Podcasts about on brand

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Best podcasts about on brand

Latest podcast episodes about on brand

On Brand with Nick Westergaard
Taylor's Version, Pt 2: Fearless Focus

On Brand with Nick Westergaard

Play Episode Listen Later Sep 18, 2025 43:54


In this episode of On Brand: Taylor's Version, we're joined by Emily Campion — Henry B. Tippie Fellow and Associate Professor at the University of Iowa's Tippie College of Business. Emily's research explores how organizations hire and develop talent. But today, she's here to talk about something decidedly more human: Taylor Swift's relentless work ethic, authentic leadership, grit in the face of setbacks, and her ability to balance it all with self-care. What You'll Learn in This Episode Why Taylor Swift is the ultimate case study in relentless work ethic and focus How authenticity fuels leadership and builds trust with fans — and employees What Taylor's grit teaches us about resilience, reinvention, and leading through setbacks The role of self-care in sustaining high performance over the long haul Why leaders need to balance hustle with humanity Episode Chapters (00:00) Intro (02:15) “Taylor Inc.” and the ultimate one-person company (04:40) Emily Campion on studying work ethic and leadership through Taylor Swift (08:30) Taylor's relentless productivity and lessons for business leaders (14:05) Authenticity as strategy vs. sincerity (19:20) Grit, comebacks, and leading through setbacks (25:45) Boundaries, rituals, and Taylor's approach to self-care (32:10) Leadership lessons leaders can apply today (38:15) Emily's Taylor smile: Stay Stay Stay on ukulele About Emily Campion Emily Campion is a Henry B. Tippie Fellow and Associate Professor at the University of Iowa's Tippie College of Business. Her research focuses on staffing procedures, the use of machine learning and natural language processing to improve these systems, and ways to mitigate employment discrimination. Her work has been published in leading academic journals, and she currently serves on the editorial boards of Journal of Applied Psychology and Personnel Psychology, where she recently co-edited a special issue on machine learning in selection. What Taylor Era Has Made Emily Smile Recently? For Emily, the Taylor song that's made her smile recently is “Stay Stay Stay” from Red (Taylor's Version). She first loved it while learning the ukulele, and even though she jokes she won't be a famous ukuleleist, the song's plucky energy and Taylor's laugh at the end never fail to make her beam. Resources & Links Connect with Emily on LinkedIn. Check out Emily's University of Iowa faculty page. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
The Journey of Jeremy Piven

On Brand with Donny Deutsch

Play Episode Listen Later Sep 16, 2025 45:55


In this engaging conversation, Jeremy Piven discusses his extensive journey in stand-up comedy and acting, sharing insights into the challenges and triumphs of performing live. He reflects on the emotional impact of personal loss, particularly the passing of his mother, and how it influences his work. Piven delves into his latest projects, including 'The Performer,' a role he describes as the best of his career, and 'Primitive War,' a unique film blending elements of Vietnam and dinosaur genres. Throughout the discussion, he emphasizes the importance of authenticity, resilience, and the power of storytelling in addressing complex social issues. Be sure to check out the ⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠. Takeaways Stand-up comedy is a unique and personal journey. Every performance is different, and exhaustion can lead to unexpected greatness. Authenticity in performance is crucial for connecting with the audience. The impact of personal loss can be channeled into art. The Performer is a significant role that reflects deep emotional truths. Independent filmmaking requires perseverance and passion. The relevance of historical narratives in contemporary storytelling. The absurdity of racism and antisemitism needs to be addressed through art. The importance of collaboration in the creative process. Success in acting often comes from resilience and continuous effort. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
TikTok and the Future of Storytelling

On Brand with Nick Westergaard

Play Episode Listen Later Sep 15, 2025 32:30


Few platforms have changed culture as quickly—or as globally—as TikTok. Khartoon Weiss, VP and GM of North America and Global Business Solutions, is at the center of it, helping brands and businesses connect with audiences in ways that are creative, authentic, and impactful. From scaling Spotify to leading top agencies, she's built a career on turning bold ideas into cultural movements—and now she's shaping the future of TikTok. What You'll Learn in This Episode How TikTok has broken the traditional brand storytelling arc Why authenticity and “real production” outperform polish on the platform How content, commerce, and search converge on TikTok Why short form content can still drive loyalty and long-term brand love What brands like Chipotle, McDonald's, and Gap are doing right on TikTok Episode Chapters (00:00) Intro (00:38) Why TikTok has changed brand building (02:12) Stewarding TikTok's brand and helping other brands grow (03:34) Unlearning traditional storytelling on TikTok (06:01) Authenticity over polish with examples from Chipotle and McDonald's (10:20) Content, commerce, and the rise of search on TikTok (14:04) Can short form content build brand loyalty (21:08) Brand safety, trust, and TikTok's uncertain future (24:48) Lessons from scaling brands at Spotify, agencies, and TikTok (27:09) The that made Khartoon smile recently About Khartoon Weiss Khartoon Weiss is the VP and GM of North America and Global Business Solutions at TikTok. She previously led global revenue at Spotify, served as Chief Marketing Officer and Managing Director at MDC Partners and Mediacom North America, and was a VP at iHeartMedia. She began her career at BBDO, Ogilvy, and Grey Worldwide. Weiss has been recognized by Campaign's “40 Over 40,” AdAge's “40 Under 40,” and AdWeek's “Top 50.” She completed executive education at The Wharton School and lives in New York City with her husband and two rescued cats. What Brand Has Made Khartoon Smile Recently? Khartoon pointed to Gap as the brand making her smile lately. She praised the retailer for collaborating authentically with creators, staying true to its roots, and showing up on TikTok in ways that feel natural and culturally relevant. For her, Gap's bravery and creativity prove that when brands lean into community and culture authentically, audiences instantly recognize it—even without the logo. Resources & Links Connect with Khartoon on LinkedIn. Learn more about TikTok for Business. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Brands of the Week: Political Violence, Job Growth, Larry Ellison, Retail Therapy and Dogs

On Brand with Donny Deutsch

Play Episode Listen Later Sep 11, 2025 16:36


In this episode of On Brand, Donny discusses various topics related to branding, capitalism, and societal issues. He reflects on the tragedy of political violence, the changing perceptions of capitalism among Americans, and the differing life goals of Gen Z men and women. The conversation also touches on demographic shifts, healthcare costs, education challenges, workplace dynamics, and the impact of consumer behavior on mental health. Additionally, Donny highlights the evolution of advertising and the therapeutic benefits of pets. Takeaways Political violence is a human tragedy. Perception of capitalism is declining in America. Gen Z men and women have different life goals. The US population is shrinking for the first time in history. Healthcare costs are significantly higher in the US. Reading levels among high school seniors are declining. Shorter meetings can increase productivity. Shopping can alleviate feelings of sadness. Nostalgia plays a key role in advertising. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Taylor's Version, Pt 1: Swift Strategy Secrets

On Brand with Nick Westergaard

Play Episode Listen Later Sep 11, 2025 43:21


In our first episode of On Brand: Taylor's Version, we're joined by Sinéad O'Sullivan — aerospace engineer turned business strategist, former head of Strategy at Harvard Business School, professor, and co-founder of a global investment fund. She's advised everyone from NASA to prime ministers … and she also happens to be in the top 0.01% of Taylor Swift fans worldwide. Her new book, Good Ideas and Power Moves: Business Lessons from Taylor Swift, hits shelves this week — and she's here to share why Taylor isn't just a pop star, but one of the sharpest strategists of our time. What You'll Learn in This Episode Why “doing strategy” is more than PowerPoints and wish lists How Taylor Swift creates interlinked universes across her albums What it means to be anti-fragile and thrive in chaotic environments How storytelling can be leveraged as a business strategy Why Taylor Swift is her own product and outperforms traditional companies Episode Chapters (00:00) Intro (01:00) Getting Started with Taylor's Version (01:35) Reputation Era Story Prompt and Misunderstandings (03:40) Doing Strategy the Taylor Way (08:10) Building Worlds Not Products (12:30) Lessons for Brands and Community (17:50) Fearless Era Story Prompt and Courage (24:20) Anti-Fragile Moves and Thriving in Chaos (28:10) Timing, Reverse Acquisitions, and Big Picture Strategy (38:30) Where to Connect with Sinéad About Sinéad O'Sullivan Sinéad O'Sullivan is an aerospace engineer turned business strategist, former head of strategy at Harvard Business School, professor, writer, and co-founder of a global investment fund. She has advised organizations from NASA to prime ministers and is the author of Good Ideas and Power Moves: Business Lessons from Taylor Swift. O'Sullivan has a BA in engineering, an MSc in finance, and a PhD in strategy. What Brand Has Made Sinéad Smile Recently? Sinéad shared that she's been smiling at the creative universe built around Barbie. From specialty cars to Airbnbs, the way Barbie has expanded into a full cultural ecosystem reminded her of the worlds Taylor Swift builds with her albums—demonstrating creativity, collaboration, and clever brand storytelling. Resources & Links Connect with Sinéad on LinkedIn. Sinéad's website. Sinéad's Substack. Sinéad's new book, Good Ideas and Power Moves: Ten Lessons for Success from Taylor Swift. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Stories That Made Guy Kawasaki a Wiser Guy

