Podcast Principles

Today on Podcast Principles, we break down the easiest way to put your content creation on autopilot - repurposing. Content creation is time-consuming and when you have 100 other things to do for your brand, you don't want to spend 3 hours making a 3-minute video. We'll uncover the most popular repurposing formats, how they work, how much time they take, as well as the differences and benefits of each. Connect on https://www.linkedin.com/in/sullybop/ (LinkedIn) for daily, actionable advice about how to launch your podcast. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2022. Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

Today on Podcast Principles, we break down the most important decision you'll make for your podcast - your podcast format. The format of your podcast is the frame, the template. It sets the foundation for how everything will take place in your show. Choosing a podcast format can be confusing, but it doesn't have to be. We'll uncover the three most popular podcast formats, how they work, who they work best for, and the content you can create with them to help you decide which is best. We'll also give you the bonus format that breaks all conventional podcast wisdom. Connect on https://www.linkedin.com/in/sullybop/ (LinkedIn) for daily, actionable advice about how to launch your podcast. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2022. Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

Today on Podcast Principles, we break down the most simple, effective, and most importantly, affordable setup for recording your podcast. We'll uncover the tech, and the tips you need to know to get the best sound, video, and lighting for any podcaster looking to get started without breaking the bank. Download the https://podcastprinciples.com/wp-content/uploads/2022/04/Recording-on-Zoom-Instructions-.pdf (Zoom Recording Guide) Mic Recs: https://www.amazon.com/Audio-Technica-ATR2100x-USB-Cardioid-Microphone-ATR/dp/B07ZPBFVKK/ref=sr_1_2_sspa?crid=D7A4JNRLTSBU&keywords=ATR2100x&qid=1650658110&sprefix=atr2100x%2Caps%2C141&sr=8-2-spons&spLa=ZW5jcnlwdGVkUXVhbGlmaWVyPUEzSjY4VVI4Qkg1N1k0JmVuY3J5cHRlZElkPUEwNzQxMzU4M0FTU1RITDRPRlVXSyZlbmNyeXB0ZWRBZElkPUEwMDUyNDc5MzZFM1RBUVY4TUJWMyZ3aWRnZXROYW1lPXNwX2F0ZiZhY3Rpb249Y2xpY2tSZWRpcmVjdCZkb05vdExvZ0NsaWNrPXRydWU&th=1 (Audio-Technica AT2100 $99) https://www.amazon.com/Rode-NT-USB-Versatile-Studio-Quality-Microphone/dp/B00KQPGRRE/ref=sr_1_19?crid=3PCLUW9UKTNB6&dchild=1&keywords=usb%2Bmicrophone&qid=1617731859&refinements=p_72%3A1248879011%2Cp_36%3A1253506011&rnid=386442011&s=electronics&sprefix=USB%2Bmic%2Caps%2C209&sr=1-19&th=1 (Rode NT - $167) https://www.amazon.com/Shure-Microphone-Podcasting-Voice-Isolating-Technology/dp/B08G7RG9ML/ref=asc_df_B08G7RG9ML/?tag=hyprod-20&linkCode=df0&hvadid=475788924181&hvpos=&hvnetw=g&hvrand=13639491621570716958&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9004027&hvtargid=pla-1188031042272&psc=1 (Shure MV7 - $219) Video Recs: https://www.amazon.com/Logitech-C920x-Pro-HD-Webcam/dp/B085TFF7M1/ref=sr_1_3?crid=X96HPU3VUOZ3&keywords=logitech%2Bwebcam&qid=1643841478&sprefix=logitech%2Bwebcam%2Caps%2C82&sr=8-3&th=1 (Logitech C920x HD Pro Webcam - $59) https://www.amazon.com/Logitech-Calling-Noise-Canceling-Correction-Microsoft/dp/B01N5UOYC4/ref=sr_1_3?crid=BDEPRY3P5SN7&keywords=logitech%2Bwebcam%2B4k&qid=1643841511&sprefix=logitech%2Bwebcam%2Caps%2C129&sr=8-3&th=1 (Logitech Brio 4K Webcam - $163) Lighting Recs: https://www.amazon.com/Neewer-Computer-Dimmable-Desktop-Conference/dp/B07QM76BF6/ref=sr_1_8?crid=2MENIBOFESBK5&keywords=neewer+ring+light&qid=1650557787&sprefix=neewer+ring+light%2Caps%2C380&sr=8-8 (Neewer Selfie Ring Light) https://www.amazon.com/Neewer-Dimmable-3200K-5600K-Bi-Color-Photography/dp/B091KZL47Z/ref=sr_1_3?crid=3GWU9VYSE5HQS&keywords=neewer+light+wand&qid=1650557912&smid=A25BIGUW7MK12R&sprefix=neewer+light+wand%2Caps%2C83&sr=8-3 (Neewer 2-Pack RGB LED Light Stick Kit) Connect on https://www.linkedin.com/in/sullybop/ (LinkedIn) for daily, actionable advice about how to launch your podcast. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2022. Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

