Podcasts about free marketing

Sources Sought notices on SAM.gov are one of the most underused free marketing tools in federal contracting, and most small businesses scroll right past them. In this episode, Eric Coffie breaks down exactly what happens during the government's market research phase and why your SBA profile could have contracting officers reaching out to you with contract opportunities before a solicitation ever hits the street. What you'll take away from this episode: Sources Sought and RFIs are market research, not bids — most small businesses dismiss them because they say "for market research purposes only," but responding puts you on a contracting officer's radar before anyone else is in the game. Your SBA/DSBS profile is your silent sales rep — when your profile is current, keyword-rich, and matched to the right NAICS codes, agencies find you through the Dynamic Small Business Search and reach out directly for quotes and capability information. Real proof it works — a WOSB member received an inbound message from a contracting officer based on her DSBS profile, gave a price, and was awarded the contract two days later as a WOSB set-aside, all before a formal solicitation was published. Being engaged early puts you in the pre-solicitation phase — if you're not talking to government buyers, attending market research calls, or responding to RFIs, you're invisible during the phase where relationships and awards are actually shaped. More small businesses have websites than SBA profiles — but agencies don't do market research through your website; they search DSBS, making your SBA profile the single highest-leverage free asset you can optimize today. EPISODE CHAPTERS: 0:00 - Mindy AI intro and daily opportunity briefing 0:30 - Federal Help Center podcast welcome and mission 0:57 - What Sources Sought notices and RFIs actually mean 1:35 - How a complete SBA profile triggers direct agency outreach 2:00 - How engaged contractors get invited into pre-solicitation discovery 2:44 - Finding Sources Sought on SAM.gov and the pre-solicitation phase 3:06 - Live Q and A begins with Oscar and community members 3:38 - WOSB member shares how her DSBS profile led to a contract award 4:45 - Eric breaks down the market research to contract award sequence 5:30 - Why your SBA profile outperforms your website in federal visibility Mindy gives you the federal opportunities, agency signals, recompete intel, and pursuit briefs that tell you not just what contracts exist, but which ones to chase and how to win them. Sign up for free Daily Alerts and get opportunities delivered to your inbox before the day starts.

What if you could get free advertising every single week—on a platform you control? That's exactly what Afro Sheen founder George Johnson pulled off when he partnered with Don Cornelius to create Soul Train. It wasn't just a hit TV show—it was a genius money-making machine that spotlighted his brand for free to millions of viewers. In this episode, Jay breaks down how Johnson flipped the script on traditional marketing, turned content into cash flow, and how you can build your own powerful platform to promote your product or service without paying a dime. Jay also gives you some real-life examples and tips on how you can create your own platform for profit. This is the cheat code they didn't want you to know. RESTORE YOUR CREDIT FOR ONLY $29 PER MONTH WITH THE AI DIY CREDIT REPAIR APP ON THE MARKET: https://1234mynewcreditscore.com/  

#906 What if the most powerful lead generation tool for your business costs absolutely nothing? In part one of this two-part episode, host Brien Gearin sits down with college admissions consultant and former PR professional Carter Osborne, who shares how he spent four years juggling two full-time jobs before making the leap to run his own business — and how he used strategic media relations to fuel its growth. Carter breaks down why getting featured in outlets like CNBC builds instant credibility with potential clients, how to identify the right media targets across three tiers of publications, and why the key to landing coverage isn't selling yourself — it's making a reporter's job easier. Whether you're still in side-hustle mode or already running your own business, Carter's framework for crafting pitches that actually get responses is something every entrepreneur needs to hear! What we discuss with Carter: + Side hustle to full-time leap + The hidden cost of doing both + PR as free lead generation + Third-party validation builds trust + Organic vs. pay-to-play media + Tiered media list strategy + Crafting a newsworthy hook + Building real reporter relationships + Lead with their needs, not yours Thank you, Carter! Check out Carter Osborne Tutoring at CarterOsborneTutoring.com. To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

#907 What does it actually take to turn a cold email into a media feature — and then turn that feature into a lasting relationship? In part two of this two-part episode, Carter Osborne picks up where he left off, diving deep into the craft of pitching reporters the right way. Carter explains why templates are the enemy of a great pitch, how to tailor your outreach to each reporter's specific beat, and why brevity might be the single most important element of any cold email. He also shares what to expect after a reporter says yes — whether that's a live interview or an email Q&A — and how to maintain those relationships without becoming the person they dread seeing in their inbox. Plus, Carter opens up about a hard-learned lesson from a Wall Street Journal reporter he accidentally scared off with an overly enthusiastic email. If you've ever wondered how small businesses can realistically measure the ROI of PR efforts, Carter breaks that down too — and makes a compelling case for why media relations might be the highest-leverage, zero-cost growth tool any entrepreneur is sleeping on! What we discuss with Carter: + Why templates kill a good pitch + Matching your pitch to the reporter's beat + Brevity is everything in cold outreach + Using subject lines that get opened + What happens after a reporter says yes + Interview vs. email Q&A formats + Keeping reporter relationships warm without being annoying + The Wall Street Journal lesson learned the hard way + Why PR metrics are notoriously hard to measure + Media relations as a zero-cost growth tool Thank you, Carter! Check out Carter Osborne Tutoring at ⁠CarterOsborneTutoring.com⁠. To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

