Podcasts about marketing agency

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Latest podcast episodes about marketing agency

How to Scale an Agency
How to Build an AI Marketing Agency: Future-Proof Systems, Automation & Scalable Growth

How to Scale an Agency

Play Episode Listen Later Dec 1, 2025 16:10


UNLOCK THE 13 SYSTEMS EVERY AGENCY OWNER NEEDS TO REACH 8 FIGURES:https://bit.ly/41Sm05NIn this episode, Jordan Ross delivers a direct and timely message to digital marketing and SEO agency owners: adapt to AI now—or risk becoming obsolete.Jordan opens up about his own experiences balancing parenthood and leadership, using them as a lens to explore how businesses must evolve with the times. He dives deep into how AI development services are reshaping the industry, why tech-enabled agencies are pulling ahead, and how efficiency through automation is becoming the new competitive edge.Drawing parallels between today's AI boom and the dot-com revolution, Jordan warns that those who fail to adapt will face the same fate as agencies that ignored the internet two decades ago.This episode is both a wake-up call and a roadmap for agency owners who want to stay relevant, scale smarter, and lead the next generation of digital innovation.Chapters: — The Urgency of Adapting to AI — Balancing Parenthood and Business Growth — The Evolution of AI Development Services — The Competitive Edge for SEO Agencies — Building Tech-Enabled Services — Efficiency and Automation in the AI Era — The AI Revolution and What Comes NextTo learn more go to 8figureagency.co

Just Minding My Business
Make the Shift Into Todays Marketing Strategies That Drive Revenue

Just Minding My Business

Play Episode Listen Later Nov 27, 2025 31:41 Transcription Available


With the rapid onset of AI, the marketing landscape is rapidly changing.Bryan Phelps is the founder and CEO of Big Leap, a digital marketing agency that helps businesses build scalable growth systems through a strategic blend of brand and performance. What began as a self-taught journey in SEO back in 2005 has evolved into a leadership role guiding national brands through today's shifting marketing landscape. Since founding Big Leap in 2008, Bryan has grown the company from a solo consultancy into a 80+ person agency trusted by companies across industries—from high-growth startups to private equity-backed brands. Under his leadership, Big Leap has developed a Brand-Led Performance Marketing framework that helps clients align paid media, SEO, content, digital PR, and revenue operations to build trust, drive efficiency, and improve customer acquisition over the long term. Investors, Founders, and Marketing Leaders alike turn to Bryan and his team when short-term tactics stop working and a more resilient, system-driven marketing strategy is needed.Bryan and his team have led 1,000+ marketing campaigns and bring deep experience in helping brands modernize their marketing foundation while navigating operational complexity. He also plays an active role mentoring marketing leaders and building teams that scale. CONTACT DETAILSEmail: bryan@bigleap.com Business: Big LeapWebsite: https://www.bigleap.com/ Social Media:LinkedIN - https://www.linkedin.com/company/bigleap/Facebook - https://www.facebook.com/bigleapmktg/Instagram - https://www.instagram.com/bigleapmktg/ Tiktok - X - https://x.com/BigLeapMKTG/ Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment on my Google Business Page. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services. 

Empire Flippers Podcast
The Before & After Formula [Ep.194]

Empire Flippers Podcast

Play Episode Listen Later Nov 25, 2025 26:11


If you know exactly what problems your customers face before and after they buy from you, you could build offers that practically sell themselves.In this episode, Greg breaks down his simple but powerful "before and after" formula. It starts by understanding the before: the frustrations, questions, and roadblocks your customers face long before they make a purchase. Solve that, and you earn the sale. But once you've solved it, new problems appear, and that's your opportunity to build trust, add value, and guide customers deeper into your ecosystem. We also look at how to map the entire customer journey so you can clearly see each problem in sequence. When you know the full chain of needs, you can build a product lineup that supports your customers at every step. Finally, we explore vertical integration: how smart businesses automate this whole process by owning more steps in the value chain. If you want a simple, repeatable way to grow, this episode is for you. Topics Discussed in this episode: The before and after formula (What problems are your customers facing?) (01:52) Implementing the formula by mapping out the customer journey (05:44) Curating your product offering (07:28) Examples (10:47) eCommerce (10:47) SaaS (13:37) Marketing Agencies(16:55) Course Creators (21:16) Using vertical integrations to automate this problem-solving process (23:58) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our newsletter Sit back, grab a coffee, and learn how to increase customer lifetime value, expand your offer stack, and build a business that people stick with!  

The Opportunity Podcast
The Before & After Formula [Ep.194]

The Opportunity Podcast

Play Episode Listen Later Nov 25, 2025 26:11


If you know exactly what problems your customers face before and after they buy from you, you could build offers that practically sell themselves.In this episode, Greg breaks down his simple but powerful "before and after" formula. It starts by understanding the before: the frustrations, questions, and roadblocks your customers face long before they make a purchase. Solve that, and you earn the sale. But once you've solved it, new problems appear, and that's your opportunity to build trust, add value, and guide customers deeper into your ecosystem. We also look at how to map the entire customer journey so you can clearly see each problem in sequence. When you know the full chain of needs, you can build a product lineup that supports your customers at every step. Finally, we explore vertical integration: how smart businesses automate this whole process by owning more steps in the value chain. If you want a simple, repeatable way to grow, this episode is for you. Topics Discussed in this episode: The before and after formula (What problems are your customers facing?) (01:52) Implementing the formula by mapping out the customer journey (05:44) Curating your product offering (07:28) Examples (10:47) eCommerce (10:47) SaaS (13:37) Marketing Agencies(16:55) Course Creators (21:16) Using vertical integrations to automate this problem-solving process (23:58) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our newsletter Sit back, grab a coffee, and learn how to increase customer lifetime value, expand your offer stack, and build a business that people stick with!  

Life Goals In Progress
153. The Icky In-Between of Your Goals: When Growth Feels Messy

Life Goals In Progress

Play Episode Listen Later Nov 21, 2025 30:00


A reflective conversation about the uncomfortable middle stage of pursuing your goals. From comparison spirals to the slow build of momentum, this episode explores how to stay grounded when clarity feels fragile and progress feels invisible. Find us: Marketing Agency: lifegoalsmarketing.com Content Hub: lifegoalsmag.com Instagram: @itscoleylane @itsninasoon @lifegoalsmag

Female emPOWERED: Winning in Business & Life
Episode 313: What to know if you are hiring a digital marketing agency

Female emPOWERED: Winning in Business & Life

Play Episode Listen Later Nov 18, 2025 28:06 Transcription Available


Thinking about hiring a marketing agency for your boutique fitness or wellness business? In this episode, Christa Gurka shares exactly what you need to know before you spend a single dollar on paid ads.Christa breaks down the essential marketing metrics and strategies every studio owner should understand — from CPC, CPA, and CAC to lifetime value (LTV) and conversion rates — so you can make informed decisions and avoid wasting money.Whether you run a Pilates studio, yoga studio, or private-pay PT clinic, this episode will help you become confident in your marketing conversations, know what red flags to watch for, and understand how to measure real results from your ad spend.

