Podcasts about on brand

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Best podcasts about on brand

Latest podcast episodes about on brand

Making It in The Toy Industry
S6E05 | Why Human Touch Still Wins At Retail with Pyper Bleu

Making It in The Toy Industry

Play Episode Listen Later Mar 4, 2026 33:16


My friend (and On Brand with Jimmy Fallon co-star) Pyper Bleu is joining me on the podcast today to share her perspective on the effects of AI and the algorithm on retail.Our conversation starts with Pyper peeling back the curtain on how she built a platform of 400K subscribers on her YouTube channel Lyfe of Pyper, and why she decided to shift offline and open a retail shop — plus she explains how they're so different.We also get honest about AI in our day-to-day — from using it to soften angry emails (there's humanity in that) to realizing AI-written "thank you" messages feel worse than no reply at all. Pyper shares why she stopped using AI for correspondence and actually got faster, and I open up about using AI to learn rather than just get answers. Plus, Pyper drops a killer tip about packaging that every toy inventor needs to hear.If you're feeling a little AI overwhelmed, this podcast is your safe space. Cozy up with a warm cup of tea and give it a listen.

On Brand with Nick Westergaard
When People Matter at Work the Brand Follows

On Brand with Nick Westergaard

Play Episode Listen Later Mar 2, 2026 29:10


Building a brand is about more than just what happens in the marketplace—it's about what happens in the hallway. On this episode of On Brand, I'm joined by Josh Block, President of Block Imaging and author of People Matter @ Work, to explore why the health of your internal culture is the ultimate predictor of your brand's external strength. Josh shares his journey of taking over a family business at 29 and the hard lessons he learned about how “responsible” decisions can fracture trust, and how he ultimately scaled a global organization by operationalizing the belief that people truly matter. What You'll Learn in This Episode How to identify the small well-intentioned decisions that quietly erode trust before performance slips The difference between unearthing authentic values and picking generic ones off a poster Why the shift from me leadership to we leadership requires the humility to democratize capabilities How to use the laughter test as a rapid diagnostic for the health and safety of your culture The internal work required to move from healthcare business to a mission-driven second chance at life Episode Chapters (00:00) Intro (01:41) Why Culture is the Ultimate Predictor of Brand Strength (02:41) The Erosion of Trust in Well-Intentioned Decisions (04:22) Why Culture Collapses Quietly Long Before Performance (07:34) Moving Beyond Soft Skills to Cultural Systems (09:15) The Shift from Me Leadership to We Leadership (12:46) When Correct Decisions are Culturally Costly (14:52) How to Operationalize Values Without the Posters (16:53) Building Brand from the Inside Out Through Storytelling (22:17) The Laughter Test for Cultural Health (24:30) A Brand That Made the Guest Smile About Josh Block Josh Block is the President of Block Imaging and the author of People Matter @ Work. With nearly three decades of experience, Josh has navigated the complexities of scaling a global organization while maintaining a deep focus on the transformative power of workplace communities. After being handed the presidency of his family's company at age 29, he learned firsthand how leadership pressure can fracture trust and spent the subsequent years refining a system of transparency and shared ownership. Today, he leads a team dedicated to providing a second chance at life through medical imaging services, proving that organizational growth and human connection are inextricably linked. What Brand Has Made Josh Smile Recently? Josh recently found himself smiling during his buying experience at a Tesla dealership. Comparing the typical dread of a car dealership to a visit to the dentist, he was impressed by the smooth user interface and the high level of service orientation throughout the process. The seamless connection and modern approach to the traditional car-buying journey left a lasting positive impression on him. Resources & Links Connect with Josh on LinkedIn. Check out his book, People Matter @ Work. Learn more about his family business, Block Imaging, where the ideas in the book were forged. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Kevin O'Leary: From Shark Tank to Hollywood

On Brand with Donny Deutsch

Play Episode Listen Later Feb 24, 2026 33:23


In this engaging conversation, Kevin O'Leary shares his journey from being one of the original sharks on Shark Tank to his ventures in acting, politics, and investments. He discusses the essence of the American dream, the importance of entrepreneurship, and his innovative business BitZero, which focuses on data centers. O'Leary also delves into the significance of gold and cryptocurrency in today's economy, the impact of AI across various sectors, and his surprising success in collectible sports cards. Throughout the discussion, he emphasizes the need for clarity in business and the importance of focusing on what truly matters. Be sure to check out the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Takeaways: Donny reflects on his missed opportunity to join Shark Tank. The American dream is about finding passion, not just money. Shark Tank has created many millionaires and billionaires. Acting in Marty Supreme was a challenging yet rewarding experience. O'Leary aims to play the antagonist in future roles. BitZero focuses on providing power for data centers and crypto mining. Gold remains a reliable investment during chaos. AI is being adopted across all sectors to improve efficiency. Collectible sports cards have become a lucrative investment. O'Leary prioritizes signal over noise in business and life. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Being Yourself Is Bad Advice

On Brand with Nick Westergaard

Play Episode Listen Later Feb 23, 2026 33:23


We've all been told to just be yourself. But psychologist and author Tomas Chamorro-Premuzic—Chief Innovation Officer at ManpowerGroup and professor at UCL and Columbia—says that's the worst advice you can take. In his new book, Don't Be Yourself: Why Authenticity Is Overrated (and What to Do Instead), he reveals why our obsession with authenticity is holding us back—and what actually leads to success. What You'll Learn in This Episode Why "just being yourself" is often the worst professional advice you can receive The coffee drinker model for balancing your raw personality with social expectations How to use emotional intelligence as a strategic filter for better leadership Why high-performing leaders often act more like method actors than authentic versions of themselves How to navigate the tension between human authenticity and AI-generated content Episode Chapters (00:00) Intro (01:21) The Myth of Objective Authenticity (02:50) Leaders as Method Actors (04:01) Comparing Personal and Restaurant Brands (05:53) The Rigidity of "Telling It Like It Is" (07:06) Understanding Authenticity Traps (10:11) Emotional Intelligence vs. Authenticity (13:22) The Coffee Drinker Model Explained (15:35) Adaptability in the Workplace (18:14) Cultural Differences in Authenticity (22:27) Authenticity in the Age of AI (26:43) Why Benetton Made Him Smile About Tomas Chamorro-Premuzic Tomas Chamorro-Premuzic is the Chief Innovation Officer at ManpowerGroup, a professor of business psychology at University College London and at Columbia University, a cofounder of Deeper Signals, and an associate at Harvard's Entrepreneurial Finance Lab. He is the author of several books, including Why Do So Many Incompetent Men Become Leaders? (and How to Fix It), upon which his popular TEDx talk was based, and I, Human: AI, Automation, and the Quest to Reclaim What Makes Us Unique. What Brand Has Made Tomas Smile Recently? Tomas recently found inspiration in the history of the Italian fashion brand Benetton. He was fascinated by the brand's founder, Luciano Benetton, who pioneered fast fashion and used provocative, moral-driven advertising campaigns to address diversity and inclusion long before they were mainstream corporate pillars. Resources & Links Connect with Tomas on LinkedIn. Check out his book, Don't Be Yourself, the Manpower website, and his own Dr. Tomas website. Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Listen & Support the ShowUntil next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Mitchell Report Unleashed Podcast
Episode 587: How Lauren Karwoski Built Her Brand as a Digital Creator Traveling to 52 Countries

Mitchell Report Unleashed Podcast

Play Episode Listen Later Feb 21, 2026 38:06 Transcription Available


On this episode, Lauren Karwoski joins the podcast for a powerful, wide-ranging conversation about identity, courage, and building a life that most people only dream about. Lauren opens up about the defining moments that transformed her into a digital creator and full-time world traveller. What started as curiosity and a willingness to take risks evolved into a global platform—one that ultimately led her to national television as a contestant on On Brand with Jimmy Fallon, the new reality competition series on NBC.She shares what it was like stepping into that spotlight, how storytelling shaped her brand, and how authenticity became her greatest asset. Lauren speaks candidly about solo female travel—what it really means to move through the world independently as a woman. She breaks down practical safety strategies, from situational awareness and cultural research to digital precautions and boundary-setting, offering actionable advice for women who want to explore the world confidently and responsibly. She doesn't romanticize the journey; she equips listeners with the mindset and preparation required to do it well.Connect With Lauren KarwoskiINSTAGRAM: https://www.instagram.com/lauren.karwoski/TIKTOK: https://www.tiktok.com/@suitelifeoflaurenLINKTREE: https://linktr.ee/suitelifeoflauren

On Brand with Donny Deutsch
The Unsubscribe Movement: Taking Action Against Anxiety with Scott Galloway

On Brand with Donny Deutsch

Play Episode Listen Later Feb 17, 2026 36:09


In this conversation, Scott Galloway discusses various pressing issues, including the economic implications of the Super Bowl, the rise of AI, and the importance of taking action against anxiety through the unsubscribe movement. He highlights the crisis facing young men in America, emphasizing the need for kindness and protection in relationships. Galloway also addresses the political landscape and the challenges young men face, advocating for a more empathetic approach to masculinity. He concludes with his mission to contribute positively to America and the importance of activism. Be sure to check out the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Takeaways: Scott Galloway sees economic trends reflected in Super Bowl ads. The rise of AI may lead to a significant market correction. Young men are facing a crisis of identity and purpose. Kindness and protection are essential qualities in modern masculinity. Empathy should not be viewed as a zero-sum game. The unsubscribe movement empowers individuals to take action against anxiety. Women desire men who notice and appreciate their lives. The most radical activism is non-participation in harmful systems. Galloway emphasizes the importance of being kind and respectful in relationships. He aims to contribute positively to America's future through activism. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Designing with Emotional Friction

