Podcasts about seo experts

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Best podcasts about seo experts

Latest podcast episodes about seo experts

Balanced Advisor Podcast with Dr. Travis Parry
Balancing Family and Business with SEO Expert Damon Burton

Balanced Advisor Podcast with Dr. Travis Parry

Play Episode Listen Later Mar 31, 2025 36:17


Travis Parry and Damon Burton discuss balancing business growth with family life. Damon's company, with 40 employees and $2-3 million in annual revenue, operates without paid ads, demonstrating the effectiveness of SEO. Damon shares his journey from outranking major companies in SEO to building a successful SEO company. He emphasizes the importance of setting boundaries, working early mornings, and prioritizing family time. Damon also highlights the benefits of SEO over paid ads, noting its exponential potential. Damon and Travis discuss the challenges of parenting children of different ages and the importance of maintaining a strong marriage. 

The Ultimate Blog Podcast
SEO Expert Advice from Yoast: Simple Strategies to Grow Your Blog

The Ultimate Blog Podcast

Play Episode Listen Later Mar 25, 2025 42:02


If you've spent any amount of time blogging, you've probably heard about SEO (search engine optimization) and how important it is for improving your blog's ranking on Google. But how do you make SEO work for you now and in the future?On today's episode of The Ultimate Blog Podcast, Amy and Jennifer interviewed Carolyn Shelby, a Principal SEO from Yoast, to break it all down. Carolyn is sharing Yoast SEO basics, simple tips to improve your ranking and get more readers, and how we can arm ourselves for the future to make a blogging business that lasts.

“What It’s Really Like to be an Entrepreneur”
The Power of Website Rental with Luke Van Der Veer

“What It’s Really Like to be an Entrepreneur”

Play Episode Listen Later Feb 17, 2025 25:21


On this episode of That Entrepreneur Show, we welcome Luke Van Der Veer, the founder of Website Rental Coaching (WRC)—a digital agency training people in the rank and rent business model. Luke has built over 100+ rank and rent websites, generating tens of thousands of high-quality business leads every month across 73 niches and 48 states in the U.S.WRC has empowered professionals from various industries, helping them replace 9-5 salaries or earn thousands in passive income as a side hustle. Beyond digital real estate, Luke has expanded into acquiring and scaling local businesses—including his $1.7M acquisition of Mr. Ding-A-Ling, which he rapidly grew to a $2.2M valuation in just a few months.In this episode, Luke shares:

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Owner and SEO Expert at Marie Haynes Consulting Inc., Marie Haynes, discusses why LLMs (Large Language Models) are imperative in SEO. She explains how these models significantly enhance understanding and responding to user queries, which can improve a website's SEO performance. Marie emphasizes the importance of integrating LLMs into SEO strategies to stay ahead in a rapidly evolving digital landscape. Show NotesConnect With: Marie Haynes: LinkedIn // WebsiteThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Entrepreneurs Circle
Personal Branding Mastery with SEO Expert Michael Fleischner

Entrepreneurs Circle

Play Episode Listen Later Dec 23, 2024 55:03


Curious about how to transform your personal brand and entrepreneurial journey? In this episode of "Be Your Brand," host Erik Cabral sits down with Michael Fleischner, an accomplished entrepreneur and SEO expert, to explore the intricacies of personal branding and the transition from corporate life to entrepreneurship. Join us as Michael Fleischner shares his insights on overcoming challenges, the significance of self-improvement, and strategies for building a compelling personal brand. Discover how his journey can inspire and guide you in your own entrepreneurial endeavors. 0:00 Intro 5:00 Building a Personal Brand 11:00 Transition from Corporate to Entrepreneur 17:00 Balancing Business and Personal Brand 23:00 TED Talk and Personal Branding Strategy 29:00 Client Relationships and Business Growth 35:00 Core Values and Personal Growth 41:00 Mindset and Personal Development --- Support this podcast: https://podcasters.spotify.com/pod/show/erikecabral/support

The Pro Organizer Studio Podcast
212 | Pinterest for professional organizers: it's not just for recipes and decorating ideas!

The Pro Organizer Studio Podcast

Play Episode Listen Later Dec 8, 2024 39:10 Transcription Available


Pinterest has a wealth of information for us--but did you know it's also A SEARCH ENGINE? My guest today is an SEO expert for pro organizers and she is here to tell us all the goodness about how professional organizers can use Pinterest to increase their own SEO performance.  LINKS FOR LISTENERS: Julia Renee Consulting: Pinterest & SEO: https://juliareneeconsulting.com Connect with Melissa for your free Pinterest helper: hello@proorganizerstudio.com EPISODE INFO: Boost Your Organizing Business with Pinterest: Expert Tips from Julia Renee Consulting In this episode, Melissa returns to bring valuable insights on using Pinterest as a marketing tool for organizing businesses. Joined by Julia from Julia Renee Consulting, they delve into the benefits of Pinterest for driving traffic, SEO strategies, and actionable tips for professional organizers. Julia explains how Pinterest works as a visual search engine, offers advice on creating effective pins, and emphasizes the importance of seasonal content. They also discuss the value of maintaining a business account, repurposing old blog posts, and tools like Canva and Tailwind to streamline pin creation and scheduling. Whether you're a Pinterest newbie or looking to optimize your current strategy, this episode is packed with practical advice to help you attract local clients and enhance your online presence. 00:00 Welcome Back to the Podcast! 01:30 Diving into Pinterest for Your Business 02:42 Introducing Julia Renee: Pinterest and SEO Expert 03:14 Understanding Pinterest as a Visual Search Engine 04:51 Creating Effective Pins for Your Organizing Business 11:34 Setting Up and Optimizing Your Pinterest Profile 18:36 Repurposing Old Content on Pinterest 18:48 The Longevity of Pinterest Traffic 19:40 Creating Effective Video Content for Pinterest 24:49 Using Pinterest for Seasonal Content 27:25 Pinterest for Local SEO 29:24 Blogging for SEO and Pinterest 34:31 Pinterest Management Services 36:59 Conclusion and Contact Information

We Don't PLAY

Looking for the best ways to prepare for a foolproof holiday this season (and every other season)? Listen to our episode to access your ultimate guide to holiday cooking with Lisa Norris, RD. About Lisa Norris, RD "Hi, I'm Lisa Norris, a Registered Dietitian (RD) with a passion for making nutrition information accessible and practical. >> Whether you're a beginner, intermediate, or seasoned cook, Foolproof Cooking & Baking is tailored just for you!