Unicorns Unite: The Freelancer Digital Media Virtual Assistant Community
#272 From Corporate Sales to Marketing Agency Owner: How Tyneshia Dise Built a Thriving Freelance Business

Unicorns Unite: The Freelancer Digital Media Virtual Assistant Community

Play Episode Listen Later Nov 18, 2025 51:59


We hear the corporate escape stories all the time. What we don't hear as often is what happens after. My guest built a stronger, smarter, and more aligned freelance marketing business on the other side of it. That's why I loved this conversation with Tyneshia Dise. She walked away from a high-pressure corporate sales role after hitting burnout, went back to school for a marketing degree, and slowly built her agency through networking, internships, referrals, and showing up online long before it felt comfortable. Today, she leads a team of four and runs her business with solid onboarding, real systems, clear communication, and regular client check-ins. And inside our Workgroup, she's already booked 6 out of 10 discovery calls and landed a client that gave her a 4x ROI.Tyneshia is the founder of The Innovative Design Group and a digital marketing strategist with 20 years in sales and marketing, specializing in helping service-based business owners refine their message, build standout websites, and create campaigns that drive measurable growth.Listen to learn more about:How Tyneshia used her corporate sales background to build a thriving freelance marketing agencyWhy emotionally-driven messaging is the secret weapon behind stronger conversionsHow to improve your discovery calls using active listening & buyer insightsWhat freelancers get wrong about DIY marketing and how to fix itThe systems, onboarding, and client experience shifts that helped her scaleTyneshia's growth came from intention and experience. Tune in because her story is a powerful example of what's possible when you mix skill, strategy, and community support.Sponsored by The Digital Marketer's Workgroup Are you already doing marketing work but need more clients and a stronger referral network? Join our tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Links Mentioned in the Show: Grab Tyneshia's Free Email Marketing Guide: If you want your emails to land, not just send, Tyneshia's free 67-page e-book is a must. It teaches freelancers and VAs how to clarify their message, write emails that resonate, and build automations that feel personal, not robotic. Perfect for anyone managing client newsletters, funnels, or retention campaigns.Connect with Tyneshia:Instagram: @innovativedesign_cleFacebook: The Innovative Design Group_CLEWebsite: https://theinnovativedesigngroup.com/ Connect with Emily:Facebook Community: Emily's Unicorn Digital Marketing Assistant LabInstagram:

The Business of Hearing
8 Lessons from 8 Years Running a Hearing Care Marketing Agency

The Business of Hearing

Play Episode Listen Later Nov 14, 2025 25:29


Eight years, countless lessons. In this episode of the Business of Hearing Podcast, Oli shares the biggest insights he's learned from eight years of running and growing a successful business. These aren't just hearing care lessons, they apply to anyone building something that lasts. You'll learn: • The most valuable takeaways from eight years of growth • What separates the businesses that last from those that don't • How to stay motivated when the journey gets tough • The importance of personal growth alongside professional success Whether you're new in business or years into the grind, this episode offers the kind of perspective you only get with experience. Learn more at www.orange-gray.com #businessofhearing #hearingcare #entrepreneurship #businessgrowth #leadership #bohpodcast

The Marketing Movement | Ignite Your B2B Growth
Marketing Agency 101 with Megan Bowen

The Marketing Movement | Ignite Your B2B Growth

Play Episode Listen Later Nov 13, 2025 24:39


Refine Labs CEO Megan Bowen joins Evan Kirstel for a deep-dive into how B2B marketing must evolve for the AI era. The conversation covers modern go-to-market models, buyer-centric strategies, and how Refine Labs helps companies drive measurable pipeline growth through data, experimentation, and cultural excellence.1. Speakers and RolesMegan Bowen – CEO of Refine Labs. With 20 years in B2B SaaS at companies like Zocdoc, Grubhub, and WeWork, she brings deep expertise in modernizing go-to-market strategy and redefining marketing measurement.Evan Kirstel– Host and interviewer. Brings over 30 years in tech sales and marketing leadership.2. Topics CoveredThe evolution of B2B buying and selling from the analog to the AI era.Why traditional MQL-based marketing is outdated.The “Brand, Demand, Expand” model for full-funnel growth.Refine Labs' AI strategy and benchmarking methodology.Alignment between sales and marketing in 2025.The future of content creation and human creativity in an AI-driven market.Building company culture around people-first principles.The Refine Labs Vault: democratizing growth frameworks and insights.3. Questions This Video Helps AnswerWhat's fundamentally broken about traditional B2B marketing models?Why is the MQL metric no longer a reliable measure of success?How should marketers adapt to buyer-led decision-making?What is the “Brand, Demand, Expand” framework, and how does it work?How is AI transforming marketing operations and customer acquisition?How can companies build a people-first culture that drives performance?4. Jobs, Roles, and Responsibilities MentionedCEO, CMO, VP of Marketing, Sales teams, Customer Success and Account Management, Marketing Operations and Creative roles, Content strategists and paid media managers5. Frameworks and Concepts MentionedBrand, Demand, Expand (three-pillar GTM framework)Ideal Customer Profile (ICP)Buyer-centric marketingAI-powered benchmarksRevenue funnel analysis and pipeline conversion optimization6. Related ResourcesRefine Labs: https://www.refinelabs.comThe Vault: access to Refine Labs frameworks and community.HubSpot (mentioned as part of inbound marketing evolution)Grandin Holdings (Refine Labs investment partner)

Strategy with Jason
Does Your Marketing Agency Do This? Strategy with Jason Podcast ft DJ Sardana

Strategy with Jason

Play Episode Listen Later Nov 13, 2025 41:47


On today's episode of The Strategy with Jason Podcast, DJ Sardana joins me in Las Vegas at the Digital Dealer Conference. DJ and I discuss the questions you MUST ask your Marketing agency, how to know if they're a PARTNER and so much more! For more info on C-4 Analytics, visit: https://c-4analytics.com/ DJ Sardana: http://www.djsardana.com/ Strategy With Jason: https://strategywithjason.com Listen To The Strategy With Jason Podcast: Apple Podcast: https://apple.co/3IwlT3v Spotify: https://spoti.fi/3fT8V3H Soundcloud: https://bit.ly/347rnDb #automotive #automotiveindustry #automotivesoftware #dealership #dealerships #dealersolutions #bell2bell #strategy️ #data #automotivedata #automotivemarketing #customerexperience

