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Don't Kill the Messenger with movie research expert Kevin Goetz
Send Kevin a Text MessageAcademy Award-nominated screenwriter and director Billy Ray joins host Kevin Goetz for a wide-ranging conversation about what makes stories work and why emotion, character, and integrity sit at the center of great screenwriting. Ray's credits include Captain Phillips, The Hunger Games, Shattered Glass, Richard Jewell, State of Play, Breach, and Flightplan. He discusses the lessons he learned from writers and films that shaped him, the discipline that has sustained his career, adapting The Hunger Games, learning from failure as a director, and why audiences need to care about what happens rather than simply wonder what happens next.Integrity, Emotion, and the Stories Billy Ray Tells (01:41): Ray identifies integrity as the recurring theme in his work and explains why the best screenwriting is an intellectual exercise designed to create an emotional response. If audiences are thinking about how smart the writing is rather than feeling the story, he says, the writer has missed the mark.Early Experiences, Curiosity, and Becoming a Storyteller (05:29): Ray reflects on experiences that shaped him at a young age and how they contributed to his sensitivity to other people's emotions. He and Goetz discuss empathy, curiosity, and why genuine interest in other people is essential to both writing and life.Knowing Your Audience: Messaging and Persuasion (13:35): A discussion about political communication becomes a broader conversation about audiences. Ray argues that effective messaging begins by understanding where people are emotionally and moving them from there, a principle Goetz connects directly to movie marketing and persuasive advertising.What Makes a Great Screenplay? (22:38): Ray recalls growing up around writers through his father, a literary agent, and being handed Alvin Sargent's Ordinary People screenplay as the standard to aspire to. He explains his fundamental rule of character: a protagonist needs both an external problem to solve and an internal problem that only the journey of the movie can fix.Great Characters, Great Villains, and the Cathartic Contract (26:29): Using Ordinary People, Rocky, One Flew Over the Cuckoo's Nest, The Sound of Music, and Schindler's List, Ray and Goetz examine character construction. Ray argues that a great antagonist needs a defensible point of view and that every supporting character should reveal a different facet of the protagonist.Outworking the Competition and Shattered Glass (42:01): Ray discusses early influences including Rod Serling, literature that challenged and comforted him, and his realization as a young writer that he could not control talent or the state of the industry, but he could control how hard he worked. He also names Shattered Glass, his feature directing debut, as the film of which he is most proud.The Hunger Games and the Art of Reverse Engineering (46:30): Ray remembers reading Suzanne Collins' novel overnight and immediately recognizing its potential. He describes using Jaws to persuade producer Nina Jacobson that changes could strengthen an adaptation, and explains the concept of reverse engineering a screenplay so the first two acts properly support a powerful ending. He also shares the extraordinary security measures involved in writing The Hunger Games: Sunrise on the Reaping.Failure, Audience Testing, and the Oscar Chase (51:15): Ray speaks candidly about directing Secret in Their Eyes, recognizing that the film was not connecting strongly enough with audiences, and being shaken by the experience of losing an investor's money. He also reflects on his Oscar nomination for Captain Phillips, why awards can become addictive, and the danger of choosing projects because they seem like "Oscar movies" rather than because they are the right stories to tell.Host: Kevin GoetzGuest: Billy RayProducer: Kari CampanoWriters: Kevin Goetz, Darlene Hayman, Nick Nunez, and Kari CampanoAudio Engineer: Gary Forbes (DG Entertainment)For more information about Billy Ray:Wikipedia: https://en.wikipedia.org/wiki/Billy_Ray_%28screenwriter%29IMDb: https://www.imdb.com/name/nm0712753/Burn the Water: Available from Scholastic and booksellersFor more information about Kevin Goetz:- Website: www.KevinGoetz360.com- Audienceology Book: https://www.simonandschuster.com/books/Audience-ology/Kevin-Goetz/9781982186678- How to Score in Hollywood: https://www.amazon.com/How-Score-Hollywood-Secrets-Business/dp/198218986X/- Facebook, X, Instagram, TikTok, YouTube, Substack: @KevinGoetz360- LinkedIn @Kevin Goetz- Screen Engine/ASI Website: www.ScreenEngineASI.com
In Chapter 8 of Persuasion, Anne attends a dinner party with Captain Wentworth, watches him flirt with the Musgrove girls, and cries as she plays piano. This week, Dr. Sam Cavell joins us at the end of the episode to talk about women aboard Navy ships. ---Hot and Bothered is a Not Sorry ProductionFind us at our website | Follow us on InstagramDon't spend your daughter's dowry, but if you can spare $5/month, we'd love to have your support on Patreon! On Patreon we have more great Austen content including a weekly bonus conversation between Vanessa and Stephanie. Hosted on Acast. See acast.com/privacy for more information.
What if AI could help us understand people better, rather than simply replacing what humans do?Episode summaryHow can we use AI to become better at persuasion, communication and understanding human behaviour? My guest on this episode is Roger Dooley, author of The Persuasion Engine, a new book exploring what happens when behavioural science meets rapidly evolving technology.Roger argues that tools once available only to large organisations — from behavioural science expertise to eye-tracking — are becoming accessible to almost anyone. We explore how AI can act as a personal “nudge unit”, helping us apply ideas from behavioural science, test communications and understand how different audiences might respond.We also discuss why simply asking an AI for an answer isn't enough, how to push LLMs beyond predictable responses, and why human judgement remains essential.Roger introduces his idea of a “60-second audit” — using AI to identify how communications might be misunderstood or backfire before we send them.Along the way, we talk about Cialdini, cognitive biases, invisible calls-to-action, board papers, cultural disasters, AI collaborators, rally driving, long division and why the best analogy for AI might be a power tool rather than a replacement for human thinking.Guest bioRoger Dooley is an author, speaker and behavioural science expert who has spent years exploring a deceptively simple question: why do people do what they do?His latest book, The Persuasion Engine (Wiley, 2026), looks at what happens when behavioural science meets AI — and how tools once available only to big companies with big budgets are now becoming accessible to almost anyone.Roger is also the author of Friction, named a Top 3 Management Book by PwC's strategy+business, and Brainfluence, which has been published in 11 languages.He brings an unusually practical perspective to the subject. Roger co-founded College Confidential and today he combines that entrepreneurial experience with behavioural science in his writing, speaking and teaching.He is a lecturer at McCombs Business School, a Forbes contributor and host of the Brainfluence podcast — and his work focuses on helping organisations understand people better, remove unnecessary friction and communicate in ways that actually work.AI-Generated Timestamped Summary00:00 — What if AI could be your behavioural scientist?05:00 — Cialdini, behavioural science and why people don't know why they decide10:00 — Eye-tracking, attention and what people actually notice15:00 — Making important information more visible20:00 — Board reports, visual hierarchy and designing for human attention25:00 — Better prompting and getting AI beyond obvious answers30:00 — What happens to human expertise when AI knows the theory?35:00 — Reactance, unintended consequences and communications that backfire40:00 — Cultural context, reputation and Roger's “60-second audit”45:00 — Using AI to become better at understanding other audiences50:00 — Roger's lifelong interest in technology and what comes next55:00 — Cognitive offloading, critical judgement and rally driving57:00 — Why AI is best thought of as a power toolLinks to topics discussedThe Persuasion Engine — Roger's latest book on how AI, behavioural science and neuromarketing tools are becoming accessible to organisations of all sizes.Roger's previous appearance on this podcast talking about Friction.RogerDooley.com — Roger's website, including his books, articles, speaking and latest work.Roger on LinkedIn — where Roger regularly shares ideas on behavioural science, persuasion, AI and marketing.The Brainfluence Podcast — Roger's podcast exploring behaviour, persuasion, neuroscience and business.Roger's episode on The Persuasion Engine — his own introduction to the ideas behind the book, including what he calls “Neuromarketing 2.0”.Friction — Roger's previous book, and the subject of his earlier appearance on The Human Risk Podcast.
“Causality is this foundation that really allows us to anchor what we're trying to do when we're telling stories.”Storytelling doesn't require a dramatic narrative. For behavioral scientist and former Disney Imagineer Troy Campbell, even everyday information can become a story when we explain the “because” behind it, connecting what happened to why it matters. In this episode of Think Fast, Talk Smart, Campbell joins Matt Abrahams to unpack the psychology behind storytelling and persuasion. From structuring ideas around goals, insights, and actions to creating “portals” that prepare audiences for what comes next, he shares practical ways to make communication more relevant, persuasive, and memorable.Takeaways:Stories are built on cause and change. Connecting information through the “because” behind it turns isolated facts into a narrative that helps audiences understand why something happened and why it matters.Start by preparing your audience for what comes next. Effective “portals” create anticipation, shift people into the right mindset, and provide just enough context to help them engage with your message.Activity:Create a portal. Choose an upcoming meeting or presentation and redesign the first minute to prepare your audience for what follows. Build an opening that creates anticipation, shifts their mindset, and previews where you're taking them before diving into the main content.To listen to the extended Deep Thinks version of this episode, please visit FasterSmarter.io/premium.Episode Reference Links:Troy CampbellEp.156 Creative Communication: How Our Design Choices Illustrate O… Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedIn Chapters:(00:00) - Introduction (00:56) - The Power of “Because” (01:58) - Stories in Everyday Jobs (03:03) - Goal, Insight, Action (06:32) - Overcoming Change Resistance (11:34) - Creating Powerful Portals (17:54) - The Final Three Questions (23:35) - Conclusion
We're on vacation this week, so are rerunning a fun “beach read” episode exploring if your nearest and dearest could be psychopaths. Miss us already? In an event exclusively for readers of American Purpose and Persuasion, Yascha Mounk will be interviewing Francis Fukuyama about his life and thought at 5pm on Sunday, September 6 at The Abbey Centre, London. Find out more and get tickets here. Paying subscribers of Persuasion and American Purpose can access a code for a free ticket here. Abigail Marsh is a professor in the Department of Psychology and the Interdisciplinary Neuroscience Program at Georgetown University. In this week's conversation, Yascha Mounk and Abigail Marsh explore what to do if a child you know might be psychopathic, whether psychopathy is linked to charisma and success, and how to protect yourself. Wondering if you or a loved one might be a psychopath? Take the quiz! If you have not yet signed up for our podcast, please do so now by following this link on your phone. Email: leonora.barclay@persuasion.community Podcast production by Mickey Freeland and Leonora Barclay. Connect with us! Spotify | Apple | Google X: @Yascha_Mounk & @JoinPersuasion YouTube: Yascha Mounk, Persuasion LinkedIn: Persuasion Community Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode, Clive Cable joins the show. Clive is a veteran direct-response copywriter, persuasion expert, and someone who has spent decades studying what makes people say yes. His career in persuasion didn’t begin behind a keyboard. He started in commission-only, door-to-door sales, where he learned firsthand how people make decisions, what creates desire, and […] The post 446: Inside the Mind of a Buyer: Clive Cable Breaks Down the Copy That Persuades first appeared on Persuasion by the Pint.
