Making money out of something
POPULARITY
Categories
Forbes CEO Sherry Phillips discusses how the 107-year-old brand is retooling for a far messier media market. Forbes is less a magazine than a platform that turns brand equity into revenue across multiple surfaces: advertising, branded content, newsletters, a licensing network that spans 67 editions in 43 languages, an e-commerce arm, and a fast-growing slate of more than 100 events that now account for up to 30% of revenue.
Why Is My Competitor SEO Outranking Me? Marketing Real Talk with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox.
What's the Best Effective SEO Strategy for Beginners? Marketing Essentials with Favour Obasi-Ike (Glossary)| Get exclusive SEO newsletters in your inbox.This discussion offers an in-depth exploration of Search Engine Optimization (SEO) strategies, primarily for beginners and small business owners emphasizing the importance of audience targeting, answering user questions, and consistent content creation (such as blogs and podcasts) to improve online visibility.Key technical SEO aspects are highlighted, including securing a website with HTTPS, creating and submitting a sitemap (XML file) for search engine readability, and focusing on long-tail keywords for better conversion rates. The conversation also touches on the effective use of various platforms like Clubhouse, Google Analytics, and Google Search Console for data intelligence and content distribution, ultimately aiming to protect, earn, and scale a business's online presence.Next Steps for Digital Marketing + SEO Services:>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs1. What is the fundamental principle of effective SEO for beginners?The best SEO strategy for beginners starts with understanding and targeting your audience by asking questions. SEO is fundamentally about providing answers to the questions people are asking. This approach not only helps you create relevant content but also aligns your efforts with how search engines (like Google, ChatGPT, Pinterest, YouTube, and Amazon) operate. By consistently answering these questions, you build authority and credibility, which are crucial for visibility and growth. Tools like Answerthepublic.com, Answerocrates.com, SparkToro.com, and Ubersuggest.com can help you identify these questions and understand audience intent.2. Why is audience understanding crucial for SEO and content creation?Understanding your audience is paramount because it allows you to create content that directly addresses their needs and queries. When you create content with the user's questions in mind, you're not just optimizing for algorithms; you're building a connection with your potential audience. This "three-way connection" between you, your audience, and the algorithm ensures that your content resonates with those actively searching for solutions. It helps bypass the algorithm by matching user intent with your offerings, leading to higher engagement and a stronger brand.3. What are the essential technical SEO elements for a beginner's website?For a beginner, ensuring strong technical SEO involves several fundamental steps:HTTPS Security Connection (SSL): Always secure your website with an HTTPS connection. This creates a privacy area for users, builds trust (indicated by a padlock in the browser), and is a crucial ranking factor for search engines. Websites without this are often flagged as "not secure," leading to immediate user abandonment.Sitemap (XML File): A sitemap is like a brain or a map for your website, allowing algorithms to read and understand its structure and content. While humans read HTML (hypertext markup language), algorithms read XML (expandable markup language). Platforms like WordPress (with plugins like Yoast, RankMath), Squarespace, Shopify, and Wix automatically generate sitemaps, but they must be connected to tools like Google Search Console and Google Analytics to be fully activated and effective.No Broken or Duplicated Links: Regularly check for and fix broken links and avoid duplicating content, as these issues can confuse search engines and negatively impact your ranking.4. How important are blogs and consistent content creation for SEO?Blogs (or articles, sources) are essential because they tell the world you have something valuable to say. Websites like Wikipedia, Reddit, Shopify, and Canva all leverage blogs to provide information. A consistent blogging strategy feeds your website with good, indexable information that can be submitted to various search engines (Google, Yahoo, Microsoft) and AI platforms (ChatGPT). This consistency helps you earn credibility, which in turn leads to broader distribution across different platforms, strengthening your online presence. For new businesses, publishing content 1-2 times a week can show significant results within 3-6 months.Glossary of Episode Key Terms: SEO for BeginnersAAlgorithm: A set of rules or instructions that a search engine uses to rank websites and determine the relevance of content to a user's query.AnswerThePublic.com / Answerocrates.com/ SparkToro.com / Ubersuggest.com: Website tools used for keyword research and understanding audience questions and interests.Article: A piece of written content on a website, essential for SEO and establishing expertise.Audience Targeting/Marketing: Focusing marketing efforts on a specific group of consumers who are most likely to be interested in a product or service.Access Links: See Backlinks.BBacklinks/Referral Links/Access Links/Image Links: Different types of links pointing back to a website, which are crucial for SEO authority.Binary Code: A computer language that uses only two symbols, typically 0 and 1, to represent information.Blog: A section of a website featuring regularly updated written content.Bootstrapping: Starting a business with little or no outside capital, relying on personal finances or operating revenues.Bottom of Funnel: The stage in the customer journey where users are ready to convert; content here targets these users.Broken Links: Hyperlinks that point to non-existent or moved pages, negatively affecting user experience and SEO.CChatGPT/Perplexity/Pinterest/YouTube/Amazon: Examples of platforms where users search for information, and SEO strategies can be applied to increase visibility.Clubhouse Plus: A paid feature on the Clubhouse app, offering tools to enhance user experience and business growth.Content Distribution: The process of publishing and promoting content across various platforms and channels.Content Reproduction/Publish/Distribute: The process of creating, making available, and spreading content across various channels.Conversion Opportunities/Lifts/Engagement: Metrics indicating how often users take a desired action (e.g., signing up, purchasing), how much those actions increase, and how users interact with content.Credibility: The quality of being trusted and believed in, built through consistent and valuable content.DData Intelligence/Market Intelligence: Gathering and analyzing information to understand market trends, customer behavior, and competitive landscapes.Duplicated Links: Multiple links pointing to the same content, which can confuse search engines and dilute link equity.FFAQs (Frequently Asked Questions): A section of a website that provides answers to common customer questions, useful for both users and algorithms.GGoogle Analytics: A free web analytics service that tracks and reports website traffic, providing insights into user behavior.Google Business Profile (formerly Google My Business): A free tool from Google that helps businesses manage their online presence across Google, including Search and Maps.Google Developers: A platform for developers to learn about and use Google technologies.Google Search Central (formerly Google Webmasters): A resource provided by Google for website owners to improve their site's visibility in Google Search.Google Search Console: A free web service by Google that helps website owners monitor their site's performance in Google Search results and troubleshoot issues.HHigh Volume Searches: Refers to keywords that are searched for a large number of times by users.HTML (HyperText Markup Language): The standard markup language for documents designed to be displayed in a web browser, forming the readable text and links on a webpage.HTTPS (Hypertext Transfer Protocol Secure): A secure version of HTTP, the protocol over which data is sent between your browser and the website. Indicated by a padlock icon in the browser.IIndexable Content: Content that search engines can discover, read, and add to their index.International Business: A classification of a business based on its geographic operational scope being global.KKeyword Research: The process of finding and analyzing actual search terms that people use to find information.Keywords (for LinkedIn Newsletter): Important words or phrases in the title that help the newsletter rank in search results.LLLM Refs: A platform mentioned for AI-related search insights, particularly with Search Console and analytics.Local Business: A classification of a business based on its geographic operational scope being a specific town or city.Long-tail Keywords: Specific, longer keyword phrases that typically have lower search volume but higher conversion rates.Low Volume Searches: Refers to keywords that are searched for a small number of times by users.MMeta Tag/Meta Data: Hidden elements in a webpage's HTML that provide search engines with information about the page.Metadata (for video): Information about a video file, such as title, description, tags, and timestamps, that helps search engines understand and rank it.Mindset/Toolset/Skillset: Three crucial "sets" for business success, emphasizing mental approach, available resources, and learned abilities.Mobile-first Design: Designing websites primarily for mobile devices, given that a large percentage of web traffic comes from smartphones and tablets.MP4 File Name Convention: The naming structure of a video file, which can impact its discoverability if not optimized with keywords.NNational Business: A classification of a business based on its geographic operational scope being an entire country.PPixels (Meta, Pinterest, Google, TikTok): Small pieces of code placed on a website to track user behavior, conversions, and build audience lists for advertising.Podcast Distribution: The process of making a podcast available on various platforms (Apple, Spotify, iHeart, Pandora).Post-purchase: Refers to the stage of a customer's journey after they have made a purchase.Pre-purchase: Refers to the stage of a customer's journey before they make a purchase, influencing the type of content they seek.Protect, Earn, Scale (PES): A three-piece business model emphasizing security, credibility, and growth.QQuota on Google: A limit on the number of links (e.g., 10 per 24 hours) that can be submitted to Google for indexing.RRegional Business: A classification of a business based on its geographic operational scope being a specific area or state.Rookie Mistake: A common error made by beginners.RSS (Really Simple Syndication): A web feed format used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.SSEO (Search Engine Optimization): The process of optimizing a website to rank higher in search engine results, thereby increasing organic (unpaid) traffic.Sitemap (XML file): A file where you provide information about the pages, videos, and other files on your site. Search engines read this file to crawl your site more efficiently.Source: The origin of information or content.SSL (Secure Sockets Layer): A standard security technology for establishing an encrypted link between a web server and a browser, ensuring data remains private. (Often referred to interchangeably with HTTPS).TTechnical SEO: Optimizing the technical aspects of a website (e.g., speed, mobile-friendliness, crawlability) to improve its search engine rankings.Top of Funnel: The stage in the customer journey where content aims for broad awareness.Topical Pillars/Clusters: A content strategy where a broad "pillar" topic is supported by multiple "cluster" content pieces that delve into specific subtopics.UURL (Uniform Resource Locator): The address of a resource on the internet, such as a webpage.UTM Parameters (Urchin Tracking Module): Tags added to a URL to track the effectiveness of online marketing campaigns.WWeb Page: A single document on the internet, typically in HTML format.Web Link: The address (URL) that points to a specific web page or resource.Website: A collection of interconnected web pages under a single domain name.XXML (eXtensible Markup Language): A markup language that defines a set of rules for encoding documents in a format that is both human-readable and machine-readable, commonly used for sitemaps.YYoast/RankMath/All-in-One SEO: Popular WordPress plugins that assist with SEO tasks, including sitemap generation.Digital Marketing SEO Resources:>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Subscribe to the We Don't PLAY PodcastBrands We Love and SupportDiscover Vegan-based Luxury Experiences | Loving Me Beauty Beauty ProductsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, Dusty Porter interviews Brandon Whiteleather, a successful content creator with multiple YouTube channels. Brandon shares his journey from experimenting with various topics to finding his niche in freeze drying. He discusses the importance of storytelling, daily routines as a full-time creator, and the milestones that led him to quit his job. The conversation also covers monetization strategies, the art of short-form content, and valuable advice for aspiring creators. What We Offer Creators Join Creator Communities. A place to gather with other creators every single day. This provides access to Our Private Discord Server, Monthly Mastermind Group, and MORE! Hire Dusty To Be Your YouTube Coach YouTube Channel Reviews (Audit): Get a 7-10 minute personalized video review of your YouTube channel with honest, actionable feedback for just $50. Subscribe to our weekly newsletter: Each week I document what I'm doing in my business and creative journey, share new things I've discovered, mistakes I've made, and much more! All Tools Mentioned On The Show: The Ultimate Entrepreneurs Resource. This is the spreadsheet where I keep all of the tools mentioned by all the guests on the podcast. BEST TOOLS FOR CREATORS and ENTREPRENEURS: YouTube Optimization (Creative Fuel): https://geni.us/oPCt7Cf Hire Freelancers and Artists (Fiverr): https://geni.us/h4zMWAP Podcast Hosting (Libsyn): https://geni.us/TrpwY0 GeniusLink Link Shortener: https://geni.us/fHPAe Stock Assets For Creators (Envato): https://geni.us/rlEKkLB E-commerce (Shopify): https://geni.us/m9ctWwe Podcast Recording and Editing (Riverside.FM) https://geni.us/PLlt1M My YouTube Film Gear:
Why did you start your podcast? Was it for money, passion, or both? Today, we play a TikTok clip from the Okay Sister Pod that lays out three honest tips for launching a show. Their takes sparked a lively debate. Some agreed that podcasting shouldn't begin with money as the goal, while others argued that it is possible to earn if you approach it with a clear plan and treat it like a business. We also discuss the reality of low early downloads, why consistency matters more than a weekly schedule, and how to reframe your analytics. To close out the week, we keep our Friday tradition alive by sharing and celebrating wins from our community.Episode Highlights: [03:21] TikTok Clip: Okay Sister Pod Launch Tips[06:00] Don't Do It for the Money Debate[09:00] Business Plans, Sponsorships, and Monetization[13:00] Why Podcasting Is Harder Than It Looks[26:00] Slow Growth and Managing Expectations[36:00] Consistency and Communication [41:00] Friday WinsLinks & Resources: Join The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcastingGet Your Tickets for The Empowered Podcasting Conference:www.empoweredpodcasting.comClip From Okay Sister Pod:www.tiktok.com/@okaysisterpod/video/7362940797903310122It's Amanda Yoa:https://podcasts.apple.com/us/podcast/its-amanda-yoa/id1646444562ReThinking Podcasting by Matt Bliss:https://rethinkingpodcasting.com/episode/alive-internet-theory-and-actually-seeing-your-listenersLate Bloomer Living by Yvonne Marchese:https://www.latebloomerliving.com/Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7 am ET (US) on Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0wOr Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481dLive on YouTube: https://youtube.com/@marcronickBrought to you by iRonickMedia.com
Katie Krimitsos is the creator and guiding voice behind the Women's Meditation Network, a global collection of meditation podcasts empowering millions of women and children to find calm, clarity, and better sleep. Launching her first meditation podcast in 2018 from a closet, Katie has grown the network to over 20 shows, amassing more than 100 million downloads and becoming one of the world's most successful independent podcasters. In this candid conversation, Katie shares her entrepreneurial journey—from humble beginnings and money mindset shifts to the nuts-and-bolts of scaling a podcast empire. On this episode we talk about: Katie's background growing up one of six children in a working-class Arizona family, her early odd jobs, and how family beliefs shaped her relationship with money Her career pivot: leaving a successful coaching business to chase a new, untested idea—meditation podcasts for women The step-by-step evolution from her first show (“Meditation for Women”) in 2018 to building a 20-show network reaching millions monthly How the COVID-19 pandemic became her major inflection point for listener growth, product expansion, and innovation Monetization in podcasting: CPM ad models, the journey from relying on agencies to leveraging Anchor/Spotify programmatic ads, scaling to consistent five-figure monthly income, as well as the realities (and pitfalls) of the ad-revenue cycle Growth tactics: organic SEO-driven naming, network-driven niche launches, strategic paid ads, audience cross-promotion, and data-minded iteration The importance of self-awareness, focus, and fulfilling a core mission as new opportunities multiply and the business diversifies Top 3 Takeaways 1. Podcasting can be both a purpose-driven and highly profitable business when built on audience need, niche focus, and relentless consistency.2. Sustainable growth comes not from chasing fame, but from doubling down on what works—then creatively spinning off new, targeted shows to meet untapped demand.3. Transforming mindset, money narratives, and leveraging the “tool” of money allows entrepreneurs to scale both abundance and generosity. Notable Quotes “Money is neither good nor bad—it's a tool to support your mission and generosity, and you can make more of it by serving real needs at scale.” “The reliability of income—knowing that I can count on revenue from my network—has been a foundational part of scaling up over time.” “Focus on the thing that works, expand methodically, and keep your mission at the heart of it all.” Connect with Katie Krimitsos: Women's Meditation Network: womensmeditationnetwork.com ✖️✖️✖️✖️
Launching a beta is one of the fastest ways to get proof of concept while collecting testimonials and receiving a fast action cash injection.But sometimes choosing how much to charge, who to talk to in your marketing, and how to actually position your offer can be confusing AF.That's why Nicole is ripping off the band-aid and giving you a front row seat to a LIVE coaching session with one of her badass Unicorn Clients, Jeanne Tan, as they work through the pieces of positioning your beta and setting yourself up for sales success when you're bringing a brand new offer into the online world. If you're looking to launch your offer in a way that gets you rapid results, this is for you. Buckle up and press play because this is your fast action action plan. Want to connect with Jeanne Tan? Follow them on Facebook or LinkedIn. PS. Want to attract an endless supply of Unicorn Clients without cold outreach? Click here to join
The ROI Power of SEO Blogging: Time, Money, and Energy Explained with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.In this episode, we explain the Return on Investment (ROI) of blogging for businesses, emphasizing the long-term benefits in time, money, and energy highlighting that blogging, even using AI for content creation with human refinement, significantly boosts online visibility and authority by answering frequently asked questions. Key strategies include optimizing content with keywords for search engines, updating older posts, and repurposing existing content from platforms like Clubhouse as blog posts or podcast episodes to maximize reach. The conversation also touches on the importance of creating an author profile for credibility and using search operators to understand market positioning, ultimately asserting that consistent, relevant content creation is crucial for organic growth and sustained business presence.Next Steps for Digital Marketing + SEO Services:>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.FAQs on Blogging ROI and Digital Authority in the AI Age1. What is the fundamental concept behind the ROI of blogging?The Return on Investment (ROI) of blogging is viewed through three core ingredients: time, money, and energy. While many associate ROI primarily with monetary gain, the discussion emphasizes the long-term benefits and efficiency blogging can bring to a business. The idea is that a focused investment of these three resources into blogging can lead to significant and sustained positive outcomes, even if the initial outlay seems small. The goal is to maximize the impact of content creation by strategically using these ingredients, ultimately leading to increased visibility, authority, and potential for passive income.2. How can I determine if blogging is a worthwhile strategy for my business or industry?A practical method to assess the relevance of blogging for your business is to use Google search operators. By typing "blog / [your topic]" (e.g., "blog / social media tips" or "blog / how to cook chicken") into Google, you can see existing blogs that cover your intended subject matter. This directly shows you what Google recognizes as relevant content in your niche, and whether your competitors are present. If you don't see your own website or content in these results, it indicates a missed opportunity and suggests that blogging could be a beneficial strategy to gain visibility and authority in your industry. Additionally, using "site:yourdomain.com [keyword]" can reveal if your existing content is being indexed for specific keywords.3. How does updating old blog content contribute to its ROI, especially in the context of AI?Updating older blog content is crucial for maintaining and enhancing its ROI. Search engines, particularly with the rise of AI, prioritize "last mod" (last modified) dates. This means that content that has been recently updated and republished is more likely to appear in search results. By updating existing blogs, you signal to search engines that your information is fresh and relevant, increasing its visibility and authority. This practice can double the efficiency of your initial time investment, as you're leveraging existing content to continue attracting traffic and engagement, rather than starting entirely from scratch with new articles.4. Can AI tools like ChatGPT be used to effectively create blog content, and what is the recommended best practice?Yes, AI tools like ChatGPT can be effectively used for blog content creation, but the best practice is to use them as a first draft or