Goal Crazy®
From Zero to Marketing Agency: The AI Blueprint for Beginners ft. Oliver Clingain │ Ep. 91

Goal Crazy®

Play Episode Listen Later Nov 11, 2025 28:35


In this engaging episode of the Goal Crazy Podcast, host Jason VanDevere sits down with Oliver Clingain, the innovative founder of Ascenxion Marketing. Oliver shares his journey from being a student-athlete to becoming a successful entrepreneur, highlighting the pivotal moments that led him to establish his own business. With a focus on leveraging AI tools for marketing and growth, Oliver provides valuable insights into the challenges and triumphs of starting a service-based business. Listeners will gain a deeper understanding of the importance of relationship-driven marketing and the role of AI in modern business strategies.As the conversation unfolds, Oliver discusses the significance of perseverance and trusting the process, offering advice to aspiring entrepreneurs on navigating the early stages of business development. He also shares his experiences with various AI tools and project management systems that have been instrumental in his success. Whether you're a tech founder looking to scale or simply interested in the entrepreneurial journey, this episode is packed with actionable insights and inspiration. Connect with Oliver on LinkedIn or Twitter to learn more about his work and explore opportunities for collaboration.Enjoy The Show! Guest Links: Linked in: https://www.linkedin.com/in/oliver-clingain/Instagram: https://www.instagram.com/oliver_clingain/X: https://x.com/olivercling/status/983128988586475520Website: https://ascenxion.io/

Her Success Story
The Power of Partnerships: Growing a Marketing Agency Through Relationships and Teamwork

Her Success Story

Play Episode Listen Later Nov 10, 2025 25:02


This week, Ivy Slater, host of Her Success Story, chats with her guests, Grace Kwak and Alexis Toney. The three talk about the challenges of standing out in an intensely crowded marketing space, the crucial role of relationships and referrals in their growth, and the lessons they've learned from early hiring decisions and business setbacks. In this episode, we discuss: How Background Noise got started What has kept the team motivated and growing in a crowded marketing environment space When to hire and scale a team in a small agency Why partnering with other agencies is part of their growth strategy Who benefits from keeping in touch How setbacks and surprises shape leadership   Grace Kwak is a growth marketing expert who has spent her career shaping customer journeys from every angle – working within agencies and startups alike – Grace Kwak's newest chapter is leading growth, marketing strategy and analytics at Background Noise. As a first-generation Korean-American, Grace is actively aware of how experiences vary from person to person, and how brands must keep diversity of customer experiences top-of-mind at all times. Across her career, she's contributed to growth for brands including Cecred, Taco Bell, Follain, Papa John's, Hint Water, Dunkin Donuts, NBC Sports, COTY, Lysol, Mucinex, and American Family Insurance. She's been internally honored for her contributions, earning an MVP award at Mindshare and a Person of New York award at Performics. She's contributed to internal presentations around International Women's Day Webinar at Big Spaceship, growth marketing for We Are Rosie and is published with MediaPost. Alexis Toney is a strategy and innovation leader who has built her career at the intersection of data, creativity, and cultural storytelling – Alexis Toney is the Chief Strategy & Innovation Officer at Background Noise. She drives brand innovation through research, analytics, and strategy, overseeing proprietary market research and social listening tools that help clients stay ahead of the curve. With more than eight years of experience in performance analytics, media strategy, and marketing intelligence, Alexis has shaped growth strategies for brands across industries while championing people-first insights. Her career path spans roles at Big Spaceship, Ovadia & Sons, and Laundry Service, where she led research, eCommerce, and media strategy initiatives. At Background Noise, Alexis contributed to the launch of Cécred and has collaborated with brands such as Google, Sony, NBC Sports, UPS, Weight Watchers, and Papa Johns throughout her career. Her work has been recognized with honors including Adweek Media Rising Star and the ADCOLOR Future Award. Based in Brooklyn, Alexis balances her data-driven leadership by day with her creative side as a DJ, music producer, and drummer by night. Website: https://www.backgroundnoise.co/ Social Media Links:  https://www.linkedin.com/in/gracejkwak/ https://www.linkedin.com/in/alexistoney/  

How to Scale an Agency
Agency Growth Secrets: Scaling Digital Marketing Agencies Without Founder Burnout

How to Scale an Agency

Play Episode Listen Later Nov 10, 2025 23:20


UNLOCK THE 13 SYSTEMS EVERY AGENCY OWNER NEEDS TO REACH 8 FIGURES:https://bit.ly/41Sm05NIn this episode, we break down the 13 systems every marketing agency must master to scale beyond 7 figures without burning out. If your agency feels like a 40–70 hour-a-week grind, this episode is for you. We cover financial health, stress management, marketing, sales, client retention, hiring, and strategic planning—everything needed to run a business that works without you.Learn how top agencies create predictability, maximize profits, retain clients, and build teams that deliver results while giving founders the freedom to take real vacations and focus on growth.If you want to see which systems might be silently sabotaging your agency, check out the free custom agency diagnostic linked below—probably the most valuable 10 minutes you'll spend this year.Chapters – Financial Health – Time & Stress Management – Marketing & Positioning – Predictable, Quality Lead Generation – Sales Operations That Close Efficiently – Cohesive, Documented Core Processes – Delegation and Accountability at Scale – Metrics That Drive Performance – Client Retention and Expansion – Hiring and Training Excellence – Strategic Planning Mastery – Innovation & Product Development – Culture & LeadershipTo learn more go to 8figureagency.co

Grow Your Life With Jason Scott Montoya
172: Why Most Marketing Agencies Fail to Deliver: The Inside Story with Behdad Jamshidi

Grow Your Life With Jason Scott Montoya

Play Episode Listen Later Nov 8, 2025 69:21


Episode Type: Inspirational People InterviewWatch on YouTube >>> In this episode of the Share Life Podcast, I speak with Badaj Jamshidi, founder of C Jam, about his journey from engineering to marketing, the importance of human connection, and the immigrant experience. They discuss values, personal growth, storytelling, and the significance of systems in business. Badaj shares insights on mentorship, the demand for marketing connections, and how to engage effectively with clients. The conversation highlights the importance of cultivating deeper relationships in both personal and professional contexts, as well as the role of storytelling in fostering understanding and connection.

