed Japan's visual culture and artistic production across the pre- and postwar periods, revealing how commercial art helped constitute the ideological formations of nation- and empire-building. Weisenfeld also demonstrates, how under the militarist regime of imperial Japan, national politics were effectively commodified and marketed through the same mechanisms of mass culture that were used to promote consumer goods. Using a multilayered analysis of the rhetorical intentions of design projects and the context of their production, implementation, and consumption, Weisenfeld offers an interdisciplinary framework that illuminates the importance of Japanese advertising design within twentieth-century global visual culture. Gennifer Weisenfeld is Walter H. Annenberg Distinguished Professor of Art and Art History at Duke University. Dr. Jingyi Li is an assistant professor of Japanese Studies at Occidental College, Los Angeles. She is a cultural historian of nineteenth-century Japan. She researches about early modern Japan, literati, and commercial publishing. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/new-books-network

Commercial art is more than just mass-produced publicity; it constructs social and political ideologies that impact the public's everyday life. In The Fine Art of Persuasion: Corporate Advertising Design, Nation, and Empire in Modern Japan (Duke University Press, 2025), Gennifer Weisenfeld examines the evolution of Japanese advertising graphic design from the early 1900s through the 1964 Tokyo Olympics, a pivotal design event that rebranded Japan on the world stage. Through richly illustrated case studies, Weisenfeld tells the story of how modern corporations and consumer capitalism transformed Japan's visual culture and artistic production across the pre- and postwar periods, revealing how commercial art helped constitute the ideological formations of nation- and empire-building. Weisenfeld also demonstrates, how under the militarist regime of imperial Japan, national politics were effectively commodified and marketed through the same mechanisms of mass culture that were used to promote consumer goods. Using a multilayered analysis of the rhetorical intentions of design projects and the context of their production, implementation, and consumption, Weisenfeld offers an interdisciplinary framework that illuminates the importance of Japanese advertising design within twentieth-century global visual culture. Gennifer Weisenfeld is Walter H. Annenberg Distinguished Professor of Art and Art History at Duke University. Dr. Jingyi Li is an assistant professor of Japanese Studies at Occidental College, Los Angeles. She is a cultural historian of nineteenth-century Japan. She researches about early modern Japan, literati, and commercial publishing. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/sports

Airplanes, gas masks, and bombs were common images in wartime Japan. Yet amid these emblems of anxiety, tasty caramels were offered to children with paper gas masks as promotional giveaways, and magazines featured everything from attractive models in the latest civil defense fashion to futuristic weapons. Gas Mask Nation: Visualizing Civil Air Defense in Wartime Japan (U Chicago Press, 2023) explores the multilayered construction of an anxious yet perversely pleasurable visual culture of Japanese civil air defense--or bōkū--through a diverse range of artworks, photographs, films and newsreels, magazine illustrations, postcards, cartoons, advertising, fashion, everyday goods, government posters, and state propaganda. Gennifer Weisenfeld reveals the immersive aspects of this culture, in which Japan's imperial subjects were mobilized to regularly perform highly orchestrated civil air defense drills throughout the country. The war years in Japan are often portrayed as a landscape of privation and suppression under the censorship of the war machine. But alongside the horrors, pleasure, desire, wonder, creativity, and humor were all still abundantly present in a period before air raids went from being a fearful specter to a deadly reality. Ran Zwigenberg is an associate professor at Pennsylvania State University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/new-books-network

Airplanes, gas masks, and bombs were common images in wartime Japan. Yet amid these emblems of anxiety, tasty caramels were offered to children with paper gas masks as promotional giveaways, and magazines featured everything from attractive models in the latest civil defense fashion to futuristic weapons. Gas Mask Nation: Visualizing Civil Air Defense in Wartime Japan (U Chicago Press, 2023) explores the multilayered construction of an anxious yet perversely pleasurable visual culture of Japanese civil air defense--or bōkū--through a diverse range of artworks, photographs, films and newsreels, magazine illustrations, postcards, cartoons, advertising, fashion, everyday goods, government posters, and state propaganda. Gennifer Weisenfeld reveals the immersive aspects of this culture, in which Japan's imperial subjects were mobilized to regularly perform highly orchestrated civil air defense drills throughout the country. The war years in Japan are often portrayed as a landscape of privation and suppression under the censorship of the war machine. But alongside the horrors, pleasure, desire, wonder, creativity, and humor were all still abundantly present in a period before air raids went from being a fearful specter to a deadly reality. Ran Zwigenberg is an associate professor at Pennsylvania State University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/history