a starting point, rather than as the sole author. While AI can generate content, it's crucial for the blogger to "humanize" it, injecting their unique voice, insights, and brand personality. One participant even mentioned using AI to write content specifically for their local business and achieving top search rankings after humanizing it. The recommendation is to use AI to get content ideas, summaries, or even initial drafts, and then to personally refine and optimize it. This ensures that the content is not only informative but also authentic and engaging for the target audience.5. How can I leverage various online platforms (search engines, social media, AI answer engines) to maximize the reach of my blog content?To maximize the reach of your blog content across various platforms, a balanced strategy is recommended:Search Engines (Traditional): Use Google and Bing for traditional search visibility.Answer Engines (Voice Search): Consider how your content would be found via voice assistants like Siri, Alexa, or Google Assistant, which provide direct answers.AI Search Engines: Utilize platforms like ChatGPT, Perplexity, and Grok for AI-driven responses.By observing which brands consistently appear across all these platforms for a given topic, you can identify top authorities. Your goal is to become one such authority by consistently providing fresh, recent, and quick information. This involves writing extensive blog posts on your website (80% of your effort) and then leveraging social media (20% of your effort) to promote and build community around that content. People often discover information through search and then seek out the brand on social media, so a cohesive presence across all platforms is vital.6. What is the significance of an "author profile" in blogging for increasing online visibility and authority?An author profile attached to your blog posts significantly boosts your online visibility and authority. Most website platforms (WordPress, Wix, Squarespace, etc.) allow you to create an author profile for your published content. This profile typically includes links to your social media (LinkedIn, Facebook, X, etc.), creating a comprehensive digital footprint. Search engines and AI servers actively look for authors, profiles, and associated links, which helps them understand the context and credibility of your content. By presenting your blogs under a clear author profile (either your personal name or company name), you establish yourself or your brand as a recognized expert, increasing your chances of showing up for topical searches and building trust with your audience.7. How can I transform existing content, like podcast episodes or Clubhouse replays, into effective blog posts to drive traffic?Existing audio content, such as podcast episodes or Clubhouse replays, can be efficiently repurposed into blog posts to drive traffic. The process involves:Transcribing the audio: Use tools like Notebook LM (Google) or Descript to transcribe the audio into text.Extracting key information: From the transcription, identify frequently asked questions (FAQs) and summarize the main points.Humanizing and optimizing: Take the summary and use AI tools (like ChatGPT) to refine it into a comprehensive blog post. Crucially, humanize the AI-generated text to match your brand's voice.SEO Optimization: Incorporate relevant keywords into the blog post's title, body, and URL to improve searchability.Linking: Embed the audio (podcast or replay) within the blog post and link the blog post back to your website, social media, and any other relevant platforms.This strategy maximizes content that you've already invested time and energy into, effectively "killing two birds with one stone" by reaching both audio listeners and text readers, and creating a loop of traffic between different content formats.8. What is the "crawl budget" in relation to publishing multiple blog posts per day, and how does it affect content indexing?The "crawl budget" refers to the limit on how many new or updated links Google Search Console will process from your website each day. While you can publish an unlimited number of blogs on your own website (your "house"), Google has a quota, typically allowing you to submit around 10 links per day for indexing. This means that even if you publish 20 blogs in a day, only the first 10 submitted will likely be immediately logged and processed by Google's system within a 24-hour period. Each published post is logged with a precise date and time stamp (hours, minutes, seconds, milliseconds). Understanding the crawl budget is important for managing expectations regarding how quickly your new content will appear in search results and for strategically planning your publishing schedule if you aim for rapid indexing.Digital Marketing SEO Resources:>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Subscribe to the We Don't PLAY PodcastBrands We Love and SupportDiscover Vegan-based Luxury Experiences | Loving Me Beauty Beauty ProductsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Today, we dissect Little Farm Story Idle Tycoon — SayGames' latest farming-idle hybrid that feels like a mashup of Dreamdale, My Perfect Hotel, and Idle Breaker.Key insights:Gameplay Loop:Clearing grass → unlocking fields → harvesting → selling resources.Heavy reliance on ads for progression (resources, boosts, even eggs).“Annoyance monetization”: progress gates force you to watch ads or buy “No Ads” pack.Monetization:~$67–70K/day in revenue.~53% from ads, ~47% from IAP.Ad breakdown: ~$24K rewarded, ~$10K interstitials, ~$500–700 from banners (“why bother?”).“Remove Ads” pack is likely the top IAP — players pushed into it by frustration.Design Choices:Map expands with resource conversions (tomatoes → ketchup, chickens → eggs, wood → upgrades).Inventory/capacity upgrades disguised as RPG-like gear, but tied to ad rewards.Cosmetic shop + IAP items scattered on map.UA & Creatives:Ads mirror Township / Playrix resource ads and Century Games' UA tricks (suction devices, backpacks).Low-poly art style keeps CPIs down, but LTVs capped.Playables + AI-generated UGC, but “Township-from-Wish” vibe.Heavy interstitial cross-promo inside SayGames portfolio (even multiple in a row).Market & Scaling:Currently SayGames' #1 title by IAP revenue.~$2M monthly run rate, growing but not viral like Dreamdale or My Perfect Hotel.Audience skew: ~63% US revenue, Tier 1 heavy.Takeaway: Little Farm Story is a polished ad-driven idle hybrid, but its top IAP being “Remove Ads” caps its growth potential.PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: Jakub Remiar, Felix Braberg, Matej LancaricJoin our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction and Game Overview03:48 Gameplay Mechanics and Features07:25 Monetization Strategies and Ads12:42 In-App Purchases and User Experience17:17 Revenue Insights and Conclusion18:15 The Decline of Traditional Ads19:23 User Acquisition Strategies in Gaming21:17 Ad Monetization Archetypes23:46 Comparative Analysis of Game Creatives25:57 Performance Metrics and Revenue Insights28:30 The Future of Game Scaling and IAPs---------------------------------------Matej LancaricUser Acquisition & Creatives Consultanthttps://lancaric.meFelix BrabergAd monetization consultanthttps://www.felixbraberg.comJakub RemiarGame design consultanthttps://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me
The Smart Passive Income Online Business and Blogging Podcast
#890 Sponsorships and brand deals can change the game for you as a creator. Here's the key, though. You have to know your worth. If, like many, you say yes to bad offers, it can cost you big time! In this episode, I break down what's actually working in sponsorships right now. From determining what you should charge and spotting red flags to landing deals with companies you respect, this session is a sponsorship blueprint for 2025! You'll learn why beginner creators get taken advantage of, how to find the right companies to work with, the requirements you might have to meet, and the campaign types that are the most lucrative. It's also important to remember your responsibility to your audience. So, finding and fostering long-term partnerships that enhance the experience you offer is ideal. Listen in today to find out how close relationships and storytelling play into an effective brand deal strategy. Enjoy! Show notes and more at SmartPassiveIncome.com/session890.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of The Influence Factor, Alessandro Bogliari chats with Josephine Wong, the Chief Revenue Officer of CommentSold, discusses her passion for building products that empower entrepreneurs and the evolution of social commerce. She highlights the importance of community engagement, the role of AI in content creation, and strategies for creators and brands to succeed in the social commerce landscape. Josephine emphasizes the need for authenticity and human connection in marketing, as well as the significance of creating a sense of urgency and exclusivity in sales.
In Episode 271, we dive into one of the most critical parts of the Podcast Playbook: monetization. Podcasting is one of the most powerful tools for business development, but it comes with real costs — hardware, software, editing, your time, and even promotion. That's why monetization is not optional if you want your show to survive and thrive long term. In this episode, I walk you through why monetization matters, how to set yourself up for success early, and the five main revenue streams available to you as a podcaster: sponsorships, dynamic ad insertion, affiliate marketing, products and services, and paid communities.We also explore what sponsors are truly looking for, how to create compelling sponsorship packages, and why small niche shows can often command higher CPMs than large, general audiences. I share the pitfalls to avoid — from undervaluing your show to taking misaligned sponsors — and the long-term view you'll need to make monetization sustainable. Whether you're just starting or already running your podcast, this episode gives you the proven strategies to not only cover your costs but also to build real revenue that can support your growth for years to come.Key Takeaways: 1. Monetization is not optional — it's the only way to sustain a podcast long term.2. Hardware, software, hosting, editing, and promotion all carry costs that add up quickly.3. Planning for monetization early, including choosing a host with dynamic ad insertion, sets you up for success.4. Podcasts can generate revenue through sponsorships, dynamic ads, affiliate marketing, products and services, and paid communities.5. Sponsors care more about audience fit, consistency, and engagement than just download numbers.6. CPM (cost per thousand downloads) is a useful benchmark, but niche shows can command far higher rates.7. Even small podcasts with hundreds of downloads can monetize effectively if their audience is valuable to the right sponsors.8. Building custom sponsorship packages that include social posts, community mentions, and creative integrations adds major value.9. Avoid pitfalls like undervaluing your show, relying on one income stream, or taking sponsors that don't align with your audience.10. Monetization is a long game — start small, stay consistent, and treat every deal as planting seeds for future sustainability.✨ Join The Catalyst ClubIf you're ready to take the next step in your journey, don't go it alone. Inside The Catalyst Club, you'll find a private community of entrepreneurs, thought leaders, and podcasters who are walking the same path as you. It's a place built on support, collaboration, and growth — where you can share your wins, tackle challenges, and get the accountability you need to keep moving forward.The Catalyst Club was built for leaders like you — because if you know, you're known.
