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In this weeks episode, we have a special guest, David Baker, who will be sharing his insights and expertise in the world of influencer marketing and brand building. David's journey began with mommy bloggers and their innovative approach to generating ad revenue and building brand relationships. Now, with the rise of social media platforms like Instagram, YouTube, TikTok, and Twitter, the fundamentals of content creation have extended beyond the written word to include photos, videos, and more. Join us as we explore David's experiences working with influential players in the industry and his deep understanding of the dynamics between brand image and profitability. From his background in consulting to leading growth for Bonobos and overseeing L'Oreal's in-housing of programmatic media, David has a wealth of knowledge to share. We'll also delve into the importance of striking the right balance between branded content and influencer partnerships, as well as the evolution of the value exchange in influencer marketing. So, get ready to dive into the world of brand building and influencer marketing with our guest, David Baker! [00:03:02] Business school graduate led to growth at Bonobos, L'Oreal. [00:05:54] Mommy bloggers led influencer marketing evolution. [00:09:08] Value exchange has evolved into influencer marketing. [00:12:16] Successful campaigns, strong influencer posts, content shift. [00:16:47] Mix of studio, UGC, and influencer content. [00:19:32] Cost caps protect ad spend, with conditions. [00:24:27] Certain categories prioritize Capital B brands over others. [00:26:16] Seeding content helps brands create relatability. [00:31:18] Finding what works for you, not others. [00:32:37] Educating younger audience on skincare ingredients. [00:38:16] Challenges of skincare marketing, influencer relationships important. Starting with seeding and gifting, then affiliate. Brought to you by: MightyScout: Supercharge your agency with the fastest solution for Instagram & TikTok Influencer Tracking, Analytics & Reporting. Get more valuable work done for your clients without hiring more staff. https://mightyscout.com/ And Social Snowball: Frictionless affiliate programs for your customers & creators. https://socialsnowball.io/ Cody Twitter: https://twitter.com/cody_wittick?s=21&t=xmCYESA6Z2k180u_q-V2Hw Taylor Twitter: https://twitter.com/taylorlagace?s=21&t=xmCYESA6Z2k180u_q-V2Hw
In this week's episode of The Influence Factor podcast, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, is joined by Jessy Grossman, the Founder of Women in Influencer Marketing. During this episode, they explore various aspects of Jessy's career journey, strategies for staying abreast of the ever-evolving industry, valuable approaches for community-building and networking, and much more.
Earned: Strategies and Success Stories From the Best in Beauty + Fashion
In Ep. 98 of Earned, we sit down with Lexie Barnhorn, the Head of Influencer Marketing at Notion, the $10B productivity and organization web application. To start, we dive into why Lexie joined Notion after championing the platform at her previous company, Curology, and hear how working in the scrappy, startup world allows her to stay at the forefront of fast-growing businesses. Next, Lexie explains why Notion taps into various niche creator communities to connect with new audiences, before revealing how the company's “test and learn” approach to channels like TikTok and LinkedIn is vital to its success on social media. Lexie then shares her advice to young professionals looking to jumpstart their careers, and emphasizes the importance of taking risks and joining companies you believe in. To close the show, Lexie, an outspoken Swiftie, speaks to why she believes Taylor Swift is so successful, and how companies can utilize her marketing strategies to fuel success in their own businesses.In this episode, you will learn: Notion's non-traditional approach to creator-led marketing and its focus on niche communities across multiple platformsLexie's advice to young professionals looking to jumpstart their careersHow Notion's test-and-learn approach to TikTok drives success on the platform and creates value and connection with consumersResources:Notion.soConnect with the Guest:Lexie Barnhorn's LinkedIn - @AlexisBarnhornConnect with Conor Begley & CreatorIQ:Conor's LinkedIn - @conormbegleyCreatorIQ LinkedIn - @creatoriqFollow us on social:CreatorIQ YouTube - @TribeDynamicsCreatorIQ Instagram - @creatoriqCreatorIQ TikTok - @creator.iqCreatorIQ Twitter - @CreatorIQ
Sarah Saffari is an entrepreneur and business leader who runs a boutique influencer marketing agency called InfluencerNexus. She specialized in matchmaking between brands and influencers. InfluencerNexus helps B2C brands drive awareness, engagement, and conversions through cohesive influencer marketing campaigns across many channels. Before InfluencerNexus, Sarah founded and built a business consultancy that helped millennials & Gen Z audiences scale their personal brands and businesses through social, paid media, and influencer marketing. She partnered with the biggest organizations in the space like ACE, BCRPA, NASM, and others. And the influencer campaigns outperform paid advertising by 400% to start. Are you a brand and wants to increase your market share? Listen to the latest episode of The Results Engine Podcast, where Sarah will provide insights about the right way to do influencer marketing. You can also listen to the first interview Mike had with Sarah Saffari TRE 234 - Sarah Saffari - From Gym Owner To Digital Nomad Business Coach Apple Podcasts Spotify Connect with Sarah Saffari Instagram Linkedin Facebook Influencer Nexus Connect with Mike Szczesniak Instagram LinkedIn YouTube
Have you tapped into the $16B industry that is influencer marketing? Want to know if research shows your customers are being influenced on social media, and which channels drive the best results? It's time to discuss influencer marketing! Join Phillip as he covers the latest data and industry research on one of the most engaging marketing tactics. Learn more about Sol Insights: solinsights.com Follow Good Morning, Market on YouTube: https://www.youtube.com/@solinsights/ Connect w/ Phillip on LinkedIn: @phillipscroggin
On this week's episode we talk with Daniel Spencer or otherwise known as DanBanBam, about influencer marketing strategies and a small guide on how much it would cost to make a small commercial.Don't forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We'll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website)https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
