POPULARITY
"The first man gets the oyster; the second man gets the shell." - Andrew CarnegieOur guest today is the founder of Whiplash Whiskey Rene Armas and he is here today to take us through his incredible from stocking wine shelves to creating his own whipped-cream flavored vodka. Jay and Rene are unpacking Rene's early days in the alcoholic beverage industry, the phone call that got him to leave a comfortable job climbing the corporate ladder to pursue success with a little company called Pinnacle Vodka, and why sometimes you just have to roll the dice. Rene's story is absolutely one of knowing when to hold them and knowing when to fold them and we're extremely excited he has chosen to share it on this episode of The Culture Matters Podcast.
In this fifth episode, Jacob and Andrew are joined by their friend Skylar to sing a song, talk about alcohol/parties and their repercussions, and dissect the crazy family drama going on with Jacob between sips of Pinnacle Vodka on the rocks. If you have any questions or comments or remarks or anything at all you would like to say to us, please email us at shitfacedropouts@gmail.com and we'll read it on the podcast.
What a night!!! We're out here at Papa Doc's for the Race Taylor album release party & we got the countdown! Feels like a catch us if you can kinda night. But we're out her as long as possible to get y'all list of favorites done & get it in with Race Taylor!!
Ok, ok, o.k!!! We got Race Taylor premiering their new album Race Music & Da Stage gets to hear it first!! The album drops tomorrow but we gotchu! So stop whatever you got going on and get your Pinnacle Vodka & kickit with us!! Whoa!!
Yoooo!!! What a week, smh. But together we made it, right?! So we're counting down this weeks dopest joints & spinning some new ones. We're preparing for our big bbq if you're where we at come thu!
Tonight! Tonight! Tonight!!! We are live from Jamaican Vibez in Fayetteville, NC for Faded Mulah ‘s listening party. We're giving y'all VIP access & just for tonight we are at an early time, so stay tuned!
On this week's episode we are joined by Envy Perez. We discuss everything from female condoms to the importance of budgets to the delicacy required for anal penetration. Shouts out to the "Whipped" flavored Pinnacle Vodka that encouraged the colorful conversation. Don't forget, this week's episode was brought to you by Audible. You can get a FREE audiobook download and 30 day free trial at www.audibletrial.com/suchafnlady. You'll have over 180,000 titles to choose from for your iPhone, Android, Kindle or MP3 player. Enjoy!
“Brands often fall flat when trying to be an Onion or a Buzzfeed.” As these irreverent powerhouses have taught us, humor can significantly impact your online reach. A mistake many make is trying to execute this potent mixture on their own. What they should be doing is looking to experts like The Onion. As social media lead for Onion Labs, Eric Munn and his team help brands bring the funny while connecting and engaging with their audience. About Eric Munn Eric Munn is Social Media Lead for Onion, Inc.’s creative services division, Onion Labs. Munn began his career at TrainSignal, where he grew the company’s social following organically by over 12K in less than a year. Shortly thereafter, Munn was recruited by Social@Ogilvy to help run social strategy for brands like CDW, Jim Beam, Pinnacle Vodka, and Braintree. In what one can only assume was a clerical error, Munn was contact by The Onion in 2014 to lead social strategy for Onion Labs and spends most of his days explaining how jokes work to brand managers. Munn is a graduate of The University of Michigan and asks that all Ohio State alumni please vacate the premises. As We Wrap … Before we go, I want to flip the microphone around to our community …Recently Joe Morris gave a shout out to a recent Social Sound Bite. Thanks Joe! Did you hear something you liked on this episode or another? Do you have a question you’d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. Last but not least … Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS. Rate and review the show – If you like what you’re hearing, head over to iTunes and click that 5-star button to rate the show. And if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast. OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out. And finally a reminder that On Brand is brought to you by the Social Brand Forum. This premier digital marketing experience takes place September 22-23 in beautiful Iowa City, Iowa. Learn from experts like Jay Baer, Joe Pulizzi, and Gini Dietrtich in the heart of the heartland. Listeners of the show get the best rate when they register using promo code ONBRAND at socialbrandforum.com. Until next week, I’ll see you on the Internet!
Host Dave Robertson first speaks with Dan Ward, Author of "The Simplicity Cycle: A Field Guide To Making Things Better Without Making Them Worse," who explains how we can find the balance between simplicity and complexity. In the second half, his guests are Marguerite Allolding, Brand Innovation Director at Beam Suntory, and Jason Dolenga, Senior Brand Director of Vodka at Beam Suntory. They take Dave behind the scenes into the Making of Pinnacle Vodka, which is experimenting with flavors like cookie dough, red licorice and even Cinnabon.
The Agents of Change: SEO, Social Media, and Mobile Marketing for Small Business
If you’re like the large majority of people spending a great deal of time on social media platforms such as Twitter and Facebook, why not consider using them as an advertising tool for your business as well? Digital platforms like Twitter and Facebook make tailoring your advertising content to a specific audience easy and direct. The key is in knowing how to customize your advertising to find just the right people that are going to engage and be interested in your content. By learning a few simple techniques, you can pinpoint the exact audience you need to get your message in front of the people who are most likely to make a buying decision for the products or services that you’re offering. Charlotte Redmann helps savvy brand managers expand their marketing efforts using her vast skills and experience in social media and digital marketing. Charlotte was the first person hired to the internal digital media team at Beam Suntory, and led the digital efforts for Pinnacle Vodka, Skinnygirl Cocktails and Cruzan Rum. http://www.themarketingagents.com/86
To start off our 14th season, Jen and Erica are trying the unflavored version of their old nemesis, Pinnacle Vodka.