Podcasts about on brand

This week, Fallon trades late night for ad pitches. Ten contestants pitch wild campaigns—can any survive both the judges and our podcast? Join us as we watch On Brand with Jimmy Fallon on Peacock #OnBrand #PeacockTV #WhoPutThisOn

In this special bonus episode of On Brand: Taylor's Version, now that The Life of a Showgirl is out in the world, we're asking: what does this new era tell us about Taylor Swift? To explore, I'm joined by Joanna Weiss, editor of Harvard Magazine, journalist, and co-author of Taylor Swift: Album by Album, a deep dive into every era. Together, we'll unpack how Showgirl fits into Taylor's evolution and what this chapter reveals about her storytelling, strategy, and brand. What You'll Learn in This Episode How Life of a Showgirl fits into Taylor Swift's evolution as an artist and storyteller Why some fans are divided on this album — and what that says about the expectations Taylor sets with each new era How Taylor balances real-life inspiration with fiction and character-driven songwriting What her creative process and relentless work ethic reveal about brand storytelling and reinvention Why Taylor's storytelling genius is as much about community and connection as it is about the music Episode Chapters (00:00) Intro (00:47) Welcome Joanna Weiss (04:24) How the book Taylor Swift: Album by Album came together (07:02) Early takes on Life of a Showgirl (11:04) What makes an “era” — and how Showgirl fits in (19:18) What Taylor's saying with this album (25:23) Her creative process and work ethic (30:37) Money, power, and independence (33:20) The Taylor song that makes Joanna smile About Joanna Weiss Joanna Weiss is the editor of Harvard Magazine, a contributing writer for Politico Magazine, and a former columnist for The Boston Globe. Her work has appeared in The Atlantic, Slate, The Economist, and many other outlets. After chronicling her own Eras Tour experience for Boston's NPR affiliate WBUR, Joanna dove deeper into the Swiftiverse as co-author of Taylor Swift: Album by Album (Quarto Books), which explores each of Taylor's eras in detail. In addition to her journalism career, Joanna fronts a rock band she formed with five fellow moms — a story captured in her Boston Magazine feature “For Those Moms About to Rock,” now optioned for film by 20th Century Studios. What Taylor Era Has Made Joanna Smile Recently? When asked which Taylor song or era makes her smile, Joanna picked “Love Story.” Despite everything that has come since, she still returns to that song for its sheer emotional clarity — a bedroom-written, 20-minute burst of teenage storytelling that still captures the universal thrill of hope, love, and happily-ever-after energy that defines so much of Taylor's work. Resources & Links Connect with Joanna on LinkedIn and her website Check out her new book, Taylor Swift: Album by Album Listen and Support Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Bozoma “Boz” Saint John chatted with “Virtual Reali-Tea” co-host Evan Real while promoting her partnership with Violife. During our interview with the “Real Housewives of Beverly Hills” star, she gave some fun updates on how wedding planning is going with fiancé Keely Watson — and even teased the role her bestie Dorit Kemsley might play in the big day. Boz also shared the latest on her friendship with Kyle Richards after a rocky start last season. Plus, the marketing maven dished on her dynamic with good pal and “On Brand” co-host Jimmy Fallon. Check out the full unedited interview! Learn more about your ad choices. Visit megaphone.fm/adchoices

This month's episode of Brand New World was largely created during Fast Company's Innovation Festival, which was held in New York City in mid-September.    So, we're bringing you my interview with Bozoma Saint-John, former chief marketing or brand officer at companies including Netflix, Uber, and Beats by Dre—who also just happens to star on The Real Housewives of Beverly Hills. She's also the cohost of NBC's newest reality show On Brand with Jimmy Fallon, where 10 everyday people compete to have their advertising ideas actually used by major brands like Samsung, Dunkin', Southwest, Captain Morgan, and Therabody.    But first, I had the chance to tap into my inner pizza nerd and talk to founder Tom Gozney about content and design as pillars of his brand's success, how he's working to maintain the brand's culture amid international expansion, and more. (WHICH BRAND?)   Pizza and reality TV? Let's gooooo.

Send us a textThis Week We Need 2 Talk Soul Mates, Taylor's Album, KimonoGate, Chad Powers, All of You, Big Brother, Task, Tulsa King, Frank Grillo, The Morning Show, On Brand with Jimmy Fallon, Keith & Nicole, RIP Roscoe, Lori & Mossimo, Sean Combs, Mark Sanchez and SO MUCH MORE 

What makes a brand unforgettable instead of overlooked? Tom Miner knows. As Head of Global Social Media at Crocs, he helped drive one of today's biggest brand turnarounds. Now author of Social First Brands, Tom shares how embracing productive tension, making personality your secret weapon, and riding trends that matter can turn comments into real community. What You'll Learn in This Episode Why Crocs' turnaround shows the power of leaning into brand polarity How to know if brand tension is productive instead of problematic What it really means to be a “social first” brand—and why fearlessness is key Why unhinged marketing works for some brands and flops for others The difference between comments, engagement, and true community Episode Chapters (00:00) Intro (00:35) Welcome to Tom Miner (01:22) Crocs as a brand turnaround case study (04:41) Embracing polarity and productive tension (09:08) What it means to be a social first brand (13:21) Fearlessness and comfort levels in social strategy (15:32) Unhinged marketing and authentic brand personality (18:18) Comments versus true community (22:43) Liquid Death as a social first example (25:10) The brand that made Tom smile (27:10) Where to learn more About Tom Miner Tom Miner is a social media strategist and the author of Social First Brands. As the former Head of Global Social Media at Crocs, Tom helped lead one of the most remarkable brand turnarounds in recent years, taking the shoe from internet punchline to cultural icon. Based in Denver, Tom now consults with organizations worldwide—from household consumer names to international B2B enterprises—helping brands move beyond chasing trends to creating genuine, lasting connections with their audiences. What Brand Has Made Tom Smile Recently? Recently, Tom found himself impressed by PopSockets. Long known for their stick-on phone grips, the brand has reinvented itself with MagSafe-compatible products and a renewed sense of fun on social media. A standout moment was a TikTok reaction video where the founder surprised a customer who lost her phone in the ocean. The mix of humor, generosity, and leadership buy-in reminded Tom why surprise-and-delight marketing still matters. Resources & Links Connect with Tom on LinkedIn. Learn more about Tom Miner. Check out Social First Brands on Amazon. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey guys and welcome back to the podcast!Today we are chatting with Ryan Winn from On Brand with Jimmy Fallon. This new competition shows, hosted by Jimmy Fallon and Bozoma Saint John puts contestants to the ultimate business test. They will divided into teams and pitch concepts to BIG brands each week, with challenges, trials and tribulations and hopes to win 100,000 dollars if they make it to the end. Ryan Winn was a standout contestant on the first two episodes, even advancing in the competition and winning a challenge. Ryan is here to tell us all about how he got casted from the show and what we can expect from this new series. Ryan Winn is only 26, but he owns a marketing agency in Nashville where he works with smaller brands and start-ups. He doesn't have an extensive marketing background, but he does have a wife who helps guide his campaigns. Connect with me on social:Instagram: https://www.instagram.com/zacharyrealityTiktok: https://www.tiktok.com/@zacharyrealityTwitter: https://twitter.com/zacharyrealityYoutube: https://www.youtube.com/@ZacharyReality

Hey guys and welcome back to the podcast!Today we are chatting with BT Hale from On Brand with Jimmy Fallon. BT Hale is described as the "creative dad next door." He was born in North Carolina, went to law school, and now has three kids. He works in marketing and serves as emcee for the Dallas, TX honky tonk dance hall Cowboys Red River. He grew up making his own toys, so now he's providing his kids with what he never had. Unfortunately, BT was the first eliminated on episode 2 and we are here to talk all about his experience on the show, how he got casted and if he has any regrets.Connect with me on social:Instagram: https://www.instagram.com/zacharyrealityTiktok: https://www.tiktok.com/@zacharyrealityTwitter: https://twitter.com/zacharyrealityYoutube: https://www.youtube.com/@ZacharyReality

On Camel Call we get you set for a huge weekend of Campbell sports by interviewing Campbell Head Volleyball Coach Greg Goral. Goral tells us about the 10-3 start to the season and the big matches with Charleston this weekend. We also visit with former Campbell Cheerleader B.T. Hale who is a contestant on Jimmy Fallon's new NBC reality show On Brand. Plus, Chris Hemeyer talks Campbell Football, Basketball and goes over all the action happening around Buies Creek this weekend.