There's another “State of the Industry” report out this month. It actually came last week from Linqia, which is one of the enterprise influencer marketing software companies out there. These reports are always useful, so I like to report on them here on the show. If you want to read the full report for yourself, which I encourage you to do, you go to their website and sign up and trade your email address for their research. You become a lead in their platform … that's how B2B marketing often works. But it's a fair trade and, who knows? Linqia might be just what your company needs. So, go do it. We'll certainly share the link to do so in our show notes for this episode. But Keith Bendes, who is the vice-president of strategy for Linqia is here today to dig into the highlights of the report with us. He is also the co-host of another great podcast, by the way. It's called Creator Economy Live. So go check that out when you have a moment as well. Keith knows the influencer space as well as anyone. And you know what that means … we just turned on the mics and cameras and had a fun conversation I think you'll enjoy. We hit on plenty of the report insights as well, so you'll be informed as much as or even more so entertained today on the show. Here are some of the nuggets the report surfaces we're going to touch on: Influencer Budgets are increasing. 75.5% of Linqia's survey respondents either increased or remained unchanged from last year's spending. Brands are using influencer content in more places. It's no longer about organic posts with a few paid ads. Influencer creative is driving brand creative now. Paid amplification is bigger than you thought. More than half of brands are spending at least half their budgets on media amplification. But there are still challenges. ROI is still the big one. And of course, new topics like AI, Threads, and Creator Generated Content … which we'll distinguish from User Generated Content makes its first appearance in the Linqia study. We dig in more with Keith Bendes from Linqia today on the show. This episode of Winfluence is presented by CIPIO.ai. We are helping brands transform their digital marketing with user-generated content videos and images at scale. Come see us at CIPIO.ai. If you want me to personally show you the platform and how we can solve your digital marketing performance problems with high-performing UGC, just go to jasonfalls.co/cipio … fill out that form and I'll personally set up time to chat with you. Find show notes for this episode at jasonfalls.co/keithbendes. Learn more about your ad choices. Visit megaphone.fm/adchoices
There are many things that people will say about Coach Prime, but one thing you can't say about him and his team is their marketing and strategy. We pull back the layers on this epsiode breaking down the rollout of his Blenders shades and more.Chapters:00:00:00 Recognition Of Coach Prime's Championship Caliber Team And Unbelievable Skills00:03:59 Prime Time's Winning Strategy: From T.O. to Media Mastery00:05:50 Unveiling the Marketing Genius of Coach Prime: Shades, Promotion, and Personal Touches00:10:11 Coach Prime's Prime Shade Steals the Show at College Game Day00:12:20 Coach Prime's Bold Move: Giving Away Stylish Shades on the Pat McAfee Show!00:14:55 Coach Prime's Shades: Taking the Sports World by Storm with Influencer Marketing on Steroids00:18:00 Coach Prime's Swacc Revolution: Unleashing the Power of Brand Authority and Team Unity00:21:26 Getting Real Scary: A Closer Look at Coach Prime's Impact on Colorado Football00:25:57 Quarterbacks: The Voice of the Team, On and Off the FieldFREE Download 7 Ways To Best Prepare Your Student-Athletes For The Transition: https://getpaidwithpodcasting.podia.com/checkout/cartApple: https://podcasts.apple.com/us/podcast/beyond-the-ball-with-jonathan-jones/id1507204404Spotify: https://open.spotify.com/show/5iHeNCVhaU0e3qeWiksySK?si=b8824aeaddbd4270SUBSCRIBE On YouTube ➡️ https://www.youtube.com/channel/UCt4_jEC4--5s9gwxNsqEjrg?sub_confirmation=1 Follow Beyond the Ball with Jonathan Jones:Twitter: ➡️ https://twitter.com/JonathanJSpeaksInstagram: ➡️ https://www.instagram.com/beyondtheballpodcast/TikTok: ➡️ http://www.tiktok.com/@jonathanjonesspeaksLinkedIn: ➡️ https://www.linkedin.com/company/go-beyond-the-ball/
Reno Perry is the Founder @ Wiseful - who connect companies to top talent from untapped, online communities leveraging the influiencer model.| Reached $1mm in ARR within 4 months of launching. He writes daily to help people land a job they'll love | and has amassed over 200,000 followers on LinkedInHas developed a Layoff List w/ 19K+ candidates
On today's episode we discuss "Killer Whales", the new Shark Tank inspired show for the crypto eco, we touch on more FriendTech and if this is the top and much more. Today's show is sponsored by Phantom wallet, the friendly crypto wallet built for DeFi & NFTs. Phantom's Twitter Tune in live every weekday Monday through Friday from 9:00 AM Eastern to 10:15 AM. Buy our NFT Join our Discord Check out our Twitter Check out our YouTube Give us your thoughts on the show by leaving a rating. -- DISCLAIMER: You should never treat any opinion expressed by the hosts of this content as a recommendation to make a particular investment, or to follow a particular strategy. The thoughts and commentary on this show are an expression of the hosts' opinions and are for entertainment and informational purposes only. This show is never financial advice.
This week, Erica sits down with Tristen Dewar, Influencer Marketing Manager at Amazon Fashion, to chat through what makes a great influencer campaign, tips on utilizing Snapchat and YouTube Shorts for branded content, and predictions for the future of the influencer industry. Here's a peek at what we cover in this episode: [00:02:42] - Tristen shares a peek into her background - initially majoring in journalism, returning to school for fashion marketing, interning for Carolina Herrera, running Health Magazine's YouTube channel and then social for Refinery29, and how she found her current role in influencer marketing with Amazon Fashion. [00:06:26] - Tristen details what makes a great influencer campaign and gives us a peek into one of her favorites with Amazon Fashion: a promotional campaign for Amazon Prime's "Making the Cut" reality competition. [00:13:02] - Tristen gives us her best tips for utilizing Snapchat and YouTube Shorts for branded content. She also shares her predictions for the future of social and creator/influencer marketing. Grab a drink and listen in to this week's Marketing Happy Hour conversation! ____ Other episodes you'll enjoy if you enjoyed Tristen's episode: Influencer Marketing 101: Building and Measuring Campaigns | Geena Massara of Girlfriend Collective Understanding the Creator Economy | Kristen Bousquet of Your Soulcialmate Building an Engaging Brand on Social Media | Jack Appleby of Future Social ____ Say hi! DM us on Instagram and share your favorite moments from this episode - we can't wait to hear from you! NEW! Join our MHH Insiders group to connect with Millennial and Gen Z marketing professionals around the world! Get the latest from MHH, straight to your inbox: Join our email list! Connect with Tristen: Instagram | LinkedIn Follow along with Amazon Fashion: Instagram | TikTok | Snapchat | YouTube Follow MHH on Social: Instagram | LinkedIn | Twitter | TikTok Subscribe to our LinkedIn newsletter, Marketing Happy Hour Weekly: https://www.linkedin.com/newsletters/marketing-happy-hour-weekly-6950530577867427840/ --- Support this podcast: https://podcasters.spotify.com/pod/show/marketinghappyhour/support