“Interesting Times” is on a brief hiatus. Before we return next month, we're bringing you an interview from “The Ezra Klein Show” with Ross Douthat about his 17 years as a conservative columnist at The New York Times. But Ross and Ezra go back even further, to the nascent days of political blogging. They talk about the seismic changes they've witnessed in the media industry over the years and the art of changing minds. (A full transcript of this episode is available on the Times website here.) Thoughts? Email us at interestingtimes@nytimes.com. Please subscribe to our YouTube Channel, Interesting Times. Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
"Listening is not just being silent." Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary On this episode of Hey Docs! Podcast, Jill sits down with Daniel “Danny” Bobrow, CEO of AIM Dental Marketing, about why persuasive communication is often misunderstood in dentistry and orthodontics and how teams can improve case acceptance and trust without feeling salesy. Danny shares how his work evolved from dental marketing into training practices on communication, including his Art of First Impressions and the Persuasion Blueprint, built around three sequential steps: caring, connection, and collaboration. He explains concepts like the “care gap,” the illusion of transparency, and why patients decide emotionally then justify logically, offering examples for handling cost questions, improving first-call conversions, and using scripts that convey empathy while guiding calls. They discuss the need for leadership commitment, consistent practice through role play, better listening, and collaboration techniques that build patient ownership and compliance. Connect With Our Guest Danny Bobrow - https://www.dannybobrow.com/AIM Dental Marketing - https://americandentalmarketing.com/ Takeaways Danny's journey into healthcare marketing began due to family influence.Many doctors lack training in practice management and marketing.Persuasion in healthcare should align with patient care.Emotional communication is key to patient engagement.Building trust is essential for successful patient relationships.Doctors often resist learning about persuasive skills.Commitment from practice owners is crucial for team success.Role-playing can help develop communication skills.Caring must be communicated effectively to bridge the care gap. Commitment and consistency are crucial for team training.Listening involves more than just being silent; it's about engagement.Attuning to your audience enhances persuasive communication.Collaboration empowers patients and fosters ownership in their care.Expert override can hinder effective communication with patients.Good communication transforms transactional interactions into meaningful relationships.Taking time with patients pays dividends in practice success.Chapters 00:00 Introduction06:16 Why Doctors Resist Persuasion08:12 Persuasion Without Being Sales-y11:08 Caring Connection Collaboration17:53 Phone Call First Impressions21:49 Role Play and Team Buy In25:56 Why Change Feels Hard29:58 Attune To Your Audience31:30 Coaching Modules And Practice33:34 TAFI Call Control Script36:06 Collaboration And Ownership41:13 Expert Override Pitfalls42:44 Slow Down And Be Present44:01 Where To Learn More Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com. If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. New episodes drop every Thursday!
In Chapter 7 of Persuasion, Anne finally is in the same room as Captain Wentworth. He's just as handsome as ever, but apparently he hardly recognizes her.This week, Rev. Professor Jane de Gay joins us at the end of the episode to talk about Jane Austen's literary legacy.---Hot and Bothered is a Not Sorry ProductionFind us at our website | Follow us on InstagramDon't spend your daughter's dowry, but if you can spare $5/month, we'd love to have your support on Patreon! On Patreon we have more great Austen content including a weekly bonus conversation between Vanessa and Stephanie. Hosted on Acast. See acast.com/privacy for more information.
Rodney Alcala, AKA The Dating Game Killer, was a depraved murderer who eluded authorities for years. He hid his true identity behind charm and persuasion. He worked as a summer camp counselor while on the lam for the savage assault of an eight-year-old girl. He convinced his parole officer to let him take a vacation to the other side of the country, where he proceeded to commit another of his many murders. While New Yorkers were watching their backs for the Son of Sam in the summer of ’77, he killed again. And at the height of his killing spree, he managed to star in one of the creepiest moments in Hollywood history as a contestant on a popular television game show.See omnystudio.com/listener for privacy information.
“We're all salespeople at the end of the day.”Whether you're pitching a movie, an idea, or yourself, persuasion is about more than the story you're telling—it's also about the story your audience sees for themselves. For Deadpool and Zombieland screenwriter Rhett Reese, that means keeping communication concise, compelling, and centered on what your audience needs. In this episode of Think Fast, Talk Smart, Reese joins Matt Abrahams to share lessons from screenwriting that apply far beyond Hollywood. From cutting unnecessary words to crafting pitches that make your audience the protagonist, he explores how storytelling, collaboration, and clarity can make any message more persuasive.Takeaways:Every pitch tells two stories. You're selling the idea itself, but you're also showing your audience how saying yes can solve their problem, reduce their risk, and lead to their success.Brevity makes your message stronger. Cutting unnecessary words and choosing them carefully helps your ideas land with greater clarity, impact, and memorability.Activity:Tell the second story. Take a pitch you're currently working on and write one sentence describing the idea you're selling. Then write a second sentence from your audience's perspective: “If I say yes, what becomes possible for me?” Use that second story to reshape your pitch around their success, not just your idea.Printable Expanded Takeaways & ActivitiesEpisode Reference Links:Rhett ReeseEp.167 Hollywood Lessons For Successful Communication Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedIn Chapters:(00:00) - Introduction (01:18) - Make Every Word Count (03:09) - How to Pitch an Idea (07:38) - Creatively Collaborating (10:35) - Creating Space for Feedback (12:49) - AI & the Future of Hollywood (16:44) - The Final Three Questions (23:15) - Conclusion ********Thank you to our sponsors. These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.Strawberry.me. Get 50% off your first coaching session today at Strawberry.me/smartJoin our Think Fast Talk Smart Learning Community and become the communicator you want to be.
Operation Mincemeat or Operation Kindness? Jeff Kready, Amanda Jill Robinson, and Lexi Rabadi, stars of Broadway's Operation Mincemeat, join Robert Peterpaul on The Art of Kindness LIVE for a fun conversation on creativity, identity, ensemble, and the beautiful art of recovering when things don't go according to plan. Kindness was born to lead! This positive podcast episode covers: Quick-Change Secrets & Multi-Character Magic: Discover the hilarious and ingenious physical shortcuts the actors use to juggle playing dozens of different historical figures on Broadway's smallest stage. Unforgettable Backstage Mishaps: Hear never-before-shared stories from behind the curtain, including how the cast brilliantly handled a rogue set piece falling down and unexpected phone interruptions mid-scene. Actionable Tips to Brighten Your Day: The cast shares simple, low-effort ways to practice empathy and self-care in a fast-paced world, from micro-acts of kindness on public transit to immediate check-ins with loved ones. Operation Mincemeat is a musical comedy with book, music and lyrics by David Cumming, Felix Hagan, Natasha Hodgson and Zoë Roberts. The plot is based on Operation Mincemeat, a Second World War British deception operation. Amanda Jill Robinson (she/her) is an actor, singer, musician, writer, and composer/arranger. A Long Island native, she is thrilled to be back in New York after most recently workshopping Sarah Rose Kearns' adaptation of Jane Austen's Persuasion as the Music Director/Arranger and Mary Musgrove, a role she originated in 2017. Amanda is the co-creator and half of the comedy duo Ruth and Estelle (the esteemed theatrical coaches of the original cast of Cats) and their joyful podcast, “Learning Through Laughter”. Listen on Apple and Spotify! amandajillrobinson.com Jeff Kready was most recently seen playing the Phantom of the Opera in the original company of Masquerade. Broadway: The Great Gatsby, Company, Tootsie, A Gentleman's Guide to Love and Murder, Billy Elliot, Sunday in the Park with George, Les Misérables. Off-Broadway: Henry Ford in Ragtime (Encores). TV: Bert Healy in “Annie Live!” starring Harry Connick Jr. (NBC), “The Marvelous Mrs. Maisel” (Amazon), “The Code” (CBS), “The Good Fight” (CBS), “Elementary” (CBS), “Boardwalk Empire” (HBO). In concert, he performs as guest soloist with symphony orchestras across the country. He was previously an elementary school music teacher and is a graduate of Washburn University in his hometown, Topeka, KS. @jk_ready Lexi Rabadi previously starred in Sweeney Todd: The Demon Barber of Fleet Street (Original Broadway Cast, 2023 Revival). From meat pies to mincemeat, this vegetarian is immensely grateful to return to Broadway joining this incredible mission. Other identities include: dog mom, notes app poet, amateur bird photographer, proud product of immigration. Deepest thanks to Teresa, Emily, Kym and Leala at Wolf Talent Group. Biggest love to family, gifted and chosen. “Stay Humble. Make Something.” @rabadilexi Follow us: @artofkindnesspod / @robpeterpaul Support the show! (https://www.buymeacoffee.com/theaok) Music: "Awake" by Ricky Alvarez & "Sunshine" by Lemon Music Studio. We are supported by the Broadway Podcast Network. This episode is powered by Welcome to Times Square. Learn more about your ad choices. Visit megaphone.fm/adchoices
This week, our host Ian Truscott goes solo to share some work from Jon Evans, host of Uncensored CMO and experienced B2C CMO, and digs into what he calls the 4 P's of the CMO - what marketing leaders need to pay attention to beyond Product, Price, Place, and Promotion. Jon suggests it's Politics, People, Planning, and Persuasion, and Ian digs into these 4. Thirsty after all that talking, Ian then joins Robert Rose in the virtual bar, The Rose & Rockstar, and over a refreshing cocktail, they discuss an idea that Joe Pulizzi shared in their podcast (This Old Marketing) that perfect content may come down to two questions: Does creating it take care of you, and does it take care of someone else? Enjoy! — The Links The people: Ian Truscott on LinkedIn Robert Rose on LinkedIn Mentioned this week: Jon Evans: 5 Lessons From 250+ Marketing Leaders Mark Ritson: Attempts to update the four Ps are embarrassing Jon Evans: Uncensored CMO Rockstar CMO Presents: The 5 F'in' Marketing Fundamentals The MPN Awards This Old Marketing: Anthropic and The AI Scarlet Letter (545) Joe Pulizzi: The Two Questions Behind Perfect Content Robert's newsletter: Lens, his websites, robertrose.net and seventhbear.com Rockstar CMO: The Beat Newsletter that we send every Monday Rockstar CMO on the web and LinkedIn Previous episodes and all the show notes: Rockstar CMO FM. Track List: We'll be right back by Stienski & Mass Media on YouTube Piano Music is by Johnny Easton, shared under a Creative Commons license You can listen to this on all good podcast platforms, like Apple, Amazon, and Spotify. Learn more about your ad choices. Visit megaphone.fm/adchoices
Yascha Mounk and Francis Fukuyama discuss his lifelong hobbies—from building furniture to robotics—and why they might save us in the age of big tech. Francis Fukuyama is the Olivier Nomellini Senior Fellow at Stanford University. His latest book is In the Realm of the Last Man. He is also the author of the “Frankly Fukuyama” column at Persuasion. In this week's conversation, Yascha Mounk and Francis Fukuyama discuss why building things with your hands is an antidote to dependence on big tech, whether AI will erode the practical skills future generations need to survive, and what hobbyist robotics has in common with Ukraine's battlefield ingenuity. Enjoying this discussion? In an event exclusively for readers of American Purpose and Persuasion, Yascha Mounk will be interviewing Francis Fukuyama about his life and thought at 5pm on Sunday, September 6 at The Abbey Centre, London. Find out more and get tickets here. Paying subscribers of Persuasion and American Purpose can access a code for a free ticket here. We're delighted to feature this conversation as part of our series on Liberal Virtues and Values. This series, made possible with the generous support of the John Templeton Foundation, features content making the case that liberalism has its own distinctive set of virtues and values that are capable not only of responding to the dissatisfaction that drives authoritarianism, but also of restoring faith in liberalism as an ideology worth believing in—and defending—on its own terms. If you have not yet signed up for our podcast, please do so now by following this link on your phone. Email: leonora.barclay@persuasion.community Podcast production by Jack Shields and Leonora Barclay. Connect with us! Spotify | Apple X: @Yascha_Mounk & @JoinPersuasion YouTube: Yascha Mounk, Persuasion LinkedIn: Persuasion Community Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode, Frank Ahearn joins the podcast to discuss how to handle online blackmail. For more than three decades, he’s helped clients facing blackmail, privacy threats, reputation attacks, stalking, and situations where exposure could destroy careers, relationships, or families. He’s also the New York Times bestselling author of How to Disappear and has written numerous books […] The post 445: Interview with a Blackmail Fixer: Frank Ahearn on Outsmarting Online Extortion first appeared on Persuasion by the Pint.
