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Send us a textIn this episode of Imperfect Marketing, I sit down with Aurora Winter—media coach, author, and neuroscience-driven marketing expert—to explore how the brain actually processes messages and why that matters for selling, storytelling, and authority-building. Aurora shares how a neuroscience-focused MBA in Italy shaped her work helping entrepreneurs craft clear, compelling messages that turn words into wealth. We discuss:The Neuroscience Behind MessagingThe brain's 3-part filter: croc brain (hook), midbrain (status/social proof), cerebral cortex (content) Why most marketers skip the midbrain step—and lose trust fast How attention is expensive, so your message needs to re-earn focus every few minutesProgress Over Perfection in MarketingWhy waiting until you're “ready” keeps you stuck How real market feedback beats imagined feedback every time The power of launching messy and refining as you goSkin in the Game MarketingWhy totally free offers often get ignored How even a small payment creates commitment and consistency Aurora's “free book + small shipping cost” test that generated $250K in 90 daysBooks as Business Growth ToolsWhy being an author instantly boosts perceived status The surprising truth: best-selling authors earn most revenue from back-end offers, not book sales How a book opens doors to speaking, consulting, coaching, and trainingStorytelling That Sticks (and Converts)Why humans are wired to learn and survive through stories Aurora's “Hell to Heaven” story blueprint for simple, high-impact marketing How stories help handle objections without pushing or over-explainingAurora's Biggest Marketing LessonWhy a strong YES requires a strong NO The importance of choosing ideal clients you can confidently help get a 10x return Letting go of energy-drainers and misaligned opportunities to protect your businessConnect with Aurora Winter:Gift for Your Audience - Includes your Turn Words-to-Wealth starter library and a video masterclass on how to attract capital, clients, and media coverage.: https://turnwordsintowealth.comAurora Winter Website: https://www.aurorawinter.comSame Page Publishing: https://www.samepagepublishing.comMarketing Fastrack: The Little Book That Launched a New Business by Aurora Winter- on Amazon: https://a.co/d/8xrIglKTurn Words Into Wealth: Blueprint for Your Business, Brand and Book by Aurora Winter - on Amazon: https://a.co/d/7RRkVYbMagic, Mystery, and the Multiverse Book 1 Amazon: https://a.co/d/5cmA6UmLinkedIn: https://linkedin.com/in/AuroraWinterYouTube: https://www.y Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here
Send us a textGary pays tribute to P/M Ian MacLellan and P/M Jamie Troy, both of whom have passed away in recent days. There's also a taster or two from the brand new CD release from Stuart Liddell.PlaylistRura with Day One from Live at the FruitmarketStuart Liddell with The Bird Jigs – The Seagull, The Duck, The Geese in the Bog, The Skylark's Ascension, The Hen's March and The Curlew from Garron Stuart Liddell with Troy's Wedding (as a hornpipe) from Garron. City of Victoria Pipe Band with Geritol Kid, Fiji Love Song, Master Sergeant Davie Laws, Tulloch Castle, Trad Reel, Sally Wilson, Troy's Wedding, Weird Jig and Meg's Fancy from World Pipe Band Championships 1987. Stuart Liddell with The Highland Wedding and the Cameronian Rant (as hornpipes) from Garron The Strathclyde Police Pipe Band with The Detroit Highlanders, Loch Loskin, MacanIrish, Barney's Balmoral, Willie Roy's Loomhouse, Morag Duncan, the Gold Ring, the Humours of Cork, and Capt Geddes's Turnabout from the World Pipe Band Championships 1986. The Strathclyde Police Pipe Band with Miss Elspeth Campbell, Cameronian Rant, Pretty Marion from World Pipe Band Championships 1991. LinksPipers' Persuasion (interviews by Allan Hamilton)For Stuart Liddell's new CD, Garron, see hereSupport the show
A reflection on teaching primary color concepts; thoughts on persuasion and the Pantone Color of the Year. Resources:Aristotle, On Sense and the Sensible, MIT websiteDa Vinci, A Treatise on Painting, e-book websiteOgden Rood, Modern Chromatics, Internet Archive, websiteBerlin and Kay, Basic Color Terms, Wikipedia (Search UC Irvine for PDF)Pantone websiteDavid Batchelor, Chromophobia, University of Chicago Press, websiteMitchell Johnson on Color, Albers versus Itten, websiteJenn White, The enduring legacy of Jane Austen, WAMU / NPR, 1A, ListenJane Austen, Persuasion, 2007, IMBD websiteSend us a textSupport the show
Most businesses get trapped competing on price because they never learn how to create value. In this episode of The Next Level Podcast, Jeremy Miner sits down with Jacob Reese, Vice President of Standard Plumbing Supply, one of the largest family-owned wholesale distributors in the Western United States. Built over three generations. Jeremy and Jacob talk about why communication, not pricing, determines who wins, how contractors get stuck in price-based thinking, and what shifts when you move to results-based selling. They explore how influence applies to sales, leadership, operations, and decision-making, why the best ideas often lose to the best-communicated ones, and how systems like Vendor Managed Inventory help customers buy back time and increase profit. Whether you sell, lead, or run a business, this conversation shows how creating value, not competing harder, is what actually drives growth. Chapters: (00:00) Introduction (03:03) Why Everyone Needs to Learn Sales and Persuasion (05:45) Stewardship, Legacy, and Long-Term Thinking (08:30) The Customer Is the Boss Philosophy (11:45) Vendor Managed Inventory and Buying Back Time (17:10) Creation vs Competition in Business (22:15) Price vs Results Based Thinking (29:05) Communication, Influence, and Objection Prevention Connect with Jacob Instagram:https://www.instagram.com/jacobnreese Website:https://www.standardplumbing.com Got a question about sales, persuasion, or objection handling? Text me directly: +1-480-481-6755 Join the 7th Level University: https://whop.com/discover/7thlevel/ Join the waitlist for the Ask Jeremy 7q.AI : https://7q.ai/waitlist Join the 7th Level Sales Team: https://hardlyselling.hirebus-careers.com/closer-7th-level The exact NEPQ script I used to earn $2.4M/year as a W-2 sales rep: https://nepqtraining.com/smv-yt-splt-opt-org Prefer to understand the psychology behind NEPQ first? Grab The New Model of Selling: Selling to an Unsellable Generation on Amazon: https://www.amazon.com/dp/1636980112 Book a call with my team: https://7thlevelhq.com/book-demo/ Connect with Jeremy Miner YouTube: https://www.youtube.com/@jeremeyminer Instagram: https://www.instagram.com/jeremyleeminer/ LinkedIn: https://www.linkedin.com/in/jeremyleeminer/ Facebook: https://www.facebook.com/jeremy.miner.52
Visual persuasion… a very fancy term to describe a phenomena that trips us all up on practically a daily basis! Visual persuasion is especially dangerous when it comes to maintaining weight loss. In this episode, Dr. Angela Nastasee Carder, a professor of speech and communication, will explain the phenomenon of visual persuasion and help us understand how we can use our coping skills to ward off this …. I dunno… diabolical marketing scheme to do us in – in many ways! Okay – maybe that's a bit dramatic, but listen in and learn how to recognize this marketing tool in your daily life so you can use coping skills to outsmart the smarties behind this strategy!The Weight Loss Winformation Podcast gives you essential psychological information to help you lose weight and more importantly, to help keep you at a healthy weight for your body! No matter how you are working to lose weight and no matter how much weight you want to lose, Weight Loss Winformation will keep you moving in a positive direction. Let's get started because well… Why Weight? (get it? Pun intended… )?”Resources:· BariAfterare: www.bariaftercare.com· Connie Stapleton PhD website: www.conniestapletonphd.com· BariAftercare website: https://www.conniestapletonphd.com/bariaftercare· BariAftercare Facebook page (for members only): https://www.facebook.com/groups/BariAftercare· Kevin Stephens: Your Bariatric Buddy https://www.facebook.com/groups/yourbariatricbuddy/people· Instagram: @ (Caleshia Haynes)· Instagram: @therealbariboss (Tabitha Johnson)· Instagram @drsusanmitchell (Dr. Susan Mitchell)· Instagram: @lauraleepreston (Laura Preston)· ProCare Vitamins (10% off with code ConnieStapleton)· Rob DiMedio: https://www.busybariatrics.com/· Dr. Joan Brugman: drjbrugman@outlook.com· Dr. Susan Mitchell:· https://www.facebook.com/DrSusanMitchell· https://www.facebook.com/bariatricsurgerystrategies