Grit Daily Podcast
UNFILTERED - Brandon Willington on DIY Marketing Ads & the LIES That Marketing Agencies Sell You

Grit Daily Podcast

Play Episode Listen Later Nov 3, 2025 52:51


S5:E30 Tired of agencies that overpromise, underdeliver, and burn your cash? Meet Brandon Willington, the straight-talking founder of WhereYou.com.au, who teaches small business owners how to generate their own leads—fast. And profitably. All without losing their minds. From humble beginnings as a broke DJ in Perth to spending $4,000+ a day on ads, Brandon has cracked the code on simple, scalable marketing. He calls it "Chadvertising" no fancy funnels, no endless A/B tests, just basic things done well. If you've ever been burned by a marketing agency (or a couple of them!!) or felt overwhelmed by lead generation, this episode is your wake-up call. Brandon breaks down exactly what works, what doesn't, and how to build a lean, effective ad strategy that you control.

Women-in-Tech: Like a BOSS
UNFILTERED - Brandon Willington on DIY Marketing Ads & the LIES That Marketing Agencies Sell You

Women-in-Tech: Like a BOSS

Play Episode Listen Later Nov 3, 2025 52:51


S5:E30 Tired of agencies that overpromise, underdeliver, and burn your cash? Meet Brandon Willington, the straight-talking founder of WhereYou.com.au, who teaches small business owners how to generate their own leads—fast. And profitably. All without losing their minds. From humble beginnings as a broke DJ in Perth to spending $4,000+ a day on ads, Brandon has cracked the code on simple, scalable marketing. He calls it "Chadvertising" no fancy funnels, no endless A/B tests, just basic things done well. If you've ever been burned by a marketing agency (or a couple of them!!) or felt overwhelmed by lead generation, this episode is your wake-up call. Brandon breaks down exactly what works, what doesn't, and how to build a lean, effective ad strategy that you control.

The Digital Executive
Smart Marketing Agency Partnerships with Behdad Jamshidi | Ep 1135

The Digital Executive

Play Episode Listen Later Oct 28, 2025 12:18


In this episode of The Digital Executive, host Brian Thomas sits down with Behdad “B” Jamshidi, founder of CJAM Marketing Connector, to explore why most businesses struggle to choose the right marketing agency—and how to fix it.After evaluating over 1,000 agencies and curating a lean network of top performers, Behdad shares his proven framework for identifying “A-player” partners who deliver exponential growth versus “B-player” agencies that stall momentum. He unpacks red flags to watch for, from vague reporting to unrealistic “full-service” promises, and explains the 40-point checklist he uses to assess credibility and fit.Behdad also dives into how AI and specialization are reshaping marketing execution, and why strategy—not just tools—will define the next era of successful brand-agency relationships.Whether you're a founder, CMO, or entrepreneur looking to scale smarter, this conversation offers practical insights for finding the right marketing partner and building trust that drives results.If you liked what you heard today, please leave us a review - Apple or SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to Scale an Agency
LLM & GEO SEO: How to Drive Traffic and Scale Your 7-Figure Marketing Agency

How to Scale an Agency

Play Episode Listen Later Oct 27, 2025 23:14


UNLOCK THE 13 SYSTEMS EVERY AGENCY OWNER NEEDS TO REACH 8 FIGURES:https://bit.ly/41Sm05NIn this episode, Jordan Ross sits down with Alexey Pekovsky, founder of NuOptima, an agency dominating e-commerce with geo SEO and AI search strategies.Alexey shares how he transitioned from building Europe's largest CBD marketplace to running a leading SEO agency, and why listicles, authority content, and AI-optimized structures are now the secret weapons to visibility on Google, ChatGPT, and Perplexity.If you're an agency owner, marketer, or e-commerce brand wondering how to future-proof your traffic strategy, this episode unpacks tactical steps you can implement right now—whether bootstrapped or scaling with an agency partner.Chapters – Why the future of traffic is geo + LLM search – Alexey's journey: From CBD marketplace to SEO powerhouse – What's working now in SEO & geo marketing – The rise of listicles: why they dominate AI rankings – Formatting content for AI queries (informational, comparative, transactional) – What makes a good listicle & how to bootstrap one with AI agents – How to choose the right SEO/geo agency – Tools for keyword testing: Ahrefs, AI prompts & scrappy workflows – Turning listicles into revenue streams (media model approach) – Beyond listicles: optimizing collection pages for LLM visibility – Avoiding legal risks in comparative SEO content – Final tip: Why building authority beyond your site is critical – Where to find Alexey onlinehttps://nuoptima.com/https://www.youtube.com/@alexejpikovskyhttps://www.linkedin.com/in/alexej-pikovsky-9743701/To learn more go to 8figureagency.co

Life Goals In Progress
152. Lessons We Learned In Our Twenties So You Don't Have To

Life Goals In Progress

Play Episode Listen Later Oct 24, 2025 19:30


Sharing some of our top lessons as 34 year old gals with just a lil bit of wisdom from surviving our 20s. As with any of our advice, take what you want, and leave the rest! Find us: Marketing Agency: lifegoalsmarketing.com Content Hub: lifegoalsmag.com Instagram: @itscoleylane @itsninasoon @lifegoalsmag

The Not For Lazy Marketers Podcast
How Bad Do You Really Want It? The Spicy Truth About Why You're Not There Yet

The Not For Lazy Marketers Podcast

Play Episode Listen Later Oct 23, 2025 20:50


In today's episode, I'm getting a little unhinged (in the best way) and sharing the tough truth about why you might not be where you want to be yet. I'm breaking down the hidden ways we slip into victim mode, the excuses that keep us stuck, and the truth about what it actually takes to create the results you say you want. Tune in if you're ready for a wake-up call that'll reignite your drive and get you moving toward your goals.

The Angel Next Door
Building Impactful Brands That Stand Out with Madeline Reeves

The Angel Next Door

Play Episode Listen Later Oct 23, 2025 29:07


What if the key to entrepreneurial success isn't following a straight path, but embracing the unexpected turns along the way? In this episode of The Angel Next Door Podcast, host Marcia Dawood is joined by Madeline Reeves, a dynamic entrepreneur whose journey from aspiring pediatric oncologist to fintech leader and founder of Fearless Foundry challenges our assumptions about what it means to build a career—and a business—on your own terms.Madeline draws from her rich background in business development, creative consulting, and tech to share her experiences breaking into male-dominated industries and tackling challenges like workplace bias. Her story serves as a reminder that resilience, curiosity, and a willingness to rewrite the rules can shape not just businesses, but also lives.Throughout the episode, you'll hear practical insights on building authentic brands, leveraging strategic marketing, and thoughtfully integrating AI into creative processes. Madeline also dives into critical conversations around algorithmic bias and the importance of women shaping the future of technology. This is a must-listen for anyone looking for honest, actionable advice on modern entrepreneurship and the courage to do things differently. To get the latest from Madeline Reeves, you can follow her below!https://www.linkedin.com/in/madelinefearless/https://www.fearlessfoundry.com/ Sign up for Marcia's newsletter to receive tips and the latest on Angel Investing!Website: www.marciadawood.comDo Good While Doing WellLearn more about the documentary Show Her the Money: www.showherthemoneymovie.comAnd don't forget to follow us wherever you are!Apple Podcasts: https://pod.link/1586445642.appleSpotify: https://pod.link/1586445642.spotifyLinkedIn: https://www.linkedin.com/company/angel-next-door-podcast/Instagram: https://www.instagram.com/theangelnextdoorpodcast/Pinterest: https://www.pinterest.com/theangelnextdoorpodcast/TikTok: https://www.tiktok.com/@marciadawood

