Podcasts about traditional media

Next in Media talked to Dhar Mann, Creator and founder of Dhar Mann Studios, and Sean Atkins, CEO of Dhar Mann Studios, about building one of YouTube's most successful scripted content operations. They discussed creating family-friendly scripted series at scale, working with brands beyond traditional advertising, and expanding their studio model to support other creators.Mann and Atkins also covered why scripted content is breaking through on YouTube, their Samsung TV Plus deal, and positioning as the future of creator-driven media.

Send us a textIn this episode I'm joined by marketing strategist TanIa Fielding (Little Luxe Marketing), whose career spans Nova, 3AW, Fairfax Media, the Canberra Times and WIN. Between us we've lived through marketing before social, watched the rise of digital, and now blend both every day.We dig into what many businesses are missing right now: traditional media still delivers when you pair it with smart digital execution. Think radio activations that feed email lists, local print that drives QR scans, a wrapped vehicle that points to a landing page, and community events that generate real conversations.We also talk personal brand. It isn't new or gimmicky - radio announcers, TV presenters and real estate agents have built careers on it for decades. The lesson for the rest of us: people buy from people. You don't have to share your life story; you just need to decide what you want to be known for and show up consistently.What you'll hearWhy the foundations of marketing haven't changed - only the channels have.Real examples of traditional done well: radio street teams, local paper partnerships, mobile billboards, market stalls and community collabs.How to make traditional measurable with unique URLs, QR codes, dedicated landing pages and simple offer mechanics.Where personal brand fits for service providers and e-comm founders alike (and why real estate has been nailing it for years).How to set sensible KPIs for offline channels so you can compare apples with apples.Key takeawaysTraditional isn't old-school - it's underused. Your audience still listens to radio in the car, reads community media and turns up at local events. When you engineer a hand-off to digital (QR codes, vanity URLs, landing pages, email capture), your brand benefits twice: you get reach and you get data.Personal brand isn't about oversharing. It's about clarity. Decide the handful of themes you'll speak to, keep your tone human and consistent, and let repetition do the heavy lifting. As Tanya puts it, own your story and the right people will lean in.Actions you can take this monthPick one offline test that suits your audience: local radio live read, a community paper strip ad, a market stall, or a simple in-store collaboration (think colouring-in comp with a popular café or bakery).Make it trackable: a campaign-specific URL, QR code to a short landing page, or an offer code that's only shared via that execution.Define success up front: impressions or foot traffic for awareness; scans, site visits and sign-ups for response; sales for conversion.Start your personal brand cadence: choose three topics you want to be known for and post once a week using your own words and examples.DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/Instagram @bec_chappellLinkedIn – Bec Chappell If you're ready to work together, I'm ready to work with you and your team.How to work with me:1. Marketing foundations and strategy consultation 2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders3. Book me as a speaker or advisor for your organisation4. Get me on your podcastThis podcast has been produced and edited by Snappystreet Creative

Check out BeerBiceps SkillHouse's YouTube 1O1 Course - https://youtube.beerbicepsskillhouse.in/youtube-101Share your guest suggestions hereMail - connect@beerbiceps.comLink - https://forms.gle/aoMHY9EE3Cg3Tqdx9BeerBiceps SkillHouse को Social Media पर Follow करे :-YouTube : https://www.youtube.com/channel/UC2-Y36TqZ5MH6N1cWpmsBRQ Instagram : https://www.instagram.com/beerbiceps_skillhouseWebsite : https://beerbicepsskillhouse.inFor any other queries EMAIL: support@beerbicepsskillhouse.comIn case of any payment-related issues, kindly write to support@tagmango.comLevel Supermind - Mind Performance App को Download करिए यहाँ से

Maya Draisin, Chief Brand Officer at TIME, highlights how the 102-year-old brand evolves with new technologies while maintaining its core values of trust and integrity. TIME's Chief Brand Officer, Maya Draisin, outlines how the iconic brand is adapting to transformative technologies such as generative AI, blockchain and NFTs. She highlights TIME's dedication to blending innovation with its enduring values of trust and clarity. Draisin also addresses the evolving media landscape, shifting consumer behaviors and the critical importance of maintaining journalistic integrity.Links mentioned from the podcast: Maya's TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, CoinDeskFrom our sponsor:Midnight is a privacy-enhancing blockchain introducing vital, programmable privacy and selective disclosure capabilities. It means dApps can allow users to control what information is revealed without putting sensitive data on-chain, allowing you to break free from the limitation of choosing between utility or privacy. We deserve more when it comes to privacy. Experience the next generation of blockchain that is private and inclusive by design. Break free with Midnight, visit midnight.network/break-free.-"Gen C" features host Sam Ewen. Executive produced by Uyen Truong.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Maya Draisin, Chief Brand Officer at TIME, highlights how the 102-year-old brand evolves with new technologies while maintaining its core values of trust and integrity. TIME's Chief Brand Officer, Maya Draisin, outlines how the iconic brand is adapting to transformative technologies such as generative AI, blockchain and NFTs. She highlights TIME's dedication to blending innovation with its enduring values of trust and clarity. Draisin also addresses the evolving media landscape, shifting consumer behaviors and the critical importance of maintaining journalistic integrity.Links mentioned from the podcast: Maya's TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, CoinDeskFrom our sponsor:Midnight is a privacy-enhancing blockchain introducing vital, programmable privacy and selective disclosure capabilities. It means dApps can allow users to control what information is revealed without putting sensitive data on-chain, allowing you to break free from the limitation of choosing between utility or privacy. We deserve more when it comes to privacy. Experience the next generation of blockchain that is private and inclusive by design. Break free with Midnight, visit midnight.network/break-free.-"Gen C" features host Sam Ewen. Executive produced by Uyen Truong.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a textThe digital revolution has transformed nearly every aspect of marketing, but one channel remains surprisingly underutilized despite its remarkable potential: the packaging that consumers literally hold in their hands. In this eye-opening conversation with Jenny Stanley, founder and director of Appetite Creative, we explore how connected packaging is creating powerful digital gateways between brands and consumers.Stanley reveals the striking metrics behind connected packaging engagement, with scan rates of 7-8% dramatically outperforming traditional digital campaigns and average engagement times of 2-3 minutes per interaction. "Connected packaging is the only marketing channel where you have a consumer who literally has your product in their hands," Stanley explains. "It's actively the consumer's decision to make that interaction with your brand, so that's an incredibly palpable moment." This unique context, combined with the technology's ability to drive multiple interactions, can create up to 12 minutes of meaningful brand engagement per consumer.The conversation dives deep into the technological evolution enabling this revolution, from serialized QR codes that give every package a unique identity to NFC technology offering premium "tap-to-engage" experiences. Stanley shares compelling case studies, including Woodlands Dairy's campaign that achieved a remarkable 30% sales uplift by providing sustainability education and rewards through connected packaging. She outlines three critical success factors: clear value exchange, multi-channel promotion, and content that resonates with consumer values.Perhaps most importantly, Stanley highlights how regulatory changes like the EU Digital Product Passport are accelerating adoption, with 88% of brands planning to implement connected packaging by 2025. For brands just beginning this journey, she offers practical advice: "Start simple but start smart. Begin with a basic QR code, perhaps on one SKU. Don't try and stuff everything in all at once because you probably never get started."Ready to explore how connected packaging can transform your brand's relationship with consumers? Listen now to discover the strategies and technologies driving this powerful marketing revolution.Listen on:Apple PodcastGoogle PodcastSpotifyWhat is FuturePrint? FuturePrint is a digital and in person platform and community dedicated to future print technology. Over 15,000 people per month read our articles, listen to our podcasts, view our TV features, click on our e-newsletters and attend our in-person and virtual events. We hope to see you at one of our future in-person events:FuturePrint TECH: Industrial Print: 21-22 January '26, Munich, Germany