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH US✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
More money. More time. Or both.If what you offer helps people get one or both, demand should not be the problem. When it is, the issue is rarely the product. It is how the value is communicated. The problem is most businesses bury that value under features, specs, and what I call “knowledge vomit” and then wonder why buyers do not move.In this episode, I break down why marketing fails when it cannot clearly validate outcomes. Buyers do not struggle with features or specs. They struggle with confusion. If your message does not quickly show how you help them make money, save time, or both, they will move on, even if what you offer is genuinely strong.We walk through how value gets buried under “impressive” language, why clear always beats clever, and how small disconnects in messaging and experience quietly erode trust and revenue. This is not about hype or shortcuts. It is about making the value obvious at every touchpoint.In this episode, you will learn how to:Translate features into outcomes buyers actually care aboutClarify whether your offer makes money, saves time, or does bothSimplify messaging so decision makers instantly understand the valueFix marketing that looks polished but fails to convertImprove customer experience through small, intentional momentsAlign product, marketing, and leadership around one clear value storyThis episode is for founders, marketers, product leaders, and decision makers who are tired of guessing why marketing is not working. If your marketing cannot clearly prove value, you will not win. When it can, growth becomes more predictable, more sustainable, and far less complicated.Beyond The Episode Gems:Subscribe To My New Weekly LinkedIn Newsletter: Strategize. Market. Grow.Buy My Book, Strategize Up: The Blueprint To Scale Your Business: StrategizeUpBook.comDiscover All Podcasts On The HubSpot Podcast NetworkGet Free HubSpot Marketing Tools To Help You Grow Your BusinessGrow Your Business Faster Using HubSpot's CRM PlatformSupport The Podcast & Connect With Troy: Rate & Review iDigress: iDigress.fm/ReviewsFollow Troy's Socials @FindTroy: LinkedIn, Instagram, Threads, TikTokSubscribe to Troy's YouTube Channel For Strategy Videos & See Masterclass EpisodesNeed Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com
Jane Austen was born in the 16th of December, 1775, which means this month marks her 250th birthday. Jane lived a quiet, mostly happy life in the English countryside, surrounded by the balls, romantic intrigues and family dramas that fill her novels. Her writing was always her true passion. She glimpsed success, with 4 books becoming wildly popular in her lifetime. But she died tragically young, depriving the world of her talent. Her stories have been adapted and re imagined countless times. And in this, Jane's 250th year, she continues to be a mainstay in pop culture. But let's look past the endearing characters and timeless stories, and met the woman holding the quill. Let's get to know Jane Austen... Sense and Sensibility (1811) Pride and Prejudice (1813) Mansfield Park (1814) Emma (1816) Northanger Abbey (1818, posthumous) Persuasion (1818, posthumous) Lady Susan (1871, posthumous) Join me every Tuesday when I'm Spilling the Tea on History! Check out my Youtube Channel: https://www.youtube.com/c/lindsayholiday Follow me on Facebook: https://www.facebook.com/profile.php?id=100091781568503 Instagram: https://www.instagram.com/historyteatimelindsayholiday/ Tik Tok: https://www.tiktok.com/@historyteatime Please consider supporting me at https://www.patreon.com/LindsayHoliday and help me make more fascinating episodes! Intro Music: Baroque Coffee House by Doug Maxwell Music: Butterflies in love by Sir Cubworth #HistoryTeaTime #LindsayHoliday Please contact advertising@airwavemedia.com if you would like to advertise on this podcast. Learn more about your ad choices. Visit megaphone.fm/adchoices
2025 marks 250 years since the birth of Jane Austen, the English writer whose finely tuned observations of Regency life shaped the modern novel. But perhaps more notably for Screenshot, it's also 30 years since Colin Firth walked out of a lake and straight into the nation's hearts, in the BBC's Pride and Prejudice miniseries.Three decades on from the ‘Austenmania' of 1995, Ellen E Jones and Mark Kermode explore Jane Austen adaptations past and present. Do screen versions of novels like Emma and Sense and Sensibility offer a cosy retreat from the modern world - or do they still have something to say in the present moment? Mark speaks to film writer and researcher Lillian Crawford about various Austen triumphs and missteps on screen, from numerous incarnations of Emma, to Netflix's recent update on her last novel, Persuasion. He also speaks to playwright Nick Dear about an adaptation many Austen experts consider a high-water mark - the 1995 version of Persuasion, written by Dear and directed by Roger Michell for the BBC's Screen Two strand. Meanwhile, Ellen talks to Amy Heckerling, writer and director of the classic 1995 comedy Clueless, which transplants Austen's novel Emma to a Beverly Hills high school. And she also speaks to writer-director Celine Song, whose recent film Materialists stars Dakota Johnson as a professional matchmaker - and unmistakably bears the influence of Austen. Producer: Jane Long A Prospect Street production for BBC Radio 4
In this episode of Agent Power Huddle, real estate veteran Ed Lane breaks down the psychology of persuasion and how agents can create clarity, confidence, and trust with clients. From future pacing and risk reduction to practical scripts for handling referrals and Zillow price objections, Ed shares simple, proven language agents can use immediately. The session wraps with guidance on non-pressure referrals and a reminder to leverage Ed's custom GPT, WhatWouldEdSay.com, for real-world scripting support.
⭐⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners ⭐⭐⭐⭐⭐FREE RESOURCES✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE weekly marketing psychology insights when you join my newsletter, Choice Hacking Ideas: Join the 10k+ people getting daily insights on how to 2x their marketing effectiveness (so sales and profit 2x, too) using buyer psychology. Join here: https://www.choicehacking.com/read/✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHackingWORK WITH US✅ Corporate Training: Get your team up-skilled marketing psychology and behavioral science with a workshop or training session. Choice Hacking has worked with brands like Microsoft, T-Mobile, and McDonalds to help their teams apply behavioral science and marketing psychology.Learn more here, and get in touch using the contact form at the bottom of the page: https://www.choicehacking.com/training/✅ Get your own Chief Marketing Copilot for your business when you my new program. Get live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more here: https://choicehacking.academy/pro/✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/ ★ Support this podcast ★
On this episode, we’ll be discussing seven successful marketing campaigns that have shaped modern cultural norms and consumer behavior. The post 413: 7 Greatest Marketing PsyOps of the Last 200 Years first appeared on Persuasion by the Pint.