On Brand with Nick Westergaard

Play Episode Listen Later Sep 8, 2025 39:32


What makes an idea—or a person—truly remarkable? Guy Kawasaki has spent decades evangelizing some of the world's most influential brands—from Apple to Canva—and helping ideas spread in ways that stick. In his new book, Wiser Guy, he shares the lessons, stories, and wisdom he's gathered along the way, showing how to think remarkable, lead with purpose, and make an impact that lasts. What You'll Learn in This Episode - Why Wiser Guy isn't a memoir and what it is instead - The surprising truth behind Guy's decision to publish this book with a traditional house - How evangelism has evolved from Apple's Macintosh launch to Canva today - Why democratizing technology matters—and where AI fits into that story - The timeless wisdom Guy believes we shouldn't wait too long to share Episode Chapters (00:00) Intro (00:36) Welcoming Guy Kawasaki back to On Brand (03:08) Why Wiser Guy is not a memoir (05:08) From self-publishing advocate to Wiley author (10:45) Stories and lessons that rose to the top (15:12) Evangelism past and present (20:03) Is AI truly democratizing technology (27:02) A brand that's made Guy smile recently (32:21) Where to learn more and closing gratitude About Guy Kawasaki Guy Kawasaki is the chief evangelist of Canva and the creator of Guy Kawasaki's Remarkable People podcast. He is an executive fellow of the Haas School of Business (UC Berkeley), and an adjunct professor of the University of New South Wales. He was the chief evangelist of Apple and a trustee of the Wikimedia Foundation. He has written Wise Guy, The Art of the Start 2.0, The Art of Social Media, Enchantment, and eleven other books. Kawasaki has a BA from Stanford University, an MBA from UCLA, and an honorary doctorate from Babson College. What Brand Has Made Guy Smile Recently? Guy shared that Liquid Death has been making him smile. Beyond simply selling water in a can, the brand has built a bold, countercultural identity around “killing thirst.” Guy admires how they've created something fun and meaningful while inspiring him to craft his own marketing mantra, “kill mediocrity.” Resources & Links Connect with Guy on LinkedIn. Guy Kawasaki's website. Wiser Guy on Amazon. Remarkable People podcast. Listen & Support the Show Watch or listen on Apple Podcasts → https://podcasts.apple.com/us/podcast/on-brand-podcast-about-branding/id1113563080?mt=2 Spotify → https://open.spotify.com/show/2Hq9fjctcpm3YKlJFuXmRk YouTube → https://www.youtube.com/hashtag/onbrandpodcast Amazon/Audible → https://music.amazon.com/podcasts/7f4fb055-1584-4037-a637-305c9b82ac3c/on-brand-with-nick-westergaard?refMarker=dm_wcp_af_r&ref=dmm_acq_mrn_d_ds_rh_z_-c_c_539036640611_g_127821134784 Google Play → https://play.google.com/music/listen#/ps/I6xnjeogoyostq7pyu3xh3kqi4a Stitcher → https://www.stitcher.com/show/on-brand-with-nick-westergaard TuneIn → https://tunein.com/radio/On-Brand-p967623/ iHeart → https://www.iheart.com/podcast/269-on-brand-with-nick-westerg-90019102/ Rate and review on Apple Podcasts → https://podcasts.apple.com/us/podcast/on-brand-podcast-about-branding/id1113563080?mt=2 Rate and review on Spotify → https://open.spotify.com/show/2Hq9fjctcpm3YKlJFuXmRk Share this episode — email a friend or colleague → mailto:?subject=Check%20out%20this%20podcast%20episode&body=I%20thought%20you%20might%20like%20this%20podcast Sign up for my free Story Strategies newsletter → https://www.nickwestergaard.com/email/ Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
How Brand Experience Works at LinkedIn

On Brand with Nick Westergaard

Play Episode Listen Later Sep 1, 2025 29:29


What makes a brand experience unforgettable? Laura Parkinson, Global Head of Brand Experience at LinkedIn, has created standout experiences at Apple, Google, and now LinkedIn. She leads the team behind the company's most influential moments—online and in person—and knows how to turn bold ideas into connections that inspire and stick. What You'll Learn in This Episode Why the most iconic brands focus on making people feel something, not just showing up consistently How LinkedIn uses experiences as a marketing channel to launch products and connect with audiences What it takes to scale brand experience inside a large organization while keeping it authentic Why in-person and digital experiences need to work together for a seamless brand presence How cultural moments and team culture fuel creative, “magical” brand experiences Episode Chapters (00:00) Intro (00:31) Laura's path into brand experience from SXSW to Apple and Google (02:00) Lessons from Apple on intuitive, human-centered experiences (04:20) Making digital brands tangible through real-life experiences (05:26) The role of brand experience at LinkedIn (07:10) Scaling brand experience across a large organization (10:23) Measuring success in brand experiences (13:12) Designing consistent yet localized global experiences (17:05) How AI is reshaping brand experiences (21:18) Building teams that deliver magical experiences (23:18) A brand that's made Laura smile recently (25:16) Where to connect with Laura About Laura Parkinson Laura Parkinson is the Global Head of Brand Experience at LinkedIn. She specializes in brand marketing events and experiences for global organizations across consumer products, retail, entertainment, technology, and SaaS. Laura brings bold visions to life through strategic thinking and deep operational expertise, having created and managed internal and external programs from concept to completion. She is passionate about building and supporting teams that imagine and deliver magical brand experiences that drive both market and mind share. What Brand Has Made Laura Smile Recently? The brand that's made Laura smile recently is Build-A-Bear. Beyond its surging stock price, she admires how the company creates magical in-store experiences that resonate with everyone—from kids to adults. With plans to expand dozens of new locations, Build-A-Bear shows the power and value of real-life, experiential branding. Resources & Links Connect with Laura on (surprise!) LinkedIn. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

The GaryVee Audio Experience
Effective Marketing Strategies For 2025 l On Brand with Donny Deutsch

The GaryVee Audio Experience

Play Episode Listen Later Aug 31, 2025 41:58


This is an interview I did with the amazing Donny Deutsch on his podcast On Brand. We discuss the evolving landscape of social media and its impact on marketing strategies. I share insights on the transformation from traditional advertising to organic social media content creation, highlighting how this shift demands a new skill set and approach. I also delve into the inefficiency of corporate meetings, the significance of authenticity, and the potential for individuals and small businesses to compete with large corporations through effective social media use. Hope you enjoy!

CEREAL TALK / シリアルトーク
カルチャーモーメントを掴む企業【Trend Bites】 #214

CEREAL TALK / シリアルトーク

Play Episode Listen Later Aug 31, 2025 45:31


CEREAL TALKのニュースレターはこちらhttps://cerealtalk.jp/(0:00) OP(1:42) 歌姫テイラー・スウィフト婚約(11:28) Duolingoのドラマ相乗り事例(14:49) 今後話題必須なドラマ・映画(17:20) ビジネス系リアリティーショー OnBrand(21:58) 「そんなにドラマ観てるんですね!!?」/(^o^)\(26:44) CashAppとMoney in the Bank(32:24) Warby Parkerが若手アメフト選手を起用した理由(40:00)野球選手とブランド(45:00)アメリカではコンテンツ使用ルールはなんかゆるそうだが?<おたよりフォーム>https://forms.gle/Tgzv4y8PCTs86EcY6<メンバー>沼田 雄二朗https://twitter.com/Numauer最所 あさみhttps://twitter.com/qzqrnl宮武 徹郎https://twitter.com/tmiyatake1草野美木https://twitter.com/mikikusanoOP Music: Epidemic Sound

On Brand with Nick Westergaard
The Women Behind Microsoft's 50-Year History

On Brand with Nick Westergaard

Play Episode Listen Later Aug 25, 2025 34:23


What happens when the women who helped build Microsoft finally get their story told? In her new book, The Women of Microsoft, Miri Rodriguez—Senior Storyteller at Microsoft, CEO of Empressa.ai, and award-winning author—spotlights the pioneers who shaped both the company and the future of tech. Along the way, she shares powerful insights on storytelling, leadership, and how empathy and purpose can transform the way we work. What You'll Learn in This Episode How the new book, The Women of Microsoft, came together in honor of Microsoft's 50th anniversary Stories of resilience, leadership, and innovation from women who shaped Microsoft over five decades Why telling both the highs and lows of women's experiences in tech matters Practical lessons for women navigating promotions, resilience, and confidence in today's workplace How empathy, compassion, and inclusion can shape the future of work—especially in the era of AI Episode Chapters (00:00) Intro (01:09) How the book began (02:43) The mission behind The Women of Microsoft (04:33) Surprising and moving stories (06:35) Women's impact on Microsoft's innovations (09:10) Balancing celebration and hard truths (12:11) Lessons for women navigating tech today (19:14) The code of confidence and future generations (20:42) AI, Empressa.ai, and the future of work (26:35) A brand that made Miri smile Miri Rodriguez is the CEO of Empressa.ai, a groundbreaking AI company reshaping the future of work for women, and serves as Senior Storyteller at Microsoft, where she crafts narratives that resonate globally. An award-winning author of Brand Storytelling—translated into four languages—Miri is also a sought-after speaker and consultant known for her empathetic, purpose-driven approach. Beyond her professional work, she champions social advocacy by training leaders of social enterprises in Africa, mentoring students and professionals in the U.S., and sharing mindfulness and happiness through her platform Be Mindful Be Happy. Her global travels with her husband fuel both her storytelling and her belief in the power of human experience and technology to transform lives. What Brand Has Made Miri Smile Recently? Miri shared how the shoe brand Mephisto recently made her smile. While traveling in Spain, she rediscovered the brand her father had once introduced to her as a teenager. A local store gave her an unexpectedly personal, “white glove” experience—handwritten receipts, phone calls to the manufacturer, and even custom colors. For Miri, it was a powerful reminder that personal treatment and genuine customer care still win, even in a world dominated by mass retail. Links Connect with Miri on LinkedIn, Instagram, and her website. Check out her new book, The Women of Microsoft: Empowering Stories from the Minds that Coded the World. Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, Google Play, Stitcher, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Inside Google's Grip on Advertising

