Podcasts about marketing plans

It's time to leverage the power of public speaking for your business and career? In this episode, we're diving deep into why speaking events needs to be a major part of your marketing game plan for this year. There's no "badge of honor" for grinding it out with old-school hard sell tactics when you could be getting in front of your ideal crowd and making real connections.I'm challenging you to make speaking a top priority for the next 2-3 months and see how it can blow up your business in the best way possible. We're talking actionable strategies for building relationships with meeting planners, landing speaking opportunities, and getting re-booked again and again by tapping into your existing fan base.Check out what you'll learn:Why public speaking is an absolute must for laser-focused marketing that gets you in front of the people who can hire youHow to maximize every speaking opportunity for more business, more leads, more clientsInsider secrets for finding speaking gigs, building connections with meetup organizers, and getting re-bookedSpeaking helps you share your brilliance through speaking, position yourself as the go-to authority people want to work with. ***Listen to the Public Speaking Monetization podcast on Apple or SpotifyLinks and resources mentioned in this episode:If you're looking for support to grow your personal brand and communicate with confidence schedule a call to explore options to work together.Listen to the Public Speaking Monetization podcast on Apple or SpotifyNewsletter: https://speakandstandout.com/bid-newsletterInstagram: @laurieann.murabitoLinkedIN: https://www.linkedin.com/in/laurie-ann-murabitoClick and read more into over on my website.

19 Minutes PodcastIn this episode of The Ag View Pitch, we sit down with Jarod Creed to break down why today's grain markets are forcing farmers to rethink everything they know about marketing. Corn demand remains historically strong, soybeans are shifting toward domestic crush, and South American weather risks loom in the background, but the real story is how farm programs, crop insurance, and recent policy changes have completely altered the revenue equation.We dive into why a board rally can actually reduce total farm revenue, how ARC and PLC payments factor into real-world marketing decisions, and why the biggest risk for many producers right now is not lower prices, but higher ones. This conversation also tackles basis management, cash flow pressures, lender conversations, and why volatility, not straight-line rallies, may be the most profitable environment for farmers over the next 18–24 months.

In this episode, we outline what worked well for MSPs in different markets in 2025, what we learned this year, and recommendations to help you crush it in 2026!Start the year off right equipped with the best MSP Marketing Content in the world: campers.msp-camp.com

Holiday season means it's time to plan your 2026 marketing strategy. In this episode, Chris Moore shows painting contractors how to calculate their true lead needs and turn those numbers into a focused marketing plan. He breaks down the three essential buckets of marketing—organic/referral, digital, and neighborhood—and how each one supports your sales goals. With strategies for everything from LSAs to social media to door hangers, you'll learn how to build a plan that's intentional instead of random. If you're tired of guessing at marketing, this episode gives you a clear roadmap for the year ahead.Need help creating a comprehensive marketing plan for the year? Schedule a free business analysis meeting with us at www.elitebusinessadvisors.com!

Big reminder, friend: if I were your marketing advisor for your family photography business, I would absolutely have you working on your February Valentine's mini sessions in December—yes, while everyone else is still wrapping gifts and closing out their holiday minis.This episode (originally recorded as a YouTube video and repurposed as a podcast) walks you through how to think like a marketer, map out a simple mini-session offer for couples or kids, and align your systems, content, and email marketing before the new year begins.Whether you're a family photographer who loves minis or you're just curious about adding a seasonal cash-injection to your year, this episode will help you:Decide how to position your Valentine's minis (kids, couples, or both)Choose simple, on-brand themes and props your clients can easily say yes toPlan locations, timelines, and logistics now so you're not scrambling in late JanuaryUse Instagram + your blog as top-of-funnel marketing for your minisSet up email segments and nurture using Flodesk (or your ESP of choice)Use your CRM (like Dubsado) to automate booking, communication, and remindersTurn Valentine's minis into an annual, repeatable revenue streamResources & Links Mentioned In This Episode▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/valentines-mini-sessions-family-photographers/▸ Get 25% OFF on Flodesk here: https://flodesk.com/c/DOLLYDELONGEDUCATION▸ Join the Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society▸ Get 30% OFF on Dubsado here: https://www.dubsado.com/?c=dollydelongeducation▸ Free Dubsado Mini Session Roadmap: https://systemsandworkflowmagic.com/the-dubsado-mini-session-roadmap-opt-inConnect with Dolly DeLong Education

Send us a text2026 is shaping up to be the year things finally settle, but that doesn't mean marketing gets easier.In this Maven Monday episode, Brandon and Caleb break down what they're seeing on the front lines of annual planning season and why the way you build your 2026 marketing plan matters more than ever.Costs are higher, customers are more selective, and attention is harder to earn—but the businesses that plan correctly now will have a massive advantage.This isn't about chasing trends or reinventing everything. It's about knowing what to keep, what to adjust, and where smart companies are quietly doubling down while others hesitate.If you want a marketing plan that's steady, realistic, and built to win in a more disciplined market, this episode sets the table.We'll be back every Monday answering real-life marketing questions, because marketers who can't teach you why are just a fancy lie.#SmallBusiness #Entrepreneur #MarketingTips #BusinessGrowth #MarketingStrategy #DigitalMarketing #BrandBuilding #BusinessAdvice #EntrepreneurLife #MarketingPodcast #Advertising #ContentMarketing #Leadership #2026Goals #GrowYourBusinessOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/TikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchCo-Host: Caleb AgeeExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com! Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

If your marketing plan is basically “try harder,” then pull up a chair. Kimberley and strategist Daniela Furtado lay out a no-nonsense, 12-month plan that finally puts an end to random posting and wishful thinking. They tackle the real stuff—niching with intention, setting goals you can actually hit, using Google Maps to your advantage, tightening up your website, and turning case studies into client magnets. This is the clarity you've been craving: a marketing roadmap that cuts the noise and tells you exactly what to do, when to do it, and what to ignore. IN THIS EPISODE WE LEARN: - Why most marketing plans fail after 3.7 months—and how to fix it. - How to analyze your past clients to find your most profitable niche. - The easiest way to boost visibility with Google Maps reviews. - How to design a service page that Google actually ranks. - Why case studies are your secret weapon for better clients. - What to focus on each month for steady growth. - How to forecast your marketing like a CEO—not a guesser.