Greg Jenner is joined in Regency England by historian Dr Lucy Worsley and actor Sally Phillips to learn all about the life and works of literary legend Jane Austen on the 250th anniversary of her birth in December 1775.It is a truth universally acknowledged that Jane Austen is one of England's best-loved authors, and the creator of such indelible characters as Elizabeth Bennet, Mr Darcy, Emma Woodhouse and Elinor and Marianne Dashwood. Whether you have read one of her six books – Pride and Prejudice, Sense and Sensibility, Persuasion, Emma, Northanger Abbey and Mansfield Park – or seen one of the many adaptations, most of us have some experience with Austen. But her life story and how it influenced her writing is perhaps less well-known. This episode explores her early life as the daughter of a rural clergyman, takes a peek inside the books a teenage Jane was reading, and delves into her romantic and familial relationships to see what shaped Austen into the formidable literary talent she was. And it asks a key question: was Jane Austen, who wrote such wonderful women characters, a feminist?This is a radio edit of the original podcast episode. For the full-length version, please look further back in the feed.Hosted by: Greg Jenner Research by: Clara Chamberlain and Charlotte Emily Edgeshaw Written by: Emmie Rose Price-Goodfellow, Emma Nagouse, and Greg Jenner Produced by: Emmie Rose Price-Goodfellow and Greg Jenner Audio Producer: Steve Hankey Production Coordinator: Ben Hollands Senior Producer: Emma Nagouse Executive Editor: Philip Sellars
In this episode of Crazy Wisdom, I—Stewart Alsop—sit down with Garrett Dailey to explore a wide-ranging conversation that moves from the mechanics of persuasion and why the best pitches work by attraction rather than pressure, to the nature of AI as a pattern tool rather than a mind, to power cycles, meaning-making, and the fracturing of modern culture. Garrett draws on philosophy, psychology, strategy, and his own background in storytelling to unpack ideas around narrative collapse, the chaos–order split in human cognition, the risk of “AI one-shotting,” and how political and technological incentives shape the world we're living through. You can find the tweet Stewart mentions in this episode here. Also, follow Garrett Dailey on Twitter at @GarrettCDailey, or find more of his pitch-related work on LinkedIn.Check out this GPT we trained on the conversationTimestamps00:00 Garrett opens with persuasion by attraction, storytelling, and why pitches fail with force. 05:00 We explore gravity as metaphor, the opposite of force, and the “ring effect” of a compelling idea. 10:00 AI as tool not mind; creativity, pattern prediction, hype cycles, and valuation delusions. 15:00 Limits of LLMs, slopification, recursive language drift, and cultural mimicry. 20:00 One-shotting, psychosis risk, validation-seeking, consciousness vs prediction. 25:00 Order mind vs chaos mind, solipsism, autism–schizophrenia mapping, epistemology. 30:00 Meaning, presence, Zen, cultural fragmentation, shared models breaking down. 35:00 U.S. regional culture, impossibility of national unity, incentives shaping politics. 40:00 Fragmentation vs reconciliation, markets, narratives, multipolarity, Dune archetypes. 45:00 Patchwork age, decentralization myths, political fracturing, libertarian limits. 50:00 Power as zero-sum, tech-right emergence, incentives, Vance, Yarvin, empire vs republic. 55:00 Cycles of power, kyklos, democracy's decay, design-by-committee, institutional failure.Key InsightsPersuasion works best through attraction, not pressure. Garrett explains that effective pitching isn't about forcing someone to believe you—it's about creating a narrative gravity so strong that people move toward the idea on their own. This reframes persuasion from objection-handling into desire-shaping, a shift that echoes through sales, storytelling, and leadership.AI is powerful precisely because it's not a mind. Garrett rejects the “machine consciousness” framing and instead treats AI as a pattern amplifier—extraordinarily capable when used as a tool, but fundamentally limited in generating novel knowledge. The danger arises when humans project consciousness onto it and let it validate their insecurities.Recursive language drift is reshaping human communication. As people unconsciously mimic LLM-style phrasing, AI-generated patterns feed back into training data, accelerating a cultural “slopification.” This becomes a self-reinforcing loop where originality erodes, and the machine's voice slowly colonizes the human one.The human psyche operates as a tension between order mind and chaos mind. Garrett's framework maps autism and schizophrenia as pathological extremes of this duality, showing how prediction and perception interact inside consciousness—and why AI, which only simulates chaos-mind prediction, can never fully replicate human knowing.Meaning arises from presence, not abstraction. Instead of obsessing over politics, geopolitics, or distant hypotheticals, Garrett argues for a Zen-like orientation: do what you're doing, avoid what you're not doing. Meaning doesn't live in narratives about the future—it lives in the task at hand.Power follows predictable cycles—and America is deep in one. Borrowing from the Greek kyklos, Garrett frames the U.S. as moving from aristocracy toward democracy's late-stage dysfunction: populism, fragmentation, and institutional decay. The question ahead is whether we're heading toward empire or collapse.Decentralization is entropy, not salvation. Crypto dreams of DAOs and patchwork societies ignore the gravitational pull of power. Systems fragment as they weaken, but eventually a new center of order emerges. The real contest isn't decentralization vs. centralization—it's who will have the coherence and narrative strength to recentralize the pieces.
Conseils Marketing - Des conseils concrets pour prospecter et fidéliser !
Adoptez le psycho-marketing pour convaincre vos clients ! Interview de Stefan Lendi --- Au sommaire de l'interview de Stefan Lendi : 1 - Est ce que tu pourrais te présenter ? 2 - Quelles sont les bases du psycho marketing ? 3 - Est ce que tu peux nous expliquer le principe de la spirale de valeur, et peux tu nous donner quelques exemples ? 4 - Quelles sont les nouveautés de la seconde édition du psycho marketing ? 5 - Est ce que l'IA peut aider un débutant à appliquer la spirale de valeur ? 6 - Si on veut en savoir plus, où peut on acheter le livre ? Pour le commander : https://librairie.gereso.com/livre-en... --- Présentation du live Et si vous pouviez transformer chaque prospect en client fidèle, de manière mesurable et reproductible ? Derrière chaque décision d'achat, il y a une personne avec ses croyances, ses besoins et ses envies. Le PsychoMarketing décrypte comment vos prospects et clients perçoivent, mémorisent, décident et passent à l'action. Cette approche, basée sur la science, vous permet de comprendre comment guider leur choix avec plus d'impact. L'auteur s'appuie sur des recherches scientifiques et plus de 20 ans d'expérience en marketing pour vous proposer une méthode originale et pragmatique en 7 étapes, avec des outils pour créer des campagnes performantes qui attirent, convertissent et fidélisent. Cette nouvelle édition offre également les ressources nécessaires pour implémenter le PsychoMarketing dans trois contextes distincts : le B2C, le B2B et les logiciels SaaS. Que vous soyez entrepreneur, marketeur, communicant ou dirigeant, quelle que soit la taille de votre entreprise, découvrez comment utiliser les leviers du PsychoMarketing pour améliorer vos résultats. --- Au sommaire du livre RADIOSCOPIE DU CERVEAU ET DISSECTION DE LA PRISE DE DÉCISION Dans les coulisses des coups de maître commerciaux Pourquoi le marketing traditionnel dysfonctionne Anatomie du PsychoMarketing Un filtre de lucidité pour vous transformer en super-PsychoMarketeur Dans la tête de vos clients Comment identifier un marché porteur LE SYSTÈME QUI DÉCLENCHE DES ACHATS ET QUI FIDÉLISE VOS CLIENTS Introduction à la Spirale de Valeur et de Persuasion (SVP) La Pré-influence : convaincre votre marché avant le moindre contact L'Attraction : générer des prospects ciblés La Transformation : éveiller un intérêt marqué pour votre produit L'Engagement : susciter un désir ardent chez le prospect La Tantalisation : rendre le désir intenable La Transaction : déclencher un acte d'achat important La Récurrence : créer des ambassadeurs ravis LE PSYCHOMARKETING EN PRATIQUE Trois types d'implémentation : B2C, B2B et SaaS La Spirale de Valeur et de Persuasion à l'oeuvre Comment amplifier la Spirale de Valeur et de Persuasion
The same tactics that con artists use to manipulate you can be used to build trust. Dr. Abbie Maroño explains the psychology of ethical social engineering. Full show notes and resources can be found here: jordanharbinger.com/1255What We Discuss with Dr. Abbie Maroño:Manipulation vs. Influence: It's all about intention. The same psychological tactics can be used for good or evil. The difference? Manipulation disregards harm to others and exploits fear, while influence builds mutual benefit and makes people want to collaborate with you. Con artists use manipulation because it's faster — but ethical influence wins every time over the long term.Scammers weaponize your emotions to bypass critical thinking. When emotions are activated, your prefrontal cortex — the brain's logic center — gets overridden. That's why con artists use artificial urgency ("only 24 hours left!") and exclusivity ("just for you"). They only need to appear trustworthy, not actually be it, because you'll act before you can verify.Shame is the silent weapon that keeps victims quiet. The reason so many scam victims never report what happened isn't denial, it's embarrassment. Shame becomes its own prison, preventing people from seeking help or warning others. This silence protects predators and perpetuates cycles of exploitation.Short-term thinking is the con artist's best friend. Manipulators prey on our psychological bias toward immediate rewards. Getting $100 now feels more valuable than $150 later — even when it isn't. This "survival mode" mentality keeps people chasing quick wins rather than building something sustainable.To protect yourself, remember that other people's emotions usually have nothing to do with you. When someone pushes your buttons or creates pressure, pause and recognize it for what it is: a tactic, not a personal attack. Shelving your emotional reaction keeps your critical thinking intact — and that's your best defense against manipulation and your greatest asset in any negotiation.And much more...And if you're still game to support us, please leave a review here — even one sentence helps! Sign up for Six-Minute Networking — our free networking and relationship development mini course — at jordanharbinger.com/course!Subscribe to our once-a-week Wee Bit Wiser newsletter today and start filling your Wednesdays with wisdom!Do you even Reddit, bro? Join us at r/JordanHarbinger!This Episode Is Brought To You By Our Fine Sponsors: Function Health: $100 credit: functionhealth.com/jordan, code JORDAN100LinkedIn: Post your job for free: linkedin.com/jordanProgressive Insurance: Free online quote: progressive.comLand Rover Defender: landroverusa.comHomes.com: Find your home: homes.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Negotiate Anything: Negotiation | Persuasion | Influence | Sales | Leadership | Conflict Management