As user-generated content and influencer marketing become the dominant force in the advertising industry, how can brands adapt without losing control of their message?WPP's This Year Next Year report signals a major shift, and in this podcast, we break it down with our take as social and creator experts. Welcome to another week of Have You Herd, the social media podcast where our Co-Founder & CEO, Zoe, sits with our team of specialists to talk about all things marketing

في الحلقة دي من El Podcasters، استضفنا الإعلامي الكبير طوني خليفة في واحدة من أجرأ وأهم الحلقات اللي اتكلمنا فيها عن الفرق بين الإعلام التقليدي والإعلام الرقمي، وازاي التطور غير كل حاجة. طوني حكى لأول مرة عن كواليس تأسيس قناة المشهد، وشاركنا برأيه في مستقبل الإعلام في الوطن العربي، وهل السوشيال ميديا سحبت البساط من التلفزيون فعلاً؟ وكمان، حكى لنا قصص حصرية عن حياته المهنية، ومواقف غيّرت مسار حياته، واتكلم بصراحة عن دور الحظ في مشواره الإعلامي. في آخر الحلقة، وجه نصايح مهمة جدًا لأي حد داخل مجال الإعلام أو عايز يبدأ في الطريق دة. ما تفوتوش الحلقة دي، لأنها مفيدة وممتعة بكل الأشكال. In this episode of El Podcasters, we hosted the renowned media personality Tony Khalife in one of the boldest and most important episodes, where we discussed the difference between traditional and digital media, and how evolution has changed everything. Tony shared — for the first time — behind-the-scenes stories about the founding of Al Mashhad channel, gave us his take on the future of media in the Arab world, and whether social media has truly taken the spotlight away from television. He also told us exclusive stories from his professional life, moments that changed his career path, and spoke candidly about the role of luck in his media journey. At the end of the episode, he offered very valuable advice for anyone working in the media field or looking to get started in it. Don't miss this episode — it's both insightful and enjoyable in every way. Stay tuned and look out for the upcoming episodes!

In this episode of the Solopreneur Grind podcast, host Josh Schachnow chats with Sam Anthony, founder of YourNews.com, about the future of news media and entrepreneurship. Sam discusses his venture into a hyper-local news platform, covering everything from local events to national news.  He explains the downfall of traditional media, the transition to digital platforms, and the new ways to monetize news through local journalism. Sam also shares insights on his journey from investment banking to creating a scalable news model, and the role of equity crowd funding in raising capital for startups.  Tune in to learn about the innovative changes in media and how entrepreneurs can navigate the evolving landscape: 00:00 Introduction and Guest Welcome 00:34 Sam Anthony's Background and Business Overview 01:09 Challenges in Traditional Media and the Shift to Digital 02:51 The Birth of a New Business Model 04:41 Scaling and Monetizing Local News 07:44 Building a News Marketplace 13:21 Advertising Strategies and Future Plans 17:38 User-Generated Content and Liability 20:28 Challenges of Scaling a Business 22:36 Equity Crowdfunding Explained 30:46 Advice for Aspiring Entrepreneurs 34:02 How to Get Involved and Invest --- Want to get even more solopreneur podcasts, content and the first 3 chapters of my e-book: “Just Get Started: Key business lessons from 2 businesses, 5 years and 100+ podcast episodes”?  Make sure you're subscribed on my Substack here: https://joshschachnow.substack.com/ --- Where to find Sam: https://yournews.com/ https://www.linkedin.com/in/sam-anthony-yournews/ #sgpodcast  #solopreneur  #businesspodcast

Josh and special guest Monica Khan, Partner & Head of Digital at Strand, tackle everything that's fit to discuss in the creator economy this week. They discuss the increasing presence and influence of creators at major industry events like VivaTech and Cannes Lions. The conversation also covers a significant forecast from WPP, predicting that creator platforms will surpass traditional media in ad revenue by 2025. We also explore YouTube's substantial economic impact, contributing $55 billion to the U.S. GDP in 2024, and the broader implications of this growth for creators.Then: innovative brand partnerships, including Lowe's collaboration with MrBeast and their new Creator Partner Program, as well as Starbucks' new full time hire initiative, all in comparison to Ulta Beauty's employee ambassador initiative.0:00 Welcome Monica Khan to Creator Upload 0:44 Monica Khan at VivaTech in Paris 1:41 The Growing Creator Presence at VivaTech 2:50 Anticipation for Cannes Lions and Creator Impact 4:21 Cannes Lions: Business Gets Done for Creators 5:01 Creators Gaining a Seat at the Table 5:29 Creators Choosing Cannes Over VidCon 6:48 Traditional Media vs. Creator Platforms 7:34 WPP Predicts Creator Platforms to Exceed Old Media Ad Revenue by 2025 8:57 Validation for the Creator Economy 10:08 WPP's Influence on Ad Spend Towards Creators 11:32 The Future of Brand Investment in Creators 12:06 The Rise of Creator-Driven Platforms 13:37 YouTube's Economic Impact: $55 Billion to US GDP in 2024 14:55 The Ripple Effect of the Creator Economy 15:18 Creators Building Economic Value and Sustainability 16:46 Supporting the Creator Middle Class 18:04 The Bell Curve vs. Barbell Curve in the Creator Economy 19:52 Small Business Education for Creators 20:18 Why Brands are Working with Niche Creators 21:42 Studio-Led vs. Creator-Led Content 22:56 The Future of Cinema and Creator Influence 24:00 Studios Leveraging Social Platforms for Content Development 24:55 Lowe's Partners with Mr. Beast for Beast Games Season 2 27:05 Lowe's Creator Partner Program 27:33 Institutionalizing Creator Partnerships 28:49 Ulta Beauty's Employee Ambassador Program vs. Lowe's Scaled Program 31:38 Starbucks' 12-Month Creator Sponsorship 33:03 Upload: Major League Baseball Invests in Jomboy Media 35:28 MLB Embracing Fan-Led Storytelling 36:21 The Evolution of Creator Partnerships to Investment 36:46 Creative Freedom vs. Investment in Creator Partnerships 38:12 Upload: Mr. Beast Hires Former YouTube, TikTok, and Meta Exec Beau Avril 39:03 Beau Avril's Expertise and Impact on Mr. Beast's Partnerships 40:19 Connecting with Monica Khan on LinkedIn 41:01 Future of Creator Upload and Listener EngagementCreator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.Follow Lauren: https://www.linkedin.com/in/schnipper/Follow Josh: https://www.linkedin.com/in/joshuajcohen/Original music by London Bridge: https://www.instagram.com/londonbridgemusic/Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand

Welcome to the Alan Smithee Podcast in which hosts Scott Simmons, Katie Hinsen & Michael Kammes talk about the latest news in production, post production, entertainment, tech and beyond. In this episode, the gang are joined by Beryl Shereshewsky, a successful YouTuber and former CNN producer, to explore the intricacies of content versus traditional media. There's a lively discussion centered around content creation, underscoring the evolving media landscape where traditional filmmaking intersects with modern digital content. And of course, there's a bunch of really cool things to get excited about. Special guest: Beryl Shereshewsky: https://www.beryl.nyc/Veo 3: https://gemini.google/overview/video-generation/Adobe price changes. It goes up if you want AI, goes down if you don't: https://www.provideocoalition.com/please-read-adobes-official-article-on-the-pricing-changes-coming-to-the-creative-cloud-plans/DaVinci Resolve 20 leaves beta, way before IBC: https://www.provideocoalition.com/davinci-resolve-20-released/American Society of Cinematographers Elects Mandy Walker, first woman, as President: https://theasc.com/news/american-society-of-cinematographers-elects-mandy-walker-as-presidentOne Cool Thing:Kaite: https://www.youtube.com/@OneSongPodcastMichael: Amaran t2c + 3" Baby Nail-On PlateScott:  https://wisprflow.ai/Beryl: Fluffy Cows - https://www.iowafarmbureau.com/Article/Iowas-fluffy-cows-go-viral-on-social-media

“The whole Substack ecosystem is about more power because it's based on those relationships between the publisher and their subscribers, or the video maker and their viewers,” says journalist and Substack co-founder Hamish McKenzie. Following his talk at TED2025, McKenzie is in conversation with Sherrell Dorsey to discuss how the media landscape has changed, and how new platforms like Substack allows independent creators to challenge traditional broadcast media – and build trust with their following.To listen to McKenzie's TED2025 talk, click here: Apple, Spotify, Amazon Music, Castbox.Want to help shape TED's shows going forward? Fill out our survey! Hosted on Acast. See acast.com/privacy for more information.