It's separation season!!! Here's an exact plan for December from marketing expert for run coaches Nicole Dobransky to gain new athletes in your run coaching business in January. Covered in this episode:Why you should not wait til January to increase your marketing efforts. What the focus of your marketing needs to be in December. What kind of social media posts/reels to do in December. 4 emails to send in December that will help you get clients in January. Need more step-by-step guidance like this? Join the Runner Rising Academy before December 17th to join the BONUS 2026 run coach business planning call. https://runnerrising.com/runner-rising-academy-group-program/

We're in the first week of December now. Which means you've got roughly 14 days of meaningful marketing time before most of your customers mentally check out for the holidays — and before your shipping cut-off dates make the whole thing a bit irrelevant anyway. Now, I know what you might be feeling right now. It's that familiar end-of-year cocktail of exhaustion, overwhelm, and a nagging sense that you should be doing more. Your inbox is full of articles telling you about the 47 things you absolutely must do before Christmas. Your competitors seem to have their act together with perfectly coordinated campaigns. And you're sitting there thinking, "Is it too late? Have I missed the boat?" Here's what I want you to hear: No, you haven't missed the boat. But you also don't have time to build a new boat from scratch. The next two weeks are about strategic triage — knowing exactly where to put your energy for maximum impact, and giving yourself full permission to let go of everything else. Because here's the uncomfortable truth that most marketing advice won't tell you: trying to do everything in the next 14 days is actually worse than doing three things really well. Scattered effort produces scattered results. Focused effort? That's where the magic happens. So today, I'm going to walk you through exactly what to prioritise right now — and crucially, what to consciously deprioritise so you can finish the year strong without completely burning yourself out. Quick note – if you want a visual version of what I'm covering today, I've put together a 14-Day Priority Planner that maps out exactly what to focus on each day between now and your shipping cut-off. You can grab that at productpreneurmarketing.com/14dayplan. It's completely free, and it'll help you implement what we're talking about today without having to take a million notes.   Links mentioned in this episode: If you'd like help to achieve your goals, I invite you to have a chat to find out how we can make that happen together HERE By booking a Free Growth Strategy Download free 14-Day Christmas Plan Here   Other Ways To Enjoy This Episode: Listen on Apple Podcasts Listen on Spotify Youtube

Work with Me https://ashborland.com Follow me on IG https://www.instagram.com/ashborland/ The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boostCheck out my YouTube channel  https://www.youtube.com/@AshBorland 

What if one tiny, consistent action completely changed how your business grows next year? In today's episode, I'm sharing how a quiet $5/day ad can do more for your 2026 visibility, confidence, and momentum than any "perfect" piece of organic content. No pressure or overwhelm; just something small that compounds in a big way. This Week on the Get Paid Podcast: Why small, steady ads build more momentum than big, stressful campaigns How ads keep growing your audience even on the days you can't What low-cost ads quietly reveal about your offer long before launch The subtle way ads expand your visibility without burning you out Mentioned in this episode: Absolute FB Ads 1,000 New Leads: Explode Your Audience with Easy Button Ads (Live Class – Dec 8) Now it's time to GET PAID. Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.  

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreMost marketers are told: “Tie your plan to revenue.” But how?In this fast-paced live episode, Sam Kuehnle (VP of Marketing at Loxo) breaks down a practical, no-fluff process for building a marketing plan that earns buy-in from leadership, aligns with sales, and actually hits targets.No vanity metrics. No fake forecasts. Just real talk on what's working, what's not — and how to plan smarter.In this episode, you'll learn:How to calculate marketing's share of company revenue goalsWhat “bottoms-up” and “top-down” planning really look likeWhy most funnels leak at the demo-to-meeting stageHow to avoid wasting budget on channels you haven't proven yetThe spreadsheet Sam uses to model all of thisThis is your playbook if you're tired of MQL theater and want to lead with strategy, not guesswork.

Watch the full episode on our YouTube channel: youtube.com/@mreapodcastWhat would your business look like if 3,000 people showed up to your client event?  In this episode, we sit down with Danny Baron, the Cincinnati agent who turned community generosity into a 200+ unit, referral-fueled machine. Danny reveals the exact marketing system that took him from $0 year to hosting stadium-sized events that make his brand unforgettable.Danny shows us how dedicating 10% of revenue to marketing transformed his business. He shares why he hired two full-time media pros, how his March Madness giveaways generated thousands of organic followers, and what it takes to host client events that attract 2,000-3,000 people at a time. From launch parties to Cincinnati Reds games, Danny proves that generosity and consistency compound into massive referral growth.We break down his full playbook: pre-event marketing, day-of execution, and intentional follow-up. Danny's approach is simple: Make people feel seen, deliver real value, and stay top of mind all year long. If you want to build a brand your market can't ignore, this is the blueprint.Resources:Millionaire Real Estate Agent Podcast NotesMAPS CoachingThe Seven Levels of Communication by Michael J. MaherOrder the Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason:LinkedInProduced by NOVAThis podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.WARNING: You must comply with the TCPA and all federal, state, and local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer, artificial voice, or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

Planning your 2026 marketing does not have to feel overwhelming.In this episode, Danielle R. Harris walks you through five simple questions that will help you create a 2026 marketing plan you can actually stick to. These questions will give you clarity on what worked this year, why things did not go the way you expected, and what you need to focus on for real results in 2026.Download the guide with the questionsInside the episode, you will learn:How to identify what worked in your marketing in 2025How to understand why your old plans didn't workHow to choose goals that you'll want to hitHow to build momentum so you keep going after your goalsThis episode will help you form the foundation of a marketing plan you can follow through on. No complicated strategy. No unrealistic expectations. Just a clear path for building a stronger and more sustainable marketing rhythm in 2026.Download the free editable 2026 Planning Guide that walks you through each question so you can map out your goals and get started today.Download the 2026 Planning GuideIf you want help turning your 2026 plan into action, Danielle can support you in building a plan you can actually follow. Book a 90-minute Momentum Call and start working on your 2026 goals today. Follow on Instagram at @Danielle.R.Harris.

If 2025 wasn't a good year for you, then we need to make some changes. This is the episode that's going to help you set yourself up in 2026 so that you can make MORE money and spend more time doing the things that you love.  You're going to find out how to finally stop doing the tasks you don't want to do, how to get in front of more leads WHILE reducing your time on social media and recommendations for the kinds of ads you should be running. You'll hear: 0:00 - Our personal updates 5:28 - Why 2026 is the BEST time to be a business owner 8:17 - What happened when Steph finally got over her fear of doing this… 9:10 - Tim's putting $50k behind this big ad spend in January 11:00 - The ad funnels we recommend for someone scaling from $10k to $20k a month 13:49 - Where businesses under $10k a month should be putting their paid ads spend 15:29 - The biggest mistakes we see business owners make when running paid ads 16:47 - How to know when a funnel is ready to be pushed by paid ads 17:52 - The funnel that has brought us in the most leads as a 7 figure business 19:29 - What most business owners do wrong when they start outsourcing 21:09 - Things to look out for when you're hiring your first VA 22:58 - Steph's first overseas hire and how it changed her business  26:00 - A storytime about the time we hired an external marketer and it went very wrong… 26:58 - How to figure out what to delegate to a VA first 28:24 - The epiphany we had about sales that has brought in so much more income to the business Watch the YouTube version of the podcast here. If you want to find out what kind of funnel you should be running, send us a DM over at @realtimfrey or @stephgorton__ with the word ‘FUNNEL' Ready to build your 7 Figure+ Business? Apply to join Success School here. And if you don't want Tim to get fired make sure you hit follow wherever you're listening.  Got questions or want more free content? Follow us over at @realtimfrey or @stephgorton__