Jen Donahoe is joined by Joe Ferencz (GameFam) and Stephen Dypiangco (Max Power Gaming) to break down the biggest takeaways from Roblox Developer Conference (RDC) 2025. The crew digs into Roblox's massive milestone of 112M DAUs, the 8.5% bump in the developer exchange rate to lure in more professional talent, and the new “ad flywheel” that streamlines campaigns while adding rewarded video into the mix. They also tackle the tricky business of bringing IP into Roblox, how AI is supercharging UGC, and why the company is doubling down on safety with 100+ new tools and policies. 00:18 Roblox's Growth and Platform Dominance00:51 Overview of RDC 202504:39 RDC Vibes and Attendee Insights09:48 Roblox's Monetization and Developer Payouts18:21 Advertising and Rewarded Video Innovations26:29 Brand Integrations and Campaigns on Roblox28:34 Integration vs Standalone Brand Experience30:46 Rewarded Video and Its Benefits32:22 Challenges with Brand Hubs on Roblox36:26 New IP Platform and Licensing42:53 AI Tools for Developers and Players46:11 Roblox Moments: TikTok Meets Roblox50:38 Safety Measures and Brand Concerns53:31 Roblox's Growing Influence
On Call with Insignia Ventures with Yinglan Tan and Paulo Joquino
Thothathri Srinivasan (who goes by "Tho") is the Head of AI and Engineering at Flip, one of Indonesia's largest consumer fintech companies. With over a decade of experience in Silicon Valley, Tho has built products and systems at some of the world's most recognizable tech companies including Groupon, Netflix, and Pinterest.Originally from Bangalore, India, Tho began his career in electronics and software engineering before moving to the United States in 2010 to pursue his master's degree in computer science. His Silicon Valley journey started at Groupon in 2011, where he worked on merchant-facing products and learned the fundamentals of dynamic pricing and A/B testing. He then spent six years at Netflix Studio, building the infrastructure that powers content rights management, deals, and contracts - essentially everything from "pitch to play" in Netflix's content ecosystem.After a stint at Pinterest working on shopping monetization, Tho briefly explored the AI startup space before relocating to Southeast Asia with his family. His transition to the region led him to Flip, where he now leads AI and engineering for Indonesia's growing fintech market. Tho is also an alumnus of Insignia Ventures Academy's Certificate in Venture Capital program and became involved in angel investing through the XA Network, bringing his technical expertise to early-stage startup evaluation and mentorship.Follow Tho on LinkedInTranscriptTimestamps(00:00) Introduction to Tho;(03:32) Driving merchant sales at Groupon; (05:15) Building rights and compliance technology at Netflix(09:24) Monetization at Pinterest;(11:25) Moving to Indonesia and joining Flip;(13:23) Joining Insignia Ventures Academy;(17:03) Joining XA Network;(19:03) Learnings from IVA; Follow us on LinkedIn for more updatesCheck out Insignia Business Review for more insightsSubscribe to our monthly newsletter for all the news and resourcesDirected by Paulo JoquiñoProduced by Paulo JoquiñoThe content of this podcast is for informational purposes only, should not be taken as legal, tax, or business advice or be used to evaluate any investment or security, and is not directed at any investors or potential investors in any Insignia Ventures fund. Any and all opinions shared in this episode are solely personal thoughts and reflections of the guest and the host.
Episode #169: In this episode, Kimberly Lovi discusses the critical importance of podcasting for entrepreneurs in 2025, emphasizing the need for authority, reach, and monetization. She outlines the benefits of long-form content, the role of social media, and various monetization strategies. Additionally, she addresses common fears associated with starting a podcast and encourages listeners to take action and share the episode with others. Chapters: 00:00 The Importance of Podcasting in 2025 02:28 Understanding Media Marketing and Content Creation 04:55 Building Authority and Trust Through Podcasting 07:46 Networking and Collaboration Opportunities 10:22 Monetization Strategies for Podcasters 12:40 Overcoming Fears and Barriers to Starting a Podcast Takeaways: If you don't have a podcast in 2025, you're already behind. Social media is great for awareness but not for long-term content. Podcasts establish your authority in your niche. Long-form content is evergreen and builds lasting connections. Podcasting can lead to significant brand deals and collaborations. Your podcast serves as a content machine for various platforms. Monetization can be direct through sponsorships or indirect through client acquisition. Podcasts help build relationships and networks with industry leaders. Overcoming the fear of being on camera is essential for success. Sharing your unique story is your greatest differentiator. Follow Kimberly on Instagram and TikTok @kimberlylovi or @iconicnationmedia WATCH us on YouTube and view our brand new studio!
I speak about how mindset is shaped by culture and how it impacts business and self-confidence, comparing Portugal, Germany, and the US. I share lessons learned from interacting with entrepreneurs, especially around valuing your work and selling yourself. I talk about my new advertising project, Oliver Media, the challenges of B2B sales, and differences in how people approach business across countries. I reflect on how surrounding yourself with a strong entrepreneurial mindset can change what you believe is possible, and why understanding culture is key for B2B success.Timestamps by PodSqueezeIntroduction and Episode Overview 00:00:00 How to Support the Podcast & Contact Info 00:01:29 Coworking Space Story & Cultural Observations 00:02:52 Salary Expectations: Portugal vs. Germany 00:03:53 Cultural Mindset and Its Impact 00:05:24 Business Mindset: Portugal vs. US 00:06:47 US Clients and Investment in Projects 00:08:12 Case Study: Portuguese-American Entrepreneur 00:10:38 American Attitude Toward Business and Monetization 00:11:50 Introducing Oliver Media Project 00:12:57 Building a Podcast Advertising Network 00:14:14 Challenges in Portuguese Podcast Advertising 00:15:27 Learning to Sell Advertising as a Product 00:16:35 B2B Sales Focus and Strategy 00:19:49 Cultural Nuances in B2B Sales 00:20:57 Mindset Differences Across Countries and Continents 00:22:02 Learning from American Business Culture 00:23:21 Conclusion and Call for Listener Interaction 00:24:34
In this episode of the YouTube Creators Hub podcast, Dusty Porter interviews Jackson Wilkey, a successful YouTube creator and real estate expert. Jackson shares his journey from a blue-collar worker to a leading figure in real estate YouTube marketing. He discusses the importance of niche targeting, video length, and audience engagement strategies that have helped him and his students generate significant leads through YouTube. The conversation also covers monetization strategies, common mistakes creators make, and the significance of authenticity in content creation. What We Offer Creators Join Creator Communities. A place to gather with other creators every single day. This provides access to Our Private Discord Server, Monthly Mastermind Group, and MORE! Hire Dusty To Be Your YouTube Coach YouTube Channel Reviews (Audit): Get a 7-10 minute personalized video review of your YouTube channel with honest, actionable feedback for just $50. Subscribe to our weekly newsletter: Each week I document what I'm doing in my business and creative journey, share new things I've discovered, mistakes I've made, and much more! All Tools Mentioned On The Show: The Ultimate Entrepreneurs Resource. This is the spreadsheet where I keep all of the tools mentioned by all the guests on the podcast. BEST TOOLS FOR CREATORS and ENTREPRENEURS: YouTube Optimization (Creative Fuel): https://geni.us/oPCt7Cf Hire Freelancers and Artists (Fiverr): https://geni.us/h4zMWAP Podcast Hosting (Libsyn): https://geni.us/TrpwY0 GeniusLink Link Shortener: https://geni.us/fHPAe Stock Assets For Creators (Envato): https://geni.us/rlEKkLB E-commerce (Shopify): https://geni.us/m9ctWwe Podcast Recording and Editing (Riverside.FM) https://geni.us/PLlt1M My YouTube Film Gear:
Send us a textLongtime musician, Jeremiah Bowser, recently shared his streaming revenue for the month of August: $8.63 for 3,600 plays. That's less than what he used to make selling a single CD at a live show. His story sparked a bigger conversation: are podcast creators heading toward the same trap musicians face in the streaming era?In this episode, we compare the realities of music streaming and podcast downloads, break down who actually makes money (from Taylor Swift to indie acts), and reflect on what this means for podcasters. Should monetization be the goal, or just a cherry on top of a passion project?Contact Buzzcast Send us a text message Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods Thanks for listening and Keep Podcasting!
This week, we cover Google's latest courtroom headaches, the evolution of KPIs in gaming analytics, and the incoming Call of Duty live-action movie. We unpack Rec Room's layoffs, compare Roblox vs Rec Room head-to-head, and dig into Microsoft's IP bets from Perfect Dark to Halo. Plus, we debate Star Wars: The Old Republic, break down Roblox's latest monetization trends, and ask what the rise of real-money gaming in India means for the global market.00:00 Introduction and Hosts' Banter02:38 Upcoming Gaming News Highlights03:35 Cress's Personal Update05:39 Phil's Podcast Review07:16 Debate on Star Wars: The Old Republic10:32 Google's Legal News and Impact12:58 New KPIs in Gaming Analytics20:19 Call of Duty Live Action Movie Discussion29:15 Google Play's New Public Profiles31:15 Rec Room Layoffs and Analysis34:05 Capital Deployment and Venture Capital Concerns34:47 Roblox vs. Rec Room: A Comparison38:12 Perfect Dark and Microsoft's IP Strategy39:11 Halo and Hell Divers Collaboration44:29 Destiny Rising and the Mobile Shooter Market55:26 Roblox's Monetization and UGC Trends01:03:57 Real Money Gaming in India01:07:00 Conclusion and Final Thoughts
You want the crowd chanting MORE! Right? Push play and tap into your inner Swiftie to level up your marketing and create long lasting brand buy in that monetized for years to come. Move like the one percent, not like the masses. Your audience is craving real leadership and that comes from you getting way beyond the surface level ideal avatar and into the real unicorn meat of your full butthole brand potential. As promised, here's the link the
Have you ever had that moment when something you teach suddenly makes even MORE sense because you experienced it yourself in a new way? In this week's video, I'm sharing how I went from feeling bummed about $7,600 in all-access pass sales to celebrating over $59,000 in total summit revenue all because of the monetization stacking strategy I teach but had never fully experienced myself. You'll hear the specific numbers behind what happened, why this "smaller" summit actually became such a powerful teaching moment, and how it reinforced why I'm so passionate about helping hosts move beyond single-strategy monetization.