On Brand with Nick Westergaard

Play Episode Listen Later Feb 16, 2026 31:07


Design is about more than just how something looks—it's about how it works for the people using it. On this episode of On Brand, I'm joined by Lee Hoddy, Executive Creative Director at Conran Design Group, to discuss how experience-led design can solve complex brand problems. We'll dive into how he leads multi-disciplinary teams to create meaningful work for global names like Sofitel and AstraZeneca, and why every great brand starts with a deep understanding of human needs, wants, and motivations. What You'll Learn in This Episode - How to map emotional friction points to find the gold in a brand experience - Why the pursuit of human endeavor is the key to branding functional industries like pharma - The reason storytelling acts as a sticky DNA thread across physical and digital touchpoints - How to conduct a multidisciplinary orchestra by surfacing the ambition in every brief - Why original ideas are the only way to escape the sea of sameness in an AI-driven world Episode Chapters (00:00) Intro (01:22) Getting to the heart of human motivations (02:43) Mapping emotional micro-moments (04:54) Humanizing corporate and functional brands (06:39) Using storytelling as a brand DNA thread (10:53) Leading multidisciplinary creative teams (14:35) Creating the Brief 2.0 (17:31) AI and the currency of original ideas (24:14) A brand that made him smile (27:41) Outro About Lee Hoddy Lee Hoddy is the Executive Creative Director at Conran Design Group, where he is responsible for maintaining creative standards and solving brand problems through experience-led design. With a career spanning decades, Lee has lived through major industry shifts, enabling him to lead diverse teams of designers, strategists, and experience experts like a conducted orchestra. He has spearheaded major rebranding programs for global names such as Sofitel, AstraZeneca, and Bicester Motion, always focusing on the deep understanding of human needs to create meaningful, strategically grounded work. What Brand Has Made Lee Smile Recently? Lee recently found joy in the "Venture Beyond" campaign by Hermes, noting its use of evocative illustrations and artisanal craft that respects the audience's intelligence. He also highlighted Apple's "Critter Carol" for its charming, deeply human approach to technology, using puppets and physical craft rather than CGI to celebrate creativity. Resources & Links Check out the Conrad Design Group website. Connect with Lee on LinkedIn. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Myth of Brand Control

On Brand with Nick Westergaard

Play Episode Listen Later Feb 9, 2026 32:33


The strongest brands don't shout—they earn trust over time. That's how Nikki Little approaches her work. She's the CMO and co-owner at Franco, a women-owned, Detroit-based integrated communications agency with more than 60 years of history. After a full-circle career that took her from early agency life to leading social and communications teams, Nikki now helps shape Franco's future with a purpose-driven, human-first approach to brand building, storytelling, and leadership. What You'll Learn in This Episode Why modern brand builders must accept that total control is a myth and focus on reputation monitoring instead The difference between consistent storytelling and repetitive messaging across integrated channels How to apply Brené Brown's Strong Ground principles to build a solid brand foundation Why employee alignment is the first step in closing the authenticity gap with your customers How to treat AI as an overzealous intern rather than a replacement for strategic relationships Episode Chapters (00:00) Intro (01:34) Authenticity in the Age of Unpolished Content (03:37) Understanding Your Audience and the Brand Core (05:22) The Myth of Total Brand Control (07:25) Navigating Critics and the Crisis Plan (10:10) Storytelling as a Tool for Trust Building (12:45) Internal Culture and the Authenticity Gap (15:12) Leadership Examples: Brené Brown and Liz Plosser (19:51) Rumbling with AI in a Human Business (25:30) Brands That Make Us Smile (28:33) Where to Find Nikki Little About Nikki Little Nikki Little is the CMO and co-owner at Franco, a Detroit-based, women-owned integrated communications agency with a 60-year legacy. With a career spanning early agency life to leading complex social and communications teams, Nikki specializes in a purpose-driven, human-first approach to brand building and leadership. She is a recognized expert in navigating the intersection of PR, digital strategy, and authentic storytelling, helping brands find their "core" to build lasting trust in a critical and fast-moving digital environment. What Brand Has Made Nikki Smile Recently? Nikki shared two brands that recently stood out: Chevy, for their deeply authentic "Memory Lane" holiday commercial that mastered the art of non-cheesy storytelling, and Mabel's Labels, for their proactive customer service that turned a lost shipment into a "customer for life" experience. Resources & Links Check out the ⁠Franco website⁠. Connect with Nikki Little on ⁠LinkedIn.⁠ Listen & Support the Show Watch or listen on ⁠Apple Podcasts⁠, ⁠Spotify⁠, ⁠YouTube⁠, ⁠Amazon/Audible⁠, ⁠TuneIn⁠, and ⁠iHeart⁠. Rate and review on ⁠Apple Podcasts⁠ and ⁠Spotify⁠ to help others find the show. Share this episode — ⁠email a friend or colleague⁠ this episode. Sign up for my ⁠free Story Strategies newsletter⁠ for branding and storytelling tips. On Brand is a part of the ⁠Marketing Podcast Network⁠. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Business Leaders and Political Responsibility with Stephanie Ruhle

On Brand with Donny Deutsch

Play Episode Listen Later Feb 3, 2026 34:01


In this engaging conversation, Donny and Stephanie Ruhle discuss a range of topics including the importance of kindness in criticism, the role of business leaders in political discourse, immigration reform, and the impact of AI on the economy. They explore the current political landscape, the influence of wealth on politics, and the need for a more compassionate approach to leadership. The discussion also touches on the future of American politics and the importance of listening to constituents' needs. Be sure to check out the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Takeaways Stephanie Ruhle emphasizes the importance of kindness in criticism. Criticism can be constructive when it comes from a place of love. Business leaders need to step up on immigration reform. Everything in politics is interconnected and impacts the economy. Immigrants play a crucial role in the healthcare industry. The political landscape is shifting, with a potential return to the middle ground. Trump's grip on power may be weakening as public sentiment shifts. The influence of wealth on politics is significant and concerning. AI will change the way we work, but we need to prepare for it. People are inherently good and can drive positive change. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Episode 600: Flipping the Script

On Brand with Nick Westergaard

Play Episode Listen Later Feb 2, 2026 51:07


Today is a major milestone—Episode 600. My journey behind the mic began in 2012, and since then, this conversation has evolved from simple marketing tactics into the deeper pillars of leadership, communication, and storytelling. To celebrate, I'm flipping the script. I've invited my longtime friend and fellow 2012 podcasting pioneer, Mike Gerholdt, to take over the host's chair. We're going behind the scenes on everything I've learned over 600 episodes—from the origin story and terrestrial radio to the move to full video—to talk about what it really takes to build a podcast brand that lasts. What You'll Learn in This Episode - Why curiosity is the most important trait for a long-running podcast host - How to pivot your content from marketing tactics to leadership and storytelling - The evolution of media from terrestrial radio to short-form and full-length video - Why every modern brand needs an evangelist to foster two-way conversations - Strategic lessons learned from 13 years and 600 episodes in the podcasting trenches Episode Chapters (00:00) Flipping the Script for Episode 600 (01:29) Introducing Guest Host Mike Gerholdt (02:54) Why Every Brand Needs an Evangelist (05:55) The 2013 Podcasting Pioneers (08:27) The Evolution from The Work Talk Show to On Brand (09:38) Pioneering the Remote Work Conversation (12:45) Standing Out in a Saturated Market (15:33) From Radio Production to Personal Voice (17:21) Why Audio Conveys More Than Text (20:15) Curiosity: The Trait That Drives 600 Episodes (23:46) The Reality of Guest Pitches and PR Intermediaries (27:10) Avoiding the "Game of Dodgeball" with Multiple Guests (30:22) Why Real Conversations Don't Need Prep Calls (33:40) The Leap to Full Video and Short-Form Content (38:15) The "Human Element" in Modern Communication (42:30) Closing Thoughts on the Future of On Brand About Mike Gerholdt Mike Gerholt is the Senior Director of Salesforce Admin Evangelism at Salesforce. He leads a group of world-class Admin Evangelists who are helping Salesforce Admins realize their dreams by being technology leaders and advancing their careers. He's also the host of the Salesforce Admins podcast and someone I've been in the podcasting trenches with since day one. What Brand Has Made Mike Smile Recently? Mike highlighted HelloFresh as the brand that made him smile recently. He noted that the meal delivery service stood out during the pandemic and continues to impress him with small touches of appreciation, clear care in delivery, and a non-intrusive approach that never feels like a "used car salesman" pitch. He described the experience as receiving a "little smile in every box." Resources & Links Check out the Salesforce Admins Podcast. Connect with Mike Gerholdt on LinkedIn and (for fun) Instagram Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Episode 600: Flipping the Script

On Brand with Nick Westergaard

Play Episode Listen Later Feb 2, 2026 52:07


Today is a major milestone—Episode 600. My journey behind the mic began in 2012, and since then, this conversation has evolved from simple marketing tactics into the deeper pillars of leadership, communication, and storytelling. To celebrate, I'm flipping the script. I've invited my longtime friend and fellow 2012 podcasting pioneer, Mike Gerholdt, to take over the host's chair. We're going behind the scenes on everything I've learned over 600 episodes—from the origin story and terrestrial radio to the move to full video—to talk about what it really takes to build a podcast brand that lasts. What You'll Learn in This Episode - Why curiosity is the most important trait for a long-running podcast host - How to pivot your content from marketing tactics to leadership and storytelling - The evolution of media from terrestrial radio to short-form and full-length video - Why every modern brand needs an evangelist to foster two-way conversations - Strategic lessons learned from 13 years and 600 episodes in the podcasting trenches Episode Chapters (00:00) Flipping the Script for Episode 600 (01:29) Introducing Guest Host Mike Gerholdt (02:54) Why Every Brand Needs an Evangelist (05:55) The 2013 Podcasting Pioneers (08:27) The Evolution from The Work Talk Show to On Brand (09:38) Pioneering the Remote Work Conversation (12:45) Standing Out in a Saturated Market (15:33) From Radio Production to Personal Voice (17:21) Why Audio Conveys More Than Text (20:15) Curiosity: The Trait That Drives 600 Episodes (23:46) The Reality of Guest Pitches and PR Intermediaries (27:10) Avoiding the "Game of Dodgeball" with Multiple Guests (30:22) Why Real Conversations Don't Need Prep Calls (33:40) The Leap to Full Video and Short-Form Content (38:15) The "Human Element" in Modern Communication (42:30) Closing Thoughts on the Future of On Brand About Mike Gerholdt Mike Gerholt is the Senior Director of Salesforce Admin Evangelism at Salesforce. He leads a group of world-class Admin Evangelists who are helping Salesforce Admins realize their dreams by being technology leaders and advancing their careers. He's also the host of the Salesforce Admins podcast and someone I've been in the podcasting trenches with since day one. What Brand Has Made Mike Smile Recently? Mike highlighted HelloFresh as the brand that made him smile recently. He noted that the meal delivery service stood out during the pandemic and continues to impress him with small touches of appreciation, clear care in delivery, and a non-intrusive approach that never feels like a "used car salesman" pitch. He described the experience as receiving a "little smile in every box." Resources & Links Check out the Salesforce Admins Podcast. Connect with Mike Gerholdt on LinkedIn and (for fun) Instagram Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Welcome to On Brand