This week, we're breaking down the complete December marketing strategy gym owners and online coaches should be running to maximise sales and set up a huge 2026. Inside, you'll learn how to run the Christmas referral campaign, the charity strategy that attracts local press, and the awareness content that keeps your brand visible while everyone is scrolling over the holidays.  December isn't slow, it's strategic. And in this episode, you'll learn exactly how to use it to your advantage.  Key highlights of this episode include:  ✅ How a Christmas referral campaign generates high-quality, ready-to-buy leads ✅ Why awareness content is your December marketing superpower ✅ The December sales approach that locks in January sign-ups early ✅ How charity drives boost community engagement and local press exposure ✅ Why December sets the runway for massive growth in 2026   If you enjoyed this video and want to find out more information, click this link to view our website: https://fitnessmarketing.agency/   WE HELP GYM OWNERS, PERSONAL TRAINERS AND COACHES GET MORE LEADS, SIGN NEW MEMBERS AND GROW THEIR BUSINESSES!    Visit our website to learn how we can help you grow your gym business: https://fitnessmarketing.agency/   Be sure to subscribe to learn how to successfully scale and grow your fitness business.   Where to follow FMA? Instagram: https://www.instagram.com/fitnessmarketingagency/ Facebook: https://www.facebook.com/fitnessmarketingagency/ LinkedIn: https://www.linkedin.com/company/fitnessmarketingagency/ Website: https://fitnessmarketing.agency/ Ben: https://www.instagram.com/mrbenjamindavis/ Charlie: https://www.instagram.com/charliehorton/ #fitness #marketing #gym #fitnessmarketingagency #gymowner #personaltrainer #fitnessbusiness

Here's how I recommend approaching marketing at the end of the year and going into next. Be sure to check out my YouTube video coming out on exactly how to run a social media giveaway coming out November 25th.-----Hosted by Derek VidellLearn How to Run Profitable Facebook Ads Yourself: socialbamboo.com/30 (free call) social bamboo.com/5roas (free course) socialbamboo.com/dwy (paid program) I have DWY and DFY Meta Ads services available. Book a free call to start. Build a Perfectly Trained AI Chatbot: https://pro-bots.ai/trial (free course + 14 day software trial)Instagram | YouTube | SocialBamboo.com

In this episode of Savvy Marketing for Small Business, Samantha breaks down how to create a marketing plan that actually honors your REAL life—not the imaginary, perfectly organized, color-coded version of it. You'll learn why hustle culture is outdated, how to define the season you're truly in, and how to build weekly rhythms and sustainable strategies that support your goals without burning you out. From CAKE Goals that feel kind and energizing to simple routines that bring consistency without chaos, this episode is your permission slip to ditch the pressure and build a marketing plan that works with your life, your energy, and your priorities. Harmony over hustle… always.------------------------------------------------------------------------Check out BrandBuilderAI (CRM system tool) - HEREJoin the Marketing Made EASY for Women in Business for daily tips and marketing strategies - click HERE to make marketing easier TODAY!Have a question?  Send Samantha an email - samantha@samanthasheppardconsulting.com

Here's how I recommend approaching marketing at the end of the year and going into next. Be sure to check out my YouTube video coming out on exactly how to run a social media giveaway coming out November 25th.-----Hosted by Derek VidellLearn How to Run Profitable Facebook Ads Yourself: socialbamboo.com/30 (free call) social bamboo.com/5roas (free course) socialbamboo.com/dwy (paid program) I have DWY and DFY Meta Ads services available. Book a free call to start. Build a Perfectly Trained AI Chatbot: https://pro-bots.ai/trial (free course + 14 day software trial)Instagram | YouTube | SocialBamboo.com

Kris Lindahl, a three-time bestselling author and CEO, shares his inspiring journey from being a teacher to building a brokerage with billions in sales. He offers candid insights into how his early life trauma fuels his emotional intelligence and desire to give back. Kris reveals his secret to creating an "inescapable brand," starting with his infamous "hostage video" and the two months of excuses he made before finally publishing his content. His core advice: invest in finding a mentor who has already made your mistakes.   Give your clients the competitive edge with Zillow's Showcase. Discover how this exclusive, immersive media experience—featuring stunning photography, video, virtual staging, and SkyTour—helps agents drive more views, saves, and shares. Agents using Showcase on the majority of their listings on Zillow list 30% more homes than similar non-Showcase agents. Learn how to stand out and become the agent sellers choose. https://www.zillow.com/agents/showcase/   Links mentioned in the show: https://youtu.be/rQ1edhtDLOw   Connect with Kris on LinkedIn and check out krislindahl.com & connectwithkl.com.   #1 Best Selling Book- Arms Out  https://a.co/d/aNhUAts   Subscribe to Real Estate Insiders Unfiltered on YouTube! https://www.youtube.com/@RealEstateInsidersUnfiltered?sub_confirmation=1   To learn more about becoming a sponsor of the show, send us an email: jessica@inman.com You asked for it. We delivered. Check out our new merch! https://merch.realestateinsidersunfiltered.com/   Follow Real Estate Insiders Unfiltered Podcast on Instagram - YouTube, Facebook - TikTok. Visit us online at realestateinsidersunfiltered.com.   Link to Facebook Page: https://www.facebook.com/RealEstateInsidersUnfiltered Link to Instagram Page: https://www.instagram.com/realestateinsiderspod/ Link to YouTube Page: https://www.youtube.com/@RealEstateInsidersUnfiltered Link to TikTok Page: https://www.tiktok.com/@realestateinsiderspod Link to website: https://realestateinsidersunfiltered.com This podcast is produced by Two Brothers Creative. https://twobrotherscreative.com/contact/  

If you've ever tried to "fix" your marketing by doing everything at once (daily emails, constant posting, five platforms at the same time) you already know how that story ends. Two weeks later, you're overwhelmed, behind, and wondering why you can't seem to stay consistent no matter how much you want to.   There's an easier way, and one that actually works. In this episode, I walk you through my simple strategy that helps you create real consistency without the burnout. If you've been craving a way to finally follow through, this episode will show you exactly where to start.   For full show notes, transcript, and more information, go to: lindsaydotzlafcoaching.com/264   Learn more about The Complete Coach here: lindsaydotzlafcoaching.com/the-complete-coach    Follow along over on Instagram: instagram.com/lindsaydotzlaf/