Airplanes, gas masks, and bombs were common images in wartime Japan. Yet amid these emblems of anxiety, tasty caramels were offered to children with paper gas masks as promotional giveaways, and magazines featured everything from attractive models in the latest civil defense fashion to futuristic weapons. Gas Mask Nation: Visualizing Civil Air Defense in Wartime Japan (U Chicago Press, 2023) explores the multilayered construction of an anxious yet perversely pleasurable visual culture of Japanese civil air defense--or bōkū--through a diverse range of artworks, photographs, films and newsreels, magazine illustrations, postcards, cartoons, advertising, fashion, everyday goods, government posters, and state propaganda. Gennifer Weisenfeld reveals the immersive aspects of this culture, in which Japan's imperial subjects were mobilized to regularly perform highly orchestrated civil air defense drills throughout the country. The war years in Japan are often portrayed as a landscape of privation and suppression under the censorship of the war machine. But alongside the horrors, pleasure, desire, wonder, creativity, and humor were all still abundantly present in a period before air raids went from being a fearful specter to a deadly reality. Ran Zwigenberg is an associate professor at Pennsylvania State University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/east-asian-studies

Airplanes, gas masks, and bombs were common images in wartime Japan. Yet amid these emblems of anxiety, tasty caramels were offered to children with paper gas masks as promotional giveaways, and magazines featured everything from attractive models in the latest civil defense fashion to futuristic weapons. Gas Mask Nation: Visualizing Civil Air Defense in Wartime Japan (U Chicago Press, 2023) explores the multilayered construction of an anxious yet perversely pleasurable visual culture of Japanese civil air defense--or bōkū--through a diverse range of artworks, photographs, films and newsreels, magazine illustrations, postcards, cartoons, advertising, fashion, everyday goods, government posters, and state propaganda. Gennifer Weisenfeld reveals the immersive aspects of this culture, in which Japan's imperial subjects were mobilized to regularly perform highly orchestrated civil air defense drills throughout the country. The war years in Japan are often portrayed as a landscape of privation and suppression under the censorship of the war machine. But alongside the horrors, pleasure, desire, wonder, creativity, and humor were all still abundantly present in a period before air raids went from being a fearful specter to a deadly reality. Ran Zwigenberg is an associate professor at Pennsylvania State University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/military-history

Airplanes, gas masks, and bombs were common images in wartime Japan. Yet amid these emblems of anxiety, tasty caramels were offered to children with paper gas masks as promotional giveaways, and magazines featured everything from attractive models in the latest civil defense fashion to futuristic weapons. Gas Mask Nation: Visualizing Civil Air Defense in Wartime Japan (U Chicago Press, 2023) explores the multilayered construction of an anxious yet perversely pleasurable visual culture of Japanese civil air defense--or bōkū--through a diverse range of artworks, photographs, films and newsreels, magazine illustrations, postcards, cartoons, advertising, fashion, everyday goods, government posters, and state propaganda. Gennifer Weisenfeld reveals the immersive aspects of this culture, in which Japan's imperial subjects were mobilized to regularly perform highly orchestrated civil air defense drills throughout the country. The war years in Japan are often portrayed as a landscape of privation and suppression under the censorship of the war machine. But alongside the horrors, pleasure, desire, wonder, creativity, and humor were all still abundantly present in a period before air raids went from being a fearful specter to a deadly reality. Ran Zwigenberg is an associate professor at Pennsylvania State University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/art

Airplanes, gas masks, and bombs were common images in wartime Japan. Yet amid these emblems of anxiety, tasty caramels were offered to children with paper gas masks as promotional giveaways, and magazines featured everything from attractive models in the latest civil defense fashion to futuristic weapons. Gas Mask Nation: Visualizing Civil Air Defense in Wartime Japan (U Chicago Press, 2023) explores the multilayered construction of an anxious yet perversely pleasurable visual culture of Japanese civil air defense--or bōkū--through a diverse range of artworks, photographs, films and newsreels, magazine illustrations, postcards, cartoons, advertising, fashion, everyday goods, government posters, and state propaganda. Gennifer Weisenfeld reveals the immersive aspects of this culture, in which Japan's imperial subjects were mobilized to regularly perform highly orchestrated civil air defense drills throughout the country. The war years in Japan are often portrayed as a landscape of privation and suppression under the censorship of the war machine. But alongside the horrors, pleasure, desire, wonder, creativity, and humor were all still abundantly present in a period before air raids went from being a fearful specter to a deadly reality. Ran Zwigenberg is an associate professor at Pennsylvania State University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/communications