The Business & Pleasure of Flowers
Decoding SEO: Expert Insights & Strategies with Ryan Freeman

The Business & Pleasure of Flowers

Play Episode Listen Later Nov 12, 2024 43:26


Episode 255:  Vonda and Lori as they sit down with Ryan Freeman, President of Strider and a seasoned expert in the fields of SEO and online marketing. Ryan sheds light on the overwhelming landscape of SEO, cautioning businesses against making quick decisions and falling for fear-driven sales tactics.With a focus on the importance of making informed choices, Ryan answers Lori's questions, talks about why SEO that is business specific is important, and encourages everyone to navigate the digital marketing realm with a reputable company without pressure. Furthermore, he provides valuable insights into recent Google changes and offers practical, no-cost strategies to enhance your business's SEO performance.Tune in to equip yourself with the knowledge and tools needed to optimize your online presence before the holiday season kicks in. Ryan prepared a guide with his top three ways to ramp up offline marketing to help your online presence. Flourish This Holiday Season: A Retail Florist's GuideSponsored by: Flower CliqueFlower Clique Prep SchoolReal Life Retail Florist

Marketing With Empathy® Podcast
140. SEO Tips to Capture the Attention of Moms – Lorianna Sprague, SEO Expert

Marketing With Empathy® Podcast

Play Episode Listen Later Oct 29, 2024 23:27


EP 140.  SEO techniques to help your brand better reach and engage more mom customers. Guest, Lorianna Sprague is an SEO expert and founder and CEO of Upfront Mktg, and joins host, Sarah Panus, to share tips to think about in your brand's SEO practices to better capture the attention of moms. Moms control a significant portion of household purchases, making them a critical audience for many brands. Tune in to explore how your brand can leverage SEO to reach these influential consumers, discussing strategies like keyword optimization, local SEO, importance of mobile with moms, and creating authentic, valuable content, so you can grow your brand with empathy.      SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/seo-marketing-tips-to-capture-attention-of-mom-customers-lorianna-sprague-episode-140/        Take Sarah's FREE QUIZ: Which of These Content Makeovers is Right for Your Brand?  Discover which content makeover will boost your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.  https://www.tryinteract.com/share/quiz/65c650923a654f0015bbd704        SLACK COMMUNITY: JOIN free Marketing With Empathy® Slack community to connect and network with other marketing leaders trying to figure out their content marketing plans, like you at https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab           Learn more about your ad choices. Visit megaphone.fm/adchoices

Let's Talk Business
The Importance of SEO Integration from Day One with Stephan Spencer

Let's Talk Business

Play Episode Listen Later Oct 14, 2024 40:19


In today's rerun episode of Let's Talk Business, we are thrilled to revisit an enlightening discussion on the interconnected realms of SEO, spirituality, and personal development. Join your host, Meny Hoffman, as he sits down with Stephan Spencer, a renowned SEO expert, author, and podcaster who integrates his profound spiritual beliefs into his professional life. Stephan Spencer's journey transcends traditional business success. As the founder of Netconcepts and author of multiple books on SEO, Stephan has worked with some of the world's largest brands including Volvo and Sony, optimizing their online presence. In this episode, He discusses the importance of aligning personal values with professional goals, and how maintaining a mindset open to miracles can influence business growth and success. The conversation also delves deep into practical SEO strategies. Stephan emphasizes the necessity of integrating SEO from the planning stages of website development and using tools like Moz, Ahrefs, and Semrush for competitive keyword research. Stephan elaborates on the risks of depending solely on third-party platforms and the benefits of maintaining content on personal blogs or resource centers. He offers advice on developing linkable assets and ensuring proper setup of Google Search Console and Analytics to track performance.   00:04:24 - Balancing SEO expertise with spiritual purpose pursuits. 00:07:51 - SEO builds enduring assets; PPC has limitations. 00:10:04 - Research keywords, plan content, build linkable assets. 00:13:26 - Combine text with visuals for engaging content. 00:18:48 - Own your content; don't rely on platforms. 00:22:03 - Ensure Google accounts and tools are set up. 00:25:42 - Substantiated SEO case studies with detailed results. 00:27:15 - Free SEO hiring guide and interview tools available. 00:32:55 - Synchronicities increase with benevolence, creating cycles. 00:35:15 - Personal growth starts within, influences others. 00:38:01 - Optimize SEO: Research keywords, prioritize user-friendly content.     When you plan to redesign your website and you want to make sure that you're optimizing your SEO, research keywords in advance using tools such as Semrush or Moz Keyword Explorer, in order to identify keywords that your competitors are ranking in, and you're not. Too many companies work so hard at search engine optimization that they make their sites keyword-rich, but also extremely boring and unhelpful. What should you do? Use those keywords, have rich and valuable content, but avoid a long wall of text. Instead, use short sentences and short paragraphs, while adding lots of imagery, screen shots, pull quotes, and YouTube embeds. That's the way you can have the best of both worlds. If you hire a professional firm to help you with SEO, don't just look for a referrals page; look for a results page, with actual numbers that you can analyze. Ideally, this should include case studies explaining the background information, the solution, and results that substantiate the claims that the company makes. You should also be able to take the firm's clients' URLs and use various tools to verify that the results are to your satisfaction. Social media presents two obvious problems: first, you're subject to the rules and whims of the social media companies, and second, no one looks at posts from last month. So turn your social media posts into blog entries on your website- but call them something else, like a research center, academy, or university. Make sure to organize them by subject rather than by date, so that it won't matter how long they've been up.  