“The tools of communication have changed, the human brain has not.” In a world of endless content and shrinking attention spans, getting your message heard means giving people a reason to care. For Carmine Gallo, a communication coach, author of Viral Voices, and CEO of Gallo Communications, that starts with understanding what captures the brain's attention: emotion, relevance, and a compelling story. In this episode of Think Fast, Talk Smart, Gallo joins Matt Abrahams to explore the timeless principles behind persuasive communication. From crafting attention-grabbing hooks to using analogies and storytelling, he shares practical techniques for making your ideas more emotional, clear, and memorable.Key Takeaways:Attention starts with making people care. Emotion and relevance help your message cut through the noise, giving your audience a reason to listen before you ask them to absorb your ideas.Great communication follows timeless patterns. Hooks, analogies, and structured storytelling make ideas easier to understand and remember, regardless of the platform or technology used to deliver them.Activity:Build the hook. Take a presentation, pitch, or message you're already working on and write a one-sentence opening that answers your audience's unspoken question: “Why should I care?” Make it relevant, specific, and compelling enough to earn their attention.Episode Reference Links:Carmine GalloCarmine's Book: Viral VoicesEp.103 Simple Is a Superpower: How to Communicate Any Idea to Any Audience Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedIn Chapters:(00:00) - Introduction (00:56) - Capturing Attention (03:30) - Timeless Communication Patterns (06:46) - The Persuasion Toolkit (10:49) - The Three-Act Structure (15:30) - The Final Three Questions (19:54) - Conclusion ********Thank you to our sponsors. These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost.Strawberry.me. Get 50% off your first coaching session today at Strawberry.me/smartJoin our Think Fast Talk Smart Learning Community and become the communicator you want to be.
Let's face it: you can have the best product, the best pricing, and a great reputation, but if you walk into a meeting and trigger the wrong chemical response in your prospect's brain, the gates of influence will slam shut. Persuasion is a strategic dance of brain chemistry. There are two chemical forces dictating every human decision: dopamine and cortisol. Dopamine is the ultimate goal-achieving "feel-good" chemical—the neurotransmitter of anticipation, reward, and pleasure that physically alters brain patterns to make people optimistic, creative, and highly risk-tolerant. Cortisol, on the other hand, is the stress hormone released when a prospect feels pressured, threatened, or backed into a corner. When cortisol floods the system, the analytical prefrontal cortex shuts down, and our primitive brain takes over, immediately driving your prospect into a defensive fight-or-flight state where they view you as the enemy. When you master this chemical orchestration, you transition from a pushy salesperson to a trusted, consultative expert. Triggering dopamine makes your prospect excited about the future, allowing them to easily visualize your solution solving their deepest pain. When you keep their cortisol low, they will focus entirely on your value instead of hunting for flaws or using "it's too expensive" as a lie to get rid of you. Persuade With Power Kurt Mortensen Maximize Your Influence Podcasts Influence University
In Chapter 6 of Persuasion, Anne settles into Uppercross and gets caught in the crossfire of the family squabbles there.This week, Dr. Sophie Vasset joins us at the end of the episode to teach us about Bath and its attractions in this period.---Hot and Bothered is a Not Sorry ProductionFind us at our website | Follow us on InstagramDon't spend your daughter's dowry, but if you can spare $5/month, we'd love to have your support on Patreon! On Patreon we have more great Austen content including a weekly bonus conversation between Vanessa and Stephanie. Hosted on Acast. See acast.com/privacy for more information.
Welcome to the Summer Leadership Reset on Partnering Leadership.We have more access to ideas than ever before.More books. More podcasts. More articles. More insights.The challenge isn't finding more information. It's spending enough time with the ideas that can change how we think, decide, and lead.I have seen this in my own life. The books and conversations that have influenced me most aren't the ones I rushed through and moved on from. They are the ones I returned to, wrestled with, and understood differently as my own experiences changed.After more than 450 Partnering Leadership conversations with CEOs, researchers, authors, and leadership thinkers, there are a few I continue coming back to because the ideas become more valuable the more we sit with them.Throughout July and August, I'll be sharing 10 of those conversations.They explore some of the questions I see leaders wrestling with most: adapting to change, building trust, making better decisions, rethinking work, using AI wisely, and creating organizations ready for what comes next.Whether you are listening for the first time or revisiting these conversations, I hope they help you find an insight you can apply and a question worth thinking about long after the episode ends.—MahanConnect with Mahan Tavakoli:Mahan Tavakoli Website Mahan Tavakoli on LinkedIn Partnering Leadership Website
Behavioral psychology explains why people say yes, and in part two of this conversation Patrick Van Der Burght walks through all seven universal principles of persuasion and the framework that decides which one to use.Patrick is one of a small number of trainers worldwide licensed directly through the Cialdini Institute, a founding member of that institute, a business partner of Dr Robert Cialdini, and the author of How to Hear YES More Often. He has spent 26 years teaching this material to professionals around the world, and every piece of it rests on research rather than instinct. What you will learn:All seven universal principles of persuasion, explained with real examplesThe three stage framework of relationship, uncertainty and motivationWhy there is no single most powerful principleThe optimal average review score range, and why five stars costs you credibilityHow rounded numbers damage believability, and what to use insteadHow a principle can be used backwards and work against you Connect with Patrick Van Der Burght:Ethical Persuasion Website: https://ethicalpersuasion.com.au/Patrick Van Der Burght Profile: https://patrickvanderburght.comHow to Hear YES More Often: https://yesmoreoften.com/Ethical Persuasion Unlocked Podcast: https://ethicalpersuasion.com.au/podcast/YouTube: https://www.youtube.com/@ethicalpersuasionLinkedIn: https://www.linkedin.com/in/patrick-van-der-burght/Facebook: https://www.facebook.com/ethicalpersuasion/Instagram: https://www.instagram.com/ethical_persuasion/TikTok: https://www.tiktok.com/@ethicalpersuasion Connect with Dwight Heck:Give A Heck Website: https://www.giveaheck.comPodcast Page: https://www.giveaheck.com/podcastYouTube Channel: https://www.youtube.com/@giveaheckFacebook: https://www.facebook.com/dwight.heckInstagram: https://www.instagram.com/give.a.heckLinkedIn: https://www.linkedin.com/in/dwight-heck-65a90150/TikTok: https://www.tiktok.com/@giveaheckTwitter / X: https://twitter.com/give_a_heckWork With Me / Be a Guest: https://www.giveaheck.com/contact-us/
The Dark Side of Persuasion and Marketing>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.>> Get the new book beyondintakebook.comResource Links:Fast track your marketing efforts while avoiding common marketing mistakes in our new trainingEstate planning attorney? Stop guessing how to get results from online ads and grow your firm with our client-generating Seminar 3.0 Hosted on Acast. See acast.com/privacy for more information.
Yascha Mounk and Francis Fukuyama delve into 9/11, the hubris of humanitarian intervention, and the letter he regretted signing. Francis Fukuyama is the Olivier Nomellini Senior Fellow at Stanford University. His latest book is In the Realm of the Last Man. He is also the author of the “Frankly Fukuyama” column at Persuasion. In this week's conversation, Yascha Mounk and Francis Fukuyama discuss why Fukuyama initially supported the Iraq War and what changed his mind, how the neoconservative movement's experience of Eastern Europe shaped its disastrous assumptions about the Middle East, and what his break with former colleagues cost him personally and professionally. Enjoying this discussion? In an event exclusively for readers of American Purpose and Persuasion, Yascha Mounk will be interviewing Francis Fukuyama about his life and thought at 5pm on Sunday, September 6 at The Abbey Centre, London. Find out more and get tickets here. Paying subscribers of Persuasion and American Purpose can access a code for a free ticket here. We're delighted to feature this conversation as part of our series on Liberal Virtues and Values. This series, made possible with the generous support of the John Templeton Foundation, features content making the case that liberalism has its own distinctive set of virtues and values that are capable not only of responding to the dissatisfaction that drives authoritarianism, but also of restoring faith in liberalism as an ideology worth believing in—and defending—on its own terms. If you have not yet signed up for our podcast, please do so now by following this link on your phone. Email: leonora.barclay@persuasion.community Podcast production by Jack Shields and Leonora Barclay. Connect with us! Spotify | Apple X: @Yascha_Mounk & @JoinPersuasion YouTube: Yascha Mounk, Persuasion LinkedIn: Persuasion Community Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode, Kristii Krugel joins the show. She is an experienced international negotiator, specializing in high-stakes facilitation and conflict management. Her adage when coaching others is: “You can be right, or you can get what you came for. Which one do you want more?” Negotiating begins long before you sit down with your counterpart, […] The post 444: What Great Negotiators Know That You Don't – Interview with Kristii Krugel first appeared on Persuasion by the Pint.