Master the secret tactics spies use to win trust and uncover the truth. In this gripping episode, Jeremy Hurewitz, corporate intelligence expert and author of "Sell Like a Spy," reveals the secret persuasion tactics used by the CIA, FBI, and elite intelligence officers. Hurewitz draws on his years of experience working alongside former CIA case officers, FBI negotiators, and counterintelligence experts to share powerful strategies for winning trust, gathering intelligence, and persuading anyone — even when they don't want to share. From the art of elicitation and radical empathy to mastering deception detection and reading people like a book, this episode is packed with real-world spycraft secrets you can use in sales, negotiations, and everyday interactions. Hurewitz also shares jaw-dropping stories of espionage, including how intelligence agents use access agents and covert techniques to gain crucial information. How spies turn targets into traitors — and how you can ethically turn leads into loyal customers. The secret to asking questions that reveal everything without raising suspicion. Why detecting deception is about recognizing red flags — and how to spot them. How to use intelligence techniques to build trust and influence anyone. If you've ever wanted to know how spies get people to reveal their deepest secrets, this episode will show you how to apply the same tactics in your life. Jeremy Hurewitz Buy the Book Sell Like a Spy: The Art of Persuasion from the World of Espionage
Master the secret tactics spies use to win trust and uncover the truth. In this gripping episode, Jeremy Hurewitz, corporate intelligence expert and author of "Sell Like a Spy," reveals the secret persuasion tactics used by the CIA, FBI, and elite intelligence officers. Hurewitz draws on his years of experience working alongside former CIA case officers, FBI negotiators, and counterintelligence experts to share powerful strategies for winning trust, gathering intelligence, and persuading anyone — even when they don't want to share. From the art of elicitation and radical empathy to mastering deception detection and reading people like a book, this episode is packed with real-world spycraft secrets you can use in sales, negotiations, and everyday interactions. Hurewitz also shares jaw-dropping stories of espionage, including how intelligence agents use access agents and covert techniques to gain crucial information. How spies turn targets into traitors — and how you can ethically turn leads into loyal customers. The secret to asking questions that reveal everything without raising suspicion. Why detecting deception is about recognizing red flags — and how to spot them. How to use intelligence techniques to build trust and influence anyone. If you've ever wanted to know how spies get people to reveal their deepest secrets, this episode will show you how to apply the same tactics in your life. Jeremy Hurewitz Buy the Book Sell Like a Spy: The Art of Persuasion from the World of Espionage
Trial lawyer, mediator, and novelist Tim Reuben joins us to talk about persuasion, conflict, and the real-world experience behind his new legal thriller, Tequila. Tim has spent 40+ years in California courts as a civil litigator, mediator, arbitrator, and temporary judge. His experience gives him a clear, practical view of how people behave in high-pressure disputes.Much of our conversation centers on Tequila: a story of a powerful Mexican family, cartel violence, corporate tension, and the moral choices that drive people forward or break them apart. Tim explains how years of legal work shaped the book's characters and dynamics, why he built a protagonist readers can root for, and how travel and research brought the settings to life.We also touch on how he carved out time to write, why he prefers virtual mediation, and what lawyers often misunderstand about preparing for negotiation versus preparing for court.Connect with Tim Reuben:Tim Reubens WebsiteTequila: A Story of Success, Love & Violence
TALK TO ME, TEXT ITBirthday week lit a fire under us to make next year count. We start with the basics that actually move the needle: more protein at every meal to protect lean muscle, strategically using electrolytes to steady energy, and cutting back wheat-heavy carbs that crash mood and focus. We talk through what changes after 50, how to space protein for better recovery, and why small, boring habits beat big, flashy promises when your goal is strength and consistency.From there, we pivot to language and power. A much-shared piece on condescending discourse—call it “Millennial Snot”—sparks a candid look at the phrases that shut people down before the facts even land. We unpack why that tone erodes trust, how it shows up in everyday conversations, and what it would look like to argue with clarity instead of superiority. Persuasion is a skill; posturing is a habit. We choose the skill.We also examine a hard story from a cruise ship: a passenger reportedly served 33 drinks, restrained after a violent outburst, then dead hours later—now labeled a homicide in fresh legal filings. It's a tangle of personal choices, bar policies, security training, and medical intervention. We reflect on duty of care, proportionality, and the point where prevention should have kicked in long before tempers and blood alcohol levels peaked.A brief detour into a headline-grabbing detail at HHS—the portrait name change for a high-profile official—opens a wider conversation about records, identity, and institutional language. What belongs in an archive, and what respects lived reality? There are no cheap answers, but precision and humility help. Then a black bear strolling through a Gatlinburg Christmas parade reminds us that delightful viral clips can carry serious wildlife risks when animals associate people with food.We close with a listener question: travel for Christmas or keep the home traditions? After trying Vegas once, we missed the rituals that anchor the season. Tell us where you land. If this episode challenged your thinking or gave you a practical health nudge, follow the show, share it with a friend, and leave a quick review—what's one tradition you'd never trade?Buzzsprout - Let's get your podcast launched!Start for FREE Thanks for listening! Liberty Line each week on Sunday, look for topics on my X file @americanistblog and submit your 1-3 audio opinions to anamericanistblog@gmail.com and you'll be featured on the podcast. Buzzsprout - Let's get your podcast launched!Start for FREESupport the showTip Jar for coffee $ - Thanks Music by Alehandro Vodnik from Pixabay Blog - AnAmericanist.comX - @americanistblog
What you'll learn on this episode:How to identify and eliminate the “Not Good Enough” mindset that silently kills your salesWhy top salespeople ask more questions and talk lessHow to take control of conversations and guide clients toward decisionsWhen you should focus on conversion—and when to shift back to lead generationThe 5 essential money-making activities for real estate agents (CPI Time) To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan RochonTeach to Sell Preorder: Teach to Sell: Why Top Performers Never Sell – And What They Do Instead
Welcome back to What If I'm Wrong? A show where we might not give you the answers, but we will ask some really good questions. Today is our last episode of season 1. We're discussing what we learned in 2025 and sharing what's to come in season 2! Heather shares about the word learn - and how it's not always about answers but endurance. Join host Heather Thompson Day and submission specialist Haley Hoskins for a conversation on what 2025 has taught them. In Day in the Bible, Heather reflects on Deuteronomy 8, where Moses says, “Remember the whole way that the Lord your God has led you.” As we prepare for season 2, we will be focusing on intercession. If you would like to be featured on the podcast for a specific prayer need please email us. Have a story to share? Email us at whatifimwrongpod@gmail.com. Host Bio: Dr. Heather Thompson Day is an interdenominational speaker, an ECPA bestseller, and has been a contributor for Religion News Service, Christianity Today, Newsweek and the Barna Group. Heather was a communication professor for 13 years teaching both graduate and undergraduate students in Public Speaking, Persuasion, and Social Media. She is now the founder of It Is Day Ministries, a nonprofit organization that trains churches, leaders, and laypeople in what Heather calls Cross Communication, a gospel centered communication approach that points you higher, to the cross, every time you open your mouth. Heather's writing has been featured on outlets like the Today Show, and the National Communication Association. She has been interviewed by BBC Radio Live and The Wall Street Journal. She believes her calling is to stand in the gaps of our churches. She is the author of 9 books; including It's Not Your Turn, I'll See You Tomorrow, and What If I'm Wrong? Heather's Social Media Heather's Instagram Heather's Website Heather's TikTok Heather's YouTube Haley's Social Media Haley's Instagram What If I'm Wrong Social Media What If I'm Wrong Instagram What If I'm Wrong YouTube What If I'm Wrong TikTok CTA: Please donate today at MercyShips.org/podcast (http://mercyships.org/podcast) Visit OmahaSteaks.com (http://omahasteaks.com/) for 50% off sitewide during their Sizzle All the Way Sale. And for an extra $35 off, use promo code FUN at checkout. Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode of the Trade Guys, Bill and Scott unpack a proposal from the Trump administration to give a $2,000 tariff dividend to all low- and middle-income Americans. They also examine a new deal between the U.S. and UK on pharmaceuticals. Finally, we finish with a debate on whether bullying or persuasion is more effective in trade negotiations.