iGaming Daily
Ep 359: Can you still make original live casino content? With Ivana Flynn

iGaming Daily

Play Episode Listen Later Sep 30, 2024 24:38


Ivana Flynn, iGaming Daily's resident SEO Expert, is back and for the latest episode of the podcast, supported by Optimove, she is joined by Dean Akinjobi, CEO of Football Media, and Jan Struhar, Head of Live Casino at BrainRocket, to answer the question, can you still make original content for the live casino and igaming industry?The trio discuss what makes good content, some of the latest ideas they have for new content and why the 24/7 nature of sports means that it is key to be constantly utilising brand ambassadors, sponsorship opportunities and fan engagement to create new content. They also consider whether it is worth investing in blogs in 2024, how the use of memes and humour fits into the marketing strategies of operators and why a diverse content strategy is required across different platforms. Host: Ivana FlynnGuests: Dean Akinjobi and Jan StruharProducer: Anaya McDonaldEditor: James RossRemember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

Search Engine Nerds
SEO Experts Gather for a Candid Chat About Search

Search Engine Nerds

Play Episode Listen Later Sep 16, 2024 64:28


We're excited to bring you the SERP's Up podcast on the SEJ Show channel! Join Wix for their landmark 100th episode, as their experts & guests take a deep dive into the world of SERPs. If you're frustrated by how broken the SERPs feel, don't worry…they're getting honest and covering the reasons. In this candid discussion, they're also breaking down what's currently going on with local SEO, the effects of the Google August Update, and of course…they're talking all things AI. Celebrate Wix's 100th episode with this powerhouse panel, as Mordy Oberstein & Crystal Carter of Wix are joined by SERP experts like Kevin Indig, Barry Schwartz, Chima Mmeje and more to let loose on issues search marketers are facing right now. If you haven't experienced a SERPs Up episode before, you should absolutely take a listen to experience the full effect of Mordy and Crystal's banter. The SERP's Up podcast is brought to you by Wix Studio. 

SuperMarketers.ai: Your Roadmap to AI-Driven Marketing
Mastering Content Creation in the Age of AI: Insights from SEO Expert Greg Brooks

SuperMarketers.ai: Your Roadmap to AI-Driven Marketing

Play Episode Listen Later Sep 15, 2024 38:02


Greg Brooks on LinkedInSearchTides WebsiteHighlight Timestamps:3:45 - Greg explains how AI is changing search behavior and the importance of creating efficient, valuable content9:15 - Discussion on the process of identifying core topics and creating content strategy16:30 - Greg shares a real-world example of content strategy using personal lending as a topic23:45 - Insights on the future of commerce and how AI will impact company growth and consumer choice28:30 - Greg's perspective on the importance of brand equity in the future of marketing

The Daily Grind
S6 Episode 21: Luke Van Der Veer | Website Rental Company | SEO Expert & Founder

The Daily Grind

Play Episode Listen Later Sep 3, 2024 24:51


“You're the change for the change you want to make.” on the Daily Grind ☕️, your weekly goal-driven podcast. This episode features Kelly Johnson @kellyfastruns and special Luke Van Der Veer @ Website Rental Company! Luke is the Founder of Website Rental Coaching (WRC), a digital agency training people in the rank and rent online business model in a bid to give them greater control over their work/life balance and create wealth. S6 Episode 21: 9/3/2024 Featuring Kelly Johnson with Special Guest Luke Van Der Veer @ Website Rental Company Audio Credit Intro and Outro: Daniel Chayra Follow Our Podcast: Instagram: @dailygrindpod https://www.instagram.com/dailygrindpod/   Twitter: @dailygrindpod https://www.twitter.com/dailygrindpod   Podcast Website: https://direct.me/dailygrindpod   Follow Our Special Guest: Website: https://www.websiterentalcoaching.com/lp LinkedIn: https://www.linkedin.com/in/lukevanderveer/ --- Support this podcast: https://podcasters.spotify.com/pod/show/dailygrindpod/support

UBC News World
Novato SEO Expert Improves Online Visibility For Small, Medium Businesses

UBC News World

Play Episode Listen Later Aug 28, 2024 2:43


Automagic Media (415-307-5228) helps SMEs in Novato improve their online visibility and branding with its effective SEO services. Learn more at https://automagicmedia.com Automagic Media City: Novato Address: 936 B Seventh St. Suite 104 Website: https://www.automagicmedia.com/ Email: support@automagicmedia.com

The Courage of a Leader
The Human Advantage: The Power of Personalizing, Systematizing and Cross-Evangelizing to Grow Your Impact | Damon Burton

The Courage of a Leader

Play Episode Listen Later Aug 13, 2024 32:03 Transcription Available


How do you strategically and intentionally build your network and scale your impact, AND still have the connections feel genuine and natural?Damon Burton is genius at this and has been thinking about and working at achieving this balance for long time. He's an SEO Expert. He understands online algorithms. Yet, he gets that human connection is paramount.You'll appreciate his views and examples about how he has - and about how you can - grow your business and impact.This is not an episode to miss! About the Guest:Over a decade ago, Damon Burton, a husband and father of three, beat a billion-dollar company by outranking their website on Google. From then on he realized he was onto something great and went on to build an international search engine marketing company that's worked with Inc. 5000 and Shark Tank featured businesses alike. Having started his business right before the 2008 recession, Damon is familiar with navigating and growing a business during confusing times, including tripling revenue during the recent pandemic. Since founding his company, SEO National, in 2007, Damon has been featured in publications including Entrepreneur Magazine, Forbes, BuzzFeed and USA Weekly as he helps big and small clients make more in a month than they used to in a year. Websites: www.damonburton.com & www.seonational.comSocialMedia:Twitter - https://twitter.com/EntrepreneurDBFacebook - www.facebook.com/damon.burtonLinkedIn - www.linkedin.com/in/damonburton/YouTube - https://www.youtube.com/@damon-burtonInstagram - https://www.instagram.com/entrepreneurdamon/ About the Host:Amy L. Riley is an internationally renowned speaker, author and consultant. She has over 2 decades of experience developing leaders at all levels. Her clients include Cisco Systems, Deloitte and Barclays.As a trusted leadership coach and consultant, Amy has worked with hundreds of leaders one-on-one, and thousands more as part of a group, to fully step into their leadership, create amazing teams and achieve extraordinary results. Amy's most popular keynote speeches are:The Courage of a Leader: The Power of a Leadership LegacyThe Courage of a Leader: Create a Competitive Advantage with Sustainable, Results-Producing Cross-System CollaborationThe Courage of a Leader: Accelerate Trust with Your Team, Customers and CommunityThe Courage of a Leader: How to Build a Happy and Successful Hybrid TeamHer new book is a #1 international best-seller and is entitled, The Courage of a Leader: How to Inspire, Engage and Get Extraordinary Results. www.courageofaleader.comhttps://www.linkedin.com/in/amyshoopriley/ Resources mentioned in the podcastThe Inspire Your Team to Greatness assessment (the courage assessment).How can you inspire our team to be more proactive, take ownership and get more done?You demonstrate and empower The Courage of a Leader. In my nearly 3 decades of work with leaders, I've discovered the 11 things that leaders do – even very well-intentioned leaders do – that kill productivity.In less than 10 minutes, find out...