On Brand with Nick Westergaard

Play Episode Listen Later Jan 28, 2026 3:39


“I'm Nick Westergaard, and this is On Brand — helping you tell your story.” Storytelling is everything—especially for leaders and marketers navigating today's digital world. On this show, we go behind the scenes with the minds at Microsoft, Spotify, and the Mayo Clinic to see how they lead with purpose and build lasting trust. Featuring insights from global experts like Seth Godin, Nancy Duarte, and Alan Alda, we unpack the human element of brand building. We also ask every guest: “What's a brand that's made you smile recently?” If you're ready to build a brand that stands out, join us each week on On Brand. Full episodes and resources: https://nickwestergaard.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Jesus vs. Fundamentalism: A Deep Dive with John Fugelsang

On Brand with Donny Deutsch

Play Episode Listen Later Jan 27, 2026 33:08


In this engaging conversation, John Fugelsang discusses his new book 'Separation of Church and Hate' and explores the misuse of religious texts by fundamentalists. He reflects on his unique upbringing, the teachings of Jesus, and how they contrast with the actions of modern Christian nationalists. The discussion delves into various social issues, including poverty, LGBTQ rights, and immigration, while emphasizing the importance of understanding the true messages of Christianity. Fugelsang also addresses the historical context of antisemitism and the dangers of aligning religion with authoritarianism. Be sure to check out the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Takeaways John's upbringing as the son of a Franciscan brother and a nun shaped his views on religion. His book aims to reclaim the Bible from fundamentalist interpretations. Fugelsang argues that many politicians misuse Christian teachings for their agendas. He emphasizes that Jesus' teachings focus on compassion and helping the marginalized. The book serves as a guide for engaging with Christian nationalists and fundamentalists. Fugelsang highlights the disconnect between Jesus' teachings and the actions of right-wing Christians. He critiques the prosperity gospel and its misalignment with Jesus' message. The conversation touches on the historical roots of antisemitism in Christianity. Fugelsang discusses the importance of welcoming immigrants as a Christian value. He concludes that true Christianity should oppose authoritarianism and promote love and understanding. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Manager Method for Human Leadership

On Brand with Nick Westergaard

Play Episode Listen Later Jan 26, 2026 30:58


Ashley Herd, founder of Manager Method and former Head of HR at McKinsey, explains why most managers aren't actually failing—they're just guessing. She breaks down her simple yet powerful three-step framework—pause, consider, and act—to help leaders move past the "speed of the inbox" and start leading with real intention. From handling employee mistakes with empathy to navigating the "octopus and wizard" traps of burnout, Ashley provides practical "real talk" for anyone responsible for the careers and lives of others. What You'll Learn in This Episode The critical difference between day-to-day management and long-term leadership How to implement the three-step Manager Method of pause, consider, and act Why the “speed of the inbox” is causing manager burnout and how to slow down Practical ways to handle employee mistakes using the “Gigi” perspective How to use human-centric storytelling to build psychological safety on your team Episode Chapters (00:00) Intro (01:51) Management vs Leadership (03:18) The Gap in Manager Training (06:01) The Manager Method Explained (06:39) Step One: The Power of the Pause (09:20) Step Two: Consider Your Response (11:09) Step Three: Acting with Intention (13:36) Avoiding Modern Workplace Burnout (19:16) Storytelling as a Leadership Tool (24:09) Brand That Made Her Smile (26:47) Where to Learn More About Ashley Herd Ashley Herd is the founder of Manager Method and a former Head of HR for McKinsey North America. A LinkedIn Top Voice and top 10 business podcast host, she has trained more than 250,000 managers across various industries. Her background as an employment lawyer for brands like KFC and Yum! Brands informs her practical, "real talk" approach to leadership. She is the author of The Manager Method, where she provides actionable frameworks for leading with confidence and supporting team growth without burnout. What Brand Has Made Ashley Smile Recently? Ashley recently smiled at Chiquita. She loves their banana stickers that claim they are "likely the best snack on earth." As a former marketing lawyer, she appreciated the humorous collaboration between the creative and legal teams to include the word "likely" rather than a definitive claim, showing a brand that doesn't take itself too seriously. Resources & Links Check out the Manager Method website and book. Connect with Ashley Herd on LinkedIn. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

AEC Marketeer
Episode 140: On Brand Recap Mini-Series #4 (Season 1 Finale) with Courtney Miller

AEC Marketeer

Play Episode Listen Later Jan 26, 2026 37:43


Join us as we cover the final two episodes of On Brand Season 1!

The Bellas Podcast
Bozoma Saint John: Don't Ask, Just Do

The Bellas Podcast

Play Episode Listen Later Jan 19, 2026 40:49


On this episode of The Nikki & Brie Show, the twins are joined by none other than Bozoma “Boz” Saint John—a true force of nature. The marketing icon, bestselling author, and Real Housewives of Beverly Hills fan-favorite opens up in a candid, powerful, and deeply inspiring conversation. From leading billion-dollar brands to navigating personal loss and raising her daughter with intention, Boz shares how she built a life rooted in purpose, structure, and bold authenticity. The trio dives into boundary-setting, mom life, trusting your gut, and why Boz refuses to ask for permission to live big—because as she puts it, she's not just living the length of life, she's here for the width.The convo also gets real about aging, hormone health, IVF, and perimenopause—topics Boz is navigating in real time with help from Hone Health. Her honesty about wanting to expand her family while honoring her body's changes is not only refreshing, but empowering. From grief to reinvention, from champagne-in-a-straw joy to grounding morning rituals, Boz shows up fully—and encourages all of us to do the same.Whether you need a pep talk, a perspective shift, or just want to hear some amazing stories (and Housewives tea!), this is the episode you don't want to miss. Press play and walk into your own power—because as Boz reminds us, you don't need anyone's permission to live life on your terms. Call Nikki & Brie at 833-GARCIA2 and leave a voicemail! Follow Nikki & Brie on Instagram, follow the show on Instagram and TikTok and send Nikki & Brie a message on Threads! Follow Bonita Bonita on Instagram Book a reservation at the Bonita Bonita Speakeasy To watch exclusive videos of this week's episode, follow The Nikki & Brie Show on YouTube, Facebook, and TikTok! You can also catch The Nikki & Brie Show on SiriusXM Stars 109! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

On Brand with Nick Westergaard
Why Recess Is Quitting Dry January

On Brand with Nick Westergaard

Play Episode Listen Later Jan 19, 2026 30:19


While every non-alcoholic brand is shouting Dry January, Recess is telling you to quit. Literally. Joining us is Ben Witte, CEO and co-founder of the #1 mocktail brand, to unpack a provocative new campaign that swaps all-or-nothing resolutions for something far more realistic: balance. From a bold manifesto to a full-page New York Times ad timed for “Quitter's Day,” Ben explains why going against the seasonal grain isn't risky—it's exactly why Recess is winning. What You'll Learn in This Episode Why moderation—not elimination—is the real shift happening in drinking culture How going against category conventions can create sharper brand differentiation What most brands get wrong about Dry January and behavior change How narrative-driven branding builds permission to expand into new categories Why “do the unexpected” is more than a creative idea—it's a leadership strategy Episode Chapters (00:00) Why Recess Is Telling People to Quit (01:00) The Myth of Sober Curious and the Rise of Moderation (04:30) Why Dry January Is Losing Relevance (06:45) Anti-Perfectionism as Brand Strategy (09:45) The Hidden Downsides of Rules and Streaks (13:00) Naming, Narrative, and Building Red Bull for Relaxation (18:00) Knowing When to Push Against Conventional Wisdom (25:00) Brands That Make Us Smile About Ben Witte Ben Witte is the CEO and co-founder of Recess, a leading functional beverage company built around the idea of calm, balance, and taking a break from modern stress. Coming from a Silicon Valley background rather than traditional CPG, Ben has consistently challenged category norms—shifting the conversation from sobriety to moderation and from ingredients to outcomes. Under his leadership, Recess has grown into a category-defining brand spanning mocktails, mood drinks, and relaxation-focused products sold nationwide. What Brand Has Made Ben Smile Recently? Ben points to a Thanksgiving campaign from Tito's Handmade Vodka that flipped the familiar “Turkey Trot” on its head with the idea of a “Turkey Rot”—leaning into cultural truth with humor and self-awareness. The campaign stood out by inverting expectations, tapping into real behavior, and reminding us that the best brand moments often come from saying the quiet part out loud. Resources & Links Check out the Recess website and their Amazon store. Recess on Amazon: https://www.amazon.com/recess Connect with Ben Witte on LinkedIn and X. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Brands of the Week: The ICE Debate, Global Protests, Bob Weir, Can Dancing Reduce Dementia, Senator Mark Kelly, Women in Combat, Jerome Powell, and more