On Brand with Nick Westergaard

Play Episode Listen Later Aug 18, 2025 30:40


How did Google become one of the most powerful forces in advertising—and what happens when that power crosses the line? Ari Paparo, ad tech veteran, Marketecture founder, and author of Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance, takes us inside the deals, innovations, and strong-arm tactics that reshaped the industry. From behind-the-scenes stories of the “Rocket Docket” antitrust trial to the coming AI disruption of search, Ari shares candid insights on market dominance, branding, and the future of digital advertising. How Google bought, built, and bullied its way to dominance in the ad tech industry — and why multiple governments have called its behavior monopolistic What happened inside the Virginia “Rocket Docket” antitrust trial that inspired Ari's book Yield, including behind-the-scenes stories from the courtroom How Google's market power has steamrolled smaller ad tech companies and shaped the open web — and what might change if regulators break it up Why AI and large language models could disrupt Google's search dominance for the first time in decades, reshaping SEO, SEM, and marketing strategy The branding lesson Ari took from clothing retailer Buck Mason — and why a perfectly on-the-nose brand experience can leave a lasting impression Ari Paparo began his career in digital advertising during the early days of the internet and went on to shape how online ads work today. He has led product teams at AppNexus and Bazaarvoice, helped create industry standards including the VAST video specification and Nielsen's Digital Ad Ratings, and founded the media company Marketecture to make sense of the complex ad tech world. A sought-after speaker and host of the Marketecture podcast, Ari is also the author of Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance, offering a behind-the-scenes look at the rise of one of the most powerful forces in technology. Ari pointed to Buck Mason—a clothing store he stumbled into with his wife in New York. Despite describing himself as “not a big clothes person” who usually dresses like a slob, he was struck by how perfectly the brand nailed its vibe: black T-shirts, a classic car parked in the middle of the store, art books casually scattered yet deliberately placed, and even a liquor bar to loosen wallets. Founded less than a decade ago in Venice Beach, Buck Mason impressed Ari as a masterclass in creating a brand experience so spot-on it feels like it was built in a lab for its ideal customer. Connect with Ari on LinkedIn and the Marketecture website. Check out his new book, Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance. Go down the internet rabbit hole on Ari's Adland.tv — home to 80,000+ vintage TV ads. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! (00:00) Intro (00:29) Ari's background in ad tech and industry standards (01:20) Breaking down Google's strategy: bought, built, bullied (03:08) Conflicts of interest and antitrust cases against Google (05:10) Covering the “Rocket Docket” trial and stories from the courtroom (06:32) The impact of Google's dominance on smaller ad tech companies (08:02) What might change if regulators break up Google (12:01) Google's brand halo vs. behind-the-scenes behavior (16:12) Privacy, third-party cookies, and regulatory pressures (19:00) AI disruption and the future of search (21:08) Marketing implications: SEO, SEM, and influencer marketing (23:01) The buzzword Ari is tired of hearing (24:52) The brand that made Ari smile: Buck Mason (26:20) Where to learn more about Ari and Marketecture (27:32) Closing remarks Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
On Brand Re-Brand: Malcolm Gladwell: Zeitgeist Surfer

On Brand with Donny Deutsch

Play Episode Listen Later Aug 12, 2025 45:51


This week on “On Brand”, we go back to August 11th, 2022. Donny sits down with author, podcast host, and global thinker, Malcolm Gladwell. The pair start with Malcolm's inspiration for his most successful books like Outliers, Blink, and The Tipping Point – leading to a discussion of his new book, Bomber Mafia. The duo also discuss Malcolm's thoughts on Trump, historical memory, and Malcolm's approach to his podcast "Revisionist History." Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Values-Based Leadership Lessons at UPS Scale

On Brand with Nick Westergaard

Play Episode Listen Later Aug 11, 2025 33:12


Noel Massie is the former Vice President of U.S. Operations at UPS and author of the new book Congrats, You've Been Promoted. Over a decades-long career, Noel rose from part-time college employee to leading 200,000 people with a focus on values-based leadership. Today, he mentors rising leaders and serves on the boards of organizations like the Annenberg Foundation and the Los Angeles Urban League. We talked about leadership at scale, navigating promotions, and building a career that makes an impact—this week on the On Brand podcast. Noel Massie began working for UPS part-time during college and rose through the ranks to become vice president for UPS's US Delivery Operations. Before his retirement in 2019, he oversaw 200,000 employees who were led by 12,000 supervisors. In this role, Noel supported and guided the package delivery and logistic services in the United States. He continues to mentor young leaders and supervisors. Noel is currently a member of numerous boards: the Annenberg Foundation, which holds a $1.7 billion endowment and where Noel serves on their investment committee that guides the foundation's investment strategy; the Los Angeles Urban Leagues Executive Committee, where Noel served as chairman for nine years; Chapter ONE US, an organization that seeks to enhance elementary school literacy; and the Asian American and Pacific Islander Legal Center. Noel has received over a dozen awards, including the Peter Drucker School of Management Leadership Award, the Whitney M. Young Award, the Admiral Samuel L. Gravely Award, the Civic Leadership Award of Los Angeles, and the Civic Leadership Award of Chicago for serving for five years on the Chicago Workforce Board. He currently mentors young leaders and private organizations on values-based leadership principles. He and his family reside in Oak Park, Illinois, with a secondary residence in Southern California. Congrats, You've Been Promoted. That's the title of Noel's new book—and a perfect reminder that getting promoted is just the beginning, not the finish line. Noel shared why so many new leaders struggle after their big break and how values-based leadership can help them not just survive, but thrive in their new roles. What brand has made Noel smile recently? Noel pointed to McDonald's—admiring how the brand stays consistent and approachable while evolving with the times. For him, it's a lesson in balancing legacy with innovation, showing leadership isn't just about flashy moves but steady, reliable connection. Connect with Noel on LinkedIn and his book, Congrats, You've Been Promoted.  Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! 00:00 Intro and Noel's Background   02:00 Starting Out and Early Leadership Lessons   06:15 The Idea Behind Congrats You've Been Promoted   11:35 Core Values and Setting Leadership Terms   17:00 Handling Ethical Challenges and Uncomfortable Moments   19:30 The No Casual Moments Rule in Leadership   22:00 Value-Based Leadership at Scale   25:45 Lessons from Coaching and Leadership Models   27:00 A Brand Has Made Noel Smile and How to Connect   Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Secret Agent of Smart, Fast Creative

On Brand with Nick Westergaard

Play Episode Listen Later Aug 4, 2025 29:04


Dani Dufresne is the Founder and Executive Producer of The Auxiliary Co., a creative execution firm known for bringing bold ideas to life—efficiently and without the red tape of traditional agencies. Trusted by top brands, Dani's built a reputation for flawless production and assembling world-class creative teams. We talked about all of this and more this week on the On Brand podcast. About Dani Dufresne Dani Dufresne is the badass secret agent behind some of the most jaw-dropping campaigns you've ever seen. As the brains and brawn behind The Auxiliary Co., she's the one team's call when they need to pull off high-stakes creative execution—without the bloated budgets and red tape of traditional old model agencies. With an unmatched eye for innovative approaches, high-value design, and production execution, Dani doesn't just manage a campaign's work—she makes it legendary. Whether assembling an A-list creative team, running a massive production on a shoestring budget, or stepping in to save a campaign from disaster, she delivers flawlessly and unapologetically every time. Forget the outdated agency model. Dani's way is smarter, leaner, and faster. She's here to help brands ditch the bureaucracy, hire the right people, and actually get sh*t done. If you don't know her name yet, that's because she's been too busy making everyone else look good. Industrial Color. Here's a link to the AI color tool Dani talked about. What brand has made Dani smile recently? Dani shared a recent brand collab that made her smile: the unexpected partnership between hand sanitizer brand Living Touch and Crocs. It's quirky, a little ridiculous—and totally memorable. For Dani, it's a perfect example of how brands can break through by ditching traditional influencer playbooks and instead teaming up with other brands in surprising, delightful ways. It may not make logical sense on paper, but it makes great content—and sometimes that's exactly the point. Connect with Dani on LinkedIn and The Aux Co website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! 01:00 – Meet Dani Dufresne Intro to Dani and The Aux Co. — why she's rethinking the traditional agency model. 03:30 – From Film School to Creative Producer How Dani's Hollywood detour led to a career in advertising and production. 06:45 – What Agencies Get Wrong The communication gap between agencies, creatives, and production—and how Dani bridges it. 10:30 – The Rise of the Fractional Producer Why Dani started The Aux Co. and how her model differs from freelance. 14:10 – Scaling Smart: Building Flexible Creative Teams How she helps agencies and brands scale production without bloating their teams. 17:00 – Bringing Production in Early The case for embedding production thinking at the start of the creative process. 20:10 – Leading with EQ Managing personalities, egos, and teaching her team to anticipate problems before they happen. 23:40 – AI and the Future of Creative Work Why embracing AI isn't optional—and how it's changing creative ideation and production. 27:45 – A Brand That Made Dani Smile Why an unexpected Crocs x hand sanitizer collab stood out in a sea of sameness. 29:00 – Where to Find Dani Links, contact info. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
On Brand Re-Brand: Stevie Van Zandt: Embodying Rock n' Soul

On Brand with Donny Deutsch

Play Episode Listen Later Jul 30, 2025 53:43


We go back to September 30th of 2021. Donny sits down with the passionate, inspirational, and legendary rock icon, Stevie Van Zandt. Stevie takes us through his fascinating life, from building the E Street Band with Springsteen, to the never-ending thrill of performing on stage, and how he became an integral piece of the one-and-only “Sopranos”. Together they have a great time digging into what Stevie has soulfully built as his brand of living with purpose and not wasting any time in truly making it count. Be sure to check out the ⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠. Follow Stevie: @stevievanzandt Follow Donny: @donnyjaydeutsch Make sure to rate, review, and subscribe wherever you get your podcasts.  Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Creative Power of Bad Ideas