Marketing Happy Hour
Tools to Improve Your Brand's SEO Strategy | SEO Expert Nathaniel Miller

Marketing Happy Hour

Play Episode Listen Later Jul 30, 2024 36:52


We're excited to introduce you to SEO Expert Nathaniel Miller. In this episode, Nathaniel walks us through his unique transition from large format printer technician to digital marketer, his unique approach to building digital campaigns, and how marketing professionals can step up their brand's SEO game across channels. About Nathaniel, in his own words: With over 9 years of passion-fueled experience in digital marketing and event management, I've honed my craft to deliver tangible results. From boosting lead-gen to orchestrating demand-gen activities, I've been the driving force behind SEM campaigns that have propelled customer growth by a staggering 250%. My journey has been marked by a relentless pursuit of excellence, consistently exceeding expectations and setting new benchmarks in the digital landscape. Currently, I proudly serve as the Director of Marketing for HarvestIQ, a SaaS powerhouse revolutionizing revenue tracking and insurance solutions for farmers and farm advisors. In this role, I've spearheaded innovative marketing initiatives, leveraging cutting-edge strategies to drive user engagement and accelerate business growth. My commitment to innovation and adaptability has enabled me to navigate diverse industries, from the tech-forward realms of Agtech and Fintech to the dynamic landscape of Insuretech. Connect with Nathaniel on LinkedIn Learn more about 3rds: 3rds.co ____ Say hi! DM us on Instagram and let us know which bonus episodes you're excited for - we can't wait to hear from you! Please also consider rating the show and leaving a review, as that helps us tremendously as we move forward in this Marketing Happy Hour journey and create more content for all of you. ⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our FREE MHH Insiders online community to connect with Millennial and Gen Z marketing professionals around the world!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Get the latest from MHH, straight to your inbox: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our email list!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow MHH on Social: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Threads⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ --- Support this podcast: https://podcasters.spotify.com/pod/show/marketinghappyhour/support

DTC POD: A Podcast for eCommerce and DTC Brands
#333 - Investing in Organic Growth: Why, When & How with SEO Expert Josh Piepmeier

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later Jul 25, 2024 38:17


Josh Piepmeier helps challenger brands outperform their fiercest competitors by targeting the highest-volume, most profitable keywords in their industry. With his company Meriwether, he crafts strategic SEO campaigns that drive immediate profits and build long-term, sustainable growth. Josh's SEO approach has successfully gone head-to-head with giants like Amazon, Tiffany's, and Macy's for competitive purchase-intent keywords. His expertise has transformed businesses struggling to gain traction into thriving enterprises with significant customer acquisition from organic search results. In this episode of DTC Pod, Josh provides real-world examples of how businesses have benefited from investing in SEO and offers advice for DTC brands looking to build an effective SEO strategy. We cover topics such as establishing topical authority, the relationship between ads and organic search traffic, and the impact of AI on SEO.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Importance of Investing in SEO2. SEO Strategies for E-commerce Brands3. When to Invest in SEO4. Role of Branded Search in SEO5. Relationship Between Ads and SEO6. Topical Authority vs Domain Authority7. The Impact of AI on SEO8. E-commerce vs Non-E-commerce SEOTimestamps00:00 Josh Piepmeier's background04:25 When brands should start investing in SEO07:04 How to optimize for branded searches10:36 Off-page SEO for new domains13:54 E-commerce SEO vs standard SEO16:58 Google AI updates and how it's affecting SEO 20:16 On using AI for website content22:46 How paid ads factor into SEO26:03 How to create an effective SEO strategy30:00 Importance of topical authority for small brands33:20 Outcomes for brands that have focused on SEOShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok  Josh Piepmeier - Founder of MeriwetherBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Retain: The Customer Retention Podcast
SEO Experts: Everything You Need to Know About SEO, Why SEO isn't Dead & Do You Know Your Audience?

Retain: The Customer Retention Podcast

Play Episode Listen Later Jul 23, 2024 32:10


In this Retain: The Customer Retention Podcast episode, Lauren DeSouza speaks with Scott Gardner and Brent Bouldin of New Media Advisors. Together they discuss the importance of SEO in driving customer retention and growth. Scott and Brent also share valuable insights, including the need for valuable content, understanding audience intent, and integrating SEO into the organization.

Affiliate BI
10 SEO Tips from 10 SEO Experts to Help You Rank Higher

Affiliate BI

Play Episode Listen Later Jul 17, 2024 18:21


We have 10 different SEO experts that we've taking some of their best tips and insights.