In this episode of On Brand: Taylor's Version, we're joined by Ann Handley — Wall Street Journal bestselling author, Chief Content Officer of MarketingProfs, and one of IBM's ‘7 people shaping modern marketing.' Ann brings not just her marketer's eye but also her mom's heart to the Swiftiverse. We'll explore how Taylor's storytelling fuels parasocial relationships, why The Eras Tour transformed casual fans into rabid ones, and what smart marketers can learn from the savviest hitmaker of our time. What You'll Learn in This Episode How Taylor Swift's storytelling makes the personal feel universal—and what marketers can borrow from that. Why parasocial relationships don't have to be clinical, and how Taylor transforms them into community. The genius of anticipation, reveals, and Easter eggs in building long-term fan trust. What the Eras Tour can teach marketers about creating inclusive, unforgettable experiences. How Ann Handley's own fandom grew from casual listener to full-on Swiftie devotion. Episode Chapters (00:00) Intro (01:20) Swiftie Story Prompts and the Tortured Poets Era (03:14) Standing Up as a Swiftie (05:40) Taylor as Writer, Storyteller, and Cultural Icon (08:07) Making the Personal Universal (11:00) Marketing Lessons from Taylor Swift (19:25) The Eras Tour as Community Experience (29:41) The Taylor Songs and Albums That Make Ann Smile About Ann Handley Ann Handley is a Wall Street Journal bestselling author, digital marketing pioneer, and Chief Content Officer at MarketingProfs. Named by IBM as one of seven people shaping modern marketing, Ann is a trusted voice on content, storytelling, and building authentic connections with audiences. She is the author of Everybody Writes, now in its second edition, and a frequent keynote speaker at marketing and business events worldwide. Through her popular newsletter, Total Annarchy, and her leadership at MarketingProfs' B2B Forum, she continues to inspire marketers to approach their work with clarity, creativity, and heart. What Taylor Era Has Made Ann Smile Recently? Ann lights up when she talks about Taylor Swift's most recent projects—The Tortured Poets Department and Midnights. She especially loves “Fortnight,” with its Post Malone collaboration and typewriter aesthetics (a nod to her own collection of typewriters), and “Mastermind” from Midnights, which she admires for its playful storytelling. For Ann, these albums are on constant repeat, blending artistry, narrative, and joy in ways that fuel both her fandom and her creative spirit. Links & Resources Connect with Ann on LinkedIn Check out her website and newsletter Speaking of connecting with community, don't miss the MarketingProfs B2B Forum Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this engaging conversation, Donny sits down with journalist and author, Jake Tapper. Jake discusses his new book 'Race Against Terror' and various pressing topics including free speech, the state of the Democratic Party, concerns about the upcoming midterm elections, and the influence of Trump on voter sentiment. They also delve into current global conflicts, particularly in Gaza and Ukraine, and Tapper shares insights on his writing process and the importance of journalism in today's society. Be sure to check out the ⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠. Takeaways Jake Tapper emphasizes the importance of free speech in journalism. The controversy surrounding Jimmy Kimmel highlights government influence on media. The Democratic Party faces significant challenges in public perception and messaging. Concerns about the integrity of upcoming midterm elections remain prevalent. Trump's influence continues to shape voter sentiment, despite his declining approval ratings. Jake Tapper's new book reads like a novel while addressing real-life terrorism. The complexities of the Gaza conflict require internal resolution from within. All wars eventually come to an end, but the path is often uncertain. The importance of standing against anti-Semitism is highlighted in the conversation. Writing a book requires discipline, structure, and consistent effort. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jimmy Fallon and Bozoma Saint John discuss teaming up for their new reality competition show ‘On Brand,' where everyday people try to become the next big thing in marketing. Also, the story of a grandson who took his grandmother on a viral vacation that has hearts melting across social media. Plus, Neil Patrick Harris and David Burtka mix up cocktails from their new book Both Sides of the Glass: Paired Cocktails and Mocktails to Toast Any Taste. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Selena Gomez and Benny Blanco tie the knot. Then, Kelly Clarkson returns to her talk show. Plus, Carnie Wilson's first performance since surgery. And, ET on the red carpet at New York Film Fest. Julia Roberts, Andrew Garfield, and Ayo Edebiri hit the red carpet for “After the Hunt”. Then, Jeremy Allen White and his casemates on the red carpet for the premiere of their new biopic, “Springsteen: Deliver Me From Nowhere”. Plus, Daniel Day Lewis' return to acting in “Anemone”. Then, ET on the set of Jimmy Fallon's new reality show, “On Brand with Jimmy Fallon”. Plus, only ET is with the winner of “Big Brother”.  To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Few business thinkers have shaped customer experience and marketing as profoundly as Jay Baer. A 7th-generation entrepreneur, best-selling author, and creator of six multi-million-dollar companies, he's helped more than 700 brands, from Nike to the United Nations, grow and connect with customers in ways that matter. Now, he's challenging everything marketers think they know about “owned” digital land, AI, and the future of content strategy. What You'll Learn Why the old rule of “never build on rented land” may be past its prime How AI is shifting marketers from search optimization to answer optimization Why breadth of authority matters more than backlinks in today's landscape How to atomize your awareness across platforms and nodes of trust What AI can and can't replace when it comes to creativity and customer experience Episode Chapters (00:00) Intro (00:47) Welcoming Jay Baer back to On Brand (02:26) A dramatic reading of “Never build your house on rented land” (05:17) The declining importance of websites in an AI world (06:00) From search optimization to answer optimization (08:38) Atomizing awareness and saying yes to more opportunities (14:13) What AI can't do—and why bold ideas matter more than ever (17:36) Customer experience, hyper-personalization, and efficiency gains (22:19) What to do with the capacity AI creates (23:29) Personal branding, tequila, and why authenticity wins (27:19) The AI dating app that made Jay smile (29:57) Where to find Jay online About Jay Baer Jay Baer is a business growth and customer experience strategist, author, and advisor who has helped more than 700 brands, including Nike, Oracle, IBM, and the United Nations. A seventh-generation entrepreneur, he has built six multimillion-dollar companies and written seven best-selling business books, earning recognition as a Professional Speakers Hall of Fame inductee and a Global Guru in marketing and customer experience. Beyond the stage and boardroom, Baer is also the world's second most-popular tequila educator, blending sharp business insight with an engaging style that makes him one of the most sought-after voices in modern marketing. What Brand Has Made Jay Smile Recently Jay pointed to Valor, an AI-driven dating app that runs simulated dates between AI versions of potential matches before introducing people in real life. While he's not on the app himself—he just celebrated his 33rd wedding anniversary—Jay says the concept makes him smile because it cleverly uses AI to cut through the awkwardness and false starts of early dating. Resources & Links Connect with Jay on LinkedIn. Check out his website JayBaer.com. And, of course, check out his work as the second-most popular tequila educator on Instagram. Listen and Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

2025 FALL TV PREVIEW!: It's that time of year already! A brand new crop of bullshit television shows for you to not watch and find out years later the show is somehow a hit. On Brand With Jimmy Fallon: Fallong has a new show to explore his love of advertising (?). Just a fine example of what this new season of television has to offer. Anime Creep: With anime being a hit in theaters of course we have a guy taking out his dick and pissing on a kid. What did you think was going to happen? THE BEAR!, FUCK YOU, WATCH THIS!, MISFITS!, DIG UP HER BONES!, WIENER!, SPOOKY SEASON!, DANZIG!, FALL TV PREVIEW!, NEW TELEVISION SHOWS!, TERRIBLE!, KAITLIN OLSON!, GOOD WILL HUNTING!, HIGH POTENTIAL!, IRONSIDES!, ON BRAND!, JIMMY FALLON!, ADVERTISING!, 911!, NASHVILLE!, NURSES!, ARMAGEDDON!, JENNIFER LOVE HEWITT!, LEANN RHIMES!, METEOR SHOWER!, MATTY O!, DMV!, WORKPLACE COMEDY!, JANE LYNCH!, GLEE!, THE WEAKEST LINK!, ANDY RICHTER!, RICK AND MORTY!, HAUNTED HOTEL!, TV NEWS!, FAT NMAN!, BLUE BLOODS SPINOFF!, BOSTON!, NEW YORK!, BOSTON BLUE!, BLACK LADY COP!, CHAD POWERS!, ELI MANNING!, GLEN POWELL!, MRS DOUBTFIRE!, DON'T FINISH LAST!, NCIS!, TONY AND ZIVA!, SPINOFF!, PARAMOUNT PLUS!, ESPIONAGE!, THE RUNAROUNDS!, WELCOME TO DERRY!, IT PREQUEL!, ANIME!, DEMON SLAYER!, ANIME SUCKS!, PISSING!, SURPRISE!  You can find the videos from this episode at our Discord RIGHT HERE!