Host Jeremy C. Park interviews Megan McInnis, Founder and Executive Director of Doing Good, a 501(c)3 B2B nonprofit that serves other agencies by providing marketing and PR tools and opportunities. She describes how the organization started when she was looking for positive information about nonprofits in Nashville, eventually speaking with over 300 people about their experiences with nonprofits. Megan outlines their current monthly process of celebrating one organization through podcast episodes, blog posts, social media, and press releases, while also serving as a matchmaker to connect nonprofits with other potential media and marketing partners. She explains that Doing Good is entirely volunteer-run with team members located across the country, though about half are in Middle Tennessee. She describes the volunteer base as diverse, including creative people at various experience levels who volunteer remotely to help celebrate the work of nonprofits across the country. Megan explains how Doing Good seeks to celebrate nonprofits and volunteers through nominations on their website, with a focus on providing visibility during relevant times or events. She notes that while planning can vary depending on the situation, they prefer working further in advance to allow for more creativity and additional opportunities for the organizations being featured. Megan mentions the example of the Middle Tennessee Space Society being highlighted during the eclipse as an instance of timing-specific celebration. Megan discusses feedback from nonprofit partners regarding their service. The partners express amazement at receiving service at no cost and appreciate the overall experience, including their first podcast interviews. Megan emphasizes that the service not only provides valuable content but also shows appreciation for the nonprofits' work. She discusses a new TV show opportunity that is ready to launch but needs funding. The show is planned as a weekly half-hour program combining documentary and reality TV elements, similar to Extreme Makeover Home Edition and Dirty Jobs, focusing on volunteer work across different organizations with the same mission. The show aims to highlight various volunteer efforts, provide visibility to organizations, and surprise volunteers with gifts or celebrity visits. The discussion touches on starting with three episodes and seeking support from both individual and corporate donors to help reach the necessary funding levels. Megan invites listeners to volunteer with or become media partners for Doing Good, emphasizing the importance of various contributions including donations and providing meeting spaces. She shares contact information including the website doinggood.tv and phone number 615-934-5087. Megan expresses gratitude to Jeremy and the cityCURRENT team for their partnership and shared commitment to community impact. Visit https://doinggood.tv to learn more and get involved with Doing Good.

In this episode of The Small Business Podcast for Small Businesses, Farley breaks down why Google My Business (now Google Business Profile) is one of the most powerful free tools available to small business owners.If you don't have a website yet, don't use social media, or simply want more local customers to find you, this episode explains how Google My Business can act as your online shop window, without costing a penny.We explore:Why Google My Business is essential for visibility  Your business can appear on Google Search and Google Maps instantly.How reviews build trust and attract new customers  Social proof matters and Google reviews are often the first thing people check.How it works as a mini‑website  Add photos, opening hours, services, updates, and contact details in minutes.Why it's perfect for small businesses with no online presence  A simple, free way to get found by people searching for what you offer.How to optimise your listing for maximum impact  Small tweaks that help you rank higher in local search.Whether you're just starting out or looking to boost your visibility, this episode shows you how Google My Business can help you get discovered, build credibility, and bring in more customers, all without spending a penny on ads or complicated marketing. Support the show

Most insurance brokers are terrified of sharing their best strategies online. They worry that if they give away their "secret sauce," a prospect will simply take that information and hand it over to their current broker. But in today's market, hoarding your knowledge is the fastest way to become irrelevant. My guest, Ben Kolarcik, Brand Strategist at Brand Builders Group, joins me to explain why the most successful advisors are giving their best advice away for free. We break down the "My Precious" trap of gatekeeping your intellectual property, why 74% of Americans are more likely to buy from a recognized personal brand, and how to build a reputation that actively does the selling for you. If you want to stop chasing cold leads and start attracting clients who already trust your expertise, this episode is your blueprint.▶▶ Sign Up For Your Free Discovery Callcompletegameu.com/agaKEY MOMENTS(00:00) Why Top Brokers Give Their "Secret Sauce" Away for Free (02:15) From Warner Bros. Records to Brand Strategist: Ben's Journey (06:30) The 74% Rule: Why Buyers Choose Personal Brands Over Faceless Agencies (10:45) The "Sea of Sameness": Why Your Logo Isn't Enough to Sell Anymore (14:20) Using Your Brand as a Recruiting and Retention Weapon (18:10) The Power of Polarization: Why You Must Have an Opinion (23:55) The "Brand DNA" Framework: Defining Your Core Target Audience (29:40) The "My Precious" Trap: Why You Must Give Your Best Advice Away (35:15) Free Marketing, Paid Marketing, and Getting Paid to Prospect (42:30) Ben's Lightning Round: 100 Pushups a Day, Morning Sunlight, and AICONNECT WITH ANDY NEARY

Why are you paying for ads… but your bar isn't getting talked about?Your costs are controlled. Margins look healthy. The menu is optimized.On paper, you're doing everything right.But great drinks aren't marketing. They serve guests. They don't create moments. And they won't give people a reason to pull out their phones.A small theatrical upgrade might increase cost. It might also increase perceived value, dwell time, and organic reach.In this episode, we break down how to design a menu that markets your bar for you.If your cocktails taste great but no one's sharing them, this one's for you.

Ghostface heads to Hollywood.

In this episode, Bruce reveals the exciting plans for 2026, including his monthly travel schedule to pizzerias across the U.S., the return of marketing call episodes, and a major push on YouTube. He also discusses why most pizza shop owners struggle with marketing — and what to do about it. If you're a pizzeria owner looking for inspiration, strategy, and accountability, this is your episode.