On this week's episode, Travis is on the road to California delivering equipment to a buyer as he continues to wrap up fulfillment operations of Make Your Mark Design. The audio may not be great, but the content about Influencer marketing continues as Travis expounds on a call he had with a listener to last week's show. Travis shares the advice he gave him to build a niched website that's one of the best in his niche, adding influencers by using codes and/or specific SKUs. Lot's of marketing ideas to be had in this episode! Plus, on the Point Of Interest, the guys take a stab at some "bonus content" since Travis was driving. It's not POD related, but hopefully you'll find it entertaining as the guys discuss, "who is the best "famous" John?" Enjoy the show! https://printondemandcast.comhttps://printondemandcast.com/shophttps://printondemandcast.com/facebookhttps://printondemandcast.com/youtubehttps://printondemandcast.com/instagram --- Support this podcast: https://podcasters.spotify.com/pod/show/printondemandcast/support
Sherri Langburt, the Founder and CEO of BabbleBoxx, joins the show to share her journey from Weight Watchers to creating one of the first influencer marketing agencies. Hear how to partner with influencers and brands, differentiate your agency, how influencers have changed in the past decade, how to disco nap, and how to dance like Elaine from Seinfeld. Connect with Sherri at BabbleBoxx.com and on social media @BabbleBoxxOfficial and @SherriLang
In this episode of the Shopify Ecommerce Podcast, I chatted with Izzy Rosenzweig, the Founder & CEO of Portless. Izzy Rosenzweig, a veteran of the DTC industry for over 10 years, gained recognition by launching his first DTC company in 2012, specializing in home and kitchen products. He successfully delivered over 2.5 million packages worldwide. After opening his own China-based fulfillment center to improve customer experience, Izzy recognized an opportunity to assist other DTC brands with direct shipping to their customers, leading to the birth of Portless. Portless aims to revolutionize the industry by massively improving a brand's cash flow and profit margins through direct fulfillment.Learn how you can deliver an incredible local experience to customers worldwide!Reach out to us! We welcome questions and comments about this episode. Connect with us here or through our socials — your feedback is always welcome.TwitterLinkedInFacebookFor more ecommerce, marketing, and growth strategies, check out the eCommerce Fastlane Insights Blog.TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more. Hosted on Acast. See acast.com/privacy for more information.
Join us for an engaging conversation with Bryan Grover, Founder & Copywriter of Grover Consulting, as he shares his insights on the significance of influencer marketing, his unique approach to it, and the outcomes he has experienced. Discover the secrets behind successful influencer marketing strategies and gain valuable knowledge from an industry expert. Don't miss out on this opportunity to learn and be inspired!
In this episode of the Brand Gravity Show, we dive into the world of influencer marketing with Sedge Beswick, a true industry leader who has navigated the shifting tides of the digital era. With a proven track record connecting brands to their audiences, Sedge shares her wealth of experience gained both in-house and while running agencies.Whether you're a business owner, influencer, or marketing enthusiast, this episode offers a wealth of knowledge and inspiration. Join the conversation and get ready to connect, learn, and grow in the world of influencer marketing.We talk about:[0:00] Intro[01:41] The Rise of SEEN Connects[04:41] Biggest changes in social media[06:25] How to stand out in an oversaturated market[08:17] Sedge's favorite campaign[12:45] Leaning into intuition[19:06] Finding work/life balance[22:09] How to grow as an influencer[24:30] Working with an agency[27:24] Common influencer/brand pitfalls[28:26] Where to find Sedge[29:02] What small businesses need to knowConnect with Sedge here:https://www.seenconnects.comhttps://www.linkedin.com/in/sedge-beswick-92573330/https://www.instagram.com/seenconnects/Connect with Kaye here:Brand Personality Quiz: https://www.kayeputnam.com/brandality-quiz/https://www.youtube.com/user/marketingkayehttps://www.facebook.com/marketingkaye/https://www.kayeputnam.com/https://www.kayeputnam.com/brand-clarity-collective/
Ever wonder how some people seem to unlock their true potential and achieve greatness? What if I tell you that it's all about relentless determination, a robust business mindset, and emotional intelligence?Join me, TMK, as I share my life's journey and the invaluable wisdom passed down to me from my mother about the delicate balance of giving and receiving. We'll discuss the transition from poverty to influence, emphasizing the importance of recognizing and harnessing our unique talents. I'm challenging you to imagine your desires and visualize them coming to life. Let's talk about the power of partnerships with big brands and how they can help materialize your dreams. Providing services that bring joy and value to others and having faith in what you ask for comes with a lot of responsibility.Are you ready? In the evolving world of business, we can't ignore the need to adapt to technology changes. Let's discuss the role of good content on YouTube in business success, the potential of AI, and the significance of emotional intelligence. Remember, embracing small losses is key to achieving macro wins. Let's get started!
Gracey Ryback is a content creator, Amazon Live creator, and influencer marketing consultant. She works with e-commerce and Amazon brands to help them leverage the power of influencer marketing. With a focus on TikTok and Amazon Live, Gracey has worked with clients across multiple industries both on and off Amazon. She has grown a community of over one million followers. In this episode… Building a top brand on Amazon has become more difficult and expensive over the last couple of years. This is attributed to increased competition and the high costs of ads. To stand out from other players, Amazon sellers have to leverage different marketing strategies, including influencer marketing. To create a high-converting influencer marketing strategy, brands have to find the right influencers and create customized product listings. Amazon sellers also need to work with a budget and ensure that their marketing campaigns align with their business goals. In this episode of the Innovations and Breakthroughs Podcast, Rich Goldstein interviews Gracey Ryback, a content creator and influencer marketing consultant, about how to leverage influencer marketing on Amazon. Gracey explains what an A-list Amazon influencer means, shares tips for working with influencers, and discusses the benefits of attending networking events.
In this episode, Nathan Hirsch shares the 7 bootstrapped B2B marketing strategies he uses to grow his businesses: a strong referral program, partnerships, podcasts, influencers, building backlinks, and the importance of reviews for trust.