Nick and Kyle are joined by Jon Glover and Marisa Pinson from On Brand with Jon and Marisa to recap the week in Heathcliff! We also discuss bee stings, scrubs, and skinny dipping! Check out Jon and Marisa on Instagram @onbrandthepod and listen to On Brand with Jon and Marisa wherever you get your podcasts! Send us feedback on twitter @HeathcliffRecap or send us an email at HeathcliffRecap@gmail.com! Our theme song is Heathcliff's Meat Song by Louie Zong! Check him out at louiezong.com. Comics featured in the episode: September 20, 2025: https://www.gocomics.com/heathcliff/2025/09/20 September 22, 2025: https://www.gocomics.com/heathcliff/2025/09/22 September 23, 2025: https://www.gocomics.com/heathcliff/2025/09/23 September 24, 2025: https://www.gocomics.com/heathcliff/2025/09/24 September 26, 2019: https://www.gocomics.com/heathcliff/2019/09/26 September 26, 2022: https://www.gocomics.com/heathcliff/2022/09/26

In this episode of On Brand Taylor's Version, we're joined by Stephanie Burt, poet, critic, and professor of English at Harvard University. Stephanie made headlines when she created and taught one of the very first college courses on Taylor Swift at Harvard, Taylor Swift and her world. We discuss what it means to study Taylor seriously at Harvard, why her storytelling resonates so widely, and what we can all learn from her profound cultural impact. What You'll Learn in This Episode How Taylor Swift's approach to storytelling parallels the way we relate to literature and life, making her English-teacher-like to her fans The narrative techniques and structural choices that make her songwriting resonate across diverse audiences How she revisits, rewrites, and evolves previous stories in her music to deepen character and theme The role of collaboration, marketing, and audience awareness in building a fan community that scales from niche to mainstream How joy, friendship, and shared experiences are expressed in her music, and why songs like 22 continue to resonate Episode Chapters (00:00) Intro (01:12) Taylor Swift as an English Teacher: Literary Language and Fan Connection (05:30) Building Fan Communities and Shared Experiences (10:22) Storytelling Techniques: Point of View, Character, and Rewriting Songs (18:10) Revisiting and Evolving Previous Stories: Love Story and Forever & Always (25:12) Adult Love, Partnership, and Feminist Storytelling (32:01) Niche Fan Communities, Mainstream Appeal, and Marketing Savvy (38:22) Collaboration and Craft: Working with Musicians and Audiences (40:01) Guest's Favorite Taylor Song: 22 and Closing Thoughts About Stephanie Burt Stephanie Burt is the Donald P. and Katherine B. Loker Professor of English at Harvard University. She specializes in 20th- and 21st-century poetry, science fiction, and the intersections of literature with other arts. Her work has appeared in The New York Times Book Review, The London Review of Books, Slate, and The Times Literary Supplement. Burt is the author of several acclaimed books of poetry and literary criticism, and her upcoming book, Taylor's Version: The Poetic and Musical Genius of Taylor Swift, explores the artistry and cultural impact of Taylor Swift. At Harvard, she teaches courses including “Taylor Swift and Her World,” which has drawn widespread attention for its innovative exploration of music, poetry, and popular culture. She currently serves as co-editor of poetry for The Nation and is a recipient of a Guggenheim Fellowship. Resources & Links Check out Stephanie's new book Taylor's Version: https://www.amazon.com/Taylors-Version-Poetic-Musical-Genius/dp/154160623X/ref=tmm_hrd_swatch_0 Listen & Support the Show Watch or listen on Apple Podcasts → https://podcasts.apple.com/us/podcast/on-brand-podcast-about-branding/id1113563080?mt=2 Spotify → https://open.spotify.com/show/2Hq9fjctcpm3YKlJFuXmRk YouTube → https://www.youtube.com/hashtag/onbrandpodcast Amazon/Audible → https://music.amazon.com/podcasts/7f4fb055-1584-4037-a637-305c9b82ac3c/on-brand-with-nick-westergaard?refMarker=dm_wcp_af_r&ref=dmm_acq_mrn_d_ds_rh_z_-c_c_539036640611_g_127821134784 Google Play → https://play.google.com/music/listen#/ps/I6xnjeogoyostq7pyu3xh3kqi4a Stitcher → https://www.stitcher.com/show/on-brand-with-nick-westergaard TuneIn → https://tunein.com/radio/On-Brand-p967623/ iHeart → https://www.iheart.com/podcast/269-on-brand-with-nick-westerg-90019102/ Rate and review on Apple Podcasts → https://podcasts.apple.com/us/podcast/on-brand-podcast-about-branding/id1113563080?mt=2 Rate and review on Spotify → https://open.spotify.com/show/2Hq9fjctcpm3YKlJFuXmRk Share this episode — email a friend or colleague → mailto:?subject=Check%20out%20this%20podcast%20episode&body=I%20thought%20you%20might%20like%20this%20podcast Sign up for my free Story Strategies newsletter → https://www.nickwestergaard.com/email/ Learn more about your ad choices. Visit megaphone.fm/adchoices

In this engaging conversation, Anthony Scaramucci discusses a range of topics from current political events, including the return of Jimmy Kimmel, to the dynamics within the Republican Party and the future of Donald Trump. He provides insights into economic issues such as inflation and market predictions, while also addressing the challenges facing the Democratic Party. Scaramucci also introduces his podcast, 'Open Book', where he interviews bestselling authors. Be sure to check out the ⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠. Takeaways Trump's influence is declining within the Republican Party. Inflation is a misunderstood economic issue affecting the middle class. The Democratic Party is experiencing an ideological civil war. Scaramucci believes the system is still functioning despite political chaos. Market corrections are inevitable, but not immediate. The Fed's interest rate cuts will impact asset values. Scaramucci emphasizes the importance of understanding inflation's effects on wealth. The political landscape is shifting with new voices emerging. Scaramucci's podcast aims to reignite interest in reading and literature. The need for Democrats to unify and define their brand is critical. Learn more about your ad choices. Visit megaphone.fm/adchoices

Only ET is backstage at the iHeart Music Festival with today's biggest music stars. Then, on the red carpet for “Gabby's Dollhouse: The Movie” premiere. Plus, only we're on the set of “On Brand with Jimmy Fallon” with Jimmy and Bozoma Saint John. And, only ET is with Sarah Michelle Gellar. Then, Dwyane Johnson and Emily Blunt on their upcoming film, “The Smashing Machine”. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

What do Hot Wheels, Disney, Burton, and WWE have in common? They've all had Mark Michaylira driving their brand forward. With two decades of creative leadership behind some of the world's most beloved names, Mark knows how to make work that's not just bold and joyful but rooted in culture—and powerful enough to move business. What You'll Learn in This Episode - How to build authentic brands by starting with humanity and understanding your audience - Why taking creative risks—and even failing—can move brands forward - What it means to create joy and edge in storytelling across very different industries - How Friends Everywhere is rethinking the agency model with cultural insiders and seasoned creators - The role of AI as a creative tool and why transparency matters in its use Episode Chapters (00:00) Intro (00:35) Starting with humanity in brand building (03:15) Lessons from Cracker Barrel and Gap missteps (05:55) Leading creative teams through swings and misses (09:30) Creating joy and edge across brands like Hot Wheels, Disney, Burton, and WWE (12:18) The Friends Everywhere model of cultural insiders and seasoned creators (16:38) The role of AI as a creative tool, not a replacement (22:12) Advice for emerging creatives (24:31) The brand that's made Mark smile About Mark Michaylira Mark Michaylira is Creative Director at Friends Everywhere, where he also leads agency growth for the independent partner to visionary teams building beloved brands. He previously led Global Brand Creative for Mattel's vehicle portfolio, including Hot Wheels, Matchbox, and Disney Pixar Cars, overseeing disruptive, culture-driven campaigns for some of the world's biggest toy brands. Earlier in his career, he built creative for Burton Snowboards, Disney, WWE, DreamWorks, Warner Bros., and Levi's. With more than two decades of experience across creative direction, brand strategy, experience design, and integrated campaigns, Michaylira has shaped work that blends bold ideas with business impact. He is based in Long Beach, California. What Brand Has Made Mark Smile Recently? Mark shared Bug Assault, a quirky brand that sells salt-powered fly blasters. What made him smile wasn't just the product—it was how the brand solved a real problem with humor, storytelling, and an unexpected creative twist. Their branding struck the right balance of playful and educational, proving that even pest control can be memorable when approached with imagination. Resources & Links Connect with Mark on LinkedIn → Friends Everywhere website → Bug Assault website → Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this conversation former US Senator, Joe Manchin discusses his journey from being a Democrat to an independent, emphasizing the importance of common sense in politics. He reflects on the current state of American politics, the need for leadership, and the role of the president as a comforter in times of crisis. Manchin shares personal stories, including his regrets in public service and his views on the future of the Democratic Party and the rise of independents. He also highlights the influence of technology on society and expresses hope for America's future. Be sure to check out the ⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠. Takeaways Joe Manchin emphasizes the importance of common sense in politics. He believes that politicians are rewarded for bad behavior. Manchin reflects on his upbringing and the lessons learned from customer service. He advocates for a balanced approach to immigration and crime. Manchin calls for the president to be a 'comforter in chief' during crises. He shares his regrets about past political decisions, including Don't Ask, Don't Tell. Manchin notes the shift of voters from the Democratic Party to independents. He believes the independent American party can unite people. Manchin shares personal anecdotes about his friendship with Nick Saban. He expresses concern about the impact of technology and misinformation on society. Chapters 00:00 Introduction to Joe Manchin and His Journey 03:09 The State of American Politics and Common Sense 06:00 Leadership and the Role of the President 08:59 Reflections on Public Service and Regrets 12:07 The Future of the Democratic Party and Independents 14:59 Personal Stories and Lessons from Nick Saban 17:58 Hope for America and the Impact of Technology Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of On Brand: Taylor's Version, we're joined by Emily Campion — Henry B. Tippie Fellow and Associate Professor at the University of Iowa's Tippie College of Business. Emily's research explores how organizations hire and develop talent. But today, she's here to talk about something decidedly more human: Taylor Swift's relentless work ethic, authentic leadership, grit in the face of setbacks, and her ability to balance it all with self-care. What You'll Learn in This Episode Why Taylor Swift is the ultimate case study in relentless work ethic and focus How authenticity fuels leadership and builds trust with fans — and employees What Taylor's grit teaches us about resilience, reinvention, and leading through setbacks The role of self-care in sustaining high performance over the long haul Why leaders need to balance hustle with humanity Episode Chapters (00:00) Intro (02:15) “Taylor Inc.” and the ultimate one-person company (04:40) Emily Campion on studying work ethic and leadership through Taylor Swift (08:30) Taylor's relentless productivity and lessons for business leaders (14:05) Authenticity as strategy vs. sincerity (19:20) Grit, comebacks, and leading through setbacks (25:45) Boundaries, rituals, and Taylor's approach to self-care (32:10) Leadership lessons leaders can apply today (38:15) Emily's Taylor smile: Stay Stay Stay on ukulele About Emily Campion Emily Campion is a Henry B. Tippie Fellow and Associate Professor at the University of Iowa's Tippie College of Business. Her research focuses on staffing procedures, the use of machine learning and natural language processing to improve these systems, and ways to mitigate employment discrimination. Her work has been published in leading academic journals, and she currently serves on the editorial boards of Journal of Applied Psychology and Personnel Psychology, where she recently co-edited a special issue on machine learning in selection. What Taylor Era Has Made Emily Smile Recently? For Emily, the Taylor song that's made her smile recently is “Stay Stay Stay” from Red (Taylor's Version). She first loved it while learning the ukulele, and even though she jokes she won't be a famous ukuleleist, the song's plucky energy and Taylor's laugh at the end never fail to make her beam. Resources & Links Connect with Emily on LinkedIn. Check out Emily's University of Iowa faculty page. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