Check out BeerBiceps SkillHouse's YouTube 1O1 Course - https://youtube.beerbicepsskillhouse.in/youtube-101Share your guest suggestions hereLink - https://forms.gle/aoMHY9EE3Cg3Tqdx9BeerBiceps SkillHouse को Social Media पर Follow करे :-YouTube : https://www.youtube.com/channel/UC2-Y36TqZ5MH6N1cWpmsBRQ Instagram : https://www.instagram.com/beerbiceps_skillhouseWebsite : https://beerbicepsskillhouse.inFor any other queries EMAIL: support@beerbicepsskillhouse.comIn case of any payment-related issues, kindly write to support@tagmango.comLevel Supermind - Mind Performance App को Download करिए यहाँ से

Hillary Baguma, Brand Manager at Uganda Breweries Limited shares his journey into marketing, discussing the importance of creativity, understanding consumer behavior, and anticipating future trends. He highlights the evolving role of authenticity and influencer marketing, and the impact of technology and AI on the field. The conversation also touches on the need for increased support for local products to achieve a middle-class economy in Uganda by 2040. Additionally, Hillary discusses impactful social campaigns, including autism awareness and the initiatives of the Soroti Cricket Academy, showcasing how brands can create meaningful impacts within their communities.00:29 Introduction to the Podcast00:56 Marketing Insights with Hillary Baguma01:23 The Power of Creativity in Marketing01:40 Understanding Consumer Behavior02:20 The Dynamic Nature of Marketing03:45 The Role of Authenticity in Branding05:13 Hillary Baguma's Journey into Marketing05:47 The Impact of Empathy in Marketing09:26 The Importance of Marketing Education10:52 Autism Awareness Campaign12:18 Challenges and Support for Autism17:00 The African Marketer's Convention18:43 The Future of Marketing and Technology20:34 Global Marketing Strategies for Africa21:29 The Untapped Potential of Africa24:22 The Future of Marketing: Authenticity and AI27:13 Sustainability and Traditional Media in Marketing30:29 Achieving a Middle-Class Economy in Uganda36:36 Impactful Marketing Campaigns and Social Initiatives44:38 Closing Thoughts and Call to ActionFollow up with him on LinkedIn, X in his name!Share your feedback and inquiries at onugandapodcast@gmail.com or call/WhatsApp +25678537996. PODCAST DISCLAIMER. The views and opinions expressed in the episode are those of the individuals. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you. As of 25.09.24

Scott sits down with longtime friend, journalist, and cultural critic John McDermott for a no-holds-barred conversation on the rise of the grift economy. John and Scott re-trace the evolution of modern hustle culture to unpack the cult of tech founders, the blurred lines between personal branding and deception, and why irrational self-confidence is both a feature and a bug of startup life. Along the way, the duo riff on everything from J.R. Smith's delusional greatness to Mark Zuckerberg's masculinity arc, fake wellness routines, and the eerie emergence of AI-driven misinformation. John shares what it was like to go toe-to-toe with Jay Shetty, the media's retreat from accountability, and how we're all becoming lone agents in a broken information ecosystem. It's a sharp, funny, and sobering look at an era where everything is a grift—and everyone's a brand. What You'll Learn: -- Why the “rise and grind” founder archetype is built on delusion -- How fake personas thrive in a media landscape with no referees -- Why we're only at the beginning of the grift era—and how AI will amplify it -- What snake oil salesmen of the 1900s can teach us about today's digital hucksters Support the show (and your wallet) by creating a free account at Kingscrowd.com Follow John McDermott on Twitter @McDermott Follow Scott on IG/Twitter @Kitun

Looking to grow your home service business with smarter marketing? In this episode, uncover expert strategies to elevate your brand, dominate local search, and drive real results through modernized media tactics. Tony Castellucci from Wanamaker Advertising joins us to break down how service businesses can shift from outdated marketing methods to high-converting digital strategies that work in 2025.Learn why optimizing your Google My Business profile is now the most effective organic lead generator, how to use LSAs the right way, and where traditional channels like TV and radio still hold value—when used strategically. We also dig into ROI tracking, tech-powered branding, and building a unified marketing approach that amplifies reach and impact.This episode is packed with insights for home service business owners, marketers, and anyone looking to build a stronger brand presence both online and offline.

Is traditional media dead? Not even close. In this episode, Stewart Gandolf and Charlie DeNatale, Media Buyer at Healthcare Success, discuss the resilience of traditional media and its evolving role in healthcare marketing.

Artificial intelligence is reshaping the media landscape and rapidly transforming how we produce and consume media content. How will newsrooms adapt? Who will control the narrative? DW Africa brings you this special edition podcast in partnership with Zambia's QTV.

In this episode, Toni and I discuss how traditional media is facing some major challenges and why it's more important than ever to own your own audience. We dive into the shift from mainstream outlets to personal platforms and why building a direct connection with your followers is key. What You’ll Learn Why traditional media is dying. How to build a loyal audience that genuinely cares about what you share How to leverage social media for greater engagement and reach Sponsors SellersSummit.com – The Sellers Summit is the ecommerce conference that I’ve run for the past 8 years. It’s small […] The post 584: Traditional Media Is Dying – Why Building An Audience Matters More than Ever appeared first on MyWifeQuitHerJob.com.

Lulu Cheng Meservey puts founders in control of their narrative using one simple principle: Go Direct. This week, we're revisiting our conversation with the CEO and Founder of Rostra, the go-to communications agency for Silicon Valley founders. Lulu joins Lightspeed Partner and Host Michael Mignano on the podcast to talk about her ​​modern communications playbook for founders of places like Ramp, SSI, Scale, Anduril, Suno, and The Free Press. They talk about why a comms strategy is just as important as a product strategy. Plus, Lulu shares her after action reports on Based Zuck, SpaceX, Tesla, and Waymo. Episode Chapters:(00:00) Introduction (01:29) Why Founder Led Communication Works (03:47) Challenges and Strategies for Founders(06:49) Lulu's Career Experience(08:34) Substack (12:11) Have a Clear Company Mission (18:01) The ‘Go Direct' Manifesto(23:59) Traditional Media in Communication Strategy(24:40) Targeted Communication: Persuading Key Decision Makers(25:54) Effective Use of Press and Media Outlets(28:30) Lulu's After Action Report: Tesla's Recent Event(36:11) Apple's Strategy and Public Perception(38:46) Waymo's Underrated Progress in Autonomous Vehicles(40:17) Meta's Positive Feedback Loop and Based Zuck(43:42) The Importance of Founder-Led Companies(47:27) Final ThoughtsStay in touch:www.lsvp.comX: https://twitter.com/lightspeedvpLinkedIn: https://www.linkedin.com/company/lightspeed-venture-partners/Instagram: https://www.instagram.com/lightspeedventurepartners/Subscribe on your favorite podcast app: generativenow.coEmail: generativenow@lsvp.comThe content here does not constitute tax, legal, business or investment advice or an offer to provide such advice, should not be construed as advocating the purchase or sale of any security or investment or a recommendation of any company, and is not an offer, or solicitation of an offer, for the purchase or sale of any security or investment product. For more details please see lsvp.com/legal.

