Masterclass in Marketing with Kirn Training

Have you ever felt like there’s so much to do that you aren’t sure where to start? Or that you’re not moving forward like you had hoped, despite months of work? That’s marketing burnout. And dual content is part of the solution. In this episode, we cover what dual content is, how to plan it, and lastly, how to implement it.  And to help you get started, we’ve created a free content planning worksheet, available here. If you’ve found these episodes helpful, a review goes a long way in helping us reach more practitioners. And don’t forget to connect on Facebook and Instagram to continue the conversation!

You don’t need a large budget to market your practice. Most tasks can be done for free, but some select paid tools can free up time for your patients and other operational needs. To ensure your practice runs as smoothly as possible, these three free or cheap marketing tools will help you increase efficiency and grow your practice online. This episode is not sponsored by these tools; they’re simply programs that provide the best value for you. The tools: Canva Mailchimp Buffer If you’ve found these episodes helpful, a review goes a long way in helping us reach more practitioners. And don’t forget to connect on Facebook and Instagram to continue the conversation!

Rethinking anything on social media is usually overwhelming. Where do we start? What do we do next? This is why we’ve broken it down into 3 core ways that you can finish in a week. Nothing janky, just actual tips that will help you grow. We cover: Rethinking Your Chosen Platform with Personas Planning Platform-Specific Content Engaging with Your Target Audience If you’ve found these episodes helpful, a review goes a long way in helping us reach more practitioners. And don’t forget to connect on Facebook and Instagram to continue the conversation!

Welcome to the Masterclass in Marketing podcast, where we dig into the techniques that prevent marketing burnout, grow your practice online, and help you build stronger connections with current and prospective patients. This show is brought to you by Kirn Training, an online resource for functional medicine practitioners, chiropractors, and holistic providers. Each episode features our founder, Hannah Moyer, who has spent her career building and executing marketing strategies for both Fortune 500 brands and local businesses. Together, we’re going to tackle the biggest marketing challenges you face as a practitioner, all in five to ten-minute episodes. Each one ends with actionable tips so you can apply it in your own practice.