In this episode of TAB Storytellers, Abi and Jen sit down with Paula Liz, an artist, educator, author, and founder of Anti-Racist Art Teachers. Together, Paula, Abi, and Jen discuss anti-racist art education, student advocacy, artivism, contemporary artists, representation, and the small but meaningful actions educators can take within their own spheres of influence. Paula shares the origin story of Anti-Racist Art Teachers, the need to respond rather than remain silent when harm shows up in classrooms or professional spaces, and the ways art education can help students imagine, create, and build a more equitable future. They also discuss the importance of art rooms as spaces where students can develop voice, agency, and leadership.For more information about TAB, please visit the TAB website: Teaching for Artistic Behavior. You are also invited to join us on Mighty Networks, an online platform dedicated to everything TAB.Resources:Teaching for Artistic Behavior / TABTAB ResourcesTAB Storytellers PodcastTAB Mighty Networks CommunityPaula Liz / Art with Ms. Paula LizPaula Liz, About@paulaliz.art on InstagramArt with Ms. Paula Liz on YouTubeAnti-Racist Art TeachersAnti-Racist Art Teachers: Artivism ResourcesAnti-Racist Art Teachers ResourcesAnti-Racist Art Teachers LessonsAnti-Racist Art Teachers Artists DatabaseAnti-Racist Art Activities for Kids Book ResourcesBe a Creative Changemaker: A Kids' Art Activity Book: Inspired by the Amazing Life Stories of Diverse Artists from Around the World by Paula LizBe a Creative Changemaker Resources & ReferencesAnti-Racist Art Activities for Kids: 30+ Creative Projects that Celebrate Diversity and Inspire Change by Paula Liz, Abigail Birhanu, Khadesia Latimer, Lori Santos, Tamara Slade, and Anjali WellsHow Minds Change: The Surprising Science of Belief, Opinion, and Persuasion by David McRaneyNational Art Education AssociationStudio Habits of Mind / Studio Thinking FrameworkHarvard Project Zero: Eight Habits of MindInternational Baccalaureate Visual ArtsEmpty BowlsMIT Living Wage CalculatorLiving Wage Calculation for the District of ColumbiaCapital Area Food BankHere is a link to the lightly edited transcript of this episode. We recognize that there are probably errors and grammatical issues. If anyone with the time or inclination to edit this wants to do so, please email us at storytellers@teachingforartisticbehaviors.org.
The Dad Edge Podcast (formerly The Good Dad Project Podcast)
Sam Rosenberg has spent his career protecting some of the most recognized people on the planet, heads of state, CEOs, and celebrities including Warren Buffett, Benjamin Netanyahu, and Tom Cruise. A former Marine Corps officer who moved into close protection in 1996, he's since shifted his focus to teaching ordinary people the same skills he used to guard public figures, through his company Live Ready and his bestselling book of the same name. He's trained tens of thousands of people to recognize threats before they become emergencies. This one is a genuine masterclass in personal safety, and Sam's philosophy anchors it: it's good to have a lifeguard, but you should know how to swim. He and Larry get into why violence is never actually random, how to read a parking lot, the acronym TIME that maps how attackers operate, the normalcy bias that keeps good people from trusting their gut, and persuasion predators, the charming, manipulative threats every dad with a daughter needs to understand. If you want to protect the people who matter most without living in fear, this episode delivers the tools. Timeline Summary [1:02] – Protecting Netanyahu, the chess match, and embedding covert protection in a crowd [4:35] – Tom Cruise in Pittsburgh and why he was one of the best to work with [6:23] – How you even land a gig protecting someone at that level [8:12] – Protecting Terry Bradshaw at the NFL draft, and why it's all word of mouth [12:36] – The core philosophy: it's good to have a lifeguard, but you should know how to swim [14:51] – Sam's full bio, the Marine Corps, Live Ready, and the book [16:34] – Situational awareness starts with our wives in parking lots [20:04] – The myth of helplessness and the myth of randomness [21:44] – Why violence is a process as predictable as boiling water [22:38] – Attacks happen on arrival and departure, and every environment has a purpose [24:10] – Watching for the watchers, and the New York City looking up analogy [26:30] – The creepy guy vibe and why we hunt for evidence to dismiss it [27:42] – Social contracting, bias, and how it blinds us to real danger [30:13] – Normalcy bias: the brain's desire for everything to be normal [32:04] – Breaking down a real, sophisticated parking lot kidnapping on video [35:36] – The simple bow: trust your intuition even without all the evidence [37:12] – What that woman could have noticed, and the double-tap unlock habit [43:14] – The TIME acronym: target selection, intelligence, method of attack, escape [46:16] – Why street criminals run the same process as terrorists [49:17] – Can you avoid being targeted? You can influence it, not always prevent it [52:04] – Charlie Kirk, Butler, and why it has to be stopped in advance [53:27] – Recognizing the interview means you've already been selected [56:16] – Hard target versus soft target, and why gimmicks don't work [57:29] – The undercover story: why street-smart observers saw through his disguise [1:02:47] – Willingness and ability are all it takes to be a hard target [1:04:31] – What bad guys are truly afraid of: failure [1:08:55] – Persuasion predators, masters of charm and disguise [1:10:31] – Reframing charm: ask why is this person trying to charm me [1:11:56] – No is a complete sentence, and the veils of denial [1:13:54] – Sociopaths, the pity play, and the puppy law used on children 5 Key Takeaways Violence Is a Process, Not Random — Attacks follow an observable, predictable sequence. Learning to spot the pattern, especially during arrival and departure moments, is what lets you get ahead of danger instead of reacting to it. Watch for the Watchers — Every environment has a purpose. Scan left to right for anomalies, people not using the space for its intended purpose, and notice who's watching who's coming and going. That awareness alone makes you a harder target. Trust Your Radar Over Normalcy Bias — Good people talk themselves out of intuitive warnings because they can't find hard evidence or don't want to seem judgmental. When something feels off, that unease is data. Default to it and remove yourself from the situation. Recognize the Interview — When a stranger approaches you in an anomalous moment, that's an interview, and it means you've already been selected as a target. How you manage that interaction, with the right body language and enough force, often determines whether an attack proceeds. Reframe Charm and Hold the Line on No — Teach daughters to ask why is this person trying to charm me rather than being flattered. No is a complete sentence, and anyone who pushes past it is signaling they care only about what they want. A pity play after being caught in lies is a massive red flag. Links & Resources Episode page and all links: https://thedadedge.com/1517 Sam Rosenberg's company, LiveReady: https://www.liveready.co/ Live Ready by Sam Rosenberg (the book): https://www.liveready.co/book LiveReady on YouTube (situational awareness and attack breakdowns): https://www.youtube.com/@LiveReadyCo LiveReady on Instagram: https://www.instagram.com/livereadyco LiveReady on Facebook: https://www.facebook.com/LiveReadyCo LiveReady on LinkedIn: https://www.linkedin.com/in/LiveReadyCo/ LiveReady personal training: https://www.liveready.co/training Dad Edge Day with the Arizona Cardinals (November 15, Cardinals vs Rams, State Farm Stadium): https://thedadedge.com/nfl Roommates to soulmates thedadedge.com/soulmates Enjoyed This Episode? If Sam's breakdown of that parking lot attack made you look at your own routine differently, put one habit to work this week. Get your head up and off your phone during those arrival and departure moments, and have the charm and no conversation with your daughter. If the show keeps delivering, follow, rate, and leave a review so more fathers can find these conversations.
Summary In this episode, Andy sits down with Owen Fitzpatrick, a psychologist, speaker, and author of Inner Propaganda: Leading Hearts and Minds through Turbulent Times. Owen has spent close to 30 years studying how beliefs form and change, interviewing people everywhere from North Korea to Rwanda to Afghanistan. His thesis is unsettling: our brains do not simply take in facts and reach objective conclusions. They build a story we then experience as reality. Owen and Andy work through what that means on real projects. You'll hear how a warning from a colleague can quietly harden into a conviction about a teammate, and how Bayesian reasoning gives you a way out. You'll learn Owen's five types of truth, how to tell courageous conviction from dangerous denial, and what leaders can actually make stable when they cannot promise a stable outcome. Owen also explains why pushing harder for buy-in is often the very reason people resist, and how an antifragile identity helps teams face uncertainty like AI without denial or panic. If you're looking for a fresh way to think about belief, influence, and leading through turbulent times, this episode is for you! Sound Bites "We all live in that world where we think we're the one person that isn't the victim of propaganda, and my point or my thesis is we're all victims of our own inner propaganda." "We're not necessarily just convinced by others. We convince ourselves." "Because I think when we say, 'I'm no good at something,' we lock ourselves into it." "Well, if you're not great at communicating with people, get great." "Most of the time our beliefs just create a sort of a reality for us, and that reality can help us or harm us." "So our brains are prediction machines." "Whenever we talk about belief, believing in your ability to succeed in the future is critical if you want to succeed in the future, but that doesn't mean you deny the present." "It, it's not that we think negatively, it's we believe negatively, and we see the world through those lenses." "So I think we want to be able to challenge our beliefs and build a bit more and get more comfortable with uncertainty away from the table, but when we're at the table with our team, that's when we bring the certainty." "We like the idea that we are making this decision of our own free will." "And when you look at what a belief is, a belief is an idea we feel certain about, and that word feel is the most important word of that sentence." "It's okay to believe less in certain things. It's okay to believe more in certain things. It's okay to believe better." Chapters 00:00 Introduction 02:29 Start of Interview 02:40 The Belief About Himself Owen Took Too Long to Update 05:56 A Sweaty Debate Speech and What Came After 08:28 Not Good at Something Is a Skill Gap, Not an Identity 09:45 The Belief Growth Mindset 12:55 The Sandra Story: When a Warning Becomes a Conviction 14:07 Why the Brain Craves Cognitive Closure 17:15 Using Bayesian Reasoning to Loosen a Belief 21:00 Melanie Perkins and Alan Mulally: Conviction or Denial? 21:36 The Five Types of Truth 26:24 Just Because It Is Your Truth Does Not Make It True 28:41 Where Objective Truth Actually Belongs 31:47 What "Leadership Is Propaganda" Does Not Mean 34:45 Why Change Management and AI Adoption Stall 36:30 Why Owen Chose Propaganda Over Self-Talk 37:57 Do I Believe It Because It Makes Me Look Good? 38:49 Answering the AI Question Without Denial or Hype 40:15 Building an Antifragile Identity 44:27 Certainty Is Contagious, and When to Change Course 45:20 What Leaders Can Make Stable in a Volatile Period 47:45 Control What You Can, Influence What You Can, Accept the Rest 51:01 When Pushing for Buy-In Creates the Resistance 52:45 You're Asking the Wrong Question About Persuasion 54:30 Reading the Person Before You Make the Ask 57:30 Helping Kids Hold Strong Beliefs Without Contempt 1:01:46 End of Interview 1:02:15 Andy Comments After the Interview 1:05:09 Outtakes Learn More You can learn more about Owen and his work at InnerPropaganda.com. For more learning on this topic, check out: Episode 370 with Chantel Prat. One of the smartest, clearest, and funniest books on the brain, and why all of it matters for how you lead. Episodes 59 and 60 with Cathy Davidson. She explains how the brain science of attention changes everything. Episode 32 with Brad Kolar. A look at the direct implications of neuroscience for leadership. Owen's TED Talk, available here on YouTube. Chat with PMeLa You can chat directly with PMeLa, the podcast's AI persona, to get episode recommendations and answers to your project management and leadership questions. Visit PeopleAndProjectsPodcast.com/PMeLa to chat with her. Join Us for LEAD52 I know you want to be a more confident leader–that's why you listen to this podcast. LEAD52 is a global community of people like you who are committed to transforming their ability to lead and deliver. It's 52 weeks of leadership learning, delivered right to your inbox, taking less than 5 minutes a week. And it's all for free. Learn more and sign up at GetLEAD52.com. Thanks! Thank you for joining me for this episode of The People and Projects Podcast! Talent Triangle: Power Skills Topics: Leadership, Belief, Persuasion, Influence, Uncertainty, Change Management, Growth Mindset, Psychological Reactance, Buy-In, Artificial Intelligence, Resilience, Project Management The following music was used for this episode: Music: The Fantastical Ferret by Tim Kulig License (CC BY 4.0): https://filmmusic.io/standard-license Music: Funny by Frank Schroeter License (CC BY 4.0): https://filmmusic.io/standard-license