The interview with Alex Persky-Stern, CEO of Waymark, explores the company's AI-powered video production platform, which simplifies ad creation for media companies and advertisers. Waymark automates video generation by pulling assets from business websites, leveraging AI to create motion graphics, voiceovers, and scripting, while integrating with Shutterstock for additional content. The platform primarily serves TV, streaming, and ad tech industries, enabling efficient video ad creation for mid-market and local advertisers. Persky-Stern highlights Waymark's shift towards automated, large-scale video generation and its expansion into ad tech. The company follows a SaaS-based pricing model and sees platforms, not advertisers, as the key stakeholders in AI-powered ad creation. Addressing concerns about AI limitations, he emphasizes Waymark's focus on real business assets rather than purely AI-generated visuals. Looking ahead, he foresees the rise of automated, data-optimized video content as a major industry shift. Learn more about your ad choices. Visit megaphone.fm/adchoices

When most PI firms are going all-in on digital and legal SEO, Michael DePasquale is leveraging his insider knowledge of traditional media to reduce case acquisition costs and drive law firm growth. In this episode, a former TV network executive reveals why marketing for attorneys should include the fundamentals of TV, radio, and outdoor to deliver consistent results while others chase "exotic" marketing tactics that fail to convert. Master legal marketing strategies that drive law firm growth. Get Chris' latest book, Personal Injury Lawyer Marketing: From Good to GOAT.  In this episode of Personal Injury Mastermind, Michael DePasquale shares his unique journey from TV station operations to running a successful personal injury practice across multiple states. With rare insider knowledge from running a 40-station broadcast network, Michael reveals how he leverages TV economics to negotiate better media buys and achieve lower case acquisition costs than competitors. He explains why combining traditional media with digital marketing has been his winning formula for law firm growth, why he's targeting secondary markets that others overlook, and the strategic thinking behind his recent rebrand. We discuss: Why focusing on marketing "blocking and tackling" fundamentals for attorneys outperforms exotic tactics How understanding TV station economics creates an advantage in media buying and case acquisition The strategic approach to law firm growth by expanding into secondary markets instead of major metros Balancing traditional media with digital marketing and legal SEO for optimal results Michael's counterintuitive all-trial attorney model and why it works for his firm How his recent rebrand from DePasquale and Moore to DM Injury Law is performing Recruiting strategies that help attract top legal talent in competitive markets Leadership lessons learned while scaling from solo practitioner to 60+ attorneys Guest Details Michael DePasquale is the founder of DM Injury Law (formerly DePasquale & Moore), operating across multiple states with over 60 attorneys. His background running a 40-station broadcast network gives him unique insight into media buying and marketing strategy that few attorneys possess.  Michael DePasquale: LinkedIn  DM Injury Law: Website, Instagram Chris Dreyer and Rankings Details Chris Dreyer is the CEO and founder of Rankings.io, the elite law firm marketing experts - for all your digital and traditional needs.   Rankings: Website, Instagram, Twitter Chris Dreyer: Website, Instagram Newsletters: The Dreyer Sheet  Books: Personal Injury Lawyer Marketing: From Good to GOAT; Niching Up: The Narrower the Market, the Bigger the Prize Work with Rankings: Connect Additional Episodes You Might Enjoy 80. Mike Papantonio, Levin, Papantonio, & Rafferty — Doing Well by Doing Good 84. Glen Lerner, Lerner and Rowe – A Steady Hand in a Shifting Industry 101. Pratik Shah, EsquireTek — Discovering the Power of Automation 134. Darryl Isaacs, Isaacs & Isaacs — The Hammer: Insights from a Marketing Legend 104. Taly Goody, Goody Law Group — Finding PI Clients on TikTok 63. Joe Fried, Fried Goldberg LLC — How To Become An Expert And Revolutionize Your PI Niche 96. Brian Dean, Backlinko — Becoming a Linkable Source 83. Seth Godin — Differentiation: How to Make Your Law Firm a Purple Cow 73. Neil Patel, Neil Patel — Digital A New Approach to Content and Emerging Marketing Channels

Harry speaks again with Marc Elias, the nation's most important election-law lawyer, about some of the sharpest challenges on the current landscape and that he anticipates will come our way once Trump takes office. There is a battle being waged in North Carolina, where the Democratic candidate won an election, verified by two recounts, but the Republican party is looking retroactively to invalidate some 60,000 votes. That contest should be receiving more attention than it has, both in its own right and as a possible harbinger of brass-knuckle tactics to come. The two then switch gears to talk about the continuing appeasement of Trump by traditional media, based on its larger corporate interest. Elias offers a number of thoughts about the dangers of the development and what we all can do about it.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Next in Creator Media spoke with analyst Doug Shapiro, author of The Mediator, about how fundamentally the growth of creators is shifting consumption habits and media economics, and what Hollywood and Madison Avenue should do about it.Takeaways:Shift in Media Consumption HabitsTraditional media is facing stagnation due to a fixed amount of consumer attention, while creator media is rapidly growing, now contributing to roughly half of media industry growth globally.Dominance of Creator MediaThe creator economy, including YouTube, TikTok, and other platforms, produces content at an unprecedented scale, significantly outpacing traditional media in volume and engagement.Changing Definition of QualityYounger audiences prioritize authenticity, relatability, and quick gratification in their media consumption, reshaping traditional definitions of quality content.Inevitability of the Creator EconomyThe shift towards creator-led platforms is described as "relentless and inevitable," with traditional media unable to reverse this trend entirely.Challenges for Traditional MediaInstitutional media companies struggle to adapt to the democratization of content creation and distribution, hampered by their entrenched focus on high production values and limited competitor sets.Generational Shift and SustainabilityThe shift toward creator media is not a passing trend but represents a deeper generational shift, emphasizing consumer preferences for user-generated content.Guest: Doug ShapiroHost: Mike ShieldsSponsor: VuePlannerProducer: FEL Creative

Guest Taylor Lorenz is one of journalism's most notable and controversial voices. She covers tech and online culture as a reporter, podcaster, and internet personality. After leaving prime jobs writing for The New York Times and The Washington Post, she has launched her own media company called User Mag that covers "tech from the user side." In this spirited conversation, Lorenz explains why she's done with traditional media, how legacy companies fail miserably to understand internet culture, and why Democrats are losing the battle for online influence. She also discusses the challenges she's faced from right-wing nutjobs like Tucker Carlson, and why she believes the future of journalism lies outside traditional media.  Looking for the perfect gift for an aspiring writer? Check out my new book Write About Now @ https://amzn.to/41ARP3R

The Rich Zeoli Show- Full Episode (11/26/2024): 3:00pm- What Will DOGE Cut? Luke Rosiak of The Daily Wire highlights several particularly egregious examples of wasteful spending by the federal government, including pennies that cost three cents! He writes, “the federal government even manages to lose money while literally making money: Pennies cost three cents to produce, and nickels cost 11 cents. They could be made from cheaper materials.” Plus, “the Pentagon paid $1,220 per cup for special heated coffee cups, and 80 times the retail rate for a soap dispenser.” You can read the full article here: https://www.dailywire.com/news/what-doge-could-cut-1200-coffee-cups-covid-clawbacks-and-3-cent-pennies 3:15pm- While speaking at the National Press Club, Axios XEO Jim VandeHei addressed claims that X is a viable information source/alternative to traditional journalism. He stated: "My message to Elon Musk is bull****. You're not the media!" 3:20pm- According to a report from CNN, Walmart is rolling back its diversity, equity, and inclusion (DEI) initiatives. Rich notes that consumer have had enough of progressive political initiatives inundating business—and merely want quality products at a reasonable price. 3:25pm- According to a report from The New York Post, elite Ivy League schools that have embraced “woke” ideologies are facing financial repercussions—with decreases in early applications and financial donations. 3:30pm- Penn State Basketball 6:40pm- WE ARE BACK! While appearing on Face the Nation, Senator Rand Paul (R-KY) said mayors of far-left cities that refuse to comply with federal laws designed to crack down on illegal migration will likely end up appearing before the Supreme Court where they will lose. 6:45pm- During a segment on CNN, political strategist Scott Jennings cited a study indicating X is one of the most ideologically diverse news sources—the rest of the panel rejected the data and mocked him. 6:50pm- On Monday night, CNN's Erin Burnett and Elle Reeves aired a 7-minute hit piece on Scott Presler—referring to him as anti-Muslim and an election denier.