The Not For Lazy Marketers Podcast
How I Stay Present While Building an 8-Figure Company

The Not For Lazy Marketers Podcast

Play Episode Listen Later Oct 21, 2025 31:44


In today's episode, I'm sharing how a few small but intentional shifts completely changed the way I move through my day. It's not about doing more or going to another retreat, it's about creating presence in real life. I talk about what it means to make your day-to-day life the practice, how I've redefined stillness and focus, and the simple changes that have helped me feel more productive, clear, and grounded than ever before. I can't wait for you to hear this one. It's been a total game-changer for me, and I know it'll spark something for you too.

Life Goals In Progress
151. How To Make Social Media More Fun

Life Goals In Progress

Play Episode Listen Later Oct 21, 2025 10:43


Feeling over it when it comes to posting online? You're not alone. In this episode, we're talking about how to bring joy and creativity back to social media when it's started feeling like a chore. From loosening the rules to experimenting with new formats and sharing what actually lights you up, we'll dive into simple shifts that help you reconnect with why you started creating in the first place. Find us: Marketing Agency: lifegoalsmarketing.com Content Hub: lifegoalsmag.com Instagram: @itscoleylane @lifegoalsmag

The Not For Lazy Marketers Podcast
Behind The Scenes Of My Own Marketing Data & What It Means For You And This Industry

The Not For Lazy Marketers Podcast

Play Episode Listen Later Oct 17, 2025 21:50


In today's episode, I'm pulling back the curtain on my most recent launch and revealing something that might shock you: 80% of my buyers had been on my list for over 6 months. I'm breaking down what this means for your marketing strategy, why you need to stop calling your leads poor quality, and how to play the long game in a trust recession. If you've ever wondered why people aren't converting immediately or felt discouraged by your launch results, this episode will shift your entire perspective.

The Not For Lazy Marketers Podcast
How I'm Facing My Deepest Fears & The Freedom That's on the Other Side

The Not For Lazy Marketers Podcast

Play Episode Listen Later Oct 15, 2025 23:49


In today's episode, I'm sharing something truly powerful that's been unfolding for me lately: how much of our lives are run by fear, even when we think we've outgrown it. After attending another Joe Dispenza event and spending a few solo days in reflection, I had some profound realizations about control, surrender, and what it really means to operate from abundance instead of protection. I'm sharing the exercises, breakthroughs, and uncomfortable truths that surfaced, and inviting you to look at where fear might still be quietly running the show in your own life and business.

Breakthrough B2B
The true value of partnering with an independent marketing agency

Breakthrough B2B

Play Episode Listen Later Oct 15, 2025 22:41


It's been a busy few weeks for the agency, that included client visits in Pennsylvania and Kentucky. This week, the gang is back together and recording for the first time in nearly a month! The topic? Why working with an independent marketing agency can be a smart move for brands. Bigger isn't always better, and the group discusses what that means for your business.For one, direct access to senior talent means there's no “B team.” Clients work directly with the experts, the people making the big decisions and doing the creative work. That kind of partnership leads to better communication, more consistent results, and faster problem-solving. Instead of being passed off to junior staff, clients know they're working with people who truly understand their goals and can make things happen.With more than 40 years in business, Littlefield Agency has proven it can adapt to change and stay reliable through shifting markets. Clients aren't just getting a campaign, they're getting a long-term partner who values honesty, accountability, and results. As Sam points out, smaller agencies can deliver the same strategic power as big ones, but with a more personal, collaborative touch that can have a big impact without the ego.—Sam, Roop, Claudia and ChelseaTell us what you think!

UBC News World
Why Five Minutes Is All You Need to Identify A Quality Digital Marketing Agency

UBC News World

Play Episode Listen Later Oct 15, 2025 3:08


Most marketing agencies reveal their true capabilities within the first few minutes of conversation. Learn the warning signs that separate professional partners from vendors who will waste your budget and time.To learn more, visit https://klikdigital.co/webinars/ Klik Digital Agency City: Baltimore Address: 1000 Key Highway East Website: https://klikdigital.co

Life Goals In Progress
150. The Long Game: How to Build Marketing That Lasts

Life Goals In Progress

Play Episode Listen Later Oct 14, 2025 9:05


If you've been craving a marketing rhythm that feels calm, consistent, and actually sustainable — this episode is for you. We're talking about slow marketing: the art of building long-term visibility through strategies that don't rely on daily posting or constant hustle. Think blogs, Pinterest, newsletters, and content that keeps working long after you hit publish. I'm sharing how I've built a business that runs on the long game, what slow growth has taught me, and practical ways you can start applying the same mindset to your own marketing. Find us: Marketing Agency: lifegoalsmarketing.com Content Hub: lifegoalsmag.com Instagram: @itscoleylane @lifegoalsmag

The Not For Lazy Marketers Podcast
My Biggest Fear as a Mom & Building Capacity to Hold It All

The Not For Lazy Marketers Podcast

Play Episode Listen Later Oct 7, 2025 24:35


In today's episode, I'm getting real about my biggest fear as a mom and how I'm constantly working to expand my capacity to hold it all. I share the honest thoughts that come up for me, the daily tug-of-war between ambition and presence, and what it actually looks like to thrive in the chaos without losing myself in it. Tune in for a behind-the-scenes look at how I navigate the messy, beautiful balance of motherhood and entrepreneurship, and what it really means to build the capacity to hold it all.