There are only a few weeks left where you have the undivided attention of your audience.Mark your calendar because as soon as it hits around about the 12th of December, everyone starts winding down and clocking off.So if you want consistent cash + clients to continue to flow into your business in 2026, you need to make sure you're filling your sales pipeline with dream, fully-aligned clients now. After over 6 years in business I see this scenario play out every single year. And every single year, everyone starts to freak out when they get to the middle of January and realise their sales pipeline is dry and they have no idea where their next client is going to come from.So in today's episode of the How I Do Content Podcast, I'm going to share how you can set yourself up now with a sales pipeline filled with hot AF leads who are READY to buy. Minus the mid-January freak out or having to work through the holidays.SIGN UP FOR THE MESSAGING FOR LEADS MINI-MINDIt's my new 2-week mini-mind designed to help you fix the one thing standing between you and consistent sales → your messaging.We'll create the kind of top-of-funnel strategy that keeps your sales pipeline full of hot-AF, ready-to-buy leads – the ones who already get your magic and are just waiting for the right invite.It starts Monday 17th November and it's only $47. Let's get your sales pipeline sorted so you too can switch off from the 12th of December knowing your marketing is still working – and your dream clients are already lining up for the new year.Sign up at https://thesocialbolt.com.au/mini-mind/ WANT MORE?Watch my 22 minute Obvious Choice Offer Training at https://thesocialbolt.com.au/obvious-choice/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au TOPICS COVERED IN THIS EPISODE2026 marketing plan, end of year marketing strategy, holiday marketing tips, sales pipeline strategy, how to fill your sales pipeline, attract dream clients, consistent clients in 2026, marketing for service providers, small business marketing plan, visibility strategy, content that converts, marketing during holidays, nurture your audience, sustainable marketing, visibility connection conversion framework, content strategy for coaches, top of funnel marketing, messaging that sells, lead generation for online business, audience engagement, sales funnel tips, building business momentum, content that attracts clients, how to keep leads warm, messaging for leads, business planning 2026, client attraction strategy, how to get sales while offline, why waiting until January doesn't work, CEO marketing mindset, intentional marketing strategyBackground Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

Right Thinking with Steve Coplon.This week's show is called "Personal Finance and Small Business Ownership Part 4 - Encore Edition #19". Tune in and hear Steve as he continues in the last of this four-part series to teach valuable lessons on how to reach success in business. Now that you've established your Sales Goals, your best chance to reach them is with a well-managed Marketing Plan.https://www.talknetworkradio.com/hosts/right-thinking

This video was created using NotebookLM from Google based on a podcast recording of me with Judith Briles and a text document on 10 key book marketing tactics. I like this video better than a similar one created and posted yesterday. Why? Because the graphics are more engaging. And that's because I learned how to edit output from NotebookLM.Be Heard: Create Your Content EngineHost your own podcast.Be a guest on other podcasts.Create short content-rich videos.Build Your Tribe: Community and Direct ReachOwn one social network.Host your own online summit.Participate in other people's summits.Send a weekly email.Go Big: High-Impact OutreachSpeak at events. especially offline.Pitch major TV shows.Pitch major magazines.I share the main points for this podcast. But not the entire transcript (which you can access at the top of this podcast entry).Website: https://www.BookAuthorAuthority.comWebsite: https://www.BookMarketingBestsellers.comBook Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

A powerful 10-point strategy gives you a clear, actionable plan to market your books. Four manageable strategic phases build on each other.1. Build the Foundation: The Stuff You Own and ControlFirst things first, the foundation: Building the stuff that you own and control. This is your content engine that's going to establish you as an authority in your space for the long haul. So what's the key here? It's how these three steps work together like a well-oiled machine.Your weekly podcast is the heart of your content engine. It's where you have your deepest conversations.Then, pull out shareable video clips from that podcast.And finally, pick one social media channel and focus on sharing those clips to pull people back to your main content.It's a smart interconnected system. This is where the magic is.For your podcast, feature people you want to honor. It's not just about getting interviews. It's about building genuine relationships.Your videos should be short and sweet but packed with value. Post them everywhere: YouTube, Rumble, Vimeo, and all your social networks.For social media, don't try to be everywhere at once. Pick one network like Instagram or TikTok and get really, really good at it.Your own content engine should now be humming along,2. The Expansion: Tap into Other People's AudiencesIt's time for phase two, the expansion. You've got your own valuable stuff now, so the strategy shifts a little bit.Start tapping into other people's audiences. It's all about leveraging platforms that other people have already built. How? Be a guest on other podcasts. Use tools like ListenNotes.com and Matchmaker.fm to locate the most targeted podcasts to reach your audience.You should also speak at events, both online and in person. Note: While online speaking is great, there is absolutely nothing that beats a live in-person speech for making a real connection.This plan also has a cool two-sided strategy for summits. You can host your own, or you can be a guest at someone else's, or both! If you host your own summit, you're in the driver's seat. You control the whole conversation and you build your brand as a leader.But being a guest, that's a fantastic shortcut to a built-in audience without all the logistical headaches. Which one's right for you? That depends on where you're at right now.3. The Email Connection: Own Your RelationshipsWe've covered building your platform and borrowing other people's, but this step is about owning the relationship with your biggest fans. It's about creating a direct line to them that no algorithm or social media platform can ever mess with.Social media is rented land. Your website could get buried by Google. But your email list is your direct, unfiltered line to the people who want to hear from you. It is the most valuable and bulletproof asset you can build as an author.How to use this direct line is simple: Send one email, every single week, no matter what. Send out emails that are short, packed with value, content rich, and inspirational. You're not just trying to sell them something, you're serving them consistently.4. The Amplifier: Pitch to the Major LeaguesThe final and most ambitious phase of this book marketing plan is the amplifier. Once you've got your foundation built, your expansion strategy working, and you have a direct connection to your tribe, you are ready to pitch to the major leagues.Take your message and scale it up, big time. Getting attention from major media isn't about getting lucky with one great pitch. It's about engaging in a persistent professional effort. And. as this timeline shows, the plan is to send a new idea, a new proposal, to your target outlets at least every two weeks.This steady drumbeat shows the media that you are serious, creative, and not going away. The rules for this final phase are all about focus and relevance. Pick one national TV show and one major magazine to start with.But here's the kicker. Your ideas have to be newsworthy. Connect what your book is about to what people are already talking about right now. Link your expertise to current events. That is what makes a producer's ears perk up.ConclusionThis table sums it up perfectly. You've got 10 individual tactics, but they all funnel into these four core strategies.You build your foundation with your content. You get expansion by leveraging other platforms. You forge a critical connection with your weekly email. And, finally, you become the amplifier by pitching the major media. It's a complete, integrated book marketing system where every part supports the others.This 10-point book marketing plan is so much more than a to-do list. It's an author marketing blueprint for building a career. Looking at this book marketing system, the question you should be asking yourself isn't, how can I possibly do all of this at once? It's much simpler than that.The real question is, what is the very first brick you're going to lay for your author platform starting today?Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.Website: https://www.bookmarketingbestsellers.comWebsite: https://www.bookauthorauthority.com This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