On Brand with Nick Westergaard

Play Episode Listen Later Jul 28, 2025 32:04


Jason Keath is a creativity keynote speaker, digital strategist, and co-founder of Social Fresh — a long-running marketing conference and agency trusted by brands like HubSpot and Anheuser-Busch. A pioneer in paid social, Jason launched some of the first Facebook ads back in 2004. He's also the author of The Case for More Bad Ideas, where he makes a compelling case for embracing messy thinking to spark better ideas. We discussed all of this and more this week on the On Brand podcast. About Jason Keath Jason Keath was one of the first people in the world to run ads on Facebook in 2004. He's a digital strategy expert and the co-founder of Social Fresh, a digital agency and long-running marketing conference, founded in 2008. Today, Jason leads the agency side of Social Fresh, specializing in research, strategy, and paid media. He's also a sought-after keynote speaker on creativity and the author of The Case for More Bad Ideas, a book that champions a counterintuitive but practical process for unlocking better thinking through messier ideas. He's a 20+ year marketing strategist trusted by companies like HubSpot, Credit Karma, Anheuser-Busch, and Robinhood to help them command attention from the right audience. Jason has hosted thousands of marketers at Social Fresh events, built one of the longest-running communities in digital marketing, and believes the best ideas often start out looking like the worst ones. Want more Jason Keath? Listen to his first interview on the On Brand podcast back in 2016! During the show, Jason mentioned Mastercard's innovations in sonic branding. Here's my interview with Mastercard CMO Raja Rajamannar. What brand has made Jason smile recently? Jason shared examples from YETI, a brand he first fell in love with because of their exceptional product. But now, Jason thinks the brand's marketing has caught up and is just as exceptional as the product itself. Connect with Jason on LinkedIn and subscribe to his newsletter (with new AI tools) at MoreBadIdeas.com. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Andrew Cuomo: Lessons from a Campaign Trail

On Brand with Donny Deutsch

Play Episode Listen Later Jul 22, 2025 36:34


In this conversation, former New York Governor Andrew Cuomo discusses his campaign for mayor of New York City, reflecting on lessons learned from his previous election loss. He addresses the dynamics of the political left and right, the challenges facing New York City, and the importance of community safety and housing policies. Cuomo also tackles the issue of anti-Semitism and the nuances of support for Israel, while emphasizing the need for a strong political strategy in the upcoming election. Be sure to check out the ⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠. Takeaways Cuomo acknowledges his campaign shortcomings and the need for better communication with younger voters. The under 30 demographic showed unprecedented voting intensity, impacting election outcomes. The far left's influence in primaries poses challenges for moderate candidates in general elections. Cuomo believes New York City can overcome its current challenges with effective governance. He criticizes proposals like freezing rent as short-sighted and detrimental to housing availability. Cuomo emphasizes the importance of increasing housing supply to address the city's housing crisis. He advocates for a zero-tolerance policy against hate crimes and discrimination. Cuomo expresses concern over rising anti-Semitism and the need for community safety measures. He highlights the complexities of public opinion regarding Israel and Palestine among younger voters. Cuomo stresses the importance of strategic political alliances to prevent a far-left candidate from winning. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Sarah Fraser Show
INTERVIEW: Author and Brand Development Specialist Aliza Licht On How To Stand Out At Work, Why Everyone Is A ‘Brand' And Jennifer Tilly Dress Drama. Tuesday, July 22nd, 2025 | Sarah Fraser

The Sarah Fraser Show

Play Episode Listen Later Jul 21, 2025 51:30


In this episode, I had an incredible conversation with Aliza Licht, a brand expert and best-selling author of "Leave Your Mark" and "On Brand." Aliza shared her unique career journey, from aspiring plastic surgeon to influential fashion PR professional, and how she created the iconic DKNY PR Girl persona. We delved into the importance of personal branding, confidence in the workplace, and the power of pop culture in shaping consumer behavior. Aliza also offered practical advice for those looking to pivot careers and discussed the transformative role of AI in business. Her candid stories and expert insights made for an engaging and informative episode that is sure to inspire anyone looking to make their mark in their industry.Timestamps:00:00:00 - Introduction and Guest Overview00:00:46 - Career Change and Early Career00:08:04 - Celebrity Mishaps and Fittings00:23:38 - Tips for Standing Out at Work00:25:30 - Building Confidence in the Workplace00:39:07 - Advice for Career PivotsMY Go Big Podcasting Courses Are Here! Purchase Go Big Podcasting and learn to start, monetize, and grow your own podcast. Use code JULY15 for 15% OFF the entire month of July**SHOP my Amazon Marketplace - especially if you're looking to get geared-up to start your own Podcast!!!**https://www.amazon.com/shop/thesarahfrasershowShow is sponsored by:ASPCA Pet Insurance to explore coverage, visit A-S-P-C-A pet insurance dot com slash TSFS.Cookie Jam download this free Match-3 game today and start having fun! 100+ million players and countingFunction Health by Dr. Mark Hyman and others! Function is offering 160+ Lab Tests for $365 to anyone who signs up between July 7th and July 11th. Visit www.functionhealth.com/TSFSHorizonfibroids.com get rid of those nasty fibroidsMINT MOBILE dot com slash TSFS. DISCLAIMER: Upfront payment of $45 required (equivalent to $15/mo.). Limited time new customer offer for first 3 months only. Speeds may slow above 35GB on Unlimited plan. Taxes & fees extra. See MINT MOBILE for detailsNutrafol.com use code TSFS for FREE shipping and $10 off your subscriptionQuince.com/tsfs for FREE shipping on your order and 365 day returnsRula.com/tsfs to get started today. That's R-U-L-A dot com slash tsfs for convenient therapy that's covered by insurance.Thrivecosmetics.com/tsfs Brighten a mom's day—especially if you're that mom. Go to thrivecausemetics.com/TSFS for 20% OFF your orderFollow me on Instagram/Tiktok: @thesarahfrasershow ***Visit our Sub-Reddit: reddit.com/r/thesarahfrasershow for ALL things The Sarah Fraser Show!!!***Advertise on The Sarah Fraser Show: thesarahfrasershow@gmail.comGot a juicy gossip TIP from your favorite TLC or Bravo show? Email: thesarahfrasershow@gmail.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On Brand with Nick Westergaard
A History of Branding: Lessons for Today

On Brand with Nick Westergaard

Play Episode Listen Later Jul 21, 2025 29:21


Richard Shear is Founding Partner and Chief Creative Officer of Invōk Brands and a founding faculty member of SVA's Master's in Branding program. With a five-decade design career and a passion for visual history, he explores how global consumer culture shapes today's brands in his new book A History of Brands. This week on On Brand, he joins me to discuss the evolution of retail, the enduring impact of packaging, and why the future of branding begins with the past. About Richard Shear Richard is a founding faculty member of the Master's in Branding program at New York's School of Visual Arts and a Founding Partner and Chief Creative Officer of Invōk Brands. His 50-year design career has been influenced by a fascination with visual history, driven by a curiosity for the culture of consumer brands, and guided by rich experience in brand identity and package design. Richard's SVA course focuses on the origins, evolution, and current status of retail brands, building awareness of the rich legacy and growth of global consumer culture and its intrinsic connection to the evolution of visual history. What brand has made Richard smile recently? “That's easy,” Richard shared. “Barbie.” Specifically, Richard points to their newly released Barbie with Type 1 Diabetes. Connect with Richard on LinkedIn as well as the Invōk Brands and Branding at SVA websites. And check out Richard's new book A History of Brands wherever you like to shop. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Rahm Emanuel: America Is A Gift

On Brand with Donny Deutsch

Play Episode Listen Later Jul 15, 2025 36:50


Join us for an insightful discussion with Rahm Emanuel, former US ambassador to Japan, chief of staff, and mayor of Chicago, as he delves into the current challenges facing the Democratic Party. Emanuel candidly addresses the party's struggle with public perception, cultural issues, and the need for authenticity and strategic focus. He shares his thoughts on the importance of listening to the public, the pitfalls of getting sidetracked by secondary issues, and the critical need for the party to reconnect with mainstream values. Emanuel also shares his insights on the historical and current ties between the US and Israel. Discover how democratic values have shaped these relations and the challenges faced in maintaining this crucial alliance. Be sure to check out the ⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
How MOO Blends E-Commerce and Emotion

On Brand with Nick Westergaard

Play Episode Listen Later Jul 14, 2025 28:17


Corin Mills is the Brand Marketing & E-Commerce Director at MOO, where he leads data-driven strategies that connect standout design with authentic brand experiences. With global experience at Google, Tesco, Currys, and more, Corin brings a sharp, cross-industry perspective to brand transformation. This week on the On Brand podcast, he joins me to talk about balancing data and emotion, leading meaningful change, and what it takes to thrive in today's fast-moving e-commerce space. About Corin Mills Corin Mills is the Brand Marketing & E-Commerce Director at MOO, specializing in data-driven marketing strategies that revitalize brand experiences and foster meaningful organizational change. With over 15 years of extensive brand management experience driving business transformation across multiple sectors and international markets, his passion for impactful branding drives MOO's success in bridging the gap between quality design and human connection. As former Head of Brand and Comms at Currys, his transformative approach centers on genuine collaboration and inclusive leadership at all levels of business. With previous success at major brands including EE, Tesco, Currys, Google, Orange, and AXA, Corin brings a unique cross-industry perspective to discussions about e-commerce strategy and optimization. What brand has made Corin smile recently? Corin pointed us to the recent GoDaddy campaign with Walton Goggins (and his goggles). Connect with Corin on LinkedIn and the MOO website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Brands of the Week: Grok, Barbie, WNBA Expansion, Best Cities, Superman, and Divorce Coaches

On Brand with Donny Deutsch

Play Episode Listen Later Jul 10, 2025 14:07


In this episode, Donny discusses various brands and current events, reflecting on the implications of words and actions in the public sphere. He highlights the importance of branding in today's society, touching on controversial comments made by public figures, the evolving landscape of social media, and cultural reflections in media. The conversation also explores emerging trends in relationships and health, concluding with insights into the future of branding and societal values. Be sure to check out the ⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠. Takeaways Words have power and can evoke historical contexts. Social media platforms are breeding grounds for controversy. Cultural narratives are reflected in media representations. Emerging trends in relationships highlight dietary differences. Health trends often lack scientific backing despite popularity. Inclusivity in branding can shape societal perceptions. Public sentiment towards patriotism is declining. New professions are emerging to support personal transitions. The conversation around branding is ever-evolving. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Why Smart Brands Still Make Bad Decisions