Him and his wife live on a picturesque 150 acres at the base of Cardigan Mountain in New Hampshire. In the winter, he often skis to his cabin office to introspectively write.He teaches how to persuade parents, children, and audiences of all sizes and to disagree without anger. Rhetoric lets us make choices together without wanting to kill each other. It inoculates us from evil manipulation. And it makes everything (advertising, movies, the persuasive wildlife in our backyard) endlessly interesting.Rhetoric once sat at the center of elite education. Alexander the Great, Shakespeare, and Martin Luther King, Jr., used it to build empires, write deathless literature, and inspire democracies. Now it will help you to take leadership over yourself; not through pop psychology or empty inspiration, but with persuasive tools that have been evaluated for more than three thousand years.The book has been published in eighteen languages and has four editions with more than 700,000 copies in print; at one point it ranked among the top ten books assigned at Harvard. A simpler guide is How to Argue with a Cat: A Human's Guide to Persuasion. Just for fun, he authored a novel, The Prophet Joan. And his latest book is Aristotle's Guide to Self-Persuasion.He is the author of “Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion.” https://www.jayheinrichs.com/http://www.yourlotandparcel.org
This post contains affiliate links, which means I may earn a small commission at no extra cost to you.Curl up with a blanket, a warm drink, and a stack of Christmas classics—Victoria from BiblioLifestyle is back to help us build a cozy, low-pressure December reading plan. In this episode, we go beyond A Christmas Carol and talk about beginner-friendly classics, emotional reads, and the magic of reading aloud at the holidays.We chat about why classics hit differently in our hyper-busy lives, how to pick approachable reads if you're intimidated, and why some stories just land better in December. Victoria walks us through a four-week Christmas classics challenge (with lots of public-domain options), child and adult read-aloud ideas, and her own tradition of reading Letters from Father Christmas every year. I also share a bit about my childhood Christmases, Disney trips, and why I always reach for comfort reads this time of year.Whether you're craving something short and heart-squeezing like The Gift of the Magi or want to finally tackle Little Women or Persuasion, this episode is your invitation to slow down, pick one classic, and actually enjoy it—no pressure to rush or “keep up.
Merriam-Webster's Word of the Day for December 6, 2025 is: sensibility sen-suh-BIL-uh-tee noun Sensibility is a formal word often used in its plural form to refer someone's personal or cultural approach to what they encounter, as in “the speaker made sure to tailor his speech to the sensibilities of his audience.” Sensibility can also be used for the kind of feelings a person tends to have in general, as well as for the ability to feel and understand emotions. // Many older cartoons feel out of line with modern sensibilities. // She brought an artistic sensibility to every facet of her life, not just her celebrated painting. See the entry > Examples: “[Lady] Gaga's absurdist sensibilities have long been an underrated facet of her work—probably because she's so good at delivering them with a straight face.” — Rich Juzwiak, Pitchfork, 10 Mar. 2025 Did you know? The meanings of sensibility run the gamut from mere sensation to excessive sentimentality, but we're here to help you make sense of it all. In between is a capacity for delicate appreciation, a sense often pluralized. In Jane Austen's books, sensibility is mostly an admirable quality she attributes to, or finds lacking in, her characters: “He had ... a sensibility to what was amiable and lovely” (of Mr. Elliot in Persuasion). In Sense and Sensibility, however, Austen starts out by ascribing to Marianne sensibleness, on the one hand, but an “excess of sensibility” on the other: “Her sorrows, her joys, could have no moderation ... she was everything but prudent.”
On this episode, Gasper Crepinsek joins the podcast. He is a former BCG consultant who walked away from a 6-figure corporate career to join the AI revolution. Now he helps entrepreneurs cut soul-sucking work and run their businesses up to 3x faster with AI. He combines his consulting background with hands-on experimentation to help founders […] The post 413: 10 ChatGPT Prompt Hacks Only Top 1% of Power Users Know first appeared on Persuasion by the Pint.
Many leaders focus on what to say, but overlook something even more powerful. Before words are spoken, the mind is already forming impressions and preparing its response. The moments before communication begins is where influence truly starts. Dr. Robert Cialdini, our guest in Episode 247 of The Mindset Game® podcast, is the world's leading authority on ethical persuasion and author of two best-selling books, Influence: The Psychology of Persuasion and Pre-Suasion: A Revolutionary Way to Influence and Persuade. His research shows that people do not just respond to messages — they respond to the cues, emotions and expectations already in play before a message arrives. In this episode, Dr. Cialdini reveals powerful principles that amplify influence: Why most persuasion fails before the message is ever delivered A single word that increases collaboration and buy-in The counterintuitive way leaders build trust and credibility faster How subtle cues shape creativity, openness and decision-making To learn more about Dr. Robert Cialdini and programs offered through The Cialdini Institute, visit cialdini.com. To subscribe to The Mindset Game® podcast or leave a review, visit TheMindsetGame.com or click HERE.
Language shapes how we think, remember, and reason. But does it help us to uncover the fundamental nature of reality? Join the author of Language vs. Reality and linguistic anthropologist, Nick Enfield, as he explores why language excels at persuasion but falters at faithfully representing reality. From media spin to courtroom rhetoric, he reveals how words reframe our world, often without us noticing. Drawing on two decades of research, Enfield shows why understanding the limits and power of language is essential in an age of misinformation and cognitive bias.Nick Enfield is Professor of Linguistics at the University of Sydney and Director of the Sydney Centre for Language Research.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how telling people a product isn't for them can boost interest among the right audience. They discuss why exclusion signals expertise and how persuasive framing builds stronger connections with core customers than traditional persuasive messaging.Topics covered: [01:00] "This Article is Not for Everyone: The Impact of Persuasive Framing on Consumer Response to Product Messages"[02:00] Examples of brands using exclusionary messaging[04:00] Why persuasive ads outperform persuasive ads[05:00] Target specificity and specialized positioning[06:00] The steakhouse billboard and flexing for your audience[07:00] Marketing takeaways: filtering builds credibility To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter. Resources: Wallach, K. A., Blair, S., & Tanenbaum, J. L. (2025). This article is not for everyone: The impact of dissuasive framing on consumer response to product messages. Journal of Consumer Research. Advance online publication. https://doi.org/10.1093/jcr/ucaf034 Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Trump and Somalians and Russia and lots more newsy fun~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Politics, Optimus V3 Hands, NYT Debunks WaPo, WaPo Fake News, War Drone Dominance, National Debt Future, US Average Wealth Increase, Rand Paul Healthcare Plan, President Trump, Trump Nullifies Biden Autopens, Trump Calls Omar Garbage, 3rd World Immigration Halted, Alabama Muslim School, Governor Walz Illegal Licensing, democrat States Voter Rolls, Trump Nobel Prize, democrat Affordability Scam, democrat SNAP Audit Resistance, China Condom Tax, Ukraine War, President Putin's Persuasion, Jared Kushner, Steve Witkoff, CA Billionaire Tax, Venezuela Tensions, President Maduro Options, Scott Adams~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.
One of the most clarifying conversations we've had about conscience, character, and navigating our divisions with integrity. In this ICYMI release, Corey revisits his conversation with David French — New York Times columnist, attorney, veteran, and one of the most thoughtful voices on religious liberty, civic virtue, polarization, and how principled disagreement can strengthen rather than destroy a pluralistic society. David unpacks how he thinks about political persuasion, why courage and humility are twin civic virtues, what it means to disagree in good faith, how social media distorts our moral instincts, and why democracy requires both conviction and restraint. If you're new to TP&R thanks to Podbean, Overcast, or a friend's recommendation, this episode is an ideal introduction: rigorous, nuanced, grounded in lived experience, and rooted in a deep belief in the dignity of difference.
In this week's episode, we're looking at a powerful and often overlooked tool for persuasion: side-by-side comparisons. Discover how this method can simplify complex information and sway jury decisions in your favor. I shares practical insights from my virtual focus groups, which offer strategic ways to leverage this tool throughout your case. Our brains respond intrinsically to visual comparisons, and I'll show you how to implement this tactic in opening statements, mediation packets, and beyond. Learn how side-by-side comparisons can become your secret weapon for a better case outcome. And book a free consultation for virtual focus groups using the link below. In this episode, you will learn: How our brains always look for patterns, and how comparison is a powerful persuasion tool. How our brains also crave easy decisions, and comparisons helps clarify positions. How focus groups reveal jury preferences. How to use comparison in your opening statements. Why visual aids are crucial for understanding. You can also watch this episode on my YouTube Channel: A Powerful and Simple Persuasion Tool for the Courtroom [Ep 154] Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select "Ratings and Reviews" and "Write a Review" then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Want to learn more about the virtual focus group Elizabeth does with lawyers? Schedule a free call: https://calendly.com/elizabethlarrick Don't want to miss an episode? Join the Trial Lawyer Prep Newsletter for resources, tips and episodes by going here: www.larricklawfirm.com/connect
linktr.ee/AL99SpotifyInstagramTiktokLinkedinBioRapper AL99 Is Leveling Up with New Melodic Trap Banger “Superduper”AL99 wants people to remember to be themselves. The DMV rapper feels most authentic when he's expressing his thoughts and dreams through music. With his new single “Superduper,” he's stepping into a new level.Blending smooth rhymes, sharp wordplay, and heavy trap production, “Superduper” delivers a melodic, motivational sound. Inspired by the energy of artists like Future and Young Thug, the song reflects AL99's journey of confidence, determination, and growth.Produced, written, recorded, and mixed entirely in his home studio, the track showcases his skills as both a rapper and producer. AL99 creates all his beats using his digital audio workstation and MIDI controllers, handling every part of the process himself.The music video is now streaming on YouTube and shows AL99 in the club, drinking, playing cards, and embracing a boss-up mindset. Released through his independent label TPC Music Production, which he co-owns with his mother and manager, “Superduper” is also his first release under his new distribution deal with Bungalo Records under Universal Music Group. The partnership will carry into his debut LP, Elevate, arriving in early 2026.Music runs deep in his family. His grandfather, Herbert “TUBO” Rhoad, was one of the original members of the legendary a cappella group The Persuasions. Many other relatives performed in bands and in church, creating the environment that shaped him. Although his mother was hesitant about him pursuing music, AL99 studied the business side of the industry, kept creating, and showed her he could build a career with full control.Consistency is his biggest strength. When he isn't in the studio, he's performing at clubs from the DMV to Brooklyn, Atlanta, and Arizona. He designs his live shows as full experiences, moving from hip hop to R&B, pulling out the guitar, and closing with high-energy tracks.For AL99, this is just the beginning of the level-up.Become a supporter of this podcast: https://www.spreaker.com/podcast/creator-to-creators-with-meosha-bean--4460322/support.