Owen Fitzpatrick talks about how your inner propaganda shapes your beliefs, decisions, and behavior–and how you can stop it from sabotaging your success.— YOU'LL LEARN — 1) Why to be wary of the “temptations of certainty”2) The three reasons people form/change their beliefs 3) The four steps to rewiring your beliefs Subscribe or visit AwesomeAtYourJob.com/ep1174 for clickable versions of the links below. — ABOUT OWEN — Owen Fitzpatrick is a social psychologist. Owen has traveled to more than 100 countries and studied propaganda firsthand in places such as North Korea, Rwanda, and Afghanistan. Also an award-winning filmmaker and former television presenter, he brings the craft of storytelling to his work. He has worked with leaders at Google, LinkedIn, Pfizer, and Coca-Cola, studied at Harvard Business School and MIT, and is the author of nine books translated into 20+ languages. His TEDx talk “Mind Control” has reached more than 1.4 million viewers. Originally from Dublin, Ireland, he now lives in New York City.• Book: Inner Propaganda: Leading Hearts and Minds Through Turbulent Times• Book site: InnerPropaganda.com• Instagram: owenf23• LinkedIn: Owen Fitzpatrick• Website: OwenFitzpatrick.com— RESOURCES MENTIONED IN THE SHOW — • Study: “The rise and fall of rationality in language” by Marten Scheffer, Ingrid van de Leemput, Els Weinans, and Johan Bollen• Study: “On the conversational persuasiveness of GPT-4” by Francesco Salvi, Manoel Horta Ribeiro, Riccardo Gallotti, and Robert West • Book: Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts by Annie Duke• Book: Influence: The Psychology of Persuasion, Revised Edition by Robert Cialdini• Book: Think Again: The Power of Knowing What You Don't Know by Adam Grant• Book: Address Unknown: A Novel by Kathrine Kressmann Taylor• Documentary: "Behind the Curve"• Past episode: 664: Dr. Robert Cialdini on How to Persuade with the 7 Universal Principles of Influence— THANK YOU SPONSORS! — • Shopify. Sign up for your free trial at Shopify.com/awesomepodSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Hartman, Colorado, reached a point where it could no longer function as a town. Its water system was unsafe, every member of the town board had resigned, and no one remained with the authority to hold an election or sign the agreements needed to fix the water. Norm Van Eeden Petersman is joined by Joshua Hopkins, mayor of Chugwater, Wyoming, and Strong Towns executive director John Reuter to look past the political infighting and ask what happened before the final collapse. The question facing places like Hartman and Chugwater is increasingly basic: How much town can a very small community actually afford to maintain? ADDITIONAL SHOW NOTES "Colorado declares town abandoned amid water and leadership crisis" by Ramon Antonio Vargas, Theguardian.com (August 2026) Norm Van Eeden Petersman (LinkedIn) Joshua Hopkins (LinkedIn, Instagram) John Reuter (LinkedIn) Articles mentioned and Downzone: How a Rodeo Arena Can Strengthen A Rural Community (Bottom-Up Short Episode) Don't Give Up on Your Small Town (Article) Whatever Happened to the Music Teacher? How Government Decides and Why by Donald Savoie (Book) Influence: The Psychology of Persuasion by Robert B. Cialdini (Book) Chugwaterite (Instagram) Theme Music by Kemet the Phantom. This podcast is made possible by Strong Towns members. Thank you! Join fellow members discussing this episode in The Commons.
In Chapter 5 of Persuasion, Anne warns Elizabeth about the influence of Mrs. Clay and then heads to Uppercross to visit her other sister Mary. This week we're joined by the brilliant Carvell Wallace to dissect the chapter.This week, Helen Neild also joins us at the end of the episode to understand dentistry in the early 19th century.Carvell is co-leading our What Matters class for the next year, which starts in just one week! You can sign-up for that here.---Hot and Bothered is a Not Sorry ProductionFind us at our website | Follow us on InstagramDon't spend your daughter's dowry, but if you can spare $5/month, we'd love to have your support on Patreon! On Patreon we have more great Austen content including a weekly bonus conversation between Vanessa and Stephanie. Hosted on Acast. See acast.com/privacy for more information.
Strong leaders know that facts alone rarely change minds. In this episode, Dean Newlund and Danny Bobrow explore why authentic connection comes before persuasion and how leaders can communicate in ways that earn trust, strengthen relationships, and inspire action. In this episode, Dean Newlund and Danny Bobrow discuss: Lessons from endurance sports and teamwork The Persuasion Blueprint framework Persuasion in digital and AI-assisted communication Building stronger relationships through emotional awareness Leadership communication during difficult conversations Key Takeaways: Begin difficult conversations by helping people feel understood before trying to convince them. Care and emotional attunement create the foundation for collaboration. Let enthusiasm grow by discovering what already motivates the other person instead of overwhelming them with your own excitement. In digital communication, take time to write thoughtful, respectful messages that provide context and show consideration. Before debating emotional issues, understand where someone is coming from instead of leading with facts alone. Use AI to support your thinking, but preserve authentic judgment and relationships where trust depends on your own words. "What people are really craving is to be understood, not to be impressed.” — Danny Bobrow About Danny Bobrow: Daniel A. “Danny” Bobrow is the creator of The Art of First Impressions™ and The Persuasion Blueprint™, communication mastery programs that help businesses build trust and drive ethical conversion. He is President of AIM Dental Marketing, which has helped grow dental practices since 1989, and serves as Executive Director of Climb for a Cause™ and The Smile Tree™. Danny is the Founding Executive Committee Chair of the American Academy for Oral Systemic Health and holds two MBAs from the University of Chicago and K.U.L. Belgium. A Distinguished Toastmaster, mediator, mountaineer, and endurance athlete, Danny champions patient persistence and respectful resilience. Connect with Danny Bobrow: Website: https://www.dannybobrow.com/ LinkedIn: https://www.linkedin.com/in/dannybobrow Facebook: https://www.facebook.com/DanielABobrow/ Instagram: https://www.instagram.com/danielabobrow See Dean's TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Host Andrew Camp interviews University of Michigan lecturer and food studies scholar Margot Finn about her book "Discriminating Taste: How Class Anxiety Created the American Food Revolution." Finn describes shifting from a post-9/11 media project to food studies, tracing how contemporary “common sense” food ideals—sophistication, thinness, purity, and cosmopolitanism—are learned, historically recurring (notably in the 1920s), and tied to inequality and middle-class status striving, rather than steady progress. They discuss how taste is shaped by context and social cues (including studies on wine perception), and how post–World War II values emphasized reliable, shared abundance over distinction. Finn cautions against individual consumer fixes, critiques simplified organic/local claims and fraud examples, and argues for policy-level change and reform efforts shaped by target communities. They affirm inclusive tables, reciprocity metaphors, and share personal food preferences and a last-meal choice.Margot Finn holds an MA and Ph.D in American Culture focusing on Food Studies, Media Studies, and 20th Century U.S. History. As a lecturer in Applied Liberal Arts and affiliate of the Sustainable Food Systems Initiative at the University of Michigan, Margot seeks to help students integrate the many different academic disciplines they encounter in their liberal arts degrees and connect their academic work to their personal lives. She encourages students to develop critical thinking skills and more informed perspectives on contemporary food debates such as the ecological impact of Organic vs. conventional agriculture, local vs. imported foods, the biology and culture of fatness, immigrant labor in the food system, and the history of elite food reform efforts. Her writing has been featured in the collection Sensory Rhetorics: Sensation, Persuasion, & the Politics of Feeling (Penn State UP 2026, eds. Steph Ceraso and Jonathan W. Stone), the anthology Food Fights: How History Matters to Contemporary Food Debates (UNC Press 2019, eds. Charles Ludington and Matthew Morse Booker), The Breakthrough Journal, Slate, and Vox. She is also co-editor with Mark Johnson of Critical Food Studies, a new series out of University of Arkansas Press. Follow Andrew CampFacebook: andrew.camp.9Instagram: @andrewcamp80Substack: @thebiggesttableThis episode of the Biggest Table is brought to you in part by Wild Goose Coffee. Since 2008, Wild Goose has sought to build better communities through coffee. For our listeners, Wild Goose is offering a special promotion of 20% off a one time order using the code TABLE at checkout. To learn more and to order coffee, please visit wildgoosecoffee.com. (00:00) - Meet Margot Finn (05:40) - Origins of Food Revolution (13:28) - Taste Class and Virtue (32:55) - Urban Gardens Beyond Food (34:30) - Food Narratives and Field Shifts (41:28) - Sharing, Reciprocity, and Wrap-Up
On Your World of Creativity, we explore how innovators, entrepreneurs, artists, scientists, and thought leaders transform ideas into impact.Today's guest has spent three decades helping some of the world's most sophisticated science and healthcare companies answer a deceptively simple question:How do you persuade people who pride themselves on not being persuaded?Hamid Ghanadan is the founder and CEO of LINUS, a commercial strategy consultancy serving life science and healthcare innovators. A former biochemist turned strategist, Hamid has guided organizations including Twist Bioscience, Thermo Fisher Scientific, and 10x Genomics through product launches, market development, and growth initiatives.His new book, Not Buying It: The Art of Selling to Scientists, Doctors, and Other Professional Skeptics, challenges conventional thinking by arguing that even the most technical buying decisions are ultimately driven by psychology, empathy, and human behavior—not just data.Hamid 's WebsiteHamid on YouTubeHamid LinkedIn: https://www.linkedin.com/in/hghanadan/Let's explore creativity, persuasion, science, and what it takes to influence skeptical minds.Guest BioHamid Ghanadan is the Founder and CEO of LINUS, a commercial strategy consultancy focused on life sciences, healthcare, diagnostics, medical devices, and biotechnology.Originally trained as a biochemist, Hamid became fascinated with a question that would shape his entire career:How do scientists make decisions?That curiosity led him from the laboratory into marketing, strategy, and behavioral psychology. Over the past 30 years, he has developed what he calls an Insights-Led Commercial Strategy, helping science and healthcare organizations better understand customer decision-making and create meaningful demand.His new book, Not Buying It, explores how technical professionals evaluate information, why traditional marketing often fails with scientific audiences, and how empathy becomes a competitive advantage in high-stakes commercial environments.1: From Biochemist to Behavioral StrategistHamid, one of the stories I found fascinating is that your career began in a biochemistry laboratory.You describe an early encounter watching a salesperson struggle to connect with scientists, which sparked a question that changed your professional trajectory: How do you sell to such a skeptical audience? What was it about that moment that stayed with you, and how did it eventually lead you from science into strategy?2: The Psychology Behind Technical DecisionsOne of the central themes of your book is that commercial strategy is fundamentally a game of psychology. That can sound counterintuitive in industries built on evidence, data, peer review, and rigorous analysis. Yet you argue that scientists, doctors, engineers, and other technical professionals are still human beings first. What do most companies misunderstand about how highly educated professionals actually make decisions? Why isn't more data necessarily more persuasive?3: The Soul of the BrandLet's apply my favorite framework—the Soul of the Brand. Thinking about LINUS:What is your focus?What work are you really doing?Who are you serving?What gives you credibility?What industry assumptions are you challenging?And what larger mission drives the organization?4: Persuasion, Creativity, and the Age of AIIn the book, you make an interesting observation. AI is making it easier than ever to create content, automate outreach, and scale communications. But you suggest that simply producing more content creates more noise—not more influence. As someone who studies persuasion and decision-making, what concerns you most about how organizations are currently using AI? What human skills become more valuable in an AI-enabled world?5: Unlocking Influence Through EmpathyOne of the ideas that really resonated with me is your belief that the key ingredient of an effective strategy is a unique insight into audience psychology—and that finding that insight requires empathy. For leaders, marketers, entrepreneurs, healthcare innovators, and creative professionals listening today: How can they become better observers of human behavior and uncover those insights that others miss?If you enjoyed today's episode, please subscribe, rate, and review the podcast.