Maverick Real Estate Podcast Presents... Alec Cheplak Win Big WIth Free Marketing

Send us a textIn this episode of The Mental Health Business Mentor, we sit down with Omar Ruiz, an amazing guest who believes marketing doesn't have to drain your time, energy, or bank account. Together, Omar and Margo explore simple, high-impact strategies—like optimizing your Psychology Today and Google Business Profiles—that can dramatically increase your visibility and bring in consistent referrals without adding to your workload. You'll learn how clarity, sustainability, and small, strategic adjustments can help you attract more private-pay clients while staying grounded in your values. Whether you're new to marketing or feeling overwhelmed by it, this conversation will show you how to build a steady client flow without burning yourself out.What You'll Learn:How simple, high-impact marketing tweaks can attract more private-pay clients without adding to your workload.The most effective ways to optimize your Psychology Today and Google Business Profiles for consistent referrals.How to build sustainable marketing routines that support your practice without draining your time or energy.Practical steps to improve visibility even if you're not “tech savvy” or comfortable with traditional marketing.Bio:As a featured expert on WebMD, Women's Health, Newsweek, and more, Omar A. Ruiz is a Puerto Rican–born, Boston-raised Licensed Marriage & Family Therapist. He has run a successful solo private practice, TalkThinkThrive, for over 11 years, transitioning from insurance-based care to a private-pay model where he specializes in helping couples heal from infidelity.Beyond his clinical work, Omar is now the founder of Private Practice Marketing and creator of the Client Attraction System, an affordable course and coaching program that empowers therapists to market their private practices ethically and effectively, making the process feel less salesy and more authentic. Drawing from both his clinical and entrepreneurial experience, Omar is also a seasoned speaker and podcast guest. He is returning for his third year at the Mental Health Marketing Conference, has been a featured presenter at the Small Business Expo, & is known for offering concrete, actionable advice to therapists in private practice on podcasts such as Practice of the Practice, The Practice of Therapy, Private Practice Elevation, The Therapists Collective, and more.Connect with Omar Ruiz:www.marketyourprivatepractice.comhttps://www.linkedin.com/in/omar-a-ruiz-lmft-ab1b8738/https://www.linkedin.com/company/private-practice-marketing-llc/Dr. Margo Jacquot is the award-winning founder and Chief Care Officer of The Juniper Center, one of the largest woman-owned counseling and therapy practices in the Chicago area. With over 20 years of experience, she specializes in trauma recovery, addiction treatment, and LGBTQ-affirming therapy. Dr. Jacquot is also the host of the "Mental Health Business Mentor" podcast, where she shares insights on running a successful mental health practice. thejunipercenter.com Connect with Dr. Margo Jacquot: Website: thejunipercenter.com Instagram: @thejunipercenter Facebook: The Juniper Center

Feeling stuck on how to market your business without spending a dime?In this episode, Melissa shares a brilliant (and completely free) marketing idea from a local therapist who turned her passion for walk-and-talk therapy into a 260-person community event — and a brand visibility dream.We'll unpack: ✨ What made this event so effective (and how it cost almost nothing) ✨ How to find your version of “the walking club” in your business ✨ Why authentic connection beats clever ads every time ✨ Creative, low-cost community outreach ideas for studios and local businessesPLUS — Melissa shares two no-brainer Black Friday offers designed to help you finish 2025 strong and set yourself up for your best year yet.Because visibility doesn't have to cost a fortune — sometimes, it just takes one creative idea.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Local to Stillwater, MN and want to join the walking club?  Love today's podcast?

In this episode of the Profit Cleaners podcast, Brandon Schoen, Brandon Condrey, and Tyler Shiffler are joined by Crystal Simms, owner of Crystal's Royalty Cleaning, to discuss her journey from solo cleaner to aspiring business leader. After years of doing everything herself — from marketing and quoting to scrubbing and scheduling — Crystal is ready to build a reliable team and step into the CEO role her business needs.But the road hasn't been easy. Between low-paying clients, canceled contracts, and the pressure to lower prices, Crystal's growth has been limited by one powerful obstacle: confidence in her value. The Brandons and Ty coach her through mastering sales conversations, communicating value beyond price, and building the belief and conviction that turn prospects into long-term customers.You'll learn how to stop “selling cleaning” and start selling outcomes — the lifestyle transformation your service brings to clients. Plus, the Profit Cleaners team shares an exclusive preview of their exciting 2026 program launch, featuring next-level business tools and training designed to help cleaning entrepreneurs grow smarter and faster.This episode is packed with actionable insights, mindset shifts, and practical strategies for every cleaner ready to elevate from technician to true business owner.