You're not failing at marketing because you're inconsistent or undisciplined.You're struggling because your current plan requires perfect energy, unlimited time, and zero life interruptions. And that version of you doesn't exist.In this episode, Danielle R. Harris is breaking down why your marketing plans fall apart even when you care deeply and want to show up. And how to build a marketing rhythm that fits your real life, real capacity, and real responsibilities.Whether you're growing a business alongside a 9–5, running a household, parenting, managing chronic energy cycles, or simply being a human with a full life, this episode is for you.In this episode you'll learnWhy “not enough time” is usually a visibility problem — not a time problemThe hidden belief that stops you from marketing (you won't promote if you think you can't handle more clients)My 5-step capacity-based planning methodHow to build real momentum in four messy, scattered hours a weekBook a free call to learn how The Blueprint helps you find and make the most use out of your time so you can market and grow your business. You can get even more Marketing That Works in your inbox by signing up for the weekly newsletter. Follow on Instagram at @Danielle.R.Harris.

In this solo episode of the Thriving Authors Podcast, I'm diving into how to create a marketing plan for your book. Marketing, promoting and launching feel so much less overwhelming when you have a plan in place!I share a few journal prompts that are really helpful to brainstorm and also explain:How to avoid getting completely burned out and not wanting to do any marketing.The best sort of publicity that you can get that will lead to book sales.A menu of ideas that you can get excited about when creating your plan.A mindset shift so you don't feel icky or salesy when sharing about your book.Examples of special little extra goodies you can send to everybody who preorders your book.What materials are really helpful to have ready when you're pitching different media marketing opportunities.And more!And if you are an entrepreneur who wants to write and publish the book inside your heart, I'd love for you to join me in my free Facebook group Women Entrepreneurs Becoming Best Selling Authors. We discuss the podcast episodes, I host free challenges and you may even meet your new writing partner to swap pages with!

Say goodbye to the stress of scrambling the week of Thanksgiving and crossing your fingers for sales! I'm here to give you the exact, step-by-step plan to turn Black Friday through Cyber Monday into your most profitable weekend of the year. In this episode, we'll walk through the simple weekly rhythm for November so you know what to sell, where to sell it, and how to prep every asset (from graphics to listings) without overwhelm. You'll learn how to build a VIP early access list, map an email schedule that actually converts, and use extensions, ship-by cutoffs, and gift cards to keep revenue rolling into December. Whether you sell on Etsy, Shopify, Amazon, wholesale, or at markets, you'll leave with a clear calendar, compelling offers, and the confidence to lead your sales like a true Product Boss.In This Episode, You'll Learn: 00:00 The plan you need NOW to beat last-minute holiday stress and guesswork. 02:00 How to choose the top offers to go all in on for maximum profit. 04:15 What you need to prep ASAP (graphics, listings, photos, banners, and more). 06:10 The truth about “up to 70% off” and smart discounting. 08:05 Week-by-week November plan to stay focused and on track. 10:00 Building a VIP early-access list that buys before the crowd. 12:10 Social and in-person tactics to grow your email list FAST. 14:00 Seeding demand: sneak peeks, social proof, urgency that converts. 16:20 Your email cadence playbook: how many, when, and what to say. 18:45 What to do AFTER Cyber Monday to boost sales. 20:10 How to set yourself up for momentum going into December. 22:00 How to serve customers shopping last minute (to boost more sales). 23:30 Ways to recognize and track gaps so you can sell more next time. 25:00 The “Keep it simple, seller” mindset to scale faster.Resources + Links

The question that IBPA staff probably gets asked the most by publishers is: How do I sell more books. We're always happy to help, so IBPA's Chief Content Officer Lee Wind joins “Inside Independent Publishing (with IBPA)” to share advice on the most effective and ineffective book marketing tactics, including how you can get your book vetted so bookstores, librarians, and consumers will be more likely to buy it; how you can make your books more discoverable to buyers; how you should successfully market your book pre-publication, during the launch, and post publication; and much more.PARTICIPANTSLee Wind (he/him) is IBPA's Chief Content Officer, and is constantly iterating IBPA's book marketing programs to help our members' books achieve and succeed. A book blogger and author published by six different independent presses himself, Lee is passionate about empowering and amplifying independent voices. As an author, Lee writes stories to empower kids and teens to be their authentic selves and change the world—the same books that would have changed his life as a young gay, Jewish kid. Lee is also the co-founder of We Are Stronger Than Censorship, a nonprofit program that buys and donates two books to offset every one book challenge. You can visit Lee's author website at leewind.orgIndependent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke assists the 3,900 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association (IBPA) here: https://www.ibpa-online.org/Sell more books with IBPA's book marketing programs: https://www.ibpa-online.org/page/ListofBenefits#sellmorebooksSupport independent publishers whose books have been banned through the We Are Stronger Than Censorship campaign: https://www.wearestrongerthancensorship.org/Check out IBPA Chief Content Officer Lee Wind's books here: https://www.leewind.org/Follow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow Lee Wind here:Instagram: https://www.instagram.com/iamleewind/Facebook: https://www.facebook.com/leewindBluesky: https://bsky.app/profile/leewind.bsky.socialYouTube: https://www.youtube.com/user/leewindauthor

In this insightful episode of Talking Book Publishing, hosts Kathleen and Adanna welcome Mary Vensel White, author, editor, publisher, and Orange County president of the California Writers Club. Mary shares her multidimensional expertise in publishing and digs into one of the most elusive topics for authors: book marketing. She brings a refreshingly honest and practical perspective on the importance of market research, knowing your genre, identifying comparable titles, and how all of that plays into placing your book in the right hands.Listeners will walk away with a deeper understanding of how cover design influences buying decisions, the power of ebook promotions (even free ones!), and why setting a budget and timeline early in the writing process is crucial. Mary and the hosts also explore effective low-budget marketing, the evolving role of social media, and how to reach readers in both digital and physical spaces. Whether you're a debut indie author or a seasoned writer looking to update your strategies, this episode is packed with actionable advice that cuts through the noise.We'd like to hear from you. If you have topics or speakers you'd like us to interview, please email us at podcast@talkingbookpublishing.today and join the conversation in the comments on our Instagram @writerspubsnet.