The Career Flipper Podcast
From SEO expert to animal communicator, meet Nick Musica

The Career Flipper Podcast

Play Episode Listen Later Jul 11, 2024 36:15


WELCOME TO THE FIRST EPISODE!Ever wondered what happens when SEO expertise meets animal psychic abilities? Get ready for an eye-opening journey as Nick Musica shares his transition from corporate SEO to animal communication on the debut episode of The Career Flipper podcast!The Career Flipper podcast, hosted by Jenny Dempsey, explores the inspiring stories of individuals who've navigated unique and often unexpected career transformations. New episodes drop every Thursday—don't miss out!In our very first episode, host Jenny Dempsey chats with Nick Musica about his journey from corporate SEO specialist to animal communicator. Nick opens up about the challenges he faced and the pivotal moments that pushed him to pursue his passion for animal communication.Key Talking PointsHow intuition and personal growth played crucial roles in Nick's career transition.The importance of balancing corporate responsibilities with personal fulfillment for overall well-being.Embracing unexpected opportunities and personal growth through pursuing passions.Connect with NickBook an animal psychic reading sessionBook an intuition reading Follow Nick on Instagram  Thank you for listening to The Career Flipper podcastIf you enjoyed this episode, please share with a friend, like, subscribe, and leave a review on your favorite podcast platform. Your support helps me reach more career flippers & career flippers-to-be! Connect with The Career Flipper CommunityVisit the main website: https://www.thecareerflipper.comInstagram: @thecareerflipperpodShare your flip or flip to be on an episodeI'd love to hear from you! If you have a career flipping story or know someone who does, tell me about it: hello@thecareerflipper.comSupport the show!The Career Flipper is 100% self-funded and open to sponsors. If you're interested in sponsorships, please email Jenny over at hello@thecareerflipper.com.Or, you can:Buy Jenny a coffeeCheck out Jenny's furniture flipsIntro & outro music by audionautix.com.

Marketing Guides for Small Businesses
Special Guest: Kyle Roof, SEO Expert on Experience, Expertise, Authority and Trust (E-E-A-T)

Marketing Guides for Small Businesses

Play Episode Listen Later Jul 8, 2024 49:02


In this episode of the Marketing Guides For Small Business Podcast, we are joined by special guest Kyle Roof, a renowned SEO expert, to discuss the importance of Experience, Expertise, Authority, and Trust (E-A-T) in digital marketing. Kyle shares valuable insights and strategies for businesses looking to improve their E-A-T factors to boost their online presence and credibility. Tune in to learn how to build trust with your audience and establish yourself as a reputable authority in your industry.

My Weekly Marketing
Boost Your Small Business with SEO: Expert Tips from Doug Bradley

My Weekly Marketing

Play Episode Listen Later Jul 2, 2024 33:44 Transcription Available


Ready to skyrocket your business's search engine game? Tune into our latest episode featuring Doug Bradley, founder and CEO of Everest Legal Marketing.Learn crucial tips on building a well-constructed website, generating high-quality content, and harnessing the power of backlinks and visibility. Gain practical insights into why focusing on a specific industry can make your SEO efforts more effective and the foundational elements every small business should understand to climb the search engine ranks.Doug shares invaluable advice to help you navigate the evolving SEO landscape. This episode is packed with actionable strategies and expert insights to elevate your business's online visibility and performance.#SEO #SEOhelpSend us a Text Message.Support the Show. Show Notes Apply to be featured on My Weekly Marketing!

Online Marketing Made Easy with Amy Porterfield
#692: How To Create Your First Website (& Upgrade Later)

Online Marketing Made Easy with Amy Porterfield

Play Episode Listen Later Jun 27, 2024 38:40


A behind-the-scenes look at the tools and strategies my team used for our beautiful website refresh. When you're building your online business, can you really only rely on social media to scale? The quick answer – NO! While social media is excellent for outreach, you just aren't going to get the same stability, control, and conversion rates as a website.  But, I know what you're thinking: Amy, how do I even start to build an entire website?! I totally understand how nerve-racking it can be when you're launching your first website. Mine only had a gray header, my name in black with a shadow, and super cheesy graphics. My friend, we all have to start somewhere! But lucky for you, creating a functional and beautiful website now is actually a whole lot easier and faster than you might think.  Today, I share the practical tools, tips, and strategies my team used in our recent website remodel. That's right – you're getting a behind-the-scenes look at how we refreshed our website and a step-by-step walkthrough of the entire redesign process. Whether you're building a website for the first time or want to uplevel your current one, this episode will help you make a great first impression with your visitors and avoid the mistakes I made early on. Plus, I talk about my favorite platform for website building and how to make your website incredibly engaging and high-converting.  In this episode, you'll learn:  (5:28) Website function vs. website beauty and designing effectively and efficiency  (10:47) The main goals I had in mind for my website redesign  (13:36) Why website expert Jen Olmstead believes website templates can completely transform your online presence (19:22) Understanding the three essential pages for your website: homepage, about page, and blog page (24:45) How a User Experience Specialist and an SEO Expert can take your website to the next level (28:40) Everything you need to know about adding images to your website  (30:23) Tips for starting small and scaling later  Listen in and get started on creating a website that not only looks amazing but also aligns with your business goals! Rate, Review, & Follow on Apple Podcasts  "I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode! Also, if you haven't done so already, follow the podcast. I'm adding a bunch of bonus episodes to the feed, and if you're not following, there's a good chance you'll miss out. Follow now!

Calligraphy Biz Corner
12. Get Discovered with Long-Term Marketing & SEO: Expert Strategies from Marketing Pro, Kara of The Kara Report

Calligraphy Biz Corner

Play Episode Listen Later Jun 25, 2024 48:41 Transcription Available


Text us a question to answer on a future episode!We're thrilled to be joined by Kara Duncan, founder of The Kara Report, a content marketing agency that serves women-owned service-based businesses. In this episode, we dive into the essentials of search engine optimization (SEO) and long-term marketing from the lens of calligraphers and wedding professionals!Kara shares valuable insights into the differences between long-term and short-term marketing, practical SEO strategies, and how to effectively integrate blogging into your business. Tune in to learn about actionable steps you can take TODAY to improve your website's SEO, the importance of diversifying your marketing efforts, and how to use AI tools like ChatGPT for content creation. Kara truly blessed us with her expertise and after listening, we have no doubt that you'll be able to start optimizing your online presence for sustained growth!If you're interested in working with Kara, she specializes in website copywriting and offers done-for-you marketing services to get your business found in a sustainable, search-driven way using Pinterest and blogging. She's worked with six and seven-figure businesses across a variety of industries, from wedding pros and course creators to fashion designers and more. You can learn more about her business at thekarareport.com.