In this episode we showcase 7 tried and proven strategies to help your business drive dollars and growth. Come lend an ear today!   #dentcopdr #marketing #podcast https://dentco.us https://instagram.com/dentcopdr  

From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Aurelian Amacker is a French marketer who's been in the industry since 2010. In 2018 he launched systeme.io, an all-in-one marketing platform with 10,000 customers and 200,000 free users. Top 3 Value Bombs 1. If you try to integrate different tools, there is no way you will get a good user experience. 2. Entrepreneurship is not about theory. It's about being pragmatic. It's about reality. 3. Focus on more important things, like creating more offers, driving more traffic, and building your email list. Save 30 percent on your annual plan and get 6 FREE bonuses worth 3,682 dollars. The Easiest and Fastest Way to Grow Your Online Business - Systeme.io Startup Annual Plan Sponsors HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies. Learn more at HighLevelFire.com. Gelt - Your year-round tax partner built for entrepreneurs, business owners, investors, and high net-worth individuals who want to keep more of what they earn. Get a personalized consultation and 10 percent off your first year when you mention Entrepreneurs on Fire. Visit JoinGelt.com/eof. Public - Build a multi-asset portfolio of stocks, bonds, options, crypto, and more. Go to Public.com/fire to fund your account in five minutes or less. All investing involves the risk of loss, including loss of principal. Brokerage services for US-listed, registered securities, options and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA and SIPC. Public Investing offers a High-Yield Cash Account where funds from this account are automatically deposited into partner banks where they earn interest and are eligible for FDIC insurance; Public Investing is not a bank. Cryptocurrency trading services are offered by Bakkt Crypto Solutions, LLC (NMLS ID 1890144), which is licensed to engage in virtual currency business activity by the NYSDFS. Cryptocurrency is highly speculative, involves a high degree of risk, and has the potential for loss of the entire amount of an investment. Cryptocurrency holdings are not protected by the FDIC or SIPC. Alpha is an experimental AI tool powered by GPT-4. Its output may be inaccurate and is not investment advice. Public makes no guarantees about its accuracy or reliability - verify independently before use. Rate as of 6/24/25. APY is variable and subject to change. Terms and Conditions apply.  

In the latest episode of the R-Value podcast, IDI's Ken Allison welcomes Peter Troast from Energy Circle. They discuss the critical, time-sensitive opportunity for insulation contractors with the 25C tax credit, which is confirmed to be ending after 2025. Troast explains how contractors can and should be creating a sense of urgency to get jobs scheduled and completed before the end of the year. The conversation highlights the free marketing resources available through the "25C Means Business" program, sponsored by the North American Insulation Manufacturers Association (NAIMA). This program offers contractors professionally developed, urgency-focused marketing materials and even website support at no cost. Allison and Troast also explore the broader market shifts, including the decline in new construction and the corresponding opportunity in the retrofit market. They also cover the major changes in how homeowners find contractors due to the rise of AI in search engines and what contractors need to do to adapt. The 25C Tax Credit Ends This Year: The 25C tax credit is still available for projects completed in 2025, creating a powerful, scarcity-driven marketing message for contractors. Free Marketing with the "25C Means Business" Program: NAIMA is sponsoring a program that provides free content and web support to help contractors capitalize on the expiring tax credit. Pivoting to Retrofit Amidst New Construction Decline: With new housing starts facing a downturn, insulation contractors have a prime opportunity to diversify into the residential retrofit market. Adapting to AI in Customer Searches: Homeowner search habits are changing, shifting from keywords to conversational questions. Contractors must adapt their online content to this trend, a practice now known as "generative engine optimization.". New Lead Generation with Google's Local Services Ads: Google is expanding its pay-per-lead "Local Services Ads" platform to include insulation contractors, offering a new and effective marketing channel.

Hunter Patrick, owner of Dumpire Junk Removal, and Jon Dawson, owner of Green Duck Lawn and Land, grew their businesses past $500K by staying scrappy, consistent, and creative. In this episode of Masters of Home Service, host Adam Sylvester digs into the free marketing tactics that fueled their growth, like posting in Facebook groups, building trust through Instagram, and turning local connections into steady leads. One video even led to a $400K job. New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at http://bit.ly/4kAzgm0

So, get this...If you're cranking out Reels, TikToks, blog posts, AND emails but your bank account still says “nice hobby, sis,” this conversation is for you.

In this episode of The Bathroom Break series, hosts Jay Schwedelson and Daniel Murray share smart, ethical ways to analyze competitors' marketing strategies. They break down free tools and real tactics you can use today—without ever copying your rivals.=================================================Best Moments:(01:29) Understanding how to reverse engineer competitors' marketing strategies(01:53) Identifying different types of competitors: direct, category, and attention stealers(02:45) Using SparkToro to discover hidden influencers your audience follows(03:41) How to determine what email platform competitors are using (esp@sendview.io)(04:15) Leveraging ChatGPT to analyze marketing strategies on different websites(04:43) Using BuiltWith to see competitors' tech stacks and website tools(05:14) Analyzing successful ads with Meta Ad Library(06:05) Exploring competitor keywords and ads with SpyFu(06:28) Experiencing competitors' marketing funnels firsthand(07:40) Brief discussion about living in Miami and dealing with hurricanes and heat=================================================Check out our 100% FREE + VIRTUAL EVENTS! ->EVENTASTIC - The worlds LARGEST event about EVENTS! June 5-6 2025Register HERE: https://www.eventastic.com/RegistrationGuru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!Register here: www.GuruConference.com=================================================Check out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/=================================================AND don't miss out on this awesome FREE upcoming Quick Hit!Marigold: Should I Switch Email Platforms? 5 Truths & Myths!6/24 11am – 12pm ET.Register HERE: https://www.linkedin.com/events/7325947932031991808/comments/=================================================MASSIVE thank you to our Sponsor, Marigold!!Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).Claim your offer now at jayschwedelson.com/emma

Would you like to receive a FREE Marketing package worth $150,000? Crystal Williams is a creative innovator. Working with Lemon Seed Marketing, Service Nation, and an amazing team of top vendor-partners, Crystal created The Great American Brand Story Contest. Ready to take your marketing to the next level? The Great American Brand Story Contest is your opportunity to transform your HVAC, plumbing, or electrical company into an unforgettable brand. The winner will get a package worth $150,000. Listen to get the details, and don't miss out!