In this episode, Lily takes us behind the scenes of her incredible influencer marketing program, which achieved a five times return on investment and generated hundreds of millions of dollars in revenue. She shares her journey from building the influencer team from scratch to scaling the program to unprecedented heights. She shares her insights, strategies, and success stories from her time at Seed. We dive into negotiating contracts with talent agents, the importance of paid usage disclosure, and the power of boosting well-performing influencer content. Lily also talks about joining the Super Affiliate platform and the benefits it's brought to her influencer program. Stay tuned as Lily takes us on a journey through her influencer marketing program, offering invaluable advice and lessons learned along the way. Let's dive in! [00:02:14] Developed influencer program at Seed microbiome company. [00:06:48] Rapid growth in influencer marketing at Seed. [00:18:43] Macro community, the importance of metrics & vetting. [00:20:16] Assessing followers vs community determines success. [00:24:01] Paid media boosts influencer content for acquisition. [00:28:32] Tracking influencers and measuring ROI [00:35:09] Introduction to Super Affiliate Brought to you by: MightyScout: Supercharge your agency with the fastest solution for Instagram & TikTok Influencer Tracking, Analytics & Reporting. Get more valuable work done for your clients without hiring more staff. https://mightyscout.com/ And Social Snowball: Frictionless affiliate programs for your customers & creators. https://socialsnowball.io/ Cody Twitter: https://twitter.com/cody_wittick?s=21&t=xmCYESA6Z2k180u_q-V2Hw Taylor Twitter: https://twitter.com/taylorlagace?s=21&t=xmCYESA6Z2k180u_q-V2Hw
Welcome back to the Print on Demand Cast! On this episode Josiah is behind the microphone solo as Travis is off to Tulsa, Oklahoma. Josiah talks about his experience with influencer marketing and give a little '101' course on the topic. A couple of the topics he covers are: What is influencer marketing? What platforms do you use to find influencers? What makes a good influencer? What should you be cautious of? How can you make money doing it? Hopefully you enjoy the show and if not - Josiah is never flying solo again! Enjoy the show! https://printondemandcast.comhttps://printondemandcast.com/shophttps://printondemandcast.com/facebookhttps://printondemandcast.com/youtubehttps://printondemandcast.com/instagram --- Support this podcast: https://podcasters.spotify.com/pod/show/printondemandcast/support
Revenue Generator Podcast: Sales + Marketing + Product + Customer Success = Revenue Growth
Ismael El-Qudsi, Co-founder and CEO of SocialPubli, explores AI for influencer marketing. AI has revolutionized influencer marketing by empowering brands to identify the ideal influencers and enhance campaigns through extensive data analysis. However, the current level of AI's capabilities raises concerns about its readiness to autonomously manage influencer marketing campaigns. Today, Ismael discusses whether AI is the next frontier of influencer marketing. Show NotesConnect With:Ismael El-Qudsi: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Ismael El-Qudsi, Co-founder and CEO of SocialPubli, explores AI for influencer marketing. AI has revolutionized influencer marketing by empowering brands to identify the ideal influencers and enhance campaigns through extensive data analysis. However, the current level of AI's capabilities raises concerns about its readiness to autonomously manage influencer marketing campaigns. Today, Ismael discusses whether AI is the next frontier of influencer marketing. Show NotesConnect With:Ismael El-Qudsi: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What would you do if you didn't have access to social media for a day? How about a week? What about three and a half months? How would that change your daily habits? How would it change where you turned for information. How would it affect your business? Now, certainly for you social media content creators and brands that rely heavily on social media creators and content to drive customers, I'm sure if could be catastrophic. But really? Are there no other alternatives? Don't get me wrong. I'm not here to advocate for a social media shut down, but someone did it recently and lived to tell. Meg Casebolt is a B2B SEO consultant. For a long time, she followed the crowds to social media, leveraged it for her business and her clients and did what we all do. Now, SEO is a different discipline from social media. But it still requires creating content, promoting that content and staying relevant in the online world. That can imply staying connected on social media, too. But the perfect storm of social media fatigue, mental health concern and simply being too busy running all the other aspects of her business led Meg to do something amazing. She took a 100-day detox from social media. Cold turkey. No Facebook. No Instagram. No Twitter. No TikTok. No LinkedIn. And guess what? Her business not only survived, but thrived. Her mental health issues subsided. She was happier. She reconnected with previous clients, worked referrals, grew her business. She created the Social Slowdown Podcast from all she learned. There, she leads business conversations around the reality of not using social media as a primary tool. Business does go on without it. Meg took a lot of the conversations from that podcast and has now shaped it all into a book called The Social Shutdown as well. It documents her experiment to leave social media for 100 days and not show a negative impact on her business. She's here today to share those insights with us and talk about the reality of social media, where it fits and how we all … creators included … can perhaps look at social content and channels in a more healthy light for us and our audiences. I know you're skeptical, but trust me. This conversation is worth hearing. This episode of Winfluence is presented by CIPIO.ai. We are helping brands transform their digital marketing with user-generated content videos and images at scale. Come see us at CIPIO.ai. If you want me to personally show you the platform and how we can solve your digital marketing performance problems with high-performing UGC, just go to jasonfalls.co/cipio … fill out that form and I'll personally set up time to chat with you. Find show notes for this episode at jasonfalls.co/megcasebolt. Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome to Humans in the Hot Seat, a spinoff series of Humans of Travel. Today's episode features travel advisor Allison Jones of Destinations to Explore. Jones recently won TravelAge West's Trendsetter award in the category of Best Use of Social Media, an award sponsored by the Globus Family of Brands. Jones' YouTube channel and her blog, Jones Family Travel, has skyrocketed in popularity over the years. She began vlogging on the road with her family when her children were young – they're now teenagers – and she uses her content to teach travelers about the destination she's visiting. Her “influencing” has also had a beneficial side effect: She's brought new travel advisors into the industry. Here, she'll talk all about the evolution of Jones Family Travel, and what she keeps in mind when working as an influencer and with supplier partners. RESOURCES MENTIONED IN THIS EPISODE Destinations to Explore Destinations in Florida Jones Family Travel ABOUT YOUR HOST Emma Weissmann is the Managing Editor of TravelAge West, a print magazine and website for travel advisors based in the Western U.S. She is also the co-host of Trade Secrets, a podcast created with sister publication Travel Weekly. TravelAge West also produces national trade publications Explorer and Family Getaways, as well as events including the Future Leaders in Travel Retreat, Global Travel Marketplace West, the WAVE Awards gala and the Napa Valley Leadership Forum. ABOUT THE SHOW TravelAge West's podcast, “Humans of Travel,” features conversations with exceptional people who have compelling stories to tell. Listeners will hear from the travel industry's notable authorities, high-profile executives, travel advisors and rising stars as they share the highs and lows that make them human.See omnystudio.com/listener for privacy information.