The failure point for incumbent businesses faced with a disruptive technology comes when they interpret it as being supportive of their existing business. Yet that's exactly how most media companies view the Internet. In this episode, Corey & Gordon turn to an expert, Jim Cutler, who describes how today's swipe-happy world has made traditional media's content look like gabby fluff.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Filmed at Abundance Platinum 2024, Peter shares his views on the world and his promising vision of Abundance. This is the real news the world needs to see.  Recorded on Oct 13th, 2024 Views are my own thoughts; not Financial, Medical, or Legal Advice. Learn more about Abundance360: https://www.abundance360.com/  _____________ I send weekly emails with the latest insights and trends on today's and tomorrow's exponential technologies. Stay ahead of the curve, and sign up now:  Blog _____________ Connect With Peter: Twitter Instagram Youtube Moonshots

Send us a textThe Impact of Trumpism and the Importance of Political SpiritualityIn this episode of 'The Bearded Mystic Podcast,' host Rahul N Singh discusses the broken promises of Donald Trump regarding the Russia-Ukraine conflict and the Israel-Gaza situation. Rahul emphasizes the importance of critical thinking and spiritual awareness in political decisions. He critiques the rise of far-right ideologies, including misogynistic views like those of Nick Fuentes, and stresses the need for respect towards women. The episode also explores the role of enlightened beings in society, the danger of ignorance, and the necessity of selflessness in politics. Rahul calls for greater engagement with new media by liberals and reflects on the failures in Kamala Harris's political journey. The host also highlights the significance of Dharma and spiritual practice in achieving a balanced and just society.00:00 Is The World Burning01:22 Nick Fuentes03:24 Clip of Your Body, My Choice04:29 Commentary on Fuentes' Your Body, My Choice09:45 Spirituality is about equality15:00 Are young men being ignored?19:39 Did Biden ruin Kamala Harris's Chances21:56 Biden shouldn't have gone for re-election22:50 Traditional Media should be given the backseat in the future25:00 a further discussion on spiritual bankruptcy34:49 The World is Burning41:59 Verse from the Bhagavad GitaVisit my website: https://www.thebeardedmysticpodcast.com/Buy The Bearded Mystic Podcast Merch: https://thebeardedmysticpodcast.myshopify.com/Subscribe to The Bearded Mystic Podcast Youtube channel: https://www.youtube.com/ @TheBeardedMysticPodcast  Become a Patron: https://www.patreon.com/thebeardedmysticpodcastRahul on TikTok: https://www.tiktok.com/@thebeardedmysticpodcastRahul on Instagram: https://www.instagram.com/thebeardedmysticpodcast/Rahul on Threads: https://www.threads.net/@thebeardedmysticpodcastRahul on Bluesky:  https://bsky.app/profile/beardedmystic.bsky.social Rahul on Facebook: https://www.facebook.com/thebeardedmysticpodcastSupport the show

Lulu Cheng Meservey puts founders in control of their narrative using one simple principle: Go Direct. Lulu is the Founder and CEO of Rostra, the go-to communications expert for Silicon Valley founders of places like Ramp, SSI, Scale, Andruil, Suno, and The Free Press. Lulu joins Lightspeed Partner and Host Michael Mignano on the podcast to talk about her ​​modern communications playbook for founders and why a comms strategy is just as important as a product strategy. Plus, Lulu shares her after action reports on Based Zuck, SpaceX, Tesla, and Waymo.  Episode Chapters: (00:00) Introduction  (01:29) Why Founder Led Communication Works  (03:47) Challenges and Strategies for Founders (06:49) Lulu's Career Experience (08:34) Substack  (12:11) Have a Clear Company Mission  (18:01) The ‘Go Direct' Manifesto (23:59) Traditional Media in Communication Strategy (24:40) Targeted Communication: Persuading Key Decision Makers (25:54) Effective Use of Press and Media Outlets (28:30) Lulu's After Action Report: Tesla's Recent Event (36:11) Apple's Strategy and Public Perception (38:46) Waymo's Underrated Progress in Autonomous Vehicles (40:17) Meta's Positive Feedback Loop and Based Zuck (43:42) The Importance of Founder-Led Companies (47:27) Final Thoughts Stay in touch: ⁠⁠⁠www.lsvp.com⁠⁠⁠ X: ⁠⁠⁠https://twitter.com/lightspeedvp⁠⁠⁠ LinkedIn: ⁠⁠⁠https://www.linkedin.com/company/lightspeed-venture-partners/⁠⁠⁠ Instagram: ⁠⁠⁠https://www.instagram.com/lightspeedventurepartners/⁠⁠⁠ Subscribe on your favorite podcast app: ⁠⁠⁠generativenow.co⁠⁠⁠ Email: generativenow@lsvp.com The content here does not constitute tax, legal, business or investment advice or an offer to provide such advice, should not be construed as advocating the purchase or sale of any security or investment or a recommendation of any company, and is not an offer, or solicitation of an offer, for the purchase or sale of any security or investment product. For more details please see ⁠⁠⁠lsvp.com/legal⁠⁠⁠.

Repeat from November, 2023.For more on Bubble Trouble, including transcripts of the show, visit us online at http://bubbletroublepodcast.comYou can learn more about Richard at https://www.linkedin.com/in/richard-kramer-16306b2/More on Will Page at: https://pivotaleconomics.comIn this episode of Bubble Trouble, hosts Richard Kramer and Will Page engage in an in-depth discussion with Alex Kantrowitz, veteran tech journalist and founder of Big Technology. The discussion provides insights on some of the issues and dilemmas facing Twitter (now called X) under the leadership of Elon Musk. Kantrowitz offers valuable perspectives on the changing dynamics in the tech world, touching on the rise of Reddit, problems with 'Threads', and the impact of new leadership on Twitter's performance and brand value. The conversation also delves into the principle of 'Effective Altruism' prevalent in Silicon Valley and what it signifies about tech leadership. Analysis of recent data reveals Twitter's shrinking user base and engagement, though it remains a highly popular app. The episode wraps with Kantrowitz sharing about his newsletter 'Big Technology', and its recent features.00:00 Introduction and Welcome00:46 Part One00:52 Interview with Tech Journalist Alex Kantrowicz02:17 Exploring Twitter's History and Business Model06:52 Twitter's Influence and Impact on Journalism07:32 The Decline of Traditional Media and the Rise of Digital Platforms08:45 Twitter's Role in the Attention Economy09:54 Twitter's Popularity and Influence Despite Declining Numbers15:06 Analyzing Twitter's User Data and Trends28:47 Part Two32:37 The Future of Twitter: Cyclical or Structural Decline?36:26 Twitter's Competition: Reddit and Threads36:34 The Struggles of Threads36:59 The Power of Network Effects38:17 The Limitations of Threads39:48 The Rise of Reddit40:04 The Role of Reddit in the Social Media Landscape40:54 The Impact of Pocket App on Twitter41:25 The Irrelevance of Threads and the Power of Meta44:20 The Challenges Twitter Faces45:50 Potential Strategies to Save Twitter49:32 The Future of Twitter Under Musk's Leadership54:51 The Role of Effective Altruism in Tech Companies58:57 The Danger of Singular Solutions59:27 The Value of Comments and the Future of Twitter01:01:38 Closing Remarks and Promotion of Big Technology01:02:34 Credits Hosted on Acast. See acast.com/privacy for more information.