Life Goals In Progress
149. How to Match Your Energy to the Seasons

Life Goals In Progress

Play Episode Listen Later Oct 7, 2025 10:14


As the weather cools and the days get shorter, our energy naturally shifts but most of us try to keep operating like it's still summer. In this episode, we're talking about matching your mindset, routines, and creative output to the season you're actually in. Find us: Marketing Agency: lifegoalsmarketing.com Content Hub: lifegoalsmag.com Instagram: @itscoleylane @lifegoalsmag

Social Entrepreneur with Nathan A Webster
EP 278 - What Makes a HISTORIC Marketing Agency Struggle

Social Entrepreneur with Nathan A Webster

Play Episode Listen Later Oct 6, 2025 40:50


Nathan welcomes back Don Elliott from Gravitate. They discuss the challenges and changes in the marketing industry over the past few years, including the impact of the COVID-19 pandemic and the recent economic downturn. Don shares how his agency adapted its business model, pivoting from tech startups to nonprofits, improved client management, the effects of AI on marketing, new tax regulations in Washington state, and the importance of maintaining a healthy work-life balance as an entrepreneur. Watch the full episode.  Guest Name: Don Elliot Title: CEO | Co-Founder | Writer Company: Gravitate | Pour Choices Expertise: Website Development and Digital Marketing Website: https://www.gravitatedesign.com/ Website: https://pourchoices.pub/ Website: https://donelliott.us/   On November 13, the best business conference in the Pacific Northwest #letsconnectconference. Check it out, https://letsconnectpnw.com/2025-conference/. Get your tickets. Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist.  

The Not For Lazy Marketers Podcast
The Sales System I'm Seeing Work Today & Behind the Scenes of Building Our Most Powerful Program Yet

The Not For Lazy Marketers Podcast

Play Episode Listen Later Oct 3, 2025 31:45


In today's episode, I'm sharing a behind-the-scenes look at the brand new training I just taught on the 2025 business model and how it's shaping the way I see digital marketing evolving. I dive into the biggest challenges we're facing right now like audience overwhelm, lack of trust, and the demand for speed, plus I break down the sales system I believe every business will need moving forward. Tune in to hear the strategy shifts that could transform the way you grow your business this year.

Anxious Filmmaker with Chris Brodhead
#174 How To Outsmart the AI Apocalypse + Build a Better Marketing Agency with Ivan Vislavskiy

Anxious Filmmaker with Chris Brodhead

Play Episode Listen Later Oct 3, 2025 32:23


How do you grow a digital agency from a scrappy startup to powerhouse — while staying lean, global, and ahead of the AI curve?Ivan Vislavskiy, co-founder and CEO of Comrade Digital Marketing, joins me to share his journey from Ukraine to the U.S., from architect to entrepreneur, and how he's built one of the most quietly successful and innovative agencies in the country.In this wide-ranging conversation, Ivan opens up about: • The “unsexy” operational secrets behind scaling profitably • Why most agencies cap at 5–10 people • The myth of niching down — and what to do instead • How Comrade is embedding AI into every part of their operation (without sacrificing creativity or quality)Whether you're an agency owner, entrepreneur, or creative pro looking to future-proof your business, this episode is loaded with practical wisdom and inspiration.

Build Your Digital Community
Coming Home To Your Most Authentic Self with Carly Ottaway

Build Your Digital Community

Play Episode Listen Later Oct 2, 2025 52:05


Today Kristina sits down with one of her favourite people and the world's newest best-selling author (we're calling it now!) Carly Ottaway!Carly is the Founder of Web of Words, a marketing agency recently celebrating 10 years in business, and a woman who is redefining success on her own terms. In this powerful conversation, Carly shares her journey of writing her first book which came out today, Coming Home: The Path to Your Favourite Self and Permission to Do It Your Way.This is a project that's been three years in the making and is sure to change the way you think about yourself and your story. What started as a soulful calling turned into a transformational experience of coming back to her most authentic self, through motherhood, business, and healing from life's challenges.In this episode Kristina and Carly are diving deep into:How Carly went from hiding behind her clients' stories to boldly telling her own.Why you don't need to know “the how” to get started on a big dream.The identity shift that comes with showing up fully in your purpose.How your story can be your most powerful brand tool.What it really takes to build a sustainable business aligned with your life.How to nurture your network and allow yourself to receive support.Why it's never too late to pivot, expand, or come home to who you truly are.This conversation is for anyone who's been sitting on a dream, who's afraid to start, or who needs the nudge to trust their story and do it their own way!Buy Carly's Book! The first 5 people to share this episode in your stories and tag @kristina.bartold and @itscarlyottaway will get a free copy of the book, courtesy of Kristina!Connect with Carly!BookInstagramWebsiteMentioned in Episode:High Vibe Women Online CommunityTake Our Social Media QuizJoin the Weekly SnSend me a text!PodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For InterviewsSupport the showFor Your Information: • Host your podcast on Buzzsprout! •Join The High Vibe Women Online Community! • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 50% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

say hola wealth
How to Work With A Multicultural Marketing Agency With Tatiana Bolaños

say hola wealth

Play Episode Listen Later Sep 30, 2025 27:54


In this engaging conversation, Tatiana Bolanos shares her inspiring journey from being one of the youngest Latinas to sign with Sony Music to founding the Lilac Agency, a thriving talent management firm. She discusses the significance of the creator economy, the unique strengths of her agency, and practical steps for creators to work with brands. Episode Highlights: 00:00 From Music to Management: Tatiana's Journey 03:16 The Creator Economy: Understanding Its Impact 05:59 Building a Community: The Unique Strengths of Lilac Agency 08:50 Practical Steps for Creators: Working with Brands 11:35 Challenges in the Creator Space: Dismantling Barriers 15:36 The Importance of Speaking Up: Creators and Advocacy 18:27 Long-Term Opportunities: Beyond Brand Deals 20:57 Navigating Growth: When to Seek Management 23:56 Balancing a 9 to 5 with Content Creation 25:47 Defining Wealth: Freedom and Beyond About our guest Tatiana: Tatiana Bolaños got her start in Mexico's mariachi music scene, becoming the youngest artist ever signed to Sony Records at just six years old, even sharing the stage with Mexican singing legend Vicente Fernández (see image attached). Today, she is the founder and CEO of The Lilac Agency, a $4 million talent management agency representing some of the internet's biggest creators. Tatiana has built a safe, intentional space for BIPOC and women of color creators in an industry where they're often overlooked, proving that cultural power and visibility coexist at a large scale. Connect with Tatiana on Instagram.   Want to stay in the loop with wealth-building tips and behind-the-scenes insights? Join our Cash Libre Newsletter at https://sayholawealth.com — where we keep it real about building wealth, purpose, and legacy.

The Not For Lazy Marketers Podcast
Creating Content When You Don't Feel Like It & My Biggest 2025 Prediction

The Not For Lazy Marketers Podcast

Play Episode Listen Later Sep 25, 2025 23:49


In today's episode, I'm talking all about content creation—the highs, the lows, and how to make it actually work for your business. I share why consistency matters more than waiting for inspiration, how to turn your everyday experiences into authentic content, and ways to make creating easier without burning out. Plus, I share my biggest 2025 prediction about AI and how it's changing the pace of business and content. If you've ever felt overwhelmed by content or unsure how to show up consistently, this episode is for you.