In this eye-opening episode, we delve deep into the evolving landscape of digital marketing, focusing on the intriguing intersection between Affiliate Marketing and Influencer Marketing in the realm of service-based businesses.Are you a service-based entrepreneur wondering how to scale your business? Or perhaps a digital marketer looking to diversify your revenue streams? This episode is a goldmine of insights that will help you navigate the complex world of online marketing.
Meet Travel/Lifestyle/Boston/New England CREATOR & INFLUENCER with 1 million monthly impressions, Alaina Pinto! What does it take to be an influencer? Why is working with influencers so valuable?
Today, we're talking with Kyle Painting, Founder of My Influency, about influencer marketing - what it is, its use as a tactic, and his efforts to make it more straightforward and accessible for small and mid-market businesses. To connect with Kyle Painting, click HERE. To connect with Eric Holtzclaw, click HERE. To subscribe to our YouTube Channel (and access most of the podcast and video content we've produced), click @ligerpartners5472" target="_blank" title="null" rel="noopener">HERE.
Niki Albon has worked with top brands like Google, Samsung, Coca-Cola and 20th Century Fox and huge influencers such as Mr. Beast with 178m subscribers on YouTube. However, he says you don't need a huge budget to get started with influencer marketing. You just need to know your audience, and be strategic about partnering with the right people. If you're considering or already doing influencer marketing, you'll want to hear what Niki has to say on the topic. He built a following of more than 400k followers on his own social channels, before joining award winning agency Cherry Pick Talent, where he advises brands on influencer campaigns.
Are you ready to take your business to the next level? In this episode of the Happy Hustle Podcast, I had the pleasure of chatting with Josh Marston, a man who's no stranger to success. He's a serial entrepreneur, a # 1 international bestselling author, and the brains behind Arm 5 formula. Josh takes us deep into the marketing trenches, revealing tips, tools, and tactics that you can start using today to transform your business into an online powerhouse. We're talking about growth strategies that can turn your sales charts into a veritable rocket launch trajectory. If you're curious about the world of alternative investments, particularly buying and selling businesses, Josh has a goldmine of wisdom waiting for you. He's got this awesome free group where he goes live every single week, dishing out invaluable insights that can steer you toward success in this exciting arena. Don't miss out on this golden opportunity. You can join here. So what are you waiting for? Dive into this episode, soak in the wisdom, and let's all make our mark in the bustling online world.In this episode, we cover: [00:04:13:10] Elevate Your E-Commerce Revenue with the Arm Five Formula[00:06:22:08] The FIVE Profit Amplifiers[00:30:33:27] AI: Adopt or Die[00:36:55:11] The Winning Formula for Effective Advertising[00:37:51:12] Elevate Your E-commerce Game with Influencer Marketing[00:48:33:26] Happy Hustle Hacks [Health, Money, Entrepreneurship, Spirituality][00:55:56:01] Rapid-fire questionsWhat does Happy Hustlin mean to you? Josh says always enjoy the hustle. Always put on that attitude. Appreciate the process, appreciate the work day to day. You know, really focus on play-by-play as opposed to the big picture. You know, have a big picture, but just don't get overwhelmed by it and don't get stressed out by it. And just really focus on every, you know, action you could take to get closer and closer to that. Because that's gonna make you happier and as long as you've got the right attitude then you're gonna hustle through it.Connect with Joshhttps://www.instagram.com/joshscale/https://www.facebook.com/joshuaamarsdenhttps://www.linkedin.com/in/joshmarsden/https://www.threads.net/Find Josh on his website: www.arm5formula.comConnect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featuredGet a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance https://www.thehappyhustlebook.com/Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course http://www.thehappyhustle.com/JourneyApply to the Montana Mastermind Epic Camping Adventure https://caryjack.com/montana“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode sponsor Are you tired of lying awake at night, burdened by endless thoughts and worries about your upcoming day? The lack of quality sleep not only drains your energy levels but also affects your overall productivity and well-being. But fear not, because we have the perfect solution for you: Magnesium Breakthrough!Magnesium Breakthrough is the ultimate game changer when it comes to solving sleep problems. Designed to help you wind down after a stressful day, this revolutionary supplement will transform your sleep experience from restless tossing and turning to the most relaxing slumber you've ever had. Say goodbye to waking up groggy and hello to vibrant energy levels throughout the day!What sets Magnesium Breakthrough apart from other magnesium supplements is its unparalleled effectiveness. Unlike traditional options that only contain 1-2 forms of magnesium, Magnesium Breakthrough combines all 7 key forms of magnesium. This unique blend ensures that you have a relaxed response to stressful situations, allowing you to face each day with a calm and collected mindset.Don't let sleepless nights and low energy levels hold you back from living your best life. Experience the remarkable benefits of Magnesium Breakthrough and regain control over your sleep and energy. Your body and mind deserve it!But that's not all – we have an exclusive offer just for you, our valued listeners! Visit magnesiumbreakthrough.com/hustle today and use the promo code "hustle" during checkout to save 10 percent on your purchase. It's time to invest in your well-being and embrace the most restful sleep you've ever had.Say goodbye to sleepless nights and hello to energized days with Magnesium Breakthrough. Your path to a revitalized life starts now!
In today's podcast, Justin and Allen recap their experience of the BBB Event. They also discuss "Influencer Marketing" and whether your business should do it! Thanks for watching! Go ahead and like, comment, subscribe, and turn on post notifications! Follow Us On These Social Media Platforms
Get ready to feel an adrenaline rush as we celebrate the power of belief and the capacity to achieve seemingly impossible goals. You'll hear about real-life power house women, Christina Watts, and Kalee Rogers, who set records with our wellness supplement company, Yu. Listen in, as we reveal how Christina skyrocketed to a million dollars in personal sales within just eight months, and how Kalee achieved the daunting target of $150,000 in 16 days!I also share one of may favorite true stories about Roger Bannister, who broke the four-minute-mile barrier against all odds. His story of achieving the impossible not only proves the power of our minds, but also sets a precedent for others to follow. This episode is all about celebrating successes, fostering a culture of collaboration, and reaffirming the fact that if they can do it, so can you. So, gear up for a surge of inspiration, and embrace the belief that 'impossible' is just a state of mind.