Allan Dib has helped several entrepreneurs add rocket fuel to their businesses through intelligent marketing. He is a serial entrepreneur who has founded, scaled and exited multiple companies, and a self-described rebellious marketer. He is the founder of Successwise and the #1 bestselling author of the book The 1-Page Marketing Plan, which has been fully updated and re-released this week. On this classic episode, Allan joined host Robert Glazer on ⁠the Elevate Podcast⁠ to share what so many companies get wrong about marketing, and how to get great results with efficiency and simplicity. Thank you to the sponsors of The Elevate Podcast Mizzen & Main: ⁠⁠⁠⁠⁠⁠mizzenandmain.com⁠⁠⁠⁠⁠⁠ (Promo Code: elevate20) Shopify: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠shopify.com/elevate⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Indeed: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠indeed.com/elevate⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Masterclass: ⁠⁠⁠⁠⁠⁠masterclass.com/elevate⁠⁠⁠⁠⁠⁠ Found: ⁠⁠⁠⁠⁠⁠found.com/elevate⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Turn marketing into a true business growth engine! In this episode of StrategyCast, you'll discover a proven planning framework to align each campaign with your company's goals, learn how to turn objectives into actionable plans, explore strategies for integrating AI, and uncover the secret to becoming indispensable in the C-suite.And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast Newsletter. You'll receive weekly bursts of marketing tips, clips, resources, and a whole lot more. Visit https://strategycast.com/ for more details.==Let's Break It Down==05:51 Marketing Leadership: Growth and Education07:47 "Aligning Marketing Expectations and Success"13:17 Strategic Planning for Growth Initiatives16:20 Maximizing Brand and Technology Investments20:29 Product Launch Oversight Risks25:13 Focus on Metrics for Success27:04 Strategic Planning and Initiative Approval29:22 "Aligning Marketing Investments with Growth"33:57 AI Innovation: Marketing's Vital Role36:36 "It Takes a Village"41:48 Intentional Time Management Strategies==Where You Can Find Us==Website: https://strategycast.com/Instagram: https://www.instagram.com/strategy_cast/Facebook: https://www.facebook.com/strategycast==Leave a Review==Hey there, StrategyCast fans!If you've found our tips and tricks on marketing strategies helpful in growing your business, we'd be thrilled if you could take a moment to leave us a review on Apple Podcasts. Your feedback not only supports us but also helps others discover how they can elevate their business game!

Want your content to finally lead somewhere tangible? We walk you through a simple, durable system that connects what you publish to what you sell—so every post, email, and video nudges the right people toward your offer instead of getting lost in the feed. You'll hear how we audit opt-ins for strategic fit, craft a short nurture sequence that builds trust and moves buyers to a clear decision, and plan a year of content around focused pillars and quarterly goals that stack momentum. If your marketing feels scattered, this is the blueprint for building a calm, repeatable engine.We also share how we work one-to-one over three to six months, meeting monthly or a few times each month depending on the package, and why that cadence helps you implement fast without burning out. Then we reveal a limited, deeply discounted 60‑minute marketing strategy session available during our “spooky good deals” week. In that session, we map your opt-in to your product, align your content to your offer, and tighten your email sequence so subscribers move smoothly from first click to customer. To sweeten it, early bird listeners who purchase a deal unlock $144 in free products, including brand-new AI prompts to speed up content and a lightning consult—plus extra time added if you choose the strategy session.If you're ready to replace guesswork with a plan that converts, now's the moment. Get on the early bird list, claim the bonuses, and let's design a marketing system that compounds every quarter. Subscribe, share this with a creator who needs focus, and leave a quick review to help more people find the show.

If your content is getting likes and comments but sales are stalling, the problem isn't your effort — it's your buyer journey.In this episode, I'm breaking down my Simple 5-Step Digital Marketing Plan (the same framework I use inside Content to Clients Club) so you can finally turn your content into paying clients.You'll learn:The 5 stages every buyer goes through before they're ready to investWhy buyers are taking longer to say “yes” (and how to adapt)Real examples of how to hit each step across multiple platformsIf you've been posting consistently but not seeing sales, this episode will help you spot the gaps and fix them — without adding more work to your plate.

Big news, friends—Black Friday doesn't have to feel overwhelming or chaotic! In this behind-the-scenes episode, I'm sharing how I'm simplifying my own Black Friday 2025 plan for my photography business and using one clear content strategy: repurposing long-form content to strategically prime my audience ahead of my offer.If you've ever felt like you're throwing spaghetti at the wall with your marketing or scrambling last-minute in November, this episode will walk you through how I'm preparing now (in September!) to ensure my Black Friday promotion is smooth, strategic, and simplified.Whether you're a family photographer or a small business owner, you'll walk away with practical tips to help you organize your content, repurpose what you already have, and build momentum that leads directly to your Black Friday offer.Here's what you'll learn in this episode:How to simplify your Black Friday plan without overwhelmWhy I chose ONE clear offer for Black Friday 2025 and how I'm preparing for itHow to repurpose long-form content (like blogs, YouTube, and podcasts) into weekly pre-launch contentThe importance of segmenting your audience ahead of time to warm them upWhy priming your audience 6–10 weeks out is essential for launch successHow this same approach can help both photographers and service-based business owners

On today's Final Bell, we talk with Doug Simon at Tredas about USDA reports recap, significant acre change, global changes, US grain usage and exports, cattle weaker today, and keys for marketing plan.

Corey Morris, CEO of Voltage and author of The Digital Marketing Success Plan, joins the show to share his proven framework for creating powerful digital marketing strategies. With over two decades of experience helping brands thrive online, Corey developed the START process, a simple yet comprehensive approach built around Strategy, Tactics, Application, Review, and Transformation.In this conversation, Corey breaks down how START can help any business cut through the noise, align their marketing efforts with business goals, and achieve measurable growth. Whether you're a business owner, marketer, or leader looking to sharpen your digital edge, this episode offers a practical roadmap to success.