Two new Think Fast Talk Smart AI tools put communication skills to the test in real time.Technology promises many things, but few experiments illustrate its potential more vividly than a coach in conversation with his own digital counterpart. In this episode, Matt Abrahams introduces two new AI-powered tools from the Think Fast Talk Smart Online Learning Community: Coach Matt and Chat Matt. Trained on years of Matt's communication teachings and podcast insights, these digital counterparts offer a rare opportunity to watch human expertise meet machine-driven guidance in real time.Coach Matt begins by addressing a familiar tension: the surge of anxiety that surfaces before high-stakes speaking moments. His approach reframes that nervousness as a form of future-focused energy that can be redirected toward curiosity and clarity. He also introduces the “What–So What–Now What” framework, a simple but powerful method for giving feedback that remains constructive, direct, and grounded in shared purpose.Chat Matt then steps into the conversation, tackling the challenge of crafting a compelling proposal in just two minutes. Its responses reveal how AI can quickly synthesize communication principles while also highlighting the evolving space where human nuance and digital precision intersect.By pairing Matt Abrahams with his own digital counterparts, this episode of Think Fast Talk Smarts explores the future of communication learning—one where technology doesn't replace the coach, but expands the possibilities for insight, clarity, and confident expression.Episode Reference Links:Think Fast Talk Smart Learning Community Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (03:13) - Introducing Coach Matt and Chat Matt (04:14) - Coach Matt: Speaking Anxiety (06:14) - Reframing Nervousness (07:14) - Constructive Feedback Framework (08:33) - Testing Communication Advice (10:07) - Chat Matt: High-Stakes Presenting (13:59) - Strengthening a Two-Minute Proposal (16:35) - Conclusion ********Thank you to our sponsors. These partnerships support the ongoing production of the podcast, allowing us to bring it to you at no cost. Go to Quince.com/ThinkFast for free shipping on your order and 365-day returns. Join our Think Fast Talk Smart Learning Community and become the communicator you want to be.
Adam Lane Smith The two sides of having too many kids. (2:00) Building legacy. (4:05) The Business Model of Marriage. (5:27) The Equation of a Balance of Hormones and Neurotransmitters. (8:09) Why most women are not afraid to give you the final say, they are afraid they will have NO say. (16:40) The 4 Levels of Safety. (17:47) Asking for help. (23:35) The confusion around men needing to be more emotional. (26:17) Teaching attachment science. (29:24) The 4 Components of Peace. (31:45) Taking the side of the marriage, instead of taking their own side. (35:35) The 4 Levels of Communication. (37:12) Exercises or strategies for better communication with your partner. (39:19) Matching your needs. (43:33) Persuasion. (46:50) Constructive ways to handle conflict. (47:42) Modern challenges with marriages today. (54:08) The importance of having a same sex group of friends. (57:47) It's VITAL to have high-quality/good moral friends who are rooting for your relationships. (1:00:19) Can you have opposite sex friends? (1:02:39) Building systems and teaching people to become independent & thrive in their relationships. (1:04:45) Subscription level friends. (1:05:55) Related Links/Products Mentioned Visit Adam Lane Smith Bundles for an exclusive offer for Mind Pump listeners! ** Code MIND10 for 10% off all courses. ** Visit Legion Athletics for the exclusive offer for Mind Pump listeners! ** Code MINDPUMP for buy one get one 50% off (BOGO 50% off) sitewide + free gift cards on orders $99+. ** BLACK FRIDAY SALE: 60% off ALL Programs, Guides, and MODs **Code BLACKFRIDAY at checkout** Mind Pump Store Sal Di Stefano's Journey in Faith & Fitness – Mind Pump TV Mind Pump Podcast – YouTube Mind Pump Free Resources People Mentioned Adam | Relationship Psychology (@attachmentadam) Instagram Podcast Adam Lane Smith – YouTube Email: support@adamlanesmith.com Dave Asprey (@dave.asprey) Instagram
His book Influence sold 5 million times. He's known as the Godfather of Influence. He's arguably the best-known behavioural science practitioner. And he's finally (after years of pestering) joining me on Nudge. Ladies and gentlemen, today I present: Robert Cialdini and the persuasion principles that EVERYONE should memorise. --- Cialdini's Influence Unleashed Event: https://cialdini.com/decevent Unlock the Nudge Vaults: https://www.nudgepodcast.com/vaults Read Cialdini's bestseller Influence: https://amzn.to/4prHb7Y Read the new and expanded Influence: https://amzn.to/43TY0jI Read Pre-Suasion: https://amzn.to/48hA6Qr Read Yes! (Containing 60 Psyc-Marketing Tips): https://amzn.to/48ddNNf Join 10,142 readers of my newsletter: https://www.nudgepodcast.com/mailing-list Connect on LinkedIn: https://www.linkedin.com/in/phill-agnew/ --- Today's sources: Agnew, P. (Host). (2021, November 22). #69: Reciprocity | How one nudge saved 246,184 lives [Audio podcast episode]. In Nudge – Marketing Science Simplified. YouTube. https://youtu.be/0QxcahCnoCs Cialdini, R. B. (1984). Influence: The psychology of persuasion. HarperCollins. Cialdini, R. B., Cacioppo, J. T., Bassett, R., & Miller, J. A. (1978). Low-ball procedure for producing compliance: Commitment then cost. Journal of Personality and Social Psychology, 36(5), 463–476. Deutsch, M., & Gerard, H. B. (1955). A study of normative and informational social influences upon individual judgment. The Journal of Abnormal and Social Psychology, 51(3), 629–636. Friedman, H. H., & Rahman, A. (2011). The effect of a gift-upon-entry on sales: Reciprocity in a retailing context. International Journal of Business and Social Science, 2(15), 155–162. Regan, D. T. (1971). Effects of a favor and liking on compliance. Journal of Experimental Social Psychology, 7(6), 627–639.
Welcome back to What If I'm Wrong? A show where we might not give you the answers, but we will ask some really good questions. On today's episode, we're joined by Jennifer Rob, a nurse practitioner and author who offers a transformative guide for mothers navigating their child's mental health struggles. Today we're continuing in our series on How to End a Year Well. In this week's episode, we're discussing the topic: How do you finish well? Heather shares about the word end - how the way we choose to end a chapter could matter more than the beginning. Join host Heather Thompson Day and submission specialist Haley Hoskins for a conversation on finishing well. In Day in the Bible, Heather reflects on Acts 20, where Paul has his own ending, saying goodbye to the Ephesian elders. Have a story to share? Email us at whatifimwrongpod@gmail.com. Host Bio: Dr. Heather Thompson Day is an interdenominational speaker, an ECPA bestseller, and has been a contributor for Religion News Service, Christianity Today, Newsweek and the Barna Group. Heather was a communication professor for 13 years teaching both graduate and undergraduate students in Public Speaking, Persuasion, and Social Media. She is now the founder of It Is Day Ministries, a nonprofit organization that trains churches, leaders, and laypeople in what Heather calls Cross Communication, a gospel centered communication approach that points you higher, to the cross, every time you open your mouth. Heather's writing has been featured on outlets like the Today Show, and the National Communication Association. She has been interviewed by BBC Radio Live and The Wall Street Journal. She believes her calling is to stand in the gaps of our churches. She is the author of 9 books; including It's Not Your Turn, I'll See You Tomorrow, and What If I'm Wrong? Heather's Social Media Heather's Instagram Heather's Website Heather's TikTok Heather's YouTube Haley's Social Media Haley's Instagram Jennifer Rob Warrior Mom Rising What If I'm Wrong Social Media What If I'm Wrong Instagram What If I'm Wrong YouTube What If I'm Wrong TikTok Learn more about your ad choices. Visit megaphone.fm/adchoices
Persuasion and war and mass narrative~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Politics, UBI Popularity, Government Corruption, Financial Multiplier Effect, 3rd World Immigration Ban, Kash Patel, FBI Burn Bags Found, Pacific Palisades Fire, Gavin Newsom, Charlie Sheen, State-Run Media Hypnosis, Hypnosis Mentions Trend, Trump the Persuader Narrative, Persuasion Framework, WaPo Whistleblower Allegation, Anti-Trump Persuasion Ops, Narrative Shaping, Color Revolution Clues, Alan Dershowitz, Epstein Files Protected People, Ukraine Drones Success, Robot Warfare, Economic Warfare, Ukraine Peace Probability, Scott Adams~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~If you would like to enjoy this same content plus bonus content from Scott Adams, including micro-lessons on lots of useful topics to build your talent stack, please see scottadams.locals.com for full access to that secret treasure.