The Scott Adams School - 08/10/26 The Home Team. DSA. IRAN. Zuck. Persuasion**The Scott Adams School | Monday, August 10, 2026**The Home Team is back, and somehow the news managed to get weirder over the weekend. Shocking, I know.Today on **The Scott Adams School**:
Artificial intelligence is set to transform politics in ways the world has never seen before — and the 2028 election could become the first true AI-driven election. From AI-generated content and political messaging to deepfakes, voter influence, and the future of campaigning, technology is changing how candidates connect with the public.
Yascha Mounk and Francis Fukuyama explore why any theory of politics must begin with an account of what makes us human. Francis Fukuyama is the Olivier Nomellini Senior Fellow at Stanford University. His latest book is In the Realm of the Last Man. He is also the author of the “Frankly Fukuyama” column at Persuasion. In this week's conversation, Yascha Mounk and Francis Fukuyama discuss why human nature has been so central to Fukuyama's political thought, what modern evolutionary biology and anthropology tell us about the myth of primordial individualism, and whether human beings are best understood as fundamentally social creatures or fundamentally self-interested ones. Enjoying this discussion? In an event exclusively for readers of American Purpose and Persuasion, Yascha Mounk will be interviewing Francis Fukuyama about his life and thought at 5pm on Sunday, September 6 at The Abbey Centre, London. Find out more and get tickets here. Paying subscribers of Persuasion and American Purpose can access a code for a free ticket here. We're delighted to feature this conversation as part of our series on Liberal Virtues and Values. This series, made possible with the generous support of the John Templeton Foundation, features content making the case that liberalism has its own distinctive set of virtues and values that are capable not only of responding to the dissatisfaction that drives authoritarianism, but also of restoring faith in liberalism as an ideology worth believing in—and defending—on its own terms. If you have not yet signed up for our podcast, please do so now by following this link on your phone. Email: leonora.barclay@persuasion.community Podcast production by Jack Shields and Leonora Barclay. Connect with us! Spotify | Apple X: @Yascha_Mounk & @JoinPersuasion YouTube: Yascha Mounk, Persuasion LinkedIn: Persuasion Community Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode, we’ll debate the most Important skill to develop in the next 10 years. AI is making technical capability cheaper and more accessible, but human connection is becoming scarcer—and therefore more valuable. In a world where almost anyone can generate a polished proposal, presentation, sales email, or strategy in seconds, the competitive advantage […] The post 443: The #1 Most Important Skill to Develop in the Age of AI first appeared on Persuasion by the Pint.
“Intelligence is 100 percent human. AI is a tool created by humans to distill, digest, and distribute intelligence.” — Keith Teare The working class died this week — at least in Palo Alto. Delivering the eulogy in our regular That Was The Week tech summary is my co-host Keith Teare. “Humans create intelligence,” (whatever that means) the Silicon Valley-based entrepreneur tells us. And so, in our AI age of supposedly abundant intelligence, he pronounces, human knowledge “should not be trapped inside experts, institutions, or companies.” Check your pockets, everyone. Silicon Valley has another freebie for you. With AI, the entrepreneur promises, intelligence is democratized. Everybody gets it. We will all have the intelligence of a Nobel laureate at our fingertips. Even Keith. And so he attacks Daron Acemoglu, the Nobel Prize-winning MIT economist who has called for a “pro-worker AI.” But, for Keith — a council-estate kid from Yorkshire whose lifetime ambition was to evacuate the working class — this is “complete bullshit.” Acemoglu's ideas, he says, are an example of the “fetishization of workers” when, in fact, we should be celebrating the end of the “working class.” What Acemoglu is calling for in his pro-worker AI manifesto is more government planning for today's transition to the AI epoch. But Keith disagrees. So I asked him three times what government should do while AI kills the working (and middle) class. “Allow it to happen,” he finally answers. “A good upheaval.” Good? The former “worker” will lack jobs, wages, healthcare, housing. Even food in an America now eliminating food stamps. No matter. Let them eat intelligence. Five Takeaways • Humans Create Intelligence. Keith's editorial thesis distinguishes individual intelligence — where experts live, and always will — from the collective sum of everything all humans, living and dead, have ever contributed. That collective stock was once locked in encyclopedias, libraries, and universities; for the first time, AI can aggregate, distill, digest, and distribute it, at a price falling toward everyone. Knowledge, he writes, “should not be trapped inside experts, institutions, or companies” — but note the fine print: experts don't disappear in this democratization. If anything, they get elevated: the expert reading an AI's output about viruses understands it very differently than the rest of us.• The End of the Age of Heroes? Noah Smith's much-shared essay argues that AI ends the era of the mathematical hero — and that's fine, since most people (truck drivers, financial advisers, executive assistants) never got to be heroes anyway. Keith's rebuttal turns on his central distinction: AI and intelligence are not the same word. There is no evidence, he argues, that AI creates new knowledge — it understands and distributes the existing stock. Innovation still takes individuals, and those individuals now start from a far higher floor, leveled up to everything already known. Heroes don't go away; they multiply. In the world of AI, he suspects, every single teacher becomes one.• “What Even Is Pro-Worker AI?” The week's main event: Daron Acemoglu — via Yascha Mounk's Persuasion interview and an Atlantic essay, with What Happened to Liberal Democracy out next week — wants AI agencies, grant programs, and public competitions to build “pro-worker AI.” Keith's verdict: “complete bullshit.” The middle-class “fetishization of workers” is paternalistic; the wage is a temporary power relationship between employer and employee; and the end of the working class is precisely the progressive outcome — says the council-estate kid from Yorkshire whose aspiration was not to be working class. Pressed three times on what government should do amid the upheaval, Keith finally answered: “Allow it to happen… a good upheaval.” Though swap workers for people, he conceded, and he'd almost entirely agree — every teacher a hero, even in East Palo Alto.• Bandwagons and Silences. Regular people are being arrested protesting data centers; Erin Brockovich — a Keen On guest some years back — is assembling class actions; Ezra Klein has begun folding anti-big-tech language into abundance. A politician-led bandwagon, Keith argues, regressive but keyed to genuine local concerns. The stranger fact is the silence on the other side: neither Altman nor Amodei nor Demis Hassabis is making the public case that AI benefits everybody — astonishing, Keith says, and the vacuum Acemoglu is trying to fill. Hassabis himself stepped aside at Google this week — a scientist returning to science as Sergey Brin becomes AI czar — while the Nobel-winning AlphaFold team has been quietly broken up. “Something strange is going on there.”• A Drama in a Teacup. Is the AI economy real? Ed Zitron's stat — 70 percent of Amazon, Microsoft, and Google's AI revenue comes from OpenAI and Anthropic — is two-thirds right, says Keith, and no problem at all: beneath the concentration, the money comes from some two billion distributed users paying real subscriptions, and the revenues are sustainable. The Aschenbrenner postscript, via Porter Stansberry's post of the week: he bet the chip layer (Samsung, SK Hynix) when the value sat a layer up, got the timing wrong more than the thesis, sold to Citadel at a discount — and kept his Anthropic shares, remaining a multi-billionaire. As for the coming reality check: Anthropic and OpenAI will IPO only when public capital beats private, and SpaceX's wobble from $135 to $108 — through a 20 percent lockup release — counts as no catastrophe. Public markets, Keith reminds us, don't determine the success of the underlying business. About the Co-Host Keith Teare is the publisher of That Was The Week, the essential weekly tech newsletter, and founder and CEO of SignalRank Corporation. A serial entrepreneur — co-founder of, among others, EasyNet and RealNames — he was present at the creation of the UK internet and has spent four decades at the intersection of technology, capital, and ideas. He joins Keen On America every Sunday to make sense of the week in tech. His AI-assisted book in progress is titled Who Owns Intelligence. References: • That Was The Week — Keith's newsletter, including this week's editorial, “Humans Create Intelligence.”• Noah Smith — “The End of the Age of Heroes,” on what happens to human ambition when the machines do the math.• Daron Acemoglu — the Yascha Mounk interview at Persuasion, the Atlantic essay on pro-worker AI, and What Happened to Liberal Democracy, out next week.• The Financial Times — “Google's AI shakeup boosts Brin as DeepMind's Hassabis steps aside.”• Ed Zitron — on the 70 percent of hyperscaler AI revenue that flows from OpenAI and Anthropic.• Porter Stansberry — post of the week, on Leopold Aschenbrenner's losses, Citadel's discount, and the drama in a ...