On Brand with Donny Deutsch

Play Episode Listen Later Jan 15, 2026 16:24


In this episode of On Brand, Donny discusses the current state of various brands shaping the zeitgeist, focusing on political and social issues. He begins with a critical analysis of ICE, highlighting statistics that reveal a significant number of those detained are not violent criminals, which he argues is contrary to American values. The conversation shifts to the protests in Iran, where Donny expresses frustration over the lack of attention from the public and celebrities, contrasting it with previous protests related to other global issues. He also touches on the political landscape, noting a growing number of Americans identifying as independents, and discusses various political figures and their actions, including Senators Mark Kelly and Elissa Slotkin, who are facing scrutiny for their stances on military orders. The episode further explores topics such as the Pentagon's reopening of the debate on women in combat roles, the arson of a synagogue in Mississippi, and the ongoing nurses' strike in New York. Donny also highlights positive developments, including the introduction of the first female crash test dummy and Mattel's launch of an autistic Barbie, showcasing a commitment to inclusivity. The episode concludes with a call to action for listeners to engage with the podcast and stay informed about the brands that impact their lives. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
The Master Storyteller: James Patterson Unveiled

On Brand with Donny Deutsch

Play Episode Listen Later Jan 13, 2026 31:09


In this engaging conversation, James Patterson, the prolific author, discusses his latest book 'The Invisible Woman', collaborations with notable figures, and insights on life and creativity. He emphasizes the importance of storytelling, personal relationships, and the creative process, while also sharing anecdotes from his career and upcoming projects. Patterson's reflections on cultural icons and his podcast 'Hungry Dogs' provide a deeper understanding of his approach to writing and life. Be sure to check out the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Takeaways James Patterson is a prolific storyteller with a diverse range of works. His new book, 'The Invisible Woman', explores themes of invisibility and identity. Collaboration with notable figures like Dolly Parton and Viola Davis enriches his writing. Patterson emphasizes the importance of process over outcomes in creative work. He believes in the power of storytelling to connect with readers on a personal level. Patterson's insights on life and success are grounded in humility and confidence. He values personal relationships and family above all else. The Biscuit Theory highlights the importance of knowing when to move on in creative projects. His podcast, 'Hungry Dogs', allows for deep conversations with interesting guests. Patterson's reflections on cultural icons like Marilyn Monroe and Epstein reveal his investigative storytelling approach. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Startup Storytelling Through Your Customer's Eyes

On Brand with Nick Westergaard

Play Episode Listen Later Jan 12, 2026 29:22


Storytelling is easy to talk about—and hard to do well. On this episode of On Brand, I'm joined by John Elbing, Chief Storybuilder Officer at Standpoint, to unpack how his Storybuilding approach helps startups and brands clarify their value, sharpen their pitch, and actually connect—with a framework so effective it's now a #1 international bestselling book. What You'll Learn in This Episode Why most brands jump to storytelling tactics before they understand the story they should be telling How recognition, perception, and projection shape whether people connect with your brand Why customer standpoint matters more than founder backstory How structure can unlock creativity instead of killing it A simple way leaders can improve their story starting this week Episode Chapters (00:00) Intro (01:15) Why storytelling became a buzzword (02:50) Storytelling vs storybuilding (04:00) Coaching startups to find focus and alignment (07:30) Why the customer—not the founder—is the hero (08:05) Recognition, perception, and projection explained (16:00) Aspirations, problems, and emotional contrast (21:30) One practical fix leaders can make today (24:00) A brand that made John smile About John Elbing John Elbing is the Chief Storybuilder Officer at Standpoint and a leading authority on Business Storytelling for startups and growth-focused organizations. With a background spanning computer science, finance, digital marketing, and entrepreneurship, John has coached more than 150 startups and companies, helping them clarify their value, sharpen their positioning, and win with purpose. He is the creator of Storybuilding, a practical, canvas-based methodology that turns strategy into compelling customer-centered narratives, and the author of Storybuilding, a #1 international bestselling book. John also teaches entrepreneurship and digital transformation and works with incubators, accelerators, and social-impact initiatives worldwide—proving that when story is built right, it drives both growth and good. What Brand Has Made John Smile Recently? John shared the story of Felco, a Swiss company known worldwide for its professional-grade garden shears. What began as a durable tool brand for field workers uncovered a passionate fan base of everyday gardeners—some so devoted they'd tattoo the logo. By recognizing different customer aspirations and building distinct story worlds around them, Felco expanded into new audiences, including children, proving that even the most practical products can build emotional connection when the story is built from the user's standpoint. Resources & Links Connect with John on LinkedIn. Check out the Standpoint website. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Brands of the Week: ICE Shooting in Minnesota, Books are Back, Ravens fire John Harbaugh, the return of Baywatch, Full-Fat Dairy Helps Lower Dementia Risk, and more.

On Brand with Donny Deutsch

Play Episode Listen Later Jan 9, 2026 17:40


In this episode of On Brand, Donny discusses various brands shaping the current zeitgeist, including a tragic incident involving ICE, political commentary on immigration, the influence of foreign funding in education, and updates from the entertainment and airline industries. The conversation also touches on retail trends, coaching changes in the NFL, workplace trends, public safety initiatives, health insights, and fitness trends in America. Takeaways Political commentary should transcend partisanship. Foreign funding in education raises concerns about influence. Rebuilding efforts after disasters can be painfully slow. The entertainment industry is seeing a resurgence with new productions. Airlines are changing policies affecting economy travelers. Retail trends show a surprising comeback for bookstores. Coaching changes in the NFL reflect a desire for fresh perspectives. Workplace trends indicate a shift towards employee wellbeing. Public safety initiatives are crucial for community protection. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Narrative-First Leadership in the Age of AI

On Brand with Nick Westergaard

Play Episode Listen Later Jan 5, 2026 33:27


What if the story your brand tells could drive growth like nothing else? Park Howell—The World's Most Industrious Storyteller, Emmy-winning ad veteran, and author of Brand Bewitchery—shows how narrative-first leaders succeed in the age of AI. As host of the Business of Story podcast and creator of the StoryCycle Genie™, he's helping brands craft powerful stories in minutes, not months. What You'll Learn Why storytelling itself hasn't changed—but storytellers have How AI can scale authentic brand storytelling without losing your voice What it means to treat stories as strategic business assets How leaders can use narrative frameworks to drive clarity, trust, and growth Why speed now matters more than perfection in brand strategy (00:00) Intro (01:28) Story as the oldest technology (03:53) The StoryCycle system and brand growth (05:44) From months to minutes with AI-powered narrative strategy (10:35) Accuracy and authenticity in AI storytelling (13:25) How storytellers are changing—even if stories aren't (17:11) Building a personal and brand story library (24:48) Brands that made Park smile (and grimace) Park Howell is known as The World's Most Industrious Storyteller. An Emmy Award–winning, 40+ year advertising veteran, Park has helped purpose-driven brands grow by as much as 600 percent by putting story at the center of business strategy. He is the author of Brand Bewitchery, co-author of The Narrative Gym for Business, and host of the Business of Story podcast. Park is also the creator of the StoryCycle Genie, an AI-powered tool that helps leaders craft a powerful brand narrative in minutes, not months. He works internationally with executives who want to lead—and grow—through story. Park shared a great experience with Navy Federal Credit Union, praising their clear sense of purpose and people-first culture, summed up in their tagline: “Our members are the mission.” In contrast, a less-than-inspiring flight with United Airlines—complete with a dangling exit sign and spotty Wi-Fi—served as a reminder that brand storytelling always shows up in the experience, whether you like it or not. Resources & Links Connect with Park on LinkedIn. Check out The Business of Story and StoryCycle Genie. Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

AEC Marketeer
Episode 139: On Brand Recap Mini-Series #3 with Courtney Miller

AEC Marketeer

Play Episode Listen Later Jan 5, 2026 50:30


On this recap we cover Episodes 5 and 6 of On Brand - enjoy!

AEC Marketeer
Episode 138: On Brand Recap Mini-Series #2 with Courtney Miller

AEC Marketeer

Play Episode Listen Later Jan 1, 2026 44:03


Recap of "On Brand" episodes 3 and 4 - enjoy!

On Brand with Donny Deutsch
On Brand Re-Brand: Steve Schirripa: The Sopranos Stars Aligned

On Brand with Donny Deutsch

Play Episode Listen Later Dec 23, 2025 35:10


On this episode of On Brand, Donny sits down with actor, comedian, and host of the Talking Sopranos podcast, Steven Schirripa. Steve and Donny dig into all things Sopranos, but first, Steve shares his journey from being a bouncer in Vegas, to running small shows, and ultimately, catching the acting bug after having been cast in some short films. Eventually, the Sopranos stars aligned and Steve was cast in the iconic show as ‘Bobby Baccalieri,' becoming a series regular to the end. He and Donny talk about the magic of the Sopranos, behind-the-scenes stories, and Steve's take on the finale. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Marketing's Most Human Moment Is Now