CarrotCast | Freedom, Flexibility, Finance & Impact for Real Estate Investors
Build Your SEO Machine: An SEO Expert's Process for Higher Rankings w/ Nathan Gotch

CarrotCast | Freedom, Flexibility, Finance & Impact for Real Estate Investors

Play Episode Listen Later Jun 20, 2024 49:34


In case you missed last week's live Carrot Summit, we had the chance to talk with one of the leading experts in SEO - Nathan Gotch. He walked us through his process for keyword research, how to prioritize your SEO efforts, how to stand out as the SEO & AI landscape changes, and more pro tips. In lieu of our weekly live show, I hope you enjoy this special conversation we've pulled out of the Summit recordings vault :)  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

SEO Podcast by #SEOSLY
Confessions of a Black Hat SEO Expert: Charles Floate Tells All

SEO Podcast by #SEOSLY

Play Episode Listen Later Jun 10, 2024 58:49


In this episode, I have a very special guest - Charles Floate, an SEO expert with 16 years of experience in the industry. We dive deep into the world of black hat SEO, discussing everything from the most interesting tactics that worked well in the past to the current state of affiliate SEO after recent Google updates. Charles shares fascinating insights on topics like Google's Site Reputation Abuse policy, ranking non-English websites, and using AI-generated content for SEO. We also talk about his favorite AI tools and the importance of understanding Google's quality signals. One of the highlights is our discussion on parasite SEO and how Charles effectively leverages it for his clients. He even reveals some tips for SEO beginners and the areas where people tend to focus too much or too little. Throughout the interview, Charles openly shares his experiences, including the Google penalties he has faced and how he recovered from them. It's a truly eye-opening conversation that you won't want to miss! So grab a pen and paper, and get ready to learn from one of the best in the business. Don't forget to like, share, and subscribe to SEOSLY for more valuable SEO content. Let's dive in! Watch the video version: https://youtu.be/i1I87PmP4NY 00:00 Introduction to the podcast 00:31 Introduction to Charles Floate 01:13 What does Charles Floate do now in SEO? 02:07 Olga introduce's the topics for the podcast 02:27 What is black hat SEO? 03:14 What were the most interesting black hat SEO tactics that worked well in the past? 05:42 What is going on with Google's Site Reputation Abuse policy? 10:38 Olga about ranking Polish and non-English websites in Google 10:52 What other non-English languages or countries are you targeting? 12:09 Olga asks Charles about the number of websites he has 12:43 What kinds of SEO tests does Charles do? 14:18 Insights on Google Helpful Content update 15:51 Insights on AI-generated content and SEO 19:37 Favorite AI tools for SEO 23:15 Insights on Google quality signals 25:27 Are there any issues with Google indexing? 28:54 How do you do parasite SEO? 31:49 Insights on LinkedIn as a parasite SEO tool 32:30 What's the state of affiliate SEO after all these Google updates? 35:43 Have you seen any Google Helpful Content update recoveries? 36:54 Have you ever built and ranked a website only using white hat SEO tactics? 37:58 Olga asks Charles about all the Google penalties he has ever got 41:35 Did reconsideration requests help you recover? 42:42 Charles talks about his meeting with Gary Illyes from Google 43:55 What are the tools you would recommend for black hat SEO? 46:41 Tips for SEO beginners 49:29 Parasite SEO and affiliate marketing 52:59 What is the area of SEO people focus on too much/too little? 58:56 Where to find Charles Follow SEO Consultant Olga Zarr or hire Olga to help you with SEO Follow Olga Zarr X/Twitter Follow Olga Zarr on LinkedIn The best SEO newsletter The best SEO podcast SEO consultant Olga Zarr

Wandering Aimfully: The Show
207 - We found a solid article writing process

Wandering Aimfully: The Show

Play Episode Listen Later Jun 6, 2024 44:12


Last week, we shared a plan of action from an SEO Expert we paid. It included writing articles, competitor pages, and a user-generated content strategy. How did we do with that plan? Tune in to find out!Writing informative articles is not our favorite thing, BUT, after working on the task for a week we feel like we found a good groove. In this episode, we share the process and the tools that made the writing process much simpler. We also go over our competitor page strategy and how we used Framer to make the job easier for us. Jess Cooks Garlic Bread: https://www.thisjess.com/sourdough-discard-garlic-pull-apart-bread/SEO Article Tool (aff link): https://bit.ly/jasonfrase Framer (aff link): https://bit.ly/jasonframer ***⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

Daily Tech Headlines
Google Search API Leak Has SEO Experts Weighing In – DTH

Daily Tech Headlines

Play Episode Listen Later May 29, 2024


Google announces Fitbit Ace LTE for kids, Copilot for Telegram is now in beta, GPD gets into the foldable laptop game. MP3 Please SUBSCRIBE HERE. You can get an ad-free feed of Daily Tech Headlines for $3 a month here. A special thanks to all our supporters–without you, none of this would be possible. BigContinue reading "Google Search API Leak Has SEO Experts Weighing In – DTH"

Savvy Social Podcast
Treat Your Social Media Like a Search Engine with SEO Expert Erin Ollila

Savvy Social Podcast

Play Episode Listen Later Apr 30, 2024 51:35 Transcription Available


What's the best search engine around? If you said Google, you're probably right, but something else is catching up quicker than you think (and no, it's not Microsoft Bing). It's social media.  My guest, Erin Ollila, an esteemed podcaster and storytelling expert with a rich background in copywriting, joins me to explore how and why social media is increasingly becoming the preferred search engine of millions.  This isn't a trend to look at, it's an evolution that businesses can take advantage of to better connect and serve their online communities.  Listen in and discover the seismic shift in search behavior, particularly among Gen Z, the underestimated power of repetition in marketing, and the long-term SEO game that outlasts instant social media gratification. In this episode of the podcast, we talk about:  How TikTok started the social media search engine evolution Strategies for optimizing your content with keywords The value of recycling content to fit long-term goals Erin's Thesis on social media's influence on personal storytelling Differences between follow-for-follow and building authentic connections Erin's tough decision to leave X, formerly known as Twitter …And More!   This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside  Digital Brain PowerPack Your past content has stories, insights, and value that deserves another day in the spotlight. The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/    About the Guest: Conversion copywriter. Copy Coach. Wing Woman. Word slinger. No matter what you call her, Erin Ollila  believes in the power of words and how a message can inform—and even transform—its intended audience.  When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing.  Website: https://erinollila.com/ Instagram: http://instagram.com/erinollila   LinkedIn: http://linkedin.com/in/erinollila Facebook: http://facebook.com/erinollilacreative TikTok: https://tiktok.com/@erinollila_ Threads: https://www.threads.net/@erinollila   Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/303