Thrivetime Show | Business School without the BS
Creative Agency | How to Grow a Creative & Marketing Agency + See Thousands of Success Stories At ThrivetimeShow.com Join Eric Trump At Clay Clark's Dec. 4-5 Business Conference (Anaheim, CA)

Thrivetime Show | Business School without the BS

Play Episode Listen Later Sep 24, 2025 22:32


Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

The Not For Lazy Marketers Podcast
The 7-Day No-AI Challenge, Processing Launch Disappointment & The 3 Non-Negotiables That Save My Mornings

The Not For Lazy Marketers Podcast

Play Episode Listen Later Sep 23, 2025 26:43


In today's episode, I'm pulling back the curtain on some of the most impactful conversations I've had with clients lately, from the surprising challenge I gave a few of them, to what really happens when a launch falls short, plus the small morning shift that's completely changed my clarity. If you've ever felt the pressure of juggling it all, or the sting of a disappointing result, this episode will give you both perspective and practical takeaways to keep moving forward.

SharkPreneur
Episode 1188: How to Hit $100k in 90 Days: Launching a Digital Marketing Agency from Scratch with Zarar Ameen

SharkPreneur

Play Episode Listen Later Sep 19, 2025 14:50


Want to grow your business to six figures in 90 days? The key is mastering AI and using innovative digital marketing strategies.   In this episode of Sharkpreneur, Seth Greene interviews Zarar Ameen, CEO of CANZ Group and Founder of Launch My Agency, who shares how he went from a single dad struggling on a $20,000/year income to running a multi-million-dollar digital marketing agency that helps others achieve explosive growth. With a focus on AI-driven solutions, Zarar and his team empower clients to build their own profitable agencies quickly, guaranteeing results. Tune in as he reveals his proven strategies for success, including how to leverage referrals, AI, and mentorship to skyrocket your business.   Key Takeaways: → How Launch My Agency empowers entrepreneurs to launch AI-driven digital marketing agencies. → AI technology plays a pivotal role in scaling businesses. → The importance of hiring the right team members. → Why the sales closing process is essential and how commission-only closers help scale agencies. → How to overcome setbacks and pivot your marketing model to hit your revenue goals.   Zarar Ameen is the CEO of CANZ Group and Launch My Agency. He is known as the “Million Dollar Agency Advisor.” He has launched more than 300 digital marketing agencies and is said to have helped 10,000 people start their own. Ameen has been described as a dynamic entrepreneur with strong leadership and marketing skills. Some say he is an exceptional human being and a top 1% online marketing professional.   Connect With Zarar: Launch My Agency CANZ Group Instagram X Facebook LinkedIn   Learn more about your ad choices. Visit megaphone.fm/adchoices

The Not For Lazy Marketers Podcast
The Algorithm Loves Drama, How To Leverage Social Media Without Burnout & The Secret Series Strategy That's Exploding Social Media Growth With Nikki May

The Not For Lazy Marketers Podcast

Play Episode Listen Later Sep 18, 2025 72:22


In today's episode, I sit down with Nikki May, the powerhouse founder of Social Blueprint, a fast-growing social media agency known for creating authentic content that actually converts. Nikki shares how she went from a surprising start in the industry to building a thriving business, and we explore what it really takes to create consistent, trust-building content, as well as practical ways to create content without burning out. Nikki brings so much clarity and actionable advice you can apply right away, you don't want to miss this one.

Life Goals In Progress
148. ADHD-friendly Hacks for Getting Stuff Done

Life Goals In Progress

Play Episode Listen Later Sep 18, 2025 16:00


In this episode of Life Goals in Progress, Coley and Nina chat through their go-to productivity hacks that make getting stuff done a little easier (and way more ADHD-friendly). From sticky note reminders and body doubling to pairing chores with TV and cleaning up digital clutter, they share the tricks that actually help them follow through without burning out. Find us: Marketing Agency: lifegoalsmarketing.com Content Hub: lifegoalsmag.com Instagram: @itscoleylane @itsninasoon @lifegoalsmag

The Not For Lazy Marketers Podcast
Embodied Marketing 2.0, The Coming AI Wave & Why I'm Simplifying Now

The Not For Lazy Marketers Podcast

Play Episode Listen Later Sep 16, 2025 26:14


In today's episode, I'm sharing some big behind-the-scenes updates in my business and life. You'll hear about the shifts we're making as a company, my ongoing battle with social media (and the tool that's finally helping me set real boundaries), plus a special story that took me back to the very coffee shop where I started my business eight years ago. This one's part inspiration, part strategy, and part reminder that success doesn't always come from force. Sometimes the real growth happens when you lean into flow.

The Facebook Marketing Ninja
Should I hire a Marketing Agency or build a “In House Team”

The Facebook Marketing Ninja

Play Episode Listen Later Sep 15, 2025 10:26


-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf

Dental Flow Podcast
Why Former Clients Return to Dental Marketing Agencies

Dental Flow Podcast

Play Episode Listen Later Sep 15, 2025 16:24


SummaryIn this episode of the Dental Flow podcast, Benjamin Suggs discusses the phenomenon of former dental practice clients returning to his agency after leaving for various reasons. He explores the reasons behind their departure, including changes in management and unmet expectations, as well as the factors that led them to return, such as better results and more supportive agency relationships. The conversation highlights the importance of understanding client needs, the role of office managers, and the significance of continuity in agency-client relationships.Takeaways10 dental practice clients returned after leaving our agency.Reasons for leaving included selling to a DSO and dissatisfaction.New office managers often disrupt existing agency relationships.Over-promising by sales teams can lead to client disappointment.Continuity in client relationships is crucial for success.Clients value agencies that require minimal time commitment.Results-driven marketing is essential for client retention.Understanding client expectations can prevent agency turnover.Building strong relationships with clients fosters loyalty.Transparency in agency performance is key to client trust.Chapters00:00 The Return of Former Clients02:19 Reasons for Leaving and Coming Back05:06 The Role of Office Managers in Agency Relationships08:11 Over-Promising and Under-Delivering10:21 Time Commitment and Client Expectations13:02 Continuity in Client Relationships14:40 Lessons from Client Returns Your Dental Marketing Growth Partner: Human Expertise Meets AI Precision. We combine cutting-edge AI technology with over 14 years of dental marketing expertise to drive real results. From increasing new patient flow to filling holes in your schedule, our strategies are built to grow your practice—efficiently, intelligently, and predictably. Experience marketing that adapts in real-time and delivers every time. No long-term contracts. Our clients average a 5X return on investment. Personalized, non-corporate approach. 5-star reviewed. Incredibly easy to work with - your time commitment is minimal. Find us: Website: https://newpatientsflow.com Google: https://g.co/kgs/zqWTc5a Facebook: https://www.facebook.com/newpatientsflow Instagram: https://www.instagram.com/newpatientsflow/ Linkedin: https://www.linkedin.com/company/newpatientsflow