On Brand with Nick Westergaard

Play Episode Listen Later Dec 22, 2025 33:55


What if the future of marketing is a lot more human than we think? Today's guest, Mark Schaefer, has been shaping that future for decades — and he was actually on this show ten years ago. So this is part reunion, part masterclass. Mark's a futurist, bestselling author, Rutgers faculty member, and Drucker-trained strategist whose ideas guide brands from Adidas to the U.S. Air Force. His ten books and his top-ranked show The Marketing Companion have become industry staples. He's also a longtime friend who somehow manages to push your thinking and make you laugh at the same time. What You'll Learn in This Episode Why the future of marketing belongs to the most human companies, not the most automated ones How AI can scale trust, creativity, and teaching without killing the brand When removing friction actually damages customer relationships Why curiosity is becoming the most important career skill in the AI era How marketers must act as brand defenders when technology pushes too far Episode Chapters (00:00) Reunion and why this moment matters (02:00) Why this is the most amazing — and unsettling — time in marketing (04:20) Scaling humanity with AI and the MarkBot experiment (07:30) The most human company wins (and what that really means) (10:40) When AI goes too far and brands lose trust (12:30) Harley-Davidson, friction, and knowing your customer deeply (17:00) Curiosity as a career strategy in an AI world (27:00) The brand that made Mark smile About Mark Schaefer Mark Schaefer is a globally recognized futurist, keynote speaker, educator, and bestselling author. With more than 30 years of experience in marketing, PR, and global sales, he has advised organizations ranging from startups to Adidas and the U.S. Air Force. Mark studied under Peter Drucker, teaches in Rutgers University's graduate program, and holds seven patents. He is the author of ten influential books used at universities worldwide and the host of the top-ranked podcast, The Marketing Companion. Known for blending sharp insight with humanity and humor, Mark's work helps leaders navigate what's next without losing what matters. What Brand Has Made Mark Smile Recently? Mark couldn't stop smiling about Nutter Butter — a once-forgotten cookie brand that decided to go full weird. By embracing surreal, chaotic, almost inexplicable short-form videos, the brand ditched boring category conventions and leaned into creativity with nothing to lose. The result? Tripled sales and a case study in what happens when brands stop playing it safe and start being interesting. Resources & Links Connect with Mark on LinkedIn. Check out his website, BusinessesGrow. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Naughty and Nice Brands of 2025

On Brand with Nick Westergaard

Play Episode Listen Later Dec 15, 2025 33:22


It's that time of year again: Brand Federation's Naughty & Nice list is out, and Matt Williams is here to break it down. Matt is President of Brand Federation and former CEO of The Martin Agency, where he led campaigns for GEICO, OREO, UPS, and Walmart. He's also a visiting professor at William & Mary, sharing decades of brand strategy know-how. On this episode, Matt reveals which brands earned “Nice,” which landed on “Naughty,” and what leaders can learn from both. What You'll Learn How brands end up on the Naughty list by ignoring customer context and cultural signals. How Delta, Starbucks, and others earned their spot on the Nice list through clarity, consistency, and smart leadership. Why edgy brand moves succeed or fail depending on strategy and self-awareness. How crisis response can turn a disaster into a win with creativity and cultural savvy. What Apple's place on the watch list says about innovation, risk, and the future of tech brands. Episode Chapters (00:00) Intro (00:52) Matt returns to the show (01:21) Why American Eagle's “Great Jeans” campaign backfired (03:52) Cracker Barrel's tone-deaf rebrand misstep (06:48) Target's DEI reversal and the cost of misunderstanding your customer (09:20) Southwest walks away from its differentiators (11:52) Meta's AI avatars go sideways (12:44) Delta earns a place on the Nice list (13:55) Starbucks returns to the core (16:55) How Astronomer turned crisis into comedy (21:15) Duolingo kills the owl (and nails it) (24:40) Navigating edgy vs. effective brand moves (24:51) Apple lands on the watch list (27:40) The brand that made Matt smile (29:17) Where to learn more about Brand Federation (30:08) Closing Matt Williams is the President of Brand Federation, a brand and marketing consultancy that helps organizations like Harvard, MIT, and Mercy Corps transform their brand strategy for growth and impact. Before that, he spent 26 years at The Martin Agency, rising through strategic planning roles to become CEO. During his tenure, he led strategy and campaigns for GEICO, OREO, UPS, Discover Financial, Benjamin Moore, and Walmart, while guiding the agency to national creative and effectiveness recognition. Matt also teaches as a Visiting Clinical Professor at William & Mary, where he brings decades of brand strategy expertise to future marketers. Matt lights up when talking about Duolingo, specifically the irreverent, persistent, slightly unhinged owl. The way Duolingo leans hard into its mascot's attitude — using humor, edge, and cultural relevance — reflects a brand that truly understands both itself and its audience. The owl's personality, storytelling, and strategic mischief never fail to make Matt smile. Connect with Matt on LinkedIn. Check out the Brand Federation, where you can see the full Naughty & Nice List! Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

AEC Marketeer
Episode 136: Leadership Tidbits and a Little Winter Pivot with Keelin Cox

AEC Marketeer

Play Episode Listen Later Dec 10, 2025 12:19


In this episode, I share key takeaways from a recent leadership course, including career anchors and personality assessments, and how they can shape your approach to work and leadership. Plus, I'm kicking off a fun mini series with my friend Courtney Miller, where we'll chat about the marketing reality show On Brand and explore how its lessons apply to the AEC industry.

On Brand with Nick Westergaard
AI-Powered Business Strategy at Lightning Speed

On Brand with Nick Westergaard

Play Episode Listen Later Dec 8, 2025 29:37


What if you could test your business strategy in days instead of months? That's what Kate O'Keeffe, CEO and Co‑Founder of Heatseeker, makes possible. From building the first AI‑powered platform for market experimentation to helping companies validate strategy, positioning, and buyer demand at lightning speed, Kate's career is all about turning bold ideas into measurable results. Former BCG Partner and Silicon Valley innovator, she's here to show how AI is rewriting the rules of testing ideas — fast, smart, and with real data. What You'll Learn How AI and Heatseeker enable companies to validate strategy, positioning, and buyer demand in days instead of months Why traditional surveys and panels are unreliable and how real-time experimentation can replace them The importance of starting experimentation early in the funnel to uncover hidden customer desires How to balance speed and rigor when testing ideas and avoid misleading results Ways to foster a culture of experimentation where data informs thousands of daily marketing micro-decisions Episode Chapters (00:00) Intro (00:38) Why AI is changing brand strategy (01:41) Heatseeker explained and the problem with traditional surveys (05:17) Common mistakes in testing and the role of AI (10:23) Balancing speed with rigor in experiments (14:12) Creating a culture of experimentation without chaos (19:42) The future of AI-driven market experimentation (23:53) A brand that made Kate smile recently and how to connect Kate O'Keeffe is the CEO and Co-Founder of Heatseeker, the first AI-powered platform for market experimentation that helps companies validate strategy, positioning, and buyer demand in days instead of months. She spent a decade in Silicon Valley founding CHILL, Cisco's global co-innovation lab, and launching high-impact ventures for Fortune 100 companies at startup speed. A former Partner at BCG, Kate has advised executives and boards on innovation, growth, and digital transformation, delivering hundreds of millions in business value. She also serves on the board of Birchal and as a non-executive director for Naked Ambition and CircleOf, Inc. What Brand Has Made Kate Smile? L'Oreal impressed Kate with its recent work in the refill movement, turning sustainability into a movement people want to join. She loved how the brand tapped into the human need to feel like part of something bigger and clever messaging that invites consumers to “be a recycler” rather than simply recycle. Links & Resources Connect with Kate on LinkedIn. Check out the Heatseeker website. Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Chris Matthews on the Current Political Landscape

On Brand with Donny Deutsch

Play Episode Listen Later Dec 2, 2025 40:38


In this engaging conversation, Donny and Chris Matthews delve into the current political landscape, discussing the strategies of the Democratic Party, the impact of key political figures, and the lessons learned from Robert F. Kennedy's legacy. Matthews shares insights on leadership, crisis management, and the importance of adapting to changing political dynamics, all while reflecting on historical events and their relevance today. In this conversation, Chris Matthews reflects on the legacy of Bobby Kennedy, discussing his courage, empathy, and the lessons that can be learned from his life. The dialogue also touches on contemporary political issues, including the importance of law and order, the art of concession in politics, concerns about future elections, and the rising tide of anti-Semitism. Matthews emphasizes the need for politicians to connect with the public on a personal level and the significance of understanding historical context in shaping current political landscapes. Be sure to check out the ⁠⁠⁠⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠⁠⁠⁠. Takeaways: Chris Matthews has written 10 books, with his latest focusing on Robert F. Kennedy. The Democrats have a strategic roadmap for future elections. Events can drastically change political narratives and outcomes. The current political climate poses challenges for the Democratic Party. Leadership requires being present and engaged during crises. Bobby Kennedy's legacy teaches valuable lessons about empathy and connection. Political figures must learn from their mistakes to grow. The divide in political opinions is exacerbated by social media algorithms. Effective leadership involves understanding and addressing community needs. Thanksgiving gatherings can highlight political divides within families. Bobby Kennedy's courage in addressing racial issues was significant. Democrats must embrace law enforcement to win elections. Conceding defeat is a vital part of democracy. Concerns about election integrity are growing. The political landscape is shifting dramatically. Passion and spontaneity are essential for politicians. Empathy is a crucial quality in effective leadership. Historical context is important for understanding current events. Rising anti-Semitism is a serious concern today. Bobby Kennedy's legacy is marked by vulnerability and toughness. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Measuring the Impact of Brand Activism

On Brand with Nick Westergaard

Play Episode Listen Later Dec 1, 2025 31:13


Impact isn't a vibe — it's measurable. This week I'm joined by Neil Callanan, LooseGrip founder and creator of the GRASP Impact Framework, to unpack how storytelling can stand up to scrutiny and move both culture and the bottom line. What You'll Learn in This Episode How the GRASP Impact Framework helps brands get a real grasp on the effectiveness of their stories Why consumptive metrics like time spent with content matter more than views or impressions How activism and values-driven marketing can influence both culture and commercial outcomes The importance of authenticity and intentionality in purpose-driven brand storytelling Ways to communicate impact internally so leadership sees the value and potential risks clearly Episode Chapters (00:00) Intro (00:18) Opening remarks (00:30) Welcome and first impressions of GRASP (01:05) Explaining the GRASP Impact Framework (02:55) Legos and dashboards metaphor for data (06:15) Storytelling plus analytics for brand impact (10:02) Halo effect and connecting activism to outcomes (24:52) Brand that made Neil smile recently (27:03) Where to find Neil and learn more Neil Callanan is the founder of LooseGrip and creator of the GRASP Impact Framework, a system that helps mission-driven brands translate storytelling into measurable business outcomes. With over 15 years of experience aligning activism and analytics for brands like Unilever and Ben & Jerry's, Neil specializes in helping companies prove that purpose-driven marketing can drive sales, culture, and social impact simultaneously. He combines data, narrative, and strategy to help leaders measure and defend their impact at every level. What Brand Has Made Neil Smile Recently? Neil shared that Rivian has impressed him with its attention to detail and customer experience. From a Halloween mode in their electric trucks to playful Easter eggs in their app, Rivian creates joyful and memorable experiences for drivers and families. Neil appreciates how their intentional brand efforts foster engagement, loyalty, and advocacy, even if the company is still ironing out the challenges of being a new brand. Resources & Links Connect with Neil on LinkedIn. Learn more about LooseGrip and the GRASP Impact Framework. Here's the episode of On Brand Neil and I discussed with our mutual friend Mike Hayes, formerly of Ben & Jerry's — from all the way back in 2015! Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Behind the Scenes of 'Red Alert', with Lawrence Bender

