A look at all things creative advertising through the eyes of Blohm Creative Partners. A small-but-mighty agency in East Lansing, Michigan.
In a world of bite-sized tweets, on-the-go scrolling, and ever-shifting digital media trends are traditional media still relevant? In this episode, we chatted with Paula Davenport, editor of Spartan magazine at Michigan State University. Paula has more than 40 years of experience in the journalism and strategic communication worlds and has seen firsthand how the … Continued The post Stories That Last a Lifetime: Traditional Media in a Digital Media Age appeared first on Blohm Creative Partners.
Ever felt tempted to buy something because you saw someone on Instagram rocking it? It’s called influencer marketing and it’s completely transforming the way brands reach and market to individual segments of their target audience. Brooke Cummings, aka My Casual Mom, is a Lansing-area lifestyle blogger and social media influencer for several local and national … Continued The post “Authentic” Marketing: Influencer Marketing on the Local Level appeared first on Blohm Creative Partners.
In this episode, we’ll learn more about the art of the side hustle and how to attract and engage new clients. We chatted with Ashley Keimach, manager of member engagement at the Michigan Chamber of Commerce and side hustle extraordinaire (all hail the queen), about how her tips and tricks for launching a successful side … Continued The post DIY marketing for your side hustle appeared first on Blohm Creative Partners.
Hear from our digital team about online reputation management, what it is, and why it’s important to help your business survive and thrive in the digital marketplace. Check out our FREE online reputation analysis here! For more, visit https://blohmcreative.com. Follow us on Facebook, Twitter, LinkedIn or Instagram. The post Unicorn tears and other digital marketing challenges: Reputation management appeared first on Blohm Creative Partners.
Our host Kylie Rogers-Strahan chats with our creative director, Tim Mulvaney, and our copywriter/digital specialist, Catherine Ferland, about the challenges and triumphs of juggling professional responsibilities with kids, home ownership, sleep and the other outside responsibilities that compete for our attention. For more, visit https://blohmcreative.com. Follow us on Facebook, Twitter, LinkedIn or Instagram. The post Netflix and just chilling out: Work-life balance @ BCP appeared first on Blohm Creative Partners.
Kylie and Catherine dive into the world of audio voice-over production with Bob Olson of bobsvoice.net. They discover Bob’s personal journey through his field of expertise and learn about the ins and outs of the voice-over business. For more, visit https://blohmcreative.com. Follow us on Facebook, Twitter, LinkedIn or Instagram. The post From The Green Couch – Episode 5 – Bob Olson, Voice-over Professional appeared first on Blohm Creative Partners.
Check out the second half our conversation with Barry Demp, business coach extraordinaire. Hear how you can take “massive action” in your professional life and put Barry’s success best practices to the test in your workspace. To learn more about Barry and his business coaching services, visit https://www.dempcoaching.com/. Check out his free workbooks, Time Management … Continued The post From The Green Couch – Episode 4 – A Conversation with Business Coach Barry Demp: Part 2 appeared first on Blohm Creative Partners.
Barry Demp knows a thing or two about what it takes to be a stand-out employee. Over his 26-year career, he has coached thousands of individuals and organizations, helping them to improve their businesses and achieve personal excellence. We chatted with Barry about building successful habits, taking advantage of strengths and weaknesses and finding life … Continued The post From The Green Couch – Episode 3 – A Conversation with Business Coach Barry Demp: Part 1 appeared first on Blohm Creative Partners.
When it comes to office communication, the little things are the big things. In this podcast, president and owner of BCP, Jeff Blohm, discusses how everyday conversations can help build a culture of authenticity and transparency in your workspace, and how you can reap the benefits of this culture at every level of the corporate … Continued The post From The Green Couch – Episode 2 – Communicating with Jeff Blohm appeared first on Blohm Creative Partners.
What the career center will never tell you about how to survive (and thrive) during an internship. Our former digital marketing intern, Nareh Vartanian, chats about what she’s learned from interning at BCP while Kylie Rogers-Strahan and Catherine Ferland chat about their perspective from the other side. For more, visit https://blohmcreative.com. Follow us on Facebook, … Continued The post From The Green Couch – Episode 1 – How to be a Kick A** Intern appeared first on Blohm Creative Partners.