It all started as an after-school business for two high school boys. Now, more than 30 years later, TWO MEN AND A TRUCK® is the fastest-growing franchised moving company in the country.
The customer is always right, right? Except they’re not always. So it’s up to you to make things right, even when the customer is wrong. There’s no one right way to handle customer service, but there are plenty of ways to get it wrong.
Running a successful business doesn’t happen by accident. It takes planning – lots of planning. From budgets to execution to measuring your results. You have to know what you want before you go after it.
Good communication between two people can be a challenge. But what about communicating with your staff? Or your corporate franchisor? Or getting information to flow between the two? Your challenge just grew exponentially.
The sales process used to be focused on doing whatever it took to get the customer to make a purchase. But times have changed, customers’ expectations have changed, and your sales process needs to change, too.
A successful business takes more than a great idea, great employees, and great service. You need customers. So how do you find them? Or more accurately, how do they find you? Having a steady stream of leads is essential to keep any business growing.
Running a successful franchise business can be tricky. You own the business, but someone else owns the brand. But can’t it be your brand, too? Finding the right balance means cultivating a relationship between you and your franchisor.
For your business to run well you need the right people in the right positions. But where do you find them? How do you select the best candidate? And in today’s tight job market how do you get them to want to work for you?
Even the best business idea will fail if no one knows about it. You need to talk to people, build relationships, sell yourself! It's all about marketing.
Most small business owners dream big, but it takes more than just a great idea to turn your company into a household name. This episode looks at the history of TWO MEN AND A TRUCK® with the one of the original two men, Brig Sorber.
For years social media channels have helped people keep in touch, give advice, and share opinions – exactly the relationship a business wants with its customers. Gaining those clicks, likes, and shares are a key part of building your brand.
Back in the day people found local businesses in the phone book and no one had ever Googled anything. But the yellow pages are long gone and people will find your business by searching from their phone. Or will they?
Awareness advertising can be a high cost decision and the return on investment can be hard to quantify. So is it like playing a slot machine? Or is it like getting investment advice from Warren Buffet? Remember, you’re in this for the long haul.
Creating a strategic marketing plan is important for a number of reasons. It forces you to set a budget, plan your tactics, and ensures your dollars are spent when and where they’ll be most effective. Remember, failing to plan is planning to fail! Guests: Dawn Kroeger, Director of Marketing and Communication, TWO MEN AND A TRUCK® Nick Roerig, Multi-Unit Franchisee, TWO MEN AND A TRUCK®
Two Men and a Truck President Randy Shacka sits down with National Sales Representative Kurt Richardson to talk about how to handle adversity and seize opportunity. Kurt is a well known speaker who has traveled across the country talking to both athletes and coaches from professional sports organizations.
Two Men and a Truck President Randy Shacka talks to multi-unit franchisee Nick Roerig about his experiences within the company. Nick started on the trucks in Columbus Ohio, but Nick's hark work, determination, and outstanding customer service has enabled him to eventually own two different franchises in two different states. Randy and Nick discuss the opportunities that led them this point, Nick's multiple in house training programs, and the resources at their disposal they used and continue to use along their journey.
Two Men and a Truck President, Randy Shacka sits down with Founder Mary Ellen Sheets, and Chair Member Melanie Bergeron to discuss what it was like to start a company from scratch. Two Men and a Truck started with two brothers, and pickup truck, and a mother's unflinching persistence. Hear how Mary Ellen and Melanie were able to start a company that would snowball into a nationally recognized, world class brand.
Two Men and a Truck President Randy Shacka talks with Zingerman's co-founder, Ari Weinzweig, about his unique approach to the company vision, customer service, and business in general. Ari also talks about onboarding good employees, and how to ensure good communication in order to get the best possible experience for both the company and the employee. #leadership #workplace #vision #growth #service #franchise
Two Men and a Truck Executive Board Member, Brig Sorber, talks with Two Men and a Truck President Randy Shacka about some of the hard work and grit it took to be successful. Brig also discusses his mentors, getting comfortable being uncomfortable, and how his sweat equity, faith, and perseverance let to building this unique brand.
Two Men and a Truck President Randy Shacka sits down with Lansing Michigan Franchise General Manager Jordan Smith to discuss sweat equity. Jordan weighs in on what sweat equity means to him, how hard work and mentors have played a part in his life, and what it means to fail forward.
Two Men and a Truck International President, Randy Shacka, sits down with multi-unit franchisee, Brian Stern, to discuss work/life balance and its importance in both the work place and life in general. Learn how a new father and business owner prioritizes his life, manages his company, and fnds time to spend with his family.
Two Men and a Truck International President, Randy Shacka, talks with Drew Bullard and Ryan Wells about their journey through life and business. Listen as these men describe their path to success as they changed roles and positions within Two Men and a Truck. These men give vital insights in what it took to advance from mover to general manager and everything in between.
Randy Shacka, President of Two Men and a Truck International, speaks with Two Men and a Truck marketing specialist, Taylor Lawrence, on giving back to the community, and the core values of the company. Taylor explores what charity means to her, why it is important, and how Two Men and a Truck and it's employees strive to embody the core values that they were founded on.
Two Men and a Truck President Randy Shacka has a conversation with multi-unit Recruiting and Retention Manager, Clayton Huston, about leadership within life and business. These men go over some of the less common ways to become a phenomenal leader as well as what it takes to become one.
President of Two Men and a Truck International Randy Shacka speaks with Dan Pettit and Jason Washburn about personal branding, and the Mary Ellen Sheets Scholarship Program. These men discuss the importance of moving forward in business and life. Learn how Dan and Jason have build up not only their personal brand, but the company brand. (part 2)
President of Two Men and a Truck International Randy Shacka speaks with Dan Pettit and Jason Washburn about personal branding, and the Mary Ellen Sheets Scholarship Program. These men discuss the experience they had in the Scholarship Program, and the steps they took to lead them to growth and success. (Part 1)
Two Men and a Truck International President, Randy Shacka, sits down with with Director of Information Technology, Jake Gaitan, to discuss personal finances, budgeting, and moving forward into a better financial situation. 80 percent of the population live paycheck to paycheck. These men discuss what it takes to become part of the 20 percent that have found financial freedom.
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