The Not For Lazy Marketers Podcast
Leaving Corporate Safety to Build a Crypto Empire with Whitney Woodcock

The Not For Lazy Marketers Podcast

Play Episode Listen Later Sep 11, 2025 58:16


In today's episode, I'm joined by Whitney Woodcock, founder of Queen of Millions—a global community of over 200 women across 20+ countries who are learning, investing, and building confidence in the world of crypto. Whitney shares her journey from leaving engineering and a traditional career path to betting on herself, creating financial freedom, and building a movement that blends strategy, intuition, and empowerment. If you've ever craved more freedom or wondered how to get ahead of financial shifts, you don't want to miss this conversation.

The Not For Lazy Marketers Podcast
What Got Me to 3 Million Won't Get Me to 10 Million & The Hard Decisions I'm Making to Scale

The Not For Lazy Marketers Podcast

Play Episode Listen Later Sep 9, 2025 22:11


In this episode, I'm sharing the real behind-the-scenes of some massive decisions I'm sitting with right now as I look to scale my company from $3M to $10M. I talk about the tension between short-term decisions that keep the business healthy and the long-term plays that build true legacy, and how I work through the gray area when clarity feels out of reach. If you've ever felt the weight of making the “right” decision in your business, this episode will remind you how to find perspective, create clarity, and move into action with confidence.

The Not For Lazy Marketers Podcast
Strategic Work Before Tactical Work: Why Experts Get Trapped In Client Fulfillment With Gunther Klaus

The Not For Lazy Marketers Podcast

Play Episode Listen Later Sep 4, 2025 54:50


In today's episode, I'm sitting down with my friend Gunther Klaus—an incredible entrepreneur, athlete, and true expert in biomechanics. We talk about his path as both an athlete and a business owner, the biggest lessons he's learned along the way, and the challenges of turning deep expertise into simple, impactful marketing. If you've ever struggled with balancing your passion for your craft with the realities of running a business, this conversation is going to resonate with you.

Empire Flippers Podcast
Why Business Buyers are Acquiring Marketing Agencies [Ep.187]

Empire Flippers Podcast

Play Episode Listen Later Sep 2, 2025 39:02


For years, many agency owners mistakenly believed that marketing agencies couldn't be sold. But that myth is fading fast, and buyers are hungrier than ever to acquire agencies. In this episode, Greg Elfrink explains why he thinks we're in the golden age of marketing agencies. He dives into why buyers are actively hunting agencies to grow their portfolios, highlighting everything from recurring revenue models to the skyrocketing importance of digital marketing across industries. Of course, no conversation about agencies in 2025 is complete without discussing AI. Greg addresses the big question: Will AI kill agencies, or will it become a tool that accelerates their growth? He also shares why agencies may be entering a profit renaissance, with more opportunities than ever to scale and succeed.But it's not all smooth sailing. Greg also breaks down the three main reasons why agencies struggle to sell and what founders can do to fix them. If you've ever wondered whether your agency has real exit potential, or if you're curious why investors are piling into this space, this episode is packed with insights you won't want to miss. Topics Discussed in this episode: Busting the myth that marketing agencies cannot be sold (01:30) Why buyers are hungry for marketing agencies (04:35) Will AI kill agencies? (09:25) The marketing agency profit renaissance (15:25) The 3 main reasons why agencies don't sell (26:46) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our weekly newsletter Episode 185 - Amos Bar Joseph's AI system Sit back, grab a coffee, and learn why marketing agencies are becoming the hottest businesses on the market!

The Not For Lazy Marketers Podcast
The #1 Most Important Thing For Every Business To Have Today, My Different Take on Alex Hormozi's $100M Launch

The Not For Lazy Marketers Podcast

Play Episode Listen Later Sep 2, 2025 32:23


What's the real secret behind Alex Hormozi's $100 million weekend launch? In today's episode, I break down why everyone's focusing on the wrong thing when analyzing his massive success. While others are trying to copy his webinar tactics, I'm sharing what actually made that weekend possible - and it has nothing to do with his pitch. If you're ready to stop chasing tactics and start building the foundation that creates unstoppable business growth, this episode will shift how you think about success.  

Keep What You Earn
Finding Your Marketing Focus with Amber Frankhuizen

Keep What You Earn

Play Episode Listen Later Sep 1, 2025 38:54


Dive deep into the intersections of finance and marketing with guest Amber from AF Marketing. They explore the importance of data-driven decisions in marketing, understanding customer acquisition costs, and the lifetime value of customers. Shannon and Amber discuss the significance of consistent branding, effective use of referral programs, and the unprecedented value of training and empowering team members. Amber shares her wisdom on establishing a strong personal brand and leveraging it for business growth, all while staying true to your core values and mission. This episode is packed with practical tips and actionable strategies to help business owners scale their operations and boost profitability.   What You'll Hear [0:45] Welcoming Amber and Discussing Finance and Marketing [2:03] The Lure of Marketing and Its Scientific Nature [4:00] Effective Marketing Strategies for New Businesses [4:30] Understanding Your Market and Positioning [8:40] Building a Personal Brand [14:15] Focusing Your Marketing Efforts [21:10] Data-Driven Marketing Decisions [21:40] Sales and Marketing Alignment [22:10] Frontline Staff Training [23:05] Importance of Tracking Marketing Data [24:00] Identifying and Doubling Down on Effective Strategies [24:50] Challenges with Marketing Agencies [26:55] Role of a CMO in Business Growth [27:50] Empowering Your Team for Success [30:40] Creating Consistent Brand Guidelines   Learn more about our CFO firm and services: https://www.keepwhatyouearn.com/   Connect with Shannon: https://www.linkedin.com/in/shannonweinstein Watch full episodes: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Follow along on IG: https://www.instagram.com/shannonkweinstein/   Connect with Amber: https://www.linkedin.com/in/amberfrankhuizen/ Explore more on her website: https://afmktg.com/amber-frankhuizen Follow Amber on IG: https://www.instagram.com/amberincalifornia/   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. We love enthusiastic action, but please consult a qualified professional before implementing anything you learn.