92%ers, welcome to another episode of New Heights brought to you by Reese's Oreo® Cups! Today, we are joined by the incredible host of The Tonight Show, Jimmy Fallon! Jimmy joins us to talk about everything from throwing putters into lakes, the secrets to talking football on TV, how to plan a wedding, and he's got an incredible pitch to Travis for an end zone celebration. Jason and Travis also talk about everything else from Week 2 in the NFL. We get into the Chiefs coming up short against the Eagles and how he's feeling about that goal line drop, what the league might do to the “tush push,” why players' only meetings might be a waste of time, Baker's incredible comeback, and so much more! We also take some of your calls on the Heights Hotline about getting pulled over, turf toe, and potty training secrets. We will be back Monday 9/22 with Coach Prime himself, Deion Sanders! For more Jimmy Fallon, Watch the Tonight Show after SNF starting 9/21 and On Brand starting Tuesday, September 30 at 10/9c on NBC and streaming on Peacock. https://youtu.be/1DB8J12wj8E?si=Ouc9frLInWK-WvArWatch and listen to new episodes of New Heights every Wednesday during the NFL season and follow us on Social Media for all the best moments from the show: https://lnk.to/newheightshowYou can also listen to new episodes early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. ...Download the full podcast here:Wondery: https://wondery.app.link/s9hHTgtXpMbApple: https://podcasts.apple.com/us/podcast/new-heights/id1643745036Spotify:https://open.spotify.com/show/1y3SUbFMUSESC1N43tBleK?si=LsuQ4a5MRN6wGMcfVcuynwShop all the New Heights merch at https://homage.com/newheights Support the show: REESE'S OREO® CUPS: Grab REESE'S OREO® Cups today, wherever candy is sold!YOUTUBE TV: Sign up now at https://youtube.com/NHAUDIBLE: Sign up for a free 30-day trial at https://audible.com/newheightsGENERAL MILLS: Pick up Jettas Mix now at your local retailer!ROKA: Level up your eyewear at https://roka.comSEATGEEK: Use our code for 10% off your SeatGeek order*. https://seatgeek.onelink.me/RrnK/NEWHEIGHTS ($25 max discount) *Restrictions ApplyDRAFTKINGS: Don't miss out on all the action this week at DraftKings! Download the DraftKings app today! Sign-up using https://dkng.co/newheights or through my promo code NEWHEIGHTS.GAMBLING PROBLEM? CALL 1-800-GAMBLER, (800) 327-5050 or visit gamblinghelplinema.org (MA). Call 877-8-HOPENY/textHOPENY (467369) (NY).Please Gamble Responsibly. 888-789-7777/visit ccpg.org (CT), or visit www.mdgamblinghelp.org (MD). 21+ and present in most states. (18+ DC/KY/NH/WY). Void in ONT/OR/NH. Eligibility restrictions apply. On behalf of Boot Hill Casino & Resort (KS).1 per new customer. $5+ first-time bet req. Max. $200 issued as non-withdrawable Bonus Bets that expire in 7 days (168 hours). Stake removed from payout. Terms: dkng.co/dk-offer-terms. Ends 2/9/25 at 11:59 PM ET. Sponsored by DK.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this engaging conversation, Jeremy Piven discusses his extensive journey in stand-up comedy and acting, sharing insights into the challenges and triumphs of performing live. He reflects on the emotional impact of personal loss, particularly the passing of his mother, and how it influences his work. Piven delves into his latest projects, including 'The Performer,' a role he describes as the best of his career, and 'Primitive War,' a unique film blending elements of Vietnam and dinosaur genres. Throughout the discussion, he emphasizes the importance of authenticity, resilience, and the power of storytelling in addressing complex social issues. Be sure to check out the ⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠. Takeaways Stand-up comedy is a unique and personal journey. Every performance is different, and exhaustion can lead to unexpected greatness. Authenticity in performance is crucial for connecting with the audience. The impact of personal loss can be channeled into art. The Performer is a significant role that reflects deep emotional truths. Independent filmmaking requires perseverance and passion. The relevance of historical narratives in contemporary storytelling. The absurdity of racism and antisemitism needs to be addressed through art. The importance of collaboration in the creative process. Success in acting often comes from resilience and continuous effort. Learn more about your ad choices. Visit megaphone.fm/adchoices

Few platforms have changed culture as quickly—or as globally—as TikTok. Khartoon Weiss, VP and GM of North America and Global Business Solutions, is at the center of it, helping brands and businesses connect with audiences in ways that are creative, authentic, and impactful. From scaling Spotify to leading top agencies, she's built a career on turning bold ideas into cultural movements—and now she's shaping the future of TikTok. What You'll Learn in This Episode How TikTok has broken the traditional brand storytelling arc Why authenticity and “real production” outperform polish on the platform How content, commerce, and search converge on TikTok Why short form content can still drive loyalty and long-term brand love What brands like Chipotle, McDonald's, and Gap are doing right on TikTok Episode Chapters (00:00) Intro (00:38) Why TikTok has changed brand building (02:12) Stewarding TikTok's brand and helping other brands grow (03:34) Unlearning traditional storytelling on TikTok (06:01) Authenticity over polish with examples from Chipotle and McDonald's (10:20) Content, commerce, and the rise of search on TikTok (14:04) Can short form content build brand loyalty (21:08) Brand safety, trust, and TikTok's uncertain future (24:48) Lessons from scaling brands at Spotify, agencies, and TikTok (27:09) The that made Khartoon smile recently About Khartoon Weiss Khartoon Weiss is the VP and GM of North America and Global Business Solutions at TikTok. She previously led global revenue at Spotify, served as Chief Marketing Officer and Managing Director at MDC Partners and Mediacom North America, and was a VP at iHeartMedia. She began her career at BBDO, Ogilvy, and Grey Worldwide. Weiss has been recognized by Campaign's “40 Over 40,” AdAge's “40 Under 40,” and AdWeek's “Top 50.” She completed executive education at The Wharton School and lives in New York City with her husband and two rescued cats. What Brand Has Made Khartoon Smile Recently? Khartoon pointed to Gap as the brand making her smile lately. She praised the retailer for collaborating authentically with creators, staying true to its roots, and showing up on TikTok in ways that feel natural and culturally relevant. For her, Gap's bravery and creativity prove that when brands lean into community and culture authentically, audiences instantly recognize it—even without the logo. Resources & Links Connect with Khartoon on LinkedIn. Learn more about TikTok for Business. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of On Brand, Donny discusses various topics related to branding, capitalism, and societal issues. He reflects on the tragedy of political violence, the changing perceptions of capitalism among Americans, and the differing life goals of Gen Z men and women. The conversation also touches on demographic shifts, healthcare costs, education challenges, workplace dynamics, and the impact of consumer behavior on mental health. Additionally, Donny highlights the evolution of advertising and the therapeutic benefits of pets. Takeaways Political violence is a human tragedy. Perception of capitalism is declining in America. Gen Z men and women have different life goals. The US population is shrinking for the first time in history. Healthcare costs are significantly higher in the US. Reading levels among high school seniors are declining. Shorter meetings can increase productivity. Shopping can alleviate feelings of sadness. Nostalgia plays a key role in advertising. Learn more about your ad choices. Visit megaphone.fm/adchoices