On Brand with Donny Deutsch

Play Episode Listen Later Nov 25, 2025 20:35


In this conversation, Lawrence Bender discusses his new series 'Red Alert', which focuses on the events surrounding October 7th and the impact on Israeli families. He shares his personal experiences and feelings of disappointment regarding the lack of support from Hollywood and the broader community. Bender emphasizes the importance of telling real stories and connecting with the people affected by the tragedy, highlighting the multicultural aspect of Israel. He also recounts the challenges of getting the series produced and distributed, and expresses pride in his heritage and the work done by his team. Be sure to check out the ⁠⁠⁠⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠⁠⁠⁠. Takeaways Lawrence Bender is a prolific Hollywood producer with a focus on diverse stories. The October 7th events deeply affected Bender, prompting him to create 'Red Alert'. 'Red Alert' is a four-part series based on real stories from the October 7th massacre. Bender collaborated with Israeli producers to bring authentic narratives to the series. The series aims to showcase the multicultural aspect of Israel, including Arab families. Bender faced challenges in Hollywood regarding the response to the October 7th events. He found support from David Ellison at Paramount for distributing 'Red Alert'. Bender feels a personal connection to the stories being told in 'Red Alert'. The series is intended for a global audience, not just Israelis. Bender expresses pride in his Jewish heritage and the importance of supporting his community. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Finding the Right Agency Partner

On Brand with Nick Westergaard

Play Episode Listen Later Nov 24, 2025 32:14


The secret to great creative work isn't just the idea — it's knowing how to get there. Toby Wilkinson, co-founder of Ask Us For Ideas, has spent the last decade helping brands navigate the messy world of agencies, briefs, and creative partnerships to make the process smoother, smarter, and more successful. What You'll Learn Why choosing the right agency is just as important as the creative work itself How to align your team internally before starting the agency selection process The “head and heart” test for evaluating agency fit Common red flags and relationship pitfalls to watch for How to leverage agency networks and insights to make smarter selections Episode Chapters (00:00) Intro (00:30) Welcome Toby Wilkinson (01:10) The story behind Ask Us For Ideas (04:18) Defining the perfect agency fit (08:40) The agency selection process step by step (12:07) Red flags in agency relationships (17:25) Navigating a shifting agency landscape (21:17) Favorite success stories and brands that inspire Toby Wilkinson is the co-founder of Ask Us For Ideas (AUFI), a company dedicated to helping brands find the right creative partners. Over the last decade, he has connected more than 2,000 brands — from startups to global companies — with agencies across branding, marketing, digital, social, and more. He is passionate about creating productive, long-term partnerships between brands and agencies and shares his insights through AUFI's website, podcast, and Substack. What Brand Has Made Toby Smile Recently? Toby has been enjoying the meal kit delivery company Mindful Chef. He appreciates the quality of the ingredients, the variety of meals, and the shared cooking experience it brings him and his wife, making it a meaningful part of his daily routine. Resources & Links Connect with Toby on LinkedIn. As discussed, check out the AUFI website, podcast, and Substack. Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Inside the Mind of Trump: A Conversation with Jonathan Karl

On Brand with Donny Deutsch

Play Episode Listen Later Nov 18, 2025 34:52


In this engaging conversation, Jonathan Karl, chief Washington correspondent for ABC News, shares insights from his extensive experience covering Donald Trump and the political landscape. He discusses his interactions with Trump, the dynamics of the media, and the implications of recent political events, including the January 6th insurrection and the evolving Democratic Party. Karl's new book, 'Retribution,' serves as a backdrop for the discussion, providing a deep dive into Trump's presidency and its impact on America. Be sure to check out the ⁠⁠⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠⁠⁠. Takeaways: Jonathan Karl has covered four White Houses and 14 press secretaries. Trump's interactions often reflect a transactional nature, switching from confrontation to camaraderie. Karl's call to congratulate Trump after his victory revealed Trump's need for validation. Trump is noted for being one of the most transparent presidents in history. The assassination attempt on Trump showcased his desire for media attention. Pence's notes from the January 6th call with Trump reveal a tense dynamic. Biden and Pelosi's secret meeting highlighted the complexities within the Democratic Party. The lack of a primary process for Kamala Harris raised concerns about party dynamics. Trump's future in politics remains uncertain, but his need for attention is clear. Karl's insights reflect the ongoing challenges and changes in American politics. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Wedding Crashers Guide to Branding

On Brand with Nick Westergaard

Play Episode Listen Later Nov 17, 2025 32:06


What does the producer of Wedding Crashers, Serendipity, and Van Wilder know about building brands? Turns out—a lot. This week on On Brand, Andrew Panay shares how Hollywood storytelling principles shape not just hit movies but also unforgettable brand stories for companies like T-Mobile, Microsoft, and Anheuser-Busch. What You'll Learn Why originality—not imitation—is still the most powerful creative strategy How Hollywood storytelling principles can strengthen brand storytelling The fine line between risk and reward in brand work Why celebrating success starts with knowing your “why” How T-Mobile's storytelling edge became a creative advantage Episode Chapters (00:00) Intro (00:30) From Hollywood to branding (02:00) The disconnect between filmmakers and brands (03:30) What Wedding Crashers teaches us about 30-second storytelling (05:00) Capturing attention in seconds, not minutes (08:00) Creativity, evolution, and staying uncomfortable (10:40) Originality vs imitation in marketing (20:30) Balancing elegant risk with commercial success (25:00) The brand that made Andrew smile (27:30) Where to learn more about Panay Films Andrew Panay is the founder and CEO of Panay Films and a veteran Hollywood producer whose movies—including Wedding Crashers, Serendipity, and Van Wilder—have grossed more than $800 million worldwide. Beyond film and television, Panay brings his storytelling craft to branded content and advertising for companies such as T-Mobile, Microsoft, and Anheuser-Busch. His signature approach blends cinematic storytelling with strategic brand thinking, creating work that moves audiences—and the business forward. What Brand Has Made Andrew Smile Recently? Andrew pointed to Nike for a recent campaign during the World Series. The spot used a clever mashup of sound, attitude, and nostalgia—culminating with Ken Griffey Jr.'s signature backward cap and mischievous grin. For Andrew, it was the perfect example of creative “juj”—that mix of confidence, playfulness, and truth that makes great storytelling irresistible. Links and Resources Connect with Panay Films on Instagram. Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
The Hard Way to Real ROI

On Brand with Nick Westergaard

Play Episode Listen Later Nov 10, 2025 36:04


What does it take to build one of the world's top-rated social media management platforms—without a single dollar of outside funding? This week on On Brand, Emeric Ernoult, founder and CEO of Agorapulse, shares how he bootstrapped the company to over $20 million in revenue, pioneered ROI-tracking tools for social, and carved out a powerful niche in a crowded market. We talk scaling smart, making social media actually measurable, and where attribution is headed next. What You'll Learn How Agorapulse bootstrapped its way to $20M+ in revenue without outside funding Why most startups chasing VC money miss what matters most for sustainable growth How attribution has evolved—and why measuring ROI on social is harder than ever The three ways marketers can actually track what's working (and what's not) Why the future isn't social media—it's “interest media” Episode Chapters (00:00) Intro (00:45) Bootstrapping Agorapulse the Hard Way (03:40) The Realities of Going Without Funding (07:20) Reinventing Through Growth and Churn (08:50) From Social Media to Interest Media (10:20) Why Attribution Is Broken (17:50) Three Ways to Track ROI That Actually Work (23:20) How Brands Can Win at Interest Media (29:00) The Brand That Made Emeric Smile About Emeric Ernoult Emeric Ernoult is the founder and CEO of Agorapulse, one of the world's top-rated social media management platforms. Bootstrapped from the ground up, Agorapulse has grown to more than $20 million in annual revenue—without taking a single dollar of outside funding. A pioneer in ROI-tracking for social media, Emeric has built his career around helping brands not just manage their social presence, but measure its real business impact. He's a frequent speaker and writer on marketing measurement, leadership, and scaling companies the sustainable way. What Brand Has Made Emeric Smile Recently? Emeric shared that Alex Hormozi—the entrepreneur and content creator—made him smile recently. After attending Hormozi's workshop in Las Vegas, Emeric was struck by his unfiltered mix of humor and humility. Hormozi's perspective—that we're all small in the grand scheme of things, so we might as well do good and enjoy the work—resonated deeply, especially after Emeric's trip to the Grand Canyon and Zion National Park reminded him of life's scale and simplicity. Resources & Links Connect with Emeric on LinkedIn. Check out the Agorapulse website. Listen & Support Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Making It in The Toy Industry
#293: How I Landed On Brand with Jimmy Fallon and Pitched National Campaigns