ANGELA'S SYMPOSIUM 📖 Academic Study on Witchcraft, Paganism, esotericism, magick and the Occult
This lecture explores the provocative question: Can magic stop wars? Drawing on historical and cross-cultural sources, we examine how rituals and spells have been used not merely as private acts of devotion but as technologies of politics, resistance, and reconciliation. From the Assyrian Maqlû tablets and Egyptian execration rites, to the Wiccan “Cone of Power” against Hitler and the modern #MagicResistance movement, we uncover how ritual has been mobilised to defend rulers, resist tyranny, and shape the course of events.The lecture also turns to reconciliation practices such as the Acholi Mato Oput in Uganda, Hawaiian ho‘oponopono, and Arab-Islamic sulha, showing how communities have ritualised the difficult work of forgiveness and the transformation of enmity. By analysing these cases, we see how ritual externalises conflict into material or symbolic form, such as burned effigies, bitter drinks, and shared meals, so that violence can be reframed, managed, or dissolved.CONNECT & SUPPORT
Starting a business is hard. Starting a beverage company is almost impossible. With a 95% failure rate in year one and 99% by year five, most founders never make it out alive. That's what makes Aaron Hinde's story so compelling. As the Co-Founder of FITAID, a clean-ingredient beverage brand now valued north of $100M, he's navigated a landscape that destroys nearly everyone who steps into it. In our conversation, Aaron breaks down the truth behind building in one of the harshest categories in consumer goods, from the retail relationships that quietly drain millions to the dozens of moments his company nearly went bust. If you're building a brand, scaling a team, entering a competitive market, or simply trying to figure out how to keep going when the pressure of entrepreneurship hits, this episode will reframe what's possible. Key Takeaways with Aaron Hinde 00:00 Intro 01:40 The Hidden Retail Fees That Kill Beverage Brands 05:09 The Most Important Metric Beverage Founders Should Track 07:56 The Real Differentiator Behind FITAID Energy Drinks 10:34 "Clean" Energy Brands That Aren't Actually Clean 12:16 Deciding When to Launch (or Kill) a Product Line 17:13 Why Entrepreneurship Isn't for Most People 21:12 Dean Jackson's Framework for Defining Success 24:01 Resourcefulness, Persuasion, and Relationships at Work 31:29 How to Save Your Company When the Market Collapses 35:36 How Great Leaders Keep Their Teams Aligned 38:59 Facing Your Blind Spots As a Leader 45:24 The Non-Negotiable That Would Kill a $500M Offer 48:28 What He'd Do Differently If He Started Again 52:06 The Freedom That Comes From Dropping the Mask 53:39 Aaron's Advice for New Entrepreneurs Watch on YouTube: https://youtu.be/wSrXlTixjCc Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook
Welcome to The Mental Breakdown and Psychreg Podcast! Today, Dr. Berney and Dr. Marshall discuss male malaise and how the manosphere affects the way men see their role in the world today. Read the articles from Persuasion here and from The 19th here. You can now follow Dr. Marshall on twitter, as well! Dr. Berney and Dr. Marshall are happy to announce the release of their new parenting e-book, Handbook for Raising an Emotionally Healthy Child Part 2: Attention. You can get your copy from Amazon here. We hope that you will join us each morning so that we can help you make your day the best it can be! See you tomorrow. Become a patron and support our work at http://www.Patreon.com/thementalbreakdown. Visit Psychreg for blog posts covering a variety of topics within the fields of mental health and psychology. The Parenting Your ADHD Child course is now on YouTube! Check it out at the Paedeia YouTube Channel. The Handbook for Raising an Emotionally Health Child Part 1: Behavior Management is now available on kindle! Get your copy today! The Elimination Diet Manual is now available on kindle and nook! Get your copy today! Follow us on Twitter and Facebook and subscribe to our YouTube Channels, Paedeia and The Mental Breakdown. Please leave us a review on iTunes so that others might find our podcast and join in on the conversation!
Senior thesis is the capstone of a classical Christian education, and Dr. Tom Vierra believes it may be one of the most countercultural things schools do today. In this episode, Davies Owens talks with Tom, longtime classical educator and Senior Thesis Coordinator at Wilson Hill Academy, about why thesis is far more than “just a big paper.” Tom shares his path from early days at Great Hearts to helping shape Wilson Hill's senior thesis program, where students research a topic that matters, write a 12–15 page thesis-driven paper, and publicly defend it. Along the way, they learn self-management, deep research, biblical reasoning, and confident communication that carry far beyond college.Together they unpack the six-part classical rhetoric structure, including exordium, narratio, and refutatio, and why Wilson Hill requires students to write an antithesis paper arguing against their own position. This habit trains humility, civil discourse, and the ability to engage real counterarguments rather than living in an echo chamber. Tom also gives examples of standout thesis topics, from classical music and beauty to AI in medicine and political theory, and explains how schools can approve ambitious topics that still reflect a biblical worldview.