Tonight's rundown:  Hey BillOReilly.com Premium and Concierge Members, welcome to the No Spin News for Wednesday, October 16, 2024. Stand Up for Your Country.  Talking Points Memo: Bill previews Kamala Harris' interview with Bret Baier, sharing his top five questions that should be asked. Host Steve Stern joins the No Spin News to address concerns about voter fraud in this year's election. Should you be worried? The DOJ is suing Virginia over a statewide program aimed at removing voters from its election rolls. Bill examines a new poll showing that American trust in traditional media has reached record lows. Smart Life: US Citizenship Test part 2. This Day in History: George W. Bush signed a congressional resolution authorizing war against Iraq. Final Thought: Don't miss tomorrow's coverage of Harris' Fox News interview. In Case You Missed It: Read Bill's latest column, Winning is the Only Thing For a limited time, get our three latest Political Memorabilia mugs at a 25% discount. Our Political Memorabilia 2.0 bundle includes a Not Woke mug in navy, a Team Normal mug in white and our newest mug, No Socialism in navy. ORDER TODAY! Election season is here! Now's the time to get a Premium or Concierge Membership to BillOReilly.com, the only place for honest news analysis. Get Bill's latest book, CONFRONTING THE PRESIDENTS, out NOW! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, we sit down with Josh Brown, CEO of Ritholtz Wealth Management, to explore the major shifts shaping Wall Street and what they mean for today's investors. From the rapid rise of private equity and alternative investments to the growing influence of passive investing, Josh breaks down the trends every investor needs to understand.   Listen now and learn: Why private equity and alternative investments are gaining traction The top 3 ways advisors add value beyond just picking investments How technology is helping investors avoid emotional decisions during market corrections   Whether you're a DIY investor or work with an advisor, this episode will give you a clear view of the forces driving today's financial landscape—and how you can use them to your advantage.   Visit www.TheLongTermInvestor.com for show notes, free resources, and a place to submit questions.   [1:10] The Shift from Traditional Media to Blogs and Social Media [6:10] The Growth of Passive Investing and its Impact on Wall Street [9:05] Private Equity and Alternative Investments [17:45] Advisors' Role in Navigating Financial Trends [24:50] The Value of Financial Advisors and DIY Investors   [28:00] Market Corrections and Investor Behavior [39:50] Josh Brown's Work on Billions  

Here's the Left of Lansing "Monday Musing" for October 7, 2024. Vice President Kamala Harris's campaign has been playing a bit prevent defense for my taste of late, but she seems to be getting back on the offense in a smart and calculated way. Along with making appearances on CBS's "60 Minutes" this week, Harris is also appearing on Alexandra Cooper's "Call Her Daddy" podcast, as well as on Howard Stern's show. By bypassing the broken traditional corporate media world, Harris is finding a way to engage with millions of potential new voters. She's not going to change many minds on CNN, Fox News, or MSNBC.  But she could by visiting non-traditional media platforms. It's not only the right strategy, but it's the smart strategy.  Please, subscribe to the podcast, download each episode, and give it a good review if you can! leftoflansing@gmail.com Left of Lansing is now on YouTube as well! leftoflansing.com

Hennessy, the old man and Honor are sitting around the island, looking as thick as thieves. Which is exactly what they are. Hosted on Acast. See acast.com/privacy for more information.

On this episode, Jim Jackson, the CMO of HPE, discusses the importance of teamwork and collaboration in marketing and sales and he details how to use data to target and engage customers. Jim also highlights the value of traditional media in the marketing landscape, even with the growing importance of digital marketing. Plus, he touches on the role of AI in marketing and the need for continuous learning in the industry.Key Takeaways:Jim's Perspective on Technological AdvancementsHPE's Brand TransformationThe Importance of Human Creativity in AIThe Evolution of Leadership in MarketingHow to Nurture and Develop Marketing LeadersThe Power of Teamwork and CollaborationThe Importance of Aligning Sales and MarketingThe Role of Traditional Media and Digital MarketingThe Future of Marketing–Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

Max Blumenthal: The Pro-War Bias of Traditional Media.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

From: Judge Napolitano - Judging Freedom Max Blumenthal: The Pro-War Bias of Traditional Media

Join host Lloyd Ross in this compelling episode of "Money Grows On Trees: The Podcast," as he welcomes special guest Mark Blundell. Dive into an insightful conversation where Mark shares his transformative journey from managing indoor cricket centers to mastering digital marketing and selling high-ticket offers. Discover the secrets behind his approach to managing money, setting clear goals, overcoming mental barriers, and continually seeking self-improvement. Gain valuable insights on how to align your desires with your earning capacity, the importance of curiosity and learning from experts, and the power of achieving your highest potential. This episode not only highlights Mark's diverse business background and success stories but also offers practical advice for anyone looking to overcome challenges and grow their wealth. Don't miss out on Mark's wisdom and the motivating discussion on pushing limits, embracing curiosity, and achieving financial success. Listen now for a deep dive into the strategies that can help you climb your own financial Everest.

Good Morning from the Marc Cox Morning Show!!! Today we have Ryan Wrecker guest hosting while Marc is out.  Ryan & Kim have a packed show for you. This Hour: Is traditional media dying? Why Guest Host Ryan Wrecker stopped watching the Olympics Kim on a Whim: Kim vs. Kids living at home.  Kim and Ryan talk about a news survey that say kids are more prone to living at home these days.  Two biological males are being allowed to fight in the women's division in the Olympics Coming Up: Nicole Murray and In Other News with Ethan