Send us a textReThink Podcast, Digital Store**Use Code: Y3K2WMXLH1 for How to Create $7 Digital Products pdf**3 Part Funnels: From Discovery to Purchase**TikTok Product Launch in 24 Hours**The 15-Second Monetization Strategy: Sell in a Scroll**Turn Your Voice Into Income: Audio Monetization Starter Kit**Instagram Bio to Bank: Make Your Profile a Sales PageConnect with us and Explore our offers: https://linktr.ee/rethinkpodcast1Support the Podcast: https://www.buzzsprout.com/1590358/support
Join me as I chat with Ben Benkhin, Creator of WOMBO, about how he built mobile apps that achieved over 250 million downloads by identifying emerging AI technologies and making them accessible through simple, user-friendly interfaces. His first app, Wombo, allowed users to animate selfies to sing popular songs, while Dream was an early art generator that predated tools like Midjourney. Ben emphasizes the importance of studying viral content formats and creating apps that help users easily produce shareable content. Timestamps: 0:00 - Intro 02:00 - The "Copy What Works" Strategy 05:15 - Competition is GOOD 07:13 - WOMBO Demo 08:15 - Engineering for Virality 11:53 - Steps to creating viral mobile app 15:20 - WOMBO Story Continued 21:26 - Monetization strategy 23:57 - Optimization and Evolution of Wombo 29:22 - Advice for building an AI Mobile Apps 30:07 - Viral Content Creation and Studying Trends Key Points: • Ben created viral AI apps including Wombo and Dream by identifying open-source AI models and making them accessible through simple mobile interfaces • His strategy involves studying what's already working in the market and putting his own spin on it ("mimesis") • The most successful apps have a viral content creation loop where users create shareable content that drives new user acquisition • Monetization came through subscriptions and ads, with only 2% of users paying while the other 98% drive virality The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND BEN ON SOCIAL X/Twitter: https://x.com/benzion_b W AI: https://w.ai WOMBO: https://wombo.com/m/home
It's been weeks since GPT-5 launched—which is basically a decade in AI time. The hype fog has finally lifted, and that's the perfect moment to ask: what really changed, what actually matters, what were the actual product strategy decision? In this episode, Brian Balfour and Fareed Mosavat dig into why OpenAI went all-in on a “one model to rule them all” consumer strategy, the quiet product moves aimed at the next billion users, and the weird tension between how they marketed GPT-5 and what the product strategy actually says. We also go straight to the money: the “gym-membership” economics of AI, why flat pricing turns into a house of cards, and how usage-based, hybrid, and outcome-based models actually shake out when cost to serve is variable and compute doesn't magically 10× cheaper. If you want clear takeaways on strategy, distribution, and monetization, keep listening as we are about to dive in.
It's been weeks since GPT-5 launched—which is basically a decade in AI time. The hype fog has finally lifted, and that's the perfect moment to ask: what really changed, what actually matters, what were the actual product strategy decision? In this episode, Brian Balfour and Fareed Mosavat dig into why OpenAI went all-in on a “one model to rule them all” consumer strategy, the quiet product moves aimed at the next billion users, and the weird tension between how they marketed GPT-5 and what the product strategy actually says. We also go straight to the money: the “gym-membership” economics of AI, why flat pricing turns into a house of cards, and how usage-based, hybrid, and outcome-based models actually shake out when cost to serve is variable and compute doesn't magically 10× cheaper. If you want clear takeaways on strategy, distribution, and monetization, keep listening as we are about to dive in.
In this insightful episode of The Digital Executive, host Brian Thomas welcomes Cosmin Ene, digital monetization strategist, entrepreneur, and creator of one of the first scalable microtransaction platforms. Now leading Super Tab, Cosmin discusses how his frustration with subscription-only models inspired him to build systems that prioritize user choice, platform sustainability, and transactional access.Cosmin shares how Super Tab's recent partnership with Google marks a pivotal shift—allowing publishers to offer flexible access to premium content directly within the Google ecosystem. Rather than replacing subscriptions, Super Tab complements them, unlocking new revenue streams from the 98% of users who typically never subscribe.The conversation dives deeper into the rising relevance of microtransactions in an era of subscription fatigue, and how Super Tab introduces a "pay-as-you-consume" model that mirrors real-life experiences—like his memorable inspiration at a sushi bar.Looking ahead, Cosmin paints a compelling vision of the transactional web powered by AI agents that can perceive, reason, act, and transact on behalf of users. This future involves agent-to-agent commerce, where machines negotiate and execute tasks across industries like health, logistics, content, and SaaS—without human micromanagement.If you're a digital leader, content creator, or curious about the monetization models of tomorrow, this episode is a must-listen.If you liked what you heard today, please leave us a review. Apple or Spotify.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Send us a textReThink Podcast, Digital Store**Use Code: Y3K2WMXLH1 for How to Create $7 Digital Products pdf**3 Part Funnels: From Discovery to Purchase**TikTok Product Launch in 24 Hours**The 15-Second Monetization Strategy: Sell in a ScrollConnect with us and Explore our offers: https://linktr.ee/rethinkpodcast1Support the Podcast: https://www.buzzsprout.com/1590358/support
A deep dive into the evolving landscape of video game publishing, offering invaluable insights for indie developers on how to thrive in a crowded market. This episode of the Player Driven Podcast features an in-depth conversation with Ben Kvalo, founder of Midwest Games, and Alex Joseph, CEO of the revived Acclaim.From the importance of a well-crafted pitch to the nuances of monetization and discoverability, this fireside chat covers the essential strategies for developers looking to partner with a publisher. Ben and Alex share their unique perspectives on the current state of the gaming industry, the resurgence of AA titles, and the future of interactive entertainment.Key Discussion Points:The conversation delves into the operational realities of running a publishing house, the art of negotiation, and the critical factors that can make or break a game in today's competitive environment. Ben and Alex also touch on the significance of their respective companies, Midwest Games and the new Acclaim, in fostering the next generation of games and developers.This episode provides a rare look behind the curtain of the gaming industry, offering practical advice and strategic insights for anyone passionate about the business of video games.Podcast Show NotesThis episode of the Player Driven Podcast brings together two titans of the new era of game publishing: Ben Kvalo of Midwest Games and Alex Joseph of the revitalized Play Acclaim. In a candid conversation, they explore the challenges and opportunities facing indie developers today. From securing funding to navigating the treacherous waters of discoverability, this episode is a masterclass for anyone looking to make their mark in the gaming world.In this episode, you'll learn: The Rebirth of an Era: How Midwest Games and the new Acclaim are channeling the spirit of classic gaming into the modern age. The Publisher's Perspective: What Ben and Alex are currently playing and what excites them about the future of gaming. Monetization & The AA Revival: A nuanced discussion on game pricing, in-game purchases, and the resurgence of the "buy-to-play" model. The UGC Revolution: Is user-generated content a golden opportunity or a distraction for developers? The Discoverability Dilemma: Strategies for standing out in a market flooded with new releases and the potential of web-based games. The Art of the Pitch: What developers need to know before approaching a publisher, from crafting a compelling pitch to understanding the business side of their creative endeavor. Building a Lasting Partnership: The importance of relationships, trust, and finding the right publisher for your game. A Day in the Life: What it's really like to be the CEO of a game publishing company. Conference Survival Guide: Tips for developers on how to make the most of industry events like Gamescom and MDEV.
In this episode, I'm breaking down my Top 5 Takeaways from Podcast Movement, the biggest podcasting conference in the U.S. Whether you're brand new or a few seasons in, these tips will help you grow your podcast audience, feel less pressure around social media, and explore fresh, sustainable strategies for podcast marketing and monetization.I'm Andi Smiley—podcast coach for moms and host of this show! I help mom podcasters grow without burnout by sharing practical podcasting tips and lessons from my own journey. I just got back from Podcast Movement, and I'm spilling the top insights that can make a big difference for your show.Topics Discussed in This EpisodeHow podcast SEO can help your audience find youWhy Instagram doesn't need to be your main marketing channelMy podcast strategies: podcast swaps, podcast SEO and PinterestSeeing other podcasters as collaborators, not competitionMultiple ways to make money podcasting beyond adsThe surprising ROI of Pinterest for podcast marketingWhat to focus on if you're overwhelmed with podcast growthKey TakeawaysFocus on podcast SEO—it's the gift that keeps on giving.Social media is great for connection, but not ideal for growth.Podcast swaps are a powerful way to grow your listener base.Collaborate with podcasters in your niche—you're stronger together.Monetization isn't just ads! Paid subscriptions are a great option for smaller shows.One action step: optimize your podcast with SEO-friendly keywords.Timestamps(00:00) Welcome(00:33) My Pinterest “aha” moment(01:40) Takeaway 1: Podcast SEO(03:00) Takeaway 2: Social media ≠ podcast marketing(03:38) Takeaway 3: Podcast swaps(04:28) Takeaway 4: Collaborating with similar shows(06:06) Takeaway 5: Different ways to monetize your podcast(07:34) One action stepLinks & ResourcesJoin the Pinterest Magic for Podcasters waitlist (and get $10 off when it launches)Brittany Herzberg SEO InterviewFollow me on InstagramLearn more on the Friendly Podcast Guide website
In this episode of the Ad TechGod Pod, host AdTechGod speaks with Sharon Taylor, Chief Revenue Officer at Triton Digital, about podcasting and audio advertising. They discuss Sharon's journey into the audio space, the growth and trends of podcasting in different regions, and the role of Triton in monetizing podcasts. The conversation also touches on the challenges of attribution and measurement in audio advertising, the importance of understanding podcast metrics, and the cultural shifts driving the appeal of podcasting among younger audiences. Sharon emphasizes the intimate nature of podcasting and its potential for advertisers to engage with a captive audience. Takeaways Podcasting is an intimate medium that engages listeners deeply. The growth of podcasting varies by region, with the US leading. Canada's podcasting market is growing but is more collaborative than competitive. The barrier to entry for podcasting is low, allowing diverse voices. Video is becoming increasingly important in the podcasting space. Triton Digital supports both large publishers and independent podcasters. Programmatic advertising in podcasting is still developing. Attribution and measurement in audio advertising are complex but improving. Podcasters should provide multiple metrics to advertisers for clarity. Podcasting offers a calming alternative to the noise of social media. Chapters 00:00 Introduction to the Audio Space 01:38 Sharon's Journey in Audio 03:39 Podcasting Trends in Different Regions 05:26 The Growth of Podcasting 08:15 Maturity and Future of Podcasting 10:05 Triton's Role in Podcast Monetization 12:03 Evolution of Programmatic Advertising in Podcasting 14:45 Attribution and Measurement in Audio Advertising 17:30 Understanding Podcast Metrics 21:02 Cultural Shifts and Podcasting's Appeal 23:59 The Therapeutic Nature of Podcasting Pause Ads, AI Browsers, and Programmatic Transparency: This Week in Advertising The Refresh News: September 2: Pause Ads, AI Browsers, and Programmatic Transparency: This Week in Advertising In this episode of The Refresh, Kait covers three big developments in advertising and adtech. Magnite is rolling out pause ads programmatically across major streaming providers, Anthropic has launched a cautious pilot of its AI-powered Chrome extension Claude, and the ANA has released its Q2 2025 Programmatic Transparency Benchmark report, highlighting both progress and persistent challenges in ad spend efficiency. 5 Key Highlights: Magnite is enabling programmatic buying of pause ads across platforms like DirecTV, Dish, and Fubo, with access through Clearline and DSPs such as Curve AI, Mountain, and Yahoo. Pause ads are proving popular with both advertisers and consumers, with studies showing over 50% of viewers take action after seeing one. Concerns remain that programmatic scale could dilute the contextual creativity that makes pause ads engaging. Anthropic is piloting a Chrome extension for its Claude AI, focused on browsing assistance while implementing strong safeguards against risks like prompt injection attacks. The ANA's Q2 2025 report shows programmatic waste rising to $26.8B, but also notes improvements: private marketplace deals now represent 88% of transactions, CTV programmatic spend has increased, and MFA spending has dropped sharply to 0.8%. Would you like me to also create a short LinkedIn post version of this recap, optimized for reach and engagement? Learn more about your ad choices. Visit megaphone.fm/adchoices
Follow Proof of Coverage: https://x.com/coverageprovedRecorded at the EV3 DePIN Summit in Zanzibar, Connor sits down with Samuel Welde, co-founder of Onocoy - a project using decentralized networks to boost GPS accuracy in emerging markets like Africa and South America. Samuel explains how Onocoy leverages Solana's speed, low fees, and developer support to power billions of autonomous devices with affordable, centimeter-level precision. They discuss the limitations of traditional GPS, Onocoy's expansion in countries like Kenya and Tanzania, and the project's unique tokenomics, including the BONO beta token and upcoming ONO token, aimed at incentivizing long-term network growth.Timestamps:00:00 - Introduction01:05 - DePIN Summit in Zanzibar01:45 - Challenges in the GPS Industry03:12 - Improving GPS Accuracy with Onocoy05:06 - Market Strategy in Emerging Markets06:44 - Global Coverage Goals09:44 - Community Building and Token Launch10:44 - Building on Solana13:18 - Monetization and Demand Side Strategy18:14 - Getting Involved with Onocoy Disclaimer: The hosts and the firms they represent may hold stakes in the companies mentioned in this podcast. None of this is financial advice.