Ethical Persuasion Ethical Persuasion: The Fastest Path from "Maybe" to "Yes" (Without Being Pushy) Most decisions aren't made by logic—they're made by fast, intuitive shortcuts. That's why great offers often stall: we speak to System 2 logic while the listener's System 1 is steering the wheel. In this episode, Patrick Van Der Burght—ethical persuasion expert and business partner of Dr. Robert Cialdini—shows how to align with how people actually decide using Cialdini's seven principles of influence. The result? Communication that feels natural, honest, and effective whether you're leading, selling, or simply asking for change. 7 Key Insights You Can Apply Today: Reciprocity ≠ "freebie-for-email." A true gift has no strings attached. If you require an email, it's a reward—not a gift—so it won't trigger reciprocity. Action: Offer one no-opt-in resource purely to serve. Liking > "be likable." It's more persuasive that you genuinely like them than that they like you. Action: Express authentic appreciation before making an ask. Unity creates momentum. When people feel part of a shared identity, they move faster and farther together. Action: Involve your audience, team, or clients in co-creating outcomes. Social Proof must match the buyer. People follow others like them. Action: Use case studies or testimonials that mirror your ideal client's stage or values. Authority: let others announce your credibility. Self-promotion weakens authority and liking; third-party validation strengthens both. Action: Add a professional intro or testimonial that speaks your credibility for you. Credibility lives in precision. Rounded numbers signal estimates; decimals signal truth. Action: Use exact figures—"75.4%" sounds real, "75%" sounds guessed. Loss beats gain. People act faster to avoid loss than to gain reward. Action: Reframe offers by showing what's lost through inaction. Money Learning from Patrick's Upbringing: Patrick grew up in a home where money was tight and every decision had to stretch the family's limited resources. That environment taught him that real wealth isn't about how much you have—it's about how much value you create. Instead of chasing easy wins or cutting corners, he learned to lead with integrity and influence through trust. Persuasion, used ethically, opens doors that money alone never could. It's not manipulation—it's a tool for mutual success. Key Takeaway: Ethical persuasion is the art of aligning truth with trust. When your words honor both, "yes" becomes the natural next step. Bio: Before 2000, he was a sales rep, looking after a large part of Australia, selling Scuba Diving equipment to retailers. He was frustrated with the level of time and effort he was putting in, wanted to be better at selling, but he didn't want to lie or cheat either. It was then that he discovered the work of Dr Robert Cialdini, and he has had a passion for educating others about this because he knows how much time, resources, and success they are wasting without it. Circumstances enabled him to start teaching this science to professionals with Dr Cialdini's permission since 2000. In 2023, he was invited to become a Founding Member of the Cialdini Institute and was the first Cialdini Certified Professional and Coach to be accepted in the Cialdini Institute Licensed Trainer program. Sales is other when Ethical Persuasion is first introduced, but it is not exclusively for sales. It is about creating behaviour in others and so that applies to any situation where a goal gets reached through the agreement or compliance of others. Ethical Persuasion is NOT manipulation A common mistake is to think that persuasion is making people do things they don't want to. Research shows that unethical use of persuasion science leads to long-term disaster, and ethical use leads to both short- and long-term success. This is why teams (and your audience) really embrace this way of communicating and use it. Research-based Nothing you get from him is based on Patrick's gut feelings or unfounded personal experience. What we as Cialdini Certified Trainers teach is grounded in research and scientifically sound. Also for young adults He loves sharing this with professionals, but he also has a passion to teach this to young adults before they attempt to 'convince' an employer with a predictably inefficient job application and go to an interview 'unarmed' when it comes to persuasion skills. Persuasion is a much in-demand soft skill that should be mastered early in life, rather than late in life. When the penny drops It is engraved in his mind that eye-opening feeling he got when it sank in how easy, ethical, and powerful this science is to learn and practice. To this day, he loves seeing that in the eyes of my audience. He hopes to give your audience this same experience. Links: Website: https://ethicalpersuasion.com.au/ Podcast 'Ethical Persuasion Unlocked' : https://ethicalpersuasion.com.au/podcast/ Youtube: https://www.youtube.com/@ethicalpersuasion Linkedin: https://www.linkedin.com/in/patrick-van-der-burght/ Facebook: https://www.facebook.com/ethicalpersuasion/ Instagram: https://www.instagram.com/ethical_persuasion/ Twitter: https://x.com/yesmoreoften TikTok: https://www.tiktok.com/@ethicalpersuasion Book: https://yesmoreoften.com/ FREE Give-Away: Downloadable e-book (no email required, just download), and/or 7-day Influence Challenge: https://ethicalpersuasion.com.au/free-influence-persuasion/ Which of the seven principles do you naturally embody—and which one could transform your results if practiced intentionally? #RicherSoul #EthicalPersuasion #Cialdini #Leadership #Influence #Integrity #DecisionMaking #Trust Watch the full episode on YouTube: https://www.youtube.com/@richersoul Richer Soul Life Beyond Money. You got rich, now what? Let's talk about your journey to more a purposeful, intentional, amazing life. Where are you going to go and how are you going to get there? Let's figure that out together. At the core is the financial well-being to be able to do what you want, when you want, how you want. It's about personal freedom! Thanks for listening! Show Sponsor: http://profitcomesfirst.com/ Schedule your free no obligation call: https://bookme.name/rockyl/lite/intro-appointment-15-minutes If you like the show please leave a review on iTunes: http://bit.do/richersoul https://www.facebook.com/richersoul http://richersoul.com/ rocky@richersoul.com Some music provided by Junan from Junan Podcast Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.
Welcome back to What If I'm Wrong? A show where we might not give you the answers, but we will ask some really good questions. On today's episode, we're joined by Dacia Moore, CEO of Second Wind Counseling & Consulting. Dacia empowers Christian women in mid-life to find their second wind through faith-based principles and emotional regulation. Today we're continuing in our series on How to End a Year Well. In this week's episode, we're discussing the topic: What if the way I end the year matters more than how I started it? Heather shares about the word completion—and how it's the “act of finishing something.” Most of us feel the pressure to do more but in Scripture competition doesn't mean perfection. Join host Heather Thompson Day and submission specialist Haley Hoskins for a conversation on how the end of the year could matter more than the start? In Day in the Bible, Heather reflects on Philippians 1:6, where Paul reminds us it isn't about you completing the work, it's about God completing the work. Have a story to share? Email us at whatifimwrongpod@gmail.com. Host Bio: Dr. Heather Thompson Day is an interdenominational speaker, an ECPA bestseller, and has been a contributor for Religion News Service, Christianity Today, Newsweek and the Barna Group. Heather was a communication professor for 13 years teaching both graduate and undergraduate students in Public Speaking, Persuasion, and Social Media. She is now the founder of It Is Day Ministries, a nonprofit organization that trains churches, leaders, and laypeople in what Heather calls Cross Communication, a gospel centered communication approach that points you higher, to the cross, every time you open your mouth. Heather's writing has been featured on outlets like the Today Show, and the National Communication Association. She has been interviewed by BBC Radio Live and The Wall Street Journal. She believes her calling is to stand in the gaps of our churches. She is the author of 9 books; including It's Not Your Turn, I'll See You Tomorrow, and What If I'm Wrong? Heather's Social Media Heather's Instagram Heather's Website Heather's TikTok Heather's YouTube Haley's Social Media Haley's Instagram Dacia Moore Website What If I'm Wrong Social Media What If I'm Wrong Instagram What If I'm Wrong YouTube What If I'm Wrong TikTok Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1880: James Altucher breaks down the essential mindset shifts and practical techniques behind authentic, effective selling, whether you're pitching a product, idea, or yourself. Learn how trust, storytelling, vulnerability, and listening can transform your sales approach into something natural, persuasive, and even enjoyable. Read along with the original article(s) here: https://jamesaltucher.com/blog/the-10-keys-to-selling-anything/ Quotes to ponder: "Nobody ever buys a product. They buy trust in the seller." "Good salespeople sell solutions, not features." "If you try to sell to everyone, you end up selling to no one." Episode references: Influence: The Psychology of Persuasion: https://www.amazon.com/Influence-Psychology-Persuasion-Robert-Cialdini/dp/006124189X How to Win Friends and Influence People: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034
The Hidden Skill That Separates Closers From Everyone Else In this mashup episode, I am taking you deep inside the one skill that has created more breakthroughs in my life and business than anything else. It is the difference between struggling in silence and rising to the top of your field. It is the ability to persuade, influence, and connect at a level where people trust you, believe you, and want to move with you. And today, you are going to hear what that looks like through four very different paths to mastery. You will hear from Randall Pich, who grew up in the middle of gang territory and learned how to survive by building real relationships and reading people with precision. From selling skateboard decks for ten dollars to scaling Live Fit into an international brand, Randall shows you how persuasion is built long before you ever make an offer. It begins in authenticity, in relatability, and in showing people that you truly understand them. Alex Hormozi joins me next, breaking down the psychology behind why people buy and the formula that allowed him to generate millions of leads without spending anything on ads. Alex explains what most entrepreneurs get wrong about attention, how to create offers people say yes to quickly, and the mindset shift that turns complete strangers into engaged buyers who want more of what you do. His clarity will change the way you think about marketing forever. You will also hear from Ryan Bartlett, whose obsession with customer experience took his company from zero to nearly one billion dollars in five years. His stories of sending personal gifts, building fan level loyalty, and transforming frustrated customers into lifelong advocates will show you how persuasion continues long after the sale. Ryan proves that the fastest way to stand out today is to care more than anyone else. And finally, Brad Lea brings the heat with the raw truth about communication, confidence, and conviction. Brad explains why most people cannot persuade anyone, not because they are lacking talent, but because they do not truly believe in what they are selling. When you learn how to speak with certainty, connect with emotion, and lead people toward a better version of themselves, your entire life elevates. Key Takeaways Why persuasion is built on connection, not pressure Randall Pich's real world insight on reading people and building trust Alex Hormozi's formula for turning strangers into engaged buyers How to communicate with clarity, power, and confidence The customer experience strategies that create brand obsessed fans Why belief in yourself and your product is the true foundation of influence The mindset shift that instantly increases your ability to close This episode will challenge you, sharpen you, and give you the tools to win in any room you walk into. If you can master persuasion, you can change your income, your influence, and your impact forever.
In this thought-provoking episode, Jasmin and Mariann sit down with Seth Green from Stanford’s Humane and Sustainable Food Lab and Benny Smith from Allied Scholars for Animal Protection to tackle the million-dollar question: how do we actually get people to stop eating animals? The conversation dives into Seth’s fascinating meta-analysis of intervention studies and sparks a passionate debate about what really…
Is there anything wrong with Democratic leadership being so devoutly…secular? Jon sits down for a conversation with Texas State Representative James Talarico, who put becoming an ordained minister on hold to run for US Senate. They discuss how genuine connection is the only road toward persuasion in our divided world, whether James can flip a Senate seat on a platform of loving thy neighbor, and how Republicans are trying to knock him off a pedestal with OnlyFans headlines. Plus: why Democrats should take responsibility for the growth of Christian nationalism. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.