Passion With Purpose Podcast
140: From Hacked on Instagram to SEO Expert with Dani Purington

Passion With Purpose Podcast

Play Episode Listen Later Apr 24, 2024 44:46


On today's episode, wedding + elopement photographer Dani Purington demystifies the world of SEO. She shares her journey into photography and how she was thrust into the the transformative world of SEO when she found out she was HACKED on Instagram--her biggest marketing platform at the time. She's here to tell her story, debunk common myths, and give you a jump-start to practically stepping into your own journey with SEO. ⭐️Join the Waitlist for Nathan's Signature Coaching Program:⁠⁠⁠⁠⁠⁠⁠THE BUSINESS BLUEPRINT⁠⁠⁠⁠⁠⁠⁠⭐️ ⁠⁠⁠⁠⁠✍️⁠⁠CLICK HERE TO RATE & REVIEW THE PODCAST ON APPLE PODCASTS!⁠⁠⁠⁠⁠✍️⁠⁠⁠⁠⁠(Click the link, scroll down to where it says “Ratings & Reviews” and click the small link that says “Write a Review”) ⁠⁠⁠⁠⁠⁠

My Weekly Marketing
How to Get to Page One on Google (Without Hiring an SEO Expert)

My Weekly Marketing

Play Episode Listen Later Apr 23, 2024 30:41 Transcription Available


Unlock the SEO secrets that'll turn your small business website into a customer magnet! Getting found on Google or other search engines is something that so many struggle with. But you don't need to hire an SEO expert–many of these things are easy to do and will make a difference in how many people find your site.I'm Janice Hostager, and armed with my 30 years experience in the marketing world, I'm here to guide you through the search engine jungle without the hefty price tag of hiring an SEO professional . Starting with choosing a domain that sticks and structuring your site to please both humans and search engines, I lay out the blueprint for online visibility. And because we know the battleground of high-ranking keywords is as fierce as a photographer's quest for the perfect shot, I offer tactics to stand out in your saturated market.This episode is focused on the top seven areas of your site you need to pay attention to so customers will find you on Google! So, tune in, take notes, and get ready to watch your website rise through the ranks!To help you out, download my FREE SEO Checklist!Send us a Text Message.Support the Show. Show Notes Apply to be featured on My Weekly Marketing!

The MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release Therapists

Today's episode illustrates how an effective SEO strategy helps businesses get more clients by increasing website traffic. Heather is joined by Laura Jawad, an expert SEO strategist and consultant for female health and wellness service providers. Laura explains everything business owners need to know about SEO, including what it is, how SEO will benefit your business, and advice to improve your website's visibility. Laura shares five easy steps to build an effective SEO strategy, offering insightful tips and tricks to achieve top-ranking search results. SEO is a free marketing strategy requiring little to no technical knowledge. Learn how to attract more potential clients to your site and generate revenue-boosting leads.   GUEST INFO — Laura Jawad is a seasoned SEO strategist for female health and wellness service providers. Laura helps small business owners fill their client roster without relying on social media. You can find her on her website at Laura Jawad | FitBiz SEO Strategy + Solutions or on Instagram @‌laurajawadfitness. Jumpstart your SEO strategy with Laura's free SEO Simplified workbook. Download it here: FREE SEO Simplified Guide   MFR BROCHURES AND BANNERS — This episode is sponsored by www.mfrbrochures.com.  If you want  to improve client communication, check out MFR Brochures and Banners at www.mfrbrochures.com. These brochures help bridge the gap between treatment sessions and patient understanding, resulting in more patient engagement in the treatment, a deeper understanding of the healing process, and ultimately better outcomes. They're beautifully designed and simple to display, making them an attractive addition to any therapy room or event booth.    Use the exclusive code mfrpodcast for a 10% discount on your purchase. Go check them out!   FEATURED ON THE SHOW — Create an extra 10K in your practice today using my free training. Grab it here: Free Training   FOLLOW ME — Facebook - https://www.facebook.com/TheMFRCoach/  Instagram - https://www.instagram.com/themfrcoach/  Website - https://www.themfrcoach.com/    RATE, REVIEW, & SUBSCRIBE ON APPLE PODCASTS – If you love the content that I am providing, please consider rating and reviewing my show! This helps me support more people — just like you — build a fully booked MFR Practice.    Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!  Also, if you haven't done so already, please consider subscribing to the podcast. New episodes drop weekly, and if you're not subscribed, there's a good chance you'll miss out.   **This podcast is not medical advice and is not a substitute for consultation with an appropriate medical professional. We make no representations as to any physical, emotional, or mental health benefits that may be derived from listening to our podcast. Likewise, we do not make any representations or guarantees as to any possible income, business growth, additional clients, or any other earnings or growth benefits that may be derived from our podcast. Any testimonials, examples, or other results presented are the experiences of one client. We do not represent or guarantee you will achieve the same or similar results. You understand and agree you are solely responsible for any decisions you make from the information provided.**   The MFR Coach's Podcast includes affiliate links in its show notes. This means we may earn a commission if you click on or make purchases via the links in our show notes.

The Mike Litton Experience
SEO Expert Catapults her Clients’ Companies to Massive Success by Dialing in their SEO Strategy!