What If You Could Get Free Advertising Every Single Week - On A Platform You Control? That's exactly what Afro Sheen founder George Johnson pulled off when he partnered with Don Cornelius to create Soul Train. It wasn't just a hit TV show—it was a genius money-making machine that spotlighted his brand for free to millions of viewers. In this episode, Jay breaks down how Johnson flipped the script on traditional marketing, turned content into cash flow, and how you can build your own powerful platform to promote your product or service without paying a dime. Jay also gives you some real-life examples and tips on how you can create your own platform for profit. This is the cheat code they didn't want you to know. GET YOUR FREE ENTREPRENEUR RESOURCES: https://blackentrepreneurblueprint.com/  

In this episode, we're diving into free and effective marketing strategies for schools! Whether you're looking to boost enrollment, engage your community, or simply spread more positive stories, this episode is packed with practical ideas. Plus, stick around until the end for a special giveaway opportunity!19 Free Marketing Strategies – Get a breakdown of 19 actionable ways to market your school effectively in 2025.What Marketing Looks Like Now – Learn the latest trends and basics of school marketing to stay ahead.Real-World Examples – Gain practical ideas from real schools that you can implement right away.Exclusive Giveaway – Stick around until the end for a chance to win a special prize!Email: andrea@socialschool4edu.com Follow Andrea on X: @andreagribble Website: www.socialschool4edu.com Facebook: https://www.facebook.com/socialschool4edu  USEFUL INFORMATIONInterested in having Andrea speak in person or virtually with your school or organization? Learn more here.12 Ways to Include Students as Social Media StorytellersOrder your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/MORE RESOURCESFree Video Training: Learn the simple secrets behind social media for K12 schools!Sign up for our free e-newsletter - click herewww.SocialSchool4EDU.com

In the latest episode of the R-Value Podcast, IDI Business Development expert Ken Allison welcomes back Peter Troast, founder of Energy Circle. Peter shares insights into the 25C Means Business program, an initiative sponsored by the North American Insulation Manufacturers Association (NAIMA) that provides insulation contractors with free, high-value marketing materials to help them promote the 25C tax credit. Peter and Ken discuss the program's impact on over 200 contractors who have leveraged these resources to build stronger online presences, rank higher in search engines, and win more jobs by educating homeowners about the tax credit. They also emphasize the urgency of signing up before April 2025, when the program is expected to transition from free to a paid model. Additionally, Peter shares the latest trends in consumer demand, digital marketing, and the role of AI in search, giving contractors actionable insights to stay competitive in the evolving insulation industry. Key Topics Covered: How the 25C Means Business program is helping contractors win jobs by leveraging the tax credit The importance of digital marketing strategies and SEO for insulation businesses Why contractors should act now before the free marketing support program ends in April 2025 The impact of economic shifts on consumer demand for insulation services How contractors can advocate for the continuation of energy rebates and tax credits

Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: LinkedIn | YouTube | Instagram | Facebook | Website Summary Brett Ingram discusses effective marketing strategies for entrepreneurs and small businesses operating on limited budgets. He emphasizes the importance of creativity and resourcefulness in marketing, presenting ten free tactics that can help generate sales without the need for advertising. The conversation covers various methods including social media marketing, content marketing, email marketing, networking, SEO, referral programs, and public relations, all aimed at building a successful business while maintaining a personal life. Chapters 00:00 Introduction to Entrepreneurial Challenges 02:55 Creative Marketing Strategies for Limited Budgets 05:51 Leveraging Social Media for Business Growth 09:13 The Power of Content Marketing 12:06 Building Relationships through Networking 14:50 Maximizing Visibility with SEO 18:13 Referral Programs and Word-of-Mouth Marketing 21:05 Public Relations and Customer Engagement #marketingstrategies #digitalmarketing #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices

You need to gain customer data every day, and that's going to take giving away FREE FOOD.  Why's that different than a discount?  Let's Discuss.   - Do you need some help driving sales to your restaurant?   I'm the CEO of America's Best Restaurants. We help restaurant owners get the attention they deserve and find more frequent customers!  

In this episode, I talk about overcoming fear, taking responsibility, and leveraging the unprecedented opportunities offered by social media today. I emphasize the importance of pushing past fear—whether it's fear of failure, judgment, or disappointing others—and embracing action to build the life you want. We dive into the power of organic social media, discussing how platforms like TikTok, Instagram, LinkedIn, and YouTube Shorts can completely transform businesses and lives without the need for massive budgets. I also highlight the need for self-awareness and resilience, sharing actionable advice for those held back by their parents, partners, or insecurities. If you've been waiting for a sign to start creating content or pursuing your dreams, this is it. Take advantage of this era—because it won't last forever. Let's break through excuses and start doing.