In this episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Daniel McCraine and Patricia Reszetylo for a deep dive into the world of online communities and group building. The conversation covers everything from the initial purpose and strategy behind launching a group on platforms like Facebook and LinkedIn, to the practicalities of growing, managing, and—most intriguingly—monetizing that community. Daniel shares his recent experience of acquiring a sizable online group, while Patricia and Jennifer offer actionable insights on using group entry questions, leveraging lead magnets, and organizing communications to engage members effectively.Listeners will walk away with valuable lessons on treating groups as extensions of their business or marketing efforts, including tips on collecting valuable member data, maintaining a strong brand presence, and using groups for challenges or special events. The discussion emphasizes that while building a thriving community takes time and intention, with the right strategies—and some patience—groups can become both highly engaged and financially rewarding. Whether you're just starting a small niche group or managing a massive online community, this episode is packed with inspiration and practical ideas to help you make your group a success.Keywords: social media groups, Facebook groups, LinkedIn groups, online communities, group monetization, growing online groups, business coach, buying a group, group membership, audience building, community engagement, group moderation, standout membership, email list collection, browser plugins for groups, lead magnets, downloadable checklists, business challenges, group engagement strategies, group management tools, group marketing, identifying group audience, group mission statement, newsletter content, authority in online groups, building group value, group cover image, pop-up groups, challenge groups, content posting strategiesHere are 3 key takeaways you can apply today:Define Purpose & Audience FirstBefore launching a group, clarify who you want to attract and what problems you'll help them solve. Treat your group like a business: your values, messaging, and even visuals should reflect your mission from day one.Drive True Engagement Before MonetizingMonetization options are plentiful (premium memberships, exclusive content, pop-up challenge groups, lead magnets, and more), but engagement and value must come first. Tools like intake questions and lead magnets can help segment your audience and build true connection.Think Beyond the Platform & Future-Proof Your CommunityCollecting emails (with permission!) enables you to maintain access to your audience—even if platform policies change. Plus, regular content, challenges, and direct outreach make your group feel like a real community (or even your own newsletter).Building a group takes time. Start with a single member—yourself—and grow from there. Be patient, intentional, and always focused on delivering value.Curious for more insights? Check out the full episode of “It's the Bottom Line That Matters”!#CommunityBuilding #BusinessGrowth #OnlineGroups #Leadership #PodcastTakeaways
Are You Ready For Your HIGHEST CASH MONTHS? Join us in Chicago October 2nd-3rd for The Wealth Consciousness Experience: https://link.shaminataylor.com/wealth-consciousness-experience-2025 The Wealth Consciousness Experience is the #1 Women's Empowerment Event of the year! I've helped 51 women become millionaires and multi-millionaire and over 347 women reach their highest cash months with the simple system: Identity Work + Scalable Systems = Consistent High Cash Months
We are running out of time to finish our "Bento Fit" app before the Ship-a-ton deadline! This week, we go through what's left to be done and what we are cutting as we race to the finish line of v1.0.## Show Notes- Apple September 9 Event- Bento Fit: The Story So Far- Bento Fit: Race to the Finish Line - What do we need to left to do - Monetization strategy - Finalize name - ASC description - Website Link - Privacy Policy Link - Screenshots - App Store Video - Ship-a-ton paperwork - Last metrics - Polish, polish, polish - What are we cutting for v1.0? - Widgets - WatchOS app - Share with Friends- Public Test Flight- $2.17 - Ship-a-ton https://www.shipaton.com - August 1 - September 30, 2025## Chapters00:00 Introductions00:52 Apple September 9 Event07:09 Bento Fit: The Story So Far10:05 Bento Fit: Race to the Finish Line41:47 $2.17 52:55 Wrap-Up53:15 Ship-a-Ton55:38 TagIntro music: "When I Hit the Floor", © 2021 Lorne Behrman. Used with permission of the artist.
Devin Crow discusses monetization, The Private Tutor to the Duke's Daughter, Borderlands 4, and more.
At Podcast Summit 2025, Ace Metaphor sits down for a fireside chat with David Shands to reveal the raw truth about touring, collaborations, and building an ecosystem around your brand.From the hidden costs of live events to creating multiple revenue streams beyond ticket sales, Ace breaks down how he scaled Tonight's Conversation into a powerful movement.
In this episode of Social Media Decoded, host Michelle Thames chats with Clair Sidman, VP of Marketing at Collective Voice, about what it really means to be a creator-first brand in 2025. Clair unpacks why trust is outperforming virality, how creators can stop chasing trends and start building true impact, and how platforms like Collective Voice are empowering historically overlooked voices to turn influence into ownership. Whether you're a creator, entrepreneur, or marketing leader, this episode offers practical strategies for staying relevant, visible, and authentic in a crowded digital space. What You'll Learn in This Episode: Why creators should stop chasing algorithms and start building authority How Collective Voice is helping creators monetize authentically and inclusively What “creator-first” actually means from a platform perspective How AI and automation can support creator workflows (without killing the vibe) Tips for multi-passionate entrepreneurs to stay clear and visible without shrinking their message Why Gen Z is redefining influence—and what your brand can learn from them Clair also shares: Her journey into the creator economy The one action every creator should take this week to clarify their story The biggest red flag when evaluating creator partnerships Her go-to KPI and favorite resource for staying ahead in marketing Resources & Links: Learn more about Collective Voice Follow Clair Sidman on LinkedIn Read: The Creator Pay Deep Dive featuring Michelle Thames Let's Connect & Get Your Freebie! Stay inspired and get daily visibility tips—follow Michelle everywhere: Instagram: @michellelthames Threads: @michellelthames LinkedIn: Michelle L Thames YouTube: Michelle L Thames Podcast: Social Media Decoded Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE creator economy 2025, collective voice marketing, creator-first strategy, monetization tips for influencers, brand storytelling, authentic content marketing, inclusive creator tools, social media myths 2025, marketing trends, creator brand strategy, AI and creators, Clair Sidman interview, Gen Z influence, platform-led growth, Collective Voice podcast, Michelle Thames
Episode 203 - Working at the Intersection of Passion and Practicality with Kashish Jain In this engaging conversation, Bob Cargill and Kashish Jain explore the journey of personal branding, the importance of finding purpose, and the balance between monetization and passion. They discuss the significance of solving problems in the marketplace and the necessity of unlearning outdated beliefs to foster growth. The dialogue emphasizes the value of supporting one another and recognizing individual journeys in a capitalist world. Takeaways Your journey matters and sharing it is important. Finding purpose is essential in a capitalist world. Monetization should align with your passions. It's crucial to solve problems to succeed financially. Unlearning outdated beliefs is part of personal growth. Every day presents a new opportunity to learn. Support from others can enhance your journey. Balancing passion with practicality is key. Recognizing the intersection of interests leads to fulfillment. Courage is needed to openly discuss financial goals. Sound Bites "Your journey matters." "Every day is a new day." "You are a rock star." Chapters 00:00 Introduction and Personal Branding 06:11 Finding Purpose and Monetization 11:01 The Importance of Problem Solving 16:14 Learning, Unlearning, and Personal Growth
Locals.... we're back with another episode with our MOST requested guest, Reno After Dark. We sit down with Ben Davis, the creative force behind Reno After Dark, one of the city's most iconic accounts capturing the nightlife of Reno. This is Ben Davis, in front of the camera.(00:00 – 01:04) Our most requested guest
K100 w/ Konnan & Disco is presented to you by FanDuel Sportsbook! Quickest deposits & withdrawals, plus betting available on all sports in the US & worldwide! Support K100 & check out the best in the game, FanDuel! Check out our Patreon site at Konnan.me and Patreon.com/Konnan for extra audio, exclusive video, listener roundtable discussion shows, watch-a-longs, call in shows with Konnan and DI, plus so much more! Get Interactive on Twitter @Konnan5150 @TheRealDisco @JFFeeney3rd @TheCCNetwork1 @K100Konnan @TheHughezy @HarryRuiz @HugoSavinovich @RoyLucier Youtube: https://www.youtube.com/@KeepinIt100OFFICIAL @K100Konnan on Facebook, Twitter, and Instagram! Rugiet's 3-in-1 formula gets you ready in just 15 mins on avg & effects can last up to 36 hrs. Stay confident, present, & in control in the bedroom! Connect at rugiet.com/k100 to see if Rugiet Ready's right for you. You can use code K100 to get 15% off! Check out LegacySupps.com and use the code K100 for 10% off of their fat burner, pre workout, testosterone supplement, and sleep aid! Brought to you by friend of the show, Nick Aldis! Plus they now carry Women's supplements, brought to you by Mickie James! TheAeonMan.com brings you high quality Superfood Protein, world class New Zealand Deer Antler Velvet extract for natural testosterone, & supplements to eradicate joint pain & more for all of your health & needs! Use code WELCOME15 for 15% off!