On Brand with Nick Westergaard

Play Episode Listen Later Jul 7, 2025 29:41


Ryan Hamilton is an associate professor of marketing at Emory University and co-author of The Growth Dilemma. As co-host of The Intuitive Customer podcast, he brings behavioral science to life through real-world brand strategy. This week on On Brand, Ryan joins me to explore why customer decisions aren't as rational as we think, how brands can grow without losing their soul, and what he's learned working with companies like Walmart and Visa. About Ryan Hamilton Ryan Hamilton is an associate professor of marketing at Emory University's Goizueta Business School. He has consulted on branding with Walmart, FedEx, Home Depot, Caterpillar, ConAgra, Cigna, Visa, and Ipsos, among others, and has been a keynote speaker. He cohosts a podcast, called The Intuitive Customer, which applies the insights of behavioral science to customer experience. He has produced lecture series on both marketing and human decision making for The Great Courses. He's also the co-author of the book, The Growth Dilemma. What brand has made Ryan smile recently? Ryan shared a smile he got via a birthday gift from his wife. The gift? A planer from Bridge City Tools. “I love a  brand that can take something workaday and turn it into a thing of beauty.” Connect with Ryan on LinkedIn and his Emory University faculty page. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Brand Wisdom from the Guy Who Wrote the Book

On Brand with Nick Westergaard

Play Episode Listen Later Jun 30, 2025 35:56


David Aaker is Vice Chairman of Prophet and Professor Emeritus at the Berkeley Haas School of Business. Often called the “Father of Modern Branding,” David has authored 18 books and over 120 articles, shaping how marketers understand everything from brand equity to purpose-driven strategy. This week on On Brand, David returned to the show to discuss the updated edition of Aaker on Branding, what's changed (and what hasn't) in the world of brand strategy, and why purpose, storytelling, and owning a subcategory are more critical than ever. David Aaker is the Vice Chairman of Prophet and Professor Emeritus at the BerkeleyHaas School of Business. He is the winner of five career awards, including the NYAMA Marketing Hall of Fame. He has published over 120 articles and 18 books that have sold well over 1 million copies and been translated into 18 languages. They include Managing Brand Equity, Building Strong Brands, Aaker on Branding, Creating Signature Stories, Owning Game-Changing Subcategories, and The Future of Purpose-Driven Branding. Called the Father of Modern Branding by Phil Kotler, he was named one of the top five most important marketing/business gurus in 2007 and won awards for the best article in the California Management Review and the Journal of Marketing (twice). His work has received 160,000 citations. What brand has made David smile recently? David shared a smile from his company Prophet's new campaign for UBS, "Banking is our craft." Connect with David on LinkedIn, where he publishes regularly, and check out the revised edition of Aaker on Branding. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Brands of the Week: Zohran Mamdani, Los Angeles Dodgers to donate 1M to help ICE affected immigrants, Tesla sales drop, and more.

On Brand with Donny Deutsch

Play Episode Listen Later Jun 26, 2025 14:27


In this episode of On Brand, Donny discusses various brands and cultural topics, including Zohran Mamdani's big win in NYC's mayoral primary, Meta to Make Smart Glasses, 51% of Gen Z says their college degree was a waste of money, Joey Chestnut returning to Nathan's hot dog eating contest, and more Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Why Story and Authenticity Win on LinkedIn

On Brand with Nick Westergaard

Play Episode Listen Later Jun 23, 2025 36:37


Regina Dowdell is a Content Solutions Consultant at LinkedIn, where she helps organizations craft creative, effective content strategies that drive business impact. With over 15 years of experience spanning nonprofits, tech, and startups, Regina brings a digital-first, entrepreneurial mindset to every brand she supports. This week on On Brand, Regina joined me to talk about personal branding, thought leadership, and what it takes to stand out on LinkedIn today. About Regina Dowdell Regina is a digital-minded, marketing creative with an entrepreneurial spirit focused on helping individuals and companies change the world. Through effective communication, thought leadership, and a strong digital presence, Regina has supported forward-thinking organizations across all industries, from non-profits to technology to start-ups, in spreading their messages and scaling for over 15 years. As a Content Solutions Consultant at LinkedIn, Regina helps organizations craft impactful content strategies that are creative, effective, and help them reach their business objectives. An avid traveler and self-proclaimed Super Mom, Regina is based in New York City. Connect with Regina on (wait for it) LinkedIn! Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Taboo Topics of Women Leaders

On Brand with Nick Westergaard

Play Episode Listen Later Jun 16, 2025 28:23


Nicole Johnston is a former global marketing leader turned transformational coach, with a career spanning Procter & Gamble, Hershey, and Newell Brands. Today, she helps women overcome career challenges as founder of innatePOWER™ and author of Taboo Topics: Things Women Should Talk About, But Don't. This week on On Brand, Nicole joined me to talk leadership, authenticity, and the power of brave conversations. About Nicole Johnston Nicole is a passionate Executive and Leadership Coach. She previously held senior Sales & Marketing roles at Procter & Gamble, Hershey Foods, and Kimberly-Clark, leading billion-dollar businesses to success. Nicole excels in capturing whitespace opportunities. Her true joy lies in providing positive support to her teams, leading with kindness, inspiring others, and making a transformative impact. Driven to make a difference, Nicole transitioned from corporate to coaching, founding innatePOWER™ to support women in overcoming obstacles and achieving their potential. innatePOWER™ is built on compassionate leadership and a genuine desire to make the world a better place, one person at a time. Nicole is a certified Executive, Leadership, and Organizational Development coach from the ICF-accredited Symbiosis Coaching. What brand has made Nicole smile recently? As a dedicated Hawkeye and Caitlin Clark fan, Nicole smiled as the Indiana Fever launched the Fever Network. Connect with Nicole on LinkedIn and check out the Innate Power Coaching website and her book, Taboo Topics. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Rethinking Research for a Noisy World

On Brand with Nick Westergaard

Play Episode Listen Later Jun 9, 2025 31:18


Heather O'Shea is Chief Research Officer at Alter Agents, where she helps brands like Netflix, Walmart, and Spotify solve tough business challenges through smart research. With nearly 20 years of experience across agencies, platforms, and publishers, she's a leader in advertising insights and analytics. This week on On Brand, Heather joined me to talk curiosity, empathy, and what today's smartest brands are getting right. More About Heather Heather O'Shea is a passionate insights leader with over 18 years of experience, including a focus on advertising research, digital analytics, and media landscape. She has held leadership positions at media agencies, publishers, tech platforms, and research companies. She is currently the Chief Research Officer of boutique market research consultancy Alter Agents, where she oversees the research functions within the company, partnering with brands such as Netflix, Walmart, Gatorade, and Spotify to address tough business challenges. She received her M.B.A. in marketing from Baruch College at the City University of New York. She has served as a mentor for Women in Research (WIRe) and has served on the board of the Advertising Research Foundation's Women in Analytics program. What brand has made Heather smile recently? She shared a series of text-based smiles she got from a recent trip to Costco that her husband and son took. Connect with Heather on LinkedIn and learn more on the Alter Agents website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Brands of the Week: Taylor Swift, Marc Maron, Sydney Sweeney's bathwater, weddings are shrinking, and tanning is back and it's not good.

On Brand with Donny Deutsch

Play Episode Listen Later Jun 5, 2025 20:14


In this episode of On Brand, Donny discusses various brands and cultural topics, including the implications of the term 'Free Palestine' amidst rising antisemitism, political commentary on spending bills and abortion rights, and highlights from Taylor Swift's music ownership journey. The conversation also touches on trends in weddings, music festivals, health and lifestyle choices, LGBTQ+ safety, and fun facts about misspelled words and lightning strikes. Takeaways: The term 'Free Palestine' has complex implications. Rising antisemitism is a significant concern. Political spending bills disproportionately affect the needy. Taylor Swift's ownership of her music is a major milestone. Micro weddings are becoming more popular. Morning showers are healthier than evening ones. LGBTQ+ safety varies significantly by state. Texas has the highest lightning strike incidents. Misspelled words reflect common literacy challenges. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Diary Of A CEO by Steven Bartlett
Jimmy Fallon: I Wasn't Prepared For The Hate… It Was Brutal. I Was Starving, Living on $7.25!