Today's episode is all about giving you the tools to plan holiday campaigns like a pro, reducing stress and enabling you to focus on serving your clients. First, we'll explore why holiday promotions are critical for your business, emphasizing the importance of early planning to align with consumer behavior and maximize opportunities. Next, you'll learn to map out a year of holiday campaigns, starting by identifying key dates and goals, then grouping them into manageable quarters or seasons. Finally, you'll discover the Ultimate Holiday Marketing Planner, a free resource to help you map, execute, and track your campaigns effectively. With practical tips for prioritizing quality over quantity, staying ahead of trends, and aligning campaigns with goals, you'll be ready to rock every holiday and avoid last-minute chaos. Head to omnisam.com.au/holidayplanner to grab your planner and start taking action today!  

Are you a roofing company looking to grow your business without breaking the bank? In this video, we dive into free and effective marketing strategies tailored specifically for roofing businesses. Whether you're just starting out or want to expand your reach, these ideas can help you attract more customers and stand out from the competitionLearn more about Aaron Christy at; https://indyroofandrestoration.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

Look at your email signature. Does it have a CTA? Chances are, it doesn't. And that's PRIME real estate you're missing out on.  Daniel and Jay discuss Spotify Wrapped (why was Cyndi Lauper on Jay's top artists for years?) and the sheer amount of people who see your email signature. From other employees to clients who engage with you the most, you gotta make sure your signature is optimized. It's a brand touch point you probably don't even think about. Plus, Daniel reveals his fourth most listened-to song is “Linger” by The Cranberries. Weird or valid? Who's to say.  This episode of Bathroom Break is super short ‘n sweet—just like that Sabrina Carpenter album you've been listening to all year.  Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

Learn easy ways to market a business for free! Discover helpful tips like connecting with local groups and using the best keywords to get more people to notice the brand. This episode shows how small changes can make a big difference—all without spending extra money. Join host Adam Sylvester and Richard Grove of Wall Control and The Small Business Consultant   New to Jobber? Masters of Home Service listeners can claim an exclusive discount for Jobber at https://bit.ly/4d0KAEh   [00:00] Introduction to the episode and guest [01:44] Using Google Analytics for keyword insights to optimize online presence [03:44] Benefits of using specific search terms to increase website traffic [05:21] The value of keywords and search terms tailored to audience intent [06:10] Influencer marketing and partnering with local community leaders to boost visibility and grow  [10:24] Using Jobber to improve your marketing [11:07] Becoming a voice of authority by engaging on forums and social media [12:11] Engaging with local causes and donating time or products for exposure [14:10] Choosing the right social media platform and focusing on evergreen content [16:08] Leveraging AI tools to create unique social media visuals [18:05] Benefits of affiliate programs to create a cost-effective sales network [19:20] Avoiding discount code leaks for better attribution tracking [21:25] Referral programs with simple incentives for satisfied customers [23:18] Emphasizing revenue-sharing over traditional ad expenses [24:01] Exchanging services for marketing placements as a budget-friendly tactic [25:02] Creative social media management partnerships for engagement [26:58] Low-cost tools like email marketing for regular customer engagement [29:44] Adam's Key Takeaways: Use Google Analytics, Influencer marketing, and join Facebook groups

In this episode of the STR Daily Podcast, we explore Yatra Online's strategic acquisition of Globe Travels to strengthen its presence in the corporate travel market. We also dive into the evolving world of online advertising in the travel industry as Google changes its stance on third-party cookies. Learn how travel brands are adapting to a privacy-first, data-driven approach to marketing. Tune in for the latest insights and trends in the travel and hospitality sector! Are you new and want to start your own hospitality business? Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Boostly and join the discussion: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Want to know more about us? Visit our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Stay informed and ahead of the curve with the latest insights and analysis.

In this episode of the NewLaw Podcast for Entrepreneurial Lawyers with Ali Katz, we explore the transformative journeys of two entrepreneurial lawyers, Deirdre and Will. Both guests share their experiences of transitioning to estate planning and building successful practices through strategic marketing and business development. Ali emphasizes the importance of loving the service you deliver and provides actionable insights on leveraging free marketing strategies to grow a law practice. Key Takeaways: Love Your Service: Ensure that you genuinely enjoy delivering your legal services to sustain your motivation and effectiveness in marketing and client engagement. Free Marketing Strategies: Utilize community engagement, social groups, and personal connections to generate referrals and build your client base. Intentional Conversations: Turn everyday interactions into marketing opportunities by naturally discussing your services and how they can benefit potential clients. Building Financial Confidence: Investing in your business, even through personal savings or lines of credit, can provide the necessary resources for growth and stability. Client Follow-Up: Regularly check in with former clients and professional contacts to maintain relationships and keep your services top of mind. 01:36 Ali discusses having a lead magnet, follow-up system, and a high-value offer like the family wealth planning session, which can engage clients efficiently without traditional marketing expenses 02:35 Deirdre talks about her previous practice of handling family law, probate, and criminal defense, which she found chaotic and unsustainable. 05:36 Deirdre shares the fears and challenges she faced while transitioning to a specialized practice, emphasizing the role of COVID-related financial resources and a shift in mindset towards investment in her business. 08:07 Deirdre attributes her success to engaging with local community groups and social activities, blending personal interests with professional networking. 11:18 Will introduces himself and discusses how his grandfather's death, leaving behind a financial mess, led him to realize the importance of proper estate planning and the desire to change the way things are done. 12:21 Will describes proposing changes to his firm for better estate planning services, only to be dismissed, leading him to decide to leave and start his own firm. 13:36 Will shares how he officially launched his firm in January 2021 and was ready to start business immediately thanks to the resources provided by New Law Business Model. 14:55 Will emphasizes the importance of having authentic conversations with acquaintances about estate planning, helping many become clients through genuine interactions in social settings.