It's the start of a new month. You open your laptop to write an email, and there it is, the blinking cursor. What should you even send today? A sales pitch? A new video? Something fun? The harder you think, the more stuck you feel.That's why so many people hate email marketing. It feels like a chore. Not because writing emails is hard, but because trying to decide what to promote and how to write about it at the same time is a recipe for frustration.Good news. There is a simple fix. With the right planning system, email marketing gets easier, faster, and even a little fun. In this post, you will see how to use a simple template to plan out a whole month of emails so you can stop stressing and start sending.Useful Episode ResourcesFREE list of the top 10 books to improve your email marketingIf you want to write better emails, come up with better content, and move your readers to click and buy, here's how. We put together this list of our Top 10 most highly recommended books that will improve all areas of your email marketing (including some underground treasures that we happened upon, which have been game-changing for us). Grab your FREE list here. Join our FREE Facebook groupIf you want to chat about how you can maximise the value of your email list and make more money from every subscriber, we can help! We know your business is different, so come and hang out in our FREE Facebook group, the Email Marketing Show Community for Course Creators and Coaches. We share a lot of training and resources, and you can talk about what you're up to.Try ResponseSuite for $1This week's episode is sponsored by ResponseSuite.com, the survey quiz and application form tool that we created specifically for small businesses like you to integrate with your marketing systems to segment your subscribers and make more sales. Try it out for 14 days for just $1.Join The Email Hero BlueprintWant more? Let's say you're a course creator, membership site owner, coach, author, or expert and want to learn about the ethical psychology-based email marketing that turns 60-80% more of your newsletter subscribers into customers (within 60 days). If that's you, then The Email Hero Blueprint is for you.This is hands down the most predictable, plug-and-play way to double your earnings per email subscriber. It allows you to generate a consistent sales flow without launching another product, service, or offer. Best news yet? You won't have to rely on copywriting, slimy persuasion, NLP, or ‘better' subject lines.Subscribe and review The Email Marketing Show podcastThanks so much for tuning into the podcast! If you enjoyed this episode (all about the psychology of marketing and the 9 things we use in all our email campaigns) and love the show, we'd really appreciate you subscribing and leaving us a review of the show on your favourite podcast player.Not only does it let us know you're out there listening, but your feedback helps us to keep creating the most useful episodes so more awesome people like you can discover the podcast. And please do tell us! If you don't spend time on email marketing, what do...

Are you hoping for more clients in your business? Whether you're new to your business or you've been in the gam for a while, you know that unless you have customers, you can't have a successful business. So what's the answer to getting in front of those potential customers? A visibility plan.Our visibility marketing activities are often the first to get dropped in our business when we get busy, which slows down our inquiries and leads to less new clients. In today's episode, I am highlighting the timeline of your marketing efforts and how you can create a visibility marketing plan in your business.In This Episode You'll:Learn about Visibility MarketingExplore Visibility Marketing ActivitiesSet Aside Time for Your Visibility PlanFind it quickly:3:13 - What is Visibility Marketing?6:06 - Visibility Marketing Activities for Your Business7:21 - Repurpose and Share Older Content that Performed Really Well in the Past9:23 - Pitch Yourself to Collaborate with Another Business Owner10:52 - Show Up in Facebook Groups 11:21 - Optimize for SEO12:37 - Keep Evergreen & Video-Based Content Top of Mind14:06 - Schedule Your Visibility Activities Links + Resources mentioned in this episode:Episode 33Episode 21Brands that Book with Davey JonesEpisode 3More ways to connect:JOY MICHELLE INSTAGRAMWORK WITH JOY AS YOUR COACHJOY MICHELLE CO. WEBSITERead the full show notes from today's episode HERE.If you're enjoying the content we're creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group! Join Now >>

Let's cut to it - posting your availability every week is not a marketing strategy. It's reactionary, it's short-term, and it keeps you stuck in survival mode instead of building real demand for your salon.In this episode, I'm breaking down:Why posting availability won't grow your business long-termThe difference between reactionary marketing and intentional strategyHow to move from survival mode to growth mode with a mapped planWhy filling your knowledge gaps is the key to less stress and more revenueNeed your next four months of marketing completely mapped out for you? Check out my Done For You Marketing Intensive - your promos, copy, and visibility systems planned in one session.Want to make sure clients can actually find you? Grab my Salon Visibility Masterclass:https://www.salonmindsmastermind.com/salon-visibilityReady for weekly coaching, strategy, and systems to support you? Join me in The Monday Club:https://www.lexilomax.com/monday-clubBecause marketing that builds momentum is what gives you freedom, not scrambling to fill tomorrow's spot.

Send us a textIs it fall? Is it summer? Doesn't matter, planning season is here, and the shiny objects are coming (AI, OTT, YouTube). Brandon & Caleb zoom out and lock you into the three pillars that never change—so your plan works no matter which media fad shows up.The framework:Strategy → Message → Media (in that order, always)Build each for three customer types: Today, Tomorrow, YesterdayIn this episode you'll get:Today customers: How to win the finish line with Price, Speed, Hassle Message that converts now: Speak to needs, pains, hopes, fears + give a clear next step.Media that matches intent: Where buyers are right now Tomorrow customers: The 60–70% budget play—commitment, quality, relationships.Media that compounds: Buy daily repetition with the same audience Yesterday customers: Keep the tribe warm with added value, support, and swag. Referrals don't happen by accident.Do this today: Fill a 3×3 grid: rows = Today/Tomorrow/Yesterday; columns = Strategy/Message/Media. If a box is blank, that's your leak.Maven Marketing Mastermind → https://www.mavenmethodtraining.comOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/TikTok: https://www.tiktok.com/@frankandmavenTwitter: https://twitter.com/frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchCo-Host: Caleb AgeeExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

You want the crowd chanting MORE! Right? Push play and tap into your inner Swiftie to level up your marketing and create long lasting brand buy in that monetized for years to come. Move like the one percent, not like the masses. Your audience is craving real leadership and that comes from you getting way beyond the surface level ideal avatar and into the real unicorn meat of your full butthole brand potential. As promised, here's the link the

Will your Q4 plan make or break your Christmas sales? I'm Catherine Erdly, drawing on 25 years in retail trenches, and this episode of the Resilient Retail Game Plan podcast is your hands-on guide to prepping a joined-up Q4 marketing plan. Featuring insights from PR guru Rosie Davis Smith, email strategist Katie Farrell, ad creative powerhouse Narada McCoy, and social storytelling pro Emily Hansen. We cut past the shiny distractions to give you product business advice you can bank on, including practical inventory management tips, cash flow strategies for indie retailers, and bite-size marketing moves that punch above their weight. Whether you're chasing a Black Friday bounce or looking to scale your product business without burning out, you'll get a real-world playbook—no jargon, no hype.Why listen?Build a Q4 campaign that links PR, email, paid ads, and social to tell a story customers rememberLand genuine press coverage (gift guides included) even if PR feels alienCraft emails that sell when you're too busy to write another draft in DecemberSqueeze more margin out of seasonal ads—and shift your budget like a proBatch social content in one afternoon so you've always got stockroom-fresh posts, even in peak chaosSpot (and dodge) the biggest cash flow traps retailers fall into at peakLet's connect: DM me @resilientretailclub on Instagram with your favourite takeaway or guest suggestion for a future podcast episode. Don't forget to follow, rate, and review the Resilient Retail Club podcast in your favourite retail podcast UK app. And if you want fresh industry insight, check out my Forbes articles on retail trends - https://www.forbes.com/sites/catherineerdly/

