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Tom is an SEO strategist and the host of The Sure Oak Podcast. He is the founder of Sure Oak an SEO agency in New York City that grows companies with search engine optimization to get businesses more traffic and drive their revenue growth. Tom has been published in many well-known publications, such as The Huffington Post, Search Engine Watch and SEMrush. Sure Oak is a full-service SEO firm - they are experts at getting you more targeted organic traffic to help grow your company. They not only help big-hearted organizations reach more people; this SEO agency also helps searchers find what they’re looking for. They care about helping purpose-driven organizations achieve remarkable, long-term growth to make the world a better place to live in. Sure Oak does this with SEO. Through the power of search and technology, their team envisions a world where all human beings have higher consciousness, an abundance of time freedom, deep fulfillment, and overall well-being.
Tom Casano is the founder of the Sure Oak Podcast who helps people grow their businesses with results driven SEO. After several years of experimenting with different SEO strategies and tactics, he discovered that SEO comes down to links, optimization, and content. Quotes To Remember: “You can’t force someone link back to you.” “Outreach is so important for link building.” “There’s this element of networking, building relationships and being off of your website that is so valuable.” “Google algorithm has over 200 ranking factors but really we want to focus on 3-4 of them.” “We want to plan the content or plant the pages based on what the people are searching for.” “The only way to win and succeed is to be even more competitive and put more focus and energy into it.” What You’ll Learn: How to Naturally Get Backlinks for SEO Top Three Ways for Getting Organic Backlinks “The Scholarship” Link Building Strategy Tips on Promoting and Optimizing Content Key Links From The Show: Tom’s Site Sure Oak Ahrefs SEMrush Moz Help a Reporter Out Brian Dean’s Site Rand Fishkin’s Site Recommended Books: Content Marketing Secrets by Marc Guberti Podcast Domination by Marc Guberti The E-Myth Revisited by Michael E. Gerber Traction: Get A Grip On Your Business by Gino Wickman
On this episode, we discuss how to get the highest ROI from SEO. Tom Casano is an SEO strategist, and the host of the Sure Oak Podcast. On Tom's podcast, the Sure Oak Podcast, he interviews digital marketers like Scott Brinker and Rand Fishkin. He’s also the founder of Sure Oak, an SEO consulting firm. Get the full show notes here.
Tom Casano, the super stellar SEO Expert, Founder of Sure Oak, and Host of the Sure Oak Podcast joins the show to reveal how to organically boost your website traffic and what movie still makes him cry every time. Hear how to drive more revenue through SEO, how to constantly learn while effectively managing time, how to come up with ideas in the dark, and how Tom went from musician to entrepreneur. Connect with Tom on Twitter at @TomCasano, on LinkedIn, or at TomCasano.com and his business at SureOak.com and the Sure Oak Podcast
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