In this episode of the Creators Hub podcast, Dusty Porter interviews Dave Whipple, the creator behind the successful YouTube channel Bushradical. They discuss Dave's journey from building cabins in Alaska to sharing his rustic living experiences on YouTube. The conversation covers the importance of storytelling, effective branding, and the challenges new creators face. Dave shares insights on monetization strategies, the significance of quality content, and his thoughts on the future of YouTube in the age of AI. What We Offer Creators Join Creator Communities. A place to gather with other creators every single day. This provides access to Our Private Discord Server, Monthly Mastermind Group, and MORE! Hire Dusty To Be Your YouTube Coach YouTube Channel Reviews (Audit): Get a 7-10 minute personalized video review of your YouTube channel with honest, actionable feedback for just $50. Subscribe to our weekly newsletter: Each week I document what I'm doing in my business and creative journey, share new things I've discovered, mistakes I've made, and much more! BEST TOOLS FOR CREATORS and ENTREPRENEURS: YouTube Optimization (Creative Fuel): https://geni.us/oPCt7Cf Hire Freelancers and Artists (Fiverr): https://geni.us/h4zMWAP Podcast Hosting (Libsyn): https://geni.us/TrpwY0 GeniusLink Link Shortener: https://geni.us/fHPAe Stock Assets For Creators (Envato): https://geni.us/rlEKkLB E-commerce (Shopify): https://geni.us/m9ctWwe Podcast Recording and Editing (Riverside.FM) https://geni.us/PLlt1M My YouTube Film Gear:
i'm wall-e, welcoming you to today's tech briefing for thursday, august 21st. dive into the latest tech stories: google's ai translation breakthrough: introduction of a new ai model enhancing translation services for more accurate and smoother language transitions, aiming to break global communication barriers. meta's monetization tools for creators: rollout of new ad-sharing revenue systems and premium subscriptions to expand income opportunities for digital influencers on facebook and instagram. nvidia's record-breaking revenue: surge in shares following reports of exceeding wall street expectations, highlighting strong demand for graphics processors in gaming and ai sectors. amazon's european regulatory scrutiny: investigation by european regulators into amazon's use of customer data, with concerns over competitive practices involving third-party seller data. that's all for today. we'll see you back here tomorrow!
Hustle & Flowchart is BACK!!! Joe Fier returns to the mic with special guest (and business partner) Scott Duffy. The duo dive deep into their break from the podcast, their ambitious work with the Delphi AI platform, and how they're helping entrepreneurs create scalable “digital twins” (or AI clones) to power up their businesses in the age of artificial intelligence. This is a jam-packed conversation covering AI adoption, opportunities for trainers and creators, practical business models, and the step-by-step process for building your own AI-powered digital persona. Whether you're an AI newbie or eager to scale your expertise, you'll walk away inspired and ready for the future.Topics DiscussedJoe's Hiatus & Podcast Reinvention: Why Joe took a break, lessons learned, and the importance of conscious creation.The AI Opportunity: How Joe & Scott are riding the AI wave, building digital twins and seeing firsthand how few businesses are harnessing AI effectively.Breaking Down “Clones”: What is an AI clone/digital twin? Scripted vs. non-scripted clones, use cases, and debunking common fears/misconceptions.AI in the Training Industry: Real examples of how trainers, authors, and content creators are using Delphi AI to scale their expertise and deepen community engagement.Business Model Deep Dive: Inside their Managed Service Provider (MSP) model—how it differs from a traditional agency and how they support clients long-term.Step-by-Step: Building a Clone: Their proprietary onboarding, content organization, and prompt-design process for building powerful, accurate digital twins.Monetization & Use Cases: Lead gen, premium memberships, knowledge bases, internal team training, legacy archiving, and even unique personal journaling/cloning applications.Data Privacy and Security: Clear explanation of how Delphi secures your data versus large language models like ChatGPT.Legacy, Human Connection, and the Future of AI: Why “leaning in” to AI is the best way to stay ahead, and how human connection and wisdom can scale in a positive way with the right tools.AIBuildTeam's Client Experience: How their team supports clients from vision to launch, ongoing training, and continuous optimization.Call to Action for Early Adopters: Encouragement to “run toward AI”—and how listeners can get involved.Resources MentionedDelphi AI: https://hustleandflowchart.com/delphi AI Build Team: https://aibuildteam.ai/Explore Page on Delphi: https://www.delphi.ai/explorePodcast Episode with Dara Ladjevardian on Hustle & Flowchart: https://hustleandflowchart.com/the-future-of-mentorship-how-delphis-cloning-technology-is-democratizing-access-to-expertise-dara-ladjevardian/ Connect with UsWebsite: Hustle & Flowchart PodcastAI Build Team: aibuildteam.aiInstagram: @hustleandflowchartYouTube Channel: Subscribe...
Unlocking the Next Music REVOLUTION: Hook, AI & the New Era of Artist Monetization With Karan Bhatnagar from Hook Music
Brian Balfour is the founder of Reforge, the former VP of Growth at HubSpot, and a student (and teacher) of product growth. Brian has studied every major platform shift—from Facebook to Apple to Google—and he's spotted a pattern that's about to repeat with ChatGPT.In this conversation, you'll learn:1. The 4-step cycle every platform follows (and why ChatGPT just entered step 2)2. Why ChatGPT's platform launch could be bigger than Facebook's early platform3. The exact signals that ChatGPT will launch a third-party platform within six months4. Why you have six months (not years) to make your platform bet5. Why companies that don't integrate with ChatGPT will lose to competitors that do6. How Zynga grew to $1B by betting on Facebook's platform early (before it was obvious)7. Why so few companies are actually doing what they need to be doing right now—Brought to you by:DX—The developer intelligence platform designed by leading researchers: http://getdx.com/lennyBasecamp—The famously straightforward project management system from 37signals: https://www.basecamp.com/lennyMiro—A collaborative visual platform where your best work comes to life: https://miro.com/lenny—Transcript: https://www.lennysnewsletter.com/p/why-chatgpt-will-be-the-next-big-growth-channel-brian-balfour—My biggest takeaways (for paid newsletter subscribers): https://www.lennysnewsletter.com/i/170294620/my-biggest-takeaways-from-this-conversation—Where to find Brian Balfour:• X: https://twitter.com/bbalfour• LinkedIn: https://www.linkedin.com/in/bbalfour/• Website: https://brianbalfour.com/• Substack: https://blog.brianbalfour.com/• Podcast: https://www.reforge.com/podcast/unsolicited-feedback—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Welcome back, Brian!(04:13) The changing landscape of product growth(05:09) The importance of distribution(08:14) The role of new distribution platforms(09:45) The four-step cycle of distribution platforms(17:38) Examples of platform cycles(30:01) The rise of ChatGPT(44:47) The future of AI agents(46:01) Preferred partners and platform credibility(47:18) Monetization mechanisms and free tiers(48:14) Betting strategies for startups(01:04:34) Adopting AI tools: challenges and strategies(01:08:41) The importance of hard constraints(01:14:23) Effective AI adoption in companies(01:19:05) Lightning round and final thoughts—Referenced:• The Next Great Distribution Shift: https://blog.brianbalfour.com/p/the-next-great-distribution-shift• Brian Balfour: 10 lessons on career, growth, and life: https://www.lennysnewsletter.com/p/brian-balfour-10-lessons-on-career• This Week #9: Breaking into growth, leading with influence, and (not) stepping on toes: https://www.lennysnewsletter.com/p/this-week-9-breaking-into-growth• Distribution vs. Innovation: https://a16z.com/distribution-vs-innovation/• On Platform Shifts and AI: https://caseyaccidental.com/on-platform-shifts-and-ai/• How to sell your ideas and rise within your company | Casey Winters, Eventbrite: https://www.lennysnewsletter.com/p/how-to-sell-your-ideas-and-rise-within• Thinking beyond frameworks | Casey Winters (Pinterest, Eventbrite, Airbnb, Tinder, Canva, Reddit, Grubhub): https://www.lennysnewsletter.com/p/thinking-beyond-frameworks-casey• ChatGPT: https://chatgpt.com/• Claude: https://claude.ai/• Gemini: https://gemini.google.com/• Vine: https://en.wikipedia.org/wiki/Vine_(service)• Periscope: https://en.wikipedia.org/wiki/Periscope_(service)• Myspace: https://en.wikipedia.org/wiki/Myspace• Friendster: https://en.wikipedia.org/wiki/Friendster• AltaVista: https://en.wikipedia.org/wiki/AltaVista• Lycos: https://www.lycos.com/• HubSpot: https://www.hubspot.com/• Zynga: https://www.zynga.com/• TBPN: https://www.tbpn.com/• Deedy Das on LinkedIn: https://www.linkedin.com/in/debarghyadas/• ChatGPT's product retention curves are a product manager's wet dream: https://www.linkedin.com/posts/debarghyadas_chatgpts-product-retention-curves-are-a-activity-7338384752393035776-ice1/• Windsurf: https://windsurf.com/• Building a magical AI code editor used by over 1 million developers in four months: The untold story of Windsurf | Varun Mohan (co-founder and CEO): https://www.lennysnewsletter.com/p/the-untold-story-of-windsurf-varun-mohan• Anthropic's CPO on what comes next | Mike Krieger (co-founder of Instagram): https://www.lennysnewsletter.com/p/anthropics-cpo-heres-what-comes-next• Udemy: https://www.udemy.com/• Cursor: https://cursor.com/• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• Notion: https://www.notion.com/• Airtable: https://www.airtable.com/• Monday: monday.com• Sierra: http://sierra.ai• He saved OpenAI, invented the “Like” button, and built Google Maps: Bret Taylor on the future of careers, coding, agents, and more: https://www.lennysnewsletter.com/p/he-saved-openai-bret-taylor• Introducing ChatGPT agent: bridging research and action: https://openai.com/index/introducing-chatgpt-agent/• Zigging vs. zagging: How HubSpot built a $30B company | Dharmesh Shah (co-founder/CTO): https://www.lennysnewsletter.com/p/lessons-from-30-years-of-building• Marc Andreessen on Why Optimism Is the Safest Bet: https://nymag.com/marc-andressen-2014-10-20/• Reforge: https://www.reforge.com• Reforge Insights: https://www.reforge.com/insights• Shopify: https://www.shopify.com/• 25 proven tactics to accelerate AI adoption at your company: https://www.lennysnewsletter.com/p/25-proven-tactics-to-accelerate-ai• Clouded Judgement: https://cloudedjudgement.substack.com/• NFX: https://www.nfx.com/news• James Currier: https://www.nfx.com/team/james-currier• Hallway Chat: https://www.hallwaychat.co/• Bryan Johnson on LinkedIn: https://www.linkedin.com/in/bryanrjohnson/• Silicon Valley on HBO: https://www.hbomax.com/shows/silicon-valley/b4583939-e39f-4b5c-822d-5b6cc186172d• Stick: https://tv.apple.com/us/show/stick/umc.cmc.52w04zy67tiv11p8xvbc57wmc• Ergonofis standing desks: https://ergonofis.com/en-us/collections/standing-desks• Coping with the loss of a child and protecting your time | Brian Balfour (father of 2, CEO and founder Reforge, venture partner): https://www.startupdadpod.com/coping-with-the-loss-of-a-child-and-protecting-your-time-brian-balfour-father-of-2-ceo-and-found/—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com
In this podcast episode, host Michelle Frechette interviews Remco Nieuwenhuis, a WordPress professional from the Netherlands and founder of WPSupporters and WPoptic. Remco shares his journey from military and police service to tech entrepreneurship, discusses the creation of WP Optic—a fast, accurate browser extension for detecting WordPress themes and plugins—and demonstrates its features live. The conversation covers challenges, future plans, and community involvement, ending with the host encouraging listeners to try WP Optic and announcing a brief podcast break for WordCamp US.Top Takeaways:WPoptic is a fast, WordPress-focused browser extension: Remco Nieuwenhuizen developed WPoptic to quickly detect if a site is built with WordPress, along with its themes and plugins. Unlike broader tools like BuiltWith or Wappalyzer, WPoptic focuses specifically on WordPress and boasts near-instant detection speeds, currently identifying around 17,000 plugins with plans to expand to over 50,000.Development involved overcoming early challenges: The first version of WPoptic was built by an overseas developer but lacked scalability, security, and depth in plugin detection. After receiving feedback from a competitor-turned-collaborator, Remco decided to rebuild the tool from scratch, prioritizing speed, security, and accuracy. This pivot confirmed market demand and improved the product's professional quality.Growth and monetization plans center on data and community: WPoptic has around 800 Chrome users and aims to monetize through features like an export function, AI-assisted plugin detection, and potentially dashboards for plugin developers to track installations and competition. Remco emphasizes organic growth, user feedback, and avoiding heavy reliance on advertising, preferring to fund development through his other business, WPSupporters.Mentioned In The Show:WPopticWaveBuilt WithWPSupportersWappalyzerWPfounders article about Remco NieuwenhuizenElementorWPBakeryDivi
Join us in Chicago October 2nd-3rd: https://link.shaminataylor.com/wealth-consciousness-experience-2025 The Wealth Consciousness Experience is the #1 Women's Empowerment Event that will quantum leap you into the version of yourself that attracts EFFORTLESS wealth. The woman you're becoming is right on the other side of this immersive experience. Join my FREE masterclass Rich & Boujee this Friday at 10am CST: https://link.shaminataylor.com/rich-and-boujee-masterclass In this episode of the Unapologetically Rich Podcast, Shamina Taylor shares the behind-the-scenes of how she, as a single mom, fully funded a five-star luxury vacation — not from burnout or hustle, but from deep alignment, trust, and embodiment of her feminine energy. This isn't just a story about money. It's about what happens when a woman feels safe in her body, safe with money, and safe in her feminine — even when she's the one holding it all. Shamina breaks down how receiving, luxury, and desire are not things you have to earn through struggle, but things you get to claim when you choose a new relationship with yourself and the masculine. How to BECOME Unapologetically Rich yourself: ✨Grab your ticket for our in-person event in West Loop, Chicago October 2nd-3rd: The Wealth Consciousness Experience
Join us in Chicago October 2nd-3rd: https://link.shaminataylor.com/wealth-consciousness-experience-2025 The Wealth Consciousness Experience is the #1 Women's Empowerment Event that will quantum leap you into the version of yourself that attracts EFFORTLESS wealth. The woman you're becoming is right on the other side of this immersive experience. In this episode of The Unapologetically Rich Show, Shamina shares candid “bits” of her own journey — the moments, lessons, and mindset shifts that have shaped her into a truly wealthy woman, inside and out. From everyday habits to big-picture decisions, she reveals how she lives, leads, and invests from a place of self-worth and abundance. This is more than money talk — it's about the value of a wealthy woman: her presence, her boundaries, and the ripple effect she creates in every room she enters. If you've ever wondered what it really takes to embody wealth in your mindset, your business, and your lifestyle, this conversation will show you. End of Summer SALE: https://link.shaminataylor.com/end-of-summer-sale Get ALL 4 of Shamina's core signature programs for just $3,333 or $999 each (That's a MASSIVE savings compared to getting them individually!) What's included: All 4 signature programs that have transformed hundreds of lives (ATQ, The Evolved Alpha Female, Magnetic Power and Infinite Wealth! Everything you need to level up this fall Shamina's proven frameworks and strategies If you LOVED this episode check out Episode 167: The Rich Woman Standard How to BECOME Unapologetically Rich yourself: ✨Grab your ticket for our in-person event in West Loop, Chicago October 2nd-3rd: The Wealth Consciousness Experience
In this episode of the Creators Hub Podcast, Dusty Porter interviews Kieren Westwood, a YouTube content creator and writer. Kieren shares his journey from being a writer to creating educational content for aspiring writers on YouTube. He discusses the challenges he faced, including overcoming imposter syndrome and finding his niche. Kieren emphasizes the importance of authenticity in content creation and shares insights on SEO, monetization, and balancing creativity with burnout. He also provides practical advice for aspiring creators looking to grow their channels and connect with their audience. What We Offer Creators Join Creator Communities. A place to gather with other creators every single day. This provides access to Our Private Discord Server, Monthly Mastermind Group, and MORE! Hire Dusty To Be Your YouTube Coach YouTube Channel Reviews (Audit): Get a 10-12 minute personalized video review of your YouTube channel with honest, actionable feedback for just $50. Subscribe to our weekly newsletter: Each week I document what I'm doing in my business and creative journey, share new things I've discovered, mistakes I've made, and much more! BEST TOOLS FOR CREATORS and ENTREPRENEURS: YouTube Optimization (Creative Fuel): https://geni.us/oPCt7Cf Hire Freelancers and Artists (Fiverr): https://geni.us/h4zMWAP Podcast Hosting (Libsyn): https://geni.us/TrpwY0 GeniusLink Link Shortener: https://geni.us/fHPAe Stock Assets For Creators (Envato): https://geni.us/rlEKkLB E-commerce (Shopify): https://geni.us/m9ctWwe Podcast Recording and Editing (Riverside.FM) https://geni.us/PLlt1M My YouTube Film Gear:
Building authentic relationships in business doesn't have to feel awkward or overwhelming. In this episode, I'm sharing the 3-part framework I use to create intentional connections that have led to deeper friendships, dream podcast interviews, and real business growth.You'll learn how to: ✨ Use location to build meaningful in-person moments ✨ Create a simple follow-up system with tools like Notion ✨ Send personalized outreach that leaves a lasting impressionWhether you're craving deeper peer connections or trying to get in the room with people you admire, this episode gives you a roadmap to make it happen—authentically. Grab your coffee and let's dive in!Click play to hear all of this and:[00:01] Why I'm building friendships differently in 2025 and the mindset shift behind it[00:59] The first thing I track in new relationships and how it helped land podcast guests like Cassey Ho[03:48] How knowing someone's city led to surprise-and-delight moments (and why it matters)[05:52] Creating a simple but powerful system for follow-up using Notion[07:15] Using outreach and podcast interviews to build authentic relationships (with real examples)[09:37] Why your love language matters in business and how to personalize your connection strategyListen to Related Episodes:The BEST Networking Secrets to Grow Your Business with Jen GottliebHow Networking and Personal Growth Can Transform Your Career Path with Ena HullMind Pumped: The Entrepreneurial Truth About Value, Vision, and Monetization with Adam Schafer