Want to spend time with Keeler, Pete, MF, and like-minded gym owners in Boston? To learn more and claim one of *only 10 seats* available for non-US members for our next retreat in September, DM us. Here are 3 ways to get more BFU in your life: [NEW] Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.

Bubba has used his sales skills to make a living in the cattle industry. A lot of people say you can't pay for land with livestock anymore but Bubba has found a way to prove them wrong. He is still growing his operation despite high land costs. He attributes a lot of his success from having sales skills and being able to think outside the box. When Bubba got started back in the cattle business Internet sales were not a thing yet. After he made his first sales he recognized there was an opportunity there. From humble beginnings Bubba has grown his operation drastically with the help of social media and his family. Besides sales Bubba also uses social media and his reach to talk about his Faith and spread The Word of God.You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

After graduating college and getting “good jobs” just like we're told we're supposed to do, Chelsea and Bailey quickly realized they weren't cut out for that life. They were both unhappy being apart from each other and while their jobs were in their fields of interest they didn't fulfill them. After some brainstorming they decided that real estate was the path they needed to take. After getting licensed and trained they noticed that the methods for acquiring clients were very old school and transactional, so they decided to implement some of their own strategies as well. They paired old ways, new ways, and probably most importantly a lot of hard work to become successful real estate agents and eventually brokers. Wealth is not created by selling real estate, it's created by buying real estate. They realized this and began investing for the future. They have several cool properties at the moment and are always looking for opportunities.You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

Andy developed a love for roping and horses and livestock at a young age. When it came time to “grow up” he didn't really know what he wanted to do. Andy tried college a couple times and he tried working a “real” job but he was never fulfilled by it. With the push from his grandpa Andy took a big chance and moved to TX. He didn't know anyone besides some connections his family had, but he knew it was a big opportunity. Andy bounced around helping shoe horses, trade livestock, and any odd job he could find to get by. His network began to grow and bigger opportunities presented themselves. Andy began to auctioneer different sales, he bought a car lot, started a roping cattle sale, and started ranching his own stock. Andy's big risks paid off and he developed a big roping cattle sale and ended up owning his own salebarn. Andy plans to continue ranching and is looking for new opportunities after the salebarn sold.You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

https://getclientsconsistentlynow.com/kve-blueprint  - Join my NEW “6-Figure Kingdom Virtual Event Blueprint” course for FREE! Connect with me on social media

https://getclientsconsistentlynow.com/kve-blueprint  - Join my NEW “6-Figure Kingdom Virtual Event Blueprint” course for FREE! Connect with me on social media

Luke's family started Red Chain Feeds in Gorman, TX. Like most businesses it started small and served the feed needs of the family and other local ranchers. Since the small beginnings Red Chain has expanded several times serving a wide area and providing feed for just about any animal you can imagine. Luke shares the history of the company, what they have going on now, and what the future looks like.You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

Cori's family has been in the insurance game for a while. It started with her grandfather and the agency was passed down to her mom and then to her. Cori liked the income and the feeling of helping people from her insurance agency but her real passion was horses. She decided to sell her established agency and combine insurance and her passion for horses to open an equine insurance agency. Through hard work and persistence she has one of the most well known agencies in the horse industry. Covered by Cori has also recently expanded to help people with cattle insurance products. You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

Growing up Cody had a passion for roping and rodeo but he also had a passion for auctioneering. After pursuing rodeo for a while he decided to go all in on becoming an auctioneer and put roping on the back burner. Cody found jobs wherever he could selling whatever he could and finally found a home in DFW selling vehicles. He's been able to sell everything from a beat up junker to a super car.He realized that his income was capped being an auctioneer because he can only work so much and he also wanted to spend time at home with his family. This led Cody to start his own business Platinum Horse Sales. This is an online horse sale platform that brings quality buyers and quality horses together. After finding success in that he decided to branch out again and start Platinum Auction Group which sells mainly farm and ranch equipment. Tune into hear how Cody went from roper to auctioneer to business owner.You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

In this episode we go over the top 3 things you should know about: how to make money, how to invest money, and how to give back to charity. Kasey followed his love of the outdoors and found a way to monetize it. He started as a county extension agent barely getting by and started a side business helping people with large ranches sell hunts. His side business began to grow and he eventually got a client that changed his life, Gary Keller. Gary mentored him and helped him get started in the real estate business. The only problem was Keller-Williams didn't have a farm/ranch division so Kasey helped create it and make it successful. Kasey also understands the importance of investing for the future and buys many different types of real estate to grow his wealth. Giving back is a huge thing with Kasey personally and his business. The brokerage gives to many different causes throughout the year and Kasey is directly involved in a charity that helps feed the hungry with beef. This charity is called The Texas Beef Initiative.You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

Ready to market your REI business at low (or even no) cost? In this episode, we are sharing exactly what free marketing options we use personally, to promote our own REI businesses that will keep you from needing to be a social media guru and help keep your business growing!Some of the methods we are covering are:Raising private moneyReferralsHaving your own websiteGoogle for business…and moreWe know that not everyone loves posting on IG and that's okay because there are so many more ways you can help your business grow without breaking the bank.What are some of your favorite places to advertise for free? Share with us over on Instagram!Thanks for tuning in!  Resources:Enroll now for CEO BootcampOrder your copy of The Self-Managing LandlordLeave us a review on Apple PodcastsLeave us a review on SpotifyJoin our private Facebook CommunityConnect with us on Instagram