TAKEAWAYSThe transformative power of podcasting for business and personal branding.The evolution and growing credibility of the podcasting medium.The importance of building relationships in the podcasting industry.Insights into the entrepreneurial journey of a podcast booking agent.The impact of the COVID-19 pandemic on the music and podcasting industries.The significance of storytelling and unique value propositions for podcast guests.The shift in media consumption habits, particularly among younger audiences.Common misconceptions about starting a podcast and how to overcome them.The potential benefits of podcasting for service-based businesses.The importance of authenticity and follow-up in securing podcast bookings.TIMESTAMPSIntroduction to Podcasting (00:00:00)Discussion on the perceived saturation of podcasts and their unique value.Episode Introduction (00:00:14)Ryan introduces the podcast and emphasizes its success and download numbers.Welcome and Guest Introduction (00:00:37)Ryan welcomes Spencer Carpenter and highlights his background and expertise in podcast booking.Spencer's Entrepreneurial Journey (00:02:04)Spencer shares his transition from the music industry to podcast booking and his experiences.The Importance of Relationships (00:04:19)Spencer discusses how relationships are crucial in booking guests for podcasts.Perception of Podcasting (00:05:27)Spencer reflects on the evolving credibility of podcasting in the industry.Podcasting vs. Traditional Media (00:07:12)Ryan shares a statistic about younger audiences preferring podcasts over television.The Value of Podcasts (00:08:40)Spencer describes how podcasts combine entertainment and education, enhancing listener engagement.Overcoming Commitment Fears (00:10:16)Ryan addresses common fears about the commitment required for podcasting.Building Personal Brands (00:12:05)Discussion on leveraging podcasting to amplify authority and personal branding.Local Impact of Podcasts (00:13:08)Spencer emphasizes the value of small audiences for local service-based businesses.Commitment to Podcasting (00:14:45)Ryan encourages trying a limited series of episodes before deciding on long-term commitment.Content Creation Strategies (00:15:59)Spencer shares his approach to creating content from existing material and experiences.Podcast Booking Insights (00:16:52)Spencer explains the nuts and bolts of his work in podcast booking.Unexpected Impacts of Podcasting (00:19:27)Spencer shares success stories of clients benefiting monetarily from podcast appearances.The Compounding Effect of Podcasting (00:20:59)Discussion on how podcasting creates lasting connections and unexpected opportunities over time.The Evergreen Nature of Podcasts (00:21:59)Podcasts continue to generate leads and grow audiences long after episodes are released.Value of Podcasting vs. Traditional Ads (00:22:19)Comparison of podcasting's lasting impact with the fleeting nature of traditional advertising.Importance of Personal Branding (00:24:01)Emphasizing the need for personal influence amplification to control one's narrative online.The Legacy of Podcasting (00:28:03)Podcasting as a medium for sharing authentic thoughts and leaving a legacy for future generations.Clientele Profile in Podcast Booking (00:29:11)Overview of the diverse range of clients seeking podcast booking services.Unexpected Connections in Podcasting (00:31:15)Exploration of the surprising relationships and opportunities that arise in the podcasting industry.The Importance of Follow-Up (00:34:15)Highlighting the critical role of persistence and follow-up in booking podcast interviews.Crafting Unique Value Propositions (00:36:15)Strategies for presenting compelling stories and value propositions to podcast hosts.Navigating the Podcast Booking Process (00:39:00)Insights into the challenges of managing podcast booking requests and the importance of timing.Here are the extracted timestamps with their respective titles and descriptions:Understanding Guest Selection (00:42:00)Discussion on the importance of knowing the right guests for a podcast.Outreach Strategies (00:42:12)Tips on effective outreach and the significance of social profiles and personal websites.Importance of Social Media Metrics (00:42:45)Highlighting how social media following can impact guest selection for shows.Value Over Vanity (00:43:42)Debate on choosing guests based on merit rather than social media popularity.Simplifying the Pitch Process (00:44:29)Advice on avoiding overcomplicated outreach messages when pitching guests.Confidence in Outreach (00:46:10)Encouragement to approach podcast hosts as peers, focusing on mutual value.Personalized Outreach Tips (00:46:33)Strategies for genuine outreach to potential podcast guests.Human Connection in Podcasting (00:48:10)Emphasizing the importance of being human and relatable in podcast interactions.Value of Podcasting (00:48:40)Discussion on the non-commercialized nature of most podcast appearances.Celebrity Podcast Appearances (00:49:01)Insights on how celebrities engage with podcasts and the dynamics involved.The Role of Video in Podcasting (00:52:10)Exploration of the growing trend of video podcasts and their benefits.In-Person vs. Remote Interviews (00:54:58)The advantages of in-person video content for building connections.Future of Podcasting and Growth (00:57:05)Discussion on the potential growth of podcasting and the importance of quality.Supporting Talented Individuals (00:59:32)Spencer's mission to help talented people reach audiences through podcasts. If you enjoyed this episode and want to learn more, join Ryan's newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

社交媒体对我们社会的大变化，我们人民的分裂越来越大。怎么让大家获得社交媒体的好处，避免它对社会的伤害？

The tidal wave of crap is a reality in the Information Space. This week, we discuss the rules of winning in the Information Space, including why it helps to get into fights, present as authoritative and authentic, and above all else to be willing to be shameless.Troy Young's People vs Algorithms newsletterBrian Morrissey's The Rebooting newsletterAlex Schleifer's Universal EntitiesFollow Alex, Brian and Troy on TwitterSkip to topic:00:00 Introduction03:00 Threads and Social Media Dynamics06:16 The Rise of Authenticity11:17 Traditional Media's Role16:19 AI and Productivity32:41 The Role of Hyperbole and Conspiracy Theories34:20 The New Rules of the Information Space42:53 The Importance of Podcasts in Modern Media52:56 Good Product

00:00 Introduction and Overview of Topics 01:20 The Impact of ERP Systems on Inventory Management 05:32 The Influence of Social Media on Public Discourse 07:02 The Disruption of Traditional Media and Commerce by Digital Platforms 13:26 The Relevance of Super Bowl Ads in the Current Media Landscape 32:15 The Cost and Value of Working with Creative Agencies 37:32 The Impact of Brand Equity and Branding Investments 45:26 The Frustration of Cold Emails and the Importance of Strategic Networking 53:30 Complexities of Government Funding Programs and Ethical Decision-Making Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Sendlane. https://learn.sendlane.com/operators Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators Visit Our Website: https://www.9operators.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/9operators/message

Send us a Text Message.In episode #25 of the Serve First, Sell Later Marketing podcast, Sylvia shares the 2 key approaches that will make every professional stand out. She breaks down the online and offline visibility strategies to use that will outshine your competitors.  And she also goes deep into the art of defining your service offerings with precision and clarity and how this powerfully guides the right clients to your door, in this very-thought provoking episode.  Tune in for the details.Resources mentioned:Sign up for June 4th free Workshop#18 How To Fill Your Prospecting Pipeline  What You'll Learn In This Episode:- Maximizing Professional Visibility: explore ways to increase your online and offline presence through social media engagement, blogging, content marketing, email marketing, and more.- Defining Services for Client Attraction: learn how to craft a clear service offering to guide potential clients to your practice, establish credibility, and set the stage for lasting relationships.- The Importance of Traditional Media: don't overlook the value of local newspapers, radio, and TV in building your professional profile.- Communicating the Value of Your Services: understand how to articulate client pain points, the transformation offered, and the structured process used to achieve results.Timestamps:- (0:00:00) - Introduction to Maximizing Professional Visibility- (0:11:01) - The Art of Defining Services for Client AttractionRate, Review, & Follow on Apple Podcasts"Love listening and learning from the Serve First, Sell Later Marketing Podcast” If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Sign up for June 4th free WorkshopClick here for a free strategy session Connect with me on linkedin Join our online community Follow me on instagram Follow me on twitter Subscribe to my youtube channel

In this episode, we meet Hofit Golan, a social media star with a whopping 3.6 million followers on Instagram. Hofit shares her secrets to making it big in the online world, emphasizing the importance of authenticity and passion. She discusses how even the simplest and most unexpected content can go viral, urging listeners to just be themselves and have fun creating.Throughout the conversation, Hofit provides practical advice on how to navigate the world of social media, from understanding algorithms to collaborating with brands. She encourages aspiring influencers to embrace their unique skills and interests, reminding them that everyone has something valuable to share with the world. With her wealth of experience and down-to-earth approach, Hofit inspires listeners to pursue their dreams and make their mark on social media.The first 1000 to click here and send the promo code from the podcast can claim one of my courses for FREE! - https://m.me/rudymawerlifeCHAPTERS00:00 - Preview1:10 - Introduction2:33 - Going Viral for the Wrong Reasons4:33 - Transitioning from Traditional Media to Social Media6:54 - You Don't Need Money To Get Started8:09 - It's All About Branding11:48 - Your Indepence is the Most Powerful Tool You Can Have12:15 - Master Mask Seller During Covid13:22 - The Key Change in Media14:24 - Creating Viral Content20:03 - How Brands Should Collab with Influencers24:18 - How to Find Hofit's Content25:11 - Tip on Creating ContentConnect with Rudy Mawer:- LinkedIn - www.linkedin.com/in/rudymawer/- Instagram - www.instagram.com/rudymawerlife- Facebook - www.facebook.com/rudymawerlife- Twitter - www.twitter.com/rudymawerConnect with Hofit Gulan:- Instagram - https://www.instagram.com/hofitgolanofficial