Today we uncover how to use a podcast to put trust-building on autopilot by developing an audience of dedicated ambassadors that know you personally and look to you as an authority. To do this, we're uncovering the process of "humanization" that all successful content creators do but seldom talk about. We'll break down exactly how to start using video and audio content to accomplish this so you can start attracting your fans immediately. Connect on https://www.linkedin.com/in/sullybop/ (LinkedIn) for daily, actionable advice about how to launch your podcast. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2022. Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

Today we're uncovering the size, rapid growth, and details of the podcast advertising industry along with the ads themselves to help you, the creator, actually make money from your podcast. We'll break down what differentiates podcast ads from all other ad formats, and what that means for you and your show. Connect on https://www.linkedin.com/in/sullybop/ (LinkedIn) for daily, actionable advice about how to launch your podcast. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2022. Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

Welcome to Podcast Principles Episode 3: Manage Your Time Wisely - Time Management for Podcasting Today we're uncovering each step in the podcast creation process from start to finish through the lens of one episode. By putting yourself in the shoes of a weekly podcaster, you'll discover what it's like to prep, record, release, and promote your episodes. Join us this season as we tackle topics and issues that exist within podcasting from audience-building, to distribution and monetization and much, much more. Download our free Podcast Master Sheet here - https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqa1RTeEk1cjdabWw1VWljUzNUV2xEWG9fcXZfd3xBQ3Jtc0ttMHpQdW1jdDluaWhqREhfMkg2OFdRamhRclZRVzFfR3ZCWG1OSFNhdjRLZWN4MGIyaEhRcHJmZ0UwS3d4NXB1b2hEY09LZTdBNFRoS2lfS3hUUjRlNnFVZ2FKS1c5SFk2TkY2OThOU3ZPVVBxM0dVRQ&q=https%3A%2F%2Fpodcastprinciples.com%2Ffree-resources%2F (https://podcastprinciples.com/free-re...) Connect on LinkedIn for daily, actionable advice https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbS1UbnNvRGFmMDhnOXNjTHR0SjBnTmpqTUNqQXxBQ3Jtc0tuekFMSXRzZ3FjRlBweUVySVczRDZZclRjZzd4U0k4emdjVUJKT3A2YlVCeHFhY0xCd3NiRFBYVjV1SmhhcGdGS3liMkkzdGwxZDk2dndQbXk1OFlXazVKd1IzYjV5NVhCYldad1hkM3Q2VnFVWmNIbw&q=https%3A%2F%2Fwww.linkedin.com%2Fin%2Fsullybop%2F (https://www.linkedin.com/in/sullybop/) Connect on https://www.linkedin.com/in/sullybop/ (LinkedIn) for daily, actionable advice about how to launch your podcast. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2022. Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

It can be intimidating to start a podcast. It turns out that being a guest is the best way to get acclimated to the medium, and also reap almost every benefit podcasting has to offer. But how do you start? In this episode, we uncover the benefits of guesting, how to start guesting right away, and the exact method we teach to find your first podcast to guest on. We're also offering two free resources depending on where you're at in the guesting journey. If you're new to guesting, pick up our free https://podcastprinciples.com/free-resources/ (12-page Podcast Guesting Guide). It breaks down the 4-step process to get you from first-time guest to seasoned interviewee. For a more custom experience, book a time for your Podcast Guesting https://calendly.com/podcastprinciples/podcastguesting (Strategy Call). In 30 minutes we'll answer any question you have about appearing on podcasts and find some relevant shows to appear on. Download the guide here - https://podcastprinciples.com/free-resources/ Book your call here - https://calendly.com/podcastprinciples/podcastguesting Connect on https://www.linkedin.com/in/sullybop/ (LinkedIn) for daily, actionable advice about how to launch your podcast. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2022. Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