Kody started out with gold buckle dreams in the rodeo industry. His drive to win the all around led him to compete in all the timed events, but that wasn't enough. He thought he could get more points if he got in the cutting. Little did he know that his connection to the cutting world led him to an introduction to one of the greatest of all time Buster Welch. Kody saw the opportunity in front of him and was able to go work for Buster on his ranch. He learned what hard work meant, a lot about cowboying, and a lot about the relationship between a horse and a cow. He realized that there may be more out there than day working and rodeoing for a living, so, with some encouragement from his better half, he decided to load up and move to Weatherford to learn the cutting horse industry. After working for and around other trainers he finally decided to go out on his own. It's definitely had its ups and downs but Kody is considered one of the best cutting horse trainers in the industry. Kody is also looking at other opportunities that don't require manual labor and that's how he got in 817 Horse Sales with his longtime friends. You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

Kody started out with gold buckle dreams in the rodeo industry. His drive to win the all around led him to compete in all the timed events, but that wasn't enough. He thought he could get more points if he got in the cutting. Little did he know that his connection to the cutting world led him to an introduction to one of the greatest of all time Buster Welch. Kody saw the opportunity in front of him and was able to go work for Buster on his ranch. He learned what hard work meant, a lot about cowboying, and a lot about the relationship between a horse and a cow. He realized that there may be more out there than day working and rodeoing for a living, so, with some encouragement from his better half, he decided to load up and move to Weatherford to learn the cutting horse industry. After working for and around other trainers he finally decided to go out on his own. It's definitely had its ups and downs but Kody is considered one of the best cutting horse trainers in the industry. Kody is also looking at other opportunities that don't require manual labor and that's how he got in 817 Horse Sales with his longtime friends. You can find my form "See If You Qualify for Free Marketing" at:https://form.jotform.com/241068502657053Diversified Payments:http://www.diversifiedpayments.com/wealthycowboy

Every few years we have to be reminded that open source isn't a business model. Let's talk about the business dynamics that everyone seems to keep forgetting.  SHOW: 816SHOW TRANSCRIPT: SHOW VIDEO: https://youtube.com/@TheCloudcastNET CLOUD NEWS OF THE WEEK - http://bit.ly/cloudcast-cnotwCHECK OUT OUR NEW PODCAST - "CLOUDCAST BASICS"SHOW NOTES:Adam Jacobs discusses open source and business (The Changelog)“figure out how to play nice with competition” (Twitter)The will never be another Red Hat - Economics of OSS (a16z)OPEN SOURCE IS A LICENSE, NOT A BUSINESS MODELThere are rules around software licenses (e.g. Apache, GPL, etc.)There are no rules about how people feel about software, creators or maintainersFREE, FREE TIERS, EXTENSIONS, CLONESRed Flags: Writes most of the code, took VC funding (multiple rounds)Green flags: Lots of diverse (companies) contributorsYellow flags:  Foundation owns copyright“There's the business side and there's the hippie side of OSS”“I have endless ambitions”“I didn't build a forever entity”“When is the rug pull going to happen?”If a company takes VC funding, is open source anything more than a marketing vehicle?“Docker figured it out and now they are doing like $100M”. Did they? When is OSS personal, and when is it a company?Will there never be another Red Hat, or just not another Linux?How much is too much when determining if a company should give things away for free?FEEDBACK?Email: show at the cloudcast dot netTwitter: @cloudcastpodInstagram: @cloudcastpodTikTok: @cloudcastpod

Imagine a world where your marketing doesn't just sell but also heals. Where it doesn't just talk but serves. Where it's not just heard, but felt.We invite you to this liberating exploration of marketing and self-expression with Daisy Lopez – an episode that promises to leave you with a deeper understanding of your voice and the limitless potential it holds.Don't let your message sink into the abyss of generic content. Tune in to this episode to elevate your approach and unleash the power of your authentic voice.LINKS: FREE Market Research Guide. Work with Denise in Private 1:1 Coaching: Book your FREE 60 min. consultation call here to learn more about working together 1:1 to grow a successful and sustainable aligned business.Connect with Daisy Lopez:LINKS:IG: www.instagram.com/theliberatedlatinaREVHouse Waitlist (Join to get FREE Vocal Activation Exercises!): https://daisyalopez.ck.page/9fab884771FB Group: https://www.facebook.com/groups/soughtaftercoaches

This week, Shawn Busse talks about how much harder marketing keeps getting, especially for do-it-yourselfers. The cost of everything keeps going up, and the likely returns keep going down. As Shawn points out, it's even getting expensive to advertise on podcasts. Wait! People pay to advertise on podcasts!!!!????

Learn the Top Marketing Strategy for Real Estate Investors that beats Direct Mailers, Traditional Networking, and Google Ads. Conquer the world of short-term rentals and creative finance with The Fearless Investors, Kyle and Lamé! Take the 5-Day Challenge at thefearlessinvestors.co.  Disclaimer: None of the contents of this channel "The Fearless Investors" are meant as direct advice. The purpose of this channel is to inform and educate. It is the viewer's responsibility to decide if the education is something they will put into action. Kyle Stanley, Lamé Kinikini and the Fearless Investors Youtube Channel do not take responsibility for the results experienced by the listener/viewer.