https://youtu.be/gWs5QIzEMtYOur host Eitan Koter interviewed Jonathon Blevins, the e-commerce manager at Equipment Share, a B2B company in the construction industry. Jonathon explains Equipment Share's omni-channel strategy and the challenges of purchasing behavior for high-ticket items. He discusses their content creation efforts and the value-added services they provide. Jonathon also shares insights on organic marketing, short-form videos, and influencer marketing. He talks about the balance between customer acquisition and retention and the challenges in the current customer acquisition landscape. Additionally, he discusses the impact of a cookie-less world on paid media and the importance of analyzing channel performance and ROI.In this conversation, Jonathon discusses various aspects of marketing, analytics, and e-commerce and emphasizes the importance of paid search KPI's and the different metrics he focuses on at different stages of the marketing funnel. Jonathon also shares how he has been surprised by the results of his email marketing strategy and the importance of customer focus. He discusses the use of analytics platforms and the need to trust the data while also being aware of potential biases. Jonathon highlights the role of AI in SEO and content generation, as well as the challenges of multi-channel marketing and attribution. He also touches on the impact of AI on traditional media and shares his passion for e-commerce and his involvement in cat rescue.Chapters:00:00 Introduction and Background03:10 E-commerce Experience and Analytics05:02 Overview of Equipment Share06:22 E-commerce Platform Launch07:01 Omni-channel Strategy09:03 Purchasing Behavior and High Ticket Volumes10:38 Supply Chain and Inventory Management12:23 Content Creation and Value-Added Services14:09 Organic Marketing and Short-Form Videos16:02 Target Persona and Customer Acquisition17:30 Challenges in Customer Acquisition19:01 Paid Media in a Cookie-less World20:29 Analyzing Channel Performance and ROI21:23 Paid Search and Funnel Metrics22:07 Surprising Results and Customer Focus23:13 Providing Value and Personalization24:13 Analytics Platforms and Trusting Data24:46 The Importance of Analytics and Equalizing Data25:05 Being Reactive and Adapting to Changes26:02 Marketing Characteristics for Different Company Stages27:08 Focus on Growth and Retention28:06 AI in Marketing and SEO29:34 Multi-Channel Marketing and Marketplaces30:19 The Complexity of Analytics and Omnichannel Behavior35:49 Attribution Models and Analyzing Data38:07 Traditional Media and CTV Advertising39:45 Final Thoughts and Advice42:05 Fun Fact and Personal InterestsJonathon's LinkedIn profile: https://www.linkedin.com/in/jonathonblevins/Looking to elevate your e-commerce game with shoppable videos and social commerce? Visit Vimmi at https://www.vimmi.net

Natalie Allison, national political reporter for Politico, and Dan Balz, Chief Correspondent for The Washington Post, join Governors Bredesen and Haslam to examine the evolving role of traditional media in a modern presidential campaign. 

Air Date 11/6/2023 Media literacy is a basic requirement for understanding the war in Gaza, as propaganda, misinformation, and disinformation are being distributed for both ideological and financial reasons. Be part of the show! Leave us a message or text at 202-999-3991 or email Jay@BestOfTheLeft.com Transcript BestOfTheLeft.com/Support (Members Get Bonus Clips and Shows + No Ads!) Join our Discord community! SHOW NOTES Ch. 1: Breaking News Consumer's Handbook Israel-Gaza Edition - On the Media - Air Date 10-27-23 Discussing how to navigate your social media feed in the midst of the war in Gaza. Ch. 2: Hearts, minds, and likes - Today, Explained - Air Date 10-23-23 False information about what is happening in Israel and Gaza is taking over SM faster than journalists like BBC Verify's Shayan Sardarizadeh can check it.  Ch. 3: US Media, Washington Rush Head First into 9-11 2.0 - Citations Needed - Air Date 10-11-23 In this public News Brief, we discuss the recent escalation in violence in "the Middle East" and the quickly forming bipartisan consensus to jam the issue into a simplistic, dehumanizing War on Terror narrative Ch. 4: Fog of War The Media and the Israel–Palestine Conflict - Deconstructed - Air Date 10-13-23 Ryan Grim is joined by Intercept reporter Alice Speri, who has frequently reported from occupied Palestinian territory, and Palestinian American writer and political analyst Yousef Munayyer. Ch. 5: Hate Crimes, American Media & the 'Free Palestine' Movement - NowThisNews - Air Date 11-1-23 As attacks on Gaza continue, so do violent acts in the U.S., and this researcher is breaking down our media's narratives. Ch. 6: 12 Journalists, Mostly Palestinians in Gaza, Killed in Deadliest Time for Journalists - Democracy Now! - Air Date 10-16-23 Sherif Mansour of the Committee to Protect Journalists says it is one of the highest death tolls for journalists covering the conflict since 1992 and calls today it the "deadliest time for journalists in Gaza." Ch. 7: Breaking News Consumer's Handbook Israel-Gaza Edition Part 2 - On the Media - Air Date 10-27-23 Ch. 8: Peter Maybarduk on Paxlovid, Maya Schenwar on Grassroots Journalism - CounterSpin - Air Date 11-27-23 The media lens—the points of view that they show us day after day, those they obscure or ridicule—affects the way we understand the world, our neighbors, and what's politically possible. Guest Maya Schenwar, author and editor at large of Truthout. MEMBERS-ONLY BONUS CLIP(S) Ch. 9: Gaza Siege and the Liberal Handwringing Industrial Complex - Citations Needed - Air Date 10-18-23 We break down the latest efforts by Democrats to support Israel's brutal bombing and collective punishment of Gaza while still looking "deeply concerned" about the logical outcomes of this bombing and collective punishment. Ch. 10: Not in Our Name 400 Arrested at Jewish-Led Sit-in at NYC's Grand Central Demanding Gaza Ceasefire - Democracy Now! - Air Date 10-30-23 We bring you the voices of Jewish Voice for Peace and their allies who shut down the main terminal of Grand Central Station during rush hour Friday in one of New York's largest acts of civil disobedience in 20 years to demand a ceasefire in Gaza. VOICEMAILS Ch. 11: The influence of calling Congress - Craig from Ohio FINAL COMMENTS Ch. 12: Final comments on a case study in war media manipulation Reference: Does a Photo Show 'Wonder Woman' Actor Gal Gadot Turning Up to Serve in the Israel Defense Forces? - Snopes SHOW IMAGE: Description: Composite image of an illustrated hand holding a phone with "LIVE" and "BREAKING" on the screen, along with the much-maligned initial NY Times headline "Israel Strike Kills Hundreds in Hospital, Palestinians Say". A finger is pressing an invisible button at the bottom of the screen. Many "share" arrows point out away from the phone. Credit: Composite design by A. Hoffman. News image credit: "Gaza" by Marcin Monko, Flickr | License: CC BY 2.0 DEED | Changes: Cropped

In today's Trish Regan Show, we're talking about the end of legacy media. It's nearly here. Consider this: shares of Disney are now flirting with their lowest level in nine years. Meanwhile, shares of Fox have fallen from nearly $33 earlier in August to just over $30 a share. The two companies are facing the same problem: the legacy media industry is under enormous pressure as a result of the streaming business. Tucker Carlson is proof; 250 million people turned into his interview with Donald Trump online while just 12.8 million watched the Fox News GOP debate. While you can debate the value of online versus television, the numbers themselves are dramatic. But, what makes these two companies most interesting and most worthy of holding up as examples, is that they have two VERY different strategies to address the change. Disney is trying to cut bait with slow growth businesses. FOX, however, is doubling down, insisting on the value of the cable bundle. And, of course, there's this harsh reality: the audiences that these two companies' have historically courted, don't seem to like Fox of Disney much any more! Let me know your thoughts below. Join us LIVE. SUBSCRIBE TO MY YOUTUBE for daily videos from the Trish Regan Show Subscribe to the whole audio show on Apple Podcasts: https://apple.co/3ZHdJOk ---------------------------------------------------------------------------------------------- Check out my Live Free merch! https://trishregan.shop/ Follow me on: Instagram: https://www.instagram.com/trish_regan/ Twitter: https://twitter.com/trish_regan Facebook: https://www.facebook.com/RealTrishRegan #trishregan #trishreganshow #thetrishreganshow #trish #trishreacts #exposed #business #economics #finance #economy #financialnews #news #livenews #live #breakingnewsSupport the show: https://trishregan.shop/See omnystudio.com/listener for privacy information.