As policy professionals and corporate communicators aim to tap into new markets and expand their reach, they're increasingly looking to tap into the influencer landscape. But this brings with it a host of questions: How should brands and issue advocacy campaigns leverage influencers? What are the risks? Can audiences trust the authenticity of influences? And, what's next for influencer culture? Join us for this week's episode of What's at Stake, as Penta Partner Andrea Christianson chats with fellow Penta Partner Lauren Wolfson and D.C.-based influencer Sarah Phillips of 52 Thursdays, a popular style and fitness channel. Lauren offers insights on how brands can harness the power of influencer culture, and Sarah shares anecdotes from her decade-long experience in the influencer space. From understanding how to vet influencers, to exploring the phenomenon of "de-influencing," you won't want to miss this episode.
Have you ever wondered why success often feels elusive and out of reach? Like you've been watering a patch of dirt for years, consistently tending, weeding, and fertilizing without having anything to show for it? Sit tight and let me share a compelling story that ties my recent family vacation in Maui before the tragic wildfires, to the journey of growing a business or becoming a successful social media influencer. With a captivating metaphor of how bamboo grows, we'll uncover the truth behind how success often shoots up unexpectedly after years of diligent unseen work.So, come join me, Jenny Peterson, as we navigate this enlightening journey together. We'll reminisce about the magical experiences in Maui. From our underwater adventures in the city of Lahaina, to the visually stunning Road to Hana, and a surprise visit to a dense bamboo forest, where we learned a valuable life lesson. On the flip side, we'll reflect on the heart-wrenching sight of those beautiful places being consumed by a wildfire. Listen in for an uplifting message, a reminder to persist in your journey, regardless of how challenging it might seem. And remember, like bamboo, your success too can shoot up overnight after years of effort. Let's stay in it for the long game!
Tue, 22 Aug 2023 04:00:00 +0000 https://www.adsventure.de/podcast/ d2ab69a7bb7893ce7f909ffce28f4f3f Kaum jemand spricht darüber, und die Möglichkeiten werden selten vollständig ausgeschöpft. Es ist Zeit für ein 2023er Update zum Thema Influencer Marketing vs. Performance Advertising. Schließlich heißen Branded Content Ads nicht mehr Branded Content Ads, sondern Partnership Ads. Welche Möglichkeiten gibt es, Synergien zwischen Influencer und Performance Ads herzustellen? Darüber sprechen Jan von den Nerds und Florian von Adsventure in dieser Episode. An dieser Stelle noch ein Hinweis auf das Ads Camp am 18.09.2023 in Köln. Mit dem Code FLORIANGOESADSCAMP sicherst du dir 15 % Rabatt auf eines der letzten Tickets https://adscamp.de/. Auf dem Ads Camp erwartet dich die volle Ladung Insights und Netzwerken. Dieser Tag wird deinen Testing-Katalog füllen, dich zum Thema AI auf den neuesten Stand bringen und dir dabei helfen, deine Q4-Vorbereitung auf ein neues Level zu heben. DIE THEMEN DIESER EPISODE IM ÜBERBLICK: Creative-Produktion hebeln mit Influencer-Content: So schaffst du Synergien zwischen Influencer-Marketing und Performance-Advertising Unterschied + Vor- und Nachteile zwischen Influencer vs. Creator Branded Content heißt jetzt Partnership Ads Aktuelle Möglichkeiten in 2023 Partnership Tag (Tag muss gesetzt werden, muss organisch veröffentlicht werden). Auf Ad-Ebene als Existing Post → Partner Content → theoretisch bis zu 20 Posts. Organischer Post → Über Einstellungen → Partnership-Anzeigenerlaubnis und Code generieren → Partnership Code wird im Ads Manager eingefügt (analog TikTok). Brand Collabs Manager → Kollaboration zwischen Creator und Brand wird auf Account-Ebene hergestellt. Zugriff auf Engagement Audiences möglich, freie Gestaltung von Ads möglich, Anzahl der Ads kann skaliert werden. Hype-Kampagnen mit Partnership Ads. Lohnt sich das? Custom Conversion für Google-Suchanfragen Hinweis auf Ads Camp: FLORIANGOESADSCAMP 15 % Rabatt. Updates zu Branded Content: https://help.instagram.com/116947042301556 Mehr aus der Welt von adsventure: Besuche den Blog: https://www.adsventure.de/blog Bleib mit dem Newsletter immer up-to-date & sichere dir sofort umsetzbare Hacks: https://www.adsventure.de/newsletter/ Zur SOCIAL MEDIA ADVERTISING COMMUNITY auf Facebook: http://www.sma-community.de 74 full no Fl
I had this question in a workshop I did recently... "Should I cross promote and collaborate with other complementary organisations?". Because of course, there is always this fear of competition. But my answer, yes! How to do it and why you should do it can be discovered in THIS podcast episode! From brand partnerships to collaborations you will be introduced to a whole new way of content marketing (and marketing) strategy! If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ✨JOIN MY CONTENT STRATEGY WORKSHOP - It is FREE! Learn more here! ✨ KEY EPISODE TAKEAWAYS
Crowdfunding Nerds: Kickstarter Marketing For Board Games & Beyond!