The Diary Of A CEO by Steven Bartlett

Play Episode Listen Later Jun 2, 2025 100:45


What if the price of every laugh was your own happiness? Jimmy Fallon reveals the shocking toll of his comedy empire.  Jimmy Fallon is host of ‘The Tonight Show', Emmy-winning comedian and television personality, and former host of ‘Saturday Night Live' (SNL). He is also the author of children's and comedy books such as, 'Papa Doesn't Do Anything!' and is set to launch a new innovative marketing show called ‘On Brand with Jimmy Fallon' this Fall. Jimmy discusses: How he didn't expect the entertainment industry to be so brutal. Why his sense of humour became his secret weapon. How he navigated receiving hate after achieving massive success in comedy. How his strict Catholic upbringing shaped his relentless need to please others. How his mother's support gave him the confidence to chase his dreams. 00:00 Intro 02:24 What Made Jimmy the Way He Is Nowadays 03:37 The Earliest Memory of Jimmy Wanting to Please Others 04:52 Jimmy's Parents 07:33 Jimmy's Mother 13:02 Who Was Jimmy Trying to Impress More: His Mother or His Father? 14:28 Jimmy's Relationship With Money 17:05 Jimmy's Anecdote With Jerry Seinfeld 21:11 Was Jimmy a Confident Young Man? 22:11 Principles for Achieving Your Childhood Dream 25:51 How Did Jimmy's Parents React to His Career Plans? 28:10 Did Jimmy Ever Doubt Himself While Trying to Break Into Show Business? 33:51 Where Does Jimmy's Passion for SNL Come From? 37:58 Jimmy's Mental Health During the Auditioning Phase 40:41 What Would Jimmy Say to His Younger Self? 45:09 What Life Would Have Been Like If Jimmy Hadn't Got on SNL 47:32 Jimmy's First SNL Audition 52:00 Getting on SNL Before Turning 25 – A Non-Negotiable Goal 53:32 Ads 57:36 Finally Getting SNL 01:02:01 Was There an Anticlimax When Jimmy Got on SNL? 01:02:50 Struggles With Public Criticism 01:05:55 How Did Jimmy Cope With Fame? 01:09:48 How Meeting Influential People Changed Jimmy's Perspective 01:12:20 How to Never Get Bored of Hosting a Show 01:14:12 How Does Jimmy Keep Himself Challenged? 01:14:52 Dada and "Mama" Books 01:16:23 How Jimmy's Mother's Death Changed Him 01:19:01 What Jimmy Misses About His Mother 01:20:39 Jimmy's Grief After His Mother's Death 01:21:35 Would Jimmy Have Followed His Passion Without His Mother? 01:22:33 When Did Jimmy Start Being Concerned With Longevity? 01:26:50 Is There Another Chapter Beyond TV for Jimmy? 01:29:04 How Is Jimmy Misunderstood? 01:29:31 Jimmy's Pursuits Outside of TV 01:32:31 What Would Jimmy's Gravestone Say? 01:34:02 How Becoming a Father Shifted Jimmy's Meaning of Life 01:34:44 Life Advice Jimmy Would Give to His Daughters 01:36:39 Question From the Previous Guest Follow Jimmy: Instagram - https://bit.ly/3HiDAs1  X - https://bit.ly/3Su5zrd  TikTok - https://bit.ly/3Hk24Bu  You can purchase Jimmy's book, Papa Doesn't Do Anything!, here: https://amzn.to/3HgeQkc  The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt  The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb  Get email updates: https://bit.ly/diary-of-a-ceo-yt  Follow Steven: https://g2ul0.app.link/gnGqL4IsKKb  Sponsors:  Shopify - https://shopify.com/bartlett  Perfect Ted - https://www.perfectted.com  with code DIARY40 for 40% off Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Marketing the Metaverse at Meta

On Brand with Nick Westergaard

Play Episode Listen Later Jun 2, 2025 32:15


Dave Kaufman is Senior Director of Global Marketing for MR, VR, and Metaverse at Meta's Reality Labs, where he leads efforts for Meta Quest, Horizon Worlds, and Oculus Studios. His path includes stops at Google, Halo Neuroscience, and the U.S. Digital Service under President Obama. On this week's On Brand, Dave joined me to talk immersive tech, branding in virtual worlds, and what's next for the metaverse. More on Dave ... Dave Kaufman is Senior Director, Global Marketing of MR, VR, and Metaverse at Meta within the Reality Labs division. He leads global marketing efforts for Meta Quest, Horizon Worlds, and Oculus Studios. Before joining Meta, Dave headed up marketing at Halo Neuroscience, led brand strategy at the United States Digital Service (founded by President Barack Obama), and worked in product marketing at Google. He's earned recognition from Ad Age's 40 Under 40 list and honors at Cannes Lions, Clio, and The One Show. A graduate from Cornell University, Dave is now based in San Francisco. What brand has made Dave smile recently? Dave shared the recent, surprising smile the MLB brought to his face. Connect with Dave on LinkedIn and check out the article he wrote there, How to Work in Marketing (and not be full of ). You can also learn more about his work at Meta Reality Labs. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Bliss of the Abyss
137 - (On Brand Preview) Grasping At Strawmen w/Robert Neumark Jones

Bliss of the Abyss

Play Episode Listen Later Jun 2, 2025 26:57


Welcome Back to TBOTA!I had the privilege and pleasure to be a guest on the fantastic podcast, On Brand hosted by the magnificent Al Worth. This episode is a preview of that, so after listening and enjoying, do head over to their YouTube and give the full thing a listen, and don't forget to like and subscribe and consider joining their Patreon! A-thank-ya.Grasping At Strawmen w/Robert Neumark JonesOn Brand | The podcast dedicated to debunking Russell Brand | PatreonSupport this show:Become a patron and help me make this show. Bonus episodes every week: >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Robert Neumark Jones | creating podcasts and extra content | Patreon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Buy me a coffee ☕⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://paypal.me/robertneumark⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Or support me through other ways:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Bliss of the Abyss⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Give us a rating & review:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Write a review for Bliss of the Abyss ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Like and follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My Webpage:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Robert Neumark Jones | Actor | Voice Artist (robertnj.com)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠© Robert Neumark Jones

On Brand with Donny Deutsch
Kelsey Grammer: Faith and Forgiveness in the Face of Tragedy

On Brand with Donny Deutsch

Play Episode Listen Later May 27, 2025 23:49


In this heartfelt conversation, Kelsey Grammer discusses his new book, 'Karen: A Brother Remembers,' which delves into the tragic story of his sister's murder and the profound impact it had on his life. He shares insights on grief, faith, and forgiveness, reflecting on how these experiences shaped him as an artist. The discussion also touches on the importance of family, the process of writing the book, and the memories of his late friend George Wendt. Be sure to check out the ⁠On Brand with Donny Deutsch YouTube page⁠. There you will find all of Donny's conversations in video form. Takeaways Kelsey Grammer's new book is a tribute to his sister Karen. The inspiration for the book came from a medium's message. Grief can coexist with joy in memories of loved ones. Faith can provide comfort in times of tragedy. Forgiveness is a personal journey, not easily achieved. Artistic expression can be influenced by personal pain. Kelsey reflects on the impact of loss on his career. Closure can be found in revisiting painful memories. Understanding the 'why' of tragedy is complex and often elusive. The bond of family remains strong despite loss. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
How Album Design Shapes Brand Strategy

On Brand with Nick Westergaard

Play Episode Listen Later May 26, 2025 32:34


Mark Kingsley is the author of Universal Principles of Branding and the forthcoming Brands in the Age of AI. A Grammy-nominated designer turned brand strategist, he's led work for Citi, Equinox, and Blue Note Records. Mark joined me on this week's On Brand to talk about branding's future—and how AI is changing the game. Mark Kingsley began his career designing album packages for legends like John Coltrane, Pat Metheny, and Quincy Jones—work that earned him a Grammy nomination in 2001 for Blue Note Records—before transitioning into corporate branding, where he led major initiatives at Landor and Collins for clients such as Citi, Ogilvy, and Equinox. Through his studio, Malcontent, he serves a diverse mix of clients from indie filmmakers to Pulitzer Prize winners. Mark teaches in the SVA Masters in Branding program, previously held the Melbert B. Cary Professorship at the Rochester Institute of Technology, and is currently Head of Brand for the fashion label Oumlil. His book Universal Principles of Branding became a bestseller in 2023, and his next, Brands in the Age of AI, is due out in December. What brand has made Mark smile recently? Mark shared decades-old smiles from the record label ECM, a company whose recordings provide a classic example of creating space through design and sound. Connect with Mark on LinkedIn and the Malcontent website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Mastering the Pause in Everyday Conversations

On Brand with Nick Westergaard

Play Episode Listen Later May 19, 2025 29:10


Cynthia Kane is the author of the new book The Pause Principle: How to Keep Your Cool in Tough Situations. A leading voice in intentional communication, Cynthia has helped over 70,000 people become less reactive and more kind, honest, and helpful in how they speak to themselves and others. Through her bestselling books, DailyOM course, and the Kane Intentional Communication Training Program, she's transforming the way we talk—and listen. Cynthia joined me to share how we can all communicate with more intention on this week's On Brand podcast. Cynthia Kane helps people enhance their lives and relationships by teaching them how to become less reactive in difficult conversations and speak to themselves, others, and their environment in a kind, honest, and helpful way. She has taught over 70,000 people how to change the way they communicate through her books, including her latest, The Pause Principle: How to Keep Your Cool in Tough Situations, Bestselling DailyOM Course, and the Kane Intentional Communication Training Program. She is a certified meditation and mindfulness instructor, certified breathing coach, and the founder of the Kane Intentional Communication Institute, LLC. What brand has made Cynthia smile recently? Cynthia shared how the colors of Pratima Skincare's products make her smile frequently. Connect with Cynthia on LinkedIn and her website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

The Rizzuto Show
Crap On Extra: Combing Through Diddy's Case Is Shocking and New Madonna film in works.