Making It in The Toy Industry

Play Episode Listen Later Nov 5, 2025 26:58 Transcription Available


In spring 2025 I was invited to join On Brand with Jimmy Fallon as 1 of 10 creatives selected to pitch national campaigns to major brands on national TV. Since the episodes aired, my DMs have been full of the same questions: how did I get on the show, what was it really like, and what do I think of Jimmy Fallon?This week on Making It In The Toy Industry, I'm taking you behind the scenes of my wild ride as a contestant on On Brand with Jimmy Fallon. Week after week I dreamed up campaigns, plane wrap designs, comedic commercials, and drink recipes, then pitched them to CEOs and CMOs of major brands. I was mentored by Bozoma Saint John and Jimmy Fallon, an experience that reshaped how I think about branding, marketing, and product launches.Every week the stakes got higher. One challenge had me mapping an NYC pop-up; another had me writing and singing jingles on a deadline. I was on national TV at 24+ weeks pregnant, keeping my energy high and my creativity flowing while still speaking the language of big corporate brands. It was a branding bootcamp that pushed me past what I thought was possible while I was also building a tiny human and becoming a first time mom.Tune into this podcast if you want all the BTS tea including:The branding moves that helped me get cast (and how you can use them to stand out)What it's really like working with Jimmy Fallon and Bozoma Saint JohnA new brand strategy I'm calling the Connect & Invest Loop that could change the way you launch and market foreverHow toy creators and creative entrepreneurs can build buzz before a single product hits the shelfIf you are building a toy brand or a creative business, and want to grow your visibility this is your playbook.Listen for these Important Moments:[00:01:25] - Learn how strategic visual branding, owning your lane, and consistent content helped me stand out to casting directors and how you can do the same.[00:08:58] - Get the surprising lessons I learned from Jimmy Fallon and Bozoma Saint John about showing up, shifting gears, and being “too much” in corporate spaces.[00:11:20] - Find out why separating your campaign concept from the activation is crucial and how it could strengthen your creative pitches or product launches.[00:16:17] - This show unintentionally unlocked a brilliant marketing framework, perfect for brands navigating today's trust recession and attention-starved audiences.[00:26:14] - Real-world examples of toy entrepreneurs involving their audience early, creating investment, loyalty, and funding success before the product hits shelves.Send The Toy Coach Fan Mail!Support the showPopular Masterclass! How To Make & Sell Your Toy IdeasYour Low-Stress, Start-To-Finish Playful Product Launch In 5 Steps >> https://learn.thetoycoach.com/masterclass

On Brand with Donny Deutsch
Navigating the Middle East: Insights from H.R. McMaster

On Brand with Donny Deutsch

Play Episode Listen Later Nov 4, 2025 27:59


In this conversation, Lieutenant General H.R. McMaster discusses his experiences in the Trump White House, focusing on foreign policy challenges and achievements, particularly in the Middle East and relations with Russia. He emphasizes the complexities of dealing with Hamas, the dynamics of Israeli security, and the implications of U.S. foreign policy shifts under Trump. McMaster also reflects on his role as National Security Advisor and the lessons learned from that period. Be sure to check out the ⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠. Takeaways: Hamas is unlikely to disarm, complicating peace efforts. The Palestinian people remain hostages under Hamas control. Israel's military actions have changed regional dynamics. Public perception of Israel is influenced by longstanding narratives. Trump's foreign policy marked a significant shift in U.S. strategy. The importance of understanding the nature of adversaries like Iran and Russia. McMaster's book aims to provide a balanced view of Trump's presidency. Challenges within the Trump administration affected decision-making. Putin's ambitions pose a long-term threat to global stability. The need for a strong U.S. response to Russian aggression. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Nick Westergaard
Building Trust That Scales

On Brand with Nick Westergaard

Play Episode Listen Later Nov 3, 2025 32:11


How do the most visible leaders stay trusted and relevant in a noisy world? Danielle Sabrina has spent her career helping them do exactly that. As founder of Society22 PR, one of Inc. 5000's fastest-growing firms, Danielle has guided CEOs, athletes, and celebrities in building credibility that scales. Named Female Entrepreneur of the Year and one of CIO's Top 20 Female Entrepreneurs to Follow, she joins me to unpack how smart brands turn trust into momentum. What You'll Learn in This Episode Why credibility is the new currency for brands and leaders How founder-led storytelling drives growth and trust What makes a story truly “media ready” in today's crowded landscape How to balance authenticity with strategy when managing your public persona Lessons on scaling a creative business without losing your core Episode Chapters (00:00) Intro (00:44) Credibility as the New Currency (03:25) Why Founder Stories Matter (05:03) PR Beyond Press Releases (07:57) Balancing Authenticity and Strategy (09:36) Finding the Right Story to Tell (17:16) Turning Vulnerability into Strength (21:25) Scaling with Integrity (27:06) Brand That Made Danielle Smile About Danielle Sabrina Danielle Sabrina is an award-winning publicist and the founder of Society22 PR, one of Inc. 5000's fastest-growing companies and ranked among the Top 10 National PR Firms. With more than 25 years of experience, she's helped CEOs, athletes, and celebrities build credibility that drives growth. Named Female Entrepreneur of the Year and one of CIO's Top 20 Female Entrepreneurs to Follow, Danielle's insights on trust, storytelling, and media strategy have made her a leading voice in how brands earn attention and stay relevant. What Brand Has Made Danielle Smile Recently? Danielle shared that Skims has been making her smile lately — especially their creative brand collaborations with partners like The North Face. She admires how the brand's constant stream of collabs keeps them culturally relevant and seemingly everywhere, even if she'd love to see them slow down just enough for us all to appreciate each one. Resources & Links Connect with Danielle on LinkedIn and Instagram. Check out the Society22 PR website. Listen & Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

Escaping Reality the Podcast

Hot Topics: Andy Cohen guests on Call Her Daddy. Eddie Osefo hires a high profile lawyer. Britney Spears says it wasn't her. Huda from Love Island gets in trouble on a live stream.Greg's Recs for the week: On Brand. Ozark Law. #RHOP .Demetria's Recs for the week: Nobody Wants This. Selling Sunset. #RHOSLC .Follow Us on Instagram:https://www.instagram.com/escapingrealitypodcast/

On Brand with Nick Westergaard
The Hidden Science of Brand Associations

On Brand with Nick Westergaard

Play Episode Listen Later Oct 27, 2025 30:30


How do brands really live in our minds? According to Ulli Applebaum, it's all about associations — the complex web of meanings and emotions that define how people see your brand. This week on On Brand, the international strategy veteran and author of The Science of Brand Associations shares how we can use science, not guesswork, to build brands that stick. What You'll Learn Why brand associations are the “operating system” that shapes every strong brand How science explains the way memories form—and how marketers can build stronger ones The difference between positive and negative associations (and how to fix the latter) Why distinctiveness and focus matter more than ever for new brands Simple, science-backed tools to audit and strengthen your brand's mental network Episode Chapters (00:00) Intro (01:20) Why no one has written about brand associations—until now (03:40) The brain science behind how brands live in memory (06:20) Brand associations as your brand's operating system (08:00) How associations drive purchase and brand preference (10:20) Managing negative brand associations (14:50) What small brands can do to stand out (23:50) The brand that's made Ulli smile recently Ulli Appelbaum is an internationally recognized brand strategist, consultant, and author with more than 25 years of experience shaping business-building strategies for some of the world's top brands. Before launching his consultancy First The Trousers Then The Shoes, he held senior strategy roles at agencies including BBDO Germany, Leo Burnett Chicago, Fallon Worldwide, and SapientNitro. Ulli's work has earned seven Effies and an ARF Ogilvy Award for Excellence in Research. His latest book, The Science of Brand Associations: Win Minds, Win Markets, is a first-of-its-kind guide to understanding and building the mental networks that make brands thrive. What Brand Has Made Ulli Smile Recently? Ulli chose KitKat — a brand he's admired for decades for its clever, humorous advertising and the enduring “Have a Break” positioning. He recalls a classic British TV spot where a photographer takes a break with a KitKat just as the panda he's waiting to capture starts ice-skating behind him. It's a moment that's stuck in his mind for 25 years — proof, he says, of how powerful brand associations can be. Resources & Links Connect with Ulli on LinkedIn. Check out Ulli's new book, The Science of Brand Associations: Win Minds, Win Markets. You can also download the diagnostic tools we discussed on his website, First the Trousers. Want more of Ulli On Brand? Here's his first visit back in 2023. And, for fun, here's that KitKat ad that was such a powerful brand association for Ulli. Support the Show Watch or listen on Apple Podcasts, Spotify, YouTube, Amazon/Audible, TuneIn, and iHeart. Rate and review on Apple Podcasts and Spotify to help others find the show. Share this episode — email a friend or colleague this episode. Sign up for my free Story Strategies newsletter for branding and storytelling tips. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Exploring Chronic Pain with Dr. Sanjay Gupta

On Brand with Donny Deutsch

Play Episode Listen Later Oct 21, 2025 39:25


In this engaging conversation, Dr. Sanjay Gupta discusses his new book, 'It Doesn't Have to Hurt,' exploring the complexities of chronic pain, the importance of cultural perspectives on pain management, and the role of nutrition and lifestyle in health. He reflects on the COVID-19 pandemic, vaccines, and the interconnectedness of mental health and physical pain, emphasizing the need for a holistic approach to healthcare. Be sure to check out the ⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠. Takeaways: Chronic pain affects 20% of the population in the U.S. Cultural perceptions of pain vary significantly across countries. Mindfulness and meditation can have a profound impact on pain management. Nutrition plays a critical role in managing chronic pain. Movement and exercise are essential for recovery from injuries. Expectations about pain can influence the actual experience of pain. The endogenous opioid system helps manage pain naturally. The politicalization of science poses challenges to public health. Future healthcare concerns include pandemics and childhood obesity. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Josh Marshall Podcast
The TPM Social Club: Lashing Out

The Josh Marshall Podcast

Play Episode Listen Later Oct 17, 2025 61:19


Josh, Joe, and Nicole discuss the Trump admin saying all their critics "hate America" and also touch on the economics of news, a troubling new NBC show, and a strange election on Long Island.--Big Talk: Treasury Secretary Declares New War on Terror Against the LeftA man disappeared while running for office. He might still win.On Brand with Jimmy Fallon: When It Premieres & More DetailsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

HBR IdeaCast
Jimmy Fallon and Bozoma Saint John on What It Takes for People, Products, and Brands to Break Through

HBR IdeaCast

Play Episode Listen Later Oct 14, 2025 35:43


In a crowded media and marketing environment, it can be hard to catch the attention and imagination of consumers. Two people paying close attention to what's working now are Tonight Show host Jimmy Fallon and seasoned marketing executive Bozoma Saint John, and they've just launched a reality show called "On Brand" to showcase the work that creatives and companies do to sell their ideas, products, and services. Fallon and Saint John share what their different career paths have taught them about personal branding, working collaboratively, managing teams, and how to navigate the changing media landscape.