The Crowdfunding Nerds breakdown the post-campaign sales strategy for Deliverance and the goal of building demand for an expansion and re-print Kickstarter campaign through controlled scarcity. 00:02:44 – Post-Campaign Influencer Strategy 00:11:25 – Leveraging The Excitement of Your Community 00:13:37 – Creating Demand For Your Game 00:31:56 – Community Game Development 00:35:46 – Expanding The Sphere of Influencer Marketing 00:40:37 – The Importance of Diligence Shownotes: One Stop Co-Op Shop Podcast - https://open.spotify.com/episode/1Lwv73d54uuu7DMbIycy1B?si=e1csVOATSEC9eRdAXUVStA Planet Unknown Supermoon - https://gamefound.com/projects/adams-apple-games/planet-unknown-supermoon-expansion-and-deluxe-edition-reprint Diagnosing Underperforming Crowdfunding Campaigns With Marco Pecota - https://crowdfundingnerds.com/episode139/ TF2 Community Update - https://wiki.teamfortress.com/wiki/Versus_Saxton_Hale Crowdfunding Nerds Facebook Group - https://www.facebook.com/groups/crowdfundingnerds
In this episode of the Shopify Ecommerce Podcast, I have a great chat with Mario Peshev the CEO from Rush joining us to unpack the power of post-purchase automation. Rush is a company that helps Shopify stores turn one-time buyers into repeat customers by creating a seamless tracking experience and integrating with carriers and other Shopify apps. Mario shares insights on the challenges faced by ecommerce brands in retaining customers, the importance of the post-purchase process, and the incredible results Rush has achieved in increasing revenue for their clients. So stay tuned as we uncover the secrets to maximizing customer retention and driving continuous growth with post-purchase automation.Some key takeaways from the episode:The Rush app helps Shopify stores turn one-time buyers into repeat customers by turning tracking pages and shipping updates into revenue.The app integrates seamlessly with Shopify stores and provides a recommended products widget on the order tracking page, resulting in a boost of 2-7% in additional revenue.Rush provides personalized post-purchase experiences and helps reduce customer service inquiries through automated workflows and on-brand communication.The app plays nicely with other apps in the Shopify ecosystem, ensuring compatibility and a seamless user experience.Rush has seen significant results for its customers, with some brands generating over 2000% ROI and adding thousands of dollars in revenue through the app.Reach out to us! We welcome any comments or questions you may have about our latest episode. Connect with us here or through our social media channels — your feedback is always welcome.TwitterLinkedInFacebookFor more ecommerce, marketing, and business growth strategies check out the eCommerce Fastlane Insights Blog for the most up-to-date strategies and tactics.TOPICS INCLUDE: Advertising, Affiliate Marketing, Amazon, Attribution, Automation, B2B, Brand, Customer Retention, Customer Support, Data + Analytics, Data Trust + Security, Dropshipping, Ecommerce SEO, Email Marketing, Entrepreneurship, Founder Stories, Influencer Marketing, Legal, Logistics, Shipping, Loyalty, Rewards, Retention Marketing, Marketing, Sales, Conversion, Money From Home, Operations, Payments, Finance, Tax, People, Personalization, Post Purchase Experience, Print On Demand, Product Development, Retail, Shopify POS, Reviews, Search, SMS Marketing, Social Commerce, Social Media, Live Shopping, Startup Ideas, Store Design, Mobile Apps, Sustainability, TikTok, Trends, Ultimate Guides, Web3, best Shopify apps, and more. Hosted on Acast. See acast.com/privacy for more information.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Transformer Table is an innovative company creating multifunctional space-saving furniture that adapts to your needs. Discover the PR and influencer marketing strategies that garnered it the most-watched product video in the history of Instagram. For more on Transformer Table and show notes click here
Today we're speaking with Jessy Grossman of WIIM, Taylar Barrington-Booker of Agency Cliquish, Ayomi Samaraweera of Canopy, and Christie Childers of Best Day Ever After spending 3.5 years working in the Creator Economy, first at TikTok as the Global Head of Internal Communications and then at Jellysmack as Chief of Staff to the President, Ayomi is now a full-time startup founder building Canopy – an anonymous-but-verified platform for creators to crowdsource information and spill the tea in a safe space. As a TikTok Creator herself she has experienced the lack of transparency in the Creator Economy and is on a mission to democratize access to information and create a level playing field for Creators. She has been featured 5x in Business Insider as both a Founder and Creator. Christie Childers is an Influencer Marketing and Brand Partnerships consultant based in New York City (and sometimes beyond) under her company entity, Best Day Ever. She plays all sides of the space managing a roster of 12 influencers, strategizing campaign activations for brands, as well as building her own fitness studio capitalizing on influencer marketing to drive foot traffic and new clientele. As an early adopter of the creator-focused vertical, Christie's expertise has evolved specifically to focus on creative directorial strategies, negotiating and upselling content usage packages and licensing deals, and using campaign performance data to draw conclusions about audience behaviors. This has extended her many opportunities to work with world-leading companies offering industry education, specifically rooted in trend-focused strategies where brands are often missing the mark in activating influencers and creators. She is a global agencies alumni, an in-progress debut author, and overall a multi-hyphenate pursuant of creative endeavors that make people feel good. Her work ethic is honest, tenacious, and detail-oriented, and her goal is to make sure clients always have the best day ever! Taylar is the Founder and Head of Talent and Partnerships at Agency Cliquish, a talent development and management agency dedicated to world-class representation for Black digital talent founded in Chicago, IL. Agency Cliquish's roster of compelling personal brands boasts a daily reach of 7.5 million across digital platforms. Under Barrington-Booker's leadership, the agency has penned contracts for influencer marketing partnerships with brands like LVMH, Givenchy, YSL, Amazon, ULTA, Lincoln, Nordstrom, Nike, L'Oreal, Fenty, Neutrogena, Netflix, and hundreds more. The strategically curated talent being managed by Agency Cliquish's team of diversely-skilled Black women can be found across global streaming platforms like Hulu, Netflix, and TEDx, and featured in national outlets including CNN, Buzzfeed, PopSugar, 21Nintey, ESSENCE, and more! Taylar is also a fierce advocate of diversity and inclusion in influencer marketing, a co-author for the published diversity charge #CreatorsforEquality, and a member of the diversity committee for Women In Influencer Marketing. Timestamps: [06:16] Biggest hurdle building in the creator economy. [08:42] Things you wish you knew from the beginning [12:48] Changing/Solving a problem in the creator economy. [21:39] Impact of person branding on business. [25:32] White space primed in the creator economy. [29:40] Smaller brands have a place at the table with influencers. [31:35] Future of influencer marketing. [33:37] Starting Business Ideas. [36:43] Influencer marketing getting to a performance-driven channel. [38:47] Structuring day. Connect with the guests: Ayomi: LinkedIn Taylar: LinkedIn Christie: LinkedIn Check out Oversubscribe Connect with Jessy: LinkedIn Instagram Chicago Meet Up - September 14 More Events - members.iamwiim.com/events Want to join WIIM's Membership? Check out our website Don't forget to follow us on Instagram --- Send in a voice message: https://podcasters.spotify.com/pod/show/wiim/message Support this podcast: https://podcasters.spotify.com/pod/show/wiim/support
See it on YouTube: youtu.be/cQXHEJOPgfcEver wondered how an accidental idea can morph into a thriving business? To find out, we're thrilled to have Braxton Manley, the innovative founder of Braxley Bands, sharing his entrepreneurial journey with us today. Braxton unfolds his unique journey from repurposing socks into Apple watch bands to establishing a successful DTC brand. He delves into his evolving product design philosophy, his knack for enhancing perceived product value, his approach to brand collaborations, and his exciting future plans.If you found Braxton's journey inspiring and enlightening, hit the subscribe button to never miss an episode of The Unofficial Shopify Podcast. Stay tuned, stay inspired!Show Linksbraxley.coPeace. Love. Hormones.Chisel Gumapps.shopify.com/tiktokSendlaneSponsorsFree 30-day trial of Zipify OCU - To get an unadvertised gift, email help@zipify.com and ask for the "Tech Nasty Bonus".Elevar - Never miss another conversion with Elevar's server-side tracking. Enhance Klaviyo flow performance 2-3x. Plans from $0 a month + 15-day free trials on all plans.Theme Updater Plus: Vault - Effortlessly back up and quickly restore your Shopify StoreLoop Returns: Ecommerce Returns Management for Shopify - Brands using Loop retain over 50% of their revenue by promoting exchanges over refunds.Never miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.