It might sound counterintuitive, but when it comes to the art of persuasion, using a logic-first approach is the last thing you want to do. This is because, in reality, every human being is wired to feel first, and reason later. Josh Bandoch is Senior Vice President for Policy Research at the Foundation for Research Into Equal Opportunity and has spent years becoming a master of persuasion. His latest book, How to Get What You Want: Mastering the Art and Science of Persuasion, is the ultimate guide to understanding the techniques that will actually move people, and the science behind why. In this episode, Greg and Josh discuss the critical role of emotional intelligence in effective persuasion, how to listen and engage with your audience, “the granny test,” and how Montesquieu's teachings on particularism can apply to persuasion. *unSILOed Podcast is produced by University FM.* Episode Quotes: Research rigor isn't enough on its own [05:44] We want to marry the IQ that the research rigor, the intellectualism gives us, you have to marry that with emotional intelligence. Because you could have the most rigorously researched paper in the history of mankind and if you deliver that in a way that is not emotionally intelligent, might or might be emotionally unintelligent, then it's going to be counterproductive. So, you need to marry those two together and think about how you deliver this information in a way that your audience receives it warmly and they're willing to actually do something that you want them to do with it. That's where the sweet spot is. Every human being is wired to feel first, and reason later. [05:12] All a billion of us are wired to feel first then reason. Sometimes it's feel then reason. Sometimes it's a feeling we never get to reasoning. And moreover, people who tragically suffer brain damage and lose the ability to emote, they actually see their reasoning impaired, which means that the logic-first approach to persuasion is actually illogical. Why we can't stop talking about ourselves [12:02] There are five aspects of our cognitive wiring that are foundational to persuasion that are central to the book. One is that it's about them, not you, but we're wired to think and talk all about ourselves, which isn't persuasive. So, we're wired to think and talk about ourselves. Talking about ourselves generates the same sensations in our brain as sex and money. It feels really good. And it's just, it's a survival mechanism. So, like if we don't think a talk about ourselves, who's going to? Quite possibly nobody. On what he thinks about AI being more persuasive than humans. [51:52] I'm open to the prospect that the average AI can be more persuasive than the average human because maybe the average human doesn't bring the calm, or maybe there are some basic, sort of, persuasion tools that AI can use. I still don't think, and I don't think we'll ever be at the point where the most persuasive AI is going to be as good as the most persuasive humans. And even if we are, it's still the humans who are making the decisions. Show Links: Recommended Resources: Thinking, Fast and Slow How to be more persuasive | Joshua Bandoch | TEDxIllinois Tech Milton Friedman Modes of persuasion The Spirit of Law Immanuel Kant John Locke Guest Profile: Vice President Profile at The Foundation for Research on Equal Opportunity Professional Website Professional Profile on LinkedIn Guest Work: How to Get What You Want: Mastering the Art and Science of Persuasion The Politics of Place: Montesquieu, Particularism, and the Pursuit of Liberty Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In Chapter 4 of Persuasion, we finally learn all about Anne Elliot's ill-fated love affair with Captain Wentworth. This week, Dr. Erica Johnson joins us at the end of the episode to explain more about the battle where Wentworth earned his captaincy – the Battle of San Domingo. If you want to be part of the conversation, you can still join us for our weekly class which will follow each episode of the podcast!---Hot and Bothered is a Not Sorry ProductionFind us at our website | Follow us on InstagramDon't spend your daughter's dowry, but if you can spare $5/month, we'd love to have your support on Patreon! On Patreon we have more great Austen content including a weekly bonus conversation between Vanessa and Stephanie. Hosted on Acast. See acast.com/privacy for more information.
We explore the state of education just before the rise of AI, compare it to today, and extrapolate into the future. SourcesTyler Jagt, "My Students Can't Read," Chronicle of Higher Education, 2026. NAEP Long-Term Trend AssessmentPew Research, "Reading for fun has become less common," 2021.James S. Coleman et al., Equality of Educational Opportunity ("The Coleman Report"), US Dept. of Health, Education, and Welfare, 1966Kathryn Borman & Monique Dowling, Teachers College Record, 2010.Dan Goldhaber, "The Mystery of Good Teaching," Education Next, 2002 Steven Rivkin, Eric Hanushek & John Kain, teacher-effects study, Econometrica, 2005. Xitao Fan & Michael Chen, parental-involvement meta-analysis, Educational Psychology Review, 2001 World Bank, "Vietnam's Human Capital: Education Success and Future Challenges," 2020 (PISA science outperformance on low per-pupil spend). OECD, "Does Money Buy Strong Performance in PISA?", PISA in Focus No. 13, 2012 (no score/spending relationship above ~$35k cumulative per-student spend). NCES, Digest of Education Statistics 2023, Table 236.55 (US per-pupil spending, $6,873 → $17,495 real dollars, 1970-71 to 2020-21)Boston Globe, 2001 coverage of Harvard grading ("laughing stock of the Ivy League"; 91% of seniors graduating with honors). Harvard Crimson, Oct. 5, 2023 (~79-80% of 2020-21 grades in the A range)Anemona Hartocollis, "Harvard Students Skip Class and Still Get High Grades, Faculty Say," New York Times, Oct. 6, 2025. Gallup, confidence-in-higher-education tracking, July 2023 and July 2024 releases (57% in 2015 → 36% in 2023/24; Republican confidence ~56%→~19-20%, Democratic decline much smaller)Pew Research, Aug. 2019 (share saying colleges have a negative effect on the country, 26%→38%, 2012-2019, driven almost entirely by Republicans/leaners)Challenge Success (Stanford, Denise Pope), Fall 2018 surveyMark Galloway, cheating in advantaged-community schools, Ethics & Behavior, 2012Stacy Dale & Alan Krueger, "Estimating the Payoff to Attending a More Selective College," NBER WP 7322, Aug. 1999; Quarterly Journal of Economics, 2002. Follow-up: NBER WP 17159, Jun. 2011; Journal of Human Resources, 2014.ProPublica & The Chronicle of Higher Education, "The Newest College Admissions Ploy: Paying to Make Your Teen a 'Peer-Reviewed' Author," May 2023.Nataliya Kosmyna et al., "Your Brain on ChatGPT," MIT Media Lab, arXiv:2506.08872, 2025. Hao-Ping (Hank) Lee et al., "The Impact of Generative AI on Critical Thinking," CHI 2025, peer-reviewed, n=319. Turnitin AI-detection data, 2023-2026 (>80% AI-written flags: ~3% early 2023 → ~15% early 2026).Inside Higher Ed / Generation Lab Student Voice survey, Aug. 2025Rose Horowitch, "The Elite College Students Who Can't Read Books," The Atlantic, Oct. 2024. "Hilarius Bookbinder," "The Average College Student Is Illiterate," Persuasion, Mar. 2025. Tyler Jagt, "My Students Can't Read," Chronicle of Higher Education, 2026. NAEP 2024 12th-grade reading assessment, released Sept. 2025 (lowest since assessment began). Erik Brynjolfsson, Bharat Chandar & Ruyu Chen (Stanford Digital Economy Lab), "Canaries in the Coal Mine?," Nov. 2025, ADP payroll dataIndeed Hiring Lab, entry-level software postings2U, coding-bootcamp partnership shutdown, Dec. 2024.Southern New Hampshire University, bootcamp closure, 2023, citing AI adoption.World Economic Forum, Future of Jobs Report, 2023 & 2025 McKinsey Global Institute, "Skill Shift," 2018 Stefan Bauschard, "Education is a Wicked Problem in AI" Brian Miller, "Farewell, Peak Literacy, We Hardly Knew You," Front Porch Republic, Nov. 2023. James Marriott, The New Dark Ages: The Death of Reading and the Dawn of the Post-Literate Society Hosted on Acast. See acast.com/privacy for more information.
Yascha Mounk and Francis Fukuyama examine what people still get wrong about “the end of history.” Francis Fukuyama is the Olivier Nomellini Senior Fellow at Stanford University. His latest book is In the Realm of the Last Man. He is also the author of the “Frankly Fukuyama” column at Persuasion. In this week's conversation, Yascha Mounk and Francis Fukuyama discuss the true meaning of “the end of history,” why the struggle for recognition—rather than material interest—is the engine of historical progress, and how his thesis holds up 35 years on. Enjoying this discussion? In an event exclusively for readers of American Purpose and Persuasion, Yascha Mounk will be interviewing Francis Fukuyama about his life and thought at 5pm on Sunday, September 6 at The Abbey Centre, London. Find out more and get tickets here. Paying subscribers of Persuasion and American Purpose can access a code for a free ticket here. We're delighted to feature this conversation as part of our series on Liberal Virtues and Values. This series, made possible with the generous support of the John Templeton Foundation, features content making the case that liberalism has its own distinctive set of virtues and values that are capable not only of responding to the dissatisfaction that drives authoritarianism, but also of restoring faith in liberalism as an ideology worth believing in—and defending—on its own terms. If you have not yet signed up for our podcast, please do so now by following this link on your phone. Email: leonora.barclay@persuasion.community Podcast production by Mickey Freeland and Leonora Barclay. Connect with us! Spotify | Apple X: @Yascha_Mounk & @JoinPersuasion YouTube: Yascha Mounk, Persuasion LinkedIn: Persuasion Community Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode, we do a flight of persuasion. We’ll be discussing a recent study where AI was pitted against some of the best human persuaders. We’ll also talk about surveillance pricing and why AI can be socially engineered the same way people can. The post 442: Surveillance Pricing and Why AI is Out-Persuading Humans first appeared on Persuasion by the Pint.
In today's episode, we relive our unforgettable adventure to Prince Edward Island where we walked in L.M. Montgomery's footsteps, explored beloved Anne of Green Gables sites, and met the historians, scholars, and Montgomery family members who help keep her legacy alive. We are also taking you with us to the L.M. Montgomery Institute's Biennial Conference, sharing highlights from our favorite sessions, including those we hosted! If you are planning your own pilgrimage to PEI, join us for travel tips, recommendations, and memorable moments. Thank you to: Green Gables Heritage Place Lyn Dean and Janice Trowsdale at the Bideford Parsonage Museum Doug Sobey at the Lower Bedeque School Catherine McEachern at the L.M. Montgomery Birthplace Pam Campbell at the Anne of Green Gables Museum Everyone with the L.M. Montgomery Institute who put on the most fantastic conference! Inspired by: Kelly is inspired by Snoozeband for easy sleep on long flights! And by the Hot and Bothered podcast for their deep dive on Persuasion! Ragon is inspired by the best grilled cheese sandwich she's ever had at Gallant's & Co on PEI (and their amazing chicken pot pie!). She's also inspired by the Good Molecules Caffeine Eye Patches to beat jet lag! You can support the pod by shopping through our Bookshop link for any books we've recommended! If you want to get a free logo sticker from us, either leave us a review on Apple Podcasts or share your love for the pod on social media! Send us a photo of your share or review at either our email: kindredspirits.bookclub@gmail.com or on our KindredSpirits.BookClub Instagram.
In Chapter 3 of Persuasion, The Elliot's and their friends discuss whether it would be acceptable to rent Kellynch Hall to a Navy officer.This week, Dr. Catriona Kennedy joins us at the end of the episode to give us a little context on the British Navy in the Napoleonic Wars.If you want to be part of the conversation, you can still join us for our weekly class which will follow each episode of the podcast!---Hot and Bothered is a Not Sorry ProductionFind us at our website | Follow us on InstagramDon't spend your daughter's dowry, but if you can spare $5/month, we'd love to have your support on Patreon! On Patreon we have more great Austen content including a weekly bonus conversation between Vanessa and Stephanie. Hosted on Acast. See acast.com/privacy for more information.