In this solo episode of Content, Briefly, Jimmy Daly revisits his January 2025 post, The Only 2025 Marketing Plan That's Guaranteed to Work. With 2026 on the horizon, he reflects on how content distribution has shifted, the limits of LinkedIn, and the risks of chasing channels.Instead of hunting for silver bullets, Jimmy makes the case for going back to basics—practical content, human connection, and brand building—as the most reliable path forward for content marketers.This episode is sponsored by our friends at Ahrefs. You can sign up for Ahrefs Webmaster Tools, for free, to improve your website's SEO performance and grow traffic from search.************************Useful Links:Follow Jimmy on LinkedIn: https://www.linkedin.com/in/jimmydaly/Read the Post: https://www.superpath.co/blog/2025-marketing-plan************************Stay Tuned:► Website: https://www.superpath.co/► YouTube: https://www.youtube.com/@superpath► LinkedIn: https://www.linkedin.com/company/superpath/► Twitter: https://twitter.com/superpathco************************Don't forget to leave us a five-star review and subscribe to our YouTube channel.

This Week:  Your Emergency Marketing Plan  Our panel helps you prepare for, and respond to, emergencies with your digital marketing and fundraising. They also help you steward your new donors. They're Sarah Allen from BRAC USA, along with Julia Molinaro … Continue reading →

Your audience wants to know who TF you are and why TF they should listen to you. So when you're offering something totally different from what's already out there... you get to educate your audience and show them WHY they want to stampede into your offer. That's why Nicole is ripping off the band-aid and giving you a front row seat to a LIVE coaching session with one of her badass Unicorn Clients, Steven Hicks, as they work through the pieces of a marketing plan with muscle for his anthropology based fitness coaching business.  If you're looking to create a long term marketing plan that's sustainble AF, this is for you. Press play and see how you can build your perfect storm marketing plan.  Want to connect with Steven Hicks? Follow him on Facebook or visit his website here. P.S. See EXACTLY what you need to start creating your Perfect Storm story to call your audience to action

Do you have an organized, detailed, strategic marketing plan for every book that you publish? President and Founder of Media Kit Buzz Brian Feinblum joins “Inside Independent Publishing (with IBPA)” to share expert tips about the most important aspects of a book marketing plan pre-publication, during publication, and post-publication, including what your budget should be, best practices for marketing through email lists, social media, advertisements, and much more.PARTICIPANTSBrian Feinblum has been an award-winning book promoter and marketer for over three decades, working with thousands of authors and scores of book publishers to promote books of every genre, including children's books, poetry, fiction, and non-fiction. He worked for two independent publishers as their publicity director, and for 21 years was the chief marketing officer for the nation's largest book publicity firm. His own company, Media Kit Buzz Inc, celebrates five years of providing book marketing consulting and public relations services.You may enjoy reading his award-winning blog of 14 years, which has generated over 4.7 million page views, BookMarketingBuzzBlog. BookBaby and FeedSpot each recognized this as one of the best book marketing blogs. It was also named by www.WinningWriters.com as a "best resource.” He can be reached at brianfeinlbum@gmail.comHe has worked with indie presses, small presses, the Big 5, university presses, hybrids, and self-published authors, ranging from bestselling authors such as Dr. Ruth, Mark Victor Hansen, Neil Rackham, Harvey Mackay, Ken Blanchard, Stephen Covey, Warren Adler, Cindy Adams, Susan RoAne, Jeff Foxworthy, Seth Godin, and Henry Winkler, as well as many first-time, self-published, unknown authors -- and everything in between. His clients have been featured in the New York Times, USA Today, and Wall Street Journal, as well as on nationally syndicated radio and television shows and major podcasts. He has spoken before many writer's conferences and presented for several years at Book Expo America. He has been published numerous times in The Writer magazine and The Independent. He served as a judge for the IBPA Book Awards.Independent Book Publishers Association is the largest trade association for independent publishers in the United States. As the IBPA Director of Membership & Member Services, Christopher Locke assists the 3,900 members as they travel along their publishing journeys. Major projects include managing the member benefits to curate the most advantageous services for independent publishers and author publishers; managing the Innovative Voices Program that supports publishers from marginalized communities; and hosting the IBPA podcast, “Inside Independent Publishing (with IBPA).” He's also passionate about indie publishing, because he's an author publisher himself, having published two novels so far in his YA trilogy, The Enlightenment Adventures.LINKSLearn more about the many benefits of becoming a member of Independent Book Publishers Association (IBPA) here: https://www.ibpa-online.org/Learn more about Book Marketing Buzz Blog here: www.bookmarketingbuzzblog.blogspot.com  Sell more books with IBPA's book marketing programs here: https://www.ibpa-online.org/page/ListofBenefits#sellmorebooksFollow IBPA on:Facebook – https://www.facebook.com/IBPAonlineX – https://twitter.com/ibpaInstagram - https://www.instagram.com/ibpalovesindies/Follow Brian Feinblum here:LinkedIn - linkedin.com/in/brianfeinblum Facebook -https://www.facebook.com/brian.feinblum

If you've ever wondered why the content you're posting on your website, on social media or anywhere isn't getting you more clients signed up for your programs, this episode is a must-listen. One of the most common mistakes health professionals make (one I also made myself early in my career), is giving away too much for free. You're a natural educator and you love helping people, so you share recipes, tips, plans, and strategies… but if you're giving people what feels like a full solution in your free content, they'll walk away thinking they don't need to hire you. In this episode, I'll walk you through: How to know if you're over-teaching in your free content Why action steps, checklists, and “mini plans” can actually hurt your sales The critical difference between free “stepping stone” content and paid content How to create a strategic content plan that turns followers into buyers I'll also share the exact framework I used to go from a struggling health blogger to selling online programs every single day without giving away my best work for free. I also share about an upcoming course I'm hosting live, the Build Your Digital Practice Bootcamp. If you want to finally stop creating endless free content that doesn't convert and start getting clients signed up every day, you need to be here. Learn more at: https://training.theleveragedpractice.com/bydpbootcamp Register now for our early bird discount at 50% off.

On this episode we talk about why dating success requires effective marketing by men and women.     Support the podcast by donating: Cash App: $hoetohusbandpodcast PayPal.me/hoetohusbandpodcast Order the It's Not That Complicated audiobook at Audible.com and iTunes. https://www.audible.com/pd/Its-Not-That-Complicated-Audiobook/B09DQCJFK4?qid=1630590559&sr=1-1&ref=a_search_c3_lProduct_1_1&pf_rd_p=83218cca-c308-412f-bfcf-90198b687a2f&pf_rd_r=5C5QK1KAMTAGCBJWWM2H