The Rizzuto Show

Play Episode Listen Later May 13, 2025 40:19


MUSICOpening statements in Sean "Diddy" Combs' federal sex trafficking trial began in Manhattan on Monday. Madonna has teamed up with Netflix and director Shawn Levy for a limited series about her life. He's the guy who did "Deadpool & Wolverine" and is the executive producer of "Stranger Things". Metallica's show last Wednesday at Virginia Tech's Lane Stadium rocked in more ways than one. Gene Simmons had a taker for his “Personal Assistant and Band Roadie for the Day” experience when he performed in Red Bank, New Jersey last week. Creed are heading to the Indianapolis 500.Anthony Kiedis from the Red Hot Chili Peppers now has his own coffee brand. TVAndor winding down … The highly anticipated finale of Andor Season 2 will be available for streaming on Disney+ tonight (Tuesday). Episodes 10, 11, and 12 will wrap up the Andor story – and it seems very unlikely we'll see a third season of the show, since all the action has been a prequel lead-up to everything that happens in the movie Rogue One, which was released in 2016.TV Fall Line Ups Have Been Released:NBC Universal unveiled its fall schedule yesterday. It leans heavily on the NBA . . . which NBC hasn't had the rights to since 2002. They've even hired Michael Jordan to contribute. Tuesday nights will be devoted to basketball . . . and Sunday nights will be added in 2026, once NBC's deal with the NFL is over.NBC also hyped its new comedy "The Fall and Rise of Reggie Dinkins", starring Tracy Morgan as a disgraced former football star trying to rehabilitate his image. Daniel Radcliffe also stars, and Tina Fey is among the producers.There's also "Stumble", a mockumentary about junior college cheerleaders, and an untitled comedy about the staff of a Native community center in Oakland, California.NBC is bringing back "St. Denis Medical", "Happy's Place", "Brilliant Minds", and "The Hunting Party".There's also a new competition series called "On Brand with Jimmy Fallon", where contestants will work with major companies on marketing campaigns. And of course, they're bringing back "The Voice" and all their "Chicago" and "Law & Order" shows.NBC also previewed "The Paper", which is the "Office" spinoff with returning star Oscar Nunez. It's coming to Peacock in September.Fox unveiled its fall schedule yesterday, "The Floor", hosted by Rob Lowe will take the time spot for the paused ‘Masked Singer'. Other new shows include "Memory of a Killer", a dramatic thriller starring Patrick Dempsey as a hitman with early onset Alzheimer's, and "Best Medicine", a one-hour comedy starring Josh Charles as a surgeon. Tubi also got to make an announcement, since it's owned by Fox. That announcement was "Breaking Bear", an adult animation series about bears who resort to criminal behavior to save their forest. It features the vocal talents of Brendan Fraser, Sarah Michelle Gellar, Elizabeth Hurley, Josh Gad, and Annie Murphy.Fox is also reviving two classic competition series: "Celebrity Weakest Link" and "Fear Factor: The Next Chapter".Fear Factor is coming back 25 years after the show debuted on NBC. Michael B. Jordan is producing a "Creed" spin-off series called "Delphi". It'll be about young boxers at Adonis Creed's Delphi Boxing Academy.There will be a "Barbershop" series. It'll follow Jermaine Fowler, who hopes to follow in his grandpa's footsteps as a barber at Calvin's barbershop in Chicago.A first look at Nicolas Cage suited up for the live-action "Spider-Noir" series was unveiled. He's a version of Spider-Man, who's a private investigator in 1930s New York.WWE's Mike "The Miz" Mizanin will host a reboot of the competition series, "American Gladiators".Michelle Pfeiffer is a mom who feels unappreciated during the holidays and decides to go on her own adventure in a teaser for "Oh. What. Fun.". It comes out December 3rd, and stars Chloe Grace Moretz, Eva Longoria, and Denis Leary. Arnold Schwarzenegger showed up to talk about his holiday movie, "The Man with the Bag". He went on a little too long so Jamie Lee Curtis came to the rescue.MrBeast's "Beast Games" was renewed for two more seasons, and "Fallout" returns for Season 2 in December. It'll also get a third season.There's a documentary on NFL Hall of Famer Terrell Owens in the works. Plus a docuseries called "The Home Team: New York Jets", about six players and their partners. MOVING ON INTO MOVIE NEWS: The Cannes Film Festival wants celebrities to have some modesty and decorum on the red carpet. To crack down on them, YouTube has demonetized two channels, known for sophisticated fake film trailers, Screen Culture's Screen Trailers and KH Studios' Royal Trailers. Check out the trailer for Brad Pitt's racing drama "F1". See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On Brand with Nick Westergaard
The Hollywood Blueprint for Brand Storytelling

On Brand with Nick Westergaard

Play Episode Listen Later May 12, 2025 27:15


Anson Sowby is CEO and co-founder of Battery, a global creative company that mixes Hollywood storytelling with brand strategy and Silicon Valley speed. With offices around the world and clients like the Anaheim Ducks, Land O'Lakes, and Warner Bros Games, Battery has been named Ad Age Agency of the Year three times. Anson joined me to share how they built this bold, modern agency on this week's On Brand podcast. Anson Sowby is the CEO and co-founder of Battery, a global creative company who developed a unique working model that's part Hollywood storytelling mixed with classic brand principles done the Silicon Valley way. The company has been celebrated as a three-time Ad Age Agency of the Year with offices in Los Angeles, Chicago, Toronto and Shanghai, and works with forward-thinking clients like the Anaheim Ducks, Land O'Lakes, Royal Bank of Canada, and Warner Bros Games. What brand has made Anson smile recently? Anson shared a fun smile from the brand Trust & Will, which is in the business of ... well, exactly what you'd think! Listen to learn where Anson's unexpected smile came from. Connect with Anson on LinkedIn and learn more on the Battery website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Revitalizing Legacy Brands with Modern Strategy

On Brand with Nick Westergaard

Play Episode Listen Later May 5, 2025 33:51


Chris Cardetti is Chief Strategy Officer at BarkleyOKRP, where he's spent the past decade shaping strategy into a creative force behind brand revivals for Planet Fitness, Motel 6, AMC Theatres, and more. Known for his journalistic curiosity and idea-first mindset, Chris and his team lead deep consumer research, upstream consulting, and thought leadership—earning top industry honors along the way. We dug into his approach this week on the On Brand podcast. About Chris Cardetti Chris Cardetti is the Chief Strategy Officer at BarkleyOKRP, where he's spent the past decade building the strategy, intelligence, and communications planning disciplines to be the art and science behind the agency's model for building whole brands. His recent experience includes a series of brand and business revitalization efforts for Planet Fitness, Motel 6, AMC Theatres, Smoothie King, and Big Brothers Big Sisters of America. Over the course of his career, Chris has zeroed in on a recipe for strategy that mixes journalistic insights with a “no handoffs” idea-centric mentality. This has helped lead to Effies, Lions, Reggies, Shorty's, and Clio's awards. His strategy team is also responsible for upstream consulting, in-depth qualitative and quantitative research, and BarkleyOKRP's thought leadership practice, designed to understand the modern consumer deeper than anyone else. What brand has made Chris smile recently? He gave us two! The first came from Phillips' great customer service after he dropped his Sonicare toothbrush! The second came from BarkleyOKRP's client — the Kansas City Chiefs. Connect with Chris on LinkedIn and learn more on the Barkley website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
“Yes And” Thinking for Bold Brands

On Brand with Nick Westergaard

Play Episode Listen Later Apr 28, 2025 35:05


Kathy Klotz-Guest is Founder of Keeping It Human—a consultancy helping teams at Google, Amazon, and Wells Fargo ditch rigid thinking and spark bold breakthroughs with humor and improv. With 20 years in global tech and 25 years on comedy stages, Kathy brings laughs and innovation to business. We explored it all this week on the On Brand podcast. About Kathy Klotz-Guest Kathy Klotz-Guest, MA, MBA, is Founder of Keeping it Human (keepingithuman.com). She combines 20 years marketing and innovation leadership in Global Tech with 25 years of storytelling on improv and comedy stages. When companies and leaders at places including Google, Amazon, or Wells Fargo want to bust rigid thinking, fear, perceived limits and experience bold creative breakthroughs while laughing, they call Kathy. A top selling Amazon author ("Stop Boring Me") and comedian, Kathy is a professional speaker and expert in improv and humor in business and life. And you can still catch her on comedy stages. From the Show What brand has made Kathy smile recently? Kathy pointed us to the engaging and humorous social media accounts from Lake Michigan, Lake Superior, and the other Great Lakes. “They had these lake roast battles that were great!” She also shouted out Liquid Death's "Kegs for Pregs" ad, which reinforced the brand's “Hell yeah, this is who we are persona.” Connect with Kathy on LinkedIn and check out the Keeping it Human website. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Why Brands Need to Be Entertaining (or Be Ignored)

On Brand with Nick Westergaard

Play Episode Listen Later Apr 21, 2025 35:51


Dan Salkey is Founder & Strategy Partner at Small World—a creative consultancy redefining industry norms with entertainment-first marketing. By curating bespoke teams from 200+ top talents in entertainment, art, and tech, Small World delivers unforgettable brand experiences. We discussed all of this and more this week on the On Brand podcast. About Dan Salkey Dan Salkey, ex-Adidas, is the Founder and Strategy Partner of Small World, an innovative creative consultancy that's redefining the industry standard. Dan specializes in entertainment-first marketing and the creative tactics necessary to build an entertainment-first brand. At its core, Small World is pioneering a new creative model. By assembling bespoke teams from a curated roster of 200+ top-tier unstandard talent across entertainment, art, and technology, the company creates marketing experiences that feel as intrinsic and memorable as the products themselves. From the Show What brand has made Dan smile recently? Dan tweaked my question by providing a household brand (Oatley “an enlightened zagger” and their new campaign), a startup brand (another oat-themed company, Oat Cult!), and a personal brand (the artist Jon Bellion) that have made him smile. Connect with Dan on LinkedIn and check out the Small World website. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Where Beer Runs Meet Brand Strategy

On Brand with Nick Westergaard

Play Episode Listen Later Apr 14, 2025 27:45


Dana Hork, Founder & CEO of Beers With Friends, joins me to share how her agile creative agency helps challenger brands solve big problems in just five days. A brand leader, entrepreneur, and storyteller, Dana has held roles at Wonder, Walmart, Jet.com, PepsiCo, and JPMorgan—and has been featured in TIME, Forbes, and Ad Age. We discussed all of this and more this week on the show. About Dana Hork Dana Hork is the Founder & CEO of Beers With Friends, an agile creative agency that helps challenger brands solve high-stakes problems in just five days. A brand leader, entrepreneur, and storyteller, Dana partners with CMOs and marketing leaders to deliver impactful brand solutions quickly and without the bureaucracy of traditional agencies. She has held leadership roles at Wonder, Walmart, Jet.com, PepsiCo, and JPMorgan. Dana holds an MBA from Harvard, an MPA from Columbia, and a BA from the University of Pennsylvania. A frequent speaker and podcast guest, she has been featured in TIME, Forbes, and Ad Age. From the Show What brand has made Dana smile recently? Dana shared a recent brand collaboration that made her smile. Connect with Dana on LinkedIn and check out the Beers With Friends website. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
H&R Block on Reinventing Relevance for Gen Z