Airplanes, gas masks, and bombs were common images in wartime Japan. Yet amid these emblems of anxiety, tasty caramels were offered to children with paper gas masks as promotional giveaways, and magazines featured everything from attractive models in the latest civil defense fashion to futuristic weapons. Gas Mask Nation: Visualizing Civil Air Defense in Wartime Japan (U Chicago Press, 2023) explores the multilayered construction of an anxious yet perversely pleasurable visual culture of Japanese civil air defense--or bōkū--through a diverse range of artworks, photographs, films and newsreels, magazine illustrations, postcards, cartoons, advertising, fashion, everyday goods, government posters, and state propaganda. Gennifer Weisenfeld reveals the immersive aspects of this culture, in which Japan's imperial subjects were mobilized to regularly perform highly orchestrated civil air defense drills throughout the country. The war years in Japan are often portrayed as a landscape of privation and suppression under the censorship of the war machine. But alongside the horrors, pleasure, desire, wonder, creativity, and humor were all still abundantly present in a period before air raids went from being a fearful specter to a deadly reality. Ran Zwigenberg is an associate professor at Pennsylvania State University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/science-technology-and-society

Airplanes, gas masks, and bombs were common images in wartime Japan. Yet amid these emblems of anxiety, tasty caramels were offered to children with paper gas masks as promotional giveaways, and magazines featured everything from attractive models in the latest civil defense fashion to futuristic weapons. Gas Mask Nation: Visualizing Civil Air Defense in Wartime Japan (U Chicago Press, 2023) explores the multilayered construction of an anxious yet perversely pleasurable visual culture of Japanese civil air defense--or bōkū--through a diverse range of artworks, photographs, films and newsreels, magazine illustrations, postcards, cartoons, advertising, fashion, everyday goods, government posters, and state propaganda. Gennifer Weisenfeld reveals the immersive aspects of this culture, in which Japan's imperial subjects were mobilized to regularly perform highly orchestrated civil air defense drills throughout the country. The war years in Japan are often portrayed as a landscape of privation and suppression under the censorship of the war machine. But alongside the horrors, pleasure, desire, wonder, creativity, and humor were all still abundantly present in a period before air raids went from being a fearful specter to a deadly reality. Ran Zwigenberg is an associate professor at Pennsylvania State University. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/japanese-studies

Gennifer Weisenfeld, Professor of Art, Art History, & Visual Studies at Duke University, shares how she found her life's calling as a cultural bridge between the US and Japan through art.

In this episode, Dr. Weisenfeld depicts how Japanese avant-garde artists responded to the structures and institutions of modern art constructed during the Meiji Period, as well as their destruction in the 1923 Great Kantō Earthquake.  We discuss artistic reactions to modernity, the visual culture of civil air defense in wartime Japan, ties between visual culture and the nation-state, and the graphic design of Japanese corporate advertising. (Transcript here).

Gennifer Weisenfeld‘s gorgeous and thoughtful new book explores the visual culture that emerged in the wake of the Kanto earthquake of 1923. Imaging Disaster: Tokyo and the Visual Culture of Japan’s Great Earthquake of 1923 (University of California Press, 2012) charts a path through the widely-circulating visual tropes that comprised... Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/japanese-studies

Gennifer Weisenfeld‘s gorgeous and thoughtful new book explores the visual culture that emerged in the wake of the Kanto earthquake of 1923. Imaging Disaster: Tokyo and the Visual Culture of Japan’s Great Earthquake of 1923 (University of California Press, 2012) charts a path through the widely-circulating visual tropes that comprised... Learn more about your ad choices. Visit megaphone.fm/adchoices