On Brand with Donny Deutsch
Jake Tapper: Free Speech and the state of the Democratic Party

On Brand with Donny Deutsch

Play Episode Listen Later Sep 30, 2025 32:47


In this engaging conversation, Donny sits down with journalist and author, Jake Tapper. Jake discusses his new book 'Race Against Terror' and various pressing topics including free speech, the state of the Democratic Party, concerns about the upcoming midterm elections, and the influence of Trump on voter sentiment. They also delve into current global conflicts, particularly in Gaza and Ukraine, and Tapper shares insights on his writing process and the importance of journalism in today's society. Be sure to check out the ⁠⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠⁠. Takeaways Jake Tapper emphasizes the importance of free speech in journalism. The controversy surrounding Jimmy Kimmel highlights government influence on media. The Democratic Party faces significant challenges in public perception and messaging. Concerns about the integrity of upcoming midterm elections remain prevalent. Trump's influence continues to shape voter sentiment, despite his declining approval ratings. Jake Tapper's new book reads like a novel while addressing real-life terrorism. The complexities of the Gaza conflict require internal resolution from within. All wars eventually come to an end, but the path is often uncertain. The importance of standing against anti-Semitism is highlighted in the conversation. Writing a book requires discipline, structure, and consistent effort. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
The Mooch on Politics and Power

On Brand with Donny Deutsch

Play Episode Listen Later Sep 24, 2025 34:16


In this engaging conversation, Anthony Scaramucci discusses a range of topics from current political events, including the return of Jimmy Kimmel, to the dynamics within the Republican Party and the future of Donald Trump. He provides insights into economic issues such as inflation and market predictions, while also addressing the challenges facing the Democratic Party. Scaramucci also introduces his podcast, 'Open Book', where he interviews bestselling authors. Be sure to check out the ⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠. Takeaways Trump's influence is declining within the Republican Party. Inflation is a misunderstood economic issue affecting the middle class. The Democratic Party is experiencing an ideological civil war. Scaramucci believes the system is still functioning despite political chaos. Market corrections are inevitable, but not immediate. The Fed's interest rate cuts will impact asset values. Scaramucci emphasizes the importance of understanding inflation's effects on wealth. The political landscape is shifting with new voices emerging. Scaramucci's podcast aims to reignite interest in reading and literature. The need for Democrats to unify and define their brand is critical. Learn more about your ad choices. Visit megaphone.fm/adchoices

On Brand with Donny Deutsch
Joe Manchin: A Journey to Common Sense

On Brand with Donny Deutsch

Play Episode Listen Later Sep 18, 2025 23:04


In this conversation former US Senator, Joe Manchin discusses his journey from being a Democrat to an independent, emphasizing the importance of common sense in politics. He reflects on the current state of American politics, the need for leadership, and the role of the president as a comforter in times of crisis. Manchin shares personal stories, including his regrets in public service and his views on the future of the Democratic Party and the rise of independents. He also highlights the influence of technology on society and expresses hope for America's future. Be sure to check out the ⁠⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠⁠. Takeaways Joe Manchin emphasizes the importance of common sense in politics. He believes that politicians are rewarded for bad behavior. Manchin reflects on his upbringing and the lessons learned from customer service. He advocates for a balanced approach to immigration and crime. Manchin calls for the president to be a 'comforter in chief' during crises. He shares his regrets about past political decisions, including Don't Ask, Don't Tell. Manchin notes the shift of voters from the Democratic Party to independents. He believes the independent American party can unite people. Manchin shares personal anecdotes about his friendship with Nick Saban. He expresses concern about the impact of technology and misinformation on society. Chapters 00:00 Introduction to Joe Manchin and His Journey 03:09 The State of American Politics and Common Sense 06:00 Leadership and the Role of the President 08:59 Reflections on Public Service and Regrets 12:07 The Future of the Democratic Party and Independents 14:59 Personal Stories and Lessons from Nick Saban 17:58 Hope for America and the Impact of Technology Learn more about your ad choices. Visit megaphone.fm/adchoices

New Heights with Jason and Travis Kelce
Travis on Crucial Drop, Jason's Tired of Talkin' Tush & Fightin' Grandma with Jimmy Fallon | Ep 154

New Heights with Jason and Travis Kelce

Play Episode Listen Later Sep 17, 2025 70:50


92%ers, welcome to another episode of New Heights brought to you by Reese's Oreo® Cups! Today, we are joined by the incredible host of The Tonight Show, Jimmy Fallon! Jimmy joins us to talk about everything from throwing putters into lakes, the secrets to talking football on TV, how to plan a wedding, and he's got an incredible pitch to Travis for an end zone celebration. Jason and Travis also talk about everything else from Week 2 in the NFL. We get into the Chiefs coming up short against the Eagles and how he's feeling about that goal line drop, what the league might do to the “tush push,” why players' only meetings might be a waste of time, Baker's incredible comeback, and so much more! We also take some of your calls on the Heights Hotline about getting pulled over, turf toe, and potty training secrets. We will be back Monday 9/22 with Coach Prime himself, Deion Sanders! For more Jimmy Fallon, Watch the Tonight Show after SNF starting 9/21 and On Brand starting Tuesday, September 30 at 10/9c on NBC and streaming on Peacock. https://youtu.be/1DB8J12wj8E?si=Ouc9frLInWK-WvArWatch and listen to new episodes of New Heights every Wednesday during the NFL season and follow us on Social Media for all the best moments from the show: https://lnk.to/newheightshowYou can also listen to new episodes early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. ...Download the full podcast here:Wondery: https://wondery.app.link/s9hHTgtXpMbApple: https://podcasts.apple.com/us/podcast/new-heights/id1643745036Spotify:https://open.spotify.com/show/1y3SUbFMUSESC1N43tBleK?si=LsuQ4a5MRN6wGMcfVcuynwShop all the New Heights merch at https://homage.com/newheights Support the show: REESE'S OREO® CUPS: Grab REESE'S OREO® Cups today, wherever candy is sold!YOUTUBE TV: Sign up now at https://youtube.com/NHAUDIBLE: Sign up for a free 30-day trial at https://audible.com/newheightsGENERAL MILLS: Pick up Jettas Mix now at your local retailer!ROKA: Level up your eyewear at https://roka.comSEATGEEK: Use our code for 10% off your SeatGeek order*. https://seatgeek.onelink.me/RrnK/NEWHEIGHTS ($25 max discount) *Restrictions ApplyDRAFTKINGS: Don't miss out on all the action this week at DraftKings! Download the DraftKings app today! Sign-up using https://dkng.co/newheights or through my promo code NEWHEIGHTS.GAMBLING PROBLEM? CALL 1-800-GAMBLER, (800) 327-5050 or visit gamblinghelplinema.org (MA). Call 877-8-HOPENY/textHOPENY (467369) (NY).Please Gamble Responsibly. 888-789-7777/visit ccpg.org (CT), or visit www.mdgamblinghelp.org (MD). 21+ and present in most states. (18+ DC/KY/NH/WY). Void in ONT/OR/NH. Eligibility restrictions apply. On behalf of Boot Hill Casino & Resort (KS).1 per new customer. $5+ first-time bet req. Max. $200 issued as non-withdrawable Bonus Bets that expire in 7 days (168 hours). Stake removed from payout. Terms: dkng.co/dk-offer-terms. Ends 2/9/25 at 11:59 PM ET. Sponsored by DK.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On Brand with Donny Deutsch
The Journey of Jeremy Piven

On Brand with Donny Deutsch

Play Episode Listen Later Sep 16, 2025 45:55


In this engaging conversation, Jeremy Piven discusses his extensive journey in stand-up comedy and acting, sharing insights into the challenges and triumphs of performing live. He reflects on the emotional impact of personal loss, particularly the passing of his mother, and how it influences his work. Piven delves into his latest projects, including 'The Performer,' a role he describes as the best of his career, and 'Primitive War,' a unique film blending elements of Vietnam and dinosaur genres. Throughout the discussion, he emphasizes the importance of authenticity, resilience, and the power of storytelling in addressing complex social issues. Be sure to check out the ⁠⁠⁠⁠On Brand with Donny Deutsch YouTube page⁠⁠⁠⁠. Takeaways Stand-up comedy is a unique and personal journey. Every performance is different, and exhaustion can lead to unexpected greatness. Authenticity in performance is crucial for connecting with the audience. The impact of personal loss can be channeled into art. The Performer is a significant role that reflects deep emotional truths. Independent filmmaking requires perseverance and passion. The relevance of historical narratives in contemporary storytelling. The absurdity of racism and antisemitism needs to be addressed through art. The importance of collaboration in the creative process. Success in acting often comes from resilience and continuous effort. Learn more about your ad choices. Visit megaphone.fm/adchoices

The GaryVee Audio Experience
Effective Marketing Strategies For 2025 l On Brand with Donny Deutsch

The GaryVee Audio Experience

Play Episode Listen Later Aug 31, 2025 41:58


This is an interview I did with the amazing Donny Deutsch on his podcast On Brand. We discuss the evolving landscape of social media and its impact on marketing strategies. I share insights on the transformation from traditional advertising to organic social media content creation, highlighting how this shift demands a new skill set and approach. I also delve into the inefficiency of corporate meetings, the significance of authenticity, and the potential for individuals and small businesses to compete with large corporations through effective social media use. Hope you enjoy!