On Brand with Nick Westergaard

Play Episode Listen Later Apr 7, 2025 31:57


Jill Cress, Chief Marketing and Experience Officer at H&R Block, is a visionary marketer with 30+ years of experience in financial services, media, and tech. She's led brand transformations at PayPal, National Geographic, and MasterCard and now focuses on modernizing H&R Block, enhancing customer experience, and driving growth. Recognized as one of the world's top CMOs, Jill excels at connecting brands with consumers in meaningful ways. About Jill Cress Jill Cress is an innovative marketer and strategist who pushes boundaries as the Chief Marketing and Experience Officer for H&R Block. She leads a dynamic team invested in transforming customer experience, modernizing and infusing its brand into highly relevant channels, and amplifying strategic marketing and communications efforts to deliver growth. For more than 30 years, Cress has honed her skills as a strategic and passionate consumer, B2B marketer, and experience strategist with deep expertise in financial services, media and technology. She has held leadership roles across marketing, general management, product and enterprise strategy at leading Fortune 500 Companies. Prior to H&R Block, Cress served as vice president of brand marketing for PayPal, where she also had responsibility for all Venmo marketing. She was also the chief marketing and communications officer at National Geographic Partners and served for more than 20 years at MasterCard Worldwide. There, she held executive leadership roles in strategy and marketing and served as country general manager for the United Kingdom and Ireland. Cress serves on the boards of the Ad Council and the Wealth Enhancement Group, an independent wealth management firm overseeing more than $96 billion in client assets. She has been recognized for numerous accolades, including Adweek's inaugural Marketing Vanguard list, New York Women in Communications' Matrix Award Honoree, Business Insider's 25 Most Innovative CMOs, Forbes' World's 50 Most Influential CMOs, the CMO Next List, and the Entrepreneurial CMO 50. Cress holds a bachelor's degree from the Kelley School of Business at Indiana University. She is a self-described “explorer at heart” who loves experiencing new places and brands that connect with consumers in exciting ways. A resident of New York, Cress enjoys spending free time exploring the city and travelling the world with her husband, Todd, and daughter Beatrix. From the Show What brand has made Jill smile recently? Jill shared a recent “morning after the Oscars” smile from McDonald's, when the fast food brand shared what winners like Kieran Culkin might order after their big night. Connect with Jill on LinkedIn and check out the H&R Block website. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network.  Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
How to Connect with Red and Blue Customers

On Brand with Nick Westergaard

Play Episode Listen Later Mar 31, 2025 33:36


Chris Peterson, Co-Founder of Lifemind, is a marketing pioneer with over 30 years of experience shaping the digital landscape. Author of Red & Blue Customers, Chris has built and sold two innovative agencies, earning recognition from The Wall Street Journal and working with both Fortune 500 brands and fast-growth startups. In this episode of On Brand, we discuss his insights on the evolving digital landscape and how brands can better connect with customers in an increasingly divided world. About Chris Peterson Chris Peterson is the Co-Founder of Lifemind, an AI-agent platform designed for national, local, and regional marketers. With over 30 years as a marketing pioneer and entrepreneur, Chris has founded two digital marketing agencies, working with fast-growing startups and Fortune 500 companies. In the 1990s, he launched one of the first digital direct marketing agencies, earning recognition from The Wall Street Journal. Publicis Groupe later acquired the agency. Chris later established an early content marketing agency before the term became mainstream, which was then acquired by Rain, a direct-to-consumer advertising agency. He's also the author of the book Red & Blue Customers. From the Show What brand has made Chris smile recently? Chris shared the smiles that he gets from his beloved New Balance sneakers, which he's delighted to see are back in style! Connect with Chris on LinkedIn and check out the Lifemind website, including the special offer for listeners at lifemind.ai/onbrand. As We Wrap … Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Senator Kirsten Gillibrand: We Should Be Listening More Than Talking

On Brand with Donny Deutsch

Play Episode Listen Later Mar 5, 2025 37:11


In this conversation, Senator Kirsten Gillibrand (D-NY) discusses various political topics, including her analysis of Trump's recent speech, the impact of tariffs on the economy, and the strategies Democrats need to adopt to win back voters. She emphasizes the importance of addressing key issues such as public safety, support for Israel, and the need for a two-state solution in the Middle East. Gillibrand also highlights the challenges of anti-Semitism on college campuses and the necessity for Democrats to communicate effectively with constituents about their concerns. Be sure to check out the On Brand with Donny Deutsch YouTube page. There you will find all of Donny's conversations in video form. Takeaways: Trump's speech was divisive and ignored middle-class issues. Tariffs will significantly raise costs for American families. Democrats must listen to constituents to address their needs. Public safety and economic issues are crucial for voter outreach. Winning back voters requires focusing on everyday concerns. Support for Israel remains a priority for many Democrats. A two-state solution is still a viable option for peace. Anti-Semitism on campuses needs to be addressed urgently. Democrats must prioritize effective communication strategies. It's too early to predict the 2028 elections; focus is on 2026. Chapters 01:05 Analysis of Trump's Speech 04:07 Impact of Tariffs on the Economy 06:58 Democratic Strategies and Challenges 10:01 Winning Back Voters and Key Issues 13:51 Foreign Policy and National Security 16:05 Support for Israel and Jewish Concerns 20:08 Two-State Solution and Middle East Peace 25:05 Addressing Anti-Semitism and Campus Safety 28:00 Democratic Messaging and Inclusivity 32:56 Looking Ahead to 2028 Elections Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Van Jones: A Voice for Truth

On Brand with Donny Deutsch

Play Episode Listen Later Feb 24, 2025 43:08


In this conversation, Donny and Van Jones discuss a range of pressing topics, including media coverage of anti-Semitism, reflections on the Holocaust, the current state of American democracy, and the historical collaboration between the Black and Jewish communities. They also delve into the identity crisis facing the Democratic Party and the need for empathy and understanding across political divides. Van shares insights from his Substack, emphasizing the importance of deeper discussions beyond daily news. Be sure to check out the On Brand with Donny Deutsch YouTube page. There you will find all of Donny's conversations in video form. Takeaways Van Jones emphasizes the importance of honesty in journalism. The media often fails to adequately cover atrocities against Jews. Anti-Semitism is often masked as anti-Zionism, which complicates discussions. Visiting Auschwitz profoundly impacted Van Jones's understanding of the Holocaust. The Jewish community feels vulnerable in a world with a large population of hostile groups. The Democratic Party is struggling with elitism and hypocrisy. Empathy and understanding are crucial for political discourse. The historical collaboration between Black and Jewish communities is significant. Van Jones advocates for a return to the principles of empathy and respect in politics. Substack allows for deeper discussions on important issues beyond daily news. Chapters 00:00 Introduction to Van Jones 01:53 Media Coverage and Anti-Semitism 10:16 Reflections on the Holocaust 19:38 The State of American Democracy 27:41 Black and Jewish Community Collaboration 36:28 The Democratic Party's Identity Crisis 40:20 Van Jones on Substack and Future Insights Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Stephanie Ruhle: Democracy is absolutely at risk

On Brand with Donny Deutsch

Play Episode Listen Later Feb 20, 2025 37:21


In this conversation, Donny and, the host of MSNBC's "The 11th Hour", Stephanie Ruhle, discuss the current political landscape under Trump 2.0, focusing on the implications of executive orders, the influence of Elon Musk, and the risks to democracy. They analyze the challenges facing the Democratic Party and the communication strategies employed by Trump and his allies. The discussion also touches on the future of the Republican Party and the potential candidates for upcoming elections. Be sure to check out the On Brand with Donny Deutsch YouTube page. There you will find all of Donny's conversations in video form. Takeaways America voted for something different and is receiving it. The reliance on executive orders indicates a failure in government functionality. Elon Musk's multiple business interests raise significant conflicts of interest. Democracy is at risk due to the erosion of checks and balances. The Democratic Party currently lacks a cohesive message or strategy. Trump's media strategy effectively connects with the American public. Raging centrists are frustrated and need to engage more in politics. Wes Moore is seen as a promising centrist candidate for the Democrats. Trump's shamelessness and media savvy are key to his political success. Nikki Haley is a potential candidate to watch in the Republican Party. Chapters 00:00 Introduction and Overview of Trump 2.0 02:57 Executive Orders and Government Functionality 06:01 Elon Musk's Influence and Conflicts of Interest 09:04 Democracy at Risk: Checks and Balances 12:07 The Democratic Party's Current Challenges 15:04 Trump's Communication Strategy and Media Influence 17:58 Future of the Republican Party 20:53 Conclusion and Final Thoughts Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Brands of the Week: Kendrick Lamar, SNL'S 50th Anniversary party, Aaron Rodgers, Netflix restaurants, Orange Juice, and more.

On Brand with Donny Deutsch

Play Episode Listen Later Feb 18, 2025 14:50


In this episode of On Brand with Donny Deutsch, the host discusses various brands shaping the zeitgeist, focusing on the current state of the Democratic Party, cultural moments impacting brands, innovations in entertainment and retail, and health trends affecting consumer behavior. The conversation highlights the challenges faced by the Democratic Party, the popularity of Trump, and the evolving landscape of branding in various sectors. Takeaways Democrats are feeling exhausted and demoralized. Trump's popularity is affecting the political landscape. The office culture is shifting back post-pandemic. Cultural moments can significantly impact brand perception. Netflix is expanding into the restaurant business. Orange juice consumption has halved since the 1990s. SNL's 50th celebration drew impressive viewership. Nature walks have health benefits for the immune system. Innovative products are emerging in the pet care industry. Learn more about your ad choices. Visit megaphone.fm/adchoices