Gennifer Weisenfeld‘s gorgeous and thoughtful new book explores the visual culture that emerged in the wake of the Kanto earthquake of 1923. Imaging Disaster: Tokyo and the Visual Culture of Japan’s Great Earthquake of 1923 (University of California Press, 2012) charts a path through the widely-circulating visual tropes that comprised the intermedia landscape of the earthquake’s aftermath. Along the way, images of firestorms and catfish guide us though a genealogy of the belief in the moral connections between human action and disaster in Japan. Photographs, seismograms, and maps introduce us to a “visual lexicon of disaster” in which these images were simultaneously wielded as markers of authority and instruments for masking some important moments of invisibility in the aftermath of the earthquake. A decapitated building, the “ultimate modern ruin,” asks us to contemplate the relationship between the individual, the nation, and modernity in the context of a massive spectacle of destruction. Images of refugees, catfish, and naked bathers help us understand how different groups claimed the earthquake for various social and political purposes. Monuments, children’s drawings, cartoons, photographs of bodies and bones: the exceptionally wide range of materials mobilized and reproduced in Imaging Disaster provides the reader with a kind of visual archive, just as Weisenfeld offers us a model for how to write a history that is informed by a close reading of visual texts. The book also considers how disaster brings class and regional inequities into relief more generally, considering how we might frame the Kanto earthquake within this larger context that includes the March 2011 disaster in Japan while remaining sensitive to the particularities of each case. It is a wonderful and compelling book. For “Selling Shiseido,” the unit that Weisenfeld has developed for MIT’s Visualizing Cultures program, see this website. [Users can link to Parts 2 and 3 from this site, as well.] Learn more about your ad choices. Visit megaphone.fm/adchoices

Gennifer Weisenfeld‘s gorgeous and thoughtful new book explores the visual culture that emerged in the wake of the Kanto earthquake of 1923. Imaging Disaster: Tokyo and the Visual Culture of Japan’s Great Earthquake of 1923 (University of California Press, 2012) charts a path through the widely-circulating visual tropes that comprised the intermedia landscape of the earthquake’s aftermath. Along the way, images of firestorms and catfish guide us though a genealogy of the belief in the moral connections between human action and disaster in Japan. Photographs, seismograms, and maps introduce us to a “visual lexicon of disaster” in which these images were simultaneously wielded as markers of authority and instruments for masking some important moments of invisibility in the aftermath of the earthquake. A decapitated building, the “ultimate modern ruin,” asks us to contemplate the relationship between the individual, the nation, and modernity in the context of a massive spectacle of destruction. Images of refugees, catfish, and naked bathers help us understand how different groups claimed the earthquake for various social and political purposes. Monuments, children’s drawings, cartoons, photographs of bodies and bones: the exceptionally wide range of materials mobilized and reproduced in Imaging Disaster provides the reader with a kind of visual archive, just as Weisenfeld offers us a model for how to write a history that is informed by a close reading of visual texts. The book also considers how disaster brings class and regional inequities into relief more generally, considering how we might frame the Kanto earthquake within this larger context that includes the March 2011 disaster in Japan while remaining sensitive to the particularities of each case. It is a wonderful and compelling book. For “Selling Shiseido,” the unit that Weisenfeld has developed for MIT’s Visualizing Cultures program, see this website. [Users can link to Parts 2 and 3 from this site, as well.] Learn more about your ad choices. Visit megaphone.fm/adchoices

Gennifer Weisenfeld‘s gorgeous and thoughtful new book explores the visual culture that emerged in the wake of the Kanto earthquake of 1923. Imaging Disaster: Tokyo and the Visual Culture of Japan’s Great Earthquake of 1923 (University of California Press, 2012) charts a path through the widely-circulating visual tropes that comprised the intermedia landscape of the earthquake’s aftermath. Along the way, images of firestorms and catfish guide us though a genealogy of the belief in the moral connections between human action and disaster in Japan. Photographs, seismograms, and maps introduce us to a “visual lexicon of disaster” in which these images were simultaneously wielded as markers of authority and instruments for masking some important moments of invisibility in the aftermath of the earthquake. A decapitated building, the “ultimate modern ruin,” asks us to contemplate the relationship between the individual, the nation, and modernity in the context of a massive spectacle of destruction. Images of refugees, catfish, and naked bathers help us understand how different groups claimed the earthquake for various social and political purposes. Monuments, children’s drawings, cartoons, photographs of bodies and bones: the exceptionally wide range of materials mobilized and reproduced in Imaging Disaster provides the reader with a kind of visual archive, just as Weisenfeld offers us a model for how to write a history that is informed by a close reading of visual texts. The book also considers how disaster brings class and regional inequities into relief more generally, considering how we might frame the Kanto earthquake within this larger context that includes the March 2011 disaster in Japan while remaining sensitive to the particularities of each case. It is a wonderful and compelling book. For “Selling Shiseido,” the unit that Weisenfeld has developed for MIT’s Visualizing Cultures program, see this website. [Users can link to Parts 2 and 3 from this site, as well.] Learn more about your ad choices. Visit megaphone.fm/adchoices