In our first episode of On Brand: Taylor's Version, we're joined by Sinéad O'Sullivan — aerospace engineer turned business strategist, former head of Strategy at Harvard Business School, professor, and co-founder of a global investment fund. She's advised everyone from NASA to prime ministers … and she also happens to be in the top 0.01% of Taylor Swift fans worldwide. Her new book, Good Ideas and Power Moves: Business Lessons from Taylor Swift, hits shelves this week — and she's here to share why Taylor isn't just a pop star, but one of the sharpest strategists of our time. What You'll Learn in This Episode Why “doing strategy” is more than PowerPoints and wish lists How Taylor Swift creates interlinked universes across her albums What it means to be anti-fragile and thrive in chaotic environments How storytelling can be leveraged as a business strategy Why Taylor Swift is her own product and outperforms traditional companies Episode Chapters (00:00) Intro (01:00) Getting Started with Taylor's Version (01:35) Reputation Era Story Prompt and Misunderstandings (03:40) Doing Strategy the Taylor Way (08:10) Building Worlds Not Products (12:30) Lessons for Brands and Community (17:50) Fearless Era Story Prompt and Courage (24:20) Anti-Fragile Moves and Thriving in Chaos (28:10) Timing, Reverse Acquisitions, and Big Picture Strategy (38:30) Where to Connect with Sinéad About Sinéad O'Sullivan Sinéad O'Sullivan is an aerospace engineer turned business strategist, former head of strategy at Harvard Business School, professor, writer, and co-founder of a global investment fund. She has advised organizations from NASA to prime ministers and is the author of Good Ideas and Power Moves: Business Lessons from Taylor Swift. O'Sullivan has a BA in engineering, an MSc in finance, and a PhD in strategy. What Brand Has Made Sinéad Smile Recently? Sinéad shared that she's been smiling at the creative universe built around Barbie. From specialty cars to Airbnbs, the way Barbie has expanded into a full cultural ecosystem reminded her of the worlds Taylor Swift builds with her albums—demonstrating creativity, collaboration, and clever brand storytelling. Resources & Links Connect with Sinéad on LinkedIn. Sinéad's website. Sinéad's Substack. Sinéad's new book, Good Ideas and Power Moves: Ten Lessons for Success from Taylor Swift. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

What makes an idea—or a person—truly remarkable? Guy Kawasaki has spent decades evangelizing some of the world's most influential brands—from Apple to Canva—and helping ideas spread in ways that stick. In his new book, Wiser Guy, he shares the lessons, stories, and wisdom he's gathered along the way, showing how to think remarkable, lead with purpose, and make an impact that lasts. What You'll Learn in This Episode - Why Wiser Guy isn't a memoir and what it is instead - The surprising truth behind Guy's decision to publish this book with a traditional house - How evangelism has evolved from Apple's Macintosh launch to Canva today - Why democratizing technology matters—and where AI fits into that story - The timeless wisdom Guy believes we shouldn't wait too long to share Episode Chapters (00:00) Intro (00:36) Welcoming Guy Kawasaki back to On Brand (03:08) Why Wiser Guy is not a memoir (05:08) From self-publishing advocate to Wiley author (10:45) Stories and lessons that rose to the top (15:12) Evangelism past and present (20:03) Is AI truly democratizing technology (27:02) A brand that's made Guy smile recently (32:21) Where to learn more and closing gratitude About Guy Kawasaki Guy Kawasaki is the chief evangelist of Canva and the creator of Guy Kawasaki's Remarkable People podcast. He is an executive fellow of the Haas School of Business (UC Berkeley), and an adjunct professor of the University of New South Wales. He was the chief evangelist of Apple and a trustee of the Wikimedia Foundation. He has written Wise Guy, The Art of the Start 2.0, The Art of Social Media, Enchantment, and eleven other books. Kawasaki has a BA from Stanford University, an MBA from UCLA, and an honorary doctorate from Babson College. What Brand Has Made Guy Smile Recently? Guy shared that Liquid Death has been making him smile. Beyond simply selling water in a can, the brand has built a bold, countercultural identity around “killing thirst.” Guy admires how they've created something fun and meaningful while inspiring him to craft his own marketing mantra, “kill mediocrity.” Resources & Links Connect with Guy on LinkedIn. Guy Kawasaki's website. Wiser Guy on Amazon. Remarkable People podcast. Listen & Support the Show Watch or listen on Apple Podcasts → https://podcasts.apple.com/us/podcast/on-brand-podcast-about-branding/id1113563080?mt=2 Spotify → https://open.spotify.com/show/2Hq9fjctcpm3YKlJFuXmRk YouTube → https://www.youtube.com/hashtag/onbrandpodcast Amazon/Audible → https://music.amazon.com/podcasts/7f4fb055-1584-4037-a637-305c9b82ac3c/on-brand-with-nick-westergaard?refMarker=dm_wcp_af_r&ref=dmm_acq_mrn_d_ds_rh_z_-c_c_539036640611_g_127821134784 Google Play → https://play.google.com/music/listen#/ps/I6xnjeogoyostq7pyu3xh3kqi4a Stitcher → https://www.stitcher.com/show/on-brand-with-nick-westergaard TuneIn → https://tunein.com/radio/On-Brand-p967623/ iHeart → https://www.iheart.com/podcast/269-on-brand-with-nick-westerg-90019102/ Rate and review on Apple Podcasts → https://podcasts.apple.com/us/podcast/on-brand-podcast-about-branding/id1113563080?mt=2 Rate and review on Spotify → https://open.spotify.com/show/2Hq9fjctcpm3YKlJFuXmRk Share this episode — email a friend or colleague → mailto:?subject=Check%20out%20this%20podcast%20episode&body=I%20thought%20you%20might%20like%20this%20podcast Sign up for my free Story Strategies newsletter → https://www.nickwestergaard.com/email/ Learn more about your ad choices. Visit megaphone.fm/adchoices

What makes a brand experience unforgettable? Laura Parkinson, Global Head of Brand Experience at LinkedIn, has created standout experiences at Apple, Google, and now LinkedIn. She leads the team behind the company's most influential moments—online and in person—and knows how to turn bold ideas into connections that inspire and stick. What You'll Learn in This Episode Why the most iconic brands focus on making people feel something, not just showing up consistently How LinkedIn uses experiences as a marketing channel to launch products and connect with audiences What it takes to scale brand experience inside a large organization while keeping it authentic Why in-person and digital experiences need to work together for a seamless brand presence How cultural moments and team culture fuel creative, “magical” brand experiences Episode Chapters (00:00) Intro (00:31) Laura's path into brand experience from SXSW to Apple and Google (02:00) Lessons from Apple on intuitive, human-centered experiences (04:20) Making digital brands tangible through real-life experiences (05:26) The role of brand experience at LinkedIn (07:10) Scaling brand experience across a large organization (10:23) Measuring success in brand experiences (13:12) Designing consistent yet localized global experiences (17:05) How AI is reshaping brand experiences (21:18) Building teams that deliver magical experiences (23:18) A brand that's made Laura smile recently (25:16) Where to connect with Laura About Laura Parkinson Laura Parkinson is the Global Head of Brand Experience at LinkedIn. She specializes in brand marketing events and experiences for global organizations across consumer products, retail, entertainment, technology, and SaaS. Laura brings bold visions to life through strategic thinking and deep operational expertise, having created and managed internal and external programs from concept to completion. She is passionate about building and supporting teams that imagine and deliver magical brand experiences that drive both market and mind share. What Brand Has Made Laura Smile Recently? The brand that's made Laura smile recently is Build-A-Bear. Beyond its surging stock price, she admires how the company creates magical in-store experiences that resonate with everyone—from kids to adults. With plans to expand dozens of new locations, Build-A-Bear shows the power and value of real-life, experiential branding. Resources & Links Connect with Laura on (surprise!) LinkedIn. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

This is an interview I did with the amazing Donny Deutsch on his podcast On Brand. We discuss the evolving landscape of social media and its impact on marketing strategies. I share insights on the transformation from traditional advertising to organic social media content creation, highlighting how this shift demands a new skill set and approach. I also delve into the inefficiency of corporate meetings, the significance of authenticity, and the potential for individuals and small businesses to compete with large corporations through effective social media use. Hope you enjoy!

