Podcasts about whoever tells

Tune into this podcast where Gabrielle interviews Annette Simmons, a global storytelling expert. Along with being one of Gabrielle's industry idols, Annette was also one of the very first pioneers to promote the use of stories in business. Annette Simmons is the bestselling author of The Story Factor that was first published in 2001 with the third edition recently being released. She has also written three other books including, Whoever Tells the Best Story Wins (published in 2007)… what a great title! Annette currently lives and works in the USA but she spent a decade living in Australia during the ’80s. It will come as no surprise that Gabrielle was delighted to she discover Annette's favourite ‘80s artist is also an Aussie!

Hey Coach! Scott Roberts is a business coach--mine specifically! Last year I hired a business coach --highly recommended! Scott's work is more of a calling than a career path and in this episode, he shares practical, actionable steps for building a profitable business. As a former CEO, Scott Roberts understands first-hand the challenges of running a business. With over 20 years in positions with Fortune 500, small and start-up companies, Scott uses his experience to coach business owners to their own view of happiness, success and wealth. A little about Scott Scott Roberts, of Summit 9 Consulting, coaches companies to drive sustainable results through increasing revenues, developing people capabilities and capacity and using time more wisely. “I find out what matters in business owners business and personal life and then coach them to achieve it. This results in happy people, happy owners, and happy families.” To learn more about Scott and his coaching, you can email him at scott@summit9consulting.com. Tips A coach is helpful if the business is growing quickly and managing growth is challenging...or you’re just not sure how to run a business A good coaching candidate is passionate about their work and is willing to work hard and implement advice Most businesses underprice their product and don’t understand their financials Throw out the words “I know” from your vocabulary--it cuts off curiosity and learning Don’t treat your business like a hobby, see it as a business Recommended Resources Books: The Art of Possibility: Transforming Professional and Personal Life (https://www.amazon.com/Art-Possibility-Transforming-Professional-Personal/dp/0142001104) Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact (https://www.amazon.com/Whoever-Tells-Best-Story-Wins/dp/0814409148) Good To Great: Why Some Companies Make The Leap and Others Don't (https://www.amazon.com/Good-Great-Some-Companies-Others/dp/0712676090/ref=asc_df_0712676090/?tag=hyprod-20&linkCode=df0&hvadid=312006100296&hvpos=1o1&hvnetw=g&hvrand=12180698525949483932&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9002555&hvtargid=pla-448425246915&psc=1) Healthy Habit: Biking! Quotable ‘Learn to accept failure as a teacher” “Imperfect action beats perfect inaction” “Building a business is a game of inches. Stop and celebrate the wins.”

I remember being told ‘you need 11 touchpoints before you can convert a prospect into a customer’. Over the years I’ve also been told that number is 7 … or even 8 touchpoints that you need. How confusing! The great thing is there’s now some new, reliable research that’s come out that can put an end to this debate. Exactly how many touchpoints do we need? Or do we even need to focus on touchpoints at all? Michael Humblet reveals all in this episode. Links for podcast:l Mous Iphone Case (YouTube video dropping the case from a crane) - https://www.youtube.com/watch?v=49tFe9rVglM l Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact by Annette Simmons https://www.amazon.co.uk/Whoever-Tells-Best-Story-Wins/dp/0814449131/ref=sr_1_1?s=books&ie=UTF8&qid=1538303229&sr=1-1&keywords=whoever+tells+the+best+story+wins l Trust me, I’m a Salesman: How to Earn Customers through Trust and Value by Mr. Yuri Van Der Sluis https://www.amazon.co.uk/Trust-Im-Salesman-Customers-through/dp/9887890103

Products and services are more complex. We use different media to communicate. And we communicate less face to face. As a result, our communication is often boring and superficial. It does not include intuitive information or the experiential aspect of what we're trying to say. Storytelling can fix that, says Annette Simmons, author of Whoever Tells the Best Story Wins.

Annette Simmons, consultant and author of "Whoever Tells the Best Story Wins", will share her approach to telling a persuasive career story