Casey Barks is the Corporate Director of Marketing at Staypineapple Hotels, based out of the company's corporate HQ office located in Bellevue, WA.The product of a journalist mother, he is no stranger to storytelling and the power of the written word. Casey's college years were spent taking communications and marketing courses by day while serving tables in fine dining restaurants by night, all in hopes of one day combining these two passions into a career. 15 years, six cities (San Francisco to Seattle to Austin to Vancouver to Salem to Bellevue) and various in-house and agency roles later, Casey is now the Corporate Director of Marketing at Staypineapple Hotels, where he has the opportunity to share Staypineapple's fun and playful brand with the world.Casey's love of hospitality combined with his deep connection to the communications industry continue to drive his need to find new and exciting ways to share experiences through visual and written storytelling.
Wie weit kann man Influencer Marketing denken? Ja! Sally ist Youtuberin, Unternehmerin und hat mit Sallys Welt ein Imperium aufgebaut. Wir wollen wissen, was ihr größter unternehmerischer Fail war, wie sie motiviert bleibt und ob man mit YouTube eigentlich reich wird. Sally verrät uns außerdem, wo sie die Grenze zwischen beruflich und privat zieht und was der beste Rat war, den sie je bekommen hat. Es ist ein ziemlich emotionales Gespräch geworden, das uns nachhaltig beeindruckt hat, – wir hoffen euch auch! Timecodes: 0:00 Intro (Anschauen statt nur hören lohnt sich!) 1:50 Vorstellung 8:45 Knowhow als Unternehmerin 13:45 Mit dem Partner zusammenarbeiten 15:45 Kinder im Internet 18:00 Unternehmensstruktur 20:10 Auswahl von Werbepartnern 27:00 Let's Dance 35:35 Motivationstipps 37:35 Kreativer Prozess 40:20 Größter Fail 48:00 Kritik vom Internet 52:20 Antrieb 56:10 Bester und schlechtester Rat 58:20 Community 01:02:00 Definition von Erfolg Werbepartner in dieser Folge: Notion Notion ist ein vernetzter Workspace für schnelleres und besseres Arbeiten. Dein Wiki, deine Dokumente, deine Projekte. Alles an einem Ort. Teste Notion-KI kostenlos:www.notion.com/bgb Mehr über Sally: Youtube Instagram TikTok Hier findest du mehr über uns: Website Instagram Instagram Baby Got Business LinkedIn Impressum --- Send in a voice message: https://podcasters.spotify.com/pod/show/babygotbusiness/message
Working with influencers can keep profits rolling in even when other aspects of your marketing plan go wrong. Megan LaFrance talks to Alison J. Prince about how her long-term, positive relationships with quality influencers allowed her to maintain sales when her Facebook and Instagram accounts were hacked. She shares how she's been able to identify influencers who were right for her brand and why she works to build win-win relationships. In this episode of How to Sell Online, you'll also learn where her product idea came from and what makes her products different from what her competitors are selling. Megan's story showcases the transformative impact of entrepreneurship, making this episode perfect for anyone seeking business success and personal fulfillment.Shop with Megan:On her website: bloomtowel.comOn Instagram: @bloomtowelsConnect with Alison:On Facebook: @alisonjprinceOn Instagram: @alisonjprinceLearn about the 0-100K System and how you can launch and grow your own online business hereJoin the Print Sprint here..
✨ Danielle Ito, Influencer Marketing Manager at NotionKey Topics:☁️ Experience starting a career at a PR agency☁️ How the influencer marketing industry has changed☁️ Differences between acquisition vs. awareness influencer marketing☁️ Advice for women looking to break into Influencer MarketingJoin the Sky Society Women in Marketing private LinkedIn group.Follow us on Instagram @skysociety.co and TikTok @skysociety.co
One reader notes: Back in the 80s and 90s, marketing reached us via malls and television. But today, it's as easy as opening up your phone and having access to 1-click shipping. How has targeted marketing changed our approach to spending, and where can we draw the line? Welcome back to #RichGirlRoundup, Money with Katie's weekly segment where Katie and MWK's Executive Producer Henah answer your burning money questions. Each month, we'll put out a call for questions on her Instagram (@moneywithkatie). New episodes every week. — Mentioned in the Episode: Federal Trade Commission's Brief on the Economics of Targeted Advertising: https://www.ftc.gov/system/files/documents/reports/brief-primer-economics-targeted-advertising/economic_issues_paper_-_economics_of_targeted_advertising.pdf What is Influencer Marketing & How Does It Target Children? https://www.frontiersin.org/articles/10.3389/fpsyg.2019.02685/full Instagram post on financial discipline: https://www.instagram.com/p/CukWobWR9pb/?img_index=1 Why I'm No Longer Listening to Influencer Suggestions: https://www.thegoodtrade.com/features/social-media-influencers-trust/ — Read Money with Katie: https://moneywithkatie.com/ Follow Money with Katie! Instagram - https://www.instagram.com/moneywithkatie Twitter - https://twitter.com/moneywithkatie TikTok - https://www.tiktok.com/@moneywithkatie Learn more about your ad choices. Visit megaphone.fm/adchoices
We're pumped to have Instagram growth coach, Brock Johnson on the show this week. Brock shares his game-changing strategies for Instagram growth specifically for wedding videographers. Whether you're feeling stuck with your Instagram or looking to up your Instagram game, this episode has something valuable for you. Calibrate Workshop Tickets: Calibrate Workshop Follow Brock: Brock Johnson Instagram Insta Club Hub: Insta Club Hub