What happens when the women who helped build Microsoft finally get their story told? In her new book, The Women of Microsoft, Miri Rodriguez—Senior Storyteller at Microsoft, CEO of Empressa.ai, and award-winning author—spotlights the pioneers who shaped both the company and the future of tech. Along the way, she shares powerful insights on storytelling, leadership, and how empathy and purpose can transform the way we work. What You'll Learn in This Episode How the new book, The Women of Microsoft, came together in honor of Microsoft's 50th anniversary Stories of resilience, leadership, and innovation from women who shaped Microsoft over five decades Why telling both the highs and lows of women's experiences in tech matters Practical lessons for women navigating promotions, resilience, and confidence in today's workplace How empathy, compassion, and inclusion can shape the future of work—especially in the era of AI Episode Chapters (00:00) Intro (01:09) How the book began (02:43) The mission behind The Women of Microsoft (04:33) Surprising and moving stories (06:35) Women's impact on Microsoft's innovations (09:10) Balancing celebration and hard truths (12:11) Lessons for women navigating tech today (19:14) The code of confidence and future generations (20:42) AI, Empressa.ai, and the future of work (26:35) A brand that made Miri smile Miri Rodriguez is the CEO of Empressa.ai, a groundbreaking AI company reshaping the future of work for women, and serves as Senior Storyteller at Microsoft, where she crafts narratives that resonate globally. An award-winning author of Brand Storytelling—translated into four languages—Miri is also a sought-after speaker and consultant known for her empathetic, purpose-driven approach. Beyond her professional work, she champions social advocacy by training leaders of social enterprises in Africa, mentoring students and professionals in the U.S., and sharing mindfulness and happiness through her platform Be Mindful Be Happy. Her global travels with her husband fuel both her storytelling and her belief in the power of human experience and technology to transform lives. What Brand Has Made Miri Smile Recently? Miri shared how the shoe brand Mephisto recently made her smile. While traveling in Spain, she rediscovered the brand her father had once introduced to her as a teenager. A local store gave her an unexpectedly personal, “white glove” experience—handwritten receipts, phone calls to the manufacturer, and even custom colors. For Miri, it was a powerful reminder that personal treatment and genuine customer care still win, even in a world dominated by mass retail. Links Connect with Miri on LinkedIn, Instagram, and her website. Check out her new book, The Women of Microsoft: Empowering Stories from the Minds that Coded the World. Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, Google Play, Stitcher, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

How did Google become one of the most powerful forces in advertising—and what happens when that power crosses the line? Ari Paparo, ad tech veteran, Marketecture founder, and author of Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance, takes us inside the deals, innovations, and strong-arm tactics that reshaped the industry. From behind-the-scenes stories of the “Rocket Docket” antitrust trial to the coming AI disruption of search, Ari shares candid insights on market dominance, branding, and the future of digital advertising. How Google bought, built, and bullied its way to dominance in the ad tech industry — and why multiple governments have called its behavior monopolistic What happened inside the Virginia “Rocket Docket” antitrust trial that inspired Ari's book Yield, including behind-the-scenes stories from the courtroom How Google's market power has steamrolled smaller ad tech companies and shaped the open web — and what might change if regulators break it up Why AI and large language models could disrupt Google's search dominance for the first time in decades, reshaping SEO, SEM, and marketing strategy The branding lesson Ari took from clothing retailer Buck Mason — and why a perfectly on-the-nose brand experience can leave a lasting impression Ari Paparo began his career in digital advertising during the early days of the internet and went on to shape how online ads work today. He has led product teams at AppNexus and Bazaarvoice, helped create industry standards including the VAST video specification and Nielsen's Digital Ad Ratings, and founded the media company Marketecture to make sense of the complex ad tech world. A sought-after speaker and host of the Marketecture podcast, Ari is also the author of Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance, offering a behind-the-scenes look at the rise of one of the most powerful forces in technology. Ari pointed to Buck Mason—a clothing store he stumbled into with his wife in New York. Despite describing himself as “not a big clothes person” who usually dresses like a slob, he was struck by how perfectly the brand nailed its vibe: black T-shirts, a classic car parked in the middle of the store, art books casually scattered yet deliberately placed, and even a liquor bar to loosen wallets. Founded less than a decade ago in Venice Beach, Buck Mason impressed Ari as a masterclass in creating a brand experience so spot-on it feels like it was built in a lab for its ideal customer. Connect with Ari on LinkedIn and the Marketecture website. Check out his new book, Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance. Go down the internet rabbit hole on Ari's Adland.tv — home to 80,000+ vintage TV ads. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! (00:00) Intro (00:29) Ari's background in ad tech and industry standards (01:20) Breaking down Google's strategy: bought, built, bullied (03:08) Conflicts of interest and antitrust cases against Google (05:10) Covering the “Rocket Docket” trial and stories from the courtroom (06:32) The impact of Google's dominance on smaller ad tech companies (08:02) What might change if regulators break up Google (12:01) Google's brand halo vs. behind-the-scenes behavior (16:12) Privacy, third-party cookies, and regulatory pressures (19:00) AI disruption and the future of search (21:08) Marketing implications: SEO, SEM, and influencer marketing (23:01) The buzzword Ari is tired of hearing (24:52) The brand that made Ari smile: Buck Mason (26:20) Where to learn more about Ari and Marketecture (27:32) Closing remarks Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on “On Brand”, we go back to August 11th, 2022. Donny sits down with author, podcast host, and global thinker, Malcolm Gladwell. The pair start with Malcolm's inspiration for his most successful books like Outliers, Blink, and The Tipping Point – leading to a discussion of his new book, Bomber Mafia. The duo also discuss Malcolm's thoughts on Trump, historical memory, and Malcolm's approach to his podcast "Revisionist History." Learn more about your ad choices. Visit megaphone.fm/adchoices

Noel Massie is the former Vice President of U.S. Operations at UPS and author of the new book Congrats, You've Been Promoted. Over a decades-long career, Noel rose from part-time college employee to leading 200,000 people with a focus on values-based leadership. Today, he mentors rising leaders and serves on the boards of organizations like the Annenberg Foundation and the Los Angeles Urban League. We talked about leadership at scale, navigating promotions, and building a career that makes an impact—this week on the On Brand podcast. Noel Massie began working for UPS part-time during college and rose through the ranks to become vice president for UPS's US Delivery Operations. Before his retirement in 2019, he oversaw 200,000 employees who were led by 12,000 supervisors. In this role, Noel supported and guided the package delivery and logistic services in the United States. He continues to mentor young leaders and supervisors. Noel is currently a member of numerous boards: the Annenberg Foundation, which holds a $1.7 billion endowment and where Noel serves on their investment committee that guides the foundation's investment strategy; the Los Angeles Urban Leagues Executive Committee, where Noel served as chairman for nine years; Chapter ONE US, an organization that seeks to enhance elementary school literacy; and the Asian American and Pacific Islander Legal Center. Noel has received over a dozen awards, including the Peter Drucker School of Management Leadership Award, the Whitney M. Young Award, the Admiral Samuel L. Gravely Award, the Civic Leadership Award of Los Angeles, and the Civic Leadership Award of Chicago for serving for five years on the Chicago Workforce Board. He currently mentors young leaders and private organizations on values-based leadership principles. He and his family reside in Oak Park, Illinois, with a secondary residence in Southern California. Congrats, You've Been Promoted. That's the title of Noel's new book—and a perfect reminder that getting promoted is just the beginning, not the finish line. Noel shared why so many new leaders struggle after their big break and how values-based leadership can help them not just survive, but thrive in their new roles. What brand has made Noel smile recently? Noel pointed to McDonald's—admiring how the brand stays consistent and approachable while evolving with the times. For him, it's a lesson in balancing legacy with innovation, showing leadership isn't just about flashy moves but steady, reliable connection. Connect with Noel on LinkedIn and his book, Congrats, You've Been Promoted.  Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! 00:00 Intro and Noel's Background   02:00 Starting Out and Early Leadership Lessons   06:15 The Idea Behind Congrats You've Been Promoted   11:35 Core Values and Setting Leadership Terms   17:00 Handling Ethical Challenges and Uncomfortable Moments   19:30 The No Casual Moments Rule in Leadership   22:00 Value-Based Leadership at Scale   25:45 Lessons from Coaching and Leadership Models   27:00 A Brand Has Made Noel Smile and How to Connect   Learn more about your ad choices. Visit megaphone.fm/adchoices