We hear a lot of anecdotal stories about podcasters succeeding, but what about you? As somebody trying to grow online, it can be difficult to sift through the b.s. to find what actually works. If you've wondered if podcasts are feasible, if they're growing, or if people actually listen to them, then this episode is for you. In episode 1 we uncover the truth of podcasting as an industry, if it makes sense for you to start one, and how to know if your idea is prepared enough to hit that record button. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2021. Connect on https://www.linkedin.com/in/sullybop/ (LinkedIn) for daily, actionable advice about how to launch your podcast. Join us every other Monday for Season 1 of Podcast Principles, beginning February 14th and concluding August 29th, 2022. Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

Welcome to Podcast Principles - The Fundamentals of Podcasting for Personal Brands We've always approached podcasting in a unique way and it's time to unveil these principles to continue our simple mission of helping people launch podcasts without wasting time. Starting a podcast isn't rocket science, but it requires a process and foundational principles. It isn't complicated, it's just full of details.  These “details” are what we like to call, our podcast principles. These principles break the obstacles and barriers to entry that stop most people. In season 1, we'll dive into the 15 fundamental principles of podcasting for personal brands. Let's take a look: 1. Podcast with a Purpose - The Importance of Your 'Why' 2. Be a Great Guest - The Best Way to Start Podcasting 3. Manage Your Time Wisely - How to Podcast without Wasting Time 4. Understand How to Monetize - 5 Ways to Monetize Your Podcast 5. Be a Great Listener - How Podcasts are Consumed 6. Understand Your Audience - Identifying Your Ideal Listener 7. Pursue Great Sound - Understanding the Dynamics of your Media 8. Create Effective Media - The Repurposing Guidelines 9. Understand Marketing to Grow Systematically - Audience Gen. 10. Perfect Your Recordings - The Art of Great Sound 11. Find Distribution that Works for You - Distribution Breakdown 12. Prepare for Launch - Following Your Launch Checklist 13. Launch Your Podcast - The Launch Week Gameplan 14. Promote Your Show - Organic Audience Building 15. Iterate, Have Fun, and Stay Consistent Visithttps://podcastprinciples.com/ ( our site )for the extended show notes, the Principles Blog, and to download our Podcast Guesting Guide and other free resources. Join our email list for weekly insights from our shows, hosts, posts, and podcast episodes. We uncover truths about podcasting as well as the newest changes in the industry, in real-time. Follow and Rate 5 Stars on https://open.spotify.com/episode/54YZhhhEtNFt1f3NUtBCKt?si=a551d6ab88854215 (Spotify) Subscribe and Leave us a Written Review on Apple Podcasts Watch thehttps://www.youtube.com/channel/UC2HP5oxf_lY82zmeKjTIWKw ( Video Version) and Share it Only if You Found this Episode Valuable Created by PodcastPrinciples.com - Launch Your Podcast Without Wasting Time https://calendly.com/podcastprinciples/discover (Speak to a Podcast Coach to Learn How to Launch a Podcast for Your Personal Brand)

Welcome to Podcast Principles - The Fundamentals of Podcasting for Personal Brands We've always approached podcasting in a unique way. In a fluid media landscape such as ours, it's important to stay agile – and that's what we're best at. Starting a podcast isn't rocket science, but it requires a process and foundational principles. It isn't complicated, it's just full of details.  These “details” are what we like to call, our podcast principles. These principles break the obstacles and barriers to entry that stop most people. Our very own podcast principles will be presented, explored, and discussed weekly by none other than founder and podcaster, Ryan R. Sullivan. Join us as we tackle topics and challenges that exist within podcasting from audience-building, to distribution and monetization and much, much more. Thanks for being a part of Podcast Principles!