The Mike Litton Experience

Play Episode Listen Later Apr 15, 2024 61:58


Cassandra Gucwa was born in Riverside, California and grew up in the Temecula area of Southern California. She enjoyed the freedom she had as a kid to go and play with her friends. She learned a great deal about business from her dad who would sit with her and teach her how to think in a critical fashion. […]

The Simple and Smart SEO Show
SEO & Link Building for Entrepreneurs w/ Nicholas Rubright

The Simple and Smart SEO Show

Play Episode Listen Later Apr 10, 2024 34:46 Transcription Available


Today's podcast features SEO link-building expert Nicholas Rubright, who shared insights on the importance of link building and PR strategies in SEO for business owners. *Please excuse my sound quality, I had a mic issue!*- CrystalConnect with NickLinkedinRanko MediaUnique SEO Insights From Nick:SEO professionals who figured out SEO organically approach it differently than those who learned it within large companies. Marketing efficiency is key.Nick shared strategies of crafting content that targets specific keywords and creating data maps.Nick on PR and SEO:The faster indexing of news-worthy content leads to faster link indexing.The process of getting the story right for PR can take time and resources.Podcasts are the most cost-effective type of PR campaign: they don't require  content creation.Pitching and Posting As A Link Building StrategyAligning your pitch with the recipient's content intent.Make the initial outreach email short and personalized. Understand the recipient's monetization strategy. Cold emailing still works.Data-Driven Content Attracts JournalistsGenerate backlinks with no outreach: select keywords that include statistics, data, or averages.Nick introduced "data maps", using the example of "top Valentine's Day gifts by state." Leverage the popularity of data maps and allow for both national and local pitching opportunities.Limited budget for link building?Create trend reports based on deep Google trends research. Invest in quality content and outreach processes vs. cheap links. Understand the effectiveness of internal links.Consider combining data content and guest blogging for external links.Final thoughts to create an SEO Strategy:Understand you customer's journey for better SEO. Speak to customers to gain insights into their search behavior.Creative thinking in digital marketing = great value. Precise formulas for SEO success does not exist.If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showSearch the Simple and Smart SEO Show podcast for something you heard! It's free!JOIN the 3-Day Supercharge Your SEO Challenge!Apply to be my podcast guest!

Eat Blog Talk | Megan Porta
500: SEO Expert Compilation - Strategies for Success in 2024 with Ty Kilgore, Samantha Blake & Steve Wiideman

Eat Blog Talk | Megan Porta

Play Episode Listen Later Feb 22, 2024 62:59


In episode 500, Megan chats to 3 SEO experts: Ty Kilgore, Samantha Blake and Steve Wiideman, about what SEO strategies will help food bloggers grow most in 2024. Ty Kilgore has been geeking out on SEO and Digital Marketing for over 14 years. He founded Everything Digital Marketing in order to share his passion and to clearly instruct, guide, and help influencers overcome the frustrations related to SEO and Digital Marketing. Samantha Blake began a web design and SEO business after food blogging didn't go as planned. While she still enjoys cooking and baking as a hobby, she learned she truly had a love for web design and SEO pieces when it comes to business. Sam particularly loves designing and developing websites and coming up with SEO strategies for food bloggers - it's the best of both worlds!  Steve Wiideman is the Orange County, California based strategic planning specialist, founder of The Wiideman Consulting Group, and renowned as “SEO Steve” for the extraordinary breakthroughs he helped achieve for Fortune 500 companies and local small startups alike. In this episode, you'll learn what you need to do in 2024 to rank on Google and grow your blog, including which SEO strategies are outdated, how to get ahead of competitors and how to use AI to improve your SEO. - Unique Perspective is Key: It's important to offer a unique perspective in content creation to stand out in search results. With AI becoming more integrated into search engines, bloggers must focus on providing content that goes beyond generic answers and offers a distinct viewpoint. - Strategic Optimization: Analyze existing content and strategically optimize it for better SEO performance. Find a balance between creating new content and optimizing existing posts. - Don't Obsess Over Technical SEO: While technical SEO is important, bloggers should focus on creating high-quality content and trust in the main technical aspects provided by their hosting, theme, and plugins. - Adaptability in Food Blogging: You have to be flexible and responsive to changes in the food blogging realm. - Create High-Quality Content: Focus on providing comprehensive and valuable content to users. This includes detailed instructions, variations, and supplementary resources such as videos to cater to diverse preferences and enhance user experience. - Backlinks and Shareable Content: Create shareable content and acquire backlinks to improve visibility and engagement. - Use AI Tools Carefully: AI tools can enhance your content but be aware of the pitfalls of using it in a way that generates generic or inaccurate content. - Regularly Monitor Competitors' Activities: Stay informed about competitors' strategies and content gaps by frequently scanning their XML sitemaps to identify areas for improvement and new content opportunities. - Identify Primary Competitors Based on Business Goals: Determine key competitors aligned with your business objectives, focusing on top search results in Google for relevant topics to benchmark against and monitor their strategies. - Diversify Marketing Efforts Across Platforms: Expand marketing efforts beyond Google by prioritizing video content creation and distribution across various platforms such as TikTok, Instagram Reels, and YouTube Shorts, enhancing brand visibility and engagement. Connect with Ty Kilgore Website Connect with Samantha Blake Website Connect with Steve Wiideman Website

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
1027: Digital Marketing for Lawyers: Insights on SEO and Website Design with SEO Expert Doug Bradley

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Feb 9, 2024 26:01


For law firms, effective online visibility relies on well-crafted SEO strategies and a professionally designed website. Implementing SEO techniques ensures that the firm's online presence is optimized for search engines, enhancing its chances of being discovered by potential clients. A user-friendly and informative website further complements these strategies, offering visitors valuable insights and establishing the law firm as a credible and accessible resource in the digital landscape. Doug Bradley is a leading expert in law firm SEO and digital marketing. With years of experience working with large legal directories, Doug understands the unique challenges lawyers face in reaching new clients online. Today, he discusses common mistakes made in law firm SEO, unique marketing strategies, content recommendations, and offers advice on avoiding pitfalls when creating websites for lawyers. Stay tuned! Resources Everest Legal Marketing Website Doug Bradley on LinkedIn