Dani Dufresne is the Founder and Executive Producer of The Auxiliary Co., a creative execution firm known for bringing bold ideas to life—efficiently and without the red tape of traditional agencies. Trusted by top brands, Dani's built a reputation for flawless production and assembling world-class creative teams. We talked about all of this and more this week on the On Brand podcast. About Dani Dufresne Dani Dufresne is the badass secret agent behind some of the most jaw-dropping campaigns you've ever seen. As the brains and brawn behind The Auxiliary Co., she's the one team's call when they need to pull off high-stakes creative execution—without the bloated budgets and red tape of traditional old model agencies. With an unmatched eye for innovative approaches, high-value design, and production execution, Dani doesn't just manage a campaign's work—she makes it legendary. Whether assembling an A-list creative team, running a massive production on a shoestring budget, or stepping in to save a campaign from disaster, she delivers flawlessly and unapologetically every time. Forget the outdated agency model. Dani's way is smarter, leaner, and faster. She's here to help brands ditch the bureaucracy, hire the right people, and actually get sh*t done. If you don't know her name yet, that's because she's been too busy making everyone else look good. Industrial Color. Here's a link to the AI color tool Dani talked about. What brand has made Dani smile recently? Dani shared a recent brand collab that made her smile: the unexpected partnership between hand sanitizer brand Living Touch and Crocs. It's quirky, a little ridiculous—and totally memorable. For Dani, it's a perfect example of how brands can break through by ditching traditional influencer playbooks and instead teaming up with other brands in surprising, delightful ways. It may not make logical sense on paper, but it makes great content—and sometimes that's exactly the point. Connect with Dani on LinkedIn and The Aux Co website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! 01:00 – Meet Dani Dufresne Intro to Dani and The Aux Co. — why she's rethinking the traditional agency model. 03:30 – From Film School to Creative Producer How Dani's Hollywood detour led to a career in advertising and production. 06:45 – What Agencies Get Wrong The communication gap between agencies, creatives, and production—and how Dani bridges it. 10:30 – The Rise of the Fractional Producer Why Dani started The Aux Co. and how her model differs from freelance. 14:10 – Scaling Smart: Building Flexible Creative Teams How she helps agencies and brands scale production without bloating their teams. 17:00 – Bringing Production in Early The case for embedding production thinking at the start of the creative process. 20:10 – Leading with EQ Managing personalities, egos, and teaching her team to anticipate problems before they happen. 23:40 – AI and the Future of Creative Work Why embracing AI isn't optional—and how it's changing creative ideation and production. 27:45 – A Brand That Made Dani Smile Why an unexpected Crocs x hand sanitizer collab stood out in a sea of sameness. 29:00 – Where to Find Dani Links, contact info. Learn more about your ad choices. Visit megaphone.fm/adchoices

We go back to September 30th of 2021. Donny sits down with the passionate, inspirational, and legendary rock icon, Stevie Van Zandt. Stevie takes us through his fascinating life, from building the E Street Band with Springsteen, to the never-ending thrill of performing on stage, and how he became an integral piece of the one-and-only “Sopranos”. Together they have a great time digging into what Stevie has soulfully built as his brand of living with purpose and not wasting any time in truly making it count. Be sure to check out the ⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠. Follow Stevie: @stevievanzandt Follow Donny: @donnyjaydeutsch Make sure to rate, review, and subscribe wherever you get your podcasts.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Jason Keath is a creativity keynote speaker, digital strategist, and co-founder of Social Fresh — a long-running marketing conference and agency trusted by brands like HubSpot and Anheuser-Busch. A pioneer in paid social, Jason launched some of the first Facebook ads back in 2004. He's also the author of The Case for More Bad Ideas, where he makes a compelling case for embracing messy thinking to spark better ideas. We discussed all of this and more this week on the On Brand podcast. About Jason Keath Jason Keath was one of the first people in the world to run ads on Facebook in 2004. He's a digital strategy expert and the co-founder of Social Fresh, a digital agency and long-running marketing conference, founded in 2008. Today, Jason leads the agency side of Social Fresh, specializing in research, strategy, and paid media. He's also a sought-after keynote speaker on creativity and the author of The Case for More Bad Ideas, a book that champions a counterintuitive but practical process for unlocking better thinking through messier ideas. He's a 20+ year marketing strategist trusted by companies like HubSpot, Credit Karma, Anheuser-Busch, and Robinhood to help them command attention from the right audience. Jason has hosted thousands of marketers at Social Fresh events, built one of the longest-running communities in digital marketing, and believes the best ideas often start out looking like the worst ones. Want more Jason Keath? Listen to his first interview on the On Brand podcast back in 2016! During the show, Jason mentioned Mastercard's innovations in sonic branding. Here's my interview with Mastercard CMO Raja Rajamannar. What brand has made Jason smile recently? Jason shared examples from YETI, a brand he first fell in love with because of their exceptional product. But now, Jason thinks the brand's marketing has caught up and is just as exceptional as the product itself. Connect with Jason on LinkedIn and subscribe to his newsletter (with new AI tools) at MoreBadIdeas.com. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this conversation, former New York Governor Andrew Cuomo discusses his campaign for mayor of New York City, reflecting on lessons learned from his previous election loss. He addresses the dynamics of the political left and right, the challenges facing New York City, and the importance of community safety and housing policies. Cuomo also tackles the issue of anti-Semitism and the nuances of support for Israel, while emphasizing the need for a strong political strategy in the upcoming election. Be sure to check out the ⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠. Takeaways Cuomo acknowledges his campaign shortcomings and the need for better communication with younger voters. The under 30 demographic showed unprecedented voting intensity, impacting election outcomes. The far left's influence in primaries poses challenges for moderate candidates in general elections. Cuomo believes New York City can overcome its current challenges with effective governance. He criticizes proposals like freezing rent as short-sighted and detrimental to housing availability. Cuomo emphasizes the importance of increasing housing supply to address the city's housing crisis. He advocates for a zero-tolerance policy against hate crimes and discrimination. Cuomo expresses concern over rising anti-Semitism and the need for community safety measures. He highlights the complexities of public opinion regarding Israel and Palestine among younger voters. Cuomo stresses the importance of strategic political alliances to prevent a far-left candidate from winning. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I had an incredible conversation with Aliza Licht, a brand expert and best-selling author of "Leave Your Mark" and "On Brand." Aliza shared her unique career journey, from aspiring plastic surgeon to influential fashion PR professional, and how she created the iconic DKNY PR Girl persona. We delved into the importance of personal branding, confidence in the workplace, and the power of pop culture in shaping consumer behavior. Aliza also offered practical advice for those looking to pivot careers and discussed the transformative role of AI in business. Her candid stories and expert insights made for an engaging and informative episode that is sure to inspire anyone looking to make their mark in their industry.Timestamps:00:00:00 - Introduction and Guest Overview00:00:46 - Career Change and Early Career00:08:04 - Celebrity Mishaps and Fittings00:23:38 - Tips for Standing Out at Work00:25:30 - Building Confidence in the Workplace00:39:07 - Advice for Career PivotsMY Go Big Podcasting Courses Are Here! Purchase Go Big Podcasting and learn to start, monetize, and grow your own podcast. Use code JULY15 for 15% OFF the entire month of July**SHOP my Amazon Marketplace - especially if you're looking to get geared-up to start your own Podcast!!!**https://www.amazon.com/shop/thesarahfrasershowShow is sponsored by:ASPCA Pet Insurance to explore coverage, visit A-S-P-C-A pet insurance dot com slash TSFS.Cookie Jam download this free Match-3 game today and start having fun! 100+ million players and countingFunction Health by Dr. Mark Hyman and others! Function is offering 160+ Lab Tests for $365 to anyone who signs up between July 7th and July 11th. Visit www.functionhealth.com/TSFSHorizonfibroids.com get rid of those nasty fibroidsMINT MOBILE dot com slash TSFS. DISCLAIMER: Upfront payment of $45 required (equivalent to $15/mo.). Limited time new customer offer for first 3 months only. Speeds may slow above 35GB on Unlimited plan. Taxes & fees extra. See MINT MOBILE for detailsNutrafol.com use code TSFS for FREE shipping and $10 off your subscriptionQuince.com/tsfs for FREE shipping on your order and 365 day returnsRula.com/tsfs to get started today. That's R-U-L-A dot com slash tsfs for convenient therapy that's covered by insurance.Thrivecosmetics.com/tsfs Brighten a mom's day—especially if you're that mom. Go to thrivecausemetics.com/TSFS for 20% OFF your orderFollow me on Instagram/Tiktok: @thesarahfrasershow ***Visit our Sub-Reddit: reddit.com/r/thesarahfrasershow for ALL things The Sarah Fraser Show!!!***Advertise on The Sarah Fraser Show: thesarahfrasershow@gmail.comGot a juicy gossip TIP from your favorite TLC or Bravo show? Email: thesarahfrasershow@gmail.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Richard Shear is Founding Partner and Chief Creative Officer of Invōk Brands and a founding faculty member of SVA's Master's in Branding program. With a five-decade design career and a passion for visual history, he explores how global consumer culture shapes today's brands in his new book A History of Brands. This week on On Brand, he joins me to discuss the evolution of retail, the enduring impact of packaging, and why the future of branding begins with the past. About Richard Shear Richard is a founding faculty member of the Master's in Branding program at New York's School of Visual Arts and a Founding Partner and Chief Creative Officer of Invōk Brands. His 50-year design career has been influenced by a fascination with visual history, driven by a curiosity for the culture of consumer brands, and guided by rich experience in brand identity and package design. Richard's SVA course focuses on the origins, evolution, and current status of retail brands, building awareness of the rich legacy and growth of global consumer culture and its intrinsic connection to the evolution of visual history. What brand has made Richard smile recently? “That's easy,” Richard shared. “Barbie.” Specifically, Richard points to their newly released Barbie with Type 1 Diabetes. Connect with Richard on LinkedIn as well as the Invōk Brands and Branding at SVA websites. And check out Richard's new book A History of Brands wherever you like to shop. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us for an insightful discussion with Rahm Emanuel, former US ambassador to Japan, chief of staff, and mayor of Chicago, as he delves into the current challenges facing the Democratic Party. Emanuel candidly addresses the party's struggle with public perception, cultural issues, and the need for authenticity and strategic focus. He shares his thoughts on the importance of listening to the public, the pitfalls of getting sidetracked by secondary issues, and the critical need for the party to reconnect with mainstream values. Emanuel also shares his insights on the historical and current ties between the US and Israel. Discover how democratic values have shaped these relations and the challenges faced in maintaining this crucial alliance. Be sure to check out the ⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