Most people think great storytellers are born with natural talent. They're wrong. In this conversation, storytelling expert Philipp Humm explains why storytelling is actually a learnable skill—and why it may be the most valuable communication skill for entrepreneurs, leaders, investors, parents, and anyone who wants to influence others. You'll discover: ✔️ The 3 elements every unforgettable story needs ✔️ Why most public speaking advice actually makes you worse ✔️ How to become a confident speaker without memorizing speeches ✔️ The storytelling framework entrepreneurs should use to sell ideas naturally ✔️ Why emotion beats information every time ✔️ How impromptu speaking builds confidence faster than rehearsing scripts ✔️ The psychology behind stories that people remember for years ✔️ Why authenticity isn't about perfection—it's about connection Whether you're raising capital, leading a team, pitching clients, creating content, or simply trying to become a better communicator, these storytelling principles will transform how people listen to you. One of the biggest takeaways? People don't remember information. They remember stories. And the best part is—you don't need extraordinary life experiences to become a great storyteller. You simply need to learn how to tell everyday moments in a way that creates surprise, emotion, and vivid imagery. If you want to become a better speaker, leader, entrepreneur, salesperson, or content creator, this conversation is packed with practical techniques you can start using today. TIMESTAMPS 00:00 Intro 00:49 Meet Storytelling Expert Philipp Humm 01:50 Why Philipp Became a Storytelling Coach 03:38 The 3 Ingredients of Every Great Story 06:53 Jake Critiques His Own Story 07:38 The Biggest Storytelling Mistake People Make 09:44 Why TED Talks Often Feel Fake 11:37 The Surprising Power of Stories in Business 14:17 The Two Stories Every Entrepreneur Must Master 15:33 Gino's Origin Story (A Story Done Right) 18:18 How Long Should a Story Be? 21:14 Customer Stories vs. Boring Case Studies 23:24 Public Speaking Tips That Actually Work 25:20 Live Impromptu Speaking Challenge 30:13 Storytelling vs. Public Speaking 35:00 How to Make Stories More Memorable 37:30 The Confidence Exercise That Changed Everything 41:02 Why Memorizing Speeches Hurts You 42:20 How to Practice Speaking Every Day 44:00 Turn "How Are You?" Into a Great Story 45:20 The Fastest Way to Become a Better Speaker 47:07 Final Takeaways on Storytelling & Leadership 49:04 Outro
If you enjoy this episode, we're sure you will enjoy more content like this on The Occult Rejects. In fact, we have curated playlists on occult topics like grimoires, esoteric concepts and phenomena, occult history, analyzing true crime and cults with an occult lens, Para politics, and occultism in music. Whether you enjoy consuming your content visually or via audio, we've got you covered - and it will always be provided free of charge. So, if you enjoy what we do and want to support our work of providing accessible, free content on various platforms, please consider making a donation to the links provided below. Thank you and enjoy the episode!Links For The Occult Rejectshttps://linktr.ee/theoccultrejectsOccult Research Institutehttps://www.occultresearchinstitute.org/Substackhttps://substack.com/@theoccultrejects?r=7auau0&utm_campaign=profile&utm_medium=profile-pageCash Apphttps://cash.app/$theoccultrejectsVenmo@TheOccultRejectsBuy Me A Coffeebuymeacoffee.com/TheOccultRejectsPatreonhttps://www.patreon.com/TheOccultRejectsCondensed Bibliography for Part FourJohn F. Kihlstrom. Writings on hypnosis, memory, hypnotic hypermnesia, and confidence.Elizabeth F. Loftus. Eyewitness Testimony.Elizabeth F. Loftus and Katherine Ketcham. The Myth of Repressed Memory.Daniel L. Schacter. The Seven Sins of Memory.Richard J. McNally. Remembering Trauma.Nicholas P. Spanos. Multiple Identities and False Memories.Frederick Crews. The Memory Wars.Ian Hacking. Rewriting the Soul: Multiple Personality and the Sciences of Memory.Steven Jay Lynn, Irving Kirsch, and Judith W. Rhue. Research on hypnosis, suggestion, and memory.Martin T. Orne. Writings on forensic hypnosis, demand characteristics, and memory.Bernard L. Diamond. Writings on hypnosis and witness testimony.U.S. Department of Justice materials on hypnotically refreshed testimony.U.S. Senate. Project MKULTRA, the CIA's Program of Research in Behavioral Modification, 1977 joint hearing.U.S. Senate Church Committee materials on intelligence activities and behavioral research.National Security Archive. CIA behavior-control experiments, BLUEBIRD, ARTICHOKE, and MKULTRA document collections.Central Intelligence Agency declassified MKULTRA, ARTICHOKE, and BLUEBIRD materials.John Marks. The Search for the “Manchurian Candidate”: The CIA and Mind Control.Alfred W. McCoy. A Question of Torture: CIA Interrogation, from the Cold War to the War on Terror.Stephen Kinzer. Poisoner in Chief: Sidney Gottlieb and the CIA Search for Mind Control.H. P. Albarelli Jr. A Terrible Mistake: The Murder of Frank Olson and the CIA's Secret Cold War Experiments.Shane O'Mara. Why Torture Doesn't Work: The Neuroscience of Interrogation.Darius Rejali. Torture and Democracy.Robert Jay Lifton. Thought Reform and the Psychology of Totalism.Edgar H. Schein. Coercive Persuasion.Alexandra Stein. Terror, Love and Brainwashing.Stanley Milgram. Obedience to Authority.Jacques Ellul. Propaganda: The Formation of Men's Attitudes.Robert Cialdini. Influence: The Psychology of Persuasion.Dion Fortune. Psychic Self-Defense.Dion Fortune. The Machinery of the Mind.William Walker Atkinson. Mind-Power: The Secret of Mental Magic.Émile Coué. Self Mastery Through Conscious Autosuggestion.Also want to remind people about the website, if you're into reading we have tons of information by multiple contributors, and we got t-shirts up on the site if you're interested. Fun fact, the art is all based on the eyeball.
Francis Fukuyama discusses the experiences and individuals that shaped him. Francis Fukuyama is the Olivier Nomellini Senior Fellow at Stanford University. His latest book is In the Realm of the Last Man. He is also the author of the “Frankly Fukuyama” column at Persuasion. We have a treat for you today! To mark the publication of Francis Fukuyama's memoir In the Realm of the Last Man, we're launching a multi-part series about his intellectual eras. Here, Francis Fukuyama reflects on his life, from his family's experience of Japanese-American internment, to surprising family secrets discovered in letters, to the political and social fallout after changing his mind about the Iraq War. Enjoying this discussion? In an event exclusively for readers of American Purpose and Persuasion, Yascha Mounk will be interviewing Francis Fukuyama about his life and thought at 5pm on Sunday, September 6 at The Abbey Centre, London. Find out more and get tickets here. Paying subscribers of Persuasion and American Purpose can access a code for a free ticket here. And, if you'll be in Oxford, UK on Friday, September 4, Francis Fukuyama will be in conversation with Nigel Warburton about his memoir—learn more and get tickets here. We're delighted to feature this conversation as part of our series on Liberal Virtues and Values. This series, made possible with the generous support of the John Templeton Foundation, features content making the case that liberalism has its own distinctive set of virtues and values that are capable not only of responding to the dissatisfaction that drives authoritarianism, but also of restoring faith in liberalism as an ideology worth believing in—and defending—on its own terms. If you have not yet signed up for our podcast, please do so now by following this link on your phone. Email: leonora.barclay@persuasion.community Podcast production by Jack Shields and Leonora Barclay. Connect with us! Spotify | Apple X: @Yascha_Mounk & @JoinPersuasion YouTube: Yascha Mounk, Persuasion LinkedIn: Persuasion Community Learn more about your ad choices. Visit megaphone.fm/adchoices
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When most people think of negotiation, they picture big, high-stakes moments: haggling over the price of a house, negotiating a starting salary, or hammering out the terms of a business deal. But negotiation is also something we do every day. It's working out who's taking on which chores with your spouse, convincing a coworker to help on a project, or even deciding where to go for dinner with friends. The better you understand negotiation — which is really about influencing other people's decisions — the better you'll be at navigating conflicts and opportunities both big and small.My guest has spent decades studying the art and science of wielding that influence. John Richardson teaches negotiation at MIT's Sloan School of Management and is the co-author of Never Settle. Today on the show, John shares what he learned from negotiation legends like Roger Fisher, co-author of Getting to Yes, and FBI hostage negotiator Chris Voss. He unpacks the skills of master negotiators, including how to build reciprocity, uncover what people actually want, and keep your emotions from hijacking your judgment. We also get into the part of negotiation that makes people the most uncomfortable: the back-and-forth over hard numbers like price and salary and how to handle those conversations with greater confidence and better results.Resources Related to the PodcastAoM Podcast #234: Haggling and Deal Making Advice From a FBI Hostage Negotiator (With Chris Voss)AoM Podcast #559: How to Handle Difficult Conversations (With Sheila Heen)Influence: The Essential Guide to the Psychology of Influence and Persuasion in Everyday Life by Robert B. CialdiniAoM Article: How Labeling Your Emotions Can Help You Take ControlGetting to Yes: Negotiating Agreement Without Giving In by Roger FisherStart with NO…The Negotiating Tools that the Pros Don't Want You to Know by Jim CampConnect With John RichardsonNever Settle websiteJohn's faculty page0:00 Everyday Negotiation & Meet John Richardson2:18 John's Path Into Negotiation9:50 Why People Fear Negotiation12:34 Roger Fisher's Philosophy (Getting to Yes)17:46 Chris Voss & Hostage Negotiation Tactics22:54 Give Them a Sandwich (Reciprocity)30:06 Using Someone's Name33:59 Managing Your Emotions39:00 Figuring Out What Everyone Wants46:29 Distributive Negotiation & Anchoring54:52 Alternatives, Saying No & ClosingSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In Chapter 2 of Persuasion the Elliots and their close friends try to strategize about the family's pressing debt. This week we're joined by one of our closest friends (and our former co-host), Dr. Hannah McGregor, to dissect the chapter.Dr. Alexander Wakelam also returns at the end of the episode to teach us more about debt in the early 19th century. If you want to be part of the conversation, you can still join us for our weekly class which will follow each episode of the podcast!---Hot and Bothered is a Not Sorry ProductionFind us at our website | Follow us on InstagramDon't spend your daughter's dowry, but if you can spare $5/month, we'd love to have your support on Patreon! On Patreon we have more great Austen content including a weekly bonus conversation between Vanessa and Stephanie. Hosted on Acast. See acast.com/privacy for more information.