Corin Mills is the Brand Marketing & E-Commerce Director at MOO, where he leads data-driven strategies that connect standout design with authentic brand experiences. With global experience at Google, Tesco, Currys, and more, Corin brings a sharp, cross-industry perspective to brand transformation. This week on the On Brand podcast, he joins me to talk about balancing data and emotion, leading meaningful change, and what it takes to thrive in today's fast-moving e-commerce space. About Corin Mills Corin Mills is the Brand Marketing & E-Commerce Director at MOO, specializing in data-driven marketing strategies that revitalize brand experiences and foster meaningful organizational change. With over 15 years of extensive brand management experience driving business transformation across multiple sectors and international markets, his passion for impactful branding drives MOO's success in bridging the gap between quality design and human connection. As former Head of Brand and Comms at Currys, his transformative approach centers on genuine collaboration and inclusive leadership at all levels of business. With previous success at major brands including EE, Tesco, Currys, Google, Orange, and AXA, Corin brings a unique cross-industry perspective to discussions about e-commerce strategy and optimization. What brand has made Corin smile recently? Corin pointed us to the recent GoDaddy campaign with Walton Goggins (and his goggles). Connect with Corin on LinkedIn and the MOO website. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Donny discusses various brands and current events, reflecting on the implications of words and actions in the public sphere. He highlights the importance of branding in today's society, touching on controversial comments made by public figures, the evolving landscape of social media, and cultural reflections in media. The conversation also explores emerging trends in relationships and health, concluding with insights into the future of branding and societal values. Be sure to check out the ⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠. Takeaways Words have power and can evoke historical contexts. Social media platforms are breeding grounds for controversy. Cultural narratives are reflected in media representations. Emerging trends in relationships highlight dietary differences. Health trends often lack scientific backing despite popularity. Inclusivity in branding can shape societal perceptions. Public sentiment towards patriotism is declining. New professions are emerging to support personal transitions. The conversation around branding is ever-evolving. Learn more about your ad choices. Visit megaphone.fm/adchoices

Ryan Hamilton is an associate professor of marketing at Emory University and co-author of The Growth Dilemma. As co-host of The Intuitive Customer podcast, he brings behavioral science to life through real-world brand strategy. This week on On Brand, Ryan joins me to explore why customer decisions aren't as rational as we think, how brands can grow without losing their soul, and what he's learned working with companies like Walmart and Visa. About Ryan Hamilton Ryan Hamilton is an associate professor of marketing at Emory University's Goizueta Business School. He has consulted on branding with Walmart, FedEx, Home Depot, Caterpillar, ConAgra, Cigna, Visa, and Ipsos, among others, and has been a keynote speaker. He cohosts a podcast, called The Intuitive Customer, which applies the insights of behavioral science to customer experience. He has produced lecture series on both marketing and human decision making for The Great Courses. He's also the co-author of the book, The Growth Dilemma. What brand has made Ryan smile recently? Ryan shared a smile he got via a birthday gift from his wife. The gift? A planer from Bridge City Tools. “I love a  brand that can take something workaday and turn it into a thing of beauty.” Connect with Ryan on LinkedIn and his Emory University faculty page. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

David Aaker is Vice Chairman of Prophet and Professor Emeritus at the Berkeley Haas School of Business. Often called the “Father of Modern Branding,” David has authored 18 books and over 120 articles, shaping how marketers understand everything from brand equity to purpose-driven strategy. This week on On Brand, David returned to the show to discuss the updated edition of Aaker on Branding, what's changed (and what hasn't) in the world of brand strategy, and why purpose, storytelling, and owning a subcategory are more critical than ever. David Aaker is the Vice Chairman of Prophet and Professor Emeritus at the BerkeleyHaas School of Business. He is the winner of five career awards, including the NYAMA Marketing Hall of Fame. He has published over 120 articles and 18 books that have sold well over 1 million copies and been translated into 18 languages. They include Managing Brand Equity, Building Strong Brands, Aaker on Branding, Creating Signature Stories, Owning Game-Changing Subcategories, and The Future of Purpose-Driven Branding. Called the Father of Modern Branding by Phil Kotler, he was named one of the top five most important marketing/business gurus in 2007 and won awards for the best article in the California Management Review and the Journal of Marketing (twice). His work has received 160,000 citations. What brand has made David smile recently? David shared a smile from his company Prophet's new campaign for UBS, "Banking is our craft." Connect with David on LinkedIn, where he publishes regularly, and check out the revised edition of Aaker on Branding. Listen and subscribe at  Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of On Brand, Donny discusses various brands and cultural topics, including Zohran Mamdani's big win in NYC's mayoral primary, Meta to Make Smart Glasses, 51% of Gen Z says their college degree was a waste of money, Joey Chestnut returning to Nathan's hot dog eating contest, and more Learn more about your ad choices. Visit megaphone.fm/adchoices

What if the price of every laugh was your own happiness? Jimmy Fallon reveals the shocking toll of his comedy empire.  Jimmy Fallon is host of ‘The Tonight Show', Emmy-winning comedian and television personality, and former host of ‘Saturday Night Live' (SNL). He is also the author of children's and comedy books such as, 'Papa Doesn't Do Anything!' and is set to launch a new innovative marketing show called ‘On Brand with Jimmy Fallon' this Fall. Jimmy discusses: How he didn't expect the entertainment industry to be so brutal. Why his sense of humour became his secret weapon. How he navigated receiving hate after achieving massive success in comedy. How his strict Catholic upbringing shaped his relentless need to please others. How his mother's support gave him the confidence to chase his dreams. 00:00 Intro 02:24 What Made Jimmy the Way He Is Nowadays 03:37 The Earliest Memory of Jimmy Wanting to Please Others 04:52 Jimmy's Parents 07:33 Jimmy's Mother 13:02 Who Was Jimmy Trying to Impress More: His Mother or His Father? 14:28 Jimmy's Relationship With Money 17:05 Jimmy's Anecdote With Jerry Seinfeld 21:11 Was Jimmy a Confident Young Man? 22:11 Principles for Achieving Your Childhood Dream 25:51 How Did Jimmy's Parents React to His Career Plans? 28:10 Did Jimmy Ever Doubt Himself While Trying to Break Into Show Business? 33:51 Where Does Jimmy's Passion for SNL Come From? 37:58 Jimmy's Mental Health During the Auditioning Phase 40:41 What Would Jimmy Say to His Younger Self? 45:09 What Life Would Have Been Like If Jimmy Hadn't Got on SNL 47:32 Jimmy's First SNL Audition 52:00 Getting on SNL Before Turning 25 – A Non-Negotiable Goal 53:32 Ads 57:36 Finally Getting SNL 01:02:01 Was There an Anticlimax When Jimmy Got on SNL? 01:02:50 Struggles With Public Criticism 01:05:55 How Did Jimmy Cope With Fame? 01:09:48 How Meeting Influential People Changed Jimmy's Perspective 01:12:20 How to Never Get Bored of Hosting a Show 01:14:12 How Does Jimmy Keep Himself Challenged? 01:14:52 Dada and "Mama" Books 01:16:23 How Jimmy's Mother's Death Changed Him 01:19:01 What Jimmy Misses About His Mother 01:20:39 Jimmy's Grief After His Mother's Death 01:21:35 Would Jimmy Have Followed His Passion Without His Mother? 01:22:33 When Did Jimmy Start Being Concerned With Longevity? 01:26:50 Is There Another Chapter Beyond TV for Jimmy? 01:29:04 How Is Jimmy Misunderstood? 01:29:31 Jimmy's Pursuits Outside of TV 01:32:31 What Would Jimmy's Gravestone Say? 01:34:02 How Becoming a Father Shifted Jimmy's Meaning of Life 01:34:44 Life Advice Jimmy Would Give to His Daughters 01:36:39 Question From the Previous Guest Follow Jimmy: Instagram - https://bit.ly/3HiDAs1  X - https://bit.ly/3Su5zrd  TikTok - https://bit.ly/3Hk24Bu  You can purchase Jimmy's book, Papa Doesn't Do Anything!, here: https://amzn.to/3HgeQkc  The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt  The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb  Get email updates: https://bit.ly/diary-of-a-ceo-yt  Follow Steven: https://g2ul0.app.link/gnGqL4IsKKb  Sponsors:  Shopify - https://shopify.com/bartlett  Perfect Ted - https://www.perfectted.com  with code DIARY40 for 40% off Learn more about your ad choices. Visit megaphone.fm/adchoices